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Send us a textIf you've ever thought “I know my offer is amazing — why aren't more people buying?”... this episode is for you.In this solo episode, I'm breaking down one of the biggest reasons great offers struggle to sell: it's not the offer, it's the messaging.
In this episode of The SaaS Sprints Podcast, Scott Marker dives into what he believes are the biggest reasons why content marketing falls short for sales. We all know that content is the key to driving inbound opportunities, but what many people don't realize is that content can fall short in truly helping your sales teams close more deals. Whether you're a startup or an established business, this podcast is a must-listen.
Season 2 of the YES, BRAND podcast begins with Lyndsay Phillips, CEO and Captain of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of Leverage Your Podcast show and creator of the Podcast Leverage System. But first, I want to welcome our Joint Venture partner for this season! When you do a podcast about branding, typical sponsorships won't do. I waited an entire season to begin a partnership with a company and an individual I was CERTAIN would serve our audience of entrepreneurs, business owners, and others who are BUILDING and DEVELOPING their brands.So, please welcome Numerus Capital to the family!
Martin Bauer, Geschäftsführer der Content Marketing Agentur COCO, erläutert mit welchen Themen er sich im Podcast zukünftig beschäftigen wird. Wenn du dich für Content Marketing interessierst, bist du hier richtig.
ScaleCrush helps B2B SaaS companies increase their pipeline by putting their content production on autopilot. Companies need content marketing but can't handle it themselves, and they should battle-tested process to let them focus on their strengths. Connect with Vince
Achieve more significant results by doing less as Lyndsay Phillips highlights how to maximize your podcast! In this episode, you'll discover easy and effective ways to leverage podcasting, how to get your content out there organically, and helpful pieces of advice for new podcasters. There's more to learn, so listen now! WHAT TO LISTEN FOR Is it okay to reuse and repurpose your podcast content? Why you need to maximize social media platforms for your podcast How to get connected with your email list effectively Benefits of boosting and building your authority as a podcaster What you should take note of before launching your show RESOURCES/LINKS MENTIONED Stitcher TuneIn Google Podcasts Amazon Music | Podcast ABOUT LYNDSAY PHILLIPS Lyndsay Phillips is the CEO of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of the Leverage Your Podcast show, and creator of the Podcast Leverage System. Growing a successful Content Marketing Agency and launching her own podcasts (and clients), she quickly learned the true power of podcasting. Skeptical at first and scared of putting herself out there, her ‘do it anyway attitude' paid off, and her business has grown 60% each year consistently. Lyndsay has been featured on MSN, NBC, and Fox, published in Huffington Post, guested on podcasts like John Lee Dumas's Entrepreneurs On Fire and Joe Fairless' Best Podcast Ever, and has shared her expertise at events such as Dream Business Academy, Podfest (and included in the Guinness World Records!), and Service Business Edge (sharing the stage with Mike Michalowicz and Jay Abraham). She LOVES helping entrepreneurs build their authority and increase visibility through the power of podcasting with her full-service podcasting and content marketing services. CONNECT WITH LYNDSAY Podcast: Leverage Your Podcast Show Website: Smooth Business Podcasting LinkedIn: Lyndsay Phillips Facebook: Smooth Business Podcasting Instagram: @smoothbusinessgrowth CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6 Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship! Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!
In this episode of Chasing the Insights, I talk to podcast monetization guru Lyndsay Phillips. Emily talks to us about how you can make money from your podcast with the podcast leverage system. Lyndsay Phillips, is the CEO of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of Leverage Your Podcast show and creator of the Podcast Leverage System.
The Tiny Marketing Show is a live stream and podcast for marketing departments that value effective, efficient strategies. We talk about content marketing, email marketing, social media marketing all through the lens of efficient workflows and processes.You might be spending too much time creating content. I'm sharing ten ways to repurpose your content marketing. The benefits are endless, but I'll share three with you. You get more impressions on your content marketing. When you have a small team, you don't have enough distribution power to promote new content to its full extent. But, you can when you repurpose. You meet people where they are by creating multi-media content - audio, visual, written, interactive, etc. Get more marketing power from your content and your small team. Show notes and resources: https://tinymarketing.me/ep12Sign-up for Tiny Talks and you receive actionable marketing tips every Tuesday: https://tinymarketing.me/newsletter
Are webinars going to decline as the country opens up? HELL NO. The rise in virtual events only showcased how effective and efficient virtual networking and educational opportunities could be. Ashley Leveque, Director of Marketing at Demio, is teaching us how to create engaging webinars that people want to attend. What will you learn? - How to turn your webinar attendees into participants - How small marketing teams can build a scalable webinar strategy that drives revenue - Why webinars aren't going awayShow notes and resources at: https://tinymarketing.me/ep-09Sign-up for Tiny Talks and you receive actionable marketing tips every Tuesday: https://tinymarketing.me/newsletter
Viele Unternehmen haben Content Marketing schon seit einigen Jahren auf dem Schirm. Doch die Regeln im eCommerce sind besonders. Im heutigen Podcast wird Dir erklärt, welche Funktionsweisen die Disziplin ausmacht. Du bekommst Ansätze für erfolgreiche Content Marketing Strategien und benennen Besonderheiten und vor allem Ziele, die es im eCommerce gibt. Abgeleitet aus der typischen Customer Journey im eCommerce zeigt der Podcast, welche Chancen und Herausforderungen Content Marketing bietet. Außerdem werden die unterschiedlichen Eigenschaften der Inhalte im Lifecycle festgehalten. Welche Trends werden an Bedeutung gewinnen? Wo wird Content Marketing an Relevanz zunehmen – und wo nicht?
What can we learn from the indie game that's been consuming the internet? In this episode Josh breaks down lessons we can take from the popular game Among Us. Contact: josh@tmillergroup.com
In this episode Josh explains talks pass or fail content, or the stuff your project can't live without. tmillergroup.com Contact: josh@tmillergroup.com
Do you take your shoes off? In this episode Josh explains an analogy that can be helpful for navigating whether or not you should say something you think may be considered "offensive". From content marketing to everyday life, this tool can be used to help you understand your justifications. Contact: josh@tmillergroup.com
Today we're taking a look at the beverage design firm, Thirst. In this series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. This weeks episode talks about the power of case studies, how you can utilize web design to reinforce your positioning, and two examples of strongly positioned firms. Contact: josh@tmillergroup.com
Sometimes the ideas just flow. Other times, we're sitting at our desk for hours, wondering if our poor sitting posture is ruining our spine. For those less-than-ideal attempts, what can we do? In this episode Josh breaks down 7 things to remember when you're sitting down to create content but the ideas just aren't flowing.
The third positioning analysis episode is focusing on Brooklinen. In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. Today we talk about the linen DTC company, Brooklinen. Contact: josh@tmillergroup.com
Starting a podcast is tough, but actually making it good is a whole different monster.Between episode planning, release, promotion, time, editing, and guests, there's plenty of room for error as well as improvement.In this episode Josh breaks down the top 5 mistakes ITR has made so far, and some suggestions for those looking to improve their own podcast.
The second positioning analysis episode is focusing on Tide. In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. Today we talk about the business account company, Tide (UK). We discuss their ease-of-use, pricing structure, position statement, and more. Contact: josh@tmillergroup.com Links:sbstandard.comtide.co
Sometimes we get so caught up in the journey that we forget the destination.In this episode Josh talks about the game Assassin's Creed, synchronization, and how it relates to the business world.Also some practical tips on how you can "synchronize"Contact: josh@tmillergroup.com
The first positioning analysis episode is focusing on a relatively new company, Magic Spoon. In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. Today we talk about the DTC cereal company, Magic Spoon. We discuss their 90's-inspired creative direction, their pricing, value, how we view them in relation to other cereal brands, and much more. Contact: josh@tmillergroup.com Links: www.magicspoon.com
“There is nothing in this world that does not have a decisive moment” In this episode, Josh explores the relationship between the decisive moment and being in a state of flow, how to capitalize on these moments, and how to put yourself in the best position for decision making. Contact: josh@tmillergroup.com Resources:https://www.youtube.com/watch?v=14ih3WgeOLshttps://www.amazon.com/Flow-Psychology-Experience-Perennial-Classics-ebook/dp/B000W94FE6
Which one are you? In this episode Josh and Tom discuss this EOS staple, what it means to be a visionary, integrator, or both, and how you can fill these roles in your business. Contact: josh@tmillergroup.com Links: https://www.markcwinters.com/rocket-fuel-now/
Who's the most and who's least creative person in the world? Josh explores this question in this episode, along with criteria for creativity and what creativity actually means. Contact: josh@tmillergroup.com
Getting better at what you do shouldn’t mean you make less money. In this episode Josh and Tom discuss value-based pricing, when to make the jump, how this works in consultancy, and the role remote working can play moving forward. Contact: Josh@tmillergroup.com Links: https://winwithoutpitching.acemlnb.com/lt.php?s=1822dcd023c320563db608f6f3a0e1d0&i=113A724A1A552 https://hbr.org/2016/08/a-quick-guide-to-value-based-pricing
In this episode Josh discusses the process of improving a podcast and some helpful tips on perspective. Contact: josh@tmillergroup.com Resources: https://www.amazon.com/Big-Podcast-Audience-Listener-Everybody-ebook/dp/B07MPVSN79
In this episode Josh and Tom discuss avoiding and dealing with burnout, and some tips for approaching time management. Contact: Josh@tmillergroup.com Mentioned: https://anchoradvisors.com/how-to-avoid-burnout-as-a-business-owner/ https://www.davidcbaker.com/wp-content/uploads/2017/10/burnout.pdf https://pmc-dropshare.s3-us-west-1.amazonaws.com/CH10-02.png
This week we talk to Ashley Newton, the lead video marketing specialist at KHM travel. We talk about video marketing and get to the bottom of what a travel agent is and how you can benefit from their services. If you are interested in how to implement video marketing into your strategy, this is the episode for you! The content marketing podcast helps marketers and entrepreneurs navigate the waters of brand building.
Anthony Travagliante is a consultant and content marketing specialist focusing on the legalized cannabis industry. He runs TravMedia Group, along with hosting the Content Marketing Podcast. Dustin Kava is the co-owner of Nhalables smoke shop in Brunswick, OH https://travmediagroup.com/ (https://travmediagroup.com/) https://www.linkedin.com/in/anthony-travagliante/ (https://www.linkedin.com/in/anthony-travagliante/) https://open.spotify.com/show/3eIIuk3zGeS6l3vZx0wgpE?si=LqJahwW7R7q3FZRh-J8k0Q https://www.nhalables.com/ (https://www.nhalables.com/) instagram.com/nhalables_/ **** If you like what you hear, please subscribe, rate and share. It allows us to find new fans and helps us find more awesome people to learn something new about. Wayward PlanetTM is hosted by B.C. Wehman. Audio engineering by Limitless Audio. For more B.C. Wehman, check out Behind The Doc and Wayward Sports. Available everywhere you listen to podcasts. https://evergreenpodcasts.com/behind-the-doc (https://evergreenpodcasts.com/behind-the-doc) https://www.waywardsports.com/ (https://www.waywardsports.com)
This week we talk to Dustin Kava, the co-owner of Nhalables. We talk about the customer experience and how brands can become more conscious. If you are interested in how to improve the customer experience of your company, this is the episode for you! The content marketing podcast helps marketers and entrepreneurs navigate the waters of brand building.
Greetings. And welcome to the content marketing podcast! The show that helps marketers and entrepreneurs navigate the waters of brand building. This week we talk actor, podcaster, business teacher and all-around great dude, B.C Wehman. If you are struggling in your career, specifically in the creative field, this is the episode for you! Twitter | Facebook | Instagram @waywardplanet https://www.waywardplanet.com/ ----------------------------------------------------------------------------- www.travmediagroup.com www.instagram.com/contentmarketingpodcast
In this episode Josh discusses some tips for starting your own podcast, along with steps and a schedule to help you commit. Contact: Josh@tmillergroup.com
Greetings. And welcome to the content marketing podcast! The show that helps marketers and entrepreneurs navigate the waters of brand building. This week we talk with Founder & CEO, Ladyjane Branding, and the Women in Cannabis Study, Jennifer Whetzel. This episode focuses on brand archetypes, but we also learn about Jennifer's favorite utopian book and what early data is saying about women in cannabis. Linkedin: https://www.linkedin.com/in/jenniferwhetzel/ Women In Cannabis Study: Website: https://womenincannabis.study/ Twitter: https://twitter.com/WICStudy Facebook: https://www.facebook.com/womenincanna.study/ Instagram: https://www.instagram.com/womenincannabis.study/ Lady Jane Branding: Website: https://ladyjanebranding.com Instagram: https://www.instagram.com/ladyjanebranding/ https://www.youtube.com/channel/UCj5ob8x-7B4vgCBPKiNY4nA https://althea.solutions/courses/ladyjane-sell-joy/ www.travmediagroup.com www.instagram.com/contentmarketingpodcast
In this episode Josh and Tom discuss creating success and value through resourcefulness and optimizing unique abilities. Contact: Josh@tmillergroup.com Mentioned: Getting Everything You Can Out of All You've Got by Jay Abraham Elon Musk interview - https://www.youtube.com/watch?v=L-s_3b5fRd8 Steve Lacy's Demo by Steve Lacy
In this episode Josh and Tom discuss editing, lean thinking, and ways to refine your business, life, and operations. Contact: Josh@tmillergroup.com Mentioned: 2 Second Lean by Paul Akers Video by Paul - https://www.youtube.com/watch?v=3F0R9iOH2_c
In this episode Josh and Tom discuss client acquisition, brand marketing, and creating value for your customers. Contact: Josh@tmillergroup.com Mentioned: philipmorganconsulting.com/ tmillergroup.com/book
In this episode Josh and Tom discuss the concepts of positioning and specialization within marketing and business. Contact: Josh@tmillergroup.com Books by Philip Morgan: philipmorganconsulting.com/books Tom's Book: tmillergroup.com/book
In this episode Josh and Tom discuss imposter syndrome in content marketing, and some examples of how to ease the feeling of being an imposter.
In this episode, Wilson covers the importance of having mid-funnel content alongside with top of the funnel and bottom funnel content in order to maximize your content marketing results. Wilson also shares some of the best examples of mid-funnel content.
In this episode I answer one of the most popular question when it comes to marketing and share my thoughts on it.
In this episode I go over some of the biggest mistakes companies and marketers make when approaching content marketing.
Coming Soon The Elite Content Marketing Podcast! I will be dropping a podcast everyday on either podcasting, leadership and or marketing.
Podcast #NRcast 01 – Facebook-Marketing für Unternehmen Im ersten #NRcast spreche ich mit Gero Pflüger [XING-Profil] zum Thema Facebook-Marketing. Wie hat die Änderung des Algorithmus Einfluss auf die Sichtbarkeit der ... Der Beitrag NRcast 01 mit Gero Pflüger – Berater für Social Media und Content Marketing [Podcast] erschien zuerst auf N!R - Digitale Kommunikation.
Welcome to the content marketing podcast for NORMAL people. We incorporate the human element into marketing discussions. Life should be fun, so we incorporate humor into every discussion we can. We poke fun at bad practices. We explain complex topics in Layman's Terms. So everyone can understand the topic. Want to talk marketing issues? Join us. Want to talk artificial intelligence? Join us. Want to laugh? Join us. But mostly, we just want to see how many pop culture references (mostly Top Gun) we can squeeze into normal conversations.
The times they are a-changin' (for me, at least) and that's why I'll be taking a few weeks off from the Content Marketing Podcast. Join me for this week's brief, "unplugged" episode to get the scoop.
How can time-strapped creatives with never-ending to do lists find the silence and space that creativity demands? We've got the answer in Episode 245 of the Content Marketing Podcast. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com.
Internet Marketing: Insider Tips and Advice for Online Marketing
This week on the Internet Marketing Podcast we caught up with Malcolm Fried (Operations Director at Quill Content) as we discussed the future of Content Marketing. Malcolm joined Quill following thirteen years at Bloomberg where he was Head of Europe TV and Digital Video. See acast.com/privacy for privacy and opt-out information.
Internet Marketing: Insider Tips and Advice for Online Marketing
In this week's internet marketing podcast, Kelvin talks about how to do competitor research for content marketing and explains why it is so important to look at what the major players in your industry are doing See acast.com/privacy for privacy and opt-out information.
Internet Marketing: Insider Tips and Advice for Online Marketing
In this week's episode of the Internet Marketing Podcast, Kelvin talks to digital content marketer Ryan Skinner who works for Velocity Partners, a London based B2B marketing agency. Ryan is account side trying to ensure that his clients get the most out of digital marketing by using a variety of content marketing tactics and techniques. See acast.com/privacy for privacy and opt-out information.
Internet Marketing: Insider Tips and Advice for Online Marketing
In this episode Kelvin and Andy discuss the importance of content marketing by looking into the past to inform the present. With an in depth exploration of the THEME acronym used at SiteVisibility and a few pro tips, what to do with your content should become a little clearer. See acast.com/privacy for privacy and opt-out information.