The Paul Gough Audio Experience: Business Lessons for Physical Therapists

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If you're a physical therapy clinic owner looking for tips, tools and strategies for growing your business, this is the podcast for you. Your host is Paul Gough - a former Professional Soccer Physical Therapist turned successful business owner and best selling Author from the UK. As well as running his own 4 location clinic, Paul works with clinic owners from all across the USA, Canada, Britain, Australia and beyond. Paul talks about everything from marketing, sales and hiring staff to leadership, finance and the mindset needed to become a world class clinic owner. Subscribe right NOW!

The Paul Gough


    • Sep 19, 2024 LATEST EPISODE
    • weekly NEW EPISODES
    • 31m AVG DURATION
    • 634 EPISODES

    4.7 from 90 ratings Listeners of The Paul Gough Audio Experience: Business Lessons for Physical Therapists that love the show mention: cash pt, pt business, practice owner, physical therapists, cash based, cherokee, pt school, pt practice, clinics, listening to paul, thanks paul, thank you paul, paul's, private practice, practitioner, staff, patients, business owner, event, marketing.


    Ivy Insights

    The Paul Gough Audio Experience: Business Lessons for Physical Therapists podcast has been a game-changer for me. I started listening to this podcast about a year or two ago and it immediately changed my mentality on "selling" myself and my rehabilitation and wellness services. The techniques that Paul offers are practical and applicable in the real world. He provides long-term strategies to get people through the door and buy into long-term physical therapy.

    One of the best aspects of this podcast is that it offers valuable content that is relevant and important to anyone trying to build their business, not just physical therapists. I appreciate that Paul lets us get an inside look into his staff trainings and events. This gives him and his team so much credibility because we can see that what he teaches us is already working for his own clinics. The information he provides is universal, making it beneficial for anyone thinking about opening a cash-based clinic anywhere in the world.

    While there are many positive aspects of this podcast, there are a few downsides worth mentioning. Some of the older episodes or flashback episodes have lower sound quality, but the newer episodes have greatly improved in this regard. Additionally, when Paul does staff trainings and allows his team to ask questions or share takeaways, it can be difficult to hear them if they do not have microphones or if Paul does not repeat their comments into his microphone.

    In conclusion, I highly recommend The Paul Gough Audio Experience: Business Lessons for Physical Therapists podcast to anyone looking to improve their business skills in the field of physical therapy or any other profession. The information provided is practical, actionable, and delivered in a way that is easy to understand. Paul's expertise and experience shine through in every episode, making this podcast a valuable resource for anyone looking to grow their business.



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    Latest episodes from The Paul Gough Audio Experience: Business Lessons for Physical Therapists

    "My Boss Told Me I'd Never Make My Own PT Clinic Work - I Now Run a 7-Figure Clinic” with Keith Roed

    Play Episode Listen Later Sep 19, 2024 37:40


    In this one, I share with you the story of one of the most ambitious and success-hungry PTs I've ever worked with. You're about to hear from Keith Roed - of Impact PT in Sioux City, Iowa - as he presents to the room at last year's PPM LIVE (23) in Orlando. At each event, I invite 5 clients to the stage to share with the room their best lessons on growing a business as well as what worked in marketing to help them become so successful.    Keith's story is one I will never forget: He called me in 2018 after handing in his resignation at the clinic where he worked at the time with the goal of starting his own clinic. The owner told him "You will never make it work"... Keith laughed and said "Watch me"... Anyways, fast forward a few years, and Keith has a 7-figure practice that is THRIVING.    There's so much to learn from this podcast... be sure to listen to it more than once!    See ya' at PPM LIVE 24? Book your seats at www.ppmlive24.com (use the code "podcast" to save $100 on ANY ticket).

    Who Cares Why It Happened - What Are You Going To DO About It!? (with James Lawrence, AKA "Iron Cowboy")

    Play Episode Listen Later Sep 16, 2024 46:46


    In this one, I share with you some amazing highlights from the keynote session James Lawrence gave at PPM LIVE in 2022. My favorite was when James spoke about it being ok to have a "five-minute pity party - but no more". The best thing about this Podcast is not just the content, but the story behind how James was the INSPIRATION for the amazing Chris Nikic - who happens to be the speaker at PPM LIVE 24. Turn me up nice and loud to listen to how it all works... 

    Building Immunity from Criticism - With Dan Kennedy

    Play Episode Listen Later Sep 14, 2024 74:52


    In this one I share with you LIVE footage from when we had Dan Kennedy - the worlds No.1 Marketing Expert and  guy who taught me everything I know about Marketing - on my stage at PPM LIVE. One of the things I got from Dan was the ability to make myself immune from criticism. Easier said than done, especially when you're in pursuit of a successful business that means you have to say and do things that lots of people don't agree with and we live in a world where most people have nothing else to do but pull other down. Dan taught me that almost all people's opinions are irrelevant. It's one of the best SKILLS you'll ever develop. Turn us up nice and loud to hear more. PPM LIVE Oct 17-20, use coupon code at: www.ppmlive24.com to save $100 on your tickets. 

    The Secret To Business Success - As Explained By Kevin O'Leary

    Play Episode Listen Later Sep 12, 2024 24:58


    In this one I interview the amazing Kevin O'Leary from Shark Tank... Kevin was the keynote speaker at my event a few years ago and today I am sharing with you some of the highlights of his session... Including: - Why Truthfulness is Your Best Business Strategy  - Non-Negotiable Standards: The Key to Entrepreneurial Success! - The Key to Great Leadership: Listen and Tell the Truth - Master Team Performance and Accountability If you're coming to PPM LIVE 24, this should get you excited... and if you're not, this is a taste of what you are going to be missing out on ... go here for tickets: www.ppmlive24.com and use coupon code "podcast" to save $100 on a ticket. 

    How to Think RADICALLY Different About TIME And What You ACHIEVE in Life - With Daymond John

    Play Episode Listen Later Sep 10, 2024 43:35


    In this one I share with you my own experience of meeting and working alongside Daymond John at one of the past PPM LIVE events. I got to spend an hour or so with Daymond before he went on stage to deliver a keynote, and I learned that he thinks RADICALLY different about time and how to make the most of it. I'll tell you more on the podcast. He then went on to talk about having just "27 summers left"... and what that really means to how he lives life. It blew the minds of everyone in the room. I'll let him tell you more about that one... turn us up nice and loud and enjoy the show. PPM LIVE 24 is happening October 17-20th and you can save $100 if you book your ticket at www.ppmlive24.com and use the coupon code "podcast" at the check out... See ya' in Orlando! Get the book I mentioned at: www.EXABOOK.com "Extraordinary Achievement" - how to get to the next level of success in business and life (by yours truly)

    "That's Not How Business Works Tobias" - What Marcus Lemonis Taught My 7 Year Old About Making Money (...And Why He Didn't Like It!)

    Play Episode Listen Later Sep 10, 2024 29:07


    In this one I RELIVE the magic of Marcus Lemonis - the Profit - who was last years headline speaker at PPM LIVE.    Marcus delivered real GOLD to the room - the type you expect from such a successful business owner - but it's what he shared with my KIDS before his talk that impressed me most…   See, Marcus gave my 7 year old the best lesson in business I could have wished for. Just before his keynote he took the time to explain to Tobias why although he'd made $300 at PPM LIVE (selling his daddy's books to the attendees), he wasn't able to KEEP all of that $300 as, “that's not how business works”…    Anyway, turn me up nice and loud to hear the full story, as well as listen to Marcus talk about:    - Why Employees Should Come Before Customers in Business   - Unlocking Confidence: Overcoming Insecurity and Delivering Tough Feedback   - Creating Generational Wealth…    After that, head over to PPMLIVE24.com and use the coupon code “podcast” to save $100 on a ticket to the big marketing event happening October 17-20 in Orlando. 

    5 Reasons Your Team Are Holding You Back From Growth

    Play Episode Listen Later Sep 7, 2024 36:56


    In this one I share 5 reasons why your team may be holding you back from the growth you crave. It's easy to think that it's all their fault, and that they're not good enough, but there's also the possibility that you - or your managers - aren't doing what you should be to grow their talent and develop their skills. Turn me up nice and loud as I explore the different reasons for your frustration with your team's progress.  Get PPM LIVE 24 tickets at: www.ppmlive24.com (use "podcast" to save $100)

    "Shadow Weaknesses" That Keep You Stuck in Life And Throttle Entreprenurial Growth

    Play Episode Listen Later Sep 6, 2024 33:43


    In this one I go deep into the mind of people stuck at a life that is what you might call "average". They get to a certain point, but they can't seem to get beyond it. Life is "OK" but it's not amazing. It's had some success, but there's also lots of frustration.  In this podcast I describe a real-life situation I encountered with a PT who had quit her job but in the last 3 years hasn't been able to get her salary above that what she was making when employed.  There' s probably a lot of reasons for it, but one is that she's being held back what I call "shadow weaknesses" in her life that until recognized are a permanent source of frustration that delay progress. Millions of people live with one or more such weaknesses. I wonder if you can recognize any of what is happening to this PT in your own life??  Turn me up nice and loud and listen to the show. For details on PPM LIVE 24, go here: www.ppmlive24.com and use the coupon code "podcast" to save $100.

    EP626 Is This Why Your Google Ads Aren't Working As Well As They Once Did?

    Play Episode Listen Later Sep 5, 2024 26:42


    Welcome back to the Podcast! After a summer of travel, I have a LOT to share with you on the podcast. The first is the massive disruption that is happening over at Google which is causing a big headache for Clinic owners who have relied upon it for over a decade.  The disruption is real. The question is, is it a temporary thing? Or, is this the end of Google Ads and that once very reliable platform being as effective as it once was?  As they say, "every dog has its day"... is it time to start planning for life without Google ads? On top of that, I share the amazing news about PPM LIVE 24 that is happening in Orlando, Oct 17-20... tune in to find out more about that and then book your seat at: www.ppmlive24.com (if you want my advice for which ticket, that will give you best value, book the "All Access" pass and come for FOUR days).  Go to: www.ppmlive24.com now and use the word "podcast" to save $100 on any ticket. 

    EP 625 "Costs Up, Insurance Down, And Considering Closure" To "More Cash Pay, And More Profitable In Less Than One Year" - New Jersey Success Panel

    Play Episode Listen Later Jul 15, 2024 56:14


    In this one, you can hear from 4 of the leading PT business owners in the USA at our recent New Jersey event. One panellist, Ida Hirst, from California, shared how she was considering closure as costs continued to rise, and insurance reimbursements tumbled. Fast forward a year in our community, and Ida is now much more profitable and has a higher percentage of cash-pay patients in her clinic. And a special mention to Michael Chin, Jason Han, and Lauren Manna who also shared their biggest lessons on their path to very successful, and very profitable physical therapy businesses. Our next event is in PPM LIVE in Orlando (Oct 18-19-20) and will bring together private practice owners from around the world...  If you want to be in the room, email me at paul@paulgough.com for more info, and tickets for the massive 3-day super conference. And finally, a shout-out to our official podcast sponsor; PtEverywhere, the all-in-one practice management solution that can save you time, elevate patient care, and increase revenue. Reach out to them for a free demo today at www.pteverywhere.com and tell them I sent you :)

    EP624 Get Inspired And Learn From 5 Of The UK's Most Successful Practice Owners

    Play Episode Listen Later Jul 2, 2024 55:55


    In this one, 5 of the most successful private practice owners in the UK take to the stage at our recent PPM LIVE UK event in London. They share their inspiring stories from employed physios and solo practitioners to extremely profitable physio clinic owners with big teams, multiple locations, and financial freedom. If you're looking for inspiration, this is a great podcast. And with insights into the challenges, pitfalls, and painful lessons along the way, you can also discover important lessons for becoming a more successful clinic owner. Our next event is in PPM LIVE in Orlando (Oct 18-19-20) and will bring together private practice owners from around the world... If you want to be in the room, email me at paul@paulgough.com for more info, and tickets for the massive 3-day super conference. And finally, a shout-out to our official podcast sponsor; PtEverywhere, the all-in-one practice management solution that can save you time, elevate patient care, and increase revenue. Reach out to them for a free demo today at www.pteverywhere.com and tell them I sent you :)

    EP623 Paul Of Fame: "I Thought Only Rich People Had Beach Houses... Now I've Got One, It Must Mean I'm A Rich B*tch” - The Amy Konvalin Story

    Play Episode Listen Later Jun 13, 2024 51:32


    Join me LIVE as I induct Amy Konvalin, ANOTHER superstar physical therapy business owner, to the "Paul of Fame". Amy is the founder of Physical Therapy For everyBODY in Maple Valley, Washington, author, and has been a part of our community for many years. Amy has grown massively as a cash-pay PT clinic owner, and personally, with the results speaking for themselves... She's been able to buy her dream beach house - something which as a child she never imagined was possible! If you're a physical therapist or private practice owner, you can learn a lot from Amy who shared the challenges and lessons throughout her journey to where she is today. Join us at our massive event coming up in the USA: Practice Scale Success, New Jersey, 29-30 June - ⁠www.paulgough.com/jersey⁠ Or for help with marketing, sales, hiring, leadership or achieving extraordinary things in your private practice, head to www.paulgough.com/books and grab one (or all) of my best-sellers. And finally, a shout-out to our official podcast sponsor; PtEverywhere, the all-in-one practice management solution that can save you time, elevate patient care, and increase revenue. Reach out to them for a free demo today at ⁠www.pteverywhere.com⁠ and tell them I sent you :)

    EP622 I Resigned 2 Hours After My Boss Said No To A Pay Rise… Two Years Later, I Had A 7-Figure, Cash Pay Clinic - The Gina Fick Story

    Play Episode Listen Later Jun 5, 2024 61:42


    In this one, I welcome Gina Fick, the founder of Fick PT and the newest “Paul of Famer”, onto the podcast to discuss her incredible journey as a mom of four leaving a corporate PT job to run her own 7-figure cash pay clinic. It's a crazy story and something that made us both laugh – Gina was told by the HEAD of the private practice association in Colorado that starting her own private practice would be the worst thing that she could do! AND that not accepting insurance would NEVER work – you couldn't write it! Thankfully, Gina didn't listen and instead took on the challenge to prove them wrong, and hasn't looked back. On the show, Gina talked about how she's had to grow as a leader, how to manage toxic employees, and her growth since finding Paul. For any physical therapy business owners looking to expand into bigger premises, Gina also shares the costly mistakes and important lessons from her move to a larger practice. Connect with Gina and her team on Instagram at https://www.instagram.com/fickptandperformance/, Gina's website at https://fickptandperformance.com/, or Gina's podcast – PT Rebels – on your favorite podcast platform. Join us at our massive events coming up in the UK, and the USA: PPM LIVE UK, London, 7-8-9 June - www.ppmliveuk.com Practice Scale Success, New Jersey, 29-30 June - www.paulgough.com/jersey And finally a shout-out to our official podcast sponsor; PtEverywhere, who can save you time, elevate patient care, and increase revenue with their all-in-one practice management software. Reach out to them for a free demo today at www.pteverywhere.com and tell them I sent you :)

    EP621 From Waiting In Line For Progression At A Corporate Mill PT Clinic To A 7-Figure Cash-Pay PT Business Owner In Less Than 4 Years - The Michael Chin Story

    Play Episode Listen Later May 31, 2024 56:14


    In this one, I welcome Michael Chin who has gone from waiting in line for progression at a corporate mill PT clinic to a 7-figure, cash-pay PT business owner in less than 4 years. If you're a PT business owner looking to grow your private practice, Michael Chin from the Bay Area, California, is an incredible example of what's possible for you. Like many, Michael started at a corporate PT clinic but rather than waiting for progression, he decided to start his own physical therapy business beginning with a small room in the corner of a gym. In less than 4 years, Michael has scaled to a fully cash-pay PT private practice with 5 staff and has reached 7-figures. Truly remarkable success, and an inspirational story. As well as life-changing growth in his business, Michael has become a true leader by hiring, reducing his treatment hours, and is now enjoying more quality time with his family - Michael's able to do the school run, read stories to his two daughters before bed, and go on stunning vacations. Turn us up nice and loud and enjoy the show. Want to get your private practice to the next level? Come to one of our next events in the UK, or the USA. Get tickets for PPM LIVE in London, June 7-9th at: www.ppmliveuk.com Get tickets for the Practice Scale Success Event in New Jersey, June 29-30th at: www.paulgough.com/jersey Reach out to Michael and his team at https://www.p3athletic.com/ or https://www.instagram.com/p3athletic/ on Instagram. And a huge thank you to our official podcast sponsor: PT Everywhere, who can save you time, elevate patient care, and increase revenue with their all-in-one practice management software. Reach out to them for a free demo today at www.pteverywhere.com.

    EP620 "They All Laughed When They Found Out How Little I Was Charging" - The Phil Evans Story

    Play Episode Listen Later May 20, 2024 52:31


    In this one, I talk to another TITAN of the UK Physiotherapy Profession - Phil Evans, of Solihull. We talk about how Phil used COVID as the turning point in his business career to move from solo practitioner to growing a real business, how he's built such a strong team that he trusts, and how he instilled a sales mentality into that team... Plus how he was able to more than DOUBLE his prices after a rather sobering moment at one of my mastermind events when he realized he was the LOWEST priced physio in the room. Phil has been a member of the Paul Gough Mastermind community since 2018 and it's been amazing to see his progress. He's a great guy and deserves every ounce of his success. Turn us up nice and loud and enjoy the show. Get tickets for PPM LIVE in London, June 7-9th at: www.ppmliveuk.com   Get tickets for the Practice Scale Event in New Jersey, June 29-30th at: www.paulgough.com/jersey Reach out to Phil and his team at www.urbanbody.co.uk or www.instagram.com/urban_body/ on Instagram. Official Podcast Sponsor: PT Everywhere, who can save you time, elevate patient care, and increase revenue with their all-in-one practice management software. Reach out to them for a free demo today at www.pteverywhere.com.

    EP619 I Had No Intention Of Starting A Physio Clinic... Then I Listen To Paul's Podcast And The Rest Is History - The Will Harlow Story

    Play Episode Listen Later May 17, 2024 75:54


    In this one, I interview the amazing Will Harlow. To say that Will is one of the most successful physios I've ever had the pleasure of working with is an understatement. Will first listened to this Podcast 8 years ago when he was a student... he had no intention of starting his own business but then everything changed when he was told by his manager in the NHS that he'd have to wait SEVEN years for a promotion.  He came back to his podcast and the Paul Gough Mastermind community to help him grow his business, hire staff, raise his prices. Alongside that, he's grown his YouTube channel to over 750,000, sold the rights to his book to one of the biggest publishing companies in the world, and now receives invites to speak all across the world. Turn this one up VERY loud and listen VERY carefully. If you want proof that hard work pays off and that running a successful, profitable physio clinic in the UK IS possible, this is the podcast you need to listen to.   *Will started his journey with me at one of my London events. the next chance to do that is June 7-8-9 at PPM LIVE in London. See you there? www.PPMLIVEUK.com Official Podcast Sponsor: PT Everywhere, who can save you time, elevate patient care, and increase revenue with their all-in-one practice management software. Reach out to them for a free demo today at www.pteverywhere.com.

    Avoid The Biggest Mistake That All SUCCESSFUL Physio Clinic Owners Are Tempted To Make! - Dave Mott's Story (UK Physio)

    Play Episode Listen Later May 13, 2024 56:58


    In this one I talk to the amazing Dave Mott who grew his physio clinic from 1 person to 16 in less than 8 years. He's moved his clinic (in Bournemouth, UK) from being wholly reliant upon him, to patients happy to see his other 8 therapists. In this one we talk about the big decisions he's made, the lessons he's learned, and why he LOST a fortune on the back of a decision that happened as a result of his success.    Plus, be sure to listen to the end to find out about Dave's GOLD Packages that are being sold in his clinic and involve more than 50 sessions. This is an amazing podcast with a GREAT business owner that is not to be missed. If you're trying to grow past just you and maybe one or two staff, this is your BLUEPRINT for doing so.    Link to London PPM LIVE: www.ppmliveUK.com (June 7-9th) 

    “The End Of Non-Compete!” (Is It Yet Another Assault On Small Business Owners By Government?)

    Play Episode Listen Later May 9, 2024 38:58


    Is it right that ANYONE could work at your clinic for one week then quit and walk off with a list of all your patients and set up across the street the very next day?    The government seem to think so when this week they announced the END of non-compete agreements completely. They seem think it's “fair”. Do you?    In this one I ask whether or not the recent announcement by the Government to END NON COMPETE clauses is a good thing or a bad thing for small business owners. Is it progress? Or, is it more Government interference and yet ANOTHER attack on small business owners trying to make an honest living?    This one gets quite heated. Turn me up nice and loud and listen along.    Details of the London event (June 7-9): www.ppmliveuk.com    Details of the New Jersey Event (June 29-30): www.paulgough.com/jersey    Details of the new PhysioFunnels marketing platform: www.physiofunnels.com 

    Everyone Has A Plan - Until The Head Physio Quits On The Day Of Annual Planning (Interview with Chris Stankiewicz, of Leicestershire, UK)

    Play Episode Listen Later May 6, 2024 52:43


    In this one I talk candidly with Chris Stankiewicz, a real TITAN of the UK Sports Injury and Physiotherapy Community. Chris started his business in 2016 - inspired by this Podcast (true story) - and has grown one of the most successful clinics in the UK.   In this podcast we spoke about how Chris achieved his success, the lessons he's learned since starting, solving the PEOPLE challenge, the second business he started with his WIFE...   ...what he did when his head therapist QUIT on the morning of annual planning...   ...why so many clinic owners in the UK struggle to grow past themselves, as well as the PRESSURE he was under that forced him to make a success of the business.    It's an amazing episode with an amazing clinic owner. Turn us up nice and loud and listen carefully - there's LOTS of great stuff on this one for you to learn from.    Details of the London PPM LIVE Event: ⁠www.ppmliveUK.com⁠ 

    It's One Thing Growing Your Private Practice, But Are You Staying Legal?

    Play Episode Listen Later Apr 26, 2024 36:30


    In this one, I tackle a huge concern for private practice owners worldwide - "my clinic is growing, but am I staying legal?". To answer this, I've got a special guest, legal expert and founder of Conscious Counsel, Cory Sterling with me, who talks us through the common pitfalls to avoid, and the essentials to consider as your private practice grows. Failing to comply with the law can leave you, and your business, open to hefty fines and reputation-crushing lawsuits that could shut down your private practice for good, so it's important to make sure you're covered. To speak to Cory, and his team, for any of your legal questions, head to www.consciouscounsel.ca now. Interested in our UK, or US event coming up in June? Head to www.ppmliveuk.com for London, or email paul@paulgough.com for New Jersey if you're an ambitious private practice owner looking to scale your business.

    How To Make Decisions Even If You're Worried About The Consequences

    Play Episode Listen Later Apr 25, 2024 7:01


    If you struggle with getting started, listen to this… If you feel like you need to have all the answers before starting, listen to this... If you want to make more progress than ever before listen to this…. In this one, I talk about why so many private practice owners (and people in general) get stuck spinning their wheels and making no progress. And I share the mindset shift needed to break through to the next level - and feel great while doing it!

    How To Become A CULT Like Leader That Your Team Want To Follow

    Play Episode Listen Later Apr 23, 2024 47:45


    In this one, I discuss the idea of being part of a “PHYSIO CULT” and explain why it's so important to create your own if you're a business owner.   The question “SHOULD you be part of a CULT?” was posed on social media lately and got a lot of responses. But I think most people missed the bigger point about what it really means to be part of a cult - and why it's SO IMPORTANT that you consciously create your own (both at home and in the practice). Turn me up nice and loud and enjoy the show…    If you want to hear more about our upcoming event in London, or if you want to learn more about PhysioFunnels, click the links below.   - PPM LIVE, London, June 7-9th: www.ppmliveuk.com  - PhysioFunnels: www.physiofunnels.com

    "Misleading and Dishonest" - Is It WRONG for a Personal Trainer To Use The Words "DPT" in their Marketing?

    Play Episode Listen Later Apr 11, 2024 42:17


    In this one I tackle a post made by a DPT - Doctor or Physical Therapy - questioning the ethics of a Personal Trainer operating in a nearby gym who is using the term "DPT" (standing for 'Dynamic Personal Training'), in their marketing.    Do you think it's right? ... Do you think it's an issue for the profession?... Should it be something that is exclusive to PTs?  And, does it really make all that much difference if someone else uses it? Well, this PT (and many others) think it's "degrading" - and more.    Tune in to find out MY thoughts on the post that racked up a LOT of heated debate on Facebook from PTs around the world...    As mentioned on the Podcast, here's the dates for my next big events:    London, June 7-9th (www.ppmliveuk.com) New Jersey, 29-30th (email: paul@paulgough.com)    And, here's where to find the information on PhysioFunnels and getting your website and social media taken care of:    www.physiofunnels.com 

    Secrets, Lessons, Shortcuts, and Pitfalls From Five Of The Most Successful Private Practice Owners At Our Las Vegas Events

    Play Episode Listen Later Mar 25, 2024 60:36


    In this one, you can get the biggest lessons, shortcuts, and pitfalls, from five of the most successful private practice owners who attended our Las Vegas mastermind event. For this session, we welcomed five “PT turned successful entrepreneurs” to the stage to share their journey from growing from small clinics and solo practitioners to business owners that have multiple locations, a variety of cash-pay services, and managing big teams. Looking to grow your private practice in 2024, and finally earn the money and have the success you feel like you deserve? Start by grabbing one of Paul's best-selling books written for private practice owners like you at www.PaulGough.com/books

    Key Lessons On The Road To A More Successful Private Practice - Learn From FOUR Of The Best Private Practice Owners In The UK

    Play Episode Listen Later Mar 8, 2024 65:07


    In this one, you can learn from 4 of the most successful private practice owners in the UK who shared their best strategies and biggest lessons which have led to record-breaking achievements from the stage at February's PPM LIVE Dublin event.   For the packed room on Day 2 of PPM LIVE Dublin, this was an incredible session that inspired many with new ideas and mindset shifts, as well as helping clinic owners identify what mistakes they were making themselves in their private practice.   Paul also shared his thoughts when he joined the success panel on stage, and discussed what he believed is key to achieving success and growing a profitable and scalable physiotherapy clinic in 2024 and beyond. To learn more about growing a profitable, successful private practice, grab your copy of one of Paul's best selling books written from physio clinic owners like you at www.PaulGough.com/books 

    "Cash Pay Scale" - The 9 Most Important Marketing Elements to Consider (Plus, Las Vegas, "Cash Pay Scale 24" Event Announcement)

    Play Episode Listen Later Jan 30, 2024 37:54


    In this one I cover 9 of the most important aspects if you're trying to scale a CASH Pay clinic, OR move from insurance to cash. One of the most interesting of the 9 is how well you can differentiate yourself from cheaper or insurance providers your patients are considering. Most people think it's about "better service" or being "better" at the clinical skills side of things. Easy to think that way, but it's definitely NOT that simple. If you want them to pay more they to hear more than "we're better".  I reveal what does make the difference, and more, on the podcast. Turn me up nice and loud and enjoy. About the new "Cash Pay Scale 24" event: It's taking place on March 8-9-10 in Las Vegas (Lake Las Vegas) and all of the details are here: www.CashPayScale.com. Simply fill out the form on the page if you want to apply for a seat. 

    7 Places you're PROBABLY losing money in your physio practice (PLUS, announcing the next DUBLIN event, Feb 22-23)

    Play Episode Listen Later Jan 23, 2024 38:26


    In this one I share with you SEVEN different ways you are probably/possibly losing money in your physio business. At this time of the year it's easy to think about all the places you want to make money - but what about where you are LOSING it? Isn't that more important? Let's fix the LEAKS before you add anything new (it's also a LOT easier to do so). In this one I also talk to about some upcoming LIVE (in person) events: The first is happening in Dublin, Feb 22-23 (where we will cover all the things in this podcast in much more detail). Go here for details on that event: www.ppmlivedublin.com ...as well the all new CASH PAY SCALE, 3-Day Marketing Plan event we've got coming up in Las Vegas, on March 8-10. Details of that one are here: www.cashpayscale.com (there's just 12 seats for this one). Or, send an email to paul@paulgough.com to ask for more information. 

    "Red Light Spells Higher Profits for PT Clinics" with Todd Wickstrom

    Play Episode Listen Later Dec 11, 2023 40:23


    In this one, Todd Wickstrom of Red Light Systems joins us to talk about how private practice owners looking to generate additional revenue to your clinic can use Red Light Therapy as a versatile, proven, and in-demand technology that patients love! Red Light Systems, is one of our trusted, and highly recommended PPM Live sponsors, and their tech can help you attract patients who are willing to spend BIG on natural and safe treatments that fix their problems.  Whether that's acute or chronic pain relief, improved sports performance, injury recovery, healthy weight loss, and much more, Red Light Therapy can be a powerful tool for bringing more cash into your clinic. Reach out to www.redlightsystems.com for more information, and to get your complimentary market analysis report.

    We're coming to Dublin Dec 13-14th (Plus, if employees can ask for more money, why is it wrong for business owners to want to EARN more?)

    Play Episode Listen Later Nov 17, 2023 25:07


    In this one I catch up on the last few weeks since PPM LIVE, reviewing some of the best things to happen at the event, as well as share the exciting news that we're coming to Dublin for a 2-day Marketing event on Dec 13-14th. Plus, don't miss the EPIC rant in this one where I call out the sheer HIPOCRISY of some physio's who are OK with going on STRIKE (in the UK) to get a pay rise, but are quick to criticize and judge business owners like you and I for learning how to market and sell (and give out selves an EARNED payrise). Tune in and enjoy the show. Details on Dublin are here: www.ppmlivedublin.com or email paul@paulgough.com

    PPM LIVE 23 is here - get excited!

    Play Episode Listen Later Oct 19, 2023 24:43


    This one is for everyone who is coming to PPM LIVE... it's the official warm up to the SOLD OUT event that is bringing together 250 clinic owners from around the world. Here's how to get the best from it and what you can expect when you all get here... GROOVY.  If you want to attend PPM LIVE from your own office or home, access the virtual pass here: www.ppmlive23.com

    How A Successful Clinic Owner From Scotland Grew To A Team of Ten Staff In Under Three Years (As Well As Making It Easier For Practices Owners in America To Make More Money)

    Play Episode Listen Later Oct 17, 2023 56:39


    In this one I speak to the amazing Steve Mclean, a physio clinic owner from Scotland. Steve's build an incredibly successful clinic and in this episode we talk about life now that he's ALMOST out of patient care and managing ten staff, lessons he's learned about dealing with RISK, and the new project he's involved with that is making it easier for clinic owners to make more money, become more efficient and scale with ease.    For full details on the new project mentioned during the show that Steve is involved with, go to: www.spryPT.com

    All of the best excuses/reasons why people say they can't come to PPM LIVE… is yours on here?

    Play Episode Listen Later Oct 13, 2023 32:17


    In this one I answer questions from people interested in coming to PPM LIVE, as well as fend off a whole load of excuses as to why people who WANT TO COME, say they CAN'T! Is your excuse on here?    FYI, this is a very lighthearted look at how many excuses or reasons, although seemingly valid, really do nothing but get in the way of making a big decision that leads to a lot of PROGRESS.    Tip: this one might be worth listening to if nothing else but to learn how to handle ANY objection your clients give you about working with you.    Book your seats here: www.ppmlive23.com 

    Massive Announcement About PPM Live 2023! | Episode 602

    Play Episode Listen Later Oct 4, 2023 45:14


    Yesterday, I hosted a live global broadcast to make a massive - some would say major - announcement about this year's PPM LIVE. If you are at all interested in coming, listen to this episode. Don't miss out on this GROOVY Marketing Superconference for Private Practice Owners, happening October 19th-22nd in Orlando. If you have any questions, please email paul@paulgough.com and we will get those answered for you quickly. Go to ppmlive23.com to book your seat!

    How To Protect Yourself From The Trends, Tribulations, and Turmoil in the PT Profession | Episode 601

    Play Episode Listen Later Sep 29, 2023 24:10


    In this one, I share some things I learned at a marketing conference I was at this week, as well as what to do if you're worried about how the "economic turmoil" will affect you, or concerned about being left OUT of the emerging trends happening in the PT profession. There's a LOT of turmoil in the profession right now and this podcast has a solution for you.  Go here to book your seat for PPM LIVE 23: www.ppmlive23.com (in Orlando, October 19th-22nd)

    "$1,000's In DEBT and Ready To Close The Practice" (600th Episode)

    Play Episode Listen Later Sep 22, 2023 28:11


    This one comes hot on the heels of an "SOS" type conversation a member of my team had with a practice owner who, in her own words, is "$1,000's in debt and ready to close the practice." I don't give you advice to get out of debt or keep it open, only my thoughts on why such a thing happens in the first place in the hope you can avoid it or change course quickly if you think it's going to happen to you. And OH YEAH! It's the 600th EPISODE of the show. Thanks for listening this long... PPM LIVE details here: www.ppmlive23.com 

    The "Secret" That The Most Successful People I Know Swear By | Episode 599

    Play Episode Listen Later Sep 18, 2023 39:59


    Just recently, I flew 2,200 miles from Orlando to LA for PHYSIO treatment on my hip, and that was in spite of the fact I could have seen a local physio, or simply ask one of my own to look at a long-standing hip injury. The reason why I did might surprise you but it's something that you can implement into your own life any time you are ready and I'm as certain as anything that when you do, you will see heightened success in life and business. Details of PPM LIVE are here: www.PPMLIVE23.com

    "Who Do I Need To Be?" Tips For Managing Staff | Episode 598

    Play Episode Listen Later Sep 15, 2023 8:30


    In this one, I am live from LAX airport and about to fly to Orlando. I've spent the week with Jason Han of HealthFit in Pasadena (working on my hip) and during the week, I shared something with him that really seemed to resonate. It's about how to better manage your people and have better relationships with people in general. It's all revealed on today's episode. Enjoy. P.S - don't forget to book your seat for PPM Live in October... Go to www.ppmlive23.com now!

    How Can I Grow My Company And Increase Profitability? | Episode 597

    Play Episode Listen Later Sep 11, 2023 19:51


    Hey Planet Paul, welcome to another episode of the podcast! Today, we're going back to one of Paul's keynotes at PPM Live 2022. He talks about how to grow a company that ACTUALLY makes money. Your staff needs to have their roles and pay grades clearly defined, in order for both parties to be successful. This is just a sneak peek into what we will be talking about at PPM Live this October in Orlando. If you are FED UP, money is drying out, and you have too much to lose at the hands of big insurance... Or, if you're just getting started in scaling a 100% cash PT practice, then you NEED to be here. Go to ppmlive23.com to learn more and book your seat today! Enjoy the episode!

    Get Ready To Be Blown Away By Our Headline Speakers At PPM Live! | Episode 596

    Play Episode Listen Later Sep 8, 2023 26:28


    Welcome back to another episode of the podcast! We have a good one for you today, featuring all of our headliner speakers for PPM Live this October. In case you forgot, we've got "The Profit", Marcus Lemonis, The Love Doctor, Anil Gupta, and Financial Expert, Greg Crabtree. If you haven't booked your seat for PPM Live - what are you waiting for? You don't want to miss the opportunity to see our three amazing speakers in person. Go to www.ppmlive23.com to book your seat and enjoy the episode!

    Good Guilt vs Bad Guilt | Episode 595

    Play Episode Listen Later Sep 5, 2023 31:42


    This one is for anyone who has ever felt guilty (that's everyone, lol!), or is perpetually plagued by it. See, some people live their whole life feeling guilty - even when they feel HAPPY, they feel guilty that they are. It's no way to live but so many do (especially in the Entrepreneurial world where we have so many people and things wanting our time - like our kids and families). A few years back, I decided to change my mind on feeling guilty and came up with a completely different way to think about it. These days I USE it to help me rather than hinder me and it's made my life so much easier to enjoy. Which is the point, right? Turn me up nice and loud as you listen and if you know someone who needs to hear this episode, please share it with them. Details of PPM LIVE 23 are here: www.ppmlive23.com 

    Marcus Lemonis Talks Personal Life Balance, Marketing, Being Vulnerable, and Financial Skills | Episode 594

    Play Episode Listen Later Sep 1, 2023 25:13


    In this one, we've pulled out some previous audio of the headline speaker of the upcoming PPM LIVE 23, Marcus Lemonis, talking about various different aspects of business ownership. From marketing, to finance and managing your personal life, and being vulnerable with customers; in this episode, Marcus covers some very important aspects of running a successful business and enjoying life that you need to know. This episode is designed to get you excited for the upcoming event. Marcus will be appearing LIVE and INPERSON on stage at PPM LIVE in Orlando, Florida, and every time he speaks, he gives a UNIQUE talk to the audience so you can be assured of something very special and authentic when you come to the event. All of the details of PPM LIVE 23 are here: www.ppmlive23.com and you can book up to five additional seats for your staff.  

    The Four Phases of Progress (Which One Are You In?) | Episode 593

    Play Episode Listen Later Aug 29, 2023 37:06


    In this one, I share with you the four different phases of progress - or transition - that practice owners like you find themselves in. From Denial, to Acceptance, Turbulence and Joy, there's a very good chance you're in one of them and especially if you're trying to make a big change like move away from insurance. As well as that I talk about the difference between "good busy" and "bad busy" and what the most important thing is whenever you're considering attending an event or a seminar. Turn me up nice and loud and enjoy the show. P.S If you're coming to PPM LIVE, and would like to be on this progress panel mentioned in the podcast, please let me know at paul@paulgough.com. Details on the event are here: www.ppmlive23.com 

    PPM LIVE: Time to Reveal "MR. X" (Tony Robbins Meets Kevin O'Leary!) | Episode 592

    Play Episode Listen Later Aug 25, 2023 29:05


    If you can hear the excitement in my voice in this episode it's because the excitement is real... It's time I get to announce who "Mr. X" is, the headline speaker at PPM LIVE in October, in Orlando. Turn me up nice and loud to listen to the announcement to find out who he is, why it's important to you, and then listen to live footage of this person at the end before booking your seat or seats for PPM LIVE. To give you a clue: I'd describe this person as a cross between Tony Robbins and Kevin O'Leary. Any ideas? Listen to find out... Go here to book your seat: www.ppmlive23.com

    PPM LIVE: Is Marc Cuban "Mr. X"? (Plus, The Only Two REAL Threats To Your Business in 2023 and Beyond) | Episode 591

    Play Episode Listen Later Aug 21, 2023 24:22


    In this one, I tackle the rumor that Marc Cuban is going to be the headline speaker at PPM LIVE 23 (www.ppmlive23.com), as well share a story about a DREADFUL service experience in Orlando at the weekend that I think is a sign of the new times that we're in. There's a big lesson in it for how you must run your business as well as what the TWO real threats to your business really are. 

    PPM LIVE: Is Prince Harry The Keynote Speaker? (Plus, Why Following Rules Is Overrated) | Episode 590

    Play Episode Listen Later Aug 18, 2023 36:27


    In this one, I answer the question that everyone is asking me lately about whether or not Prince Harry is going to be the Keynote speaker at this year's PPM LIVE... As well share a story about how proud I was that my 6-year-old son, Tobias, was the only person in his class to tell his teacher that following rules wasn't always a good idea. Turn me up nice and loud to listen to the episode and then head over to www.ppmlive23.com to book your seats for this year's big event. 

    When Did The Purpose Of Life Become To Please Others? | Episode 589

    Play Episode Listen Later Aug 14, 2023 22:19


    In this one, I'm talking all about how to live beyond the limitation of imitation and why you need to start making decisions and living for YOURSELF. Stop trying to please other people and do start doing things for you. P.S Did you hear about PPM LIVE 2023 yet? We're just days away from announcing the name of "Mr.X" - our TV famous, billionaire headline speaker. Last year we had Daymond John (Shark Tank) and James Lawrence (Iron Cowboy) and this year we've upped the game even more. All the details are here: www.ppmlive23.com (be sure to watch the video to get an idea of how big the event will be...) FYI: It takes place in Orlando, October 19th-22nd. Prices rise IMMINENTLY. Be quick to get the cheapest possible seats.

    How Can Embracing Change Lead To Success In Both Business And Life? With Anil Gupta | Episode 588

    Play Episode Listen Later Aug 11, 2023 21:39


    In this one, we're traveling back to last year's PPM Live event, where Anil Gupta gives an inspirational talk about how if you want to change, YOU have to change. He says that you can't measure your success based on other people, and to stop comparing yourself to others. You never know what someone is going through and how they define success. Anil has a gift for identifying blocks and patterns that are keeping a person stuck and from the stage he uses his advanced intuitive gifts to reconnect people with their spirit, truth, and life's purpose.He really is a Planet Paul favorite - so much so that he is making another special appearance this year at PPM Live!Be prepared to laugh, cry, and be inspired, all at the same time, as well as discover your life in a way that you didn't know possible.Don't miss Anil on stage this year! Go to www.ppmlive23.com to book your seat for PPM Live 2023! We can't wait to see you there!

    Interview With Dan Kennedy | How Do I Become Immune To Criticism? | Episode 587

    Play Episode Listen Later Aug 7, 2023 18:59


    Hey everyone, welcome back to another episode of the podcast! Today, we have a snippet of my interview with Dan Kennedy at our Cleveland mastermind event last month. Dan is talking all about criticism. It really comes down to WHO is giving you criticism and whether or not you choose to take it. Also... If you are a cash-pay clinic looking to scale - you need to be at PPM Live in October. If you are an insurance company looking to get more cash in your business in the next 12-18 months, you need to be here. Across the four days, I will be going deep into the subject of ADVANCED LEAD GENERATION and sharing with you what the most successful cash PTs do differently from everyone else. Book your seat here now at ppmlive23.com and enjoy the episode!

    Interview With Mike Michalowicz | Should I Take On Debt To Grow My Business? | Episode 586

    Play Episode Listen Later Aug 4, 2023 38:34


    In this one, we are taking you back to 2019 for one of our Mastermind Events in Nashville with Mike Michalowicz. The first half of the podcast will be a Q&A with Mike, myself, and our Mastermind Members. We dive into all things finance, like debt, taxes, profits, and cash equity. The second half of the episode will be focused on hiring. Mike talks about why he mainly hires part-time employees (who get the same amount of work done as full-time employees). Before we get into it, be sure to book your seat for PPM Live 2023, happening October 19th to the 22nd here in Orlando. Go to ppmlive23.com to book your seat and enjoy the episode.

    How To Overcome Uncertainty From Friends and Family As A Private Practice Owner | Interview with James Lawrence | Episode 585

    Play Episode Listen Later Jul 31, 2023 30:12


    Here is a snippet of my interview with James Lawrence at PPM Live 2022, where he talks about how to overcome doubts from friends and family, how important communication is, and how he ignores haters on social media. If you missed last year's event, don't worry! We're in the exact same hotel as last year, with the same amazing stage as last year, except this year's event is going to be TWICE as big and the money we've spent on SPEAKERS is TWICE as much... It means last year's event was epic, but this year's is going to be even better. Please do not miss out... Book your tickets here now: https://ppmlive23.com/

    How To Increase The Lifetime Value Of A Patient | Interview With Kevin O'Leary | Episode 584

    Play Episode Listen Later Jul 28, 2023 20:07


    In this one, we're throwing it back to 2021 to my interview with Kevin O'Leary. We talk about the importance of the customer journey, how to increase the lifetime value of a patient, and Kevin's business standards. Make sure to listen to the end, where I ask Kevin if it really is true that he made his kids fly in economy because they didn't have any money... You know I can't let you get away without talking about PPM Live 2023... If you are FED UP, Money is drying up, and you have too much to lose at the hands of big insurance......Or, you're just getting started in scaling a 100% cash PT practice, then all of these are PROFOUND reasons to commit to being at PPM LIVE 23 in October. Book your seat at ppmlive23.com and enjoy the episode.

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