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In this episode of Local Marketing School, Emily Steele interviews Candace Molatore, a creative director, photographer, model, and branding consultant from Portland, Oregon. Candace drops by to share insights into her career as a content creator and influencer, discussing the importance of building long-term relationships with brands, the value of creative freedom in partnerships, and the realities of being a content creator beyond the glamorous facade. We talk about community building and how to build connections authentically. Listen in for a valuable perspective on the influencer industry from a creator's point of view! TUNE IN FOR TOPICS LIKE: 2:13 Candace's journey into content creation and creative direction 8:49 Creating intentional spaces for healing and connection with Black Women Wellness, PDX 12:29 Overcoming doubts and building a community 16:07 Translating community success to digital spaces 17:54 Evolving event strategies for 2024 compared to a decade ago 21:33 Carving a path in the lifestyle and travel content creation space 25:12 Content creator vs. influencer: Exploring the labels 26:40 Securing and managing brand partnerships 32:09 Advice for marketers collaborating with creators and influencers 35:58 Understanding ROI in creator partnerships 38:19 Candace's advice for aspiring content creators Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Candace's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #15: Beyond the Fridge Bean Dip: Sustaining Viral Momentum in CPG Marketing | Jessyca Dewey, The Y Collective Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Find Candace: Instagram Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
In this episode of Local Marketing School, Emily Steele interviews Umaimah Sharwani, founder of Paro, a food brand specializing in South Asian flavors. Umaimah shares her journey of creating Paro out of homesickness for her mother's cooking and her experience scaling digitally native brands. We cover various aspects of building a food brand, including the importance of being retail-ready, community building through events and social media, and the challenges of entrepreneurship. We also touch on personal branding in CPG, the realities of running a startup, and the importance of having a strong support system! TUNE IN FOR TOPICS LIKE: 2:35 Umaimah's career journey and startup experience at brands like Glossier, Jet.com, Fab.com and more 7:02 Going down the path of entrepreneurship and launching a CPG food brand, Paro 10:39 Navigating DTC, e-commerce 12:43 One thing you need to know if you're launching DTC 14:16 Two things you need to do to get retail ready 16:42 How to know when you're ready to launch in stores 18:16 Creating a strong brand story and conveying that to your audience 20:57 Ways to keep people engaged with your brand beyond initial touchpoints 23:49 How to ensure your brand exists beyond you 27:22 Advice for fellow entrepreneurs getting started Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Umaimah's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #7: From Local Markets to a National Spotlight | Steven Vigilante, OLIPOP Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Find Umaimah: LinkedIn Find Paro: Website | Instagram Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
In this week's episode, Emily Steele chats with Erica Jacobs, the marketing director at Nightingale, a thriving ice cream sandwich company based in Richmond, Virginia, with a growing national presence. Erica shares insights into her role, discussing the obstacles and successes of managing marketing for a growing brand. We delve deep into the unique aspects of marketing a frozen product with seasonal fluctuations and explore the innovative partnerships Nightingale has forged with influencers and other brands, examining their significant impact. The conversation also touches on Nightingale's impressive growth trajectory and the invaluable lessons learned while scaling a business. Stay tuned for a sneak peek into Nightingale's exciting future plans! TUNE IN FOR TOPICS LIKE: 3:22 Erica's career journey and what led her to Nightingale 7:00 Building a marketing strategy from the ground up 9:16 Choosing people over performance marketing 11:53 The accidental birth of Nightingale as a brand 14:47 Partnering with Justine Dorian (@justinesnacks) on her cookbook launch 17:07 Adjusting marketing strategies seasonally as a frozen brand 18:58 Advice for staying organized as a multi-hat marketer 21:39 Taking the lead on a rebrand for Nightingale in early 2024 23:34 What's next for Nightingale (expansion, partnerships, and more!) Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Erica's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #13: Brewing Change and Scaling Impact | Rod Johnson, BLK & Bold Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Find Nightingale: Website | Instagram Find Erica: LinkedIn Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
Hailing from New Jersey, Nob'l brings a unique sound and lyrical depth to the music world. His inspiring new single, "Bounce Back," dropped on Friday, September 13, 2024, marking his return to the music scene after a period of self-reflection and growth. The track is a powerful anthem about resilience, channeling Nob'l's personal experiences with life's challenges and the determination to overcome them.“Trea Day is thrilled to represent Nob'l as he embarks on the next chapter of his journey," said Treavion Davenport, Trea Day CEO and Sr. PR Strategist. “Nob'l is a versatile artist with a compelling story, truly a beacon of perseverance. His music is poised to make a lasting impact.”Support the showJoin this channel to get access to perks:https://www.youtube.com/channel/UCG261e_-_MmsxulLsGeakdQ/join
Host: Marrin Costello Guest: Genieva Davidson; PR Strategist and Publicist
In this week's discussion, Emily chats with Kelly Bennett, brand strategist and advisor at With Kelly Bennett and host of the Emerging Brands Podcast. Kelly Bennett is a New York City based brand strategist and advisor launching CPG food & beverage brands. They work with early-stage founders to differentiate brands and products in the marketplace, speak directly to their target audience, drive consumer demand (even before launching), and create buzz for consumers, media & retailers. Kelly also hosts ‘Emerging Brand Podcast' interviewing founders building the coolest emerging brands. We chatted through ways to position your brand for success in terms of packaging and branding as well as how to prioritize storytelling and the purpose when marketing your brand. Listen in for a conversation filled with insights for emerging CPG brands and beyond! TUNE IN FOR TOPICS LIKE: 2:48 Kelly's brand advisory work 4:31 Growing up and finding a path into marketing 10:34 5 ways to position your brand for success 14:40 Finding product market fit 16:15 Mistakes to avoid in social media 18:41 Prioritizing the story over virality in content creation 20:49 Rebranding and positioning Frankly Good Coffee 23:53 Creating packaging that aligns with your ideal consumer 27:13 Learnings from hosting Emerging Brands Podcast 32:09 Bread and Butter Program - a new way to navigate the trademark process Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Kelly's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #15: Beyond the Fridge Bean Dip: Sustaining Viral Momentum in CPG Marketing | Jessyca Dewey, The Y Collective Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Find Kelly Bennett: Website | Instagram | LinkedIn Find Emerging Brands Podcast: Website | Instagram Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
In this week's discussion, Emily chats with Jessyca Dewey, the founder of The Y Collective, a social-first digital marketing agency working with CPG better for you brands. She discusses her journey from working in-house at brands like Califia Farms and VaynerMedia to starting her own agency, emphasizing the importance of integrated marketing approaches for smaller brands. Jessica highlights the value of being an extension of a brand's team and the need for senior expertise in digital marketing. The episode covers topics like the success of a viral video campaign for Biena Snacks, the significance of social media presence for emerging brands, and key indicators for when a brand might be ready to partner with an agency. Jessica also offers valuable advice for emerging CPG brands! TUNE IN FOR TOPICS LIKE: 0:40 Jessyca's career background and journey to starting an agency 2:08 The why behind and differentiators of The Y Collective 4:20 What to look for in an agency partner 6:50 Why social should come first 9:37 Building a strong foundation for Biena Snacks 13:22 Creating that viral fridge bean dip moment 16:25 Capitalizing on virality to sustain success 22:16 Indicators you might be ready to partner with an agency on digital marketing 28:52 Key advice for emerging CPG brands Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Jessyca's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #13: Brewing Change and Scaling Impact | Rod Johnson, BLK & Bold Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Connect with Jessyca: LinkedIn Find The Y Collective: Website | Instagram Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
This week, Emily chats with Sarah Cucchiara, VP of Sales and Marketing at Tiger Pistol. Sarah has experience with both B2B and B2C businesses, working both client and agency-side for brands like Hallmark Cards, Helzberg Diamonds, Purina, GE, Diageo, Chase, and Nationwide Insurance and now Tiger Pistol, developing cross-channel marketing and advertising programs that drive results. In this episode, Sarah discusses how to put the pieces together and create a marketing strategy for your brand that responds to current innovation while maximizing the impact you're already seeing. TUNE IN FOR TOPICS LIKE: 00:55 Sarah's career journey 2:46 Social advertising trends then and now 6:14 The definition of a local partner 8:10 How to take a holistic approach to your marketing strategy 10:20 Factors to determine where your brand should have a presence online 12:30 Using TikTok as a search engine 14:48 How to stay up-to-date with a marketing world that's always changing 18:42 Ideas from big brands you can apply to your small business 22:02 What your data is trying to tell you 24:04 Local marketing shifts Sarah is excited about Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Sarah's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #3: Transitioning from Events to Ecommerce | Emily Harpel, Art of Sucre Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Follow along with Sarah: LinkedIn Meet Tiger Pistol: Website Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
This week, Emily chats with fellow co-founder and COO at Hummingbirds, Charise Flynn. In this episode, Charise & Emily discuss the origin story of Hummingbirds and the value of leveraging everyday people as brand advocates. They also answer all your questions about the Hummingbirds platform, who it's built for and what types of brands should be tapping into people-powered marketing. Tune in for topics like: [1:10] Hummingbirds origin story [5:27] What led Charise to join Hummingbirds as a co-founder [9:27] Definition of a charm [10:16] What is a Hummingbird? [12:06] Traditional influencers vs. Hummingbirds [16:01] The cities Hummingbirds is operating in today [16:36] Olipop using Hummingbirds to tap into the Midwest [18:13] Brand categories that should be leveraging geo-specific marketing strategies [21:31] Types of companies that are a good fit for Hummingbirds [24:07] The vision for Hummingbirds in 2024 [26:17] Impact of AI on the creator space [29:44] Rapid fire question round Listen to this week's Local Marketing School conversation! Other episodes you'll enjoy if you enjoyed Emily & Charise's episode: #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter #3: Transitioning from Events to Ecommerce | Emily Harpel, Art of Sucre Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! Read the full transcript from today's episode. CONNECT Follow along with Charise: LinkedIn Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
This week, Emily chats with Emily Harpel, Founder and CEO of Art of Sucre, a luxury cotton candy company. In this episode, Emily discusses building an events-based business and transitioning to ecommerce in the wake of the pandemic. She discusses her approach to social media, collaborations and the journey of a business pivot. Tune in for topics like: 00:45 What is Art of Sucre? 1:28 The idea that sparked the brand creation 3:18 Creating cotton candy from scratch 4:15 Identifying as an entrepreneur 5:30 Growing at your own pace 6:24 Art of Sucre's early years and building brand awareness 9:08 Emily's advice for a successful collaboration 10:13 Transitioning from events to e-commerce 16:27 Advice for brands wanting to switch to selling online 18:42 What's next for Art of Sucre Listen to this week's Local Marketing School conversation! Read the full transcript from today's episode. Other episodes you'll enjoy if you enjoyed Emily's episode: #1: The Power of Everyday People in Influencer Marketing | Charise Flynn & Emily Steele, Co-Founders at Hummingbirds #2: Local PR for CPG Brands & Beyond | Delaney Vetter, PR Strategist and Copywriter Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! CONNECT Follow along with Emily Harpel: Instagram | LinkedIn Find Art of Sucre: Website | Instagram | TikTok Connect with Host Emily Steele: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com.
This week, Emily chats with Delaney Vetter, an independent consultant specializing in PR and copywriting for brands in the Food & Beverage and CPG space. In this episode, Delaney discusses the evolving landscape of PR, her approach to securing press opportunities for brands of all shapes and sizes, and the power of storytelling in brand messaging. Tune in for topics like: [1:33] Delaney's journey into CPG food & beverage PR [7:33] The two clients a PR professional is always balancing [6:48] How to approach PR when you're an emerging brand [1:52] Why you need to be on an affiliate platform [3:16] PR Strategy for local brands [17:26] Benefits of PR beyond sales [22:41] The power of founder-led marketing & PR [26:14] Current PR trends you should know about to leverage for your brand [30:35] Three things you can do today to build awareness locally for your brand Listen to this week's Local Marketing School conversation! Read the full transcript from today's episode. Other episodes you'll enjoy if you enjoyed Delaney's episode: #1: The Power of Everyday People in Influencer Marketing | Charise Flynn & Emily Steele, Co-Founders at Hummingbirds #3: Transitioning from Events to Ecommerce | Emily Harpel, Art of Sucre Don't hesitate to reach out! We'd love to hear from you on Instagram and find out which episodes you're enjoying the most. Your feedback is so important to us! Please take a moment to rate the show and leave a review - it supports our ongoing Local Marketing School journey and helps us develop more content that addresses what you're hoping to learn more about! CONNECT Follow along with Delaney: Instagram | LinkedIn | TikTok Check out Delaney's website or subscribe to her Substack! Connect with Host Emily: LinkedIn | Instagram Follow Local Marketing School on Social: Instagram | TikTok | YouTube Follow Hummingbirds on Social: Instagram | LinkedIn | Facebook Ready to work with local influencers? Download our free guide! Curious what type of influencer you should be working with? Take our quiz! This podcast is produced by Hummingbirds. Learn more about Hummingbirds at hummingbirds.com!
Sasha Pisterman, an accomplished PR Strategist and Consultant boasts over a decade of experience in the music industry. Her story is one of passion, dedication, and a keen eye for talent, making her a standout figure in the music PR landscape. In 2017, she took a leap of faith, going full-time with her passion, and established SDP Digital – a PR agency focused on working with talent and brands in the music space.Sasha dives deep into the world of PR, illustrating its essential role in the music industry. She underlines the importance of brand strategy, credibility, and advocates for a long-term approach in PR, especially for indie artistsTakeaways:Learn how to effectively utilize PR and publicity to establish your brand and gain credibility.Gain insights into creating a unique brand strategy that goes beyond merely music.Discover the value of traditional media outlets and learn to measure success in terms of quality press features and positive sentiment.— For more about our guest, Sasha Pisterman, and her agency, SDP Digital, visit: https://www.sdp-digital.com/Tune into the live podcast & join the Modern Musician community here: https://link.modernmusician.me/join-podcastApply for a free Artist Breakthrough Session with our team: https://masterclass.modernmusician.me/apply-success?utm_source=podcast
Join branding expert Sasha Pisterman as she shares tips and strategies for unlocking the power of branding in entrepreneurship. Learn how to build a strong brand that will stand out in the competitive market and attract your target audience. This is a must-watch for any entrepreneur! Sasha Pisterman is an accomplished PR Strategist and Consultant with over a decade of experience across the diverse sectors of entertainment, corporate, law, education, tech, and non-profits. Recognized for her hands-on approach to storytelling, Sasha stands out as a leader who values authenticity, culture, and diversity. Her expertise lies in crafting and executing communications strategies deeply rooted in cultural understanding, fostering authentic connections between clients and their target audiences to elevate brand awareness. Throughout her career, Sasha has contributed to national campaigns for renowned companies, including Live Nation, PepsiCo, Warner Music Group, Universal Music Group, Broadcast Music, Inc., Nixon Peabody LLP, and USC Verdugo Hills Hospital. Her diverse background and ability to reach multicultural audiences make her a sought-after professional in the field. Connect with Sasha: Website: www.sdp-digital.com LinkedIn: https://www.linkedin.com/in/sashapisterman/ Instagram: https://www.instagram.com/sashapisterman/ --- Support this podcast: https://podcasters.spotify.com/pod/show/theamberwilliamspodcast/support
Meet Delaney Vetter, a PR Strategist and copywriter for the food & bev world! Delaney got interested in food from a young age when shows like Barefoot Contessa were her go-to over Disney Channel. So it was only natural that she found her way to food & bev in a career sense. Now Delaney owns a PR agency and she gets to talk about food, write about food, and think about food all day, every day! In today's episode learn all about Delaney's journey from passion to career! It's such a great reminder that your path isn't always linear and to have some grace for the bumps along the way. Find Delaney— IG @delaneyvettercomm | delaneyvetter.com Find me— IG @citrusdiariesss TikTok @citrusdiaries YouTube @laurenhodgen Subscribe to the newsletter! citrusdiaries.com | hello@citrusdiaries.com New episodes every Monday & Wednesday at 7am EST!
Tiffany Mittal is the Founder & CEO of Utility Ranger, a tenant utility billing software company. In this episode Tiffany and KJ discuss the growing attention on multifamily real estate and investing and how the concept of ratio utility billing (RUBS) can increase property valuation and net operating income. Key Takeaways: The advantages of multifamily real estate for new buyers Common challenges faced by smaller investors in accessing third-party utility billing services How Tiffany turned utility billing into a SaaS model How investors can positively impact resident behavior Quote of the Show (03:00): "What guides me the most is really leveling the playing field for the common man." – Tiffany Mittal Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Tiffany Mittal: LinkedIn: https://www.linkedin.com/in/tiffanymittal/ Twitter: https://twitter.com/tiffanymittal?lang=en Website: https://utilityranger.com/ Company LinkedIn: https://www.linkedin.com/company/utilityranger/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Brenton Grimes is Founder and CEO of Reef.ai, a customer revenue platform that helps companies predictably grow revenue with existing customers and fast-tracks net retention reporting. In this episode Brenton and KJ discuss how companies can be proactive in utilizing data and investing in the outlier model to achieve better revenue outcomes. Key Takeaways: How to increase customer retention in the SaaS market Common mistakes to avoid when managing your tech customers How to implement the outlier model in the SaaS industry Why subscription models are the future of tech Quote of the Show (37:00): “If you feel like you need to drive your business in a different direction, don't wait. Take that first step and the road will open up in front of you.” – Brenton Grimes Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Brenton Grimes: LinkedIn: https://www.linkedin.com/in/brentgrimes/ Company Website: https://www.reef.ai/ Company LinkedIn: https://www.linkedin.com/company/reef-ai/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Join Molly in the PR Confidential community on Five: Don't miss out on joining in the chats where we dissect this episode's topic further and engage in intriguing discussions on various subjects of spin, aiming to uncover the truth behind the spin and subtext. Ask your questions - Molly will answer. In this episode of the Indestructible PR Podcast with Molly McPherson, we venture "Behind the Words" to demystify the spin and subtext surrounding the recent Jonas-Turner divorce. The separation of Sophie Turner and Joe Jonas has captivated the public, with narratives weaving in different directions. Our deep dive takes a closer look at the language used in the initial statements, exploring potential discrepancies that may be influencing public perception. Join us as we analyze the crafted narratives, meticulously chosen words, and how the portrayal of events can sometimes overshadow the reality.Episode Highlights:Analyzing the Initial Statement: Understanding the implications and hidden messages behind the use of the phrase “and/or” in the statement that spurred the divorce.Friday News Dump: A glimpse into the strategic maneuvers employed over weekends to prevent negative stories from gaining traction.Dissecting Jonas' Narrative: A deep analysis of the language and narrative style adopted by Jonas' side, with a special focus on the portrayal of living “separate lives.”Children "in the picture": Highlighting the critical considerations regarding the couple's children, privacy, and photo opportunities. Spotting Orchestrated PR Moves: Peeling back the layers to uncover the real motivations behind each orchestrated PR move that shaped the current narrative.Indestructible PR Tip: Stay tuned to receive an invaluable tip on building a robust reputation amid conflict and gossip.Behind the Headlines:Understanding Spin and Subtext: Delve deeper into the world of PR as we unravel the subtext, planted stories, and carefully crafted statements that form the complex narrative surrounding high-profile incidents like the Jonas-Turner divorce.More from Molly McPherson: Join PR Confidential for expert analysis on PR tactics and spin ripped from the headlines. Pose your PR pop culture questions directly to Molly and gain exclusive insights, including bonus commentary from her podcasts and TikTok. Spot the spin and uncover the narrative with PR Confidential. Getting flamed on Social Media? Get your 'Quick Fix Crisis Communication Plan Linktree Instagram TikTok Twitter (I refuse to call it 'X') YouTube Facebook Listen and Subscribe to Apple Podcasts Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis Indestructible: Reclaim Control and Respond with Confidence in a Media Cris...
David Ackert is the Founder and CEO of PipelinePlus, a sales acceleration company that enhances the BD performance of professional services firms through coaching and technology. In this episode David and KJ discuss why traditional CRMs are failing to meet the business needs of the service industry and the importance of developing loyal relationships over focusing on transactions. Key Takeaways: How to cultivate loyal relationships in the digital age Common challenges of businesses taking on new CRMs How to create a shortlist of meaningful relationships Why solopreneurs can benefit from CRM tools Quote of the Show (34:00): "We have to get away from being transactions with each other. Having a short list of relationships that matter is going to be even more valuable than more transactional relationships that you would have on the periphery." – David Ackert Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with David Ackert: LinkedIn: https://www.linkedin.com/in/davidackert/ Twitter: https://twitter.com/DavidAckert Company Website: http://www.pipelineplus.com Company LinkedIn: https://www.linkedin.com/company/pipelineplus-poweredbyackert/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Chaitra Vedullapalli is the Co-Founder and CMO of Meylah a Go-To-Market solution provider for mid to enterprise brands to accelerate their co-sell GTM engagement and implementation. In this episode Chaitra and KJ discuss go-to-market strategies, greenfield customer acquisition, and the visibility dilemma. Chaitra also shares examples of successful partnerships and emphasizes the need for patience and long-term strategies. Key Takeaways: Common challenges companies face in the digital marketplace The importance of a visibility mindset for CEOs How to create demand in a noisy market Why partnerships are the key to long term success Quote of the Show (37:00): "Always have a litmus test when you are going through a dilemma. You'll find the answer that you need is often something you already know.” - Chaitra Vedullapalli Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Chaitra Vedullapalli: LinkedIn: https://www.linkedin.com/in/chaitrav/ Twitter: https://twitter.com/cvedull Company Website: http://meylah.com Company LinkedIn: https://www.linkedin.com/company/meylah/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
William McGuire is the Founder and CEO of Incolo, a company that helps entrepreneurs build investable businesses through education, experts, and community. In this episode William and KJ discuss the impact of regulation crowdfunding in democratizing access to capital for startups. the challenges faced by early-stage tech companies in securing funding and the power of community and social media in raising capital. Key Takeaways: The importance of diversity and inclusivity in the entrepreneurial ecosystem How understanding capital stacking methods can improve entrepreneurial success How a community-owned city can make an impact Common challenges faced by early-stage tech companies in securing funding Quote of the Show (10:00): " There is so much that founders are missing out on right now because they have never been fundamentally asked the question or even legally been allowed to take capital from somebody unless they're a wealthy individual, an accredited investor, or a banker.” - William McGuire Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with William McGuire: LinkedIn: https://www.linkedin.com/in/williamhillmcguire/ Twitter: https://twitter.com/TheInvestomerCompany Website: https://incolo.io/ Company LinkedIn: https://www.linkedin.com/company/incololife/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Victoria Wejchert is the CEO and Founder of Kinship, a relationship management tool that enables you to remember and connect with those who matter most to you, professionally and personally. In this episode Victoria and KJ discuss the importance of fostering meaningful relationships, the limitations of current tools like LinkedIn and CRM systems, and the value of simplicity in building businesses. Key Takeaways: How Linkedin and CRMs are missing the mark with relationship building Common challenges of maintaining relationships in the business world The value of gifting and nurturing in business relationships How loneliness and mental health issues are impacting youth Unexpected industries that need relationship building tools Quote of the Show (10:00): "The most important element in our lives to be healthy, happy, to live longer, to be successful are our human relationships and the depth of those relationships." – Victoria Wejchert Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Victoria Wejchert: LinkedIn: https://www.linkedin.com/in/victoria-wejchert/ Twitter: https://twitter.com/VickyWej Company Website: https://www.heykinship.com/ Company LinkedIn: https://www.linkedin.com/company/kinship-systems/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruption See omnystudio.com/listener for privacy information.
Mary Poppen is the President and Managing Partner of the Employee Experience Division at HRIZONS, an HR Cloud Technology Company that helps HR professionals become more agile and effective leveraging HR cloud technology to meet the needs of their evolving workforce. In this episode Mary and KJ discuss the challenges of cross-functional alignment, the impact of poor customer experience, and the role of AI in personalizing customer experiences. Key Takeaways: How AI helps to deliver a seamless customer journey Common mistakes in the handoff process between sales and delivery teams How to foster collaboration between sales, delivery, and engineering teams The importance of human oversight in training and validating AI systems Why personalized playbooks deliver value-added experiences Quote of the Show (31:00): “There is always something that you can be doing to improve the customer experience. Any little action to big action makes a difference.” – Mary Poppen Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Mary Poppen: LinkedIn: https://www.linkedin.com/in/marypoppen/ Twitter: Mary__Poppen Company Website: https://hrizons.com/Company LinkedIn: https://www.linkedin.com/company/hrizons/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
The Business of You: Personal Branding for Subject Matter Experts
In this week's personal banding therapy session, The Brand therapist℠ Michelle B Griffin guides you through the often overlooked journey of self-discovery in personal branding. Learn the significance of understanding your own unique perspectives when shaping your brand with free online assessments that shed insightful clues and a deeper understanding of your personality and strengths. The answers will help you to put together the puzzle pieces of your identity and build a personal brand that's as authentic as it is impactful.LINKS 16 PersonalitiesEnneagramHigh Five TestCliftonStrengths Until next week,Michelle B Griffin, The Brand Therapist℠Personal Branding, Positioning & PR Strategist and Coach Visit: TheBrandTherapist.io My second branding podcast, The LinkedIn Branding Show My branding book, The LinkedIn Branding Book Connect with me on LinkedIn: https://www.linkedin.com/in/michellebgriffin Join my free Linkedin personal branding community, The #365 Creators, the community of global professionals supporting one another as we ramp up our personal brands, create engaging content, expand our connections, and build meaningful communities on LinkedIn. You'll also receive tips on LinkedIn, content creation, and personal branding. Join here: https://michellebgriffin.com/the365creators/
Karla Jo Helms is the Chief Evangelist and Anti-PR Strategist for JOTO PR Disruptors™. Her agency is focused on helping corporations create the perfect balance of crisis management, entrepreneurial insight and proven public relations strategy. In this episode Karla takes a discriminating look at the ever-evolving world of Software as a Service technology providing insights into the disruptive minds of some of the keenest SaaS industry innovators. Key Takeaways: The problem of fake fast growth in SaaS models and the need for self-reflection by leadership Why tech industry layoffs are the result of short-sighted decision-making How SaaS leaders are creating accessibility within the industry The challenge of inclusivity and meeting the needs of tech users How SaaS is revolutionizing the onboarding process Quote of the Show (38:00): "When you're a founder who is willing to walk away from investors, find a different path, and not compromise on those things, the investors lose the power to dictate what you should do in your business." – Heather O'Neill, Pixels for Humans Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Karla Jo Helms: Company Website: www.jotopr.com Linkedin: https://www.linkedin.com/company/joto-pr/ KJ's Linkedin: https://www.linkedin.com/in/karlajohelms/ Conversations mentioned in this episode: Heather O'Neill: https://omny.fm/shows/disruption-interruption/disrupting-the-fake-fast-growth-saas-model-with-he Jason Saltzman: https://omny.fm/shows/disruption-interruption/disrupting-and-building-a-digital-solution-to-over Anthony Franklin: https://omny.fm/shows/disruption-interruption/disrupting-the-future-of-accessibility-with-anthon Esben Friis-Jensen: https://omny.fm/shows/disruption-interruption/disrupting-the-saas-industry-esben-friis-jensen-ep How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
The Business of You: Personal Branding for Subject Matter Experts
Have you ever been stuck on how to define your niche for your expertise online business? If you've ever been confused about which path to take when it comes to defining your target audience, this episode is for you. Good news, there's a better way and it's the focus of this week's personal brand therapy session with Michelle B Griffin, The Brand Therapist.℠ Join me as we navigate through the jargon, debunk misconceptions, and discover the secret to finding your place and space in your industry.In this session, you'll learn my unique approach to differentiation and communication I call "Narrow Lane." You'll learn how the important questions to ask when finding yours. Learn how to know what resonates with you, your ideal audience, and where how to understand what they really need. We'll explore the power of specificity, the language of your audience, and how to position yourself in a way that resonates with your ideal clients. Plus, you'll learn the importance of marketplace "detective work" to position your brand effectively. As always, I share a "session lesson" for you to take immediate action to find your narrow lane to build your authority-focused personal brand.Time Stamps:[00:02:46] Focus inward, externally then this area[00:05:31] Deep dive and be a detective to find VOC language.[00:07:27] How to find the intersection of your narrow lane for your personal brand.[00:10:37] Your "session lesson" action item. Until next week,Michelle B Griffin, The Brand Therapist℠Personal Branding, Positioning & PR Strategist and Coach Visit: TheBrandTherapist.io My second branding podcast, The LinkedIn Branding Show My branding book, The LinkedIn Branding Book Connect with me on LinkedIn: https://www.linkedin.com/in/michellebgriffin Join my free Linkedin personal branding community, The #365 Creators, the community of global professionals supporting one another as we ramp up our personal brands, create engaging content, expand our connections, and build meaningful communities on LinkedIn. You'll also receive tips on LinkedIn, content creation, and personal branding. Join here: https://michellebgriffin.com/the365creators/
John Keene is the Founder and CEO of serviceminder, a platform for managing and operating home services brands. In this episode John and KJ highlight the importance of quick response times in securing sales and emphasizes the need for automation and cohesive tools in franchise businesses. Key Takeaways: The importance of automating the production pipeline in franchise businesses Common challenges and opportunities in the service industry The benefits of franchising for service-based businesses How to onboard new franchisees simply and easily Quote of the Show (27:00): “We started to solve problems that franchisers were having by reducing the friction for them to onboard new franchisees.” – John Keene Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with John Keene: LinkedIn: https://www.linkedin.com/in/johndkeene/ Twitter: https://twitter.com/dallasprsguy Company Website: https://serviceminder.io/ Company LinkedIn: https://www.linkedin.com/company/serviceminderio/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
The Business of You: Personal Branding for Subject Matter Experts
We've all been plagued by that nagging feeling of not being enough and feeling like an imposter when launching our personal brands.Why should anyone listen to me?What's the point, it's all been said beforeDoes the world really need another (INSERT YOUR THING)? Sound familiar? If you're ready to shake off the crushing imposter syndrome, this week's personal brand therapy session is about the power and payoff of putting yourself out there (#PYOT) to craft an authority-focused personal brand. I share my PYOT Pyramid framework and the 3 steps to climb to contain our never-ending fears and imposter syndrome. As always, I share a "session lesson" for you to take immediate action.It's time to PYOT because nothing good ever comes from sitting in our comfort zones.Time Stamps:[00:00:39] Impostor syndrome prevents sharing, despite good intentions.[00:06:29] The PYOT Pyramid Framework[00:10:00] The 3 Steps to Contain Your Fears[00:12:10] Session Lesson: Actionable Tips To Implement Today[00:14:33] Join my LinkedIn personal branding community for opportunities and growth. Until next week,Michelle B Griffin, The Brand Therapist℠Personal Branding, Positioning & PR Strategist and Coach Visit: TheBrandTherapist.io My second branding podcast, The LinkedIn Branding Show My branding book, The LinkedIn Branding Book Connect with me on LinkedIn: https://www.linkedin.com/in/michellebgriffin Join my free Linkedin personal branding community, The #365 Creators, the community of global professionals supporting one another as we ramp up our personal brands, create engaging content, expand our connections, and build meaningful communities on LinkedIn. You'll also receive tips on LinkedIn, content creation, and personal branding. Join here: https://michellebgriffin.com/the365creators/
Dragos Grozavu is the Co-Founder and CEO of epitet.co, helping field service companies leverage the power of AI to achieve more with fewer resources. In this episode Dragos and KJ discuss the challenges faced by deskless workers in industries such as oil and gas, energy, and plumbing, and the need for optimization in scheduling and workforce management. Key Takeaways: How deskless workers are impacted by inefficiencies in vocational jobs The challenge of coordinating multiple teams and technicians in service-based industries The Importance of deskless workers in powering the economy How epitet.co is focused on the energy sector and clean energy Quote of the Show (30:00): "I'd like people to think more about the people that power up our economy, the plumber, the carpenter, the maintenance guy, and just having knowledge that there's a life outside of the office that's beautiful." – Dragos Grozavu Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Dragos Grozavu: Email: dragos@epitet.co LinkedIn: https://www.linkedin.com/in/dragosgrozavu/ Twitter: https://twitter.com/dragosgrozavu?lang=en Company Website: https://www.epitet.co/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Laura Perkes, PA strategist, brand storyteller and founder of a boutique agency ‘PA with Perkes' is chatting with Natalie about stepping up, owning yourself and owning your confidence.They also share great tips on how anyone can cut out the noise, and understand that the only person who matters in any situation is you, so when you are happy with what you've got, you are loving life and killing in your health wealth and happiness you are empowered, confident and its irrelevant what other people thinkThe turning point for me was removing should from my vocabulary and taking ownership, we all have a choice and KEY TAKEAWAYS I have to have a really big scary goal to give me the drive and motivation to achieve it Understanding what your goals are, how you want to feel and how you want to get there is a huge motivator Step in, own yourself and own your confidence Getting the right support for your own needs is a crucial part of being able to make a change The catalyst for having the photos done was empowering myself. It was almost a ‘you are enough as you are' and you can look that amazing It's a mindset change to accept your body and connect your mind to it and love it It's about reconnection and treating mind, body and spirit as one and going forward every day from a place of gratitude BEST MOMENTS‘I see so many incredible women doing amazing things, who are basically ripping up the rule book and saying fuck you to the patriarchy and saying I'm doing it this way and you guys can follow''Your value and self-worth shouldn't be determined by what the label on your clothes says'‘I look at those pictures and think fucking hell you go for it, girl' RESOURCES FOR THIS EPISODEwww.prwithperkes.com/start-herewww.Facebook.com/lauraperkesWww.Facebook.com/groups/howtogetprwww.LinkedIn.com/in/Laura-Perkeswww.instagram.com/prwithperkes VALUABLE RESOURCEShttps://www.facebook.com/groups/confidententrepreneurscollective http://www.nataliearabella.com/clubConfidence Mastery Podcast Consultation Call Booking https://calendly.com/natalie-arabella-bailey/confidencecollective ABOUT THE GUESTLaura Perkes is a PR Strategist, Brand Storyteller and the founder of PR with Perkes.She's also the author of the Amazon Bestselling book; How To Get PRWith a rather cheeky rebellious streak, Laura works with entrepreneurs who stick their fingers up at the patriarchy and prove that you can be successful doing it your wayLaura works with clients to create and implement PR strategies that will help them to stand out, get noticed and get featured in 90 daysTip #1: The sooner you start the sooner you'll get resultsTip #2: Journalists are scrolling through social media to find you, you have to pitch to them and show why they should feature youTip #3: Do it scared. The only way to build confidence is to start small and work your way up. Local radio or podcasts are a fantastic place to startTip #4: PR is never about you, but what you bring to the table and how you can help their audience ABOUT THE HOSTNatalie Bailey is a Property Developer and Coach and Mentor. Having over 10 years' experience in running businesses, including Bars, Gyms, and eCommerce she now has a property development business with her business partner and Mum, Paula. She helps others be more confident and successful in health, wealth & happiness so they can live the life they dream of.On a mission to help combat loneliness with the Better Together message, she helps busy, lost and stuck entrepreneurs to truly connect with themselves with the Confident Entrepreneurs Club, her Mastermind groups and Retreats. Living between Mallorca and London, she embodies everything she teaches. With a background in Personal Training, health and fitness is high on the agenda, with wealth creation and happiness going hand in hand to create a confident and successful life. Check out www.nataliearabella.com for more information.Check out www.nataliearabella.com for more information and coaching plans CONTACT METHODFACEBOOK- https://www.facebook.com/nataliearabellabaileyLinkedIn- https://www.linkedin.com/in/nataliegoldstarbep/Instagram- https://www.instagram.com/nataliearabellabailey/Clubhouse- https://www.clubhouse.com/@nataliearabellaTikTok- https://www.tiktok.com/@nataliearabellabThis show was brought to you by Progressive Media
The Business of You: Personal Branding for Subject Matter Experts
Have you stepped out of your corporate role and gone solo into your next big thing? It's both exciting and overwhelming to navigate and get out there.This podcast is for you. After a year-long break, introducing The Brand Therapist℠ podcast, renamed, relaunched, and rebranded and FINALLY here one year to the day of saying, #BRB (be right back)It was worth the wait, promise!The Brand Therapist℠ podcast is dedicated to solo experts who've left corporate (or want to someday) to build an authority-focused personal brand for their next path for new opportunities on their own and on their own terms. In this welcome back episode, I'll share the back story of my year-long hiatus, what got me sidetracked and why it took longer than expected, We'll chat about the perils of perfectionism, procrastination, lazy habits, and complacency and why this one thing will steer you straight. I'll also share why you need a brand therapist and how I take a different approach than most in the personal branding space with my signature framework. Finally, I cover all the ways I'm here to help you navigate your new path with personal branding, marketing, and personal PR, so you can learn to brand, market, and promote yourself online with ease and confidence. Today's “session” is a welcome and introduction and I look forward to next week so we can embark on this journey together to build a brand that takes you places. Don't forget to reach out to me via LinkedIn! I'd also be honored if you can give the show a review and rating on Apple Podcasts to get it out of the virtual cobwebs so more solo experts can find us.Time Stamps:00:00:00 Welcome to The Brand Therapist℠ podcast (a year break is way too long)00:00:17 Putting Yourself Out There for Your Next Big Thing00:00:41 Finding Your Lane and Getting Unstuck00:01:01 Who This Show is For and What You Need on Your Journey00:02:10 The Power and Payoff of Putting Yourself Out There00:02:46 Giving Yourself Credit00:04:16 Introducing the Brand Therapist00:06:14 Personal Branding + Personal Marketing + Personal PR (you need all 3)00:08:18 Find me on LinkedIn, I want to mee you.Connect with Michelle B Griffin, The Brand Therapist℠Personal Branding, Positioning & PR Strategist and Coach Website: TheBrandTherapist.io Michelle's second podcast, The LinkedIn Branding Show LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Join my free Linkedin personal branding community, The #365 Creators, the community of global professionals supporting one another as we ramp up our personal brands, create engaging content, expand our connections, and build meaningful communities on LinkedIn. You'll also receive tips on LinkedIn, content creation, and personal branding. Join here: https://michellebgriffin.com/the365creators/
Stephanie LaFlora is the Co-Founder & CEO of Crownhunt, a membership for stylists to access textured hair education, community and resources for growing their hair business. In this episode Stephanie and KJ explore the challenges of curly hair education in the beauty industry and how Crownhunt is disrupting the status quo. beauty industry. Key Takeaways: The need for inclusivity within the curly hair community Why there is a lack of support for hairstylists in styling curly hair How to improve the customer experience in the beauty industry Why Crownhunt is passionate about helping individuals embrace their natural selves Quote of the Show (7:00): "When we consider our impact on the earth, when we consider our impact on different communities of different socioeconomic statuses and different ethnicities, all of a sudden we unlock a whole new world of possibility that we haven't been able to really unlock because our history as a human population, at least in modern society, has been one where we worry about just ourselves and not the collective." – Stephanie LaFlora Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Stephanie LaFlora: LinkedIn: https://www.linkedin.com/in/stephanielaflora/ Twitter: @mslaflora | https://twitter.com/mslaflora Company Website: https://www.crownhunt.io/ Company LinkedIn: https://www.linkedin.com/company/crownhunt/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Karla Jo Helms is the Chief Evangelist and Anti-PR Strategist for JOTO PR Disruptors™. Her agency is focused on helping corporations create the perfect balance of crisis management, entrepreneurial insight and proven public relations strategy. In this episode Karla shares highlights of conversations with branding and marketing experts who are changing the way we think about sales. Key Takeaways: The need for genuine differentiation and standing out in branding and marketing How to disrupt your own brand The dangers of using different stories to close deals Why you should shift from traditional sales tactics to a creator mindset Quote of the Show (3:00): “The most important ingredient is realizing there's no substitute for hard work.” – Steve Kahan Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Karla Jo Helms: Company Website: www.jotopr.com Linkedin: https://www.linkedin.com/company/joto-pr/ KJ's Linkedin: https://www.linkedin.com/in/karlajohelms/ Conversations mentioned in this episode: Steve Kahan: https://omny.fm/shows/disruption-interruption/disruptive-marketing-anatomy-of-a-silicon-valley-b Jesse Woodbury: https://omny.fm/shows/disruption-interruption/disrupting-saas-sales-approach-jesse-woodbury-epis David Brier: https://omny.fm/shows/disruption-interruption/disrupting-branding-david-brier-episode-014 How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Ryan Hale is the Chief Executive Officer of Chartwell Digital, helping manufacturing firms achieve winning financial results from technology investments. In this episode Ryan and KJ discuss the major inefficiencies created for manufacturers by data platforms and asset analytics software that are traditionally built by data scientists – with no real familiarity with actual operations. Key Takeaways: How data analytics impacts a manufacturer's bottom line Why SaaS tools are critical for future growth Common misconceptions that data scientists miss when creating software How Ryan's company is helping manufactures identify opportunities in technology Quote of the Show (22:00): "How can we help (shift supervisors) be more effective in their roles? It doesn't take generative AI to do that.” – Ryan Hale Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Ryan Hale: LinkedIn: https://www.linkedin.com/in/ryanhale/ Company Website: https://www.chartwelldigital.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Karla Jo Helms is the Chief Evangelist and Anti-PR Strategist for JOTO PR Disruptors™. Her agency is focused on helping corporations create the perfect balance of crisis management, entrepreneurial insight and proven public relations strategy. In this episode Karla shares highlights of conversations with business technology disruptors you should know about. By the end of this episode, you'll have a fresh perspective on the game-changing technologies that are reshaping the business landscape. Key Takeaways: How to scale innovation by doing more with less Why facial recognition tech is a powerful business tool Key factors to driving customer experience How to reuse and repurpose existing knowledge for greater insights Quote of the Show (36:00): "It's time to look at technology innovations through the lens of your own business and embrace the lessons shared by our experts."– Karla Jo Helms Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Karla Jo Helms: Company Website: www.jotopr.com Linkedin: https://www.linkedin.com/company/joto-pr/ KJ's Linkedin: https://www.linkedin.com/in/karlajohelms/ Conversations mentioned in this episode: Chris Federspiel: https://omny.fm/shows/disruption-interruption/disrupting-the-user-experience-chris-federspiel-ep Ray McKenzie: https://omny.fm/shows/disruption-interruption/disrupting-small-business-workflow-with-ray-mckenz Sean O'Toole: https://omny.fm/shows/disruption-interruption/disrupting-smb-outbound-marketing-with-sean-otoole Matthew Owen: https://omny.fm/shows/disruption-interruption/disrupting-the-facial-recognition-technology-matth Laura Munkholm: https://omny.fm/shows/disruption-interruption/disrupting-the-fit-tech-industry-laura-munkholm-ep How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
About This EpisodeAs a founder, wife, and mother, Kirby Wilkerson shares her story of learning how and when to ask for help. As someone who tried to do everything on her own, recognizing that she could even ask for help, let alone accept it, was a bold journey in itself. Kirby shares that story in this episode as well as the benefits of accepting help, including being more present and intentional with your life. She also talks about her learnings and advice from starting her own PR firm, The Impact Kind, which strives to lead and support its clients with heart and kindness, all while making a positive impact. From her experience and expertise as a PR strategist, Kirby also describes the power of a story. Specifically, she emphasizes how each of us has a powerful story within us, one that can inspire and empower others. Tune in to hear Kirby's empowering story about embracing support and giving back.About Kirby WilkersonKirby Wilkerson is Founder and PR Strategist at The Impact Kind, a digital PR firm based in Michigan. With clients featured in Forbes, Fortune, Authority Magazine, Business Insider, Parents, and other globally recognized leadership publications and podcasts, Wilkerson is helping business leaders by showcasing their expertise with intentional PR campaigns. She is leveraging her international experience and digital communications education to connect her clients with powerful mediums that help them achieve results. To date her roster has helped major brands generate over $3 Billion. Additional ResourcesWebsite: https://www.impactkind.com/LinkedIn: @KirbyWilkerson
Walt is the Founder and Executive Chairman of Eracent, a company that helps its customers meet the challenges of managing software licenses and computing assets in today's complex and evolving IT environments. In this episode Walt shares tips and strategies to help listeners understand the truth about managing their data and lives online. Key Takeaways: Why cybersecurity is perceived as complex Why some companies hesitate to implement the NIST framework The importance of simplifying and focusing on data management Defining the concept of “zero trust” Quote of the Show (05:00): “Hackers are using unbelievably simple tools. They know that you haven't updated your software, and they know you have no control over your devices.” – Walt Szablowski Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Walt Szablowski: Company Website: https://eracent.com/ Linkedin: https://www.linkedin.com/company/eracent/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Rob Cranston is the Founder and President of CANA LLC, a veteran-owned and woman-owned small business focused on applying analytics-based logistics solutions that provide best-in-class services to Federal and commercial clients. In this episode Rob shares why the current data landscape of eSports is facing challenges and how his organization is making gaming safer. Key Takeaways: Who owns data in eSports How analytics are solving data challenges Identifying the barriers and opportunities for how we use data How to create a safe environment for the next generation of sports Quote of the Show (10:00): “Always focus on the art of the possible… don't lose sight of critical thinking and working the problem that's going to produce an output.” – Rob Cranston Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Rob Cranston: LinkedIn: https://www.linkedin.com/in/rob-cranston-ab8aba/ Company Website: https://www.canallc.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Tim Hines is the CMO of AmTrav and a marketing expert helping people master the art of human-to-human business and communications. In this episode Tim shares the importance of foundational marketing strategy and the role technology plays in the long-term success of the CMO. Key Takeaways: Marketing fundamentals every CMO should know Mastering the marketing metrics that translate to business goals How CMOs can mitigate crises MarTech tools to refine attribution modeling How technology is evolving long-term marketing strategy Quote of the Show (4:00): “In marketing, it all begins with understanding why a company is doing what it's doing in the first place.” – Tim Hines Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Tim Hines: LinkedIn: https://www.linkedin.com/in/tnhines/Company Website: http://www.amtrav.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruption See omnystudio.com/listener for privacy information.
Scott Kveton is the Co-Founder and CEO of Jump.co, a startup focused on creating decentralized applications and infrastructure for Web3.0. In this episode Scott discusses how his company is disrupting the physical asset ownership space by leveraging NFTs. Key Takeaways: The prevalence of scams and fraud in the Web3.0 space Understanding the long-term consequences of data-sharing and privacy How Jump creates transparency for digital ownership of assets Why experts are creating their own marketplaces How a real-world asset can be traded digitally Quote of the Show (34:00): “There's a lot of folks who can build a brand around saying how awful something is, but is that really a life you want to lead? Be somebody who's going to lead and build something interesting and compelling.” – Scott Kveton Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Scott Kveton: LinkedIn Profile: linkedin.com/in/kveton Company Website: https://www.jump.co/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Sean O'Toole is the founder of PropertyRadar.com, a company that is bringing greater transparency and stability to the real estate market. In this episode Sean discusses how technology is helping small businesses target their customers utilizing data in new ways. Key Takeaways: How technology can bring greater transparency to the real estate market How his company his helping small businesses Understanding what small businesses are up against when reaching target customers How legal documents can help create better advertising The truth about data privacy Quote of the Show (4:00): “Most disruption you'll see isn't necessarily invention. It's instead reusing things that we already see in whole new ways.” – Sean O'Toole Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Sean O'Toole: Sean's Linkedin: https://www.linkedin.com/in/seanotoole/ Company website: https://www.propertyradar.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Welcome Back No-Problem Parents! ENTER TO WIN A TICKET TO THE Holistic Lifestyle Expo Leave a review of this episode on iTunes - Comment: I want tickets! Take a screenshot of this episode and share on your social media and tag @noproblemparents The event can be attended in person or virtually. ______________________________________________________________________________ Eating healthy can be hard. Getting healthy foods in our kids can be even more difficult. My guest today is Antoniette Roze Owner of Wellness Productions Company and PR Strategist for: The Holistic Lifestyle Expo A 3-DAY BUYER IMMERSION OF THE MOST INNOVATIVE AND TRENDING NATURAL PRODUCTS May 31 - June 3, 2023 in Orlando, Florida The world's largest conference merging East and West EVIDENCE-BASED approaches to emerging holistic lifestyle medicine. Encounter an expo, conference, marketplace, and a host of immersive experiences, all in one. Meet Antoniette Roze, Speakers hire Antoniette Roze and her Agency to get them consistenty booked on profitable stages. She is known for helping Speakers in the health, wellbeing, and optimum performance space significantly increase their income and impact. Her passion for promoting Speakers and Businesses in the Health and Wellness field comes from her experience as a child being diagnosed with terminal cancer. With the help of Holistic Medicine, Antoniette survived. Listen in as she tells her story and gives parents a couple of tips around creating a no pressure healthier lifestyle for your family. Learn more about Antoniette by clicking one of the links: http://www.linkedin.com/in/1Antoniette http://www.wellnessimpactlive.com ______________________________________________________________________________ Are you ready to become a No-Problem Parent? DIY: For the Do it yourself parents, Purchase the Becoming a No-Problem Parent Parenting on demand program. In just a few simple modules I'm gonna lay out for you the foundations for solving behavior issues in your family and with your children. You can literally transform your childs behavior after watching just the first lesson. Binge watch the videos in just an hour and a half or complete the program lesson by lesson in four weeks. This program comes with a personalized strategy session and a downloadable workbook. Work with Jaci 1:1 - There are 3 Parent Coaching packages to choose from. NOTE: 1:1 coaching sessions are limited and require a 30 minute consult before you commit to coaching. I want to make sure you are ready to shift your mindset and that your family is a good fit for No-Problem Parent Coaching. Whether 1:1 coaching is the best fit or not, I have an abundance of resources and suggestions for next steps. Head over to Noproblemparents.com to get started TODAY! The most common response I get from parents that have worked with me is “We wish we would've know of you years ago." So don't wait, schedule a call now: Jaci's Calendar Looking for more resources, services or products to help you and your family navigate a specific challenge? Check out our Resource Playground. We cover Health and Wellness, Relationships, Financial and Business Resources, School and Technology as well as lots of Parenting Support! ______________________________________________________________________________ Have you heard about our book, No-Problem Parenting; Raising Your Kiddos with More Confidence and Less Fear! Order your copy HERE Want access to ALL of Jaci's favorite resources, trainings, parenting course and all things No-Problem Parenting? Sign up for our NEWSLETTER and get the free Make it Right PDF Download. Listen to Episodes 9 and 23 for more info on the benefits of The Make it Right Technique! Follow us on FB Follow us on IG Follow us on LinkedIn Hugs and High Fives, Jaci
Heather is the founder of the business strategy company Pixels for Humans, a company that helps SaaS companies solve their toughest challenges and grow into mature, community-focused businesses. In this episode Heather shares where tech companies go wrong when scaling and creating long-term success. Key Takeaways: The problem with the Fake Fast-Growth SaaS Model How tech companies can disrupt by looking at the humanity behind their organizations Why hockey stick growth is only part of the success picture How leaders can self-reflect to make better growth decisions The importance of taking care of the team members that got you where you are today Quote of the Show (15:00): “Sales is always based off of feelings and really good tech sales teams know that.” – Heather O'Neill Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Heather O'Neill: LinkedIn: https://www.linkedin.com/in/hlrjo/ Company website: https://www.pixelsforhumans.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
In this episode, Tamiko chats with PR Strategist & International Speaker, Lillie Mae. They discuss tips and strategies on how to get more visibility as a woman visionary in 2023.
In this episode, Tamiko chats with PR Strategist & International Speaker, Lillie Mae. They discuss tips and stragetegies on how to get more visibility as a woman visionary in 2023.
Seshu Madabushi is the Founder and CEO of mKonnekt, a company focused on bridging the gap between restaurant owners the data they need for growth. In this episode Seshu shares how his passion for understanding and utilizing data drives his desire to impact the restaurant industry and how they engage with their customers. Key Takeaways: Why Mom-and-Pop restaurants need to close the technology gap How data points can impact the customer experience of restaurant patrons Why Covid was instrumental for the utilization of technology in marketing How customer use technology to find restaurants The importance of creating an organized, data-driven approach to marketing Quote of the Show (22:00): “Most Mom-and-Pop Restaurants do not understand that the data they actually have is a gold mine, technically speaking.” – Seshu Madabushi Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Seshu Madabushi: LinkedIn: https://www.linkedin.com/in/seshumadabushi/ Company website: https://blog.mkonnekt.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Eve Halimi is the Co-Founder and Co-CEO of Alinea, the latest Y Combinator female-founded FinTech startup that empowers the next generation of investors. In this episode Eve shares how Alinea is working to educate Gen Z through digital and social initiatives to invest in the things that matter to them most. Eve also shares how the company is working to break through the common misconceptions of who is able to invest. Key Takeaways: Why Gen Z isn't interested in investing and how it will impact the economy long term How Alinea is meeting the pent-up demand for investment education Why breaking through investment stereotypes is critical for social advocacy, including climate change How Alinea approached customer digital customer research The importance of micro training for investment education Quote of the Show (16:00): “The best part of my day is talking to a customer who tells me that she came from an immigrant family and she was never given the confidence to feel like an investor. Because when she thinks of a typical investor, she thinks of a guy working on the New York Stock Exchange. Alinea is a brand that has made her feel included and accepted.” – Eve Halimi Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Eve Halimi: LinkedIn: https://www.linkedin.com/in/eve-halimi-95b695b4/Company website: https://www.alinea-invest.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Gem Garcia is a DE&I consultant that loves helping individuals navigate the hectic corporate job application process. In this episode Gem talks about the HR recruitment process and reveals what makes an individual marketable. Gem is the founder of Corporate in Colour Consulting where she offers career coaching and other career related services. Key Takeaways: How job seekers or candidates can change the current HR recruitment narrative What HR is looking for during the hiring process Intangible aspects that help companies attract and keep talent How a company can be able to attract the right kind of talent to join their team The kind of qualities that you want HR to see on your Resume. Quote of the Show (38:00 – 39:00): “I don't hold back any punches because I don't feel like you engage with me at any level to sugarcoat it. That's not going to get you the results you want. You're dealing with someone who has insight into this crazy industry and can give you that if you're willing to learn.” - Gem Garcia Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Gem Garcia: LinkedIn - https://www.linkedin.com/in/gemgarcia/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuZGlzcnVwdGlvbmludGVycnVwdGlvbi5jb20vZmVlZC54bWw Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruptionSee omnystudio.com/listener for privacy information.
Lars Helgeson is the author of CRM for Dummies. He works with companies and businesses by helping them combine customer service, sales, marketing, and operations via a cloud-based platform. In this episode, he talks about the significance and impact of the CRM technology in the business world. Lars is the founder of GreenRope, a CRM and marketing automation platform that helps businesses grow and run effectively. Key Takeaways: How Lars started GreenRope after losing his first business idea to a former business partner How GreenRope's CRM is different from other CRMs in the market today What is a complete CRM concept and how can business use it to grow Why Lars wrote CRM for Dummies Quote of the show (38:00) “I enjoy helping people. I like seeing people succeed. I like seeing if they can leverage our technology or not. I like being able to watch really good ideas and people with good missions grow,” Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Lars Helgeson: GreenRope LinkedIn: https://www.linkedin.com/company/greenrope Lars' Linkedin: https://www.linkedin.com/in/larshelgeson/ Facebook: https://www.facebook.com/GreenRope Twitter: @larshelgeson Company Website: http://www.greenrope.com How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruption See omnystudio.com/listener for privacy information.
Anthony Bandiero is a retired law enforcement officer with a passion for helping other law enforcement officers make better decisions during search and seizure procedures. In this episode Anthony discusses the issues surrounding power, decision-making, and the rising complexities of the current law enforcement climate. Anthony is an attorney and owner of Blue to Gold, a search and seizure law enforcement training company. Key Takeaways: How Anthony developed a passion for the Fourth Amendment Why the responsibility of law enforcement has changed over the years How Blue and Gold helps officers make educated decisions in nanoseconds Why the next generation of law enforcement is focused on change Quote of the Show (28:00): “My philosophy after I train these cops is that when they get recorded, they should be thinking to themselves, awesome. I cannot wait to go home to my family and let them know I did my job out there, and I got recorded. Let's turn on YouTube and watch what a great job I did today.” Join our Anti-PR newsletter where we're keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Anthony Bandiero: Linkedin: https://www.linkedin.com/in/anthony-bandiero/ Website: https://www.bluetogold.com/ YouTube: https://www.youtube.com/@BluetoGold/videos Ways to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Google Play - https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvODE5NjRmY2EtYTQ5OC00NTAyLThjZjktYWI3YzAwMmRiZTM2LzNiZTZiNzJhLWEzODItNDhhNS04MDc5LWFmYTAwMTI2M2FiNi9kZDYzMGE4Mi04ZGI4LTQyMGUtOGNmYi1hZmEwMDEyNjNhZDkvcG9kY2FzdC5yc3M= Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD Stitcher - https://www.stitcher.com/show/disruption-interruption See omnystudio.com/listener for privacy information.
Have you ever felt unseen, overlooked, or even irrelevant? We've all been there before! In this episode of the Daily Becoming Podcast my special guest, Lillie Mae, and I discuss seasons of change, differentiating between our feelings and facts, the importance of developing a personal relationship with God and discerning the season that you may be in. This episode if brief but it's packed with gems! Tune in now and share with a friend.Learn more about today's guest, Lillie Mae, below:As an award-winning PR Strategist, TV Personality and International Speaker, Lillie Mae has helped entrepreneurs around the world grow their business through books, coaching and courses for over 10 years. She's also hosted special events around the country, including in New York, Atlanta, Miami and New Orleans during Essence Festival. One of her exciting accomplishments include helping a beautypreneur client reach $500K in 6-months, and this year she is excited to support more entrepreneurs in reaching their revenue goals through the Glambitious Brand. This year she's released the “Entrepreneur's Guide to Get More Visibility book” which is available at VisibilityForMe.com and is now planning the 10th Anniversary Atlanta Conference for August 26th.Lillie Mae is a graduate of UNC Chapel Hill and has been seen on Netflix, TMZ, Black Enterprise, and more. To connect with her visit TheGlamCEO.com or follow @iamLillieMae on Instagram.Thank you for tuning into the Daily Becoming Podcast. Don't forget to tell a friend and subscribe at www.dailybecoming.orgWhile you are there, take some time to browse our shop at www.dailybecoming.org/shop
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