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In a nod to one of the worst people of the 20th century, the government has been covertly poisoning the general public for decades through the water supply with fluoride, atrazine, and glyphosate. The water that isn't being poisoned is stolen by multinational food conglomerates like Nestlé. Kissinger would also appreciate the role of Public-Private Partnerships in the ownership of the water supply, as cities vote to outsource the task of managing public water utilities. Milei is continuing the policy of privatizing the water supply of Argentina to a state-owned water conglomerate in Israel. NGOs like the United Nations are also making decisions on access to water based on dubious climate science and doomer scenarios. The Octopus of Global Control Audiobook: https://amzn.to/3xu0rMm Hypocrazy Audiobook: https://amzn.to/4aogwms Website: www.Macroaggressions.io Activist Post: www.activistpost.com Sponsors: Chemical Free Body: https://www.chemicalfreebody.com Promo Code: MACRO C60 Purple Power: https://c60purplepower.com/ Promo Code: MACRO Wise Wolf Gold & Silver: www.Macroaggressions.gold LegalShield: www.DontGetPushedAround.com EMP Shield: www.EMPShield.com Promo Code: MACRO ECI Development: https://info.ecidevelopment.com/-get-to-know-us/macro-aggressions Christian Yordanov's Health Program: www.livelongerformula.com/macro Privacy Academy: https://privacyacademy.com/step/privacy-action-plan-checkout-2/?ref=5620 Brain Supreme: www.BrainSupreme.co Promo Code: MACRO Above Phone: abovephone.com/macro Promo Code: MACRO Van Man: https://vanman.shop/?ref=MACRO Promo Code: MACRO My Patriot Supply: www.PrepareWithMacroaggressions.com Activist Post: www.ActivistPost.com Natural Blaze: www.NaturalBlaze.com Link Tree: https://linktr.ee/macroaggressionspodcast
Alex Seidita, Chief Information Officer at Aspida, and Tessa Burg talk about how organizations can successfully navigate technological transformation—especially in the age of AI. With more than 35 years of IT leadership experience at organizations like Motorola, Citibank, Home Depot, MetLife, and now Aspida, Alex shares how major shifts like data warehousing, virtualization and cloud adoption have shaped his perspective. He explains why AI is just the latest in a long line of tech evolutions—and how businesses that focus on people, processes and purpose will adapt best. Alex also digs into practical frameworks that have helped him lead through change, like agile methodology, product-aligned teams and shared accountability. If you're wondering how to encourage innovation, overcome resistance to AI, or foster collaboration across silos, this episode delivers a ton of insight in a conversational, accessible way. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Alex Seidita: Alex Seidita is Chief Information Officer (CIO) of Aspida. Alex is a seasoned IT professional with three decades of experience in leadership and implementation of IT systems. Prior to joining Aspida, Alex was SVP, CIO Latin America IT for MetLife. He has worked and led teams in multiple industries, including telecommunications (terrestrial, cellular & satellite), financial services, military avionics, retail, and insurance, and he has held leadership roles at such companies as Citibank, The Home Depot, and First Data. Alex has experience in creating an enterprise architecture team, and under his leadership, First Data was named a winner of the 2011 Enterprise Architecture Award, by InfoWorld and Forrester Research. Alex holds a bachelor's degree in computer science from Florida Institute of Technology. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
In the past two months, several major U.S. food companies have voluntarily committed to removing artificial food dyes from their products, following a plan from the Food and Drug Administration (FDA) to work with the industry to phase out petroleum-based synthetic dyes. In June, Heinz and General Mills committed to removing synthetic dyes from all their products by the end of 2027, while Nestlé committed to their removal by the end of 2026. Tangle LIVE tickets are available!We're excited to announce that our third installment of Tangle Live will be held on October 24, 2025, at the Irvine Barclay Theatre in Irvine, California. If you're in the area (or want to make the trip), we'd love to have you join Isaac and the team for a night of spirited discussion, live Q&A, and opportunities to meet the team in person. You can read more about the event and purchase tickets here.Ad-free podcasts are here!To listen to this podcast ad-free, and to enjoy our subscriber only premium content, go to ReadTangle.com to sign up!You can read today's podcast here, our “Under the Radar” story here and today's “Have a nice day” story here.Take the survey: What do you think about removing artificial dyes from food? Let us know!Disagree? That's okay. My opinion is just one of many. Write in and let us know why, and we'll consider publishing your feedback.You can subscribe to Tangle by clicking here or drop something in our tip jar by clicking here. Our Executive Editor and Founder is Isaac Saul. Our Executive Producer is Jon Lall.This podcast was written by: Isaac Saul and edited and engineered by Jon Lall. Music for the podcast was produced by Diet 75.Our newsletter is edited by Managing Editor Ari Weitzman, Senior Editor Will Kaback, Lindsey Knuth, Kendall White, Bailey Saul, and Audrey Moorehead. Hosted on Acast. See acast.com/privacy for more information.
Technology Reseller News Podcast with Dave Michels, TalkingPointz "AI and automation is really all that anyone cares about right now. And this is a power combination." — Dave Michels, TalkingPointz In this Technology Reseller News podcast, publisher Doug Green speaks with Dave Michels of TalkingPointz to unpack NICE's blockbuster $955 million acquisition of Cognigy, a move that signals a transformative leap in the CX and CCaaS landscape. “This is a landmark moment,” said Michels. “We're watching the CCaaS space redefine itself around CX—and NICE is taking decisive action.” NICE, a global leader in AI-powered customer experience, announced it is acquiring Cognigy, the top enterprise provider of conversational and agentic AI. This acquisition unites NICE's CXone Mpower platform with Cognigy's Cognigy.AI, enabling organizations to orchestrate AI agents across front and back office functions with purpose-built CX AI models. Michels noted that while CCaaS providers have been increasingly positioning themselves under the broader ‘customer experience' banner, this acquisition may be the inflection point. “I've been wondering when the Magic Quadrant would shift from CCaaS to CX. This deal brings us closer.” Cognigy brings with it a blue-chip client list—including Lufthansa, Mercedes-Benz, Swissair, Nestlé, and Puma—and a projected 80% ARR growth in 2026. NICE gains not only powerful technology, but also an elite customer base and a strong European footprint. As for whether the nearly $1 billion price tag was justified, Michels pointed to investor confidence: “NICE gained $500 million in market cap within hours of the announcement. That's Wall Street's endorsement of the deal.” He also predicts that NICE will maintain Cognigy's independence. “To shut down their open ecosystem would be foolhardy. These are complementary solutions—this gives NICE a broader seat at the CX table.” From cultural alignment to AI-first innovation, Michels sees the deal as smart and strategically sound. “Both companies are platform-first. Both are chasing the same strategic vision—and they're better together.” As the contact center market pivots to CX orchestration powered by AI, this acquisition may come to be seen not just as timely, but foundational. To hear more insights from Dave Michels, visit TalkingPointz.com, and stay tuned to Technology Reseller News for continued coverage of this evolving story.
Send me a messageIn this episode of the Sustainable Supply Chain podcast, I sat down with Ollie Carpenter, Director of Environmental Risk Analytics at Risilience, to unpack how global businesses are moving from climate ambition to action, through risk-informed decision making.Ollie and his team work with companies like Nestlé, Burberry, and Maersk, helping them build digital twins of their operations and supply chains to stress-test climate and nature-related risks. What I found particularly insightful is how this risk-based lens shifts the sustainability conversation from “nice-to-have” to essential business planning.We covered:The difference between physical and transition risk, and why both matter for supply chain resilienceHow regulation like CSRD and TNFD is raising the bar on climate disclosureThe evolving role of procurement in decarbonisation, supplier engagement, and scope 3 measurementWhy near-term transition plans (to 2030) are more actionable than distant net-zero targetsThe hidden vulnerabilities in agricultural supply chains most companies still overlookAnd how employee pressure is becoming a key driver of sustainability inside firmsIf you're trying to embed sustainability into operational planning, link it to financial outcomes, or simply stay ahead of climate-related disruptions, this one's really worth a listen.
Aktien hören ist gut. Aktien kaufen ist besser. Bei unserem Partner Scalable Capital geht's unbegrenzt per Trading-Flatrate oder regelmäßig per Sparplan. Alle weiteren Infos gibt's hier: scalable.capital/oaws. Aktien + Whatsapp = Hier anmelden. Lieber als Newsletter? Geht auch. Das Buch zum Podcast? Jetzt lesen. JD.com will Ceconomy. Puma will Deckers sein. Nestlé will Reckitt sein. Dow will nicht geizig sein. Chipotle, Southwest und American Airlines brauchen Kunden. Labcorp, Charles River Laboratories & West Pharmaceuticals Services haben Kunden. NVIDIA hat Schwarzmarkt. Deutsche Bank (WKN: 514000) hat das beste Quartal seit der Finanzkrise. Wie das und was jetzt? STMicroelectronics (WKN: 893438) schmiert ab. SK Hynix (WKN: 907210) geht durch die Decke. Wie das? Und ist SK Hynix immer noch zu günstig? Diesen Podcast vom 25.07.2025, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung.
Wiersma misbruikt bevoegdheid uitstootcijfers, Europa wil verbod vega vlees- én visnamen, historisch laag aantal Nederlandse varkens, kantine Nestlé voortaan vega, eiwittransitie vrijetijdssector, weeshonden na vlees-verbod Zuid-Korea. Gast Ron Punselie over mogelijke doorstart van koekjesfabriek. In het Vegan Journaal neemt Esther Molenwijk met Pablo Moleman (ProVeg) het laatste nieuws door op het gebied van de 'eiwittransitie'. Met dit keer:Rechter stelt dat Wiersma publicatie uitstoot cijfers niet had mogen blokkerenEuropese Commissie zet verboden op vleesnamen door Europees Parlement neemt ook vega vis op de korrel Zuid-Korea doet hondenvlees in de ban. Wat gebeurt er nu met de honden?CBS meldt historisch laag aantal varkensBedrijfsrestaurant van Nestlé in Anderlecht is volledig vegetarisch: "Meeste werknemers zijn heel tevreden"Eiwittransitie in de vrijetijdssector (nog niet te downloaden)Krijgt vegan koekjesfabriek Punselie een doorstart?CreditsPresentatie: Esther Molenwijk, Stichting The Food Revolutionism ProVeg Nederland, Pablo Moleman Research & Redactie: Jenny Pannenbecker, Pablo Moleman en Esther Molenwijk Audio mixage: Marlon van der Pas, Nothing BlankHelp ons het plantaardige nieuws te verspreiden: deel deze podcast.Ga naar studioplantaardig.nl en volg ons via BlueSky, Mastodon, Instagram, Facebook, YouTube, TikTok & #StudioPlantaardigGeef onze podcast ook een rating en schrijf een mooie recensie. Alvast enorm bedankt!
Welcome to Clean Label Chronicles! Something BIG is happening in the food world that's going to change what's on your grocery store shelves forever. When giants like Kraft Heinz, General Mills, and Nestlé all announce they're ditching artificial petroleum-based dyes, this isn't just a trend – it's a seismic shift that's about to ripple through every aisle of your supermarket. Our guest is the Director of Product, Label & Ingredient Reviews for Registrar Corp – a regulatory compliance powerhouse. She shares the inside scoop on what this means from manufacturing and regulatory boardrooms to your dinner plate. So, whether you're a conscious consumer, a business owner trying to navigate these changes, or just someone passionate about keeping their family healthy, you're in the right place. Anna Benevente, holds a BS degree in Biology. As the Director of Product, Labeling, and Ingredient Review at Registrar Corp, she has been assisting companies with U.S. FDA regulations since 2009. KEY TAKEAWAYS The key labeling changes that companies like Nestlé and Kraft Heinz will need to make when removing artificial dyes from their products How the removal of artificial dyes affects the ingredient review process, and what the most common challenges manufacturers face during reformulation The compliance or documentation requirements that become more complex for companies switching from artificial to natural colorants The ripple effects this trend will have on smaller manufacturers and private labels in terms of keeping up with clean-label demands How international labeling regulations complicate reformulation efforts for global brands moving away from synthetic dyes Whether this industry shift signals a long-term transformation in consumer expectations and regulatory standards, or plateaus like past food trends àAs always, be sure to head to https://ronandlisa.com/podcast/ for all of the links and show notes. As always, we appreciate you subscribing to the Healthy Home Hacks podcast and leaving a review. Five stars are always appreciated if you find our show useful or just plain entertaining. Until next time – stay healthy! FOLLOW RON AND LISA: RonandLisa on Instagram https://www.instagram.com/ronandlisa/ RonandLisa on TikTok https://www.tiktok.com/@ron_lisa RonandLisa Website https://ronandlisa.com/ RonandLisa Healthy Living Store https://shop.ronandlisa.com/
Der DAX beendet den Handelstag 0,2 % höher bei 24.296 Punkten. Hoffnung auf Fortschritte im EU-USA-Handelsstreit sorgt am Vormittag für Zuversicht, doch die Unsicherheit bremst den Markt am Nachmittag. Die EZB belässt den Einlagensatz bei 2,0 % - Zinssenkungen werden frühestens im September erwartet. Starke Quartalszahlen treiben die Deutsche Bank (+8 %, 1,485 Mrd. € Gewinn) und Telekom (+4 %, T-Mobile US mit 800.000 Neukunden). VW warnt vor Belastungen durch Zölle und schwache E-Auto-Nachfrage, Analysten erwarten nur 4,5 % Marge. An der Wall Street glänzt Alphabet (+3,6 %), während Tesla nach schwachen Auslieferungen und dem zweiten Gewinnrückgang 8 % einbüßt. MTU meldet 20 % Umsatzplus und 42 % Ebit-Anstieg, die Aktie erreicht ein Rekordhoch. IBM steigert Gewinn um 20 % auf 2,2 Mrd. USD, verliert aber 10 % wegen schwacher Software-Sparte. Nestlé verdient 10,3 % weniger (5,07 Mrd. Fr.), bestätigt den Jahresausblick. "Die Börse reagiert oft über, aber selten ohne Grund." - Benjamin Graham
Accords commerciaux improbables, records boursiers qui tombent comme des dominos, résultats d'entreprises en mode montagnes russes… et au milieu : Donald Trump, qui vient secouer Jerome Powell en personne à la Fed. Une première depuis 20 ans.
Aparte de la reunión del BCE y de su decisión de hacer una "pausa" en los recortes de tipos, la atención en Europa se dirige al preacuerdo arancelario con EEUU. Según FT, el comisario de Comercio, Maros Sefcovic, ha comunicado a los 27 que se está barajando la posibilidad de un acuerdo con un arancel general del 15%, muy similar al japonés. Entre tanto, y por si fallan las negociaciones, los 27 han aprobado este jueves aranceles a un volumen de importaciones estadounidenses por valor de 93.000 millones de euros. Por otra parte, pendientes de la cumbre UE-China que coincide con los 50 años de relaciones diplomáticas entre ambas partes. La presidenta de la Comisión Europea, Ursula von der Leyen, insiste en que el acceso a los mercados chinos es una cuestión clave para las empresas de la UE. En clave empresarial, hoy han presentado resultados Deutsche Bank, BNP Paribas, Nestlé y Vodafone Group, entre otras. Entrevistaremos al escritor y periodista Baltasar Magro que acaba de publicar "La tumba de El Greco", de la editorial Almuzara. En clave nacional, España supera por primera vez los 22 millones de trabajadores en el segundo trimestre. Todos estos temas los debatiremos con Javier Domínguez, de aurigabonos.es.
Medicover och Eltel toppar vinnar- respektive förlorarlistan på Stockholmsbörsen under torsdagen. Flera utländska storbanker presenterar starka rapporter medan Teslas Elon Musk varnat för ett par skakiga kvartal framåt. En rad finska storbolag har rapporterat under morgonen, däribland Neste. Som för övrigt låter ganska mycket som Nestlé, en annan rapportör om än Schweizisk och inom en helt annan sektor. Under gårdagen lämnade även problemtyngda svenska Oatly siffror för andra kvartalet, också verksamma inom matvarusegmentet. Samtidigt summerar amerikanska Chipotle ett svagt kvartal präglat av oroliga konsumenter i USA. EFN:s Elin Wiker och Gabriel Mellqvist smälter intrycken tillsammans med Daniel McPhee och Peter Hedlund.Detta är Börslunch Rapportpodd. EFN:s sommarspecial under rapportsäsongen – för att du ska kunna vara ledig men ändå få reda på allt du vill och borde om rapporterna.
This Day in Legal History: Grant DiesOn July 23, 1885, Ulysses S. Grant—former president and Union general—died of throat cancer at age 63. While honored as a national hero, Grant spent his final years in financial ruin due to a high-profile fraud scandal. He had invested heavily in a Wall Street brokerage firm, Grant & Ward, run in part by his son and the scheming financier Ferdinand Ward. Ward operated what would now be recognized as a Ponzi scheme, using incoming investments to pay off earlier clients and falsely promising high returns. When the scheme collapsed in 1884, Grant lost virtually everything, and the public was stunned to see a former president facing poverty.Rather than accept charity, Grant chose to write his memoirs as a final act of financial restoration. He completed them just days before his death, and their publication by Mark Twain's publishing house ultimately secured his family's financial future. Meanwhile, Ferdinand Ward was arrested, tried, and convicted of grand larceny in 1885. He served six years in prison, and his case became one of the most publicized white-collar crime prosecutions of the 19th century.Legally, the case underscored the absence of federal oversight in securities and investment practices during the Gilded Age. There were no federal securities laws or regulatory agencies at the time, and prosecution of fraud fell to local authorities using traditional theft statutes. The scandal later became a reference point in discussions around the need for more structured investor protections, eventually influencing the rationale for the Securities Act of 1933 and the Securities Exchange Act of 1934. Grant's financial downfall, despite his stature, revealed the vulnerability of even prominent individuals to unchecked financial fraud.A federal judge ruled that President Trump unlawfully removed two Democratic members of the National Credit Union Administration (NCUA) board. U.S. District Judge Amir Ali held that the firings of Todd Harper and Tanya Otsuka in April violated congressional protections that limit when board members can be dismissed. The decision orders both officials reinstated. At the time of their removal, only one board member remained—Republican Chairman Kyle Hauptman—leaving a regulatory gap in oversight of the $2.3 trillion credit union sector.Harper, initially appointed by Trump in 2019 and later elevated to chairman by President Biden, was serving a term set to expire in 2027. Otsuka was confirmed in 2023 with a term ending in 2029. Both argued their dismissals were unprecedented in the NCUA's nearly 50-year history. The Trump administration defended the firings by asserting broad presidential authority to remove such officials at will, a position echoed in other disputes over the limits of executive power at independent agencies. The ruling reinforces the legal principle that certain regulatory positions are protected from politically motivated removals.US judge rules Trump illegally fired two Democratic members of credit union agency | ReutersThe U.S. Court of Appeals for the D.C. Circuit dismissed a class action lawsuit brought by eight Malian citizens against Hershey, Nestlé, and five other major cocoa companies. The plaintiffs alleged they were trafficked as children and forced to work under brutal conditions on cocoa farms in Ivory Coast. They sought to hold the companies liable under U.S. laws against human trafficking and forced labor. However, the court ruled 3-0 that the complaint failed to plausibly connect the plaintiffs' forced labor to cocoa specifically sourced by the defendants.Judge Justin Walker wrote that while the companies purchase a large share of Ivorian cocoa, the complaint did not establish that the cocoa harvested by the plaintiffs ended up in the defendants' supply chains. The court emphasized that a general connection to a region is insufficient to meet legal standards for liability under trafficking laws. The trial court had previously ruled in favor of the companies in 2022.The plaintiffs' attorney, Terry Collingsworth, criticized the ruling, arguing that global corporations are effectively shielded from accountability by the opacity of their supply chains. He said his clients are considering further legal action. This decision follows a March 2024 ruling by the same court that dismissed similar claims against tech companies over child labor in cobalt mining in the Democratic Republic of the Congo.Hershey, Nestle, other cocoa companies defeat appeal of child slavery lawsuit | ReutersThe U.S. Court of Appeals for the Third Circuit ruled that New Jersey cannot enforce its 2021 law banning new contracts for immigrant detention facilities. The court sided with CoreCivic, a major private prison operator, which had sued the state over the law's potential to block the renewal of its contract for a 300-bed detention center near Newark Airport. In a 2-1 decision, the panel held that New Jersey's ban unconstitutionally interferes with federal immigration enforcement, which relies heavily on private detention centers.Writing for the majority, Judge Stephanos Bibas stated that states cannot obstruct the federal government's operational choices, including its use of private contractors. The ruling emphasized that immigration enforcement is a federal domain, and state laws cannot disrupt its execution. Judge Thomas Ambro dissented, arguing the law only regulated state and local government actions, not the federal government directly.The case has national implications, as the federal government under both Republican and Democratic administrations has defended its authority to contract with private facilities for immigration detention. Critics, including New Jersey's attorney general and immigrant rights groups, argue that privatized detention presents serious health and safety risks and prioritizes profit over human rights. The ruling follows similar court decisions, including a 2022 case blocking California's comparable law while upholding a narrower Illinois statute.US court blocks New Jersey ban on immigrant detention in CoreCivic lawsuit | ReutersA federal judge in Manhattan formally dismissed a mail fraud case that had been effectively resolved over three decades ago but never officially closed. The defendant, Yousef Elyaho, was charged in 1991 with one count of conspiracy to commit mail fraud. In 1993, he entered a deferred prosecution agreement, and his bond was released, meaning the case should have been dismissed if he complied with the agreement. However, due to an apparent administrative oversight, the case remained open on the docket for 32 years.No legal action occurred until 1999, when the case was oddly marked as reassigned to “Judge Unassigned,” and then sat idle for another 26 years. It was only in 2025 that the case came to the attention of U.S. District Judge Ronnie Abrams, who officially closed it. Assistant U.S. Attorney Frank Balsamello acknowledged in a court filing that the government had intended to dismiss the case back in 1993.This unusual situation highlights how clerical errors can leave cases unresolved, despite defendants meeting their legal obligations. The judge's action brings formal closure to a prosecution that, in practice, ended decades ago.US ends a mail fraud case, 32 years late | ReutersAnd in a piece I wrote for Forbes this week:I draw a comparison between ancient Egypt's pyramid-building and the current surge in data center construction across the United States. In both cases, monumental building serves more as a symbol of legitimacy and power than as a practical investment in public welfare. Pharaohs once drained resources to erect ever-larger pyramids, eventually destabilizing their own society. Today, states offer enormous tax incentives to attract data centers—facilities that often generate minimal long-term employment while consuming huge amounts of electricity and water.In the piece, I focus on how these data centers, like the pyramids, have become political symbols. They are marketed as engines of innovation and economic growth but often leave the public footing the bill for infrastructure costs and strained utilities. For example, Pennsylvania passed a $75 million tax exemption for data centers, and similar policies have ballooned to over $1 billion in Texas. Meanwhile, the promised economic benefits frequently fail to materialize.I argue that this race to build tech infrastructure, without considering long-term sustainability or community impact, mirrors a historical pathology: spectacle overtaking substance. These facilities may one day be ruins of a different kind—monuments not to progress, but to political ambition and misaligned priorities.The Pharaohs Built Pyramids—We Build Data Centers This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.minimumcomp.com/subscribe
Carmelina es ingeniera industrial con más de quince años de experiencia en el mundo del bienestar. Tras una carrera corporativa en Nestlé fundó su primer spa en Mérida. Más tarde, trajo a la vida y dirigió el área de Wellness en Chablé Yucatán, reconocido como uno de los mejores spas del mundo. Hoy lidera Sisi Atelier, su firma consultora, y ha desarrollado un curso de Gestión Financiera para Spas y Wellness en la Universidad de California en Irvine. En este episodio conversamos sobre las claves para operar con éxito espacios Wellness. Para Carmelina, todo espacio cuenta una historia, y esa historia debe ser coherente con el diseño conceptual, espacial y financiero. En un mundo donde el bienestar es físico, mental, espiritual, social y ambiental, la pregunta central es: ¿Cómo diseñar lugares donde seamos artesanos del cuerpo físico y también del cuerpo mental, social, espiritual y ecológico? ¿Y cómo comunicar este propósito no solo a los clientes, sino también a los inversionistas que hoy buscan algo más que solo retorno financiero?___________________________________________________Para saber más de The Wellness Business Lab consulta el sitio web aquí: wellnessbusinesslab.com, me encantará que formes parte de este ecosistema que impulsa proyectos conscientes y sostenibles. Además, te invito a conectarte en vivo a las próximas sesiones Wellness Talks¿Quieres conversar o tienes dudas? Escríbeme directamente a: vs@victorsaadia.com
Dlaczego bezpieczeństwo żywnościowe to zarówno wyzwanie bieżące (doraźne) jak i strategiczny cel długoterminowy? Co współcześnie determinuje bezpieczeństwo żywnościowe? Na czym polega rolnictwo regeneratywne i dlaczego warto w nie inwestować? Jak równocześnie dbać o cele środowiskowe oraz konkurencyjność i opłacalność gospodarstw rolnych? W jaki sposób Nestlé wspiera rozwój rolnictwa regeneratywnego? Jakie projekty w tym zakresie prowadzone są w Polsce? – na te i inne pytania odpowiada dr Agata Kruszec, Menadżerka ds. Zrównoważonego Rozwoju na Europę Środkową, Nestlé Polska S.A.Rozmowę prowadzi prof. Wawrzyniec Czubak, Katedra Ekonomii i Polityki Gospodarczej w Agrobiznesie, Wydział Ekonomiczny, Uniwersytet Przyrodniczy w Poznaniu, Członek Rady Programowej Kongresu Obywatelskiego.Zachęcamy do lektury artykułu dr Agaty Kruszec pt. Rolnictwo regeneratywne – inwestycja w przyszłe bezpieczeństwo żywnościowe opublikowanego w najnowszym numerze kwartalnika „Pomorski Thinkletter” pt. Bezpieczeństwo i odporność Polski – jak je rozumieć i jak budować?Zapraszamy również na nasze social media:TwitterFacebookLinkedIn
Campeão de popularidade em festas — ele aparece tanto em aniversários de criança quanto em casamentos de gente rica —, o brigadeiro é um dos doces mais consumidos pelos brasileiros.E nada mais justo, já que ele surgiu aqui no país. Mas você sabe quando? Como? Quem inventou? Em que circunstâncias? Aliás, por que esse nome? No episódio de hoje eu conto tudo isso. Vamo aê? ============================Use o cupom ALVINO e ganhe 10% de desconto na evino============================APRENDA EM 5 MINUTOS é o podcast sobre coisas que você nem sabia que queria saber. Os episódios são roteirizados e apresentados por Alvaro Leme. Jornalista, mestre e doutorando em Ciências da Comunicação na ECA-USP e criador de conteúdo há vinte anos, ele traz episódios sobre curiosidades dos mais variados tipos. São episódios curtos, quase sempre com 5 minutos — mas alguns passam disso, porque tem tema que precisa mesmo de mais um tempinho.Edição dos episódios em vídeo: André Glasnerhttp://instagram.com/andreglasnerDireção de arte: Dorien Barrettohttps://www.instagram.com/dorienbarretto66/Fotografia: Daniela Tovianskyhttps://www.instagram.com/dtoviansky/Siga o APRENDA no Instagram: http://instagram.com/aprendapodcasthttp://instagram.com/alvarolemeComercial e parcerias: contato@alvaroleme.com.br======================Quer saber mais? Confira as fontes que consultei enquanto criava o episódio - Como a Nestlé se apropriou das receitas brasileiras (ou de como viramos o país do leite condensado)Por Luisa Coelho e João Peres, O Joio e O Trigo - Brigadeiro: a história de um dos doces mais adorados do BrasilHiperfesta, TV Anhanguera - Fora da Globo, Christiane Pelajo come brigadeiro e revela que avó inventou doceNotícias da TV, UOL - Por que o doce brigadeiro tem esse nome?Por Gabriela Portilho, Mundo Estranho - A curiosa origem do brigadeiro, a sobremesa mais popular do BrasilAlexandre Carvalho, Aventuras na História
Join host Nick Schutt on Robots and Red Tape for a fascinating dive into AI with Gissele Gajate Garrido, a PhD economist and analytics leader at EY with over 20 years of experience. From global impact evaluations to optimizing pricing at Nestlé and leading AI-driven analytics at EY, Gissele demystifies how AI works—breaking down transformer models that turn words into multi-dimensional math, not magic.Discover why AI lacks morals, risks biases from data sources like Reddit, and ignores externalities unless explicitly programmed, with real-world implications for fields like pharmaceuticals. Gissele shares her passion for responsible AI, emphasizing human oversight, retraining to avoid hallucinations, and simple, practical tools—like her game-changing recruiting optimizer.Key takeaways: AI thrives in volatile times but needs education and accountability to avoid catastrophic errors; it's about creating more “pies” for everyone, not just slicing them differently. Perfect for leaders, tech enthusiasts, and anyone curious about AI's potential and pitfalls.
Wondering why your brand isn't showing up in answer engines like Google AI Overviews, Perplexity AI, and ChatGPT—even though you've been investing in content and SEO? Maurice White, who leads SEO at Mod Op, is back to explain the rise of Generative Engine Optimization (GEO) and why it's changing the way we think about search. Maurice and Tessa Burg break down what GEO means, how it fits into your existing SEO strategy and the concrete steps you can take right now to make your brand more visible in AI-generated answers. You'll learn how to build helpful, high-quality content that AI engines recognize and reward, and how PR and brand mentions now play a key role in visibility. Maurice also shares free and paid tools you can use to measure your GEO progress—so you're not just guessing, you're growing. Whether you're a marketer, content creator or brand leader, this episode offers smart insights and real takeaways to help your brand show up where it matters most. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. Contributor: Maurice White, Senior SEO Strategist at Mod Op About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
Agility requires marketing leaders to evolve from campaign-based thinking to relationship-based strategy—especially when working with creators who influence not just clicks, but for a meaningful connection with customers.Today we're going to talk about the creator economy and how brands like PepsiCo, Unilever, and more are leaning into long-term creator partnerships to drive relevance, resonance, and ultimately, ROI. To help me discuss this topic, I'd like to welcome Brit Starr, CMO of CreatorIQ. About Brit Starr Brit Starr is the Chief Marketing Officer at CreatorIQ, the leading enterprise platform revolutionizing influencer marketing for thousands of brands and agencies, including Nestlé, Sephora, and Unilever. With over 15 years of experience in marketing and consulting, Brit has played pivotal roles at some of the most iconic consumer brands, including Lyft, Guitar Center, Shiner Beer, Verve Coffee Roasters, and Trulia. Brit Starr on LinkedIn: https://www.linkedin.com/in/britmccorquodale/ Resources CreatorIQ: https://www.creatoriq.com https://www.creatoriq.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150" Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Agility requires marketing leaders to evolve from campaign-based thinking to relationship-based strategy—especially when working with creators who influence not just clicks, but for a meaningful connection with customers.Today we're going to talk about the creator economy and how brands like PepsiCo, Unilever, and more are leaning into long-term creator partnerships to drive relevance, resonance, and ultimately, ROI. To help me discuss this topic, I'd like to welcome Brit Starr, CMO of CreatorIQ. About Brit Starr Brit Starr is the Chief Marketing Officer at CreatorIQ, the leading enterprise platform revolutionizing influencer marketing for thousands of brands and agencies, including Nestlé, Sephora, and Unilever. With over 15 years of experience in marketing and consulting, Brit has played pivotal roles at some of the most iconic consumer brands, including Lyft, Guitar Center, Shiner Beer, Verve Coffee Roasters, and Trulia. Brit Starr on LinkedIn: https://www.linkedin.com/in/britmccorquodale/ Resources CreatorIQ: https://www.creatoriq.com https://www.creatoriq.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150" Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Sambhav Chadha, co-founder of Augmentum Media, joins Will Laurenson to break down his three-tier influencer strategy that powers health and wellness brands like Lululemon and Nestlé. From product seeding to high-performance affiliate deals, Sambhav reveals how relevance and authenticity drive true incrementality in influencer marketing. He shares benchmarks, mistakes to avoid, and why 100+ seedings a month is a must for traction. If you're building a DTC brand—or revamping your influencer strategy—this episode offers a clear, proven roadmap for results.
Schon lange drängt die Ukraine auf mehr Waffenlieferungen aus den USA, um sich gegen Russland zu verteidigen. Gestern sagte US-Präsident Donald Trump nun: Es gibt neue Waffen, bezahlen dafür sollen aber die EU-Staaten – wie die Ukraine auf diese Ankündigung reagiert. Die weiteren Themen: · In Syrien sind bei Kämpfen zwischen religiösen Gruppen Dutzende Menschen ums Leben gekommen. Jetzt hat auch Israel in diese Gefechte eingegriffen und in Syrien mehrere Panzer beschossen. Warum sich Israel in diesen Konflikt einmischt. · Die Schweizer Landwirtschaft soll klimafreundlicher werden. Darauf haben sich der Bauernverband und unter anderem Nestlé, Emmi, Migros, Coop sowie der WWF geeinigt. In ihrer gemeinsamen Erklärung steht, dass sie den CO2-Ausstoss in Richtung Netto Null senken wollen. · Sie gehören vielerorts zum Stadtbild: Velokurierinnen und -kuriere, die mit ihren quadratischen, orangen und grünen Rucksäcken Pizza, Sushi und anderes Essen ausliefern. In Hamburg haben die Kuriere eines Anbieters jüngst für bessere Arbeitsbedingungen gestreikt. Und die sind auch in der Schweiz ein Thema.
Tessa Burg and Aaron Grando break down one of the most talked-about topics in AI right now: context engineering. If you've been using AI tools and wondering why your outputs sometimes sound generic or miss the mark, this episode is for you. Aaron explains how context engineering helps AI better understand what you want by feeding it the right information—from your brand voice to real-time data—before you even type your prompt. Aaron and Tessa also explore how context engineering plays a key role in reducing hallucinations, maintaining brand integrity, and building automated agents that can actually take meaningful action. Listeners will take away clear, practical tips on how to make generative AI more accurate, creative, and tailored to specific goals so you can get more value out of your tools—without needing to be a tech expert Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Aaron Grando: Aaron Grando, VP, Creative Innovation on Mod Op's Innovation team, is a seasoned technologist with over 15 years of experience at creative agencies. With a background in strategy, design, engineering, and marketing, Aaron has worked extensively in industries like media, entertainment, gaming, food & beverage, fashion, and technology. At Mod Op, Aaron leads efforts to integrate AI into creative processes, creating tools that connect creatives and clients with insights, spark ideas, and enable new brand experiences. Projects include collaborations with companies like NBCUniversal, Bethesda Softworks, Under Armour, Planet Fitness, Dietz & Watson, and more, focusing on infusing creative strategies with innovative technology to create cutting-edge brand experiences. Aaron can be reached on LinkedIn or at Aaron.Grando@modop.com. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
Welcome to The Core Report Weekend Edition with Govindraj Ethiraj. In this episode, veteran market expert Sanjeev Prasad offers an eye-opening take on the growing disconnect between consumer brand valuations and real business fundamentals.We explore:Why popular Indian consumer brands like HUL and Nestlé may be severely overvaluedHow new-age competitors, private labels, and e-commerce are disrupting the consumer landscapeWhat most investors misunderstand about mutual fund flows and return expectationsHow shifts in consumer behavior and distribution are changing growth trajectoriesWhich sectors still offer long-term value in 2025Sanjeev Prasad explains why the old investment playbook may no longer work in a market where sentiment outweighs fundamentals.Don't miss this deep-dive conversation that challenges the prevailing narratives around equity investing in India today.Like, comment, and subscribe to The Core Report Weekend Edition for original, independent business analysis.Check out more on thecore.inSubscribe to our NewsletterFollow us on: Twitter | Instagram | Facebook | LinkedIn | YouTube
What happens when two powerhouse women—one a former Nestlé executive and certified leadership coach, the other a yoga instructor and education leader—meet in Louisville, KY and both get knocked flat by allergy season? They build a wellness center unlike anything else in the region. In this episode of Small Business Success Talk, host Christy Smallwood sits down with Anna Shulgina and Dasha Grankina, co-founders of Bodhi Salt, a luxurious-yet-approachable 2,400 sq.ft. wellness center designed to help families heal naturally through salt therapy, cedar steam barrels, red light therapy, kids programming, and more.
In this episode of Leader Generation, Creative Director Leu Solomon shares a real-world example of how AI helped her and the Mod Op team deliver a complex creative project under tight budget constraints—without sacrificing quality. Leu walks us through the challenge: Creating a single hero image featuring up to nine custom building illustrations for a commercial real estate client. Traditional design would've required more time and money, but by incorporating Adobe Firefly into the process, the team created something visually stunning, on budget, and faster than ever before. This isn't just a story about using AI to speed things up—it's about how curiosity, critical thinking and good design thinking elevate the work. Leu explains how she pitched AI as one of three creative directions, handled client hesitations with transparency and used her design skills to enhance, not replace, creative vision. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. Guest: Leu Solomon, Creative Director at Mod Op About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
L'Expo 64 est ouverte depuis quelques semaines, le printemps est là, d'ailleurs presque tout le monde est là : l'armée, Nestlé, les ciments suisses, les artistes, les assurances, les entrepreneurs…Tout le monde sauf l'Argovie et le public qui se fait attendre. On a peut-être voulu se montrer trop disruptif, le doute s'installe. Heureusement Umberto Eco, Walt Disney, l'enthousiasme de la jeunesse et bientôt la fierté nationale participent au succès si attendu. Avec : Karin Gimmi, historienne de l'art et conservatrice, Olivier Lugon, historien, spécialiste de l'histoire des expositions et François Vallotton, historien, tous deux co-directeurs de l'ouvrage Revisiter l'Expo 64 : acteurs, discours, controverses et Bruno Marchand, architecte, qui y signe également une contribution.
On en prend plein les yeux à l'Expo 64. Des illuminations de la Voie suisse aux voiles multicolores du port de Vidy, des sculptures bruitistes de Tinguely en passant par le terrible hérisson de l'armée et les excursions sur la Lune mises en scène par Nestlé. Des images conservées dans les archives officielles, des tonnes de papiers et des photos par milliers dans les archives de la presse et dans les albums de familles. Mais les images qui ont beaucoup fait parler en 1964 viennent du cinéma d'Expo 64 : notamment avec la série de films d'Henry Brandt intitulée La Suisse s'interroge. Un propos percutant qui s'imprime dans les mémoires des visiteuses et des visiteurs. Avec : Alexandra Walther, autrice de La Suisse s'interroge ou l'exercice de l'audace, paru aux éditions Antipodes.
CX Goalkeeper - Customer Experience, Business Transformation & Leadership
In collaboration with CCW Europe Summit 2025:CCW Europe Summit 2025 unites CX pioneers to solve today's challenges and shape tomorrow's solutions. Dive into next-gen AI, journey redesign, and customer-centric growth with leaders from Google, Nestlé, Ryanair, and more.Spot are limited! Join the event join the movement:Use the discount code CXGOALKEEPER20 for 20% additional discount!.https://europe.customercontactweekdigital.com/events-ccweurope_Do you think personalization ends with using your name? Think again. In this episode, Dr. Emmanuel Manyonganise unveils the secrets of hyper-personalization in customer experience and how businesses can stay ahead by turning data and AI into powerful engagement tools. This is a must-listen for CX professionals aiming for true transformation.Follow Emmanuel: https://www.linkedin.com/in/dr-emmanuel-manyonganiseThe Top 3 Key LearningsHyper-personalization goes beyond marketing. It must include support, problem resolution, and full journey engagement.A strong data culture is key. Centralized platforms, AI integration, and cross-departmental collaboration are crucial.Start small, but start now. Experimentation and a mindset of continuous learning are the fastest paths to progress.Chapters00:00 Introduction to CX Goalkeeper Podcast00:27 Upcoming CCW Europe Summit 202501:11 Guest Introduction: Emmanuel Man01:49 Evolving Personalization in Customer Experience02:19 Emmanuel's Career Journey and Values06:09 Understanding Basic Personalization09:48 Transitioning to Hyper-Personalization14:09 Examples of Successful Personalization17:50 Future Trends in Hyper-Personalization20:10 Advice for Leaders on Personalization21:16 Conclusion and Final ThoughtsKeywords: customer experience, CX, personalization, hyper-personalization, AI in CX, data culture, customer data platform, CX leadership, CX strategy, digital transformation, Emmanuel Manyonganise, CX podcast, customer journey, personalization in banking, CX trends 2025, CX Goalkeeper, Gregorio UglioniFollow & Subscribe to the CX Goalkeeper Podcast: Podcast Page: https://www.cxgoalkeeper.com/Podcast Apple Podcast: http://cxgoalkeeper.com/apple Spotify: http://cxgoalkeeper.com/spotify We'd love to hear your thoughts — leave a comment or share your feedback!
Qui a oublié le petit pain et la barre de chocolat des quatre-heures ou le gâteau au chocolat de sa grand-mère? A la Maison Cailler de Broc, propriété de Nestlé, les enfants apprennent dès 6 ans à travailler la matière et à l'apprécier. Pour l'historien de l'alimentation Dominik Flammer, le mythe du chocolat suisse s'est construit sur une quantité d'anecdotes et surtout sur une bonne dose de marketing. Reportages de Maya Chollet Réalisation : Matthieu Ramsauer Production : Raphaële Bouchet
With over two decades of experience in the skincare and beauty industry, Tara specializes in building brands that move culture. Her work lives at the intersection of science, storytelling, and soul, and it is always anchored in results.She specializes in grit. Her dad is a third-generation pistachio grower in California, and that blend of artful curiosity, beauty, and serious hard work runs deep in her DNA. Today, as the Global President of Dermatological Skincare at Galderma (Cetaphil, Differin, Alastin, Benzac), she brings that same grounded tenacity to leading a portfolio of globally loved brands. She focuses on driving impact through innovation, advocacy, and breakthrough marketing.A California native now living in Switzerland, after a few unforgettable years in Paris, she brings a global perspective to brand-building. Her approach blends sharp market insight with emotional nuance and deep respect for local culture.She works closely with healthcare professionals to deliver superior outcomes that build trust, create value, and honor the deeply personal nature of skincare. Before joining Galderma, she led transformative work at iconic companies including Kendo Brands (LVMH), Too Faced, and Pierre Fabre, launching breakthrough campaigns and fueling growth across global markets.At her core, she is a builder. She thrives on mentoring future change makers, fostering collaboration, and creating bold, lasting brand value through curiosity, clarity, and purpose.She is also a frequent speaker and podcast guest, passionate about sharing insights on beauty, leadership, and brand-building at the intersection of science and soul.Val Vacante is an award-winning, creative catalyst and global innovator. As the SVP of Solutions Innovation at Dentsu, she uncovers cultural trends, commerce dynamics, and emerging technologies to shape next-generation product innovations, and solutions impacting the way people connect in the physical and digital world.Val is the product lead and innovator behind the Meta Global Messaging Alliance and Intelligent Messaging, Dentsu's first-of-its-kind full suite of end-to-end messaging innovations designed to accelerate 1:1 conversational messaging, AI-amplified assistance, and human connection – showcased at CES, SXSW, Cosmoprofs and featured in Digiday, MediaPost, Retail Brew and more.She is the co-creator behind Dentsu NXT Space, a co-space for rapidly realizing the future of AI, 3D spatial environments, and everyday technology in collaboration with Microsoft, LinkedIn and HeadOffice.space featured in PSFK's, “Best of CES,” Forbes, Fast Company, Digiday, Coindesk and more.Val is also the co-creator of ShopNXT™ — Dentsu's retail innovations focused on helping brands create more personalized shopping experiences increasing loyalty, sales, and customer joy. The ShopNXT suite of products has been named top product picks at CES by PCR Magazine featured in CNET, The Drum, PSFK, eMarketer, MediaPost, PCR among others.Additionally, Val architected and launched NXT Intelligence™ an innovation platform featuring 12 technology, innovation, and brand solutions designed to rapidly explore, evaluate and evolve business growth opportunities. Her latest work focuses on connected experiences, emerging technologies, gaming, retail and play.She is also the Founder of the strategy and innovation firm Collabsco; where she pioneered award-winning digital products and connected experiences across IoT, AR, VR, voice, robotics, and the first connected play landscape featured in VentureBeat, The Drum, VRScout, and more.Her portfolio includes over 50+ brands including Microsoft, Hasbro, Mattel, Disney, Bandai Namco Entertainment, PepsiCo, P&G, Nestlé, Mercedes-Benz, MINI, Galderma, AT&T, Vodafone, Honeywell, Sleep Number, Dell, MERGE, WowWee and Virsix Games, among others.Val has been named one of the Top 25 Women in Tech by PCR magazine and Women in Tech Global Product Management Leader of the Year.
Kate Long, VP of Marketing at Crunchbase, shares how her team is leading a bold transformation—from a product-led growth model to a sales-led, AI-powered strategy. In this conversation, Kate breaks down how Crunchbase is leveraging predictive signals to deliver meaningful value earlier in the buyer journey, before prospects even know they're in-market. Kate also opens up about leading teams through change, upskilling marketers to become “horizontal AI orchestrators,” and why aligning with sales isn't just smart—it's essential. You'll take away practical insights on how to adapt, stay human in a tech-heavy world and build sustainable "Big G Growth" in a rapidly evolving marketing landscape. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Kate Long: Kate Long is the Vice President of Marketing at Crunchbase. She is passionate about driving sustainable, long-term growth by deeply understanding the customer and optimizing the full marketing ecosystem. Her expertise spans performance marketing, partner expansion, brand transformation and product-led growth, all aimed at creating lasting impact. As a marketing innovator, strategist and operator, Kate has built brands, defined new categories and sparked product enthusiasm across high-growth B2B and B2C SaaS companies, as well as within the Fortune 500. She believes true success is rooted in people and is dedicated to mentoring the next generation of marketing talent. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council, and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
Radio personality Jon Williams opens up about the art of authentic endorsements and his journey from failed baseball aspirations to becoming one of Northwest Arkansas' most recognizable voices. Williams shares how he pioneered a unique business model where he receives no salary from his radio station, instead earning his living entirely through commissions from brand partnerships. What sets Williams apart isn't just his entrepreneurial approach, but his unwavering commitment to exclusivity. While most radio personalities might promote competing businesses on the same day, Williams maintains strict brand category exclusivity. "I won't have competing brands on my show," he explains, creating tremendous value for his 26 partners ranging from local businesses to national giants like Nestlé and Coca-Cola. This exclusivity has fostered remarkable loyalty, with many partners renewing year after year.The turning point in Williams' career came from advice given by the late Cameron Smith, a legendary figure in Northwest Arkansas' business community. "John, you're a brand," Smith told him. "Build your brand. Don't build anyone else's brands, but yours and people that pay you to build theirs." This perspective shift transformed Williams' approach, helping him understand that his greatest asset was authenticity - only endorsing products he actually uses and believes in.Williams also shares his deep connection to Northwest Arkansas, from emceeing charity galas that have raised millions for causes like type 1 diabetes research to his role announcing University of Arkansas sports. Through it all, his philosophy remains steadfast: real value comes from genuine relationships, not just transactions. For anyone looking to build a personal brand or create lasting business partnerships, Williams' journey offers a masterclass in the power of authenticity and strategic exclusivity.
In this episode, Charlie Hills interviews Dayoán Daumont, Head of Strategy at Ogilvy One, where he leads consumer engagement and loyalty strategy across the entire brand ecosystem for clients such as FIFA, Nestlé, and Michelin. Dayoán blends behavioural insight with creative precision to transform fleeting moments into lasting relationships.The conversation explores his favourite book and loyalty programmes, key highlights and learnings from the initiatives he has led, and an in-depth look at Ogilvy One's new loyalty research, The Four Dimensions of Loyalty.Show Notes: 1) Charlie Hills 2) Dayoán Daumont,3) Ogilvy One4) The Four Dimensions of Loyalty5) Neuromancer
CX Goalkeeper - Customer Experience, Business Transformation & Leadership
In collaboration with CCW Europe Summit 2025:CCW Europe Summit 2025 unites CX pioneers to solve today's challenges and shape tomorrow's solutions. Dive into next-gen AI, journey redesign, and customer-centric growth with leaders from Google, Nestlé, Ryanair, and more.Spot are limited! Join the event join the movement:Use the discount code CXGOALKEEPER20 for 20% additional discount!.https://europe.customercontactweekdigital.com/events-ccweuropeToday's Fan Favorite is exceptional as we deep dive into the critical role of leadership in shaping exceptional customer experiences. I had the honor of engaging in a thought-provoking conversation with Diane Magers, a luminary in both the Customer Experience (CX) and leadership domains. Diane's extensive background and insights offer a unique perspective on how effective leadership can be the linchpin in driving business transformation and elevating customer experience.We explore the symbiotic relationship between leadership and customer experience, discussing strategies, best practices, and actionable insights.About today's guest – Diane Magers:Diane Magers is a visionary thought leader in the fields of Customer Experience and Leadership. With a career spanning multiple industries and a focus on driving organizational change, Diane brings a unique blend of practical experience and academic insight to the table. Known for her emphasis on human-centric approaches, she advocates for integrating customer experience into every facet of an organization's operations. Her perspectives on resilience, emotional intelligence, and what she calls an “Experience Operating System,” make her a sought-after expert, offering invaluable insights for businesses aiming for sustainable success.Chapters:00:00 Start00:36 Meet Diane Magers01:54 Personal Values03:27 The Importance of Preparation04:11 Evolution of Leadership07:05 Challenges in Organizational Change09:21 Adapting to Change12:06 Critical Leadership Qualities15:19 Real-world Leadership Examples18:35 Overcoming Cultural Barriers22:20 Learning from Failure25:45 Golden Nuggets27:30 Contact Details28:50 Closing RemarksMain Topics discussed:The Essence of LeadershipResilience in LeadershipThe Human Element in LeadershipThe Future of Customer ExperienceFollow & Subscribe to the CX Goalkeeper Podcast:Apple Podcast: http://cxgoalkeeper.com/appleSpotify: http://cxgoalkeeper.com/spotifyWe'd love to hear your thoughts — leave a comment or share your feedback!
Les céréales sont les premières victimes du durcissement des règles du Nutriscore qui intervient cette année. Et notamment, Chocapic, la marque star de Nestlé sur ce marché qui arborait jusqu'à présent un splendide A sur fond vert sur la boite. Ce qui rassurait, pour ne pas dire déculpabilisait, les parents... Ecoutez Olivier Dauvers : les secrets de la conso du 30 juin 2025.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
Les céréales sont les premières victimes du durcissement des règles du Nutriscore qui intervient cette année. Et notamment, Chocapic, la marque star de Nestlé sur ce marché qui arborait jusqu'à présent un splendide A sur fond vert sur la boite. Ce qui rassurait, pour ne pas dire déculpabilisait, les parents... Cette saison dans "RTL Matin", Olivier Dauvers part à la quête des bonnes affaires et vous livre ses secrets pour éviter les arnaques et devenir un consommateur avisé ! Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
La Corte Suprema se pronuncia sobre las cortes inferiores.Fiscal Bondi causa polémica al señalar a México.Retiran del mercado ensaladas contaminadas de salmonela.Polémica tras detención de ciudadana en Los Ángeles.Nestlé eliminará colorantes artificiales de sus alimentos.La leche podría hidratar más que el agua.Ponte al día con lo mejor de ‘La Edición Digital del Noticiero Univision' con Carolina Sarassa y Borja Voces.
Fréderic Tshidimba is the Chief Inspiration Officer at Empleyo, an Employer of Record (EOR) which helps businesses navigate international employment, remote staffing, and HR services. Fred shares his experiences growing teams in emerging economies. He discusses global talent flow and the need to make labor markets more liquid. Fred shares EORs' role in helping companies grow, accessing skilled workers and staying compliant. He describes how outsourcing international HR services opens up markets. Fred explains the value of fair employment contracts in supporting workers' financial security and mobility, while enabling employers to scale flexibly. KEY TAKEAWAYS [00:23] Fred studies business engineering with a focus on marketing and consumer psychology. [01:40] Fred joins Coca-Cola in a digital marketing traineeship having no digital experience. [02:25] Three key lessons at Coke: think big, prioritize execution, and focus on consumer insights. [03:32] Transitioning to Nestlé, Fred focuses on the product portfolio and bottom-line. [04:50] Fred declines a transfer to Italy and moves for his wife's new job in the Philippines. [06:20] Discovering the Philippines' strengths in digital and outsourcing industries. [07:16] Fred enjoys agency work in young, fast-paced, endorsement-driven S.E. Asian markets. [08:50] A friend suggests co-founding a business to bridge digital expertise and outsourcing. [09:45] Fred scales the business supporting global e-commerce and software clients. [10:56] The venture grows by focusing on clients' needs as they scale. [12:00] Riding two waves: the e-commerce boom and early globalization of talent. [12:58] Fred gets bought out and launches Empleyo to enable global employment opportunities. [14:10] Empleyo helps companies hire talent in countries where they don't have local presence. [15:05] Startups often use Employer Of Record services after hiring remote workers independently. [15:42] Pre-sales roles, software engineers, and mission-driven or tech specialists are key EOR hires. [17:20] Startups use Employers of Record services for flexibility and growth. [18:10] Fred sees labor becoming more liquid like capital, removing structural employment barriers. [19:25] The workforce becomes a “work net” with collaboration transcending borders and time zones. [20:40] Workers still want financial stability even as their multiple career paths become more fluid. [21:35] Empleyo focuses on long-term contracts to give workers job security and legal protections. [22:38] Companies need formal employment frameworks to scale responsibly and remain compliant. [23:50] EORs take care of compliance needs, e.g. GDPR and NDAs, managing across client contexts. [24:55] Empleyo focuses on emerging markets in S.E. Asia and Africa, also expanding in Europe, the US. [26:05] HR becomes more strategic as companies seek talent aligned with purpose and growth goals. [27:28] Fred emphasizes hiring local experts to navigate regional contexts and gain customer relevance. [28:30] Internal mobility offers employees growth and engagement, especially in large organizations. [29:35] Will future employment models continue to have fixed salaries and leave policies. [30:50] Empleyo shares best practices learned from innovative clients. [32:02] Personal cases, such as relocation during unrest or family planning, underscore Empleyo's human impact. [33:15] Companies are prompted to think beyond borders—hiring a country CEO without a local office. [34:20] Fred sees cross-border employment as a way to support families and keep communities intact. [35:12] Fred is committed to keep expanding their horizons and connecting people through work. IMMEDIATE ACTION TIP: Using an Employer of Record helps companies scale quickly and legally by hiring skilled remote workers globally. RESOURCES Frederic Tshidimba on LinkedIn Empleyo.com QUOTES “Labor is pretty cranky… it's a factor that's not so liquid.” “We believe more and more in the concept of a work net, not just a workforce.” “The workforce is getting more and more flexible, but people still need to be bankable.” “If you want talent with purpose, you often have to go further than your local market.” “Scaling with purpose means balancing speed with intentionality in your recruitment.” “Sometimes people just want to live in their community and work for a global employer—that's a beautiful thing.” “Our mission is to help labor become more liquid by making employment simpler, fairer, and more accessible.” “It's exciting because in the end, it's about people, their lives, and helping them grow wherever they are.”
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Retail media is evolving fast, but not always in the right direction. In this episode of Leader Generation, Drew Cashmore, Chief Strategy Officer at Vantage, joins Tessa Burg fresh from the Cannes Lions Festival to break down the biggest conversations shaping the future of retail and commerce media. Drew shares what he's seeing across the industry—the opportunities, the challenges and where marketers should focus their energy. If you're working with retail media in any capacity, you'll benefit from Drew's candid insights into what's working, what's not and how to create real value through presence, simplicity and strategic alignment. From the power of in-store media to the fragmentation of first-party data systems, this episode brings clarity to a complex landscape. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Drew Cashmore: Drew Cashmore is the Chief Strategy Officer at Vantage and a seasoned retail and retail media strategist. He has a background in building, commercializing and scaling intrapreneurial ventures within some of the world's largest retailers. Drew was an original architect and former executive at Walmart Connect in both the U.S. and Canada, where he played a key role in scaling the business to over $2 billion. His contributions included insourcing the business, establishing brand and sales enablement practices, leading internal change management, and developing the in-store advertising strategy. He was also a founding member of Walmart's eCommerce and digital marketing platforms, and previously served as the CMO of Firework, and is the Co-Founder and Managing Director of Adaptive Retail Group. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
In this episode of Culture Talents, Florence Hardy welcomes Ariadne De Oliveira, a global leader in the FMCG industries with a transformative career spanning more than 25 years across brands like Danone, Wella, and Nestlé.Originally from Brazil, Ariadne shares how her talents, Strategic, Ideation, Achiever, Activator, Learner, have shaped her leadership journey across continents and cultures. From driving innovation to navigating the complexities of global markets, she offers an inspiring look at how knowing and leveraging your strengths can unlock powerful results.Through personal reflections and practical insights, Ariadne explores what it means to lead with vision in a world shaped by change, technology, and diversity. A rich conversation for anyone curious about the real impact of talent in leadership, transformation, and personal growth.Enjoy the episode !Are you too a lifelong learner?If you want to lean in to the future with Ariadne de Oliveria, here is the book she recommended during our conversation.Winning the Right Game: How to Disrupt, Defend, and Deliver in a Changing World (Management on the Cutting Edge),by Ron Adner - MIT Press, 2023.-----------Want to find out more? At the Lab we're always happy to chat, so let us know on Linkedin or www.labodestalents.fr/en-----------Culture Talents is a podcast produced by Le Labo des Talents.Hosted by Florence HardyProduced by César Defoort | Natif.Florence Hardy and the coaches at Le Labo des Talents are certified by Gallup. However, we would like to point out that Le Labo des Talents is not affiliated with nor represents Gallup.The ideas we share here are not officially controlled, approved or endorsed by Gallup Inc. Gallup®, CliftonStrengths® and the 34 CliftonStrengths® theme names are the property of Gallup, Inc. For more information, visit www.gallup.com. Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
CX Goalkeeper - Customer Experience, Business Transformation & Leadership
In collaboration with CCW Europe Summit 2025:CCW Europe Summit 2025 unites CX pioneers to solve today's challenges and shape tomorrow's solutions. Dive into next-gen AI, journey redesign, and customer-centric growth with leaders from Google, Nestlé, Ryanair, and more.Spot are limited! Join the event join the movement:Use the discount code CXGOALKEEPER20 for 20% additional discount!.https://europe.customercontactweekdigital.com/events-ccweurope-What if your biggest setback could spark your biggest insight? In this episode, Darshan Mehta shares powerful “aha” moments that shaped his life, career, and even the launch of his restaurant. You'll discover how insights are hiding in plain sight — if you know where to look.About the GuestDarshan was born in India and raised in the US. He has been coming to Thailand every year since 1989 to teach in the Master's in Marketing (MIM) program at Thammasat University. In 2020, he moved to Thailand and founded three Thai companies, iResearch (SaaS software), Aha Brands (F&B) and Aha Enterprise (construction) and a non-profit Big Mango.His entrepreneurial spirit stems from starting his own branding and marketing consultancy to help others for more than twenty-five years to grow their business and thrive. In February 2024, he opened Carmina on Sukhumvit Soi 20 to introduce a symphony of Modern Latin cuisine to Bangkok.Drawing upon his years of strategy experience, Darshan is also the author of a best seller titled, “Getting to Aha! Why Today's Insights Are Tomorrow's Facts,” to help business leaders understand and leverage changing consumer preferences. In addition to his full-time business roles, Darshan has taught in the US, Sweden, and in Thailand. He a has traveled to more than 90 countries. Forbes Magazine recently featured Darshan has one of 9 CMOs to watch.You can follow Darshan on his podcast, Getting to Aha!,Relevant Linkshttps://www.linkedin.com/in/darshan--mehtaThe Top 3 Key LearningsAha moments are insights that reveal deep truths — they often come from combining facts, trends, and emotion.Talking to customers is essential — the most valuable ideas are found through real conversations and listening for pain points.Evoking emotion in business drives exponential impact — when you move customers emotionally, they come back and bring others.Chapters00:00 Introduction to CCW Europe Summit 202501:15 Welcome to the CX Goalkeeper Podcast01:51 Guest Introduction: Meet Darshan02:27 Values Driving Professional Career04:08 Defining Aha Moments05:54 Restaurant Business Insights08:48 The Power of Insights and Market Research15:57 Artificial Intelligence and Future Trends20:25 Golden Nugget and ConclusionFollow & Subscribe to the CX Goalkeeper Podcast:Apple Podcast: http://cxgoalkeeper.com/appleSpotify: http://cxgoalkeeper.com/spotifyWe'd love to hear your thoughts — leave a comment or share your feedback!
Ecoutez L'angle éco de François Lenglet du 20 juin 2025.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
Israel bräuchte Bunkerbrecher-Bomben, Nestlé wegen Arbeitsbedingungen beim Kaffeeanbau in der Kritik, Honig aus dem Regierungsviertel in Berlin
In this lively episode of the Sleeping Barber Podcast, hosts Marc, Vassilis, and special guest Conor Byrne (That's What I Call Marketing) recap their first two days at the 2025 Cannes Lions International Festival of Creativity. Broadcasting from Cannes (though not from a yacht), they reflect on standout sessions, evolving industry trends, and a few jetlag-fueled laughs.Key takeaways include:Karen Nelson-Field & Adam Morgan delivered a memorable session with a multisensory activation that literally smelled like burning money—an impactful metaphor for wasted media spend.In the CMO Series, leaders from Amex, Nestlé, and Infosys emphasized creativity as a business asset, curiosity as a leadership trait, and the importance of having strong (but flexible) opinions.AI's evolving role in creative production was a major theme. From email polish to strategic structure, the hosts discuss how they and others are using AI in real life.Tom Roach's 5 creative principles emphasized platform-native content, imaginative repetition, and AI-driven consistency.The crew raved about focused, single-presenter talks (like the one from YouTube CEO Neal Mohan) over large panels.A new segment, “From the Basement,” highlights standout creative campaigns like Heinz's global storytelling and TELUS' Gamer RX mental health initiative.The hosts also share fun Cannes moments—from bumping into industry legends like Marcus Collins and David Tiltman to butchering French while ordering croissants.This episode is a sharp, entertaining look at Cannes culture, creativity, and community—with a balance of insight and good-natured chaos.Don't miss our behind-the-scenes video from the early days in Cannes — now live on YouTube.Watch here: https://youtu.be/ePbGlArqTd4Also, have a listen to Conor's "That's What I Call Marketing Podcast" - https://open.spotify.com/show/7MXhujDpTzbSRRbyQFgdWp?si=fc21f7da63c74f5a
CX Goalkeeper - Customer Experience, Business Transformation & Leadership
In collaboration with CCW Europe Summit 2025CCW Europe Summit 2025 unites CX pioneers to solve today's challenges and shape tomorrow's solutions. Dive into next-gen AI, journey redesign, and customer-centric growth with leaders from Google, Nestlé, Ryanair, and more.Spot are limited! Join the event join the movement:Use the discount code CXGOALKEEPER20 for 20% additional discount!.https://europe.customercontactweekdigital.com/events-ccweurope_It was an absolute pleasure to have Bruce Temkin, one of the founders of customer experience and a leading figure in the field, on the CX Goalkeeper Podcast. Bruce's vast experience and insights into customer experience, transformation, and leadership are truly inspiring.Bruce currently leads the Qualtrics XM Institute and has been focusing on customer experience and employee experience for a long time. He has a deep understanding of how people think and feel in different contexts, whether they're customers, employees, colleagues, partners, fans, or patients. His mantra, "Experience matters, because people matter," is a testament to his dedication to improving experiences for all.Episode Chapters00:00 Game Start01:09 Bruce Temkin introduces himself02:01 Bruce shares the values that drive his life03:50 Discussion on Experience Management06:44 The difference between CX and XM08:37 Bruce shares the six laws of Experience Management14:33 Bruce's favorite law of Experience Management16:11 Key leadership lessons from Bruce's career21:04 Bruce's vision for the future of Experience Management30:02 How to contact Bruce30:39 Bruce's golden nuggetDeep Dive into the DiscussionUnderstanding Experience ManagementThe Difference Between CX and XMThe Six Laws of Experience ManagementEvery interaction creates a personal reaction,People are instinctively self-centered,Customer loyalty is about emotions,Customer feedback isn't enough,Unengaged employees don't create engaged customers, andOperational silos can cause bad customer experience.Key Leadership Lessons from Bruce's CareerBruce's Vision for the Future of Experience ManagementFollow & Subscribe to the CX Goalkeeper Podcast:Apple Podcast: http://cxgoalkeeper.com/appleSpotify: http://cxgoalkeeper.com/spotifyWe'd love to hear your thoughts — leave a comment or share your feedback!
This week the gang tries a smorgasbord of previous snews snacks and talks cheesy packaging in the snews! Support this podcast at https://www.patreon.com/LetsTalkAboutSnacks -- Snack News: Hershey's & Nothing Bundt Cakes Are Collaborating On The Perfect Summer Cake: https://www.delish.com/food-news/a64938133/hersheys-nothing-bundt-cakes-smores-cake/ Goldfish Made a Cracker That Screams ‘Extra Sauce' — and We're Not Mad About It: https://www.foodandwine.com/goldfish-awesomesauce-flavor-11747620 Packaging innovations: Nestlé ‘self-packing' cheese will have you saying ‘no whey!': https://www.packagingdive.com/news/packaging-innovations-nestle-sig-proampac-scotts-miraclegro/748705/ Microsoft Unveils an Xbox Series X Milk Pitcher: https://hypebeast.com/2025/6/microsoft-unveils-xbox-series-x-milk-pitcher Locate Lauren on Twitter (@rawrglicious) and check out her Onlyfans! Find Conrad on Twitter (@ConradZimmerman) and peruse his other projects on this Linktree thing. Linda can be located on Instagram (@shoresofpluto)! Logo by Cosmignon! See more of her cool art at https://www.cosmignon.info/ Music by Michael "Skitch" Schiciano. Hear more of his work at https://skitch.bandcamp.com/
Dash Miller may not be a CEO, but like many of the people we feature on this show, he is a true leader, he has a vision, and he's executing on his plan.Sometimes life forces you to grow up quickly, and that's exactly what happened to Dash. He lost his 16-year-old brother Callum after a five year battle with cancer. And out of that tragedy, dash started a unique corporate outreach campaign on LinkedIn making inspiring and grateful videos about companies that touched his family's life while Callum was in treatment.Dash joins us to discuss the inspirations behind the campaign and the incredible responses he's received from both individuals and companies.Highlights:Callum's Story (2:16)Dash' work at UCSF (2:58)Dash' work with LLS (4:08)Why LinkedIn? (5:23)Biggest Challenges (7:33)Nestlé (9:55)Hasbro (10:50)What's next? (12:19)Links:Dash Miller LinkedInFundraiser WebsiteICR LinkedInICR TwitterICR Website Feedback:If you have questions about the show, or have a topic in mind you'd like discussed in future episodes, email our producer, joe@lowerstreet.co
“The truth is, when you start checking out other brands, you will start to notice how inconsistent they are. So just by being consistent, you're already ahead of the game.” —Jeff Greenfield. Most entrepreneurs are drowning in a sea of marketing noise, desperately trying to be heard while burning through limited resources with little measurable return. But the real battle isn't about having the most sophisticated tactics, but about crafting a message so compelling that it cuts through the digital clutter and speaks directly to our ideal customer's deepest desires and unspoken needs. Jeff Greenfield is the Co-Founder of Provalytics, a cutting-edge analytics platform that transforms how companies measure marketing effectiveness. With decades of experience decoding complex marketing data, Jeff has advised some of the world's largest brands on optimizing their advertising strategies. Tune in as Justine and Jeff expound on marketing analytics, revealing how businesses can leverage historical mathematical techniques, harness the power of digital platforms, and make data-driven decisions that dramatically boost profitability—all while telling a compelling brand story that resonates emotionally with their target audience. Meet Jeff: Jeff Greenfield is the Co-Founder and CEO of Provalytics, where he is revolutionizing marketing attribution with privacy-centric, cookie-less solutions tailored to a rapidly evolving digital landscape. With over three decades of expertise in strategy, growth, and marketing innovation, Jeff has a proven track record of building transformative companies and delivering measurable results. At C3 Metrics, which he co-founded, Jeff developed industry-first technologies like the cookie-less identifier. These innovations helped clients such as JP Morgan and Nestlé achieve marketing ROI improvements exceeding 25%. Jeff's journey began with his studies in biochemistry at the University of Maryland, where he developed a data-driven approach that has shaped his career. His diverse expertise spans strategic leadership, technology innovation, and creativity, drawing from experiences that include aviation, magic, and healthcare. Today, Jeff leads Provalytics with a commitment to empowering marketers to make smarter, faster decisions that drive measurable impact, helping businesses thrive in a privacy-first world. Website LinkedIn Instagram Facebook YouTube Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube Episode Highlights: 02:29 Marketing: From Traditional to Digital 07:37 Why Old-School Marketing Techniques Still Work 10:25 Ancient Math Powering Modern AI 14:40 Building Brand Awareness with Limited Budgets 22:58 Navigating Social Media Platforms 26:53 Turning Data into Millions 29:14 Beyond Clicks: Rethinking Marketing Metrics