POPULARITY
Categories
Students are taught to treat injury — but Melanie Llanes built her business on preventing it. From her start as a PTA to becoming a pelvic health powerhouse, Melanie shares how she shaped her career, faced burnout, and built a business that prioritizes people before they break.Topics Covered:What every student misunderstands about prevention in PTMelanie's transition from PTA to PT to entrepreneurWhy pelvic health deserves a front seat in PT educationPowerlifting, parenting, and professional resilienceWhat nearly made her quit — and why she stayedSponsored by:EMPOWER EMR — Built by PTs, for PTs. https://empoweremr.comPosture Tape That Fixes Everything™ — Fake sponsor, real sarcasm
Why PTs Burn Out: A Raw Look at Rewards, Pressure & the ProfessionEpisode Summary:What's really burning out today's physical therapists? In this episode, Jimmy chats with Dr. Rebekah Griffith — aka the EDDPT — about why PTs are questioning the reward system, the cost of conferences that don't deliver, and why "no one wants to work anymore" might not be the real issue. From Graham Sessions to predatory conferences, manual therapy in acute care, and redefining value in the profession — this one hits hard and goes deep.???? Whether you're a student, new grad, clinic owner, or educator, this conversation challenges the status quo and leaves you asking: Is the juice worth the squeeze?00:00 - Cold Open & Welcome03:12 - The “Elite Secret Job” Recruitment Rant06:20 - Predatory Journals & Conferences Explained11:40 - The Hustle Game in Academic Publishing15:55 - Conference Time Limits vs. Content Quality22:10 - What Makes Graham Sessions Different?29:20 - Why "Cool Kid Tables" Need More Chairs34:00 - Practicing at the Top of Your Scope37:42 - Tactics vs. Complaints: What PT Needs More Of43:05 - Shark Tank for PT Ideas?47:00 - Jimmy's Radio Wisdom: Tight. Bright. Informative.49:15 - Rebekah's Parting Shot: People Want to Work, If It's Worth It
Clinic owners: your costs are rising, your reimbursements aren't. So how do you protect your margins? In this episode, Jimmy chats with Joseph Lowe, a former PT turned rehab retail expert. Joseph reveals how clinics can generate $30K–$40K a year in retail revenue — without selling out or adding visit volume.They cover:Why “profit margin” should be your #1 KPIThe easiest products for PTs to sellHow your sunk costs can become scalable revenueWhy retail is the future for sustainable practice growth???? Joseph's prediction?Someone will land a seven-figure product partnership. And it could be you.
Longevity, Cash PT, and Skating Where the Puck Is Going In this episode of the PT Entrepreneur Podcast, Doc Danny talks about why he keeps coming back to one big theme: longevity. He looks at how the market around proactive health, functional medicine, and long-term performance is exploding and why cash-based clinics are perfectly positioned to play a major role. If you want to move beyond "fix the injury and discharge" and build an ongoing longevity offer, this episode lays out the opportunity and the mindset behind it. In This Episode, You'll Learn: Why patient experience is a competitive edge in cash-based practices How Claire gives you an operational advantage your patients can actually feel Why Danny has always tried to "skate where the puck is going" in healthcare How cash-based PT went from rare to common in a decade Why functional medicine and longevity clinics are booming The role PTs can play as movement-focused, accountability-driven "quarterbacks" How one training partner's transformation turned into a walking case study Why generational health change makes this work bigger than a single patient Ways to start building or partnering into a longevity offer inside your clinic Claire: The Patient-Experience Edge in a Cash Practice Danny opens by talking about what really matters in a cash-based clinic: patient experience. When people are paying out of pocket, they notice everything. He makes a simple comparison: While your competitors step out mid-session to catch up on notes, you stay fully engaged. While they stay late at the clinic finishing documentation, you are following up with patients and planning their next visits. That is the competitive edge Claire gives you. Claire is PT Biz's AI scribe, trained specifically for physical therapists. It handles your documentation instantly in the background, so your time and attention stay on your patient, not on your EMR. The result: Better in-room experience Better retention and follow-up Smoother, more efficient operations Try Claire free for 7 days: https://meetclaire.ai Skating Where the Puck Is Going Danny has always tried to pay attention to where health and wellness are headed, not just where they are today. Back in 2014, when he and his wife opened Athlete's Potential in Atlanta, cash-based PT clinics were rare. He only knew of one other in the city, but he saw more and more of them popping up on the West Coast, especially in California. That was his signal that a trend was forming. Fast forward more than a decade and there are now dozens of cash-based clinics in Atlanta alone. Many of them are true businesses with teams, multiple locations, and the kind of systems that support seven-figure revenue and even sales to private equity or hospital groups. That bet — skating to where the puck was going — paid off. The Next Wave: Longevity and Proactive Health Now, Danny sees a similar wave building around longevity and proactive healthcare. He shares the story of a training partner he has worked out with for the past couple of years. Together they have tracked: Blood panels year over year Body composition with tools like InBody Sleep and recovery data using wearables like Whoop The changes in that friend's biomarkers, physical capacity, and day-to-day energy have been dramatic. Friends who have known him for years almost do not recognize how much healthier and more capable he is. That kind of transformation is exactly what more people are starting to want. And the broader market is responding. Functional Medicine and Longevity Are Booming Danny points to the rapid growth of functional medicine, lifestyle medicine, and longevity-focused services as a sign this is not a fad. He has seen: Naturopathic and functional medicine clinics expanding quickly Providers leaving hospital systems to start proactive, integrative practices High-end gyms and programs charging tens of thousands per year for bundled health, testing, training, and recovery When he first looked for a functional medicine provider in Atlanta, there was one very expensive option. Today there are multiple. Even family members of his who were deeply rooted in traditional medical systems have shifted into functional and lifestyle medicine because they want to help people earlier, not just when they show up critically ill. The PT's Role in the Longevity Ecosystem Danny is clear: he is not saying physical therapists should try to become functional medicine doctors. Instead, he sees a natural lane where PTs can win: Movement and musculoskeletal health experts Accountability partners who help people actually implement changes Educators who can translate research and trends into safe, practical steps He has already tested this in small ways at Athlete's Potential — reviewing blood panels, talking through sleep data, adjusting training, and updating exercise programs over months and years as patients move from "out of pain" to "performing and staying healthy." For some people, that relationship has lasted for years, shifting from acute rehab to long-term physical and lifestyle coaching. Blue Ocean: Ongoing Longevity Coaching for the Right People Danny describes this longevity space as a "blue ocean" for the right clinics: There are more and more people who want proactive help with their health. There are relatively few trustworthy, movement-focused providers offering it in a structured way. He draws a line between evidence-based functional and lifestyle medicine providers and more fringe offerings that are heavy on hype and light on science. A clinical background, understanding of research, and experience with musculoskeletal care give PTs a strong foundation to cut through the noise for their patients. And you do not have to do it alone. You can: Build your own longevity-style continuity offer inside your clinic, or Partner with functional medicine or lifestyle medicine providers and stay focused on movement, strength, and physical capacity. Generational Health Change One of the most powerful parts of Danny's story is the ripple effect he has seen in his training partner's life. By changing his own habits — training, sleep, stress management, nutrition — that friend has also influenced his entire family and friend group. Kids see what their parents do and assume it is normal. Friends see what someone has done for their health and start asking questions. Danny calls this "generational health change." You are not just helping one person feel better. You are changing what feels normal for the people around them, including their kids. From "Your Knee Feels Better" to "What Do You Want Life to Look Like at 80?" So what does this look like in a practical way inside your clinic? Danny suggests starting with a simple shift in conversation once an injury is under control: Talk about how long they want to be functional and independent. Ask what they want life to look like in their 70s and 80s. Use the older adults you have seen on both ends of the spectrum as examples. From there, you can start to build ongoing support — programming, check-ins, movement testing, and education — that helps them move toward that long-term vision instead of just away from short-term pain. Is Longevity a Fit for Your Clinic? Danny is not saying every clinic has to add a longevity offer. If you like what you are doing now and your business is healthy, that is okay. But he does believe this is where a big part of the market is heading. People are more aware, more curious, and more willing to invest in staying capable longer. For clinics that want to play in that space, now is the time to start paying attention and experimenting. Resources Mentioned Try Claire free for 7 days: https://meetclaire.ai Talk with a PT Biz advisor about your clinic and offers: https://vip.physicaltherapybiz.com/discovery-call Join the free PT Biz Part Time to Full Time 5-Day Challenge: https://physicaltherapybiz.com/challenge
Why aren't physical therapists paid like doctors — even though the outcomes prove they should be?In this episode of PT Pintcast, Jimmy sits down with Josh Bailey, PT, to unpack the uncomfortable truth about reimbursement, CPT codes, employer contracting, and why physical therapy keeps getting boxed into time-based billing instead of value-based care.Josh shares:Why early PT saves 50% of downstream costs — and why payers still ignore itHow CPT code 97110 commoditized physical therapyThe biggest diagnostic mistakes around plantar fasciitisWhy grit, effort, and reps matter more than credentialsAnd his mic-drop case for treating PTs like doctors — in pay, productivity, and respectThis episode is a must-listen for clinic owners, healthcare leaders, and PTs who want more than burnout and flat reimbursement.⏱️ Chapters00:00 – Why PT Isn't Paid Like Medicine03:45 – Incentives, Insurance, and Misaligned Value10:30 – Why CPT Codes Limit PT's Worth17:15 – Plantar Fasciitis: What PT School Got Wrong26:45 – Effort, Grit, and the Path to Mastery35:30 – Hiring for Character Over Credentials44:50 – The Amazon Prime Lesson in Value50:35 – Parting Shot: Treat PTs Like DoctorsGuest & ResourcesJosh Bailey on LinkedIn: jbaileyptRehab Associates: https://rehabassociatesracva.comPT Management Group of Virginia: https://ptmgva.com
Dr. Steve Ryland joins Jimmy to unpack UPTA, how they're taking action to fight Medicare bureaucracy, and why burnout isn't a personal failure — it's a design flaw in the system.In this episode:Suing CMS and calling out policy contradictionsCompliance fatigue and how AI can help PTs reclaim timeBuilding a national pilot proposal with real impactResponding to APTA critics and unifying PT voicesAdvice to disillusioned new grads: “Don't wait to be rescued”
The physical therapy industry is changing fast. Corporate groups, franchises, mergers, and acquisitions are reshaping the landscape — and independent owners are asking the same question: How do independent PT practices actually win in 2026? In this episode, Brian breaks down what it takes for independent physical therapy private practices to thrive in a highly consolidated, corporate-driven market. This is not about gimmicks, ads, or trendy tactics. It's about leadership, differentiation, culture, and scalable business models that allow private practice owners to grow without selling out. This episode is for physical therapy practice owners, startup PTs, and clinicians considering private practice ownership who want financial stability, time flexibility, and long-term independence. If you're tired of running a "vanilla" clinic, struggling with staffing, reimbursement, or scalability — and you want a clear path forward — this episode lays the foundation for winning in 2026 and beyond.
The landscape of Arizona sports just shifted in a matter of hours! On today's The Valley Verdict, we break down a "Gold Standard" trade at Chase Field, a coaching carousel that just got a lot more complicated for the Cardinals, and a Sun Devil squad that found its grit just in time for the Territorial Showdown.In this episode:10:00 - Arenado is a Diamondback: We start with the breaking news that rocked the MLB—Nolan Arenado is coming to the Valley. We analyze how this 10-time Gold Glover changes the ceiling for the D-backs and why this move signals a "win-now" mentality that the rest of the NL West can't ignore.32:02 - The Tomlin Ripple Effect: Mike Tomlin is stepping down in Pittsburgh, and the shockwaves are hitting the Cardinals' front office. We discuss why this makes the Cardinals' job harder as they compete for top-tier candidates like John Harbaugh, and what it means for the "Enforcer" identity Michael Bidwill is trying to build.43:21 - Suns Road Stumble: We recap the Suns' 127-121 loss to the Miami Heat on the road. Despite the loss, we highlight Devin Booker's stellar "Ironman" performance, flirting with a triple-double (24 PTS, 9 REB, 9 AST), and we break down Coach Jordan Ott's post-game assessment of the team's defensive rhythm.58:55 - Sun Devil Resilience: ASU Basketball is back in the win column! We break down the 87-84 home victory over Kansas State that snapped a four-game skid. We feature the insights from Bobby Hurley, Moe Odum, and Anthony "Pig" Johnson on how they stayed together through the struggle.1:20:40 - The Tucson Trap: Bobby Hurley addressed the media ahead of tonight's massive road test against the #1 ranked University of Arizona. We analyze the challenges of playing in the most hostile environment in college basketball and what it will take for the Sun Devils to pull off the ultimate upset.1:26:25 - The Valley Pulse: We wrap things up with our Top 5 momentum rankings, where we rank the biggest power players in the Valley right now.Don't miss our breakdown of why this might be the most consequential week in Arizona sports history! Subscribe to The Valley Verdict and follow us on Facebook [@thevalleyverdict], Instagram [@thevalleyverdictpodcast], and YouTube [@thevalleyverdict] for more analysis.
The One Thing Filter: How to Make Better Decisions as Your Clinic Grows In this episode of the PT Entrepreneur Podcast, Doc Danny shares a simple but powerful idea for clinic owners: pick one core outcome your business exists to create and use it as a filter for every major decision. As your team grows, choices get more complex — what to say yes to, what to ignore, who to hire, what projects to start. Danny breaks down how to choose your "one thing," why money has to be part of it, and how aligning your team around that filter makes leadership easier and your business more stable. In This Episode, You'll Learn: Why documentation is the #1 satisfaction killer for many clinicians — and how Claire can remove most of it Why early-stage goals are simple (replace your income) and what changes once you get past survival The "what race are you running?" analogy and how it exposes mismatched decisions How to decide what you actually want your business to look like long term Why "no money, no mission" matters, even for mission-driven clinic owners How PT Biz landed on its own "one thing": helping clients make more money in their clinics How to use a single filter to decide on hires, con-ed, software, space, and new projects How to get your whole team making decisions through the same lens instead of waiting on you Claire: Stop Letting Notes Crush Your Day Danny opens by talking about satisfaction surveys in our profession. Over and over, clinicians say the same thing: they hate writing notes. It is the part of the day that makes them want to quit, and it is the last thing they want to do when they get home. Claire is the AI scribe PT Biz built specifically for physical therapists. Think of it like having a meticulous student in the corner, capturing the details and drafting your notes so you can stay locked in on your patient. Trained on physical therapy workflows and language Drafts notes for you so you are not catching up after hours Helps you remove most of your documentation time and get your evenings back Try Claire free for 7 days: https://meetclaire.ai From Survival Mode to Strategy Early on, business decisions are simple. Your goal is clear: replace your job income so you can safely support yourself and your family. You are willing to work long hours and say yes to almost anything that moves revenue in the right direction. Once that need is met, the decisions get harder. Do you stay small? Do you grow? How big? What kind of life are you actually trying to build around this business? Danny points out that most owners never slow down to answer those questions. They are "jumping out of the plane and building the parachute on the way down," chasing whatever looks like opportunity without checking if it fits the life they want. What Race Are You Actually Running? To explain the problem, Danny uses an endurance analogy. Training for a 5k is very different from training for a marathon. Training for a 100-mile race is different again — in volume, intensity, nutrition, and time. A lot of owners, he says, are making decisions like they are running a 5k — short-term, fast payoff, quick bursts — when in reality they are trying to run a very long, very hard race. Their decisions and their true goals do not match. Get Clear on the Life You Want First Before you can pick a filter, you have to be honest about what you actually want. What do you want your business to look like 5–10 years from now? How big does it really need to be to support the life you want? What matters more to you: growth, time freedom, leadership, selling someday, or staying clinical? Danny suggests sitting down by yourself, and with your spouse or family if you have one, and talking through the kind of life you are trying to build. You might realize you do not need as big of a practice as you assumed — or that you are thinking too small for what you actually want. No Money, No Mission As mission-driven as PTs are, money still matters. Danny shares a lesson from when his wife ran a military nonprofit in Hawaii. Her boss used to repeat a simple phrase: "No money, no mission." If there is no revenue, there is no staff, no programs, no impact. Your clinic is a for-profit business, but the same rule applies. Without healthy revenue, you: Cannot provide for yourself or your family safely Cannot create good jobs with fair pay and benefits Cannot support your community or give back meaningfully Money is simply an exchange of value and trust. You have to get comfortable with it if you want your mission to survive. PT Biz's "One Thing" Filter At a recent planning retreat, the PT Biz leadership team spent hours wrestling with a single question: "What is the most important thing we do for our clients?" They help people with work–life balance, health, relationships, and dealing with the emotional weight of entrepreneurship. Those things matter. But when they drilled down to the one outcome everything else depends on, the answer was simple: The purpose of PT Biz is to help clients make more money in their clinics. When their clients make more money: They can hire better, pay better, and create low-volume environments They can offer true lateral transfers from hospital or corporate jobs They can reduce burnout and build careers that last So now every major decision runs through one filter: "Does this help our clients make more money in their clinics?" How a Single Filter Guides Decisions Once that filter was clear, decisions got easier. Examples Danny gives: Hiring: Does this role help clients grow their revenue or improve their business directly? If not, it is probably a no. Education and con-ed: Does this topic help clients run better businesses and increase revenue? If not, it is lower priority. Events and guest speakers: Do they add to clients' ability to build stronger practices, not just feel inspired? New resources and tools: Do they point back to revenue-producing activities or critical business skills? Instead of chasing every interesting idea, the team now says no to anything that does not connect back to helping clients make more money. Give Your Team the Same Decision Filter As your clinic grows, you cannot be the only person making decisions. Front-desk staff, clinicians, and leaders all have to make calls every day. If they know the filter, they can ask themselves: Does this software, course, hire, or project support our "one thing"? If not, why are we spending time or money on it? When they make a call that is off, you can go back to the filter and see if it is a training gap or a culture issue. Over time, everyone gets better at choosing in the same direction without you micromanaging every move. Your Challenge: Choose Your "One Thing" Danny closes with a challenge for clinic owners: Decide on the single most important outcome your business exists to create. Make sure it is big enough to support the life you want and honest enough to include money. Share it with your team and use it as part of your weekly meetings and training. Run every major decision through that filter so saying "no" and "yes" gets simpler. When everyone knows the race you are running and the "one thing" that matters most, your decisions get clearer, your team gets more aligned, and your business is far more likely to move in the direction you actually want. Resources Mentioned Try Claire free for 7 days: https://meetclaire.ai Book a call with a PT Biz advisor: https://vip.physicaltherapybiz.com/discovery-call Join the free Part Time to Full Time 5-Day Challenge: https://physicaltherapybiz.com/challenge
Send us a textGrief and grit can share the same room. We open with a tough roll call—Mike Rinder, Jeff Hawkins, and Heber—names that shaped how the world understands Scientology from the inside. Their stories invite a wider look at power, control, and the tactics used to keep people quiet, from humiliation and bullying to PR games that promise access and deliver nothing.We revisit the surreal “inch wives” spectacle and pull out the pattern: deny, distract, and dehumanize. It didn't hold because people like Jeff turned the lights on—documenting contradictions, sharing receipts, and writing books that translated insider systems into plain language. That legacy matters. It gives new listeners a map and reminds seasoned skeptics why persistence wins. Along the way, we also puncture a familiar myth: getting sick isn't “PTS.” It's not proof of hidden enemies. It's life. When doctrine demands magical thinking, reality eventually walks in.From loss we pivot to building: Comedy Works Denver is hosting a benefit for the Michael J. Rinder Aftermath Foundation. Tickets directly support people leaving high-control groups with housing, transport, guidance, and a community that answers the phone. It's fitting—and a little subversive—that a comedy club anchors this effort. Scientology brands humor as “joking and degrading.” We call it oxygen. Laughter helps us carry heavy truths without breaking, and it invites more people to care. Expect stories, support, and a few surprises as we rally a room to turn empathy into action.If you can't make it to Denver, consider donating, sharing the event, or sending an item for the silent auction. Your help builds the safety net that makes leaving possible and recovery sustainable. Subscribe, rate, and leave a review to push these stories further—and tell us: what question do you want answered next?Support the showBFG Store - http://blownforgood-shop.fourthwall.com/Blown For Good on Audible - https://www.amazon.com/Blown-for-Good-Marc-Headley-audiobook/dp/B07GC6ZKGQ/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=Blown For Good Website: http://blownforgood.com/PODCAST INFO:Podcast website: https://www.buzzsprout.com/2131160 Apple Podcasts: https://podcasts.apple.com/us/podcast/blown-for-good-behind-the-iron-curtain-of-scientology/id1671284503 RSS: https://feeds.buzzsprout.com/2131160.rss YOUTUBE PLAYLISTS: Spy Files Playlist: https://www.youtube.com/playlist?list=PLWtJfniWLwq4cA-e...
In this episode, Jimmy, Dave, and Tony go deep into the evolving world of physical therapy, self-pay models, and the surprising economics of "train the trainer" models — including caregivers and personal trainers stepping into rehab roles.00:00 - Intro: Coaching Caregivers & Trainers?02:35 - Why Yanni's model wouldn't work 1-on-104:30 - Train the trainer: scam or strategy?07:40 - Real-life example: training personal trainers for high net worth clients10:12 - Talking numbers: $2K–$5K for short-term consulting?13:45 - Client perception vs. price: mid-tier care model16:10 - What if the caregiver is a spouse or child?18:50 - The risk: trainers claiming to be “rehab pros”22:40 - Dave's fear: giving away your IP?26:00 - Why PTs should think like restaurants (value meals!)29:20 - Supersize it: self-pay services + product sales32:10 - Massage guns & missed revenue streams35:00 - Satire: Stim Nap™, CPT Sauce™, SuctionX™38:42 - The burnout talk: PT students losing hope41:20 - Asking for a raise the right way43:00 - Final thoughts + guest linksWe unpack:Why training caregivers or trainers might be the future of scalable PT.The real risks when unlicensed individuals start acting like rehab pros.Lifetime value of self-pay patients vs. quick-turn training models.What PTs can learn from the fast-food model: visits as value meals, and the "supersize" upsell approach.Hilarious sponsor pitches: ZapNap, CPT Sauce, and SuctionX make an appearance.Advice for PTs burned out or disillusioned with the profession.How to confidently ask for more money — and what your boss actually thinks when you do.???? Guest shoutouts:The Dave Kittle ShowTotal Therapy Solution on YouTubePT Pintcast???? Whether you're a clinic owner, employee, student, or side-hustler in PT — this one's packed with strategy, honesty, and a good dose of sarcasm.
Send us a textOncoPTs are part of a patient's oncology team during the most vulnerable moments of life, including the end of life. However, many clinicians feel unprepared to hold conversations about death and dying and manage the emotional toll that comes with this work.In this APTA CSM Preview episode, I'm joined by Drs. Adam Matichak and Lori Boright for a grounded, compassionate conversation about what PTs need to know to show up confidently in hospice and palliative care settings.We talk about:The OncoPT's role when the goal is no longer “getting better,” but living fullyHow to navigate difficult conversations about functional decline, goals of care, and quality of lifeWhy “Death is not a dirty word”… and how normalizing these conversations can transform patient careNo matter your previous experience, this episode will help you understand the landscape, communicate more clearly, and care for yourself as you care for others.If you're headed to CSM 2026, add this session to your schedule:Death Is Not a Dirty Word: The What's What of Hospice and Palliative CareAI Research TodaySerious Conversations About Real AI Research; decoding the ArXiv into your headphones. Listen on: Apple Podcasts SpotifyFollow TheOncoPT on Instagram.Follow TheOncoPT on LinkedIn.
“You don't need to be a Navy SEAL to be resilient — you just need to learn to build fire with no tools.”In this raw and wide-ranging conversation, Dr. Alex Bendersky, Head of Clinical Innovation, shares real-world lessons from complexity theory, resilience, and leadership inside modern healthcare systems.We go deep on:Why PTs must think in systems to surviveUnderstanding entropy and constant changeThe power of being "plasma" — fluid, adaptable, yet ready to solidifyGetting fired the day before turning 46 — and saying "Good."Why gratitude and self-awareness might be your sharpest toolsWhat Black Swan events mean for the future of physical therapyAlex's perspective blends deep theory with grounded clinical reality — this one's a mindset shift you didn't know you needed.⚡️ “Most of the systems that affect PTs are outside their control. But the one system you can control? The one between your ears.”???? Listen if you're a PT, clinic owner, or healthcare leader dealing with:Rapid changeDecreased reimbursementsTeam burnoutLeadership gaps???? Connect with Alex Bendersky → LinkedIn
In this 300th episode, hosts Erin Gallardo, PT, DPT, NCS and Claire McLean, PT, DPT, NCS invited long-time collaborator JJ Mowder-Tinney, PT, PhD, NCS to join so we could recap the best takeaways from Dendrite Expansion Days (DED), NeuroSpark's three-day, fully experiential education event for OTs and PTs. We share how Naomi Castro's "falling well" course progressed clients from floor work to standing falls in one session, describe hands-on equipment stations featuring frictionless sheets, BlazePod, Rifton, Saebo, UprightVR, and more, and highlight real client stories—especially Connor, a young man with severe ataxia who gained new independence and freedom using a transfer pole and the Rifton Pacer overground gait trainer. The conversation emphasizes why equipment can be a powerful ally in neuro rehab, the importance of collaborating with vendors and fellow clinicians, and how community events like DED spark practical, immediately applicable ideas for improving outcomes and patient autonomy. You'll gain insights to use in your practice today!
Time Arist Title Duration Album Year Composer Label Listeners 0:00:00 Airbag Dysphoria 10:53 Dysphoria (Live in the Netherlands) 2025 41 0:10:54 1126 1:10 39 0:16:49 Discipline When She Dreams She Dreams in Color 12:11 This One’s For England 2014 39 0:29:00 Valerie Gracious, Steve Unruh, Phideaux Xavier One Star 5:25 71319 (Live At Monforti Manor) 2020 Bloodfish Music 38 0:34:25 Airbag Dysphoria 10:53 Dysphoria (Live in the Netherlands) 2025 36 0:38:06 Echolyn Water in Our Hands, Pts. 1-4 28:39:00 Time Silent Radio II 2025 36 1:09:13 Gazpacho 8-Ball 3:03 Magic 8-Ball 2025 35 1:13:27 Bader Nana Star Born 5:34 Wormwood 2 2021 35 1:19:01 Echolyn Boulders on Hills 6:38 Time Silent Radio VII 2025 36 1:25:39 IAmTheMorning Sleeping Pills 3:24 Live at St. Matthias 2025 36 1:29:03 IQ Far from Here 12:38 Dominion 2025 35 1:43:52 Echolyn Radio Waves 6:58 Time Silent Radio VII 2025 36 1:50:50 Chroma Key Astronaut Down 4:51 You Go Now 2000 Kevin Moore Fight Evil 37 1:55:41 Planet P Project Saw a Satellite 4:06 Levittown 2008 Tony Carey Renaissance Records 36 1:59:47 Anima Mundi Sanctuary 5:10 Jagannath Orbit 2000 33 2:04:57 ‘Pure Reason Revolution’ ‘2. New Kind Of Evil’ 8:29 ‘Above Cirrus’ 33 2:15:36 Echolyn Tiny Star 8:23 Time Silent Radio VII 2025 33 2:23:59 Bullet Height No Atonement 3:35 No Atonement 2017 Superball 37 2:27:34 Henning Pauly Radio Sucks 5:26 Credit Where Credit Is Due 2006 T. Woolfolk Prog Rock Records 37 2:35:46 Jethro Tull 10 – JETHRO TULL – Locomotive Breath (2025 Remaster) 5:14 Aqualung Live (Remaster 2025) 31 2:41:00 Project Creation The Floating World 7:09 Floating World 2006 Prog Rock Records 28 2:51:38 Echolyn As The World 4:46 As The World 1994 Brett Kull/Echolyn/Raymond Weston echolyn 27
???? Physical therapy clinics don't need another EMR — they need a new business model. In this episode, TONY, DAVE and JIMMY unpack the “PT Lite” model, how insurance can be your Costco hot dog, and why premium upsells aren't dirty — they're how you grow.???? Whether you're a clinic owner, staff PT, or rehab entrepreneur, this conversation shows you how to repackage your value, attract better-fit clients, and build something scalable.⏱️ CHAPTERS / TIMESTAMPS:00:00 - Intro02:13 - How "PT Lite" unlocks new patients09:22 - The barrier to short visits: PT psychology13:40 - Using ChatGPT as a triage funnel17:55 - Smart marketing with AI tools21:45 - Insurance as a loss-leader: like Costco's hot dog25:30 - Upselling ethically in physical therapy28:20 - The Gold's Gym clinic model33:40 - Pricing mindset: why PTs undercharge39:00 - The gym-to-premium pipeline strategy
Craig Lindell, co-founder of Prehab Guys, joins Jimmy to break down how one of the most recognizable brands in PT actually got built — and the hard lessons learned along the way.???? In this episode:How Prehab Guys started (and nearly ended)Building content that scales while keeping your valuesWhy brand clarity beats being “every PT for every patient”How to niche down without feeling limitedCraig's endurance mindset and what PTs can learn from Ironman training???? Resources & LinksCraig Lindell: @theprehabguysWebsite: https://theprehabguys.comClinic Owners: USPhPartnership.comEMR Upgrade: empoweremr.comCEU/Residency: brooksihl.org
Start Artist Song Time Album Year 0:00:32 Ironflame Blood and Honor 4:44 Kingdom Torn Asunder 2024 0:06:31 Irrgarten Look at this World 6:07 Home and Sanctuary 1997 0:12:38 Chris Isaak Blue Spanish Sky 3:52 Heart Shaped World 1989 0:16:30 Chris Isaak Lie To Me 4:10 Chris Isaak 1987 0:20:40 Isaiah Leave it All Behind 5:20 Isaiah 2010 0:27:04 Isbjörg Ornament 4:36 Fatler, Endure 2024 0:31:40 Isgaard From One To A Million 5:05 The Water In You 2025 0:36:45 Iskander Circles 7:07 Another Life 1990 0:43:52 Islands Humans 4:50 Return to the Sea 2006 0:49:51 The Isley Brothers That Lady 5:34 3 + 3 1973 0:55:26 The Isley Brothers Summer Breeze, Pts. 1 & 2 6:09 3 + 3 1973 1:01:35 Ismo Alanko Teholla Onnellisuus 4:32 Onnellisuus 2010 1:06:06 Isobar Catatomic 7:22 Isobar IV 2024 1:14:22 Isopoda The Muse 7:27 Acrostichon 1978 1:21:49 Isos Loving on Standby Part 2: Gone Too Far 7:55 Loving On Standby 2014 1:29:44 Isproject Lovers in the Dream 5:49 The Archinauts 2017 1:36:57 Issun Sleep in the Forest 6:19 Dark Green Glow 2019 1:43:16 It’s Immaterial Driving Away 5:44 Life’s Hard And Then You Die 1986 1:47:30 It’s Immaterial Space 3:49 Life’s Hard And Then You Die 1986 1:51:19 Iterum Nata Worry 4:20 Bardo Disorder 2020 1:55:40 Ivanhoe Angels Hologram 7:09 Lifeline 2008 2:02:49 Iviron Sister Magic 5:00 Iviron 1981 2:07:49 Ixion Non Nobis 8:22 Talisman 2006 2:16:11 Iza Sąd Ostateczny 3:38 Sąd Ostateczny 2019 2:21:28 J.E.T. C’è Chi Non Ha 6:30 FEDE, SPERANZA, CARITÀ 1972 2:27:58 J.R.B Symphony Parallel Worlds 5:18 Inception 2022 2:33:17 J21 The Truth Behind The Veil 5:15 Yellow Mind Blue Mind 2010 2:40:09 Jack O’ The Clock Year of the Gypsy Moths 3:11 Portraits 2025 2:43:20 Jack Yello Every Day 6:17 Xeric 2009 2:49:36 Jackal At The Station 5:29 Awake 1973 2:55:27 Dorie Jackson The Daylight Gate 5:04 Stupid Says Run 2025
Live Work with Madeleine I'm Helpless! Part 2 of 3 Today, we are pleased to present the exciting conclusion of our work with Madeleine, a loving mother who fears that her eldest daughter might be in mortal danger during her year abroad. Last week, you heard about the T = Testing and E = Empathy phase of the live work with Madeleine, a mother feeling intense panic and helplessness and inadequacy because she fears that her daughter could be in grave danger of abduction and worse. This week, we will focus on A = Paradoxical Agenda Setting, using the Miracle Cure Question, Magic Button, Positive Reframing, and Magic Dial to see if we can melt away her resistance to change. You can see the Emotions table of the Daily Mood Log Madeleine during the Magic Dial portion of the session if you Click Here As you can see, she wanted to reduce her negative feelings somewhat, but thought she still wanted to keep them fairly elevated, since she still sensed that her daughter might be in real danger, and clearly did not want to abandon her. This is one of the significant refinements in TEAM CBT. First, we want to bring the patient's resistance to full conscious awareness. Second, we want patients to full grasp that their negative thoughts and feelings do NOT result from some "defect" or "mental disorder," but rather from what is most beautiful and awesome about them as human beings. After the Magic Button, David and Jill went on to the final, M = Methods portion of the TEAM session, using tools such as Identify and Explain the Distortions, the Double Standard Technique, and the Externalization of Voices, with the Acceptance Paradox, the Self-Defense Paradigm, and the CAT (Counter-Attack Technique). We will, of course, do numerous role reversals to see if we can get Madeleine to a "huge" victory over her many distorted thoughts. You can see the Daily Mood Log Madeleine prepared at the end of the session if you Click Here As you can see, the reductions in negative feelings were dramatic, but in several areas (anxiety, inadequacy, frustration and anger), Madeleine's negative feelings were still minimally elevated. That is one of the reasons we decided to schedule an additional session together several weeks later to see if we could intensify Madeleine's responses to her negative thoughts, and hopefully due some Cognitive Flooding to complete her "treatment." At the end of these show notes, you will find an email from Madeleine after the session that includes her end-of-session scores on the BMS and EOTS. You will also see comments submitted by many participants who attended the webinar live. This email below from Madeleine following the session shows her end of session scores on the Brief Mood Survey as well as the Evaluation of Therapy Session at the end of her session with Jill and David. Hi David, Yes, here are my BMS & ETS score totals after the extended session. Please let me know if you have any questions. A relapse prevention session would be nice; however, I hesitate to accept your offer as you all are so busy. Please know that I am practicing the PTs and keeping the NTs in check for now. Thank you again a million times over
This solo episode digs into a simple but uncomfortable question:If you criticize other healthcare providers for misleading claims…Have you checked your own website lately?Jimmy breaks down the full “claim spectrum” from safe to dangerous, outlines why PTs often imply more than they say, and gives you 7 practical questions to audit your own messaging.It's not about lying.It's about expectations.And the fact that marketing preloads belief before a patient even walks through the door.???? Show Resources:Free download: 7-Question Website Audit Checklist (coming soon)Mentioned: Stretch Labs, LinkedIn PT threads, PT website language norms00:00 – Intro: It's not about Stretch Labs00:20 – What this episode IS about: Your messaging01:10 – The fair critique of assisted stretching02:00 – Do PTs make similar promises?02:30 – PTs don't lie… but we do imply03:15 – “Fix the root cause” vs “Eliminate pain”04:05 – Green, Yellow, Red: Claim spectrum explained05:10 – The 7-Question Website Audit06:30 – Why expectations matter more than outcomes07:20 – Stretch Studios aren't evil — just better at messaging07:50 – Closing thoughts & CTA???? Sponsors:Brooks IHL → brooksihl.orgEmpower EMR → empoweremr.comU.S. Physical Therapy → usph.com???? Subscribe & Follow:Apple Podcasts → LinkSpotify → LinkYouTube → LinkInstagram → @ptpintcastLinkedIn → Jimmy McKayWebsite → ptpintcast.com
Send us a text if you want to be on the Podcast & explain why!Dr. Kurt IG: higherpowersportpt What if getting “cleared” isn't even close to ready? We sit down with sports physical therapist Dr. Kessler to break down the real differences between insurance-based clinics and cash-based care—and why that gap can decide whether you return to sport strong or stuck at 70 percent. Instead of chasing codes and cramming notes, we dig into longer one-on-one sessions, meaningful assessments, and exercise dosing that actually moves the needle.Dr. Kessler takes us behind the curtain of residency training, board exams, and the daily reality of high-volume clinics where documentation dictates decisions. We compare insurance goals—basic independence and ADLs—to athletic goals like sprinting, cutting, and lifting heavy. You'll hear how test item clusters beat one-off special tests, why movement is medicine only when dosed right, and how to build capacity by targeting the real “why” behind pain. Hip pain in front? We talk posterior capsule, loading strategy, and the difference between protocols and problem-solving.We also get practical about collaboration. Trainers who speak anatomy and program progressive overload can carry clients from pain-free to peak performance, while PTs who respect performance training build stronger, safer handoffs. Together, that ecosystem prevents re-injury and measures what matters: side-to-side strength, rate of force development, and readiness to play. We close with honest talk on sales, marketing, and education gaps that hold both fields back—and the simple fixes that raise the bar for everyone.If you're serious about better outcomes, stronger returns to sport, and a smarter PT–trainer alliance, this conversation will give you the playbook. Subscribe, share with a coach or clinician you trust, and leave a review to help more people find the show.Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqANASM / ACE / ISSA study guide: https://www.showupfitness.com
In this special interview episode of Fitness Business Insights with Matt Robinson, I sit down with Donna from the Coaching Standards Panel Podcast to break down lead generation, client acquisition, and the reality of surviving (and thriving) as an in-person fitness coach in 2026.We dig into what lead generation actually is, why most PTs burn out within two years, and how a simple 3-stage system — Engage → Offer → Prescribe — can transform how coaches find clients and convert them ethically.I also share my own journey from a 21-year-old gym-floor PT ready to quit… to building a long-term coaching career, mentoring over 20 trainers, and helping hundreds of coaches build stable, in-person businesses that last.What You'll Learn✓ Why 80% of PTs leave the industry — and how to avoid the same fate✓ What lead generation really means (and why most coaches misunderstand it)✓ The 3-stage system: Engage, Offer, Prescribe✓ Why fast sales cycles no longer work✓ How long-form content speeds up trust and buying decisions✓ The power of in-person connection for building a resilient coaching business✓ Why you're more equipped for business than you realiseResources & Links Instagram: @mattrobinsonpt Newsletter & coaching info: mattrobinsoncoaching.com
Physical therapy doesn't lack ideas — it lacks follow-through.In this episode, Jimmy McKay and Rebekah Griffith unpack why PT conferences, committees, and leadership spaces often feel repetitive and disconnected from real-world change. They explore how clearer communication, intentional content, and defined success metrics could radically improve engagement across the profession.Topics CoveredWhy habits beat motivationThe danger of “safe rooms” where nothing leaves the roomWhy you are the profession — not “they”How chapters and sections could engage members year-roundWhy studying success beats obsessing over failure???? SponsorsEMPOWER EMR – Built by PTs, for PTs. Faster notes, better workflows.???? https://www.empoweremr.comU.S. Physical Therapy (USPH) – Helping clinics grow without losing identity.???? https://www.usph.comBrooks Institute of Higher Learning – Residencies, fellowships, and elite PT education.???? https://www.brooksihl.org???? Subscribe & Follow???? https://www.ptpintcast.com
After the 2025 American Society of Hematology (ASH) Annual Meeting had passed, the data were out, and the hematologist/oncologists of the world had time to digest the practice changes that awaited them upon their returns home. Rahul Banerjee, MD, FACP, and Brooke Adams, PharmD, BCOP, took part in an X Spaces discussion hosted by CancerNetwork® in collaboration with The American Society for Transplantation and Cellular Therapy (ASTCT) to highlight these potential changes. Adams and Banerjee discussed abstracts from the meeting, including the phase 3 MajesTEC-3 trial (NCT05083169), which evaluated teclistamab-cqyv (Tecvayli) plus daratumumab (Darzalex) in patients with relapsed/refractory multiple myeloma who progressed on at least 1 prior line of therapy.1 A significant progression-free survival benefit was observed with the experimental combination compared with standard of care in this population. They also discussed data from cohort A of the phase 2 IFM2021-01 trial (NCT05572229), which evaluated subcutaneous teclistamab in combination with subcutaneous daratumumab in patients with newly diagnosed multiple myeloma. Results demonstrated that the combination was effective and safe in the frontline treatment of patients who were ineligible for transplant.2 The discussion also covered the broader treatment landscape, as the experts compared the use of bispecific antibodies with BCMA-directed CAR T-cell therapies. Frontline bispecific strategies for transplant-ineligible populations were also topics of conversation, as well as post-transplant consolidation with bispecifics. Ultimately, they stated that multiple myeloma care is undergoing a paradigm shift toward deeper minimal residual disease negativity, possible treatment de‑escalation, and even serious use of the word “cure” for the disease. Banerjee is an assistant professor in the Clinical Research Division at the Fred Hutchinson Cancer Center, and Adams is a clinical pharmacist in the Department of Stem Cell Transplant and Cellular Therapy and coordinator of the PGY-2 Oncology Residency at Orlando Health. Both are also members of the ASTCT content committee. References Mateos M-V, Bahlis N, Perrot A, et al. Phase 3 randomized study of teclistamab plus daratumumab versus investigator's choice of daratumumab and dexamethasone with either pomalidomide or Bortezomib (DPd/DVd) in patients (Pts) with relapsed refractory multiple myeloma (RRMM): Results of majestec-3. Blood. 2025;146(suppl 2):LBA-6. doi:10.1182/blood-2025-LBA-6 Manier S, Lambert J, Marco M, et al. A phase 2 study of teclistamab in combination with daratumumab in elderly patients with newly diagnosed multiple myeloma: the IFM2021-01 teclille trial, cohort A. Blood. 2025;146(suppl 1):367. doi:10.1182/blood-2025-367
Coaches expect their businesses to grow every year and that's a great expectation. But today, most PTs are judging their progress against skewed, unrealistic standards set by highlight-reel success stories and the 0.1% of people who “10x” their business in 12 months.In this solo episode of Fitness Business Insights with Matt Robinson, we reset your expectations using real market data, not industry hype. You'll discover what good growth actually looks like, why your business may be performing far better than you think, and how the mismatch between expectation and reality is quietly damaging your motivation and decision-making.By the end, you'll understand the true benchmarks for sustainable growth and how to hold big goals and realistic expectations at the same time.What You'll Learn✓ Why modern fitness content creates distorted expectations✓ The growth benchmarks of the S&P 500 and how your business compares✓ Why most PTs overlook their own progress and beat themselves up unnecessarily✓ How to set expectations that motivate you rather than demoralise you✓ The dichotomy of growth, holding big ambition & realistic progress simultaneously✓ Why 10% annual growth is excellent (and often exceeded without you realising)Resources & Links Instagram: @mattrobinsonpt Newsletter & coaching: mattrobinsoncoaching.com
Are you stepping over dollars to pick up dimes? Jimmy and Tony get real about the trap so many physical therapists fall into — chasing insurance reimbursement while leaving more profitable (and sustainable) opportunities on the table.???? What You'll Learn:Why traditional reimbursement is broken — and what to do insteadHow to use social media and media monetization to scale beyond the tableThe mindset shift from practitioner to content-powered business ownerReal talk about fair pay, "quality care," and licensing fearsWhy some PTs still push back against innovation????️ This episode is fire for:Cash-based PTsCreators in healthcareAnyone tired of billing gymnasticsClinicians wanting to scale without burning out???? TIMESTAMPS: 00:00 – Intro + stepping over dollars 03:15 – The $250 mistake PTs keep making 06:40 – Slap in the face pricing: Why discounts kill value 09:02 – Who's your dream patient (tail-wag test)? 13:22 – Peace Corps guilt + the fallacy of fairness 16:30 – Why insurance doesn't care if you save costs 19:11 – Monetizing visits through media 23:00 – The “Free PT” Model 25:45 – Is it unethical to go all-in on content? 28:30 – The Mr. Beast effect in healthcare 33:10 – The future of PT: Twitch, media, and real reach
Dr. Hoda Salsabili — founder of HemScap, creator of Pivotal PT, and professor focused on integrating AI into physical therapy education.In this episode:What AI literacy actually means for PTs and studentsHow Hoda built a clinical-grade AI platform for remote monitoring and documentationWhere AI fits into simulation-based education and hybrid careWhy she believes AI will never replace PTs — but it will eliminate low-value careGuest Links:HemScap: https://hemscap.comEmail: hsalsabili@hemscap.inc.comSponsor Shoutouts:????️ Pre-Roll: US Physical Therapy — Learn how to grow without selling out: usph.com/partnerships???? Mid-Roll: Brooks IHL — Turn good clinicians into great ones: brooksihl.org???? Pre-Parting Shot: Empower EMR — AI-enhanced workflows that give you your time back: empoweremr.com???? Subscribe & Follow:Apple Podcasts: https://podcasts.apple.com/us/podcast/pt-pintcast-physical-therapy/id1000443325Spotify: https://open.spotify.com/show/3LmMUT64yrUc2iGo9EmafcYouTube: https://www.youtube.com/@PTPintcastInstagram: https://www.instagram.com/ptpintcastWebsite: https://www.ptpintcast.com/
In This Episode:Matt's path from employee to clinic ownerCreating cash-pay offers without alienating insurance patientsUsing school outreach and combines to drive youth athlete businessHow a “third place” clinic model beats traditional marketingBuilding a team your community trusts — and clinicians want to joinThe mindset (and coaching) that made ownership feel possibleSponsored By:???? Pre-Roll: U.S. Physical Therapy – Practice partnerships for forward-thinking PTs???? Mid-Roll: Empower EMR – Streamlined documentation that just works???? Pre-Parting Shot: Brooks IHL – World-class clinical education + mentorship
In this episode, Jimmy talks with fractional healthcare marketing strategist Andrea Tager about why most physical therapy and healthcare content completely misses its mark. You'll learn how to craft messaging that resonates with the right person (hint: it's often not the patient), why demographics don't work in isolation, and what to do when your clinic's “reach” isn't converting to results.Topics Covered:Why visibility ≠ successThe danger of targeting “everyone”How to develop clear psychographic profilesCreating emotionally relevant content in healthcareExamples of content that converts (and doesn't)Guest: Andrea Tager???? LinkedIn: https://www.linkedin.com/in/andreatager/Sponsor Shoutouts:????️ Brooks IHL – Ready to level up clinically? World-class residencies, fellowships, and CE. ???? brooksihl.org????️ Empower EMR – Built by PTs, for PTs. Faster notes. Better flow. ???? empoweremr.com????️ US Physical Therapy (USPH) – Build your future in PT with mentorship and growth tracks. ???? usph.comPSA:Support kids through Go Baby Go and their ride-on mobility projects → Learn More
Are you a nurse or healthcare professional feeling burned out, underpaid, and stuck in a cycle of bureaucracy?Today, I reveal the 3-3-3 Framework: a blueprint specifically designed for bedside nurses who want to break into the high-paying world of Pharmaceutical and Medical Device Sales.If you are tired of missing holidays and hitting a salary ceiling, this episode explains exactly what you actually need to do to land offers like our student Sydney, who went from $68k to a $138k package.IN THIS EPISODE, YOU WILL LEARN:The 3 Reasons to Leave: Why burnout and lack of creativity are signs it's time to pivot.The 3 Barriers: Why relying on your degree and "following orders" kills your chances in sales interviews.The 3 Solutions: How to leverage your clinical edge and tap into the 10,000+ open roles in biotech right now.READY TO LAND YOUR DREAM JOB? Apply to Medical Sales University and learn how we help nurses double their income in 12 weeks: medicalsalesu.com/TIMESTAMPS00:00 - Intro: The shift from Bedside to Sales01:38 - The 3 Reasons healthcare workers are leaving (Burnout & Bureaucracy)03:13 - Why your career growth has stalled04:10 - The 3 Barriers: Why you aren't getting hired yet05:00 - The "Middle Class Mindset" trap (Degree vs. Skills)06:12 - Mindset Shift: From Compliance to Ownership09:18 - The 3 Solutions: How to finally break in10:52 - Success Story: How Sydney landed a $138k Oncology role12:50 - Why mentorship beats doing it aloneABOUT THE HOST: Dave Sterrett is the founder of Medical Sales University, the #1 program helping nurses, PTs, and healthcare professionals break into pharmaceutical and oncology sales.ABOUT MEDICAL SALES U: Medical Sales U is the premier training program for professionals looking to break into high-paying careers in Medical Device, Pharmaceutical, and Genetic Testing sales. We turn "outsiders" into top 1% candidates.CONNECT WITH US:Learn more about coaching and career support at medicalsalesu.com/#MedicalSales #NursingCareer #PharmaSales #NurseBurnout #CareerChange #MedicalDeviceSales #HighPayingJobs #Nurselife
Send us a textOur Patreon - https://www.patreon.com/HockeyCardsGongshowOn this episode of the Hockey Cards Gongshow podcast we start with Get To Know Your Hockey Hall of Famers, this time looking at the life, hockey career, and hobby market for hockey hall of famer, Jack Marshall (15:02). Another week of play has concluded in the 2025-26 NHL season and we take a look at Who's Hot & who's riding The Struggle Bus (25:22). In hobby news, Leon Draisaitl gets to 1,000 PTS, Denny's sneakers sell out instantly, and a U.S. Congressman urges the FTC to look into the Collector's acquisition of Beckett (1:07:53). Carter & Justin from the Saskatchewan Card and Collector Experience join the show to talk about building the second Saskatoon card show (1:24:52). We list our favorite new hockey card designs that debuted in 2025 and take an look at the Updated Upper Deck new releases calendar (1:56:15). Next, we answer your mailbag questions (2:20:35), then end the show with personal pickups (2:38:14).Partners & SponsorsGongshow Reloaded - https://www.GongshowReloaded.comHockeyChecklists.com - https://www.hockeychecklists.comSlab Sharks Consignment - http://bit.ly/3GUvsxNSlab Sharks is now accepting U.S. submissions!MINTINK - https://www.mintink.caPSA - https://www.psacard.comGP Sports Cards - https://gpsportcards.com/Private Collection Insurance - https://privatecollectioninsurance.comSign up for Card Ladder - https://app.cardladder.com/signup?via=HCGongshoFollow Hockey Cards Gongshow on social mediaInstagram - https://www.instagram.com/hockey_cards_gongshow/TikTok - https://www.tiktok.com/@hockey_cards_gongshowFacebook - https://www.facebook.com/HockeyCardsGongshowTwitter - https://twitter.com/HCGongshowThe Hockey Cards Gongshow podcast is a production of Dollar Box Ventures LLC
Sir Salman Rushdie is a writer who has written over 20 books, seven of which have been nominated for the Booker Prize. In 1981 he won with his novel Midnight's Children which also topped the polls for the 25th and 40th anniversaries of the prize, making it the most lauded novel in Booker history.He was born in Bombay in 1947 and educated at Rugby School in Warwickshire. After studying history at the University of Cambridge he worked as a copywriter at various advertising agencies before publishing his first novel Grimus in 1975. His breakthrough came with Midnight's Children and he was one of 20 writers named on Granta magazine's inaugural list of Best Young British novelists alongside writers including Martin Amis and AN Wilson.He attracted considerable controversy with his fourth novel the Satanic Verses which won the Whitbread Award and was shortlisted for the Booker. Some Muslims considered the subject matter blasphemous and Iran's Supreme Leader Ayatollah Khomeini issued a fatwa calling for the death of Salman and the publishers of the book. Salman spent the following decade in hiding under police protection.In 2022 he was stabbed multiple times while on stage at the Chautauqua Institution in upstate New York. He had been invited there to talk about keeping writers safe from harm. He survived devasting injuries – including the loss of his right eye – and wrote about the attack and its aftermath in his memoir Knife.That same year he was awarded a Companion of Honour for services to literature.Salman is married to the poet and novelist Rachel Eliza Griffiths and they live in New York. He has two grown up sons and two grandchildren.DISC ONE: Walk on the Wild Side - Lou Reed DISC TWO: Yeh Hai Bombay Meri Jaan - Mohammed Rafi and Geeta Dutt DISC THREE: Blowin' in the Wind - Bob Dylan DISC FOUR: (I Can't Get No) Satisfaction - The Rolling Stones DISC FIVE: I Wanna Dance with Somebody (Who Loves Me) - Whitney Houston DISC SIX: Me and Julio Down by the Schoolyard - Paul Simon DISC SEVEN: Isn't She Lovely – Stevie Wonder DISC EIGHT: For the Love of You, Pts. 1 & 2 - The Isley Brothers BOOK CHOICE: Homer's Odyssey (Translated by Emily Wilson) LUXURY ITEM: A bed with a mosquito net CASTAWAY'S FAVOURITE: For the Love of You, Pts. 1 & 2 - The Isley Brothers Presenter Lauren Laverne Producer Paula McGinley
In this episode, Hallie Bulkin speaks with Dr. Alyssa Welch about the vital role of interprofessional collaboration in achieving optimal patient outcomes, particularly for speech-language pathologists (SLPs). Dr. Welch emphasizes that working alongside occupational therapists (OTs), physical therapists (PTs), dentists, and other specialists is not just beneficial—it is now a core competency in modern healthcare.Dr. Welch and Hallie discuss the necessity of recognizing the limits of your own expertise and knowing when to make a referral. Collaboration ensures a whole-person therapeutic approach and prevents the professional burnout that comes from trying to "fix everything" in isolation. They cover key areas where SLPs and other therapists must coordinate care, such as feeding mechanics, positioning for speech, and addressing core stability and motor skills.In this episode, you'll learn:✔️ ️ Interprofessional collaboration is essential for SLPs, leading to better patient outcomes and reduced medical errors.✔️ Collaboration often involves partnering with Occupational Therapists (OTs) for fine motor skills, positioning, and feeding mechanics, and Physical Therapists (PTs) for gross motor skills, body positioning, and trunk control.✔️ Collaboration shifts the focus from checking off individual treatment boxes to a patient-centered approach that meets the family's actual needs.✔️ Poor communication is responsible for an estimated 70-80% of serious medical errors; collaboration significantly reduces this risk.✔️ Recognizing the limits of your own scope and knowing when to refer is crucial for long-term career sustainability and preventing professional burnout.✔️ Clinical collaboration can take many forms, including email consultations, case conferences, co-treatment sessions, and shared documentation.RELATED EPISODES YOU MIGHT LOVEEpisode 234: The Role of Occupational Therapists in TOTs Care with Anna Dearman MBA, MOT, LOTR, CLCEp 332: The Interconnectedness of Oral and Systemic Health with Amber White RDH, HHPOTHER WAYS TO CONNECT & LEARN
Why are PTs so bad at keeping patients long-term? And why do most clinic owners burn out before they break through? Dr. Danny Matta returns to the show with real talk for rehab entrepreneurs who want more than just insurance-based care.In this no-fluff conversation, Danny breaks down:The #1 KPI every clinic owner should obsess overWhy most PTs sabotage evaluations without realizing itHow to shift from reactive rehab to proactive, lifestyle-based careHis honest story of scaling too fast — and almost losing it allThe power of asking patients what they really want nextThis is for any PT who's burned out, scaling up, or ready to stop making the same mistakes.⏱️ Timestamps / YouTube Chapters00:00 – Intro02:13 – How Danny found purpose again after burnout06:51 – Why most PTs suck at evaluating patients12:34 – Lifetime patient value: what most clinics miss17:02 – The ONE KPI to track: continuity percentage22:45 – Scaling too fast: how Danny almost lost his clinic28:19 – Selling wellness, performance, and lifestyle services35:10 – How to market to returning patients41:25 – Burnout reset routines47:00 – Legacy advice + “Climb the right mountain”54:00 – Parting Shot: Your perfect week starts with this???? Guest Links + Resources???? Danny Matta's Book: “Fuck Insurance”???? PT Biz Accelerator???? Danny Matta on YouTube
Live selling. Retail revenue. Trust-based care delivery. In this episode of PT Breakfast Club, Jimmy, Dave, and Tony explain how PTs can tap into rising demand for elder care and retail-style revenue streams. Learn how to position your clinic as a trusted resource—not just for therapy, but for products, caregivers, and lifestyle support.What You'll LearnHow to generate $5K in 3 days using value-stacked offersWhy PT clinics should sell like optometrists and bike shopsThe “unlicensed companion” model that's disrupting elder careDrop-shipping and affiliate sales: passive income from trustHow to create real value outside the insurance modelHosts ???? Jimmy McKay – PT Pintcast ???? Dave Kittle – The Dave Kittle Show ???? Tony Maritato – MedicareBilling
“We've learned so much. Now, as PTs, we not only look at musculoskeletal and neuromuscular systems but also at pain science.” - Amy SteinPelvic pain is never just one system. It sits at the intersection of musculoskeletal function, nervous system regulation, hormonal shifts, immune activation, and lived experience. And for practitioners working with complex pelvic pain, endometriosis, bladder conditions, or postpartum and perimenopausal clients, progress often comes not from a single intervention, but from curiosity, collaboration, and a willingness to keep learning.Clinicians need to evolve alongside their patients. As our understanding of pain science, movement, nervous system regulation, and supporting therapies continues to expand, so does our ability to help people who have been dismissed or misdiagnosed. Staying innovative isn't about chasing every new tool. It means knowing when to turn the dial up, when to pull back, and how to individualize care in a way that truly supports healing.Today, I'm joined by Dr. Amy Stein, physical therapist and founder of Beyond Basics Physical Therapy (https://beyondbasicsphysicaltherapy.com/). Amy and I discuss her journey into pelvic pain care, how the field has evolved over the last two decades, the role of physical therapy within multidisciplinary care, how pain science has reshaped movement and rehab strategies, innovative tools like shockwave therapy, red light therapy, and neuromodulation, what to look for when referring to pelvic physical therapy, how to avoid common pitfalls in complex cases, why personalization is essential, and more.Enjoy the episode, and let's innovate and integrate together!---Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/innovations-in-pelvic-physical-therapy-with-amy-stein-of-beyond-basics-physical-therapy/.Connect with me and access our entire platform at IntegrativeWomensHealthInstitute.com (https://integrativewomenshealthinstitute.com/). Find and follow us @integrativewomenshealth on YouTube (https://www.youtube.com/@integrativewomenshealth) and Instagram (https://www.instagram.com/integrativewomenshealth/).
Marketing is what keeps your cash-based physical therapy business growing, but when your schedule fills up or you're tired, it's easy to let content fall off the priority list. In this episode, I'm sharing simple systems to help busy physical therapists stay consistent with marketing without adding more stress to your week. You'll learn how to batch a week or month of content at once, repurpose a single idea into multiple posts, and build a minimum viable marketing plan so you stay visible even during your busiest seasons. If you're ready to streamline your marketing, save time, and keep your business in front of the right people, this is for you. Want done-for-you templates and customized coaching? That's exactly what we do inside DPT to CEO — helping you market confidently, grow sustainably, and protect your time as a business owner.If you're a clinician who wants to build a cash-based practice without burnout, you can apply to work with us inside DPT to CEO — our step-by-step business coaching program for PTs, OTs & SLPs.
The Momentum Equation: Why Effort Alone Won't Grow Your Cash PT Clinic In this episode, Doc Danny Matta uses a simple physics concept—momentum—to explain why some cash practices take off and others stall out. He breaks down his "business momentum equation" (effort × accuracy), shows why hard work on the wrong things keeps you stuck, and explains how to aim your effort at the right tasks so your clinic actually moves forward. Quick Ask If this episode helps you see your business more clearly, share it with another clinician who's grinding but not gaining traction—and tag @dannymattaPT so he can reshare it. Episode Summary Physics meets practice: Danny borrows the momentum formula (mass × velocity) and adapts it to business. The new equation: In business, momentum = effort × accuracy. Effort isn't the issue: Most cash PT owners work hard; the problem is where that effort goes. Accuracy is the multiplier: Working on the right tasks, in the right order, is what creates real momentum. Wrong work, no progress: You can row 80 hours a week and still go in circles if your strategy is off. Foundations first: Just like rehab progressions, business skills must be built in sequence. Clarity relieves stress: Knowing "what's next" eliminates the anxiety of guessing your way forward. Get help when stuck: Coaching and proven frameworks improve accuracy and speed up results. Lessons & Takeaways Momentum is earned: It shows up when focused effort stacks on top of clear priorities. Hard work isn't rare: What's rare is hard work applied to the right problems. Sequence matters: Don't skip from "no leads" to "advanced funnels" without basic sales and marketing skills. Self-awareness is a skill: Admitting what you don't know is the first step to changing your results. Help = faster, safer growth: Guidance reduces mistakes when your business is how you feed your family. Mindset & Motivation Stop blaming effort: If you're already grinding, your problem is almost always accuracy, not hustle. Reframe "stuck" as mis-aimed: Feeling stalled usually means your work is pointed at the wrong targets. Accept that it's hard: Building a clinic that changes your life is supposed to be difficult—and that's why it's meaningful. Decisiveness beats drift: Endless learning with no action is purgatory; pick a plan and move. Pro Tips for Clinic Owners Audit your week: List your tasks and circle only the ones that directly drive revenue, retention, or referrals. Kill "busy work": Offload or eliminate tasks that don't move you toward your goals. Set one main target: Focus your effort on a single primary objective for the next 90 days. Use tech to free capacity: Tools like Claire can take documentation off your plate so you can work on higher-value projects. Get outside eyes: A coach or advisor can quickly spot where your accuracy is off and help redirect your effort. Notable Quotes "Momentum in business isn't mass × velocity—it's effort × accuracy." "Most entrepreneurs aren't lazy. They're just rowing hard in the wrong direction." "If nothing changes, nothing changes. Learning without implementation doesn't move your life forward." "The stress comes from not knowing if you're doing the right things, not from hard work itself." Action Items Review your last two weeks and identify where most of your effort is going. Circle 2–3 tasks that truly drive growth (new evals, follow-ups, referrals, key projects). Eliminate or delegate at least one "busy" task that doesn't impact revenue or retention. Define your next 90-day priority and align your calendar to it. Schedule a strategy call with PT Biz to get a second set of eyes on where your effort and accuracy are misaligned. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Get crystal clear on your numbers, pricing, and plan to go full time in your practice. Join here. Resources & Links PT Biz Website Free PT Biz 5-Day Challenge Book a PT Biz Discovery Call MeetClaire AI – AI scribe for PTs with a free 7-day trial About the Host: Doc Danny Matta is a physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, and scale successful cash practices and is on a mission to help PTs build businesses that create both time and financial freedom.
In this episode of PT Breakfast Club, the team gets into the weeds of modern clinic operations — from pricing dilemmas and payer limitations to creative ways to scale without hiring. Topics range from Medicare regulations and concierge models to hilarious but real tactics like dry needling for dogs and influencer-style job posts.Topics include:The truth behind “booked but broke” clinicsGrowing revenue with leverage (not headcount)What PTs need to understand about their contract with insuranceHow to ethically add premium services in a Medicare modelMemberships, marketing hacks, and maximizing each patient hourParody, content creation, and why your funniest idea might be your best adFeatured Segments:Mailbag: “Why am I busy but still broke?”“Martha” and Medicare: The ethics of add-on feesMarketing that doesn't feel like marketingCreative ways PTs are monetizing beyond the clinicMentioned in this episode:Dry Needling for Dogs™ (it's fake… or is it?)RTM, telehealth, and weekend visit pricingLinkedIn as a job-market weaponChronic Pain Candles (yes, again)
3 Choices When You're Thinking About Starting a Cash PT Clinic In this episode, Doc Danny Matta breaks down the real decision points for clinicians who are thinking about starting their own cash-based practice. He explains why staying stuck in "research mode" is dangerous, what it actually takes to make the leap, and the three clear paths you can choose—staying employed, going solo, or getting guided support. Quick Ask If this episode helps you get clarity on your next move, share it with another clinician who's on the fence about starting a practice—and tag @dannymattaPT so he can see what resonated with you. Episode Summary Claire math: If Claire saves a staff PT 6 hours/week, even using 3 of those for patient visits at $200/visit can add ~$30k/year in revenue per clinician. Why decisions feel awful: Danny compares making a big move (like starting a clinic) to knowing you're about to throw up—you dread it, but feel better once it's done. The real problem: Most people hide in endless "learning" (podcasts, books, courses) instead of making an actual decision. 3 choices you actually have: Stay in your current role and own that decision. Go the DIY route and figure business out alone. Get guided support from people who've already done it. Who shouldn't start a clinic: Highly risk-averse, conflict-avoidant, or extremely introverted clinicians may be better off in a great employed role. The trap of DIY: Going solo usually means slower progress, more expensive mistakes, more stress, and more risk for your family. The case for mentorship: Guided support is like residency/fellowship for business—it speeds up results and increases your odds of success. Why this is serious: Your business is how you pay rent, buy groceries, and take care of your family—treat it like it matters. Decision purgatory: Staying stuck in "maybe" is the worst place to live—nothing changes, and frustration grows. Lessons & Takeaways Indecision is a decision: Avoiding a choice is still choosing—the status quo wins by default. Acceptance can be powerful: If you stay employed, own it, and aim to be world-class—not secretly resentful. DIY has a cost: You'll likely spend more time, more money, and experience more stress figuring everything out on your own. Guided support = faster, safer: Proven systems and mentorship are like insurance for one of the biggest financial decisions of your life. Business is a skill set: Just like clinical skills, business skills can be learned with the right teachers and reps. Mindset & Motivation Stop chasing greener grass: Comparing yourself to other owners while doing nothing is a recipe for misery. Own your path: Whether you're an employed PT or a clinic owner, commit to excellence in the lane you choose. Respect the risk: When your business feeds your family, being "proudly stubborn" is not a strategy—it's a liability. Decisiveness is a superpower: Successful entrepreneurs make decisions, take action, and adjust as they go. Pro Tips for Clinicians on the Fence Be brutally honest: Do you truly want to be a business owner, or do you just want a better job? Know your wiring: If you hate uncertainty and change, ownership may not be the right move right now. Count the real cost: Time, money, stress, and impact on your family—not just the price of a program or course. Treat support like insurance: Mentorship isn't cheating; it's reducing the odds that you crash your business (and savings) in the first few years. Get out of research purgatory: Podcasts and books are great—but only if they eventually lead to action. How Claire Fits In Save clinician time: Claire is saving staff clinicians about six hours a week on documentation. Turn time into revenue: Even converting half that into extra patient visits can generate ~$30,000 per clinician per year. Protect your team: Use tech to increase volume without burning clinicians out. Try it free: Test Claire with a 7-day free trial at MeetClaire AI. Notable Quotes "If nothing changes, nothing changes." "For some of you, you have no business starting a clinic—and that's okay." "Guided support is basically residency and fellowship for your business." "Purgatory for your future is endlessly gathering information and never making a decision." Action Items Decide your lane: Are you going to stay employed, go DIY, or pursue guided support? Audit your reasons: Write down why you actually want a clinic—is it meaning, freedom, income, or all of the above? Count the risk: Look at your family, your bills, and your responsibilities. What level of risk are you really willing to take? Set a deadline: Give yourself a hard date to decide and take your first concrete step. Explore support options: If guided help makes sense, look into programs built specifically for cash PT clinic owners. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Get crystal clear on your numbers, your plan, and the steps to replace your income and go all-in on your practice. Join here. Resources & Links PT Biz Website Free 5-Day PT Biz Challenge MeetClaire AI — Free 7-day trial for PTs About the Host: Doc Danny Matta is a physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, and scale successful cash practices and is committed to helping PTs build businesses that support real time and financial freedom.
On each of these mini episodes, Catherine and I chat about a new article or new surgical technique in the field of sports medicine. We'll give you our quick take on the most recent data and how this data will impact our practice. Today, we're discussing a brand-new paper hot off the press titled: “Predictors of Tunnel Widening After Anterior Cruciate Ligament Reconstruction” published in the November 2025 issue of AJSM. This study digs into why femoral and tibial tunnels enlarge after ACL reconstruction with hamstring grafts – and what anatomic and surgical factors might be driving it.Tunnel widening matters: it impacts revision surgery, graft stability, and in some cases early failures. So, this is a clinically meaningful topic. We will start with some background. Tunnel widening after ACL reconstruction is not new…but why it happens is debated. There are a few proposed mechanisms:· Biologic factors: synovial fluid ingress, cytokines, graft necrosis, remodeling.· Mechanical factors: graft motion (“windshield wiper” / “bungee effect”), repetitive shear.· Anatomic factors: posterior tibial slope increasing anterior tibial translation forces.· Surgical factors: fixation method, tunnel position, graft choice (hamstring vs BTB or Quad). This study asked three key questions:1. Does posterior tibial slope (PTS) predict tunnel widening?2. Do meniscus root tears contribute?3. Does adding a lateral extra-articular tenodesis (LET) influence tunnel change? · This is the first large cohort looking at all these together over 2 years, with both tibial and femoral tunnel measurements. · The study included 307 patients who underwent primary ACL reconstruction using hamstring autograft. The femoral and tibial tunnels were measured immediately postop and again at 2 years. Medial and lateral posterior tibial slope was measured on long-leg lateral radiographs. The authors also looked at the incidence of additional LET, meniscus root injury and BMI.· They used univariate and multivariate regression to determine independent predictors.So, what did they find? Tune in and enjoy the episode!
Send us a text if you want to be on the Podcast & explain why!Imagine a world where new personal trainers don't get tossed onto the gym floor with a textbook and a shrug. We take on a bold thought experiment: what if personal training operated inside an insurance-backed, supervised system—more like a residency—so rookies could learn under experienced clinicians, earn steady pay, and develop real confidence before jumping into premium coaching?We start by pulling apart the broken pipeline: pass a multiple-choice exam, struggle to get hired by high-end clubs that want experience, then get thrown to the sharks at volume gyms with no mentorship. That pathway erodes confidence, confuses pricing and assessments, and drives injuries and burnout. We contrast it with the physical therapy model—formal education, supervised clinical hours, high patient volume—that, despite flaws, reliably builds baseline competence. Then we map a practical version for fitness: structured hours, interdisciplinary collaboration with PTs and physicians, and case-based learning focused on strength, behavior change, and safe progressions.From there, we connect the dots to career capital. A couple of years in an insurance-based setting creates the reps and feedback loops trainers need to command premium rates, move into respected clubs, and branch into online coaching or entrepreneurship. Clients benefit too—especially those facing obesity and metabolic disease—because coaching happens within a medical team that aligns goals, scope, and communication. We also get honest about the barriers: certification companies and big-box incentives aren't built for mentorship, and red tape is real. But if fitness wants respect as an allied health profession, supervised practice and clearer standards are the way forward.If you're a coach who's felt lost after a cert, a PT curious about partnering with trainers, or a gym owner who wants to reduce churn and raise quality, this conversation lays out a path that puts learning and client outcomes first. Subscribe, share with a coach who needs a roadmap, and drop your take: should personal training move toward a supervised, insurance-backed model?Want to ask us a question? Email email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Our Instagram: Show Up Fitness CPT TikTok: Show Up Fitness CPT Website: https://www.showupfitness.com/Become a Personal Trainer Book (Amazon): https://www.amazon.com/How-Become-Personal-Trainer-Successful/dp/B08WS992F8NASM / ACE / ISSA study guide: https://www.showupfitness.com/collections/nasm
Longevity, Cash PT, and the $8 Trillion Opportunity You Can't Ignore In this episode, Doc Danny Matta breaks down why the global shift toward longevity is one of the biggest opportunities cash-based physical therapists will see in their careers. He shares real-world examples from high-end longevity models, explains why proactive, long-term health programming is exploding, and shows how cash PTs are uniquely positioned to lead this space. Quick Ask If this episode gets your wheels turning about longevity and long-term care, share it with another clinician who needs to hear it—and tag @dannymattaPT so he can reshare it. Episode Summary Patient experience as an edge: While competitors step out mid-session to finish notes, you can stay fully engaged by using Clair, an AI scribe that handles documentation instantly. Operational advantage: Clair gives you more time for follow-ups, planning, and patient touchpoints—leading to better retention and more efficient operations. Danny's background: Staff PT, active duty military PT, cash practice founder, seller, and now founder of PT Biz, which has helped 1,000+ clinicians start, grow, and scale their own cash practices. The longevity trend: Patients are realizing they'll live longer and want to be proactive, not reactive, about their health and performance. 10x-style models: Peter Attia's "10x"/10 Squared-type gym in Austin employs performance clinicians doing assessments, hands-on care, and programming over months and years at premium pricing. Equinox Longevity: Equinox launched a longevity offering priced around $35,000–$45,000 per year, combining assessments, bloodwork, training, and bodywork. Market validation: Big brands like Equinox don't roll out programs like this without deep market research—there is clear demand. The $8 trillion forecast: A UBS report projects the global longevity market could reach roughly $8 trillion by 2030. High continuity, low volume: Danny's friend running a longevity-focused model only needs ~30–40 new patients per year because clients stay for years. LTV over churn: With long-term, continuity-based care, you don't need a constant flood of new patients—you need strong retention and deep relationships. What these programs include: Long-term programming, movement and performance assessments, VO2 max testing, force plate work, blood panel interpretation, and lifestyle coaching around sleep, nutrition, and stress. Why cash PT is perfect for this: No insurance rules; you can spend an hour on sleep, stress, or habit coaching if that's what the patient needs. Visual differentiation: Cash clinics often look and feel like a high-performance lab or gym—nothing like a crowded hospital outpatient clinic. Community and referrals: Patients in long-term programs naturally talk about what they're doing and pull friends and family into your ecosystem. Tech as a differentiator: Tools like force plates, VO2 testing, structured assessments, and periodic retests make progress visible and drive buy-in. Standardizing longevity in cash PT: Danny sees longevity as a pillar every successful cash practice will eventually integrate in some form. Not one-size-fits-all: You can build your own version—solo, with a functional medicine group, or as part of a broader performance ecosystem. Lessons & Takeaways Longevity is a macro trend: People know they're going to live longer and want to invest in staying active, capable, and independent. Continuity beats volume: A few dozen long-term clients can support a strong business if they stay with you for years. Cash PT has structural advantages: You're not limited by insurance codes, visit caps, or what a payer thinks is "medically necessary." Data builds trust: Objective testing plus retesting makes progress real and keeps clients engaged. Longevity is "sticky" business: Once people see value in long-term health, they're less price sensitive and more loyal. Early adopters benefit most: Clinics that build longevity offerings now get ahead of a trend that large systems are just starting to chase. Mindset & Motivation Think in decades, not visits: Stop viewing patients as "10-visit plans" and start thinking in 5–10 year relationships. See yourself as a guide, not a fixer: You're not just solving pain—you're guiding someone's health span and performance over time. Health is real wealth: For your patients and for you—longevity work aligns your business model with what truly matters. Don't wait for permission: You don't need a big brand or hospital system to validate this for you; the demand already exists. Pro Tips for Clinic Owners Start with what you know: Build a simple longevity track around your existing strengths: strength, mobility, running, or performance. Add one objective test: Integrate VO2 testing, force plate jumps, or standardized movement screens with baseline + retest cycles. Layer in basic lifestyle coaching: Learn enough about sleep, stress, and nutrition to guide your patients or partner with someone who can. Use tech wisely: Don't buy everything at once—choose tools you'll actually use and that support your specific model. Leverage an AI scribe: Implement Clair so documentation doesn't steal time from long, relationship-based care. Notable Quotes "People are realizing they're going to live longer—and they want to be proactive, not reactive." "If a giant like Equinox is rolling out a $40,000-a-year longevity program, they've done the research. The demand is there." "My buddy needs 30 to 40 new patients a year. That's it. What game do you want to play?" "Cash-based PTs are uniquely positioned to capitalize on this trend—we're not handcuffed by insurance." "Health is real wealth. If you're not healthy, it doesn't matter how much money you have." Action Items Audit your current services: where could you naturally extend into long-term, proactive care? Sketch a simple 6–12 month "longevity track" for your ideal client, including assessments and retests. Identify one piece of tech or testing you could add to make your results more objective and compelling. Look for local partners (functional medicine, labs, coaches) who could complement your skill set. Consider using Clair to free up time so you can deepen relationships instead of chasing notes. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Learn exactly how much income you need to replace, how many people you need to see, and the specific strategies to go from side hustle to full-time practice owner. Join here. Resources & Links PT Biz Website Free 5-Day PT Biz Challenge MeetClair AI — Free 7-day trial for PTs About the Host: Doc Danny Matta — physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, scale, and sometimes sell their cash practices, and he's passionate about helping PTs build businesses that support long-term health and real financial freedom.
PTs talk about business education like it's Bigfoot — everyone says it exists, nobody has actually seen it. So Jimmy McKay and David Fathalikhani decided to stop waiting for someone else to build it.In this episode, they break down the creation of the first crowd-sourced, free MBA-style curriculum for physical therapists, launching January 1, 2026.You'll hear:How one LinkedIn post attracted dozens of volunteer instructorsWhy PTs struggle with business (fear, uncertainty, no roadmap)How the year-long curriculum is structured (monthly themes + weekly micro-lessons)Why finance, operations, leadership, culture, law, and real estate must be part of PT educationWhat PTs can finally learn that DPT programs never had time to teachHow the entire project stays free and open to the professionWhether you're launching a cash practice, growing a clinic, or just want to understand the business of healthcare, this is the foundation for everything that comes next.
The Christmas Tree Lot, the Steak, and Why the Hard Part Is What Makes It Worth It In this episode, Doc Danny Matta shares a story about a Christmas tree lot in Columbus, Georgia, the best steak he's ever eaten, and how hard work—and the struggle that comes with it—makes success and reward deeply meaningful. He connects that experience to clinic ownership, growth, and why building a successful cash practice is supposed to be hard. Quick Ask If this episode helps you reframe the hard parts of business, share it with another clinician who's grinding through a tough season—and tag @dannymattaPT so he can reshare it. Episode Summary Documentation pain: The #1 complaint on satisfaction surveys is clinicians hating to write notes. Clair AI scribe: Clair has been trained specifically for PTs to write high-quality notes, like a meticulous student in the corner capturing everything. Time freedom: Using Clair allows clinicians to reclaim hours of documentation time and spend it with family, hobbies, or simply resting. Danny's background: Staff PT, active duty military PT, cash practice founder, seller, and founder of PT Biz, helping 1,000+ clinicians build cash practices. The Christmas tree lot job: As a teenager in Columbus, GA, Danny and his brother took a sketchy, hard manual-labor job at a Christmas tree lot near Fort Benning. Uncertain payoff: The owner warned them they'd only get paid if they worked hard—and not until the end of the season. Hard work in the cold: Long days hauling trees, sawing, tying them to cars, all while smelling Texas Roadhouse across the street they couldn't yet afford. Finally getting paid: On the last day, the owner pulled out a wad of cash, paid them what he owed, and even gave them a bonus for working hard. The greatest steak ever: They walked across the street to Texas Roadhouse, ordered the most expensive steak, and it remains the best steak Danny's ever had—because of what it represented. Meaning through struggle: The steak wasn't special because of the restaurant; it was special because of the work it took to earn it. Business parallel: The hard parts of clinic ownership—slow growth, cash stress, buildouts, staffing—are what make the wins meaningful. Normalizing struggle: Building a successful clinic that changes your life and your family's life should not be easy. Celebrate wins: Most entrepreneurs power past achievements without celebrating; Danny argues you need to mark the "steak moments." Reframing frustration: Instead of "Why is this so hard?" shift to "It's supposed to be hard—and that's why it will feel incredible when it works." Lessons & Takeaways Hard work makes reward meaningful: Wins feel better when they're earned through discomfort, sacrifice, and persistence. You need contrast: Without the "shitty stuff," victories don't stand out—you need struggle to appreciate success. Business is not meant to be easy: A clinic that creates time and financial freedom will demand hard things from you. Struggle is not a sign you're failing: It's a sign you're doing something significant and transformative. School and business are similar: Graduation and growth feel good precisely because the journey is challenging. Positive reinforcement matters: Celebrating wins keeps you moving through the next tough stretch. Mindset & Motivation Embrace the hard: Instead of resenting the grind, accept that it's the price of a different life. You're not broken: Being tired, stretched, and challenged doesn't mean you picked the wrong path. Remember what's at stake: A successful clinic can change your family's finances, your time, and your identity. Reframe the question: Move from "Why is this so hard?" to "Who am I becoming because I'm doing hard things?" Use the steak moment: Have a tangible reward in mind—your version of Texas Roadhouse—to look forward to after big milestones. Pro Tips for Clinic Owners Automate documentation: Use Clair to remove hours of note writing and free up time for life outside the clinic. Define your "steak": Choose a specific reward (trip, dinner, purchase) you'll give yourself after a big business milestone. Track your wins: Keep a running list of milestones reached so you can look back and see your progress. Expect friction: When something feels hard, remind yourself: "This is exactly what I signed up for." Build celebration into your plan: Schedule a pause to celebrate when you hit revenue, hire, or space goals. Notable Quotes "If you don't have the shitty stuff, then it doesn't feel very good whenever you get the good stuff." "Why would something that changes your life be easy?" "Anything meaningful—like a successful clinic—should be hard." "If you can just reframe from 'Why is this hard?' to 'This is supposed to be hard,' it changes everything." "The hard part is what makes the win feel like the greatest steak you've ever had." Action Items Identify one current "hard thing" in your business and consciously reframe it as part of what makes your future success meaningful. Pick a specific reward you'll give yourself when you hit your next major milestone. Write down three big wins you've already earned and how hard you worked for them. Consider trying Clair for a 7-day free trial to reclaim documentation time. Share this story with a spouse, partner, or friend so they understand why you're pushing through the hard season. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Get crystal clear on how much money you need to replace, how many people you need to see, and the strategies to go from side hustle to full-time practice owner. Join here. Resources & Links PT Biz Website Free 5-Day PT Biz Challenge MeetClair AI — Free 7-day trial for PTs About the Host: Doc Danny Matta — physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, scale, and sometimes sell their cash practices and is dedicated to helping PTs build businesses that create true time and financial freedom.
Send us a textThe glossy reels say “global help.” The insiders tell a different story. We sit down with director Mitch Brisker to map how Scientology reengineered Narconon after multiple deaths, shifted operations from the secretive International Base to Los Angeles, and used a made-for-TV sheen to mask liability and control. Mitch was there through the rewrites, the SMP launch, and the clampdowns—and he explains how the organization manufactures impact with paid “PSAs,” inflated statistics, and a media pipeline that looks impressive but rarely reaches real audiences.We pull back the curtain on the Hole and the daily mechanics of punishment: segregated meal times, frog-marched lines of staff, and the phrase “PTS to the middle class” used to shame normal life choices. Mitch charts the rise and fall of key enforcers, including leaders who went from running a 300-person studio to sewing buttons in a laundry building. He also walks us through the film lab that out-resolved Hollywood with Kodak's help, yet sat underused because it served only in-house projects—a perfect metaphor for a system obsessed with control over outcomes.Then there's the archive project: CST vaults sealing Hubbard's writings on etched plates and lectures on gold records, complete with a hand-cranked, solar-capable player. The goal was legitimacy and permanence; the result feels like doomsday optics. Meanwhile, AI models learn from what the world actually watches, which means critical reporting increasingly shapes public understanding while official channels stagnate. If you've wondered how Scientology really works—from Narconon lawsuits to SMP's internal culture and those mountain vaults—this conversation connects the dots with first-hand detail.Enjoy the episode, share it with someone curious about high-control groups, and leave a review to help others find the show. Subscribe for more deep dives into the stories mainstream PR won't tell.Support the showBFG Store - http://blownforgood-shop.fourthwall.com/Blown For Good on Audible - https://www.amazon.com/Blown-for-Good-Marc-Headley-audiobook/dp/B07GC6ZKGQ/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=Blown For Good Website: http://blownforgood.com/PODCAST INFO:Podcast website: https://www.buzzsprout.com/2131160 Apple Podcasts: https://podcasts.apple.com/us/podcast/blown-for-good-behind-the-iron-curtain-of-scientology/id1671284503 RSS: https://feeds.buzzsprout.com/2131160.rss YOUTUBE PLAYLISTS: Spy Files Playlist: https://www.youtube.com/playlist?list=PLWtJfniWLwq4cA-e...
Guest: Kathryn (Kati) C. R. Knudsen, PT, MPT, CNT, PCS, DCS, CLEEarn 0.1 ASHA CEU for this episode with Speech Therapy PD: https://www.speechtherapypd.com/courses/pts-and-feeding-in-the-nicuDid you know Physical Therapists can play a vital role in feeding and PO readiness in the NICU? They sure can! If you're curious about the unique expertise they bring to the table, this episode is for you.Join Michelle Dawson, MS, CCC-SLP, CLC, BCS-S, as she chats with Kathryn C. R. Knudsen, PT, MPT, CNT, PCS, DCS, CLE—affectionately known as “Kati”—a NICU PT with more than 25 years of experience. Kati shares her journey into neonatal care, explores the specialized training PTs receive to support oral readiness, and offers insight into how they help caregivers who are learning to chest feed or bottle feed their little ones.You'll also hear about the effects of Neonatal Opioid Withdrawal Syndrome (NOWS) on feeding development and how collaborative care between SLPs and PTs can make a real difference. This episode is a powerful example of interprofessional teamwork, with the shared goal of helping babies and caregivers thrive.Show Notes:Find Local Assistance: https://www.findhelp.org"Welcome to Holland" Poem: https://www.emilyperlkingsley.com/welcome-to-hollandAbout the Guest: Kati Knudsen has practiced as a pediatric physical therapist since 1996 and as a therapist in the NICU since 1999. Kati served as lead therapist for two NICUs at sister hospitals in Portland, Oregon for 10 years, and continues to work per diem for these hospitals while serving as an account manager for Dr. Brown's Medical. She has obtained certifications in neonatal therapy, pediatric physical therapy, lactation education, neurodevelopmental treatment, infant massage, developmental care, and transportation of children with special needs to better support infants and families. Kati has published articles about support for preterm and medically fragile infants and spoken nationally and internationally on improving the care of infants in the NICU. Kati serves as the therapy representative on the Vermont Oxford Network Multidisciplinary Advisory Council and is a founding member, past co-chair, and past treasurer of the Neonatal Therapy Certification Board. Kati saw patients in NICU follow-up clinic for more than 25 years where she also helped to redesign care to make it more accessible to families. Kati's overall goal with her professional activities is to support improved long-term outcomes for medically fragile infants and their families.Follow First Bite: https://linktr.ee/FirstBitePodcast?utm_source=linktree_profile_share<sid=1571047e-c5cf-4d4a-8cc6-08ec5871aeb5Spotify: https://open.spotify.com/show/36kfA1xbU156vHPilALVoJ?si=c187e347d3984b45Apple Podcasts: https://podcasts.apple.com/us/podcast/first-bite/id1399630680
The “Best Fake PT on LinkedIn” is back.Hunter McWhorter joins us to talk messaging, longevity, branding, wellness, collaboration, and why PTs are standing in front of a trillion-dollar wave without a surfboard.You'll hear:• Why gyms are quietly eating PT's lunch• What Farmer's Dog can teach PTs about messaging• Why clear communication = survival in 2026• Why PT desperately needs more outsiders• Supplements, stigma & hot takes• Collaboration > competitionPlus:Sponsor shoutouts from Brooks IHL (Residencies/Fellowships) and Empower EMR, and a PSA for Team Gleason.Share with a colleague who needs better messaging in their life.