Podcasts about business brands

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Best podcasts about business brands

Latest podcast episodes about business brands

Soul Inspiring Business
From $300 to 7 Figures: The Email Marketing Strategy That Changed Everything with Olivia Starling

Soul Inspiring Business

Play Episode Listen Later May 17, 2025 41:47


In this episode, we sit down with Olivia Starling, a remarkable entrepreneur who built a seven-figure jewelry brand starting with just $300 on a credit card. Olivia shares her incredible journey from corporate employee to successful business owner, revealing how she mastered email marketing to create a business that ultimately led to features on Good Morning America and The View before being acquired. Now teaching others her proven methods, Olivia offers invaluable insights on building an email list that functions "like an ATM" and creating authentic connections with customers.Episode Topics:Olivia's journey from corporate marketing to launching her own jewelry businessHow she built a seven-figure brand starting with just $300The power of influencer marketing to jumpstart a businessBuilding and maintaining an engaged email list of 147,000 subscribersEmail marketing strategies that drive consistent salesThe importance of reinvesting profits for business growthFinding balance between business reinvestment and personal compensationTransitioning from product-based business to teaching othersInsights:Start with what you have: Olivia launched her business with just $300 on a credit card, showing that limited resources aren't a barrier to entryReinvest aggressively: In the early stages, Olivia reinvested nearly all profits back into inventory and growthCreate scarcity marketing: Limited inventory releases created excitement and urgency among customersLeverage email as your foundation: While social media following is valuable, email lists are assets you controlPersonalize every email: Using customer names increases open rates and engagementNever buy email lists: Build your list organically to ensure quality subscribers and better deliverabilityEngage in conversation: Ask questions that encourage replies to improve sender reputationBe authentically you: Share personal stories and your unique perspective to attract ideal customersBuild a personal brand alongside your business: One of Olivia's regrets was not building her personal email list while growing her businessHighlights:00:00 Welcome and Intro 00:13 Building a Successful Business from Scratch 02:53 Starting a Business Journey 05:44 Entrepreneurial Journey and Risk Taking 08:21 Personal Experience with Pregnancy and Business 10:03 Product Launch Strategy and Growth 13:31 Investment in Business and Personal Growth 15:50 Personal Compensation in Business Models 17:46 Email List Growth and Management 18:40 Email Marketing Strategies 20:08 Setting Up Email Marketing Systems 21:22 Building Relationships in Real Estate 24:06 Building Personal and Business Brands 27:17 Email Personalization and List Building 30:12 Email Deliverability and Engagement Strategies 32:52 Email Marketing and Personal Branding 35:26 Business Motivation and Course Accessibility 38:07 Mindset Shift in Entrepreneurship 39:26 Wim Hof Breathing Technique 40:48 Support and Resources for Learning 41:43 Podcast episode ended Resources:Flowdesk - Email marketing platform recommended for service-based businessesKlaviyo - Email marketing platform Olivia used for her product-based businessWim Hof breathing technique - Olivia's go-to practice for clarity and creativityReady to build your own email marketing strategy? Visit the show notes to learn more about Olivia's accessible courses designed to teach you the exact methods she...

So, Here's the Thing with Laylee Emadi
181: Investing In Yourself & Business: Brands without Borders Retreat Recap

So, Here's the Thing with Laylee Emadi

Play Episode Listen Later Dec 2, 2024 7:58


You guys know I'm all about investing in my business, so today's snack size episode is a recap of my experience at the Brands without Borders retreat! Mentioned in this Episode dropcapdesign.com sarahanndesign.co Do you like the snack sized format? Every other week, you're going to see this snack size format, where I'll be pulling […] The post 181: Investing In Yourself & Business: Brands without Borders Retreat Recap appeared first on Laylee Emadi | Coach for Creative Educators.

The Podcasters Podcast
Why Business Brands Are Dead | Creating a Personal Brand

The Podcasters Podcast

Play Episode Listen Later Sep 20, 2024 14:57


Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Should I use a business account or personal account for my business? In this episode, Ash and Kane talk about the downsides of business brands and why building your personal (or personality!) brand is far superior. They also discuss why launching a branded podcast isn't always the marketing opportunity you think it is and what you can do instead! KEY TAKEAWAYS If you are looking to market a company you are working for, launching a branded podcast is not a good idea. A better idea is to use a fraction of your ad budget to sponsor an existing show. People buy into personal brands, so it's easier to build an audience. Podcasting allows you to create and craft your call to action, tailoring it specifically to your audience. This leads to a higher conversion rate with ads, sponsorship etc. BEST MOMENTS "Branded podcasts are stupid” “[Sponsorship] is cheaper, quicker and easier than launching your own podcast” “That's the difference between someone converting or not, hearing that message and going ‘oh that's for me, that makes sense'.” “Business brands are dead, people don't want to engage with business brands” VALUABLE RESOURCES Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media. They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business. Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue. Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

The LinkedIn Branding Show
How The Latest AI Tools & Tech Hurt Your Personal and Business Brands on LinkedIn

The LinkedIn Branding Show

Play Episode Listen Later Sep 19, 2024 17:49


IN THIS EPISODE: AI (artificial intelligence) technology and tools are all over Linkedin. Yet, does it make sense to use it for everything and every touch point? We discuss the latest trends, tools and share how they can help and hurt your personal and business brands on LinkedIn. OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://mybook.to/The_LinkedIn_Branding_Book⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠(Plus bonus BrandSquared Workbook, 50-page actionable bonus with your book purchase.) THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://MichelleSquared.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The LinkedIn Branding Community Page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for exclusive news, updates, and announcements. ABOUT US: Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands. As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact. She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal branding podcast by Feedspot. LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellebgriffin/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://michellebgriffin.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellejraymond/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://b2bgrowthco.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For more tips, subscribe to Michelle's YouTube Channel: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@MichelleJRaymond⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SUBMIT YOUR QUESTION Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode. TRANSCRIPT The episode transcript is available to ⁠read here.

Tricks of the Trade(mark)
25 Examples of Great Small Business Brands

Tricks of the Trade(mark)

Play Episode Listen Later Jul 31, 2024 7:24


Great brands are everywhere – you just have to look! Listen to Podcast The post 25 Examples of Great Small Business Brands appeared first on Erik M Pelton & Associates, PLLC.

The Brand Is You
Why to launch your podcast, “business brands” versus personal brands, and creating core offers—with Caroline Aylward

The Brand Is You

Play Episode Listen Later Apr 15, 2024 57:44


Hi, friends! This week we're talking to Video Director & Podcast Coach, Caroline Aylward.  We cover a lot of ground in this conversation with topics ranging from starting your own podcast, the journey of separating a “business brand” from a “personal brand”, the power of establishing core offers, and what a podcast can do for your brand that social media can't!  If you've been thinking about launching or up-leveling your own podcast , or you're at a growth phase in your brand and business—you're going to love the wisdom and depth of this conversation! Ready to join The Brand is You Mastermind to get clarity, confidence and direction in your brand & business? Enrol now! Pre-sale ends Monday April 15th. Join Caroline's free ‘Authentic Voice' Workshop here!  Check out Caroline's Creative Visionary Podcast here, and follow her on Instagram for ongoing updates and inspiration. Be sure to follow along and subscribe to The Brand is You podcast for weekly brand and business tips, personal stories, and ongoing creative inspiration. The Brand is You! It's time to become it.

MILL PONDCASTERS' CLUB
Business Brands! Create a Personality for Your Business

MILL PONDCASTERS' CLUB

Play Episode Listen Later Feb 29, 2024 4:18


If you think of your business as a person, then you are one step closer to creating a business brand. Many successful businesses look at their business like a person, and give it some personality traits, and from there they can create the advertising and marketing for their consumers.

Claims Game Podcast with Vince Perri
How To Build Personal And Business Brands For Success - Patrick Carr - Passport To Miami Series

Claims Game Podcast with Vince Perri

Play Episode Listen Later Oct 6, 2023 22:54


How to Build Personal and Business Brands for Success! - Patrick Carr - Passport To Miami Series Embark on a journey with us as we pave the way to the Advocates United Miami 2023 event, highlighting expertise and innovative minds in the restoration industry. In this illuminating episode, we welcome Patrick Carr, a dominant force in the blue-collar world and the creative brainpower behind the BLUE COLLAR MEDIA GROUP and the #1 fastest-growing podcast, The Patrick Carr Show! Are you struggling with developing a magnetic personal and professional brand? Patrick is here to guide us through a detailed discussion on personal and professional branding, revealing strategies, psychological challenges, and secrets to crafting a compelling identity in the digital world. Why Should You Watch?

15 {Ish} Minute Coffee Chat with Anna + Selena
101: Internal and External Business Brands with Lauren Stewart

15 {Ish} Minute Coffee Chat with Anna + Selena

Play Episode Listen Later May 11, 2023 43:14


Have you created an effective internal and external brand? Meet Lauren Stewart, Owner of Stewart Studio and a brand strategy expert. Your business brand embodies who you are as a business. Many small business owners focus only on the external brand and have forgotten about the importance of strong internal brand. Learn more about internal and external brands and how they apply to small business owners and entrepreneurs on today's show. Welcome to the 15{ish} Minute Coffee Chat live stream and podcast with Anna and Selena – 10 seasons of helping entrepreneurs and small business owners build more profitable businesses. Connect + Laugh + Inspire Topic: Internal and External Business Brands with Lauren Stewart YouTube: https://www.youtube.com/watch?v=OmOd3yX7saI Blog Show Notes: https://annaandselena.com/internal-and-external-business-brands-with-lauren-stewart/ ______ Find Lauren: www.stewartstudio.co Instagram: @stewartstudiollc LinkedIn: www.linkedin.com/company/stewartstudiollc/ Facebook: @stewartstudiollc Toolkit: Find some of our favorite tools to use here: Canva, Adobe Illustrator, Adobe Express ______ Grab Our Free Resource Right Here You So Fly Affirmation Guide & Spotify Playlist: https://annaandselena.com/our-resources/ ______ Find Anna: www.nomadabout.com www.facebook.com/iamnomadabout www.instagram.com/iamnomadabout Linkedin: https://www.linkedin.com/in/annadlarson/ _______ Find Selena: www.thehauoli.com www.facebook.com/thehauoli www.instagram.com/thehauoli Linkedin: https://www.linkedin.com/in/selena-conmackie/ --- Support this podcast: https://podcasters.spotify.com/pod/show/15ishminutecoffeechat/support

The LinkedIn Branding Show
Are You "Content Accessible" on LinkedIn? It's a Must These Days in Our Personal and Business Brands

The LinkedIn Branding Show

Play Episode Listen Later Apr 13, 2023 16:16


IN THIS EPISODE: In the U.S. 1 in 4 and worldwide about 1 in 6 people have disabilities. With LinkedIn approaching a billion people on the platform, there's a large number of members who need us to be content-accessible. In this important episode, we give you the how and why, plus the exact places, actionable tips, and handy tools to embrace and fix your content to help everyone join in conversations. BUY YOUR COPY: Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: ⁠https://mybook.to/The_LinkedIn_Branding_Book⁠ (plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.) THE BACKSTORY: Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at ⁠MichelleSquared.com⁠ Follow ⁠The LinkedIn Branding Community Page⁠ for exclusive news, updates, and announcements. ABOUT US: Michelle B. Griffin is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business. She is a frequent speaker, guest contributor, and host of The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot. LinkedIn: ⁠https://www.linkedin.com/in/michellebgriffin/⁠ Website: ⁠https://michellebgriffin.com⁠ Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators:⁠ https://the365creators.com⁠ Michelle J. Raymond is a globally recognized LinkedIn Company Pages and Business Growth Strategist expert. Through her company Good Trading Co., she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: ⁠https://www.linkedin.com/in/michelle-raymond-goodtradingco/⁠ Website: ⁠https://goodtradingco.com.au/⁠ Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. ⁠https://www.linkedin.com/groups/14049931 TRANSCRIPT: https://share.descript.com/view/kZjbqpKfoeS LINKS: Meryl Evan's Post - https://www.linkedin.com/posts/meryl_merylmots-accessibility-socialmedia-activity-7044714741230948352-cgEe?utm_source=share&utm_medium=member_desktop Her advice for alt text - "I try to keep it simple with best practice. Descriptive yet concise. If I can't see the image, what would I want to know about it in context?" https://otter.ai for recording LinkedIn Audio events Social Media Examiner Article: How to Make Your Social Media Content Accessible --- Send in a voice message: https://podcasters.spotify.com/pod/show/thelinkedinbrandingshow/message

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part X)

All Things Wealth

Play Episode Listen Later Apr 2, 2023 7:53


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting  Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I finish the series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part VIIII)

All Things Wealth

Play Episode Listen Later Mar 27, 2023 8:21


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting  Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part VIII)

All Things Wealth

Play Episode Listen Later Mar 20, 2023 8:07


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting  Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part VII)

All Things Wealth

Play Episode Listen Later Mar 12, 2023 10:29


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part VI)

All Things Wealth

Play Episode Listen Later Mar 7, 2023 10:39


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part V)

All Things Wealth

Play Episode Listen Later Feb 27, 2023 8:36


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part IIII)

All Things Wealth

Play Episode Listen Later Feb 19, 2023 7:59


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part III)

All Things Wealth

Play Episode Listen Later Feb 13, 2023 7:50


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I continue new series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part II)

All Things Wealth

Play Episode Listen Later Feb 6, 2023 6:54


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I start a new series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

All Things Wealth
How Studying Successful Brands Can Make You Wealthy: Top 50 Power Business Brands Series (Part I)

All Things Wealth

Play Episode Listen Later Jan 30, 2023 8:08


Personal Wealth Masterclass Shop Accredited Investors Only: Real Estate Fund Financial Consulting Career Advancement Consulting Free Wealth Building ebook Join/Subscribe to a Growing Group of Wealth Creators In this podcast, I start a new series about the 50 power brands that have shaped business. Follow My Social Media Accounts for Wealth Building Tips Twitter: https://twitter.com/smith_martize Pinterest: https://www.pinterest.com/martizesmith/ Facebook Page: https://www.facebook.com/martizesmithfan Facebook Group: https://www.facebook.com/groups LinkedIn: https://www.linkedin.com/in/martizesmith/ Instagram: https://www.instagram.com/model_wealth_empowerment/ --- Support this podcast: https://podcasters.spotify.com/pod/show/martize-smith/support

Rochester Business Connections
Hit #38: Personal Brands vs. Business Brands: Which One's For You? - Off-Brand Podcast w/ Rachel Lee

Rochester Business Connections

Play Episode Listen Later Dec 17, 2022 21:35


Hit #38: Personal Brands vs. Business Brands: Which One's For You? - Off-Brand Podcast w/ Rachel Lee - SHOW NOTES: Let's say you have a business, and you're the only person running the show. You don't want to appear small when you market yourself, but calling yourself an entire company also feels kinda weird. What do you do? This is the exact question we're going to be addressing in today's episode! We'll be going over the difference between personal branding and business branding, why it matters, and how to know which of the two is right for you! We'll also be talking about how it's possible to have BOTH brands at the same time, and touch upon how it works when you find yourself in that scenario! If you're not sure about the best way to be positioning your branding, you'll definitely want to tune into this week's episode! --- Send in a voice message: https://anchor.fm/off-brand-podcast/message ----- LEARN MORE and SUBSCRIBE to “The Off-Brand Podcast." Website: https://www.racheltylee.com/ Apple: https://podcasts.apple.com/ca/podcast/ep-6-personal-brands-vs-business-brands-which-ones-for-you/id1641628194?i=1000579953716 Linkedin: https://www.linkedin.com/in/racheltylee/ Instagram: https://www.instagram.com/racheltylee - Listen to all episodes of the Rochester Business Connections Network… Spotify: open.spotify.com/show/6GIUXbsHXx0…8sQLm6JR2vHOUuIw Itunes: podcasts.apple.com/us/podcast/roch…ns/id1537115928 – Follow me… Facebook: www.facebook.com/balbertmarketing Instagram: www.instagram.com/realbenalbert Linkedin: www.linkedin.com/in/balbertmarketing/ – Real Hits is made possible by www.balbertmarketing.com

cityCURRENT Radio Show
Nashville Radio Show: Pierce Public Relations - Shares Tips for Businesses to Build Their Brands

cityCURRENT Radio Show

Play Episode Listen Later Dec 11, 2022 15:10


Host Jeremy C. Park talks with Julia Bonner, Founder and President of Pierce Public Relations, who shares the story of founding the Nashville, Tennessee based company in 2015 and highlights their efforts to help clients around the nation with media relations, executive thought leadership programs, social media strategy and implementation, content strategy and development, and digital marketing. During the interview, Julia talks about her inspiration for naming the company, recent projects, the importance of community engagement, tips for businesses to build their brands, social media and public speaking tips, and why it's important to be proactive in your media and public relations efforts.Twitter:   https://twitter.com/pierce_prWebsite: www.pierce-pr.comLinkedIn: https://www.linkedin.com/company/pierce-public-relations

The Bookkeepers' Podcast
Episode 187: How to show up for your personal and business brands with Philippa Haynes

The Bookkeepers' Podcast

Play Episode Listen Later Nov 28, 2022 24:32


Philippa Haynes joined Jo Wood & Zoe Whitman for Bookkeepers' Bootcamp to talk about how to show up for your personal and business brands

The LinkedIn Branding Show
How to Tackle Imposter Syndrome and Your Inner Fears of Stepping Out on LinkedIn

The LinkedIn Branding Show

Play Episode Listen Later Oct 27, 2022 19:13


IN THIS EPISODE: Why does a branding show (and our upcoming book) talk about fear and mindset? Because our mindset makes us and breaks us. If you don't tackle imposter syndrome and your negative inner voice and beliefs about getting out on social media and especially on LinkedIn, you'll always be held back. Today's show talks about Phase One, Mindset, of our Brand Squared System™ debuting soon in The LinkedIn Branding Book to amplify your personal brand and multiply your business brand. The LinkedIn Branding Book, The Power of Two: How to Build Your Personal and Business Brands on LinkedIn for Exponential Growth. PRESALE LAUNCH LINK: https://mybook.to/thelinkedinbrandingbook ABOUT US: Michelle B. Griffin is an international personal branding adviser who has devoted her career to connecting people, growing communities, and building brands. Through her personal branding consultancy, BRANDthority, she equips subject-matter experts with the training they need to increase their visibility and enhance their reputation while making an impact and profiting from their expertise. She is a frequent speaker, guest contributor, and host of Personal Brand Impact, a top 10 personal branding podcast. LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Website: https://michellebgriffin.com Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://michellebgriffin.com/the365creators/ Michelle J. Raymond is a globally recognized expert on LinkedIn Company Pages and Business Growth Strategist. Through her company Good Trading Co. she shares her 15+ years of sales and almost 10 years of social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/ Website: https://goodtradingco.com.au/ Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/ ABOUT THE SHOW The LinkedIn Branding Show by #MichelleSquared, aka Michelle B. Griffin and Michelle J. Raymond, is the podcast for entrepreneurs, experts, and small business owners to rise up and stand as they build their personal brands and business brands on LinkedIn. THE BACKSTORY We met on LinkedIn through the power of commenting in December 2020. Together we have supported each other with our complementary skills and knowledge to rise up on LinkedIn and in our own businesses. We both quickly realized that the “Power of Michelle Squared” was a force that would propel our business success more than what was possible on our own. We wanted to create a space for women and for women as a tribute to that as we both wish to pay it forward. Creating a community of powerful and amazing women entrepreneurs, experts, and business owners who are looking to attract ideal clients and business opportunities through personal and business branding on LinkedIn. Learn more at MichelleSquared.com Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements. TRANSCRIPT --- Send in a voice message: https://anchor.fm/thelinkedinbrandingshow/message

Off-Brand
EP 6 - Personal Brands vs. Business Brands: Which One's For You?

Off-Brand

Play Episode Listen Later Sep 19, 2022 20:21


Let's say you have a business, and you're the only person running the show. You don't want to appear small when you market yourself, but calling yourself an entire company also feels kinda weird. What do you do? This is the exact question we're going to be addressing in today's episode! We'll be going over the difference between personal branding and business branding, why it matters, and how to know which of the two is right for you! We'll also be talking about how it's possible to have BOTH brands at the same time, and touch upon how it works when you find yourself in that scenario! If you're not sure about the best way to be positioning your branding, you'll definitely want to tune into this week's episode! --- Send in a voice message: https://anchor.fm/off-brand-podcast/message

Positively Living
How Your Personal and Business Brands Connect with Karley Cunningham

Positively Living

Play Episode Listen Later Sep 5, 2022 35:16


If you're anything like my clients and me, you've thought about your brand before, but have you thought about how your personal brand and your business brand connect to one another? This week, episode 121 of the Positively Living Podcast is about how your personal and business brands connect!In this episode of the Positively Living Podcast, my guest Karley Cunningham shares the benefits and pitfalls of feeling like your business is an extension of yourself as a solopreneur and she provides actionable steps you can take right now to get clear on where connection and separation need to be for your most successful and aligned business. Karley and I cover the following topics:Defining “brand'' and what we as fellow multi-passionate entrepreneurs need to know about it.  The distinction between product and people brands.What goes into personal and business branding and who needs to oversee it (this one will surprise you because she says it's actually NOT marketing).What it means to have a company persona.  How our clarity on purpose and values is paramount.  Clarity drives the confidence you need to make the right decisions and take action. And when you take action,  it creates traction, which drives results, and leads to success. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Positively Living and Lisa at https://positivelyproductive.com/podcast/If you're a DIY dynamo looking for simplicity and productivity support, you'll find it in the Positively Productive Resources Vault. It's packed with the worksheets, checklists, workbooks, and recordings I use with clients. Go to www.positivelyproductive.com/vault and use the promo code PODCAST for a special listener discount.CONNECT WITH KARLEY CUNNINGHAM:Big Bold BrandLinkedInCONNECT WITH LISA ZAWROTNY:FacebookInstagramResourcesWork with Lisa! Buy Lisa a coffee!LINKS MENTIONED IN THIS EPISODE:(Find links to books/gear on the Positively Productive Favorites Page.)The Widest Net (Pamela Slim)The EMyth Revisited (Michael Gerber)The Big Leap (Gay Hendricks)Start With Why (Simon Sinek) Building a Profitable Purpose-Driven Brand with Ashlee Sang Authenticity in Life and Business with Mallory JacksonThree Signs Your Biz Needs Rebranding with Maria PlatusicDance Song Playlist Volume 1, Volume 2, Volume 3Music by Ian and Jeff ZawrotnyStart your own podcast with Buzzsprout!

This and Much More
Our Merch is LIVE! Steps to Start a Business, Brands vs Boutiques, Taking Losses and More | Ep. 43.5

This and Much More

Play Episode Listen Later Aug 8, 2022 58:15


This is episode 43.5, we managed to squeeze one in for the merch drop! We talk about our merch, steps to start a business, brands vs boutiques, consistency, scheduling, taking losses, and more! Enjoy the episode and thank you guys for the support!

Coffee & A Good Vibe
How To Build Your Brand, Grow On Instagram in 2022, Brand Aesthetics & All Things Content Creation with JadesWildParty

Coffee & A Good Vibe

Play Episode Listen Later Mar 22, 2022 55:22


Jade (@jadeswildparty) is a fashion/lifestyle influencer and creative director. Jade has scaled her brand on Instagram dramatically in the past couple months and comes on the podcast to share all! Between her innovative content strategies, advice to creators and brands on how to convey and showcase their brand on social to her unique creative eye that creates the content that captivates - Jade is here to share it all! EPISODE SUMMARY: Jades journey and background into full-time creator / creative director How Jade grew a massively engaged community and rapidly growing brand on Instagram in 2022 Type of Content style Jade creates and how she creates content for her niche that is innovative in the space Best pieces of advice for Business / Brands to approach authentic content creation How to make a CPG Brand Stand Out Influencer Marketing - How Brands should approach working with Inlfuencers, building relationship with Influencers Creative Direction 101 for any Brand / Business Tips for growing a cult-like brand How to stay innovating the wheel / inspired How to start making money as a creator Best strategies and tips for Content Batching Content / Planning as a content creator / influencer Diversifying streams of income as an influencer / content creator Jade's non-negotiable habits and wellness routines Jades rules when it comes to dieting and living a healthy / fitness lifestyle & SO MUCH MORE! Share the love & let me know your thoughts over on Instagram, @coffeeandagoodvibe | @ayeshasehra EPISODE MENTIONS: SHOP OUR MERCH - Coffee & A Good Vibe did an exclusive Merch drop with Melrose Place! CONNECT: YOUTUBE ➟ Watch & subscribe to our channel here ➟ Coffee & A Good Vibe Video Interviews To connect with Ayesha Sehra ➟ click HERE Check out our podcast insta ➟ click HERE To learn about my Branding & PR Agency Grow The Social ➟ click HERE To connect with this week's guest click ➟ HERE

The Chris Harder Show
590. How Much Time Should I Invest In My Personal Brand Vs My Business Brands

The Chris Harder Show

Play Episode Listen Later Mar 2, 2022 9:25


I'm often asked how important it is to develop your personal brand alongside your business. At the end of the day, your strong personal brand will always make your other endeavors easier and cheaper to launch, grow faster and overall, more successful. In today's episode, I share examples of how my wife Lori and I have seen this happen in our careers, and also what Gary Vee shared about this topic in a recent podcast episode. People are exponentially more successful when they continue to concentrate on their personal brand instead of ignoring it and diving into their other company, so what's stopping you from developing yours?    IN THIS EPISODE, WE TALK ABOUT: Why you should be splitting your time 50/50 on your personal brand and business endeavors  How your personal brand helps accelerate your business ideas Ways that Gary Vee, Lori and I have continued to prioritize our personal brands while growing as entrepreneurs  The importance of delegation and hiring the right people to avoid burnout    RESOURCES Text DAILY to 310-421-0416 to get daily Money Mantras or Business Perspective messages to boost your day.     CONNECT WITH CHRIS Follow Me: @chriswharder Visit My Website: https://chrisharder.me 

NakedChats
Personal vs business brands. Which is best for you? I weigh up the pros and cons of each to help you decide

NakedChats

Play Episode Listen Later Sep 6, 2021 23:27


In today's episode, I chat about the differences between personal brands and business brands and weigh up some of the pros and cons of each to help you decide which is best for you.Join the waitlist for the October intake of Gramtini here.Shop Emma Troy's high-converting Showit website templates here. Use the code 'VIPRACHEL' at checkout for $100 off and receive 10% off your first annual Showit subscription.FreebiesSky-rocket your engagement on Instagram by downloading my ebook '7 strategies to ignite your engagement on Instagram'Want to support the show?Hit '+' on Apple podcasts or 'follow' on SpotifyLeave a rating and review in Apple PodcastsShare a screenshot of this episode with your friends on Instagram and tag meCraving more?Subscribe to my weekly newsletterInstagram @rachelhawkinscoPinterest @rachelhawkinscoYouTube Rachel HawkinsFacebook @rachelhawkinsco

Monetization Nation Podcast
127. 5 Secrets of Building a Personal Brand

Monetization Nation Podcast

Play Episode Listen Later Jun 11, 2021 20:47


Welcome back to another episode with Jason McDonald. In the first episode, we talked about the benefits of publishing a book on Amazon. In today's episode, we'll discuss five secrets of personal branding.    Personal Brands vs Business Brands    A personal brand is built around our name and personality whereas a business brand is built on a new, independent identity, separate from ourselves.    Becoming personalized in our brands and businesses is becoming more and more crucial to success. A study found that 80% of consumers are more likely to purchase a product or service from a brand that provides a personalized experience (Source: Forbes). As we develop a personal brand, we increasingly resonate with our audience.    “I think personal branding is the most underrated skill that people have today,” Jason said. “Everyone needs a personal brand.” He continued, “People do business with people, not with brands per se, and so personal branding is a recognition of the strength of that.”   Elon Musk is one of the best examples of a personal brand. If we asked a group of people who the CEO of Tesla is, the large majority could tell us it's Elon Musk. But if we asked that same group of people who the CEO of Ford is, the large majority wouldn't know. The same applies to Toyota and Honda. Very few people could name their CEOs. This is what personal branding is—putting a face to our businesses.    Tesla doesn't have a public relations person who controls the company's Twitter account. Elon Musk Twitter account is the primary Twitter account. He's the one talking to people and connecting with them. That movement is highly appealing to people.    5 Secrets to Personal Branding   As we create and develop our personal brand, we strengthen our relationships with our customers and have higher success rates. As a consultant in personal branding, Jason gave five secrets to help us build our personal brands.      Become a Helpful Expert     After we determine our personal brand and find what makes us unique, we need to become a helpful expert in that area.    We should figure out what we want to be helpful in and then do it. The first step to building a personal brand is all about providing value and giving back to our customers and inviting people to follow and trust us. Once we've determined how we can be helpful, then we need to become an expert in that area of expertise.    According to Malcolm Gladwell, anyone can become an expert in nearly any field as long as they devote 10,000 hours to studying and practicing the subject or skill (Source: VeryWellMind.com). To become an expert, we simply need to take the time and resources to learn and grow in that one specific thing. We can take what little knowledge we have and start to build our personal brand, building our expertise on the internet even before we actually feel like an expert.   “We live in this era of personal brands,” Jason said. “It's your brand on the internet. Where you position yourself generally is what I call a helpful expert in a certain topic.”    If we go back to the example of Elon Musk, we see that he takes his personal brand and makes himself the expert on it. He's very good at getting his name in the media and connecting his name with being an entrepreneur.    We can't just assume everyone will figure out what our personal brand is on their own. We need to make what we stand for, what values we have, and our personality obvious on our website, social media channels, and other platforms. As we do this, our audience will slowly come to believe we are an expert in our field. As we become an expert and share our knowledge, we gain credibility.    In a way, we make ourselves an expert by projecting our personal brand consistently and constantly. Musk did just that. He shows and tells the media that he is a great entrepreneur until they believe him. It is a self-fulfilling prophecy.      Learn the Self-Fulfilling Prophecy      Jason said he is an expert at making something out of nothing. “How do you know that I'm an expert on SEO? You go to Amazon and you see my book or you Google ‘SEO expert San Francisco' and you find me. It's like a self-fulfilling prophecy,” he explained.    After we've dedicated ourselves to becoming an expert in our niche area, we have to show it to the world. We need to take action ourselves. We need to develop our online presence and show our audience why they should believe we are an expert. If our personal brand includes social media marketing, we should write a book on it, be active on every social media channel, write a blog, and more. Then, when someone searches for our topic, our name will show up. Eventually, we will become the leading expert in that topic according to our consumers.    “What are the signals that people look for that establish you as an expert in [your] area? You've got to create those signals,” Jason said.    What is going to validate the truth of what we say? For many people, this signal can be something as simple as how many followers we have on our social media channels. Jason describes this as an illusion of being successful since it is grounded in something that doesn't necessarily reveal our expertise. Having a million followers doesn't prove we know what we're talking about, but it does show our audience that we offer value that one million people are willing to trust.    One platform Jason uses to fulfill the self-fulfilling prophecy is LinkedIn. On LinkedIn, he has over 500 connections. He also creates videos and posts about SEO, telling the world he is an expert. With enough content and enough followers, people will eventually start to believe it.    “People are going to go to my LinkedIn, and they're going to see I have over 500 connections, and I have a lot of videos, and I have a lot of content. I create the illusion on LinkedIn that I'm really successful,” Jason said. Eventually, with time, the illusion fades until we actually do become successful and an expert.     Find a Movement      Personal branding is often about finding a movement or tectonic shift and taking advantage of it. Success isn't just based on building a great personal brand; it is also about watching the marketplace and our customers.    Going back to Elon Musk, his company isn't just about Tesla or SpaceX. It's also about the electric car movement, green energy, and space exploration movement. Musk became the face of electric cars and space exploration, appealing to a specific market that already existed. Musk didn't create the desire for green energy, he tapped into the movement already there and substantially increased that movement through his influence. He resonated with the culture and things already happening.    Jason once read that marketing doesn't create demand, it moves the demand forward.   Jason writes books to help build his credibility and establish his expertise. He has found that the books that succeed are the ones that resonate with an already-existing audience. We should think about what demand is already out there that we can directly target.     Become a Detective      If we aren't sure how to build our personal brand on certain platforms, we simply need to do the research. We need to become detectives.    One of the newest social media platforms is TikTok. TikTok launched in 2016 and has exploded in popularity with 689 million active monthly users worldwide (Source: DataReportal, 2021). With so many active users, this platform has the potential to give our company access to millions of people.    Many businesses may wonder how they can take advantage of TikTok to help build their personal brand. A great way to discover how we can use new platforms such as TikTok is by looking at what our competitors are doing. Researching our competitors is a great way to determine how we can effectively share our personal brand.    “One of the things I try to teach people in my class is [to] learn to be a good detective or to go look at other brands and see what they're doing. Take a brand and [do a] simple Google search,” Jason said.      Be Aware of the Permanent Record     The internet never forgets. As we develop our personal brand, we need to be aware of everything we put onto the internet. One silly tweet from 10 years ago can still damage our personal brand today.    “The internet is like an elephant, it never forgets. If I could give one [piece of] advice to people, [it is] before you tweet before you create that TikTok before you create that Instagram post, think about the downstream implications that this could have for your whole life. . . . We clearly live in an era in which you're leaving this massive digital footprint, and it can really come back and get you,” Jason said.    Before we post anything online, we need to consider the future implications of that post, especially as we build our personal brand. Not only should we avoid posting negative things, but we should also seek to post positive, impactful things. Just as something bad can come back to bite us, good things can also leave a lasting impact, and come back to benefit us in the future.    Key Takeaways   Thank you so much Jason for sharing your stories and knowledge with us today. Here are some of my key takeaways from this episode:   Building a personal brand is becoming crucial to success. People connect with people. We need to become helpful experts in our specific field.  We should create signals that tell our audience we are an expert.  Personal branding is often about finding a movement or tectonic shift and taking advantage of it. Before we post anything online, think about the effects it could have on our personal brand now and in the future.   Connect with Jason   If you enjoyed this interview and want to learn more about Jason or connect with him, you can find him on his LinkedIn or his website, jasonmcdonald.org. You can also find his books on Amazon.    Want to be a Better Digital Monetizer?   Did you like today's episode? Then please follow these channels to receive free digital monetization content:   Get a free Monetization Assessment of your business Subscribe to the free Monetization eMagazine. Subscribe to the Monetization Nation YouTube channel. Subscribe to the Monetization Nation podcast on Apple Podcast, Google Podcasts, Spotify, or Stitcher.  Follow Monetization Nation on Instagram and Twitter.   Share Your Story  How have you built your personal brand? Please join our private Monetization Nation Facebook group and share your insights with other digital monetizers.   Read at: https://monetizationnation.com/blog/127-5-secrets-of-building-a-personal-brand/   

Shop4aBiz Podcast
Small Business Brands in 2021

Shop4aBiz Podcast

Play Episode Listen Later May 7, 2021 2:49


Small Business Brands in 2021. Local business owners i think right now are afraid that they can't stay local, so they need to know that they can, there's a lot of ways that you can still stay local in this new normal. one of the advantages local businesses have always had before covid, during covid, and after covid, is that they have a face, it feels like your face has been taken away from you because you're not face to face right now, but it's up to the local businesses to find ways to keep your face out there, they've got to leverage and take advantage and really strengthen their local position and local brand, and the way that they do that is to connect, connect with the nonprofits, connect with the other businesses, connect with the schools, with the churches, because if the businesses are teaming up with something that people really care about, because it speaks to their heart, and it speaks to what important to them, and it makes them feel good that those local businesses are supporting these things that make up your community, and who you are. what people love about local businesses and what makes them so special to customers, is that locals feel that they know them, you walk in they're like, you want your regular mocha latte with soy milk? and that's special, one way that businesses in my community are doing is they tag people who come in, and they take a picture and they put it on social media, here's liz with her daily mocha latte, you know she can't function without it, or however you want to put it, another thing that you can do is talk about your employees, people in the community, know them and that's one of the things that you have, that big businesses that aren't local don't have, they're not employing people in the community, so celebrate them, it's important for local businesses to keep in mind that it might feel like they're competing with the big online businesses right now, and they are, but they're not going to win, we won't have our small towns and small cities if we don't have a strong thriving local economy and local business, the only people who are supporting the local economies are the local businesses, and this has changed the way that i will shop, this will change the way that i do business, because it's just brought to light how important local is, and localism is to our communities, and our families.

A Lot To Talk About
Cracking The Code To Your Business/Brands Success With Laura Higgins - Lala Social Club.

A Lot To Talk About

Play Episode Listen Later Apr 18, 2021 46:25


Laura Higgins is the founder & boss lady at Lala Social Club. 'Lala' is a team of online marketing strategists helping service based business cut through the noise. If you own a brand or business you know how hard it can be to reach that next level & you know how costly it can be to market without purpose & direction. In this episode Laura & I break down:- - The do's & don'ts of marketing - Instagram algorithms, cracking the code - Understanding your target audience - Where to spend your time & energy for the best results I know so many of you will gain key takeaways to assist in your business/brands journey. Be sure to reach out to Laura & her team @lalasocialclub.co on Instagram & via https://lalasocialclub.co/ Lala Social Club is launching 'My Marketing Playbook' in June 2021! It is a 6 week online course designed for service providers. Covering all bases from social media, Facebook Ads, content strategy, email marketing, branding, building a converting website, and more. There is no need to outsource your marketing anymore! Join the course & gain a step by step strategy to implement yourself! I learnt so much from Laura that I had to jump on board to promote the course to you all. Use this link to join the waitlist! You won't regret it https://mymarketingplaybook.mykajabi.com/a/2147485037/y6mhYXF5 If you loved this episode or any of the others, please subscribe on your platform of choice & share with your network! Big Love, Brad.

Roll With The Punches
EP88 Building Business, Brands And Fighters | Sy Nadji

Roll With The Punches

Play Episode Listen Later Jan 21, 2021 51:55


Sy Nadji, owner of William St Gym and Fight Promoter for Rebellion Muay Thai often doesn't let me talk in the gym... and you can imagine how I feel about this. So to get around that speed hump I've invited him behind the mic for a banter. Genius, I know!! I was keen to hear a little from Sy about how he built two businesses single handedly and simultaneously to a successful level (William Street Gym and Rebellion Muay Thai). Businesses that both hold their own when it came to a solid reputation... a reputation that due to their nature relies heavily on the person in the drivers seat. Old mate also shared a bit about his background, such as fleeing Iran with his family at 10 throughout the war to relocate in Melbourne. Void of any grasp on the English language when his feet his Australian turf, Sy had to navigate communication, education, life and adapt on the fly... Developing an interest and passion around multiple martial arts along the way. Coaching fighters and coaching humans is at times an intimate privilege. One that holds more responsibility than just how to punch a face hard. I'm always interested in hearing other coaches perspectives and experiences with human behaviour and how it evolves throughout these combat sports, so of course we banter about this too. You sure don't have to be a sport or combat sport lover to get a lot out of listening to this convo... but if you are. I think you're going to love it! Sy Nadji | www.williamstreetgym.com.au | @williamstreetgym Tiffanee Cook | www.rollwiththepunches.com.au | @rollwiththepunches_podcast | @tiffaneeandco EPISODE SPONSOR: Atlas Broker | www.atlasbroker.com.au/tiff | 1300 731 131 --- Send in a voice message: https://anchor.fm/roll-withthepunches/message

Perth Entrepreneurs PEP Talk
Toto Boutdara - Empowering personal and business brands

Perth Entrepreneurs PEP Talk

Play Episode Listen Later Jun 8, 2020 43:23


This week I walk to Toto Boutdara from Totostips. Toto was born in Laos and immigrated to Australia as a young child when his parents came over to find work in Australia. After working in a few different industries, he realised his passion was in helping other people. He then established Totostips to help empower personal and business brands in exploring creativity, uniqueness and innovation to ensure their personal brand is inline with their goals and objectives. Perth Entrepeneurs Facebook - https://www.facebook.com/perthentrepreneurspodcast Perth Entrepeneurs Instagram - https://www.instagram.com/neilgibbpeptalk/ Perth Entrepeneurs LinkedIn - https://www.linkedin.com/in/neil-gibb-14a618185/ HMO Property Co Facebook - https://www.facebook.com/thehmopropertyco Produced by Crib Creative -https://www.facebook.com/cribcreativeperth/

HEY SOCIAL BABES
EP.10: PERSONAL VS. BUSINESS BRANDS WITH MUAVEE (MAKEUP BY MUAVEE)

HEY SOCIAL BABES

Play Episode Listen Later May 28, 2020 19:07


The Hey Social Babes Podcast is for entrepreneurs, girl bosses and side-hustlers. Join us while we share all the biggest tips on social media, branding, marketing, routines, habits, business strategies and mindset to help you level up your brand. Hosted by Social Media Guru & Social Babes Co Community Leader Brittney Megann. In EP.10 Brittney is joined by Mélanie Viger (MUAVEE) Influencer and Founder of MUAVEE Makeup Studio and MUAVEE Lashes to cover all things "Personal VS. Business Brands ". Join us while we cover the benefits to having a personal and a business brand as well as the perks of being an influencer! Follow Mélanie On Instagram @MUAVEE --- Send in a voice message: https://anchor.fm/heysocialbabes/message

Queen Talks with Nerra Muhammad
Blackness, Business & Brands: How Queens can Gain in a Moment of Loss

Queen Talks with Nerra Muhammad

Play Episode Listen Later May 24, 2020 38:38


On this episode, I talk with Catonya Lester, Founder & CEO of Lester Public Relations & Events about how black women entrepreneurs can be a driving force for economics and change. I also talk about the challenges of owning your own and share tips on how you can bring your business idea into reality. Enjoy Queens! --- Send in a voice message: https://podcasters.spotify.com/pod/show/queentalkswithnerra/message Support this podcast: https://podcasters.spotify.com/pod/show/queentalkswithnerra/support

Manage 2 Win
#60 – Sharpen Your Personal, Employer, and Business Brands with a Velvet Machete, with Amber Hurdle

Manage 2 Win

Play Episode Listen Later Feb 11, 2020 35:35


Amber Hurdle is a branding consultant who sharpens personal, employer, and business brands with her Velvet Machete. She has worked with international celebrities and Fortune 100 companies to think strategically about how their brand affects their strategy and bottom-line results. In this episode she shares many of the lessons she has learned and now teaches to her clients, including why company culture is essentially the family rules of how you do business, why anonymous feedback doesn’t work, and how you can improve and leverage your brand to accelerate your success.

Branding With Jade Podcast
#13 - Personal Brands vs Business Brands

Branding With Jade Podcast

Play Episode Listen Later Jan 14, 2020 35:13


Welcome to episode 13 of the Branding With Jade podcast. Join host Jade Scarfone as she talks about Personal Brands vs Business Brands. Jade will be talking about: Different types of brands you may come across Pros and cons of business brands and personal brands How to determine which brand type is right for you Show notes: https://jadescarfone.com/2020/01/personal-brands-vs-business-brands/

Value Hive Podcast
Episode 4 - Callum Laing: Business, Brands and Creating a Legacy

Value Hive Podcast

Play Episode Listen Later Dec 27, 2019 88:38


Callum Laing joins the Value Hive podcast for what is the most eclectic interview to date. Callum chats about private investing, partnerships, learning from mistakes and investment philosophy. He also revealed how he took down all of Italy's internet in one fell swoop, and how he created one of the most enviable networks in all of Asia. This episode oozes nuggets of wisdom, and it was a privilege to interview such a decorated entrepreneur. Free Book for Value Hive Listeners! Click here to get the book! Callum was gracious enough to give away his first book, Progressive Partnerships, for FREE. This offer only applies to Value Hive subscribers. Make sure to subscribe here to receive your free copy. Where you can find Callum: 1. Twitter: @LaingCallum 2. LinkedIn: https://www.linkedin.com/in/CallumLaing Also, make sure to subscribe to the Value Hive Newsletter. We send you curated Value Investing news and stories every week. For free. Check it out here: https://valuehive.safechkout.net/

Fit Business Podcast
Personal Brands vs Business Brands: What Do You Need?

Fit Business Podcast

Play Episode Listen Later Oct 3, 2019


  Personal Brands vs Business Brands: What Do You Need?   In this episode, Matt Weik and Jimmy Mentis discuss The post Personal Brands vs Business Brands: What Do You Need? appeared first on Weik Fitness, LLC.

Ctrl Alt Delete
#186 Steve Bartlett: Business, Brands & Burn-Out

Ctrl Alt Delete

Play Episode Listen Later Mar 14, 2019 37:44


Steve Bartlett is the 26-year-old CEO of Social Chain Group - a global, social-first marketing agency and production house. He first built his business from his bedroom in Manchester after dropping out of university and he now runs the group’s two flagship companies - Social Chain and Media Chain which continue to grow, now with an office space of almost 300 people.​ He is also as a speaker, investor and hosts the podcast 'Diary Of A Ceo'.We chat about the influencer world,​ how marketing can shrink your soul, ​how to grow a business from scratch, what to do if your parents don't get what you do/ if your family don't support you, the problem with the 'you can do whatever you want" mentality, and why millennials are burning out. See acast.com/privacy for privacy and opt-out information.

The Veterinary Marketing Podcast
VMP 137: Danielle Lambert on Building Personal and Business Brands

The Veterinary Marketing Podcast

Play Episode Listen Later Sep 18, 2018 38:00


In today's episode, we have an awesome guest, Danielle Lambert. We dive into how to build a personal and business brand in the veterinary industry and this episode is full of gold! If you have been hiding under a rock and don't know Danielle yet, she is the Snout School founder, an international speaker, and social media addict working to empower veterinary businesses and brands to succeed online. Danielle has built social media campaigns for accounts ranging from DrAndyRoark.com to the Companion Animal Parasite Council, but she is most well-known for being a dog mom to Archer, the Brussels Griffon. This episode is full of awesome info, we talk about practical tips on how to build a brand, including defining your audience and coming out to choose and communicate with your ideal audience. I think that the work that she is doing to help educate veterinary professionals on how to build personal brands will have a huge impact on helping the veterinary industry find its voice and reach more pet owners. This is incredibly important if the industry wants to drive the conversation inside of non-veterinary voices producing sensationalist content (who needs a vet when you have coconut oil). Not only do we cover branding, but we talk about websites, and how that relates to building a brand presence too.  I think you'll love the interview and find it very helpful in your marketing.  Be sure to check out http://www.snoutschool.com

personal business brands brussels griffon danielle lambert companion animal parasite council
Behind the Brilliance
159 Q+A: Defining Success + Personal vs Business Brands

Behind the Brilliance

Play Episode Listen Later Jul 10, 2018 33:49


THE SHOW This solo episode features answers to 2 listener questions: one is about defining success and the other is about separating a personal brand from a business brand.  This episode also includes the announcement of a new partner, ABLE! Check out livefashionable.com and stay tuned this season to hear my interview with the founder and CEO.  For now, get 20% off your first order at livefashionable.com with code BEHINDTHEBRILLIANCE.   SHOW NOTES: http://bit.ly/BTBQA159 

Edible-Alpha® Podcast
Food Business Brands Evolve With The Consumer

Edible-Alpha® Podcast

Play Episode Listen Later Sep 29, 2017


Originally branded as Ethnic Spicery, Flavor Temptations changed their brand to fully communicate the joyful, family-building experience of making memories through Indian cooking so that their brand resonated more deeply with their target consumer. They also changed their packaging to better share their values and to stand out on grocery store shelves.

Edible-Alpha® Podcast
Food Business Brands Evolve With The Consumer

Edible-Alpha® Podcast

Play Episode Listen Later Sep 29, 2017


Originally branded as Ethnic Spicery, Flavor Temptations changed their brand to fully communicate the joyful, family-building experience of making memories through Indian cooking so that their brand resonated more deeply with their target consumer. They also changed their packaging to better share their values and to stand out on grocery store shelves.

ProBlogger Podcast: Blog Tips to Help You Make Money Blogging
206: Personal Brands vs Business Brands for Blogs

ProBlogger Podcast: Blog Tips to Help You Make Money Blogging

Play Episode Listen Later Aug 14, 2017 42:59


Is There a Right Way to Brand Your Blog? I’m just back from our Aussie Problogger training events where we ran masterminds with around 40 bloggers per city. In those days speakers spent time with small groups of attendees in round table discussions where attendees could ask us any question they liked. One of the questions that I got asked repeatedly through both masterminds was around whether it is better to give a blog a personal brand or more of a business brand? In one case the questioner was about to start a new blog and was wondering if they should set it up on a domain that was their own name or if they should choose a name that was nothing to do with them. Another blogger asked what to do when they felt trapped on a blog with a personal domain - but they wanted to introduce other writers onto the blog. Yet another blogger had the opposite issue - they had set up their blog on a domain and with a brand that was very niche specific but now felt trapped because they wanted to change their focus and evolve the blog beyond what the brand might allow. I’ve been pondering these questions a lot since our event so wanted to explore it today in this episode. There is right way to brand your blog - there are extremes where you can go one way or the other and also there are ways of doing both a personal brand and a business brand - and that’s what we’re going to explore today.   Examples Mentioned for Personal Brands vs Business Brands for Blogs Personal Brands Amy Porterfield Michael Hyatt Seth Godin Business Brands Digital Photography School Nerd Fitness Mashable Gawker TechCrunch Engadget LifeHacker Gizmodo Moz Smashing Magazine Personal Business Brands Smart Passive Income Styling You Doing Both Personal and Business Chris Ducker Gary Vaynerchuk Join our Facebook group Full Transcript Expand to view full transcript Compress to smaller transcript view Hello there. My name is Darren Rowse. I’m the blogger behind ProBlogger, a blog, a podcast, event, job boards, series of ebooks and other resources all designed to help you as a blogger to grow your audience, to produce great content and to make money from your blog. You can learn more about what we do at ProBlogger over at problogger.com. I’m just back from our Australian ProBlogger event where we ran a couple of masterminds this time around for the first time ever. We did two masterminds, one in Brisbane and one in Melbourne and we have 40 bloggers who have come to each of those sessions. As part of the day, we had some teaching from our speakers like Pat Flynn and James Schramko and Laney Galligan and then Kelly Exeter. We also spent time, as speakers, circulating through the tables, around tables, around the room. We, each, got to spend about 30 minutes being peppered with questions by these small tables. Something made me a little bit nervous because I’m not the fastest thinker but I love that. What I found really interesting over the day was that I was asked some questions on almost every table that I went to. That may have been partly because people thought I could answer those questions but also, some of the questions were quite random. One of the questions that I got asked a lot over both cities, multiple times in each day, was around how to brand a blog in terms of whether it should be a personal brand or whether it should be more of a business brand. I’ll get into some examples of both of those types of options later on today. It was a question that I got asked repeatedly in different ways. One person asked, they were thinking about setting up a new blog, whether they should set it up on a domain that was their own name or whether they should choose a name or domain name that was nothing to do with them personally at all. That was a question I got asked a couple of times.

Marketing and Finance (MAF) Podcast
Jon Pittham on putting personality into business brands - MAF106

Marketing and Finance (MAF) Podcast

Play Episode Listen Later Oct 27, 2016 30:31


Jon Pittham on putting personality into business brands - MAF106 My guest on the show this week is Jon Pittman. A former financial adviser now running a marketing agency. We talk about how to build more personality into business and financial planning brands. Welcome to episode 106 of the Marketing and Finance Podcast. We chat about: How digital has blurred the boundaries between creative, marketing and PR agencies A new breed of financial planners who are looking to use digital as a catalyst for growth How Google is replacing the referral as a source of clients Building more personality into your business brand using the "human touch" Who is Jon Pittham? Jon is owner and MD of ClientsFirst, an integrated marketing agency specialising in the B2B and professional services sectors. He's all about helping businesses reach their audience with the right message at the right time. Building their brand and proposition; expanding digital reach; creating opportunity; engaging and connecting with their audience. Jon has worked for Friend's Provident before as stint in a financial adviser firm before launching his current venture. Links and Show Notes. For links to the books and apps mentioned by Jon, please visit http://rogeredwards.co.uk/MAF for the show notes. What is the Marketing and Finance (MAF) Podcast? The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance. The MAF Podcast is a 30 minute radio show you download from http://rogeredwards.co.uk/MAF, iTunes or Stitcher Radio. Each week you'll hear interviews with business experts, marketers, entreprenuers and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath! We talk about: How you can grow your business using content marketing and social media How you can keep your Marketing strategy and communications simple Topics, issues, products and business models from the world of finance You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business. I’m your host, Roger Edwards. A marketing guy from Edinburgh I help people like you with your marketing strategy, content and social media. Until I set up my own business I was in and out of senior marketing roles in UK Financial Services Companies for two decades. Some of you might remember me as the Marketing Director and Managing Director of Bright Grey and Scottish Provident. Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes Fancy Appearing on the Show? Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk

The $100 MBA Show
MBA96 5 Small Business Brands You Need to Study

The $100 MBA Show

Play Episode Listen Later Dec 4, 2014 14:44


Who said that the small players in business do not deserve our attention? Today we discuss 5 successful small businesses where we’ve learned a ton of valuable business insights. We’re sure that you will also benefit hugely just by knowing and studying these 5 businesses, so click the play button now to get started! SUBSCRIBE […] The post MBA96 5 Small Business Brands You Need to Study appeared first on The $100 MBA.

The $100 MBA Show
MBA96 5 Small Business Brands You Need to Study

The $100 MBA Show

Play Episode Listen Later Dec 3, 2014 14:44


Who said that the small players in business do not deserve our attention? Today we discuss 5 successful small businesses where we’ve learned a ton of valuable business insights. We’re sure that you will also benefit hugely just by knowing and studying these 5 businesses, so click the play button now to get started! Stitcher | SoundCloud | Podcast […] The post MBA96 5 Small Business Brands You Need to Study appeared first on The $100 MBA.

This Old New Business with Jeff Korhan
Social Business: Managing Relationships to Build Personal and Business Brands

This Old New Business with Jeff Korhan

Play Episode Listen Later Aug 28, 2014 37:05


John Ferrara has over 20 years of experience in customer relationship management (CRM) and sales force automation (SFA). An entrepreneur at heart, Jon founded Goldmine in 1989 with a college friend, which he turned into a highly successful venture that he eventually sold to FrontRange. In 2009 he founded Nimble Inc, which produces the popular Nimble Social CRM.  

Smart Women Talk Radio
Ruth Klein, CEO of her firm, Expert Celebrity Branding. Ruth is a Creative Brand Strategist and Productivity Coach. 10/08/13

Smart Women Talk Radio

Play Episode Listen Later Oct 8, 2013 55:52


Join us as we’ll discuss: The two most important questions you need to ask in order to have a Brand that attracts clients.How to shift from overwhelm to productivity instantly.How your relationship to money affects your Personal Brand and your Business Brand. Ruth Klein is CEO of her firm, Expert Celebrity Branding, and is a best-selling author of six books which have been translated into Mandarin, Portuguese, Chinese and Russian.She has been interviewed in O:The Oprah Magazine, CNBC, Prevention Magazine, Washington Post Online, ABC, NBC, Fox and CBS as well as many others.Ruth is a Creative Brand Strategist and Productivity Coach and works with conscious entrepreneurs, authors and experts to help them gain much more visibility and become a thought leader in their industry, so that they can do their “magic” and attract their Ideal Clients and the Media..no longer being the “best kept secret.” She helps her clients create Personal and Business Brands that create financial and spirit-rich businesses.Ruth holds a Master’s Degree in Clinical Psychology and a Master’s Degree in Spiritual Psychology with an emphasis in Consciousness, Health & Healing. Klein is president of the non-profit organization “The Self-Esteem Council” that has touched the lives of thousands of high school girls and boys, many of them now going to college and living productive lives.She is currently CEO of a new project called Universal Mom, where certified Universal Moms around the world help children and teens uncover their brilliance and gifts through the art of writing.To learn more about Ruth go to www.ruthklein.com and www.4GBranding.com.

Karen Rands - Compassionate Capitalist Investor Podcast
Insights to Become a World Famous Brand? | Compassionate Capitalist Podcast

Karen Rands - Compassionate Capitalist Investor Podcast

Play Episode Listen Later Dec 7, 2012 31:00


Part of the Legacy Series of the Compassionate Capitalist Radio Podcast: Karen Rands talks with David Tyreman, the Best Selling Author/Speaker & Brand Identity Specialist, on how entrepreneurs can protect their ability to differentiate their business and their brand through non-conformity.  Often times, we don't even realize we have become anonymous with our brand and business identity.  David has helped differentiate and develop brand identity for some of the best-known companies in the world, including Polo Ralph Lauren, Nike, Banana Republic, Tommy Hilfiger, and Disney. He has been featured on CNN, The Wall Street Journal, and many other TV shows, magazines and newspapers. Tune in for this half hour information packed show to learn key insights for entrepreneurs of all size companies: · What a well-defined brand identity WILL do for your business · The vital distinction between branding and brand identity · The myth about logos, icons and design in building your brand · Why authentic brands become market leaders And, why your business deserves to be WORLD FAMOUS.  Karen helps entrepreneurs build their brand through media outreach, authority marketing and traditional advertising -- and create a funnel for investors to know the company and want to invest.   Learn more at http://karenrands.co You can connect on all of Karen's social media at her website and sign up for her Compassionate Capitalist Coffee Break... the weekly brief 1 minute video on all things entrepreneur and investor.   Also get her best selling book:  Inside Secrets to Angel Investing