Podcasts about strand consulting

With Estie Starr, an internationally acclaimed, award-winning business consultant and speaker. After a decade-long career in the nonprofit sector, she left her CIO job in 2011 to fulfil her business dream, serving small business owners who wanted to live theirs. The founder and owner of both Strand Consulting and the Better Business School, Estie helps small business owners earn their first million in new business. Join us for this conversation where Estie demystifies what it takes to build a successful small business, what every successful small business has, and where solopreneurs and small business owners often go wrong. Estie has logged over 12,000 hours of one-on-one business coaching in the past 14 years, guiding thousands of micro business owners to transform their business ideas and dreams to fully scaled businesses, with an average 300% profitability increase. Estie has been recognized as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast to listen to. She is a featured contributor to Entrepreneur, and the co-founder and co-host of the Annual LinkedIn Influencer Summit.

Estie Starr is the founder of Strand Consulting and Better Business School. On this episode, you will learn: Estie's journey in marketing and PR, starting her own businesses, and her passion for helping small businesses. How to avoid toxic work environments, gender disparity in the workforce, and the importance of valuing your offer correctly and pricing your services appropriately. Estie also discusses the different types of entrepreneurs, marketers, and business models, and emphasizes the importance of having a solid foundation and strategy in place before pursuing PR or marketing tactics. The episode provides valuable insights into the world of marketing and entrepreneurship.https://www.estiestarr.comWe're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at anika@yourbrandamplified.com Join me on PodMatch to start your own journey as a podcast guest!

Scaling your startup to six figures and beyond can be a challenging and exciting journey. It requires a combination of hard work, strategic planning, and smart decision-making. In this podcast episode, we'll discuss the key factors that contribute to a successful scaling process, including identifying and targeting the right market, developing a strong value proposition, and building a scalable business model. We'll also delve into the importance of maintaining a customer-centric focus, as well as the role of team building and leadership in driving growth. By the end of this episode, you'll have a better understanding of what it takes to take your startup to the next level and beyond. Estie Starr launched her 1st profitable business at 10yo & never stopped. This serial entrepreneur owns & runs both Strand Consulting & the Better Business School, where small business owners turn their business dreams into business realities www.estiestarr.com/freegift Looking to use more stories to engage and sell on fb, Youtube and email? Grab our free 3 part training on story selling here: https://www.storyselling.how/how-to-sell-with-story Ready to Ditch the drawn out, worn out webinar for a heart felt presentation that connects while commanding epic close rates and engagement......all without the ‘salesy tactics? Grab my storyselling webinar training here:  https://www.storysellingwebinars.com/the-new-webinar-that-works  

Sachin Patel interviews Estie Starr about organic marketing. If you hate marketing, the things you hate about it are the things Estie Starr hates about it, manipulation, being salesy, and inauthenticity. Estie explains in great detail how an organic marketing framework allows you to reach your target client by being excited by what you do, the value it offers people, and how it can help them. Her “crazy dream” is building a consulting firm for small business owners, and she tells how she has succeeded in it since 2011. Her dream is to help everyone with their dream. Estie says you're trying so hard not to sell because you don't want to manipulate anybody, you don't want to be salesy, that you are withholding your gift from people who need you! Listen in for a remarkable conversation about the marketing strengths you already have, and how you can reach more people in your target audience with more impact than an ad buy would do. Estie offers you a gift in the links below.   Key Takeaways: [1:03] Sachin welcomes listeners to Perfect Practice. Sachin welcomes and introduces his friend, Estie Starr.   [1:15] Estie is a marketer extraordinaire. She helps people with marketing who hate marketing. Sachin welcomes Estie and reads her bio.   [3:23] Estie was born and raised in New York. She started marketing at age 7 and started her first profitable business at age 10. She went to a business school in New York where she got a degree in marketing. Estie left a CIO job she loved in 2011 when a new executive took over her team and demoted her to his secretary.   [5:08] Estie had “this crazy dream” to build a consulting firm for small business owners. She built a company to six figures of profit in two years with no ad spending. Her specialty is an organic marketing strategy where you don't spend money on ads. By 2019 they were staffed in seven time zones with clients on six continents. Her dream was to help everyone with their dream.   [6:34] Estie wanted to teach marketing at a college level but she dropped out of a master's program because it would have decreased her income. Colleges don't let you teach without a master's degree. So she taught entrepreneurship in high schools and opened a business school online in 2019. Estie has faced discrimination for not having the “look” of a businessperson.   [9:37] The most common marketing mistake is trying to be everywhere and do everything. Don't try to do all the things major companies do with their huge marketing budgets. They're already successful You are just starting. Choose the path that works with your assets.   [13:35] You should be going after a clear path to conversions. The goal of marketing is the creation and communication of the value of your product or service to your target customer or client to convince them to buy. Your marketing creates value. Your messaging communicates value. You want to be talking to the right people and convince them to buy.   [16:09] Estie shows the difference between manipulating people to buy something against their will and explaining to them why they might want to get something and how it could help them. Estie shares a case study from a student. Selling is being enthusiastic about your offer of value to someone who sees the value leading to an exchange of value in return.   [19:09] “Bro marketing” may be authentic to the person doing it, but if you try to buy their formula and it's not authentic to you, it falls flat. Estie has a snow cone stand analogy. Marketing that works has at least 10 moving parts. You might have only one. Estie lists some of the conditions that are necessary for your marketing to get conversions. Be authentic to yourself.   [23:00] Estie was asked to critique a website recently, but the person wanting the critique had no idea if a website would work for his service. Estie talked him into calling the first 20 people in his target group. If you can't sell something on the phone, you can't sell it online.   [24:35] Start by making sure you're clear on your value proposition and your ideal target. You can't market before you know them. Find your SWON strength: Speaking, Writing, One-on-one, and Networking. As a business owner, you have one or more of these skills strongly. If your skill is speaking, look for where you can speak. If you're a writer, write. Leverage existing audiences.   [28:23] One-on-ones have the hardest challenge in getting a mass audience. First, sit down with your immediate network, especially any who have access to your audience. Tell them specifically whom you want to get in front of. If they know them, they will connect you to them. Estie shares a couple of examples of how this works.   [31:55] You are trying to reach your BEEs: the Body, Eyes, and Ears of your Audience. Where are they physically? What are they looking at? Ears are referrals. Your best referrals are the people in your world. Who are they dealing with? Your Queen BEEs are the organizations, institutions, and individuals that your BEEs flock to.   [36:19] Estie says if you are unwilling to share what you do because you don't want to manipulate anybody or be salesy, you are withholding your gift from people who need it. You've got to know how to present your value offer. You need to be paid for your time or you can't dedicate your life to your practice. Consider talking with people as a first date. Look your best.   [39:15] Estie offers a free three-day marketing success challenge on her website EstieStarr.com/FreeGift. That's a great next step. If you get on a call with Estie, she will explore an offer with you, according to your budget and your ability. She has offers from hundreds to tens of thousands of dollars, depending on the scale and scope of what the company needs.   [40:06] Estie tells about a testimonial she received the day of this podcast.   [42:36] Estie cites the law of attraction and says if you're out of alignment, you're going to attract people who are out of alignment as well, and then you're going to wonder why.   [43:18] Estie's program has 12 steps she explains in terms of a flower. These include core branding concept, vision/mission, pitch, unique selling proposition, target audience, the problem you solve, positioning, product, price, promotion, graphical branding, and sales process.   [48:36] Estie explains how you establish a sales process that builds a self-sustaining sales cycle, which is the essence of an organic marketing strategy.   [49:13] Sachin invites everyone to get the gift from Estie's website to reach more people in an impactful way so the world gets healthier and happier. Marketing doesn't have to be difficult. Estie talks about the wrong sales process. People are interested, they come in, and then you run a sales prevention strategy! Make sure your tech works if you use tech.   [51:30] Sachin shares a case study of his events. An event that had a 10K register didn't have as good an ROI as an event that had a 3K register because the event with 3K had an offer that was articulated and presented much more clearly and built up a rapport.   [52:28] Sachin encourages you to go back and listen again to the frameworks presented in this episode, take notes, and check your marketing strategy against it. Let these frameworks support you on your journey ahead.   [53:54] Estie shares her contact information. She notes that she has been absent from social media for a while, but the content is timeless, and she is coming back to post more.   Mentioned in this episode Perfect Practice Live NASDAQ Tribe For Leaders Mastermind Kevin Thompson Entrepreneur LinkedIn Influencers Fiverr Upwork   More about today's guest Estie Starr Estie Starr is an award-winning business consultant, exceptional marketing strategist, avid speaker, and the founder of Strand Consulting, a multinational business consultancy that's focused on helping small business owners scale their businesses to make big profits. She believes very strongly that people can build professional and profitable businesses doing what they love, and she's here to guide you so that you can bring your vision to life with a lot more ease.   Estie has been a certified professional coach for over 12 years and she pours all her experience into her work, making her services highly valuable and effective to anyone who seeks them. Through Strand Consulting, Estie can help small business owners around the world by providing business and marketing strategies that will allow them to launch and scale their businesses.   Links: Estiestarr.com/freegift On Instagram: @estiestarr On Linkedin: EstieStarr Podcast: Business Breakthrough Podcast with Estie Starr More about your host Sachin Patel How to speak with Sachin Go one step further and Become The Living Proof Perfect Practice Live sachin@becomeproof.com To set up a practice clarity call and opportunity audit   Books by Sachin Patel: Perfect Practice: How to Build a Successful Functional Medical Business, Attract Your Ideal Patients, Serve Your Community, and Get Paid What You're Worth The Motivation Molecule: The Biological Secrets To Eliminate Procrastination, Skyrocket Productivity, and Get Sh!t Done

Estie Starr can grow any talent, hobby, certification, or skill, into a professional and profitable business. She is the founder and owner of both Strand Consulting and The Better Business School. Estie specializes in organic marketing strategy for micro business owners helping them earn more money with less headache. Contact Estie Starr: 3 Day Marketing Success Challenge - estiestarr.com/freegift Dr. Kimberley Linert Speaker, Author, Broadcaster, Mentor, Trainer, Behavioral Optometrist Event Planners- I am available to speak at your event. Here is my media kit: https://brucemerrinscelebrityspeakers.com/portfolio/dr-kimberley-linert/ To book Dr. Linert on your podcast, television show, conference, corporate training or as an expert guest please email her at incrediblelifepodcast@gmail.com or Contact Bruce Merrin at Bruce Merrin's Celebrity Speakers at merrinpr@gmail.com 702.256.9199 Host of the Podcast Series: Incredible Life Creator Podcast Available on... Apple: https://podcasts.apple.com/us/podcast/incredible-life-creator-with-dr-kimberley-linert/id1472641267 Spotify: https://open.spotify.com/show/6DZE3EoHfhgcmSkxY1CvKf?si=ebe71549e7474663 and on 9 other podcast platforms Author of Book: "Visualizing Happiness in Every Area of Your Life" Get on Amazon: https://amzn.to/3srh6tZ Website: https://www.DrKimberleyLinert.com Please subscribe, share & LISTEN! Thanks. incrediblelifepodcast@gmail.com Social Media Links LinkedIn: https://www.linkedin.com/in/dr-kimberley-linert-incredible-life-creator/ Facebook: https://www.facebook.com/kimberley.linert/ Instagram: https://www.instagram.com/drkimberleylinert/g Twitter: https://twitter.com/LifeKimberley Tumblr: https://www.tumblr.com/settings/blog/incrediblelifecreator Pinterest: https://www.pinterest.com/lifekimberley/_saved/

Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Estie Starr: Organic Marketing for Leveraged Growth Estie Starr helps entrepreneurs grow their talents and skills into a professional and profitable business. She is the founder and owner of both Strand Consulting and The Better Business School. She uses organic marketing strategy for micro conscious business owners. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Estie Starr: Organic Marketing for Leveraged Growth Estie Starr helps entrepreneurs grow their talents and skills into a professional and profitable business. She is the founder and owner of both Strand Consulting and The Better Business School. She uses organic marketing strategy for micro conscious business owners. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

One of the most frustrating elements of running your own business, if I can be honest, is the inconsistency. We have some months that you just can't keep up with the number of new leads coming into your ecosystem and it doesn't seem like there are enough hours in the day to process all the work that is coming through your front door. And then all of a sudden, you turn the page on the calendar and you realize that you don't have any appointments for the next several weeks. What happened?    That's what we're talking about today; how to build a reliable and consistent lead generation within your brand and business. My guest today is Estie Starr. She's the founder of Strand Consulting and the Better Business School. “The majority of sales is not that pushy salesperson.  All high ticket sales are intellectual sales.” IN THIS EPISODE The foundational thing you're missing in marketing your business. Discipline and why it's important. The truth behind advertising. 5 steps to get a stable, reliable, consistent business flow. Strategic word of mouth. How many exposures and touch points you need to get a sale. Do you need to go viral to be successful? The medium and the message. Followers do not equal business; show up! Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Connect with Estie FREE gift for you: estiestarr.com/freegift Share this podcast with a friend and remember to leave a 5-star review!  For more, visit jamespatrick.com

Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again.We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'.Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.Support the Show.

Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again. We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'. Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.

Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again. We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'. Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.

For a lot of small businesses, it can be hard to choose what to prioritize both your time and money on. By defining your brand, optimizing your website, and creating a great offer, your marketing strategy can begin getting your small business the results you have been chasing your entire career. Ian Garlic talks to business consultant and Founder of Strand-Consulting, Estie Rand, about her best steps to fixing your marketing strategy today. Discover the checklist you should always use before creating your website as well as the 5 steps to creating a great sales funnel.What You'll Learn:The Lie of the Laptop LifestyleHow much time do Social Media Influencers spend on each day?Where to Start Fixing Your StrategyDefinition of an Actual BrandNiche VS FocusHow Your Website is Wasting MoneyThe Key Criteria to Great WebsitesNecessary Checklist BEFORE Building a WebsiteHow to Create an OfferThe 5 Steps to a Great Sales FunnelConnect with Estie:Estie RandGet Your Free Gift TodayLinkedInResources:Connect with IanBook a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […]

Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […] The post Estie Rand With Strand Consulting appeared first on Business RadioX ®.

Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works, mastering is largely confusing and misunderstood. Join them as Estie breaks it [...]

Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […] The post Estie Rand With Strand Consulting appeared first on Business RadioX ®.

Estie Rand, founder of Strand Consulting, credits much of her entrepreneurial success to learning from coaches and mentors along the way. Be open to what you don't know, find someone who does know, and learn from them.

In Episode 64 of the Wealth On Any Income Podcast, Rennie is joined by Estie Rand. Estie helps business owners earn more money with less headaches. The founder of Strand Consulting, a multi-national small business consultancy, she has spent the past 12 years dedicating herself to guiding all those who have a talent, skill, certification, education or idea to turn it into a professional and profitable business. Estie believes that EVERYONE can do what they love, earn buckets of money AND have time for their life and family.In this episode Rennie and Estie cover:The big shift on how she works with people and why.How she sees the future of business changing.Why having so many people helping small businesses is creating so much confusion.How she works with clients to show them the whole map and how that helps with clarity.How Estie has redefined being there for her kids “all” the time and learned to accept what is in front of her.Estie's ‘Pay It Forward” charity concept – a backwards charity.What Estie has learned from having a business and family now going through a divorce.About her free gift – The 3-Day Marketing Success Challenge.What the steps are that someone should take if they do have an idea, a talent, a certification, or a skill that they want to turn into a business.Estie's unique definitions for brand, marketing, and selling.Get Estie's 3-Day Marketing Success Challenge at https://estierand.com/freegiftAbout EstieEstie Rand is an award-winning business consultant, exceptional marketing strategist, avid speaker, and founder of Strand Consulting, a multinational business consultancy that's focused on helping small business owners scale their businesses to make big profits. She believes very strongly that people can build professional and profitable businesses doing what they love, and she's here to guide them so they can bring their vision to life with a lot more ease.Estie has been a certified professional coach for over 12 years and she pours all her experience into her work, making her services highly valuable and effective to anyone who seeks them. Through Strand Consulting, Estie is able to help small business owners around the world by providing business and marketing strategies that will allow them to launch and scale their businesses. Learn more about Estie at https://estierand.comIf you'd like to know how books, movies, and society programs you to be poor, and what the cure is visit wealthonanyincome.com/tedx. You'll hear Rennie's TEDx talk and can request a free 27-page Roadmap to Complete Financial Choice™ and receive a weekly email with tips, techniques, or inspiration around your business or money. Rennie's Books and Programshttps://wealthonanyincome.com/books/Rennie's 9 Days to Financial Freedom program:https://wealthonanyincome.com/programsConnect with Rennie Websites:WealthOnAnyIncome.comRennieGabriel.comEmail: Rennie@WealthOnAnyIncome.comLinkedIn: https://www.linkedin.com/in/renniegabriel/Facebook: https://www.facebook.com/WealthOnAnyIncome/Twitter: https://twitter.com/RennieGabrielYouTube: https://www.youtube.com/channel/UCdIkYMOuvzHQqVXe4e_L8PgInstagram: https://www.instagram.com/wealthonanyincome/

ABOUT: Estie Rand is an award-winning business consultant, marketing strategist, acclaimed international speaker, and founder of Strand Consulting, a multinational micro-business consultancy that's focused on helping small business owners earn more money with less headache. She believes that anyone can build a professional and profitable business doing what they love, earn buckets of money and still have time for their life and family. Estie's mission in life is to empower small business owners with clarity and strategy so they can make all their big business dreams come true and live the life they want. In addition to her marketing degree from a premier business school in New York, Estie is a certified professional coach for over 12 years. She hosts the Business Breakthrough Podcast, featured on Nasdaq, and is a contributor to Entrepreneur. Her varied and extensive experience in the small business space, servicing all industries, makes her services highly valuable and effective to everyone who receives them. Estie also created the BMS Framework, a 3-phase, step-by-step process that guides entrepreneurs and small businesses to complete and align their branding, marketing, and sales efforts for stable and predictable organic sales. Through Strand Consulting, Estie services small business owners worldwide. With clients on 6 continents and staff in 7 time zones, Estie works with entrepreneurs ranging from freelancers to midsize companies and takes each business on its unique journey to success. Her strategies for earning more while investing less are legendary, unique, and have a 100% success rate for those who follow them. STAY CONNECTED: estierand.com Instagram: @estierand_. LinkedIn: Estie Rand __________________ Thank you again for joining us today! If you know anybody that would benefit from this episode please share it with them and help spread the knowledge and motivation. Don't forget to show your support for the Rise Up For You Podcast by writing a review on iTunes. Your feedback helps the success of our show and pushes us to continuously be better! Check out www.riseupforyou.com for more podcast episodes, webinars, events, and more to help you get to the next level in your personal and professional life! You can also follow us on Facebook, Instagram, LinkedIn, and Youtube @riseupforyou Looking for more support? Grab your free coaching call with our team completely FREE! Bring your questions about Confidence, Leadership or Business and we will assign you the best coach to provide customizable support. SCHEDULE YOUR FREE CALL HERE calendly.com/riseupforyou/coaching

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA  Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962  (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Estie Rand https://www.linkedin.com/in/estierand/  https://www.estierand.com/   https://www.estierand.com/freegift  Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk  The Professional Bit: https://www.linkedin.com/in/petersumpton/  Facebook Community: https://www.facebook.com/groups/marketingstudylab/  Tweet Tweet: https://twitter.com/cousinp81  Intro John Wanamaker is credited with saying ‘Half the money I spend on advertising is wasted; the trouble is I don't know which half.’ Was he a fool, was he misguided or was he actually just wasting half his money? Whether you believe this statement or not, wasting your marketing budget is a bit of criminal offense, stinking of laziness and uneducated decision making. Our guest this week can help solve all that. Her LinkedIn profile proudly states ‘I help you stop throwing spaghetti at the wall and hoping something sticks!’ which I see as a much more worthwhile quote. Estie Rand, founder of Strand Consulting is helping people take the headache out of their business, through growth, scale and generating a profit, regardless of where you currently are – just starting, a few years down the road or even well-established. What better way to get you started than to chat through the top six marketing money wasters, to effectively make you a better marketer in around 40 minutes! In this episode we cover; 1 - Starting with Logos and Branding 2 - Building a Web Site Right Away 3 - Using A One-Size-Fits-All Social Media Strategy 4 - Blindly Placing Pay-Per-Click Ads 5 - Siloing Sales and Marketing 6 - Not Knowing When to Quit - What’s the biggest money waster you’re seeing in Marketing and what can we do to resolve this? Before we dive into the Marketing pit of wastefulness, I want to find out. Estie, what is giving you a headache right now? Watch the episode video: https://youtu.be/OBBk67FIGY4  Takeaways Top Tip From the six money wasters Estie mentioned my number one has to be staring with logos and branding. You may buy something from the brand or the badge, but this is because these brands have been well established for some time and built up their reputation. You need that reputation before you start trying to live off a logo and even then you better make sure what you’re selling solves a problem and has value. Favourite Quote ‘they lose a lot of money because of it’ and this was Estie talking about having separate departments for sales and marketing. This doesn’t make sense to me either and I’m not surprised that companies lose money when they separate the two. Sales is the end product of good marketing, the two MUST work together. So many benefits to this…. If you don’t already, try it! And Finally, the Most Important Takeaway from this Episode Not knowing when to quit. Know your limits and don’t get dragged down the wrong path just because of sunk costs. It’s never too late to change and have success. Music Featured on this Podcast: Sleepy in the Garden Lobo Loco www.musikbrause.de  Creative Commons License

As leaders, we often have many things we’re good at, but we don’t always know how to make them work together. Estie Rand gives straightforward tips on how to leverage our skills so that we can provide services and products for people who will truly benefit from them. In this interview, she displays a lovely and fun example of the advice she shares on getting in front of your target audience and connecting with them in a meaningful and sincere way. Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from multi-millionaires to freelancers on how to earn more money with less headache. After a decade in non-profit, rising in the ranks to become CIO, Estie left her job to bring her skills of doing more with less to small business owners around the world. She is also the host of the acclaimed Business Breakthrough Podcast, where she humanizes business and businessifys humans. You can check her out at www.estierand.com.  Grab the  5 Day Marketing Success Challenge - estierand.com/freegift QUESTIONS ASKED: When you were a little girl, did you know your life work would be in marketing? How do we use our quirkiness to our advantage? How did you get into nonprofit? How do you mix profit with purpose?   FROM TODAY’s EPISODE: Confidence and growing quickly using your strengths Clarity and balance Marketing aside from social media Conversations and human interaction   RESOURCES: Text us! +1 (501) 214-4307 Join our Private Facebook Group: https://bit.ly/2lPut5A Youtube Channel: https://www.youtube.com/heatherparady

Estie Rand is an award-winning business consultant and marketing strategist who helps small business owners earn more money with less headache. Estie believes that every person can build a professional business doing what they love and make buckets of money at the same time. The former CIO of NLE International is the now founder of Strand Consulting and host of the Business breakthrough podcast, featured on Nasdaq as a top podcast to listen to in 2019. Estie is a certified professional coach for over 10 years and the winner of Best in LA Business Consultancy 2018. With a BBA in Marketing and Management,concentration in Advertising and Communications from Baruch College Estie was also the host of the LinkedIn Influencer Summit 2019.   estierand.com/freegift   Click here for the sale happening over at impactfashionnyc.com. To hear more episodes, subscribe and head over to Impactfashionnyc.com/blog/podcast.   Be Impactful is presented by Impact Fashion, your destination for all things size inclusive modest fashion.   

Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) She is the founder and owner of Strand Consulting, an LA based boutique consultancy. This marketing maven guides business owners ranging from multi-millionaires to freelancers on how to earn more money with less headache. After a decade in non-profit, rising in the ranks to become CIO, Estie left her job to bring her skills of doing more with less to small business owners around the world. She is also the host of the acclaimed Business Breakthrough Podcast, where she humanizes business and businessifys humans.

Our guest today has been helping helping small, medium and large businesses improve on minimal budgets for over 13 years. A graduate of Baruch College Zicklin School of Business in New York, Estie Rand is also a Certified Professional Coach. After spending many years in the non-profit industry, Estie founded Strand Consulting to bring her skills of doing more with less to small business owners. Estie now enjoys every minute of her work helping others reach their earning potential, maximizing themselves, their time and of course, their profits. Her first foray into the business world was at the ripe old age of 10. Welcome Estie Rand. Learn more about your ad choices. Visit https://megaphone.fm/adchoices (megaphone.fm/adchoices)

Dan and Dennae interview Estie Rand, founder of Strand Consulting. Join in as they talk about why Estie has decided that new vendors, freelancers and independent contractors have to do internal projects before using them for client work, and how giving an employee the raise she was asking for, made her save a lot of […]

Dan and Dennae interview Estie Rand, founder of Strand Consulting. Join in as they talk about why Estie has decided that new vendors, freelancers and independent contractors have to do internal projects before using them for client work, and how giving an employee the raise she was asking for, made her save a lot of money and gain ability to grow the company faster.

She got her first business spotlight at the young age of 10, selling customized bracelets to her friends as well as through the local crafting store, doing so well, she even had back-orders. After leaving her job a few years back and seeing many entrepreneurs struggle with business challenges, she came back with a swing and founded Strand Consulting, a Los Angeles-based small business consultancy, mainly focused on bringing strategy to businesses and organizations who are working within a tight budget. Estie Rand also hosts her own podcast, Business Breakthrough, helping entrepreneurs do better at what they do through shared stories of success from guests who have already achieved success in their respective industries. Estie loves turning ideas into money and has a knack for helping you do the same with your dreams, and today, we're excited to have her share that with you here on The Power Entrepreneur. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Do you want to reach more leads and clients… but you don't have a fortune to spend on marketing? Then you'll love this week's Allie & You interview with business consultant and coach Estie Rand, the CEO and founder of Strand Consulting and host of the Business Breakthrough Podcast. Estie is a born entrepreneur who started her first business when she was 10. Tune in to discover how she created a 6-figure consulting business in under 2 years… while mothering 5 kids… and with ZERO ad spend – plus much more! Estie is also giving away a free guide that reveals 137 promotional strategies to get the attention of any audience at any budget. Get your copy and Estie's powerful tips for ramping up your marketing here…

Do you want to reach more leads and clients… but you don't have a fortune to spend on marketing? Then you'll love this week's Allie & You interview with business consultant and coach Estie Rand, the CEO and founder of Strand Consulting and host of the Business Breakthrough Podcast. Estie is a born entrepreneur who started her first business when she was 10. Tune in to discover how she created a 6-figure consulting business in under 2 years… while mothering 5 kids… and with ZERO ad spend – plus much more! Estie is also giving away a free guide that reveals 137 promotional strategies to get the attention of any audience at any budget. Get your copy and Estie's powerful tips for ramping up your marketing here…

Estie Rand is a business strategy and growth expert who build a six-figure business in two years without spending a dollar on advertising. She is the founder of Strand Consulting, a full-service consulting firm that helps business owners & entrepreneurs increase their profitability & productivity through low-cost strategic solutions.Estie is also a mother of five and host of the Business Breakthrough Podcast. Her show features candid conversations with successful business owners opening up about their current challenges and keys to success.Mind of a Mentor is an Ossa original show hosted by Marla Isackson, Founder and CEO of Ossa Collective women's podcast network. For more information about Ossa, visit: https://ossacollective.com/Follow Ossa on Socials- Instagram: https://www.instagram.com/ossaforpodcasters/LinkedIn: https://www.linkedin.com/company/ossa-collective/Facebook: https://www.facebook.com/ossacollectivenetwork

Estie Rand is a business strategy and growth expert who build a six-figure business in two years without spending a dollar on advertising. She is the founder of Strand Consulting, a full-service consulting firm that helps business owners & entrepreneurs increase their profitability & productivity through low-cost strategic solutions. Estie is also a mother of five and host of the Business Breakthrough Podcast. Her show features candid conversations with successful business owners opening up about their current challenges and keys to success.

Estie has run numerous small business, more than you could shake a stick at. She currently runs Strand Consulting and is the host of the Business Breakthrough podcast (which I've been a guest on). Estie is full of energy and our conversation was a lot of fun.   But despite outward appearances Estie is also a shockingly risk averse person, so the story around how she got started with Strand Consulting is an interesting one, not the least because the powers that be told her that she couldn't do it.   Today our conversation covers Family Business Risk Crushed dreams - and then what to do about them Adversity What is marketing and why we need to do it And of course getting UNCOMFORTABLE  Show notes: Her non-profit side projects (10.25) How her dreams got shredded (12.44) Her most favorite quote (16.25) Mindsets between side projects and full-time gig (22.00) Things that helped her to keep the faith on her sunshine (24.20) Importance of marketing (30.00) A really important framework (34.10) Last UNCOMFORTABLE thing she did (38.35) Next UNCOMFORTABLE thing for her (40.50) Strategy she uses to approach UNCOMFORTABLE situations (42.10) Challenge to leave with us this week (45.20) Links: Website || Facebook || Stand consulting Instagram || Estie Rand Instagram || LinkedIn || Business Breakthrough podcast

Estie Rand: built a six-figure business in under two years with zero dollars in ad-spend [while raising five kids!] She is the founder of Strand Consulting and host of the Business Breakthrough Podcast. You can learn more about Estie here: https://itunes.apple.com/us/podcast/business-breakthrough/id1358797306?mt=2 This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Estie Rand is the founder and owner of Strand Consulting, providing her clients with the personal clarity and marketing strategies needed to maximize their profits while minimizing effort and stress. She also hosts her own show, The Business Breakthrough Podcast, where she invites on fellow entrepreneurs to discuss their personal and professional challenges. Estie is committed to to not only assisting small business owners in need but ensuring they have the necessary resources to succeed without further assistance. In this episode, Estie discusses her very early entrepreneurial experience, the new hire who drove her away from a steady job and toward her current line of consulting work, and why nonprofit owners need to understand the “business” aspect of “nonprofit business.” Show Notes: What beliefs about money did Estie’s family instill in her? Viewed money as “air,” allowing you to survive from day to day. Both a helpful and harmful belief: gave her workaholic drive that enabled her success, but also made her risk-avoidant. Did Estie know she always wanted to be an entrepreneur? She always knew she wanted to both create products/services and make money off of them. Had her own name-bracelet business as early as the age of 10. Knew early on how to seek out desirable markets and take advantage of them. Where did Estie go after finishing school? Applied to some corporate jobs, but really wanted to make more of a difference by going into nonprofit work. Never wanted to be a multimillionaire, just have enough. Nonprofit work was ideal for that, and she had side-hustles when needed such as hairstyling. Why did Estie leave her nonprofit job? New hire basically ousted her from her situation and prevented further advancement. Breaking point was when this job started intruding on her home life. Her husband strongly advised that she quit. What was that transition period like for Estie? Fairly comfortable as she was receiving both severance and unemployment money. While she initially didn’t want to work, she realized that the stay-at-home mom life was not for her. Ended up starting hip hop exercising classes. What drew Estie toward coaching? Had a great appreciation for therapy from her own experiences, and felt that coaching focused on the part of therapy that allowed people to move forward and be their best selves. How did Estie get her first client? Became her friend’s informal bookkeeper for $50 an hour. What impact has Facebook had on people’s ability to run and promote small businesses? A “game-changer” at first, however Facebook’s algorithms are now negatively impacting smaller businesses’ ability to be seen. Has become pay-to-pay, with pages requiring owners to boost their posts. How does Estie give back? Will subsidize clients looking to start their own business/organizations. What are some of the biggest mistakes nonprofits make? Acting like a hobby or pastime rather than the business they actually are. What does fulfillment mean to Estie? When she’s helped someone be more successful. Who has been the most impactful person in Estie’s journey to do well and achieve financial success? Her husband, for always believing in her. Who has been the most impactful person in Estie’s drive to do good? N.O., a mentor of Estie’s who sponsored therapy for her when she needed it. When Estie is having a bad day, what does she do to get herself out of her funk? Listening to upbeat music. What book does Estie recommend to those seeking a more successful path in life?   https://www.amazon.com/Myth-Most-Businesses-Dont-About/dp/0887303625 (The E-Myth: Why Most Businesses Don’t Work and What to Do About It by Michael Gerber) What is the best piece of advice Estie has for those looking to get into business? Keep your eye on the ball, never forget your goals. Places to find Estie:...

Several months ago, when the idea of this podcast was still in its ideation phases, I had the distinct pleasure to be hosted by Esti Rand on her Business Breakthrough podcast. Now, I'm honored to host Esti who is a long-time colleague, driven entrepreneur and passionate about helping small, medium and large businesses. A Bit About the Guest Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!). The founder and owner of Strand Consulting, an LA-based boutique consultancy, this marketing maven guides business owners ranging from multi-millionaires to freelancers on how to earn more money with less headache. After a decade in non-profit, rising in the ranks to become CIO, Estie left her job to bring her skills of doing more with less to small business owners around the world. She is also the host of the acclaimed Business Breakthrough Podcast, where she humanizes business and "businessifies" humans. You can check Esti out at www.estierand.com. Best of all, Esti is working on an awesome 'side-project' that will provide value to so many small businesses.    MORE ABOUT THIS SHOW On the episode, Esti and I cover: Marketing Charlatans Snakes, Leeches, and Sneeches Wheelbarrows and Mud Self- Awareness Inability to achieve the hard skills without soft skills (especially for sure for small business) Listen closely because there's a lot of great insights and ideas.

Estie Rand of Strand Consulting has been helping businesses improve on minimal budgets for over 13 years. After spending many years finding fulfillment in the non-profit industry, Estie founded Strand Consulting to bring her skills of doing more with less to small business owners. In this podcast episode, Estie talks about the three things that make up a successful business. We also discuss how to begin building your business network. ----- You’ll find links to everything we discussed in this episode at

Estie Rand is on a mission to empower everyone who has a business dream to professionalize it and make it profitable. The founder and owner of Strand Consulting, a full-service consulting firm for small business owners, Estie also hosts the Business Breakthrough podcast, making business success relatable and achievable for everyone. During our interview we discuss: - Estie shares her top two strategies for getting new clients for her consulting business. - Estie shares her favorite social media channel for engaging her target market and why. - Then Estie shares he 5 part strategy for going from a freelancer to a 6 figure consultant in less than 2 years with no paid ads. - Then we talk about the biggest lessons Estie has learned as an entrepreneur.  - Estie shares her favorite growth tool/software. - Then Estie recommends a book for you the audience. Estie's website: www.estierand.com https://strandconsulting.net

Estie Rand is the founder and owner of Strand Consulting, an LA-based boutique consultancy, this marketing maven have hacked the code to closing 5-figure deals using social media. Estie gives her clients - and anyone else who's listening - a piercing clarity on where they can put their best efforts in everything from marketing to staff management. She is also the host of the popular Business Breakthrough Podcast.  To see the full show notes for this episode, please visit my website https://www.tysonfranklin.com/podcast If you have any questions please send me an email at tf@tysonfranklin.com To contact Estie Rand https://www.strandconsulting.net and https://www.estierand.com  Also, my EVENTS page is currently being updated. In late 2018 and early 2019, I will be running MARKETING, AUDIO & PODCASTING WORKSHOPS.  Sign up for my newsletter to be kept up to date as dates are organised.  FREE DOWNLOADS: First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. 12 Secrets to Get More People Through Your Front Door.

Estie Rand is the founder of Strand Consulting, a full-service consulting firm. She is unique in that she helps small businesses with all facets of growth. Enjoy this interview with an energetic marketing and consulting ball-of-fire.  Estie's LinksWeb: https://www.estierand.comLinkedIn: https://www.linkedin.com/in/estierand/Facebook: https://www.facebook.com/estie.rand.5Business Breakthrough Podcast: https://itunes.apple.com/us/podcast/estie-rand/id1358797306?mt=2&ls=1 And don’t forget to support the podcast by subscribing, reviewing, and sharing.  Web: https://unstructuredpod.com/ Twitter: https://twitter.com/unstructuredp Facebook: https://facebook.com/unstructuredp Instagram: https://instagram.com/unstructuredp  Join the Facebook group: fb.com/groups/unstructured   

Estie Rand, Consultant, Coach, & Founder at Strand Consulting, is today's guest. Estie helps small and medium-sized businesses make more money with less headache. After more than a decade of experience in the non-profit world, Estie launched Strand Consulting, a boutique small business consulting firm, to bring smart strategies to businesses and organizations working within a… Read more

Estie Rand, Consultant, Coach, & Founder at Strand Consulting, is today’s guest. Estie helps small and medium-sized businesses make more money with less headache. After more than a decade of experience in the non-profit world, Estie launched Strand Consulting, a boutique small business consulting firm, to bring smart strategies to businesses and organizations working within a… Read more

My guest today has built a six-figure business in 2 years without spending a dime on advertising. Estie Rand is the founder of Strand Consulting, a full service consulting firm. This Mother of five coaches multi-millionaire business owners and hosts the recently launched Business Breakthrough Podcast! As always to help introduce my guest I have put together a short rap … Here goes … Turning ideas into money, now that’s her honey, living in LA coz it’s nice ‘n’ sunny. Super down to earth, She’s even kinda funny. But don’t be fooled by her demeaner, she ain’t no dreamer. More like a financial healer. Starting a business at the age of ten,who would have thought back then, she would prove herself time and again. If you’re looking for a business breakthrough, She’s the one to turn to, most marketing advice is so un-true, her method of madness will awaken you. Enough great ideas it’s time to do. So from one man band, it’s time to get your head out the sand, and now here’s the one and only Estie Rand.   What we discussed: How to hire with low risk Why ‘Truthful Marketing’ always wins How to get bad staff to fire themselves The difference between marketing and advertising Why giving away  EVERYTHING loses you nothing How to Build a 6 Figure Business with $0 Investment The formula that will turn your audience into paying clients … and MUCH MORE Interesting highlights: Estie started her first business when she was 10 Estie grew her 6 figure business in 2 years with zero advertising Estie is a mother of 5  in her spare time Estie’s #1 practical advice:  Be a Truthful MarketerTweet This Wanna join me on my journey to 7 figures?   (https://www.facebook.com/groups/7FigureJourney/) Resources & Links: http://EstieRand.com (http://estierand.com) Strand Consulting (http://www.strandconsulting.net/) The Self Help Addict (http://www.theselfhelpaddict.com) (My book) Gefen Media Group (http://www.GefenMediaGroup.com) (Sponsor)   Did you enjoy this episode? Then  please subscribe to my podcast on iTunes (https://itunes.apple.com/us/podcast/can-i-pick-your-brain-entrepreneur-business-podcast/id1076916148?mt=2) , so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes!)