Freedom in Five Minutes

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The Freedom in Five Minutes Podcast where we make 5-minute decisions that change your business, relationships, and life.

Dean and Marisa Soto


    • Oct 31, 2022 LATEST EPISODE
    • monthly NEW EPISODES
    • 19m AVG DURATION
    • 200 EPISODES


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    Latest episodes from Freedom in Five Minutes

    204 FIFM — How to Build Your Brand Awareness Strategy the Easy Way with Steph Hilfer

    Play Episode Listen Later Oct 31, 2022 38:48


    Welcome to another episode of Freedom In Five Minutes! I am your host Dean Soto. Your man of systems helping you create more freedom and profit than they ever thought possible. That is why we have Steph Hilfer on the show – the lady full of Vim and Vigor! Steph Hilfer is the founder and Chief Creative Director of https://getviim.com—a marketing consulting firm that helps businesses discover their brand. She can visualize what doesn't yet exist and bring it to life... and boy it's alive!

    203 FIFM How to Leverage Virtual Assistants in a Bad Economy for Massive Success

    Play Episode Listen Later Aug 31, 2022 28:07


    In this episode of Freedom In Five Minutes, Dean shares three top benefits from leveraging virtual assistants. Learn how you your talented staff can help seize massive success for your business in the midst of a tough economy. All that and more, coming up!   Check out more of Pro Sulum through the links below.   -

    202 FIFM How to Find and Hire the Best Virtual Personal Assistant

    Play Episode Listen Later Aug 31, 2022 21:12


    In this episode of Freedom In Five Minutes, Dean talks about his recent learnings from firing their gardener and how the lessons from that experience reflects how to hire the best personal assistant for your business.   Check out more of Pro Sulum through the links below.   -

    201 FIFM Why Outsourcing to a Virtual Assistant Will Never Solve Your Real Problem

    Play Episode Listen Later Feb 19, 2022 22:43


    In this episode of Freedom In Five Minutes, Dean Soto describes the best types of business owners who might have higher chances of success with Virtual Systems Architects and virtual assistants in general. For more episodes visit our blog at https://www.prosulum.com/blog/

    200 FIFM Leverage Your Superpower and Outsource Everything Else

    Play Episode Listen Later Feb 7, 2022 19:19


    In this episode of Freedom In Five Minutes, Dean talks about how to best carry out your superpowers by outsourcing your excess tasks. For more Freedom In Five Minutes podcast episodes, visit ProSulum.com/blog.

    199 FIFM It's The Little Things That Make A Big Difference In Your Business Success

    Play Episode Listen Later Jan 21, 2022 20:54


    In this episode of Freedom In Five Minutes, Dean Soto talks about his return to Jiu-Jitsu and how even the smallest things can make a massive difference in your pursuit of business success.

    198 FIFM You Don't Need Lead Generation, What You Need Are Results

    Play Episode Listen Later Jan 14, 2022 18:24


    In this episode of Freedom In Five Minutes, Dean Soto talks about his unconventional but highly effective methods in doing lead generation for Pro Sulum. If you enjoy this episode and want more of Dean's Freedom IN Five Minutes, visit ProSulum.com/blog or subscribe to the Freedom In Five Minutes Youtube Channel

    197 FIFM Sometimes You Have to Break Things in Order to Make Things Better

    Play Episode Listen Later Dec 6, 2021 18:23


    In this episode of Freedom In Five Minutes, Dean talks about one uncomfortable thing that most business owners shy away from. Breaking things to make it better. Listen to this episode and learn how Dean has gotten used to the discomfort of breaking things and reaped the benefits in business and life when the broken things are fixed and made better than before.

    196 FIFM How to Find the Best Executive Assistant for Your Small Business

    Play Episode Listen Later Nov 16, 2021 29:58


    In this episode of Freedom In Five Minutes, Dean Soto talks about his experience with recent clients who are looking to hire Virtual Systems Architects to fill Executive Assistant positions. Dive in with Pro Sulum founder, Dean Soto and learn three tips on how to find the best Executive Assistant for you and your small business.

    195 FIFM How to Find the Perfect Virtual Assistant for Your Business

    Play Episode Listen Later Oct 18, 2021 28:34


    In this episode of Freedom In Five Minutes, Dean Soto gives you tips on how to find the perfect virtual assistant to help you achieve business success.

    194 FIFM How to Create More Time in Your Business

    Play Episode Listen Later Oct 11, 2021 24:43


    In this episode of Freedom In Five Minutes, Dean Soto speaks about our most valuable resource— time. Listen to this episode and learn how to whip up more time for your business and personal life. All that and more, on this week's episode of Freedom In Five Minutes. Don't forget to subscribe to Freedom In Five Minutes on Apple Podcasts and leave a review! We are excited to hear from you.

    193 FIFM Everything in Business and Life is an Offer

    Play Episode Listen Later Oct 4, 2021 15:05


    In this episode of the Freedom In Five Minutes Podcast, Dean talks about a change in mindset that has opened better paths for him both in business and personal life. So check this episode of Freedoms in Five Minutes Podcast and find out! And if you would like to get more episodes, just head over to ProSulum.com/blog.

    192 FIFM Why Mindset for Success is Your Greatest Asset with Jarrod Haning

    Play Episode Listen Later Sep 27, 2021 49:50


    Today on the Freedom In Five Minutes Podcast, Dean speaks with Jarrod Haning—master coach and founder of MindsetPerformance.co. In this episode, you take a peek at how Jarrod helps people achieve success. Learn all about Mindscans, Mindset Pushups, Mindset Gyms, and other programs that Jarrod utilizes that will completely revolutionize what you are doing in your business.

    191 FIFM Accepting People WHERE THEY ARE So You can Grow More Powerful

    Play Episode Listen Later Sep 20, 2021 14:47


    For the first time on Freedom In Five Minutes, Dean Soto records a video podcast episode with his new Elgato FaceCam! Can we expect more video podcast episodes for Freedom In Five Minutes? Stay tuned in the coming weeks to find out! This week's topic is about growing more powerful by accepting people for where they are. Listen to lessons from Dean's personal stories with family and rediscover the beauty of growing together with people surrounding you. All that, and more! Only on Freedom In Five Minutes Podcast!

    190 FIFM - Patching The Holes in Your Processes to Bring Massive Profits

    Play Episode Listen Later Aug 20, 2021 15:35


    What is one good way to bring in massive profits? Mending the flaws in your systems and processes. In this episode, Dean talks about lessons from blunders in his old gardening system and processes. All that and more, only on this week's Freedom In Five Minutes Podcast Episode.

    FIFM 189 You Must Want to Change if You are Going to Change

    Play Episode Listen Later Jul 21, 2021 12:44


    In this episode of Freedom In Five Minutes podcast, Dean Soto talks about mind shift and self innovation. You must want to change yourself in order for you to actually go and change. That, and more in this week's Freedom In Five Minutes!

    188 FIFM How We Created Over $50,000 per Month Using Systematic Selling Machines

    Play Episode Listen Later Jul 7, 2021 12:08


    In this episode of the Freedom In Five Minutes Podcast, Dean Soto talks about creating systemic selling machines that led Pro Sulum to rake in over $50,00 per month! All that without the long hours involved in design and creation.

    187 FIFM How to 10x Your Productivity by One Simple Change to Your Thinking

    Play Episode Listen Later Jul 5, 2021 24:15


    In this episode of The Freedom In Five Minutes Podcast, Dean shares some of the best productivity methodologies he learned from his years in service to the corporate realm and how he took those lessons and applied them to his entrepreneurial career. Discover how productivity hacks helped Dean develop his passion for providing first-class and global VA services through his Virtual Systems Architects at ProSulum.com. All that and more, only on Freedom In Five Minutes!

    FIFM 186 How Can Gardening Help Grow Your Business?

    Play Episode Listen Later Jun 23, 2021 15:06


    In this episode of the Freedom In Five Minutes podcast, Dean Soto associates gardening with running your business. What do these two unrelated activities have in common? Find out how gardening can help you grow and scale your business only here on Freedom In Five Minutes!

    185 FIFM Everything is Trying to Destroy Your Business, 24 Hours a Day

    Play Episode Listen Later Jun 21, 2021 13:47


    In this episode, Dean uncovers all the elements around you that can possibly stir trouble for your business. Learn the best way to avoid potential disasters and grow your operation to greater heights in this episode of Freedom In Five Minutes!

    184 FIFM How to Best Utilize Your Virtual Systems Architect

    Play Episode Listen Later Jun 10, 2021 24:07


    In this episode of The Freedom In Five Minutes Podcast, Dean Soto talks about how to best utilize your Virtual Systems Architect (VSA). This is a continuation of the previous podcast episode so be sure to check out part 1 of this conversation: FIFM 183.

    183 FIFM - How to Create Standard Operating Procedures the Quick, Fast, and Easy Way

    Play Episode Listen Later Jun 2, 2021 11:52


    In this episode of The Freedom In Five Minutes podcast, we talk about the DON’Ts of creating standard operating procedures with your Virtual Systems Architect.

    182 FIFM Using Systems as a Disaster Recovery Plan

    Play Episode Listen Later May 24, 2021 17:26


    Dean Soto returns with a brand new episode of The Freedom In Five Minutes Podcast! In this episode, Dean Soto hints at a lot of changes over at ProSulum.com — growing at a tremendous pace and restructuring the company’s leadership team — and minimal involvement with Dean himself! Listen to this episode of Freedom In Five Minutes as Dean fondly shares this short story about the CEO of Pro Sulum becoming “useless”. And how despite that fact, everyone in his company enjoys continued growth and peak performance!

    181 FIFM It's Not How, But Who

    Play Episode Listen Later Mar 11, 2021 13:14


    Have you ever wanted to do something so bad but you just can’t seem to crush it? In this episode of Freedom In Five Minutes, Dean unhands the “How” to success in favor of “Who” to share your success with. Listen to this episode and discover your path to success from a new perspective.

    180 FIFM Managing Resources Depends on Good Leadership

    Play Episode Listen Later Mar 9, 2021 13:11


    In today’s episode of Freedom In Five Minutes Podcast, Dean talks about developing good leadership skills by managing your resources and effectively putting them into play. Discover how easier it is to grow your business and team by knowing how to allocate resources well only here on Freedom In Five Minutes!

    179 FIFM How to Anticipate Catastrophe and Disaster in Your Business

    Play Episode Listen Later Feb 4, 2021 20:35


    In this episode of Freedom In Five Minutes, we take a moment to remember how business was in 2020. Join Dean Soto as he talks about the importance of anticipating catastrophe and disaster. And how you can never be too prepared for the worst when it comes to business and life.

    178 FIFM - Scaling Your Business by Changing Your Mindset

    Play Episode Listen Later Feb 2, 2021 20:41


    Dean Soto returns from his short podcasting hiatus at an opportune time to talk about two things. How to switch to the proper mindset so that you may scale your business. And a quick note on the importance of understanding business systems and processes. All that, and more on this week’s Freedom In Five Minutes!

    177 FIFM - Giving Value Overload to Win Amazing Clients

    Play Episode Listen Later Dec 28, 2020 8:08


    Today on Freedom In Five Minutes, Dean talks about how giving massive value to prospects have given him amazing clients and better business over the years. Listen to this episode and learn how to build better relationships with potential clients and take your business to a higher level!

    176 FIFM -Investing in Assets that Have Inherent Value

    Play Episode Listen Later Dec 23, 2020 12:18


    Sometimes the best investment you can make is in physical assets that you find value in. These are things that you can touch; things that you can hold. In this episode of Freedom In Five Minutes, Dean Soto talks about his recent investments in physical assets. Listen and take away some crucial lessons from Dean’s atypical investment strategies.

    175 FIFM - Don't Outsource Your Decision-Making

    Play Episode Listen Later Dec 21, 2020 18:52


    In this episode of the Freedom In Five Minutes podcast, Dean talks about the risks of outsourcing a business owner’s decision-making and how to avoid or deal with internal saboteurs.

    174 FIFM - How to Use a Real Estate Virtual Assistant the Right Way

    Play Episode Listen Later Dec 14, 2020 30:39


    Today on Freedom In Five Minutes, Dean Soto talks about the different ways that you can leverage a real estate virtual assistant. Get practical tips from Dean — who runs his own VA service business through ProSulum.com and FreedomInFiveMinutes.com — as he shares tons of examples on how to work effectively with your VA.

    173 FIFM - How to Hire Better Employees so You can Grow Your Business

    Play Episode Listen Later Dec 8, 2020 23:14


    In this episode of The Freedom In Five Minutes Podcast, Dean Soto shares some tips on how to hire better staff members for your business — a long-time pain point for Dean in the past. Learn smart strategies and systems to find the best team members who can help take your business to greater heights!

    172 FIFM - How to Create Standard Operating Procedures for Your Business and Why They are Extremely Important

    Play Episode Listen Later Nov 30, 2020 30:59


    In this episode of FreedomIn Five Minutes, Dean shares stories about two of his clients. Both experts in their industries, both are very good people. The key difference between these two clients, however, is how they put our Virtual Systems Architects to work and how they prioritize building Standard Operating Procedures (SOPs). If you are a Pro Sulum customer or thinking about working with one of our VSAs, then listen to this episode and learn how to bring the best in your VSA (or any VA, in general). And discover the importance of creating SOPs for your business. All that and more in today’s Freedom In Five Minutes episode.

    171 FIFM - How to Delegate Tasks in a Work Day

    Play Episode Listen Later Nov 23, 2020 21:23


    In this episode of The Freedom In Five Minutes Podcast, discover three tips that helped Dean improve his ability to delegate tasks on a workday. Listen and learn how to delegate better on a workday easier, faster, and cheaper. So you can make more money. Those three tips are absolutely huge.

    170 FIFM - There is Always a Faster Way to Do Business

    Play Episode Listen Later Nov 18, 2020 21:05


    In this episode, Dean compares his learning experience in public school Spanish class to that of a better way of learning he found today.

    169 FIFM - Creating and Producing is Much Better Than Just Doing

    Play Episode Listen Later Nov 16, 2020 13:07


    Today’s episode of Freedom In Five Minutes, Dean Soto talks about post-automation boredom. How does a business owner continue pushing the business forward when it feels like there’s nothing more to do after automating the business?

    168 FIFM - You Never Know Until You Open Your Mouth

    Play Episode Listen Later Nov 9, 2020 9:08


    In this episode, Dean shares a recent experience that reminded him about the importance of knowing how to ask the right questions. Find out how this lesson is crucial in making better decisions in your business and personal relationships in today’s Freedom In Five Minutes!

    167 FIFM - Feeling Useless After Automating Your Business

    Play Episode Listen Later Nov 6, 2020 12:46


    After having automated a substantial portion of the business, Dean has found himself with more downtime and with it, boredom. Check out this episode as Dean shares exactly how he has dealt with his boredom and the switch of the mindset that he took to fully enjoy his free time again.

    166 FIFM - Feel Free to Fire a Few Customers

    Play Episode Listen Later Nov 4, 2020 9:19


    Today in The Freedom In Five Minutes podcast, Dean talks about how firing a few customers leads him to better clients. It may seem counterintuitive, but this is his secret path to getting better business. Listen to the full episode and find out more.

    165 FIFM - You are Responsible for You

    Play Episode Listen Later Nov 2, 2020 13:37


    In this episode of Freedom In Five Minutes, Dean talks about the COVID-19 situation in his area and the importance of being responsible for yourself.

    164 FIFM - Building Solid CFO Systems with Jarrod Souza

    Play Episode Listen Later Oct 26, 2020 50:51


    Today’s episode of The Freedom In Five Minutes Podcast, Jarrod Souza returns to join Dean and talk about their mindset when it comes to building business automation, systems, and processes. Check out the full episode and learn how to scale your business to the next level in as little as five minutes a day!

    163 FIFM - Sometimes, You Forget Just How Hot It Can Be

    Play Episode Listen Later Aug 28, 2020 11:59


    In this episode of Freedom In Five Minutes, Dean encourages you to move, get going, and bring about change in your business. People tend to forget about the dry spells in business especially when things are blooming and thriving. Listen to an incident in Dean’s homestead one morning that served as a powerful reminder for him to be mindful of the season and always prepare the business against the heat.

    162 FIFM - Building Recurring Revenue Streams with Any Service

    Play Episode Listen Later Aug 26, 2020 19:17


    In this episode of The Freedom In Five Minutes podcast, Dean talks about the importance of creating a recurring revenue stream no matter what industry you belong to. So many businesses have been shredded during this global COVID-19 crisis. The better you are at creating recurring monthly revenue, then better your business is protected.

    161 FIFM - The Power of Giving Before You Get

    Play Episode Listen Later Aug 24, 2020 16:01


    Our economy is ever-changing. There are good times and also bad. But if your business is the top-of-mind during bad times as a result of being generous and giving, what do you think is going to happen?  Customers will flock to you because you have given them value and attention. In this episode of Freedom In Five Minutes, Dean talks about the power of giving. Discover how your business can benefit from one of Dean’s core principles: giving before you get.

    160 FIFM - Automating Your LinkedIn Lead Generation The Easy Way

    Play Episode Listen Later Aug 5, 2020 22:58


    LinkedIn is an awesome lead generation machine if you are armed with the right tools and techniques. But how do you make massive connections in a platform saturated with spam? In this episode of Freedom In Five Minutes, Dean teaches you how to arm your LinkedIn with the proper automation tools and techniques to keep connecting automatically without spamming people.

    159 FIFM - Even a Tiny Bit of Dirt Can Dull Your Business Blade

    Play Episode Listen Later Aug 3, 2020 17:34


    Running your business through one single old idea and being narrow-minded towards new and better ideas is exactly like running a chainsaw into the dirt. All it takes for the chainsaw to dull out its cutters is one second in the dirt. That mindset where there is only one way to run your business is the dirt that will dull out the blades of your business. You, as a business owner, must clear that dirt out of your mind. In today’s Freedom In Five Minutes Episode, Dean talks about how even small ideas can be dangerous for your business during this global pandemic. Listen to this episode and learn about better ideas to run your business and thrive even in the face of a global crisis.

    158 FIFM - You Don't Know What You Have In Your Garden Therefore Everything is A Weed

    Play Episode Listen Later Jul 25, 2020 16:00


    You never know the full aspects of what you have at your disposal unless you actively search all your options and alternatives. That being said, what is one thing that you do right now or a tool at your disposal that you can investigate further to discover all it has to offer? In this episode of Freedom In Five Minutes, we talk about how to grow a business in a variety of unexpected ways by uprooting all the different possibilities that the tools at your disposal have to offer.

    157 FIFM - Sometimes the Only Way You Can Learn is by Doing It

    Play Episode Listen Later Jul 13, 2020 12:21


    Have you ever been intimidated by something you have not done before? Is this something you have kept on putting off because you felt like you needed to learn more about it or simply lacked the confidence to start the work? In this episode of Freedom In Five Minutes, Dean challenges you to start doing the work, even if it is something you have not done before.

    156 FIFM Podcast Episode - Always Continue to Build Your Fences

    Play Episode Listen Later Jul 9, 2020 8:33


    Have you figured out who the most important people in your life are? For most entrepreneurs, the answer would be their family. However, not everybody is focused on building things for their family. Sometimes, business comes first. In this episode of Freedom In Five Minutes, Dean reminds you to pause and take a look at the things you are building. Are you focused on building and growing things for the most important people in your life?

    155 FIFM - Build Your Special Forces Team and They'll be There When You Need Them

    Play Episode Listen Later Jul 8, 2020 13:49


    An elite few people in your business will be there for you during tough times. These people are also responsible for growing your business indirectly simply by providing great customer service. If you do not know the feeling of having an elite force to back you up, then listen to this episode of Freedom In Five Minutes and learn the special things that a core team can do for your business.

    154 FIFM - Diversifying and Safeguarding Everything in Your Business

    Play Episode Listen Later Jul 7, 2020 19:59


    Is your business struggling during this tough time? There are contingency plans and solutions that are getting popular right now. But the fact is, these solutions are not new! They have been around for a long time now and most businesses across the globe have treated them as simply costs that can be dealt with “later”. Listen to this episode of Freedom In Five Minutes and learn how to safeguard your business and allow it to thrive despite any crisis that may come.

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