Podcasts about Fairfield University

In this episode, Jodi and Erin Ollila discuss how business owners should use website copy strategically to sell and promote a book, whether that's a dedicated book website or a book sales page on your existing business site. Erin shares with listeners where to feature the book throughout your website for trust-building and SEO, and how blog posts and podcast show notes can drive long-term book visibility. Jodi and Erin also discuss email marketing as it relates to books, including direct sales strategies, customer data, and email list permissions best practices.   Time Stamps: 00:01 — Intro + welcome Erin back 02:40 — Book page on existing site vs. separate book website 05:23 — Why keeping the book on your site supports SEO + authority 07:36 — The must-have: a dedicated book page (and where to place it) 09:31 — Where to reference the book (About page, homepage, resources) 11:46 — Use blog posts + podcast show notes to promote the book naturally 13:00 — SEO strategy: long-tail keywords + "more windows on your house" 16:44 — Why direct sales matter: upsells, funnels, customer data 23:23 — Email compliance: permission-based opt-ins + receipt email strategy 28:20 — Build a book-specific nurture sequence (before general newsletter) 29:45 — What a book page needs (keep it simple) 32:52 — Media page vs. media section on book page 35:45 — Permission to take a "B-minus approach" and improve later 39:44 — Book recommendations + where to find Erin   Keywords: book sales page, book website vs sales page, author website copy, website copywriting for authors, book landing page, book page on website, how to sell a book on your website, direct book sales, selling books direct, book marketing for business owners, book funnel, book nurture sequence, email opt-in compliance, CAN-SPAM laws, customer data for authors, SEO for authors, book SEO keywords, blog posts for book marketing, podcast show notes SEO, branded keywords, author platform, about page book placement, website navigation book page, media page for authors, speaking page for authors, book page conversion rate, copywriting tips for book pages, business owners writing books, book writing for business owners   Resources Mentioned: Coffee + Commas signup: https://bit.ly/coffeeandcommassignup Erin's podcast: Talk Copy to Me: https://erinollila.com/podcast/   About Our Guest: onversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a conversion copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing.    Website: http://erinollila.com Talk Copy to me (podcast): https://erinollila.com/podcast/ Links to social media accounts: Instagram  LinkedIn  Facebook  Twitter   LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/12NfaADDVbezVb5EPLxs3sdmq6g8M9N-eDN3BnJT67v0/edit?usp=sharing  

Here's something nobody tells you when you publish your first book: you're probably going to need to update it. Maybe not right away, but at some point, your industry will change, your expertise will evolve, or technology will make entire chapters obsolete—and you'll have a choice to make.Jodi Brandon from Write Publish Market is back on the podcast today, and this time we're talking about something most authors don't plan for: revising a book after it's already published. Jodi just released the third edition of her book (also titled Write Publish Market!), and she's getting honest about what prompted each revision, how to decide between updating your existing book versus writing a new one, and why treating your book like a "working document" is actually the smartest business move you can make.______________________________________________EPISODE 182.Read the show notes and view the full transcript here: https://erinollila.com/revise-a-published-book-jodi-brandon/______________________________________________Get to know our guest expert, Jodi BrandonJodi Brandon is a book publishing strategist and coach for business owners and leaders, and the founder of Jodi Brandon Editorial. Jodi has used her 20+ years experience in book publishing to partner with 850+ business owners, leaders, and CEOs to write, publish, and market a book to use as a marketing asset within their business ecosystem. She is the author of Write.Publish.Market., 3rd Edition and the host of the Write Publish Market podcast.Want more of this great publishing info we've been talking about? Then buy Jodi's updated book here.To learn more about working with Jodi, visit her website and listen to her podcast. Then, connect with her on LinkedIn and Instagram. Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about working with me or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Think you need to have it all figured out before you write a book? Think the words will just flow once you finally sit down to write? Think you can't possibly juggle a book project with everything else on your plate?Well, it's time to stop wondering and start taking action if you are actually interested in writing a book for your business.I hear so often from clients and colleagues that writing a book has been on their to do list for quite some time. And with an MFA in creative writing, I'm all too aware at the effort it takes to get a book—especially how long the process can take from ideation to an actual book in your hand.Which is why I invited a former guest back on the show to tell me all about her experience of writing a book while running a business.Jessica Lackey joins me back for another Talk Copy to Me episode (after her episode 123 appearance about building thought leadership) to talk about her new book, Leaving the Casino: Stop Betting on Tactics and Start Building a Business That Works.If you've ever wanted to take a glimpse behind the scenes to see what a book-writing process was like for someone else (or get inspo to finally sit down and write your own book), you're going to want to tune in.______________________________________________EPISODE 181.Read the show notes and view the full transcript here: https://erinollila.com/writing-a-book-while-running-a-business______________________________________________Get to know Jessica Lackey, author of Leaving the Casino: Stop Betting on Tactics and Start Building a Business That WorksJessica Lackey is the founder of Deeper Foundations, a consulting and training firm that helps expert-led business owners grow and scale sustainable companies rooted in stronger business foundations. She brings a unique blend of corporate expertise and soulful business building, drawing on an MBA from Harvard Business School, a coaching certification from iPEC, and experience at McKinsey & Company and Nike, Inc. Jessica has supported over 200 entrepreneurs through her programs, blending systems thinking, operational rigor, and deep values alignment. She lives in Charlotte, North Carolina, with her husband.She can be reached at https://deeperfoundations.com/Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about working with me or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Have you been avoiding YouTube ads because they feel overwhelming, expensive, or just... a lot? You're not the only one overwhelmed by the idea of video advertising. But that being said—you might be making it harder than it needs to be. Whether you have zero dollars to spend or a real ad budget ready to go, there are ways to get started with YouTube advertising that meet you exactly where you are.In this Talk Copy to Me episode, Google Ads coach and Inside Google Ads podcast host Jyll Saskin Gales walks through everything a small business owner needs to know about YouTube advertising. From the simple "promote" button inside YouTube Studio to full Google Ads campaigns, Jyll breaks down the different ad types, targeting options, and what actually makes a YouTube ad work—including her two-second test for diagnosing why an ad isn't converting.______________________________________________EPISODE 180.Read the show notes and view the full transcript here: https://erinollila.com/how-do-youtube-ads-work-with-jyll-saskin-gales/______________________________________________Get to know our Google and YouTube Ads expert: Jyll Saskin GalesJyll Saskin Gales is a Google Ads Coach, and the founder of the Inside Google Ads course, podcast, and bestselling book. She advises business owners, agencies, marketers and freelancers across industries, helping them get the best ROI from their marketing. Jyll worked at Google for 6 years and has an MBA from Harvard Business School.Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about working with me or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Ever wonder why your Google Ads aren't converting, even when your targeting feels spot-on? The problem might not be your ads at all—instead, it's likely your website. Why? Well, before you sink money into paid advertising, your site needs to prove it can convert visitors organically. Otherwise, you're just paying for traffic that bounces.In this episode, Google Ads strategist Olivia Lawson joins me to discuss exactly what needs to be in place before you hit that "launch campaign" button. From crystal-clear CTAs and price transparency to your entire sales process, we're covering the foundational work that determines whether your ad spend becomes profit or just expensive data. If you're considering paid ads (or already running them without seeing results), this conversation will save you serious time and money.______________________________________________EPISODE 179.Read the show notes and view the full transcript here: https://erinollila.com/what-to-do-before-paying-for-google-ads______________________________________________Get to know our Google Ads expert: Olivia LawsonOlivia Lawson is a certified Google Ads strategist and proud data nerd based in Austin, Texas. She loves digging into the numbers, spotting what's working, and optimizing campaigns to make your ad spend work harder. Olivia helps small business owners feel confident in their Google Ads by creating clear, data-backed strategies that bring in more qualified leads and sustainable growth for their business.Check out Olivia's Google Ads ROI Calculator or visit her website to learn more about working with her.Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about working with me or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Subscribe for 24/7 access to the entire catalog of 500+ episodes (or listen free to only the 40 most recent episodes). The fascism debate is intensifying as the Trump administration lurches deeper into authoritarianism. Analogies abound, trying to connect or liken what's happening today to the death of democracy in interwar Europe — or to dark chapters in America's past. Is there an American fascism? Is it possible to look for it without invoking history's most infamous fascist, Adolf Hitler? Historian Gavriel Rosenfeld is our guest. Gavriel Rosenfeld is a historian at Fairfield University and the president of the Center for Jewish History. He's the author or editor of eight books, including The Fourth Reich: The Specter of Nazism from World War II to the Present and Fascism in America: Past and Present. Additional reading: An American Führer? Nazi Analogies and the Attempt to Explain Donald Trump by Gavriel Rosenfeld (Cambridge University Press — article) The Counterfactual History Review — Blog by Gavriel Rosenfeld

Markets are entering a year shaped by crosscurrents, shifting signals, and unresolved questions. Economic strength, policy decisions, and investment concentration all point to a period that demands close attention and thoughtful positioning. In this episode, Robert Curtiss speaks with Peter Repetto, Vice President and Investment Strategist at iCapital, about their 2026 economic and market outlook. They explore slowing labor trends alongside strong GDP growth, the role of AI investment, and how fiscal and monetary policy may influence markets.  The conversation also covers inflation risks, tariffs, and why selectivity across asset classes matters heading into a midterm election year. Key takeaways: How slowing job growth contrasts with strong GDP readings and what that tension could mean for 2026 Why AI capital spending remains a key growth driver, but requires careful company selection The impact of tariffs, fiscal policy, and court decisions on rates and equity markets Why earnings growth, not valuation expansion, may define equity returns next year How private markets and alternative strategies may help address concentration and volatility And more! Resources: Educational videos (bottom of the page) Connect with Peter Repetto: LinkedIn: Peter Repetto iCapital Connect with Robert Curtiss: rcurtiss@seia.com (626) 795-2944 About Robert Curtiss  LinkedIn: Robert Curtiss Facebook: Robert Curtiss SEIA LinkedIn: SEIA About Our Guest: Peter is a Vice President and Investment Strategist at iCapital, focusing on developing and delivering research, investment ideas, and thought leadership content for external and internal audiences on behalf of iCapital's Investment Strategy team. Prior to joining the firm, Peter spent over eight years at Franklin Templeton Investments, where he contributed to their asset allocation strategy and macroeconomic research. Peter holds a BA in Economics from Fairfield University.

Curious what copywriting trends are actually worth paying attention to in 2026? With AI tools everywhere and everyone yapping about what you "MUST" do on social media, it's hard to know what's real advice versus what's just noise. And I'm so tired of all the noise.That's why, in this episode of Talk Copy to Me, I'm joined by four other experienced copywriters to share our 2026 copywriting predictions with you. We're not just guessing here; we're recognizing patterns from our actual client work and what we see people sharing on social media.You'll hear from Rebecca Tracy, Courtney Fanning, Hannah Plourd, Sam Burmeister...and me, of course. We're talking about the rise of done-with-you offers, why AI-written content is making people cringe, how POV and voice are becoming non-negotiable, the return of long-form content, and the role of bonuses in sales. Plus, I'm sharing why I think FAQs are about to have a major moment.This is not an episode you want to miss!______________________________________________EPISODE 178.Read the show notes and view the full transcript here: https://erinollila.com/copywriting-predictions-for-2026/______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

There's not a single question on the SAT or ACT that absolutely requires a calculator to solve. So are these powerful tools even necessary, and if so, where do they make a difference? Amy and Mike invited educators Vinny Madera and Tony Miglio to explore the importance of calculators on the SAT and ACT. What are five things you will learn in this episode? How important is a calculator on the SAT and ACT? What are the best calculators to use on the tests? What skills are helpful to know for using DESMOS on the SAT and ACT? Is it better to take the digital ACT in order to be able to use DESMOS? Should test takers download useful programs into their calculators in advance? MEET OUR GUESTS Vinny Madera is the guy who shapes Test Prep Wizards and helps the team determine the most effective and efficient ways to get the results students need. Tutoring in some capacity since college, Vinny decided in 2007 to become a full-time tutor and works directly with over 800 students per year through his classes and individual students. Aiding numerous school districts, private institutions, and tutoring companies, Vinny has developed all Test Prep Wizards' reporting software and has written the company's SAT and ACT manuals, which have been licensed by many school districts as an efficient, low-cost means of helping their students.  Vinny is a huge nerd fan of data and statistics, moonlighting as a math enthusiast at Fairfield University, where he teaches a variety of math courses and freshman experience workshops. He brings this love of numbers and trends to Test Prep Wizards in the form of its state-of-the-art analysis programming. Vinny is the author of Demystifying the Calculator: A Guide to Using the TI-84 PLUS CE on the ACT. Vinny first appeared on the podcast on episode 141 to discuss Tracking Test Score Data, in episode 225 to discuss Calculator Usage On The SAT and ACT, in episode 340 for a SPONSOR SPOTLIGHT: Test Prep Wizards Score Reporting, and in episode 511 to discuss Answer Traps on Standardized Tests. Find Vinny at testprepwizards.com or vinny@testprepwizards.com. Tony Miglio is the owner of NKY Tutoring and a nationally sought-after test prep expert specializing in the math section of the ACT. He has worked with students both locally in the Greater Cincinnati area and also with students throughout the US and Europe. He works with students in person and virtually; in groups, and 1-1, and is able to help build a rapport with each of his students to help students grow in confidence, along with growing their ACT Scores. Tony is a former teacher and has been an ACT tutor for more than 15 years, with the last 10 specializing in helping students improve their ACT Math Scores. His specialty is customizing the mental approach for each student based on their score to drive success on the test.  Tony first appeared on the podcast on episode 48 to discuss How Test Prep and Sports Are Similar, and in episode 225 to discuss Calculator Usage On The SAT and ACT. Find Tony at nkytutoring@gmail.com or nkytutoring.com. LINKS Live Online Calculator Class Demystifying the Calculator: A Guide to Using the TI-84 PLUS CE on the ACT Be Calculator Smart on Test Day RELATED EPISODES Using The Desmos Calculator In Digital Testing All About Digital SAT Math Calculator Usage On The SAT and ACT ABOUT THIS PODCAST Tests and the Rest is THE college admissions industry podcast. Explore all of our episodes on the show page. ABOUT YOUR HOSTS Mike Bergin is the president of Chariot Learning and founder of TestBright, Roots2Words, and College Eagle. Amy Seeley is the president of Seeley Test Pros and LEAP. If you're interested in working with Mike and/or Amy for test preparation, training, or consulting, get in touch through our contact page.

You know that feeling when you're constantly putting out fires instead of actually building your business? Yeah, me too. After a handful of years of running my business reactively—scrambling to create content, adjusting to life transitions, and well, simply surviving—I'm  ready to build something more strategic, sustainable, and dare I say...enjoyable. In this Season 5 kickoff of Talk Copy to Me, I'm pulling back the curtain on my 2026 plans. You'll hear about the shifts I'm making, the programs I'm working on, the stages I'm already booked to speak on, and why I built an entire personal creative project (that lasts throughout the year!) to avoid burning out with work and work only. If you're also coming out of survival mode and ready to be more strategic, this one's for you.______________________________________________ EPISODE 177.Read the show notes and view the full transcript here: Coming soon!______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Blake DuDonis is the lead Assistant Women's Basketball Coach at Fairfield University, one of the best mid-major women's basketball program in the country. Coach DuDonis and the Fairfield staff have a unique philosophy to their program, which he dives into in the podcast! Coach also talks about his basketball journey, going from a head coach to an assistant coach, the next steps for their program, offensive transition, special situations and more! This was a really fun conversation with one of America's up and coming assistant coaches!

Check out our conversation about breast cancer research, how one student at Fairfield University worked closely with her professor to discover how natural plant-derived compounds can help combat breast cancer, and how she will soon be presenting her findings on a national stage. 

We're opening our 2026 For the People program year with our community partners at AARP Connecticut. We'll clue you in on how you can access funds for a quick turnaround project to improve livability and quality of life in your community, and hear about AARP's agenda for the 2026 state legislative session.Then, as we have been reporting - demand for youth mental health care is rising, and families are facing long wait times.  So we'll chat with a leader at McCall Behavioral Health Network about how they're utilizing a new grant to address treatment delays and shortfalls by expanding access for youths ages 8–17 who are at risk of emotional distress, self-harm, or substance use.And we'll close with a conversation about breast cancer research, and how one student at Fairfield University worked closely with her professor to discover how natural plant-derived compounds can help combat breast cancer, and how she will soon be presenting her findings on a national stage. 

Ever feel like you're constantly creating content for strangers on social media? If so, are you doing it while ignoring the people who've already paid you for your products or services? Yeah, we need to talk about that.In this final episode of 2025, my friend Colie James joins me to call out the exhausting cycle of chasing new leads when the people most likely to say yes are already in your world—your former clients, your email list, even those leads who didn't book the first time. We're breaking down why marketing to your actual audience beats talking to strangers in the void, how to stop making assumptions about who will buy from you, and why your first stop for any cash infusion should never be Instagram._____________________________________________  EPISODE 176.Read the show notes and view the full transcript here: https://erinollila.com/selling-to-the-people-who-are-already-in-your-audience-with-colie-james/______________________________________________Learn all about our guest expert, Colie JamesColie James is a Disney-loving Client Experience Systems Strategist and the host of the Business-First Creatives podcast. Her heart pumps in helping photographers & creative service providers automate their processes, reclaim their time and get back to living! With 13+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].The truth—automated systems can save us all from being overworked and overwhelmed.When Colie isn't building killer workflows and automations, you can find her spending some much needed time with her husband, James, daughter Chloe, or [you guessed it] at Disneyland. When you're done listening to this episode of the podcast with Colie, click through the archives to hear an episode on customer experience and another on Airtable content hubs (or just click those links!) Oh, and she interviewed me on my podcast about my business trajectory, too!https://erinollila.com/why-is-customer-experience-important-with-colie-james/https://erinollila.com/erin-ollilas-business-trajectory/https://erinollila.com/creating-an-airtable-content-marketing-hub/And then—and only then!—I suggest you head over to HER podcast, Business-First Creatives, to hear even more awesome content from this great guest expert.Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Poet and essayist Carol Ann Davis (Fairfield University) joins Evan Rosa for a searching conversation on violence, childhood, and the moral discipline of attention in the aftermath of Sandy Hook. Reflecting on trauma, parenting, childhood, poetry, and faith, Davis resists tidy narratives and invites listeners to dwell with grief, healing, beauty, and pain without resolution.“I don't believe life feels like beginnings, middles, and ends.”In this episode, Davis reflects on how lived trauma narrows attention, reshapes language, and unsettles conventional storytelling. Together they discuss poetry as dwelling rather than explanation, childhood and formation amid violence, image versus narrative, moral imagination, and the challenge of staying present to suffering.Episode Highlights“Nothing has happened at Hawley School. Please hear me. I have opened every door and seen your children.”“And that was what it is not to suffer. This is the not-suffering, happy-ending story.”“I'm always narrowing focus.”“I think stories lie to us sometimes.”“I think of the shooting as a nail driven into the tree.”“I'm capable of anything. I'm afraid I'm capable of anything.”“I tried to love and out of me came poison.”About Carol Ann DavisCarol Ann Davis is a poet, essayist, and professor of English at Fairfield University. She is the author of the poetry collections Psalm and Atlas Hour, and the essay collection The Nail in the Tree: Essays on Art, Violence, and Childhood. A former longtime editor of the literary journal Crazyhorse, she directs Fairfield University's Low-Residency MFA and founded Poetry in Communities, an initiative bringing poetry to communities affected by violence. An NEA Fellow in Poetry, Davis's work has appeared in The Atlantic, The American Poetry Review, Image, Agni, The Georgia Review, and elsewhere. Learn more and follow at https://www.carolanndavis.orgHelpful Links and ResourcesThe Nail in the Tree: Essays on Art, Violence, and Childhood https://www.tupelopress.org/bookstore/p/the-nail-in-the-tree-essays-on-art-violence-and-childhoodSongbird https://www.weslpress.org/9780819502223/songbird/Psalm https://www.tupelopress.org/bookstore/p/psalmAtlas Hour https://www.amazon.com/Atlas-Hour-Carol-Ann-Davis/dp/1936797003Carol Ann Davis official website https://www.carolanndavis.orgShow NotesCarol Ann Davis recounts moving to Newtown, Connecticut just months before Sandy Hook, teaching a course at Fairfield University when news of the shooting first breaksHer young children attended a local elementary schoolConfusion, delay, and the unbearable seconds of not knowing which school was attackedA colleague's embrace as the reality of the shooting becomes clearParenting under threat and the visceral fear of losing one's children“Nothing has happened at Hawley School. Please hear me. I have opened every door and seen your children.” (Hawley School's Principal sends this message to parents, including Carol Ann)Living inside the tension where nothing happened and everything changedWriters allowing mystery, unknowing, and time to remain unresolvedNaming “directly affected families” and later “families of loss”Ethical care for proximity without flattening grief into universalityThe moral value of being useful within an affected communityNarrowing attention as survival, parenting, and poetic disciplineChoosing writing, presence, and community over national policy debatesChildhood formation under the long shadow of gun violence“I think of the shooting as a nail driven into the tree. And I'm the tree.” (Carol Ann quotes her older son, then in 4th grade)Growth as accommodation rather than healing or resolutionIntegration without erasure as a model for living with traumaRefusing happy-ending narratives after mass violence“I don't believe life feels like beginnings, middles, and ends.”Poetry as dwelling inside experience rather than extracting meaningResisting stories that turn suffering into takeawaysCrucifixion imagery, nails, trees, and the violence of embodiment“I'm capable of anything. I'm afraid I'm capable of anything.”Violence as elemental, human, animal, and morally unsettlingDistinguishing intellectual mastery from dwelling in lived experienceA poem's turn toward fear: loving children and fearing harm“I tried to love and out of me came poison.”Childhood memory, danger, sweetness, and oceanic smallnessBeing comforted by smallness inside something vast and terrifyingEnding without closure, choosing remembrance over resolution#CarolAnnDavis#PoetryAndViolence#TraumaAndAttention#SandyHook#SandyHookPromise#FaithAndWriting#Poetry#ChildhoodAndMemoryProduction NotesThis podcast featured Carol Ann DavisEdited and Produced by Evan RosaHosted by Evan RosaProduction Assistance by Macie Bridge, Alexa Rollow, Zoë Halaban, Kacie Barrett & Emily BrookfieldA Production of the Yale Center for Faith & Culture at Yale Divinity School https://faith.yale.edu/aboutSupport For the Life of the World podcast by giving to the Yale Center for Faith & Culture: https://faith.yale.edu/give

Is Rewrite Your Site worth it? That's the question anyone has when they invest in a course or program: Will I get the return on investment financially, emotionally, energetically, educationally? And is the price worth the value of what's being offered? In this episode, I'm comparing Rewrite Your Site to all the other ways you can work with me—from DIY courses to done-for-you website copywriting to done-with-you strategy sessions and copy coaching retainers—so you can make an informed decision about whether this program is right for you.Plus, I'm sharing a special time-sensitive offer to get extra time on the early bird bonuses—submit your homepage for review by end of day November 28th and I'll review your homepage sometime this week. Then you get 48  hours after receiving your video review to decide if you want to join with all those Early Bird bonuses intact.Wait, what does that mean? Well, today IS Thanksgiving in the U.S., and I'm not working. But, let's say I review your site on Monday Dec. 1 and email your review over to you. You'll have until end of day on Dec. 3rd to enroll in Rewrite Your Site and get the Early Bird Bonuses still. Sound good?Sounds dreamy to me.Click here to submit your homepage for review: https://erinollila.com/rys-homepage-review _____________________________________________I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.See all details and join us here: https://erinollila.com/rewrite-your-site/_____________________________________________  EPISODE 175.Read the show notes and view the full transcript here: Coming soon!______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Enrollment for Rewrite Your Site is open, and if you join by 11:59pm EST on November 27th, you get three early bird bonuses that aren't available in the same form after that date. I also know that sometimes bonuses can feel like fluff. You know, just extra stuff thrown in to make an offer look better. But these three bonuses are actually some of the most valuable parts of the entire program, and I'm breaking down exactly why that is in this episode of Talk Copy to Me.You'll learn all about the onboarding strategy session, the launch prep and site review call, and the featured website promotion. These aren't just nice-to-haves—they're things that make the difference between finishing with a good website and finishing with a great website that actually gets seen and brings you clients. If you've been on the fence, these bonuses are a huge reason to join now instead of waiting._____________________________________________I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.See all details and join us here: https://erinollila.com/rewrite-your-site/_____________________________________________  EPISODE 174.Read the show notes and view the full transcript here: Coming soon!______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

You've been hearing me talk about Rewrite Your Site—the 8-week program that helps you rewrite your website with structure and support. But what does that actually look like? In this Talk Copy to Me episode, I'm walking you through it week by week so you know exactly what to expect if you join.I'm covering how the program is structured, the optional December pre-party that helps you get ahead, and then the full breakdown of weeks one through eight. This program is structured yet supportive—you're doing the work, but you're not doing it alone. Quick reminder: Enrollment is open now with early bird bonuses through November 27th._____________________________________________I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.See all details and join us here: https://erinollila.com/rewrite-your-site/_____________________________________________  EPISODE 173.Read the show notes and view the full transcript here: Coming soon!______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

"Do you think I can really write my own website copy? I'm not a copywriter. What if it's bad?" I get why people ask this. There's an entire industry telling you that you need to hire a professional copywriter and that DIY copy always ends up sounding wrong. But here's what I actually believe: You can absolutely write your own website copy. The problem isn't that you can't write—it's that you don't have a system for getting it out of your head in a clear and strategic way.In this episode, I'm breaking down why you're a great choice of person to write your copy, what makes DIY copy work, and what you don't need to be successful. This is a short episode about my group program Rewrite Your Site, which gives you the framework, checkpoints, and expert editing you need to write your own website copy without drowning in overwhelm or uncertainty._____________________________________________I hope you'll join me in Rewrite Your Site, an 8-week website copywriting program for small business owners, service providers, and creatives.The program kicks off on 1/6/26 and goes through to the end of February, but if you join before 11/27/25, you get access to three huge bonuses AND you can join our pre-gaming party in December.See all details and join us here: https://erinollila.com/rewrite-your-site/_____________________________________________  EPISODE 172.Read the show notes and view the full transcript here: Coming soon!______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products

Your website needs a complete rewrite. The homepage rambles. Your services page doesn't actually explain what you do. Your about page feels stiff and awkward. Maybe you have way too much content, or maybe you don't have nearly enough.But here's the bigger problem—you have no idea where to start. Do you rewrite the homepage first? Fix the services pages? Add testimonials? Create individual service pages? The whole thing feels like a massive, tangled project, and you're stuck wondering which thread to pull without making everything worse. So you close the tab and tell yourself you'll deal with it later. But later never comes.If that's you—if you've been staring at your website feeling overwhelmed and stuck—this episode is for you.Today I'm opening enrollment for Rewrite Your Site, my 8-week group program that helps you confidently write website copy that sounds like you and actually converts. This isn't another course you'll buy and never finish. It's a structured, supported program where you show up, do the work, and eight weeks later you have a complete website you're proud of.In this episode of Talk Copy to Me, I'm walking you through exactly what's inside the program, how it works week by week, who it's for (and who it's not for), the Early Bird bonuses available through November 27th, and why I believe you can write your own website copy—you just need the right guidance, accountability, and editing support to get it done.Your website has been on your to-do list long enough. Let's finally finish it together._____________________________________________  EPISODE 171.Read the show notes and view the full transcript here: ______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products_____________________________________________

Real question: How long has your website been on your to-do list? Months? A year? Longer? You know it needs work, and you have the best intentions, but somehow it keeps getting pushed to next week, next month, always landing at the bottom of your priority list. And here's the thing—it's not just you. Even really successful business owners who are excellent at execution let their websites languish for way longer than they should. But why does this particular task keep getting pushed aside when you know how important it is?In this episode, I'm breaking down the three real reasons your website stays on the back burner. More importantly, I'm talking about what deprioritizing your website is actually costing you—from credibility and pricing perception to sales conversions and mental energy. And friend—this isn't about guilt or shame. It's about understanding the psychology and practical barriers so you can finally address them._____________________________________________  EPISODE 170.Read the show notes and view the full transcript here: ______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and products_____________________________________________Register for Homepage Hot SeatDate: Tuesday, November 18, 2025 Time: 1:00 PM ESTLearn what essential homepage elements make visitors convert, watch live homepage reviews, and discover the simple updates you can make to improve conversions without a complete redesign.Register here: https://erinollila.com/webinar-homepage-hot-seat/

When someone lands on your homepage, they make a decision in about three seconds—stay or leave. That's it. Three seconds to convince them they're in the right place. But here's what I see constantly: homepages organized around what a business wants to say, not what the visitor actually needs to know. And when this happens the visitor can't figure out if they're in the right place, and instead of staying, they leave.In this episode, I'll share a framework for organizing your homepage so visitors quickly decide they're in the right place and know what to do next. I'll cover what needs to be above the fold (the four non-negotiables), the logical flow that tells a story, and the common mistakes that make people bounce. If you've been following this series on website confidence, this episode brings everything together with a practical framework you can implement right now._____________________________________________  EPISODE 169. Read the show notes and view the full transcript here: ______________________________________________Here's the info on your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives. Stay in touch with Erin Ollila, SEO website copywriter: • Learn more about my VIP intensive options or just book a strategy session to get started right away • Visit Erin's website to learn more about her business, services, and products_____________________________________________Register for Homepage Hot SeatDate: Tuesday, November 18, 2025 Time: 1:00 PM ESTLearn what essential homepage elements make visitors convert, watch live homepage reviews, and discover the simple updates you can make to improve conversions without a complete redesign.Register here:Want your homepage reviewed live? Submit the link right after you register!

What is safety voice, and why is it important? Don't miss this exclusive conversation with our returning guest, Dr. Archana Tedone, Assistant Professor of Management in the Dolan School of Business at Fairfield University. Drawing on her latest research, Dr. Tedone shares expert insights on safety voice and the pivotal role leaders play in fostering open safety communication to create safer workplaces. She discusses the importance of building a culture where every team member feels comfortable voicing their safety concerns and speaking up about potential risks. Tune in as Archana encourages leaders to take every safety concern seriously and without bias, actively listen and involve teams in problem-solving, demonstrate genuine care and appreciation, and close the feedback loop to strengthen safety communication. Join us to discover the power of safety voice and learn practical ways to build a culture of speaking up and drive meaningful change. About the Guest: Archana M. Tedone, Ph.D., is an Assistant Professor of Management in the Dolan School of Business at Fairfield University. Her research examines workplace communication, focusing on the factors that encourage or discourage communication about safety issues and concerns. Drawing from occupational health psychology and organizational behavior, she studies how leaders can create climates that promote open communication, trust, and proactive safety behaviors in high-stress environments such as healthcare and hybrid teams. Her research has been funded by the National Institute for Occupational Safety and Health and published in leading academic journals. She serves on the editorial board of Occupational Health Science and the Executive Board of the Society for Occupational Health Psychology. In addition to her academic work, Dr. Tedone consults with organizations to strengthen safety culture, leadership effectiveness, and communication practices. For more information: https://www.fairfield.edu/academics/majors-and-minors/management/faculty/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Why do some websites attract premium clients while others seem to only draw in bargain hunters and price shoppers? After ten years of writing for brands and businesses, I've learned that client quality isn't about luck—it's about signals. Premium clients (people who value expertise, understand that quality costs money, and are serious about getting results) are scanning for very specific things when they evaluate your website. And if those signals aren't present, they simply move on.Instead of what pushes visitors away—like we discussed last week—I'm talking about what attracts the right people—specifically, premium clients who are ready to invest. I'll walk you through the three main signals they're looking for and cover the smaller details that premium clients pick up on, from how you talk about pricing to your overall confidence level. This isn't about making your brand look luxurious or expensive—it's about showing premium clients the specific things they need to see before they feel confident about reaching out.__________________________________________EPISODE 168.Read the show notes and view the full transcript here: ______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

We're reconnecting with For the People community partner CatalystCT to tout their “Amplifying Resident Voices” project - a collaboration with Fairfield University's Center for Social Impact and PT Partners - which is expanding on previous research and will assess, design, and implement evidence-based solutions to persistent community violence. 

We're reconnecting with For the People community partner CatalystCT to tout their “Amplifying Resident Voices” project - a collaboration with Fairfield University's Center for Social Impact and PT Partners - which is expanding on previous research and will assess, design, and implement evidence-based solutions to persistent community violence.  Then we'll connect with the Greater Bridgeport Symphony's Board President trumpeting  the symphony's upcoming concert - which is being held in a brand new venue, and will include a number of ways to engage both musically, and creatively with greater Bridgeport's rich cultural offerings. And we'll close with EnergizeCT, discussing their Community Partnership initiative - a collaboration with local organizations to connect with and educate residents and business owners about energy efficiency programs available with Energize Connecticut Sponsors.

You're getting traffic to your website. People are clicking around, spending time there—but your inbox stays empty. No contact forms filled out, no calls booked, nothing. So you think, "I just need more visitors, right?" Wrong. The problem isn't traffic—it's that your website is quietly pushing people away before they reach out. There are four website silent killers turning interested visitors into ghosts: confusion, overwhelm, distrust, and friction.In this episode, I'm breaking down exactly what each of these website silent killers looks like in practice and how they're costing you clients without you even realizing it. We'll explore why someone might land on your site genuinely interested but leave without taking action, and more importantly, what you can do to fix it. These aren't design problems—they're messaging, strategy, and user experience problems that you can actually address without a complete website overhaul.__________________________________________EPISODE 167.Read the show notes and view the full transcript here: https://erinollila.com/4-website-silent-killers-that-make-visitors-ghost-you/______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsShout out to Carolyn from Maypop Creative's new social media series "Lessons from the Cheese Shop" which inspired my cheese shop example this week

Today on the Scott Jennings Show: Scott is live from the Constitution State after a packed lecture at Fairfield University — and he’s diving straight into the political knife-fight: a breaking ceasefire collapse in the Middle East, Trump’s new Japan agreements, Chairman Jim Jordan joins Scott to discuss his bombshell referral of John Brennan to DOJ, plus Iowa Sen. Joni Ernst.Stream it now, live on X, YouTube & Facebook. Follow @ScottJenningsKYScottJenningsShow.com Common Sense for the AMERICAN PEOPLE.Keep up with the Trump Administration when you subscribe to The Trump Report. This email brings you daily highlights from the Oval Office, right to your inbox, 5 days a week. Subscribe today at http://salempodcastnetwork.com/trumpSee omnystudio.com/listener for privacy information.

Today on the Scott Jennings Show: Scott Jennings is live from Fairfield University in Connecticut, the Constitution State! From CNN’s Abby Phillip on her new book to EPA Administrator Lee Zeldin on America’s energy future, today’s show delivers insight, civility, and straight talk.Stream it now, live on X, YouTube & Facebook. Follow @ScottJenningsKYScottJenningsShow.com Common Sense for the AMERICAN PEOPLE.Keep up with the Trump Administration when you subscribe to The Trump Report. This email brings you daily highlights from the Oval Office, right to your inbox, 5 days a week. Subscribe today at http://salempodcastnetwork.com/trumpSee omnystudio.com/listener for privacy information.

Superpowers for Good should not be considered investment advice. Seek counsel before making investment decisions. When you purchase an item, launch a campaign or create an investment account after clicking a link here, we may earn a fee. Engage to support our work.Watch the show on television by downloading the e360tv channel app to your Roku, LG or AmazonFireTV. You can also see it on YouTube.Devin: What is your superpower?Greg: Making complex concepts relatable.Improving compliance with annual reporting requirements for crowdfunding campaigns could transform the market, creating a more transparent and effective system for investors and entrepreneurs alike. In today's episode, Greg Burke, Assistant Professor of Accounting and Business Law at Loyola University Chicago, highlighted a key finding from his research: less than a third of crowdfunding issuers file their required annual reports on time, and fewer than half ever do.Greg explained that this lack of compliance undermines investor trust and market legitimacy. “Investors are looking for regulation crowdfunding annual reports,” he said. “Sometimes they're just not finding it. If investors are demanding it and they're not getting it, it certainly may impact their investment decisions and the potential growth in this market.”The consequences of this gap in transparency are significant. As Greg noted, compliance with annual reporting requirements provides investors with critical information to make better decisions. This transparency fosters trust, encourages repeat investments, and helps attract new capital to the space.Greg's research also uncovered ways to increase compliance. In a field experiment conducted with King's Crowd, a marketing campaign emphasized the regulatory risks of failing to comply with reporting requirements. This simple approach increased compliance by 20%. “A simple email reminder tailored towards emphasizing regulatory risk can make a difference,” Greg said.Platforms and intermediaries also play a critical role. Greg suggested that crowdfunding platforms could incorporate reporting support into their services, either by helping issuers directly or partnering with third-party providers. He noted that the process doesn't have to be costly or complicated. “There are services out there that can provide these reports for less than a thousand dollars,” Greg explained.By addressing this issue, we could unlock the full potential of regulated crowdfunding. Transparent reporting not only satisfies investor demand but also legitimizes the marketplace, opening doors for more diverse founders and innovative solutions to access much-needed capital.Improving compliance with reporting requirements might seem like a small step, but it's a foundational one. As Greg put it, “Any kind of movement in this space to increase reporting compliance only adds legitimacy to the space.”tl;dr:Greg Burke highlights low compliance with annual reporting requirements in the regulated crowdfunding market.Improved compliance fosters investor trust and market growth, benefiting entrepreneurs and diverse founders.Greg's research shows emphasizing regulatory risks can increase reporting compliance by 20%.Crowdfunding platforms and third-party services can simplify compliance for resource-constrained entrepreneurs.Greg's superpower is making complex topics relatable by tailoring messages to his audience's needs.How to Develop Making Complex Concepts Relatable As a SuperpowerGreg's superpower is making complex, seemingly dull topics engaging, relatable, and accessible. As Greg explained, “I think what I've come down to is making seemingly uninteresting, confusing, or unimportant things seem interesting, understandable, and relevant.” He emphasized that the key to this skill lies in understanding the audience, creating an engaging environment, and translating complicated ideas into relatable concepts.Illustrative Story:Greg shared an example from his classroom, where he taught students about safeguarding assets, a topic that might seem boring at first glance. By comparing company practices to personal experiences—like hiding cash from a roommate—he made the concept tangible and easy to understand. Through relatable analogies, Greg transformed a dry academic topic into a conversation his students could connect with and apply.Actionable Tips for Developing the Superpower:Know Your Audience: Understand what matters to the people you're speaking to and tailor your message.Make It Relatable: Use analogies or examples drawn from everyday life to explain complex ideas.Create an Open Environment: Foster a safe, genuine, and engaging space to encourage curiosity and interaction.Observe and Adjust: Pay attention to how people respond to your explanations and refine your approach accordingly.Be Brave: Don't be afraid to try new ways of communicating, even if it doesn't work perfectly the first time.By following Greg's example and advice, you can make “making complex concepts relatable” a skill. With practice and effort, you could make it a superpower that enables you to do more good in the world.Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!Guest ProfileGreg Burke (he/him):Assistant Professor of Accounting and Business Law, Quinlan School of Business at Loyola University ChicagoAbout Quinlan School of Business at Loyola University Chicago: Loyola University Chicago's business school educates responsible leaders through master's, undergraduate, and executive education.Website: gregory-burke.comOther URL: papers.ssrn.com/sol3/papers.cfm?abstract_id=5463161Biographical Information: Greg Burke, Ph.D., CPA, is an Assistant Professor of Accounting at the Quinlan School of Business at Loyola University Chicago, located in the heart of downtown Chicago. Greg earned his Ph.D. in Accounting from Duke University's Fuqua School of Business, completing his doctoral studies with a two-year visit at Indiana University's Kelley School of Business. He also holds an active CPA license in the Commonwealth of Massachusetts.Greg's research focuses on financial accounting, with an emphasis on securities regulation and enforcement, financial reporting and disclosure, entrepreneurial finance, and corporate governance. He is particularly interested in the securities market created by Regulation Crowdfunding, where much of his current work is centered. His research primarily employs empirical-archival methods but also incorporates experimental, survey, and analytical approaches to address questions where archival data proves less effective.With a deep passion for teaching, Greg has instructed undergraduate and graduate courses in financial and managerial accounting as well as basic mathematics. Additionally, he has trained new hire assurance associates at PwC and provided instruction to professionals at a start-up incubator. Before joining Loyola, Greg was a faculty member at Fairfield University, where he taught financial and managerial accounting. His professional background includes auditing at PwC in Boston, where he worked on asset management and employee benefit plan engagements. Greg also spent a year as a volunteer in Ecuador, reflecting his commitment to service and community.Outside of academia, Greg enjoys outdoor activities, tackling DIY home improvement projects, and hunting for unbeatable sales. His diverse experiences and expertise make him a dynamic contributor to both the academic and professional accounting communities.LinkedIn Profile: linkedin.com/in/gregory-burkeSupport Our SponsorsOur generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today's advertisers include FundingHope, and Rancho Affordable Housing (Proactive). Learn more about advertising with us here to help us Power Up October.Max-Impact Members(We're grateful for every one of these community champions who make this work possible.)Brian Christie, Brainsy | Carol Fineagan, Independent Consultant | Hiten Sonpal, RISE Robotics | John Berlet, CORE Tax Deeds, LLC. | Lory Moore, Lory Moore Law | Mark Grimes, Networked Enterprise Development | Matthew Mead, Hempitecture | Michael Pratt, Qnetic | Dr. Nicole Paulk, Siren Biotechnology | Paul Lovejoy, Stakeholder Enterprise | Pearl Wright, Global Changemaker | Scott Thorpe, Philanthropist | Sharon Samjitsingh, Health Care Originals | Add Your Name HereUpcoming SuperCrowd Event CalendarIf a location is not noted, the events below are virtual.Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on October 28, 2025, at 1:30 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. To join the Impact Cherub Club, become an Impact Member of the SuperCrowd.SuperCrowdHour, November 19, 2025, at 12:00 PM Eastern — Devin Thorpe, CEO and Founder of The Super Crowd, Inc., will lead a session on “Investing with a Self-Directed IRA.” In this session, Devin will explain how investors can use self-directed IRAs to participate in regulated investment crowdfunding while managing taxes and optimizing returns. He'll break down when this strategy makes sense, how to choose the right custodian, and what fees, rules, and risks to watch for. With his trademark clarity and real-world experience, Devin will help you understand how to balance simplicity with smart tax planning—so you can invest confidently, align your portfolio with your values, and make your money work harder for both impact and income.SuperGreen Live, January 22–24, 2026, livestreaming globally. Organized by Green2Gold and The Super Crowd, Inc., this three-day event will spotlight the intersection of impact crowdfunding, sustainable innovation, and climate solutions. Featuring expert-led panels, interactive workshops, and live pitch sessions, SuperGreen Live brings together entrepreneurs, investors, policymakers, and activists to explore how capital and climate action can work hand in hand. With global livestreaming, VIP networking opportunities, and exclusive content, this event will empower participants to turn bold ideas into real impact. Don't miss your chance to join tens of thousands of changemakers at the largest virtual sustainability event of the year.Community Event CalendarSuccessful Funding with Karl Dakin, Tuesdays at 10:00 AM ET - Click on Events.Impact Accelerator Summit is a live, in-person event taking place in Austin, Texas, from October 23–25, 2025. This exclusive gathering brings together 100 heart-centered, conscious entrepreneurs generating $1M+ in revenue with 20–30 family offices and venture funds actively seeking to invest in world-changing businesses. Referred by Michael Dash, participants can expect an inspiring, high-impact experience focused on capital connection, growth, and global impact.If you would like to submit an event for us to share with the 10,000+ changemakers, investors and entrepreneurs who are members of the SuperCrowd, click here.We use AI to help us write compelling recaps of each episode. Get full access to Superpowers for Good at www.superpowers4good.com/subscribe

Ever share your website link with a disclaimer like "Sorry, it's outdated!" or "I know it needs work!"? If you've ever apologized for your website before anyone even clicks, you're not alone—but that apology is quietly sabotaging your business. When you undermine your own credibility, you're not being humble. You're actively telling potential clients not to trust you, and worse, you're attracting discount-seekers while premium clients move on to someone who seems more confident.In this episode, I'm breaking down what your website apologies are really costing you and why your site probably doesn't need the complete teardown you've been dreading. We'll explore the difference between a website glow-up and a full rebuild, plus I'll share specific, strategic improvements you can make right now—without hiring a designer or spending months on the project. It's time to share your link without commentary and let your website work for you.__________________________________________EPISODE 166.Read the show notes and view the full transcript here: https://erinollila.com/stop-apologizing-for-your-website/______________________________________________Here's the info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Know that AI-generated answer at the top of your Google search results? Curious about whether you should adjust your search optimization techniques to show up in that space? Well, those answers, called AI Overviews, are changing everything about how people find businesses online. Today, SEO expert Emily Gertenbach joins me on Talk Copy to Me to break down what AI Overviews actually are, how they differ from traditional search results, and whether showing up in them is even right for your business. We'll cover the pros and cons for product-based versus service-based businesses, how AI Overviews are changing user behavior (spoiler: people aren't clicking as much anymore), and the practical steps you can take to optimize your existing content.If you've been panicking about whether you should try to show up in AI Overviews or how to even make that happen, this conversation will give you the clarity you need to make strategic decisions for your business.__________________________________________EPISODE 165.Read the show notes and view the full transcript here: Coming Soon______________________________________________Get to know our guest expert, Emily GertenbachEmily is a search engine optimization consultant, freelance writer, and AI skeptic who has spent the past 15 years creating readable, relatable SEO content for B2B that ranks highly … and stays at the top of search results (and in LLM chats). Her clients include small, hyper-local agencies and internationally-recognized brands alike. She believes, and proves, that every brand can connect to their ideal clients in search using human-centered, well-written content that transcends changes in Google algorithms and search technology. When you're done listening to this episode, I highly recommend you check out Emily's Gertenbach's guide, A Very Simple Stress-Free Guide to Artificial Intelligence. She has a great way of explaining in-depth topics in an easy-to-understand way. Click the link above or copy and paste what's here: https://www.egcreativecontent.com/books-and-guides/Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Are you spending too much time worrying about whether you need to impress search engines or AI tools? You might feel panicked and ignore it completely or abandon traditional SEO to chase the shiny new thing. Well, both approaches are wrong. The truth is, you can't do AI optimization (AIO) without traditional SEO—they're not separate strategies, and one builds on the other.In this episode, I'm breaking down what still matters in traditional SEO, what AI optimization actually means, and how these two approaches work together instead of replacing each other. I'll walk you through the exact content structure changes you need to make to show up in both traditional search results and AI-generated answers, why AI-generated content doesn't perform well for AIO, and what you should actually focus on if you're feeling overwhelmed by all of this.__________________________________________EPISODE 164.Read the show notes and view the full transcript here: Coming Soon______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Guest Lyle Kirtman has been a leadership development consultant for more than 30 years. As CEO, of Future Management Systems Inc., he has worked on developing leaders to increase results for students in 500 school districts in 15 states. Kirtman's focus on innovation in education is a key element of his presentations, keynotes, and publications. His field-based research has already made major contributions to the educational leadership arena through his “7 Competencies for High Performing Leaders,” the use of leadership assessments for self-reflection and hiring, and the importance of getting a “C” in compliance to increase focus on results for student achievement. He is the author and co-author of numerous books, including Leadership and Teams: The Missing Piece of the Educational Reform Puzzle and Shaping the Future: Four Leadership Pivots for Lasting Educational Impact, which we discuss in this episode. Lyle earned a bachelor's degree in psychology from the State University of New York (SUNY) and a master's degree in counseling with a concentration in career development from SUNY and Fairfield University, Connecticut. Why This Episode Matters Lyle Kirtman's new book, Shaping the Future for Leadership Pivots for Lasting Educational Impact, aims to help educational leaders cultivate a positive results culture through four essential pivots. Identify a clear North Star that defines student success. Develop a new approach for hiring, developing, and retaining all staff (shifting from instructional leader to talent leader). Implement a system where employees self-assess their progress toward enabling student success. Establish and commit to high expectations for all students and staff. Kirtman argues that educational leaders lack a 21st-century "North Star" for student success, which is often narrowly defined by high-stakes test scores. He redefines "results" as the essential skills and competencies students need to be successful in life, beyond just academics. These include skills like critical thinking, resilience, and adaptability. Social Media www.futuremsi.com Twitter (X): @FutureManageme3

Check out our conversation with Marine, author and Fairfield University Professor Phil Klay about the opportunities for fellow veterans interested in creative writing - and what the university offers to those who served, or anyone interested in its unique MFA program.

Today we're hosting a conversation with Marine, author and Fairfield University Professor Phil Klay about the opportunities for fellow veterans interested in creative writing - and what the university offers to those who served, or anyone interested in its unique MFA program. Then, we'll bring in a Connecticut DOT representative to remind you that your voice matters when creating a safer, more accessible transportation network for all Connecticut residents and visitors alike. Learn about the development of a statewide Active Transportation Plan and where you can show up in the coming days to help make it even better. And we'll close with the first segment in our Domestic Violence Awareness Month series, this week focusing on Safe Haven - serving the greater Waterbury region. Find out how Safe haven is there for you if you are a victim and need support making a safe break toward a violence and abuse-free next chapter for you and your children.

Your AI just wrote you a blog post and it sounds great—so are you ready to hit publish? The answer is no.Here's why: AI makes stuff up, gets facts wrong, and sometimes loses your voice completely—and you won't catch these problems unless you know what to look for. For small business owners and creatives using AI to create or repurpose content, editing and fact-checking aren't optional—they're essential for protecting your credibility and maintaining trust with your audience.In this episode, I'm walking you through my two-stage editing process for AI-generated content. You'll learn how to use in-tool refinement to improve AI's output before you even start manual editing, how to review content for messaging, voice, story flow, and style, and—most critically—how to fact-check everything before it goes live. Sound good? Then let's start talking copy.__________________________________________EPISODE 163.Read the show notes and view the full transcript here: Coming Soon______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

What if the content you've already created could work harder for you? If you're like most small business owners and creatives, you've spent hours crafting blog posts, emails, and social content—only to use them once and move on. But here's the thing: you're sitting on a goldmine of material that could be repurposed to extend your reach, fill your content calendar, and actually get a return on all that time you invested. In this episode of Talk Copy to Me, I'm showing you how AI can make content repurposing faster and more strategic than ever before. I'll walk you through bi-directional repurposing (yes, you can go from short-form to long-form content too), share specific workflows you can use right away, and give you the exact prompts and context you need to get quality results from AI tools. You'll learn how to choose which content is worth repurposing, how to maintain your voice across different formats, and—most importantly—what mistakes to avoid so you're not just churning out mediocre content. This isn't about letting AI run wild with your messaging; it's about using it strategically to maximize the ROI on content you've already validated.You in? Great! Let's start talking copy.__________________________________________EPISODE 162.Read the show notes and view the full transcript here: Coming Soon______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Amy is joined by Amie Souza Reilly, author of Human/Animal, for an eye-opening discussion about stalking and safety, about how patriarchy thrives on women's fears and about what we actually have to be afraid of.Donate to Breaking Down PatriarchyAmie Souza Reilly is a visual artist and multigenre writer from Connecticut. Her work has appeared in various journals, including Wigleaf, HAD, The Chestnut Review, The Atticus Review, Catapult, SmokeLong Quarterly, Barren, Pidgeonholes and elsewhere. She holds an MA in English Literature from Fordham University and an MFA from Fairfield University, and is the Writer-in-Residence and Director of Writing Studies at Sacred Heart University. She is the author of Human/Animal and works as the Director of Writing Studies at Sacred Heart University.

You've got your AI trained with your brand voice and messaging, but you're still just using it to write social posts. (Sound familiar?) But what if you could actually use AI as a brainstorming partner?If you did the foundation work from last week's episode, your AI actually knows your business well enough to help you think through bigger challenges.In this episode, we explore how to brainstorm strategically with AI—not just content topics, but messaging angles, audience concerns, and potential blind spots in your approach. And don't worry, I also cover AI's significant limitations that most people ignore, like its built-in biases and tendency to tell you what you want to hear. The goal is using AI to think more thoroughly while staying in control of all strategic decisions.You in? Great, let's start talking copy.__________________________________________EPISODE 161.Read the show notes and view the full transcript here: Coming Soon______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Your AI keeps giving you generic copy because it doesn't know your business the way a human copywriter would. Most people think the solution is better prompts, but that's like thinking good copy just means better grammar.You're missing the entire strategy layer underneath.In this episode, I explore why AI training fails for most business owners and how working with a copy coach can solve the real problem. We'll talk about developing the strategic foundation your AI actually needs, from specific brand voice definitions to clear audience insights, and why this approach improves all your marketing, not just AI-generated content.__________________________________________EPISODE 160.Read the show notes and view the full transcript here: Coming Soon______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

In a healing story shared by the first three Gospels, Luke reports a uniquely worded response of onlookers, translated in the NIV as, “We have seen remarkable things today.” The key Greek word is παράδοξα (paradoxa), which is in fact noncommittal on the morality of what is in view. Dr. Thomas Schmidt is Associate Professor of Religious Studies at Fairfield University. His most recent book, Josephus and Jesus: New Evidence for the One Called Christ (Oxford) examines the description of Jesus given by the Jewish historian Josephus. Through generous donor, it is available for free on the book website: JosephusandJesus.com. His other publications include, The Book of Revelation and its Eastern Commentators: Making the New Testament in the Early Christian World. Check out related programs at Wheaton College: B.A. in Classical Languages (Greek, Latin, Hebrew): https://bit.ly/4mZ6AVC  M.A. in Biblical Exegesis: https://bit.ly/4mbcRwA 

Today's episode of Chaz and AJ's Bad Idea Island, features the video game that very nearly killed the entire industry. E.T. the video game lacks any redeemable qualities, and was infamously buried in the desert by developers. (0:00)  A man was saved at the Guilford Library, by 22-year-old med student Luke Letizia. Luke was on the phone with Chaz and AJ this morning to talk about the event, how he sprang into action, and explained why he was at the library. (7:59)  Dr. Michele Parker was in studio from Fairfield University to explain catfishing, and attempt to explain why online dating is such a horror show. (18:05)

Ever wondered what professional copy feedback actually looks like? I'm taking you inside a real copy coaching session to show you the detailed feedback process, collaborative revision sessions, and co-writing moments that transform rough drafts into compelling copy. See exactly how the collaboration works in this episode of Talk Copy to Me.__________________________________________EPISODE 159.Read the show notes and view the full transcript here: https://erinollila.com/what-is-copy-coaching-really-like______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

What if you could get professional copywriting help without completely handing over control of your message? Copy coaching offers a collaborative middle ground that combines your unique voice with professional strategy and support.In this episode, I'm breaking down exactly what the done-with-you approach to copywriting looks like, who it serves best, and how the process works whether you're starting from scratch or already have copy that needs improvement. You'll learn why some business owners can't (and shouldn't) delegate copywriting completely, and how collaboration can actually produce better results than going it alone.__________________________________________EPISODE 158.Read the show notes and view the full transcript here: https://erinollila.com/the-done-with-you-approach-to-copywriting/______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Dribbling into discovery - on this episode of Joint Action, we are joined by Dr John Drazan to learn more about how he is using basketball to inspire the next generation of scientists. Dr John Drazan is an Assistant Professor of biomedical engineering at Fairfield University where he studies the relationship between muscle structure and function to understand how muscles remodel in response to aging, injury, or training. He is an award-winning STEM educator and former collegiate basketball player who runs STEM focused clinics to encourage student interest in maths, science, technology and engineering. His innovative programs have reached over 25,000 students across the USA.CONNECT WITH USTwitter: @ProfDavidHunter @jointactionorgInstagram: @osteoarthritisresearchgroupEmail: hello@jointaction.infoWebsite: www.jointaction.info/podcastIf you enjoyed this episode, don't forget to subscribe to learn more about osteoarthritis from the world's leading experts! And please let us know what you thought by leaving us a review! Hosted on Acast. See acast.com/privacy for more information.

This Pudding Has No Theme: Kevin Hinchey Fifty-first Episode: Kevin is a graduate of Fairfield University and NYU's Graduate Film School, a writer, a film professor, a filmmaker, a screenwriter, and was a member of the Writers Guild of America (West) in California for nearly 40 years. He's also one of the most prolific storytellers I know. Most recently he was the co-director, writer, and researcher of the documentary film, Love, Work and Knowledge: The Life and Trials of Wilhelm Reich. He's currently writing a play about Ulysses S. Grant. Kevin has been a friend for more than 30 years. He once told me that, in expressing his dissatisfaction with a dessert, Winston Churchill is reputed to have said, “This pudding has no theme.” When I invited Kevin to join me on The Anxious Voyage, he accepted on the condition that we adopt Churchill's expression as our theme for the show. And so, we shall. Please join us for a themeless hour of stories, banter, friendship, and creativity. Video Version: https://www.youtube.com/live/t01TXwSJJ6o?si=VvbebMPR7aNIl66A Learn more about Mark here: https://www.youtube.com/channel/UC4cXoftnMYJ7bREYG-K9eng https://www.linkedin.com/company/the-anxious-voyage/about/?viewAsMember=true https://www.facebook.com/profile.php?id=100095313165139 https://www.linkedin.com/in/markobrien/ https://www.facebook.com/MarkNelsonOBrien https://www.facebook.com/MartinTheMarlin/ mark@obriencg.com

He has had his hands in a number of sports over the years. He captained the bowling team in high school, then played on the first-ever JV basketball team at Fairfield University, and later coached basketball and soccer at the club and high school levels.  He even ran the New York Marathon, back in 1988. Plus, he was a sportswriter for eight years, and present day runs a sports management business that represents athletes across five different sports. On the faith side, he serves on the Board and has a scholarship at St. Peter's Prep and also is the Vice Chair of the FDNY Foundation Board of Directors. When he was Executive Vice President of the New York Stock Exchange, he established the NYSE Fallen Heroes Fund. He has even visited a basilica in Italy where he saw the remains of Saint Zita in the church's altar.

Creative burnout isn't a personal failure—it's a signal that your current content creation approach isn't sustainable. Whether you're in a creative rut right now or want to prepare for inevitable dry spells, this episode is about creating sustainably rather than constantly.I'm getting honest about why I took time off from podcasting and what I learned during that break. You'll discover low-energy content strategies that still provide value, how to prevent future burnout, and when to seek support rather than just pushing through. Because your audience would rather have authentic content than forced content that feels generic.__________________________________________EPISODE 157.Read the show notes and view the full transcript here: https://erinollila.com/creative-burnout-and-what-to-create/______________________________________________Here's info on your host, Erin OllilaErin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.Stay in touch with Erin Ollila, SEO website copywriter:• Learn more about my VIP intensive options or just book a strategy session to get started right away• Visit Erin's website to learn more about her business, services, and productsWant to keep talking copy? Send me a text message!

Send us a textFairfield Goalie Owen Hirsch: Confidence Is ContagiousIn this episode of the Lax Goalie Rat Podcast, Coach Damon sits down with Fairfield University goalie Owen Hirsch to talk all things between the pipes. Owen shares his inspiring journey from a young, pad-covered beginner to D1 starter, highlighting how he conquered his fear of the ball and developed elite confidence in the cage.The conversation dives deep into goalie mindset, techniques like the "Philly Flow" system, the importance of routines, and why confidence is contagious—especially in the goalie position. Owen also reflects on his team's incredible 9–0 start, lessons learned from setbacks, and how leadership and mental toughness are shaping his approach going into his fifth year.Whether you're a youth goalie, a coach, or a proud goalie parent, this episode is packed with relatable insights and actionable tips to level up your game. And yes—we even talk about how to eat the elephant… one piece at a time.Sponsored by:Thigh Pro Protection: Protect your legs without sacrificing mobility – thighpro.com/lgrLax Goalie Rat Academy: Join today at laxgoalierat.com/campSupport the show