Podcasts about timbo reid

It's a monumental episode!We have such a special guest on the show this week.The GODFATHER of helpful marketing. Someone who has provided a significant amount of inspiration to us in our own journeys.This week we chat with Timbo Reid, as he shared with us what being helpful in marketing really means and how to go about it and stick at it.There's a few great stories in there and is a timely reminder to all of us the power of being helpful, even as we're deep in the trenches figuring out how to further optimise our B2B marketing workflow!Links:YOUtility - Jay BaerSmallbusinessbigmarketing.comTimbo's membershipYou can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!

“You are who Google says you are” is a quote from Timbo Reid, the host of the “Small Business Big Marketing” podcast which I follow.  His point is people check us out before they meet us, using search engines like Google.  In sales, buyers will also peruse our company website, search us out on Google and probably look us up on YouTube, LinkedIn, Facebook, Twitter and Instagram.  What are they going to find there?  Are we in photos on Facebook, doing something stupid or embarassing, fully fueled by copious amounts of alcohol?  Are we conscious enough of how our personal brand is being perceived?  Have we got business enemies who are posting damming claims about how we didn't pay them or how we ripped them off.  Our lives in sales today are open books.  We can't miss the point that we need to control what gets written in the pages of that book.  If you have Facebook posts that are not consistent with the professional image you want to portray, then delete them all.  If it is really bad, delete the whole thing and start again.  When we look at the photos of you in your profile page, is it you with a straw hat and a cocktail in hand, in some sand and surf setting, rather than you in a suit?  Is your LinkedIn profile some pathetic, indulgent job resume?  Are you raging against the other political party on Twitter, upsetting the other fifty percent of the population, including half of your buyers? Personal branding in sales is gold.  Before we even get to have the meeting with the client, we want to create an image in their mind of someone who is serious, trustworthy, reliable, expert, credible, friendly and easy to work with.  Unfortunately, today, this can create itself and morph into something we don't want to project to clients, unless we step in and take control of our public image.  The rule in sales is to avoid divisive subjects like politics and religion.  This is obvious, but we may have firm views on these things and our public record is there for our clients to see.  We may be losing business opportunities because of our very personally held, but widely and very publicly broadcast ideas on these subjects. Have you done an audit on yourself lately?  Do a search on your own name, using a number of popular search engines and see what it throws up.  Take a good look at your Facebook and LinkedIn pages and see what you are projecting to the world about you, as a potential business partner for buyers.  It shouldn't just be from a defensive posture.  What can you do to project expert authority to buyers, by what you present on social media etc.  Post blogs about your area of expertise, offering good insight and advice to buyers of your product or service.  It doesn't have to be hundreds of blogs, but it should also not be a barren wasteland of nothing.  Extended blogs can become articles which may be suitable for publication in magazines.  These can get picked up in your Google search and they add to your personal brand as an authority in this area.  You can push the articles out through your weekly newsletter to clients or through your social media.  If you produce enough blogs, these may become an eBook or a hard copy book.  Again your expert authority is being highlighted and you are going to be seen as an expert in your field.  You may not like to write or maybe you are not very good at it.  You can always record what you want to say, get a transcript of it and work on editing that.  If you need to, there are plenty of editors and ghost writers available to help you polish it up.  I remember seeing an article written by a fellow I know and it was very good. I was surprised because he never seemed that articulate.  I found out later I knew the guy who had ghost written it for him. Today, ChatGPT may help you with the article or book plan. It doesn't matter. People don't care that much, they take what they see in front of them and it is either good or it isn't.  You are still making your key points and it all supports your personal branding. You can also use audio for podcasting.  This is not for the faint hearted because once you start, you have to be committed to keep going.  You also have to release episodes with reliable regularity.  You can't tell the client on one hand that you are a reliable supplier and then have show episodes released at crazy intervals, that show zero ability to be consistent. Not good.  You may prefer video and that is cheap and easy today, compared to years ago, when you needed lots of equipment, a camera crew, a sound crew, video editors etc.  Today you can broadcast using various live streaming platforms and have no crew and no editing.  Simply buy a device holder that screws into a tripod, buy an external microphone and set you phone or iPad and just hit record.  You may not even bother to edit out the bits of you pushing the start and stop button or get someone else to push them for you. Video is good because it shows you in action and attracts more trust.  We can see your eyes and read your body language, to gauge if we can trust you or not, before we bother to meet you.  It allows us to demonstrate our expertise on a given subject and add value to others in the same industry.  If you know a bit about editing or have access to editing help, you can add an intro and an outro to brand yourself even better.  You can also inject slides into the video to show graphs or text to support what you are saying.  If you are really crazy, you can be like me and start your own TV show as an expert on a topic on YouTube and produce episodes every week for years. We are seizing control of our public image and we are stuffing it full of expert authority.  We know we are going to be found anyway, but we are proactively deciding just what will be found.  We are assembling content in various forms that appeal to buyers.  Some like to read text, others like to listen to audio and others want to see us on video.  We marshal all of the social media available, our email list and enlist the cooperation of others who will share our content to get the greatest bang for the buck.  A little bit of planning goes a long way to setting up the sales meeting and selling the client before we even meet.

In January 2021, COVID forced serial entrepreneur Wayne Hamlet's event hire business into liquidation. Two months later, he declared bankruptcy, losing everything, and took a job as a real estate agent. Not one for giving up, Wayne launched an idea with huge potential. In fact, if you're a business owner, then you need it. It's as simple as that! It's a ridiculously inspiring episode 598 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Timbo Reid. See omnystudio.com/listener for privacy information.

This was one of my most fun interviews to do. Why? Because we're talking marketing with Timbo Reid. How much time do you dedicate to marketing in your business? Does it feel like a chore or a hobby? Do you have fun doing it? Marketing should be fun! It doesn't have to be boring and serious and given it's your business and you built it to have an impact, perhaps it's time to try something new to increase that impact and find that cut-through in your market. This week Timbo Reid, the very enjoyable-to-listen-to author, keynote speaker, marketing expert and host of the top-10 business podcast Small Business Big Marketing unpacks a literal smorgasbord of marketing gold collected over 30 years. You're gonna finish this episode with a smile on your dial and inspired to try something new in your business to stimulate growth and maximise your impact. Here's What We Cover This Week…. 03:19 – Introducing Timbo Reid 06:17 – Why Marketing Your Business Should be a Hobby 09:45 – Timbo's Marketing Career Prior to Podcasting 11:31 – Understanding Your Customer 17:10 – Pull vs Push Marketing and the Learning Hub Example 21:01 – The Recovery Room and Geek Squad Examples 24:41 – Platinum Electricians and the 21-Step Customer Manifesto 33:11 – Tom Dickson from Will it Blend and Extreme Product Demonstration 35:17 – Patty Lund Dental Transformation and Killer Innovations 38:44 – Cirque De Soleil Differentiation 41:44 – Mistakes Owners Make 48:04 – How to Follow or Connect with Tim ------------------------------------------------------ If you got value from today's episode, please remember to: Rate and review us on Apple Podcasts Register to be the first to know when new episodes drop and free tools are published at www.scaleupspodcast.com, or Drop us a question about scaling using Speakpipe on the website, or email questions@scaleupspodcast.com. Follow us on your favourite socials: ScaleUps Podcast on LinkedIn: https://www.linkedin.com/company/scaleupspodcast ScaleUps Podcast on Instagram: https://www.instagram.com/scaleupspodcast/ ScaleUps Podcast on Facebook: https://www.facebook.com/scaleupspodcast Watch the full episode at ScaleUps Podcast on Youtube: https://www.youtube.com/channel/UCLlvcqAuqJMYBVUBoiixChQ You can connect with Timbo Reid: Website: https://timreid.com.au/ LinkedIn: https://www.linkedin.com/in/timothyjreid/ or you can reach out to connect with Sean directly via: LinkedIn: https://www.linkedin.com/in/seansteeleprofile/ Website: www.seansteele.com.au

Stephanie Scheller owns a marketing agency in Texas that teaches clients the not-so-subtle art of disruption. But what's different about Stephanie's teaching style is that she uses the violin to tap into the psychology of business owners (just like you) to help them create an impact in sales, marketing and people management. It's a wacky episode 579 of The (12 year-old, award-winning) Small Business Big Marketing podcast hosted by Timbo Reid. See omnystudio.com/listener for privacy information.

Today's guest happens to have captained the mighty Hawks, the Aussie Rules Football team I've supported all of my life. And sure … there may be the odd fanboy moment during our chat. But, he's also the founder of a disruptive wine brand that's laser-focussed on removing one billion plastic bottles from our oceans by 2030. It's episode-on-a-mission, 576 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Timbo Reid. See omnystudio.com/listener for privacy information.

We all know how important customer service is, so why do we find ourselves faced with bad experiences so often? Marketing expert Timbo Reid shares his simple and effective tips on how to make your customer service stand out from the pack and make your business thrive.See omnystudio.com/listener for privacy information.

Customer testimonials are a great way to grow your business. The problem is...many business owners have figured this out and plaster their websites with endorsements, cheapening what can be a highly effective marketing play. Marketing expert Timbo Reid shares his simple and effective tips on how to make your customer testimonials stand out, and help your empire thrive.See omnystudio.com/listener for privacy information.

You should always be looking to expand your networks, and this one tip will give you an opportunity to grow your business, contact list, and waistline all at the same time! Marketing expert Timbo Reid shares his advice on how to use breakfast, lunch, and dinner to help your business thrive. See omnystudio.com/listener for privacy information.

Think about the way you talk to people every day. You probably use iMessage and WhatsApp with family and friends, and because we talk to people via messaging all day, customers expect to be able to talk to businesses that way too. Marketing expert Timbo Reid shares his tips to harness the power of live chat in your customer service to make your empire thrive.See omnystudio.com/listener for privacy information.

Seeing a customer leave is never fun. Especially when you think about the knock on effects one unhappy customer can have, like leaving bad reviews and losing their lifetime value to your business. So how can you learn from a negative customer experience? Marketing expert Timbo Reid shares his tips on how to make sure you're always improving your customer relationships.See omnystudio.com/listener for privacy information.

What can you do to market your business that no one else is doing? It's not an easy question to answer - to do it, you might need to get a little weird. Marketing expert Timbo Reid will tell you just how to do that, as part of his simple and effective business tips that you can put into action today to help your empire thrive.See omnystudio.com/listener for privacy information.

In a world of sameness, it’s hard to stand out. Someone will always match you on price, stock similar products, or offer similar services. Marketing expert Timbo Reid shares his quick and practical tips on how to make sure customers leave your experience saying WOW!See omnystudio.com/listener for privacy information.

When did you last call someone out of the blue? Not to sell them your product, or chase up an order, but just to check in on them. If you can’t answer that, you might be leaving a lot of customer loyalty (and money!) on the table. Marketing expert Timbo Reid is sharing simple and effective business tips that you can put into action today to help your empire thrive.See omnystudio.com/listener for privacy information.

If the idea of surrounding yourself with a deeply engaged community who love what you do, buy everything you offer and provide a great sounding board for future ideas is of interest then you're in for an absolute treat. It's a nurturing episode 558 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Timbo Reid. See omnystudio.com/listener for privacy information.

If you'd like to know how to use live streaming to grow your business then take a listen to how Ruby Noosa has done just that as well as grow her personal brand on episode 557 of The Small Business Big Marketing Podcast with host Timbo Reid. See omnystudio.com/listener for privacy information.

Chances are you have listened to one of the 530+ podcasts that our next guest has produced over the last decade. It is called Small Business Big Marketing and he has been a trailblazer when it comes to commercializing and building a business around a podcast. He accidently fell into the business and really had no big aspirations from the outset. Twelve years on he has created one of the most downloaded podcasts with an array of guests. Tim “Timbo” Reid brings an energy and enthusiasm to everything he does from professional speaking, podcasting, keynotes, and workshops. He also casts quite the shadow not just on other experts in his space because the man is as tall as a mountain. You will hear very early on in the podcast that Tim enjoys what he does and likes to have fun. There is also a wealth of knowledge that he brings to the table from a professional marketer and broadcaster perspective. He has interviewed just about everyone. Well 539 different people anyway. “When you listen to SBBM you will be educated around marketing, but you will also be entertained. I can combine both and have been able to find that little sweet spot.” Throughout the podcast Tim is dropping high-end advice not just for those looking to or considering podcasting but also the art of storytelling. He has mastered the ability to tell a story and you will hear some wonderful stories and yarns that connect with the message that he has. He is at the cutting edge when it comes to creating content, content marketing, and marketing in general and he is a must listen to each week to keep focused on developing your business. It is not surprising that Nico and Lanno walked away with smiles on their faces after catching up with Timbo. A lot of the information that he shared had been already been actioned as far as #TheExpertsPodcast goes but we also knew that we had a lot more to learn. That is what was really inspiring by Tim's interview was that he was raw and honest and still has a passion to learn. A real insight to a successful podcast and what it takes both as a host and talent.

Continuing this special COVID-19 series, I talk with Tim Reid, host of the hugely popular Small Business Big Marketing show. As always, Tim is candid, entertaining and generous. 

Timbo Reid is a marketing keynote speaker and the host of The Small Business Big Marketing Show. Timbo specializes in showing business owners how to create an irresistible business through smart, results-focused marketing, and has conducted various marketing workshops throughout his career.In this episode, we talk about:✅ Better marketing for small businesses✅ Practical tips that can change your marketing strategy✅ Mindset and beliefs around marketing✅ Content creation strategy✅ Getting into the habit of consistently producing content✅ Hiring a virtual team to help you out with your marketing✅ How to make your business irresistible✅ Personalizing what you do✅ How to grow and reach more people with your podcastThere are lots of practical tips in this episode with regards to marketing, so make sure to check it out!QUOTES“Marketing shouldn’t be slimy or salesy, and really what you are doing is you are helping your prospect or your customer make a more informed decision.”“The best marketing is personalized, and the best marketing is helpful.”“Quality content always outperforms beautifully produced content that’s not helpful.”“We don’t have to use big words to do big things - we just need to be ourselves.”MENTIONSSmall Business, Big Marketing (podcast)Timbo Reid (LinkedIn)SHOW NOTES[0:03:41.9] Getting to know Timbo[0:04:33.1] Timbo explains what ‘helpful marketing’ means[0:08:43.7] Why educating your audience AND competitors is a great marketing strategy[0:09:55.6] How to start with consistently producing content[0:12:28.1] Creating content that targets your ideal clients[0:14:25.3] Marketing with your brand in mind, how hiring a copywriter could help you with your content[0:17:07.5] Thoughts on having a virtual team who manages your content[0:20:09.9] Perspectives on the business owner being the face of the marketing versus the team[0:24:19.9] Making your small business irresistible[0:26:55.6] Personalized marketing[0:27:41.1] Timbo’s final words about marketing[0:30:14.3] Practical tips about expanding the reach of a podcastDo you have a question about marketing that you would like us to answer and break down in one of our episodes? Shoot us an email through Ben at ben@clinicmastery.com and we’ll do our best to answer your answers on the show.And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.We appreciate your support and feedback!

Building Expert Authority With Buyers   “You are who Google says you are” is a quote from Timbo Reid, the host of the “Small Business Big Marketing” podcast which I follow.  His point is people check us out before they meet us, using search engines like Google.  In sales, buyers will also peruse our company website, search us out on Google and probably look us up on LinkedIn, Facebook, Twitter and Instagram.  What are they going to find there?  Are we in photos on Facebook, doing something stupid, fully fuelled by copious amounts of alcohol?  Are we conscious enough of how our personal brand is being perceived?  Have we got business enemies who are posting damming claims about how we didn't pay them or how we ripped them off.   Our lives in sales today are open books.  We can't miss the point that we need to control what gets written in the pages of that book.  If you have Facebook posts that are not consistent with the professional image you want to portray, then delete them all.  If it is really bad, delete the whole thing and start again.  When we look at the photos of you in your profile page, is it you with a straw hat and a cocktail in hand, in some sand and surf setting, rather than you in a suit?  Is your LinkedIn profile some pathetic job resume?  Are you raging against the other political party on Twitter, upsetting the other fifty percent of the population, including your buyers?   Personal branding in sales is gold.  Before we even get to have the meeting with the client, we want to create an image in their mind of someone who is serious, trustworthy, reliable, expert, credible, friendly and easy to work with.  This will create itself and morph into something we don't want to project to clients, unless we step in and take control of our public image.  The rule in sales is to avoid subjects like politics and religion.  This is obvious, but we may have firm views on these things and our public record is there for our clients to see.  We may be losing business opportunities because of our very privately held but widely, publically broadcast ideas on these subjects.   Have you done an audit on yourself lately?  Do a search on your own name, using a number of popular search engines and see what it throws up.  Take a good look at your Facebook and LinkedIn pages and see what you are projecting to the world about you, as a potential business partner for buyers.    It shouldn't just be from a defensive posture.  What can you do to project expert authority to buyers, by what you present on social media etc.  Post blogs about your area of expertise, offering good insight and advice to buyers of your product or service.  It doesn't have to be hundreds of blogs, but it should also not be a barren wasteland of nothing.  Extended blogs can become articles which may be suitable for publication in magazines. These can get picked up in your Google search and they add to your personal brand as an authority in this area. You can push the articles out through your weekly newsletter to clients or through your social media.  If you produce enough blogs, these may become an eBook or a hard copy book.  Again your expert authority is being highlighted and you are going to be seen as an expert in your field.   You may not like to write or maybe you are not very good at it.  You can always record what you want to say, get a transcript of it and work on editing that.  If you need to, there are plenty of editors and ghost writers available to help you polish it up.  I remember seeing an article written by a fellow I know and it was very good. I was surprised because he never seemed that articulate.  I found out later I knew the guy who had ghost written it for him. It doesn't matter. People don't care that much, they take what they see in front of them and it is either good or it isn't.  You are still making these points and it all supports your personal branding.   You can also use audio for podcasting.  This is not for the faint hearted because once you start, you have to be committed to keep going.  You also have to release episodes with reliable regularity.  You can tell the client on one hand that you are a reliable supplier and then have show episodes released at crazy intervals, that show zero ability to be consistent. Not good.    You may prefer video and that is cheap and easy today, compared to years ago, when you needed lots of equipment, a camera crew, a sound crew, video editors etc.  Today you can broadcast using Facebook Live and have no crew and no editing.  If you want to be a bit fancier, buy a device holder that screws into a tripod, buy an external microphone and set you phone or iPad and just hit record.  You may not even bother to edit out the bits of you pushing the start and stop button or get someone else to push them for you.   Video is good because it shows you in action and attracts more trust.  We can see your eyes and read your body language, to gauge if we can trust you or not, before we bother to meet you.  It allows us to demonstrate our expertise on a given subject and add value to others in the same industry.  If you know a bit about editing or have access to editing help, you can add an intro and an outro to brand yourself even better.  You can also inject slides into the video to show graphs or text to support what you are saying.   We are seizing control of our public image and we are stuffing it full of expert authority.  We know we are going to be found anyway, but we are proactively deciding just what will be found.  We are assembling content in various forms that appeal to buyers. Some like to read text, others like to listen to audio and others want to see us on video.  We marshal all of the social media available, our email list and enlist the cooperation of others who will share our content to get the greatest bang for the buck.  A little bit of planning goes a long way to setting up the sales meeting and selling the client before we even meet. Engaged employees are self-motivated. The self-motivated are inspired. Inspired staff grow your business but are you inspiring them? We teach leaders and organisations how to inspire their people. Want to know how we do that? Contact me at greg.story@dalecarnegie.com   If you enjoy these articles, then head over to www.enjapan.dalecarnegie.com and check out our whitepapers, guidebooks, training videos, podcasts, blogs. Take a look at our Japanese and English seminars, workshops, course information and schedules.   About The Author Dr. Greg Story: President, Dale Carnegie Training Japan Author of Japan Sales Mastery, the Amazon #1 Bestseller on selling in Japan and the first book on the subject in the last thirty years. In the course of his career Dr. Greg Story has moved from the academic world, to consulting, investments, trade representation, international diplomacy, retail banking and people development. Growing up in Brisbane, Australia he never imagined he would have a Ph.D. in Japanese decision-making and become a 30 year veteran of Japan.   A committed lifelong learner, through his published articles in the American, British and European Chamber journals, his videos and podcasts “THE Leadership Japan Series”, "THE Sales Japan series", THE Presentations Japan Series", he is a thought leader in the four critical areas for business people: leadership, communication, sales and presentations. Dr. Story is a popular keynote speaker, executive coach and trainer.   Since 1971, he has been a disciple of traditional Shitoryu Karate and is currently a 6th Dan. Bunbu Ryodo (文武両道-both pen & sword) is his mantra and he applies martial art philosophies and strategies to business.      

Ever wondered if it’s worth setting aside budget for marketing in your small business today? In this episode you’ll learn why there’s no better time to start marketing than now. Timbo Reid who runs the #1 podcast marketing show called Small business, Big marketing shares his tips on how to make your business stand up from other businesses. He also shares his thoughts on how business owners can dedicate the right amount of time in a focused way without getting sidetracked to get the most Return On Investment (ROI) out of content marketing. “Never Stop Learning. Keep your mind open and keep learning” - Timbo Reid “Marketing is everything, everything is marketing.” - Timbo Reid Today on the  Finance Hour Podcast: How to use Google as a free marketing tool. Listen as Timbo Reid debunks small businesses’ marketing myths! Learn the importance of leveraging content marketing for businesses! Timbo Reid’s top three tips that every business owner should know! And don’t forget to listen all the way to the end for our “Propellerhead of the week” which is about   using  your internet banking app to its capacity, maximizing its data and reports to help you make better financial decisions. Mentioned Resources: Small Business, Big Marketing website Timbo’s Linkedin Profile Timbo’s twitter Thanks for tuning in!  Thanks for joining us on today’s episode of the The Finance Hour podcast! If you enjoyed today’s episode, please head over to iTunes and leave us a rate and review to help us reach even more listeners. Don’t forget to check out our website, visit us on Facebook, or hang out with us on Twitter to stay up-to-date on what’s in store for you! See omnystudio.com/listener for privacy information.

Topic: Nailing the podcast interview (preparation and technique) Speaker: Timbo Reid (Host, Small Business Big Marketing) You'll learn: • The preparation required to nail every podcast interview • How to structure questions to get the best out of your podcast guests • The podcast interview technique which never fails Timbo Reid is the founder and host of Australia's #1 business and marketing podcast: The Small Business Big Marketing Show. With well over 300 episodes under his belt, The SBBM Show regularly ranks in the iTunes top 20 business podcasts. It can also be found on all Virgin Australia domestic and international flights. Join us for an intimate fireside chat with Timbo, where he reveals his secrets on how to choose a good interview subject, why he conducts a pre-interview, the planning/research required for each recording and how to get the best out of your guest during the podcast interview.

Ant Morell knows how to create an amazing business culture. He is the founder of Bounce - an indoor trampolining playground for people of all ages, that's experienced some extraordinary growth in its first four years; and a big reason for this is due to the amazing culture Ant and his team have created. To fully understand how they've done this, you'll need a basic understanding of a Melbourne-based charity called Reach; because that's where I met Ant for the first time about 10 years ago. Reach had a huge impact on my life, and on Ant as he's utilised a lot of what he learnt at Reach to build the Bounce brand philosophy. So Reach is a wonderful NFP that's focussed on helping young people at risk find their passion in life. It's based on a concept called The Hero's Journey which focusses on how we as humans will only find true happiness in life when we acknowledge just how good each of us are, and that we all have the right to put our best self forward in whatever we choose to do in life. Imagine if you'd learnt that when you were at school?! So … back to Bounce. Whilst Bounce in its physical form is simply a room full of trampolines, in it's emotional form (it's brand) Bounce is all about personal empowerment - both for its staff and customers. This will make more sense as we get into the interview. So pen and paper at the ready as Ant also covers: How to build a meaningful business culture Tips on how to attract and retain great staff Ideas around creating unforgettable customer experiences But that's not all. In this episode of your favourite marketing podcast: I tackle a question from a listener who's wanting to be a breath of fresh air in a stuffy old industry. I have some feedback from a listener who runs a 3rd generation, 66 year old family business. And we revisit an old episode in which Mia Freedman takes us inside the Mamamia empire. Yep, another big episode, so let's get stuck, right in.  EPISODE TIMELINE 00:00  Two marketing insights 00:47   Teaser 01:22  Welcome & overview 02:53  Today's guest introduction - Ant Morell of Bounce 05:39  Interview with Ant Morell of Bounce 38:35 Insights into Key Person of Influence & WebCentral 41:13  My Top 3 Attention Grabbers from my chat with Ant Morell of Bounce 42:56  A listener question about how to stand out in a tired industry 48:05  Listener feedback from a3rd generation family business 49:23  Wrap-up and an insight in to both a past guest & next week's guest   EPISODE SPONSORS WebCentral - Exclusive listener offers Get your online marketing sorted with these exclusive listener offers. Key Person of Influence - Become highly valued & highly paid Grab a FREE hard or audio copy of their Amazon best-seller.   RESOURCES & LINKS MENTIONED WebCentral's Online Conversion workshops October in Sydney and Melbourne - use promo code TIMBO16 for 10% discount Podcast Listener Survey - 70-seconds of your time will lead to an even better show ;0) Create Freedom Through Outsourcing Tour #3 Bounce's official website Reach's official website  MY TOP 3 MARKETING ATTENTION GRABBERS I love The Love. This is what Bounce's customer service ideology is called. Having a customer service ideology is impressive, giving it a brand name, I think, gives it even more meaning. Principles not scripts. I love the freedom Ant gives his people in order for them to offer great customer service. By not demanding that they rely on scripts, it empowers them to be themselves and still deliver a great result for the customer. Recruitment campaign. When going into a new country, they really do make some hoo-hah! From the initial media they generate, to the actual recruitment process which Ant refers to as a Casting Call, and then the 60-second Speed Date interviews. OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.   See omnystudio.com/listener for privacy information.

High school dropout, Chris Kelsey, is 19 years old and started Appsitude, a San Francisco based app and web development company in December 2014 (when he was 17) that has made over $6 million in revenue so far this year. Employing 60+ staff, he's also built many successful apps including Premium Wallpapers HD which received over 40 million downloads and did $8m revenue before it was sold in 2015. Now you may be thinking, “What can I, the seasoned business owner, learn from a 19 year old?” Strategies around attracting clients The importance of thinking big How he attracts A-players into his team Plenty more Plus I tackle a listener question about referencing death in their marketing, share a testimonial from a past attendee of my Philippines outsourcing tour, and I share some feedback from another listener (I have two!) who's been touched by the two recent Orange Sky episodes. Let's get stuck right in!   EPISODE TIMELINE 00:00  Two marketing insights 00:34  Episode teaser 01:00  Welcome & overview 02:45  Create Freedom Through Outsourcing Tour #3 update 06:29  Today's guest introduction - Quentin Nolan from Liquid Snow Tours 07:52  Interview with Quentin Nolan from Liquid Snow Tours 45:00  Insights into DesignCrowd & WebCentral 47:31  My Top 3 Attention Grabbers from my chat with Quentin Nolan from Liquid Snow Tours 49:04  Listener's marketing question answered 53:42  Listener feedback 55:53  Wrap-up and an insight in to both a past guest & next week's guest   EPISODE SPONSORS WebCentral - Exclusive listener offers Get your online marketing sorted with these exclusive listener offers. DesignCrowd - The world's #1 custom design marketplace Save $100 off your first design.   RESOURCES & LINKS MENTIONED Create Freedom Through Outsourcing Tour #3 Chris's official website for Appsitude The Pass Down Journal   MY TOP 3 ATTENTION GRABBERS Think big. Why do you have to wait a predetermined amount of time for something to happen? Normalise big ideas. Then believe in them. Then act on them. Then make changes when they don't entirely work out. Ask this Killer Question - “What would my younger self do in this situation?” Or “How would my younger self approach the marketing of my business?”   OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.   See omnystudio.com/listener for privacy information.

8 years ago, Lizzy Abegg had an epiphany that she needed to move to Byron Bay to help her little sister grow a struggling jewelry business. Well, that business is now called Spell & the Gypsy Collective ...  and it's a multi-million dollar fashion empire. “Spell and the what?!” I hear you say. Spell & the Gypsy Collective is a Byron Bay fashion label with a cult-like following. The label began when Lizzy's little sister Isabella (whose childhood nickname was Spell) started selling her handmade jewellery at Byron Bay's local markets. Before too long Lizzy had an epiphany that she needed to be in Byron Bay with her sister, so left her Bondi Beach home and career as a film editor to become Spell's business partner. From there the label has expanded into fashion, accessories and homewares … and they recently won the overall national Telstra Business Award (against some pretty bloody tough competition). Spell is now consistently doing over a million dollars a month, has 660,000 Instagram followers, and a flagship store frequented by celebs from around the world. It's also a shining example of entrepreneurship and business passion in the notoriously tough and highly competitive fashion industry. We cover a lot of ground in this chat … from the early days of Spell, to the importance of authenticity, to why we should avoid perfection, to some critical factors in ensuring your marketing actually delivers. Plus I share some feedback from a listener who's taking action after tuning in to their favourite marketing podcast ;00, and I share three live events that you should consider attending (well, two actually, the first one is invite only and all invites are gone). That said, I'll be doing a n epsidoe from it with all the key learnings. Yep, another big show. Let's get stuck, right in.   EPISODE TIMELINE 00:00  Two marketing insights 00:37   Teaser 01:15  Welcome & overview 02:45  3 ways to improve your marketing by attending these live events 06:25  Today's guest introduction - Lizzy Abegg of Spell & the Gypsy Collective 08:34  Interview with Lizzy Abegg of Spell & the Gypsy Collective 50:54 Insights into Key Person of Influence & WebCentral 53:01  My Top 3 Attention Grabbers from my chat with Lizzy Abegg of Spell & the Gypsy Collective 55:24  Insights from a listener who's taken action 1:00:41  Wrap-up and an insight in to both a past guest & next week's guestEPISODE SPONSORS WebCentral - Exclusive listener offers Get your online marketing sorted with these exclusive listener offers. Key Person of Influence - Become highly valued & highly paid Grab a FREE hard or audio copy of their Amazon best-seller.RESOURCES & LINKS MENTIONED WebCentral's Online Conversion workshops - October in Sydney and Melbourne - use promo code TIMBO16 for 10% discount Listener Survey - 70-seconds of your time will lead to an even better show :) Create Freedom Through Outsourcing Tour #3 Spell & the Gypsy Collective's main website Spell & the Gypsy Collective's Instagram Interview with Kourtney Olsen from Grrrl  MY TOP 3 MARKETING ATTENTION GRABBERS Authenticity - I love Lizzy's definition of this much over-used word - she simply describes it as ‘being yourself' - if you want to learn more about ‘being yourself' then check out the episode I did with Julie Cross (AKA Miss Sparkle) who goes deep into how to own your own space. Small Images - Lizzy's rule of designing for the mobile screen first is critical if you want your marketing images to work - this applies to logos, taglines, photos, social media posts …. Everything! Perfection (or lack of it!) - I love the fact that the brand has multiple versions of its name (Spell and the Gypsy Collective, Spell, Spell Designs) - whilst not ideal, it hasn't affected them growing a multi-million dollar empire. So, if you're waiting for everything to be perfect before you make your next move then you may be waiting a long time! Instead, take a leaf out of Lizzy's approach!OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment. See omnystudio.com/listener for privacy information.

This episode is a masterclass in how to create profitable business partnerships. Quentin Nolan from Liquid Snow Tours, owns an Aussie-owned ski tour operation that can book you a skiing holiday in Japan, Canada, NZ and South America. Nothing special about that; but what is special is the fact that (at the age of 31) Quentin has built an $8 million dollar business, has profitable business partnerships with Australia's two biggest airlines and owns 6 hotels in Japanese ski resorts. Listen in as Quentin shares some absolute gold with us including: How he launched the business when he was 21 The key to developing solid, long-standing partnerships How and why he's now buying hotels Insights in to how he's effectively using social media as a #1 marketing tool Plus so much more Plus I share Part 4 of a 4-part series in which I share some highly clickable email subject lines that will get more of your emails open, more often. You'll find Part 1 (the first 5 email subject lines) in this episode of your favourite marketing podcast, and here's Part 2 and Part 3. Let's get stuck right in!   EPISODE TIMELINE 00:00  Two marketing insights 02:35  Welcome & overview 04:10  Create Freedom Through Outsourcing Tour #3 announcement 08:02  Today's guest introduction - Quentin Nolan from Liquid Snow Tours 09:23  Interview with Quentin Nolan from Liquid Snow Tours 47:06  Insights into DesignCrowd & WebCentral 48:55  My Top 3 Attention Grabbers from my chat with Quentin Nolan from Liquid Snow Tours 50:34  Part 4 - Highly Clickable Email Subject Lines 55:56  Wrap-up and an insight in to both a past guest & next week's guest   EPISODE SPONSORS WebCentral - Exclusive listener offers Get your online marketing sorted with these exclusive listener offers. DesignCrowd - The world's #1 custom design marketplace Save $100 off your first design.   RESOURCES & LINKS MENTIONED Create Freedom Through Outsourcing Tour #3 Quentin's official Liquid Snow Tours website The article by Emma Dowdle containing 20 highly clickable email subject lines Got 70-seconds to complete this Listener Survey? It will help me create a better show for you.   MY TOP 3 ATTENTION GRABBERS Partnerships take time. Find the right ones, and the right person inside them, then be patient and put in the ground work. Be upfront with people like Quentin was in those first couple of years when he was taking ski tours to Japan, having not been there himself. If your passion and excitement shines through, then I think we can be a very forgiving. Own other parts of the value chain - buying hotels probs wasn't on Quentin's to-do list until he realised how much money he was giving across to his hotel partners.   OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.   See omnystudio.com/listener for privacy information.

Today's guest did the interview in her pyjamas. Why? Because she can! She's a true entrepreneur, starting a business to help put herself through university, only to then systemise it so that today it runs for the most part … without her. And who doesn't want a bit of that?! Joyce Ong (PJs and all!) is the founder of the Young Musicians Academy - shares her secret sauce on how she's created a business employing 35 music teachers - that paid her way through uni, and then some! In a recent email to me from long time listener Russ Porteous he said: “I met Joyce at the July Business Blueprint Conference, and she was one of the highlights of the 4-days. Joyce is a true entrepreneur, starting a business to help put herself through university, only to systemise the business so that today it runs for the most part without her ... I don't know Joyce's full story, but I think given her personality it's one we'd all love to hear.  By systemising her business, Joyce has been able to remove herself from her business and follow other passions.” So, listen in and discover: How to hire people smarter than you without relying on the resume Joyce's 3 D process to creating systems Her global outsourcing strategy How she's created a high converting website with a simple, strategic offer And how letterbox drops, school newsletters & JVs have worked to grow her business Plus I share Part 2 of a 4- part series in which I share some highly clickable email subject lines that will get more of your emails open, more often. You'll find Part 1 (the first 5 email subject lines) in last week's episode of your favourite marketing podcast ;0). Let's get stuck right in! EPISODE TIMELINE 00:00  Two marketing insights 02:43  Welcome & overview 04:07  Today's guest introduction - Joyce Ong of the Young Musicians Academy 06:07  Interview with Joyce Ong of the Young Musicians Academy 33:48 Insights into WebCentral & Cornerstone Business Solutions 36:24  My Top 3 Attention Grabbers from my chat with Joyce Ong of the Young Musicians Academy 38:43  Part 2 - Highly Clickable Email Subject Lines 43:01  Wrap-up and an insight in to both a past guest & next week's guest  EPISODE SPONSORS WebCentral - Exclusive listener offers Get your online marketing sorted with these exclusive listener offers. DesignCrowd - Save up to $100 on your first design The world's #1 custom design marketplace.  RESOURCES & LINKS MENTIONED Growth Hack Accelerator - a live event I'm speaking at in September Joyce Ong's Young Musicians Academy The article by Emma Dowdle containing 20 highly clickable email subject lines  MY TOP 3 MARKETING ATTENTION GRABBERS “It just grew and expanded because I was doing what I loved.” Systems. Systems. Systems! Conduct a brain dump of everything you do, then create three columns - Do. Delegate. Delete. Her compelling offer of “Two free lessons. No catches.”  It's front and centre of her website.OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment. See omnystudio.com/listener for privacy information.

Every industry is ripe for disruption. That's the view of today's guest, 29 year-old Dominic Holland of tow.com.au. Launched just two years ago, tow.com.au has completely disrupted the long-established and tightly held towing industry. The business did 7-figure revenues in year one and grew in year two by 350%. Listen in as Dom explains how to disrupt any industry. [Tweet "This business did 7-figure revenues in year one. And grew by 350% in year two! Here's how."] [Tweet "'We've found something that clients are demanding and begging us for.' @dommholland"] The amazing thing is, software engineer Dom, knew nothing about towing. What he did understand was that technology is shaking the foundations of every industry. That every industry has massive potential, and it's just about working up the right model that delivers customers what they want, and makes it incredibly easy for them to use you. [Tweet "'Everyone coming to your site looks for the same thing – give it to them immediately'@dommholland"] Dom himself was last year awarded Queensland's Young Entrepreneur of the year, and recently won the New Business Category at the 2016 Telstra Business Awards. I gotta tell ya, this chat is dripping with marketing gold, as Dom explains: How and why to disrupt your industry A pro-tip for ensuring your website converts visitors to buyers A simple hack to automating those annoying tasks in your business Why Google Adwords is better than trying to rank organically And so much more…. Seriously, hit pause and grab your journal. You know, there was so many learnings in this interview that I've captured them all in this blog post How a very disruptive business did 7-figure revenues in year one – with Dominic Holland of Tow.com.au. Plus I share a voicemail I received from a listener and very motivated business owner who read The Boomerang Effect recently, and has seen some outstanding results in his business. Enjoy this one … and remember, there's magic in taking action.  EPISODE TIMELINE 01:42  Welcome & overview 03:04  Check in 04:37  Listener case study 06:30  Today's guest introduction - Dom Holland of tow.com.au 08:03  Interview with Dom Holland 46:51 Insights in to WebCentral & Designcrowd 48:52  My top 3 attention grabbers from my chat with Dom Holland 51:05  Wrap-up and insights in to next week's guest  EPISODE SPONSORS WebCentral Get your online marketing sorted with these exclusive listener offers. Designcrowd.com - Save up to $100 on your first design. The world's #1 custom design marketplace - beautifully simple & cheap. We love cheap!  MY TOP 3 MARKETING ATTENTION GRABBERS FROM THIS EPISODE   Don't think disrupting your industry is only for the big players - the Ubers and Virgins and Tesla's of the world. Look for ways to disrupt your own industry. As Dom said "Every industry has massive potential for disruption. It's just about finding the best model for delivering the best customer experience." "All your website visitors are looking for the same thing. Give it to them immediately." So get crystal clear on what that thing is for your business, and make sure your website delivers on it upfront. And if you need help, contact WebCentral. Embrace change. The marketing world has changed so much in the past month, the past 6-months and certainly the past twelve months. And the changes we're seeing are playing right in to the hands of you and I ... small business owners with modest marketing budgets. So embrace this change, instead of letting it freak you out.  OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.   See omnystudio.com/listener for privacy information.

Every now and then I do an interview which not only changes the way I look at business, but changes the way I view things … A bit woo woo I know, but get ready for a thoroughly inspiring interview with the founders of the social movement Orange Sky Laundry, who have become our 2016 Young Australians of the year, no less. One day they had a crazy idea to throw a washing machine and a dryer in the back of a van and go and help out the homeless by doing their washing. Orange Sky Laundry was born. Not only did they not realise that this crazy idea was a world first but it was what happened between hitting the go button on the washing machine and the load being finished and dried is what makes the real difference … conversations. I spent a night out on the road with Orange Sky Laundry and I had some really powerful conversations which I will bring to you in the coming weeks.   Here's Orange Sky's Why... Now I am seriously motivated to help these guys and you can help too. Here are 3 ways: You can volunteer You can donate (as little as $6) You can introduce them to someone you know, someone who can do the above 2 things or (and maybe even better) you can introduce them to a HUGE sponsor. I really loved bringing this episode to you and I hope you get as much out of it as I have.  EPISODE TIMELINE   01:24 Welcome & overview 02:20 A quick update on a recent episode about race car sponsorship 03:00 Today's guest introduction - Nick Marchesi & Lucas Patchet of Orange Sky Laundry 04:11 Interview with Nick Marchesi & Lucas Patchet - Part 1 19:05 Insights into WebCentral 20:20 Insights into DesignCrowd 21:05 Interview with Nick Marchesi & Lucas Patchet - Part 2 33:10 My top 3 attention grabbers from my chat with Nick Marchesi & Lucas Patchet 35:50 Feedback from an annoyed listener 38:12 Wrap-up and insights in to next week's guests    EPISODE SPONSORS   WebCentral listener offer – Beautiful and effective websites. Yes, you can have it all!   DesignCrowd.com - Save up to $100 on your first design The world's #1 custom design marketplace - beautifully simple & cheap. We love cheap!    RESOURCES & LINKS MENTIONED   Orange Sky Laundry's official website Episode 318 where I explore the pro's and con's of race car sponsorship Episode 300 with Daniel Flynn from Thankyou Buy Timbo's new marketing book The Boomerang Effect    MY TOP 3 MARKETING ATTENTION GRABBERS FROM THIS EPISODE   Know your Key Messages. Go back and have a listen (in particular to Nic) who is pro at reeling off the key messages he wants to get across about Orange Sky. An example is when I ask him “why does Orange Sky exist?” he replies - 1. Restore respect. 2. Improve health standards. 3. Reduce the strain on resources. And I've noticed he responds with exactly the same answer in every interview he does. So I encourage you to have 3-5 key messages that you share whenever you get the chance. Have a name for your customers. Orange Sky call them their Homeless Friends. I call you my Motivated Business Owners. Doing so brings emotion and connection to your marketing. Orange Sky needs our support. As I mentioned earlier, I helped out at an Orange Sky Laundry the night after this interview. I got to meet some homeless friends and had some beautiful conversations.  I'll share my experience in an upcoming episode. Now I'm more determined than ever to help Orange Sky grow and I hope you are too. How? Volunteer (Button on OrangeSkyLaundry.com.au) Donate to Orange Sky Laundry Introduce them to someone you know who can help  OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment. See omnystudio.com/listener for privacy information.

This episode was recorded on the second Small Business Big Marketing Outsourcing Tour to the Philippines. Now before we get started I know that outsourcing means different things to different people and I've covered my thoughts on Australian businesses outsourcing to the Philippines on the blog. This episode is all about looking at the glass half full. I share my thoughts as I taxi down the runway in Manilla, ready to take off back to Melbourne and I also captured some of my guests thoughts, opinions and 'aha' moments in the minibus after the tour as well. Here are some of those insights. 1. Adam Longhurst from Leather Italia Why did you join the tour? Adam has felt the full force and effect of fluctuations in the Aussie dollar. He attended the tour with his eyes wide open to see what opportunities there were for outsourcing any of the labour components of his business. Aha Moment? Outsourcing bookkeeping and accounting. When Adam sat back and really thought about it, he realised he was spending a disproportionate amount of time on the books. Now it's certainly important to be across the numbers but is that really what he went into business to do? Outcome? Adam loves his accountant, he's highly skilled and one of his trusted advisors BUT he's constantly on his back about bookkeeping. Tony doesn't want to do the books, he doesn't like doing the books, however another full time employee in Australia is cost prohibitive. Some people buy components offshore, we're trying to buy some labour offshore. If we grow, then more money and jobs will come off the back of that directly into the Australian economy too. 2. Russ Porteous of Firewize Why did you join the tour? I wanted to see, in person how business is done in the new economy. Aha Moment? We went to a BPO (Business Process Outsourcing) that was as professional an outfit as ever I've seen anywhere. Outcome? This tour is on the back of 15 years of research, I've come to crystallise in my mind how we can move from an adhoc outsourcing basis to a more streamlined, wholistic and professional strategy. 3. Marcus Nicholls & Ariel Endean of Akuna Pet Resorts Why did you join the tour? We had been considering outsourcing for 2 years. We were already outsourcing some small tasks but we were afraid of going further. Aha Moment? I wasn't expecting to see just how dynamic the team here in the Philippines are. They truly look and function with the same intelligence, creativity and drive as a crack team in Australia. Outcome? Just start. You're going to in the next 5-10 years anyway as this is the direction the world is going. 4. Will Porteous (Russ's son) Will is the son of Russ and work's for Firewize and is also studying engineering at uni. Will's take away was that it was a real 'eye opener'. He said that 'when you think about outsourcing you automatically think ‘sweatshop' but it absolutely was not. It's just like Australia, so professional and well organised.' I asked Will what he was going to say to his mates about the tour. He said: "I'd say to my mates that are in uni that they need to be way ahead of the curve. Just pumping work out is not going to get you a job." 5. Amanda Stevens & Brendan Buchanan  Past guest of the show happened to be in the Philippines at Cornerstone Business Solutions inducting a new team member. here are a few quotes from the show: "We came here with pretty high expectations""The output is just extraordinary. We're talking world class output." Aha Moment The other surprise has been their ability to follow a process but also demonstrate incredible initiative around it. People underestimate how well they will understand the rationale behind a project. So how about that? I'd love to know your thoughts on the show and about outsourcing in general. Success stories? War stories? As you can probably tell I'm pretty keen on outsourcing as not only a marketing strategy but a business strategy. It's time to start taking positive steps to a more productive and enjoyable business life.  *** As an aside, it may be interesting to some listeners to understand how these tour came about; so, here's a short time line: Episode 157 - I interviewed David Warne from the Sydney Tall Ships business We became friends, but then he disappeared, only to pop up about two years ago. He'd moved to The Philippines with his family, along with the whole back office of the Sydney Tall Ships business as well. That resulted in a 90% reduction in running costs, and a 21% increase in turnover. That called for another interview - which appeared in Episode 254. During that interview he had some great tips on how to effectively outsource to The Philippines. Then, in 2015, I then took a group of listeners over to The Philippines on a business outsourcing tour. Here's my personal insights from that Philippines outsourcing tour. And that brings us to to this interview. Enjoy!   EPISODE TIMELINE 00:42 Welcome & overview 02:57 Starting at the end - my thoughts on the tour as I head to the airport 06:01 Learnings from the tour - Adam Longhurst of Leather Italia 11:48 Learnings from the tour - Russ Porteous of Firewize 16:13 Learnings from the tour - Marcus Nicholls & Ariel of Akuna Pet Resort 22:41 Insights in to WebCentral & Cornerstone Business Solutions 25:12 Learnings from the tour - Will Porteous 30:27 Learnings from the tour - Amanda & Brendan Stevens 35:11 Wrap up / summary 35:55 My top 3 attention grabbers from the Freedom through Outsourcing Tour 37:23 Wrap-up and insights in to next week's guests    EPISODE SPONSORS (PLEASE SUPPORT THEM) WebCentral listener offer – Helping your website get found, fast. Cornerstone Business Solutions Reduce your business running cost by up to 90%    RESOURCES & LINKS MENTIONED   Episode 268 - Insights into last year's outsourcing tour to the Philippines Episode 255 - Killer tips on outsourcing with David Warne Episode 196 - How to save up to 90% on labour costs using outsourcing with Mini Mover's Mike O'Hagan Episode 311 with Mark Nicholls on extreme customer service Episode 181 - How to market to women with Amanda Stevens Buy Timbo's new marketing book The Boomerang Effect    MY TOP 3 MARKETING ATTENTION GRABBERS FROM THIS EPISODE Diversity of skills – Outsourcing to The Philippines isn't limited to getting a VA to help with your back office admin. I saw specialists in bookkeeping, accounting, CAD drawings, graphic design, social media management, inbound and outbound calling and heaps more. Teams – If you're going to outsource and plan to put on multiple staff around the one discipline (eg. marketing or finance or admin), then it makes sense to have them all in one place, like Brendan and Amanda have done. And I don't mean the same country, or city. I mean in the one building. We visited multiple businesses that make this possible. Don't make this bigger than it needs to be – what we're really talking about here is simply employing people. Yes, they may thousands of miles away; but they're smart, motivated, highly educated, they speak great English and are only a Skype video call away.  OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment. See omnystudio.com/listener for privacy information.

Tim Reid is the host of Australia's number one marketing show, Small Business Big Marketing. He is all about helping small business owners leverage their marketing efforts to have the biggest impacts. For dentists in particular, Tim's special brand of “helpful marketing” is a simple, but effective way to rethink marketing from the perspective of being human and cultivating a connection with people. In this episode we chat about: Understanding “helpful marketing” How to use helpful marketing in your day to day practice Setting your market channels Getting your message out there in the most effective way What Tim sees are the most common marketing mistakes small businesses and in particular dentists make and how to avoid them Plus more Links Small Business Big Marketing Podcast http://smallbusinessbigmarketing.com/ Boomerang Effect Book http://smallbusinessbigmarketing.com/the-boomerang-effect/

Tim Reid is the host of Australia's number one marketing show, Small Business Big Marketing. He is all about helping small business owners leverage their marketing efforts to have the biggest impacts. For dentists in particular, Tim's special brand of “helpful marketing” is a simple, but effective way to rethink marketing from the perspective of being human and cultivating a ...   Read more... This article is copyright ©  Dr Jesse Green The post 13. Helpful marketing with Timbo Reid appeared first on Dr Jesse Green.

Adam and Tim talks about helpful marketing, content repurposing and outsourcing.

Tim “Timbo” Reid is the host of Australia's number 1 marketing podcast, The Small Business Big Marketing Show.  He's dynamic, intelligent, entertaining, engaging and possibly one of the worst cyclists we've ever spoken to.  In this episode, we explore his start in podcasting, his undeniable commitment to his family and some of his insights into the world of marketing.  There is no question that he has well-earned the respect he has from his global audience, which spans over 94 countries. We're also kicking off the #loveaway campaign, with a free e-book and ep available for download and a chance to win a getaway.  Mark Wilson joins us again to share his insight into the power of giving love away in the form of a dance lesson.   Episode Timeline 04:00   Introducing the host of The Small Business Big Marketing Show, Timbo Reid 28:24   Getting to Know You with Tim Reid 38:32   Mark Wilson giving us some of the benefits of having a dance lesson to join in #loveaway   Getting to Know You If you could give someone a book as a gift that would make their life better, what would you give? “The Four Agreements” by Don Miguel Ruiz What is your favourite quote to live by? “If you think what you've always throught, you'll do what you've always done. If you do what you've always done, you'll get what you've always gotten”. What is your favourite family activity, past or present? Going to the beach house What are your recent highs and lows? Low:   Saying yes to a business opportunity that should have been a no High:  Going away with the family uninterrupted Show Links: Find out more about Tim Reid and The Small Business Big Marketing Show here:  http://smallbusinessbigmarketing.com/

This week, we brought back one of our favorite guests to talk more about small business marketing:  Tim Reid from the Small Business BIG Marketing podcast.  Tim comes from a background of corporate marketing, but helps small businesses all over the world by encouraging them to take action.  Tim can often be found saying: “There...

How to Create 2 Million Dollars a Year in Passive Income with Nathan Birch It seems like a crazy dream to be able to retire from full-time work at the age of 24 and still have $2 million land in your account every year when you hit 30, but Nathan Birch is living proof that it is possible. For him it was all about setting the right goals, week by week, year by year, and more generally, working hard now to earn the right to not have to work as hard later. This seems like such an obvious mantra, but that’s why listening to Nathan is so inspiring, because every single one of us is actually capable of doing the things he does. His methods have empowered him to build an empire of 170 properties, but even for people who are just starting out who only want to buy one or two properties, his advice is indispensable. Below is a summary of what made Nathan successful in property, which makes for a mighty fine template of how to succeed in business and in life in general: ** Have a plan with clearly defined goals, and then map out every step you think is required to achieve them (this seems so obvious, but a dream can only become an achievable goal once every step is broken down into small, achievable chunks) ** Document the goals and keep reviewing them ** Don’t be put off by naysayers (but rather than ignore them, rationalise their point and disprove it with your own logic) ** Be persistent – if you have an idea, don’t just leave it as an idea… take action! ** Don’t make business decisions based on emotion, i.e. “this property looks really nice, I could totally live here”… you need to make sure the numbers add up ** Don’t underestimate the value of properties in areas that are thought to be undesirable ** Try and take your time to find a property under the market value, which gives you a profit margin from the beginning ** It’s never too late! (Colonel Sanders was in his 60s when he opened his first KFC) More generally, the most important thing is to really understand exactly what you want a property to do for your life.  When Nathan picked up a magazine at the age of 13, he was certain that property could make him wealthy and give him security, so he did his damnedest to make that happen by getting two full-time jobs and saving enough money to buy his first unit when he was 18. Everyone’s story and aspirations will be different, but Nathan has proven that property as a means to security is a good path to go down, especially considering the increasing volatility of the superannuation/pensions market. In this episode of Business Brain Food you will learn: ** One man’s story of how to build a property empire ** How to set, review, and achieve goals ** The money that can be saved by having two jobs ** What makes a good property investment Resources mentioned in this episode: ** Ask Pat with Pat Flynn (http://www.smartpassiveincome.com/ask-pat/) ** Online Marketing Made Easy with Amy Porterfield (http://www.amyporterfield.com/category/podcast/) ** Small Business Marketing with Timbo Reid (http://smallbusinessbigmarketing.com/podcast-2/) ** Beers, Blokes & Business (http://beersblokesbusiness.com/category/podcast/) ** Sales, Marketing Profit with James Schramko (http://www.salesmarketingprofit.com/category/podcast) ** Podcast Answer Man (http://podcastanswerman.com/) ** School Of Podcasting (http://schoolofpodcasting.com/) ** Internet Business Mastery (http://www.internetbusinessmastery.com/podcast/) ** Beinvested (https://binvested.com.au/nathan-birch/) ** Beinvested on Youtube (https://www.youtube.com/user/binvested) ** Facebook (www.facebook.com/businessbrainfood) ** Business Brain Food Facebook Group (www.facebook.com/groups/businessbrainfood) ** Twitter (https://twitter.com/bfewtrell) ** ActionCOACH (http://actioncoachanz.com/itunes) ** ActionCOACH (http://actioncoachanz.com/stitcher)   If you’re thinking of dipping your toe in to the world of property investment, or if you want to build your existing portfolio into something mega, then go ahead and do it! Nathan did. So can you! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day. Cheers, Ben Fewtrell (02) 9111 5000

Timbo Reid shows business owners how to get serious results through the utilisation of driving edge advertising correspondence ideas and procedures. Techniques that, in his experience as a long time marketing speaker and coach, the vast majority of businesses simply aren’t even aware of … and those that are, achieve totally unexpected returns from their marketing efforts.  Tim’s obviously recognises that ... Read More The post 103. Podcasting, Big Marketing and How Successful Entrepreneurs Find Focus Starring Tim Reid appeared first on Bond Appetit Personal Chef Services.

Timbo Reid shows business owners how to get serious results through the utilisation of driving edge advertising correspondence ideas and procedures. Techniques that, in his experience as a long time marketing speaker and coach, the vast majority of businesses simply aren't even aware of … and those that are, achieve totally unexpected returns from their marketing efforts.  Tim's obviously recognises that ... Read More The post 103. Podcasting, Big Marketing and How Successful Entrepreneurs Find Focus Starring Tim Reid appeared first on Must Amplify.

Today we talk to Timbo Reid, host of Australia's number 1 marketing podcast, Small Business Big Marketing. We're both fans of Tim's podcast and actually credit Timbo as being one of the catalysts for us starting our show. Tim is a guru when it comes to marketing a small business and a tradie business is no exception! In fact, Timbo reckons that Tradies have a great opportunity to improve their business through smart marketing that doesn't cost a cent. With over 200 interviews with successful small businesses under his belt, Timbo shares his tips on marketing a tradie business like: paying attention to the little thingscreating 'wow' moments with customerstaking action on customer feedbackshowing people you carefreely sharing your expert knowledge as a way to show your expertise and much, much more. There really was marketing gold dripping from the Tradies Business Show ceiling in this episode so jump in and take a listen! The post TBS028: Tim Reid Talks Marketing Your Tradie Business For Free appeared first on Tradies Business Show.

Timbo Reid: Marketing your small business “There has never been a better time to market a small business.”  Timbo Reid of the Small Business Big Marketing podcast, Australia’s #1 marketing podcast (and pretty high up in the rest of the world as well). It may be a little strange that we are interviewing another podcaster,...

It's time for another episode of Funny Business with Australia's best selling marketing author, Andrew Griffiths aka Griffo, and me, Timbo Reid. This time round, we get really stuck into big marketing questions like how to create a virtual marketing team, and how to know when it's the right time to start your business. PLUS, I introduce our brand new sponsor, 99designs, and an unmissable offer from them. Let's get started! The post 201- Get more done with less, freebies, how to avoid being unsuccessful … plus a bunch of marketing tips! appeared first on Small Business Big Marketing. See omnystudio.com/listener for privacy information.