Tim Burt has more than 30,000 commercials to his name, which have sold over $500 million globally. After spending 25 years in radio (CBS), where he was responsible for millions of dollars of ads each year, Tim is now a highly sought-after marketing and branding expert. Tim has worked with Fortune 500 companies (Burger King, South African Airways, Toyota, and others), and countless small businesses around the world. He still produces over 300 ads per year, and is a 3-time international award-winning author, public speaker, and marketing coach. Tim's sites: https://www.MarketingWithTim.com https://www.SpeakerTim.com
With supply chain breakdowns only getting worse, that's going to be a major issue as we get closer to Christmas 2021. WHAT can you do RIGHT NOW to avoid December 25th headaches, and sleep better when Santa comes down the chimney?OFFER THIS ONE THING...but you have to do it right. This very short podcast could help save your sanity this year.If you own a business, offering this one thing - and letting your audience know about it (CRITICAL!) could help you avoid headaches this "holiday" season.---More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim's websites: https://www.MarketingWithTim.com https://www.FreeGiftFromTim.com
You ever heard that phrase check your ego at the door? Arrogance can and will destroy your business one way or the other, and I'm about to prove it to you.This is another marketing with Tim podcast. My name is Tim Burt. If you have kids, you’ve probably experienced this phenomenon. This stock market tale which I’m about to tell you is no different than you trying to score the hottest Christmas toy for your kid. When the stores are sold out of that toy, what do you do? You find someone who has one, and then pay them an extremely overinflated price to get it. If you've been paying attention at all to the stock market over the last week, you've probably heard the incredible story of GameStop, AMC theatres, bed bath and beyond, and a few other stocks that have been decimated over the last few years. On Wall Street there are companies called hedge funds. Their job is to basically put other businesses out of businesses by borrowing stock, selling it to an investor, and then driving the price down. These hedge funds then buy the stock back at a lower price and pocket the difference. This is known as “shorting” a stock.Keep in mind, in a lot of cases, they are doing this with stock that they don't even own. These hedge funds have been operating this way for so many years and made so much money, that they've practically achieved the status of being untouchable.Over on the message board Reddit there is a sub-page called wallstreetbets. One extremely savvy user named deep expletive value discovered that one of these hedge funds named Melvin capital was shorting the position on GameStop stock. In fact, they were shorting the stock at 140% of the available supply. Meaning they were trying to sell – and short sell – at least 40% of something that didn’t exist. How is this possible? Is it even legal? Probably not. But that's another discussion for another time. So our friend Deep Expletive Value over on the Reddit message convinced enough people from around the world to start buying GameStop stock in a well-timed and coordinated attack on the Hedge Fund. This would drive up the price and severely damage Melvin Capital. Because they – just like you trying to get that hot toy at Christmas - would have to pay overinflated prices to buy the stock back just to cover their original short position.Over the last week GameStop stock went from roughly $20 a share to almost 500 dollars. Adding fuel to the buying frenzy were celebrities such as Elon Musk, Mark Cuban, the rapper Ja Rule, and others. They were offering advice, and in some cases, encouraging people to buy.This insane price spike cost the hedge funds at least 10 billion dollars – if not more – this week alone.And the group of investors which all started on Reddit had grown from a ragtag few to thousands of people. Not just in the United States, but around the world. They wanted to get back at the Wall Street hedge funds who had a large part in the 2008 economic crash, received government bailouts, and still destroyed countless lives. This is the ultimate stick in the eye from David to Goliath. So what would any normal rational thinking business owner do? They would probably cut their losses lick their wounds and go home. But not Melvin capital. Instead, during this incredible price surge we saw during the week, Melvin capital actually doubled down on their short position. A display of arrogance so brazen, it's almost hard to comprehend. But it wasn't just one business that adopted this arrogant position, there were a few others. The most prominent and notable of these businesses that let their ego get out of control is the online trading platform Robin Hood. Robin Hood is an investing app to allow the average everyday person buy stock - even at a fraction of a share. And it’s where a lot of GameStop stock was being bought.When the price of GameStop AMC and all these other stocks skyrocketed, Robin Hood took the unprecedented step of not allowing their users to buy the stocks. At one point, you could sell GameStop, but you couldn’t buy it.Oh, it gets worse: over half of the people using the Robin Hood app own GameStop stock.And do you know who controls Robin Hood? Melvin capital. It's ironic for an app named Robin Hood, which implies take from the rich and give to the poor, that all of a sudden, they took the extremely unpopular position of defending the rich hedge fund.You can imagine the uproar on Reddit and even on traditional media outlets such as CNBC Bloomberg and Fox business. Even the Robin hood CEO bravely appeared on a few of these shows and defended the position of not allowing their users to buy GameStop stock. He claimed it was to protect the company, and the investors. Meanwhile most of the talking head expert financial people on CNBC Bloomberg etc were saying that this coordinated attack by a bunch of millennials who had no idea what they were doing, and they were going to get hurt. That couldn't be further from the truth. I personally have seen screenshots of people on Reddit who have lost $10 million in GameStop stock since the price jumped. and yet they were still holding $7 million of GameStop stock. Hardly the person I would call a millennial. But what these talking heads were really doing was twofold. One - they were defending their hedge fund buddies on Wall Street, and two - they were portraying the very people whose dollars they depend on as stupid. This is a level of arrogance in marketing and public relations I don't think any of us have ever seen. Had Melvin capital not doubled down, took their losses and regrouped, and if Robin Hood hadn't restricted their own users from buying GameStop stock AMC and others, they could have avoided a massive public backlash. Instead, Melvin Capital and Robin Hood chose the wrong path. They let their ego get in the way. Arrogance has killed many businesses, but hardly any more high-profile than this. Many Robin Hood users on Reddit have said that once the dust settles from this incredible stock run, that they are closing out their Robin Hood accounts. Which begs the question, when will this end? that's hard to say. The vast majority of these read it users who have bought GameStop stock, AMC, bed bath and beyond and others, have said that they are not selling. In fact, they have a term for it. It’s called “diamond hands.”And if they take a loss, they don't care. This is about principle. This is about teaching the hedge funds, who have rigged Wall Street for so long for the average consumer, a lesson that they will never forget. So what does that mean? Just like that hot Christmas toy, the longer somebody holds onto it, the more the price increases. Therefore, if these people who own these stocks don’t sell, and the hedge funds have to settle their short contracts, they will be forced to pay an exorbitant price for stocks that were worth far less just days ago.And that price could be just high enough to bankrupt Melvin capital, and other hedge funds. My prediction is that Robin Hood as an investment platform is essentially done. They will be relegated to the Myspace online trading apps. As for Melvin Capital? Time will tell. There is a silver lining to this crazy story. GameStop and AMC have raised so much money that they've been able to lower, or get out of, their corporate debt. In the end, a well-timed and well-researched plan from one savvy investor on a message board on the Internet may just save two very large American businesses. And yet some of these talking head experts are pretending that this is a bad thing. I disagree.in fact, one person on Reddit said he made so much money off is GameStop stock, that he went and bought 200 video game consoles from GameStop and donated them to a Children's Hospital in Dallas with his profits. The local news did a story about him. What's wrong with that? The bottom line here: the second that you think you or your business is above or better than anybody else - especially your consumers - is the very second you will go into a tailspin from which you may not be able to recover. Check your ego at the door. More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Could you have appeared on The Larry King Show?As you may have heard media icon Larry King passed away this week at the age of 87. Over his 60 plus years in media, Larry spoke with thousands of guests on a wide range of topics, usually interviewing world leaders, and celebrities. And on occasion, the air quotes average Joe. Larry King was so impactful in the world of media, that during his 25-year run at CNN, if you told someone that you were appearing on Larry King, you didn't even have to mention the word show after his name. All you had to say was I'm going to be on Larry King and that gave you massive, instant credibility. But what was Larry King ultimately known for? Was he an expert in any one field? You could argue that his expertise was as simply as an interviewer. One of the criticisms of Larry King was that the questions he would pose to his guests would often-times come across as oversimplified. He wasn't really the “hard hitting journalist” like you would find on a program such as 60 minutes. But that’s not the focus here.Make no mistake: in a time I like to call “B. I.” (which stands for Before the Internet”) if you were able to get on Larry King's show, this gave you practically instant celebrity status.That’s because millions of eyeballs were almost certainly guaranteed to be on you. In the world of cable news ratings, Larry certainly was “King.”But the focus of Larry King’s show wasn't him, it was the guests he would have on. The audience tuned in to hear what the guests were going to say. And there were primarily three categories of guests that would ever appear on Larry King's show. These were 1: celebrities. In this case I'm using the term celebrities to encompass world leaders, government officials, and pop culture icons such as movie and tv stars, recording artists etc.The second category would be experts. When a breaking news story hit and Larry wanted to talk to somebody who knew vastly more about this subject than he did they would call in an expert in the field to explain it to the public in a way that everyone could understand. And the third category - this is where the “average joes” would gain their 15 minutes of notoriety - are eyewitnesses. The people whose lives are otherwise uneventful and rather ordinary, but just happened to be at the right place at the right time during a major world event.The format of the talk show has been around since the 1930s. Take Jack Benny for instance. His show was originally recorded in New York for a few years, but in 1936 he decided to move the show to Los Angeles so he could have celebrities on his show. Because at that time, that's where the celebrities were.Of course, this has changed over the years with most talk shows being recorded in New York or Los Angeles. Those shows are recorded where the celebrities are.For many decades ordinary people would not appear on such high profile shows unless there was reason. The prevailing thought was people don't tune into these shows to hear people like them. They tune into these shows to see people that they live through vicariously.Johnny Carson broke the mold somewhat by having normal people on his show. But David Letterman took it to a completely different level in the 1980s. I remember reading an interview with David Letterman one time and he said (and I'm paraphrasing) there is inherent entertainment value in having normal people on a show. Why do you think David Letterman had a recurring skit on his show called stupid human tricks? Current day shows such as Ellen, or most of the late-night talk shows, for instance, will still feature “ordinary” people…but this is usually to mock them, or use them as a subject in some “wacky” stunt to win a prize.Make no mistake, serious chat shows are still around and they're still very prominent. Especially on cable news outlets. And you can thank Larry King for making this format known in practically every household.But for you to gain access to these shows, you must be an expert in your field. Remember that most “normal” people that appear on these talk shows are usually the subjects of ridicule. Odds are, you won’t ever happen to be at the right place, at the right time, with the right vantage point to give a first-hand eyewitness account of some major breaking story. You’re probably not a world leader or high-ranking government official. Therefore, if you want to appear talk shows and as a guest on cable news outlets, you must increase your visibility as the expert in your field. And it doesn't matter what field you're in. Television and radio stations magazines print outlets high profile podcasts they all are looking for experts. Remember: 99% of Larry King's guests were either celebrities or experts. For the most part that still holds true today on these cable chat shows. The big question is, in its prime, could you have appeared on Larry King? Are you enough of an expert that show producers would have called you first? If you are at “expert-level” expert , your focus should be getting more people to recognize you as the go-to source on your topic. This is what can lead to those massive media appearances.---More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Kate Hancock has sold over $15 million dollars online to date - and it started with a hunch.Her next business - a hotel venture - began on a restaurant napkin. She now owns 2 hotels. And you'll never guess who her mentor was - and still is.Chapters:01:34 – Step 1: Building her empire03:54 – Why Kate knew what to look for04:41 – Kate got shut down. Now what?05:48 – Time to pivot.07:52 – Business planning on a napkin.08:43 - The importance of hiring Virtual Assistants.10:13 – Kate’s new IBH Media project.11:15 – What Kate likes to give back the most.12:12 – Who is Kate’s mentor through her incredible success?14:22 – If Kate had to start over, what would she do?16:28 – Kate’s one piece of advice to you.Kate Hancock's website: www.KateHancock.comMore marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Does SEO make your brain hurt? John Vuong runs a very successful SEO agency in Toronto, Canada.In this episode, John tells you three big mistakes you're probably making on your SEO, and also gives some tips on how to fix your SEO so your pages and posts will rank better on Google.Chapters: 01:25 The journey from the Yellow Pages to SEO04:06 What you can learn about SEO from the Yellow Pages05:20 SEO on other search engines besides Google07:59 Three BIG SEO mistakes you might be making10:57 Keywords defined and simplified12:12 Defining "Localized" SEO14:27 SEO for images16:40 Can you trust the info on search results?18:20 SEO Strategies from John you can use NOW20:04 What is "Indexing"?22:29 Why "Multi-Channel" is important for SEO23:41 What is the future of SEO?25:42 What will VR/AR SEO look like?More on John Vuong:https://www.localseotoday.ca/More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Nathan Hirsch has sold over $30 million worth of stuff online. He didn't want to follow the "traditional" path to success through college, a pension, etc. Instead, he figured out the game of hiring virtual assistants around the world.The weird part? Virtual assistants can be hired for many tasks. From lead generation...to running your fantasy football league (true story). In this podcast, Nathan outlines what you should be looking for when hiring virtual assistants from around the world, and how easy it is to get started.Chapters:00:50 - Nathan Hirsch, the hustler and entrepreneur06:04 - What qualities should a good virtual assistant have?07:16 - Is it hard to find virtual assistants outside of the US who speak English fluently?08:26 - Outside of the Philippines, what are other good countries for hiring virtual assistants?10:02 - How soon should you hire more than one virtual assistant?11:52 - Are virtual assistants under contract?16:49 - What's the lowest amount you'd pay a virtual assistant?18:00 - How many virtual assistants do you really need?19:50 - What's Rule #1 when hiring a virtual assistant?Nathan Hirsch's website: https://www.OutsourceSchool.comMore marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Erik Huberman mocked marketing majors in college...then he became a wildly successful one himself.Erik has appeared in high profile publications such as Forbes, Inc., and CNN. He has also worked with such brands as Verizon, Red Bull, and others.In this podcast, we talk about Erik's views on marketing, why repeating the same message constantly works (even if you want to change it because you're bored), and how to use the same message across different platforms.Chapters: 00:40 - How Erik got his start07:43 - What is "predictable" marketing?09:38 - How do you fight the urge to change your marketing message?10:06 - Deploying your message on different digital platforms10:54 - Why do you hire a marketing agency?12:05 - Balancing being creative with selling in a commercial14:03 - We discuss the Nike-Colin Kaepernick controversyErik Huberman's website:https://www.ErikHuberman.comMore marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.com https://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com#marketing #podcast #timburt
Jessica Zimmerman went from making no money for 5 years in her first business, to building a 7-figure empire, all from Conway, Arkansas. Jessica went from a struggling floral shop owner to turning her attention to the wedding industry, where she was featured in high profile publications such as Martha Stewart, etc.Yet, she's done all this without an email app on her phone. Seriously. Now, she's getting 2 million views per month on one (surprising) platform, and tells you how you could do it yourself. Jessica also includes a free download on her website in this episode.Chapters: 01:38 – The fatal car crash that started it all02:52 - 16-hour days, but no paycheck07:31 – Jessica does not have email on her phone. Seriously.09:51 – From no money in flowers to 7 figures in weddings10:58 - How Jessica delegates - and you should, too12:51 – Use Jessica’s “tortoise” strategy15:42 – Jessica’s 2-million views social media secret weapon20:42 – Can this work for everyone? Even men?Get Jessica's free offer mentioned in this episode at her website:https://www.JessicaZimmerman.comMore marketing resources from Tim:Leave A Review & Subscribe On Apple Podcasts here: https://podcasts.apple.com/us/podcast/marketing-with-tim/id1495561926Tim’s websites: https://www.MarketingWithTim.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Bill Wooditch became the top selling salesperson at Liberty Mutual (the entire company) within TWO years. How? By using his style of qualifying prospects.One key that Bill reveals: if you're treating people like numbers, you're already losing. Learn what Bill does to start winning at the sales game.Bill now owns four companies, and is an author, speaker, and sales master. His book "Fail More" is available now.Chapters:00:50 - How Bill Wooditch qualifies prospects03:15 - The ONE thing you can't qualify with a prospect05:11 - The old-school trick Bill mastered06:00 - How Bill became Liberty Mutual’s top sales pro07:32 - What Bill loves about sales - and you should, too09:10 - The big lie sales managers tell their sales staffs12:10 - What you'll learn in Bill's book "Fail More"14:32 - What is an "Intra-preneur"?16:50 - Bill's daily advice to you17:25 – If you’re in sales, this is your top priority17:57 - Covid-19 got you down? Here is Bill's advice to you20:00 - Scared to sell right now? Bill says...24:07 - Why Bill always buys from the same people25:47 – Check your ego…or elseVisit Bill Wooditch's website: https://www.Wooditch.comhttps://www.BillWooditch.comMore marketing resources from TimLeave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketingWithTim.comhttps://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
While most businesses are paralyzed by the Covid-19 Corona virus, there are those that will re-open bigger, better, and stronger than before this thing hit.What can you and your business be doing RIGHT NOW to prepare when things start to open up? Here are my observations and predictions regarding your marketing for your business.(Note - this is the audio from a webinar replay.)Chapters: 01:29 The state of the world right now03:09 What "They" are saying & some predictions04:21 Covid phrases to stop using right now05:56 A bad Covid-19 Ad (real world example)07:27 Marketing predictions after Covid-19 ends09:57 What you can do RIGHT NOW to be positioned for success14:22 Do not turn your sales funnel into a rabbit hole15:39 My free gift to you More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com#marketing #covid #coronavirus
Eric Rittmeyer went from being in the Marine Corps to a best-selling author, who teaches business people - and even kids - about mental and emotional toughness.How can you use these tactics to help you and your business? Eric lays it out, and what happened when he made an unexpected national television appearance.Chapters: 01:26 What does "The Emotional Marine" mean?04:17 From Marine to Mental Toughness Expert05:38 Why some smart people lack social skills08:20 How do you teach emotional awareness and toughness?09:42 What's in "The Emotional Marine" book?15:12 Is "The Emotional Marine" a good kids book?16:25 Eric's advice for you during Covid-1918:24 Why empathy is so important21:14 The "Un-motivational Speaker"More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Meet Carroll Bernard - the guy who was webinar training before it was cool. Now, his company Govology teaches businesses of all sizes how to train their employees properly - saving you time, money, and having them learning the same stuff all over again.Carroll's website: https://www.Govology.com More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Fact: If you can't communicate, you can't sell. Is your communication game in need of a tune-up? On this podcast, Keith offers some extremely valuable tips on how to help you stand out.Keith Sbiral and his wife run a company called "Apochromatik" in Chicago, which helps push professionals forward in their selling and communication skills.Keith's website:https://www.Apochromatik.comLeave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Your business + the Gig econony + companies bidding for Government contracts = BlackDragon.Expert.Rob Rosenberger created Black Dragon 5 years ago. It is the only "gig economy" to help larger companies bidding on government contracts in the world. And YES - YOU and your business can be "Black Dragons." Rob explains how it works, how you get paid, and the simple application process.Chapters:00:34 – How Blackdragon got its name01:34 – Blackdragon, explained06:15 - What is Blackdragon doing right now to win government contracts?08:08 - How effective will Blackdragon be at winning future contracts?10:07 - Is Blackdragon being proactive right now?12:07 – What skills is Blackdragon looking for?14:54 - During the Covid-19 Pandemic, can Blackdragon predict future government spending?16:52 - What's Blackdragon's current bidder confidence?19:56 – Who can become a Blackdragon?21:09 - Is prior government experience necessary?25:40 - Not every project is the same...26:20 – What’s the hot sector right now?28:35 - Why should you consider joining Blackdragon?Rob's website:https://www.BlackDragon.expertMore marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
He suspends himself from a helicopter, locked in a box, with only a minute to escape. And that's just one of his shows. He's like a modern day Houdini.Canadian self-described "escapologist" Danny Zzzz has performed thousands of shows around the world, having appeared on "Italy's Got Talent" and other high-profile performances. Danny talks about promoting entertainment events during Covid-19 pandemic, and more.Chapters: 0:49 - How Danny Zzzz got his start4:33 - When Danny discovered his hidden talent5:24 - How he got over 600 people to his show as a newbie6:07 - Danny's first magic trick6:42 - Let's get crazy!10:28 - The same show for 7 years?14:13 - Marketing during the Covid-19 pandemic16:16 - The accident...and a new chapter22:29 - What does Danny's wife think of his career choice?24:33 - Danny's "Italy's Got Talent" near-death encounter29:40 - Lessons from Danny to you for your business marketiingMore about Danny Zzzz:https://www.Dannyzzzz.com More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
With Corona Virus (Covid-19) seemingly grinding most of the planet to a halt, what changes should you make to your marketing? If you have a brick and mortar store or ship physical products to your customers, here are my suggestions on what you should be doing.Chapters: 00:43 - How I'd Approach Corona Virus and Business01:57 - The Biggest Mistake Any Business Can Make Right Now02:51 - Follow What The Big Boys Are Doing04:18 - The First Thing You Have To Do When Marketing Right Now05:44 - Why It's Like Black Friday (just slightly different)06:36 - Who's Going To Get Hardest Hit First07:28 - Using Instant Communication To Ease the Mind of Your Clients08:26 - The Immediate and Long-Term Future of Business Because of Corona Virus09:09 - My Advice To EveryoneMore marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
The Real Estate world is brutal when it comes to marketing. But Stacy Conkey does what's known as "remote investing." She also teaches people how to do what she does, by being relentless at promoting her mastermind course.Like most realtors in 2008, Stacy Conkey learned the hard way when her portfolio got wiped out. But she has incorporated new marketing strategies, and her company is now bigger and better than ever before.In this podcast, Tim Burt interviews Stacy Conkey, who resides in San Diego, California.More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
I’m going to presume that you’ve already done everything we covered in episode 17 & 18...In this episode we're going to talk about where to place your podcast, the things you need such as an RSS feed, where to distribute your podcast, the artwork requirements, and how to label it with show notes which are very important.We'll also talk about the various paid platforms, which one I think is easiest to use, and how to blast it out to the world.More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
How should you structure your podcast episodes? How long should your podcast be? Where should your microphone be? Here are some easy things to remember when you're beginning out podcasting.In this second of a three-part series, former CBS broadcaster, radio pro & podcaster Tim Burt gives you a simple and powerful show structure, where to place your microphone, and a secret you can use when recording guests.Once you use the show outline alone, that will help you save you a lot of time and headaches after your podcast episode is recorded.Chapter markers:01:36 - The Critical First Step to Podcasting03:28 - Outlining Your Podcast Show Structure05:00 - How To Create Your Introduction05:35 - The Overview of Your Podcast05:59 - The Q&A Section07:05 - The Bonus07:53 - The Recap08:12 - The Close08:55 - How Long Should Your Podcast Be?09:27 - Where To Place Your Microphone10:19 - Software You'll Need10:50 - The Goldilocks and The Three Bears Rule When Recording11:55 - Tim's Suggestions on Recording Your First Podcast13:14 - Sneaky Tip When Recording Guests Download Audacity (referenced in this podcast);https://www.audacityteam.org/download/More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
You want to start a podcast, but don’t know where to begin?Should you start a podcast? The short answer is YES! In this first of a three-part series podcast, Tim Burt tells you what equipment you’ll need (you probably already have it), and the best place to record.Tim tells you that you 1) don’t have to do a video podcast; 2) the best place to record your podcast; and 3) what microphone and equipment you have to have.Show webpage: https://www.marketanything.co/2020/02/20/how-to-start-your-podcast-part-1/ More marketing resources from Tim:Leave A Review & Subscribe On iTunes: https://podcasts.apple.com/us/podcast/how-to-market-anything/id1495561926Tim’s websites: https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.comhttps://www.FreeGiftFromTim.com
Dane Knighton went from speaking Afrikaans in South Africa to moving to the UK (not being able to speak English), and is now a very high-profile copywriter. In this podcast, Dane explains how all marketing begins with your "Big Idea" and how you can "sell money at a discount."Dane's website:https://www.DaneKnightonBook.comTim Burt's websites:https://www.MarketAnything.cohttps://www.TimBurtMedia.comhttps://www.SpeakerTim.com
What makes a good Super Bowl ad? Why do most Super Bowl ads fail?Ruscin and Zach at ESPN 99.5 grilled me about Super Bowl ads past and present.From January 29, 2020
People went crazy for these Super Bowl commercials...but they shouldn't have. Some were funny, some were highly emotional. But they all have one thing in common: they weren't that good at selling. In this podcast, I'll reveal my list of the Top 10 Most Overrated Super Bowl Ads from the past.Tim Burt has been critiquing Super Bowl ads in real time since 2008. In 2014, he was on the highly-select Wall Street Journal Super Bowl Ad Panel with Sarah Michelle Gellar, Harry Hamlin, Columbus Short, and others.Notes: For more marketing strategies and guidance:https://www.TimBurtMedia.comhttps://www.MarketAnything.cohttps://www.FreeGiftFromTim.comhttps://www.SpeakerTim.com
Ever have an idea for a product? Ever want to get that product sold on HSN or QVC? Original - and current - HSN host Bob Circosta will tell you what you need to do first.We also talk about the best product ever sold on HSN; the weirdest; and the worst (which you won't believe was real). In addition to hosting on HSN, Bob also runs boot camps to show entrepreneurs how to get their products on Home Shopping Network. He's also the author of "Life's A Pitch."https://www.BobAndChad.comhttps://www.BobCircosta.comhttps://ww.MarketAnything.co
He started off in real estate, but now has a multi-billion dollar lawsuit against Facebook which could literally change the world.Jason Fyk's business was making $300K per month in 2013 - before most people ever figured out how to make money on the platform. Then, without warning, Facebook basically turned off his revenue. Now, he's suing.And if you don't think this could ever happen to YOUR business, this is the one podcast you must listen to.Jason Fyk is the author of "Social Justice" which is available now.https://www.MarketAnything.co
Sometimes, business owners come up with a catchy name for their company...but they leave out a key part of their service. That will drive people to your competition.This is the real-world story of a marine and auto restoration company in Belize that I helped recently.https://www.MarketAnything.co
There are 5 things the Facebook algorithm looks for to get you more traction. What are they? Karen Liz Albert, founder and owner of "Behind Your Curtain" will lay it all out for you - and you'll be wanting to make these changes ASAP.https://www.BehindYourCurtain.comhttps://www.MarketAnything.co
Should you write a book to help your business? Maybe...and maybe not. Speaking from personal experience, it boosted my business to new heights. Elizabeth Lyons has written such books as "Enough," and "Holy S*** I'm Having Twins." She has authored 5 books, and is currently working on her sixth book. Elizabeth will also talk about self-publishing your book, and how "50 Shades Of Grey" became a sensation.https://www.ElizabethLyons.comhttps://MarketAnything.co
Branding. Do you *REALLY* know what it is? Blaine & Honey Parker's definition will simultaneously blow your mind, and bring you a level of clarity usually reserved for Monks on mountaintops. In this episode, we talk about: - What branding really is- What company they believe does branding extremely well- Why focus is possibly the most important thing for your brand...and a lot more.Blaine and Honey Parker are the founders and owners of Slow Burn Marketing, and CoupleCo, their podcast which they operate from Park City, Utah.https://www.MarketAnything.co
Joseph Rosales' latest book, "Customer Service Is A Contact Sport" will not only teach you how to run your business more efficiently, you'll also learn very valuable lessons on setting goals - and actually achieving them. https://www.MarketAnything.co
When sleazy marketers practically ruined texting for businesses in the early 2010's, almost everyone had given up on the platform.Contrary to what you may believe, there are smart marketers using texting to not only increase their audience, but build up trust.This is NOT the "text us to get a coupon" crap, either.Jennifer Conkey will explain to you how she issues "challenges" to build - and maintain - her audience. https://www.MarketAnything.co
While scrolling through Facebook one night, I saw a paid ad that used Facebook Live. Completely new to me. Imagine the power you have to promote your business using this tactic on Facebook. How can you use it?
Connect with Ahmed Hawari at https://www.Ahmed360.comAhmed Hawari is an international award-winning author, founder of a Down syndrome charity, and now shows anyone how they can become a millionaire in 7 years or less with his "Real Estate 1% Rule."Celebrating his 40th anniversary living in the US from Palestine, Ahmed Hawari discusses how he built his empire in real estate, and how you can too.In this interview, Ahmed also talks about his "why", how his charity was born, and gives you THREE sound strategies that every entrepreneur and marketer must employ for success.One more thing...Ahmed has never lost a DIME in a real estate transaction.Ahmed also offers a very special deal just for watching this video that could put you on the road for real estate success...should you want to.In the interest of full disclosure, I do not receive any compensation for promoting Ahmed's products or course. #timburt #marketing #realestate
For more about Lori McNeil, visit https://www.LoriMcNeil.comGet Lori's free download at https://www.MediaSecrets.netLori McNeil is a serial entrepreneur, having received her first business loan at age 11 to start a hot dog stand.Lori now helps entrepreneurs get faster results through media appearances on radio, television, print, and virtually all other outlets.In this interview with Tim Burt, Lori discusses:5:58 - Why is media important?9:20 - What to do if you have zero media experience11:08 - The TRUE horror story that happened when someone wasn't ready for their "big break"13:48 - The biggest mistakes being made right now16:48 - How to start crafting the perfect pitch and get past the gatekeepers21:44 - The biggest misconceptions about media23:22 - Why speaking from the stage is completely different than speaking on radio, television, podcasts, etc. For more about Tim Burt, visit https://www.MarketAnything.co
After spending 5 years in prison, Zachary J. Babcock was practically unemployable. After landing a few jobs, he quickly found out being a convicted felon isn't something that employers look for.Having to support his family, he turned to the world of podcasting.Zachary's podcast "Underdog Empowerment" has become a beacon for entrepreneurs around the world. He has interviewed such business heavyweights as Grant Cardone, and others.