Podcasts about Spritz

Kitten om att vara tillbaka på Studenternas och den hektiska veckan som väntar - med ett lurigt skadeläge. Fortsatta protester från Kommandobryggan! Pekings OTROLIGA förlust! AIK:s OTROLIGA seger! Victor Andersson om inhoppet och vilken roll han helst spelar.TuttoSvenskan görs i samarbete med:TV4 Play:Via vårt samarbete med TV4 Play streamar du Allsvenskan, Superettan, Serie A, La Liga, Landskamper och MYCKET annat för 249kr/mån (ord 349kr). Ni har erbjudandet här: https://www.tv4play.se/kampanj/tuttoATG:Läs om våra senaste tankar gällande spel på: https://www.atg.se/tutto - 18 år gäller för spel och stödlinjen.se finns om du upplever minsta problematik med spelandeVersace:Vi gör TuttoSvenskan tillsammans med Versace! Deras dofter Eros samt Eros Energy är dofter som är inspirerade av medelhavskusten, en maskulin citrusdoftande blandat med svarta vinbär och mysk i doftnoterna. Ni hittar Versace Eros och Eros Energy på Parfym.se här: https://rb.gy/3f9gtxAprès:Après Mini finns klassiska smaker som Mint, Ice Tea Peach, Raspberry Liqorice, Cola och senaste tillskottet Après Spritz. Ni hittar Après på apres.se eller på Preem, 7-Eleven, Pressbyrån, Willys, Ica och din lokala tobakskiosk. När ni är inne på hemsidan, glöm inte att signa upp på deras nyhetsbrev så ni inte missar släppen av deras grymma merch. Koden ”Tutto” ger som vanligt 15% rabatt. Detta är ett meddelande riktat till personer över 25 år som redan brukar nikotinprodukter. Produkten innehåller nikotin som är ett mycket beroendeframkallande ämne.Däckpartner:Sveriges största fristående däckkedja där alla verkstäder ägs av lokala entreprenörer! Sommaren närmar sig, och det börjar bli dags att tänka på att byta till sommardäck. Något som Däckpartner verkligen brinner för är säkerhet – både på vägen och för sina kunder. Och nu har du chansen att vinna en uppsättning sommardäck från Goodyear! Gå in på dackpartner.se/svenskan och var med och tävla – det tar bara någon minut! Vi har även ett erbjudande utöver tävlingen, koden ”SVENSKAN” för 10% rabatt på nya däck på deras e-handel! Stort tack till Däckpartner!Allsvenskan Fantasy:Som vi har väntat men nu är äntligen Allsvenskan Fantasy live! In och joina vår liga, vinn den om du kan och få evig ära samt berömmelse

Fnittrig stämning och incashade vad. Grillderby och hatmöte! Offensiva frågetecken och cynism som grund! Fallenius om nytändningen och skillnaden med Honsu. Adolfsson om den riktigt skeva veckan för hans Öster. Röriga, pinsamma, men stolta, HBK!TuttoSvenskan görs i samarbete med:TV4 Play:Via vårt samarbete med TV4 Play streamar du Allsvenskan, Superettan, Serie A, La Liga, Landskamper och MYCKET annat för 249kr/mån (ord 349kr). Ni har erbjudandet här: https://www.tv4play.se/kampanj/tuttoATG:Läs om våra senaste tankar gällande spel på: https://www.atg.se/tutto - 18 år gäller för spel och stödlinjen.se finns om du upplever minsta problematik med spelandeVersace:Vi gör TuttoSvenskan tillsammans med Versace! Deras dofter Eros samt Eros Energy är dofter som är inspirerade av medelhavskusten, en maskulin citrusdoftande blandat med svarta vinbär och mysk i doftnoterna. Ni hittar Versace Eros och Eros Energy på Parfym.se här: https://rb.gy/3f9gtxAprès:Après Mini finns klassiska smaker som Mint, Ice Tea Peach, Raspberry Liqorice, Cola och senaste tillskottet Après Spritz. Ni hittar Après på apres.se eller på Preem, 7-Eleven, Pressbyrån, Willys, Ica och din lokala tobakskiosk. När ni är inne på hemsidan, glöm inte att signa upp på deras nyhetsbrev så ni inte missar släppen av deras grymma merch. Koden ”Tutto” ger som vanligt 15% rabatt. Detta är ett meddelande riktat till personer över 25 år som redan brukar nikotinprodukter. Produkten innehåller nikotin som är ett mycket beroendeframkallande ämne.Däckpartner:Sveriges största fristående däckkedja där alla verkstäder ägs av lokala entreprenörer! Sommaren närmar sig, och det börjar bli dags att tänka på att byta till sommardäck. Något som Däckpartner verkligen brinner för är säkerhet – både på vägen och för sina kunder. Och nu har du chansen att vinna en uppsättning sommardäck från Goodyear! Gå in på dackpartner.se/svenskan och var med och tävla – det tar bara någon minut! Vi har även ett erbjudande utöver tävlingen, koden ”SVENSKAN” för 10% rabatt på nya däck på deras e-handel! Stort tack till Däckpartner!Allsvenskan Fantasy:Som vi har väntat men nu är äntligen Allsvenskan Fantasy live! In och joina vår liga, vinn den om du kan och få evig ära samt berömmelse

Sirius med moralstärkande trea och säsongens mest intressanta spelare! Blåvitts baksmälla och mini-ångest inför helgen…? Taylor om hårtorkar och allsvensk omställning. Häckens skadekris?! Peking med både poäng och panik! Eufori och ångest på Gamla Ullevi!TuttoSvenskan görs i samarbete med:TV4 Play:Via vårt samarbete med TV4 Play streamar du Allsvenskan, Superettan, Serie A, La Liga, Landskamper och MYCKET annat för 249kr/mån (ord 349kr). Ni har erbjudandet här: https://www.tv4play.se/kampanj/tuttoATG:Läs om våra senaste tankar gällande spel på: https://www.atg.se/tutto - 18 år gäller för spel och stödlinjen.se finns om du upplever minsta problematik med spelandeVersace:Vi gör TuttoSvenskan tillsammans med Versace! Deras dofter Eros samt Eros Energy är dofter som är inspirerade av medelhavskusten, en maskulin citrusdoftande blandat med svarta vinbär och mysk i doftnoterna. Ni hittar Versace Eros och Eros Energy på Parfym.se här: https://rb.gy/3f9gtxAprès:Après Mini finns klassiska smaker som Mint, Ice Tea Peach, Raspberry Liqorice, Cola och senaste tillskottet Après Spritz. Ni hittar Après på apres.se eller på Preem, 7-Eleven, Pressbyrån, Willys, Ica och din lokala tobakskiosk. När ni är inne på hemsidan, glöm inte att signa upp på deras nyhetsbrev så ni inte missar släppen av deras grymma merch. Koden ”Tutto” ger som vanligt 15% rabatt. Detta är ett meddelande riktat till personer över 25 år som redan brukar nikotinprodukter. Produkten innehåller nikotin som är ett mycket beroendeframkallande ämne.Däckpartner:Sveriges största fristående däckkedja där alla verkstäder ägs av lokala entreprenörer! Sommaren närmar sig, och det börjar bli dags att tänka på att byta till sommardäck. Något som Däckpartner verkligen brinner för är säkerhet – både på vägen och för sina kunder. Och nu har du chansen att vinna en uppsättning sommardäck från Goodyear! Gå in på dackpartner.se/svenskan och var med och tävla – det tar bara någon minut! Vi har även ett erbjudande utöver tävlingen, koden ”SVENSKAN” för 10% rabatt på nya däck på deras e-handel! Stort tack till Däckpartner!Allsvenskan Fantasy:Som vi har väntat men nu är äntligen Allsvenskan Fantasy live! In och joina vår liga, vinn den om du kan och få evig ära samt berömmelse

Enjoy this replay of last week's DUMPSTER DIVE LIVE! w/ Noor Shamim!We dive into that EPIC episode of Summer House... THREESOMES, FEET, OH MY!Subscribe to the Dumpster Dive YOUTUBE channel! Live Bravo recaps every week!Tom Hamlett Instagram: @thetomhamlettTom Smyth Instagram: @therealityispodInstagram: @dumpsterdivepodDumpster Dive YouTube: ⁠⁠⁠⁠https://www.youtube.com/@DumpsterDivePod

Säsongens första TOTW är här! Trippelt Bajen, dubbelt Malmö FF, sedvanlig (?) närvaro från en viss sexa och såklart omgångens stora stjärna Omar Faraj!TuttoSvenskan görs i samarbete med:TV4 Play:Via vårt samarbete med TV4 Play streamar du Allsvenskan, Superettan, Serie A, La Liga, Landskamper och MYCKET annat för 249kr/mån (ord 349kr). Ni har erbjudandet här: https://www.tv4play.se/kampanj/tuttoATG:Läs om våra senaste tankar gällande spel på: https://www.atg.se/tutto - 18 år gäller för spel och stödlinjen.se finns om du upplever minsta problematik med spelandeVersace:Vi gör TuttoSvenskan tillsammans med Versace! Deras dofter Eros samt Eros Energy är dofter som är inspirerade av medelhavskusten, en maskulin citrusdoftande blandat med svarta vinbär och mysk i doftnoterna. Ni hittar Versace Eros och Eros Energy på Parfym.se här: https://rb.gy/3f9gtxAprès:Après Mini finns klassiska smaker som Mint, Ice Tea Peach, Raspberry Liqorice, Cola och senaste tillskottet Après Spritz. Ni hittar Après på apres.se eller på Preem, 7-Eleven, Pressbyrån, Willys, Ica och din lokala tobakskiosk. När ni är inne på hemsidan, glöm inte att signa upp på deras nyhetsbrev så ni inte missar släppen av deras grymma merch. Koden ”Tutto” ger som vanligt 15% rabatt. Detta är ett meddelande riktat till personer över 25 år som redan brukar nikotinprodukter. Produkten innehåller nikotin som är ett mycket beroendeframkallande ämne.Sociala Medier:Instagram - TuttosvenskanTwitter - TuttosvenskanTikTok - Tuttosvenskan#tuttosvenskan Hosted on Acast. See acast.com/privacy for more information.

Stor nedtagning av helgens stormatcher! Väggen Ponne om den växande rivaliteten. Inte SÅ stor frustration bland de blårandiga. Bajens överkörning och Nahirs chock över Strands chip. Omar med ett rörigt målfirande. Trumgate! Berntsens exit! Osv!TuttoSvenskan görs i samarbete med:TV4 Play:Via vårt samarbete med TV4 Play streamar du Allsvenskan, Superettan, Serie A, La Liga, Landskamper och MYCKET annat för 249kr/mån (ord 349kr). Ni har erbjudandet här: https://www.tv4play.se/kampanj/tuttoATG:Läs om våra senaste tankar gällande spel på: https://www.atg.se/tutto - 18 år gäller för spel och stödlinjen.se finns om du upplever minsta problematik med spelandeVersace:Vi gör TuttoSvenskan tillsammans med Versace! Deras dofter Eros samt Eros Energy är dofter som är inspirerade av medelhavskusten, en maskulin citrusdoftande blandat med svarta vinbär och mysk i doftnoterna. Ni hittar Versace Eros och Eros Energy på Parfym.se här: https://rb.gy/3f9gtxAprès:Après Mini finns klassiska smaker som Mint, Ice Tea Peach, Raspberry Liqorice, Cola och senaste tillskottet Après Spritz. Ni hittar Après på apres.se eller på Preem, 7-Eleven, Pressbyrån, Willys, Ica och din lokala tobakskiosk. När ni är inne på hemsidan, glöm inte att signa upp på deras nyhetsbrev så ni inte missar släppen av deras grymma merch. Koden ”Tutto” ger som vanligt 15% rabatt. Detta är ett meddelande riktat till personer över 25 år som redan brukar nikotinprodukter. Produkten innehåller nikotin som är ett mycket beroendeframkallande ämne.Däckpartner:Sveriges största fristående däckkedja där alla verkstäder ägs av lokala entreprenörer! Sommaren närmar sig, och det börjar bli dags att tänka på att byta till sommardäck. Något som Däckpartner verkligen brinner för är säkerhet – både på vägen och för sina kunder. Och nu har du chansen att vinna en uppsättning sommardäck från Goodyear! Gå in på dackpartner.se/svenskan och var med och tävla – det tar bara någon minut! Vi har även ett erbjudande utöver tävlingen, koden ”SVENSKAN” för 10% rabatt på nya däck på deras e-handel! Stort tack till Däckpartner!Allsvenskan Fantasy:Som vi har väntat men nu är äntligen Allsvenskan Fantasy live! In och joina vår liga, vinn den om du kan och få evig ära samt berömmelse

We've got the dutchess of the double deck aka Marie Maloney back in studio to chat about three different beverages! She shares stories of destination weddings, supper clubs, and hanging out with Spritz Influencers. We then learn about Bulgarian efficiency and the best way to send pennies to rising country star Tate McRae.Brought to you by Littlefoot Coffee Roasters (Wild Trilliums is back!) use the promo code: POPPOP for 20% off your entire order! Visit our Merch closet at https://poppinbottles.threadless.com!

Romy Hoffman of punk/new wave band Agender joins Scream Therapy host Jason Schreurs to talk about her life as a sober musician. Romy explains that not using substances has allowed her to process and heal through her music. http://agendermusic.com Featured song clips: Agender - "Logo" from Berserk (2025) Noise Addict - "Spritz" from The Frail Girl (Numero Group, 1994) Minor Threat - "Straight Edge" from Minor Threat (Dischord Records, 1984) Agender - "Life Is Acid" from Berserk (2025) The SCREAM THERAPY BOOK is now available! Scream Therapy: A Punk Journey through Mental Health is a memoir-plus that has been heralded by New York Times best-selling authors. Like the podcast, it links the community-minded punk rock scene with the mental wellness of the punks who belong to it. ORDER A COPY OF THE BOOK! screamtherapyhq.com/book SCREAM THERAPY MERCH! http://teepublic.com/user/scream-therapy About this podcast: Scream Therapy explores the link between punk rock and mental health. My guests are members of the underground music scene who are living with mental health challenges, like myself. Intro/background music clips: Submission Hold - "Cranium Ache" Render Useless - "The Second Flight of Icarus" Contact host Jason Schreurs - screamtherapypodcast@gmail.com

Get ready for this week's NEW episode of On the Scent! We're celebrating #nationalfragranceweek with a packed show full of olfactory delights.Wondering why there's still no #PerfumeBottleEmoji? So are we! Plus, exciting news for our Australian listeners – Suzy will be speaking via live link-up at the @geelonglibraries Fragrance Fair on 22nd March, exploring how to write about fragrance in this influencer-dominated world and unpacking the DNA of Australian fragrance houses.Get tickets here! https://www.geelongaustralia.com.au/events/calendar/item/8dd479c244e0cbf.aspxWe're swooning over @dsanddurga Brown Flowers with its “aging vials of umber hues”and faded grandeur, while Nicola can't stop raving about her latest obsession – Micallef Hypnotic Musk.Discover why @matierepremiereparfums Vanilla Powder hair perfume is SO worth spritzing, and join us on a mysterious adventure with @maisoncrivelli Safran Secret – a sensual composition contrasting bright saffron with warm, diffusive woods.We revisit a true British classic with @bronnley English Fern, a timeless blend that's been delighting fragrance lovers since the 1930s, and explore @beautypie La Botanista.Fancy a new home scent? Nicola adores the new Côte d'Azur collection from @baobabcollection Candles. And to round things off, we celebrate @juliettehasagun's 15th anniversary with their iconic Not a Perfume – the 'clean white t-shirt' of the fragrance world.Tune in for all this and more fragrant chat – your senses will thank you!

This clip is from Episode 9: "Venice Through the Eyes of a Local - Avoid Getting Pickpocketed, Identify Tourist Traps, and Learn the Origins of Ciao, Spritz, and Fascinating Historical Anecdotes about Italy" Find the full episode here: Apple Podcasts Spotify YouTube In the full episode, Federico Blumer reveals a lot of uncommonly told insights about "Venezia," as it's known in Italy, by sharing insider information, local stories, and uncommon facts. Find the full episode on ITALIAN, FOR SURE to join host Catrin Skaperdas and guest Federico as they laugh and chat their way through fun facts about Venice to bring you an entertaining and educational episode about Italian culture inclusive of: Pickpocketing and how to avoid it Tourism in Venice, Italy: Do they want it? Do they need it? The truth about "La Dolce Vita" A typical day for someone who lives in Venice How Federico feels about living in a place with no cars If locals really use gondolas in Venice What happens when you have a disagreement with someone in Venice The origin story of "Spritz" Why you shouldn't get a pizza in Venice How "carbonara" originated The anti-pasta movement A fascinating story of a guy who single handedly saved the day for Venice Advice for when people come to Venice The origin story of "Ciao" -- This interview is available to watch on Spotify or YouTube or to listen-only wherever you get podcasts, such as Apple Podcasts or Amazon Music. -- Federico Blumer, Venetian by adoption, born in Milan in 1986, is a cultural influencer and uses his social channels called "Il Viaggio di Scoperta" (The Journey of Discovery) to share fun and important facts about the city of Venice, Italy. To check out Il Viaggio di Scoperta on Instagram, click here https://www.instagram.com/ilviaggiodiscoperta/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Rāpare Drive, HALFQUEEN chats to Miss Kannina, a Yorta Yorta, Dja Dja Wurrung, Kalkadoon and Yirendali nation artist residing in Naarm. Miss Kannina is on the ground for her debut headline tour of Aoteaora - don't sleep on it! Chris chats cannabis in the news on Marijuana Media, thanks to The Hempstore, and there's a brewed blueberry spin on a Spritz for Cocktail Corner, thanks to Black Sands Brewing. Thanks to The Beer Spot!

What's up Bros? Summer is most certainly heating up. In this episode, Kyle and Paige square off over Kyle's rage texts. As far as the Spritz vs Loverboy fiasco, Kyle does make a couple of points that perked our ears up, but none of those points have ANYTHING TO DO WITH PAIGE. His ego gets in the way repeatedly as he tries to explain his side of the story, and his need for validation from Paige who once again... HAS NOTHING TO DO WITH IT. Kyle isolates Amanda once again and causes Paige to cry, but it looks like Amanda and Paige wont be shaken by his antics. Jesse Soloman feels the pressure of his new situationship and needs to have a convo with Lexi about their future. West and Ciara seem to be getting along ok, and hats off to Carl and Lindsay for being the most cordial during the most bizarre scenario. Imrul starts the summer off bringing a lady home night one and we are actually enjoying his dynamic thus far. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back, little turtle cuties and Villa Rosa VIPs! On today's episode of Turtle Time, Amy and Riley discuss Jax Taylor opening up about his cocaine addiction. (00:00 - 35:35)We then discuss the latest episode of Summer House - season 9, episode 4 - "Lindsay Hubbard's Gender Reveal Treasure Hunt". (35:35)As well as the latest episode of the Real Housewives of Beverly Hills - season 14, episode 14 - "A Hilton Unhinged" (1:25:30)If you enjoyed this episode and need more Turtle Time in your life, join the ⁠Turtle Time Patreon⁠ and become a Villa Rosa VIP to hear exclusive bonus content! We're recapping the Vanderpump Rules series from the beginning each week and uncovering all of its secrets.And if you need even more Turtle Time in your life, follow us on ⁠⁠TikTok⁠⁠ or ⁠⁠Instagram⁠⁠. And please, if you want to watch some of the fun things we do, subscribe on YouTube. Hosted on Acast. See acast.com/privacy for more information.

Quando Dry Milano ha introdotto l'abbinamento tra pizza e cocktail nel 2013, in pochi avrebbero scommesso sul successo di questa formula. Oggi, invece, non è più raro vedere mangiare una Margherita accompagnata da uno Spritz. Il cocktail pairing non è solo una questione di tendenza, ma un modo per elevare l'esperienza gastronomica, offrendo un'alternativa sofisticata e originale. La chiave del successo? Comprendere l'interazione tra gli ingredienti, valorizzando la pizza con drink che ne esaltano sapori e consistenze. L'abbinamento tra cocktail e cibo si basa su due principali criteri: la somiglianza e il contrasto di aromi. Gli abbinamenti per somiglianza cercano di unire sapori simili per creare armonia, mentre gli abbinamenti per contrasto puntano a combinare sapori diversi per stimolare il palato in modi sorprendenti. Ma quali sono i mix ideali? Lo abbiamo chiesto a Niccolò Amadori, bar manager di Alto Rooftop Bar di Cervia (tra i 500 top bars e presente sulla guida di BlueBlazer), ospite per una serata incentrata proprio su questo connubio domenica 2 marzo da Simone Pisani bar manager di Porto 11, lounge bar e bistrot sul Lago Maggiore

Non sarà famoso come il Negroni o lo Spritz, ma il Garibaldi sta vivendo una seconda giovinezza. Il suo colore vibrante, il gusto equilibrato tra l'amaro del Campari e la dolcezza del succo d'arancia, lo rendono un simbolo della miscelazione italiana. Dopo anni di oblio, questo cocktail è tornato alla ribalta grazie a bar iconici come il Dante di New York e, nel 2024, è stato nuovamente inserito tra i drink ufficiali dell'IBA. Ma qual è la sua storia e quali sono le sue varianti più sorprendenti?

Gibson Johns shares his thoughts on part 2 of "The Real Housewives of Potomac" reunion before "Is This Real Life?" podcast host Mandy Slutsker joins him to chat about the prosecutor in Karen Huger's DUI case's eye-opening filing and the latest episodes of "Summer House," "Southern Charm" and "Southern Hospitality." Subscribe to "Gabbing with Gib" on Apple Podcasts: apple.co/471D8Gb Follow "Gabbing with Gib" on Spotify: https://bit.ly/3StiCtY  Follow "Gabbing with Gib" on Instagram: https://instagram.com/gabbingwithgib Follow "Gabbing with Gib" on TikTok: https://www.tiktok.com/@gabbingwithgib  Follow Gibson Johns on Instagram: https://instagram.com/gibsonoma Follow Gibson Johns on Twitter: https://twitter.com/gibsonoma Follow Gibson Johns on TikTok: https://www.tiktok.com/@gibsonoma Subscribe to Gibson Johns' Newsletter: https://gibsonoma.substack.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Le Prosecco est une institution en Italie mais également dans le monde entier où il est devenu le vin italien le plus consommé, notamment grâce au succès du fameux Spritz.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

I mercati storici di Palermo, da secoli cuore pulsante della vita cittadina, stanno vivendo una nuova metamorfosi. Un tempo regno del commercio alimentare, oggi la Vucciria e il Mercato del Capo si sono trasformati in veri e propri poli della movida notturna. Il simbolo di questo cambiamento? Il boom dei carretti Spritz, chioschi mobili che in pochi anni hanno invaso strade e piazze, attirando giovani, turisti e curiosi.

Aunque típicamente los asociamos a las costas de Italia y Francia, los Spritz han conquistado el mundo en los últimos años. Bebidas como el Aperol Spritz y el Hugo Spritz no solo redefinieron el happy hour, sino que se convirtieron en símbolos de un estilo de vida sofisticado y vanguardista. En este episodio de The Story, exploramos cómo estos cócteles  transformaron la industria de la coctelería, generaron un boom económico y se posicionaron como favoritos globales. Escucha The Story en tu plataforma de streaming favorita. Un producto de GBM Media.

The beverage brand's former CMO, which holds drinks like Aperol, breaks down why events like Coachella, the US Open and Cannes Film Festival are so important to its marketing strategy. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.[00:00:00] Damian: I'm Damian Fowler [00:00:01] Ilyse: And I'm Ilyse Liffreing [00:00:02] Damian: And welcome to this edition of The Current Podcast. [00:00:05] Ilyse: This week, we're delighted to talk with Julka Villa, the former Global CMO of Campari Group. [00:00:11] Damian: Founded in 1860, Campari is a household name in the global spirits industry with a portfolio of over 50 brands across world markets. [00:00:20] We're talking familiar names like Aperol, Sky Vodka, Wild Turkey Bourbon, and Courvoisier. [00:00:27] Ilyse: Julka is a marketing veteran with over 25 years of experience in the alcoholic beverage and beauty industries. A specialist in consumer focused brands. [00:00:37] Damian: Julka is responsible for the marketing vision, strategy, and execution of the Campari Group's brands. [00:00:44] At the same time, she has a bird's eye view of the company's worldwide presence, coordinating teams based in Milan, Paris, and New York. [00:00:52] Ilyse: We started by asking her about how she balances the Campari legacy with keeping its brands relevant for today's [00:01:00] consumers. [00:01:02] Damian: So Campari has a rich heritage. The company is now 164 years old. How do you go about balancing its legacy, the preservation of its legacy while keeping the brand modern and relevant for today's consumers? [00:01:18] Julka: I think that, if we go back to the roots of the Campari brand, about being [00:01:23] bold, about being visionary about investing in arts, think about Europe, Italy in the second half of the 19th century. There were so, few brands really investing Campari was one of the first really interacting with artists [00:01:42] and designers and giving them the freedom to, the brand in the way they saw it. if you look at how we started, you how we moved forward along our, our history. You can see that, the [00:02:00] twenties and thirties of last we start cooperating with cinema, really asking the people, working in the industries and producing the movies, postcards, producing, you know, designs and drawings for us. [00:02:16] You can see that, fast forward, to the eighties. We start cooperating with one of the greatest filmmakers. In the world, Federico Fellini, that was a big fan of the Campari brand. He was drinking Campari and he decided to cooperate with us to produce an advertising for the brand. And Fellini was the first filmmaker we cooperated with. But then, we kept this partnership, for instance, with Paolo Sorrentino 2017. And I was personally You know, working with him, it was a fantastic experience to see an artist really bringing to life, the brand, [00:03:00] respecting the legacy, but at the same time, renovating, since you're asking me how a brand modern still loyal to its root, it was amazing to see how we could kept the daring, attitude of the brand alive. According to his own style.  [00:03:20] Ilyse: Wow,that is super cool. so is pop culture still as important to the brand even today?  [00:03:27] Julka: Absolutely. Absolutely. So, and this is so important for the Campari brand, but for many other brands part of our portfolio, just for you to know, we have more than 50 brands. in our portfolio, and if you'd like we can talk about some of them, but when it, comes to Campari, think about the fact that our partnership with arts, have been, more recently renovated in our, cooperation with the major film festivals, in the world. We, are [00:04:00] partners of the Cannes Film the Locarno, in Berlinale. weclosed the first, year of partnership with the Toronto Film that's definitely a modern way to the brand, extremely aspirational, but still to get in touch with so many consumers and possible advocates of the brand. One of the things we really care about is not just to communicate our brands, but to assure our consumer to consume our brands throughout the signature cocktails in the best way possible and definitely feel festival for us are a huge opportunity to provide liquid tulips, as we say, to our consumers current and future.  [00:04:47] Damian: What's interesting is with these different brands, you're sort of talking about how they're valued differently in different markets. that's very interesting to me. How do you know and prioritize [00:05:00] which brands work best in which countries?  [00:05:04] Julka: We have, well identified, what we call the global brands. The brands that should be built everywhere in the world. Of course step by step and respecting the life stages, the brand is in a specific geography. And definitely the one I mentioned so far, are global brands. And so also global priorities, for the company. And then, depending on the area of the world, the characteristics of the market and the consumers, each individual, operating company, can, compose, portfolio, to have the best performance on the market. But definitely there are priorities everybody to focus  [00:05:51] Damian: if you think about the United States, is there a sort of priority? [00:05:55] Julka: Yeah,  [00:05:56] Damian: Leading brand here. [00:05:58] Julka: definitely, [00:06:00] uh, the priority for the United our giant aperitif brands, such as Campari Aperol, Grand Manier, Wild Turkey, Espolon, and of course, the local team is really excited to rebuild the Courvoisier brand. always acquisition we have just finalized. [00:06:21] Damian: Yeah, each of those brands has its own kind of, whole kind of narrative around them, I imagine. But I wanted to ask you actually a little bit about, The current moment that we're in, which we're seeing a kind of a lot of debate around alcohol versus no alcohol consumption, particularly when it comes to like Gen Z demographics. I mean, how do you think about and navigate these perception shifts?  [00:06:47] Julka: That's a very that's a very interesting question. And of course, as you can imagine, we have been spending a lot of time and resources really to dig deep into these shift and [00:07:00] transformation in a way of our consumer ships. One thing that is not that evident to, to everybody is that differently from the past, there is a sort of coexistence of, people drinking alcoholic products and non alcoholic products, depending on the moment they are in, the people they are with, what they have to do the day after. [00:07:23] And this kind of consciousness and, control on what to choose is even stronger in younger consumers as you were mentioned so they are more conscious they don't they are not you know afraid to make a choice that could be out of  [00:07:43] their are pool of friends. Everybody's drinking something alcoholic There's no problem at all for one of them to say “Look tomorrow I have to wake up very early I have a very important day I prefer to, to opt for a choice, a non alcoholic choice.” So more than a counter position [00:08:00] today, we see the coexistence, of these kind of choices, which is quite interesting, honestly, also because it gives us the opportunity to be more, mindful and, intentional in developing also the part of our portfolio, which is non alcoholic. For instance, we have a product which is an extremely strong product in Italy and definitely in a phase of conquering of continental Europe is, the name of the product is Crodino and is definitely our non alcoholic, kind of spritz. is a product that was invented and launched in the market, in 1965. [00:08:39] So this is a little bit a testament, to the personality of the company, wanting really to push boundaries. And actually we are preparing the launch of these fantastic product also in the U S, that we plan for next year.  [00:08:54] Ilyse: So it sounds like Campari really anticipated this trend of non alcoholic [00:09:00] beverages in a sense.  [00:09:02] Julka: Yeah, that's, that's correct. That's correct.  [00:09:05] Damian: I'm just curious on that point, you know, as a marketer, you must get lots of data back in terms of like, who's drinking what, maybe by generation, maybe by geography even. I'm interested to know, do you kind of look at that in terms of strategizing and find the discrete markets?  [00:09:24] Julka: even if, with the passing of the years, what we, really is of people. So demographics are not, gender or age brackets are not the main elements we look for because what really counts. Today is the mindset and the attitude of people, for instance, if I think about a product like Aperol with these with its signature cocktail, Aperol can see across generations drinking this product and across age brackets is the mindset. [00:09:57] And you would be amazed how people approaching Aperol [00:10:00] Spritz, enjoying Aperol Spritz, they really have in common, the way they appreciate life and what they are looking for in that specific moment. Either they are, 25 or 60. So there are also, a number of cross generational, alcoholic beverage experiences, and so the way we look at data is really about the motivation and the attitude of people when they are about to make a choice.  [00:10:27] Ilyse: Yeah, that kind of, shift towards mindset over demographics probably helps a lot when it comes to just I guess prioritizing channels for the brand and where to reach those audiences because I know in a lot of the times like Millennials and Gen Zers are in like social media and usually that's not an option when it comes to alcohol brands, is, so is the brand finding other channels to be just as effective, in reaching that kind of mindset that it's [00:11:00] after. [00:11:00] Julka: when, I think a strong, distinctive characteristic Of our marketing and activation strategies, really investing very seriously in, in events, because definitely there's a lot of will among consumers of all ages, really to leave, events, in person really experience, on their, skin, much more than in the past. [00:11:24] and then we amplify, if you want, through social media, those events. But, a big part of our investment. is really, put on organizing, these kind of events. When we, when it comes to the U. S., think about Coachella, which is, more than a music festival, is a lifestyle festival, as we all know. [00:11:43] Think about the U. S. Open. uh, but also if we go on the other side of the world, in the APAC region, think about, The Australian Open, which is for us a, opportunity to reach so many consumers. about [00:12:00] hundreds of thousands live offering our best signature cocktail in our, fantastic lounger and then we can definitely amplify this content on a number of social media where. alcoholic beverage can, have a direct relationship, with their consumers. So for us, it's always a mix. we really believe that we have winning products, very straightforward drinking strategy, and that's why we care so these to life in real life for we don't see this business as happening just, just virtually. Definitely.  [00:12:42] How do you kind of maintain and sort of keep tabs, as it were, on people who are loyal to the brands that you market? [00:12:52] definitely over the yearsWe invested and we improved, our, CRM, capacity, so [00:13:00] throughout, social media and massively through events, we gather as much as possible information about our consumers so that, we can definitely keep them, up to date. On our, yearly, program, but also we can establish a more direct dialogue. [00:13:18] Sometimes we consult them, a part of them for new projects. we listen to them, ask them questions about, trends, want to know more and I think that, especially when it comes to a lab important. [00:13:39] Feel part of a feel, really listen to is something as important as enjoying your favorite, brand and your [00:13:50] Damian: And what's interesting to me is I was thinking about this because about, maybe 12 years ago, I have a friend from Venice who lives in New York and we went to a [00:14:00] restaurant and she ordered an Aperol and at that, point it wasn't very, nobody really knew much about it here. [00:14:06] And since then, of course, it's huge. It's like a probably one of the most popular, cocktails around. I was just at the U. S. Open in the summer and I could see, your your [00:14:16] plaza there with Aperol everywhere. I guess it was, there's a sponsor, a partnership  [00:14:20] Julka: Mm hmm.  [00:14:21] Damian: But my question is, how did you could you walk us through how you, built that awareness from, that moment, however many years ago when it wasn't such a big, obviously big in Venice, she said it was the Venetian drink. [00:14:34] So I was like, Oh, that's interesting. [00:14:39] Julka: yes, I am. 10, 12 years ago, not only in the U. S., but in many other places outside Europe, definitely it was not established. you know, staple it is to die. and at the very beginning, we really faced, some very basic, difficulties. I have to say, it was not easy, to start [00:15:00] talking about, a signature cocktail that, needed, a bottle of Prosecco to be open, to be prepared because. [00:15:07] You know, if you are familiar with sparkly wines, the problem with it is that if you open it and you use just a little part and then you keep the bottle for a couple of days, the carbonation will just, yes, go away. So it was really. a very precise, consistent, and stubborn work of education. [00:15:28] There's just one certainty about education, which is that, you know, when you started that you will never know when you will finish. And actually it's a never ending story in a way. So we, in the past we put, and we keep putting a lot of, effort and an investment in educating the trade the bartenders bar owners But also the final consumers because at the end if the final consumer knows [00:15:52] the best way to prepare an upper spritz They will be your advocate and it happened to me so many times in the past [00:16:00] when I was receiving at the table in upper spritz that was not preparing the way It should have been, I was going back to the bar and I was saying there's something wrong with my cocktail. [00:16:13] it's a double, a double direction  [00:16:16] Julka: Yeah,  [00:16:18] efforts. And, Also, a very important part is, what we call, the oil spill approach. What does it mean? We start with the city, a major city, we start with the specific neighbors. and key on trade outlets in this neighbor. [00:16:39] We build a relationship of partnership. We invest on these venues and we create the phenomenon of the cocktail and then we expand. So distribution and presence comes just [00:16:52] after having started trend with a very high level, of the serve in a smaller [00:17:00] number of venues. [00:17:01] This, has been the approach in the U. S. and in every other part of the world. You mentioned Venice, which is the place where the brand really, started being known and appreciated and, recognized as, the champion of aperitif. But the phenomenon of Aperol Spritz started in Venice, expanded to the Veneto region, which is the region of Venice, and then expanded Milan and from Milan to the rest of Italy. [00:17:28] So the oil spill approach, as we call it, has always been, front and center of the strategy, of, And it's building.  [00:17:38] Ilyse: So interesting. when you think of Campari brands, it also sorts of implies Like a level of sophistication. in a sense, are marketing just drinks or is it something more, I don't know, like lifestyle?  [00:17:53] Julka: definitely. I think that,our brands are starting from, The most important ones really [00:18:00] stand for a certain lifestyle. you think about campari, it really represents the Milan. And, the lifestyle of the city. If you, think about aperol, you're talking about a more democratic sort of brand, really more casual. welcome. and, So they, [00:18:21] reflect a way of living and today even more important. If you think about the trend of escapism, traveling without traveling. I need a break. I need a moment for myself of real enjoyment with my friends. [00:18:36] brands like this, and they are signature cocktail, let's say Aperol Spritz for Aperol, Negroni, for instance, for Campari makes you really full for half hour, one hour you're spending with your friends in another place. So they really stand for a way of living for a place and for a moment in life where you really, recharge your batteries and, [00:19:00] you dedicate really a true moment to yourself.  [00:19:03] Julka: And that's it for this edition of The Current Podcast. [00:19:05] Damian: We'll be back next week, so stay tuned. [00:19:08] Ilyse: The Current Podcast's theme is by Love Caliber. The current team includes Kat Vesce and Sydney Cairns. [00:19:15] Damian: Cairns. And remember,  [00:19:16] Julka: we really believe that we have winning products, and that's why we care so these to life we don't see this business as happening just virtually.  [00:19:29] Damian: I'm Damian. [00:19:30] Ilyse: I'm Ilyse. [00:19:30] Damian: And we'll see you next time. And if you like what you hear, please subscribe and leave us a review. Also, tune in to our other podcast, The Current Report.

Why in Italian is one simple word. Or you can learn a few extra really common ways to say why to make your Italian sound natural. Learn about our Online Italian School and get a free mini lesson every week: https://joyoflanguages.online/italian-school Subscribe to our new YouTube channel: https://www.youtube.com/@joyoflanguages.italian?sub_confirmation=1 Get the bonus materials for this episode: https://italian.joyoflanguages.com/podcast/why-in-Italian Today's Italian words: No, perché? = No, why? Perché il pesce ha un sapore delicato = Because fish has a delicate flavor Come mai non posso bere lo Spritz con la pizza? = How come I can't drink spritz with pizza? Perché è dolce = Because it's sweet E perché? = And why?

We are back for another month of mocktails, and this week we are taking a look at some N/A liquor brands, and Brian's personal favorite Seedlip! We mix up a simple mocktail to get the new year started off right, plus we talk the Golden Globes, try to figure out who Robbie Williams is, and get scared by a new season of Goosebumps! Cocktail comes from Seedlip Merch Shop - drinkthemovies.square.site https://www.patreon.com/drinkthemovies https://www.instagram.com/drinkthemovies/ https://bsky.app/profile/drinkthemovies.bsky.social https://www.facebook.com/drinkthemovies https://www.drinkthemovies.com https://www.youtube.com/@drinkthemovies https://discord.gg/fsdW2QqqpS *Please Drink Responsibly*

Découvrez comment un homme a transformé le Spritz en un phénomène mondial, propulsant la marque Campari bien au-delà des bars et des plages ! Cette semaine, retrouvez les meilleurs moments de l'émission "Ça va faire des histoires" diffusée l'été 2024 sur RTL. Stéphane Rotenberg avait réuni les meilleurs experts de RTL pour un grand concours d'anecdotes.

In today's Phone Tap, Brooke's confronting a guy for overusing free samples of perfume at the mall and prosecuting him to the full extent of the mall law!See omnystudio.com/listener for privacy information.

In today's Phone Tap, Brooke's confronting a guy for overusing free samples of perfume at the mall and prosecuting him to the full extent of the mall law!See omnystudio.com/listener for privacy information.

Choisir son sapin : Naturel ou artificiel ?Films incontournables pour une ambiance de NoëlRecette facile de Spritz, biscuits de Noël traditionnelsRepas de Noël : Les classiques français à ne pas manquerL' art des cartes de Noël personnaliséesPréparation des cadeaux : En magasin ou en ligne ?To read at your pace

Notre époque nous dicte de dire qu'on ne s'enflamme pas en début de relation… Pour Madame Meuf il y a un mix entre misogynie, mensonge et méprise qu'il faudrait laisser tomber. Un épisode avec des Spritz, Melrose place et du stalking. Retrouvez tous les épisodes de Madame Meuf ici. Première diffusion : 25 octobre 2021. Learn more about your ad choices. Visit megaphone.fm/adchoices

Paris-Based traverso superstar, conservatoire professor and flute mastermind Sebastijan Bereta joined me on the podcast this week, live from The City of Lights herself, to chat all things flute. Sebastijan gives us his tips to embrace the true French Flute School as well an insight into the (cooler?) world of period instruments, before the pair of us wax lyrical about Sir James Galway for 7 minutes.Bisous xInline G Merch:Inlineg.myshopify.comInline G Patreon:patreon.com/TheInlineGFlutePodcastInline G will ALWAYS be free of charge, but signing up to the Patreon helps let this podcast reach new heights, if you can afford it. You'll also get to ask questions to upcoming guests as well as get early access to some episodes. Or if you'd rather not spend money, subscribing to my YouTube channel and following me on Facebook, Instagram and TikTok is a HUGE way to support the podcast. It'll cost you nothing, and it really makes a difference to the algorithm gods. So please interact however you can; like, comment, or subscribe, and help keep this podcast lit xAnd finally; use the code “INLINEG” online or in person at Flute Center for; 5% off accessories, 10% off all sheet music, free shipping on new instruments and free shipping to trial instruments (USA only.)Chapters:00:00 - Monsieur Bereta 10:32 - The French Flute School27:28 - Love the Artistic You30:28 - Kindness of the Traverso World43:05 - A Love Letter to Sir James48:52 - Quick Fire Questions Hosted on Acast. See acast.com/privacy for more information.

Immaginiamo che durante un aperitivo gli "italiani tipo" discutano di immigrati, magistratura e politica: quali sono le posizioni e le tesi sostenute? Interviene Stefano Feltri, giornalista, curatore della newsletter “Appunti”.

Decision paralysis, new cover art, Toastisms, tour life w/Jackie O, dinner at The Corner Store, Craig's new Spritz flavor, sport ball widows, tv villains.SponsorsAcorns: Head to acorns.com/taylor or download the Acorns app to start saving and investing for your future todayBoll & Branch: Enjoy 20% off plus free shipping on your first set of sheets at BollAndBranch.com with promo code TAYLOR.Farmacy: Visit farmacybeauty.com and use code TAYLOR for 20% off your orderPlease note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aperol sales surge in the summer, but drop in winter… now Aperol's trying to solve “Seasonality.”Spirit Airlines stock plummeted after reports it's considering bankruptcy… and we're glad that's happening (we'll explain why).The 9-1-1 emergency call hasn't changed in 50 years… so the startup Prepared is disrupting it.Plus, we're about to launch our biggest new thing in years…$SAVE $JBLU $DVCMY—-----------------------------------------------------GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When Aperitivo comes around, many of us reach for a Spritz or Wine. But what about a Craft Beer? Beer is not something we often consider associated with Italy, but it's a popular drink of choice, and in recent years the craft beer scene has really been growing. Tana Schwarz is here to tell us more about craft beer in italy. What counts as a craft beer? What are some to look for? And where can you explore more of Italy's beer scene? Have a listen and find out. Here's some of Tana's work she'd love to share. Articles: Italy Segreta - A look into Italy's craft beer scene and how it's stuck behind the industrial stuff The Italy Edit - An Introduction to Craft Beer in Italy    Craft Beer Maps:  My personal map on Thatch: Where to Drink Craft Beer in Rome  UnionBirrai's map of independent breweries in Italy   Craft Beer Walking Tours of Rome can be found here: Italy Beer and Wine Tours and on Instagram    An upcoming beer craft beer festival in Rome: EurHop    The best way to find me to learn more about all things Italian craft beer is through Instagram. I also write about sustainable food, wine, beer and travel on my substack If you enjoyed the episode, and show, please leave us a 5 ⭐️ rating, it means a lot! Thanks for listening to the Real Life in Italy. This podcast is for foreigners living in Italy, who are all just trying to make sense of it all. Listen in to learn all about a side of living in Italy everyone else forgot to tell you about. But don't expect us all to be better, I promise. Expect some good laughs, helpful tips and cultural explanations, and expat stories to remind you that you aren't alone, and it'll all work out. Learn more about Evelyn at www.collineallemontagne.com www.instagram.com/collinemontagne You can show your support by buying me a glass of wine, I always appreciate it: www.buymeacoffee.com/colline

Richard Armitage's dream of becoming an actor began in his teens, in a circus in Budapest, where he slept within sniffing distance of the elephant enclosure to earn a much-needed Equity card. Having spent his early career on stage, his big break came in the BBC adaptation of Elizabeth Gaskell's North and South in 2004. Richard went on to star in Spooks, before scoring roles in The Hobbit Trilogy and Ocean's 8. Recently he has appeared in Netflix hits including Obsession and Fool Me Once, with Michelle Keegan. Acting is not his only creative endeavour: Richard is also an author. His debut novel was a number 1 bestseller on Audible and his latest offering, The Cut, is out now. Nick mixes a non-alcoholic Pentire coastal spritz for Richard while Angela prepares the best smash burger, a recipe by Martha Collison, serving it with oven chips. Nick and Angela enjoy a 0% Stella Artois with their meal, while the experts at Waitrose suggest a Rasteau Edition Limitee as the wine pairing. Our trio discuss Richard's army of loyal fans, what it's like to read audiobooks for a living and how a chance meeting in a graveyard inspired his new novel. You can watch full episodes of Dish now on Youtube  All recipes from this podcast can be found at waitrose.com/dishrecipes A transcript for this episode can be found at waitrose.com/dish We can't all have a Michelin star chef in the kitchen, but you can ask Angela for help. Send your dilemmas to dish@waitrose.co.uk and she'll try to answer them in a future episode. Dish is a S:E Creative Studio production for Waitrose Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode of Venice Talks, Monica chats with Romena Brugnerotto and Susan Schwartz from Venice Cocktail Tours about their innovative new tours dedicated to Venice's rich cocktail and mixology scene. Together, they explore:Venetian Mixology: Discover the city's avant-garde cocktail scene with visits to trendy lounges and hotel bars, where mixologists blend local ingredients with modern techniques.Venetian Classics: Step back in time as you visit elegant, historic bars, tasting iconic Venetian cocktails like the Bellini and Spritz, accompanied by traditional cicchetti.Behind the Bar: Learn the art of cocktail creation from experts and gain insights into the city's evolving and historic mixology culture.Credits:Hosted by Monica CesaratoProduced by Monica Cesarato, Sentire MediaGuest: Romena Brugnerotto and Sudan Schwartz from Venice Cocktail Tours.Subscribe to Venice Talks for more inspiring conversations on innovation, tradition, and sustainability.Tune in now and subscribe to Venice Talks for more episodes on Venice's hidden gems!

Visitors of Venice (past, current, and future) will gain a lot of uncommonly told info about "Venezia," as it's known in Italy, in this episode. "Attenzione pickpocket!" Whether you want to know more about that viral TikTok sound, the truth about "La Dolce Vita," or if Italians really use gondola's to get around, Federico Blumer has the insider information, local stories, and uncommon facts about Venice to share. Join host Catrin Skaperdas and guest Federico as they laugh and chat their way through fun facts about Venice to bring you an entertaining and educational episode about Italian culture inclusive of: Pickpocketing and how to avoid it Tourism in Venice, Italy: Do they want it? Do they need it? The truth about "La Dolce Vita" A typical day for someone who lives in Venice How Federico feels about living in a place with no cars If locals really use gondolas in Venice What happens when you have a disagreement with someone in Venice The origin story of "Spritz" Why you shouldn't get a pizza in Venice How "carbonara" originated The anti-pasta movement A fascinating story of a guy who single handedly saved the day for Venice Advice for when people come to Venice The origin story of "Ciao" -- Federico Blumer, Venetian by adoption, born in Milan in 1986, is a cultural influencer and uses his social channels called "Il Viaggio di Scoperta" (The Journey of Discovery) to share fun and important facts about the city of Venice, Italy. To check out Il Viaggio di Scoperta on Instagram, click here https://www.instagram.com/ilviaggiodiscoperta/ This interview is also available to watch on YouTube. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to The LunchBox Chats Podcast with Este and Laura. Join us every week for our scoop on everything fun, fab, & real. Follow us on Instagram: @lunchboxchats Disclaimer: this podcast is for entertainment purposes only. The views and opinions expressed by the guest speakers are solely their own. Listener discretion is advised. Episode 216. Join Laura and Este this week as they catch up about their lives and discuss what's happening in real housewife world.

Behind Mixly Cocktail Co. is a group of friends. Some met in college, others through work, but they all came together with their shared love of craft cocktails and thought they could offer a complex craft cocktail base that you could make at home. Whether you are making Mocktail or Cocktails, any of Mixly's 7 cocktail varieties or their new Spritz line will transport you to a craft cocktail bar experience at home.Stephanie's Dish Newsletter is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.EPISODE TRANSCRIPT :Stephanie [00:00:16]:Hello, everybody, and welcome to dishing with Stephanie's dish. This is a Minnesota maker edition, which are always extra special to me because it's how I got started in the podcast space. I'm here with Jonna Rosbach, and she is the founder of Mixley, which is a we'll call it a cocktail concentrate. Is that what you would call it, Johnna? I think Johnna?Johnna [00:00:36]:I think you could. I mean, we still refer to it as a mixer, but it certainly is more concentrated than typically what you find on shelf.Stephanie [00:00:44]:And what it is is this delicious fruit forward mixer that you can mix with mocktails. You can have it in a cocktail. You can have it with sparkling wine. You can just have it with, you know, soda pop, really. If you wanted to have it with 7 Up, it would be equally delicious. What made you think that, like, this was a place in the market that there was a hole that you could fill with this product?Johnna [00:01:12]:So there was a couple things. I think the the first area was, well, we all we started the journey, when we set out to you know, wanting to do our own business, and we love the idea of cocktails. Me and my business partners, we love cocktails, and just kind of the faucet making great cocktail. And then we went to the shelf to see you know, curious what our mixers like these days. Yeah. And we were shocked to see, oh, oh my gosh.Stephanie [00:01:40]:There's bad.Johnna [00:01:41]:Bad. Really bad. Bad ingredients, bad branding, bad flavors, same old flavors. And so we were just really excited. 1, I think just let's clean up the ingredient deck. Like, we all know in every other beverage category, we've evolved. So let's 1, step 1. 2, let's bring exciting flavors, like what you would want to see at a craft, you know, at a great bar, at a you know, getting a craft cocktail.Johnna [00:02:06]:And then I think 3rd, this was I was pregnant at the time. The kind of sober, curious, any movement was just coming. So, like, let's make this versatile. Let's make this for everyone. So whether you're drinking or you're not, you can really make it your way and, you're not no one's having to feel left out, you know, if they're not drinking alcohol.Stephanie [00:02:27]:I think a lot of products too thought that they were gonna deliver on that message, but then kind of few did. Because if you weren't having them with alcohol, some of them didn't have the flavor punch. Others, if you were drinking them strictly as a mocktail, they were a little too much. Like, you guys really seem to hit the right balance. So go through your flavor profile because you've been pretty consistent too.Johnna [00:02:54]:Yeah. It's really about a balanced cocktail. So you're gonna have you know, you want the balance of the sweetness. So obviously, or tartness. Right? So the fruit, whether like the strawberry, pomegranate, you're gonna have some of that tartness. We wanna balance that then with a honey. So we used a honey in our simple syrup base, and that is really just gonna create a more balanced sweetness versus cane sugar can be really intense. And then the benefit to a lot of people do, you know, prefer honey as a sweetener these days over cane sugar and then acid.Johnna [00:03:28]:So, obviously, it's lemon or lime in all of our flavors, and that acidity is, not only part of a great cocktail or can be part of a great cocktail, but also for us, that is what acts as our kinda natural, stabilizer. Right? So we are shelf stable, but because we, you know, lean into some of those, you know, to the using fresh lime and lemon, it allows us to be shelf stable longer without having to add preservatives. So I think right. It's like the sweetness or tartness and then a really good acid. And then we do have a lot of, bring in a lot of, earthy flavors as well. So we have, like, the pineapple basil lime. So we're adding in, you know, the freshness of the babel basil or the mint, cucumbermint lime has that, you know, really, refreshing element. And same thing too, like, one of my favorites we just launched, as part of our spritz line is the elderflower mint.Johnna [00:04:26]:And that again, it's floral. It's refreshing with the mint. It's, yeah. So it's really all about, yeah, that combo to create a nice balanced cocktail.Stephanie [00:04:36]:So I'm talking with cofounder at Mixley, Jonna Rosbach, and you mentioned that you have this spritz line. It is a new we'll call it an extension. Is that fair? And why did you rebrand it and make it somewhat different looking than the traditional mixed line? I was curious what the thought process was there.Johnna [00:04:57]:We were really great summer, you know, sipper. And we felt too that this was not only do we want to, you know, jump into the spritz, scene with our Mixley take, And it was a fun truly, like, Megan, our my business partner who's our designer is just so creative, wanted to have fun and and see, you know, how a kind of different branding would do. But I think it's also just, you know, it's an interesting test for us of how does a a mixer that's for a single a single type of cocktail do versus the versatility message we've had with Mixley where you can make it with rum or tequila or vodka. Like, how does that resonate with consumers when it's, like, really easy? It's a spritz. You mix it with sparkling wine, and there you go. So we wanted to distinguish it a bit, have fun with it, and then also it's just interesting to see, yeah, how it performs.Stephanie [00:05:54]:Can you talk a little bit about that? Because, clearly to me, that seems like people that have a marketing background that are doing sorta AB testing that are really as interested in the brand packaging and the messaging as the actual love of the cocktail itself. So what was your background and your business partner's background getting here? Because it seems sort of packaged goods focused.Johnna [00:06:20]:You are correct. Very much. Yes. So my background is all CPG marketing. Came up through the agency world and then spent, years in in corporate marketing at, you know, 2 different big food, CPG firms. And Megan, my business partner, the same. So, yes, we have that background. Her background's design.Johnna [00:06:41]:My background is more the marketing communication. So some ways, that's very helpful. In some ways, you have to take everything that you learned in your big CPG world and forget that you learned it because it doesn't apply.Stephanie [00:06:53]:Yeah. To yeah. That's really interesting too because I think that's one of the if I'm talking with people that are manufacturing products or talking about products and that's their background, I usually do tell them that. And you also don't have the depth of, staff or even the depth of resources or time. So you have to kinda move a lot faster than people are comfortable with.Johnna [00:07:19]:Yeah. Move faster. And I think even as you think about, like, the marketing tactics, things that we would do, it's like, it's so different when you already have brand awareness and distribution. Yeah. We made a lot of mistakes early on. I was like, oh, that lesson, that thing I thought I did really well. Like, that does not apply to Mixley to what we're doing. SoStephanie [00:07:40]:What's an example of that?Johnna [00:07:44]:I would say, for example okay. Spending on influencers. Right? Everyone wants to spend on influencers. And I'm not to say that's wrong. However, it is a very different game when you don't have, on shelf presence. Also, if you're just gonna do and true if you're truly going to invest in d two c, you have to do it right. So if you're having influencers drive to your website, you really have to be focused. And I think when we launched, we were trying to do too much.Johnna [00:08:12]:We were doing retail and a little d two c. So you're just your spend in a in a tactic like influencer marketing is really not gonna go far in the stage we were at, and that's where we learned to focus and prioritize early on. We launched we went heavy into retail, and that's what we did. So influencers at our stage of the game don't make sense. What makes sense is in store tastings. So that's where if I'm gonna spend a $100, I'm better spending in it on a brand ambassador doing an in store tasting versusStephanie [00:08:41]:an insJohnna [00:08:41]:you know, a a Instagram post.Stephanie [00:08:43]:Yeah. And I think too, maybe you can speak to this. I feel like the influencer world is changing, we're discovering that real influence is hard to come by and isn't always with the person with the 100,000 followers in a marketplace. Like, that maybe those micro influencers and doing an event or something that's different might have actual more influence than the gal that has, you know, 50,000 followers and hold something up, and her pretty smile just for lack of a better way of saying that. But do you know what I'm saying?Johnna [00:09:25]:Yeah. We're all become very savvy. I think we're very now we look at anyone who posts on and, again, it's not it's not putting anyone down, but we do look at that. I think we're all skeptical, or we know now. They're getting paid to say that. That's not you know, it doesn't feel authentic anymore. And I think too I think you're right in where the real influences, and I will say influence in as it relates to purchase for us has been in store tastings, has been, local media. So partners like you and whenever, you know, we get the opportunity to be on local media or do an interview, we see a direct correlation between that and sales.Johnna [00:10:05]:Events are also critical for us, not only in, obviously, you're in front of the consumer, but people word-of-mouth. Like, oh, I saw someone. They just told me to come down here. Like, these are really powerful tools that, you know, maybe to a sophisticated digital marketer, like, they may seem outdated, but they're tried and true. And for us right now, they work.Stephanie [00:10:25]:Well and you and I kind of I mean, originally, I think we met just through the cocktails and packaged goods in Minnesota Makers. But then, you come to the Stone Arch Festival. You come to a lot of these festivals that I program. And I try to explain to these packaged good culinary folks, and a lot of them are local and many Minnesota or Midwest made. You look at those events as an opportunity to sample, to trial, and create brand awareness. So, yes, selling your product there is awesome. And if you can get a return on your investment, that's great. That's what everybody strives for.Stephanie [00:11:03]:But that it's also a big marketing opportunity to get in front of so many people. And we see a lot of people that come to these events with their packages or their items and they don't sample, I'm like, oh, wow. You know, that is, like, you need to sample. Well, we just don't wanna give product away to the looky loos. It's like, well, those looky loos are also purchasers. You have to see them as the consumer that they are even though they're standing there with holding their kid's hand, who's eating a sweaty popsicle, and holding a beer. They still shop too.Johanna [00:11:36]:Mhmm. That's that's that's exactly it. And a lot of these events, you know, one, I I will tell you, like because we have, you know, 7, 8 different flavors. I love when people are like, can I try one of each one? I'm like, please. Yeah. Because then, like, I'm gonna upsell you on my bundle package. No. But I I do think too, like, some of these events, you know, we'll hear, well, you know, I don't wanna carry around glass right now.Johnna [00:11:56]:Do you have a card I can take with you? Like, where can I find you? And I really do believe that these people, they're taking a picture of our booth, that they're taking our card. It was a great interaction. They may not buy us now, but I think we're top of mind. And when they see us, you know, on shelf at France 44, like, hopefully, that's when they purchase. SoStephanie [00:12:14]:I was thinking about you guys recently because it seems natural with the launch of the spritz line that you might consider canned cocktails down the road. Is that something you're thinking about? Or I was even thinking about we're seeing now, like, Tattersall just launched a bunch of cocktails in a I call it a slap bag for lack of a better term. It just says the party girl in me. But the sort of canned, you miss the can, you miss the bottle, and it's just in this plastic thing that has a handle that you can carry around. You can put it on the boat. Are any of those packaging options something you guys might look at down the road or getting into the full canned cocktail?Johnna [00:12:55]:I think so. I think packaging, for sure. You look at other brands, mixer brands like Filthy, and right there in that bag. And it's really great for if you think about expansion into on premise and airlines. So I think for sure, packaging we would look at. In terms of ready to drink cocktails in a can, you know, the market's so saturated right now that I could see it maybe one day we've scaled and we're in thousands of doors, you know, retailers nationwide, and people want to see that from Mixley. But at this point, I think it it would just be too expensive to try to stand out in the noise. But I think that's really smart.Stephanie [00:13:36]:Yeah. I think that's really smart, actually. And, also, there is so many cool packaging options. Like, if you think of the Capri sun size or even if you think of the small canned, not cans, box. Small box like wine. I could just see that being a cool packaging idea for you. And, also, one of the things I love is you do have this rainbow sort of branding. And when you put all of the line together in a packaging item, it really feels like you're getting a lot.Stephanie [00:14:05]:I think you have the is it $45 for your do you call it your pride package?Johnna [00:14:10]:Rainbow package. Yeah. Okay. This month, we'll call it pride.Stephanie [00:14:14]:Yeah. And I always think of it as pride because I haveJohnna [00:14:16]:to beStephanie [00:14:16]:a daughter. So when I hear rainbow, like, I think, oh, okay. Right away. Yep. I thought that was a really clever way to market that because it gave you an opportunity to try all of them. Yeah. So the the jury is probably still out because the, spritz line is new. But so far, are you having fun with it? Does it feel like it was a good risk to take?Johnna [00:14:38]:Yeah. We are. We're having fun with it. We already flew through our 1st batch, like, what we produce, so that's great. Yep. So we're on track to, like, what we projected it to do for us, which is awesome. And, we launched it primarily as, you know, an event in kind of online product. We are in some boot in some shelves here in the Twin Cities, but we just wanted to kinda see again, like, how can we do this as a test and and do a smaller kind of more, you know, smaller launch, and then we'll see from there if it sticks with us for the long term.Stephanie [00:15:11]:I do love the idea of being able to have that on an airline as you're going on a trip. Like, I know Sun Country has had a good relationship with Crooked Water Spirits and our friend Heather Manley. But, like, I could see a spritzy kind of version of that and really covering all those warm weather destinations. And, well, that would be so fun, wouldn't it?Johnna [00:15:34]:Yes. From your lips to God's ears. Right? So, no. I agree. And that certainly I think, we know we can produce in 4 ounce bottles. We have that capability. And so, obviously, glass isn't ideal for our airlines. So back to your, you know, the packaging conversation, that's something that we're looking at and and how do we how do we break into that market? Because I agree.Johnna [00:15:56]:I think we've all been, you know, on a plane and wanting a good cocktail, and your mixers are pretty limited. It's, you know, a Coke, a Sprite, whatever they got, or a bloody, you know, a Bloody Mary. But, yeah.Stephanie [00:16:08]:Alright. So if anybody's listening, because we have a lot of fans, the Sun Country route, that would be great. And you could mix it with, they like to support local female driven companies, so that's exciting. So talk about you mentioned one of the spritzes is sort of an elderflower profile. What's the other one? It's orange. Right?Johnna [00:16:26]:Bitter orange cherry. So that's really, you know, reminiscent of, Aperol spritz. So, yeah. It's, it's, again, it's other it's another well balanced, mixer. And it really is just like this delightful summer sipper. And you can mix it. You don't need to add sparkling wine. You can just add, you know, soda water.Johnna [00:16:47]:Yep. And it still works. So, yeah.Stephanie [00:16:49]:Okay. So let me ask you. Are there any products or, like, packaged goods that you're using or seeing lately that you're just like and doesn't necessarily have to be food. That you're like, oh, I just love this product. It's so clever.Johnna [00:17:09]:Oh, the olive oil. The the, The green bottle? Yes. What is that?Stephanie [00:17:16]:Grossi, is it called?Johnna [00:17:18]:Yes. I mean, the branding, the packaging, the storytelling of the Spanish olive oil, it actually tastes good. Like, it is I'm obsessed, and that's another one too where I thought once I saw it, I go, yes. Another category that has really yet to evolve. And we're in packaging. Right? Like, I'm sure all you know, the olive oil is not all pretty equal equal. But just in terms of the design, I was like, this is so exciting.Stephanie [00:17:46]:And it feels super fresh and, like, you have to try it.Johnna [00:17:51]:Yeah.Stephanie [00:17:51]:Because everybody buys olive oil, but there is something about that product. And I actually haven't purchased it yet because I'm, like, the person who would be like, oh, that's just a marketing gimmick. You can because I'm just like because I'm cooking all the time. Yeah. But I do think it's super clever. And, also, when we look at, you know, who's coming back into the kitchen and learning to cook, It's a lot of millennials and date nights and kind of there's a more fun factor. And I think that olive oil has hit that right on the head. So that's a really good one.Stephanie [00:18:20]:I hadn't thought about that before. In town, are you, like, are you doing anything fun, or do you have any restaurants that you love? Or what do you do for fun?Johnna [00:18:30]:Oh my well, we you know, I will say this. For fun, I've got kiddos. So we're up Minnetonka. Minnetonka. Maynard's is, like, our standard. So if anyone from Maynard's is listening, I've been trying to get, like, Mixley on the menu. I'm like, I would love to enjoy my own mixer while I'm out here. But Sure.Johnna [00:18:47]:I feel like it just feels like that's the summer place out my way. But I did just eatStephanie [00:18:52]:at Starling. Oh, did youJohnna [00:18:53]:love it? I loved it. I mean, the food was great and the cocktails were fabulous. What was so interesting is they had, some, like, cranberry Red Bull based cocktails, which I have not had. Tell about party days, vodka Red Bulls. Yeah. It's been it's been a minute since I've had that. But anyway, it was on their cocktail list and surprisingly, it was really, really quite delicious.Stephanie [00:19:17]:Okay. I might have to check that out because it sounds a little weird. I'm like, okay. I feel alright.Johanna [00:19:24]:Alright. I know. On this beautiful elevated space, we have Red Bull on the menu. I have to try it. So yeah.Stephanie [00:19:30]:I still feel like whenever we get something on the, like, west of Saint Louis Park I live in Golden Valley. So, you know, we're still building out kind of the scene on the west side. And there's always been a good kinda late culture party scene, but and and maybe, like, we don't maybe it's not even fine dining, but just getting something that's a step above the chains feels so welcome and so right on right now.Johanna [00:19:58]:Absolutely. Yeah. Like, I I mean so even like an Excelsior ley line, that's just been such a really nice addition to the Excelsior food scene. You know, I guessStephanie [00:20:09]:Ivy and Hopkins is another one.Johanna [00:20:11]:Pink Ivy and Hopkins. Fabulous. Yeah. Amazing cocktails. And I would say to excellent food, and the value for what you get there is incredible. I love that space. Yeah.Stephanie [00:20:21]:Yeah. I do too. It's fun to see. And I'm excited for, the new, Grocers Table sister restaurant next door. I think that'll be fun.Johanna [00:20:31]:And Yeah. No. Same. That's it. And I just can't believe like, I'm so excited. You know, Lindsay has done so well with Grocer's Table. I'm excited for her to expand. Every time I go in that place, it is just buzzing.Johanna [00:20:43]:So I'm sure she's gonna do a great job, yeah, with the dinner concept.Stephanie [00:20:47]:Yeah. I think so too. Well, it's been super fun to catch up with you. I just I saw the spritz, and I thought, oh, I can't wait to talk to her about about them and why she did it the way she did it and what her thinking is. And I knew you'd have some really insightful thoughts about it. And I'm excited to try it too. I haven't tried it yet, but I promise I will.Johanna [00:21:05]:Okay. Well, I think I can hook you up if you need it. If you need a permit.Stephanie [00:21:09]:Guys soon. So Yes. Alright.Johanna [00:21:10]:Well, thank you, Stephanie. I appreciate it.Stephanie [00:21:12]:It's always fun to have you on. Thanks so much.Johanna [00:21:14]:Yeah. Likewise. Thanks. Bye bye. Bye. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit stephaniehansen.substack.com/subscribe

Behind Mixly Cocktail Co. is a group of friends. Some met in college, others through work, but they all came together with their shared love of craft cocktails and thought they could offer a complex craft cocktail base that you could make at home. Whether you are making Mocktail or Cocktails, any of Mixly's 7 cocktail varieties or their new Spritz line will transport you to a craft cocktail bar experience at home.Stephanie's Dish Newsletter is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.EPISODE TRANSCRIPT :Stephanie [00:00:16]:Hello, everybody, and welcome to dishing with Stephanie's dish. This is a Minnesota maker edition, which are always extra special to me because it's how I got started in the podcast space. I'm here with Jonna Rosbach, and she is the founder of Mixley, which is a we'll call it a cocktail concentrate. Is that what you would call it, Johnna? I think Johnna?Johnna [00:00:36]:I think you could. I mean, we still refer to it as a mixer, but it certainly is more concentrated than typically what you find on shelf.Stephanie [00:00:44]:And what it is is this delicious fruit forward mixer that you can mix with mocktails. You can have it in a cocktail. You can have it with sparkling wine. You can just have it with, you know, soda pop, really. If you wanted to have it with 7 Up, it would be equally delicious. What made you think that, like, this was a place in the market that there was a hole that you could fill with this product?Johnna [00:01:12]:So there was a couple things. I think the the first area was, well, we all we started the journey, when we set out to you know, wanting to do our own business, and we love the idea of cocktails. Me and my business partners, we love cocktails, and just kind of the faucet making great cocktail. And then we went to the shelf to see you know, curious what our mixers like these days. Yeah. And we were shocked to see, oh, oh my gosh.Stephanie [00:01:40]:There's bad.Johnna [00:01:41]:Bad. Really bad. Bad ingredients, bad branding, bad flavors, same old flavors. And so we were just really excited. 1, I think just let's clean up the ingredient deck. Like, we all know in every other beverage category, we've evolved. So let's 1, step 1. 2, let's bring exciting flavors, like what you would want to see at a craft, you know, at a great bar, at a you know, getting a craft cocktail.Johnna [00:02:06]:And then I think 3rd, this was I was pregnant at the time. The kind of sober, curious, any movement was just coming. So, like, let's make this versatile. Let's make this for everyone. So whether you're drinking or you're not, you can really make it your way and, you're not no one's having to feel left out, you know, if they're not drinking alcohol.Stephanie [00:02:27]:I think a lot of products too thought that they were gonna deliver on that message, but then kind of few did. Because if you weren't having them with alcohol, some of them didn't have the flavor punch. Others, if you were drinking them strictly as a mocktail, they were a little too much. Like, you guys really seem to hit the right balance. So go through your flavor profile because you've been pretty consistent too.Johnna [00:02:54]:Yeah. It's really about a balanced cocktail. So you're gonna have you know, you want the balance of the sweetness. So obviously, or tartness. Right? So the fruit, whether like the strawberry, pomegranate, you're gonna have some of that tartness. We wanna balance that then with a honey. So we used a honey in our simple syrup base, and that is really just gonna create a more balanced sweetness versus cane sugar can be really intense. And then the benefit to a lot of people do, you know, prefer honey as a sweetener these days over cane sugar and then acid.Johnna [00:03:28]:So, obviously, it's lemon or lime in all of our flavors, and that acidity is, not only part of a great cocktail or can be part of a great cocktail, but also for us, that is what acts as our kinda natural, stabilizer. Right? So we are shelf stable, but because we, you know, lean into some of those, you know, to the using fresh lime and lemon, it allows us to be shelf stable longer without having to add preservatives. So I think right. It's like the sweetness or tartness and then a really good acid. And then we do have a lot of, bring in a lot of, earthy flavors as well. So we have, like, the pineapple basil lime. So we're adding in, you know, the freshness of the babel basil or the mint, cucumbermint lime has that, you know, really, refreshing element. And same thing too, like, one of my favorites we just launched, as part of our spritz line is the elderflower mint.Johnna [00:04:26]:And that again, it's floral. It's refreshing with the mint. It's, yeah. So it's really all about, yeah, that combo to create a nice balanced cocktail.Stephanie [00:04:36]:So I'm talking with cofounder at Mixley, Jonna Rosbach, and you mentioned that you have this spritz line. It is a new we'll call it an extension. Is that fair? And why did you rebrand it and make it somewhat different looking than the traditional mixed line? I was curious what the thought process was there.Johnna [00:04:57]:We were really great summer, you know, sipper. And we felt too that this was not only do we want to, you know, jump into the spritz, scene with our Mixley take, And it was a fun truly, like, Megan, our my business partner who's our designer is just so creative, wanted to have fun and and see, you know, how a kind of different branding would do. But I think it's also just, you know, it's an interesting test for us of how does a a mixer that's for a single a single type of cocktail do versus the versatility message we've had with Mixley where you can make it with rum or tequila or vodka. Like, how does that resonate with consumers when it's, like, really easy? It's a spritz. You mix it with sparkling wine, and there you go. So we wanted to distinguish it a bit, have fun with it, and then also it's just interesting to see, yeah, how it performs.Stephanie [00:05:54]:Can you talk a little bit about that? Because, clearly to me, that seems like people that have a marketing background that are doing sorta AB testing that are really as interested in the brand packaging and the messaging as the actual love of the cocktail itself. So what was your background and your business partner's background getting here? Because it seems sort of packaged goods focused.Johnna [00:06:20]:You are correct. Very much. Yes. So my background is all CPG marketing. Came up through the agency world and then spent, years in in corporate marketing at, you know, 2 different big food, CPG firms. And Megan, my business partner, the same. So, yes, we have that background. Her background's design.Johnna [00:06:41]:My background is more the marketing communication. So some ways, that's very helpful. In some ways, you have to take everything that you learned in your big CPG world and forget that you learned it because it doesn't apply.Stephanie [00:06:53]:Yeah. To yeah. That's really interesting too because I think that's one of the if I'm talking with people that are manufacturing products or talking about products and that's their background, I usually do tell them that. And you also don't have the depth of, staff or even the depth of resources or time. So you have to kinda move a lot faster than people are comfortable with.Johnna [00:07:19]:Yeah. Move faster. And I think even as you think about, like, the marketing tactics, things that we would do, it's like, it's so different when you already have brand awareness and distribution. Yeah. We made a lot of mistakes early on. I was like, oh, that lesson, that thing I thought I did really well. Like, that does not apply to Mixley to what we're doing. SoStephanie [00:07:40]:What's an example of that?Johnna [00:07:44]:I would say, for example okay. Spending on influencers. Right? Everyone wants to spend on influencers. And I'm not to say that's wrong. However, it is a very different game when you don't have, on shelf presence. Also, if you're just gonna do and true if you're truly going to invest in d two c, you have to do it right. So if you're having influencers drive to your website, you really have to be focused. And I think when we launched, we were trying to do too much.Johnna [00:08:12]:We were doing retail and a little d two c. So you're just your spend in a in a tactic like influencer marketing is really not gonna go far in the stage we were at, and that's where we learned to focus and prioritize early on. We launched we went heavy into retail, and that's what we did. So influencers at our stage of the game don't make sense. What makes sense is in store tastings. So that's where if I'm gonna spend a $100, I'm better spending in it on a brand ambassador doing an in store tasting versusStephanie [00:08:41]:an insJohnna [00:08:41]:you know, a a Instagram post.Stephanie [00:08:43]:Yeah. And I think too, maybe you can speak to this. I feel like the influencer world is changing, we're discovering that real influence is hard to come by and isn't always with the person with the 100,000 followers in a marketplace. Like, that maybe those micro influencers and doing an event or something that's different might have actual more influence than the gal that has, you know, 50,000 followers and hold something up, and her pretty smile just for lack of a better way of saying that. But do you know what I'm saying?Johnna [00:09:25]:Yeah. We're all become very savvy. I think we're very now we look at anyone who posts on and, again, it's not it's not putting anyone down, but we do look at that. I think we're all skeptical, or we know now. They're getting paid to say that. That's not you know, it doesn't feel authentic anymore. And I think too I think you're right in where the real influences, and I will say influence in as it relates to purchase for us has been in store tastings, has been, local media. So partners like you and whenever, you know, we get the opportunity to be on local media or do an interview, we see a direct correlation between that and sales.Johnna [00:10:05]:Events are also critical for us, not only in, obviously, you're in front of the consumer, but people word-of-mouth. Like, oh, I saw someone. They just told me to come down here. Like, these are really powerful tools that, you know, maybe to a sophisticated digital marketer, like, they may seem outdated, but they're tried and true. And for us right now, they work.Stephanie [00:10:25]:Well and you and I kind of I mean, originally, I think we met just through the cocktails and packaged goods in Minnesota Makers. But then, you come to the Stone Arch Festival. You come to a lot of these festivals that I program. And I try to explain to these packaged good culinary folks, and a lot of them are local and many Minnesota or Midwest made. You look at those events as an opportunity to sample, to trial, and create brand awareness. So, yes, selling your product there is awesome. And if you can get a return on your investment, that's great. That's what everybody strives for.Stephanie [00:11:03]:But that it's also a big marketing opportunity to get in front of so many people. And we see a lot of people that come to these events with their packages or their items and they don't sample, I'm like, oh, wow. You know, that is, like, you need to sample. Well, we just don't wanna give product away to the looky loos. It's like, well, those looky loos are also purchasers. You have to see them as the consumer that they are even though they're standing there with holding their kid's hand, who's eating a sweaty popsicle, and holding a beer. They still shop too.Johanna [00:11:36]:Mhmm. That's that's that's exactly it. And a lot of these events, you know, one, I I will tell you, like because we have, you know, 7, 8 different flavors. I love when people are like, can I try one of each one? I'm like, please. Yeah. Because then, like, I'm gonna upsell you on my bundle package. No. But I I do think too, like, some of these events, you know, we'll hear, well, you know, I don't wanna carry around glass right now.Johnna [00:11:56]:Do you have a card I can take with you? Like, where can I find you? And I really do believe that these people, they're taking a picture of our booth, that they're taking our card. It was a great interaction. They may not buy us now, but I think we're top of mind. And when they see us, you know, on shelf at France 44, like, hopefully, that's when they purchase. SoStephanie [00:12:14]:I was thinking about you guys recently because it seems natural with the launch of the spritz line that you might consider canned cocktails down the road. Is that something you're thinking about? Or I was even thinking about we're seeing now, like, Tattersall just launched a bunch of cocktails in a I call it a slap bag for lack of a better term. It just says the party girl in me. But the sort of canned, you miss the can, you miss the bottle, and it's just in this plastic thing that has a handle that you can carry around. You can put it on the boat. Are any of those packaging options something you guys might look at down the road or getting into the full canned cocktail?Johnna [00:12:55]:I think so. I think packaging, for sure. You look at other brands, mixer brands like Filthy, and right there in that bag. And it's really great for if you think about expansion into on premise and airlines. So I think for sure, packaging we would look at. In terms of ready to drink cocktails in a can, you know, the market's so saturated right now that I could see it maybe one day we've scaled and we're in thousands of doors, you know, retailers nationwide, and people want to see that from Mixley. But at this point, I think it it would just be too expensive to try to stand out in the noise. But I think that's really smart.Stephanie [00:13:36]:Yeah. I think that's really smart, actually. And, also, there is so many cool packaging options. Like, if you think of the Capri sun size or even if you think of the small canned, not cans, box. Small box like wine. I could just see that being a cool packaging idea for you. And, also, one of the things I love is you do have this rainbow sort of branding. And when you put all of the line together in a packaging item, it really feels like you're getting a lot.Stephanie [00:14:05]:I think you have the is it $45 for your do you call it your pride package?Johnna [00:14:10]:Rainbow package. Yeah. Okay. This month, we'll call it pride.Stephanie [00:14:14]:Yeah. And I always think of it as pride because I haveJohnna [00:14:16]:to beStephanie [00:14:16]:a daughter. So when I hear rainbow, like, I think, oh, okay. Right away. Yep. I thought that was a really clever way to market that because it gave you an opportunity to try all of them. Yeah. So the the jury is probably still out because the, spritz line is new. But so far, are you having fun with it? Does it feel like it was a good risk to take?Johnna [00:14:38]:Yeah. We are. We're having fun with it. We already flew through our 1st batch, like, what we produce, so that's great. Yep. So we're on track to, like, what we projected it to do for us, which is awesome. And, we launched it primarily as, you know, an event in kind of online product. We are in some boot in some shelves here in the Twin Cities, but we just wanted to kinda see again, like, how can we do this as a test and and do a smaller kind of more, you know, smaller launch, and then we'll see from there if it sticks with us for the long term.Stephanie [00:15:11]:I do love the idea of being able to have that on an airline as you're going on a trip. Like, I know Sun Country has had a good relationship with Crooked Water Spirits and our friend Heather Manley. But, like, I could see a spritzy kind of version of that and really covering all those warm weather destinations. And, well, that would be so fun, wouldn't it?Johnna [00:15:34]:Yes. From your lips to God's ears. Right? So, no. I agree. And that certainly I think, we know we can produce in 4 ounce bottles. We have that capability. And so, obviously, glass isn't ideal for our airlines. So back to your, you know, the packaging conversation, that's something that we're looking at and and how do we how do we break into that market? Because I agree.Johnna [00:15:56]:I think we've all been, you know, on a plane and wanting a good cocktail, and your mixers are pretty limited. It's, you know, a Coke, a Sprite, whatever they got, or a bloody, you know, a Bloody Mary. But, yeah.Stephanie [00:16:08]:Alright. So if anybody's listening, because we have a lot of fans, the Sun Country route, that would be great. And you could mix it with, they like to support local female driven companies, so that's exciting. So talk about you mentioned one of the spritzes is sort of an elderflower profile. What's the other one? It's orange. Right?Johnna [00:16:26]:Bitter orange cherry. So that's really, you know, reminiscent of, Aperol spritz. So, yeah. It's, it's, again, it's other it's another well balanced, mixer. And it really is just like this delightful summer sipper. And you can mix it. You don't need to add sparkling wine. You can just add, you know, soda water.Johnna [00:16:47]:Yep. And it still works. So, yeah.Stephanie [00:16:49]:Okay. So let me ask you. Are there any products or, like, packaged goods that you're using or seeing lately that you're just like and doesn't necessarily have to be food. That you're like, oh, I just love this product. It's so clever.Johnna [00:17:09]:Oh, the olive oil. The the, The green bottle? Yes. What is that?Stephanie [00:17:16]:Grossi, is it called?Johnna [00:17:18]:Yes. I mean, the branding, the packaging, the storytelling of the Spanish olive oil, it actually tastes good. Like, it is I'm obsessed, and that's another one too where I thought once I saw it, I go, yes. Another category that has really yet to evolve. And we're in packaging. Right? Like, I'm sure all you know, the olive oil is not all pretty equal equal. But just in terms of the design, I was like, this is so exciting.Stephanie [00:17:46]:And it feels super fresh and, like, you have to try it.Johnna [00:17:51]:Yeah.Stephanie [00:17:51]:Because everybody buys olive oil, but there is something about that product. And I actually haven't purchased it yet because I'm, like, the person who would be like, oh, that's just a marketing gimmick. You can because I'm just like because I'm cooking all the time. Yeah. But I do think it's super clever. And, also, when we look at, you know, who's coming back into the kitchen and learning to cook, It's a lot of millennials and date nights and kind of there's a more fun factor. And I think that olive oil has hit that right on the head. So that's a really good one.Stephanie [00:18:20]:I hadn't thought about that before. In town, are you, like, are you doing anything fun, or do you have any restaurants that you love? Or what do you do for fun?Johnna [00:18:30]:Oh my well, we you know, I will say this. For fun, I've got kiddos. So we're up Minnetonka. Minnetonka. Maynard's is, like, our standard. So if anyone from Maynard's is listening, I've been trying to get, like, Mixley on the menu. I'm like, I would love to enjoy my own mixer while I'm out here. But Sure.Johnna [00:18:47]:I feel like it just feels like that's the summer place out my way. But I did just eatStephanie [00:18:52]:at Starling. Oh, did youJohnna [00:18:53]:love it? I loved it. I mean, the food was great and the cocktails were fabulous. What was so interesting is they had, some, like, cranberry Red Bull based cocktails, which I have not had. Tell about party days, vodka Red Bulls. Yeah. It's been it's been a minute since I've had that. But anyway, it was on their cocktail list and surprisingly, it was really, really quite delicious.Stephanie [00:19:17]:Okay. I might have to check that out because it sounds a little weird. I'm like, okay. I feel alright.Johanna [00:19:24]:Alright. I know. On this beautiful elevated space, we have Red Bull on the menu. I have to try it. So yeah.Stephanie [00:19:30]:I still feel like whenever we get something on the, like, west of Saint Louis Park I live in Golden Valley. So, you know, we're still building out kind of the scene on the west side. And there's always been a good kinda late culture party scene, but and and maybe, like, we don't maybe it's not even fine dining, but just getting something that's a step above the chains feels so welcome and so right on right now.Johanna [00:19:58]:Absolutely. Yeah. Like, I I mean so even like an Excelsior ley line, that's just been such a really nice addition to the Excelsior food scene. You know, I guessStephanie [00:20:09]:Ivy and Hopkins is another one.Johanna [00:20:11]:Pink Ivy and Hopkins. Fabulous. Yeah. Amazing cocktails. And I would say to excellent food, and the value for what you get there is incredible. I love that space. Yeah.Stephanie [00:20:21]:Yeah. I do too. It's fun to see. And I'm excited for, the new, Grocers Table sister restaurant next door. I think that'll be fun.Johanna [00:20:31]:And Yeah. No. Same. That's it. And I just can't believe like, I'm so excited. You know, Lindsay has done so well with Grocer's Table. I'm excited for her to expand. Every time I go in that place, it is just buzzing.Johanna [00:20:43]:So I'm sure she's gonna do a great job, yeah, with the dinner concept.Stephanie [00:20:47]:Yeah. I think so too. Well, it's been super fun to catch up with you. I just I saw the spritz, and I thought, oh, I can't wait to talk to her about about them and why she did it the way she did it and what her thinking is. And I knew you'd have some really insightful thoughts about it. And I'm excited to try it too. I haven't tried it yet, but I promise I will.Johanna [00:21:05]:Okay. Well, I think I can hook you up if you need it. If you need a permit.Stephanie [00:21:09]:Guys soon. So Yes. Alright.Johanna [00:21:10]:Well, thank you, Stephanie. I appreciate it.Stephanie [00:21:12]:It's always fun to have you on. Thanks so much.Johanna [00:21:14]:Yeah. Likewise. Thanks. Bye bye. Bye. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit stephaniehansen.substack.com/subscribe

The guys make a summery spritz hailing from Italy. The digestivo-plus-prosecco cocktail was recently namechecked by pop sensation Sabrina Carpenter.LIMONCELLO SPRITZ RECIPE2oz/60ml LIMONCELLO3oz/90ml PROSECCO2oz/60ml CLUB SODACombine all ingredients in a wine glass filled with ice and stir. Garnish with lemon wheel and mint sprig.Recipe via @cocktails on InstagramDUTTS - Way Past Cool is now streaming everywhere. Hosted on Acast. See acast.com/privacy for more information.

We've enjoyed great conversations and lots of laughs on Office Hours…especially when Claudia Oshry stopped by a few months ago!  Today, we get to revisit that episode. Delicious drinks and catching up with an amazing friend….what more can a girlie ask for?  I'm thrilled I finally had the chance to try Claudia's line of Spritz cocktails!  We cracked open a few cans, sat down at my kitchen table, and let the conversation flow. 

Joanna and Zach discuss the state of the spritz in 2024: why it remains a very popular drink, whether there's room for other versions besides the Aperol Spritz, and why it may or may not be a good template for brands and bartenders to riff on. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Zach is reading: The Country's Biggest Beer Distributor Just Got Beat in Court. Here's Why It Matters.Joanna is reading: The Absolute Best Canned Cocktails Right NowInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair Hosted on Acast. See acast.com/privacy for more information.

This week on the pod the ladies get in on the Bravo spritz beef. We're talking about Kyle Cooke's Lover Boy vs Craig Conover's Spritz Society and all the Bravolebrities involved. From Summer House to Southern Charm these reality TV stars are all struggling to make that Lisa Vanderpump money. We taste test the products and tell you which one tastes less poisonous. It's a hot one! Follow us @risquebusinessnews @laurasogar @mae_planert and write us a kind review for a good old fashioned in the mail gift! https://forms.gle/gRZ1j9vEwoGYhWQR9

Gibson Johns shares his thoughts on West Wilson fumbling the bag with Ciara Miller during part one of the "Summer House" reunion and unpacks a post-reunion interview he gave to Vulture; explains the war of words between "Summer House" star Kyle Cooke and "Southern Charm" star Craig Conover over Loverboy and Spritz; refuses to go down the rabbit hole of the "Vanderpump Rules" side character drama; and reacts to the epic trailer for season 18 of "The Real Housewives of Orange County." West Wilson's Vulture Interview: https://www.vulture.com/article/west-wilson-on-ciara-summer-house-reunion-confrontation.html Subscribe to "Gabbing with Gib" on Apple Podcasts: apple.co/471D8Gb Follow "Gabbing with Gib" on Spotify: https://bit.ly/3StiCtY  Follow "Gabbing with Gib" on Instagram: https://instagram.com/gabbingwithgib Follow "Gabbing with Gib" on TikTok: https://www.tiktok.com/@gabbingwithgib  Follow Gibson Johns on Instagram: https://instagram.com/gibsonoma Follow Gibson Johns on Twitter: https://twitter.com/gibsonoma Follow Gibson Johns on TikTok: https://www.tiktok.com/@gibsonoma Subscribe to Gibson Johns' Newsletter: https://gibsonoma.substack.com/

Did Craig Conover burn Kyle Cooke in his new deal with Spritz? Kyle Cooke is speaking out, after The Toast's Claudia Oshy blasts him for his comments on WWHL! To explore pet health coverage, visit www.ASPCApetinsurance.com/NOFILTER Stock-up on some hangover-free wine at www.dryfarmwines.com/zack Book a personalized message on Cameo: https://v.cameo.com/e/QxWQhpd1TIb Listen to The Pop Report: https://podcasts.apple.com/us/podcast/the-pop-report/id1746150111 Join the Zack Pack Community to get access to perks: https://www.youtube.com/channel/UCs3Zs51YaK-xw2U5ypi5eqg/join Get access to our 'Reality TV Tea' Private Facebook Group: https://bit.ly/3h0nykD Like the show? Subscribe at: https://apple.co/2DxTKe6 and listen week days. Don't forget to leave us a nice review, because you love us! Keep up the latest show happenings at @nofilterwithzack Couldn't get enough of us? Follow Zack @justplainzack on Twitter and Instagram & justplainzack.com Learn more about your ad choices. Visit megaphone.fm/adchoices

HAPPY MONDAY!! We get into soooooo much today! 0:00 - Personal and life updates, Summer House, Brad Pitt 10:00 - Andy Cohen's bday and New York Magazine article 16:45 - RHONJ Reunion cancelled and episode thoughts 36:00 - Traitors Season 3 Rumored Cast & Real Housewives of Dubai 44:00 - Loverboy vs Spritz update Sponsored by: LOLAVIE As our loyal listeners you'll get an exclusive 15% off your entire order when you use code DANA at checkout. That's 15% off your order at l-o-l-a-v-i-e.com with promo code DANA. Please note you can only use one promo code per order and discounts can't be combined. After you purchase, they'll ask you where you heard about them. PLEASE support our show and tell them we sent you. Your hair will thank you.https://www.lolavie.com code DANA JUST MEATS Just Meats: Get 15% off your order using the code JUSTDANAB at https://www.justmeats.com Purchase Daily Dose Merch!! https://www.dailydosepod.com/store THANK YOU FOR THE RATINGS AND REVIEWS!!! JOIN MY NEW PATREON! New episodes every Wednesday!! https://www.patreon.com/Danabowling Don't forget to join the Daily Dose of Dana Facebook group! https://www.facebook.com/groups/1053529642274540 Subscribe to Daily Dose of Dana HERE: https://podcasts.apple.com/us/podcast/daily-dose-of-dana/id1663554880 Instagram: https://www.instagram.com/thisisdanabowling/ Tiktok: https://www.tiktok.com/@thisisdanabowling My Amazon Storefront: https://www.amazon.com/shop/danabowlingvideocoach Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we invite Danny and Nia Booko to our studio, as the household discusses their experience filming The Valley. But first, we discuss Craig Conover being caught in a Spritz vs. LoverBoy debacle… is Craig in the wrong for investing in a competitor? Then we jump into RHONJ, and dissect Teresa's dominance in the arena of family drama. Ending our pop culture discussion with the infamous Four Seasons Orlando baby.  “He pitched you a sitcom and y'all ended up on a soap opera.”  Start your 7 Day Free Trial of Viall Files + here: https://viallfiles.supportingcast.fm/  Please make sure to subscribe so you don't miss an episode and as always send in your relationship questions to asknick@theviallfiles.com to be a part of our Monday episodes. To Order Nick's Book Go To: http://www.viallfiles.com  If you would like to get some texting advice send an email to asknick@theviallfiles.com with “Texting Office Hours” in the subject line! To advertise on the show, contact sales@advertisecast.com or visit https://www.advertisecast.com/TheViallFiles  THANK YOU TO OUR SPONSORS: ZOA Energy - Get some Big Dwayne Energy and order ZOA Energy today. Available online and at a store near you. Find out where you can find it at https://www.ZOAEnergy.com and fine retailers like Amazon, 7-Eleven, Costco, Circle K and more. Ibotta - Download the FREE Ibotta app to start earning cash. Ibotta is offering our listeners $5 just for trying Ibotta by using the code VIALL when you register. Chomps - Chomps is offering our listeners 20% off your first order and free shipping when you go to https://www.Chomps.com/VIALL  Episode Socials: @viallfiles @nickviall @realniasanchez @danielbooko @ciaracrobinson @justinkaphillips @leahgsilberstein @dereklanerussell Timestamps: 00:00 - Intro 09:28 - Lake House 11:24 - Loverboy and Spritz Society 24:37 - Summerhouse 51:08 - RHONJ 01:04:55 - Four Seasons Baby 01:11:20 - Welcome 01:18:14 - The Valley 01:53:52 - Jo VPR 01:55:27 - Back To The Valley 02:09:44 - Outro

Delicious drinks and catching up with an amazing friend….what more can a girlie ask for?  I'm thrilled I finally had the chance to try Claudia's line of Spritz cocktails!  We cracked open a few cans, sat down at my kitchen table, and let the conversation flow.   Follow Tinx on Instagram and TikTok

Happy Spritz Season Big Wigs! We're ready to spritz all day errrrday... unless a hotel tells you they can't make one (listen for this story it's hilarious). This week's ep is pretty epic - we discuss Anna's failing body, Dre's boyfriend's camera installation, and we debut a new segment called, "That Social Media Moment When..."! We also cover sports (lol) because the Knicks & Sixers were at it again, Julia Fox's new single, Teresa's new tagline, and Kris & Kourt stop by to discuss all things Kardashian. Did you know Kris is selling a Kristmas ornament? Maybe Anna had something to do with that. Follow the show now on Youtube!!! And watch our funny videos on Instagram! Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy Spritz Season Big Wigs! We're ready to spritz all day errrrday... unless a hotel tells you they can't make one (listen for this story it's hilarious). This week's ep is pretty epic - we discuss Anna's failing body, Dre's boyfriend's camera installation, and we debut a new segment called, "That Social Media Moment When..."! We also cover sports (lol) because the Knicks & Sixers were at it again, Julia Fox's new single, Teresa's new tagline, and Kris & Kourt stop by to discuss all things Kardashian. Did you know Kris is selling a Kristmas ornament? Maybe Anna had something to do with that. Follow the show now on Youtube!!! And watch our funny videos on Instagram!

Who says you can't be smart and joyful? Certainly not Ben V. Greene, the author of My Child Is Trans, Now What: A Joy-Centered Approach to Support. Ben joins us from St. Louis to cruelly bad-mouth Imo's Pizza, and also talk about the significance of science fiction, the work of Becky Chambers, the brilliance of Our Flag Means Death, The Fosters and Dispatches From Elsewhere, the conundrum of Dave Chappelle and Pretty Little Liars, the underground Facebook group that was his lifeline, the farce-fueled courtship that led to marriage, and the importance of a good squirt bottle in the home.