Podcast appearances and mentions of estie rand

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Best podcasts about estie rand

Latest podcast episodes about estie rand

Shedding the Corporate Bitch
Never Waste Money on Marketing Again with Estie Rand

Shedding the Corporate Bitch

Play Episode Listen Later Jan 11, 2022 51:22


Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again.We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'.Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.Support the Show.

Shedding the Bitch Radio
Never Waste Money on Marketing Again with Estie Rand

Shedding the Bitch Radio

Play Episode Listen Later Jan 11, 2022 52:00


Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again. We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'. Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.

Shedding the Bitch
Never Waste Money on Marketing Again with Estie Rand

Shedding the Bitch

Play Episode Listen Later Jan 11, 2022 52:00


Our guest, Estie Rand, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works mastering is largely confusing and misunderstood. Join us as Estie breaks it down with clarity and direction so you never waste money on marketing again. We discuss how branding, marketing and sales are ALL key when it comes to 'Marketing'. Estie Rand is an internationally acclaimed, award-winning marketing strategy consultant and speaker. After a decade-long career in the nonprofit sector as a chief information officer, she left her C-suite job in 2011 to build her company. As the Founder and Owner of Strand Consulting, Estie helps small business owners scale their businesses to six- and seven- figure profits. Utilizing her skills and expertise in marketing strategy and analysis, she brought her business to 6-figure profits in less than 2 years without spending a dime in ad-spend. Since 2009, serving as a certified professional coach, she has helped hundreds of micro business owners transform to fully scaled businesses with a 300% profitability, earning her recognition as the winner of Best in LA Business Consultancy 2018. In 2019, her podcast, “Business Breakthrough,” was featured on NASDAQ as a top podcast and she hosted the LinkedIn Influencer Summit.

Garlic Marketing Show
The Ultimate Guide to a Successful Small Business Marketing Strategy with Estie Rand

Garlic Marketing Show

Play Episode Listen Later Jan 10, 2022 28:57


For a lot of small businesses, it can be hard to choose what to prioritize both your time and money on. By defining your brand, optimizing your website, and creating a great offer, your marketing strategy can begin getting your small business the results you have been chasing your entire career. Ian Garlic talks to business consultant and Founder of Strand-Consulting, Estie Rand, about her best steps to fixing your marketing strategy today. Discover the checklist you should always use before creating your website as well as the 5 steps to creating a great sales funnel.What You'll Learn:The Lie of the Laptop LifestyleHow much time do Social Media Influencers spend on each day?Where to Start Fixing Your StrategyDefinition of an Actual BrandNiche VS FocusHow Your Website is Wasting MoneyThe Key Criteria to Great WebsitesNecessary Checklist BEFORE Building a WebsiteHow to Create an OfferThe 5 Steps to a Great Sales FunnelConnect with Estie:Estie RandGet Your Free Gift TodayLinkedInResources:Connect with IanBook a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Business RadioX ® Network
Estie Rand With Strand Consulting

Business RadioX ® Network

Play Episode Listen Later Dec 23, 2021


Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […]

estie estie rand strand consulting
High Velocity Radio
Estie Rand With Strand Consulting

High Velocity Radio

Play Episode Listen Later Dec 23, 2021


Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […] The post Estie Rand With Strand Consulting appeared first on Business RadioX ®.

Coach The Coach
Estie Rand With Strand Consulting

Coach The Coach

Play Episode Listen Later Dec 23, 2021 23:13


Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today's works, mastering is largely confusing and misunderstood. Join them as Estie breaks it [...]

estie estie rand strand consulting
Coach The Coach
Estie Rand With Strand Consulting

Coach The Coach

Play Episode Listen Later Dec 23, 2021


Estie Rand from Stand Consulting, believes that every person can build a professional business doing what they love, earning buckets of money and having time for their life and family and proper marketing is the key that unlocks it all. However, in today’s works, mastering is largely confusing and misunderstood. Join them as Estie breaks it […] The post Estie Rand With Strand Consulting appeared first on Business RadioX ®.

Making It: How to Be a Successful Online Entrepreneur
What You Don't Know (Estie Rand)

Making It: How to Be a Successful Online Entrepreneur

Play Episode Listen Later Dec 17, 2021 12:18


Estie Rand, founder of Strand Consulting, credits much of her entrepreneurial success to learning from coaches and mentors along the way. Be open to what you don't know, find someone who does know, and learn from them.

Wealth On Any Income
Episode 64: More Money - Less Headache with Estie Rand

Wealth On Any Income

Play Episode Listen Later Nov 8, 2021 19:43


In Episode 64 of the Wealth On Any Income Podcast, Rennie is joined by Estie Rand. Estie helps business owners earn more money with less headaches. The founder of Strand Consulting, a multi-national small business consultancy, she has spent the past 12 years dedicating herself to guiding all those who have a talent, skill, certification, education or idea to turn it into a professional and profitable business. Estie believes that EVERYONE can do what they love, earn buckets of money AND have time for their life and family.In this episode Rennie and Estie cover:The big shift on how she works with people and why.How she sees the future of business changing.Why having so many people helping small businesses is creating so much confusion.How she works with clients to show them the whole map and how that helps with clarity.How Estie has redefined being there for her kids “all” the time and learned to accept what is in front of her.Estie's ‘Pay It Forward” charity concept – a backwards charity.What Estie has learned from having a business and family now going through a divorce.About her free gift – The 3-Day Marketing Success Challenge.What the steps are that someone should take if they do have an idea, a talent, a certification, or a skill that they want to turn into a business.Estie's unique definitions for brand, marketing, and selling.Get Estie's 3-Day Marketing Success Challenge at https://estierand.com/freegiftAbout EstieEstie Rand is an award-winning business consultant, exceptional marketing strategist, avid speaker, and founder of Strand Consulting, a multinational business consultancy that's focused on helping small business owners scale their businesses to make big profits. She believes very strongly that people can build professional and profitable businesses doing what they love, and she's here to guide them so they can bring their vision to life with a lot more ease.Estie has been a certified professional coach for over 12 years and she pours all her experience into her work, making her services highly valuable and effective to anyone who seeks them. Through Strand Consulting, Estie is able to help small business owners around the world by providing business and marketing strategies that will allow them to launch and scale their businesses. Learn more about Estie at https://estierand.comIf you'd like to know how books, movies, and society programs you to be poor, and what the cure is visit wealthonanyincome.com/tedx. You'll hear Rennie's TEDx talk and can request a free 27-page Roadmap to Complete Financial Choice™ and receive a weekly email with tips, techniques, or inspiration around your business or money. Rennie's Books and Programshttps://wealthonanyincome.com/books/Rennie's 9 Days to Financial Freedom program:https://wealthonanyincome.com/programsConnect with Rennie Websites:WealthOnAnyIncome.comRennieGabriel.comEmail: Rennie@WealthOnAnyIncome.comLinkedIn: https://www.linkedin.com/in/renniegabriel/Facebook: https://www.facebook.com/WealthOnAnyIncome/Twitter: https://twitter.com/RennieGabrielYouTube: https://www.youtube.com/channel/UCdIkYMOuvzHQqVXe4e_L8PgInstagram: https://www.instagram.com/wealthonanyincome/

The Law of Attraction
Turning Social Media Followers Into Customers w/ Business Breakthrough Podcast by Estie Rand

The Law of Attraction

Play Episode Listen Later Nov 5, 2021 49:39


Today you'll hear me on the "Business Breakthrough" podcast by Estie Rand. We'll speak about how to build, grow and monetize your social media following. Go Subscribe to "Business Breakthrough" https://podcasts.apple.com/us/podcast/119-turning-social-media-followers-into-customers-with/id1358797306?i=1000520520973 Connect With Natasha https://www.instagram.com/natashagrano/ https://natashagrano.net/ Text Natasha +1 917 672 4905

Book Marketing Mentors
How to Spark Joy and Personal Fulfillment Marketing Your Book - BM294

Book Marketing Mentors

Play Episode Listen Later Oct 20, 2021 30:57


Do you want to know how to spark joy and personal fulfillment marketing your book?Listen as Estie Rand shares her marketing savvy to help point your book promotion in the right direction to accelerate success.In this week's powerful episode "How to Spark Joy and Personal Fulfillment Marketing Your Book" you will discover...What's missing with "instant" successWhy to ever waste money on marketing againHow to know what marketing is right for youHow to  determine the right path to take so you get the results you want with your bookWhich marketing principles shift and change and which ones stay constantHow to look at social media with a different lens to differentiate presence and promotionAnd a whole lot more...Here's how to  contact Estie to find out more about her services.Get more gems from Estie and other guest experts, when you become a Book Marketing Mentors Premium Member today!

Rise Up For You
Episode #368 Making Social Media Magic With Estie Rand

Rise Up For You

Play Episode Listen Later Aug 16, 2021 24:26


ABOUT: Estie Rand is an award-winning business consultant, marketing strategist, acclaimed international speaker, and founder of Strand Consulting, a multinational micro-business consultancy that's focused on helping small business owners earn more money with less headache. She believes that anyone can build a professional and profitable business doing what they love, earn buckets of money and still have time for their life and family. Estie's mission in life is to empower small business owners with clarity and strategy so they can make all their big business dreams come true and live the life they want. In addition to her marketing degree from a premier business school in New York, Estie is a certified professional coach for over 12 years. She hosts the Business Breakthrough Podcast, featured on Nasdaq, and is a contributor to Entrepreneur. Her varied and extensive experience in the small business space, servicing all industries, makes her services highly valuable and effective to everyone who receives them. Estie also created the BMS Framework, a 3-phase, step-by-step process that guides entrepreneurs and small businesses to complete and align their branding, marketing, and sales efforts for stable and predictable organic sales. Through Strand Consulting, Estie services small business owners worldwide. With clients on 6 continents and staff in 7 time zones, Estie works with entrepreneurs ranging from freelancers to midsize companies and takes each business on its unique journey to success. Her strategies for earning more while investing less are legendary, unique, and have a 100% success rate for those who follow them. STAY CONNECTED: estierand.com Instagram: @estierand_. LinkedIn: Estie Rand __________________ Thank you again for joining us today! If you know anybody that would benefit from this episode please share it with them and help spread the knowledge and motivation. Don't forget to show your support for the Rise Up For You Podcast by writing a review on iTunes. Your feedback helps the success of our show and pushes us to continuously be better! Check out www.riseupforyou.com for more podcast episodes, webinars, events, and more to help you get to the next level in your personal and professional life! You can also follow us on Facebook, Instagram, LinkedIn, and Youtube @riseupforyou Looking for more support? Grab your free coaching call with our team completely FREE! Bring your questions about Confidence, Leadership or Business and we will assign you the best coach to provide customizable support. SCHEDULE YOUR FREE CALL HERE calendly.com/riseupforyou/coaching

Shatter The Mold
130 - Estie Rand: How To Authentically Succeed Through Alignment, Follow-Through, And Mixing The Right Ingredients

Shatter The Mold

Play Episode Listen Later Jul 12, 2021 47:11


Today we're chatting with an expert who helps solo-preneurs scale from 0 to 7 figures by focusing on the proper sales path, keeping tactics and strategies in the right context, and making sure they can fluidly and decisively respond to the specific AND evolving needs of their business. http://www.shatterthemoldpodcast.com

The Tony DUrso Show
Six-Figures With No Advertising w/Estie Rand -The Tony DUrso Show

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 56:41


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising w/Estie Rand -The Tony DUrso Show

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 56:41


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising w/Estie Rand -The Tony DUrso Show

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 56:41


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising w/Estie Rand -The Tony DUrso Show

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 56:41


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising w/Estie Rand -The Tony DUrso Show

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 56:41


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising with Estie Rand

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 60:00


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

The Tony DUrso Show
Six-Figures With No Advertising with Estie Rand

The Tony DUrso Show

Play Episode Listen Later Feb 12, 2021 60:00


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from freelancers to multi-millionaires on how to earn more money with less headache. Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific. You can also find us at tonydurso.com.

Entrepreneur Network Podcast
How to Scale Yourself

Entrepreneur Network Podcast

Play Episode Listen Later Jan 25, 2021 33:02


When you're maxed out, and your business relies entirely upon you, what can you do? In this episode, business coach Estie Rand explains how she overcame this problem for herself—and how you can rethink the value you offer your clients, relax your schedule, and make more money in the process.

Marketing Study Lab Helping You Pass Marketing Qualifications
Marketing Money Wasters with Estie Rand founder of Strand Consulting – Episode 143

Marketing Study Lab Helping You Pass Marketing Qualifications

Play Episode Listen Later Dec 22, 2020 61:36


Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA  Review: Share the love and leave a 5* review from your phone: http://getpodcast.reviews/id/1375904962  (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes) Guest and Episode Links Estie Rand https://www.linkedin.com/in/estierand/  https://www.estierand.com/   https://www.estierand.com/freegift  Enjoy the Episode - Happy Marketing! Website Thingy: www.marketingstudylab.co.uk  The Professional Bit: https://www.linkedin.com/in/petersumpton/  Facebook Community: https://www.facebook.com/groups/marketingstudylab/  Tweet Tweet: https://twitter.com/cousinp81  Intro John Wanamaker is credited with saying ‘Half the money I spend on advertising is wasted; the trouble is I don't know which half.’ Was he a fool, was he misguided or was he actually just wasting half his money? Whether you believe this statement or not, wasting your marketing budget is a bit of criminal offense, stinking of laziness and uneducated decision making. Our guest this week can help solve all that. Her LinkedIn profile proudly states ‘I help you stop throwing spaghetti at the wall and hoping something sticks!’ which I see as a much more worthwhile quote. Estie Rand, founder of Strand Consulting is helping people take the headache out of their business, through growth, scale and generating a profit, regardless of where you currently are – just starting, a few years down the road or even well-established. What better way to get you started than to chat through the top six marketing money wasters, to effectively make you a better marketer in around 40 minutes! In this episode we cover; 1 - Starting with Logos and Branding 2 - Building a Web Site Right Away 3 - Using A One-Size-Fits-All Social Media Strategy 4 - Blindly Placing Pay-Per-Click Ads 5 - Siloing Sales and Marketing 6 - Not Knowing When to Quit - What’s the biggest money waster you’re seeing in Marketing and what can we do to resolve this? Before we dive into the Marketing pit of wastefulness, I want to find out. Estie, what is giving you a headache right now? Watch the episode video: https://youtu.be/OBBk67FIGY4  Takeaways Top Tip From the six money wasters Estie mentioned my number one has to be staring with logos and branding. You may buy something from the brand or the badge, but this is because these brands have been well established for some time and built up their reputation. You need that reputation before you start trying to live off a logo and even then you better make sure what you’re selling solves a problem and has value. Favourite Quote ‘they lose a lot of money because of it’ and this was Estie talking about having separate departments for sales and marketing. This doesn’t make sense to me either and I’m not surprised that companies lose money when they separate the two. Sales is the end product of good marketing, the two MUST work together. So many benefits to this…. If you don’t already, try it! And Finally, the Most Important Takeaway from this Episode Not knowing when to quit. Know your limits and don’t get dragged down the wrong path just because of sunk costs. It’s never too late to change and have success. Music Featured on this Podcast: Sleepy in the Garden Lobo Loco www.musikbrause.de  Creative Commons License

Business Breakthrough
EPISODE 100: SECRETS OF GOLD WITH SUPRISE GUEST, ESTIE RAND

Business Breakthrough

Play Episode Listen Later Sep 3, 2020 36:23


Congratulations! I've made it to 100!! And that means you are in for a super exciting treat. For my centenary, I've dug deep and brought you an incredible guest who will share with you all the secrets that you've been waiting for! I don't want to waste a second of my special episode, so I've packed it with GOLD. I've thrown in some practical tips - like finding your SWONs to catch your BEEs, emotional struggles - like leaving life behind to grow further, insights on life and so much more. This episode will make you laugh, make you cry, and leave you with incredible value like never before. My Guest: Super Surprise

Unconventional Leaders
How Being UNCONVENTIONAL Can Help Your Market Better (Estie Rand)

Unconventional Leaders

Play Episode Listen Later Jun 29, 2020 31:27


As leaders, we often have many things we’re good at, but we don’t always know how to make them work together. Estie Rand gives straightforward tips on how to leverage our skills so that we can provide services and products for people who will truly benefit from them. In this interview, she displays a lovely and fun example of the advice she shares on getting in front of your target audience and connecting with them in a meaningful and sincere way. Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) The founder and owner of Strand Consulting, an LA based boutique consultancy, this marketing maven guides business owners ranging from multi-millionaires to freelancers on how to earn more money with less headache. After a decade in non-profit, rising in the ranks to become CIO, Estie left her job to bring her skills of doing more with less to small business owners around the world. She is also the host of the acclaimed Business Breakthrough Podcast, where she humanizes business and businessifys humans. You can check her out at www.estierand.com.  Grab the  5 Day Marketing Success Challenge - estierand.com/freegift QUESTIONS ASKED: When you were a little girl, did you know your life work would be in marketing? How do we use our quirkiness to our advantage? How did you get into nonprofit? How do you mix profit with purpose?   FROM TODAY’s EPISODE: Confidence and growing quickly using your strengths Clarity and balance Marketing aside from social media Conversations and human interaction   RESOURCES: Text us! +1 (501) 214-4307 Join our Private Facebook Group: https://bit.ly/2lPut5A Youtube Channel: https://www.youtube.com/heatherparady

Business Breakthrough
94: Start Your Own Mastermind with Heather Parady (Part 2)

Business Breakthrough

Play Episode Listen Later Jun 26, 2020 34:17


If you're interested in setting up a Mastermind or Membership site, or you have one that's not going so great, you're in for a treat. In this episode, Heather Parady and Estie Rand unpick Mastermind and Membership sites down to the fine detail. Tune in for an episode packed with value! My Guest: Heather Parady Heather Parady is the host of Unconventional Leaders Podcast, where she shares stories of the unconventional, the person who had the most adversity, who became the greatest. She is also the facilitator of the TRIBE Masterminds and Podcasting Together Masterminds as well as a monthly contributor to Leaders in Heels Magazine. With a Masters in Counseling, Heather loves the topic of mental health and has always, always rooted for the underdog. Despite being homeschooled her whole life, Heather is extremely extroverted and loves traveling and meeting new people. Her life goal is to be Ellen Degeneres- she just has to learn how to be funny:) Quote: Action creates clarity Resources & Links: Find Heather: https://www.heatherparady.com/ (heatherparady.com) Find Heather on social: https://www.instagram.com/heatherparady/?hl=en (Instagram) Find Heather's podcast: https://podcasts.apple.com/gb/podcast/unconventional-leaders/id1412461408 (Unconventional Leaders ) Work with Estie: http://www.strandconsulting.net/ (www.strandconsulting.net) Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough)   For Part 1 of this episode go to estierand.com/94 Did you enjoy this episode? Then https://itunes.apple.com/us/podcast/estie-rand/id1358797306?mt=2&ls=1 (subscribe to my podcast on iTunes), so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Business Breakthrough
94: Start Your Own Mastermind with Heather Parady (Part 1)

Business Breakthrough

Play Episode Listen Later Jun 17, 2020 29:53


If you're interested in setting up a Mastermind or Membership site, or you have one that's not going so great, you're in for a treat. In this episode, Heather Parady and Estie Rand unpick Mastermind and Membership sites down to the fine detail. Tune in for an episode packed with value! My Guest: Heather Parady Heather Parady is the host of Unconventional Leaders Podcast, where she shares stories of the unconventional, the person who had the most adversity, who became the greatest. She is also the facilitator of the TRIBE Masterminds and Podcasting Together Masterminds as well as a monthly contributor to Leaders in Heels Magazine. With a Masters in Counseling, Heather loves the topic of mental health and has always, always rooted for the underdog. Despite being homeschooled her whole life, Heather is extremely extroverted and loves traveling and meeting new people. Her life goal is to be Ellen Degeneres- she just has to learn how to be funny:) Quote: Action creates clarity Resources & Links: Find Heather: https://www.heatherparady.com/ (heatherparady.com) Find Heather on social: https://www.instagram.com/heatherparady/?hl=en (Instagram) Find Heather's podcast: https://podcasts.apple.com/gb/podcast/unconventional-leaders/id1412461408 (Unconventional Leaders ) Work with Estie: http://www.strandconsulting.net/ (www.strandconsulting.net) Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough)   For Part 2 of this episode go to estierand.com/94-2 Did you enjoy this episode? Then https://itunes.apple.com/us/podcast/estie-rand/id1358797306?mt=2&ls=1 (subscribe to my podcast on iTunes), so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Championship Leadership
Estie Rand: Leader of Leaders

Championship Leadership

Play Episode Listen Later Apr 20, 2020 33:10


In this episode of the Championship Leadership podcast, Estie Rand talks about her journey to where she is today, the 5-day Marketing Success Challenge, the importance of having genuine care for your people, to not be afraid to let your people fail, and so much more.

The Marketing Picnic
How to Scale to 6 Figures In Profit In Under Two Years With Zero Ads Spend with Estie Rand

The Marketing Picnic

Play Episode Listen Later Apr 2, 2020 70:55


When I first read Estie Rand's list of accomplishments, I was like.  "Sure, scaling to 6 figures in revenue in 2 years with no ad spend, no biggie, I've done that." "Wait, what." "Six figures in PROFIT?" "In 2 years, while raising five kids and without ad spend."  "How the hell?" Well, that's we're going to be figuring out today during the live.  Here's what we're going to discuss in more detail: What does #Productivity really mean?5 steps to take any business idea and turn it into a real moneyTruthful Marketing: The only way to market a small business in 2019 3 stages of small business growth: from freelancer to stable enterprise Hiring Matrix: 3x3 things that guarantee your staff Please do ask your questions; we're excited to answer them!

The Greatness Tribe with Tsippi Gross
Ep. 40 Estie Rand On Dealing with Difficult Times in Business plus How To Be Successful!

The Greatness Tribe with Tsippi Gross

Play Episode Listen Later Mar 25, 2020 74:27


On today's show, Estie Rand discusses real tips and mindset for business owners suffering from Coronavirus financial scare OR any unexpected difficulty including illness, pregnancy, etc. She then discusses the best success tips from her 10 year practice, what makes some people succeed, how to get where you want to get, and more! For estie's free gift visit estierand.com/freegift Find out more at estierand.com To apply for business and life coaching to help you think bigger, make more money and more impact, email podcast@thestunningsuccess.com

Zimmerman Podcast
021. Finding Your Sales Strength with Estie Rand

Zimmerman Podcast

Play Episode Listen Later Jan 28, 2020 64:26


What do you do when your perfect corporate work environment turns into a drama-filled nightmare? What do you do when your business idol tells you that no one will take your dreams seriously? How do you follow your dreams when you’re trying to provide for your family? Those are the questions Estie Rand faced before she left her corporate job to become a small business consultant. Today on Zimmerman Podcast, Estie is sharing her story of creating an industry through opposition, how to slow down the speed-dating, insta-marketing process, and where your ideal clients are “partying”. This is a MUST LISTEN episode! It’s like a free marketing masterclass and I can’t wait for you to learn from Estie! So let’s dive in.

Exceeding Expectations
Estie Rand

Exceeding Expectations

Play Episode Listen Later Dec 24, 2019 41:06


Estie Rand helps you stop throwing spaghetti at the wall and hoping something sticks! She is an internationally acclaimed lecturer, award-winning business consultant and marketing strategist who helps small business owners scale their businesses to 6 and 7 figures in profit.    In this episode Estie explains: Why she believes that every person can build a professional business doing what they love and make buckets of money at the same time The mission she is on to empower everyone who has a business dream to professionalize it and make it profitable How her entrepreneurial journey started as a small child How she helps businesses succeed and spend zero on advertising How she gets 80% of new clients by word of mouth Links: The link to Estie's 5 Day Challenge is  estierand.com/freegift  www.strandconsulting.net LinkedIn: https://www.linkedin.com/in/estierand/ Exceeding Expectations links: www.ExceedingExpectations.me Facebook Group Twitter LinkedIn YouTube How to leave a podcast review: https://tonywinyard.com/how-to-leave-a-review-for-the-podcast/ Please could I ask you a favour? Would you mind sharing this episode with one person you feel will get value from the content? Full shownotes including transcription available at:  https://tonywinyard.com/ee066-estie-rand/

The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design
SBM 142: How To Serve The Most People in The Best Way with Estie Rand

The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design

Play Episode Listen Later Dec 15, 2019 59:49


Today's Guest Estie Rand is an internationally acclaimed speaker, award-winning business consultant and marketing strategist who helps scale businesses. This is the 142nd session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: The work-work balance. If you can control your work… you have time to live. How to look at social media platforms: FB is like […] The post SBM 142: How To Serve The Most People in The Best Way with Estie Rand appeared first on The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design.

Be Impactful by Impact Fashion
Five Lives with Estie Rand

Be Impactful by Impact Fashion

Play Episode Listen Later Nov 11, 2019 50:33


Estie Rand is an award-winning business consultant and marketing strategist who helps small business owners earn more money with less headache. Estie believes that every person can build a professional business doing what they love and make buckets of money at the same time. The former CIO of NLE International is the now founder of Strand Consulting and host of the Business breakthrough podcast, featured on Nasdaq as a top podcast to listen to in 2019. Estie is a certified professional coach for over 10 years and the winner of Best in LA Business Consultancy 2018. With a BBA in Marketing and Management,concentration in Advertising and Communications from Baruch College Estie was also the host of the LinkedIn Influencer Summit 2019.   estierand.com/freegift   Click here for the sale happening over at impactfashionnyc.com. To hear more episodes, subscribe and head over to Impactfashionnyc.com/blog/podcast.   Be Impactful is presented by Impact Fashion, your destination for all things size inclusive modest fashion.   

365 Driven
Do More Business With Less - With Estie Rand - EP0080

365 Driven

Play Episode Listen Later Aug 9, 2019 52:07


Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team (while raising five kids!) She is the founder and owner of Strand Consulting, an LA based boutique consultancy. This marketing maven guides business owners ranging from multi-millionaires to freelancers on how to earn more money with less headache. After a decade in non-profit, rising in the ranks to become CIO, Estie left her job to bring her skills of doing more with less to small business owners around the world. She is also the host of the acclaimed Business Breakthrough Podcast, where she humanizes business and businessifys humans.

cio estie rand strand consulting business breakthrough podcast
Eventual Millionaire
Laser Coaching Show: Hitting your goals easier, better and faster with Estie Rand

Eventual Millionaire

Play Episode Listen Later Aug 5, 2019 54:59


In this episode, I asked Estie, what she wanted to get out of this session? There were three things she wanted: Learn how to build affordable programs to potential customers who cannot afford her current rate. In growing her business, she ventured into a lot of things. Now, she is asking herself who she is in her business. Lastly, she wants to hit her million goal this year. The post Laser Coaching Show: Hitting your goals easier, better and faster with Estie Rand appeared first on Eventual Millionaire.

Eventual Millionaire
Laser Coaching Show: Hitting your goals easier, better and faster with Estie Rand

Eventual Millionaire

Play Episode Listen Later Aug 5, 2019 54:59


In this episode, I asked Estie, what she wanted to get out of this session? There were three things she wanted: Learn how to build affordable programs to potential customers who cannot afford her current rate. In growing her business, she ventured into a lot of things. Now, she is asking herself who she is in her business. Lastly, she wants to hit her million goal this year. https://eventualmillionaire.com/estierand Thank you so much for listening!

Eventual Millionaire - Video Case Studies with Millionaire Business Owners
Laser Coaching Show: Hitting your goals easier, better and faster with Estie Rand

Eventual Millionaire - Video Case Studies with Millionaire Business Owners

Play Episode Listen Later Aug 5, 2019 57:07


In this episode, I asked Estie, what she wanted to get out of this session? There were three things she wanted: Learn how to build affordable programs to potential customers who cannot afford her current rate. In growing her business, she ventured into a lot of things. Now, she is asking herself who she is in her business. Lastly, she wants to hit her million goal this year. The post Laser Coaching Show: Hitting your goals easier, better and faster with Estie Rand appeared first on Eventual Millionaire.

Next Action
How to Scale Your Small Business Dream to the World

Next Action

Play Episode Listen Later Jun 21, 2019 15:00


Estie Rand has found a critical issue to focus on in the realm of the small business world. Instead of leaving SMB's to navigate piece by piece, she helps business find their way through a full service consulting firm that handles both strategy and implementation - a rarity for smaller businesses. Lots of people want a piece of Estie so she's entered the course market - with no paid marketing! We discuss the importance of personal branding, how to be irresistible in the media, and how many companies fail - when they succeed. How do you keep up the pace and scale without compromising quality? Estie is looking for more staff in sales, admin, and copywriting - hit her up! Estie has a plan and is poised for growth over the next few months to refine everything before heading for more speaking and media focus. Find Estie at: estierand.com/freegift

Innovator Diaries - Diarios de Innovadores Podcast
Ep 064 Small Business Development Consultant, Estie Rand

Innovator Diaries - Diarios de Innovadores Podcast

Play Episode Listen Later Jun 17, 2019 44:42


The Innovator Diaries Podcast shares the stories of innovators and influencers from all areas and industries, to understand key aspects of success, and how people go from being good at what they do, to great and outstanding. Our aim is to bring you a story from an expert in each specific profession with the goal to inspire, educate and provide practical advice to others -especially for students- therefore becoming virtual mentors. This will help you improve your own careers, business or lifestyle. We believe education is the most important tool anyone can receive and that it should be free and open to all. We have interviews and masterclasses in English and Spanish. Yes, a bilingual podcast.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

The Tony DUrso Show
Estie Rand and Mario Nawfal: Marketing and Bootstrapping Mavens!

The Tony DUrso Show

Play Episode Listen Later Jun 14, 2019 58:19


Join Tony DUrso as he interviews Estie Rand & Mario Nawfal: Marketing & Bootstrapping Mavens! Estie Rand built a six-figure business with zero dollars in ad-spend in under two years, with a fully virtual team [while raising five kids!] She first discovered her secret scaling sauce at age of 10 when she built her first successful bracelet business. She then paid her way through college with a note taking business - without taking a single note . . . Mario Nawfal bootstrapped his first business at age 22: 7-figures by year 1 and 8-figures by year 2, scaling to over 40 countries. He expanded to other very different businesses, one reaching 7-figures in less than 6 months. Mario went through a series of devastating black swan events almost crippling some of his companies, and survived against all odds . . . Listen to The Tony DUrso Show on VoiceAmerica Influencers Platform every Friday at 2pm Pacific or play on Apple Podcasts.

Business Breakthrough
62: Drop Shipping Unboxed with Vova Tess (Part 2)

Business Breakthrough

Play Episode Listen Later Jun 13, 2019 23:06


Find a cheap product on Ali Express, find some awesome looking images, stick the product up for sale on Amazon for 15X the price and you’ve got an awesome business running, or have you? In this episode, Vova Tess and Estie Rand thrash out the business of drop shipping, the meaning of building a brand and the purpose of loyalty and providing high value to your clients. Is drop shipping a legit and moral way to make money in 2019 or is it not much more than a sophisticated scam? Tune in to find out!   My Guest: Vova Tess Vova is a young 17-year old multi 6 figure e-commerce entrepreneur, social media influencer, and speaker. Vova has created multiple online businesses that ranged from making multi 5 to 6 figures in sales. He gives speeches at his very own high school showing his fellow peers “Look I can do it, so can you!” He has also been featured by many articles including the “New York Journal” and “Buzzfeed”   Episode Highlights: [1:39] – Vova: At 10 years old, I was selling everything in my house on eBay.   [10:00] – Estie: So we’ve got a great business model here. We create a Shopify store, we get a VA in Pakistan, we pay 10 bucks a day, we link the two stores, we pick products on AliExpress. And people look at it like, “Oh, genius”. Except, as you just said, you kept pouring money into Facebook Ads and nothing was happening.   [14:20] – Estie: Can I be super blunt? This goes against everything I believe in business, which is serving the customer and building loyalty. I always believe in building a brand, even if it’s not from a branding perspective, but from a trust perspective. And this feels to me, I’m not trying to be mean, but it just feels so dishonest and sleazy.   [26:15]- Vova: We’ve got to be always on the next trend. Estie: Gotcha. So it sounds like drop shipping mostly capitalizes on a trend. It’s a quick money checkout thing. Vova: Sort of. Estie: Okay, fair enough. So you’re going to test what’s trending and build a store around that. But then how do you know it won’t die in three months? Vova: I don’t. Estie: So how does that become a lasting brand? Vova: They might not. And then I’ll create more and more and more and more.   [30:17]- Vova: Facebook is always updating their algorithm, so you always got to be on the quick. Maybe this worked six months ago, but it doesn’t work now. That is a real thing. People that could have built something six months ago, and they haven’t touched Facebook ads since, they would suck at it now. They can literally call themselves an expert a year ago, but they might completely not even understand the platform anymore and what works. You have to keep up with the strategies.   [36:52]- Vova: Like, during Black Friday, we have, a “Black Friday sale”. If we’re selling something for $40 and let’s say it was 80% off. But instead of lowering the price from $40, we just upped the Compare-Our-Price. During that week, we made $112,000 in sales, in one week. Estie: I believe you. And what I was doing on Black Friday was giving a class to high schoolers on marketing manipulations, explaining to them that on Black Friday, all that happens is that people jack up the prices, and they tell you it’s a discount. So don’t be fooled and wait until February to shop.   Resources & Links: Find Vova’s Podcast: https://podcasts.apple.com/us/podcast/the-future-leaders-podcast/id1455735071 (The Future Leader’s Podcast) Find Vova on Social: https://www.instagram.com/vovatess/ (Instagram), https://www.facebook.com/pages/category/Brand/Vova-Tess-2202825706661203/ (Facebook) Work with Estie: http://www.strandconsulting.net/ (www.strandconsulting.net) Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough)   For Part 1 of...

Business Breakthrough
62: Drop Shipping Unboxed with Vova Tess (Part 1)

Business Breakthrough

Play Episode Listen Later Jun 11, 2019 19:58


Find a cheap product on Ali Express, find some awesome looking images, stick the product up for sale on Amazon for 15X the price and you’ve got an awesome business running, or have you? In this episode, Vova Tess and Estie Rand thrash out the business of drop shipping, the meaning of building a brand and the purpose of loyalty and providing high value to your clients. Is drop shipping a legit and moral way to make money in 2019 or is it not much more than a sophisticated scam? Tune in to find out!   My Guest: Vova Tess Vova is a young 17-year old multi 6 figure e-commerce entrepreneur, social media influencer, and speaker. Vova has created multiple online businesses that ranged from making multi 5 to 6 figures in sales. He gives speeches at his very own high school showing his fellow peers “Look I can do it, so can you!” He has also been featured by many articles including the “New York Journal” and “Buzzfeed”   Episode Highlights: [1:39] – Vova: At 10 years old, I was selling everything in my house on eBay.   [10:00] – Estie: So we’ve got a great business model here. We create a Shopify store, we get a VA in Pakistan, we pay 10 bucks a day, we link the two stores, we pick products on AliExpress. And people look at it like, “Oh, genius”. Except, as you just said, you kept pouring money into Facebook Ads and nothing was happening.   [14:20] – Estie: Can I be super blunt? This goes against everything I believe in business, which is serving the customer and building loyalty. I always believe in building a brand, even if it’s not from a branding perspective, but from a trust perspective. And this feels to me, I’m not trying to be mean, but it just feels so dishonest and sleazy.   [26:15]- Vova: We’ve got to be always on the next trend. Estie: Gotcha. So it sounds like drop shipping mostly capitalizes on a trend. It’s a quick money checkout thing. Vova: Sort of. Estie: Okay, fair enough. So you’re going to test what’s trending and build a store around that. But then how do you know it won’t die in three months? Vova: I don’t. Estie: So how does that become a lasting brand? Vova: They might not. And then I’ll create more and more and more and more.   [30:17]- Vova: Facebook is always updating their algorithm, so you always got to be on the quick. Maybe this worked six months ago, but it doesn’t work now. That is a real thing. People that could have built something six months ago, and they haven’t touched Facebook ads since, they would suck at it now. They can literally call themselves an expert a year ago, but they might completely not even understand the platform anymore and what works. You have to keep up with the strategies.   [36:52]- Vova: Like, during Black Friday, we have, a “Black Friday sale”. If we’re selling something for $40 and let’s say it was 80% off. But instead of lowering the price from $40, we just upped the Compare-Our-Price. During that week, we made $112,000 in sales, in one week. Estie: I believe you. And what I was doing on Black Friday was giving a class to high schoolers on marketing manipulations, explaining to them that on Black Friday, all that happens is that people jack up the prices, and they tell you it’s a discount. So don’t be fooled and wait until February to shop.   Resources & Links: Find Vova’s Podcast: https://podcasts.apple.com/us/podcast/the-future-leaders-podcast/id1455735071 (The Future Leader’s Podcast) Find Vova on Social: https://www.instagram.com/vovatess/ (Instagram), https://www.facebook.com/pages/category/Brand/Vova-Tess-2202825706661203/ (Facebook) Work with Estie: http://www.strandconsulting.net/ (www.strandconsulting.net) Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough)   For Part 2 of...

Business Breakthrough
62: Drop Shipping Unboxed with Vova Tess

Business Breakthrough

Play Episode Listen Later Jun 11, 2019 42:02


Find a cheap product on Ali Express, find some awesome looking images, stick the product up for sale on Amazon for 15X the price and you’ve got an awesome business running, or have you? In this episode, Vova Tess and Estie Rand thrash out the business of drop shipping, the meaning of building a brand and the purpose of loyalty and providing high value to your clients. Is drop shipping a legit and moral way to make money in 2019 or is it not much more than a sophisticated scam? Tune in to find out!   My Guest: Vova Tess Vova is a young 17-year old multi 6 figure e-commerce entrepreneur, social media influencer, and speaker. Vova has created multiple online businesses that ranged from making multi 5 to 6 figures in sales. He gives speeches at his very own high school showing his fellow peers “Look I can do it, so can you!” He has also been featured by many articles including the “New York Journal” and “Buzzfeed”   Episode Highlights: [1:39] – Vova: At 10 years old, I was selling everything in my house on eBay.   [10:00] – Estie: So we’ve got a great business model here. We create a Shopify store, we get a VA in Pakistan, we pay 10 bucks a day, we link the two stores, we pick products on AliExpress. And people look at it like, “Oh, genius”. Except, as you just said, you kept pouring money into Facebook Ads and nothing was happening.   [14:20] – Estie: Can I be super blunt? This goes against everything I believe in business, which is serving the customer and building loyalty. I always believe in building a brand, even if it’s not from a branding perspective, but from a trust perspective. And this feels to me, I’m not trying to be mean, but it just feels so dishonest and sleazy.   [26:15]- Vova: We’ve got to be always on the next trend. Estie: Gotcha. So it sounds like drop shipping mostly capitalizes on a trend. It’s a quick money checkout thing. Vova: Sort of. Estie: Okay, fair enough. So you’re going to test what’s trending and build a store around that. But then how do you know it won’t die in three months? Vova: I don’t. Estie: So how does that become a lasting brand? Vova: They might not. And then I’ll create more and more and more and more.   [30:17]- Vova: Facebook is always updating their algorithm, so you always got to be on the quick. Maybe this worked six months ago, but it doesn’t work now. That is a real thing. People that could have built something six months ago, and they haven’t touched Facebook ads since, they would suck at it now. They can literally call themselves an expert a year ago, but they might completely not even understand the platform anymore and what works. You have to keep up with the strategies.   [36:52]- Vova: Like, during Black Friday, we have, a “Black Friday sale”. If we’re selling something for $40 and let’s say it was 80% off. But instead of lowering the price from $40, we just upped the Compare-Our-Price. During that week, we made $112,000 in sales, in one week. Estie: I believe you. And what I was doing on Black Friday was giving a class to high schoolers on marketing manipulations, explaining to them that on Black Friday, all that happens is that people jack up the prices, and they tell you it’s a discount. So don’t be fooled and wait until February to shop.   Resources & Links: Find Vova’s Podcast: https://podcasts.apple.com/us/podcast/the-future-leaders-podcast/id1455735071 (The Future Leader’s Podcast) Find Vova on Social: https://www.instagram.com/vovatess/ (Instagram), https://www.facebook.com/pages/category/Brand/Vova-Tess-2202825706661203/ (Facebook) Work with Estie: http://www.strandconsulting.net/ (www.strandconsulting.net) Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough)   Did you enjoy...

The Hidden Entrepreneur Show with Josh Cary
THE74: Don't Try Harder, Try Differently

The Hidden Entrepreneur Show with Josh Cary

Play Episode Listen Later May 2, 2019 55:43


Our guest today has been helping helping small, medium and large businesses improve on minimal budgets for over 13 years. A graduate of Baruch College Zicklin School of Business in New York, Estie Rand is also a Certified Professional Coach. After spending many years in the non-profit industry, Estie founded Strand Consulting to bring her skills of doing more with less to small business owners. Estie now enjoys every minute of her work helping others reach their earning potential, maximizing themselves, their time and of course, their profits. Her first foray into the business world was at the ripe old age of 10. Welcome Estie Rand. Learn more about your ad choices. Visit https://megaphone.fm/adchoices (megaphone.fm/adchoices)

Tough Decisions for Entrepreneurs
TD295: Intangible Values that Grow a Company Fast with Estie Rand

Tough Decisions for Entrepreneurs

Play Episode Listen Later Apr 22, 2019 18:45


Dan and Dennae interview Estie Rand, founder of Strand Consulting. Join in as they talk about why Estie has decided that new vendors, freelancers and independent contractors have to do internal projects before using them for client work, and how giving an employee the raise she was asking for, made her save a lot of money and gain ability to grow the company faster.

Tough Decisions for Entrepreneurs
TD295: Intangible Values that Grow a Company Fast with Estie Rand

Tough Decisions for Entrepreneurs

Play Episode Listen Later Apr 22, 2019 18:43


Dan and Dennae interview Estie Rand, founder of Strand Consulting. Join in as they talk about why Estie has decided that new vendors, freelancers and independent contractors have to do internal projects before using them for client work, and how giving an employee the raise she was asking for, made her save a lot of […]

DREAM CHASERS
DREAM CHASERS: YEHUDAH GREENBERG | Ep42

DREAM CHASERS

Play Episode Listen Later Apr 4, 2019 24:32


Marketing strategist and Founder of FBM Plus, Yehudah Greenberg, shares his experience on establishing a business built on a following, as opposed to launching a business that searches for a following. In this episode Yehudah discusses: 1) How to reverse engineer your marketing success 2) The best ways to spend zero to nothing and still establish a presence 3) Why the Wizard of Oz is his favorite black and white movie Contact Yehudah: Email - yehudah@fbmplus.com (Also mentioned on the show, Estie Rand - www.estierand.com) Follow Dream Chasers on: Spotify: open.spotify.com/show/0fqzz3iJS2uARrz4N6dlmN?si=EQrwkWIUSoSsqmKzRRXx8g Apple Podcasts: itunes.apple.com/us/podcast/dream-chasers/id1441685534?mt=2&uo=4 And Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy83YTliY2IwL3BvZGNhc3QvcnNz --- Support this podcast: https://anchor.fm/dreamchasers/support

The Power Entrepreneur's Podcast
Business Break Through with Estie Rand

The Power Entrepreneur's Podcast

Play Episode Listen Later Mar 19, 2019 39:29


She got her first business spotlight at the young age of 10, selling customized bracelets to her friends as well as through the local crafting store, doing so well, she even had back-orders. After leaving her job a few years back and seeing many entrepreneurs struggle with business challenges, she came back with a swing and founded Strand Consulting, a Los Angeles-based small business consultancy, mainly focused on bringing strategy to businesses and organizations who are working within a tight budget. Estie Rand also hosts her own podcast, Business Breakthrough, helping entrepreneurs do better at what they do through shared stories of success from guests who have already achieved success in their respective industries. Estie loves turning ideas into money and has a knack for helping you do the same with your dreams, and today, we're excited to have her share that with you here on The Power Entrepreneur. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

The Scale Or Fail Show with Allison Maslan
Improve Your Marketing… While Spending Less – with Estie Rand

The Scale Or Fail Show with Allison Maslan

Play Episode Listen Later Jan 12, 2019 36:58


Do you want to reach more leads and clients… but you don't have a fortune to spend on marketing? Then you'll love this week's Allie & You interview with business consultant and coach Estie Rand, the CEO and founder of Strand Consulting and host of the Business Breakthrough Podcast. Estie is a born entrepreneur who started her first business when she was 10. Tune in to discover how she created a 6-figure consulting business in under 2 years… while mothering 5 kids… and with ZERO ad spend – plus much more! Estie is also giving away a free guide that reveals 137 promotional strategies to get the attention of any audience at any budget. Get your copy and Estie's powerful tips for ramping up your marketing here…

ceo marketing spending less estie estie rand strand consulting business breakthrough podcast allie you
The Scale Or Fail Show with Allison Maslan
Improve Your Marketing… While Spending Less – with Estie Rand

The Scale Or Fail Show with Allison Maslan

Play Episode Listen Later Jan 12, 2019 36:58


Do you want to reach more leads and clients… but you don't have a fortune to spend on marketing? Then you'll love this week's Allie & You interview with business consultant and coach Estie Rand, the CEO and founder of Strand Consulting and host of the Business Breakthrough Podcast. Estie is a born entrepreneur who started her first business when she was 10. Tune in to discover how she created a 6-figure consulting business in under 2 years… while mothering 5 kids… and with ZERO ad spend – plus much more! Estie is also giving away a free guide that reveals 137 promotional strategies to get the attention of any audience at any budget. Get your copy and Estie's powerful tips for ramping up your marketing here…

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James Miller | Lifeology
Successfully managing your life | Estie Rand

James Miller | Lifeology

Play Episode Listen Later Jan 11, 2019 29:24


https://www.jamesmillerlifeology.com/feed/ Business owner and mother, Estie Rand shares her inspirational story of finding the courage to become an entrepreneur. She gives tips on how she is able to be successful in her career as well as be a full-time parent. Her story will encourage you to lead your life and accomplish all of your goals. The post Successfully managing your life | Estie Rand appeared first on James Miller | LIFEOLOGY®.

Mind Of A Mentor
Mind Of A Mentor #46 - Estie Rand (Founder of Strand Consulting)

Mind Of A Mentor

Play Episode Listen Later Jan 9, 2019 69:37


Estie Rand is a business strategy and growth expert who build a six-figure business in two years without spending a dollar on advertising. She is the founder of Strand Consulting, a full-service consulting firm that helps business owners & entrepreneurs increase their profitability & productivity through low-cost strategic solutions.Estie is also a mother of five and host of the Business Breakthrough Podcast. Her show features candid conversations with successful business owners opening up about their current challenges and keys to success.Mind of a Mentor is an Ossa original show hosted by Marla Isackson, Founder and CEO of Ossa Collective women's podcast network. For more information about Ossa, visit: https://ossacollective.com/Follow Ossa on Socials- Instagram: https://www.instagram.com/ossaforpodcasters/LinkedIn: https://www.linkedin.com/company/ossa-collective/Facebook: https://www.facebook.com/ossacollectivenetwork

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Mind Of A Mentor
Mind Of A Mentor #46 - Estie Rand (Founder of Strand Consulting)

Mind Of A Mentor

Play Episode Listen Later Jan 9, 2019 69:36


Estie Rand is a business strategy and growth expert who build a six-figure business in two years without spending a dollar on advertising. She is the founder of Strand Consulting, a full-service consulting firm that helps business owners & entrepreneurs increase their profitability & productivity through low-cost strategic solutions. Estie is also a mother of five and host of the Business Breakthrough Podcast. Her show features candid conversations with successful business owners opening up about their current challenges and keys to success.

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Screw the Naysayers
Dreams Don’t Work Unless You Do | Estie Rand

Screw the Naysayers

Play Episode Listen Later Dec 24, 2018 47:31


After a decade+ experience in the non-profit world and hitting the CIO level, Estie Rand voluntarily left her job.  Internal politics had turned her workplace experience toxic. Quitting was not easy since she was the main supporter of her growing family. Her job search got off to a rocky start when she told an experienced head-hunter that her dream was to work as a small business consultant. This “professional” laughed and told Estie she needed another 20 years business experience and that no one would ever take her seriously. Luckily for her 427 clients (and growing), Estie didn’t let that uninformed opinion discourage her. In this episode Estie talks about the path she took to transition into a full time entrepreneur and explains why: Marketing is a lot like going on a first date Client education often comes before client acquisition Why she listens first and speaks third (she listens 2nd a well) Taking a strategic approach to online branding and marketing is so important. Estie has a down to earth communication style, and an obvious passion for helping her fellow entrepreneurs. Contact Estie: https://www.estierand.com/ LinkedIn: https://www.linkedin.com/in/estierand/ Website: www.mattcubbler.com   Please do not hesitate to reach out to me. I’d love to hear your thoughts, comments, and stories, or just make a connection. Email tim@screwthenaysayers.com Facebook- https://www.facebook.com/stnwithtimalison/ Instagram- https://www.instagram.com/screwthenaysayers/ LinkedIn- https://www.linkedin.com/in/tim-alison/ Screw The Naysayers- www.screwthenaysayers.com

The Authors Unite Show
Estie Rand: The Business Breakthrough

The Authors Unite Show

Play Episode Listen Later Nov 2, 2018 6:45


Estie Rand: built a six-figure business in under two years with zero dollars in ad-spend [while raising five kids!] She is the founder of Strand Consulting and host of the Business Breakthrough Podcast. You can learn more about Estie here: https://itunes.apple.com/us/podcast/business-breakthrough/id1358797306?mt=2 This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

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Do Well & Do Good
020: Creating Business Breakthroughs with Estie Rand

Do Well & Do Good

Play Episode Listen Later Oct 29, 2018 52:14


Estie Rand is the founder and owner of Strand Consulting, providing her clients with the personal clarity and marketing strategies needed to maximize their profits while minimizing effort and stress. She also hosts her own show, The Business Breakthrough Podcast, where she invites on fellow entrepreneurs to discuss their personal and professional challenges. Estie is committed to to not only assisting small business owners in need but ensuring they have the necessary resources to succeed without further assistance. In this episode, Estie discusses her very early entrepreneurial experience, the new hire who drove her away from a steady job and toward her current line of consulting work, and why nonprofit owners need to understand the “business” aspect of “nonprofit business.” Show Notes: What beliefs about money did Estie’s family instill in her? Viewed money as “air,” allowing you to survive from day to day. Both a helpful and harmful belief: gave her workaholic drive that enabled her success, but also made her risk-avoidant. Did Estie know she always wanted to be an entrepreneur? She always knew she wanted to both create products/services and make money off of them. Had her own name-bracelet business as early as the age of 10. Knew early on how to seek out desirable markets and take advantage of them. Where did Estie go after finishing school? Applied to some corporate jobs, but really wanted to make more of a difference by going into nonprofit work. Never wanted to be a multimillionaire, just have enough. Nonprofit work was ideal for that, and she had side-hustles when needed such as hairstyling. Why did Estie leave her nonprofit job? New hire basically ousted her from her situation and prevented further advancement. Breaking point was when this job started intruding on her home life. Her husband strongly advised that she quit. What was that transition period like for Estie? Fairly comfortable as she was receiving both severance and unemployment money. While she initially didn’t want to work, she realized that the stay-at-home mom life was not for her. Ended up starting hip hop exercising classes. What drew Estie toward coaching? Had a great appreciation for therapy from her own experiences, and felt that coaching focused on the part of therapy that allowed people to move forward and be their best selves. How did Estie get her first client? Became her friend’s informal bookkeeper for $50 an hour. What impact has Facebook had on people’s ability to run and promote small businesses? A “game-changer” at first, however Facebook’s algorithms are now negatively impacting smaller businesses’ ability to be seen. Has become pay-to-pay, with pages requiring owners to boost their posts. How does Estie give back? Will subsidize clients looking to start their own business/organizations. What are some of the biggest mistakes nonprofits make? Acting like a hobby or pastime rather than the business they actually are. What does fulfillment mean to Estie? When she’s helped someone be more successful. Who has been the most impactful person in Estie’s journey to do well and achieve financial success? Her husband, for always believing in her. Who has been the most impactful person in Estie’s drive to do good? N.O., a mentor of Estie’s who sponsored therapy for her when she needed it. When Estie is having a bad day, what does she do to get herself out of her funk? Listening to upbeat music. What book does Estie recommend to those seeking a more successful path in life?   https://www.amazon.com/Myth-Most-Businesses-Dont-About/dp/0887303625 (The E-Myth: Why Most Businesses Don’t Work and What to Do About It by Michael Gerber) What is the best piece of advice Estie has for those looking to get into business? Keep your eye on the ball, never forget your goals. Places to find Estie:...

Love Your 9 to 5
35: The Business Consultant Inside You – With Estie Rand

Love Your 9 to 5

Play Episode Listen Later Oct 5, 2018 56:02


Does it seem that everyone and their brother-in-law is becoming a career coach or business consultant? They seem to simply put up a website, create a sales funnel, hang up their shingle and start making money. And oh yeah, they are also providing value to other too.  Although there are certainly some people out there taking advantage of the ease of marketing through the internet, many are really great at what they do. And you may be excellent at this too if you'd only embrace who you truly are AND JUST START!  

Start Fierce Business Podcast
#169 - Estie Rand on 3 Things Every Successful Business Needs

Start Fierce Business Podcast

Play Episode Listen Later Sep 10, 2018 17:08


Estie Rand of Strand Consulting has been helping businesses improve on minimal budgets for over 13 years. After spending many years finding fulfillment in the non-profit industry, Estie founded Strand Consulting to bring her skills of doing more with less to small business owners. In this podcast episode, Estie talks about the three things that make up a successful business. We also discuss how to begin building your business network. ----- You’ll find links to everything we discussed in this episode at

Growth Experts with Dennis Brown
E69 - How Estie Rand Grew Her 6 Figure Consulting Business with No Paid Ads

Growth Experts with Dennis Brown

Play Episode Listen Later Sep 3, 2018 25:21


Estie Rand is on a mission to empower everyone who has a business dream to professionalize it and make it profitable. The founder and owner of Strand Consulting, a full-service consulting firm for small business owners, Estie also hosts the Business Breakthrough podcast, making business success relatable and achievable for everyone. During our interview we discuss: - Estie shares her top two strategies for getting new clients for her consulting business. - Estie shares her favorite social media channel for engaging her target market and why. - Then Estie shares he 5 part strategy for going from a freelancer to a 6 figure consultant in less than 2 years with no paid ads. - Then we talk about the biggest lessons Estie has learned as an entrepreneur.  - Estie shares her favorite growth tool/software. - Then Estie recommends a book for you the audience. Estie's website: www.estierand.com https://strandconsulting.net

It's No Secret with Dr T.
098 - Marketing By Zooming Out with Estie Rand

It's No Secret with Dr T.

Play Episode Listen Later Aug 27, 2018 48:44


Estie Rand is the founder and owner of Strand Consulting, an LA-based boutique consultancy, this marketing maven have hacked the code to closing 5-figure deals using social media. Estie gives her clients - and anyone else who's listening - a piercing clarity on where they can put their best efforts in everything from marketing to staff management. She is also the host of the popular Business Breakthrough Podcast.  To see the full show notes for this episode, please visit my website https://www.tysonfranklin.com/podcast If you have any questions please send me an email at tf@tysonfranklin.com To contact Estie Rand https://www.strandconsulting.net and https://www.estierand.com  Also, my EVENTS page is currently being updated. In late 2018 and early 2019, I will be running MARKETING, AUDIO & PODCASTING WORKSHOPS.  Sign up for my newsletter to be kept up to date as dates are organised.  FREE DOWNLOADS: First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. 12 Secrets to Get More People Through Your Front Door.

Unstructured
Estie Rand is a full-service small business consultant

Unstructured

Play Episode Listen Later Aug 16, 2018 58:34


Estie Rand is the founder of Strand Consulting, a full-service consulting firm. She is unique in that she helps small businesses with all facets of growth. Enjoy this interview with an energetic marketing and consulting ball-of-fire.  Estie's LinksWeb: https://www.estierand.comLinkedIn: https://www.linkedin.com/in/estierand/Facebook: https://www.facebook.com/estie.rand.5Business Breakthrough Podcast: https://itunes.apple.com/us/podcast/estie-rand/id1358797306?mt=2&ls=1 And don’t forget to support the podcast by subscribing, reviewing, and sharing.  Web: https://unstructuredpod.com/ Twitter: https://twitter.com/unstructuredp Facebook: https://facebook.com/unstructuredp Instagram: https://instagram.com/unstructuredp  Join the Facebook group: fb.com/groups/unstructured   

AMFM247 Broadcasting Network
James Miller | Lifeology - Successfully managing your life: Guest - Estie Rand

AMFM247 Broadcasting Network

Play Episode Listen Later Aug 3, 2018 29:25


Business owner and mother, Estie Rand shares her inspirational story of finding the courage to become an entrepreneur. She gives tips on how she is able to be successful in her career as well as be a full-time parent. Her story will encourage you to lead your life and accomplish all of your goals. EstieRand.com

Lead to Succeed
Getting More Done with Less with Estie Rand: Lead to Succeed 32

Lead to Succeed

Play Episode Listen Later May 30, 2018 34:26


How prudent hiring practices and project management tools can help drive workplace efficiencies

Go Big or Go Broke
Ep 001 – Estie Rand: Consultant, Coach, & Founder at Strand Consulting

Go Big or Go Broke

Play Episode Listen Later May 19, 2018 44:26


Estie Rand, Consultant, Coach, & Founder at Strand Consulting, is today's guest. Estie helps small and medium-sized businesses make more money with less headache. After more than a decade of experience in the non-profit world, Estie launched Strand Consulting, a boutique small business consulting firm, to bring smart strategies to businesses and organizations working within a… Read more

Go Big or Go Broke
Ep 001 – Estie Rand: Consultant, Coach, & Founder at Strand Consulting

Go Big or Go Broke

Play Episode Listen Later May 19, 2018 44:26


Estie Rand, Consultant, Coach, & Founder at Strand Consulting, is today’s guest. Estie helps small and medium-sized businesses make more money with less headache. After more than a decade of experience in the non-profit world, Estie launched Strand Consulting, a boutique small business consulting firm, to bring smart strategies to businesses and organizations working within a… Read more

Can I Pick Your Brain? Entrepreneur Business Podcast
129: Self Firing, Smart Hiring & Truthful Marketing with Estie Rand

Can I Pick Your Brain? Entrepreneur Business Podcast

Play Episode Listen Later Mar 27, 2018 50:47


My guest today has built a six-figure business in 2 years without spending a dime on advertising. Estie Rand is the founder of Strand Consulting, a full service consulting firm. This Mother of five coaches multi-millionaire business owners and hosts the recently launched Business Breakthrough Podcast! As always to help introduce my guest I have put together a short rap … Here goes … Turning ideas into money, now that’s her honey, living in LA coz it’s nice ‘n’ sunny. Super down to earth, She’s even kinda funny. But don’t be fooled by her demeaner, she ain’t no dreamer. More like a financial healer. Starting a business at the age of ten,who would have thought back then, she would prove herself time and again. If you’re looking for a business breakthrough, She’s the one to turn to, most marketing advice is so un-true, her method of madness will awaken you. Enough great ideas it’s time to do. So from one man band, it’s time to get your head out the sand, and now here’s the one and only Estie Rand.   What we discussed: How to hire with low risk Why ‘Truthful Marketing’ always wins How to get bad staff to fire themselves The difference between marketing and advertising Why giving away  EVERYTHING loses you nothing How to Build a 6 Figure Business with $0 Investment The formula that will turn your audience into paying clients … and MUCH MORE Interesting highlights: Estie started her first business when she was 10 Estie grew her 6 figure business in 2 years with zero advertising Estie is a mother of 5  in her spare time Estie’s #1 practical advice:  Be a Truthful MarketerTweet This Wanna join me on my journey to 7 figures?   (https://www.facebook.com/groups/7FigureJourney/) Resources & Links: http://EstieRand.com (http://estierand.com) Strand Consulting (http://www.strandconsulting.net/) The Self Help Addict (http://www.theselfhelpaddict.com) (My book) Gefen Media Group (http://www.GefenMediaGroup.com) (Sponsor)   Did you enjoy this episode? Then  please subscribe to my podcast on iTunes (https://itunes.apple.com/us/podcast/can-i-pick-your-brain-entrepreneur-business-podcast/id1076916148?mt=2) , so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes!)