Podcasts about pt business

Most fitness business owners focus on growth, clients, and revenue.But very few think about their exit strategy.In this episode of the Trainer HQ Podcast, Brad Sheppard and Jason Urbanowicz sit down with Benny D to discuss the lessons learned from building and selling a fitness business after more than 20 years.They discuss:• Why every business owner needs an exit plan • What makes a business attractive to buyers • The biggest mistakes owners make when building their business • How to create a business that doesn't depend on you • Lessons from more than two decades in the fitness industry • What Benny learned through the process of selling his businessThis episode is designed to help fitness business owners think strategically about long-term success and build a business that creates freedom, flexibility and future opportunities.

Most personal trainers are sitting on hidden time they don't even realise they have and it could be the difference between a business that grows and one that stays stuck.In this episode of the Fitness Business Insights Podcast, Matt walks through one of the most overlooked problems in a PT's working day: the gap. That mid-morning or early afternoon lull between client blocks that quietly drains your productivity, your evenings, and your weekends... without you ever noticing.You'll learn how to close the "intention to action gap," why your to-do list is actually working against you, and how to restructure just a few hours each week to start moving the needle on your business, without working more hours.Whether you're a gym floor PT or working in an independent space, this episode will help you take back control of your time and start building the business (and lifestyle) you originally set out to create.You'll discover:Why most PTs feel overwhelmed at 25 sessions a week and what's really going onThe simple diary shift that more than doubles your chances of completing a taskHow to prioritise lead generation during your gaps (and why it matters more than admin)What "working on the business" actually looks like in practiceConnect with Matt:

We're approaching the halfway point of the year and if you haven't stopped to check in with yourself and your business yet, now is the time.In this episode, Matt Robinson walks you through a structured mid-year review designed specifically for personal trainers. Rather than just looking at the numbers, Matt takes you through 8 powerful questions across two sections that help you take stock of where you are, what's working, and where your biggest opportunities still lie.In this episode, you'll be asked:What's gone well so far this year?What's actually working...and why?What have you learned about yourself and your business?What has surprised you?What's missing...even if things are going well?What are you still not doing?What have you changed your mind on?What isn't working?This isn't a one-and-done exercise. Matt encourages you to use this episode as a jumping-off point, plant the seeds today, then spend the coming days and weeks going deeper on the areas that niggle at you the most.Whether your year is going brilliantly or you feel like you're still finding your feet, this episode will help you reassess, realign, and make the most of the second half of the year.Connect with Matt:Instagram: @mattrobinsonptWebsite: mattrobinsoncoaching.com

Most PTs think business intelligence is just tracking revenue. But that's not the case.Real business intelligence answers two questions: What's actually creating my results? And how do I use that to scale without adding hours?In this episode, I break down the two levels of business intelligence every PT business needs:Level 1: The Foundation The core metrics you must track to stop guessing what's working: people spoken to, leads generated, front-end offers sold, conversion rates, and client retention.Level 2: Intelligent Systems Once you know what's working, how to automate, systemise, and scale your best work without adding more hours or effort. This is where "high-profit, low-stress" becomes real.If you're new and building clients, start with Level 1. If you have traction, use Level 2 to spread your impact further.By the end, you'll know exactly where to focus first and why most PTs skip this step entirely.If you want to get started with using a system that helps tracking the 'Level 1' Business Intelligence data, head to the link below and download my Paid Pipeline Masterclass. It's helps make marketing, lead generation, and sales 10x easier...https://mattrobinsoncoaching.com/paidpipeline

Most PTs understand the Paid Pipeline concept. They know why free decisions don't work. They know what needs to change.But knowing and doing are two different things.In this episode, I walk you through exactly how to take the Paid Pipeline from theory to reality and get your front-end offer live and selling within 30 days.We cover:What implementation actually means (and why it's simpler than you think)What success looks like in the first 7 daysHow the Fitness OS onboarding guides you through the processWhat happens during the remaining 30 days (testing, refining, learning)How to move from planning to actionIf you've been waiting for the "right time" to build your Paid Pipeline, this is it.The Paid Pipeline Implementation Sprint is now live — link in the show notes: https://mattrobinsoncoaching.com/sprint

Most PTs are stuck because they're missing structure. They've got good coaching skills. They know how to deliver results. But their business feels chaotic: inconsistent leads, unpredictable revenue, no clear next step.The difference between PTs who thrive and PTs who plateau is systems and structure. The best ones are following a proven system, that works!In this episode, I'm breaking down the exact system I've developed over years of coaching fitness business owners. It's the five-step structure that turns a scattered business into a predictable machine.We'll cover:How to attract the right clients (not just any clients)How to deliver so clients stay and referHow to build finances that don't stress you outHow to measure what's actually workingHow to scale without burning outIf you've listened to the last few weeks, you'll recognise some of these pieces. Today, I'm showing you how they all fit together and where to focus first so everything else becomes easier.Resources Mentioned:The Paid Pipeline Masterclass: https://mattrobinsoncoaching.com/paidpipelineBusiness Breakthrough Call: https://mattrobinsoncoaching.com/speak-with-matt

Wie schafft man es als Personal Trainer, konstant 10.000 Euro im Monat zu verdienen? In dieser Folge geht es darum, welche Grundlagen dafür wirklich entscheidend sind: starke Preise und Pakete, Werbeanzeigen, Fachwissen, Verkauf und der mutige Umgang mit Zeit und Selbstständigkeit. Perfekt für alle, die ihr PT-Business gezielt auf das nächste Level bringen wollen.

Most PTs think the only way to scale is to add more 1:1 clients. Andrea Lea thought the same thing until burnout forced her to rethink everything.In this episode, Andrea shares her journey from coaching 'anyone and everyone' to building a thriving business around niche group training: women's weightlifting and mum's fitness classes.The result? She now works just two days a week, generates more revenue than ever, and has the work-life balance she actually wants.But here's the real insight: Andrea didn't just change her offer, she changed her pipeline. She built a structured pathway that moves people from interest to commitment, and that's what makes the whole system work.If you're stuck in the 1:1 grind, feeling like you're trading time for money with no end in sight, this episode will show you a completely different way to think about your business.Grab The Paid Pipeline Masterclass to learn the system: mattrobinsoncoaching.com/paidpipeline

In The RACK Podcast...Powered by ProForm Physical Therapy Most PTs know the system is broken…High volume. Insurance-driven care. Burnout. But very few actually do something about it. In this episode of the In The RACK Podcast, Chad sits down with Andrew Millet, owner of Move Strong Physical Therapy inside Cressey Sports Performance in Hudson, Massachusetts, to break down what it really looks like to leave the traditional model and build something better. Andrew shares his journey from working in high-volume insurance-based clinics to launching a cash-based practice starting just one day per week in 2017 while balancing home health and eventually going all-in by 2018. What started small has now grown into a team of three full-time PTs plus remote support built inside one of the top performance facilities in the country. But it wasn't easy… We dive into: • The reality of transitioning out of insurance-based PT • Building a business inside a performance gym • Early struggles: missed family time, turnover, and growing pains • Leadership lessons and the importance of hard conversations • Why systems, sales, and marketing actually matter • The impact of mentorship • Defining success beyond just revenue We also go deeper into something most clinic owners ignore…Your health. Andrew shares how dialing in training, nutrition, and hormone optimization didn't just change his physique...it elevated his leadership, his family life, and his business performance. Because at the end of the day…You can't build a high-level business if you're running on empty. ⸻

Most PTs think they're stuck at £2k because they're not good enough at closing. They're wrong.The real reason? Their pipeline is broken. They're running free taster sessions, getting zero sign-ups, and then wondering why conversion feels impossible.In this episode, I break down the exact mechanism that keeps PTs trapped at the ceiling and why free decisions create free-level commitment.Then I show you what changes when you flip the model: how one of my clients went from 16 failed free sessions to converting 70–80% of his leads into paying clients.It's not about being a better closer. It's about building a front-end that produces buyers, not browsers.Grab The Paid Pipeline Masterclass (link below) and learn the system: https://mattrobinsoncoaching.com/paidpipeline

In this episode of the Business of Strength Podcast, Coach Joe sits down with Dr. David Kwon of Next Level Physio to dig into the evolving world of physical therapy and performance. They discuss why so many PTs are moving away from insurance-based care, how cash-based and hybrid models actually benefit the patient, and what good physical therapy should really look like: one-on-one time, progressive loading, and performance-minded rehab that feels more like training than a sterile clinic visit.Joe and Dr. Kwon also get into:- The hidden costs and constraints of insurance for both clinicians and patients- How PTs and strength coaches can (and should) work together- The future of the profession, from business models to education and shortages- Why community involvement and real relationships still beat flashy marketing- If you are a gym owner, coach, or clinician thinking about cash-based services, or an active person who wants better care than hot packs and stim, this episode is for you.Support our Sponsors of the Show:TurnKey Coach https://turnkey.coach/business-of-str... Ignite Entrepreneurs https://ignite-entrepreneurs.comSimmons Mediahttps://simmonsmedia.co/ Naamly https://www.naamly.com/Sign up for our next event, Weight Room Wealth! https://wealth.businessofstrength.com

So many personal trainers are chasing £10k months like it's the finish line.But most of the stress in your business doesn't come from “not earning enough”… it comes from not having a system for the money you already make.In this episode, I break down the money framework I wish I had years earlier and the real moment that forced me to take it seriously. (Spoiler: it involved a broken knee and a proper reality check.)This isn't an accountant lecture. It's a practical, coach-friendly approach to building financial stability in a self-employed PT business (even if your income fluctuates month to month.)In this episode, you'll learn:Why chasing bigger months doesn't automatically reduce stressThe difference between revenue, profit, and pay (and why most PTs mix them up)How to build a simple money system that protects you from quiet monthsWhat to do with your income when it hits your account (so you're not guessing)How to pay yourself more consistently, cover tax without panic, and build a bufferWhy “being busy” can still mean you're financially exposed — and how to fix itIf you're an in-person PT who wants a business that feels safe, calm, and sustainable, this one will help you stop chasing numbers and start building something solid.

In this Rainmaker success story, Courtney Morse interviews Candace Harding of Thrive with Dr. C in Arlington, Virginia. Candace shares how she went from reluctant entrepreneur to thriving clinic owner, how she built momentum after being forced to go all in, and what helped her grow from a tiny room in a yoga studio to a larger standalone practice with a team. In This Episode, You'll Learn How Candace's early PT and dance background shaped her clinical style Why her first jobs gave her great reps but showed her what she didn't want How she was forced to "burn the ships" and go full-time in her own practice How community relationships and local marketing helped her grow fast What she underestimated most about starting a business How she built a team, moved into a larger space, and kept growing What advice she gives to anyone still on the fence about going all in Key Takeaway You do not need a perfect timeline or perfect setup to build a successful cash practice. Candace's story shows that strong community relationships, consistency, and committing fully can create momentum faster than you think. Technology Spotlight Want to stay fully present with patients instead of stuck in documentation? Try Claire free for 7 days and see how an AI scribe trained for physical therapists can reduce documentation time and improve patient rapport. Free Resource Want a clear plan to go from part-time to full-time in your cash practice? Join the free 5-Day Challenge. Connect Physical Therapy Biz PT Entrepreneur Podcast Thrive with Dr. C

Most physical therapy clinics are tracking metrics—but not all metrics actually matter.In this episode, Jimmy and Tony break down how KPIs can unintentionally drive the wrong behavior inside your clinic. From arrival rate to cancellation tracking, they explain how focusing on the wrong numbers can lead to worse patient outcomes and stalled business growth.They also explore a bigger shift: why PT clinic owners should think beyond traditional revenue models and start leveraging attention, content, and alternative income streams.Key Insights:Why “what gets measured gets messed up” in PT clinicsHow arrival rate can actually hurt patient accessThe difference between downstream vs upstream metricsWhy profit—not activity—should guide decisionsThe “patient drop-off cliff” after visit 2–3How content and media can become a revenue streamWhy fear keeps PTs playing small in businessWhy This Matters:If you're a clinic owner, tracking the wrong KPI doesn't just waste time—it trains your team to prioritize the wrong behaviors. Fixing this can immediately improve patient retention, staff decision-making, and profitability.GUEST Tony Maritato SPONSORSSaRA Health — https://sarahealth.comEMPOWER EMR — https://empoweremr.comU.S. Physical Therapy — https://usph.comSUBSCRIBE & FOLLOWApple Podcasts: https://podcasts.apple.com/us/podcast/pt-pintcast-physical-therapy/id1000443325Spotify: https://open.spotify.com/show/3LmMUT64yrUc2iGo9EmafcYouTube: https://www.youtube.com/@PTPintcastLinkedIn: https://www.linkedin.com/in/jimmy-mckay-pt-dpt-a4207659/Instagram: https://www.instagram.com/ptpintcastX / Twitter: https://x.com/PTPintcastWebsite: https://www.ptpintcast.com/

In this episode, we break down one of the biggest mistakes PTs make when opening a cash-based practice: not tracking the right metrics. We talk about why being “busy” doesn't automatically mean you're profitable, and how flying blind leads to overworking and under-earning. You'll learn the four numbers every PT owner should be tracking from day one—phone consult conversion rate, new client evaluations, retention, and lifetime value per client. If you want more clarity, predictability, and control in your PT business, this episode is for you! Get our FREEBIE– don't make these 5 mistakes in your PT business: ttps://t9bwy.share.hsforms.com/2v1w_k7jgSseCYzGAeapkSwYou can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklistFIXXED: https://www.fixxedstudios.com/Sweat Fixx: https://www.sweatfixx.com/

Seine massive Instagram-Reichweite? Eigentlich ein Zufallsprodukt.

Angst vor dem Verkaufen ist einer der größten Karriereblocker für Personal Trainer. In dieser Episode geht es um dein Verkaufs-Mindset, warum Helfen und Verkaufen untrennbar zusammengehören und weshalb dein Kunde ohne Training langfristig verliert. Du lernst, was Verkaufen wirklich bedeutet, wie ein sauberer Verkaufsprozess aussieht und warum ein Nein kein Problem ist.

Brad and JD break down the reality of PT burnout and why most trainers get stuck trading time for money on the gym floor.JD shares his journey from long, exhausting days and underpriced sessions to building a system-led business through online and hybrid coaching. This episode unpacks why under-selling sessions leads to burnout, how emotional decision-making holds trainers back, and why tracking data is the key to scaling sustainably.From pricing mistakes and client quality to automation, systems, and leverage, this conversation gives trainers a clear framework for building a business that delivers both impact and freedom.What you'll learn:• Why most PT business models are broken• How selling systems creates leverage and consistency• The real dangers of underpricing your service• Why data-driven decisions outperform emotional ones• How online and hybrid coaching unlock time freedom• The importance of systems in long-term growth• How to scale without grinding more hoursIf you're a personal trainer or coach who wants more freedom, better clients, and a business that doesn't burn you out, this episode lays out the path clearly.

Niching your business as a physical therapist with ADHD can feel overwhelming. ADHD brains love variety, and PT training encourages us to treat everyone, which often makes choosing a focus feel impossible. But in business, unclear niches lead to unclear marketing and slower growth.In this episode, I show you how to niche your business as an ADHD entrepreneur using the Ikigai framework. You'll learn how to connect what you love, what you're good at, what people need, and what they are willing to pay for so you can create a clear PT business niche without losing flexibility.We talk about why ADHD business owners struggle with niche marketing, how to turn ADHD traits into strengths, and how clarity improves digital marketing and client conversations. You'll also walk away with simple steps to write your first niche statement and move forward with confidence.If you're starting a private practice, exploring physical therapy entrepreneurship, or trying to find direction without burning out, this episode will help you simplify the process and take the next step.--- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again.Find me on IG:⁠ ⁠DPT to CEO⁠⁠ and⁠ ⁠Dr. Morgan Meese⁠⁠---To learn more, visit⁠ ⁠our website⁠⁠.Free eBook⁠ ⁠“So You Want To Start a Solo Practice” ⁠⁠DPT to CEO:⁠ ⁠Youtube⁠⁠⁠⁠Apply ⁠⁠for the DPT to CEO 1:1 Coaching Program with Morgan.Just getting started?⁠ ⁠The Therapy Business Basics Mini Course⁠⁠ is the place to start!⁠⁠Buy me coffee⁠⁠

Mit 23 beginnt Sophia neben ihrem dualen Studium ihr PT-Business. Nach einem Testkunden (1.100 €) landet sie über Kleinanzeigen einen Firmen-Deal: fünf Mitarbeiter, 1:1-Coaching, 3 Monate – 7.500 € Umsatz. Sie erklärt, warum ihr Praxiswissen aus den Lizenzen (v. a. A-Lizenz/Functional) entscheidend war, wie der Mindset-Shift „Kunde ist Partner, 80 % reichen“ hilft und warum Videos & Skripte als Nachschlagewerk Gold wert sind.

Send us a text if you want to be on the Podcast & explain why!From Rugby at Cal to Online SUF-CPT: Coach Caleb: caleb_tomasin You don't need a massive following to build a real coaching business. You need fundamentals, live feedback, and the courage to ship imperfect work. We sit down with Caleb to unpack how hands-on experience at a performance gym evolved into a focused online strength and conditioning model, especially for rugby athletes, and why simple systems beat flashy tactics when the goal is results.We walk through what credible programming actually looks like: a warm-up that matters, strength blocks that pair main lifts with explosive work, accessories that build resilience, and conditioning that respects the sport using zone two and interval days off-feet. Caleb breaks down his onboarding process—from fit and expectations to payment, setup, and rapid delivery—then shows how he tracks sets, reps, RPE, rest, and progress in-app. On nutrition, we start with real life: photo food journals to spot patterns and easy swaps, then macros for those ready to weigh and measure, all designed for adherence over perfection.The business side echoes the training side: reps build confidence. Free value content grows trust and reach. A single communication channel, midweek check-ins, and Sunday reviews keep clients engaged without chaos. We talk mindset, too—avoiding comparison traps, embracing long timelines, and serving people just a couple steps behind you. If you've hesitated to coach online because the space feels loud, this conversation gives you a blueprint rooted in fundamentals, clarity, and action.If this resonates, follow Caleb on Instagram at @caleb_tomasin, then subscribe, share the show with a coach who needs it, and leave a quick review so more trainers can find these tools.Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Our Instagram: Show Up Fitness CPT TikTok: Show Up Fitness CPT Website: https://www.showupfitness.com/Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8NASM / ACE / ISSA study guide: https://www.showupfitness.com/collections/nasm

Wondering how to get started with ads as a personal trainer? This ep's for you - We cover setup, structure, budget, monitoring, ROI and more.This week's topics:1. Why organic should come before paid 16:252. When would paid ads make sense? 22:373. The structure of an ad funnel 25:154. What it realistically costs to get a return 34:50$2.5k Scorecard: ⁠Access⁠Breakout PT program:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Become a Standout PT:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!

This week, I had the chance to interview my longtime client (and now good friend) Jim Palmer, a PT in New York City who built a completely mobile, cash-based practice that he has grown to multiple clinicians and multiple services outside of PT. Jim had worked the gamut—staff PT, clinic manager, clinic director—and like so many therapists, he felt handcuffed. Insurance restrictions, shrinking treatment times, more patients packed into every day. He described it as his “life force being squeezed out.” But Jim didn't quit. Instead, he built something different. In one of the toughest markets in the country—New York City—Jim launched a fully mobile cash-based practice. He started just months before the pandemic, pivoted to virtual PT when the city shut down, and somehow grew through it all. Today, his practice isn't just surviving—it's thriving with a full team of clinicians, concierge services, medical fitness programs, a golf performance arm, and referral relationships with high-level concierge physician groups across Manhattan… In today's episode, you'll learn exactly how he did it. And here's the part you don't want to miss:  Jim will be hosting a members-only deep-dive training and Q&A in our Cash Practice Mastermind a few days after this blog post is published, where members can ask him anything about scaling, referrals, or running a mobile team. If you want access to that (and to the kind of support that accelerates your success), you can join us and the rest of the successful cash-pay practice owners HERE for 50% off your first month — just use promo code “AUGUST50” at checkout. USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0

Coaching Reframe for Fewer Client Headaches

Books full, but feel burnt out, almost at your limits? We were in the same boat. Here's how you can grow out of it.This week's topics:1. The ceiling of only delivering sessions 14:422. Creating space = Being able to scale 26:453. What a $10k/month business model looks like 33:384. What I unlearned, to scale my PT business 39:335. Scaling isn't about more access to you 38:13Breakout PT program:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Become a Standout PT:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!

What if a single Instagram post led to your next top referral partner? In this episode, Jimmy McKay is joined by Dave Kittle and Tony Maritato to break down the power of real patient content, community trust, and creating before you're “ready.” You'll hear how a free golden ticket visit turned into a viral story and why content is the gateway to opportunity — even if no one's watching (yet). Plus, how AI is helping therapists reduce cognitive load and focus more on patient care.Resources & Links:

PTs spend way too much time in their content, marketing, consults, onboarding and sales... Here's how you can streamline it all.This week's topics:1. Could you be reaching your cap? 6:492. Time is costing you leads / income 16:383. How to nail your consult & sale 25:494. What kills onboarding & check-ins 32:51Register for our free workshop: AccessBreakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Become a Standout PT:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!

Solo episode with Brian.  I'm nearly half way through this challenge. Here is what I've learned so far.  00:00 Navigating Content Creation Challenges 02:48 Understanding Instagram's Algorithm and Content Strategy 05:55 The Power of Video Series and Challenges 08:48 Documenting Your Journey for Engagement 12:09 Storytelling and Core Offers in Business 15:01 Repurposing Content Across Platforms Brian's Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

Want higher profit and lower stress in your physical therapy practice? This week, Brian Gallagher shares the real top challenges PT owners are facing in 2025—and gives you 6 actionable solutions that are already helping clinics restructure and thrive. After surveying dozens of practice owners, it's clear: the biggest struggles aren't hiring or marketing. They're hidden in the systems you rely on every day. You'll learn… • Why credentialing is crushing productivity—and how to fix it • What to do about front desk churn and burnout • How to overhaul your IVO process for smoother intake and faster flow • The billing standards you should demand (and what to do if you're not hitting them) • How to hit 25% of revenue in cash-based services • When to expand hours and where to cut payroll without losing talent  

Solo Q+A with Brian 1.     How many hours a day do you spend on social media (working and not working), I'm struggling with it!   2.     When is the right time to quit your job and take the risk? 3.     Best business advice you would give to someone starting out? 4.     If you could change career, what would it be and why?   Chapters   00:00 Navigating Social Media: A Personal Journey 10:40 The Right Time to Quit Your Job 16:02 Essential Business Advice for Beginners 20:07 Exploring Career Alternatives     Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

In this episode, I share the journey of self-publishing my Amazon bestselling book 'Rewriting Your Story' - detailing the entire process from writing to marketing. 00:00 Introduction to Self-Publishing Success 03:09 The Writing Process: Crafting Your Book 06:02 Self-Publishing vs. Traditional Publishing 09:13 Proofreading and Editing: Ensuring Quality 12:07 Marketing Strategies for Your Book 15:00 Achieving Amazon Bestseller Status 18:13 The Importance of Reviews and Ratings 21:03 Reflections on the Self-Publishing Journey   Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/    

In this episode, Brian discusses five key trends in digital entrepreneurship and online business, focusing on the rise of AI and automation, the challenges of subscription-based models, the benefits of the gig economy, the impact of voice search and smart speakers, and the resurgence of influencer marketing. He provides practical insights and personal experiences to help listeners navigate these trends effectively. Chapters 00:00 Introduction to Digital Entrepreneurship Trends 01:26 The Rise of AI and Automation 06:16 Subscription-Based Models: Pros and Cons 13:17 The Gig Economy and Freelancing 15:11 Voice Search and Smart Speakers 18:47 Influencer Collaboration and Marketing   Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/    

What you'll learn in this solo episode with Brian: Understand your target audience to tailor your services. Craft effective sales copy that addresses pain points. Onboarding processes should evolve with your experience. Set boundaries to manage client communication effectively. Quality coaching requires a balance of time and attention. Utilize technology to streamline client management. Off-boarding is crucial for client retention and referrals. Your business model should focus on leads, conversions, and testimonials. Invest time in the front end to reduce stress later. Financial success in coaching provides freedom and options. Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

A very interesting podcast this week. All the questions came from secondary school students in Catholic University School in Lesson street Dublin. 1: How was it to transition from your previous job to fitness and podcasting. What challenges did you face ? Oliver 2: How can I gain confidence and raise my self-esteem as a entrepreneur? that is simple and achievable by everyone? -Zixuan   3: Where do you find most of your motivation and where would most of your income come from? -Sean) 4: Was there a turning point when you changed your mindset and became disciplined for your work? Or were you always disciplined? -David   Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

In this special episode of PT Business Blueprint, Jimmy McKay interviews Duane Scotti, founder of Spark Healthy Runner, to explore his unique approach to empowering runners with injury prevention, personalized coaching, and holistic support. Duane shares his journey from physical therapist and educator to building Spark Healthy Runner, a comprehensive online coaching platform for runners. They discuss the challenges of transitioning to a digital business, overcoming limiting beliefs in a cash-pay model, and how content creation has fueled his mission to revolutionize runner recovery. Tune in to learn valuable insights on growing a service-based business, creating evergreen content, and maintaining runner health and performance.Key Points Discussed:Building Spark Healthy Runner and combining running, PT expertise, and coaching.Addressing the common myth that running causes injuries.Shifting from traditional PT practice to digital coaching and education.Key strategies for content creation and audience engagement.Overcoming challenges in patient/client acquisition without paid advertising.Special Guest: Duane Scotti, Founder of Spark Healthy Runner

In this episode of the PT Business Blueprint, Jimmy McKay interviews Sam Foster, co-founder of Frostfire Sauna and Cold Plunge, a unique wellness business combining traditional recovery practices with physical therapy.Sam shares her journey from PT school to launching Frostfire, the inspiration behind their innovative approach, and the importance of creating an engaging community-based experience.Learn how Frostfire blends luxury spa services with therapeutic recovery to empower clients, enhance wellness, and provide an approachable gateway to physical therapy.Key Points Discussed:The origin story of Frostfire Sauna and Cold Plunge, inspired by a transformative recovery experience.How combining sauna, cold plunge, and PT creates a holistic recovery environment.Building community and fostering connections through wellness activities.Strategies for engaging clients beyond clinical environments.Sam's advice for PTs interested in non-traditional business models.Special Guest: Sam Foster, Co-Founder of Frostfire Sauna and Cold Plunge

Solo Q+A 1.     What business advice would you give a close friend?   2.     I have a great idea for a business but don't know where to start?   3.     The worst business advice you ever received?   4.     My online coaching business is doing well, should I design an app?     Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

1: "The moment everything changed for me was when…”  2: "Here's what no one tells you above the  [specific problem your audience faces]” 3: "Ï thought I was doing everything right until I learned this…” 4: "How I went from [struggle] to [success] in [short timeframe]…”  5: "If you're feeling [emotion], here's why it's not your fault…”  6: "I used to believe [common belief], but then this happened…”  7: "I almost quit, but then I realized this one thing…” 8: "Here's what [number] years of working with [target audience] has taught me about [common pain point]…” 9: “Everyone tells you to [bad advice], but here's what you should actually do…” 10: "I bet no one has ever told you this about [pain point]…”   Free Ebook: How To Move Your Personal Training Business Online https://briankeanefitness.com/personal-fitness-business-online-ebook Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

On this episode, we sit down with physical therapist and entrepreneur Danny Matta, founder of Athletes' Potential—a cash-based physical therapy clinic that has grown from a single gym-corner setup to three successful locations across Atlanta. Danny shares his journey from a stable military PT role to establishing his own practice in a niche cash based model. Known for hosting the PT Entrepreneur Podcast, Danny empowers others to turn their passion for physical therapy into thriving, purpose-driven careers. In this conversation, Danny gets real with us about the challenges and milestones he encountered. We talk about his approach to overcoming obstacles in scaling a business, assembling a strong team, and leveraging the power of marketing. Danny doesn't sugarcoat a thing, and his honesty about what it's really like to be a business owner is invaluable for physical therapists considering the leap into entrepreneurship! Enjoy!Work with Danny Matta at PT Biz: https://www.physicaltherapybiz.com/Listen to the PT Entrepreneur Podcast: https://drdannymatta.com/Work with us here: https://www.businessmusclepodcast.com/You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklistFIXXED: https://www.fixxedstudios.com/Sweat Fixx: https://www.sweatfixx.com/

In this episode, Brian discusses effective strategies for leveraging social media to grow an online health and fitness business.  Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/  

Jimmy McKay, Tony Maritato, and Dave Kittle dive deep into groundbreaking business models for physical therapy practices. We discuss how integrating innovative tools like Shockwave Therapy can enhance both patient outcomes and clinic profitability. Learn how to transform your practice, attract top talent, and build long-term relationships with patients.00:00 - Intro and Episode Overview01:34 - Why Specialization Matters04:15 - Investing in Quality: Buy Once, Cry Once07:45 - Shockwave Therapy for Adhesive Capsulitis12:30 - Creating a Program for Non-Responsive Shoulders17:40 - How to Keep Patients Coming Back21:55 - Building Long-Term Practice Value27:20 - Using Technology for Recruitment30:00 - Monetizing Hardware to Grow Revenue35:50 - PT Innovation: Evolving or Falling Behind40:05 - Show vs. Tell: How to Attract Patients45:10 - Parting Shots and Key TakeawaysKey points covered:The evolving business models in physical therapy, focusing on patient outcomes and retention.Using specialized tools like Shockwave Therapy to treat conditions like adhesive capsulitis in just one session.Why investing in quality and patient satisfaction is crucial for long-term success.Building a practice that can thrive without constant owner presence, increasing resale value.How niche specialization can lead to significant business growth and recruitment opportunities.Special Guests:Tony Maritato, Physical Therapist & Business InnovatorDave Kittle, PT, Business Coach & Clinic OwnerTarget Audience:Physical therapists, clinic owners, healthcare entrepreneurs, and medical professionals looking to innovate their practice and patient care.

Solo podcast for anyone looking for leave their job to set up their own business.  Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

In a world where fitness programs often look the same, Vince Gabriel's approach to small group personal training stands out—and challenges everything you thought you knew about the fitness business. On this episode of Sweat Success, host Michael Benso dives deep into the strategies that have allowed Vince to build a highly profitable, sustainable business that focuses on small groups, rather than mass-market training.Discover the secrets behind the 7 game-changing concepts that could reshape the way you run your gym, from precision pricing strategies to leveraging client psychology. Are you making the mistake of undercharging for your sessions? Have you ever considered how a small shift in your training model could significantly improve your retention rates and profits? Vince and Michael unpack how finding the right leader for your program and optimizing your schedule could transform your business—and save you time, money, and energy.If you're a gym owner or trainer still trying to crack the code of client retention, profitability, and standing out from your competition, this is the episode you can't afford to miss. Don't let your business be left behind—click play to learn how small group training could be the missing piece in your fitness business success!And if you want to dive even deeper into these concepts, Vince Gabriel is offering his Small Group Personal Training book for free! Packed with actionable insights, step-by-step strategies, and real-world examples, this guide will give you everything you need to take your gym to the next level. Ready to get the inside scoop? Download Vince's book here: https://smallgrouppersonaltraining.com/This Podcast is Presented to you by BUZOPS Software! Your next-generation gym management software and operational system, meticulously engineered for gym owners who seek excellence and efficiency. BUZOPS It's designed to empower you to flawlessly automate administrative tasks and optimize access management to your facilities, synchronizing effortlessly with member accounts, staff management, class bookings, scheduling, individual services, and user-friendly comprehensive business reports.

This episode is going in a slightly different direction today. It's focused around how I started, built and grew The Brian Keane Podcast to one the 0.5% of all podcasts in the world. If you're self employed or have any interest in starting or growing a podcast, don't miss this episode.  You can subscribe to Mic To Millions here: https://open.spotify.com/show/5ZrysBQlJ9AXaa5JeAQpHe ______________________________________________ Are you tired of recycling the same episode topics? Want to spice up your podcast? In this episode, you'll hear how Brian Keane, host of the top 0.5% podcast , sparked fresh life and interest in his show after publishing hundreds of episodes, and how it unexpectedly helped him level up his thriving fitness business. Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

In this episode, Brian discusses how to start, grow, scale, and monetize a podcast in 2024.  Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

Business is relatively straight forward. Find a problem, create a solution, market and sell it; but most of us still get in our way. Here's how you move through the most common fears we all face in business. ·      The fear of posting ·      The fear of criticism ·      The fear of what others will think ·      The fear of failure and or the fear of success   Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

Solo podcast with Brian. ·      I would have focused on the core offer and pulling out my individual story ·      Started a podcast on day one! ·      Used a book to open more doors (or as an additional revenue stream) ·      A mentor, books and doing more testing and experimenting instead of being afraid to try new things     Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching: https://briankeanefitness.com/mentorship-and-business-coaching Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To Move Your Business Online https://briankeanefitness.com/product/online-business-course/ How To Scale Your Online Health Or Fitness Business (1:1 to 1 To Many) https://briankeanefitness.com/how-to-scale-your-online-fitness-or-health-business/

In this one, I welcome Michael Chin who has gone from waiting in line for progression at a corporate mill PT clinic to a 7-figure, cash-pay PT business owner in less than 4 years. If you're a PT business owner looking to grow your private practice, Michael Chin from the Bay Area, California, is an incredible example of what's possible for you. Like many, Michael started at a corporate PT clinic but rather than waiting for progression, he decided to start his own physical therapy business beginning with a small room in the corner of a gym. In less than 4 years, Michael has scaled to a fully cash-pay PT private practice with 5 staff and has reached 7-figures. Truly remarkable success, and an inspirational story. As well as life-changing growth in his business, Michael has become a true leader by hiring, reducing his treatment hours, and is now enjoying more quality time with his family - Michael's able to do the school run, read stories to his two daughters before bed, and go on stunning vacations. Turn us up nice and loud and enjoy the show. Want to get your private practice to the next level? Come to one of our next events in the UK, or the USA. Get tickets for PPM LIVE in London, June 7-9th at: www.ppmliveuk.com Get tickets for the Practice Scale Success Event in New Jersey, June 29-30th at: www.paulgough.com/jersey Reach out to Michael and his team at https://www.p3athletic.com/ or https://www.instagram.com/p3athletic/ on Instagram. And a huge thank you to our official podcast sponsor: PT Everywhere, who can save you time, elevate patient care, and increase revenue with their all-in-one practice management software. Reach out to them for a free demo today at www.pteverywhere.com.

In this dynamic episode, join Jimmy McKay alongside Tony Maritato and Dave Kittle as they delve into innovative business models for physical therapy practices. They explore the viability of unlimited access membership models in both brick-and-mortar and mobile PT settings, discussing pricing strategies, patient commitment, and service delivery. The conversation also takes an intriguing turn toward the ethical implications of AI-assisted documentation in physical therapy. Tune in for a thought-provoking discussion that blends practical business advice with ethical considerations in the ever-evolving world of physical therapy.

In this special episode produced in collaboration with “Gym World Worldwide,” John Franklin chats with Curtis Christopherson, owner of Innovative Fitness.Curtis' personal-training gym chain spans 23 locations, with each averaging over $1 million in annual revenue. Curtis is also the owner and founder of WRKOUT, a revolutionary digital platform designed for wellness professionals. He explains how he blew up his brand by prioritizing community and connection, even within a personal-training model. As a direct result of this focus, his studios boast an impressive client retention rate of 7.2 years. Curtis also shares how he balances his many commitments as a father of two by hiring great staff and carefully managing his time.Take top tips for success from Curtis and John and start applying them in your gym today.LinksGym Owners UnitedBook a Call4:19 - Packaging and pricing11:16 - Curtis' marketing18:21 - Bucket-list goals23:20 - Ready to expand43:01 - Processes and systems