Podcasts about braze

The old way of buying an MMP took weeks — sales calls, demos, contracts, CSM onboarding, documentation. Airbridge just collapsed that into a couple of hours. Core Plan: https://abr.ge/xqaqqluUse code Matej26 for bonus attributed installs!Matej Lančarič sits down with Roi Nam, CEO and founder of Airbridge, to unpack Core Plan — a self-serve, pay-as-you-go MMP that comes with 15,000 attributed installs free for a year. They get into why now (AI has driven a ~60% year-over-year jump in app releases, and those founders need measurement fast), who it's for (founders under $10M ARR, teams of 1-20, mostly consumer and subscription apps), how the AI-native onboarding works (MCP and an AI pilot that installs the SDK and builds reports for you), what got stripped out to keep it "core," and the roadmap — instant pre-SDK analysis from your ad accounts, easier web-to-app, and built-in signal engineering. On that last point: Roi shares how one sleep-tracking app cut CPA 27% with the simplest signal-engineering tactic — delaying the cancellation signal to Meta.The throughline: measurement should be as fast as the AI tools founders already use.⏱️ TIMESTAMPS00:00 Meet Roi and Airbridge00:45 What Core Plan actually is — 15K free installs02:31 Why now — AI and the 60% jump in app releases05:04 How Core Plan differs from the enterprise plans07:15 The AI pilot and MCP — SDK install in 2 hours12:05 The roadmap — pre-SDK analysis and web-to-app14:18 Signal engineering and the 27% CPA win19:08 Who's signing up — the thick-tail app market━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

In this episode of the California Sports Lawyer Podcast, host Jeremy Evans is joined by Sahzad Banth, Principal Commercial Counsel at Medallion and a technology attorney whose experience includes leadership roles at Braze, Sumo Logic, and Yext. Jeremy and Sahzad discuss the rapid evolution of artificial intelligence and its growing impact on businesses, legal departments, sports organizations, and professional services. The conversation explores how organizations are implementing AI tools, evaluating emerging technologies, and balancing innovation with privacy, governance, and regulatory compliance. The discussion examines the differences between leading AI platforms, including ChatGPT, Claude, Copilot, Gemini, and Perplexity, while also addressing the practical realities of AI adoption, data protection, contract management, and enterprise risk. Jeremy and Sahzad also consider how AI is transforming legal operations, commercial transactions, sports analytics, and workplace productivity. As artificial intelligence continues reshaping industries around the world, organizations, professionals, and students are increasingly challenged to understand both the opportunities and responsibilities associated with these technologies. This episode provides practical insights into how businesses can approach AI strategically while remaining focused on governance, confidentiality, and long-term value creation. (Season 8, Episode 22). Copyright 2026. California Sports Lawyer. All Rights Reserved. (www.CSLlegal.com) Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Bill Magnuson, CEO of Braze (BRZE), says the company saw revenue grow 30%, fueled by accelerated bookings. Bill says brands are investing heavily in customers as Braze pushes full velocity on AI driven engagement. ======== Schwab Network ========Empowering every investor and trader, every market day.Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

In der heutigen Folge sprechen die Finanzjournalisten Nando Sommerfeldt und Holger Zschäpitz über die Megaaktie Micron, den Emerging-Markets-Irrtum und den verrückten Space-Hype. Außerdem geht es um Micron Technology, UBS, AST SpaceMobile, Firefly Aerospace, Redwire, Planet Labs, Rocket Lab, Qualcomm, BP, Zscaler, Okta, Palo Alto Networks, CrowdStrike, Wacker Chemie, Siltronic, Salesforce, Marvell Technology, Snowflake, HP Inc, Abercrombie & Fitch, Synopsys, Agilent Technologies, Braze, PDD Holdings, BASF, Thyssenkrupp, Siemens Energy, IBM, Xerox, Warner Bros. Discovery, Costco, Walmart, PepsiCo, Kraft Heinz, Ferrari, Apple, Nissan, Morgan Stanley, Hermès, Tesla, VanEck Space Innovators ETF (WKN: A3DP9J), Roundhill Memory ETF (DRAM) (WKN: A42A7G), iShares Core MSCI World ETF (WKN: A0RPWH), Invesco EQQQ Nasdaq-100 ETF (WKN: 801498). Wir freuen uns an Feedback über aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts. Hier bei WELT: https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html. Hier könnt ihr den AAA-Newsletter abonnieren: https://www.welt.de/newsletter/article232797673/Alles-auf-Aktien-Der-taegliche-Boersen-Newsletter-fuer-WELTplus-Abonnenten.html Und - ganz neu: AAA gibt es jetzt auch auf Instagram: https://www.instagram.com/alles_auf_aktien/ Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? Hier findest du alle Infos & Rabatte! https://linktr.ee/alles_auf_aktien Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Jack sits down with Tapan Patel, Gearset DevOps Leader for 2026 and DevOps Lead for the Salesforce practice at Braze, a publicly traded omnichannel platform where every change management decision is subject to SOX audit scrutiny. Tapan brings a rare blend of project delivery experience, release management rigour, and genuine passion for building DevOps not just as a set of processes, but as a culture.The episode is a masterclass in phased, people-first DevOps rollout. Tapan walks through exactly how he's taken Braze from change sets and manual deployments to a governed, audit-ready CI/CD pipeline over the past year and a half — breaking it down into four distinct phases and sharing what actually worked, what took longer than expected, and where he's headed next. Tapan shares his rounded take on AI, including where it's already adding value in the pipeline today, why agentic autonomy in prod is still a way off, and how Claude, Jira and Gearset's reporting API are becoming a powerful combination for DevOps KPI tracking.00:01 – Intro & Meet Tapan Patel00:40 – Tapan's Journey: From Data & Analytics to Salesforce DevOps02:12 – What DevOps Actually Means as an Organisational Culture04:10 – DevOps in a SOX-Audited, Publicly Traded Company05:10 – The State of DevOps at Braze When Tapan Joined08:14 – Shifting Mindsets From Change Sets to a DevOps Tool10:32 – Precision Deployments: Why Page Layouts Break Everything11:49 – Stakeholder Visibility & the Value of Issue Tracking Integration13:36 – What Tapan Values Most About Gearset15:53 – The Four Phases of CI/CD Rollout at Braze19:16 – Phase Two: Stabilisation & SOX Integration20:30 – Phase Three: Automation Layers & QA Integration21:18 – Phase Four: Maturity & Minimal Intervention22:55 – The Admin Learning Curve for DevOps Adoption25:25 – Continuous Improvement as a Practice, Not a Project28:34 – Where AI Fits Into the DevOps Pipeline Right Now31:07 – Supplementary vs. Agentic AI: Why Tapan Is Taking It Slow33:14 – Using Claude + Gearset Data for Sprint Analysis & KPI Tracking36:00 – The DevOps KPIs That Matter at Braze37:24 – Closing Advice for Anyone Starting Their DevOps Journey

Braze (BRZE) is leaning into AI-driven personalization, using first-party data to move beyond basic automation. Co-founder and Chief Technology Officer, Jon Hyman, explains how the platform enables scalable, real-time customer engagement while maintaining authenticity. As AI reshapes communication, the focus shifts to how autonomous agents can drive loyalty and revenue.======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

Our latest Member Spotlight podcast features David Blumberg, Founder, and Bruce Taragin, Managing Director of Blumberg Capital, a seed-stage venture firm with nearly three decades of investing together and early bets on Nutanix, Braze, and DoubleVerify. In conversation with 3i Members Co-Founder and Chairman Mark Gerson, David and Bruce unpack what it takes to build an enduring venture partnership, how they evaluate startups through their "Six Ts" framework, and why holding conviction when everyone else wants to sell is what separates good returns from great ones. They also share how agentic AI is already delivering measurable productivity gains and where Blumberg is placing its next bets. In this episode, David and Bruce share: The "Six Ts" framework (theme, team, timing, technology, terrain, and traction) and why team ranks above technology every time The DoubleVerify decision: why they passed on an 8x offer and held all the way to a 72x return at IPO Why agentic AI is producing 10x productivity gains right now, and the verticals Blumberg is backing

Everybody's talking about it… what are you actually going to DO about it? Today, we're talking to Francisco Trindade, Vice President of Software Engineering at Braze. We discuss why AI is shifting the bottleneck from writing code to reviewing it, how companies must invest in restructuring their codebases to unlock 10x productivity gains, and why systems thinking is the key to effective engineering leadership. All of this right here, right now, on the Modern CTO Podcast!  To learn more about Braze, check out their website here. Thank you to Span for sponsoring this episode. To learn more about Span,

With AI promising to accelerate everything, is the most important role for a leader now to be the one who knows when to hit the brakes?Agility requires a balance between the rapid adoption of new technologies and the strategic wisdom to know which ones will actually deliver customer value. It's less about moving fast and more about moving in the right direction.Today, we're going to talk about how AI has permanently changed product development. But while it enables teams to tackle more problems faster than ever, the real challenge has shifted to keeping pace with rising customer expectations. This new landscape requires a shift in product leadership—from simply adopting trends to discerning real value, and using human judgment and creativity to decide where AI can make the biggest impact, and where it's just noise.To help me discuss this topic, I'd like to welcome, Kevin Wang, Chief Product Officer at Braze. About Kevin Wang Kevin Wang is the Chief Product Officer at Braze, where he leads the definition of Braze's product roadmap and R&D efforts, as well as managing and scaling the Product Management and Product Design teams. Kevin joined Braze as its fifth employee in 2012, helping to build the first product sold to customers and the early engineering team. He's since held a variety of roles across product management, engineering, engineering management, and technical recruiting. Prior to Braze, Kevin was a consultant at Accenture focusing on the energy sector. Kevin holds a B.S. in Brain & Cognitive Sciences from MIT. Kevin Wang on LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/ Resources Braze: https://www.braze.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

With AI promising to accelerate everything, is the most important role for a leader now to be the one who knows when to hit the brakes? Agility requires a balance between the rapid adoption of new technologies and the strategic wisdom to know which ones will actually deliver customer value. It's less about moving fast and more about moving in the right direction. Today, we're going to talk about how AI has permanently changed product development. But while it enables teams to tackle more problems faster than ever, the real challenge has shifted to keeping pace with rising customer expectations. This new landscape requires a shift in product leadership—from simply adopting trends to discerning real value, and using human judgment and creativity to decide where AI can make the biggest impact, and where it's just noise. To help me discuss this topic, I'd like to welcome, Kevin Wang, Chief Product Officer at Braze. About Kevin Wang Kevin Wang is the Chief Product Officer at Braze, where he leads the definition of Braze's product roadmap and R&D efforts, as well as managing and scaling the Product Management and Product Design teams. Kevin joined Braze as its fifth employee in 2012, helping to build the first product sold to customers and the early engineering team. He's since held a variety of roles across product management, engineering, engineering management, and technical recruiting. Prior to Braze, Kevin was a consultant at Accenture focusing on the energy sector. Kevin holds a B.S. in Brain & Cognitive Sciences from MIT. Kevin Wang on LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/ Resources Braze: https://www.braze.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

With AI promising to accelerate everything, is the most important role for a leader now to be the one who knows when to hit the brakes?Agility requires a balance between the rapid adoption of new technologies and the strategic wisdom to know which ones will actually deliver customer value. It's less about moving fast and more about moving in the right direction.Today, we're going to talk about how AI has permanently changed product development. But while it enables teams to tackle more problems faster than ever, the real challenge has shifted to keeping pace with rising customer expectations. This new landscape requires a shift in product leadership—from simply adopting trends to discerning real value, and using human judgment and creativity to decide where AI can make the biggest impact, and where it's just noise.To help me discuss this topic, I'd like to welcome, Kevin Wang, Chief Product Officer at Braze. About Kevin Wang Kevin Wang is the Chief Product Officer at Braze, where he leads the definition of Braze's product roadmap and R&D efforts, as well as managing and scaling the Product Management and Product Design teams. Kevin joined Braze as its fifth employee in 2012, helping to build the first product sold to customers and the early engineering team. He's since held a variety of roles across product management, engineering, engineering management, and technical recruiting. Prior to Braze, Kevin was a consultant at Accenture focusing on the energy sector. Kevin holds a B.S. in Brain & Cognitive Sciences from MIT. Kevin Wang on LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/ Resources Braze: https://www.braze.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

With AI promising to accelerate everything, is the most important role for a leader now to be the one who knows when to hit the brakes? Agility requires a balance between the rapid adoption of new technologies and the strategic wisdom to know which ones will actually deliver customer value. It's less about moving fast and more about moving in the right direction. Today, we're going to talk about how AI has permanently changed product development. But while it enables teams to tackle more problems faster than ever, the real challenge has shifted to keeping pace with rising customer expectations. This new landscape requires a shift in product leadership—from simply adopting trends to discerning real value, and using human judgment and creativity to decide where AI can make the biggest impact, and where it's just noise. To help me discuss this topic, I'd like to welcome, Kevin Wang, Chief Product Officer at Braze. About Kevin Wang Kevin Wang is the Chief Product Officer at Braze, where he leads the definition of Braze's product roadmap and R&D efforts, as well as managing and scaling the Product Management and Product Design teams. Kevin joined Braze as its fifth employee in 2012, helping to build the first product sold to customers and the early engineering team. He's since held a variety of roles across product management, engineering, engineering management, and technical recruiting. Prior to Braze, Kevin was a consultant at Accenture focusing on the energy sector. Kevin holds a B.S. in Brain & Cognitive Sciences from MIT. Kevin Wang on LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/ Resources Braze: https://www.braze.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What does it really take to build the next generation of AI companies when the hype around scale begins to fade and real-world impact takes center stage? In this episode, I sit down with David Blumberg, founder and managing partner at Blumberg Capital, to unpack what he believes will define the next wave of AI startups. With a track record that includes being the first investor in companies like Nutanix, Braze, and DoubleVerify, David brings a perspective shaped by decades of identifying breakout innovation early. But what stood out most in our conversation was his belief that 2026 marks a turning point where intelligence moves beyond experimentation and becomes operational. We explore what that shift actually means in practice. David explains how AI is evolving from systems that generate insights into systems that take action, and why that distinction matters for founders, investors, and enterprise leaders alike. He shares how the most compelling startups today are not simply layering AI onto existing products, but embedding it deeply into workflows across industries like finance, security, and supply chain. These are companies built on proprietary data and real operational context, designed to make decisions with precision rather than simply process information. Our conversation also challenges some widely held assumptions about success in the AI space. David makes it clear that scale alone will not separate winners from the rest. Instead, the focus is shifting toward accuracy, reliability, and domain expertise. Founders who have lived the problems they are solving, rather than approaching them from the outside, are far more likely to build something defensible and lasting. It is a subtle shift, but one that could redefine how value is created in the years ahead. There is also a broader discussion about where investment is flowing and why. With the vast majority of companies Blumberg Capital now evaluates being rooted in AI, the bar for differentiation is rising fast. David offers insight into what his team is really looking for in founders entering this next cycle, and how startups can stand out in an increasingly crowded field. So as AI moves from promise to execution, and from experimentation to real-world outcomes, the question becomes harder to ignore. Are we ready to rethink how we measure success in the AI era, and what kind of companies will truly earn their place at the top?

Jon Hyman (CTO & Co-Founder @ Braze) returns to the podcast to share how he balances a mature, public-company roadmap with visionary AI innovation! We deconstruct Braze's quantitative "Product Health" framework - a scoring system used to resolve competing prioritizations and mandate technical remediation. We also discuss shifting engineering leaders to think like GMs, how to realign teams by connecting abstract “vision” to specific releases, goals & outcomes. Plus, Jon's three-tier mental model for AI products, how to identify AI features that actually drive revenue, and reimaging your product for future channels, teams, and skills.   ABOUT JON HYMAN Jon Hyman is the co-founder and chief technology officer of Braze, the customer engagement platform that delivers messaging experiences across push, email, in-app, and more. He leads the charge for building the platform's technical systems and infrastructure as well as overseeing the company's technical operations and engineering team. Prior to Braze, Jon served as lead engineer for the Core Technology group at Bridgewater Associates, the world's largest hedge fund. There, he managed a team that maintained 80+ software assets and was responsible for the security and stability of critical trading systems. Jon met cofounder Bill Magnuson during his time at Bridgewater, and together they won the 2011 TechCrunch Disrupt Hackathon. Jon is a recipient of the SmartCEO Executive Management Award in the CIO/CTO Category for New York. Jon holds a B.A. from Harvard University in Computer Science.   This episode is brought to you by xMatters! xMatters automates the entire incident lifecycle with their purpose-built AI powered workflow, giving your team the context they need to stop disruptions before they start and minimize resolution times. Head over to xmatters.com to learn more!   SHOW NOTES: Braze's operating environment & key focus on product health / roadmap (2:58) What's next for Braze: Research-driven innovation in the AI era (6:16) Ensuring customers utilize the full breadth of features (9:42) The "Swarming" strategy: Reducing engineering escalation tax through support collaboration (14:19) Shifting engineering leadership think like GMs: Moving from completion goals to business outcomes like revenue, growth rates & regional differences (17:29) How engineering leaders can increase business IQ by understanding margins and adoption (18:20) Deconstructing misalignment, the abstract nature of product vision, and connect teams to tangible business outcomes, goals, and specific releases (22:02) Management infrastructure: Quarterly product health reporting and trending metrics (23:20) Forming a mental model for company maturity, building a visionary roadmap, and more innovative engineering initiatives (25:34) Frameworks for AI Decision-Making: Identifying AI features that drive revenue vs. those that only improve stickiness (31:55) Reimagining your product based on different personas, new channels, “AI omniboxes”, and teams / skills of the future (35:44) Breaking down team silos, customer engagement as a shared responsibility, and the future of full-stack roles orchestrating outcome-based workflows & automations (41:50) Rapid fire questions (45:10)   LINKS AND RESOURCES Everything is Tuberculosis by John Green: A historical look at how the disease has shaped the world braze.com   This episode wouldn't have been possible without the help of our incredible production team: Patrick Gallagher - Producer & Co-Host Jerry Li - Co-Host Noah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/ Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/ Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Bill Magnuson, CEO of Braze (BRZE), joins to discuss their latest earnings as the stock soars in Wednesday trading. Bookings increased by “50% year-over-year” and there's been excitement around their AI offerings, he says. He highlights major new clients moving from legacy businesses and explains what makes Braze's platform superior. He emphasizes that large companies aren't moving software providers unless they have a compelling reason. Bill looks at the SaaS-pocalypse and why Braze has escaped the sell-off.======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

Crunchyroll is getting sued again for privacy violations while jacking up subscription prices... again. The anime streaming giant just got hit with a new class action lawsuit accusing them of illegally sharing users' private viewing habits — including exact anime titles watched, email addresses, and device IDs — with a third-party marketing company called Braze without consent. This comes just a couple years after they paid out $16 million in a similar privacy lawsuit. We break down the latest suit, why Crunchyroll keeps doing this to fans, and what it means as they keep raising rates on the same people they're spying on.Watch the podcast episodes on YouTube and all major podcast hosts including Spotify.CLOWNFISH TV is an independent, opinionated news and commentary podcast that covers Entertainment and Tech from a consumer's point of view. We talk about Gaming, Comics, Anime, TV, Movies, Animation and more. Hosted by Kneon and Geeky Sparkles.Get more news, views and reviews on Clownfish TV News - https://more.clownfishtv.com/On YouTube - https://www.youtube.com/c/ClownfishTVOn Spotify - https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvgOn Apple Podcasts - https://podcasts.apple.com/us/podcast/clownfish-tv-audio-edition/id1726838629

Nick Shackelford has spent hundreds of millions of dollars profitably on Meta ads and grown Structured from zero to $76 million in revenue in under three years. And he's here to tell you this clearly: Meta isn't broken. Most founders are just reading the wrong signals. In this interview, the co-founder of Structured Agency and partner at BREZ breaks down what actually matters in 2026. From why testing more ads is often making performance worse to the exact point when Meta advertising stops being a media buying problem and becomes a business model problem, this is the operator's playbook for Meta ads from someone managing millions in spend across real accounts right now. Nick also reveals the new community he's building with Foundr to help founders master the numbers and build marketing strength in-house. What you'll learn in this interview: • Why the 2019-2021 Meta playbook is actively hurting performance in 2026 • Which metrics are misleading founders and how to read the right signals • How Meta's AI tools (Andromeda, Lattice, Gem) have changed campaign structure • Why testing more ads can destroy performance instead of improving it • The exact dashboards and numbers you need to scale with confidence • How Nick grew Braze from zero to $76 million in under three years • Why ROAS is either the best metric or the worst metric depending on how you use it • The difference between agency knowledge and operator knowledge • How to calculate true CAC including product costs, shipping, and team expenses • Why in-house teams outperform agencies when built correctly • What it means to be an operator versus a visionary founder By the end of this episode, you'll understand how to navigate Meta's 2026 algorithm changes, which metrics actually predict profitability, and how to build the in-house marketing strength that lets you scale confidently without burning cash on guesswork. And if you want to work with Nick and the foundr team within our Operators Membership head to https://foundr.com/operators to join the waitlist. If you're running Meta ads, working with an agency, or trying to understand why your performance dropped after 2022, this conversation will fundamentally change how you think about paid advertising, unit economics, and what it takes to operate at scale. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NICK SHACKELFORD Instagram → https://www.instagram.com/iamnickshackelford/ LinkedIn → https://www.linkedin.com/in/nickshackelford FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

Send a textThis week's enterprise software developments underscore a widening gap between rapid AI-driven platform innovation and the unresolved execution risks embedded in large-scale ERP programs. On one side of the ledger, Mendix and OutSystems both advanced their agentic AI roadmaps with new releases aimed at operationalizing autonomous workflows, while ServiceNow's unveiling of its AI Experience, Sprinklr's new AI capabilities, and Braze's product enhancements at Forge 2025 reinforce how aggressively vendors across ITSM, CX, and marketing automation are repositioning around AI-first interaction layers. Salesforce's latest Slack updates and Upstream Works' enhanced agent desktop further extend this trend into collaboration and contact center operations, signaling that AI augmentation is now table stakes across front-office and service environments. In parallel, Plex's expanded connected worker integrations highlight how these same concepts are being pushed into manufacturing execution and workforce enablement, while Cleo's invoice payment and financing solution reflects growing pressure to modernize B2B financial operations. Yet this innovation narrative is tempered by Daedong USA's loss of an injunction in its ERP dispute—placing its $11.4 billion suit in jeopardy—which serves as a reminder that beneath the AI acceleration, legacy implementation failures, legal exposure, and governance breakdowns continue to create material risk for enterprises betting on large transformation programs.In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.Video: https://www.youtube.com/watch?v=_Arr9GjwOBsQuestions for Panelists?

Amidst ongoing U.S. efforts to mediate a Russia–Ukraine peace and the release of a new U.S. national security strategy that has sent shockwaves through Europe, I'm sitting down with the foreign minister of Latvia, Baiba Braze, to get her unique perspective.Latvia is a small Baltic country bordering Estonia, Lithuania, Belarus, and Russia. In the 1940s, the Soviets occupied Latvia and its neighboring countries—a reality that has made Latvia hyper-vigilant against potential Russian expansionism.Latvia joined both the EU and NATO in 2004, alongside Lithuania and Estonia.Latvia is one of the few NATO countries that spends considerably more than 2 percent of its GDP per year on its military.“We keep reminding [other NATO countries] that it's possible to do that, and we are showing you as our example. In our case, it's 5 percent hard defense capabilities,” Braze said.Latvia is working to reallocate state funding to hit a target of 4.91 percent of GDP in defense spending by 2026 and 5 percent in subsequent years.In our wide-ranging interview, Braze discusses the Ukraine war, how she sees a potential peace agreement taking shape, and how pressure can be mounted on Russia. She's traveled four times to Ukraine in the 18 months since her appointment as Latvia's minister of foreign affairs.Views expressed in this video are opinions of the host and the guest, and do not necessarily reflect the views of The Epoch Times.

“Everyone older than me was optimizing careers for comfort — I think we need to be uncomfortable. I think we need to push the boundaries.”Vineet Mehra is CMO of Chime - the fastest-growing and most-loved consumer banking service in the U.S. - where he leverages data-driven and cultural marketing strategies to drive growth and challenge industry norms. Vineet is a global marketing leader, Board Director, and advisor recognized for building disruptive, category-defining brands. Previously, Vineet served as Global Chief Customer and Marketing Officer at Walgreens Boots Alliance, where he led the $100B company through its COVID-19 transformation, and as Chief Growth Officer at Ancestry, launching AncestryDNA to redefine consumer genomics. Before that, Vineet served in many rising leadership roles across CPG. At Johnson & Johnson, Vineet was Global President of Baby Care and Global President of Marketing, overseeing a multibillion-dollar portfolio and modernizing worldwide marketing capabilities. Vineet held early leadership roles at Novartis Consumer Health across Europe, the U.S., and Canada, as well as brand-building assignments at General Mills. Procter & Gamble was Vineet's career start — first in Canada in Beauty Sales & Marketing, and later as a regional Beauty Care Brand Manager in Asia - shaping his reputation as one of the industry's most globally experienced marketers. Named among Forbes' 50 Most Influential CMOs, Vineet is committed to advancing the marketing industry — currently serving as an advisor to Spotify, MMA Global, Ridge Ventures, OfferFit by Braze, AI Trailblazers, and Virtuosi LEAP. Previously, Vineet held senior advisory and board roles at WPP, Apollo Global Management, AdTheorent, Adweek, Knotch, and Effie Worldwide — where he served as Chairman of the Board. An avid traveler, Vineet has visited over 80 countries and cherishes creating memories with his family.This episode is hosted by P&G Alum Sudha Ranganathan, who's spent over 19 years in diverse Marketing leadership roles at companies like P&G, PayPal, and LinkedIn where she's honed her passion for customer-centric marketing and talent development.

"Todo código que a gente escreve vira legado. O código que alguém comitou ontem já tem que dar manutenção, já é passível de bug e, provavelmente, daqui a 30 anos vai ser defasado"  No décimo primeiro episódio do Hipsters.Talks, PAULO SILVEIRA , CVO do Grupo Alun, conversa com LEANDRO MARÇAL , Diretor de Tecnologia do Bradesco, sobre arquiteturas diversas, modernização de stacks e integração de sistemas. Uma conversa reveladora sobre os desafios de grandes empresas que usam tecnologia há décadas, em que o "antigo" e o "moderno" precisam conviver.  Prepare-se para um episódio cheio de conhecimento e inspiração! Espero que aproveitem :) Sinta-se à vontade para compartilhar suas perguntas e comentários. Vamos adorar conversar com vocês!

Most game studios waste weeks of runway on the wrong analytics decision—here's how to avoid that mistake.Traditional analytics SDK vendors like Amplitude, Mixpanel, and Braze promise plug-and-play simplicity but deliver silent failures, contract negotiations, and escalating costs that can destroy startup velocity. In this episode, we discuss why the old analytics playbook is obsolete in 2025—and reveals the new meta that's eating market share.You'll discover:Why SDK analytics vendors fail silently (and cost you weeks of bad data)The contract negotiation trap that delays launches by 6+ weeks5 analytics infrastructure options compared (real costs, hidden tradeoffs)Why PostHog is the new standard for studios under 500K MAUHow the right stack can improve dev velocity by 30%+ and cut costs 40-50%This matters if:You're choosing analytics infrastructure for a new gameYour current solution is slowing down iteration speedYou're tired of waiting hours for batched event dataYou want warehouse-native architecture without enterprise costsBottom line: Your analytics decision could mean the difference between product-market fit and running out of runway. For small to mid-sized game studios, PostHog combines enterprise-grade power with pay-as-you-go pricing—no contracts, no traffic forecasting, no silent failures.Read the full breakdown with technical details, pricing tables, and implementation guides: https://www.gamemakers.com/p/the-new-meta-for-game-analytics-saveTimestamps (Episode Chapters):(00:00:00) The Studio-Killing Problem You're Ignoring(00:01:26) The "Silent Failure" Trap (How SDKs Hide Bugs)(00:02:41) How 15-Minute Data Delays Destroy QA Velocity(00:06:02) The Obsolete 3-Tier Analytics Model (and Why It's Broken)(00:10:38) The 6-Week Contract Negotiation Trap(00:14:16) The "Nostradamus" Forecasting Problem: Why You Always Overpay(00:16:19) Option 1: Traditional SDKs (Amplitude, Mixpanel)(00:25:32) Option 2: Firebase + BigQuery(00:28:34) Option 3: Unity Analytics(00:30:21) Option 4: The New Meta (PostHog)(00:36:14) Option 5: The Enterprise Trap (Snowflake)(00:39:01) Integrated (Braze) vs. Best-of-Breed (PostHog + CRM)(00:42:56) The Final Verdict: What to Choose By Studio Size

Marketers talk a lot about emotional resonance and personalisation. But the reality is: most of us are still figuring out how to do it without crossing a line.In this conversation, Joe speaks with James Manderson from Braze about the tension many marketers feel between relevance, respect, and privacy.They explore:Why 95% of marketers say crafting emotionally resonant messaging is hardThe difference between “Hi {First Name}” and genuinely thoughtful personalisationHow to use first-party data in a way that feels human, not extractiveWhat trust looks like in practice — not theoryExamples of brands who walk this line wellThis isn't about sentimentality. It's about treating people like people, at scale.

"Conseguir entender o que cada pessoa consegue entregar, tirar o melhor delas e isso se alinhar ao produto final é o que mais chama minha atenção" - Jordana Rodrigues No oitavo episódio do Hipsters.Talks, PAULO SILVEIRA , CVO do Grupo Alun, conversa com JORDANA RODRIGUES , Delivery Manager na Natura, sobre os diferentes caminhos de liderança em tecnologia e como a transição acontece na prática. Uma conversa sobre como soft skills podem se sobrepor ao conhecimento técnico e o que grandes empresas buscam em futuras lideranças. Prepare-se para um episódio cheio de conhecimento e inspiração! Espero que aproveitem :) Sinta-se à vontade para compartilhar suas perguntas e comentários. Vamos adorar conversar com vocês!

"Daqui a uns anos, 'você não precisa mais aprender a programar' vai ser um dos piores conselhos que você pode dar para carreira de alguém" - Andrew NG No sétimo episódio do Hipsters.Talks, PAULO SILVEIRA , CVO do Grupo Alun, conversa com GUILHERME SILVEIRA , cofundador e CIO da Alura, sobre vibe coding, automação e o futuro da programação com inteligência artificial. Uma conversa sobre como IA está transformando o desenvolvimento de software e por que saber programar continua sendo essencial. Prepare-se para um episódio cheio de conhecimento e inspiração! Espero que aproveitem :) Sinta-se à vontade para compartilhar suas perguntas e comentários. Vamos adorar conversar com vocês!

Erfahre hier mehr über unseren Partner Scalable Capital - dem Broker mit Flatrate und Zinsen. Alle weiteren Infos gibt's hier: scalable.capital/oaws. Spotify-CEOs. Meta kauft bei CoreWeave. Nike-Zahlen. OpenAI vs. Hubspot, Braze, Klaviyo & Docusign. Pfizer macht Trump-Deal. Wolfspeed ist back. NVIDIA auf Rekord. Lufthansa, Asos & Hornbach fallen. Etsy fällt dank OpenAI. DraftKings & Flutter dank Robinhood. Chinesischer Gold-Riese Zijin Gold (WKN: A41KPF) hat gestern IPO gefeiert. Zijin Mining (WKN: A0M4ZR) bleibt Großaktionär. ASML (WKN: A1J4U4) hat SAP wieder als wertvollste Firma Europas überholt. Aber was machen die eigentlich genau? Und was hat das mit Intensität zu tun? Diesen Podcast vom 01.10.2025, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung.

"Escolha uma área e fique ali. É o tempo que vai dar espaço para a multidisciplinariedade. Tente criar algo com aquilo" - Felipe Nunes No sexto episódio do Hipsters.Talks, PAULO SILVEIRA , CVO do Grupo Alun, conversa com FELIPE NUNES, senior sales engineer da NEO4J, sobre bancos de dados de grafos e como eles estão revolucionando a forma de trabalhar com dados. Uma conversa sobre como os grafos democratizam o acesso aos dados e potencializam a inteligência artificial. Prepare-se para um episódio cheio de conhecimento e inspiração! Espero que aproveitem :) Sinta-se à vontade para compartilhar suas perguntas e comentários. Vamos adorar conversar com vocês!

"Em questões de performance e escala, arquitetura importa mais do que a tecnologia específica" - Francisco Trindade No quinto episódio do Hipsters.Talks, PAULO SILVEIRA , CVO do Grupo Alun, conversa com FRANCISCO TRINDADE , vice-presidente de engenharia da Braze, diretamente de Nova York, sobre como trabalhar com trilhões de mensagens em escala global. Uma conversa sobre arquitetura de software, liderança técnica e o que empresas globais buscam em profissionais de tecnologia. Prepare-se para um episódio cheio de conhecimento e inspiração! Espero que aproveitem :) Sinta-se à vontade para compartilhar suas perguntas e comentários. Vamos adorar conversar com vocês!

In this episode of Building A Better Brand®, host Tony Triumph sits down with Mariam Asmar, a global brand and marketing leader whose career spans advertising, tech, and creative innovation. From her early PR days at Time Warner to shaping campaigns for legacy giants like Coca-Cola and L'Oréal, to now driving creative strategy at Braze, Mariam brings a rare vantage point on the intersection of creativity, community, and technology. Together, they unpack the hype and reality of Cannes Lions, which they call “the Oscars of advertising,” and explore how tech has redefined brand building, customer engagement, and creative accountability.The conversation reveals how Mariam is bridging the gap between traditional brand playbooks and performance-driven tech, emphasizing the importance of collaboration and storytelling. You'll get an inside look at Braze's Creative Innovation Lab and its role in helping brands merge creative strategy with data to build genuine, lasting relationships with their customers. Whether you're a founder, operator, or modern marketer, this is a must-listen for anyone curious about the future of brand building and the evolving role of brand marketing in 2025.What You'll Learn in This Episode:Cannes Lions: An Insider's Look: A deep dive into the "Oscars of advertising" and a juror's unique perspective on judging the world's most innovative brand campaigns.Bridging the Brand-Tech Gap: Insights on how to connect traditional brand playbooks with data-driven tech strategies to drive real growth and creative effectiveness.Braze's Creative Innovation Lab: A look inside the team's mission to help Fortune 500 brands and startups alike stay ahead of the curve by pushing the boundaries of creativity.Timeless Principles for Early-Stage Brands: Mariam's actionable advice for founders building from scratch and why brand differentiation is your biggest advantage when budgets are small.Brand in the Age of AI: Mariam's take on how new technology and shifting consumer expectations are forcing brand marketing to evolve from a separate department to a core, integrated strategic function.A Colorful Career: From McCann to Braze: A look at Mariam's diverse and storied career path and how she connected her past experiences to her current role in tech.Top 3-5 tips to build a better brand?: Mariam's actionable insights on what it takes to create a successful, enduring brand.Connect with Braze on their Instagram, LinkedIn, and website here. Connect with Tony Triumph: @tonytriumphofficial (IG), LinkedIn

Send us a textThe enterprise software landscape is rapidly evolving with a wave of AI-driven innovations, strategic acquisitions, and product updates designed to enhance automation and business agility. Precisely strengthened its Automate SAP Data API with new enhancements, while SAP showcased its Joule-powered AI capabilities to deepen enterprise intelligence. SC Codeworks rolled out updates to its warehouse management system, and WaveMaker debuted a marketplace for prefabricated app building blocks to accelerate low-code development. In a major move, Braze announced its agreement to acquire OfferFit, expanding its personalization capabilities, while AVEVA and ServiceNow revealed a new partnership aimed at integrating industrial and digital workflows. BMC introduced generative AI innovations to unlock greater value from enterprise data, and Certinia detailed its Spring 2025 release with fresh product enhancements. Laserfiche unveiled new generative AI features, and Make launched Make AI Agents, bringing real-time intelligence to no-code automation—collectively underscoring how AI and automation are reshaping the next chapter of enterprise technology.In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform. 

Mariam is a first generation half-Mexican half-Palestinian American with global experience in creative, media and technology. Her skills range from creative to commercial—with particular expertise in brand strategy, industry strategy and business development. Thanks to a diverse and illustrious career abroad, she understands the nuances of cultural relevance and context on a global scale for brands. She also speaks Spanish, French and terrible Arabic. Each city she has worked in has shaped her on both professional and personal levels. Driven by vision and seeing opportunity at every turn, she brings high energy (and equally high standards) to all of her work. Between this and her passion for teamwork and generosity, she has a proven track record of galvanizing colleagues and clients to achieve a shared vision. As innovation requires creative and commercial acumen, she brings her unique expertise to whatever follows; she doesn't just ‘get' creativity & technology—she harnesses its power to transform the communications of her clients.She gets a rush from public speaking and has been invited to speak in front of audiences at conferences like Cannes, Social Media Week, Rebels and Rulers and DMEXCO on how brands can leverage technology and creativity to change the conversation. She is also a regular contributor to publications such as Campaign, Little Black Book and Shots, writing on topics ranging from diversity & inclusion to retail strategy and brand experience.

Rick Song is the co-founder and CEO of Persona, the identity verification platform used by some of the world's largest companies. Before starting Persona, Rick worked on identity fraud and risk products at Square, which laid the groundwork for what would become Persona's highly technical, horizontal platform. Since founding the company, Rick has scaled Persona into a category-defining leader, recently raising a $200M Series D at a $2B valuation. In today's episode, we discuss: How Rick's skepticism shaped Persona's early strategy What it takes to scale a true platform company Successful execution in hypercompetitive markets What Rick's learned from his co-founder, Charles Yeh and much more… Referenced: Accenture: accenture.com Anthropic: anthropic.com Braze: braze.com Bridgewater Associates: bridgewater.com Charles Yeh: linkedin.com/in/charlesyeh/ Christie Kim: linkedin.com/in/christiekimck/ Clay: clay.com Kareem Amin: linkedin.com/in/kareemamin/ MIT: mit.edu Newfront: newfront.com Palantir: palantir.com/ Persona: withpersona.com Rippling: rippling.com Scale AI: scale.com Snowflake: snowflake.com Square: squareup.com Y Combinator: ycombinator.com Zachary Van Zant: linkedin.com/in/zacharyv/ Where to find Rick: LinkedIn: https://www.linkedin.com/in/rick-song-25198b24/ Where to find Brett: LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/ Twitter/X: https://twitter.com/brettberson Where to find First Round Capital: Website: https://firstround.com/ First Round Review: https://review.firstround.com/ Twitter/X: https://twitter.com/firstround YouTube: https://www.youtube.com/@FirstRoundCapital This podcast on all platforms: https://review.firstround.com/podcast Timestamps: (0:05) Life before Persona (2:11) The push from Charles (3:09) Early reluctance and low expectations (9:50) Winning the first $50 customer (13:08)“Invalidating” Persona (16:43) How Persona found their edge (19:35) Transitioning from MVP to platform (24:18) Turning down a $5K deal on principle (26:47) Generalizing bespoke solutions (28:28) Finding product-market fit (33:51) Founder-led sales and consultative approach (39:30) Building a culture of reactivity (45:47) Landing the first enterprise customers (51:34) Silicon Valley's obsession with frameworks (58:17) Developing first principles thinking (1:00:24) Stay competitor-informed

Text us your questions and thoughts!Can you believe it's been five years since we launched the Women in Customer Success Podcast?What started as a conversation in your earbuds has grown into a global movement. Now, after hundreds of episodes, bringing these discussions into the physical world feels like coming full circle.We hosted our second Women in Customer Success live podcast recording in Berlin, where Marija Skobe-Pilley welcomed Cara Benecke, Sally Stoewe and Pia Schümann-Hoppe. We discussed:✨ Redefining what "having it all" means in today's professional landscape✨ Setting 'non-negotiables' for work-life integration✨ Building success on your own terms✨ Setting boundaries that stick✨ Leading authentically across diverse European culturesThis was a perfect night where our incredible audience engaged in deep conversations, asked thoughtful questions, and shared experiences with each other.And now, you get to hear it all. Whether you're an aspiring leader or looking to advance your career, this session offers invaluable advice and inspiration. Tune in and enjoy!***Special thanks to our sponsors Gainsight and Braze for making this happen!

Maintaining the functionality of your equipment is one of the main tasks involved in running a shop. You yourself may wan to be trained in machine tech, you may want to hire a teach or tech company to service your cafe's equipment, or you might want to raise up an internal technician. Today on the show we are goping to talk about training technicians and how to coffee techs and owners alike should approach the relationship that helps keeping things working the way they should.  To do this I am talking with one of the best educators in the world of coffee technician training, Brady Butler of Trail Blaze Coffee Academy! Brady Butler is an Authorized SCA Trainer who has been leading barista, brewing, and coffee technician training classes since 2009. Over his coffee career, Brady has also worked as a barista, a coffee equipment technician, and in wholesale customer support. He was co-lead for the SCA's Brewing Content Creator Group, a Lead Author for the Coffee Technicians Program, and a member of the Service Layer Education Committee. He currently owns Trail Blaze Coffee Academy, an independent training company based in Charlotte, NC. We learn about: Brady Butler has a background in engineering and coffee tech. Why understanding the function of coffee equipment is crucial for technicians. Training should focus on understanding systems rather than memorizing components. Building relationships with technicians is essential for cafe success. How you should see mistakes in training environments as opportunities for learning. Explaining his role in the Coffee Technicians Program and its aim to provide a global standard for technician training.  Preventive maintenance  Understanding water treatment is essential for coffee quality. Why Brady thinks techs should have foundational barista training. How techs can help stabilize the churn in the coffee industry. Techs as trainers themselves: Why simplifying complex topics for clients is important. Advice for in-house techs: in-house tech services require careful planning and resources. Contextualizing recommendations based on coffee types is vital. Why an eyes wide open approach is necessary for tech decisions. Links: VISIT THE TRAIL BLAZE WEBSITE! https://trailblazecoffee.com/courses/   Related Episodes:  446: Building a People-First Coffee Tech Culture w/ Jason “Double J” Johnson, Black Rabbit Service Co. 445: Evolution of the Machine-Barista Relationship w/ Ryan Willbur of Synesso Coffee Systems 312 : How to Choose the Right Machine for Your Shop w/ Chad little of La Marzocco 238 : Leading, Hiring, and working with your Coffee Tech w/ Hylan Joseph INTERESTED IN 1:1 CONSULTING AND COACHING? If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email  chris@keystothshop.com of book a free call now:  https://calendly.com/chrisdeferio/30min  Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!  www.arto.com Visit @artobrick The world loves plant based beverages and baristas love the Barista Series!  www.pacificfoodservice.com

ABOUT JON HYMANJon Hyman is the co-founder and chief technology officer of Braze, the customer engagement platform that delivers messaging experiences across push, email, in-app, and more. He leads the charge for building the platform's technical systems and infrastructure as well as overseeing the company's technical operations and engineering team.Prior to Braze, Jon served as lead engineer for the Core Technology group at Bridgewater Associates, the world's largest hedge fund. There, he managed a team that maintained 80+ software assets and was responsible for the security and stability of critical trading systems. Jon met cofounder Bill Magnuson during his time at Bridgewater, and together they won the 2011 TechCrunch Disrupt Hackathon. Jon is a recipient of the SmartCEO Executive Management Award in the CIO/CTO Category for New York. Jon holds a B.A. from Harvard University in Computer Science.ABOUT BRAZEBraze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty. The company has been recognized as a 2024 U.S. News & World Report Best Companies to Work For, 2024 Best Small & Medium Workplaces in Europe by Great Place to Work®, 2024 Fortune Best Workplaces for Women™ by Great Place to Work® and was named a Leader by Gartner® in the 2024 Magic Quadrant™ for Multichannel Marketing Hubs and a Strong Performer in The Forrester Wave™: Email Marketing Service Providers, Q3 2024.  Braze is headquartered in New York with 15 offices across North America, Europe, and APAC. Learn more at braze.com.SHOW NOTES:What Jon learned from being the only person on call for his company's first four years (2:56)Knowing when it's time to get help managing your servers, ops, scaling, etc. (5:42)Establishing areas of product ownership & other scaling lessons from the early days (9:25)Frameworks for conversations on splitting of products across teams (12:00)The challenges, complexities & strategies behind assigning ownership in the early days (14:40)Founding Braze (18:01)Why Braze? The story & insights behind the original vision for Braze (20:08)Identifying Braze's product market fit (22:34)Early-stage PMF challenges faced by Jon & his co-founders (25:40)Pivoting to focus on enterprise customers (27:48)“Let's integrate the SDK right now” - founder-led sales ideas to validate your product (29:22)Behind the decision to hire a chief revenue officer for the first time (34:02)The evolution of enterprise & its impact on Braze's product offering (36:42)Growing out of your early-stage failure modes (39:00)Why it's important to make personnel decisions quickly (41:22)Setting & maintaining a vision pre IPO vs. post IPO (44:21)Jon's next leadership evolution & growth areas he is focusing on (49:50)Rapid fire questions (52:53)LINKS AND RESOURCESWhen We Cease to Understand the World - Benjamín Labatut's fictional examination of the lives of real-life scientists and thinkers whose discoveries resulted in moral consequences beyond their imagining. At a breakneck pace and with a wealth of disturbing detail, Labatut uses the imaginative resources of fiction to tell the stories of Fritz Haber, Alexander Grothendieck, Werner Heisenberg, and Erwin Schrödinger, the scientists and mathematicians who expanded our notions of the possible.This episode wouldn't have been possible without the help of our incredible production team:Patrick Gallagher - Producer & Co-HostJerry Li - Co-HostNoah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/

AWS partners Braze, Qualtrics, and Tealium share strategies for marketplace success, vertical industry expansion, and generative AI integration that have driven significant business growth. Topics Include:Jason Warren introduces AWS Business Application Partnerships panel.Three key topics: Marketplace Strategy, Vertical Expansion, Gen-AI Integration.Alex Rees of Braze, Matthew Gray of Tealium, and Jason Mann of Qualtrics join discussion.Braze experienced triple-digit percentage growth through AWS Marketplace.Braze dedicating resources specifically to Marketplace procurement.Tealium accelerated deal velocity by listing on Marketplace.Tealium saw broader use case expansion with AWS co-selling.Qualtrics views Marketplace listing as earning a "diploma."Understanding AWS incentives and metrics is crucial.Knowing AWS "love language" helps partnership success.Braze saw transaction volume increase between Q1 and Q4.Aligning with industry verticals unlocked faster growth.Tealium sees bigger deals and faster close times.Tealium moved from transactional to strategic marketplace approach.Private offers work well for complex enterprise agreements.Qualtrics measures AWS partnership through "influence, intel, introductions."AWS relationships help navigate IT and procurement challenges.Propensity-to-buy data guides AWS engagement strategy.Marketplace strategy evolving with new capabilities and international expansion.Brazilian marketplace distribution reduces currency and tax challenges.Partnership evolution: sell first, then market, then co-innovate.Braze penetrated airline market through AWS Travel & Hospitality.RFP introductions show tangible partnership benefits.Tealium partnering with Virgin Australia and United Airlines.MUFG bank case study shows joint AWS-Tealium success.Qualtrics won awards despite not completing formal competencies.Focus on fewer verticals yields better results.Gen AI brings both opportunities and regulatory concerns.First-party data rights critical for AI implementation.AWS Bedrock integration provides security and prescriptive solutions.Participants:Alex Rees – Director Tech Partnerships, BrazeJason Mann – Global AWS Alliance Lead, QualtricsMatthew Gray - SVP, Partnerships & Alliances, TealiumJason Warren - Head of Business Applications ISV Partnerships (Americas), AWSSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon/isv/

Send us a textIn the crowded marketing automation space, where countless platforms offer seemingly similar capabilities, real-time customer interaction is a key differentiator—especially for B2C industries. While many solutions claim to enable real-time engagement, only a select few possess the technology to execute it effectively. As businesses refine their data-driven strategies, they encounter an array of tools designed to enhance customer targeting across multiple touchpoints. In today's episode, we invited a panel of industry experts for a live discussion on LinkedIn to conduct an independent review of Braze's capabilities. We covered many grounds including where Braze might be a a fit in the enterprise architecture and where it might be overused. Finally, they analyze many data points to help understand the core strengths and weaknesses of Braze.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform. 

This episode features an interview with Ural Cebeci, SVP Marketing at Braze, a customer engagement platform that allows any marketer to collect and take action on data from any source, so they can creatively engage with customers in real time, across channels.Ural shares his perspective on the challenges and hesitations surrounding personalization, and his thoughts on how to move forward. He also dives into understanding digital body language and customer signals.Key Takeaways:A good demand strategy requires two things: GTM alignment and having the infrastructure to understand the business through data. To have a strong brand, you need healthy, long-term customer relationships, which requires understanding digital body language and customer signals. Marketers have valid hesitations around personalization, due to compliance and data privacy issues, and fear of eroding customer trust. As a result, using channels to continually get consent from customers adn actually delivering value is key. Quote:   ”In the end, in order to have a strong brand, you need to have healthy and long -term customer relationships. And we all acquire customers, users, through campaigns, but then retaining them really means connecting with the human behind that anonymous user or anonymous visitor. And that brings back the whole digital body language. Like we understand what that user is signaling, like what is at the surface versus what they are saying with their engagement, like what they say and collect that data and then like use that to drive better and more meaningful customer relationships.”Episode Timestamps: *(03:55) The Trust Tree: Understanding the business through data*(11:46) The Playbook: Any channel is cuttable, you need to understand your marketing mix*(25:59) The Dust Up: Alignment and committing to the same idea*(27:43) Quick Hits: Ural's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Ural on LinkedInLearn more about BrazeLearn more about Caspian Studios

Aaron Schwartz is a DTC business builder, investor, and advisor to some of the most innovative commerce tech companies. With a sharp eye for scaling brands and solving complex operational challenges, Aaron has played a pivotal role in shaping the future of Ecommerce.Before founding Orita, Aaron built a $1M+ watch brand on Shopify, co-founded Passport Shipping to simplify international logistics, and served as the president of Loop Returns, helping brands optimize their post-purchase experience. His hands-on experience across shipping, returns, and AI-driven customer insights makes him a trusted expert in the DTC space.Today, as the founder of Orita, Aaron is on a mission to help brands unlock the power of their customer data. Orita uses AI to analyze millions of data points, enabling brands to make smarter, more profitable marketing and retention decisions. By focusing on machine learning-driven personalization, Aaron is helping DTC brands move beyond guesswork and into data-backed growth strategies.With degrees from Columbia and UC Berkeley Haas, Aaron brings both academic rigor and real-world experience to the table. When he's not revolutionizing the Ecommerce industry, he's a dedicated father of two—and pretty funny when he's not in business mode.In This Conversation We Discuss: [00:42] Intro[00:56] Building smarter customer insights with AI[02:48] Switching from brand to SaaS[05:18] Focusing on customers before scaling up[07:04] Solving data problems for brands[08:41] Using machine learning to predict customer behavior[11:04] Updating customer data daily for better marketing[14:18] Investing in AI-powered customer insights[16:33] Filtering out the wrong customers[17:12] Using AI to boost retention[18:34] Finding hidden revenue in your email listResources:Subscribe to Honest Ecommerce on YoutubeGrow sales from existing customers with AI optimization orita.ai/Follow Aaron Schwartz linkedin.com/in/aaroncharlesschwartzIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Bill Magnuson is the co-founder and CEO at Braze, along with Kevin Wang, who joined as employee #8 and serves as the CPO. The two MIT graduates have built Braze into a publicly listed customer engagement platform with a $4.4B market cap. In 2023, Braze surpassed $500M in CARR, and serves over 2,200 customers worldwide. Before Braze, Bill spent time at Bridgewater Associates. Kevin's academic background is in brain & cognitive sciences, and prior to joining Braze he worked at Accenture and Brewgene. – In today's episode, we discuss: The Braze founders' early insights into the mobile revolution How a TechCrunch Hackathon sparked Braze's creation The journey from 1,000 beta signups to 2,200+ paying customers Breaking traditional lean startup rules Navigating early fundraising challenges Finding product market fit by “fishing in every pond” Approaching competition strategically like a boxer Much more – Referenced: Accenture: https://www.accenture.com/ Appboy: https://www.braze.com/resources/articles/appboy-social-network-for-mobile-apps Bipul Sinha: https://www.linkedin.com/in/bipulsinha/ Braze: https://www.braze.com/ Bridgewater Associates: https://www.bridgewater.com/ Jon Hyman: https://www.linkedin.com/in/jon-hyman/ Mark Ghermezian: https://x.com/markgher MIT: https://www.mit.edu/ Rubrik: https://www.rubrik.com/ WeWork: https://www.wework.com/ – Where to find Bill: LinkedIn: https://www.linkedin.com/in/billmagnuson/ Twitter/X: https://x.com/billmag – Where to find Kevin: LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/ – Where to find Brett: LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/ Twitter/X: https://twitter.com/brettberson – Where to find First Round Capital: Website: https://firstround.com/ First Round Review: https://review.firstround.com/ Twitter/X: https://twitter.com/firstround YouTube: https://www.youtube.com/@FirstRoundCapital This podcast on all platforms: https://review.firstround.com/podcast – Timestamps: (00:00) Teaser: Finding “terminal value” product market fit (00:24) Introduction (02:34) Bill's insights into the mobile revolution (04:43) Lessons from Bridgewater Associates (09:12) First principles thinking in action at Braze (14:14) Meeting co-founders at an NYC Hackathon (24:35) Braze's scrappy scaling (33:37) Early product development (39:37) From 1,000 beta signups to 2,200+ paying customers (43:51) Braze's fundraising struggles (47:01) Breaking the rules of a lean startup (53:02) Riding the mobile wave to success (60:02) Building a global customer base (64:04) The never-ending quest for PMF (70:29) 3 things every founder needs to know (73:56) Navigating competition like a boxer (79:03) When scale helps or hurts (80:32) 1 thing they've learned from each other

This episode of Numbers and Narratives takes listeners on a journey through the evolving landscape of marketing technology. Hosts Ibby Syed and Sean Collins welcome Allan Heo, founder of For Now Marketing, who shares his expertise on Braze and technical marketing. The discussion kicks off with an exploration of what it means to be a technical marketer in today's data-driven world. Allan breaks down complex concepts, explaining how marketers can leverage powerful platforms like Braze to create sophisticated, personalized customer journeys. The conversation then dives into the nitty-gritty of implementing marketing automation, using the example of appointment reminder flows to illustrate the unexpected complexities that arise. Allan also offers his perspective on the strengths and limitations of AI in marketing, providing valuable insights for professionals navigating this rapidly changing field. The episode concludes with a comparison of leading marketing automation platforms and a look at Allan's journey as a founder. Don't miss this opportunity to learn from a true expert in the field and gain insights that could transform your approach to customer engagement.

Email After Hours is BACK for our third year in a row for more high-energy marketing musings! In this episode, Guy Hanson and Danielle Gallant are joined by Alison Gootee, Compliance and Deliverability Enablement Principal at Braze. Together, they dive into the importance of subscriber consent, the value of email preference centers, and strategies for creating email campaigns that actually resonate with audiences.

What does a great software + services firm partnership even look like? Bill Magnuson of Braze and Michael Burton of Stitch show us, real-time. The post The Tercera 30 Market Movers and Partners with Bill Magnuson, Co-Founder and CEO of Braze, and Michael Burton, Co-Founder and CEO of Stitch appeared first on Rattle and Pedal.

Questions covered in this episode: 00:21 Opening Question: Journey into and through product marketing02:29 How do you define growth product marketing and how it differ from traditional quote-unquote product marketing? 04:29 How do you like to sort through some of the signals to find the right stories to tell to the market? 08:13 How do you empower your team to make informed leaps and how do you build space for them to do it?10:51  How do you collaborate effectively with the rest of the marketing and product teams?14:20 For product marketing professionals seeking to join or currently collaborating with your organization, what key skills and strategic mindset transformations have you identified as critical for individual and team's success and growth?16:43 Is there any book or podcast or blog or anything that you've read throughout that's had a significant impact on your career and helped you out? Want more insights from Kelsey? Check out her Sharebird Profile.Looking to connect? You can find Kelsey here on LinkedIn.

Jen Igartua is the CEO of Go Nimbly, a RevOps consultancy partnering with high-growth SaaS companies like Zendesk, Twilio, Braze, and Superhuman. Jen and John Barrows delve into strategies for navigating mergers and acquisitions, building brand authority through content, and adapting to sustainable growth in tech. The conversation goes deep into the role of AI in data management and the importance of maintaining sales fundamentals amidst technological advancements.Are you interested in leveling up your sales skills and staying relevant in today's AI-driven landscape? Visit www.jbarrows.com and let's Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Jen on LinkedIn: https://www.linkedin.com/in/jen-igartua Check Out Jen's Website: www.gonimbly.com and https://www.linkedin.com/in/jen-igartua/

VP of Strategic Consulting at Braze, Mariam Asmar, delves into the realm of competitive intelligence and marketing strategies. Discover how engaging with your perceived competitors can enhance your marketing endeavors by understanding the existing landscape and defining your brand differentiators. Mariam sheds light on the importance of determining unique selling points to stand out in the market. Show NotesConnect With:Mariam Asmar: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

VP of Strategic Consulting, Mariam Asmar, from Braze, a leading customer engagement platform, delves into collaborative and AI challenges for marketers. Discover how leveraging collaboration and AI can revolutionize marketing strategies, enhancing customer engagement and brand loyalty. Join Mariam as she shares insights on navigating the evolving landscape of marketing technologies to drive impactful customer connections. Show NotesConnect With:Mariam Asmar: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Artificial Intelligence continues to drive valuations and headlines – we check in on the latest corporate intrigue at OpenAI, how generative AI is driving results for Accenture, and how Braze is bringing it to customers.  (01:02) Emily Flippen and Bill Mann discuss: - Hurricane Helene hitting the southeast U.S. and the state of insurance, reinsurance, and black swan events.  - Meta's new Orion augmented reality prototype, and the latest drama at OpenAI.  - Why Vail is expecting fewer skiers this winter, gold is boosting Costco, and Accenture is enjoying the generative AI boom. (19:04) Braze CEO Bill Magnuson took a break from the company's Forge 2024 event to give analyst Tim Beyers a rundown on the company's latest innovations, how it's helping marketers harness AI, and the different ways these new offerings play into the company's growth story.  (33:27) Bill and Emily break down two stocks on their radar: Carnival Cruise Lines and Visa. Stocks discussed: LMND, META, VAIL, COST, ACN, CCL, V.  Host: Dylan Lewis Guests: Bill Mann, Emily Flippen, TIm Beyers, Bill Magnuson Engineers: Tim Sparks, Rick Engdahl Learn more about your ad choices. Visit megaphone.fm/adchoices

You know the saying: keep your friends close, keep your … customers … closer.   Bill Magnuson is the Chairman, CEO, and co-founder of Braze, a customer engagement platform that works with some of Business's biggest names. Fool Analyst Tim Beyers caught up with Magnuson for a conversation about: Braze's origin story. The power of personalized marketing. The company's latest results, and its plans to create even more value in the future. Companies discussed: BRZE Host:Tim Beyers Guest: Bill Magnuson Producer: Mary Long Engineers: Rick Engdahl, Tim Sparks Learn more about your ad choices. Visit megaphone.fm/adchoices

As companies continue to boast AI investments, marketers are struggling to keep up, according to a recent report from customer engagement platform Braze, which finds that less than 50% of marketers are using or intend to use AI in their everyday tasks. At the same time, cross-functional team collaboration is at a standstill, with only 1% of customer engagement being owned by a combination of marketing and technical teams, and 25% of customer engagement executed by non-marketers. Today we're going to talk about how the quality of a brand's digital experience relies on consistent organizational collaboration, and iterating on the look and feel of a brand based on customer feedback. To help me discuss this topic, I'd like to welcome Mariam Asmar, VP Strategic Consulting at Braze. Resources Braze website: https://www.braze.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company