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Hello and welcome to episode 85 of The DX Mentor – A recap with Dave, KJ9I.If this is the first time you are joining us, Welcome! We have a back catalog covering many aspects of DX in both podcast and YouTube format. Please check us out. If you like what you find, please subscribe to always be notified about upcoming episodes! If you have a comment or a question, please drop me a note at thedxmentor@gmail.comSince the end of the year holidays are a great time to get together with friends, it seemed appropriate to check in on Dave, KJ9I, to see what he has been up to. We had Dave on for episode 30, all about 6 meters, and episode 41, all about EME operation. It was very instructive and popular. Dave is back with us so we can get caught up. Lets check it out!Below are the links that we alluded to. Episode 30 - 6 Metershttps://www.youtube.com/watch?v=IY9aFr68y7oEpisode 41 - Operating EMEhttps://www.youtube.com/watch?v=rr7B03G5YVYARC Club Site: https://www.qrz.com/db/KD9BOGThe Battle Creek Special Antennahttps://ok1rr.com/the-battle-creek-special-antenna/Q65 Modehttps://k5nd.net/2023/03/wsjt-x-and-the-q65-mode-for-6-meters-and-up/Moon Sked Softwarehttps://www.dxzone.com/dx2036/moonsked.htmlW7GJhttps://www.qrz.com/db/W7GJAj8b@arrl.netWhatsApp - +5135039901Website: www.aj8b.comYoutube & Podcast TheDXMentorReal Time DX Info (DailyDX https://www.dailydx.com/Southwest Ohio DX Assoc. https://www.swodxa.orgDaily DX https://www.dailydx.com/DX Engineering https://www.dxengineering.com/Icom https://www.icomamerica.com/IC-7760 Product Page: https://www.icomamerica.com/lineup/products/IC-7760IC-PW2 Product Page: https://www.icomamerica.com/lineup/products/IC-PW2IC-7300 MK2 Product Page: https://www.icomamerica.com/lineup/products/IC-7300MK2/IC-9700 Product Page: https://www.icomamerica.com/lineup/products/IC-9700/IC-905 Product Page: https://www.icomamerica.com/lineup/products/IC-905/IC-R8600 Product Page: https://www.icomamerica.com/lineup/products/IC-R8600/IC-52A Plus Product Page: https://www.icomamerica.com/lineup/products/ID-52APLUS/
Hello and welcome to episode 83 of The DX Mentor – a discussion with Joe, W8GEX. I'm Bill, AJ8B. In this episode, Joe and I will be sharing DX tips and hints for you to work more DX!If this is the first time you are joining us, Welcome! We have a back catalog covering many aspects of DX in both podcast and YouTube format. Please check us out. If you like what you find, please subscribe, like, and share to always be notified about upcoming events!Another way to keep in touch and to see what we are up to is via the DX Mentor Facebook page. I will be posting about upcoming podcasts as well as other DX events so please follow us. Below are the links that we alluded to. Aj8b@arrl.net - WhatsApp - +5135039901Website: www.aj8b.comWeekly DX Column in the Ohio Section Journal https://arrl-ohio.org/ohio-section-newsletter/Weekly DX Section in This Week in Ham Radio Podcast https://twiar.net/Southwest Ohio DX Association Newsletters https://www.swodxa.org/newsletters/Twin City DX Association Newsletters https://tcdxa.org/gray-line-report-newsletter/DX Lab Logging Software https://www.dxlabsuite.com/HamAlert https://hamalert.org/loginNG3K Announced Operations https://ng3k.com/Misc/adxo.htmlWA7BNM Contest Calendar https://www.contestcalendar.com/index.phpNorth Alabama DX Association https://www.nadxc.org/Twin City DX Association https://tcdxa.org/Northern California DX Association (NCDXF) https://ncdxf.org/Join International DX Association (INDEXA) https://indexa.org/Real Time DX Info (DailyDX https://www.dailydx.com/DX World DXPedition Timeline www.dx-world.net) Southwest Ohio DX Assoc. https://www.swodxa.orgDaily DX https://www.dailydx.com/DX Engineering https://www.dxengineering.com/Icom https://www.icomamerica.com/ IC-905 https://www.icomamerica.com/lineup/products/IC-905/ IC-9700 https://www.icomamerica.com/lineup/products/IC-9700/ IC-7610 https://www.icomamerica.com/lineup/products/IC-7610/ IC-7300 https://www.icomamerica.com/lineup/products/IC-7300/IC-7760 Product Page: https://www.icomamerica.com/lineup/products/IC-7760IC-PW2 Product Page: https://www.icomamerica.com/lineup/products/IC-PW2
Send us a textYou can reach out to Garth at:Website: https://powerservice.com/Product Page: https://powerservice.com/products/Contact Info:Garth RediferVice President of Sales Power Service Products, Inc.253-355-0929Gredifer@powerservice.com Your HostChris Harris, Safety Dawgchris@safetydawg.comIn this episode of the Trekking Risk and Insurance Podcast, host Chris Harris sits down with Garth Redifer, Vice President of Sales at Power Service Products, to discuss their groundbreaking new diesel injector and DPF flush product—the company's first new product in over 20 years. Garth shares insights into the development process, the product's immediate impact on diesel engine performance, and its positive effects on emissions and the environment.Key Topics Covered:Introduction to Power Service Products and Garth Redifer's backgroundThe need for innovation in diesel additives and what inspired the new productHow the diesel injector and DPF flush works, and why it's different from other solutionsReal-world results: immediate engine performance improvements and code clearing within an hourEnvironmental benefits: measurable reductions in NOx emissions and improved fuel efficiencyThe role of preventative maintenance and how fleets are using the productPower Service's commitment to sustainability and future product developmentAddressing industry misconceptions about emissions regulations and diesel technologyNotable Quotes:“Within an hour of runtime, you're going to start seeing the initial benefits.”“We've seen up to 50% reduction in NOx emissions on light duty trucks, and over 80% on class 7 and 8 trucks.”“Our goal is to provide products that not only benefit the environment but also solve real problems for diesel engine users.”Guest Bio:Garth Redifer is the Vice President of Sales at Power Service Products, a third-generation family-owned business specializing in diesel additives since 1956. Garth brings decades of experience in the industry and a passion for innovation and sustainability.Connect with Power Service Products:00:00 – Introduction and guest welcome02:00 – Garth's background and company overview05:00 – The inspiration behind the new product10:00 – How the injector and DPF flush works15:00 – Real-world results and customer stories20:00 – Environmental impact and emissions testing25:00 – Preventative maintenance and fleet adoption30:00 – Future of diesel technology and Power Service's vision35:00 – Final thoughts and where to learn moreSubscribe & Follow:Don't miss future episodes—subscribe to the Trekking Risk and Insurance Podcast on your favorite platform!Keeping it Safety Dawg Simple!#trucksafety #truckinsurance #truckpodcast
The Anatomy of A Product Page That Actually Sells: Boosting Converstions with Strategic Storytelling Most apparel brands think a product page just needs a few photos and a price tag, but that thinking is costing you sales. In this episode of The Business of Apparel, Rachel breaks down the real anatomy of a product page that converts, from visual storytelling to size guides that slash return rates. She walks through exactly what makes a product page not only beautiful, but profitable. You'll learn how to strategically craft imagery, write descriptions that sell through emotion, and use tactics like bundling, reviews, and fit guides to reduce friction and increase conversion rates. Launching your store or looking to optimize for the holiday season? This episode is packed with expert advice you can apply immediately! In this episode, you'll hear: - The psychology behind why people buy from a product page - How to create shot lists for better photo & video planning - Writing descriptions that emotionally connect and sell - Sizing charts vs. fit guides — and why you need both - Increasing trust with customer reviews and testimonials - Strategic placement of CTA buttons and urgency messaging - Mobile vs. desktop design considerations for product pages Sign up for the Secrets Behind Billion Dollar Apparel Brands Masterclass here: https://www.thebusinessofapparel.com/secrets Join The Board here: https://www.thebusinessofapparel.com/the-board We can't wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.
In this episode, Michael and Clément dive into the world of Amazon PPC and why 2025 is such an exciting time for advertisers. PPC used to be simple — one bid for everyone, everywhere. Now, with Top of Search, Product Page, and B2B placements, you can target audiences that convert like crazy.Clément shares how they got early access to B2B in beta, and while it used to be a bit mysterious, it's now available to everyone with clear data. The numbers are impressive: B2B customers convert almost twice as well, order more units per purchase, and cost less per sale.They break down strategies for using B2B placements, either with dedicated campaigns or bid adjustments in your existing campaigns. Add Amazon Marketing Cloud audiences on top, and you can stack your targeting for even better results. The key takeaway? B2B is massively underutilized, and testing it could seriously boost your PPC performance.We'll see you in The PPC Den!
In this episode, we chat with Emma Schermer Tamir of Marketing by Emma about how AI is flipping the Amazon customer journey upside down. She shares how she's using tools like ChatGPT to beat writer's block, dig into reviews, and fine-tune copy—but also why human creativity still steals the show. We get into why solid branding and killer visuals matter more than ever, how great A+ content can boost trust (and sales), and what makes a product page actually stand out in the age of average AI-generated everything. It's a real talk on where ecomm is headed—and how to stay ahead.We'll see you in The PPC Den!
This is The DX Mentor podcast. I hope to help those hams trying to move up the DXCC ladder as well as those that at on the DXCC Honor Roll. As fast as technology is moving, no one can keep up on it all. I am here to help. #DX #HamradioOur guest today is Steve, KF8KI. We normally start with a recap of the Ham radio journey for our guest, but he is so active in so many things, I thought I would cover those other things first. Here are some of the topics we will cover: Railroads SkyWarn PhotographySCUBAFIRE/EMS Finally, we will discuss his current experience at QRZ.com.Resources mentioned include:Steves Journal and Webpage https://kf8ki.com/SKYWARN Ohio https://weathersafety.ohio.gov/weather-safety/be-prepared/skywarn-storm-spotter-programSouthwest Ohio DX Assoc. https://www.swodxa.orgDaily DX https://www.dailydx.com/DX Engineering https://www.dxengineering.com/Icom https://www.icomamerica.com/• IC-7760 Product Page: https://www.icomamerica.com/lineup/products/IC-7760• IC-PW2 Product Page: https://www.icomamerica.com/lineup/products/IC-PW2• IC-7300 Product Page: https://www.icomamerica.com/lineup/products/IC-7300/• IC-718 Product Page: https://www.icomamerica.com/lineup/products/IC-718/• IC-9700 Product Page: https://www.icomamerica.com/lineup/products/IC-9700/• IC-2730B Product Page: https://www.icomamerica.com/lineup/products/IC-2730B_Black_edition/
Woo Audio WA33 (2nd gen) Product Page: https://abyss-headphones.com/products/woo-audio-wa33-headphone-amplifier-jps-editionWebsite: https://abyss-headphones.comAbyss manufactures The World's Finest Headphones!Shopping headphones and electronics:https://abyss-headphones.com/pages/abyss-headphones-shopIn the EU:https://eu.abyss-headphones.com/pages/abyss-headphones-european-shopFollow us on socialsInstagram https://www.instagram.com/abyssheadphonesFacebook: https://www.facebook.com/abyssheadphonesX: https://x.com/abyssheadphonesAbyss Headphones
#222: Website Teardown | Do your product pages actually tell potential customers what they need to know—or are they just a list of features they'll ignore? In this session from the Ultimate Roast of B2B Websites, Madhav Bhandari, Head of Marketing at Storylane, joins Robert Kaminski, Co-Founder at Fletch PMM and Dan Murphy, COO at Exit Five to tear down real B2B product pages, exposing what works, what doesn't, and how to fix it.They also cover:The biggest mistakes B2B marketers make on product pages (and how to fix them).How to structure a product page that drives trials and conversions.The role of interactive demos, videos, and CTAs in guiding prospects to the next step.Timestamps(00:00) - - Introduction to Madhav, Robert, and Dan (02:38) - - Why most B2B product pages fail to convert (04:13) - - The five biggest mistakes companies make on product pages (06:50) - - The importance of clear messaging over a list of features (09:08) - - Should you use videos, screenshots, or interactive demos? (11:39) - - How to structure a product page that actually drives trials (13:31) - - Breaking down the role of CTAs and conversion flow (15:44) - - First product page teardown: What works and what doesn't (23:00) - - Product gifs vs. static images (25:27) - - Second product page teardown: Fixing common UX mistakes (28:45) - - When and where to use customer testimonials (32:10) - - Why gating product demos might be hurting your conversions (34:55) - - Third product page teardown: CTA placement and messaging (37:25) - - The biggest takeaway from testing hundreds of product pages (40:30) - - Quick wins to improve your product pages today (43:37) - - Final takeaways Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode brought to you by Navattic.B2B websites are filled with too much story, too much narrative these days. You visit a website and you have no idea what the product does and how it works. This is why Navattic has become a popular product for B2B Marketers. They help you build interactive demos so you can give buyers a real look at the product before they ever talk to sales.And guess what - it works. They found that companies using interactive demos with Navattic have seen up to a 25% lift in website conversion rates and a 10-20% increase in inbound leads. They just released their 2025 State of the Interactive Product Demo report, and it proves just how much more control B2B buyers want over the buying process. Buyers have more access to information than ever, and companies are finally catching up by making their product front and center.Their report breaks down the top-performing demos, why ungated demos drive higher engagement and the best use cases and strategies for making them work.So if you want to learn more about using product demos on your site, go check out Navattic's State of the Interactive Product Demo report now. ***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Gabby Troxler, an independent SEO consultant, discusses the importance of optimizing product pages for e-commerce sites. She emphasizes that product pages are crucial for both SEO and conversion, often being the last touchpoint before a purchase. Gabby's optimization process begins with a detailed on-page review, focusing on user experience and performance metrics like speed. She highlights the significance of unique product descriptions and leveraging brand voice. Gabby also stresses the value of user-generated content, such as reviews, to build trust and provide a realistic product perception. She advises considering the entire customer journey and addressing potential doubts to enhance conversion rates. Show NotesConnect With: Gabby Troxler: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What would happen to your sales if every one of your web visitors landed on a Product Page that was optimized to turn your visitors into buyers? Come listen as I talk to our Conversion specialist Kate Tilbury about the 4 things you can do now to be confident that you have high-converting Product Pages. It's a great way to grow your conversion rate, and it won't cost you a dime. Listen in and learn:
#thatamazonadspodcast #amazonppc #producttargetingandproductpageplacementsforamazonppc ---------- Get your FREE Amazon PPC bid optimizer: https://adlabs.app/ Join your FREE Discord community of Amazon PPC managers: https://discord.gg/AYfMkfBPzG Sign up for That Amazon Ads Masterclass: https://thatamazonadsmasterclass.com/ Get your FREE Amazon PPC Audit: https://forms.gle/vFvMSRAqoHwyadXB9 ---------- Episode 66 of That Amazon Ads Podcast is back with another episode on Amazon PPC optimization. Join Stephen, Andrew, and Mike as they dive into the intricacies of product targeting and product placements. Learn the truth about how keywords get triggered by product targeting campaigns and if it would compete with the actual keyword campaigns. Gain insights on how to leverage it to maximize your Amazon advertising performance. Discover the best practices for branded and non-branded product targeting and how to use negation to refine your search terms. Don't miss this essential episode on Amazon PPC strategy! ----------
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Scott is the Co-Founder and Head of Product Marketing at SamCart, the first ever eCommerce platform built from the ground up for direct-to-consumer brands. Top 3 Value Bombs 1. Go back to your home page or your own site. Look at it with fresh eyes and think of how you can make things easier and simpler. Eliminate friction and make it simple for people to buy, and you will see a huge difference. 2. Shorter is better. If it's not easy for people to buy stuff from you, then you are missing out in a major way. 3. More customers means bigger business. Save 40 percent On SamCart and Claim 8 Exclusive Bonuses! (Sorry! This link was active when this episode was first published in 2021 but is no longer an active offer.) - SamCart Sponsor HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot's customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Scott is the Co-Founder and Head of Product Marketing at SamCart, the first ever eCommerce platform built from the ground up for direct-to-consumer brands. Top 3 Value Bombs 1. Go back to your home page or your own site. Look at it with fresh eyes and think of how you can make things easier and simpler. Eliminate friction and make it simple for people to buy, and you will see a huge difference. 2. Shorter is better. If it's not easy for people to buy stuff from you, then you are missing out in a major way. 3. More customers means bigger business. Save 40 percent On SamCart and Claim 8 Exclusive Bonuses! (Sorry! This link was active when this episode was first published in 2021 but is no longer an active offer.) - SamCart Sponsor HubSpot Stop spending more time managing tools than connecting with prospects and customers. HubSpot's customer platform is a smoother, more effective way to grow! Visit HubSpot.com to learn more
Dreaming of turning your website into a sales machine? Well, buckle up, because we're about to dive into five actionable tips that will have your product pages singing and your customers clicking that "add to cart" button like nobody's business! On top of that, we'll uncover some secret email marketing strategies to turn those first-time buyers into lifelong fans.
In December 2020, mid-pandemic, husband-and-wife duo Ricardo and Marina Larroué combined their career experiences — his centered in the financial sector and hers including fashion director roles at Style.com and Barneys — and started the shoe brand Larroudé. Based on its unique approach to the footwear industry — namely, selling accessibly priced, luxury-quality, “it” girl-perfect shoes — it wasn't long before consumers and retailers took notice. And it's safe to say it's since hit its stride. “On our own website, we've been growing 4-5X, depending on the month,” CEO Ricardo Larroudé said on this week's episode of the Glossy Podcast. “And the percentage of [repeat customers] buying from our website alone is north of 20%.” Also on the podcast, Ricardo Larroudé discussed Larroudé's other differentiators including its vertical production and marketing processes, its rapidly growing online marketplace, and its global workforce, which has grown from five people to 120. Get more from Glossy with the daily newsletter, sent out each weekday morning. Visit glossy.co/newsletters to sign up.
Search Engine Optimization (SEO) is THE most important traffic source for high ticket dropshipping businesses over time. But you gotta get it right. Product pages are the most common page on your website and if you get the SEO requirements wrong, your site will always struggle to rank. In this episode, Ben, the #1 SEO guy for high ticket dropshipping discusses how to get SEO right on product pages. This is a must listen for anyone who is serious about high ticket dropshipping. Links Mentioned DropshipBreakthru.com/5 — Wondering what products you'll sell? Take our 5 day challenge and find the market you're going to serve DropshipBreakthru.com/join — Join the course and start your journey today! DropshipBreakthru.com/Call — Thinking about joining the course? Book a no obligation call with Jon and he'll walk you through it! DropshipBreakthru.com/message — Want your question answered on the show? Leave us a voicemail for your chance to be featured Join Our FREE Facebook Group Follow DropshipBreakthru on Facebook Subscribe to the Dropship Breakthru YouTube Channel Follow us on Instagram Follow us on TikTok Sponsors DropshipBreakthru.com/Clearsale — Add this app to your business and never worry about fraud chargebacks again. DropshipBreakthru.com/Shopify — The only Ecommerce platform we recommend. DropshipBreakthru.com/Grasshopper — Get an 800 number for your business from Grasshopper DropshipBreakthru.com/Rewind — Automatically back up your Shopify store data DropshipBreakthru.com/PrimedMind — Get coached by the #1 Mindset Coach in the world, Elliot Roe --- Send in a voice message: https://podcasters.spotify.com/pod/show/dropship-podcast/message
This week on the Buyerside Chat Podcast, I chat with Shelley Easter of Launch Party about how to maximize your conversion opportunity over the biggest retail sales weekend of the year - Black Friday Cyber Monday. With over 15 years of web design experience, Shelley is the owner of Launch Party, an e-commerce design studio that specializes in Shopify websites for product-based businesses and creator of Shop School, an online program for Etsy sellers and boutique owners to learn how to build and optimize their own Shopify site. In this episode, we chat about: Optimizing your product pages on Shopify to increase conversion Product Page templates that overcome customer objections Leveraging your blog content to drive customers to a sale Key apps to install on your Shopify store to help answer customer questions and reduce any friction of the sale Grab a pen and enjoy the chat! Follow & Connect With Shelley Easter on Instagram: @launchparty.live Check Out Her Website: launchparty.live and shopschool.live Shopify Apps recommended during the interview: - Judge.me - Wishlist - Restock AlertsCONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com
Get the new MSI Stealth 16 Studio laptop! -Where to buy: https://msi.page/3riHAkZ -Stealth 16 Product Page: https://msi.page/3PRLkmH The Gamer from Mars joins the podcast to talk about Chris Chan's return to YouTube, updates on the SSSniperwolf situation, and more.
Product pages are a part of eCommerce websites, Shopify stores included, that is often overlooked by product-based business owners. When they're just starting out and their priority is trying to get something out there and in front of people, the product pages usually get lost in the shuffle. However, when the business is already established, the product pages are a key element for continued growth.So, join me and my amazing guest, Diana Simpson, for today's episode of Elevated Visibility. She is the founder of Simpson's Web Design and a Shopify expert and web strategist. Tune in to discover all about Shopify design as we get really specific and actually nitty gritty on Shopify product pages and how you can optimize them for conversions.In this episode:From maternity leave to online business founderA Product Page should be made for conversionWhat to keep in mind when creating your product pageFocus on the WHY not only on the whatUsing GIFs to make your product page stand out3 tips to optimize your Shopify Product Page for this holiday seasonElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksFREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieAccess Diana's FREE TRAINING: How to create a product page that sells at the bottom of her website's homepage for more insight into what we talked about in this episode.Connect with DianaDiana Simpson is the founder and one-woman show of Simpson's Web Design and she specializes in delivering high-converting websites that are both unique to your brand and minimal.Instagram: @simpsons_webdesignWebsite: simpsonswebdesign.comConnect with NinaNina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.coWebsite: ninagibson.co
Nik Sharma is widely known as “The DTC Guy,” a Forbes 30 Under 30 member, AdWeek's Young & Influential, and a resource that brands and investors turn to for growth. Nik is the active CEO of Sharma Brands and HOOX, where clients include Feastables, Chamberlain Coffee, Roc Nation, Everlane, Jim Beam, Poo~Pourri, and more. Before entering the eCommerce world, Nik worked on social media strategies for A-list celebrities, including Pitbull, Priyanka Chopra, and MAGIC!, to natively increase distribution and increase fan interaction and engagement for the purpose of driving album sales.In This Conversation We Discuss: [00:00] Intro[01:11] Nik's timeline in Ecom[02:06] Landing pages and why you need them[04:27] Why brands don't use landing pages[04:57] How you should approach landing pages[06:48] Higher conversion rates with landing pages[08:50] Landing pages are just one piece of the puzzle[09:19] The importance of a sales angle[12:02] The equal amounts of “push and pull sections”[13:23] It can take multiple CTAs to make customers act[13:47] Differentiating sales from conversion events[14:37] How conversion events help ad platforms[17:17] Scenario: Consulting a $1M brand to go 5 -10X[18:41] The Office's definition of merchandising[20:31] Reduce the complexity of your offers[20:59] Landing pages for high AOV brands[21:55] Determining if email is for retention/acquisition[22:40] Parsing out content through different channels[23:24] The easiest trick for landing pages[24:13] Building out landing pages for mostly education[25:43] DIY landing pages and other platforms[27:52] How Nik got his passion from landing pages[29:38] The idea and model of HOOX[31:05] Where to find HOOXResources:Subscribe to Honest Ecommerce on YoutubeBranding services are designed to grow, operate, and advise DTC brands in the digital landscape to meet their full potential sharmabrands.comLanding pages that unlock more efficient advertising spend hoox.coFollow Nik linkedin.com/in/mrniksharmaSubscribe to Nik's newsletter - nik.co/subscribe Follow Nik on Twitter - @mrsharmaThe only landing page builder to combine 10 years of conversion data with the power of AI unbounce.comShopify pages without the dev time replo.appIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
No your website isn't just a dumping ground for ALL the info. With attention span decreasing to 8 seconds, y'all are gonna want to make sure the copy on each of your respective pages is intentional, strategic, and executed with precision. In this episode, I dive into the PURPOSE of each of the top 5 pages on a website: Home, About Us, Services, Product, Start Here. In this episode, I also referenced 2 elements: a previous episode "How to structure the Pages for your website project" -- You can access that right here. our signature copywriting and psychology course, Wordfetti Your Words that will be opening doors again next month. Join the waitlist here! ____ *FREEBIE* Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy, and more. wordfettigroup.com/freebie _____ Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita
Wringing the most out of your paid search, organic search, and content excellence programs must be a group activity across all the teams and agencies responsible, or brands risk wasting the investment in any one of them by underperformance in the others. Amanda Wolff, Head of Marketing at Flywheel Digital, joins the podcast with the innovations she has been seeing among leader brands to ensure that these functions are operating more as one, and less as three.
This week, I review the Guohaoi Cooling Blanket to help hot sleepers cool off. You can view the original post here: https://thedisableddivablog.com/2023/06/09/cooling-blanket-review/ Product Page: https://amzn.to/43vVrSH This is an Amazon affiliate link, meaning that at no extra cost to you, I receive a few pennies from sales made through it. The money earned supports the cost associated with owning and operating a blog and vlog. Your support is always appreciated. --- Send in a voice message: https://podcasters.spotify.com/pod/show/cynthia-covert/message Support this podcast: https://podcasters.spotify.com/pod/show/cynthia-covert/support
In this video, John and Kasim will show you how to create a product page optimized for maximum sales. The product page is one of the most important pages on your website because, in most cases, it's the landing page for your traffic. So whether you're selling physical products, digital downloads, or services, a well-crafted product page is crucial for converting your website visitors into paying customers. John and Kasim will guide you through the process, from selecting the right images and writing compelling product descriptions to creating persuasive calls-to-action and optimizing your page. By the end of this tutorial, you will have the knowledge and tools you need to create a product page that drives conversions and increases your revenue.Website CRO Best Practices series: • Website CRO Best ... PS:This video was taken from eCommerce Masterclass, an 8-day masterclass designed to help eCommerce business owners set up, run, and manage Google Ads campaigns.Kasim and John look different? That's because it was filmed in 2021! The concepts taught, however, remain the same ;)eCommerce masterclass has sunsetted, but if you're interested in getting the most comprehensive training in Google Ads, check out https://sol8.com/paid-traffic-mastery/ Mentioned links:DataFeedWatch: https://www.datafeedwatch.com/Related videos:✅ CRO Checklist | Website CRO Best Practices Part 2: • ✅ CRO Checklist |...
In this episode of the Product Powerhouse podcast, our host discusses the importance of having a well-designed product page and shares 10 essential elements for increasing conversions.On this episode we cover …The ten must have items you need to include on your product pagesWhy you need each item and how they help conversionsOptional items you might want to have on your product pages depending on your product typesOptimizing your product pages with these 10 must-haves will not only increase your conversions but also create a more satisfying shopping experience for your customers.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Erin and how I help product-based business owners at Product Powerhouse.CONNECT WITH ERIN ALEXANDER:UNFILTERED - New subscriber only podcast for $3/monthFacebook CommunityInstagramYouTubeDIY Shopify CourseProduct Powerhouse Website
Subscribe to DTC Newsletter - https://dtcnews.link/signup Join Rob and Clifford from Pilothouse's Amazon team as we go over the biggest mistakes we see in client Amazon Ad Accounts, as well as the solutions we use to turn flops into opps! Work with Pilothouse➝ https://pilothouse.co Top 5 biggest mistakes we see in Amazon Ad Accounts Not segmenting out branded keywords Overspending on Broad and Auto campaigns Not running Product Page multipliers on ASIN Targeting campaigns Underutilizing negative keywords Using budget to control spend rather than bids Bonus: Clifford's take on Amazon's biggest flop! (looking at you Andy Jassy!) Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video
This week I sat down with the founder of Replo - fast becoming the most popular landing page builder for Shopify. Landing pages have become the latest battle ground for squeezing better conversion rates out of your hard-won traffic, and if you are still sending all your traffic to the homepage or product page, you could be missing out on big improvements in performance! In this episode we talk about:The trend towards landing pages vs sending customers directly to product pageThe power of persona-based landing pages for different target audiencesSecret recipe for great landing pagesHow to use Influencers to build brand trustHow to sell without making customers feel like they are being soldHow to build trust on your landing page
Let's delve into the core elements of a high-converting product page and reveal the secrets behind creating a customer experience that leads to sales. We break down the anatomy of a winning eCommerce product page and share expert tips to help your online store turn browsers into buyers. For all the links, check out the show notes: https://www.kristisoomer.com/blogs/ecommercemaven/conversion-goldmine-the-anatomy-of-top-converting-ecommerce-product-pages Want to stay connected? Join me on Instagram: https://www.instagram.com/kristisoomer Love this episode? Rate and review!
Today, we're going to talk about optimizing your e-commerce product pages not only for SEO, but also for conversion. If you've been listening for any length of time, you might have noticed that I'm starting to lean pretty heavily into e-commerce, SEO, and optimization this season. And that's because I really love e-commerce SEO and because the bulk of my experience comes from enterprise-level ecommerce SEO. So, let's go deep today with some very practical tips for your e-commerce business.In this episode:The importance of product pages for SEODo keywords still matter? And what keywords should you use?Making your copy unique so you can stand out and rank on GoogleWhy you should have an FAQ section on your ecommerce websiteCreating social proof and getting reviews on your product pageWhat's Schema Markup? Definition, benefits, and examples of it.Some very basic mistakes I see ecommerce stores making ALL THE TIMEElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksFREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieConnect with Nina Nina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.co Website: ninagibson.co
SD provides options to target audiences that include "Amazon Shoppers that Provide Reviews" as one of the audience types. But there's a limitation that we discuss in today's episode.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/audit
When was the last time you reviewed your product pages? Like many business owners you most likely set up your theme and formatted the product page template, loaded up your products and voila! All your product pages were set up and ready to go and waiting for customers to add to cart. You now spend most of your time creating and implementing strategies to get people to visit your website but are not noticing if people are actually buying from your product pages. And sales are literally slipping through your fingertips! The product page is the most important page on your website and yes, you may have one product page or thousands, but each and every page is your number one salesperson and they need to be ready to actually convert your customers into sales! In today's episode I'm going to talk you through the 9 essential elements of a high converting product page, and show you examples as we go. So grab your pen and paper and let's get you ready for a successful holiday season with product pages that sell. Listen today and discover the 9 essential elements of a high converting product page to get more sales! Check out the full show notes including the translation and screenshots at catherinelangman.com/episode-142
When was the last time you reviewed your product pages? Like many business owners you most likely set up your theme and formatted the product page template, loaded up your products and voila! All your product pages were set up and ready to go and waiting for customers to add to cart. You now spend most of your time creating and implementing strategies to get people to visit your website but are not noticing if people are actually buying from your product pages. And sales are literally slipping through your fingertips! The product page is the most important page on your website and yes, you may have one product page or thousands, but each and every page is your number one salesperson and they need to be ready to actually convert your customers into sales! In today's episode I'm going to talk you through the 9 essential elements of a high converting product page, and show you examples as we go. So grab your pen and paper and let's get you ready for a successful holiday season with product pages that sell. Listen today and discover the 9 essential elements of a high converting product page to get more sales! Check out the full show notes including the translation and screenshots at catherinelangman.com/episode-142
When was the last time you reviewed your product pages? Like many business owners you most likely set up your theme and formatted the product page template, loaded up your products and voila! All your product pages were set up and ready to go and waiting for customers to add to cart. You now spend most of your time creating and implementing strategies to get people to visit your website but are not noticing if people are actually buying from your product pages. And sales are literally slipping through your fingertips! The product page is the most important page on your website and yes, you may have one product page or thousands, but each and every page is your number one salesperson and they need to be ready to actually convert your customers into sales! In today's episode I'm going to talk you through the 9 essential elements of a high converting product page, and show you examples as we go. So grab your pen and paper and let's get you ready for a successful holiday season with product pages that sell. Listen today and discover the 9 essential elements of a high converting product page to get more sales! Check out the full show notes including the translation and screenshots at catherinelangman.com/episode-142
These ads provide a great click-through rate and the conversion rate is over 2X higher than the other ad types. That means that someone who clicks on your Top of Search ads is going to be over twice as likely to purchase after the click compared to clicks from Product Page or Rest of Search ads. [Learn more].5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/audit
#MerchByAmazon #POD #AmazonMerchCheck out our YouTube Channel https://www.youtube.com/c/MRKREPORTCheck out one of the best Merch By Amazon tools out there! Use Code "MRKREPORT" for 20% OFF!!Merch Informer - https://merchinformer.com/1240.htmlAMZScout offers a complete Amazon selling tools suite with product finder software for analytics, listing optimization, marketing and competitor analysis.https://amzscout.idevaffiliate.com/idevaffiliate.php?id=1537All Sunsets - DESIGNS Ready For Commercial Use - https://allsunsets.com/?wpam_id=163Vexels DESIGN PLATFORM - https://www.vexels.com/?ref=mrkreportSTART A PRINTFUL BUSINESS - https://goo.gl/G43t3U40 FREE listings! https://etsy.me/2u2xRyaIf you are NEW to Etsy and want to open a store to start selling please use the link above to register and we will both receive free listings!For the Automation Tool I use for Merch By Amazon, Printful, Redbubble, Seciety6, Spreadshirt, Teepublic, Teespring, Zazzle Or KDP Automation visit Merch Titans https://automation.merchtitans.com?ref=mrkMust use tool for anyone working with Amazon's KPD. If you have designs that you have used for your POD business make sure to check this out and start making money on KDP https://bookbolt.io/267.html20% OFF USE COUPON CODE "MRKREPORT"Fiverr - https://track.fiverr.com/visit/?bta=45763&nci=5929BECOME A FIVERR AFFILIATE and start making money - https://bit.ly/2JaIJTT
In this episode, we break down B2C product pages. But there's a twist: we selected pages for products that have a lot of technical specs. Chances are, if you're an industrial marketer, your product has a lot of specs too. Check out how these B2C companies transform their specs in to compelling product narratives. Maybe you can do the same.
There's an exciting new release of BigFix Insights for Vulnerability Remediation which JUST came out and we're talking to Aram Eblighatian, BigFix Product Manager, and Liz Thi, BigFix Product Design Lead for the product about what's new and exciting in the release, and how we worked with our customers to deliver a design that's geared to their needs.Additional references: - Episode 13: BigFix Version 10 - One Year In: https://bigfix.buzzsprout.com/1248878/8360421-bigfix-version-10-one-year-in - Demo video: https://www.youtube.com/watch?v=bZ8rqCPoAGw - Learn more on our Product Page: https://www.hcltechsw.com/products/bigfix/ivr-home - Contact BigFix: https://www.hcltechsw.com/bigfix/contact-us - Contact Liz Thi: elizabeth.thi@hcl.comBigFix Community Resources:BigFix Website - https://www.hcltechsw.com/wps/portal/products/bigfix/homeBigFix LinkedIn - https://www.linkedin.com/company/hclbigfix/BigFix Forum - https://forum.bigfix.com/BigFix Slack - https://join.slack.com/t/bigfix/shared_invite/zt-8yit7w47-pEGJZOsm7a9zqJo0MR9x6Q
Preserving season is upon us. Today I am helping you with a process to keep preserving from being too overwhelming. Show Notes: (*links below contain affiliate links, which means if you click through and make a purchase, we will earn a commission at no extra cost to you.) Organic REV The first thing to understand about REV is that it is not an ordinary humic acid product that is chemically-extracted from leonardite, lignite, or other coals. Rather, it is a 100% naturally-occurring carbon, humic acid & fulvic acid source - along with exceptionally high levels of naturally-occurring microbial biomass that can increase nitrogen efficiency by up to 25%. REV replaces depleted soil carbon & bacterial biomass - and absorbs nutrients to make them more readily available to plants via their root systems. Promo Code for 10% off JILL10 Brand and Product Page https://journeywithjill.net/recommended-brands-and-products/ YouTube Video on Kitchen Aid Tomato Products Harvest to Jar Estimator https://journeywithjill.net/tomato-harvest-to-jar Harvest to Kitchen Summer Bundle $10 Off! through July 8th, 2022 https://journeywithjill.net/summerbundle YouTube Kitchen Aid video https://www.youtube.com/watch?v=HovHWR7nQ4I 2022 Complete Garden Planner https://journeywithjill.net/shop/ Vegetable Gardening for Beginners Book: https://amzn.to/3kZXFDu Connect with Jill: Sign up for Friday Emails: https://journeywithjill.net/gardensignup Instagram: https://www.instagram.com/thebeginnersgarden Beginner's Garden Shortcut FB Group: https://facebook.com/groups/beginnersgarden/ Link to Beginner's Garden Podcast past episodes: https://journeywithjill.net/podcast
Ahh… website conversion… feels like the holy grail of eCommerce doesn't it. You spend all this time making your pretty website, uploading your products, driving traffic… and then, after all, that time, energy, money, blood sweat, and tears… you only get a few sales. So what gives? Well, the easiest way to figure out what you need to focus on is to break down the shopping journey on your website. Anytime you're trying to troubleshoot results, you'll want to break it down to the smallest possible denominator. Because different metrics are influenced by different variables, there are going to be different reasons or insights you'll pull from those results and then take different actions to fix them. Links Mentioned Google Analytics Crash Course http://ecommercebadassery.com/data Episodes Mentioned 19: eCommerce Benchmarks to Guague Your Success http://ecommercebadassery.com/19 12: How to Get More Awareness & Visibility for Your eCommerce Store http://ecommercebadassery.com/12 13: How to Get Customers Closer to Making a Purchase & Grow Your Email List http://ecommercebadassery.com/13 14: How to Convince Customers to Buy From You Instead of Your Competition http://ecommercebadassery.com/14 15: How to Get Repeat Purchases From Your Customers http://ecommercebadassery.com/15 71: The Anatomy of a Product Page with Reese Spykerman http://ecommercebadassery.com/71 What You'll Learn The 4 steps you need to analyze in the onsite customer journey What data to look at to determine where the problems are and where to find it Tips & tricks for what to fix at each step for better results Read the Full Transcript http://eCommerceBadassery.com/112 FREE Resource Library Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! http://ecommercebadassery.com/facebook Let's connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands. Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services… Email Marketing Help: https://ecommercebadassery.com/email-marketing eCommerce Help: https://ecommercebadassery.com/ecommerce-help Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683 This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Yesterday we are looking at a 9 figure e-commerce store and what they're doing to sell millions of dollars worth of watches. In today's video, we show you to go ahead and build out a clean, simplistic, minimalist dropshipping store template that you can import into your account and start using right away to sell your e-commerce products!▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Get The Best Selling Book ‘Ecommerce Empire' For FREE: https://ecommerceempirebuilders.com/book WATCH NOW 7-Figure Ecom Masterclass: http://bit.ly/funnel-class-yt Have Us Build & Launch Your Entire Ecommerce Business: https://bit.ly/BuildMyFunnel-YT FREE Empire Builder Bonuses: https://youtu.be/QknqB0dpDKc Sign Up For StoreFunnels (Website+Funnel Builder): https://www.storefunnels.net▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
App Masters - App Marketing & App Store Optimization with Steve P. Young
A/B testing is finally available on the iOS App Store! You will discover the difference between Custom Product Pages and Product Page Optimization. About Product Page Optimization Compare different app icons, screenshots, and app previews on your App Store product page to find out which resonates with people most. You can test up to three alternate product page versions against the original, view the results in App Analytics, and set the best performing version to display to everyone on the App Store. Learn more: https://developer.apple.com/app-store/product-page-optimization/ You can watch this video: https://www.youtube.com/watch?v=soXcm39145c Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Scaling your Apple Search Ads campaigns can be challenging if you don't have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store. App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit! Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message
The FI GROW team discusses how your bank or credit union can build product pages that actually convert. We cover all aspects from defining different types of conversions, lead captures, moving customers into your application process and best practices when building your product pages.
In this episode of The Ecommerce Insights Show, we got together with Rishi Rawat of Frictionless Commerce to talk about all things product detail pages. He and his team help ecommerce brands improve their product page conversion rate by 20% in 90 days. With over a decade of experience in the laser-focused world of ecommerce product page design, Rishi shared a treasure trove of ideas during our conversation. In the episode we talked about writing your copy based on nine buyer psychology themes, which Rishi outlines in detail here.During the episode we cover topics like: What makes a winning product detail page design Whether or not discounting is a good strategy on your product page Rishi's framework for crafting product stories rather than product descriptions How to differentiate your product and the page it lives on A case study where personalization resulted in a 30.56% conversion lift So if you're interested in improving the conversion rate on your product pages and learning how to do it, then this is the episode for you. Learn more about Rishi and Frictionless Commerce: Connect with Rishi on LinkedIn Sign up for his newsletter Visit the Frictionless Commerce website
Nichole Elizabeth DeMeré and Claudiu Cioba from Reeview reveal all the secrets to effectively using video content on your ecomm product pages.
Today on The Optimized Ecommerce Podcast, Aleksandar Nikoloski joins Tanner Larsson to talk about the effective ways to optimize one of the most important pages on your site which is the product page. Dive in today's episode and learn how you can optimize and effectively dial in the three important elements on your product page. For show notes or to listen to more episodes, visit our podcast page at BuildGrowScale.com/podcast. Also, please subscribe and leave a comment or review on YouTube or Apple Podcasts.
Matt and MJ dissect AXON's Taser 7 product page and overall website experience in a new episode format. They cover website features, navigation, and how their eStore undermines the rest of their site experience. They also call out their two favorite LinkedIn posts of the week and what's been on their mind from the books they're currently reading.
The Growth Boss Podcast - Building an eCommerce Business from 0 to 6 Figures
You've spent HOURS on your website... tinkering with the Homepage... editing the About Us page... uploading all our photos and updating stock quantities... and yet... No one is buying. And so you wonder what is going on... Is it your logo? Is it your product? Is it the prices? ... Have you ever wondered whether it was your product page? That it's actually not set up to convert? To bring in the moolah? Listen in on this episode to find out the secrets to optimizing your product page for conversions! Join Deirdre & Bona - the founders of Growth Boss - as they put into practice the growth strategies and secrets they teach their eCommerce clients, taking their own e-commerce businesses from $0 to 6-figures! If you like what you're hearing on this podcast (or even if you don't!), please leave us a review here! If you're looking to grow your own eCommerce business, join the 4-day Sell Now & Sell Out Bootcamp If you want your FREE copy of The Traffic Formula book (just pay shipping), grab it here now If you're looking for more growth secrets, subscribe to my YouTube channel Instagram: @thegrowthboss Facebook: facebook.com/thegrowthboss Facebook group: facebook.com/groups/growthboss Any questions, please email hi@thegrowthboss.com
To get your business rolling, we always advocate for the MVP (Minimum Viable Product). But when it comes to marketing that product, you'll need another MVP: a Minimum Viable Page on your website! It's Q&A Wednesday, and we've got a listener who's ready to make the smart move of building a pre-launch web page for […] The post MBA1040 Q&A Wednesday: What do you include on a pre-launch product page if you don’t have product creatives or app screenshots? appeared first on The $100 MBA.