NakedChats

After three years, 92 episodes and over 100K downloads this is the final episode of NakedChats.If you'd like to stay connected please subscribe to my email list and follow me on Instagram @rachelhawkinsco and LinkedIn. Enrollments to Markerita OPEN on Jan 17, 2023. Join the waitlist to be notified when doors open.Interested in my new done-for-you service, The Spritz? Get in touch.A massive thank you to every guest who has been on the podcast, every download, rating and review and every person who shared this show with their friends. You have all played a big role in making NakedChats the awesome show that it was and I am incredibly grateful for that.Now, onto the next adventure.Rachel x Hosted on Acast. See acast.com/privacy for more information.

Gramtini is a practical, self-paced Instagram course served with real-time updates, that shows you how to create an irresistibly profitable Instagram page, served with strategy and impact, so you can create content with purpose, find your people and grow your business (and profit), all while being seen by *brands and fans* who you love and who love you, too.Enrollments are open now and close on November 30th at 11:59 pm AEDT.JOIN GRAMTINI TODAY!Have a question? Reach out on Instagram @rachelhawkinsco or contact me here. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by Dr Angela Perrotta, to chat about how she uses Instagram to attract high-quality leads. Ange is the founder of Dr. Ange Chiro, a business based in Newcastle Australia where she supports mothers and babies to look after their health holistically. Ange's story is one that demonstrates the power of having a small, highly engaged audience because she had as little as 400 followers on Instagram when enquiries started to roll in for her services and they haven't stopped since.We chat about: Ange's unique style of practice and how this informs her service offerings (10:30)How she found her niche in working with paediatrics and mothers (16:20)Dealing with criticism and negative feedback relating to her work (20:05)How the online space could be used to help chiropractors build more scalable and sustainable business models (23:24)Why Ange decided to join Gramtini and learn how to market her business on Instagram (25:48)The power of having a small and engaged online community (30:17)The results Ange has achieved since she started using Instagram to market her business (33:40)How Ange uses Instagram to generate high-quality leads (35:53) Finding time to market your business on Instagram (41:26)Defining and measuring success on Instagram (43:05)What Ange would say to any health professionals who are considering joining Gramtini (57:53)FREE DATE WITH THE NEW GRAM - NOV 22 & 23Fall *in love* with Instagram all over again and learn the insta-loving framework you need to create an irresistibly profitable Instagram page and thrive online as a health professional.REGISTER HERE. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by Paediatric Nutritionist, Aimee O'Shea, to chat about how she took her business full-time within six months using Instagram. Aimee is the founder of Little Bean Nutrition - a business that exists to help busy parents feel calm and in control of their child's solids journey so that they can confidently nourish their little bean. Aimee's business story is both an example of just how powerful Instagram marketing can be and the type of results you can achieve when you invest in the right support and have the strategic know-how to turn your dreams into a profitable reality. We chat about: Aimee's experience niching down so early in her career as a nutritionist (13:40)How niching down has benefited her business (15:30)Why Aimee opted for a membership model (instead of a digital product-based business) and what's included in her membership offer (17:00)The benefits and challenges of having a membership (26:20)Why Aimee joined Gramtini before starting her business (35:10)How Gramtini helped Aimee grow her brand and business (38:00)The role that Instagram marketing plays in her digital strategy (42:45) The results she is achieving using Instagram (47:30)How Aimee will be using Instagram to market her business moving forward (56:25)FREE DATE WITH THE NEW GRAM - NOV 22 & 23Fall *in love* with Instagram all over again and learn the insta-loving framework you need to create an irresistibly profitable Instagram page and thrive online as a health professional.REGISTER HERE. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by fertility and IVF dietitian, Laura Ballantyne, to chat about how she took her online business from a side hustle to a full-time dream job using Instagram to grow her client base. Laura is the founder of The Fertility Dietitian - a safe online space for women who are trying to conceive, empowering them with the tools to improve their natural fertility and overcome reproductive issues. Laura's business story is so inspiring and a testament to what you can achieve when you are armed with the knowledge and tools to grow a profitable business. And the best part? She's only just getting started!We chat about: The mind-blowing impact that niching down has had on her business (13:00)The evolution of Laura's business from a side hustle to a full-time dream job (15:00)How to manage the transition from 1:1 client work to scalable digital products (19:25)Laura's experiences running a virtual business - the highs and lows (21:40)How to avoid loneliness and maintain productivity as a virtual business owner (24:00)Laura's experiences developing and launching online courses (25:05)How Instagram has helped Laura grow her client base and drive profit into her business (28:30)The results Gramtini has helped Laura achieve on Instagram (31:50)How to fit Instagram marketing into a busy work schedule (32:20)The role that Instagram plays in Laura's digital marketing strategy (33:30)Advice for practitioners who want to start a virtual practice (36:20)JOIN THE GRAMTINI WAITLIST HERE. Hosted on Acast. See acast.com/privacy for more information.

It's been a hot minute since I last recorded a solo episode and my gosh, do we have a lot to talk about!! In this episode, I discuss all of the changes that we have seen on Instagram over the past year (the good and bad) and deep dive into the strategies that are working to grow your brand on Instagram right now.Unlock access to my FREE 5-day Instagram growth series at rachelhawkins.co/free Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by dietitian, personal trainer and founder of Evolve Fitness and Nutrition, Domino Puttick, to chat about the realities of building a profitable lifestyle business that allows her to travel the world. Dom embodies what having a lifestyle business is all about as she has been working online and exploring the world since mid-2020. Not only does she help her clients achieve their exercise and nutrition goals, but she also acts as an inspiration to other health professionals who want to create their own ideal lifestyle by design. We chat about: How a subscription model transformed her business model (13:13)How she built a business that allowed her to travel the world (17:00)The challenges associated with running a profitable lifestyle business (19:30)How she stays motivated to work whilst travelling to new places (22:20)Creating balance with work, life, exercise and health when on the road (25:35)The behind-the-scenes of building a subscription service (33:00)How to manage client engagement on a subscription model (37:32)The role that Instagram has played in the growth of her business (40:15) Follow @dom.thefitnessdietitian and @freedom.collective for more.Enrollments to Gramtini will be opening in October. Join the waitlist. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by lawyer Tegan Boorman to chat about the legalities of working with brands on social media as a health professional. Tegan is the Founder of Social Law Co., a law firm that provides legal services related to social media, collaborations, professional services, apps and online business. Tegan regularly advises PR and influencer marketing agencies, influencers and brands on their commercial agreements and legal compliance so there really is no better person to explore this topic with me.We chat about: How influencer marketing is regulated in Australia? (10:28)The factors that health professionals need to take into consideration when working with brands and how these differ from other influencers (18:30)Whether health professionals can work with brands to promote therapeutic goods (19:00)What makes a product a therapeutic good (21:45)The potential consequences if you are found to be breaking legal requirements around the advertising of therapeutic goods (27:23)Big legal no-no's when working with brands on social media (30:30)Disclosure requirements regarding free and paid campaigns (31:50)Legalities vs ethics. Is there a difference in the context of working with a brand? (34:45)Who is responsible for monitoring misleading and harmful comments on paid content - the brand or the health professional (37:49)Whether you can terminate a contract if you are being asked to do something by a brand that would breach legal compliance and regulations (39:20)Tegans top advice for health professionals working with brands (43:45)Follow @sociallawco and The Social Law Co. Podcast for more.Enrollments to Gramtini will be opening in October. Join the waitlist.Check out these other free episodes:Ep 36: How I landed a $14K brand collaborationEp 55: How to secure your first (or next) brand collaborationEp 56: Media kits. What are they? Who needs one? And what to include in yours. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by Speech Language Pathologists (SLPs) Jessie Ginsberg and Chris Wenger (aka 'Speech Dude') to talk about leading change in healthcare using the power of social media. Jessie is a sensory integration trained SLP, the CEO of Pediatric Therapy Playhouse and the founder of Global Inside Out Sensory Certificate Programs. Chris is an enthusiastic school-based SLP, an internationally acclaimed presenter and the creator of the Dynamic Assessment of Social and Emotional Learning. Both Jessie and Chris are prominent thought leaders in the field of speech pathology and are well known for the work they do to educate and inspire a new way of thinking to better support autistic children in practice.We chat about: Jessie and Chris' experiences working with traditional speech therapy methods? (11:00)The moment Jessie and Chris realised there was a need to ‘think differently' and explore alternate therapy strategies to better support autistic children in practice (13:45)Why they decided to become educators in this space (18:21)What Jessie and Chris are doing to inspire change (21:50)The impact of their work (25:20)The challenges associated with influencing change in traditional practice and how to deal with these (26:45)Managing pushback and criticism from other health practitioners online (34:20)The role of social media in supporting their work and mission (38:35)Jessie and Chris's advice for other health professionals who are trying to influence change in their respective industries (42:00)Connect with Jessie @sensory.slp and Chris @speechdude on Instagram.Enrollments to Gramtini will be opening in October. Join the waitlist.TAKE THE QUIZ to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business. Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I am joined by PR strategist, brand amplifier, and espresso martini lover Morgan Spencer from Martini Monday's to talk about how you can master your mindset and develop an expert message to stand out as a health professional online. Morgan is best known as the go-to hype girl on the gram and has a true passion for helping experts and brands become extraordinary. By adding her touch of 'extra' in everything she does, Morgan weaves her ideas to create extraordinary brand experiences, served with strategy and poured with magic.In this episode, we chat about: ● What a brand message is (7:40)● Why it is so important to have a meaningful and strategic brand message (8:20)● The difference between ‘good' and ‘bad' messaging (11:00)● How to develop a unique brand message that has an impact (16:00)● How to know whether your brand message is effective or not (24:45)● The biggest things that hold people back from stepping into their expert status (28:15)● The common mindset blocks that hold people back from embracing their expertise (29:00)● Tips for overcoming imposter syndrome and other mindset blocks? (32:23)● How to secure media coverage for your business (36:30)● Are small media outlets as effective as large media outlets? (39:10)Tune in to Morgan's podcast, Expertini.Markerita will be relaunching in Jan 2023 - Join the waitlist! Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

In today's episode, I am joined by Digital Strategist and Creative Director of SBJ Studios, Jarrah Brailey, to talk about how to get started with Meta (formerly Facebook) ads. Over the past four years, Jarrah has built a successful social media marketing agency where she and her team have worked with hundreds of brands to help them achieve amazing results through the power of strategic social media marketing and paid advertising. We chat about:The importance of humanising digital marketing (8:40)The difference between paid and organic content marketing (11:35)The benefits of paid advertising for businesses (13:40)When businesses should consider adding paid advertising to their digital marketing strategy (16:35)How those who know nothing about Meta ads can get started (21:03)The non-negotiables that are needed to run effective Meta ads (23:45)The secret ingredients for running successful ad campaigns (25:00)Minimum daily ad spend. How much ad budget is needed to see results? (27:20)The IOS update and how it has impacted paid advertising (28:45)The metrics to consider when assessing the effectiveness of Meta ad campaigns (30:55)Can you run Meta ads intermittently, or do they need to be running all the time? (34:30)Jarrah's best piece of advice for those wanting to get started with Meta ads (36:30)Check out SBJ Studio's Meta Ads Training Service here.TAKE THE QUIZ to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business. See acast.com/privacy for privacy and opt-out information.

Markerita is a twelve-week marketing experience for health professionals where you will learn the exact ingredients to build a modern-marketing system that converts your *dream clients* like a breeze and sets your business up for success in a way that feels good to you.I'm talking websites, email marketing and content marketing all rolled into one delicious 12-week course.Enrollments are open now and close on Tuesday, July 26 at 11:59 pm AEST.Join Markerita todayQuestion? Reach out to me via Instagram or my website. See acast.com/privacy for privacy and opt-out information.

I only started my business 16 months ago. However, things change quickly in the online world and the things I did then to grow my business, aren't necessarily things that I would do now. In this episode, I share three things that I would do differently if I were to start my business again today so that you can learn from my mistakes and take the fast lane to profitable success!Save your seat for my Virtual Happy Hour - with a twist at rachelhawkins.co/happyhour See acast.com/privacy for privacy and opt-out information.

This episode was requested by YOU, so here it is. Join me as I share four strategies for marketing your business online without using testimonials.Save your seat for my Virtual Happy Hour - with a twist at rachelhawkins.co/happyhourAHPRA's advertising guidelines for testimonials See acast.com/privacy for privacy and opt-out information.

In today's episode, I am joined by lawyer, eCommerce entrepreneur and Founder of Foundd Legal, Riz McDonald, to talk about how you can legally protect your business online. As a business owner herself, Riz brings first-hand experience, insight and legal know-how to all of the tricky processes and challenges that you can face when running a business.We chat about...How business owners can get started with legally protecting their online businesses (7:35) Why the old ‘copy and paste' of website terms and conditions should be avoided (12:00)The additional factors that health professionals need to consider in order to legally protect their online businesses (13:25)The biggest legal risks for online business owners (16:20)The difference between trademarking and copyrighting (20:05)How to protect your Intellectual Property (30:00)What to do if you discover someone has stolen your Intellectual Property (34:45)The difference between copying and being ‘inspired by' someone else's work (39:10)How Foundd Legal's legal templates can provide your business with affordable legal protection (43:00)When a business should consider custom legal services (46:42)Riz's best advice for helping businesses get legally legit (48:00)Riz's free Business Startup Checklist (52:00)Shop Foundd Legal's legal templates here and save 15% by using the code ‘RACHELHAWKINS' at checkout.Join the waitlist for my new course at rachelhawkins.co/waitlist See acast.com/privacy for privacy and opt-out information.

This is probably the most important episode that I have ever recorded because, in it, I not only highlight six of the biggest marketing mistakes that health professionals make online but I also share how you can fix them.Join the waitlist for my new course (launching July 19th) at rachelhawkins.co/waitlist See acast.com/privacy for privacy and opt-out information.

In today's episode, I am joined by I am joined by physiotherapist, master Pilates instructor and the founder of the online Pilates platform Go Chlo Pilates, Chloe de Winter, to chat about scaling your business through an online subscription model. Chloe is passionate about bringing safe, effective and fun workouts to people in an easy and accessible way and that is exactly why she created Go Chlo Pilates.We chat about:Chloe's early career as a physiotherapist and how she fell into running her own business (6:24)The creation of Go Chlo Pilates - from a ‘pay what you can afford' service to a profitable online subscription platform (10:00)Chloe's experience transitioning to online work (13:24)The tech that Chloe used to build Go Chlo Pilates (20:30) The advantages of having a professional qualification in business (34:30)What channels are most effective at marketing her business (34:15)The benefits and challenges of having a subscription-based platform (37:35)What Chloe finds most rewarding about her business (42:20)Advice for those with aspirations to launch a subscription-based platform (45:40)Take my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quiz See acast.com/privacy for privacy and opt-out information.

As per your request, I am sharing my best-kept secrets for planning an epic brand photoshoot! Here, I also share some insight into my own brand shoots and why I believe investing in your brand's visual identity is SO important.Take my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quiz See acast.com/privacy for privacy and opt-out information.

In today's episode, I am joined by Certified Life and Mindset Coach and Gramtini Alumni, Emily Thompson, to chat about overcoming the limiting beliefs holding you back in business. Emily is passionate about helping women frozen in a cycle of overthinking, overwhelm, stress and anxiety to become confident in their decision making and create space for new opportunities to live their dream life.We chat about...Emily's own personal development journey and why she became a life and mindset coach (5:30)What EFT tapping is and how it can be used for your own personal development (7:45)What limiting beliefs are and how they can hold entrepreneurs back in business (13:35)What imposter syndrome is and how it manifests (19:20)Our personal experiences with imposter syndrome in business (20:30)Tips for managing feelings of imposter syndrome (27:15)Whether imposter syndrome will ever go away (32:28)Steps for overcoming the limiting beliefs holding you back in business (35:45) Move through imposter syndrome with Emily's free EFT tapping resource.Take my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quiz See acast.com/privacy for privacy and opt-out information.

Truthbomb. Instagram is rented real estate. This means that if it were to disappear tomorrow, you would also lose your online community (scary). But something you do own though is your email list. In this chat, I share three ways that you can turn your Instagram followers into email subscribers so that you can start building your database and elevate your online marketing strategy.Take my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quizGet 50% off your first year of email marketing at Flodesk at rachelhawkins.co/flodeskListen to my top email marketing platform recommendations in Episode 68 See acast.com/privacy for privacy and opt-out information.

In today's episode, I am joined by lawyer turned brand and copy strategist, Anita Siek. Anita is the founder of Wordfetti, a human-centred brand strategy and copywriting house that helps brands zig when others zag, make more money, and confetti cannon their impact through the power of psychology and words. With a big passion for words, language and how the delicate choices of them can trigger different emotions and feelings in a reader, her and her team at Wordfetti are on a mission to spread the power of one of the most powerful tools we as humans have, being words, in igniting world-changing ideas, provoking thought, and driving impactful action. We chat about...Anita's business journey from lawyer to brand strategist and copywriter (4:50)What copywriting is and why you should care about it (13:00)How copywriting is different to content writing (15:00)What a brand voice is (16:30)The importance of establishing a unique brand voice to build a stand out brand (21:15)The best place to get started with copywriting when you can't afford a copywriter (28:35)Mistakes to avoid when writing copy (36:48) Tips for increasing conversion through copy (42:42)Anita's advice for ‘non-writers' who want to elevate their brand through copy (47:00)To learn more about Wordfetti Your Words visit rachelhawkins.co/wordfettiTake my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quiz See acast.com/privacy for privacy and opt-out information.

Something has been playing on my mind lately, and I'm finally ready to talk about it.Join the waitlist for my new course launching July 19 rachelhawkins.co/waitlistTake my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quiz See acast.com/privacy for privacy and opt-out information.

Worried that you're sharing too much content for free? In this chat, I talk about the difference between free and paid content and what type of content you should be including in your content marketing plan to build a profitable and scalable business.Take my quiz to discover the key ingredients for shaking up a marketing plan that will help you to grow a profitable and sustainable business, in your own way, at rachelhawkins.co/quizWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple Podcasts or SpotifyShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

In today's episode, I am joined by dietitian, nutrition industry mentor and brand & content specialist, Millie Padula, to chat about the importance of knowing your worth and charging for your value as a health professional. You may recognise Millie from her Instagram page Dietitian Edition, however her newest venture, and my personal favourite yet is the creation of her new platform Edition Education. Through Edition Education, Millie teaches nutrition professionals how to break new ground and successfully secure unique opportunities to create a career full of purpose and fulfilment.We chat about...What Millie has been up to since she was last on the podcast (8:30)Why health professionals struggle with self-worth (14:20)The notion that health professionals accept any job they are offered (16:45)Whether health professionals should work for free to gain experience (20:00)How to define and quantify your value (30:10)Tips for communicating your value to brands (36:44)How to transition from free to paid brand work (42:10)Navigating times where you feel undervalued (51:57)FreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple Podcasts or SpotifyShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Stop what you're doing. If you are a business owner who is currently juggling all of the balls in the air and are struggling to know what you should be prioritising in your business then this is the episode for you. Here, I share the number one thing that every business owner needs to do today when it comes to marketing your business online.Claim your Flodesk free 30-day trial and score 50% off your first year at rachelhawkins.co/flodeskFreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple Podcasts or SpotifyShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Guest chats are back! In today's episode, I am joined by international business coach and speaker Emily Osmond to chat about the different ways that you can supercharge connection through your marketing.We chat about...Why connection trumps perfect action in business and marketing (18:30)The importance of connection in marketing (25:25)The power of having a connected and engaged audience in early business (28:00)Signs that you aren't connecting with your audience through your marketing (30:00)How to establish personal and professional balance on social media (33:00)Practical tips for supercharging connection with your audience through your content (39:00)How to tell whether your content is connecting with your audience or not (42:50)Emily's top tip for supercharging connection through your marketing (45:15)FreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple Podcasts or SpotifyShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Hey friends! In today's episode, I take you behind the scenes of my latest Gramtini launch and share three of the biggest lessons I learned (spoiler, things didn't go as I had hoped). If you'd like to be brought up to speed on my first two launches, check out Episode 41 and Episode 54.Claim your Kajabi 30-day free trial rachelhawkins.co/kajabiFreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple Podcasts or SpotifyShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Guess what!? Doors to Gramtini close TONIGHT at 10pm AEDT which means today is the final day that you can join the course until October 2022. If you are ready to take action and learn how to successfully market your business on Instagram, then I would love to invite you to join Gramtini.Join Gramtini today by visiting rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

To celebrate the launch of Gramtini I am dropping in to your feed every day for seven days to share some of my favourite guest chats!Today, I am rebroadcasting my chat with Tess Keightly, founder of Authentic Spoon Nutrition. Tess defines herself as a ‘digital' dietitian and enjoys assisting health-conscious food brands by delivering nutrition consultancy services and media commentary - adding value to brands by delivering trusted dietitian-approved key messages that allow them to flourish. Since recording this chat, Tess is still working as the dietitian for YouFoodz and has also partnered with popular Australian PT Michael Brunelli to develop meal plans for his Tru Fit by Michael program. She also completed a lap around Australia last year while still running her business - a fantastic example of the freedom and flexibility that a virtual business allows.To learn more about Gramtini or join visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

To celebrate the launch of Gramtini I am dropping in to your feed every day for seven days to share some of my favourite guest chats!Today, I am rebroadcasting my chat with Cassie Barnard and Ariana Rodriguez of Embody Health London - an eating disorder and body image specialist nutrition clinic based in London. Since recording this chat last year Embody Health London has undergone a rebrand and Cassie and Ariana have expanded their team to include not one, not two but seven team members which is a testament to how social media can really transform a business.To learn more about Gramtini or join visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

To celebrate the launch of Gramtini I am dropping in to your feed every day for seven days to share some of my favourite guest chats!Today, I am rebroadcasting my chat with physiotherapist, mindset coach and Gramtini alumni Ashleigh Mason. Ash is popularly known for her role as Keep it Cleaner's resident physiotherapist, however as you will soon learn her career journey has certainly not been linear. Since recording this chat last year, Ash has continued to grow her brand in the online health space and has now expanded her service offering to include both individual and group coaching for women who want to feel more confident in themselves and their bodies via her Reclaim You program.To learn more about Gramtini or join visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

To celebrate the launch of Gramtini I am dropping in to your feed every day for seven days to share some of my favourite guest chats!Today, I am rebroadcasting my chat with Millie Padula, a dietitian that has recently flipped her career on its head to pursue work exclusively in the online space. Millie is the founder of Dietitian Edition and makes a living by creating evidenced-based nutrition content for various online mediums, consulting with leading food brands and working in the parameters of nutrition marketing. Since recording this chat last year, Millie is now working full time in her business and continues to make a living working exclusively with brands.To learn more about Gramtini or join visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

To celebrate the launch of Gramtini I am dropping in to your feed every day for seven days to share some of my favourite guest chats!Today, I am rebroadcasting my chat with Madilyn Wolens who is a skin nurse, cosmetic injector and the founder of the incredibly successful Functional Skin Studio in Brisbane, Australia. Since recording this episode last year, Maddie's business has continued to soar to new heights. Not only has she grown her clinic team but she has also expanded her online store and added new products to her own skincare line The Functional Skin.To learn more about Gramtini or join visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

Surprise! I bet you weren't expecting me to be dropping into your podcast feed today but this week is a special week because it's Gramtini launch week! Enrollments to Gramtini opened yesterday and will be open until next Tuesday, March 22 and to celebrate launch week I have decided to rebroadcast some of my absolute favourite guest episodes.Today, I am rebroadcasting my chat with Clean Kweens Lily Leighton and Abbey Sissian. Since recording this chat last year, Lily and Abbey are now working full time for Clean Kweens and have just released their first digital product - ‘Making Friends with Food'.To learn more about Gramtini or to join the course visit rachelhawkins.co/gramtini See acast.com/privacy for privacy and opt-out information.

Doors to Gramtini are now open! Gramtini is my 8-week course that teaches health professionals how to build a profitable Instagram page - one that attracts clients fast and gets their face in front of brands so that they can help more people, have more impact and generate more money within their businesses. In today's episode, I take you inside the doors to Gramtini and show you how the course will support you in marketing your business on Instagram with ease.To learn more or join Gramtini visit rachelhawkins.co/gramtini

Oh hey there! In today's episode, I talk about the Instagram algorithm and share three strategies that will help you 'hack it' to grow your online audience. This is a great episode for any health professional that is wanting to learn how to use Instagram more strategically to market their business online.Register for my FREE Instagram Masterclass 'How to Land Clients and Build a Thriving Business through Instagram'.FreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Hey, creative health professional! In today's episode, I talk about media kits - what they are, who needs one and 7 things that you must include in yours. If you have never heard of a media kit before or you are looking to revamp your existing media kit, then this is an episode that I know you'll find a lot of value in.Shop my Customisable Media Kit TemplateFreebiesWant to swipe 5 secrets to grow your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

Hellooo! Brand collaborations are oh-so-popular right now. In today's episode, I talk about how you can land your first brand collaboration. I explore what brand collaborations are, the benefits of including them in your marketing strategy and 5 things that may help you land your first brand collab.FreebiesWant to swipe 5 secrets to growing your business on Instagram? Sign up to my free 5-day video series rachelhawkins.co/freeWant to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

I'm backkk! In this episode, I share a BIG life and business update along with my online marketing trend predictions for 2022 within the healthcare space. Strap yourselves in because this year is going to be fun!FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag me @rachelhawkinscoCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco See acast.com/privacy for privacy and opt-out information.

In today's episode, I chat about 3 beliefs that almost held me back from getting started on Instagram. So much of our behaviour and decision making is influenced by our beliefs. But are your beliefs supporting your goals? Or are they holding you back from reaching your full potential? Here I share 3 beliefs that almost held me back from reaching mine...ENROLLMENTS TO GRAMTINI ARE NOW OPEN! JOIN GRAMTINI TODAY.Enrollments close TONIGHT Tuesday 19 October, 10pm AEST.

In today's episode, I chat about the biggest mistake I see people make on Instagram. I was asked this question recently in an interview, so wanted to share my answer here with you too.ENROLLMENTS TO GRAMTINI ARE NOW OPEN! JOIN GRAMTINI TODAY. Enrollments close next Tuesday 19 October, 10pm AEST.

DOORS TO GRAMTINI ARE NOW OPEN! Gramtini is an 8-week course that will teach you how to build a profitable Instagram page - one that attracts paying clients fast and gets your face in front of brands so that you can help more people, have more impact, and generate more money within your business.JOIN GRAMTINI TODAY.

In today's episode, I am joined by physiotherapist, pilates instructor, and Gramtini alumni Stephanie Tallos. Steph uses her platform, Stephanie's Sunday, to provide reliable health information and inspire women of all ages to move their bodies. In this chat, we discuss Steph's non-linear career journey, what opportunities exist for physiotherapists in the online space, and how she shifted her mindset to find confidence on Instagram through Gramtini.We cover:Steph's non-linear career journey (7:25)How burnout nearly resulted in Steph leaving physiotherapy (16:25)The opportunities that exist for physiotherapists in the online space (17:45)The importance of having a niche to strengthen your brand offer, particularly online (23:27)Steph's experience in Gramtini as a regular Instagram user prior to enrolling (27:29)How Gramtini helped Steph to develop more confidence in leveraging Instagram as a marketing tool (30:43) Why Steph decided to transition an existing Instagram page into her business page instead of starting a new one (31:19) The mindset shift that helped Steph make Instagram work for her (37:25)  The results that Steph has seen since finishing the course (39:30) The role that Steph sees Instagram playing in her business moving forward (41:45)Steph's advice for those considering joining Gramtini (51:25) REGISTER NOW for my free masterclass 'Converting Clients into Followers. How to make money through Instagram even if your audience is teeny tiny'.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I share 7 ways to stand out and get noticed on Instagram. One of the biggest objections that I hear from those who are hesitant to start an Instagram page is that 'Instagram is too saturated' and that they think they will never stand out. But this just isn't true. There are SO many things that can help you to stand out on Instagram, and the purpose of this episode is to explore some of these with you!Want to learn how to convert your followers into clients?REGISTER NOW for my free masterclass 'Converting Clients into Followers. How to make money through Instagram even if your audience is teeny tiny'.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I talk about five reasons why you may not be getting clients on Instagram. This is something that I know a lot of people struggle with, so I hope this episode provides you with some insight into why your followers may not be converting into clients of your business.Want to learn how to convert your followers into clients?REGISTER NOW for my free masterclass 'Converting Clients into Followers. How to make money through Instagram even if your audience is teeny tiny'.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I am joined by Millie Padula, a dietitian that has recently flipped her career on its head to pursue work exclusively in the online space. Millie is the founder of Dietitian Edition and makes a living by creating evidenced-based nutrition content, consulting with leading food brands, and working in the parameters of nutrition marketing. Among her work portfolio are some pretty incredible brand partnerships including her role as copywriter for Sarah's Day's Sunee App, and recent blog collaboration with fellow dietitian Ellie Bullen of Elsa's Wholesome Life.We discuss:Why Millie decided to pursue work exclusively in the online space (12:50)How Millie approached her transition out of clinical work and into running Dietitian Edition (17:52) How Dietitian Edition has evolved over time (24:38)Millie's role as the Marketing Coordinator at Koja and how her skill set as a dietitian enhances her role (27:40)What a normal workweek looks like in Millie's business. How does she split her time between jobs? (32:26) How Millie landed her role as copywriter with Sarah's Day's Sunee App (34:32)How to secure brand collaborations (38:32) How to set rates for your services and approach negotiations with brands (44:22)The project management triangle. How this model can be used to help quote for your services (50:23) Securing consistent brand collaborations. Is it easy? (53:05)The role that Instagram plays in Millie's business (55:55)Millie's experience in Gramtini (57:25)What her biggest takeaway from the course was (59:00)The results that Millie has seen since finishing Gramitni (1:00:01)What Millie is most proud of in her career journey (1:01:20)Advice for health professionals considering getting started online (1:04:40)REGISTER FOR MY FREE MASTERCLASS 'Converting Clients into Followers. How to make money through Instagram even if your audience is teeny tiny'.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I am joined by nutritionist, PT, and Gramtini alumni Aleisha Stonehouse to chat about how she leveraged Instagram to book out her services whilst only having 322 followers! In this express chat, Aleisha talks about her experience in Gramtini and the incredible results that she has achieved since finishing the course.Join the waitlist for the October intake of Gramtini here.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I chat about the advantages of having a small audience. Contrary to popular belief, having a bigger audience doesn't necessarily translate to more sales in your business. I explore some of the benefits that come with having a smaller audience. Join the waitlist for the October intake of Gramtini here.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I chat to holistic physiotherapist, confidence coach, and Gramtini alumni Ashleigh Mason about how she is using the online space to create a business that she loves.We cover:Ash's career journey as a physiotherapistHow Ash found her niche in women healthHow a coaching qualification has helped to improve her work as a physiotherapistHow Ash landed her dream job as Keep it Cleaner's resident physiotherapistWhat led Ash to enroll in Gramtini (plus her experience in the course)The changes that have occurred in her business since finishing GramtiniThe role of Instagram in Ash's business and how it is helping her to do work she lovesAsh's advice to any health professionals considering getting started onlineJoin the waitlist for the October intake of Gramtini here.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I chat about the differences between personal brands and business brands and weigh up some of the pros and cons of each to help you decide which is best for you.Join the waitlist for the October intake of Gramtini here.Shop Emma Troy's high-converting Showit website templates here. Use the code 'VIPRACHEL' at checkout for $100 off and receive 10% off your first annual Showit subscription.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

In today's episode, I chat about three mindset challenges that I faced during my recent Gramtini launch. Join the waitlist for the October intake of Gramtini here.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco