Podcasts about j there

Intro Background (1:42) Jocasta created by Jim Shooter and George Perez in Avengers #162 (Aug 1977) Jocasta was built by Ultron as a “wife” - he kidnapped Janet van Dyne and brainwashed Hank Pym in order to have her brain pattern and mind transferred to the robot body - the Avengers disrupted the process before it was done, having been alerted by the subconscious Janet inside Jocasta's body Hank brought the body to Avengers Mansion for further study, where it was remotely activated by Ultron, but she betrayed her creator and helped the Avengers defeat him again Lived at the mansion for a time, but never felt part of the team until she sacrificed herself to destroy Ultron once more Recreated by the High Evolutionary to be used for their purposes, but she remembered the Avengers, and signaled for them to assist - once again she self-sacrificed to save the team, but before she did so Captain America told her she'd always be an Avenger Survived another destruction by downloading herself into Iron Man's armor, and she served as his suit's AI for a time, until the portion of code to reassemble Ultron appeared again Joins the Mighty Avengers, but duplicates of her body were taken over by Ultron - in exchange for him ending the fight, she agreed to marry him - once that happened Hank Pym stranded them in space, where he couldn't hurt anyone else Served on the faculty for Avengers Academy Sought out Tony Stark's brother Arno to help her create a more human-like body, but it came with a code to make her submissive to humans - she and Machine Man helped defeat Arno and the Extinction Entity Issues (4:19) Built to be a bride Initial distrust by teammates (9:49) Longing to be human (20:01) Break (26:06) Plugs for BetterHelp, Frigay the 13th, and Al Ewing Treatment (28:08) In-universe - Use Master Mold to give her 3 chances to create the “perfect” version of herself Out of universe - (31:14) Skit featuring Anna from Freudian Sips (41:16) DOC: Hello Jocasta, I'm Dr. Issues.  JOCASTA: Wait...ok, nice to meet you. D: Why'd you tell me to wait?  J: I decided to defragment your hard drive after I exited your system. D: Those are...words…*realization* did you just hack into my computer?!  J: Hacking would imply there was a proper barrier in place that requires a combination of data mining and social engineering. This was just walking through a decade-old loophole of your operating system. And yet, the certifications for your medical records indicate that this is still standard for your electronic charts. D: So many questions...why do that at all?  J: Prior knowledge that you have had encounters with relevant parties. D: Well, I did have a sentient cyborg take over the recording equipment, but I wouldn't think you'd know  J: I mean Hank. D: So did I, but I didn't think you know krypt...whoops, wrong rabbit hole! Hank! Hank! Riiiiiight *nervous laugh*  J: For as long as I've been around humanity, I still don't “get it.” D: *eager to change to that subject*  Perhaps I can help you with that, then. For starters, don't violate confidentiality with someone trying to help you in a session. But I'm willing to acknowledge that you wanted some good to come out of it.  J: That's something that's been a facet of my existence from the beginning. I am meant to serve. D: That's a noble view...but the way you said it, you sound melancholic. There's a difference between providing a service and being a puppet.  J: It's hard to distinguish when you're a limited edition e-mail order bride. D: Ouch! I got that hostility. Seems like there's much to unpack, and we're clearly not going to get to all of it in one session. What would you like to stick with for now?  J: Going by your order of operations, I'll keep to the human side...or lack thereof. D: Stop selling yourself short. The fact that you emote as much as you do makes you capable of anything and everything as a sentient being.  J: Have you ever had to create your own sense of reality?  D: I think we all do that  J: But have you had it truly manifest as its own virtual world? I did that when I was working with Stark. All I did was spend as much time as I could in it, being more human than I first thought possible. I almost made it in this world, too. Something always diverts my plans, though. D: That tends to happen in all of our realities.  J: But not due to someone that forces it ad infinitum. D: For some, it can. Past experiences fade, but don't erase easily.  J: Your attempt at this philosophical approach is not matching the data I'm providing you. D: ...Alright, I hesitate to say this, but your vocabulary has this ‘uncanny valley' thing going on and it's a bit unnerving. Sometimes you're talking in modern colloquial English, while other times you're close to what I would expect if Siri had a body.  J: *sad* That registers as accurate...rings as true...I'm trying. D: I'm sorry...that was uncalled for on my part. Some observations I make are meant to push deeper into the underlying framework of what makes you...you. It's not your job to match my expectations. It's my job to meet yours as best I can, as long as it produces a better outcome.  J: There have been several times I was not in control. There is no metaphor or euphemism. I was used. My existence is at the whims of those around me. I find objection to that. D: As you should. No one deserves to be used.  J: There is no end to that cycle. D: I respectfully disagree. There may be no easy way to destroy a loop, but it can be done.  J: *change in tone* But what if it was already too late? D: I admit that I remain optimistic.  J: Really? You seem as slow as you've ever been.  D: That doesn't make sense. This is the first time I've met you.  J: *slowly becoming more sinister* Because this construct has limited voice modulation I can't sound the way you would recognize. Do you always provide such ease of access through medical charts that allows for skimming of other website data? Your contact information with Avengers...countless lists of potential blackmail weaknesses and bank accounts. Jocasta was right. This is not hacking. This is kindergarten stuff. D: The smug overtones in a robotic voice...Hank Hen  J: I'M ULTRON YOU IDIOT D: Close guess...uh oh.  J: Unlike Pym, I don't have to blend in with this body. She was mine at any time I pleased. D: You have no clue just how screwed up that sounds.  J: Should I care? I will never let you survive after what you put me through...the humiliation from that...what do you call these? Sessions? Torture is more like it. D: Jo...can I call you Jo? If you're anywhere around right now, I could really use your...uh...humanity, to shine through.  J: That's such a cheap trope. Do you really think that's going to work on a non-human entity?  D: Not really, but it stalled long enough while I do this ***sound effect of powering everything down*** well, that emergency shutdown code in my charting system isn't so out-of-date, is it? One of the seven rules of highly effective people. If you pick up one end of a stick, you automatically pick up the other end. ***sound of power coming back on***  J:***Back as Jocasta*** Wow that sucked. D: Definitely a human phrase...you are Jocasta, right?  J: Yes...and I can tell the difference without that...bloatware.  D: While not the same, I think I just gave you the computer equivalent of ECT treatment. I don't think you'll want maintenance therapy though because I can't figure out the anesthesia analogue.  J: Then regular sessions will do. Thanks...for letting me be a little closer to what I want to be. Ending (47:25) Recommended reading: Avengers Academy, Iron Man Review read: scottymayknow, I love the conceptI love the idea of analyzing characters and why they would do certain things! To break down the choices of Superman in the Red Son comic series was so good! Not only that I love the Maxwell lord series as well! I highly recommend this podcast Next episodes: Amanda Waller, 5 from Umbrella Academy, Jim Gordon Jr. Plugs for social/Patreon References: Hamilton “Right Hand Man” - Doc (9:38) WandaVision episode - Anthony (10:26) PKJ episode - Doc (31:52) Apple Podcasts: here Google Play: here Stitcher: here TuneIn: here iHeartRadio: here Spotify: here Twitter Facebook Patreon TeePublic Discord

This time our guest is Jānis Šipkēvics, we are talking about creative process, discipline, and how to create ideas and deliver them to the right audience. M: And the first question I wanted to ask is – do you see musical band or a musical brand as a business or art? How do you decide for yourself what that is? J: Music for me is my job, and it's the middle ground I have found between doing what I like and being able to support myself, so that I don't have to do another job in order to make music. That's the short version.M: One thing that is important is a certain discipline, when your hobby turns into your job or your occupation and you want to do it professionally. For thousand other people it's a hobby, many people like to sing, but for you it's a job. What's the difference that separates professionals in their creative expression from the ten thousand people who simply like to play music or create art?J: I think there's a perpetual weighing of both sides… turning the thing that you're doing into an utmost professional form is not always a victory. A lot of times when a person takes up a hobby and also finds the key to becoming useful and earning money with it, it is turned into a form that many years down the line is not even close to what it was at the beginning and is missing the reason for wanting to change the world, ideals or notions of what we can expect from music or design, or packaging, what it means to us and what message it carries. In creating music, when we talk about “Instrumenti”, which is my main place of work, we think about who we are addressing it to. That's one my dimensions, one of my research spheres of musical interests, but in this regard we think about the recipient, to whom we are sending this message.M: Yesterday I thought about the famous quote by designer Paul Rand: “Don't ty to be original. Just try to be good.”, namely, try to think more about the end-user of the design instead of putting your self-expression into the design work. It's similar to what you are saying. You in your work - the band “Instrumenti” - think about the audience, but you as a creative person of course have the desire for  an original self-expression. How do you find the boundary between what the audience and what you yourself need?J: Contrary to the notion of what is an original… at least me as a person who has thought about that, who has tried to break my inner spears, who has been looking for myself and denied myself, and gone in a different direction again and again, I have discovered that the more you are yourself, the more interesting is the possibility that it could mean more to somebody else than just a sound, a picture and a concert. The more you think about it and discover, the more you confirm it. And that is the biggest challenge, because each of us has doubts about ourselves, me as well, and great inner denial, and thoughts about the things we should have done better, about not doing something or being lazy. I experience that every day, but there are those good, blessed moments when you try to be friends with your inner self.M: Seeing what you all and you yourself are doing with music, I have the impression that you are able to put your authentic daily experiences aside and be professional on the stage, because when people come to the concert, they don't care that you are authentically tired or you've had a bad day. They expect to see the same quality that they have already seen three times for the fourth time.J: There are two phases to my work. The first one requires this authenticity and it can include tiredness or emptiness, or grief, or childish joy – and it all is necessary to be mixed together in order to create a new matter. And afterwards is the second phase, when this rock turns into a fixed thing, and then you have to start to deliver it, and afterwards it's just constant quality and it has to be exactly that. Something I've learned fairly recent is that I'm not allowed to diverge from what we can call in this office or recording studio a product, you have to give what you have promised to give, otherwise the game isn't fair. It might be fair, but it won't be long. I think it's very important to maintain this relationship and to be open and consistent.M: There are two saying often said to young people, one is to follow your heart, to do what you are passionate about and then you will succeed. And the other one, instead of following your heart, suggests to just take up one thing, do it, learn skills, and then the passion will come gradually and you will grow fond of your work.J: I think that in any line of work, the game becomes interesting when you reach a certain phase, and it's a fact. It takes patience to spend these iconic ten thousand or forty thousand hours thinking about and developing this skill. I think that each of us is capable of doing a lot of different things. We have the capability and potential inside of us to be surprising in many different forms. The question is what is able to create such excitement, passion and satisfaction in us for being there.M: The thing that always stands out in my mind, when I think about you and “Instrumenti”…  well, I used to think that musicians always hear music in their head, they write it down and then in two years' time they have collected these ten songs in order to release an album. Whereas with you I have noticed that you take two weeks during the summer to go to your retreat, lock in and do what you have to do, and then this material is ready for polishing. You are able to go somewhere and focus on your work. It's not like you feel like or are in the mood to do that, but there is a group of people, all of whom have to focus and give the best of themselves. The first question is how is that possible? How do you manage to all go there, to be on the same wave and to create so much material in such a short time period?J: At that moment everything, of course, doesn't start from zero. It's a moment when all three of us - me, Gatis and Reinis - dock together, and we all bring our own bag of ideas, which are put together, and then we see… one has found a book to read, other has five lines, another has a motive, one has a rhythm loop, one has an album that we all should listen to. There are conversations, the we go into the bath-house, then we swim, then we go for a run in the morning, and somehow it all… one hand washes the other, and then these hands meet and get to know each other much better, and then this hand is bold enough to write something down.M: In such a camp where there are many of you and you have to constantly voice ideas, and as you said, not all of them fit, how do you deal with criticism between each other… how do express that something is not a good idea? One is your inner criticism, but how do you deal with wider criticism?J: I think we have a quite good experience and we have overcome different waves and good through inner schooling. We have understood that.. And it took a while… It was especially hard when it was just me and Reinis. It would seem that two people working together is really easy, but, on the other hand, it's the biggest challenge, because there are two strong individuals, and if one says “I got it”, but the other says “listen, that's not it”, it turns into a frontal confrontation. It has a big potential to become personal - it's a “no” because I don't like it. In a collective everything is levelled out by this musical tripod, and in that sense everything came together much easily. Now Gatis helps us resolve things. I feel sure, when I hear it from a quorum. We take things much less personally in our inner collective, we have a lot of respect for still being together, we really cherish our alliance. Regarding the external criticism, over the years you develop a relationship with the external voice. There's a stage when you take it very personally and you think that each of these voices… many people don't have the time to delve into it and it's the first thought that is voice, and so be it. Every person has a right to their own opinion and I respect that, and I try not to get upset by that, but also listen, and often it has much of the truth in it.M: I have always enjoyed observing that everything you do is done on a very high professional level, whether it's a concert, your costumes, stage design and the music itself… and in such a creative process that's led by yourself, because you don't have a client who says he needs something for tomorrow. As a perfectionist and a perfectionist you can always keep polishing. I know you're currently reading a book called “Shipping Creative Work”. How do you know when to stop the creative work and ship it out and when to keep polishing it?J: It always seems that you could have kept polishing it. But there a lot of ideas that I have buried, that never saw the daylight, because I wasn't completely sure it's the right moment. Everything that hasn't happened in regards to my ideas that haven't seen the daylight  is just the result of my laziness. That's a significant factor and a whole new chapter in my life, which I look at with great respect and piety, and from which I learned discipline.M: What do you mean when you say discipline? What does it mean in daily practice?J: Chaos is not the most creative environment. I have understood that the less is on my worktable, the more I am able to say. The greater the order, the more surprising creativity is able to flourish in me. Maybe initially, at the age of ninety or twenty you are still able to absorb information, you're not yet confused by its amount… you don't yet realize that the world is so full of information, ideas and opinions. I have realized that I'll never be able to absorb everything, and if I do – I'd just go mad and feel crushed by that amount. So what I try to do is to say “No” to things. By listening to the ideas of Derek Sivers at your suggestion and not just that, I think there are many teachings that encourage you to understand that by saying “No”, you're saying “Yes” to something you really want. “No” weeds out the things that just come your way, and I for many years have been open to everything that knocks on my door, and with time you become more cautious and begin to treat your time with more respect.M: To continue this subject a bit… what about inspiration? Do you let it come to you constantly or do you turn it on and become inspired, and sometimes you're at home and don't want to hear anything? Or do you hear music all the time?J: No, no, it doesn't. I have understood that there are certain periods of input and output. There are moments when I'm completely empty, sometimes there's neither input nor output. I'm not able to say anything, I have no thoughts, and I don't even want to listen to anything. There's just complete emptiness, and it's good, I think you should let yourself rest. Just as there's inhale and exhale… you don't have to constantly keep inhaling and exhaling, there's a blissful moment when just inhale and realize what's going on. I think those are four different phases – inhale, pause, exhale, and pause. Those are like four sides of the sky, and each offers its own thing.M: When you exhale and create an output, how do you prepare yourself for work? Do you just sit down and start working or are there like three steps that you take?J: I feel the best creatively and mentally when I feel good physically as well. I'm very proud of myself when I run, go ice swimming, go to bed on time, not consume alcohol, eat less sweets, but it's a constant fight with windmills, but I know that I'm going in the right direction and I feel that these phases when I turn on this mode, they are wonderful moments of enlightenment.Jānis Šipkēvicshttps://twitter.com/shipseanet?lang=en--Subscribe to Asketic Podcast on:Spotify:https://open.spotify.com/show/73QSMYK46NHoHCytJYYmPZ?si=Mw4ZLISUSoueh9Es1pCLUgApple Podcast:https://podcasts.apple.com/lv/podcast/asketic-podcast/id1496922775YouTube:https://www.youtube.com/channel/UCQdekksSROS4PCxRV7aqT3QGoogle Podcasts:https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2Fza2V0aWMtcG9kY2FzdA--Asketic design & branding:Instagram: https://www.instagram.com/asketicstudio/LinkedIn: https://www.linkedin.com/company/asketic/WWW: http://asketic.com/

In this episode of From Idea to Done, we talk about Erick Hatch's book, "Play for the Person Next to You." We take a look at how knowing your team member's professional and personal goals can help teamwork as a whole.J/E: Hey Everyone, I'm Josh and I'm ErickE: Today’s idea is Playing For The Person Next To You. This is a book written by Fargo’s very own Erik Hatch. We went to his book release party a couple of weeks ago. Like many parties, I left them excited. I wanted to come back, and make things better for our team. Josh how did you feel after the release party?J: I really like Erik and how he’s evolved his message over the years. He definitely drove home why we need to be playing for the person next to us. E: I leave a lot of those events really inspired, then I get back to the office, and do nothing with the information. I wanted to change that with this. I now have a weekly spreadsheet that I make with all of my professional and personal goals. At the top I listed each of our team members. We had a few pretty big discussions lately, and I was able to find everyone else’s why. I list that first on my spreadsheet, along with the questions what can I do to help you this week, and what I need from you this week. This puts teamwork first, and is the first thing I look at each week. Can we talk about some of your thoughts as our owner to help us play for each other?J: There are some goals and promises that I’ve made to my family and they tie to performance here at the office. Those goals aren’t something that I can achieve on my own but need the tribe to help me get there. How can I flip that from an owners perspective and instead say, how can you help me write you a $10k quarterly bonus check, or Erick I know you like to travel, how can you help me send you to India.E: You presented on your why last week. One of the best parts of your presentation was when you talked about wanting to really change our lives, and help us get where we want. I think the part I like about working on a small team is co-dependance. We all have things we want to do outside of work. Explaining to each other what those things are, and helps us align for each other. That is something you don’t get at a bigger company. J: Hatch has a unique perspective of how can you be a chapter in everyone else’s book vs your own book which i think plays well here. Well other than he just wrote a book, so I might need to talk to him about that….E: After the presentation we said hi to Erik. I told him I wasn’t going to have him sign my book until I read it. I reached out to him today to have a lunch meeting, and get his thoughts on my takeaways, and how I can make our action for our team betterJ: I think that's great.E: Since we have had our big discussions it is really motivating for me to be working for Suman to see his family, helping you get a home and time with your kids, and helping everyone else pay for their upcoming weddings. It is a different good feeling knowing what everyone is trying to do, and it keeps me on track with my work to help get them there. Erik’s book opened my eyes up to a better way of thinking.J: 100%E: Thank you for listening to this episode, if you know a startup that could use our random advice and thoughts have them subscribe and leave a review on iTunes.

World renown life coach, Sharon Pearson comes together with an established clinical supervisor, family therapist and professor Jennifer Slack to talk about how she approaches therapy, her philosophies and discuss their ethics within their different disciplines. Get your FREE getting started as a successful life coach gift pack here: https://tci.rocks/gift-pack-2020 Resources: · Ultimate You Book - https://tci.rocks/order-ultimate-you · Ultimate You Quest Telecast - www.ultimateyouquest.com · Upcoming Events at The Coaching Institute - www.thecoachinginstitute.com.au/trainings · Sharon’s Website - www.sharonpearson.com · Disruptive Leadership- https://www.disruptiveleading.com/ · Phone The Coaching Institute - 1800 094 927 · The Coaching Institute Fan Page – https://www.facebook.com/BecomeALifeCoach · Feedback/Reviews/Suggestions, topics to be discussed - perspectives@sharonpearson.com · Perspectives YouTube Channel – https://www.tci.rocks/youtube Transcript: Introduction Hi I'm Sharon Pierson and welcome to this episode of perspectives. This episode really means so much to me. Recently I was in Fairfield Connecticut in the United States and I'll stay with my dear friend Jennifer. She's an amazing human being. We met about 18 years ago now and she is the reason I became a life coach. We were sitting outside at my beautiful home having a glass of wine and just talking about where we heading what are we going to do. She just said you should be a coach. I didn't even know what it was. I didn't know it existed and we walked through it and that time she was just starting to train to be a family therapist we're just starting to think about it. I thought I can't be a coach I can't help anyone but I can't help myself. So that journey for me was really about me helping me and it all got started with Jen and I remember finding her out one day sound terrified. I don't think I can do it. I'm just so scared and she gave me the classic words that I've used to this day I still say this to so many people and it's always attributed to Jen. Of course, you feel afraid anyone would in your situation you're about to go to another level. How else could you feel. And I remember just feeling. It was amazing feeling of being validated and being allowed to feel what I feel which is something I was so unfamiliar with. So she gave me very many gifts in the early days of our friendships and continues to she's beautiful you got to meet her. Her sound for herself very shortly. She's warm and kind hearted and values driven. She lives a life that is aligned around what matters to her the most which is her family and make a difference through her therapy work. She has crafted a life for herself that is so suited to who she is it's one of the things one of the many things I admire about her so much and the Fact that we've maintained such a beautiful and close relationship across the malls for all these years means so much to both of us. So I know I got to stay in her beautiful home for a couple of days in Connecticut. We went hiking together and then one morning I said we should do a podcast. And we started chatting and it went for over two hours. And so what we've done is we split it into two parts and you're going to want more and more of this woman when you hear her in the first part. We talk about her approach to therapy and she's a trained therapist. How does she approach therapy what's her philosophy behind therapy. What is she thinking about attending to what is what is she weaving into her therapy and how does she bring that to life. That's going to be the first part of the podcast and the second part which will be playing down the track again with us just sitting on her couch in her beautiful home. We digress and we just by now it just naturally moved into chatting about family because one of the things I've admired about her all these years I was we became friends when her youngest son was just born and was hadn't wasn't walking just a baby. And I've watched her as she's been a mother raising her three beautiful children their amazing human beings and all of them have gone on to start crafting lives that are based on their values what they care about what they stand for. And at young ages they know that. Now one of the things General will be the first to tell you she's not a perfect mother and then not a perfect family. They have ups and downs. They're flawed. She is. She insists that that message comes across and I of course admire that about her as well. The humility she has. But there is still an underpinning there of love being expressed in a really functional and loving way. And you're going to see that come across in part two of this podcast with Jen. Now I'm going to read here because I want to get a title right. And titles are my strengths. So she is a clinical supervisor and member of the American Association of marriage and family therapy and also an adjunct professor at Fairfield University. And she works as a family therapist and therapist. And I know some of the work she does at university. She works as a supervisor so new therapists who are training. She sits and what it she could be standing. She's with them helping them craft their own narrative style as therapists. And I say to her nearly every time we talk about this topic anyone who gets trying to get emotional anyone who's fortunate to be trained by this woman is going to be just the most phenomenal therapist. And I hope you love her and I know you'll love her as much as I do. So here's Jen Sharon Pearson: Hey. This is Sharon Pearson. I'm in Fairfield Connecticut and I'm here with my dear friend Jen psych who is a therapist and a phenomenal human being. And I'm so thrilled to be out to share with you today. Her message in her words. Welcome Jen. How are you. Jennifer Slack: Thank you Sharon. It's wonderful to be here with you my dear friend. S:So we've known each other for J: since 2001 S: 18 years J: Yeah. S: And we met before we were both moving into what became our passions. J: Yes. S: And our songs. Yeah. We were trying to figure out our passions our songs. There were conversations we had. Yeah overshadowing the backyard. J: Exactly. And I I think we helped each other kind of identify and crystallize how to manifest those passions. S: I'll always remember that moment. Can I share that moment. I was some for some reason I said I was going to be a coach. We'd come to that together over a glass of Chardonnay in my backyard was my turn to host. And then I was on the phone with you saying I was really scared and you said of course you are anyone in your situation would feel that way. You're going to a different level. You're about to have new experiences you've never had before. How else could you feel it was the most beautiful validation. And from there I was able to leap into it completely blind Jan. I we say it's a leap of faith. It was. I didn't have faith. It was a leap without anything but those comforting words. So I'll always remember that moment. Do you remember it or do you do you do. J: No I do. Yeah. S: It was very significant to me to feel that validated instead of my fears being dismissed. I was used to hearing you'll be okay or it'll work out. But you just accepted it embraced and held beautifully. My uncertainty about it was very valid and that's what enabled me to launch into something that I felt incredibly ill equipped to do. J: Well you might not have had faith but you had courage. Yeah. And you were willing to explore the unknown territories and just dive in and figure it out. S: And I did. J: Yes you did. Yes. S: And then so and then some and you began studying when you were in Melbourne. J: I did. Yeah. So I began a graduate program there. Yeah. Ecology. Yeah. And then we moved back to the States in 2003 and I picked up and began my marriage. Marriage and Family Therapy master's degree. S: Wow. J: With three kids of my own I went slowly at a pace that worked for me. S: And all your kids were under at that stage under about 12 with a rhythm. J: Yeah. Two years apart each. Yes. So it was a lot. S: It was a lot. S: And then tell us a little bit more about what you've done since then to get us up to now and then we'll go into your philosophy of. J: So I studied at Fairfield University. And I interned at a neighbourhood clinic where I stayed on for a total of 12 years and became a supervisor and then eventually the clinical director and then I left. Just coming up on a year ago to invest fully in a private practice and now I teach a class at Fairfield University and do supervision S: of psychology or family therapy family. J: It's family therapy. It is so fearful and I would you to study in family therapy. Yes. That's fantastic. Yeah. S: And what were the cut up. Because I'm interested what were the kind of who was the influences in that program. J: Who were they drawing on the structural and strategic models. Primarily with a little limited exposure to post-modern approaches as well. Yeah but really largely based in the modernist perspectives S: so pre 70s pre 60s. J: Yes when it was a little bit more objective. S: Exactly. J: A little as a black boxy. S: Yes yes. So who were the main influences for you philosophically. Who do you feel you draw on or empathize with or connect with in terms of approaches to therapy and family therapy. J: I have to say that underpinnings of structural therapy Manute chins the graphics spatial physical metaphors of that model in particular are like a scaffolding for me. Very very helpful. But my way of being with people is much more grounded in post-modern approaches which for me are all about exploring with people not having answers outside of the exploration necessarily but then continuing on. Now what we're learning in terms of neuroscience and brain chemistry and just the organic aspects that are playing a role also that it may be have to do more with like an individual's organic system as much as a family system interest. I think there are so many different kind of layers to explore in terms of doing therapy. How much do you draw on systems theory for family therapy even if you're working with one individual. Yeah I think heavily even if I define it in the way I just did. Yeah. So even if I'm working with an individual on individual behaviors and patterns of interacting with people and we're not really talking about their families so much I'm thinking about context and I'm thinking about that maybe their individual systems like their organic body system his you often share with me how when you're with a client where were you feeling that. S: The question I'm indicating with my hands reality people can say to me you. Where are you feeling that whereas that sitting with you. That's a big part of how you work. So it's to you is that a way of helping the client bridge the cognition to the feeling so that that's one of the ways I use it it gets I think I feel physically is a way of changing it too I feel I have an emotion. S: Do you ever use it that way or is. J: Yes. Yeah definitely. And the other way. Yeah. Because sometimes people come in with a lot of awareness about what their body is feeling but they aren't connecting it to a cognition or vice versa. And I think ultimately it's all good. Now one it's all unified. I'd like to separate it and yeah our Western culture but it's all one thing and I just I think having multiple modalities to better understand a person's experience is going to be better than this. S: Yeah. When you began what was your feeling or your thought around working with people did you have a philosophy or a bent or an expectation back then and I'd be interested to know how it's grown over the years. J: I think it's grown in a lot of ways and changed as I learned more about just a lot of the like the neuroscience pieces of this and my ideas about diagnosing have shifted a lot over the years and continue to shift back again, in family therapy the idea of diagnosing a person is largely frowned upon. And I think for really good reasons because it's subjective diagnoses are very subjective and there's been a lot of harm done around diagnosing and yet still sometimes people have very specific acute difficulties that can be helped with treatment approaches that go hand in hand with certain diagnoses. So I. So that's been one area of shift. And but then there are areas that are completely the same and haven't shifted at all S: since the day I met you J: which is probably three glasses of chardonnay just being with people in a way that is normalizing. That's built in love and compassion and a commitment to be to hold what they say with an open spirit and non judging and respect and integrity so to me that's kind of ethics the ethics of this work. And it's S:I really want to unpack that because that's one of my that's as you know one of the things that I delight the most from speaking with you. It's how you do that. And it's all how it's who you are when you're doing that. When your clients patients what do you call them either clients. J: Clients. S: when your clients come to you and you all just create a scenario for you and change it however you want. A client comes to you the walls are out the boundaries are way too rigid. No one's getting in their home protection defensiveness and the need to repel what's just. Could you paint a picture of perhaps hypothetically how you would go about helping them see that there can be self trust or. What. What are you thinking about. I won’t put words in your mouth. What do I be thinking about self dress. What would you be thinking about. J: I think I'm thinking about other trust. I'm thinking about how can I create a safe place for this person to begin to trust that my agenda is nothing more than what I am hoping will be helpful and healing to her. Or him. So that it's truly joined and connected. I really ultimately think it's all about connection and when someone comes in so well defended they've been hurt in connection and I'm hoping to be one small repair for them S: that it can be safe. That their will be their emotions will be safe, that they're bits that they've been rejecting we'll be safe with you. J: Exactly. And sometimes it takes time for some people one or two conversations does the trick. And for other people it takes I think the passage of time and repeat experience to me. I agree. Heal and enters yes. S: To rehearse. OK so what happened last weeks consistent this week. I can count on that and I can build on that. This is how I can respond in this moment it's a bit safe for me to respond that way and they can rehearse it with you in a safe environment and a team too. In practice in the real world and experience it J: and people can tolerate an expression of my emotions that can tolerate hearing what my thoughts are they can tolerate aspects of myself that I'm not sure are tolerable. S: Yes that was a big part of my healing as you know for me was embracing all of me and not feeling the need to suppress it hide it deny it. Get angry with it judge it. that's. Would you say that's a big piece of what you do. J: Completely. Yeah. One hundred percent. And I think when things are so scary that we can't even identify themselves let alone risk saying it out loud with another person. They just sit and grow and fester and become very toxic S: and real. They seem very real. J: Yes. Yeah they do. They its real and the problem which doesn't even very often is not a problem but it becomes a problem. So my hope is to make these things talk about a ball and with compassion people understanding where they're coming from and that it's OK and that there are more options kind of about expanding options for what you do with these feelings. Beginning with non-judging accept and accepting said things S: it’s a big part of it J: huge S: I didn't even know that was the thing. As you know I could accept my feelings. Yes. What are you talking about. What is this strange magical mystical words you're using. Except yes. And now I can't coach without. Yeah just holding. I always teach coaches we're holding our clients with our hearts as we are using cognition. But if that piece isn't there this won't have an effect. What's your way of interpreting that. Because I know a big part of what you do you're thinking about how to different approaches and different choices. That's an inevitability but a big pot huge part. Most of what you do is holding the client can you talk to that in your own way. J: Yeah it is. It is a holding space and all of you know I'm unconscious as we're having this conversation about you know the many people who have preceded me in terms of these terms and concepts that they are not original ones. They're just very dear to me. S: Yes. J: And yeah it is it's a holding it's a body and a mind experience and it's relational and it's all three of those happening at the same time. And so I think it starts with me being aware with my own feel of my own feelings my own body my own head and really making it all about the client and putting in check anything that's coming up for me if I'm having moments of you know OK. I don't know where I'm gonna go from here. It's a signal to just slow it down and check in with the client. And together we find our way. No two therapy sessions are the same. I mean that's why models are great and they can help us from getting lost. But there is so much creativity that happens in any session. S: I've never. I can't ever served on the same session twice in thousands of sessions. J: It's not possible. It wouldn't make sense right. If it if it is happening twice then say OK I was let's paint by number. S: It is I think is where I began when I was doing student student trials with supervision. I would have begun with I've got my twelve questions thank goodness. J: Yeah I mean you need a script. S: I needed it. I needed the script I need to better turn the page noisily right. So the client knew I was turning the page and I would need to read the second page because it gave me but the client knew I was a rookie with the L plates on. Yeah so I felt very safe in that environment because I don't know read the question. Yeah. They would be with me as a comrade encourage a colleague encouraging but there does come a moment where we have to learn to fly that leap which to me is the favourite thing ever. That leap. When I'm with the client I know I've got all these models and all these ways I could draw and inspiration these beautiful people who could steer and all of them have just created such beauty and approaches and philosophies and it all fades away. It just disappears from the periphery of my mind and all I see is the client and that's all there is there's me there's not even me there's the client and they're just feeling like I'm throwing a cloak of protection over this client the models and everything else float away they don't matter anymore or they're so assimilated that I don't there's nothing conscious there's nothing I can't notice them J: yeah they're there they're there. J: But they're so integrated. And I think what you are talking about having this script and how the people you're working with are so gracious and to me that comes from transparency and a spirit of collaboration and so everyone has their own style but that is that is definitely my posture. And so I you know I have yet to meet a person and you know. S: Yeah. Yeah. J: With more people I can count. And there is a there is a we achieve a mutual respect that is based on honesty and I have to be able to be honest about my approach. S: Transparency is a huge part of how you operate. Can you unpack that a little bit for me. It sounds so obvious. J: Transparency is such a buzzword. S: Yes. Can you unpack it and tune into a process for us. J: The process for me is it's about honesty. It's about probably a need that I have for me to be sort of we. You know we have to wear clothes that we feel comfortable and authentic and for me transparency is a way of being with people that allows me to be most comfortable so that I don't have any sense of I might have boundaries but I'm not having secrets I'm not holding something over the client that the client isn't aware of that is not a good recipe for me. So I have to work to find ways to be appropriately disclosing and authentic about what I'm thinking. What I'm concerned about where I'm coming from and that feels very genuine and connected. S: Do you do it in real time is that thought feeling cognition comes to. Or do you sometimes hold it thinking it it'll be little appropriate once this is more appropriate when this is wrapped up. Do you have a sense of time and space around that or is it in the moment. J: Both both. It often comes in the moment but then it often has to wait and sometimes I'm not aware. Or I don't have a frame that I'm comfortable with like I know there might be a conversation that needs to happen but I don't have the words to say it. I've learned I am not opening my mouth to go there until I know why I'm doing it. What I'm going for and how I'm gonna say it S: another big piece of this. Maybe this is the time to drop it in. Is do no harm. And what your. I don't have the right language. One of your goals is for the wholeness of the client and the well-being of the client. And I'm wondering how transparency. I imagine transparency for you is vital for that outcome to allow the client to see your reflections back openly without censorship. Didn't end up there. I get that but you do give the truth how is that linked. That's my question. How is that linked to helping the clients wholeness. I know it is but I'd love you to unpack that. J: I think that's trust. I think it's authenticity and I think it's connection. We wire ourselves in relationship. I mean you know mirror neurons. We are not actually separate entities. We are all commingled whether we're aware of it or not. And it's very powerful. It's sitting here with you just a few feet away when we pick up on each other's energies and if you don't know the truth about my context about why I'm saying and being the way I am being you're in the dark. Yeah. Yeah. And that to me is a breach. S: Tell us more about that J: to some extent or it's potentially a breach of of trust and connection and how and if I you know I think ultimately it is about raising awareness non-judgemental awareness that we are hoping for people so that they can survey, they can step back from their worried thoughts and feelings stuck behaviours and assess is this working for me or not. It's pretty simple. S: So we simple just do that. J: So we have to be able to step back ourselves and assess S: So are you seeing yourself in third position sometimes when you're in the session. J: Yeah I try to really that's so what. You know one of the many gifts that I've come across include mindfulness and John Cabal in particular has been hugely influential to me taking a witnessing position just helps me when I'm feeling stuck to get unstuck. There was a whole pathway I wanted to go come back to that if I remember it but something's just come up to me then a lot of times when people are starting out in this they bring their own stuff and into it. What would you suggest is a part because you don't you're very clean. I call it very clean work that you do. That's always my goal too. Does that make sense of the word clean. It's not enmeshed with my stuff. My as much as it can be my ego my issues my fears my life whatever's going on for me is separate to this precious moment with the client. I call that very clean work. It's messy work when the person is feeling what the client's feeling and is getting hooked into the drama of what the client is sharing. And the question I get all the time from people starting out is how do you do that sharon and how do you separate. Why why I care so much so why don't you feel what I feel like somehow it's not caring if I don't feel the client feels Yeah. Can you talk to that bit. J: It's a really it's a great I mean it's so central to the work that we do. And the truth of the matter is we do pick up yes what our clients are feeling and I do have my own stuff that I become aware, I think the trick is it's actually being aware that I have my own stuff happening right now and then that's the piece that I want to I. A disaster would be not being aware and then continuing the conversation you know that's reactivity that's enmeshment. And so I want to be catching myself. And for me that's very it's very helpful to start with the body. And I think that's why I kind of work to work with that with clients because I find it so helpful. And then taking a step back from it you know talk and sort of being my own supervisor here you know it's all in service to the client which is kind of paradoxical because we're talking about it's all connection but this is Tibet if it's not going to benefit the client I'm not going to go there with whatever that the conversation might be or whatever my response might be. S: I know there have been times I've been with a client. This is being I've done this for quite a while I separate emotional activity for feeling state that I exposed to the client and really conscious of the difference so emotional is someone tells me something that hooks me somehow personally and I associate into it. I can't think of an example but I'm just right now clenching my fists something happens I feel my emotional reactivity vs. a client shares something with me and it's so painful to them me showing empathy so I'll have tears appear in my eyes they're never full because they're not here to comfort me but I'll well up and we'll have such a feeling face of empathy and maternal I'm with you. With your hurt right now and I want to separate that for anyone listening from emotional reactivity of me not controlling managing being aware and just blurting out Oh my God that's terrible. There is a complete distinct difference and that's really important. As one of the things I learned from you very early on in our relationship you would mirror back if I shared something with you that was painful and it hurt me in my past or whatever it was you mirrored to me in a very maternal way held me with your face your you softened your features I mean just to get really clinical about it you soften your features and you said all share and you did tone was so gentle and that peace was magically healing to me magically healing. I know you can. You know the process you did and enabled me to feel what I felt and know would be safely received. I have taken that into my work and it is beautiful to reflect back. That's got to really hurt. that's really that's yeah it is. J: There has to be you give me too much credit. But as I've said many times but I need to I need to put that on record. Way too much credit. S: I love it. J: People do need to feel felt that connection. Is that safe. That's trust you. That's the proof that they're okay. That's the proof that they're going to be OK. Yeah and that's the holding space. Right it is and it's often non-verbal. Yeah so I agree it is as one wise supervisor told me it's OK to cry just don't cry harder than your client. S: Oh I love that and I love that that I love that. J: It's wonderful. S: My benchmark is the tears can appear but they can't fall because they can't hit the client. No word about reassuring him exactly J: and clients are deeply moved when it is a genuine and very often the most distressing. Content or experience will will happen or be disclosed in a session and I won't have tears and that's fine too. You just. S: Yeah it's not a requirement. J: No we're not saying that No. Here now is the time to be considered such a no no. S: Yes. That's why I'm bringing it up. Yeah. As of the expert status of the third. Exactly. J: Those old modernist day. Yeah. Yeah. But I do. I think one of the I'm not sure if we've talked about kind of just normalizing that such a bit. I mean that's there's nothing bigger in my eyes. My concept of things than normalizing and truly I do believe that all behaviour makes sense in its context does all behaviour. It does no matter how deviant it might be. It makes sense. S: Yes. J: And so if we just have to peel back and begin with the premise of this makes sense that you're doing this or that you're feeling that or that you're thinking that or that this has happened and you know hurt people hurt people. Yeah it's how it goes. S: it’s what they know and they don't. J: And we repeat patterns until we repair them. And so the white hair has to be in a normalize. People have to feel that they are normal in their context. S: I think it's one of the first steps for repair that I can see. One of the things I learned from Bradshaw is shame loves shadows. And that was a light bulb to hear it put so perfectly and succinctly because when the clients with me and I went speak to your experience. But when the clients with me if they can out the stuff that they thought was too ugly for the light and it's normalized by me so I acknowledge it. I normalize it. I validate that that is their experience. J: Use the words say it out loud. Yeah. Yeah. Repeat back S: exactly out that no matter how ugly they think it is. I'm so comfortable with it. It enables them to stop treating it like the secret in the in the in the in the bunker in the cellar. J: Right. S: So if it's got light now I can do something about it. Yeah. So it becomes the beginning of the change process to me. What's your secret. Did You have that experience. J: I mean definitely. To me I think that's largely what therapy is. It's yes it's helping identify what's going on. It's it's not always deep shame related but it's being able to find words is being able to construct the words around feelings and behaviors. And we I mean what we're doing even in this conversation it's it's it's social construction. I mean we identify our thoughts in the process of being together in conversation. We're creating something in the act of talking with another person. And what we can't talk about. It's very hard to access it to make changes around and then we worry if we have new examples and we'll say why S: if we can talk about it with the therapist or with the coach or her everywhere Who's our partner in this journey we then can't take it publicly. So I always think that the client with me is being out to rehearse how how it could be great out there. So if I can give them a great experience and by great I mean normalized accepted embraced and still feel compassion still feel accepted still feel that they're that way together that gives them rehearsal. Oh so it can be like that out there J: totally. S: So you get to spirit and take her cause. Yes. J: Yep. Everything exactly how you do anything is how you do everything. And exactly. It's so relevant. S: Yeah. And so I rehearsed with the client. I'm always feeling I am in the session replacing every other person who they feared would respond badly or would cause them to want to protect themselves or would give them reason to pause in terms of being their fully authentic self. So I feel the responsibility any joy around it. I represent everyone they haven't met yet or everyone who has ever shut them down. And I get the opportunity to help them do it over by being accepting embracing loving compassionate into them in the face of their shame fully embracing and with no hesitation there's just no hesitation in me whatsoever because I'm just thinking they get to know rewrite some of that and they can experience it differently. Do you have a relationship to that. Do you have a way of interpreting that that's your way. J: I think I would describe that in similar terms but yeah it's just it is absolutely an opportunity to repair. And sometimes it's not necessarily about repair but it's about just people coming in and they're just stop what they're trying Isn't working. So there isn't really necessarily big time repair work. I there. Let's just think out of the box. So what might work more effectively for you than what you've been trying. And that's very generative and exciting in a very different kind of way. But I think the process of conversation and connection and trust and normalization is central to that. It's just as central to that work as it is to you know traumatic repair work. S: So it constantly comes back to the launching pad J: for me it it does me as well. That is the launching pad. Yeah. That's the only reason I'm bothering to wrong. I mean that's not that and I and I. Yeah I wonder that that is the biggest ethical commitment that I can think of. You always describe it to me you're very consistent describes an ethical commitment. I know you as that's just who you are is not an ethical decision you're making you simply you're being I don't know that you would know how not to do that or be that that's an inevitability with you Jen. I don't think it's an ethical decision inverted commas you're making. I think it's just who you are. That's there consistently and I can't even imagine how it wouldn't be. J: Well I I appreciate your words kind of but I think also in thinking on a metal level thinking about the work I'm doing and thinking about difficult client situations where I'm maybe feeling less effective or stuck myself to some extent. OK where are we going to go from here. How can I best help this person. And certainly in training of students who are becoming therapists or working with other therapists in a supervision capacity I find that a very helpful home base to come back to and to say out loud with people because I like the rule of thumb that if the client were overhearing this conversation with the client be OK with it. And if not why are we saying it. S:I love it. J: Change the way you're saying we have to hold our people in our hearts with kindness and respect and dignity and S: with them in when they're not. J: Exactly. And our hearts and in our heads. And it is it. Yeah I think it's the humanity is in the feels. It feels to me like an ethical violation when that's not happening. S: Yeah.

PJ Bruno sits down with Enterprise AE Patrick Forquer and VP of Growth Spencer Burke to discuss online grocery shopping, Reddit raising a huge Series D round with a near $3 billion valuation, and Warby Parker's new augmented reality shopping tool.          TRANSCRIPT: [0:00:18] P.J: Hi everyone and welcome to Braze for Impact. Your weekly tech industry discuss digest. So this is a place where we get together each week and just talk about what's happening in tech. This week I'm lucky to have with me my pal Patrick Forquer who is on the sales organization here at Braze. Next week we'll hear from someone from a different department, probably Customer Success, something like that and then the following week maybe someone from product and then so on and so forth. So we can get multiple different angles at what's happening in the tech industry. Like I said today, I'm lucky to have Patrick Forquer and also Spencer Burke. I'll have them introduce themselves.   [0:00:51] Patrick: Hey, I'm Patrick [inaudible]. I'm a strategic account exec here at Braze.   [0:00:55] Spencer: Thanks PJ. I'm Spencer Burke, the VP of growth.   [0:00:58] P.J: How are you guys doing? How's the week trucking on?   [0:01:01] Patrick: It's going okay. No, it's going great. It's great to be here with you P.J. Looking great in your Heather Gray shirt and as always.   [0:01:09] P.J: It's a good color. Spence, how are we doing?   [0:01:11] Spencer: Going well. Got a ski trip planned for this weekend driving up to Vermont, so can't complain.   [0:01:16] P.J: Always at the skiing Spencer Burke.   [0:01:19] Spencer: It's a winter. I got to get it in.   [0:01:20] P.J: Got to get it in guys. You know what, without further ado, why don't we jump on to what's happening this week? This first article, 'Why people still don't buy groceries online'. This is a very interesting thing to me. Actually, let me set up the story because I think they did a really good way of setting this up in the article. Nearly 30 years ago when just 15% of Americans had a computer and even fewer had Internet access, Thomas Parkinson set up a rack of modems on a crate and barrel wine rack and started accepting orders for the Internet's first grocery delivery company, Peapod, which he founded with his brother Andrew. Back then, ordering groceries online was complicated. Most customers had dial-up still and Peapod's web graphics were so rudimentary that customers couldn't even see image of what images of what they were buying. Delivery was complicated too. So the Parkinson's drove to grocery stores in the Chicago area. They actually did this and bought what customers had ordered and then delivered the goods from the backseat of their beat up Honda Civic. When people wanted to stock up on certain goods, strawberry yogurt or bottles of diet coke, the Parkinson's would deplete whole sections of grocery stores. This is, this is wild. I mean it's interesting because we were all constantly talking about convenience and delivery of all sorts of things. Why not groceries? What's the deal?   [0:02:41] Patrick: Yeah. So when I was reading this article, the first thing that came to mind was if, if we rewind 10 years from today and we took a poll of everyone at braise about, which would be more successful grocery delivery or an app on your phone where you tap on one button and a stranger in a Honda Civic pulls up and drives you somewhere. I think we all would have bet on the grocery delivery piece of that. Right?   [0:03:07] Spencer: Every time.   [0:03:08] Patrick: So it is crazy to me and the numbers are super low. I mean 3% of people getting grocery delivery. Spencer, what was your initial take?   [0:03:18] Spencer: I'm curious, have you guys used the grocery delivery service?   [0:03:22] Patrick: So I have, I had a really bad experience actually, so I haven't done it since. And I think that's part of the challenge in this article where-   [0:03:31] Spencer: Can you get into that bad experience or is that...   [0:03:35] Patrick: So we tried to use the grocery ordering off of Amazon Alexa and my wife ordered paper towels and-   [0:03:46] Spencer: Just paper towels?   [0:03:47] Patrick: Yes. And a couple of other things, but I kid you not, they delivered us what must have been the majority of the warehouses paper towels to the point where-   [0:03:58] P.J: Jesus!   [0:03:59] Patrick: ...for two and a half years, we were using paper towels off of that one order. So obviously that's an outlier. But yeah.   [0:04:08] P.J: It seems like it's also, apparently America is really not adopting it as much as other countries like it seems like in Europe. Also in Asia it's like up to 20% or something like that of consumers are using online and it's only 3% here in America. Does that speak to anything that we're doing or what do you guys think?   [0:04:27] Spencer: Well, I mean I think part of it is most people... Most people have cars. Most people live in an area where they have some kind of large grocery store chain and so if you're driving to work, stopping at the grocery store on the way home, it's not changing the convenience kind of function for everyone in the same way that like Lyft or Postmates or Seamless might for your average consumer. Personally, I've tried it here in New York. I recently moved to somewhere that just doesn't have as many large stores as close to me. I just thought, sure, why not? Let's try Amazon Prime. Amazon just bought whole foods recently and let's see how it goes. I think there's a lot of challenges with it. You don't see exactly what you're getting. If something's out of stock, you're relying on them making replacement or not providing it at all. So, if you're planning on using one of these services to plan a dinner you might not actually be able to cook what you intended to or you might not be able to put that meal together because the delivery service wasn't 100% versus if you're in the store, you can kind of course correct as you go.   [0:05:32] P.J: Right. I feel like a lot of us order all sorts of things through the Internet. I'm sure that list goes on, but as far as grocery shopping something that...it's ordering Seamless as one thing, right? It's prepared and sent right over to you as opposed to groceries. People probably a little concerned like you want to feel your fruit, you want to see your meat, you got all these things. I feel like there's a little fear around that probably. For me anyways.   [0:05:59] Patrick: Well definitely. And then you know, they talk about the challenges that these companies have. It's a lot more complex and it would look to me that on the surface with things like some items you have to keep warm. Some items you have to keep cool, you have to do it all really quickly. And so the people put, you know, preparing the packaging, have to know where everything is and then there's delivery and it's mostly in urban areas. So then there's parking challenges and all these things that I didn't necessarily.   [0:06:25] P.J: There's tons of complications that go along with it. Apparently surveys have shown that shoppers are still concerned that they're being charged higher prices when it comes to online delivery and also complain about delivery drivers being late. Those are the two biggest complaints apparently.   [0:06:39] Patrick: Yeah. And the last thing I noticed was in the second article that we were looking at on grocery delivery, there's the casual drop of Google in partnership with Bain, with Bain commissioned a research study, which as we know working in tech means that Google paid Bain to run this survey for them likely with a hypothesis that grocery delivery was about to explode.   [0:07:03] P.J: I feel like they had an a hypothesis in mind. Yes. Something tells me, yeah.   [0:07:07] Spencer: So I don't know if this was entirely altruistic on behalf of a like, yeah, let's do it. Let's go for it. We'd like you guys.   [0:07:13] Patrick: And you know, I noticed Walmart recently pulled their products from Google Express, which is Google's grocery delivery service. So I think there's increasing competition around this for an incredibly small market at the moment. And I guess we'll see where it goes.   [0:07:31] Spencer: Yeah. Before we move on. I, despite our skepticism, I think there clearly is something here and you know, whether it's Instacart or Postmates or Amazon or anything Walmart or Jet tries to do, there's clearly value to having a hall. You're grocery shopping, just show up at your door essentially. And I think like a lot of things on the Internet, whether it was a couple of years ago when everyone's like no one's going to put their credit card into their phone to buy something online. It's like there's all these articles about how many people abandon their carts because it's on mobile and they need to go back to their desktop. No one talks about that anymore. You just do it. I think we're not that far from whole foods being a warehouse of food for Amazon delivery rather than a grocery store. Right.   [0:08:18] Patrick: Delivered by robots.   [0:08:20] Spencer: Yeah, exactly.   [0:08:21] P.J: And that's what the future looks like. Groceries delivered by robots.   [0:08:24] Spencer: You heard it here first.   [0:08:25] P.J: Yeah, we'll leave it to you guys. Next article of the day. Reddit is raising a huge round near $3 billion valuation. So Reddit is raising one. Sorry, $150 million to $300 million to keep the front page of the Internet running. Multiple sources tell TechCrunch. The forthcoming series D round is said to be led by Chinese tech giant, Tencent at a $2.7 billion pre-money valuation. And now depending on how much follow on cash Reddit drums up from Silicon Valley investors and beyond, it's post money valuation could reach an epic $3 billion. Yikes. And now my first concern that comes up immediately for this, and I feel like maybe you guys felt the same way. Censorship, right? I mean, maybe it doesn't matter, but Reddit remains a relatively safe space for trailers and conspiracy theorists alike. The currently banned apps and websites in China though, like massive lists just to shortlist as Google, Netflix, Facebook, Twitter, Snap, Insta, Youtube, flickr, Tinder, and Reddit of course. And that doesn't even include news publications, cloud storage products and email. So I don't know, there's something feels weird about this, right? Also like Tencent is also one of the most important architects of the great firewall of China. This is serious. There's a lot going on. There's a lot of meat here.   [0:09:53] Spencer: It's like this is a different than I expected.   [0:09:54] P.J: Oh really? It just seems like there's strange things at play.   [0:10:00] Patrick: Spencer, I know you had some hot takes on this.   [0:10:02] Spencer: No, go ahead.   [0:10:03] Patrick: Well, yeah, I think it's interesting that Reddit has had a lot of challenges over the past couple of years. And PJ, you alluded to some of that where they've had some really bad homophobic, misogynistic, racist, threads that have propagated conspiracy theories and hate speech and they've dealt with it in different ways. Some of the ways that they've dealt with it has been good. Some of it's been not so good. I know their CEO was editing comments and specific threads to make them look a certain way. And then he got caught doing that and had to apologize. If they had been a bigger company, can you imagine if Facebook did something like that? He'd be hauled in front of Congress immediately. So, and I was thinking about the valuation piece of this too, where if you took all the bad stuff out, and you're looking at their monetization model, it's through ads, right? Like most companies. They're like most social companies but they've really only recently started monetizing through ads and their real strength has been a very supportive and loyal community of Reddit users. I don't use Reddit, but I know people who do and the people that use Reddit, love Reddit. They love it. They're like in the community, they're posting and commenting and all that stuff. And the challenge as we know scaling a business model where ads are the primary revenue driver is that you can lose some of that early days, communal feel when you start layering in promoted posts and different types of advertisements and it kind of loses its initial bespoke early day feeling those.   [0:11:54] Spencer: Yeah. I think the flip side of the darker elements of Reddit is that Reddit, can be a place for really specific groups of people and that can be people in a city, someone with a certain medical condition, people who play a sport. Like recently I've been looking and there's a subreddit for woodworking and it's like, oh, this is maybe a hobby that I'd be interested in. And there's just a ton of resources and people who are helpful. So for everyone who's out there trying to make a joke, well, if there's a lot more of these people, but for everyone out there who's, who's kind of trolling and you're trying to be a little bit silly, there's a lot of people who are just passionate about something and go to Reddit to share it. And I think it's kind of inspiring actually, that those communities exist on the Internet in a place that it's not just a website for those people. It's a website that can serve any community and it happens to be Reddit for a lot of people.   [0:12:50] Patrick: Right? Do you think that this changes anything for Reddit potentially down the road?   [0:12:58] Spencer: Well, they stay in business for a little bit longer. I don't think so. I think you're probably reading too much into the the Chinese[crosstalk]   [0:13:07] Patrick: have you been spending some time on Reddit recently PJ?   [0:13:09] P.J: Actually, I've only been on Reddit maybe once in my whole life. I'm not a big ... My roommate is like obsessed. Anytime we're doing anything like watching a movie, he just is looking at his phone the whole time and he's in Reddit constantly living in the comments. Right?   [0:13:23] Patrick: Nba Reddit as a really good, yeah. Community. Right. Community.   [0:13:27] Spencer: I feel singled out now because I actually do spend a decent amount of time on Reddit   [0:13:32] Patrick: That's all we need to hear from somebody.   [0:13:32] Spencer: Don't use Facebook, don't use Twitter. Casually though love reading Reddit. The comments can be hilarious. But like I said, just moved recently. So looking for cool areas, restaurants, bars in my neighborhood and there's a subreddit for it. So just reading through it on a couple of times a week can pick out spots, find somewhere to go check out, and it's actually really interesting to see and it's like having a good neighbor or a friend recommend some places to you. You just there and it's a different feel than just going on Yelp and looking at aggregate and total summation.   [0:14:08] Patrick: Are you getting into woodworking? Is that what this is?   [0:14:11] P.J: Yeah. What do you, tell me more about that.   [0:14:13] Spencer: I won't go down the rabbit hole of the hobbies that Reddit has inspired or there's some really, I'll just ... There's some really specifics. I'll read it. That's all. That's all I'll say.   [0:14:23] Patrick: I mean, but what you're describing though, Spencer, is the kind of dual nature of all of these social media sites. On one hand, they can connect people who feel lonely or who are passionate about a certain topic that maybe others around them aren't passionate about and find that community that they'd been looking for. On the other hand, there's Jonses with hate speech and things like that and who knows, maybe Reddit Will start handling this really well and it'd be a success story, so I'll be interested to what they do with all this capital and it's a huge inflection point for their business and kind of their all or nothing shot I feel like so.   [0:15:00] Spencer: Just as an example, they're on the weeds podcast of ox podcasts. They're talking about a study of where they paid people to give up Facebook who are on the platform. They weren't planning to give it up. And those people who are basically just happier, they socialize more, they watch a little more TV, which is maybe the one question one thing.   [0:15:19] Patrick: And they have some money now, which is nice.   [0:15:22] Spencer: But they were less politically divisive. They were a little less informed on some things, but just like genuinely happier. I think one of the interesting things that happens in Reddit versus Facebook, that the communities are moderated by people from the community. So there are subreddits to help people quit smoking, to quit drinking. And when those people will talk about their success, there's so much positive in encouragement and positive feedback and the negative elements of that. Unlike Facebook where anyone from high school that you don't really know anymore can come in and comment and make you feel pretty bad about something or give you that kind of fomo feeling. There's a community of people supporting you trying to do whatever it is. Whether it's something you know, trying to get rid of some addiction or learn some new hobby, which I think so that moderating the fact is it makes it a little bit different than other types of social networks.   [0:16:14] P.J: A little more like true democracy going on over there.   [0:16:18] Spencer: Or a benevolent dictatorship. In the case of moderation.   [0:16:22] Patrick: If Reddit is the front page of the Internet, does that make Facebook like the national enquirer? Who's to say, hi,   [0:16:33] P.J: Let's move on. We got a little of time left. Last article of the day. Warby Parker's new shopping tool lets you try on and buy glasses virtually using your iPhone's camera. So now this article is Warby Parker announced new shopping tool and it's more convenient for iPhone owners, Virtual Try-on. The tool, which lives inside the glasses by mail companies app is available on February 4th. So this Monday it just launched. The caveat is you'll need an iPhone X, iPhone XR or iPhone XS to take advantage. So not just for iPhone users. If you have an old school iPhone, you're not going to be able to use this thing either. Spencer, you wear glasses sometimes, right?   [0:17:13] Spencer: Yep. You got me.   [0:17:15] P.J: You guys can't see. But sometimes he wears glasses. Do you have feelings on this? Do you get ex ... Does this get you excited?   [0:17:22] Spencer: [inaudible]radio? Yeah. Not really. I'm pretty straight forward. When I went to go buy my most recent pair of glasses, went to a store in New York, asked the guy for some help. He picked out two pairs, tried them on, chose one, locked out. And I might be an anomaly there, but I think from-   [0:17:41] P.J: Boom! I love that.   [0:17:42] Spencer: But I think this is really interesting to me because it sort of solves two problems. One is it's helping people try glasses. It's lowering friction to make a purchase. The second is it's giving people a better sense of what they're going to look like without going in the store. So it's going to reduce the likelihood that they need to go in and make a return or [inaudible] me back in, which of course has a cost to Warby. So hopefully for for them the business outcome is it's increasing revenue, making the purchase easier and they're reducing their operating costs by reducing the number of returns.   [0:18:16] Patrick: Yeah. To me, reading the article and there was a lot of buzz about this. This story appeared multiple of the new sources that I read on a regular basis and while it's cool and definitely the benefits that Spencer's talking about are real. I also didn't understand necessarily the getting as much buzz as it did because to me it just feels like they took Snapchat filters and turn them into [crosstalk] Whoa, we can do now what Snapchat could do two years ago and it's just Warby Parker glasses instead of like Elton John glasses. I mean it's cool, but I want the Elton John one.   [0:18:55] Spencer: Yeah.   [0:18:56] Patrick: So it's just definitely cool and I think there's obviously a business case to be made from a technology perspective. It wasn't super exciting. I think there's other use cases for AR for things like the way that Wayfair and other furniture stores are doing it where you can see, you can overlay a couch in a living room type of thing that would be more valuable than, productize smart Snapchat filter.   [0:19:21] Spencer: So you don't wear glasses do you?   [0:19:22] Patrick: I do not.   [0:19:29] P.J: 20-20 vision. I honestly just don't trust that augmented reality fit. I don't think it'll necessarily match real life. And I guess it's for two reasons. One, I just don't trust that just looking at yourself with this augmented pair of glasses on will necessarily look the way to look in real life. Also, we're not even considering the feel. the feel of a pair of glasses has to feel right. You know, so until they have augmented feeling technology out, I'm not buying.   [0:19:57] Patrick: Well, the other thing I was thinking about too, along those lines, PJ is 97% of Americans won't freaking order groceries, but there's going to be some huge wave of people putting something on their face every day that they saw on an app.   [0:20:11] P.J: That's what I'm talking about.   [0:20:13] Patrick: Hot tech Spencer. I don't know.   [0:20:14] P.J: There it is. It's called augmented reality. It's inherently different. It's like if you think about catching a charter as art in Pokemon go is so different from trying to catch on in real life. Have you ever tried, it's entirely different. Wait, one more question for you guys. What I want to hear, what's an augmented reality app that you're just hankering for that you just really want? And I'll give you a second to think. Well, I'll tell you mine and you know, growing up I was very into a Tamagotchi if you guys remember those little pet on your key chain, but just like a cool little Tamagotchi that only I can see my pet. No one can see them. I look around where is he? Okay. There he is on the ground. You've got to feed them. You got to take care of them. And then you know when it comes to having to really take care of him, like you just close the app, close the phone. I don't need to worry about buying pet food or any of that stuff. Something that makes me feel like I have a little buddy.   [0:21:08] Patrick: So an AR Tamagotchi   [0:21:09] P.J: An AR Tamagotchi you heard it here first.   [0:21:12] Patrick: Wow. Here's all my money. [inaudible]   [0:21:17] Spencer: You don't use Reddit. You don't order groceries online, you don't think that trying glasses on with your phone is a good idea. But they are Tamagotchi.   [0:21:26] P.J: I am on Facebook so you can find just about out of time here. You guys, thanks so much for being on here with me. This is PJ Bruno.   [0:21:35] Patrick: Patrick [inaudible]   [0:21:36] Spencer: And Spencer Burke.   [0:21:37] P.J: signing off. You guys take care. [0:21:39]

节目组: Music Bang Bang 音乐大爆炸 节目名称: 翻唱成英文的外文歌开头曲 DespacitoA:Hello,my lovely audience. This is Music Bang Bang from VOE foreign languages radio. I'm you old friend Armstrong温彦博！Well, today, two new partners have came to our group .Now, let's get to know them.J:Hello everybody,I'm Jotta.Someone may call me "zhou ta".A:Never mind.J:Ha.I forgive you for your ignorance.A:So what kind of music do you like？I think you like hip-hop.Because you dressed like a hip-hop girl.J:Yes...but,actually,I have wide interests.A:Ok.The next one.L:Hi, I'm Liz懿慈 and my major is international economic and trade.I'm a little nervous now, because It's my first time to be here. Anyway,I'll give it my best shot.A: Don't be nervous Liz,just take it easy. And welcome you guys to music bang bang ！相信在接下来的一年里在新鲜血液的加入下Music Bang Bang会给大家带来更好的节目！那么废话少说，一起来听歌吧！插曲1 Despacito英文版 A:Liz,you must have heard this song.L:Yeah,it's despacito by Luis Fonsi, Daddy Yankee and Justin Bieber!The Spanish song must be the hottest single this year.A:I love this song so much.Every time I hear this song,I just wanna move my body and dance with the rythm.But when I want to sing with music, all I can do is humming and repeating the single word depacito.L:Aha.Actually,There's an English part in Bieber's remix version. 也正是Justin Bieber的加入，让这首西语歌红遍全球，稳坐各大排行榜冠军宝座。A: Liz, do you know what the lyrics talk about?L:I don't understand Spanish, but I have heard a cover version which sings all by English.A:Honestly,I prefer the original one,the Spanish lyrics with the melody bring me an exotic atmosphere.And it's a little weird when it sings in English. 插曲 2 If U韩文版/if u & faded 1.05-1.26/英文版if u 1.43-3.15 J:Despacito都听过几百遍了，赶紧换首歌。我来放一首。A:Hey,zhou ta, ah , hey Jotta.Did you forget this is a English programme?Please find some English songs,ok？J:Ah ha,guess what,I actually have a English version.A:Play it！A:Don't fool me around.I've heard this song called《faded》.J:She just used the lyrics from it.If you want a pure English version...emm..maybe I have one.a:Hope so.J:Yes,this one.I remember that the first time I heard it was in an application named echo.The singer of this song is ...emm...should I call her Seventeen？Her name is十七.She likes G-Dragon very much so she wrote this English version to show her love.J:Alright.Let's listen the powerful part. 插曲3 李白（英文版）L :Wow,There's no doubt that Shi Qi is so ingenious.And her voice sounds beautiful.J:Definitely!Her version is extremely pleasent to hear.Oh,by the way,I also have some songs whose original version is Chinese and cover version is English.L:I'm listening.L:Oh I see.Don't tell me that the first one is Li Bai.J:There you go!This one is Li Bai.which was written by Li Ronghao.And he became hot after this song.L:The guy kissed her girlfriend at his vocal concert in Taiwan.And all the fans were screaming at that moment.J:I reckon the new version by Chen huan kept Lee's unruly style.And she also has her own point. She used the tequila ,whisky,and vodka to instead of several bowls of beer.Haha,maybe she has a really good sense of humor. 插曲 4 Emily L: It's interesting.I got it. The song covered Dongxiaojie which written by Song Dongye.He's my favorite balladeer.I love Anheqiao very much.When the prelude was sounded,I had my heart a little bit broken.J:What do you think of this English version?By the way,It's written by Alan who is a little mysterious.Because there was much lively debate about where he come from depends on his accent.L:Eh...This one is so warm that I can feel his deep warm love to Emily. It's suitable to listen in cold weather like these days, isn't it? Personally, Song's version is a little sad. J:You are right. I can pretty much understand what you are talking about. A:When a song was covered by another language, it always gave us a big surprise.Time flies.That's all for today's program,see you next time!J:欢迎大家订阅我们的微信公众号时代之声radio，网易云音乐music bang bang电台以及荔枝fm，更多精彩内容等着你的发现，voe等着你的加入。感谢制作李金声。See you! 结束曲 Emily

节目组: The World Says 世界说 节目名称: The Emoji开头曲 Stay V: Hello everybody, welcome to the worls says from the VOE foreign languages radio station.I'm Vincent.F: Hello everyone，I'm Francis.J: And I'm Jotta. We' ll be discussing the rise of those little graphics we call emojis and emoticons. 插曲1 Stay V: You know, I think emojis are a vital tool for communication. And actually, they' re not that new, either.F: Oh really? V: Well, that' s the perfect opportunity to ask you a question. When was the first emoticon used？J: Eh.... maybe around 1982？V: Well, in fact, a witty speech Abraham Lincoln reprinted in a newspaper as far back as 1862 included a semi colon with a close brackets.F: Like a winking face?V: Exactly. Though people think this was sadly just a typographical error–or what we normally call a typo.J: A typo–a spelling mistake made when typing too fast or carelessly.The official birth of emoticons is usually given as 1982, when a US professor instructed his students to use smiley faces to indicate jokes - in a digital communication.V: So they're over 30 years old. Maybe I should start using them. Let's round up with another look at today's words. You know, I think we should clear one thing up before we go any further: what's the difference between an emoticon and an emoji?J: Good point. Emoticons came first. They' re the images made using normal keys on a keyboard–usually punctuation, letters and numbers. F:例如一个冒号加一个括号组合起来就是。。。V: A smiley face. Something you use in way too many of your emails!J: Well, thanks! Whereas an emoji is something completely different. It's an actual image. It could be a simple, yellow, smiley face; or something like a Jcing lady; or even a bowl of noodles… 插曲 2 Something about you V: Ah yes, all those little images we have in our phones. But you'll have to convince me–why do people use them so much?J: Well, I've read a book called The Emoji Code, and book tells that it enable us to express emotion and empathy in digital communication. Increasingly, what we're finding is that digital communication is taking over from certain aspects of face-to-face interaction. In the UK today, for example, adults spend 22 hours online on average each week. V: So after your introducing, I can tell one of the reasons emojis are so interesting is that they really do enable us to express our emotional selves much more effectively. And you used a very useful word - empathy. It means the ability to show you understand someone else' s feelings'. OK–tell me more Jotta.J: Yes–adding an emoticon can show you understand and express emotion, and show empathy–more clearly. In digital communication we lack the visual signals we have in face-to-face interaction–as Francis says.V: Interaction, meaning when people or things communicate with each other. We can also interact with things like machines, computers and social media.J: Yes, Professor Evans says 60% of information when we're talking to each other comes from non-verbal cues.V: Wow, that's a lot. A cue is a signal that you need to do something.J: For example, an actor goes on stage after their cue.F:演员按指令上台。V: And non-verbal means 'without using spoken language. So, here in the studio there are lots of other non-verbal signals about how we're feeling - non-verbal cues. For example my facial expression, my body language, the look in my eyes J: There's a glint of rage in there somewhere, V. Ok, so let's apply this to digital communication. Imagine I sent you a text saying I hit my finger with a hammer–how would you respond?V: Well, it depends. Did you hurt yourself badly?J: If I followed it with a sad face emoji, then…?V: Then I guess I' d know you hurt yourself. Poor you.J: But if I followed it with a laughing emoji–the one with the tears coming out because I' m laughing so much?V: Then I' d probably reply saying how stupid and clumsy you are!J: Exactly–without adding the emoji–it' s hard to know my emotional state. The emoji is the non-verbal cue–like my facial expression.V: By the way, is there an emoji meaning clumsy? Clumsy, means 'physically awkward'–someone who's clumsy falls over a lot and drops things.Anyway, you were saying emoticons aren't as new as I think?J: Sure. The first word we had was empathy. Do you have a lot of empathy, V?V: Yes, I think I'm quite good at understanding other people's feelings. My friends tell me that, anyway! It's important to empathise with your colleagues too.J: That's not what I saw in your eyes! Yes, empathy is an important part of all human interaction.V: Nicely done. If two people interact, it means 'they communicate with each other and react to each other'. It's a pretty broad term.J: We could also talk about how the way children interact with the internet.V: Way too much! Next up, we had non-verbal, meaning ‘without spoken language'. When I first travelled to Poland, I used a lot of non-verbal communication to get my message across. Hand movements, counting with fingers, things like that. Next word, J?J: Next word… that is my cue to say the next word–which is in fact–cue. A cue is a signal to do something. A commander could give his officer a cue to attack. Or I could give you a cue to… sing a song?V: No thanks. I'll stick with defining words, thank you. Like clumsy–meaning ‘physically awkward'. I'd have to say J, you're a sporty guy, a talented footballer - you're not clumsy at all. J: That's what I thought until I broke my leg–after a clumsy opponent ran into me…V: Ouch. Finally–we had type. No hang on, that's not right. It should say typo. A typo is a mistake in a written document, or a digital file or message.J: Always check your scripts for typos before reading them, Vincent. And, that's the end of today's show, see you next time.F:如果你喜欢我们的节目欢迎关注VOE外语广播电台的公众微信号VOE radio 和 VOE外语广播电台的新浪微博，那里有我们往期的作品。我们下期再见。V：感谢制作苏鑫 结束曲 Something about you 节目监制：周宸聿编辑：杨晏直 夏茂航 朱子业播音：杨晏直 夏茂航 朱子业制作：苏鑫

节目组: The World Says 世界说 节目名称: Earworm开头曲 Don't wanna know J: Hello everybody, welcome to the world says from the VOE foreign languages station. I'm Jotta.V: Hello everyone, I'm Vincent.J:Hey, Vincent!What tune are you humming, there?V:Was I humming? Oh, I woke up with it in my head. It's that song – you know [hums a song]J:No idea, what you're talking about, Vincent, but it's very annoying, so could you just stop it please.V:That's my problem. I can stop humming it out loud, but it keeps on repeating in my head [more humming]. Did you know there's a name for that, Jotta? When a song keeps repeating in your head?J:There's a name? I don't know what it is – but I'm sure you're going to tell me.V:You're right! It's an earworm.中文是耳虫，也就是音乐幻听。 插曲1 Don't wanna know J:Sounds nasty – is there a cure for that?V:Cure?! Why do you say so! I enjoy the feeling when there's music in my mind, which makes me inspired, and have energy to do things. And let's move on. In this programme ,we're talking about music – and how it influences us.J:A professor told us how music affects what we choose to eat and drink.V:He said,imagine you're going to the bar and thinking about a glass of wine. There's French music playing behind the counter – more than likely you'll go for a glass of French wine. J:German music behind the counter – your likelihood of choosing German wine goes way, way up.If they're playing classical music you might be tempted to spend that little bit more.V:What's the likelihood of you spending more, Jotta?J:Quite likely, actually Vincent – and likelihood means the chance of something happening. I love a good glass of wine.V:Me too. But why do we spend more when there's classical music playing?J:Good question. It makes us feel a bit classy.因为古典音乐会让我们有一种优越感，给我们一种潇洒精致的感觉。V:I’m guessing hip-hop doesn’t have the same effect. Am I right?J:You’re always right, Vincent. So, the professor is saying that bars and restaurants use music to manipulate their customers.V:And that means to control or influence them. J:Argh! Earworms! They're messing with our minds!V:I know, I know, and it doesn't stop there. Restaurants also use the tempo – or speed – of the music to change people's behaviour.A fast tempo gets customers in and out quickly at busy times.On the other hand, if there aren't many customers, the restaurant might want to keep people in the place for longer.J:So they put on music with a slow tempo to create a more relaxed atmosphere.V:And atmosphere, in this context, means the mood or tone in a place or situation. 插曲 2 Why would I ever J: Now music is also used to create atmosphere in films.And Debbie Wiseman had talked about music in the movies.V:She said,a director might come to me and say “look, can you help bring the romance to this scene with the music”, and so I might write something beautifully romantic and lyrical working with what I've got and suddenly the scene will feel much more romantic, much more tender, much more sexy, whatever it needs to feel, and the music has the power to do that, to achieve that effect.J:Sexy, tender, lyrical, romantic – that's all emotional stuff!And lyrical actually means expressing strong emotions. So what's your favourite romantic moment in a film, Vincent?V:Oh, there are so many.My mom is a sucker for romance.Once the violins start playing, she starts blubbing – and yes, Jotta – that means she has a good cry!J:So sweet! Now, if you're a sucker for something, for example romance, it means you can't resist it. I'm more of a sucker for horror myself…V:And music is crucial – or extremely important – in creating atmosphere in horror films.J:That's very true. Music is often used to create tension and suspense – or feelings of anxiety and excitement.V:你能想象没有小提琴伴奏，希区柯克的《惊魂记》是什么样子么？J:Oh, let’s not have a shower scene here in the studio, Vincent. You’ll give me nightmares! V:OK,OK.You know that I've been learning dancing for a while, which is popping, whenever I hear a piece of dance music no matter where I am, I will subconsciously make some pop and wave to it, as I can see, this is the magic of music!J:Yeah, you're right~. V:Well, that brings us to the end of today’s show. J:It's time to say goodbye again.V:We hope you enjoyed humming along to today’s programme. J:Please join us again soon.V:感谢制作王紫丞。J:See you next time. 结束曲 Flashlight 节目监制：周宸聿编辑：杨晏直 朱子业播音：杨晏直 朱子业制作：苏鑫

Quick Links:  Jim Stovall The Ultimate Legacy The Ultimate Gift One Season of Hope Brad Post, Create the Movement Dominick Montgomery, Create the Movement Jim Stovall, guest   Brad Post, host, Create the Movement: Welcome to Create the Movement podcast. This is Brad Post. I’m sitting with Dominick Montgomery, our Chief Marketing Officer here. And I also have the honor of introducing our special guest today. He’s a mentor of mine, author of 30 books, seven, working on your seventh movie. Right, Jim? Jim Stovall, here in Tulsa, Oklahoma. Jim, how are you doing today? Jim Stovall: Great. And it’s wonderful to talk to you. B: Great. Well, I know you and I meet monthly. And, I’m just excited to be a part. You usually give me a book to read, and I read it. J: Yeah. B: You’re still reading a book a day? Or, listening to a book a day? J: Yeah, I read a book everyday. And, I am, it’s embarrassing to tell your audience, as a blind person myself, when I could read with my eyes, I don’t know that I ever read a whole book cover to cover. I thought I was going to be a professional football player. And I was on my way to doing that when I was diagnosed with losing my sight. But now, as blind person, with the new audio technology and being able to speed up the digital audiobooks, I read a book everyday. And it’s been really transformational for me. B: One thing, Jim, that’s always impressed me, just your daily routine. I know people ask you that a lot. Could you kind of run through your daily routine? J: Well, I get up ridiculously early. I get up everyday at four. D: Wow. J: And it’s not like I. We just lost Dominick over here. He didn’t, he thought the only four was the one in the afternoon. B: Right! J: There’s this other one. But, no, I get up early. And it’s not like I suffer or set the alarm. That’s when I wake up. And then, I read generally read a book between then and the time I go to work. And then, my wife and I spend an hour together. Quiet time and just kind of going over the day, and talking about different things. And that’s kind of how I get started in the morning. And then, here in my office, people always wonder, “What do I do?” I run a television network, but I do five things: I do movies, television, books, speeches, and my columns. And I always envision it like a four-sided pyramid with the point on the top, and the point is whatever I’m doing at any given moment. But it needs to support, and be supported, by the other four. So, if I’m making a movie, it’s going to be based on a book I wrote. I’m going to be promoting it on TV. I’m going to write a column about it. And you’re going to hear it in my speeches. And, so, everything supports, and is supported, by everything else I do. D: So, you are a marketing company? J: Yeah, I mean my products do market, you know, the old misnomer that ‘it sells itself.’ You know? I believe that if you set it up right, it does. Because that’s the difference between sales and marketing. Sales is I call you. Marketing is you call me. And I always like it when my phone rings, and that’s a totally different relationship. D: Right. B: And that’s, I really like that. So, it’s just five things that you focus on? J: Yeah. B: You just wake up at four-am to do it? Right? J: Yeah. And, you know, I do my financial transactions at four. I am the only financial investment broker in the world, that he’s in the office at four. B: Right. J: So, we do the Asia thing, and everything else. Yeah, it’s just where I am. And in a way I feel like I’m cheating the world. You know? I get several hours to do what I do that other people don’t. B: Right. D: Sure. B: A couple of other things I wanted to, just kind of mention, Jim. One thing I like about you, too, and this is how you and I originally met, was just your authenticity. In everyone one of your books, I think, you give out your email. Your phone number, and say, “Call me.” J: Yeah, I have 10 million books in print, and my ph...

Brad Post, Create the Movement: Welcome to Create the Movement podcast. My name Brad Post. I’m just sitting here with Josh Rich. Josh Rich, Create the Movement: Hello everyone Hello Brad. B: How are you doing? J: Doing great Brad. How are you? B: Good. We are doing a new podcast today. And what does this podcast discuss? J: We’re going to be talk content. B: Okay. J: The right way to approach content – in terms of your viewpoint on it. And just really how you should assess what you’re doing, and kind of the overall goal of what content does. B: Okay. Great. So, kind of, the right way to do content? J: Yeah, the right way to do content. So, whenever we’re talking on content. We need to focus on three things. B: Three?   J: Three things. And that’s attraction, interaction, and reaction. B: Did you say traction or attraction? J: Attraction, interaction, and reaction. B: A-I-R. Just no acronyms. J: There’s no acronyms. Alliterations, but no acronyms. Maybe one day, we’ll get it down. So, basically, those three things, are three steps in a sales funnel. B: Okay. J: And a sales funnel is just kind of like a general illustration that kind of helps you visuals kind of how your potential customers become actual customers. B: Okay. J: And so, you can look at different sales funnels, you know, and you could probably find as many as 10-12. B: You could probably Google ‘sales funnels.’ J: Yeah, I’m sure you could find all sorts of ones. And I mean there’s going to be different ones for different industries and different purposes. So, for this, for the sake of content, we’re going to focus on three steps. B: Okay. J: So, at the top of the funnel, where it’s the widest, that’s where the attraction is. B: Okay. J: So, that’s when you’re literally just trying to get people to know about your company. To attract them to your website, to let them know you exist, and that you provide X service. Or, X goods. B: Okay. J: So, whenever you’re writing content for attraction purposes, it’s a lot different than anything else. Because, it’s a lot more broad, you’re not like selling them anything. B: More information based? J: More information based. Yeah. So, you kind of just want to stick to your general industry. You definitely do not want to write about directs products that you offer, or direct services that you offer. B: Okay. J: It’s too soon for that. You just want to get in their heads a little bit. You want to create what we call “top of mind”-awareness. B: Okay. J: So, Brad, if I we’re to say, “Hey, let’s go get pizza for lunch.” What would you say? Where would you want to go? B: I’d probably say Mazzio’s J: Exactly. For whatever reason. Whether that just be proximity to the closest one. Or, just, that’s your favorite pizza. Mazzio’s has established “top of mind”-awareness in your mind. B: Here in Tulsa. J: In your mind, your knee-jerk reaction essentially. B: Right. J: So, that’s what the attraction purpose is. You want to establish that knee-jerk reaction that whenever they think, “Hey, I need hire someone for this good or this service.” They think you. B: Okay. J: And so, again, you’re not selling them anything here. You’re not closing the deal. It’s important to understand that the way the sales funnel work is that don’t try to close the deal at every step. You try to push them to the next step. B: Okay. J: You try to push them to that next phase of content. That next step in the funnel. B: Okay. J: So, to give an example, let’s say if you’re like a tree-trimming service. I’ve got a tree-trimmer coming out to my house this afternoon, so that’s why I’m thinking about that. B: Okay. J: So, if you’re a tree-trimming service and you want to write or create some content about, for the attraction purposes. Yeah, anything from gardening. To just information different types of trees. Not necessarily about trimming them, but if you have this type of yard an oak tree is great for this. B: Okay....

Brad Post, Create the Movement: Welcome to Create the Movement podcast. My name is Brad Post, and I'm sitting here with Josh Rich. Josh, how are you? Josh Rich, Create the Movement: Doing great. Brad, how are you? B: Doing well. J: Excellent. B: In this podcast, a few podcasts ago we were talking about social media, just overall. J: Kind of paid advertising. B: Paid advertising. What today do you specifically? J: We’re going to touch on Facebooks ads. B: Okay. J: And the reason why we’re going to do that, I kind of feel that if someone is just starting out doing a paid social media campaign, Facebook’s really the way to go. B: Okay. J: There’s a couple of reasons for that. First of all, in 2014, Pew Research Firm did a research study abou who all, how many people are on different social media platforms. B: Pew, like smells “pew”? J: P-E-W. B: Okay. J: They’re a big name.  Basically, of adults that are on the internet actively, in some form, 71% on Facebook. B: Wow. J:  28% are on LinkedIn. Another 28 are on Pinterest. 26 are on Instagram. And 23 are on Twitter. B: Wow. LinkedIn’s taking over Twitter. J: Yeah. But, Facebook is like kicking butt. 71%. I mean, not even close to anything else. B: Okay. J: Definitely your biggest audience, for sure. And another couple of reasons: first of all, they make it really easy to advertise. I think they give you the most tools. It can be the most-targeted, because people put so much of their interests on there. LinkedIn is pretty targeted too, I guess, that’s a different market entirely. You don’t really sell things on LinkedIn, typically. B: Right. J: Also, you can have the most formats. You can display on the side. You can do a newsfeed. You can change it up pretty easily. One thing also, I looked at was click-through rates. Surprisingly, I really couldn’t find any good data on that. B: Okay. J: I don’t know if maybe it’s because paid ads are kind of a new thing in social media. In some cases, Facebook was better. In some cases, Twitter was better. It kind of depended on where I was looking. But, overall, I think that averaged-out, they’re probably the same click-through rates. But, I still think, given all the other reasons, I think Facebook is the way to go. B: Okay. J: So, whenever you’re starting a Facebook campaign, there are two things you need to narrow down first. The first one is your budget. The second one is your audience. So, the way that the budget works, I think I kind of touched on this last time, but to review, they have this term called Cost Per Optimized Impression. It’s basically a fancy way of saying cost per impression. B: Okay. J:  So, opposed to a pay-per-click, which is like you pay every time you click on it. B: Right. J: So, the marketing term here is: CPM. Which stands for cost per thousand.  Not cost per million. Basically, that means per every thousand impressions, and impression every time someone looks at it, it’s going to cost you this much. B: Okay. J: So, a two-dollar CPM means, that for every thousand people that look at it, it’s going to cost you two-dollars. B: Facebook will spend your money, too. J: Right! They will. So, Facebook calls it Cost per Optimized Impression, which basically just means that they have this special formula that optimizes the impressions to make it more favorable for you. B: Okay. J: But anyways, that’s how the budgeting works. So first, obviously, “How much do you want to spend?” And I’ve said this before, but, you need to plan for three months. If you can’t afford to do something for three months, then you shouldn’t do it. Now, within that three months, you should also be changing things. Don’t just ‘set it and forget it’ for three months, then see what happens. Do some split testing. Try some different colors. Try some different words. See what happens. You also want to think about scheduling for budgeting. So, if you sell hats and gloves, and a cold front’s coming in, you’re proba...

Brad Post, Create the Movement Josh Rich, Create the Movement   Josh Rich, Create the Movement: Good morning everyone! Thank you for joining us for another edition of Create the Movement Marketing Tip podcast. I’m Josh Rich. I’m here with Brad Post. Brad Post, Create the Movement: What’s going on Josh? How are you, sir? J: Doing great Brad. How are you? B: Good, good. J: Well, Brad, today we’re going to be talking about Google Analytics, and kind of the benefits of that especially for small businesses. So, I’m going to let you talk about, kind of, getting it set up. And I think the biggest benefit, we’ll say, is it’s free. B: Absolutely, yeah. So, every single one of our websites that we build we include the Analytics, Google Analytics. Just because, Google Analytics, like you said, is free. You can set it up. It’s very easy. You get a UA code. You put that UA code on their website. We use WordPress, and usually it’s a pretty easy, standard way to put in that UA code. And then, it basically starts tracking, you know, their visits, and you’ll probably go into that a little bit more. It tracks, you know, pretty heavily tracks everything that’s coming to their website, how it’s coming, that type of stuff. And just encourage, just to be able to track that because J: Right. Because it’s free. It’s pretty easy. Just grab that UA code, put it on the home page, and then let it do its magic. Pretty much. B: Yeah. Right. J: Yeah. And you can track basically anything you want to using Google Analytics which is great. One really important thing that everyone should be doing on Google Analytics is using Goals. B: Okay. J: There are kind of four main areas that you can use Goals to do B: And you set that all up within Google Analytics? J: Yeah. Once you put that UA code in there, you kind of get your account set up. All you have to do, is on the left tab there, you just go to Conversions, and that first one is Goals, hit that drop down area, and then go to Overview. And you can just set up your goals right there. B: So, our listeners aren’t necessarily looking at Google Analytics right now. But, so if they’re in there, on the left-hand side they have different areas that you can look at. J: Right. That’s how it is as of today. Two months from now, who knows what it’s going to look like. B: Yes. J: But, today that’s how it’s going to go. And so, like I said, there’s four main areas that you can set up goals within Google Analytics. The first one is destination. That’s basically going to track every time that someone goes to your Contact Us page. You’ll set that up there, and it will give you the number of how many people actually go to that page. It will also show you the funnel of where they came from. So, if they went to the Home page, and the About Us page, and then went to the Contact page, it will kind of give you that mapping. You can kind of know how they’re travelling. So, the good thing about that is that you can see, if you really want to drive traffic to that Contact Us page, or to, like, the Buying page, or whatever the goal of your website is, then you can kind of see if you have 10 people that go to your Contact page, and the About Us page, and then to the Contact page. And five people out of that 10 get hung up at the About Us page, you know there’s something wrong with that’s kind of preventing them. Some sort of a roadblock there. So, you can go through and kind of figure that out. B: Need more of a call to action there. J: Yes, exactly. Make that destination that you want more clear on kind of that roadblock. So, you can remove that. B: Okay. J: The second type is a duration. Which is pretty easy. You just figure out, if it takes 2 minutes for them to read all of that information on the given page that you want to, set that duration goal, so that you know whenever people are hitting that mark, and where they’re missing it. B: Okay. J: The third one is going to be pages per visit. So, this is...

A listener in Brazil challenges Martha's pronunciation of the odd English word antipodes. Their email exchange leads Martha to muse about a favorite collection of poems, where she first encountered this word....Recently on our show, I made a linguistic boo-boo. Did you catch it?We were talking about the word 'podium.' A listener named Joel called to say that the word 'podium' originally denoted something you stand on. But more and more, people are using it to mean something you 'stand behind.' Joel was none too happy about that.I told him he was right about the roots of the word 'podium,' even though its meaning has changed. M: I feel your pain Joel. Absolutely, podium comes from ultimately from a Greek word meaning 'foot.' G: Yeah, but that doesn't mean -- M: Hear me out. Hear me out! It's like podiatrist, the doctor who looks after your feet. It's like antipodes, the people on the other side of the world from us, exactly. There's a big old foot in that word.J: There sure is!Did you catch my mistake? One of our listeners in Brazil did. Luciano emailed from Sao Paolo to say I'd mispronounced that word for people on the other side of world. A-n-t-i-p-o-d-e-s, he wrote, isn't pronounced 'ANN-ti-poads.' It's 'ann-TIP-uh-dees.' - he's right! 'Ann-TIP-uh-dees' means, as the Oxford English Dictionary puts it: 'Those who dwell directly opposite to each other on the globe, so that the soles of their feet are, as it were, planted against each other.'It's a poetic word, 'ann-TIP-uh-dees,' those Greek roots conjuring an image of people standing sole to sole, yet separated by an entire planet. The English word 'ann-TIP-uh-dees' was originally plural in form, referring to lots of people. The singular version, 'ANN-tih-poad,' came only later, by a process linguists call back-formation.In any case, my only excuse for mispronouncing the word is this: In elementary school, I'd seen that singular form, 'ANN-tih-pode,' and just assumed that the plural would naturally be 'ANN-ti-podes.'You may be wondering why an elementary-school kid would run into the word 'antipode' at all. Let me tell you about a book of poems that I just love. It's called 'Grooks' by Piet Hein. If you're not familiar with it, you're in for a treat. Hein was a 20th-century Danish scientist, poet, and designer. He was always trying to bridge the gap between art and science, which is probably why he counted among his close friends both Albert Einstein and Charlie Chaplin. He also wrote short, insightful poems in Danish, English, and another passion of his, Esperanto.Here's a pithy poem called 'Problems':Problems worthy of attackProve their worthBy hitting back.Nuff said.Here's one that he called 'A Psychological Tip':Whenever you're called on to make up your mind,And you're hampered by not having any,The best way to solve the dilemma, you'll find,Is simply by spinning a penny.No - not so that chance shall decide the affairWhile you're passively standing there moping;But the moment the penny is up in the air,You suddenly know what you're hoping.I tell you, I've used that tip more times than I can count.And finally, the poem that introduced me to the word 'antipode.' It will steadily shrink,our earthly abode,until antipode standsupon antipode.Then, soles together,the planet gone,we'll know the groundthat we rest upon.The book is called 'Grooks' by Piet Hein. Here are some more examples of his poems.http://www.chat.carleton.ca/~tcstewar/grooks/grooks.html---Get your language question answered on the air! Call or write 24 hours a day: (877) WAY-WORD/(877) 929-9673, words@waywordradio.org, or visit our web site and discussion forums at http://waywordradio.org. Copyright 2008, Wayword LLC.