ThinkInsideTheSquare

Send a message to InsidetheSquareIf you've ever watched your website traffic drop, your strategy stop working, or your momentum disappear, this episode is for you. In this episode of ThinkInsideTheSquare, I'm sharing exactly what happened when I lost 80% of my website traffic overnight and how I've spent the last six months rebuilding my business in a smarter, more sustainable way. From SEO struggles to strategy pivots and launching my own AI assistant, you'll hear what worked, what didn't, and how I've shifted from chasing metrics to creating content that truly connects.Whether you're a Squarespace designer, content creator, or small business owner navigating your own digital curveball, this episode will give you real-world insights and encouragement to help you keep moving forward. You'll learn how to embrace change, rethink success, and start building something better, especially  when things don't go as planned.Important Links

Send a message to InsidetheSquareDid you know more than half of your website visitors are probably on their phones? In this episode, I'm sharing my expert advice on how you can make your Squarespace site look fantastic on every screen size. Hint: It all starts with how you edit.We're diving into mobile-first design (and why it matters SO much), how to use the mobile preview to customize your small-screen layout, and the top three issues that trip up most Squarespace users (text overwhelm, tiny buttons, and broken layouts).I'll share my favorite tricks for creating mobile-friendly designs, including the secret to perfect button sizing, how to fake layered images that look great everywhere, and a simple 3-question test to make sure your site delivers an awesome experience for phone users. Important Links

Send a message to InsidetheSquareWondering how to turn your expertise into an AI tool that helps others and generates income? In this episode of Think Inside The Square, I'm sharing the straightforward process I used to create Custom Cody, my Squarespace code AI assistant that's now helping hundreds of users with their website customization questions.I'll walk you through my entire journey, including the complicated detours and technical rabbit holes that cost me months of development time, before sharing the much simpler approach I discovered. You'll learn exactly how to evaluate your AI idea, train your custom GPT on your unique knowledge, test it effectively, and share it with your audience using a pricing model that makes sense for your business.This isn't about creating "passive income" (I spend hours every weekend improving Custom Cody!)  This is about extending your reach and helping more people with your knowledge. Whether you're a consultant, coach, designer, or specialist in any field, this episode gives you the practical blueprint to package your expertise into a valuable AI tool your audience will happily pay to use.Important Links

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Send a message to InsidetheSquare

Send a message to InsidetheSquare Want to turn your Squarespace website into a thriving membership community where people connect, engage, and happily pay for your expertise?In this step-by-step tutorial, I break down exactly how to use Squarespace Member Areas to create an exclusive space your audience will love. I'll show you my favorite workarounds for Squarespace's limitations and the third-party tools that take your membership to the next level!Building a successful membership doesn't require a huge following or complex tech - just Squarespace plus the strategies I'm sharing today. Let's transform your audience into a genuine community!

Send a message to InsidetheSquareHave AI-generated articles been pushing your content down in search results? In this episode, I'm talking with SEO expert Mariah Magazine about how the battle between AI and SEO is reshaping visibility for Squarespace website owners.Discover why your authentic voice might be your greatest SEO advantage and how to stand out in an increasingly AI-dominated landscape. If you've been wondering whether SEO is still worth your time, this conversation will give you the clarity and confidence to move forward.In this episode, you'll learn:• How AI content is changing search results and why it's not all doom and gloom• Why personal brand matters more than ever in SEO• How ChatGPT actually uses Bing's database, not its own index• Why YouTube is becoming critically important for authentic content• Practical strategies to make your content shine in both traditional and AI searchImportant Chapters:01:10 Meet SEO expert Mariah Magazine04:48 Breaking away from fear-based SEO tactics08:28 The impact of AI-generated content on search results14:51 How keywords are evolving but not disappearing19:05 The surprising truth about ChatGPT's database21:34 Why YouTube is becoming increasingly important23:41 The human connection element AI cannot replicate25:16 Predictions about the future of AI and SEOImportant Chapters01:10 Introduction to Mariah Magazine and her SEO approach04:48 Breaking free from fear-based SEO tactics08:28 How AI-generated content is impacting search results14:51 The evolution of keywords and search intent19:05 How ChatGPT uses Bing's database, not its own index21:34 Why YouTube is becoming increasingly important23:41 The human connection element AI can't replicate25:16 Predictions about the future of AI and SEO29:00 How Google's interface might evolveImportant Links

Send a message to InsidetheSquareEver had that "aha!" moment where something clicks and you can't wait to share it? That's exactly what this episode is about! Join Becca Harpain, Squarespace expert and founder of InsideTheSquare.co, as she reveals how those everyday discoveries can become the foundation of engaging content that builds trust with your audience.In this episode, you'll discover:Why the solutions that seem "obvious" to you are actually gold mines for contentHow to identify and capture content opportunities in your daily workA practical system for turning your expertise into valuable contentThe importance of consistency in content creation (and how to find your rhythm)Why your unique perspective matters, even in a crowded market

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Send a message to InsidetheSquareIn this episode, you'll learn about the five common mistakes that might be secretly sabotaging your website's performance. Whether you're selling products, booking services, or growing an email list, you'll discover why even the most aesthetically pleasing websites can struggle to convert.Beyond identifying these common pitfalls, we dive deep into practical, code-free solutions that you can implement immediately. Learn why clear copy is so crucial, how to make your typography work for (not against) your message, and why giving visitors too many choices might be hurting your conversion rates. I'm also sharing a simple 5-second test that can immediately reveal if your homepage is working for or against you. This episode is packed with actionable strategies to transform your website from a pretty digital business card into your hardest-working team member.Important Links

Send a message to InsidetheSquareIn this episode of Think Inside the Square, we dive deep into the world of Squarespace plugins and custom development with Cody Juhnke, the creative force behind Ghost Plugins and Pluto Studio. With over 100,000 Squarespace websites using Ghost Plugins, Cody shares invaluable insights about creating unique functionality while maintaining simplicity in website design.Important Links

Send a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're diving deep into the technical side of web typography while keeping things practical and easy to understand. You'll learn why web fonts are different from regular fonts, what to look for when choosing fonts for your website, and how to ensure your typography is both beautiful and functional. Key topics covered:Web Fonts vs System Fonts ExplainedWhy Font File Types Matter (TTF, OTF, WOFF)Font Accessibility Best PracticesPro Tips for Choosing Website FontsImportant Links

Send a message to InsidetheSquareIn this episode of Think Inside the Square, I got a chance to sit down with brand strategist and AI expert Phil Pallen to tackle a question I hear from so many small business owners: how do we harness the power of AI without losing our personal touch? As artificial intelligence becomes increasingly prevalent, I know many of us feel caught between wanting to stay competitive and fearing we might compromise our values or authentic customer connections.Phil, whose expertise has been featured on CNN, Access Hollywood, and Entertainment Tonight, brings such a refreshingly practical approach to this challenge. In his new book "AI for Small Business," he cuts through the tech jargon to provide real, actionable strategies for implementation. Whether you're just starting to explore AI tools or looking to optimize your current tech stack, our conversation offers a roadmap for thoughtful AI integration that enhances rather than replaces the human element of your work.Important Links

Send a message to InsidetheSquareIn this comprehensive guide to mobile-first design, we explore the crucial concept of the "thumb zone" and its impact on mobile user experience. Learn how to optimize your Squarespace website for one-handed mobile browsing, including practical tips for navigation placement, button sizing, and mobile-specific features.Key topics covered:Understanding the three zones of thumb reach on mobile devicesOptimizing navigation and button placement for mobile usersUsing Squarespace's Mobile Information Bar effectivelyPractical testing methods for mobile-friendly designTips for button sizing and placementUsing Fluid Engine for mobile-specific layoutsImportant Links

Send a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, I'm sharing practical strategies to make your website more human without sacrificing professionalism - from strategic design choices to authentic content creation. Whether you're a solopreneur or running a larger business, you'll discover actionable tips to help your visitors feel seen and understood, plus my favorite resources for finding authentic images that don't scream "corporate catalog."In this episode, you'll learn. . .Why human connection matters more than fancy featuresSimple design tricks that make your site more engagingHow to be professional AND personal (yes, you can do both!)Quick wins you can implement todayImportant Links

Send a message to InsidetheSquareReady to transform your website without a complete overhaul? In this episode, we're diving into four powerful 15-minute improvements that can dramatically change how visitors interact with your site. Perfect for busy folks who want to make meaningful changes without spending hours on redesign.Discover why certain website elements might be working against you (and how to fix them fast)Learn a surprising visual test that instantly reveals conversion problemsExplore how to leverage modern tools for better content clarityMaster the psychology behind effective user navigationImportant Links

Send a message to InsidetheSquareEver notice how some newsletters make you think "Oh yay, they sent a new one!" while others just collect dust in your inbox? In this episode of ThinkinsideTheSquare, I'm sharing my tried-and-true strategies for creating emails your subscribers actually look forward to opening. Whether you're planning your first newsletter launch or wanting to breathe new life into your current email strategy, you'll learn practical tips for building genuine connections with your audience. Let's make your newsletter one of the good ones!Important Links:

Send a message to InsidetheSquareIn this episode, we're diving deep into the three surprising ways your digital products can transform your business and elevate your expertise. We'll discuss how to:Showcase your expertise and attract dream clients by turning your knowledge into valuable digital products, just like the website designer who turned her principles workbook into speaking opportunities and a thriving social media following.Bridge the gap between free and premium offerings with digital products that act as stepping stones to your higher-tier services, making your expertise accessible to a wider audience and creating natural opportunities for upsells.Streamline your client onboarding process with our "Step 1 Sales Strategy," a powerful way to filter for clients who are truly ready to work with you and ensure a smooth and successful experience from the very beginning.Whether you're just starting with digital products or looking to level up your existing offerings, this episode will equip you with the tools and strategies to transform them into powerful tools that showcase your expertise, serve your audience at every price point, and streamline your entire business.Get ready to unlock the full potential of your digital products and watch your business grow with a little help from insidethesquare.

Send a message to InsidetheSquareAfter moving over 400 blog posts to a new domain, I discovered some game-changing strategies for content organization that transformed how I manage my blog. Whether you're just starting out or managing hundreds of posts, the right system makes all the difference.In this episode, I'm breaking down exactly how to use Squarespace categories and tags effectively. You'll learn how to create an intuitive blog structure that works for both you and your readers, plus get my exact system for maintaining organization as your content grows.You'll learn:The crucial difference between categories and tagsHow to choose categories that actually make senseCool Squarespace features that use categories and tags

Send a message to InsidetheSquareEver stared at a website and felt something – trust, excitement, calm – without knowing exactly why? Chances are, color psychology was quietly working its magic. In this episode of Think Inside the Square, we're pulling back the curtain on how color choices can make or break your website's effectiveness.From the strategic blues of banking websites to the appetite-inducing reds of food delivery apps, every color tells a story and influences behavior. I'm sharing my real-world experiences (including a memorable design mistake with a meditation retreat website!) and breaking down exactly how different industries use color psychology to connect with their audiences.In this episode, you'll discover practical tips for using color strategically, not just aesthetically. We'll explore industry-specific color trends, dive into the science of color contrast for better conversions, and I'll share my favorite tools for testing color accessibility. Plus, you'll learn a simple method for A/B testing your color choices to let data guide your decisions.

Send a message to InsidetheSquareEver wondered how people actually navigate through your website – not just the pages they visit, but their entire journey from first discovering you to becoming a loyal customer? In this episode, you'll learn about the customer journey mapping process. We dive into three practical types of maps you can create today: the First Timer Flow, the Buyer's Journey Map, and the Loyalty Loop. Through real examples and practical tips, you'll learn how to identify where visitors might get stuck and how to guide them smoothly toward becoming happy customers.Important Links

Send a message to InsidetheSquareWant to test how well your website works for visitors without breaking the bank? In this actionable episode of ThinkInsideTheSquare, Squarespace expert Becca Harpain reveals three budget-friendly strategies for gathering valuable user experience feedback. Whether you're launching a new site or updating an existing one, these actionable techniques will help you understand exactly how visitors interact with your content, navigation, and calls-to-action.Discover how to leverage your existing resources - from social media followers to email subscribers - to get honest, actionable feedback that can transform your website's effectiveness. Perfect for entrepreneurs and creators who want to ensure their website truly serves their audience's needs without breaking the bank.

Send a message to InsidetheSquareThe holiday season is right around the corner, and if you're running an online store, you might be wondering how to prepare for the rush! In this episode, I'm thrilled to welcome Kristine Neil, a Squarespace and Shopify e-commerce expert.We dive into practical strategies for holiday preparation, bust some common Squarespace e-commerce myths, and share genius tips for writing product descriptions that actually convert.Whether you're just starting your holiday prep or haven't even thought about it yet, Kristine's advice about leveraging user-generated content, optimizing product pages, and managing holiday-related stress will help you make the most of this busy season.Plus, she shares a brilliant "5 senses" approach to product descriptions that you'll want to implement right away!Important Links

Send a message to InsidetheSquareEver had one of those moments where something that feels like a total disaster actually turns into an opportunity? That's exactly what happened when my website traffic dropped 82% overnight. But here's the wild part - it led me to discover something that's completely changing how we think about content online.in this episode of ThinkInsideTheSquare, I;m talking about the future of content creator. Why Google is becoming the new Yellow Pages (yep, you read that right!), why that's actually incredible news for real experts like you, and how something I call 'AI Optimization' is about to change everything we thought we knew about creating content online.Plus, AI expert Phil Pallen drops by with a game-changing tip about getting accurate answers from AI tools. Trust me - this is one episode you don't want to miss!Support the showThe term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc. For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast

Send a message to InsidetheSquareEver stared at your digital products wondering if you're pricing them all wrong? Trust me, I've been there! As someone who's given away tons of free content over the years, I know how tricky it can be to put a price tag on your expertise. In today's episode, I'm pulling back the curtain on three powerful psychological pricing principles that completely changed how I price my own products. Whether you're selling courses, templates, or digital downloads, these strategies will help you price with confidence while keeping your offers accessible. We'll dive into the famous 99-cent effect (and why it sometimes backfires), explore the clever decoy effect, and discover how anchoring can transform your pricing strategy. Get ready to finally feel confident about your pricing!Important Links

Send a message to InsidetheSquareIn this episode of Think Inside the Square, you'll learn how to create and sell your very own digital product. From identifying your best idea to launching it into the world, I'm covering it all. And guess what? You might already have the perfect product sitting right under your nose! This isn't some "how to get rich quick" concept here. I'm sharing what I've learned as an online business owner who has sold thousands of digital products to a very niche market. Whether you're a seasoned entrepreneur or just starting out, get ready for some game-changing tips that'll help you turn your expertise into a profitable product.Important Links

Send a message to InsidetheSquareEver wished you could make your website launch as exciting for your audience as it is for you? In this week's episode of Think Inside the Square, I'm taking you behind the scenes to tell you how I turned the InsideTheSquare.co website relaunch into a virtual party that had thousands of visitors exploring every corner of my new site.You'll learn:How to create buzz with exclusive accessCreative ideas for virtual "party favors"Tips for managing unexpected successWays to gather priceless user feedbackWhether you're planning a launch or just looking for fresh marketing ideas, this episode is packed with strategies you can start using today.Here are some chapters in case you want to jump ahead:00:50 Planning the Virtual Launch Party01:39 Creating Exclusive Access02:53 Engaging with Party Favors04:53 Launch Day Challenges and Lessons07:23 Digital Party Favors and Audience Interaction11:04 Key Takeaways for a Successful Launch12:59 Final Thoughts and EncouragementImportant Links

Send a message to InsidetheSquareBecca here with a candid and heartfelt episode about facing unexpected hurdles in the online business world. In this episode, I'm opening up about:• A major setback that hit my business (spoiler: it involves Google

Send a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're diving deep into the world of Squarespace template design with the brilliant Kate Scott. As your host, I couldn't be more thrilled to bring you this conversation. Kate's expertise in creating and selling Squarespace templates is truly next-level, and her insights are guaranteed to spark your creativity and entrepreneurial spirit. From her unique design process to her savvy business strategies, Kate generously shares the secrets that have made her a standout in the Squarespace community. Whether you're a designer looking to expand your offerings or a business owner curious about the world of templates, this episode is packed with valuable takeaways that will revolutionize how you think about Squarespace design. If selling templates aren't a part of your business goals, it's interesting to hear about a different and creative business model built around supporting our Squarespace community.Get ready to be inspired, challenged, and equipped with the knowledge to take your business to new heights!

Send a message to InsidetheSquareIn this episode, I'll take you on an exciting journey behind the scenes of Inside the Square's upcoming major announcement. I'm sharing my process for preparing a big business launch, from the initial spark of inspiration to the final countdown. You'll get valuable insights on planning, building anticipation, and maintaining momentum after the big reveal. Whether you're a Squarespace enthusiast or an entrepreneur planning your own launch, this episode is packed with practical tips and personal anecdotes to inspire and guide you. Plus, I've got a sneak peek at what's coming for Inside the Square on October 1st! Join me as we dive into the nitty-gritty of preparing for a game-changing business move.

Send a message to InsidetheSquareIn this episode of Think Inside The Square, you'll learn about some of my favorite time management techniques as a content creator. You'll learn about the productivity pyramid, batching and the post-it note method to manage time effectively, avoid burnout, and maintain a healthy work-life balance. These are the techniques that helped me cut my hours in half while doubling my productivity!00:00 Introduction: The Importance of Content Creation01:23 The Online Business Priority Pyramid04:19 Implementing the Priority Pyramid07:02 Productivity Techniques: Batching and Post-it Notes11:24 Managing Distractions and Burnout13:34 Final Tips and RecapImportant Links

Send a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, you'll learn how to leverage Google Drive and Vimeo to efficiently share your lead magnets, client contracts, and course materials.I'll walk you through:Setting up Google Drive for easy file management and version controlUsing Vimeo's powerful features for secure video hostingCreating a maintainable system for content deliveryTips for keeping your content secure while still providing valueWhether you're just starting out or looking to streamline your existing processes, this episode is packed with practical tips to help you build a content delivery system that grows with your business. Let's make your content work smarter, not harder!Chapters:02:41 Sharing Content with Google Drive06:32 Why Pay for Vimeo When There's YouTube? 10:25 Building a Secure Content System13:08 Maintaining Content Over Time13:47 Content Security Considerations Important Links

Send a message to InsidetheSquareHey there, Squarespaceers!

Send a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're diving into an exciting topic that's been buzzing around the Squarespace community lately - creating your very first online course!When Squarespace introduced their course feature, it opened up a whole new world of possibilities for so many of us. Suddenly, we had this amazing platform to share our expertise with people all around the globe. It's like they handed us a megaphone and said, "Hey, you've got valuable knowledge - why not share it with the world?"Now, I know what some of you might be thinking. "Me? Create a course? But I'm not an expert!" Well, let me tell you something - you know more than you think you do. We all have unique experiences and skills that others can learn from. Maybe you're a whiz at social media marketing, or you've mastered the art of sourdough bread making. Whatever your passion or expertise, there's someone out there eager to learn from you.Creating an online course might seem like a daunting task at first. Trust me, I've been there! It's like standing at the base of a mountain, looking up and wondering, "How on earth am I going to climb that?" But here's the thing - just like climbing a mountain, creating a course is all about taking one step at a time. And that's exactly what we're going to explore in today's episode.In this episode, I'll walk through the process of turning your expertise into a well-structured, engaging online course using Squarespace. We'll talk about organizing your knowledge, crafting your course outline, creating engaging content, and bringing it all together on the Squarespace platform.So, whether you're a seasoned pro looking to share your skills or someone who's just starting to explore the idea of teaching online, this episode is for you. Grab a cup of coffee (or tea, if that's more your style), get comfy, and let's embark on this exciting journey of course creation together!

Send a message to InsidetheSquareIf you don't have a website yet, today is the day that changes. In this episode of thinkinsidethesquare you'll learn why you need a website and the three simple questions you can answer to create on today.

Send a message to InsidetheSquareHave you ever been so close to launching something you get tunnel vision? In this episode of thinkinsidethesquare I'm sharing the insider scoop on my experience at a recent user experience test at the Portland Airport that went...well, not quite according to plan. Trust me, this does have to do with your website, and if you're creating a new layout or design, you're going to want to listen to what I learned!Here's what you'll learn in this episode:1. The power of task-oriented testing2. The importance of testing early3. The "Two Degree Test" for finding unbiased testers.Learn from my airport adventure so you can confidently launch your new content. 

Send a message to InsidetheSquareIn this episode of Think Inside the Square, you'll get actionable advice on building a strong online presence.The key to online success is focus. Spread yourself too thin across platforms, and your message gets lost in the noise. Instead, pick a few platforms where your audience hangs out and dive deep. Consistency is key here. Regular posting keeps you fresh in people's minds and establishes you as an authority.Video content is a game-changer. It's engaging, informative, and helps you connect with your audience on a deeper level. Don't be intimidated by fancy equipment. Your smartphone is enough to get started.Building an email list is another crucial step. It's your direct line to your fans. Offer valuable freebies, like guides or templates, to entice people to sign up. And remember, it's about building a community, not just collecting emails. Engage with your subscribers, ask for feedback, and make them feel valued.The digital world is constantly evolving, so stay curious and keep learning. Experiment with new platforms, try different content formats, and most importantly, have fun! Remember, building a strong online presence takes time and effort, but with consistency and a passion for what you do, you'll achieve your goals. 

Send a message to InsidetheSquareIn this episode of Think Inside the Square, you'll learn about some super simple ways you can make your Squarespace website user-friendly for everyone. Learn practical tips on formatting text, using featured images for faster loading, and customizing form fields.

Send a message to InsidetheSquareReady to take your email marketing to the next level? This episode of Think Inside the Square dives into the powerful duo of Squarespace and Flodesk, showing you how to build a thriving email list and connect with your audience on a deeper level.Here's a taste of what you'll learn about:

Send a message to InsidetheSquare

Send a message to InsidetheSquareThis episode of Think Inside the Square is an audio overview of the different editing options we have in the latest version of Squarespace, version 7.1You'll learn about the 12 column grid system, why we consider fluid to be so flexible, and what my least favorite Squarespace feature is.Chapters:01:28 Understanding the Grid System04:10 Fluid Engine: A New Era of Editing 03:48 Collection Lists: Preset Layouts with Customization06:39 Auto Layouts for Effortless Content Display08:44 Individual Video Pages: Limited Editing Options

In this episode of Think Inside the Square, you'll learn about some essentials pages for your Squarespace site that belong in the "not linked" section and not your main navigation. From safeguarding your business with comprehensive Terms and Conditions and Privacy Policy pages to enhancing visitor experience through a custom 404 error page, we cover it all. These often-overlooked pages not only provide legal protection but also foster transparency and trust with your audience.But we don't stop there. We go beyond the basics, exploring the advantages of an effective FAQ page to streamline communication and improve SEO. Discover why a custom social media links page offers superior design flexibility and better data tracking compared to standard linkinbio tools. You'll also learn about how to create an elements page, your secret weapon for ensuring cohesive design across your site. Tune in for these practical tips and elevate your Squarespace website to professional heights!Support the Show.The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc. For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast

We all know the feeling: that neglected houseplant in the corner, leaves drooping, soil dry as a bone. Websites can fall victim to the same neglect!  Just like your favorite greenery, your Squarespace site needs a little TLC every now and then to stay happy, healthy, and performing at its best.  The good news? Website maintenance doesn't have to be a chore.  In fact, with the right approach, it can be a breeze!Think of website maintenance as a chance to show your website some love.  It's about ensuring a smooth experience for visitors, keeping your content fresh and engaging, and staying on top of SEO best practices.  Ready to give your Squarespace site a spa day?  Let's dive into a handy checklist you can use every 6 months to keep your website thriving!Support the Show.The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc. For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast

In this episode of Think Inside the Square, we're talking about the power of blogging for small businesses in 2024. While short-form video is hot, I'll explain why long-form content like blogs can still be a game-changer for establishing authority, attracting organic traffic, and building trust with your audience. I'm also sharing tips for brainstorming content pillars and getting organized with Notion.This episode is perfect for you if:You're a Squarespace user who wants to learn why blogging is importantYou're looking for strategies to establish yourself as an expert in your nicheYou're interested in creating a content plan to streamline your blogging workflowListen to the episode and learn:02:12 Why Squarespace users should have a blog03:09 How to brainstorm content pillars for your blog03:39 The SEO benefits of consistent blogging09:15 How to use Notion to organize your blog content13:33 Tips for getting started with consistent blog posting

Dreaming of turning your website into a sales machine?  Well, buckle up, because we're about to dive into five actionable tips that will have your product pages singing and your customers clicking that "add to cart" button like nobody's business!  On top of that, we'll uncover some secret email marketing strategies to turn those first-time buyers into lifelong fans. 

Whether you offer one-on-one services like website design, consulting, or any other service that requires an invoice, you're probably familiar with the constant juggle of tasks. Keeping track of project details, staying on top of client communication, and waiting for that invoice to be paid can be a hassle. But what if there was a tool that could help you streamline your workflow and get paid faster? Enter: Squarespace Invoicing.In this episode of ThinkinsideTheSquare, we'll dive into the details of Squarespace Invoicing, a new feature designed to ease your invoicing woes. We'll look at what it is, how it works, and why it might be worth a try for your business.

Ever wondered why some Squarespace sites instantly give off a sleek, professional vibe while others...don't? It's all in the details, I'm ready to walk you through the nuances that can elevate your website from standard to standout. In this episode of Think Inside the Square, I'm sharing the five settings that al ot of new Squarespace users overlook —those nifty tricks that separate the pros from the amateurs. From branding your browser tab with a customized favicon to designing a 404 error page that turns a dead end into a delightful detour, I've got your back. I'm dishing out all the how-tos, peppered with creative ideas to ensure every inch of your site reflects your brand's unique flair.So, don't just settle for a live site; let's give it some life! Check out the full episode for a treasure trove of insights that promise to polish your online presence. Remember to swing by our website for a written transcript and all those handy resources I mentioned—because a little extra never hurt!

Squarespace is a fantastic platform for creating beautiful websites, but what if you don't have a design background? Fear not! In this episode of Think Inside the Square, you'll learn my top 7 design tips to help you create a Squarespace website that looks polished and professional, even if you're a complete beginner, or an ex gas station sandwich gal like me

Landing pages are like targeted billboards capture visitor attention and drive them towards a specific action – think freebie sign-ups or product purchases. This episode of Think Inside the Square unveils 3 key strategies that skyrocketed my landing page conversion rate from 3% to over 23% (yes, you read that right!).  For a transcript of this episode along with the links to any resrouces mentioned, visit https://insidethesquare.co/podcast/39Support the Show.The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc. For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast