Podcasts about action buttons

Special episode drop (breaking the hitatus). We went to IBOUND 2024 so you didn't have to :P In this episode, hosts Lauren and Aurrie recap their experiences at the INBOUND marketing conference. Lauren, founder of Brand Good Time, and Aurrie, founder of Hopson Ray, share key insights from sessions on B2B LinkedIn ads, AI in content creation, and email marketing strategies. The episode offers actionable strategies for marketers to enhance their efforts going into 2025 and beyond.Timestamps:Best Practices for B2B LinkedIn Ads (00:04:03)Insights from a LinkedIn Paid Ads Agency (00:05:08)Creative Content for B2B (00:07:26)Using AI in Content Creation (00:09:34)Effective Call-to-Action Buttons (00:11:15)AI Trigger Words in Emails (00:12:48)Preparing for 2025 Trends (00:14:34)Apple Email Update (00:17:05)Neil Patel on Content Marketing (00:18:13)The Shift from SEO to Search Everywhere Optimization (00:20:08)Maximizing Content Strategy (00:22:57)Marketing Funnel Insights (00:26:33)Brand Competition and Customer Sharing (00:29:10)Creative Content and B2B Engagement (00:30:08)Humor in B2B Marketing (00:32:52)Color Psychology in Branding (00:34:07)Thought Leadership on LinkedIn (00:36:27)Effective Storytelling in Ads (00:38:20)CMO Insights on Organizational Goals (00:41:28)Repurposing Webinars with AI (00:44:32)Launching Products on Social Media (00:46:24)Hacking the Instagram Algorithm (00:47:08)Find Lauren Loreto online:Follow us on Instagram: @brandgoodtime @shesbusyafConnect with Lauren on LinkedIn: www.linkedin.com/in/laurenloreto Find Aurrie Hicks online:https://www.hopsonrae.comInstagramLinkedIn

Dave sits down with Knak Co-Founder & CEO Pierce Ujjainwalla, and SubjectLine.com Founder Jay Schwedelson, two experts in the B2B Email Marketing, for a one hour deep dive into what's working in 2024.They cover:Subject line strategiesDesign do's and don'tsWhat makes a truly great email in 2024This is a recording of an Exit Five Live session - to follow along with the examples, check out the deck here.Timestamps(00:00) - - Intro to Jay and Pierce (04:23) - - What Personalization Looks Like in 2024 (09:08) - - Using “Friendly Froms” to Increase Open Rates (13:21) - - How the Best Emails Are Designed (17:03) - - How Often Should You Send Emails? (18:07) - - Sending a Killer First Email (25:52) - - Your Reader Needs Context (27:37) - - Use First Person for Better Call-to-Action Buttons (30:35) - - How to Avoid Confusing Content (35:23) - - Why You Need To Focus On Building Trust (37:02) - - Writing for Engagement (44:38) - - Email Branding Trends in 2024 Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by our friends at Knak.  Launching an email or landing page in your marketing automation platform shouldn't feel like assembling an airplane mid flight with no instructions, but too often that's exactly how it feels.No more having to stop midway through your campaign to fix something simple. Knack lets you work with your entire team in real time and stops you from having to fix things mid flight. Check them out at knak.com/exit-five/***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

Fri, 19 Apr 2024 20:15:00 GMT http://relay.fm/automators/152 http://relay.fm/automators/152 Action Buttons, Revisited 152 David Sparks and Rosemary Orchard Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. clean 2137 Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. Links and Show Notes: Credits The Automators Rosemary Orchard David Sparks The Editor Jim Metzendorf The Fixer Kerry Provanzano Get Automators Max: a longer, ad-free version of the show Submit Feedback Sparky's Super-Action Button Script Rosemary Orchard's iPhone Action Button (Screenshot) Rosemary Orchard's iPhone Action Button (Shortcut) Text Workflow: Text Processing on the App Store Text Workflow: Text Converter on the Mac App Store Whisper Memos Mail Drop | Drafts User Guide

Fri, 19 Apr 2024 20:15:00 GMT http://relay.fm/automators/152 http://relay.fm/automators/152 David Sparks and Rosemary Orchard Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. clean 2137 Rose and David revisit their Action Buttons and share some of their automations. The hosts also discuss text and AI workflows. Links and Show Notes: Credits The Automators Rosemary Orchard David Sparks The Editor Jim Metzendorf The Fixer Kerry Provanzano Get Automators Max: a longer, ad-free version of the show Submit Feedback Sparky's Super-Action Button Script Rosemary Orchard's iPhone Action Button (Screenshot) Rosemary Orchard's iPhone Action Button (Shortcut) Text Workflow: Text Processing on the App Store Text Workflow: Text Converter on the Mac App Store Whisper Memos Mail Drop | Drafts User Guide

#airtable #on2air #builtonair 8/15/2023 - BuiltOnAir Live Podcast Full Show - S15-E06 ___________________________ The BuiltOnAir podcast is a live weekly show highlighting everything happening in the Airtable universe. Check us out at BuiltOnAir.com/join. Join our community, join our Slack channel, and see what's happening. ------------------------ SPONSORED BY On2Air - Airtable Apps and Integrations to run your business operations in Airtable Start a free 14-day trial of On2Air Apps - https://on2air.com?via=podcast ------------------------ ___________________________ IN THIS EPISODE

Wenn du es noch nicht mit A/B-Testing versucht hast, ist dies ein Zeichen, dass du nicht länger warten solltest. A/B-Testing hilft dir nicht nur, deinen Shop zu verbessern, sondern du kannst wirklich sehen, welche Elemente deines Shops für deine Kunden attraktiv sind, und sie zum Kaufen anregt, und welche nicht. Mehr Informationen darüber findest du in der heutigen Podcast-Ausgabe mit dem Conversion-Hacker, Jörg Dennis Krüger. TRANSKRIPTION DIESER FOLGE DES PODCASTS In dieser Podcast-Folge erkunden wir die Welt der A/B-Tests für Online-Shops. Wir besprechen, wie du mit A/B-Tests deinen Shop optimieren kannst, um höhere Konversionsraten, ein besseres Kundenerlebnis und mehr Umsatz zu erzielen. Zuerst wollen wir definieren, was A/B-Tests sind. Einfach ausgedrückt ist es eine Form der experimentellen Optimierung, die dir hilft, Entscheidungen für deinen digitalen Laden zu treffen, indem du zwei oder mehr Versionen einer Webseite oder eines Elements vergleichst. Die Daten aus diesen Tests geben Aufschluss darüber, welche Version im Hinblick auf die Konversionsrate oder andere gewünschte Ergebnisse besser abschneidet. A/B-Tests sind besonders nützlich für Online-Shops, denn sie ermöglichen es dir, verschiedene Versionen von Seitenelementen oder Funktionen zu vergleichen, um zu sehen, welche Version bessere Ergebnisse liefert. Indem du Daten aus früheren Experimenten nutzt und das Nutzerverhalten in Echtzeit beobachtest, kannst du fundierte Entscheidungen darüber treffen, wie du deinen Shop am besten optimierst, um das Kundenerlebnis zu verbessern und die Konversionsraten zu erhöhen. Es gibt verschiedene Arten von A/B-Tests, die bei E-Commerce-Websites und Apps eingesetzt werden: Split-Tests, multivariate Tests und Personalisierung. Bei Split-Tests (auch „A/B-Tests“ genannt) werden zwei Versionen derselben Seite, bei denen jeweils nur ein einziges Element geändert wurde, miteinander verglichen, um festzustellen, welche Version besser abschneidet. Bei multivariaten Tests werden mehrere Elemente auf derselben Seite gleichzeitig geändert, wobei die Auswirkungen auf das Nutzerverhalten für jede Änderung separat gemessen werden. Personalisierung bedeutet, dass die vorgenommenen Änderungen speziell auf einzelne Nutzer/innen zugeschnitten sind, basierend auf ihren Vorlieben oder ihrem bisherigen Verhalten auf der Website. Bevor du einen A/B-Test für deinen Online-Shop durchführst, solltest du eine Hypothese aufstellen: Was denkst du, wird passieren, wenn du ein Element änderst? Die Formulierung einer solchen Hypothese vor Beginn des Tests hilft dir, deine Bemühungen zu fokussieren und Erfolgskriterien festzulegen, damit die Ergebnisse des Tests leichter zu interpretieren sind. Es gibt verschiedene Elemente in einem Onlineshop, die mit A/B-Tests getestet werden können. Dazu gehören z. B. das Seitenlayout, Bilder, Farbschemata, Call-to-Action-Buttons, Preisstrukturen und vieles mehr – all das kann optimiert werden, um die Kundenbindung zu verbessern und die Konversionsrate zu erhöhen, wenn es richtig gemacht wird. Daher ist es wichtig, alle Aspekte eines digitalen Shops zu berücksichtigen, bevor man ein Experiment startet, damit alle Variablen berücksichtigt und am Ende des Prozesses zuverlässige Ergebnisse erzielt werden können. Bei der Durchführung eines A/B-Tests für einen Onlineshop gibt es einige Best Practices, die befolgt werden sollten:  Erstens solltest du sicherstellen, dass vor dem Start eines Tests klare Erfolgskriterien festgelegt werden. So kannst du sicherstellen, dass die Ergebnisse am Ende eines jeden Experiments valide sind und sinnvolle Entscheidungen über weitere Optimierungen oder Änderungen getroffen werden können.  Zweitens sollten die Besucher/innen richtig segmentiert werden. So wird sichergestellt, dass bei jedem Test nur relevante Daten gesammelt werden, damit die Ergebnisse nicht verzerrt werden, weil irrelevante Variablen zwischen verschiedenen Versionen ver...

This week we covered: News UK regulators block Microsoft's Activision acquisition in potentially fatal surprise blow Apple's App Store can stay closed but developers can link to outside payments, says appeals court That's cute. UK.gov gathers up £100M for AI super-models Lookout sells its consumer cybersecurity business to F-Secure for $223M and goes all-in on the enterprise UK chip giant Arm files for blockbuster US share listing Judge knocks back Elon Musk's ridiculous claim in fatal Tesla crash lawsuit: His statements about auto-driving safety could have been deepfaked Rumours Latest iPhone 15 Pro CADs reveal ‘Action button' and camera changes As always, we'd love to hear your comments Find us on Twitter @WeeklyTechRant

Instagram testing Lead Forms as Action Buttons (Twitter) Instagram's co-founders are back with Artifact, a kind of TikTok for text (The Verge) Leave a Review: Apple Podcasts Want to support the show? Buy Me a Coffee --- Send in a voice message: https://anchor.fm/danielhillmedia/message Support this podcast: https://anchor.fm/danielhillmedia/support

Is there such thing as too many CTA buttons?  When it comes to building your landing page, it is actually more important than you'd think…Having the right amount of call to action buttons makes all the difference to the actions taken by people who visit your landing page.Today Nick talks you through exactly what you can do to help close sales once someone has clicked through to your landing page from an Ad. Listen and learn! -----------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsReady to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/Watch the episode on Youtube

Show notes: This episode is all about Action Buttons introduced in version 11.1 for Sugar Serve, Sell, and Enterprise. We review the 6 different action button options and provide real-life examples for each. We hope this episode encourages you to think about ways you can use action buttons in your instance of Sugar. SugarU Feedback & Questions Email: university@sugarcrm.com Help Articles: Creating an Action Button: https://support.sugarcrm.com/Knowledge_Base/Studio_and_Module_Builder/Creating_an_Action_Button/ Understanding Action Buttons versus wTools Custom Buttons: https://support.sugarcrm.com/Knowledge_Base/Studio_and_Module_Builder/Understanding_Action_Buttons_vs_wButtons/ Admin Guide: Configuring Action Buttons: https://support.sugarcrm.com/Documentation/Sugar_Versions/11.2/Ent/Administration_Guide/Developer_Tools/Studio/Action_Buttons/#Configuring_Action_Buttons Action Button Examples Use Cases: https://support.sugarcrm.com/Documentation/Sugar_Versions/11.2/Ent/Administration_Guide/Developer_Tools/Studio/Action_Buttons/#Action_Button_Example_Use_Cases

As part of my Accelerator coaching program, we offer weekly audits where members can submit whatever they'd like for me to review. I then record a personalized Loom video with my critique, ideas and feedback. This year especially, I've been getting a lot of requests to review landing pages -- opt-in pages, sales pages and the like.  And the more and more I've reviewed, the more and more I've noticed a simple tweak that can have a big effect on increasing conversions -- the color of the call-to-action (CTA) buttons. You see, 99% of the pages I've been looking at from our members had CTA buttons that blended into the rest of the content and the other colors on the page. I know in the grand scheme of things, the color of the call-to-action buttons on your landing page should be far down the list of what to test… But what's certain is that button colors that blend in aren't going to make it easier for anyone to take the action you want them to take. So after seeing so many opportunities for improvement, I started asking myself… What IS the best color for your CTA buttons? I decided to do some research to see if there was any science behind the psychology of color and the feelings people have when they see certain ones. And my findings were super interesting… I had no idea different colors “spoke” to people in different ways. Even with my years of experience, I still learn new aspects to improve on everyday. Like, something as simple as colors hardly crossed my mind a few years back. And to be honest, I've never thought much of what color I “should” use for the buttons on my landing pages other than they need to stand out and “pop” from the rest of the colors and content on the page. But after my research, and seeing so many landing pages over the years, I now have some new best practices… And I'm sharing them all with you today, on the podcast. Discussion Points In Today's Episode: 0:00 Introduction  4:05 The science behind colors and what they are associated with 8:19 Different cultures have different meanings to color 9:35 Choose a color that pops out 11:24 Test out the conversion of different colors 12:11 Good and bad examples of the TEXT on call-to-action buttons 14:36 Putting yourself into your customer's mind Are you a course creator or online coach who's already averaging at least $7-8K in revenue per month from your online business and you're ready to increase your profit, have a bigger impact, with LESS hustle? If you're feeling overwhelmed, doing all the things, and you're not sure what next steps you should be taking in your business… Then my Accelerator coaching program may be for you.  Click here to learn more and apply for my Accelerator coaching program. Resources: Visit my website where you'll find more info about my coaching programs as well as hundreds of free podcast episodes →  https://rickmulready.com/ Join and apply to my Accelerator coaching program - https://rickmulready.com/accelerator  Thanks for tuning in! See omnystudio.com/listener for privacy information.

Call to Action buttons only take up a tiny piece of real estate on your email communications or website, but they can be key to getting your audiences to donate, volunteer, or otherwise support your cause. Here's how to make yours better.

Texting for the Plastic Surgery Practice   Text Marketing for Plastic Surgeons   Texting has been around for a while and is on the rise as an effective plastic surgery marketing strategy that's working.   Once users have opted into your list (required), you can send them special promotions, updates, appointments reminders, surveys, and much more.   Need proof that SMS is one of the best digital marketing strategies?   Consider that the average open rate for text message marketing campaigns is 98% – compared to a 20% open rate for email marketing.   Also, SMS response rates are 295% higher than phone call response rates. (source)   Why Text Your Cosmetic Patients   The reality is you have to be where your cosmetic patients are to engage with them and that is on their cell phones.   Texting is the highest engagement rate of any marketing medium by far at 82% open rates and 90% of message are read within three minutes of receipt.   This is exciting because you can reach out to your patients with a push of a button. The response is almost immediate and can be a nice boost to filling up your schedule and bumping up your revenues.   BUT you must put a plan in place, so you don't end up in hot water since there are rules about texting your patients so use these tips to get started:   Tips to ensure texting success:   Get Permission If you don't already, start collecting consents from your patients so you have approval to text them.   On your patient in-take forms, ask them. But do it in a compelling way. For example, “Check here if you would like to receive periodic VIP Text Club offers”.   Invite Patients to Opt-in Across All Media Start a “VIP Text Club” and make a big deal out of it. Mention it everywhere… on your website, in your social media posts, banner ads, newsletter and checkout signage. Add a compelling reason for them to join now such as an automatic gift card towards their next visit or a free skin care product of their choice.   You get your patients' permission by asking them to send a keyword to your short code cell phone number such as “Text “GIFT” to 12345”.   Know thy Patients   While you are building up your consent list, here's a way to get started now. Using your CRM (Customer Relationship Management) platform, segment a list of patients you have a great relationship with who would love to hear from you via text.    Be sure they can respond STOP to immediately be removed from the texting list, if they are not interested.   Use a Texting Platform   A texting platform automates all of this and keeps you out of trouble since it will automatically delete someone from your list who opts-out because they don't want to get text messages.   It will also give you reports to track your results so you know how many were sent, opened, opted-out and so on.   Compelling Text Messages   This is not a time to be coy. Be direct and clear. Text a short message that is compelling. I suggest it be of urgency and include a special offer with a tight expiration. For example:     Or, skip the images and just text a simple message like this:     Include Call-to-Action Buttons   These buttons increase patient engagement with your texts because you need them to value the message, read it and act on it.   “Click Here” – oftentimes, you need more time and space to explain a particular cosmetic procedure such as its benefits, the process and before/after photos. In that case, a “Click Here” will send them to your website landing page for the details.   “Text-to-Win” ” if you have a contest   “Show this text” – Ask your patients to show the text to your check out staff to earn a promotional discount.   Timing is Everything   This is a “just-in-time” marketing strategy. It takes, on average, 3 minutes to open messages so you want to be ready.   Think of this as impulsive shopping. They see it and react.   That means you only send it during practice hours and use a practice cell phone that is monitored all day, so you respond immediately and interact with your interested patients.   Know the Rules   The Cellular Telecommunications Industry Association (CTIA) requires SMS marketers to include “msg & data rates apply” in auto-reply messages. Most text marketing services will add this disclaimer automatically, but it's on you to ensure its included.   A great texting strategy is one more way to stay in touch with your loyal patients who love hearing from you using this channel. Use it mindfully.    Click here for all the strategies for Plastic Surgery Marketing: What's Working Now.   FREE! The choices your patients make...Explained: http://bit.ly/CatherinesFreeBook FREE! Advice Call: http://bit.ly/FreeCall

The Instagram Stories - 11-6-20 - Instagram Tests Story Message Reactions and Feature Friday Action Buttons!

The Instagram Stories - 11-6-20 - Instagram Tests Story Message Reactions and Feature Friday Action Buttons!

Hot Tip #04 is to spice up your Call-To-Action (CTA) buttons. Remember: you're excited to share your product or service.

eMarketer principal analyst Debra Aho Williamson and junior analyst Blake Droesch discuss how brands are changing their approach to influencer marketing, the main challenges influencers are struggling with and what influencer marketing might look like going forward. They then talk about TikTok's call-to-action button, how platforms are dealing with misinformation and Twitter's purchase of a mobile-focused demand-side platform.

Even if you didn't know that that's what it was called, you have definitely seen a Call To Action Button.  Call to Action Buttons are typically on websites or in ads and their purpose is exactly what their name implies: they invite you to take some kind of action.  

Today Sandro goes on a mini-rant about call-to-action (CTA) buttons. He discusses how important they can be and how simple a small teak to your website could lead to a large increase in conversions Episode 0353 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Time for some digital spring cleaning! Here are three strategies to spring clean your Instagram account: 1. Check your Instagram Direct Messages 2. Evaluate your business account's Action Buttons 3. Freshen up your Instagram Ads if they are seasonal

In this episode (sponsored by KingswaySoft), hosts Britta Rekstad and Matthew C. Anderson discuss the usage of Actions and Child Workflows in the Dynamics 365 platform. Discussed on the show Getting familiar with Actions in Dynamics 365 Actions and Child Workflows Example using notifications What's different about an Action Visibility to end users Action Buttons (preview feature) What's on your mind? Have a question you'd like answered on a future podcast? Submit one by visiting implementthis.org.

In this episode (sponsored by KingswaySoft), hosts Britta Rekstad and Matthew C. Anderson discuss the usage of Actions and Child Workflows in the Dynamics 365 platform. Discussed on the show Getting familiar with Actions in Dynamics 365 Actions and Child Workflows Example using notifications What’s different about an Action Visibility to end users Action Buttons […] The post Actions vs. Child Workflows in Dynamics 365 – Ep 27 appeared first on Implement This.

FACEBOOK CALL TO ACTION BUTTONS What they are Why it's a big deal Creating for ads Creating for organic posts How to use BLOGGING TIPS TO SUCCESS Reflection… TIPS

This week, Nick shows you how to make your site more effective with call to action buttons, and Jim goes over the basics of the geolocation API in HTML5.