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Have you ever wondered why some creatives seem to book effortlessly while others are left staring at an inbox full of ghosts?In this episode, we're pulling back the curtain on one of the most frustrating parts of running a wedding business, getting ghosted. We're diving into what's really going on when a client doesn't respond, what it might be saying about your brand, and how small shifts in your inquiry process can create big wins in your booking rate
Dr. JJ Peterson joins Everyday Practices to unpack how today's best brands cut through the noise with story. If your practice marketing isn't converting, this episode explains why—and what to do about it. From empathy to testimonials, websites to front desk scripts, learn what great brands get right.
Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching
Are you wondering why, despite having a beautiful website, you are not attracting your ideal clients?As interior designers, we often prioritize the visual aspects of our websites, such as design and imagery, while overlooking important functional and strategic elements.While a stunning website is important, if it doesn't guide visitors toward taking action, you may be missing out on valuable inquiries and bookings.In this episode, web design expert Cathleen Barnes shares how interior designers can turn their websites into powerful tools that attract high-end clients and increase conversions.She reveals the top mistakes designers make—like weak call-to-actions, unclear client processes, and generic testimonials—and explains how to fix them. She also shares smart strategies like using case studies instead of simple portfolios, streamlining client onboarding, and improving website navigation for a seamless user experience. By applying these tips, you can create a website that not only looks stunning but also works behind the scenes to grow your business.Don't let your website be a missed opportunity. Tune in now and start making simple but powerful changes that will set you apart in the interior design industry!Featured Guest:Cathleen Barnes is the founder of Cathleen Barnes Consulting, a web design and branding studio focused on creating strategic websites for interior designers.With over 10 years of experience in e-commerce, Cathleen has recently shifted her focus to the interior design industry. She helps designers recognize the value of their websites, which often serve as the first impression for potential clients.Her approach goes beyond aesthetics; she understands the unique challenges designers face and how their audience interacts with their sites. By leveraging strategic insights, she ensures that each project aligns with her clients' business goals.Cathleen has successfully partnered with numerous interior designers to enhance their online presence and improve conversion rates through strategies centered on brand positioning and streamlined client onboarding. She empowers designers to fully utilize the potential of their websites.Why you've got to check out today's episode: Learn how to create a strategic website that attracts and converts high-end interior design clients Identify common website mistakes designers make and fix them to enhance your online presence Transform your portfolio into compelling case studies that showcase your expertise and make potential clients eager to work with youCheck out the show notes >>> The Secret to a High-Converting Interior Design Website That Brings You More ClientsNEXT STEPS: Join my Launch Your Business Boot Camp!!! I'll help you launch your design business this spring.Grab your freebies: Your Roadmap to a Career in Interior Design 3 Things I Wish I had known when I Started my CareerEmail me at podcast@rwarddesign.comDM me on Instagram at@rwarddesignVisit my website atrwarddesign.comThanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...Timestamps:(0:00) Introduction(02:42) Cathleen Barnes: Background and Motivation(04:44) The Importance of Strategic Website Planning(08:49) Common Mistakes in Website Design That Interior Designers Make(12:20) How to Get Better Client Testimonials(16:08) Missed Opportunities in Website Strategy(20:08) How to Attract High-End Clients Through Your Website(25:30) The Website Design Process at Kathleen Barnes Consulting
How do you qualify leads and create effective marketing channels for your construction business? We dive deep into lead generation tactics with Alex Weeks of Northbuilt Construction, offering tips on identifying ideal clients and maximizing conversions. Time Stamps 02:14 - Episode Intro 03:12 - Alex Week's Background 03:51 - Revenue Goals and Growth Strategies 05:21 - Lead Generation and Qualification 10:09 - Marketing Channels and Referral Programs 26:11 - New Marketing Partnership 28:09 - Website Strategy and Planning 29:57 - Converting Leads Into Customers 42:10 - Addressing Client Misconceptions 48:21 - Pricing Strategies and Client Options Snippets from the Episode "As we develop new marketing channels and new arms there, there's going to be some fallout, some learning curve. So I know there's going to be a little bit of waste there. And that's why I'm really focused on the qualified number." -Alex Weeks "If there's one thing about data, the more you have, the more accurate your sets can be." -Alex Weeks "We don't just send out a PDF with a number on it. That's a surefire way to have a client ghost you. They just, don't come back and you don't always know why." -Alex Weeks "One cool thing that we are implementing is options. I think clients and prospects want options." -Alex Weeks "We're already well ahead of goal. We're pacing super strong." -Alex Weeks 24 Things Construction Business Owners Need to Successfully Hire & Train an Executive Assistant Resources Schedule a 15-Minute Roadblock Call Check out OpenPhone Build a Business that Runs without you. Explore our GrowthKits Need Marketing Help? We Recommend Benali Need Help with podcast production? We recommend Demandcast More from Alex Weeks Alex Weeks on Instagram Alex Weeks on LinkedIn Northbuilt Construction Website Email Alex Weeks More from Martin Holland theprofitproblem.com annealbc.com Email Martin Meet With Martin LinkedIn Facebook Instagram More from Khalil benali.com Email Khalil Meet With Khalil LinkedIn Facebook Instagram More from The Cashflow Contractor Subscribe to our YouTube channel Subscribe to our Newsletter Follow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter) Visit our website Email The Cashflow Contractor
Your website should be making sales while you sleep. But if you're putting your website on the backburner, it's probably costing you premium clients. As the founder of a seven-figure design agency, I've watched countless businesses struggle with outdated websites or rely too heavily on social media. The truth is, your Instagram content alone isn't enough - especially if you're targeting high-ticket clients who need more context before making a buying decision. I've seen firsthand how a strategic website can transform your marketing efforts. Our clients are booking sales calls with better-qualified leads, spending less time explaining basic service details, and converting customers even during vacation breaks. The key isn't just having a website - it's about creating a digital home that works as your 24/7 salesperson. In this episode, I break down exactly how to make your website your most powerful marketing asset in 2025. From strategic layouts to content planning, you'll learn why basic landing pages aren't enough and how to create a website that actually converts your ideal clients. In today's episode, we're chatting about: Why Link Trees and basic landing pages are costing you premium clients How to structure your website to pre-qualify leads before sales calls The crucial difference between website content and social media content Why your website should be your first point of contact (not Instagram) Strategic layouts that guide visitors toward conversion Connect with me: Website Join our email list! Instagram Pinterest Ready to be the only option in your niche? Join The No Competition Training: a free masterclass on the photoshoot, website and content strategy you need to increase your business revenue and reputation this year. Sign up now: https://highflierpowerhouse.com/free-masterclass (Don't publish this Evergreen yet) Get the photoshoot, website, and content strategy you need to increase your business revenue and reputation. Apply for The Rebrand Experience https://highflierpowerhouse.com/rebrand-experience Want to never have to touch Canva again and get sales and marketing assets designed for you? Design on Demand is our monthly retainer that elevates the way you market your brand online. From social media graphics, to workbooks to launch assets, you can delegate any design task you need. Become our retainer client: https://highflierpowerhouse.com/retainer
Learn practical tips like the 70-20-10 rule for email marketing, the importance of pathways over calls to action, and how understanding the customer journey can transform your business. Packed with actionable advice and inspiring stories, this is a must-listen for entrepreneurs and marketers.Learn More About James Hipkin:Book: Journey to Success on AmazonWebsite: Six Seconds or LessChapters:Introduction and Guest Overview (0:00)Why Your Website and Email List Are Your Most Valuable Assets (1:00)The Customer Journey: Confirm vs. Convert (8:00)Creating Pathways, Not Calls to Action (9:00)The 70-20-10 Rule for Email Marketing Success (22:00)Marketing Fundamentals: Avoiding Vanity Metrics (15:00)Insights on Digital Tools and Analytics (17:00)James's Musical Journey and Marketing Parallels (25:00)Closing Thoughts and Key Takeaways (34:00) Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy
Send us a text! (Your number stays private)Are you waiting for your website to be absolutely perfect before sharing it loud and proud? I hate to break it to you, but your website will never truly be done. However, that's actually a good thing! Like our favorite brands are constantly tweaking their websites, yours should also change over time to keep up with your growing business.Today I'll dismantle the idea that your website is a one-and-done project. I'm sharing how to embrace this mindset shift by building your website in phases, avoiding perfectionism, and creating a website that is flexible enough to grow with your business.Take a look at your existing website with objective eyes after listening. What do you think needs to be improved or added? If you need support with your next steps, I'm your girl! I can build you an adaptable website that will set you up for future success.02:27 - Examples of website changes you may need to make as your business grows03:52 - Why waiting for website perfection is a huge mistake06:43 - How to build your website in phases if you have a limited budget or are short on time09:44 - Red flags to look out for when choosing a website designer (and important questions to ask them!)Links & Resources:Book a website strategy call!Book a VIP day.Follow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Join my private Facebook community: Savvy Teacher SellersMore resources for growing your TPT businessRate & review The Savvy Teacher Seller on Apple PodcastsShow Notes: https://kristendoyle.co/episode124Check out my Everything Page at https://kristendoyle.co/everything
Send a message to InsidetheSquareEver wondered how people actually navigate through your website – not just the pages they visit, but their entire journey from first discovering you to becoming a loyal customer? In this episode, you'll learn about the customer journey mapping process. We dive into three practical types of maps you can create today: the First Timer Flow, the Buyer's Journey Map, and the Loyalty Loop. Through real examples and practical tips, you'll learn how to identify where visitors might get stuck and how to guide them smoothly toward becoming happy customers.Important Links
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
What to get your website ready for the holidays? This episode is a sneak peek of the Get Your Website Holiday Ready 3-day Challenge for you to get ideas and inspiration to prepare your WordPress website for holiday sales and traffic. Here is what I cover in this show: Challenge Overview: Learn about how this 3-day event is structured to help you prepare both your website and business for the holiday rush. You'll learn what is covered each day in the challenge to know if it's right for you. Website Preparation Basics: Learn what to do on your website to get it ready for the holiday season, including what information to put where. Use my checklist so your website is up-to-date and ready to handle increased traffic, including updating images, checking mobile functionality, and updating pages. Holiday Content Suggestions: Gain inspiration on where to feature holiday content on your site and get ideas for how to help your site work for you. Join the Get Your Website Ready for the Holidays Challenge, to get your website in shape for the holiday season. https://jessicawangelin.thrivecart.com/get-your-website-holiday-ready It is a free 3-day online course with resources, video trainings, and tips designed specifically to help you create a Black Friday sales page and get your WordPress site ready for the holiday season. This event focuses on creating holiday-themed content, and a sales page to highlight your holiday offers. Whether you have limited time for website updates, or lack clarity in showcasing your offerings, this action-packed event gives you guidance to transform your website into a festive and effective sales platform this season. If you loved this episode, share it with a fellow entrepreneur who could use some website magic. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com These show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
If you've been wanting to create a Black Friday offer for your online business, this is the show for you. Here's a sneak peek of what we cover in this episode about ways to put together a Black Friday offer your community will love. Understanding Your Audience: Discover how to align your offers with what your ideal customers crave. Get started with effective market research tips. Irresistible Offer Ideas: From bundling products to creating exclusive bonuses, learn multiple strategies to captivate your audience's attention without creating something new. Structuring Your Deals: Decide which promotional timeline fits your strategy best—whether it's a flash sale or an exciting week of deals. Promotion 101: Craft a great promotion plan that includes email marketing, social media, and collaborations. Website Readiness: Is your site holiday-ready? I share ideas to make sure your site is set up for holiday traffic. Please join our upcoming Get Your Website Holiday Ready Challenge, which will be October 15-17 in my Facebook group and in my online course platform. https://jessicawangelin.com/challenge This is a free 3-day online challenge with resources, video trainings, and tips designed specifically to help you create a Black Friday sales page and get your WordPress site ready for the holiday season. This event focuses on creating holiday-themed content, and a sales page to highlight your holiday offers. Whether you have limited time for website updates, or lack clarity in showcasing your offerings, this action-packed event gives you guidance to transform your website into a festive and effective sales platform this season. Join the challenge today https://jessicawangelin.com/challenge If you loved this episode, share it with a fellow entrepreneur who could use some website magic. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com These show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Do you want to offer a Black Friday sale for your business this year but you don't know how to set that up on your website? I invite you to join our Get Your Website Holiday Ready Challenge! This is a free 3-day online challenge with resources, video trainings, and tips designed specifically to help you create a Black Friday sales page and get your WordPress site ready for the holiday season. This event (held both in my Facebook group and in my online course platform) focuses on creating holiday-themed content that drives sales, and a sales page to highlight your holiday offers. Whether you have limited time for website updates, or lack clarity in showcasing your offerings, this event gives you guidance to transform your website into a festive and effective sales platform this season. There will be lots of resources on how to put together a Black Friday offer, how to create an offer page on your WordPress website and ideas for creating holiday-inspired content. Join the challenge today https://jessicawangelin.com/challenge If you loved this episode or want to invite a friend to the challenge also, share it with a fellow entrepreneur who could use some website magic. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com These show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
The fall season is here, and it's the perfect time to reignite your business and get back into things. In today's show we walk about why September is a powerful time to refocus, refresh, and reorganize your online business. Maybe you took a break from your business over the summer, or you don't know where to start to get back into working on it. I talk about why now is a great time to get your online business organized and give you some motivation for working on your business early in the fall season. Plus you can hear details about our Fall in Love With Your Website Challenge. Read this episode on the blog here: https://jessicawangelin.com/why-september-is-the-new-january-for-online-businesses Quick Links and Ways to Connect: Haven't updated your website in awhile and want to refresh it? Join our Fall in Love With Your Website Challenge: https://jessicawangelin.com/challenge Work with me to create or update your website: http://jessicawangelin.com/vip/ Book a chat with me to talk about your website: https://app.suitedash.com/frm/21FD8NdwDqN6fpTim Follow Motivated Online Business Marketing on your favorite podcast platforms and stay tuned for more episodes to help you elevate your business and website strategy. If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Online Business Owners My website: https://jessicawangelin.com Contact me: hello@jessicawangelin.com
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Let's talk about your website. Is it feeling a bit neglected recently? Do you wish you had an action plan for how to get sales on your site? Or want help getting started on a blogging plan? Join our free 4-day Fall in Love With Your Website Challenge being held September 16-19 in our new pop-up Facebook group. In this challenge, I'll help you learn what to do to revitalize your site so it reflects your business now. We will create a clear plan for your blog, which is a sustainable way to get your message and services out into the world, freeing you from the social media hustle. With live video lessons, office hours for questions, and a handy Google Doc workbook to take notes, you'll have everything you need to make your website work for your business. It'll be easy, effective, and fun, even if you don't have tech skills. Your site can be a major tool for your business growth. The challenge is happening inside my new pop-up Facebook event from September 16-19. You can find all the details and register at: https://jessicawangelin.com/challenge Details of the 4-Day Challenge: - Day 1: Understanding the power of your website. - Day 2: Making your website reflect your current business—branding and must-have pages. - Day 3: Kickstarting your blog—5 amazing blog post ideas. - Day 4: Regular updates to keep your site engaging and effective. Additional Highlights: - Live video lessons tailored for WordPress users. - Office hours for real-time support and questions. - A comprehensive Google Doc workbook for ongoing website management. - Opportunities to win a day of Voxer coaching with me. Show Links: - Register for the Challenge: https://jessicawangelin.com/challenge I'm excited to invite you to this transformative experience. Come learn, engage, and fall in love with your website. Subscribe & Listen: Find Motivated Online Business Marketing on your favorite podcast platforms and stay tuned for more episodes to help you elevate your business and website strategy. If this helped you, thanks for leaving a 5 star review, I appreciate it. Want to turn your website into a powerhouse for your business? Watch my free 35 minute training on How to Create a Dynamic Website Strategy. https://jessicawangelin.com/training XO -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Online Business Owners My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com
When entrepreneurs launch their businesses, their branding and website often leave little to be desired. Creating a website that is functional and is both pleasing to the eye and easy to navigate takes a lot of time and resources that many business owners don't have when they first get started. And after a few years, the website can start to feel stale and dated. That's when it's time for a refresh and to reach out to a professional, like today's guest. Jamie Windell is the Founder of KHULA™ & Fractional Design PM & Consultant. A self-taught brand and web designer, Jamie has successfully guided over 100 business owners worldwide in transforming their brand image and online presence into something they can be proud of. His goal is to impact and assist 1000 small business owners in their transformation and thrive. In our conversation, you'll learn the steps that KHULA walks their clients through when it's time for a brand transformation, some do's and don'ts for anyone who attempts to create or manage their own website, and why he believes in helping business owners migrate and transfer their domain so they take ownership and improve the security of their website. Interview resources, including show notes and links to resources mentioned, can be found on the episode page: https://www.bayntree.com/96 In this podcast interview, you'll learn: Why taking a DIY approach to branding and web design is often a mistake. The key steps that KHULA uses to help clients with a branding refresh. Jamie's advice for finding the right balance of text/copy on your website. How Webflow has been a game changer for former Wordpress users. The biggest mistakes that entrepreneurs make with CTA on the website. The importance of owning your own domain and improving the security of your website. Interview Resources KHULA Studio KHULA on LinkedIn | Instagram Jamie Windell Jamie Windell on LinkedIn SMART Board WordPress Webflow Skyrocket Digital Diane Windell Hungry for Life LinkedIn Lexi Onishenko Vlad Magdalin Squarespace Wix Jasper AI
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Want to know what goes into launching an online course? In this show, I talk about the behind the scenes of a course launch, and my firsthand experience and reflections, plus the process I went through to pre-launch a course. Gain a deeper understanding of the challenges, strategies, and results associated with a course launch. The course I launched is called Create Your WordPress Website and is to learn how to get a domain, hosting, install a theme and set up your entire WordPress site. In the show, I cover: About the course and why I pre-launched it. Reflections on the pre-launch phase, including navigating tech issues and relaunching the webinar. Statistics and insights into engagement, webinar attendance, and sales conversion. The importance of investing in course creation programs and guidance for the best results. You can see the Create Your WordPress Website information here: https://jessicawangelin.com/create-your-wordpress-website If this helped you, thanks for leaving a 5 star review, I appreciate it. Join our Fall in Love With Your Website Challenge here: https://jessicawangelin.com/challenge Want to turn your website into a powerhouse for your business? Watch my free 35 minute training on How to Create a Dynamic Website Strategy. https://jessicawangelin.com/training XO -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Online Business Owners My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com
► Craft a killer b2b website for your business! Sam was interviewed by Steve Cummins on the ' The Marketing Mix' Podcast. He covers:
Meet David. He's the co-founder of Wired Impact, which helps nonprofits build websites their visitors will love
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Today we are talking about tips to make your website's About Page stand out. There are a lot of things you can do to write a great About Page because it can make a significant impact on how people learn more about you and what you do. It's more than just a section on your site—it's your opportunity to connect with your audience, share your story, and build trust. In the show we talk about: Why your About Page matters Tips to transform your website's About Page Real life examples of what I add to client's About Pages The essential elements for any website About Page Find me on Threads and tell me what you think about this episode. https://www.threads.net/@jessica.wangelin You can also read this episode on the blog: https://jessicawangelin.com/transform-your-websites-about-page And don't forget to join the waitlist for Sites That Shine, my new WordPress website strategy course for small business owners who want to make their website work better for their business. https://jessicawangelin.com/waitlist Thanks for tuning in! If you loved this episode, share it with a fellow entrepreneur who could use some website magic. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com These show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Today, we're covering a topic that's becoming more popular, and that is - how to promote your blog posts without relying on social media. In this episode, I'm sharing seven effective strategies to boost your blog's visibility and drive traffic, all while keeping your social media accounts on the back burner. In the episode we cover: Optimizing your website Leveraging email marketing What search engines you should be using for your blog content Lots of ideas for collaborations A way to get promotion that not many people are talking about Ways to repurpose your content without social media If you found these tips helpful, don't forget to subscribe and leave a review. Let's keep the conversation going—what non-social media strategies have worked for you? Send me an email or visit my website: jessicawangelin.com for more resources. And don't forget to join the waitlist for Sites That Shine, my new WordPress website strategy course for small business owners who want to make their website work better for their business. The first-ever launch will be June 18, 2024. https://jessicawangelin.com/waitlist If you loved this episode, share it with a fellow entrepreneur who could use some website magic. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com These show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
The waitlist for my new WordPress website strategy course, Sites That Shine, is officially open. If you're a small business owner who wants to update their own WordPress website, this is your opportunity to take your business to the next level and know exactly what to do to edit your website and make it work for you. https://jessicawangelin.com/waitlist What You'll Learn in This Episode. Why We Created Sites That Shine: Discover the inspiration behind our course and how it aims to simplify your business life. What's Inside the Course: Get a sneak peek into the video tutorials, worksheets, and details that are part of the program. Benefits of Joining the Waitlist: Learn about the exclusive perks you get by signing up early (hint: it's a chance to meet with me). Why Join the Waitlist? 1. Exclusive Bonuses: Get our premier launch offer and perhaps a special for waitlist members. 2. Meet with Me: Get a meeting with me to plan your website when you join the waitlist and grab the course. 3. Priority Access: Be the first to know when enrollment opens, so you can secure your spot at this first launch. Head over to https://jessicawangelin.com/waitlist and join today. Got questions or need more info? Drop us a message at the info below to ask more about the course or working with me on your website. Find me on Threads https://www.threads.net/@jessica.wangelin If you have not taken the website survey, I invite you to give your opinion here: https://forms.gle/GwBJnxtwVUjFUwXB6 You get a thank you gift at the end of the website survey. If this helped you, thanks for leaving a 5 star review, I appreciate it! -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.comThese show notes may contain affiliate links. See my Disclosure jessicawangelin.com/disclosure --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Want to know how much or how little I got done in my planned-out first quarter? Or maybe you are wondering how to plan for projects in your business? In this show I'm talking about what I accomplished during the first quarter of 2024 and what projects did not get done, and why. This goes behind the scenes of why I planned the launches and things I did and how I would do things differently going forward for my business. To read more about how to prioritize your business ideas, see this blog post: https://jessicawangelin.com/tips-to-organize-your-business-ideas In the show I mention working with me on a website design or update, you can book a call with me here. I also talked about The Ningxia Red Reset, which you can learn more about here. If this helped you, thanks for leaving a 5 star review, I appreciate it! Want to turn your website into a powerhouse for your business? Watch my free 35 minute training on How to Create a Dynamic Website Strategy. https://jessicawangelin.com/training XO -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Online Business Owners My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Do you have a website but it feels boring, you haven't published it yet, or it isn't branded well? Maybe it looks unprofessional or unorganized and you never have time to make updates? Then get excited because this episode is for you. There are a lot of ideas to revive your website to get sales, have your blog up and running, and have it beautifully designed and working for you. I put together a quick training about how to create a website strategy for your business so you can do all of the above and more for your site. ALL THE LINKS FROM THE SHOW: You can hear about it on the podcast and find the entire training here: https://jessicawangelin.com/training All of my blog posts about website strategy are here: https://jessicawangelin.com/category/website Website Update Checklists https://jessicawangelin.thrivecart.com/website-update-checklists If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Hello! Today we have a new name for the show! Welcome to Motivated The Podcast, where we talk about small business marketing and lifestyle. In this episode I share behind the scenes on why I renamed the show, what we'll cover on future episodes, and tips on branding your business. Plus you can hear the story on how the new name came to be. On the show we talk about small business marketing ideas and marketing tips, plus lifestyle ideas on how to balance your business and life. For more, find all the latest news on my website: https://jessicawangelin.com If this helped you, thanks for leaving a 5 star review, I appreciate it! Want to turn your website into a powerhouse for your business? Watch my free 35 minute training on How to Create a Dynamic Website Strategy. https://jessicawangelin.com/training XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Today, I'm sharing behind-the-scenes of a recent website design project I worked on for The High Impact Mindset Co. I share the process and give you some tips on creating a website for your business or refreshing your existing one. Carissa, a busy working mom and mindset coach, needed a professional website to elevate her coaching business. Her main goal for the website was to educate and connect with her clients, and she felt that having a professional site was crucial in establishing her business's authority and credibility. In this show I review our conversation about her experience working with me. You can hear the process, her experience and what we did to create a website for a mindset coach. Thanks for listening and please leave a review if this helped you and your business. XO, -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Business Owners My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
In today's digital age, the question of whether a small business needs a website or can thrive solely on social media is more important than ever. While social media platforms offer unparalleled reach and engagement opportunities, the traditional website remains a very important part of your online presence, allowing you to have a customizable hub for branding, e-commerce, and customer interaction. In this show I list out the pros and cons of using social media for your business and the pros and cons of having a website. Should you have both, use them together or something else? This is not an either/or decision to make regarding your marketing, but a way to think about how you want to use your time. Listen to the show to find out where you stand. Read this episode as a blog post: https://jessicawangelin.com/website-vs-social-media Have a website that is collecting dust and needs a makeover? Watch this free 30 minute training on How to Create a Dynamic Website Strategy. https://jessicawangelin.com/training Or if you want to get a website, this course is for you. It's how to set up your own self-hosted website so you can create a professional online presence. Learn all about Create Your WordPress Website. https://jessicawangelin.com/create-your-wordpress-website XO, -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Business Owners My website: https://jessicawangelin.com Work with me: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Recently when talking with a friend about growing our businesses, she asked if it was even still a thing to get a website for your business. With the rise of social media platforms and online marketplaces, it's natural to wonder if investing time and resources into a website is worth it. The short answer is yes! A website continues to be an essential tool for your small business, and in this episode, we'll explore why, what a website can do for your business, and ideas to have a creative website that you love. You can also read this episode on the blog: https://jessicawangelin.com/is-a-website-still-relevant-for-your-small-business If you have a website and it needs a makeover, watch this brief masterclass on How to Create a Dynamic Website Strategy https://jessicawangelin.com/training Looking to get a website? This course is for you. https://jessicawangelin.com/create-your-wordpress-website XO, -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Business Owners My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Are you ready to elevate your business and finally make your website dreams a reality? Then you'll want to join our webinar on Monday, April 15th at 8:00 pm Eastern to learn all the tips to get ready to create a website for your small business. The masterclass is called From Idea to Reality: Plan Your Website in Five Steps. In it, I'll walk through my signature S.P.A.R.K. Website Planning Method™ for you to learn step-by-steps exactly what to do to prepare for, and plan out your website. This webinar is for: Anyone who does not have a website and wants to get started planning one. Ambitious, aspiring biz owners who knows that a getting a website is your next best step. Anyone who has a website in draft not published and wants to go through a planning processing for it. Anyone who wants to revamp or refresh their website. Register for the webinar here: https://jessicawangelin.com/webinar And join the premier launch of our new course Create Your WordPress Website here: https://jessicawangelin.com/create-your-wordpress-website XO, -Jessica Wangelin Marketing, Website Strategy, and Content Inspiration for Small Business Owners My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
In my conversation with Sara Jensen from Brighter Messaging, we explored so much that impacts women-owned businesses: the dynamics of managing a digital marketing agency, the evolution from solo entrepreneurship to leading a team, and the essential role of SEO in website development. the untapped "Mom" workforce and how to EmpowerMoms in BusinessConnect with SaraWebsiteLinkedin0:00 Sara Jensen - Simple and Smart SEO Show Podcast Recording (2024-01-16 10_04 GMT-5) 00:16 Welcome to the Simple and Smart SEO Show Podcast 00:39 Meet Sara Jensen: The Digital Marketing Expert and Female Champion 03:23 The Evolution of Brighter Messaging: From Solopreneur to Team Success 08:55 Empowering Moms in the Creative Industry 14:29 Diving Deep into SEO and Website Strategy 20:56 Unlocking SEO Success: Simple Strategies and Missteps 21:04 The Power of Metadata in Boosting Your Site's SEO 22:55 Maximizing Your Website's Potential Post-Launch 24:30 Content Strategy: The Key to Organic Traffic and Lead Generation 25:24 Leveraging Blogs and Email Lists for Enhanced Engagement 26:26 Internal Linking: A Secret Weapon for SEO 28:18 Crafting a Winning Strategy: Target Audience and Value Proposition 33:11 The Importance of Vision in Business and Marketing 38:49 Reflections on Strategy and the Path Forward If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Want to improve your focus and concentration? Today, we're diving into practical tips to enhance your focus and productivity. Whether you're a busy parent, a thriving entrepreneur, or simply looking to make the most of your time, these strategies are for you. Highlights of this episode: Simplify and Plan: Clear out the clutter and define your goals to stay focused and organized. Clear the Clutter: Remove distractions from your environment to create a space conducive to concentration. Craft a Plan: Set a clear direction for your day by planning and prioritizing tasks. Embrace Routine: Establishing a daily routine can reduce decision fatigue and support productivity. Eliminate Multitasking: Focus on one task at a time to boost efficiency and concentration. Practice Meditation: Take breaks to meditate and clear your mind, promoting focus and mindfulness. Mindset Tips: Cultivate a positive mindset, learn from failure, and avoid comparing yourself to others. Wellness Practices: Prioritize rest, nourish your body, and incorporate exercise and meditation into your routine for mental clarity and focus. Plus real life examples of what I do to stay focused. Read this on the blog: https://jessicawangelin.com/ways-to-improve-your-focus These show notes contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Hi friend! In this episode, I share my top tips for prioritizing business goals and ideas. As a new year or month begins or you just have lots of things you want to accomplish, it's so important to focus on organizing your business priorities. In the show I talk about my strategy for structuring and planning out business projects, making it easier to tackle all your goals so you don't get overwhelmed. Highlights of this episode: - Reflect on your business goals and ideas to identify what needs to be prioritized - Create categories to organize and structure your business projects - Examples of categories: launching, workshops, services, collaborations, and operations - Assign monthly projects to each category based on your priorities and energy levels - Utilize project management software or create visual layouts to keep track of your plans - Be mindful of vacations, school breaks, and energy levels when scheduling projects These show notes contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure/ If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me to create or update your website: http://jessicawangelin.com/vip/Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Welcome Closers!In this insightful episode, host Jordan Muela talks with Mike Lautensack, the brains behind Del Val Realty and Property Management. Mike shares his journey from the early days of his business to its current success, discussing challenges, strategies, and insights into the property management industry.[00:00:00] Intro[00:00:43] Mike's Business Evolution and Growth[00:02:00] Best and Worst Parts of Property Management[00:03:05] Mike's Start in the Business and Early Challenges[00:06:03] Business Expansion and Strategic Decisions[00:10:22] Mike's Approach to Marketing and Growth[00:15:59] Importance of Customer Testimonials[00:19:14] Website Strategy and Conversion Tactics[00:26:21] Content Strategy and Organic Traffic[00:30:29] Advice to Younger Self and Business Outlook[00:32:51] Mentorship and Influences in Business
Have you ever wondered if starting a niche website could be a viable business for you? In this special evergreen episode from 2023, we're revisiting my conversation with Jake Lang, an expert at starting profitable niche sites. Jake has an incredible story of building niche sites while working a full-time job, eventually leading to a six-figure business that allowed him to quit and work for himself. He shares his step-by-step process for identifying promising niche topics, validating the business opportunities, and ultimately building sites that can be monetized through courses, memberships, affiliate links, and more. He also discusses common mistakes to avoid with niche sites and offers advice for maintaining focus when trying to build a business on the side. If you've ever considered trying to build an income stream through a niche site but weren't sure where to start, this is the episode for you. RESOURCES MENTIONED: Website: https://theentrepreneurridealong.com/ Book - Step One: The Surprisingly Simple Process To Research, Validate, and Choose The Perfect Online Business Idea (affiliate link) Website: https://steponebook.com/ Book - Use Your Job To Quit Your Job: A Proven Blueprint To Forming Your Best Entrepreneur Ideas And Starting Your Business (affiliate link) Want regular access to tips, techniques and advice from experts about growing your business? Sign up here. See omnystudio.com/listener for privacy information.
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Want to earn more as an affiliate for other people's products? Here are all of my tips for succeeding in affiliate marketing, and hear about my new affiliate program that you can join today. Affiliate marketing is a powerful way to promote someone else's product and earn a commission. In the show we review: - Understanding affiliate marketing and its advantages - Exploring the process of joining affiliate programs - Leveraging quality over quantity when promoting affiliate products - Promotional ideas, including in-depth reviews, tutorial content, and email campaigns - Tips for being authentic and monitoring your affiliate performance Plus you can hear about the exact products I currently have for my affiliates to share, which include a range of digital products such as website resources, content packages, branding tools, and marketing courses. Tune in to gain a deep understanding of affiliate marketing and learn how to effectively promote products through this powerful strategy. Here is the link to join my affiliate program: https://jessicawangelin.thrivecart.com/diy-designer-canva-course/partner/ And you can create a free account with my wellness company to earn free products or income by sharing: https://www.youngliving.com/us/en/referral/3298005 These show notes contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure/ If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip/Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Do you want to learn an effective SEO strategy to apply to your website without spending time creating content? Here's the deal… It is absolutely not a requirement to create blog content to use SEO on your website… OR to get found in Google by your ideal client. That's great news, right?! So if you are one of those people who wants to learn SEO but doesn't want to create blog content, today, I'm sharing the most important pages to optimize for SEO to give your website the SEO juice it needs to be found for the keywords you want to be known for. Listen in, friend! Want more bite-sized tips on SEO, content, and website copy? Sign up to get the Weekly Insider's Email! Join my free community The Content Marketing Mompreneur Community Visit the site: thecontentmarketingmompreneur.com Binge the blog: thecontentmarketingmompreneur.com/blog
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Happy holidays! As we approach the holiday season, sales are everywhere, and that's a good thing for your business. In this episode, I share the two Black Friday offers that I'll be featuring this year and diving into the behind-the-scenes strategy behind them. Plus I share some must-have marketing tools that are on sale. My two BF deals include a new course on creating your own WordPress website and a live workshop on how to create your long-form content plan and learn how to repurpose your content in less than 2 hours a week. Plus, I'll be sharing some exciting partner deals for Black Friday that you won't want to miss. So grab a cup of coffee and get ready for some marketing and mindset inspiration! See my Black Friday offers and the partner deals I mention here: https://jessicawangelin.com/blackfriday/ These show notes may contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure/ If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
In this episode of the Marketing + Mindset Podcast, we talk about November content ideas and how to align them with Black Friday sales to boost your business. Discover the power of creating informative content that resonates with your audience and effectively communicates the benefits of your Black Friday deals. I talk about how to match them up and give you 10 content ideas that you can use this month. Get ready to make a memorable shopping experience for your audience and increase your revenue this holiday season. Episode Highlights: - Understanding the significance of Black Friday in boosting sales - Exploring the different ways businesses can offer Black Friday sales - The importance of creating a strategy and aligning your content marketing with your offers - Teasing, connecting, and leading your audience to your Black Friday deals - Tips for creating informative content that resonates with your audience - Using blog posts, social media campaigns, and email newsletters to promote your offers - Making your Black Friday sales a memorable shopping experience for your audience - Four main concepts that you can use to create content ideas around - 10 Content Topics you can take and create today Get on the waitlist for my upcoming website strategy course, launching in November 2024. A self-paced course for ambitious entrepreneurs to learn how to use your website to promote your business with style, strategy and a marketing plan that works for you. https://jessicawangelin.com/waitlist/ These show notes may contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure/ If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip/Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Marketing and Mindset - Small Business Marketing, Website Strategy for Entrepreneurs
Hey friend! Recently I created a survey to ask you exactly what you think of your website and in this episode I'm sharing the results. Want to know what people answered on the survey and what they wish their websites could do? Then tune in to hear the details as I review the questions I asked and what people answered. Want to take the website survey yourself? You can do so here and get my 60 Days of Content free as a thank you gift: https://forms.gle/LQRMW2y1wTJPRXGQ7 Get on the waitlist for my upcoming Website Success Course, launching in November 2024. A self-paced course for ambitious entrepreneurs to learn how to use your website to promote your business with style, strategy and a marketing plan that works for you. https://jessicawangelin.com/waitlist/ These show notes may contain affiliate links. See my Disclosure here. https://jessicawangelin.com/disclosure/ If this helped you, thanks for leaving a 5 star review, I appreciate it! XO -Jessica Wangelin Marketing, Website Strategy and Content Inspiration for Online Entrepreneurs My website: https://jessicawangelin.com Work with me on a VIP Day: http://jessicawangelin.com/vip/ Contact me: hello@jessicawangelin.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/jessica-wangelin/message
Discover how BlueTuskr, a full-service e-commerce marketing company, helps online sellers expand their reach and stand out. They use diverse content strategies, a focused website, and multi-pronged growth initiatives to engage their audience effectively and convert leads. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution with Pathmonk Accelerate: +50% Sales Increase Automatically Increase Website & Blog Lead Generation AI-Powered Personalized Experiences based on real-time intent Cookieless Technology All Integrations Supported No Website Changes Required Ready to elevate your website conversion? Experience it firsthand with our interactive demo ➡️ https://demo.pathmonk.com/ #growthmarketing #personalization #CRO #marketingpodcast
Panaton's Founder and Chairman, Dejan Nenov, discusses how they create custom software solutions for unique business needs. Learn how Panaton stands out by specializing in challenging technical projects, serving various industries, and using a distinctive approach to their website to attract and convert clients effectively. Discover the key strategies behind Panaton's growth and success. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution with Pathmonk Accelerate: +50% Sales Increase Automatically Increase Website & Blog Lead Generation AI-Powered Personalized Experiences based on real-time intent Cookieless Technology All Integrations Supported No Website Changes Required Ready to elevate your website conversion? Experience it firsthand with our interactive demo ➡️ https://demo.pathmonk.com/ #growthmarketing #personalization #CRO #marketingpodcast
Julia Healey, Senior Manager of Marketing at Single Digits, discusses their expertise in providing high-speed Internet and Wi-Fi solutions for various industries. Clients discover Single Digits through their website, industry events, and word of mouth, with a recent website redesign leading to improved user experience and better conversion rates, reflecting the company's positive growth trajectory. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution with Pathmonk Accelerate: +50% Sales Increase Automatically Increase Website & Blog Lead Generation AI-Powered Personalized Experiences based on real-time intent Cookieless Technology All Integrations Supported No Website Changes Required Ready to elevate your website conversion? Experience it firsthand with our interactive demo ➡️ https://demo.pathmonk.com/ #growthmarketing #personalization #CRO #marketingpodcast
Join Nate Matherson as he sits down with Nam Le for the thirteenth episode of the Optimize podcast. Nam is a a growth specialist with a specialization in SEO and Organic Growth, based in San Francisco California. He is currently the Senior Growth Manager leading SEO/Organic Growth and Website Strategy at Rippling, with previous experience at Wayfair and SnagAJob. In this episode, we navigated a wide range of content and SEO strategy topics for both B2B and B2C. Over the course of the episode Nam and Nate discuss unconventional SEO advice and how rapid product development impacts content strategy. Nam also shares his opinion on building an SEO and content team from scratch — revealing everything from screening candidates to setting effective KPIs. Closing out the episode is our popular lightning round of questions! For more information please visit www.positional.com, or email us at podcast@positional.com.Resources:Join Positional's Private Beta Here: www.positional.comCheck in with Nate on LinkedIn & TwitterCheck in with Nam on LinkedInWhat to Listen For:02:14 Nam's background at SnagAJob, Wayfair, and Rippling03:47 Nam's Wayfair experience05:19 Unconventional SEO strategy advice07:42 B2C SEO vs. B2B SEO09:57 How Rippling strategizes SEO and content to influence the buyer journey11:14 Different types of B2B content you should be creating in 202315:14 Getting ahead of rapid product development from a content and SEO perspective17:36 How to set KPIs and goals for content and SEO teams23:24 In highly competitive verticals can building content and investing in SEO be successful in 2023?28:44 How do I hire a person for my SEO or content team and what skills should I look for?30:54 The importance of cross-functional teams for SEO and content marketing32:10 Rippling's Content and SEO Team Composition33:02 Lightning question round
In this episode, Eric Anderton engages in a captivating conversation with Michael "Buzz" Buzinski, an expert in website strategy, search engine optimization (SEO), and integrated marketing. Buzz provides a comprehensive understanding of SEO and its crucial role in enhancing a construction contractor's website performance, online visibility, and lead generation. Discover effective techniques for humanizing your brand by leveraging community relationships, building trust, and positioning yourself as a reliable and approachable industry expert. Gain valuable insights on using SEO as a strategic tool to navigate potential challenges, including litigation, and protect your brand's reputation in the digital landscape. Learn how to optimize your website strategy by incorporating SEO best practices, keyword research, content optimization, and user experience enhancements. Buzz shares practical recommendations for contractors seeking to dive into SEO, whether through DIY efforts using reputable online tools or by partnering with an experienced search engine marketing firm. Explore the long-term benefits of SEO and the importance of considering the full marketing ecosystem to maximize return on investment (ROI) and drive sustainable business growth. Connect with Michael "Buzz" Buzinski at Buzzworthy.biz to leverage his expertise in website strategy, SEO, and integrated marketing for your construction business. Contact Buzz via email at Buzz@Buzzworthy.biz or by phone at 907-382-7625. Connect with Buzz on LinkedIn: https://www.linkedin.com/in/MichaelBuzinski/ Don't miss this enlightening episode where Eric and Buzz delve into the realm of website strategy and its pivotal connection to SEO. Whether you're aiming to humanize your brand, optimize your online presence, or effectively navigate potential reputation challenges, their insights will equip you with actionable strategies to elevate your construction business. Tune in now to master the art of SEO and propel your website performance to new heights. Get in Touch with Eric: Interested in executive coaching? Eric offers invaluable insights and practical advice that can guide your leadership journey in the construction industry. Schedule a quick 10-minute conversation with him through the following link: 10minuteswitheric.youcanbook.me For more hands-on, practical, and effective leadership advice, be sure to get a copy of Eric's book "Construction Genius: Effective, Hands-On, Practical, Simple, No-BS Leadership, Strategy, Sales, and Marketing Advice for Construction Companies." Available on Amazon. The book provides a wealth of knowledge that every construction professional can benefit from. Don't miss out on the opportunity to elevate your leadership, strategy, sales, and marketing game in the construction sector.
On episode 183 of The Author Factor Podcast I am having a conversation with Pauline Wiles.Pauline is an author turned website designer who helps other authors and thought leaders create beautiful, results-oriented websites.I invited Pauline to be a guest today so that she can share some of her best tips and ideas for authors and their websites, which is exactly what she did in this information-packed episode.The single most important takeaway from this episode of The Author Factor Podcast is the importance of having a clear purpose for your website and your book, and using them as strategic tools to support your long-term business goals. This requires a focus on the quality of your content, such as concise and helpful videos, and a long-term commitment to promoting your book and your business.Learn more about Pauline by visiting PaulineWiles.com.For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.
Do keywords matter? Will they actually help your SEO and website traffic strategy? After working with lots of clients and seeing massive growth in website traffic, here are 3 reasons to really focus on your keyword strategy for SEO. Save your spot in the Keyword Research Bootcamp! Grab the SEO & Website Terms Explained Cheat Sheet Here (Frequently updated) Get More Leads from Your Website with The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithhanan.com
Send in your question via text to 1-800-485-3139. Question #1 (00:30): What is your best tip for churches to encourage people to attend an earlier service? We are experiencing rapid growth and need to make room at our popular second service. Question #2 (06:13): Hey Brady, I work for the US Army where our church body is all transient (average two years on installation). I'm sure I'm not the only kind of church where most of the members don't stay very long. I'm wondering if any of your comms/social media advice would be adjusted for our type of audience where we are constantly seeking new members. Question #3 (13:53): We recently launched a sister campus that is completely unique in terms of events, but we are under the same umbrella of elders, beliefs, etc. What is your strategy for approaching a website that combines both? A main hub domain and links out to a separate domain for each campus? Question #4 (21:38): Hey Brady, it's a new season - what's in the fragrance rotation for Spring 2023?
Hi. Are you tired of struggling to get leads? Tired of feeling like you have to shake what your Mama gave you (or didn't give you) on social media to grow an online business? Learn 4 Ways that The Organic Marketing Framework will HELP YOU get more leads with SUSTAINABLE SEO, Blogging, and Website Strategies! So that you can GET BACK to doing what you enjoy and put that dang website to work FOR you! Save $50 with code LAUNCH. Good through 1/10/23 Get instant access to The Organic Marketing Framework Learn ALL about The Organic Marketing Framework Course to Get More Leads with SEO, Keywords, and Website Strategy in Just 4 Weeks here. Book Your SEO and Keywords Strategy Call Grab the BRAND New SEO & Website Terms Explained Cheat Sheet Here Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithnanan.com
When it comes to blogging, I feel like there are two extremes. Most people either love it or hate it. If you're like me and you ENJOY writing, then you probably love it! But if you've been burned by one too many recipe blogs that take 4hrs to tell you the dang ingredients… then you probalby loathe the idea of blogging. HOWEVER- blogging REALLY doesn't have to suck, cost you a ton or time, OR a ton of money. AND in case you were unaware, blogging is pretty much non-negotiable for generating great traffic to your website. So listen in as I walk you through 3 Sneaky Mistakes that I see *MOST* clients make with their blogging strategy AND how to fix them. Get instant access to The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Learn ALL about The Organic Marketing Framework Course to Get More Leads with SEO, Keywords, and Website Strategy in Just 4 Weeks here. Grab the BRAND New SEO & Website Terms Explained Cheat Sheet Here Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithnanan.com
I wasn't planning to share this on here, really. I had something else planned for today. But the feedback was SO good from the live workshop that I wanted to share these SUPER actionable tips with you too. Listen in and learn the 3 pillars to get more leads from your website AND 3 (or more) actionable tips for each pillar. If you are more of a visual person, get the replay of the workshop delivered straight to your inbox and watch it now! Learn ALL about The Organic Marketing Framework Course to Get More Leads with SEO, Keywords, and Website Strategy in Just 4 Weeks here. Get instant access to The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Grab the BRAND New SEO & Website Terms Explained Cheat Sheet Here Download the Content Strategy Repurposing Cheat Sheet Here Join the Facebook Group Email info@faithnanan.com