Shed Geek Podcast

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The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham and Co-host Kyle Summers are self proclaimed "Shed Geeks" who attempt to take you through discussions that are as exciting as the industry itself. Listeners of this podcast include those who play a role directly or indirectly with the Shed Industry itself.

Shed Geek Podcast


    • Jan 14, 2026 LATEST EPISODE
    • weekdays NEW EPISODES
    • 56m AVG DURATION
    • 413 EPISODES


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    Latest episodes from Shed Geek Podcast

    Cool Air, Safer Storage, Smarter Sheds

    Play Episode Listen Later Jan 14, 2026 60:01 Transcription Available


    Send us a textYour shed shouldn't feel like an oven or a gas cabinet. We dig into a practical, proven way to protect what you store by helping your building breathe—using low intake, high exhaust, and small solar-powered fans that move air exactly when heat strikes. Dan Rheaume, the mind behind Solar Blaster, breaks down the physics of convection, the myth of wind-dependent gable vents, and the simple CFM math that shows how often you can refresh the air inside a typical shed. Jamie from Your Shed Guy brings a decade of field results from Nevada's harsh desert, where dust kills turbine bearings and gable vents pull silt across valuables, but low-profile solar vents quietly keep spaces cooler, drier, and far cleaner.We get specific about real problems that cost you money: container rain caused by temperature swings, rusted tools, solidified concrete bags, and fumes from fuel or pool chemicals trapped in sealed spaces. You'll hear how to pair proper intake with ridge or turtle vents, why even radiant barrier OSB needs airflow to work, and how a 5–10 minute install can change comfort and safety without tying into electrical. We talk pricing, warranty, and the sales edge that comes from a live demo on the lot—where customers can actually feel the draw at the vent and understand how solar assists natural airflow throughout the hottest hours.Whether you build, sell, or own sheds and containers, this is a blueprint for smarter storage: design for convection, add solar assist, and keep your structure and belongings in better shape for longer. If you've ever opened a door to a wall of heat or fumes, this conversation offers a fix that's affordable, durable, and easy to standardize or retrofit.If this helped you rethink ventilation, subscribe, share it with a fellow builder or dealer, and leave a review with your biggest airflow question—we'll tackle it next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal ManufacturingDigital Shed BuilderNewFound Solutions

    STEEL KINGS: Post-Frame Wins

    Play Episode Listen Later Jan 12, 2026 38:43 Transcription Available


    Send us a textBuilding WINS LIVE                                                Source One MarketingReady to sell buildings people feel safe choosing? We sat down with industry veteran Randy Chaffee to unpack how post-frame construction can unlock bigger, cleaner wins for dealers who currently sell sheds and tubular steel. The through-line is trust: customers buy who they know, like, trust, and feel safe with—and the fastest way to earn that feeling is to pair real expertise with credible partners and a clear path through codes and permitting.We dig into the hybrid sales playbook that blends road relationships with digital leverage. Trade shows still matter, but video calls, configurators, and podcasts accelerate follow-through and keep projects moving when decisions stall. That “force multiplier” helps you serve more customers without losing the personal touch. We also break down the practical differences between steel and post-frame: where each shines, where approvals bog down, and why NFBA-backed standards, education, and advocacy give post-frame a smoother runway for mid- and high-ticket projects.If you've ever lost a bid at the last minute because the client “thought it would be wood,” this conversation is your pivot plan. We map a smart on-ramp from small outbuildings to complex shops and barn dominiums, explain when to say no so your brand stays strong, and show how to “borrow” credibility from established manufacturers while you level up. Plus, we spotlight NFBA certification, peer networking, and the women in post-frame community shaping the industry's future.Join us in Oklahoma City, February 25–27, for the NFBA Conference and Expo to meet the people, tools, and ideas that will raise your margins and reduce friction. If this sparked ideas, subscribe, share it with a builder friend, and leave a quick review—then tell us the one obstacle keeping you from adding post-frame this quarter.Join us, say hello on the floor, and bring your questions. Subscribe, share this with someone who needs a push, and leave a quick review to help more builders find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    When Success Becomes The Lesson: Rebuilding A Smarter Growth Engine Part 2

    Play Episode Listen Later Jan 9, 2026 65:19 Transcription Available


    Send us a textGrowth doesn't come from stacking more sheds on the lot; it comes from choosing the right model and building systems that make it work. We sat down to map how a shed business can hit a true 20% lift by aligning strategy with execution, from boutique marketing builds to smart, segmented lead funnels that guide buyers from curiosity to contract. Along the way, we break down why vertical, short‑form video wins on Reels, Shorts, and TikTok, and show how interest‑based algorithms reward clear hooks, tight loops, and real proof.We compare paths that both work: a display‑first, digital‑heavy approach using configurators, live video consultations, and fast scheduling versus a true super-lot model with deep selection and rapid delivery. The takeaway isn't either/or; it's fit and focus. Independent dealers can diversify with logical add‑ons to cover lot costs without muddying the brand, while manufacturers can back dealers with better creative, smarter funnels, and clean attribution. If you're wrestling with the dealer network question or wondering how much inventory you really need, you'll find practical ways to reduce risk and increase throughput.AI has a real role here. We share where it shines today—copy iterations, data analysis, and workflow automation—and where to keep a human hand on the wheel. Weekly consulting sprints on funnel design, monthly oversight, and a trusted partner bench help you launch systems that work on day one. Expect concrete moves: segment by use case, embed social proof, route leads intelligently, and track CPC, CPL, and CPA in one place. If your homepage is doing all the heavy lifting, it's time to evolve.Ready to build a system that matches your model? Subscribe, share this with your team, and leave a review with one question you want answered next. Then reach out at info@shedgeek.com to book a discovery call and start turning clicks into scheduled deliveries.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProIdentigrowCardinal LeasingSolar Blaster

    Why Offering Point‑Of‑Sale Financing Helps You Sell More Sheds During Slow Season

    Play Episode Listen Later Jan 7, 2026 68:17 Transcription Available


    Send us a textBuyers don't want homework; they want a simple way to say yes. We sat down with finance veteran Joel Oney to unpack how point‑of‑sale financing helps shed, post‑frame, and steel builders close more deals, protect margins, and keep sales moving through winter without slashing prices. From six‑month no interest, no payment promos to fast soft‑pull decisions at the lot, we break down the practical playbook that turns “I'll wait for my tax refund” into “Let's get it scheduled.”We get honest about the role of RTO and where it shines, then zoom in on the growing segment that prefers traditional loans—especially for bigger, anchored projects up to $100k. Joel shares why loans reduce repossession headaches, how underwriting tailored to this industry improves approvals, and what makes financing a true value add instead of an afterthought. If you're expanding into steel or post‑frame, this is your roadmap to funding complex builds and site prep with clarity.Macro matters, too. Housing has cooled and mortgage rates follow the bond market, not Fed headlines. That shift affects backyard storage demand and consumer confidence, which means your sales team needs better tools, not deeper discounts. We talk liquidity, price discipline, and leading through uncertainty—plus the simple sales flow that sets payments early, positions RTO and financing side by side, and removes friction at checkout. Walk away with concrete strategies to boost conversions, preserve margin, and stand out when every shed starts to look the same.Want more episodes like this? Subscribe, share with a teammate, and leave a quick review to help others find the show. Got a question about adding financing to your lot? Drop us a note and tell us what you want us to cover next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProMaking Sales SimpleCALIFAB

    STEEL KINGS: NFBA Kickoff

    Play Episode Listen Later Jan 5, 2026 39:19 Transcription Available


    Send us a textReady to stop building in a silo and start building with momentum? We sit down with the National Frame Building Association to unpack how post-frame pros turn shared knowledge into faster timelines, safer jobsites, and stronger margins. Joe Shimp (NFBA President) and Morgan Arwood (Membership Director) pull back the curtain on real benefits that matter on Monday morning: OSHA-savvy legal counsel, education that sharpens both field work and business skills, and a network where competitors often become collaborators.We talk about what a modern trade association can do that a single company can't: advocate on codes with authority, centralize technical guidance, and curate training that upgrades entire teams. The NFBA's culture stands out—builders, engineers, and suppliers trade playbooks without the ego. That openness shows up in fewer callbacks, better specs, and crews that grow with the work. We also explore the NFBA Foundation's scholarships and research, a practical answer to the workforce crunch that every owner feels.If 2025 left you juggling risk, hiring, and pricing, consider membership your simplest leverage point for 2026. From 401(k) options and tech purchasing programs to webinars and a full curriculum, you get tools that compound. And it all converges at the Oklahoma City Expo, February 25–27—a three‑day sprint where you can meet decision‑makers, test ideas, and leave with a contact list that pays for itself.Join us, say hello on the floor, and bring your questions. Subscribe, share this with someone who needs a push, and leave a quick review to help more builders find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    When Success Becomes The Lesson: Rebuilding A Smarter Growth Engine Part 1

    Play Episode Listen Later Jan 2, 2026 50:58 Transcription Available


    Send us a textThe shed business isn't simple anymore—and that's a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms.We dig into a hard question that reshapes everything: what is a lead for your model? If you run a high-volume, SEO-driven engine, a name and phone number can be enough when you have a team ready to engage within minutes. If you're a lot-based closer handling walk-ins and custom builds, you need richer context at the first touch—budget, timeline, use, and site constraints. Either way, speed-to-lead matters, but so does tone. Reaching out in thirty seconds can feel helpful or pushy, and the difference is your script, your offer, and whether the buyer asked for that help.You'll hear how we're aligning marketing and sales in a 2025 reality: clean websites with analytics, 3D configurators that convert, buyer guides that educate without pressure, and CRMs that automate qualification while keeping humans available when stakes rise. We talk partner tools that make proof visible—local delivery maps, photo galleries, and reviews tied to neighborhoods—because credibility is a growth multiplier. We also get honest about dealer economics: margin is thin, so disconnected tools are expensive. That's why we moved away from a pure white-label model to manage the customer experience in-house, coordinate specialists, and make sure ads, pages, and follow-up all point to the same goal.If you sell sheds, you're guiding one of the biggest purchases your customer will make. Clarity wins: pricing that makes sense, financing and RTO explained in plain English, timelines you can keep, and support that's one click away by phone, text, or live video. Ready to rethink your funnel, define your lead, and build a system that closes more of the right buyers? Follow the show, share this with your team, and leave a review with the one change you'll make this week.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProThree Oaks Trading CoShed ChallengerLuxGuard

    Win HOA-Friendly Sales Year-Round

    Play Episode Listen Later Dec 31, 2025 75:08 Transcription Available


    Send us a textA shed that actually fits your backyard and your HOA shouldn't be a unicorn. We sit down with Kelli and Ana Garcia from Florida's Finest Sheds to unpack how they sell year-round in Central Florida, match strict neighborhood rules, and still deliver fast enough to save a customer from an expiring storage bill. Their story starts with an insurance agency and a back-lot opportunity, then grows into a diversified dealership offering metal sheds, wood sheds, finished-out models, carports, and pole barns—all tuned to small yards, short height limits, and narrow access.We dig into the decisions behind their vendor mix—Nelson's Buildings for metal and pole barns, Eternity Buildings for wood and a finished-out Platinum Series—so buyers can choose based on use case, not guesswork. You'll hear how they counter old myths about wood in humid climates, why six-by-eight footprints thrive in dense subdivisions, and how a clear permitting line keeps “tiny home” dreams compliant. The marketing strategy is equally pragmatic: an SEO-rich website that answers every question, Facebook and Marketplace to meet local demand, and a hot-lead playbook that moves from click to call in minutes.What stands out most is their independence and mindset. As female leaders in a male-leaning category, they blend specs and service with detail-driven sales that win trust. Their partnerships with local delivery teams allow next-day placements when it matters most, turning urgency into a competitive edge. If you're a dealer, you'll find a working model for resilience through diversification. If you're a buyer, you'll get a clearer path from idea to install—without the runaround.Subscribe for more conversations with the people shaping sheds, carports, and backyard buildings. If this helped you plan your next project, share it with a friend and leave a review so others can find it too.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProDigital Shed BuilderCALMaking Sales Simple

    STEEL KINGS: Building Friendship Reflecting on 2025 and building in 2026

    Play Episode Listen Later Dec 29, 2025 51:44 Transcription Available


    Send us a textA small industry feels big when the right people link arms. We close the year with honest wins, a few hard lessons, and a clear plan to help shed, metal building, and post-frame pros grow in 2026—without losing the heart that got us here. Together with our friends at Shed Geek, we map out an eight-episode pole barn series leading into NFBA, a slate of dealer spotlights, and a consumer-first video push that meets buyers where they scroll with fast, clear answers.We talk strategy that actually moves the needle: financing options that reduce friction at the lot, digital tools that generate qualified leads, and content that explains site prep, delivery, and build quality in plain language. If you're a dealer or installer, this is your heads-up to get involved. If you're a manufacturer or vendor, this is a chance to support education that lifts the entire category. And if you're a buyer doing research, expect short, practical videos that help you compare a prefab shed, a custom metal building, or a post-frame build with confidence.Underneath the tactics is what keeps us steady: friendship, faith, public service, and a shared belief that business works best when it serves people. You'll hear stories about showing up for community, saying thanks to mentors, and making space for missions work—proof that strong companies come from grounded lives. We're grateful for every download, handshake, and candid critique this year, and we want more of it.Want to be featured, ask a tough question, or shape the upcoming series? Reach out and tell us what would help you sell more, build better, or buy smarter. If this resonated, subscribe, share with a friend who needs encouragement, and leave a review so more builders and buyers can find us.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    Blueprints To Bytes: Building Smarter Shed Businesses

    Play Episode Listen Later Dec 24, 2025 81:23 Transcription Available


    Send us a textWhat does it take to turn three‑a‑day shed builds into a software platform that runs an entire industry? We sit down with Jason Graber to unpack that journey—starting in a Pickens, South Carolina shop and scaling to Shed Suite's vision of becoming the operating system for shed and carport businesses. Jason shares why you don't need to be a programmer to build meaningful software, how to turn field pain into product clarity, and why systems—not endless processes—unlock speed as you grow.We get tactical about the playbook: do the hard work manually first, then automate what you fully understand. Use AI not as a search engine, but as a thought partner to sharpen requirements, surface edge cases, and accelerate decision quality. From dispatch to e‑commerce and dealer management, we explore how openness and reliability beat feature lists, and why the true moat is a team's ability to innovate precisely and support customers relentlessly.You'll also hear what's next. Shed Suite is pushing into CAD‑driven configuration, material resource planning, and real per‑shed cost accounting—modeling components, labor, and consumption timing to deliver automatic job costing at scale. On the rental side, RTO Suite aims to replace legacy tools with an open API approach that closes the lifecycle loop: delivery, returns, repos, and resale routed cleanly through driver apps and inventory. Add in pragmatic features like order mapping for sharper marketing, and a services arm reserved for existing customers, and you get a focused path to modernize without chaos.If you lead a shed brand, carport operation, or RTO provider, this conversation offers a practical roadmap: think in systems, measure what matters, build for openness, and let innovation—not noise—set your pace. Subscribe, share this with a teammate who owns operations or finance, and leave a review telling us which workflow you're automating next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProThree Oaks Trading CoNewFound SolutionsCardinal ManufacturingShed Suite

    STEEL KINGS: Reflections on 2025-Moving into 2026

    Play Episode Listen Later Dec 22, 2025 42:16 Transcription Available


    Send us a textA cold morning, a prayer tent, and 50 turkeys handed out on Xenia Avenue set the tone for a raw, grateful conversation about work, purpose, and the post-frame craft. We open up about burnout and recovery, then connect that honesty to practical steps any shed, steel, or pole barn pro can use to grow in 2026. If you've ever felt spread thin by sales, installs, family schedules, and the weight of expectations, this one meets you where you are and hands you a plan.We share why community service sharpened our focus, how the “honesty tour” became a daily operating system, and where industry alliances create real leverage. The National Frame Builders Association (NFBA) is a door we're walking through together: educational series starting in January, a focused run-up to the NFBA Expo in Oklahoma City, and on-the-ground conversations with builders, suppliers, and innovators. Expect clear takes on tools that reduce friction—IdeaRoom for 3D configuration, SmartBuild for takeoffs, smarter CRM follow-ups, local SEO that actually moves the needle, and simple content systems that capture trust before the first phone call.We also spotlight mental health with the 988 Lifeline and a straightforward reminder to reach out if you're struggling. The trades are demanding, winter is real, and you don't have to white-knuckle it alone. Our commitment for 2026 is firm: do more of what works, cut what doesn't, and repeat until it sticks. If you're ready to turn gratitude into momentum, map your top three wins from 2025, three habits you'll double down on, and three misses you'll retire—and tell someone so it counts.If this conversation fuels you, follow the show, subscribe on YouTube, and share it with a builder who needs a nudge. Send us your questions for the upcoming Q&A series—your challenge might be someone else's breakthrough.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    Build Process, Beat Peaks: Turning Critique Into Consistent Sales

    Play Episode Listen Later Dec 19, 2025 69:59 Transcription Available


    Send us a textWhat if your slump isn't the market—it's your process? We sat down with Peter Miller to unpack the habits that separate professional salespeople from order takers, and why a consistent mindset beats seasonal swings. From running five shed lots across multiple states to building a sold-out Shed Sales Summit, Peter shares practical strategies you can put to work this week: clear goals, ethical influence, tighter follow-up, and video content that actually drives walk-ins and online conversions.We dig into the real competition (hint: it's big-box and national marketplaces, not the lot next door) and how to win with speed, transparency, and service. Florida's winter surge highlights seasonality, but the bigger story is how the best dealers keep momentum through quiet months—shorter lead times, strong reviews, and a visible online presence supported by smart SEO, social clips, and consistent email. We also talk about the emotional roller coaster of sales, how to avoid getting jerked around by weekly numbers, and why classics like How to Win Friends and Influence People and the Little Red Book of Selling still outperform “shiny object” tactics.Peter opens up about programming the Shed Sales Summit with speakers who bring both inspiration and systems, plus why peer panels compress years of learning into hours. We share resources for sales training, community, and consulting, and make a strong case for hiring professional salespeople rather than “manning the lot.” If you're ready to turn critique into fuel, turn prospects into buyers, and turn buyers into promoters, this conversation is your blueprint.If this helped, follow the show, share it with a teammate, and leave a quick review. Got a sales habit you're changing this week? Tell us—we might feature your win on the next episode.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed ChallengerShed SuiteIFABSolar Blaster

    Old-School Sales In A High-Tech World

    Play Episode Listen Later Dec 17, 2025 68:39 Transcription Available


    Send us a textWhat if the next leap in your sales doesn't come from a new tool, but from mastering the basics you've been neglecting? We sat down with shed industry veteran and coach Charles Hutchins, who's spent three decades proving that people still buy from people. He shares how a warm greeting, a sincere question about use, and a short personalized video with every quote can beat expensive ads and crowded inboxes. The playbook is simple: build rapport, set clear expectations, follow up fast, and fix problems without drama. That's how you turn a single shed buyer into a long-term customer who comes back for carports, furniture, and more.We unpack the real role of technology: helpful, not holy. 3D builders educate, but they can't replace a salesperson who prevents bad configurations and wasted money. Unmanned lots offer visibility, yet they only work when supported by clear signage, easy contact paths, and a human ready to guide decisions. Charles lays out his referral engine for slow seasons and explains why broadening your product mix keeps you top of mind in your town. If you care about shed sales strategy, dealer growth, customer experience, and conversion, this conversation delivers practical steps you can use today.We also challenge a long-standing industry habit: prioritizing locations over people. The right dealer, with integrity and follow-through, will outperform the perfect corner lot every time. That matters in a market shifting toward fewer units but higher-value sales, where trust and clarity decide winners. Whether you're a manufacturer vetting partners or a dealer considering diversification, you'll find grounded advice you can implement this week. If this resonates, subscribe, share with a teammate, and leave a review—then tell us the one habit you'll double down on to finish the year strong.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal LeasingDigital Shed BuilderLuxGuardMaking Sales Simple

    STEEL KINGS: Make LinkedIn Work For Your Business

    Play Episode Listen Later Dec 15, 2025 39:20 Transcription Available


    Send us a textYour next contract is already researching vendors on LinkedIn, and today we show you how to be the profile they trust. We sit down with author and strategist Al Kushner to break down a practical, repeatable playbook tailored for builders, steel dealers, and manufacturers who want qualified leads without living on the phone. The shift is simple but powerful: speak to outcomes, not offerings; educate instead of pitch; and make your profile the clearest answer to a buyer's biggest questions.We dig into what actually moves the needle: outcome-based headlines and summaries that signal expertise, content pillars that balance education, project results, team credibility, and light promotions, plus the underrated force multiplier of LinkedIn newsletters that land in inboxes and bypass spam filters. You'll hear concrete examples—how to frame a 60x100 build as a schedule win, why decision makers respond to “how we saved three weeks” more than “look at our building,” and how one video can spawn ten posts when you slice by challenge, result, and process.Then we get operational. Al maps a lean weekly cadence any small team can sustain: 20 minutes a day for engagement, one to two hours a week to batch content, and simple analytics that prove ROI. We cover targeting by role, industry, and geography; using lead gen forms for higher conversion; and tagging sources in your CRM to see shorter sales cycles from pre-educated buyers. Along the way, AI shows up as a draft partner—not a replacement—to help you articulate value faster and keep your voice clear.If you've wondered whether LinkedIn is worth the effort, this conversation gives you the numbers, language, and steps to make it your always-on sales engine. Subscribe, share this episode with a teammate who needs the nudge, and leave a review with one LinkedIn question you want us to tackle next.Find his book at: The A.I. Linked AdvantageFor more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    How RealWork Labs Turns Local Jobs Into Calls

    Play Episode Listen Later Dec 12, 2025 64:37 Transcription Available


    Send us a textWhat does it take to look genuinely trustworthy in a low‑trust digital world? We sat down with RealWork Labs founder Pierce Birkhold to explore a practical path: stop telling people you're great and start showing them, right down to the street where you delivered the last shed. Pierce brings a rare blend of math, sales psychology, and product thinking to a challenge every local builder and trades pro faces—turning website visits into calls by proving real work happening nearby.We break down how conversation intelligence can ethically boost reviews by calling customers after install and being upfront about the nature of the call. That simple disclosure increases engagement and lowers friction. From there, Pierce maps out a stack that makes proof effortless: integrations with CRMs to auto-tag jobs, geotagged photos linked to reviews, and a thumb-friendly portfolio you can text during a quote. On your site, a clean widget lets buyers filter by zip code and job type; behind the scenes, long-form job pages give search engines the structured, verifiable data they need to rank you for local intent.You'll hear why AI-generated fluff backfires, why verified reviews tied to specific jobs are now SEO gold, and how “show, don't tell” wins both humans and algorithms. For shed builders, carport dealers, roofers, and other home services, the takeaway is simple: neighbors' installs are your strongest sales pitch. When a prospect can zoom into their area, see the photos, read the review, and recognize the neighborhood, your credibility jumps and so do your phone calls.Curious how to turn your scattered photos and reviews into a trust engine that works on your lot and on your site? Hit play, then tell us which proof signal you're missing today. For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProThree Oaks Trading CoNewFound SolutionsIdentigrowCAL

    How A Sales-First CRM Turns Slow Follow‑Ups Into Closed Deals

    Play Episode Listen Later Dec 10, 2025 73:40 Transcription Available


    Send us a textCustomers don't wait, and they don't remember who you are after they fill out three forms at 9:30 p.m. That's why this conversation zeroes in on the mechanics of modern selling for shed dealers: speed-to-lead in under 60 seconds, warm automation that follows up at least 14 times, AI call summaries that feed your ops and delivery teams, and clean attribution that finally shows which lead sources are worth the spend.We sit down with Joe and Brandon from Velocity360 to unpack how a sales-first CRM flips the usual script. Instead of piling on tools, they streamline the stack so every message lands in one place, the first contact fires instantly, and nurturing stays human and intentional. They share wins from dealers who doubled conversion rates and grew revenue by 25% in a single quarter—not by shouting louder, but by fixing the funnel leaks no one could see before: first response, follow-up discipline, and handoffs from sales to delivery.We also dig into the realities that stall teams: CRMs that take months to configure, reps who hate data entry, leadership with no visibility into what's working, and budgets wasted on channels that don't convert. The remedies are practical: white-glove setup built for the shed industry, AI that writes tight call notes automatically, integrations with configurators and marketplaces, and dashboards that show conversion by source in real time. If you've ever wondered why some dealers seem to sell on autopilot, this is the playbook.Want to turn more inquiries into installs and keep your team focused on real conversations instead of chasing ghosts? Press play, then share this with a fellow dealer. If it helps you spot one bottleneck, subscribe, leave a review, and tell us: what's your current response time—and what would 60 seconds change for you?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed SuiteIFABCardinal ManufacturingSolar Blaster Fans

    STEEL KINGS: Lead Generation Made Simple PT 2

    Play Episode Listen Later Dec 8, 2025 33:06 Transcription Available


    Send us a textReady to turn casual clicks into confident buyers? We sat down with Idea Room's Dan VanOrden to map the full journey from a mobile-first 3D design to a signed contract and a clean handoff for fulfillment. Our goal: remove friction for the customer, give reps everything they need in one place, and move from replies to results.We start with what dealers actually feel: Boost on a phone is fast, smooth, and intuitive enough for first-time buyers to design a serious building without hand-holding. That design data becomes gold when a webhook drops the build link and customer details straight into your CRM. No retyping, no juggling tabs—just a clear, prioritized tile that tells your team who's engaged, what they configured, and how to call back with context. We talk lead scoring, multiple-submission signals, and the simple heuristics that identify the most valuable calls to make today.Then we dig into the partnership that unlocks post-frame and red iron: Idea Room for the front-end experience, SmartBuild for accurate bill of materials and fulfillment. The combo lets you advertise templates, capture complete designs, and push them into SmartBuild in minutes. If you've wrestled with slow e-modeler workflows, this is the speed upgrade that saves hours every week. We round things out with new features—embedded payments, digital signatures—and a candid look at scale and support across hundreds of live configurators. Dan pulls back the curtain on where AI already helps: cleaning product data, boosting engineering output, and giving sales faster paths to a polished quote. If you sell carports, sheds, or post-frame buildings, this conversation shows how a connected stack can lift conversions and shorten time-to-cash.Subscribe for more deep dives, share this with a teammate who lives in the CRM, and leave a review with your biggest bottleneck.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    Farmer, Marketer, Podcaster: Cord Koch- PART 2

    Play Episode Listen Later Dec 5, 2025 51:31 Transcription Available


    Send us a textA passion project can stay pure and still pay its bills. We open the curtain on how our shed-industry podcast evolved into a practical media and consulting platform, why we invite direct competitors to the mic, and how we're formalizing a vetted network of niche experts in operations, rent-to-own, CRMs, 3D configurators, lumber, and growth leadership. The goal is simple: connect real problems to the right expertise, measure outcomes, and keep the conversation honest enough that everyone gets better.You'll hear the why behind our approach to monetization and sponsorships, including exclusivity, rigorous vetting, and a commitment to fairness even when we sell. We also share what changed our trajectory: a health scare, burnout, therapy, and an inattentive ADHD diagnosis that reframed decades of focus struggles into an attention-surplus superpower. That transparency isn't spectacle—it's strategy. When leaders stabilize, teams perform, customers feel the difference, and the entire supply chain benefits from clearer thinking and cleaner processes.We're building peer groups and roundtables where shed pros can ask hard questions, bring fresh data, and iterate on what works month after month. Education alone isn't enough; iteration compounds. If you bring niche expertise or need targeted guidance, we want to talk—because iron sharpens iron, and this industry grows faster when we learn out loud together.Subscribe, share with a colleague, and leave a review to help more shed pros find these conversations. Want in on a peer group or consulting session? Call or text 618-309-3648 or email info@sheedgeek.com.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProLuxGuardShed ChallengerMaking Sales Simple

    CRM Made Simple For Shed Dealers with Carolyn Miller

    Play Episode Listen Later Dec 3, 2025 58:35 Transcription Available


    Send us a textStop guessing your way through sales. We sit down with Carolyn Miller—builder's daughter, top-performing dealer, sales trainer, and CRM implementer—to map a simple path from chaotic follow-up to a clean, scalable system that grows shed and post‑frame sales. Carolyn's Ask, Listen, Solve framework anchors the conversation: ask smarter questions that surface real needs, listen for budget, timing, and site constraints, then solve with a clear next step that moves the deal forward. From there, we translate that human process into technology your team will actually use.You'll hear concrete examples of how a right-sized CRM becomes more than a contact list. We talk automations that text prospects within minutes of a configurator submission, task sequences that keep quotes alive, and post‑delivery check-ins that trigger five‑star Google reviews and referrals. Carolyn shares a client win where automation alone revived a lead the salesperson had written off, turning it into an $800 profit carport sale. We also open the hood on integrations—connecting IdeaRoom or Digital Shed Builder to capture high-intent leads, syncing orders to QuickBooks Online to eliminate double entry, and pushing projects to monday.com so production and delivery stay in lockstep with sales.If your tech stack already feels crowded, this chat will help you make it act like one system. We cover when to use APIs, webhooks, and Zapier, and why a simple front end matters more than a flashy dashboard. Most importantly, we focus on adoption: weekly coaching, tight feedback loops, and small refinements so your team starts the day in the CRM and never loses the thread with a customer again. Ready to replace “winging it” with a repeatable process that frees your time and lifts your close rate? Hit play, then tell us your biggest follow-up bottleneck—we'll tackle it in a future installment. If you find value here, subscribe, leave a review, and share this with a dealer who needs a cleaner system.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProIdentigrowCALCardinal LeasingDigital Shed Builder

    STEEL KINGS: Lead Generation Made Simple PT 1

    Play Episode Listen Later Dec 1, 2025 35:22 Transcription Available


    Send us a textWhat happens when a steel dealer, a pandemic, and a 3D configurator collide? We bring on IdeaRoom co-founder and CEO, Dan Van Orden, to unpack how builders and dealers moved from paper quotes to mobile-first design that turns curiosity into committed buyers. Dan shares the scrappy origin story—from woodworking plans to full-blown configurators for sheds, carports, post-frame, and red iron—and why the real breakthrough wasn't just 3D visuals, but cleaner processes and smarter pricing logic that reduce errors.We talk through the moments that changed the game: remote screen-shares that closed sales in minutes, branded estimates that land in a customer's inbox before the call ends, and a mobile experience that finally feels natural on a phone. Dan explains Boost, IdeaRoom's streamlined UI that lifts lead conversion without disrupting sales teams, plus the growing set of self-serve tools that let dealers update base and component pricing fast. If steel costs or tariffs force changes, you adjust the rules, keep the guardrails, and keep selling.This conversation leans into the operational side too—onboarding that now takes weeks, not months; support that solves quick wins in minutes; and the power of webhooks and CRM integrations to pass clean specs through your pipeline. We share how TVs in the showroom, live co-design with customers, and clear option rules build trust and speed up approvals. The big takeaway: a customer-facing 3D configurator isn't a gadget; it's your most persuasive salesperson, available on every device, at every hour.If you care about digital sales, steel buildings, sheds, carports, or post-frame marketing, you'll walk away with practical moves to modernize how you sell—without losing the relationships that drive this industry. Subscribe, share this with a builder who still quotes by PDF, and tell us: what's the next bottleneck you want us to break down?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLC

    Farmer, Marketer, Podcaster: Cord Koch- PART 1

    Play Episode Listen Later Nov 28, 2025 57:06 Transcription Available


    Send us a textUseful beats clever, every time. We open with the hard truth about why most content and sales conversations miss: they're built for the creator, not the customer. From there we get tactical. Shannon and Cord map the journey from problem unaware to purchase-ready, sharing practical ways to qualify buyer knowledge, read heat, and design messages that fit each stage. If you've ever watched a good lead go cold after a feature dump, this conversation offers a cleaner path: serve first, sell second, and match your offer to what the buyer is ready to hear.Cord's background adds weight to the playbook. Raised on a working farm, sharpened in big-agency work in Chicago, and proven through scaling a national franchise footprint, he brings an operator's eye to marketing. We talk about turning seasonal spikes into steady pipelines, finding adjacent offers your customers already want, and raising lifetime value by simply being more useful. One standout example: shifting “spring service” outreach to fall, bundling pickup, tune-ups, and trickle chargers to smooth demand and increase trust. Small changes in timing and framing can unlock meaningful revenue without more noise.We also share where Shed Geek is headed next. Expect more topical, timely episodes that spotlight what matters now, live ad reads that keep promotions current, and sponsored newsletter segments that deliver value first. We're bringing more consumer-facing moments into a B2B space so manufacturers, RTO partners, and suppliers can speak directly to shed buyers' real questions. As AI reshapes search and discovery, teams that educate clearly and show outcomes will win the clicks—and the customers.If this conversation sparked an idea you can use this week, tap follow, share it with a teammate, and leave a quick review. Your feedback helps us build more content that serves you.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal ManufacturingSolar BlasterThree Oaks Trading CompanyNewFound Solutions

    Kloter Farms: A Destination For Sheds

    Play Episode Listen Later Nov 26, 2025 55:48 Transcription Available


    Send us a textWhat happens when a family brand treats a shed lot like a destination—and runs it with the precision of a top retail showroom? We sit down with Joe Schneider, Vice President at Kloter Farms, to explore how a single location in Ellington, Connecticut became a regional magnet for sheds, garages, pavilions, and custom indoor furniture. The story starts with horse-drawn carriages and lands in a modern playbook built on transparent pricing, meticulous displays, and a culture that puts the customer at ease.Joe explains how the team translates an onsite “wow” factor into digital discovery. Think professional photography at real homes, cohesive visuals across platforms, and strong local SEO for sheds, garages, greenhouses, and outdoor living in Connecticut, Massachusetts, and Rhode Island. We dig into the product roadmap shaped by listening—steeper roof pitches, screened rooms, and eventually multi-car garages with engineered kits assembled on site. The move upmarket required dedicated project management, tighter vendor coordination, and realistic timelines. The payoff is trust: buyers of bigger buildings feel guided, not pushed.We also unpack the operating habits that keep conversions high. Every display is priced with current discounts, so Sunday visitors can browse freely and pre-qualify themselves. Salespeople are not on commission, which keeps the tone helpful and focused on fit. Each year, roughly 100 display models are replaced, creating urgency for discounted display units and a fresh look that invites return trips. Behind the scenes, long-term vendor relationships ensure quality and capacity, while leadership flexes with the seasons—delivery support before winter, sales intensity in spring, and presentation all year.If you've wondered whether to chase more lots or build one great destination, this conversation offers a rare, field-tested alternative. You'll hear how a third-generation team balances volume with quality, leverages repeat buyers, and uses small structural choices—clear pricing, photography, promotions—to create outsized impact. Enjoy the story, then subscribe, share with a colleague, and leave a review to tell us which strategy you'll try next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed ChallengerLuxGuardMaking Sales SimpleDigital Shed BuilderIFAB

    STEEL KINGS: Getting Past Burnout Finding Your Why

    Play Episode Listen Later Nov 24, 2025 37:21 Transcription Available


    Send us a textFeeling stretched thin as the season slows and the pressure rises? We sit down with business coach and human behavior specialist Carly Pepin to unpack why burnout isn't about working too hard, but about working on the wrong things. Carly shows how a simple task audit reveals what fuels you, what drains you, and what only you should keep. From there, it's all about smart delegation, hiring people who love the work you avoid, and building systems that make the work easier instead of heavier.We get practical about the realities of sheds, steel buildings, and pole barns: long peak cycles, slower winter months, and the leadership grind that follows. Carly explains how to protect culture with rigorous interviews, how to reconnect teams to mission so they care about the outcome, and how to fix process gaps without turning leaders into heroes who do everyone's job. We dig into the cash flow lens too—why designing for slow seasons, liquidity, and cleaner handoffs creates calm when demand dips and confidence when it returns.The conversation turns to legacy: building a company that runs in your absence, documents what works, and grows leaders who can lead. Whether you plan to sell, pass the torch, or keep compounding, operating without owner dependency raises valuation and lowers stress. You move from doer to builder: coaching managers, forecasting capacity, and opening new verticals when the foundation is strong. If you want lower burnout, better hires, and a business that keeps its promises with or without you, this one's for you.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCShed Hub

    Rural Reviews, Real Results

    Play Episode Listen Later Nov 19, 2025 80:59 Transcription Available


    Send us a textA dependable sales engine in a rural market doesn't come from hacks; it comes from consistent habits that buyers can see. We sit down with dealer and marketing director Jerald Rhodes of Creative Backyards to unpack a full, repeatable playbook for generating shed demand without overspending on ads. Jerald sells larger buildings outside city centers, and he explains why rural buyers are simpler to serve, more profitable to deliver to, and more receptive to clear, professional branding online.We dig into the details: how to turn a tidy lot into a standout digital presence, why your second Marketplace photo should be a branded micro–business card, and how short, authentic video makes customers feel like they already know you. The centerpiece is Google reviews. Jerald shares the exact 12-hour window to ask, the word-for-word text he sends on delivery day, and the direct link that removes friction. He also breaks down what the data says about trust: respond to every review, aim for 50-plus total reviews, and keep them fresh so Google and customers see you as active, real, and reliable.You'll also hear the practical setup tips most businesses miss, like choosing “physical location” over “service area” for your Google Business Profile so customers can navigate to your lot. We talk ethics—no incentives, no cherry-picking—and why authenticity beats polish on social. By the end, you'll have a simple framework: consistent branding, personable video, thoughtful Marketplace listings, and a delivery-day review sequence that turns happy customers into public proof.If this playbook helps, follow the show, share it with a fellow dealer, and leave us a review. Your feedback helps more rural sellers find strategies that work.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProThree Oaks Trading Co.Shed HubNewFound SolutionsShed SuiteCAL

    STEEL KINGS: Order Management Made Easy With CAL

    Play Episode Listen Later Nov 17, 2025 42:32 Transcription Available


    Send us a textReady to turn slow season into rocket fuel for spring? We dig into the single biggest lever for shed and steel pros—process—and show how a smarter system can unlock more sales, faster delivery, and fewer headaches. With Tristan from CAL, we walk through a clean, unified workflow that pulls orders from Idea Room or Shed Pro, covers cash or RTO in one checkout, and tracks each building from production to delivery in real time.We talk straight about the real pain: corrupted spreadsheets, double entry, dealers guessing at status, and RTO that drags for days while customers cool off. CAL compresses that chaos into minutes—select the RTO partner, surface 24/36/48/60-month payments, auto-generate contracts, and send for e-sign without leaving the dashboard. It's built for how buyers actually decide, and it keeps your team in sync whether you're on the lot, in the shop, or checking in from the road.Inventory visibility and dealer-manufacturer alignment are the quiet superpowers here. With one source of truth, your customer service team can answer “where is my building?” instantly, dealers can move deals forward without waiting on callbacks, and owners can see the day's pipeline at a glance. Pricing stays practical too: plans starting around $300 per month with a simple $10 per deal, a cost you can pass through, absorb, or treat as the price of speed and accuracy.If you sell sheds, steel buildings, playsets, or mixed lines, this conversation lays out a proven path to scale without adding office staff. Replace spreadsheets with a system that actually sells. Subscribe, share this with your team, and leave a review with your biggest bottleneck—we'll tackle it in a future episode.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCIdentigrowMobeno

    Your Shed Lot Called; It Wants A Side Hustle

    Play Episode Listen Later Nov 12, 2025 70:24 Transcription Available


    Send us a textCustomers don't just want a shed; they want a backyard solution. We sat down with Pro Tech Trailers in Eagleville, Tennessee to unpack how utility trailers become a powerful second income stream for shed dealers—without turning your lot into a logistics headache. With decades in high-precision automotive integration, the Pro Tech team translates production discipline into clean welds, consistent wiring, LED lighting, and thoughtful features like fold-flat ramps and setback jacks. The result is a lineup that feels tailored to shed buyers: dependable 10-foot utilities, versatile single- and tandem-axle options, and 20-foot equipment haulers for the folks hauling tractors, side-by-sides, or project cars.The magic is in the model. Pro Tech handles the heavy lifting—literally. They arrive with a telehandler, unload, torque, test, stage, and secure. Dealers get plug-and-play marketing: private asset libraries, rent-to-own signage, seasonal promos, and performance incentives. On the finance side, they're disciplined about risk with age, license, insurance, address matching, and soft stability checks that keep default rates low in a category known for theft and churn. For the lot, that means fewer headaches and more repeat revenue—especially when a trailer shopper returns to buy a shed.We also dive into materials, specs, and why fit-and-finish matters when you're selling to neighbors who notice details. Steel is U.S.-sourced from the recycling stream, floors are treated pine, couplers are standardized, and the lineup balances utility with rent-to-own realities. Territory is performance-led rather than rigidly exclusive, enabling growth across Tennessee and neighboring states while protecting clean dealer channels. If you've been searching for a consignment product that complements sheds, draws drive-by traffic, and protects margins, this playbook delivers.Ready to own the backyard? Subscribe for more conversations with operators who share practical tactics, and leave a review to help other shed pros find the show. If today's episode sparked an idea for your lot, share it with a dealer friend and tell us which trailer sizes you'd stock first.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCALIdentigrowLuxGuardCardinal LeasingDigital Shed Builder

    Building Sheds, Building Faith, Building A Business

    Play Episode Listen Later Nov 5, 2025 50:11 Transcription Available


    Send us a textA single job listing changed everything. Tyler Barrett went from a stressed-out carpenter with six kids and no steady work to a shed builder who runs orders, deliveries, and product development—and along the way discovered a deeper purpose that shaped his leadership, his team, and his community. We get into the gritty parts of the shed business that most people never see: the jump from bench work to managing lumber orders, the “too pretty to scale” $5,000 chicken coop, and the hard decision to consolidate lots so inventory moves and doors stay true.We share the practical playbook that's working now. Tyler explains how post-COVID pricing resets opened room for smarter SKUs, why color trends from new homes sell more sheds, and how on-site deliveries double as customer research that tightens quality and reduces returns. We explore a balanced product mix—classic storage, light-filled studios, dog kennels, and chicken coops—and why rural buyers respond to options that fit real life. Then we zoom out to diversification: steel carports, garages, and a clever hybrid using two secure containers with a raised center bay for tractors and work space. It's a flexible, durable answer to the “repair the old barn or build new” question so many families face.Through it all, Tyler's faith anchors the work. He talks about learning to trust, mentoring new builders, and turning everyday installs into moments of service. The result is a grounded, growth-minded approach that any shed dealer or manufacturer can apply: consolidate to regain control, price with today's costs, mirror residential design cues, and cross-train so your team can speak confidently across sheds, carports, and hybrids. If this conversation helps you rethink your product line or your purpose, share it with a friend, subscribe for more grounded industry insights, and leave a review with the one change you'll make this week.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProDigital Shed BuilderIFABSolar BlasterNewFound SolutionsCardinal Manufacturing

    STEEL KINGS: From Pole Barns To Partnerships

    Play Episode Listen Later Nov 3, 2025 39:47 Transcription Available


    Send us a textReady for a clearer path through post-frame and metal buildings? We dig into what actually builds trust—real accreditation, transparent design tools, and partnerships you can visit, walk, and verify. Fresh from a plant tour at Graber Post and gearing up for the NFBA Conference, we map out how dealers can stay indispensable while manufacturers inch toward direct sales.We start with the practical: NFBA dates, hotel tips, and why the association's classes and accreditation raise the bar for pole barns. Then we get hands-on. SmartBuild lets us design to the screw so change orders don't derail budgets, and IdeaRoom brings customers into the 3D process without confusing the scope. Watching trusses move from pre-cut lumber to finished assemblies inside a clean, organized facility made one point impossible to miss—quality is a system. When your operations, subs, and suppliers are aligned, turnkey stops being a promise and becomes the only way you work.We also face the hard truths. In a market where four quotes cluster around 20k and one outlier dangles 16.5k, the risk isn't just price—it's lost time, weak engineering, and vanished refunds. That's why we push for standards in metal buildings and sheds, similar to what NFBA has done for post-frame. Until a strong association exists, dealers must self-govern with clear scopes, milestone payments, documented engineering, and consistent updates. Pair that with disciplined geography, vetted subs, and SEO that brings in qualified buyers, and you've got an engine that survives manufacturer shifts.Along the way we share new partnerships sparked at trade shows, our expanding content plans, and a few personal notes on community work and staying focused through slow season. If you sell sheds, carports, or pole barns, this is a roadmap for 2026: get accredited where possible, design transparently, manage projects tightly, and build alliances that last. Enjoy the ride, then help us raise the standard across the industry.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCSolar Blaster

    Diversify To Thrive In Rural Markets - PART 2

    Play Episode Listen Later Oct 29, 2025 48:35 Transcription Available


    Send us a textTired of hearing “quality” without seeing the difference? We dig into how small, family-run shed businesses win by diversifying into what rural customers truly need—safe rooms, metal buildings, shipping containers, and even culverts—while keeping service at the center. Instead of chasing every opportunity, we talk through how to add products that align with current logistics, training, and equipment so teams can scale without chaos. You'll hear why on‑lot displays and side‑by‑side examples sell complex options better than slogans, and how a focused CRM and clean follow‑up turn walk‑ins into long‑term customers.We also unpack the economics behind big structures. Yes, percentage margins can be thinner, but ticket sizes drive strong absolute profit and stickier relationships. Pair that with rent‑to‑own, and you create a path for families to secure essentials like concrete safe rooms when cash is tight but safety can't wait. The strategy is simple: be the rural solutions yard where people come to touch, compare, and ask hard questions. If you're operating inside a 60‑ to 100‑mile radius, this approach builds trust—and repeat business.Zooming out, we tackle where the industry is headed. Expect more consolidation chatter, with manufacturers eyeing vendors and vice versa, but also a clearer split: national players mass‑producing sheds at scale, and local companies thriving through diversified, community‑minded offerings. Along the way, we share a personal health update that reframes resilience and gratitude, and we lean into generational sustainability—estate planning, leadership transitions, and financial stewardship that keep family enterprises strong. If you believe a rising tide lifts all boats, this conversation is your playbook for growing the pie, not just your slice.If this resonated, follow the show, share it with a colleague who needs a fresh strategy, and leave a quick review to help more builders and dealers find us. Your feedback shapes future episodes—what should we dive into next?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed SuiteCALShed ChallengerLuxGuardMaking Sales Simple

    STEEL KINGS: From Lost Leads to Loyal Buyers with Velocity360

    Play Episode Listen Later Oct 27, 2025 46:11 Transcription Available


    Send us a textYour inbox is full, your lot is busy, and buyers are slipping away while messages sit unanswered. We sat down with Velocity360's Joe Ignace and Brandon Tobin to solve the most expensive leak in sheds, steel buildings, and pole barns: slow follow‑up and scattered systems. They lay out a practical sales equation—leads × conversion × average price—and show how to raise the middle term by reaching new inquiries in 60 seconds, following up for days (not minutes), and keeping your best sellers focused on real conversations.We walk through the “digital lot greeting,” a simple shift that makes online buyers feel the same welcome they'd get on your gravel. Velocity360 centralizes texts, phone, email, and Meta messages in one place, with a native phone system that auto‑texts missed calls, drops voicemails, and assigns leads to the hungriest rep. Once a prospect replies, automations pause so the personal touch takes over. After the sale, a second sequence captures reviews and photos—fuel for local SEO and the next buyer—without another tool or login. E‑signature, calendars, and review replies are built in, so you can ditch stacked subscriptions that drain budget without lifting close rates.If integrations worry you, we cover how webhooks connect to 3D configurators like Idea Room, Shed Pro, Meta, and Google—plus the reality that open partners make it easy, and closed platforms can be worked around. The payoff is clarity: an analytics dashboard that shows which ads and sources actually convert, letting you double down where ROI is real. Whether you're a single lot or a 33‑location network, permissions, routing, and white‑glove migration make the switch manageable. The question isn't how attached you are to your current setup—it's whether your CRM actually drives revenue.Ready to stop letting great leads die quietly? Tap to listen, then try a demo at velocity360crm.com. If this helped, follow the show, share it with a builder who needs it, and leave a quick review so more owners can find tools that actually sell.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCShed Hub Making Sales Simple

    Diversify To Thrive In Rural Markets - PART 1

    Play Episode Listen Later Oct 22, 2025 48:44 Transcription Available


    Send us a textThe shed world isn't living in 2021 anymore, and that's exactly why this conversation matters. We sit down with Tyler Mayhan of Better Barns to unpack what happens when an industry grows up: the easy leads dry up, product mixes shift, and the real work of building sustainable demand begins. From the early days of cordless phones on tool belts to a modern operation where large metal buildings now account for a major share of revenue, Tyler maps a clear arc from hustle to strategy.We get honest about rent-to-own. It opened the door for buyers who couldn't write a big check, and in Oklahoma it still drives a hefty share of sales. But the monthly-payment mindset can also compress margins and tilt designs toward “good enough.” Tyler offers a balanced view: keep RTO because it serves customers, but don't let it set your whole roadmap. We explore why traditional financing is slower to catch on in rural markets, how demographics and density shape adoption, and what a resilient offer looks like when you sell across cash, RTO, and finance.The biggest shift is digital. Craigslist had a moment. Facebook Marketplace had a bigger one—until saturation and algorithms made it unreliable. The strongest buyers now arrive through Google to a fast, clear website with real SEO, clean product pages, and simple conversion paths. We talk through rebuilding a site, connecting forms to a CRM, treating online inquiries with the urgency of a phone call, and designing for two realities at once: older buyers who want a human on first ring and younger buyers who prefer forms, text, and self-serve configurators. Add a smart take on verticalization—what to bring in-house, what to leave to specialists—and you have a playbook for staying relevant as the shed industry evolves.If this conversation helps you sharpen your sales mix, rethink your website, or revisit how you use RTO, share it with a colleague. Subscribe, leave a review, and tell us: where are you seeing the best quality leads right now?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal LeasingDigital Shed BuilderIFABShed HubNewFound Solutions

    STEEL KINGS: Why knowing who you are changes how you lead, sell, and build community

    Play Episode Listen Later Oct 20, 2025 51:49 Transcription Available


    Send us a textWhat if your worth came before your work—and that changed everything about how you lead, sell, and show up? We sit down with JMAG's Chief Branding Officer, Craig Felker, to unpack “wild leadership,” a simple framework that starts with identity and turns it into action: know your worth, initiate brave conversations, lead with energy that gives more than it takes, and dare to dream bigger than what's comfortable.From the Shed Expo floor to everyday lot life, we explore culture as a practical business strategy. Craig breaks down how JMAG's family-first values shaped a booth experience people couldn't stop talking about—ice-cold drinks, a family zone, and the Gravity Grab that sparked real conversations without a hard sell. We dig into disruptive marketing that actually fits: define who you are, then create moments and media that express it. That's how a rap video about 16” on center (“Flawless”) turned core values—approachable, best-in-class—into shareable momentum. Some loved it, some didn't, everyone noticed.We also go personal. Jared shares a sobriety-driven “honesty tour” that reset priorities, deepened partnerships, and brought purpose back to the work. We talk faith, authenticity, and why vulnerability isn't a tactic but a trust engine. Along the way, the Savannah Bananas show up as a playbook for reimagining “boring” categories: test boldly, keep what works, and be relentlessly present—on your lot, online, and in your community.By the end, we're looking ahead: sharpening short-form vertical content, widening the audience beyond sheds and steel while staying true to a service-first mission, and building relationships that last. If you're a builder, dealer, or leader who wants to stand out without selling out, this conversation will give you clarity, courage, and a few ideas you can ship by Friday. If it resonates, subscribe, share with a friend, and tell us: what's the bold move you're making this week?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCIdentigrowMobeno

    From Expo Energy to Industry Evolution: Humility, Media, and the Future of Shed Sales

    Play Episode Listen Later Oct 15, 2025 67:26 Transcription Available


    Send us a textThe loudest thing we brought home from Shed Week wasn't a new tool—it was a clearer mission. After a week packed with the Shed Sale Summit, NSRA meetings, and an expo floor buzzing with real conversations, we unpack what actually moves the needle: the human element of selling, cleaner workflows from quote to delivery, and a community willing to ask hard questions about bias, standards, and growth.We walk through standout moments—Rob Ball's high‑energy kick‑off, sharp insights from Connor Dalen and Joe Ignace, and a panel that tackled RTO, finance, and dealer realities without flinching. We talk openly about NSRA's evolving role and why this industry's willingness to collaborate—even among competitors—might be its greatest strength. Then we get personal: receiving an award while staying grounded, the tension between humility and visibility, and how new media forces creators to define fair play, partnerships, and where the line is between influence and integrity.Here's the shift: moving from endless one‑off calls to a defined consulting model that actually serves operators. We introduce GrowthOps—fractional C‑suite support for founder‑led companies that have hit their ceiling—and map out what changes next for the show. Expect more structure, clearer boundaries, and new voices stepping behind the mic, all while keeping the same promise: practical insights that help builders, dealers, haulers, and RTO teams win. Less noise, more outcomes.If you value candid industry talk and useful playbooks, hit follow, share this with a colleague, and tell us what you want solved next. Your feedback shapes the conversations—and the solutions—we bring to the shed community.If this episode sparks ideas, share it with a builder friend, subscribe for more smart conversations, and leave a review to help others find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProNewFound SolutionsCardinal ManufacturingCALIdentigrowLuxGuard

    STEEL KINGS: From Expo Floors to Real-World Wins

    Play Episode Listen Later Oct 13, 2025 39:24 Transcription Available


    Send us a textTrade shows can blur together—until they don't. Knoxville's Shed Expo and the post frame show in Dayton delivered a clear message: owners are hungry for practical marketing, respectful tech, and partners who actually solve the problems builders face every day. We came home with full notebooks, a heavier contacts list, and a sharper roadmap for how the shed and steel world can grow without losing its human core.We unpack what the Q&A revealed about the state of marketing: rising ad costs, vague targeting, and funnels clogged with unqualified clicks. Then we lay out a cleaner path—on-page SEO tuned to real buyer intent, location pages that mirror how you do business, and content that answers questions people actually ask about delivery, permitting, RTO, and warranties. You'll hear why this shift is winning for dealers and manufacturers who care about qualified leads over vanity metrics, and how to measure success in calls, quotes, configurator starts, and closed revenue rather than impressions.We also dig into tools that earned our trust. IdeaRoom's 3D engine continues to be a force multiplier for metal buildings and pole barns, turning visualization into confident quotes. Velocity 360 brings CRM workflows that fit how teams really sell. Shed Pro stands out for shed configurators that stay simple for customers. SmartBuild is pushing integrated back-end logic while partnering to improve front-end experiences. On RTO, we compare Heartland, Easy Pay, and Platinum and explain how fit varies by product and process. And yes, we celebrate the best booths, builds, and the legendary hat haul—because culture and community still matter when you're choosing who to bet on.If you want marketing that respects your values and tools that make your team faster without replacing them, this conversation is your field guide. Subscribe, share this with a colleague who's rethinking their lead strategy, and leave a review with your biggest growth question—we'll tackle it on a future show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCMaking Sales SimpleShed Hub

    Building Trust, One Backyard at a Time

    Play Episode Listen Later Oct 10, 2025 68:59 Transcription Available


    Send us a textA former chef turned licensed builder might be the last person you'd expect to challenge big shed brands—until you see how he does it. We sit down with Russell Odom of Shedscape to unpack how a late-career pivot, a deck-builder's eye for detail, and a relentless focus on SEO created a thriving on‑site shed business in the tight, fast-growing neighborhoods of Greenville, South Carolina.Russell walks us through the practical “why” behind on‑site sheds: fences, narrow lots, AC units, and zero access for prebuilt delivery. His answer is simple and powerful—hand-carry materials, frame from scratch, and build floors like standalone decks on proper footings so sheds look intentional in sloped yards. That visible craft, backed by licensed carpenters and clean job sites, becomes the differentiator customers can feel. Then he pairs it with a digital engine: local SEO tuned to rank in the Google map pack, a modern website that converts, steady review building, and targeted Facebook and Google Ads to smooth the schedule. The result is months of booked work without a single display lot.We also dig into trust-based selling, the real admin grind of scaling, and why small teams can outmaneuver larger players by investing in systems, not just inventory. Russell shares what's next—fully insulated backyard offices with mini splits, plus a curated lineup of pergolas, pavilions, decks, and fences—all riding the same formula of digital discovery plus human credibility. If you're rethinking how to grow in a crowded market, this conversation lays out a practical playbook: make it easy to find you online, show your process, and let quality carpentry close the loop.If this episode sparks ideas, share it with a builder friend, subscribe for more smart conversations, and leave a review to help others find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed ChallengerCardinal LeasingCardinal Manufacturing

    Legacy over hustle: building a local brand, a digital moat, and a life you actually want

    Play Episode Listen Later Oct 8, 2025 50:07 Transcription Available


    Send us a textThe floor is buzzing at Shed Week in Knoxville, but the most powerful story happens at a table: a Wisconsin “Shed Queen” who sells with sincerity, a first-time dealer who went from camera to copy to competition, and our team swapping honest tactics that turn chaos into clean, repeatable growth. We dive into the real work of modern shed sales—how integrated tools for quoting, contracts, payments, and delivery remove friction, and how a simple 3D configurator plus fast follow-up can win buyers before they ever step on the lot. Then we pair it with the human side: faith, recovery, and quiet morning routines that keep you grounded when the inbox gets loud.You'll hear why live video creates “digital rubbernecking,” the exact habits that lift local SEO without gaming the system, and how search is shifting to AI and short-form platforms. We talk through the generational gap with tech, the value of asking better questions on the lot, and the way sincerity turns a sale into a relationship. The Shed Queen shares audacious goals—buying her lot, doubling next year, and building a legacy for her family—while Mariano lays out practical, camera-ready playbooks any dealer can copy.If you've ever wondered how to protect your brand's warmth while upgrading your systems, this conversation feels like a blueprint. Fewer tools that do more. Short lives with one clear CTA. Real reviews, not fluff. Personality first, process always. Subscribe for more grounded, field-tested conversations from the shed industry, share this episode with a dealer who needs a nudge to go live, and leave us a review with the one tactic you're trying next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProLuxguardDigital Shed BuilderMaking Sales SimpleIFABSolar Blaster

    Rise Above The Race To The Bottom

    Play Episode Listen Later Oct 6, 2025 44:43 Transcription Available


    Send us a textA lot of builder's chase price. We decided to chase standards. We're joined by Darren Warren of Stor-Mor Outdoor Products to break down a simple but uncommon playbook: build consistent quality at scale, answer the phone, quote fast, train your dealers, and treat permits as value—not a nuisance. When you put people, process, and pride in the product first, customers stop shopping you like a commodity and start trusting you like a partner.Darren takes us inside Stor-Mor's operating partner model across 26 states: engineered drawings, construction manuals, and spotless facilities that signal care before a single board is cut. We talk about creating speed-to-quote by pre-building 3D configurations, so a rep can customize a shed, pole barn, or garage live on the call and email a complete bid before hanging up. We get candid about the carport segment's revolving door—why underpaying installers breeds fragmentation—and how fair splits, real partnerships, and coaching culture keep talent and quality in-house.We also reframe permitting as a service and a revenue line. Instead of dodging compliance to win on price, we show how handling permits, communicating site work clearly, and delivering engineered structures builds long-term property value and customer confidence. Along the way, we dig into Stor-Mor's dealer support and training approach, the mantra of quality–customer service–communication, and a mindset shift from scarcity to abundance that lifts the entire industry.There's purpose here too. Darren shares his St. Jude story and why raising hundreds of thousands for the hospital fuels the team with meaning beyond revenue targets. If you care about building better—stronger systems, faster responses, and happier customers—you'll leave with a clear blueprint you can apply this week. If this resonates, follow the show, share it with a builder who needs a nudge, and leave a review with the one process you'll improve next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCShed SuiteSolar Blaster

    Sheds & St. Jude: Building More Than Storage Solutions

    Play Episode Listen Later Oct 1, 2025 90:02 Transcription Available


    Send us a textWhat happens when life's greatest challenge becomes your greatest stepping stone? In this powerful conversation, Darren Warren, President and CEO of Stor-Mor Portable Buildings, shares his remarkable journey from a 16-year-old cancer patient with a 40% survival rate to becoming an innovative leader in the shed industry.Darren's story begins in 1998 when his non-Hodgkin's lymphoma diagnosis led his father to start building portable sheds—allowing young Darren to participate in the family business while undergoing 120 chemotherapy treatments at St. Jude Children's Research Hospital. What started as a solution to a family crisis evolved into a passion and eventually, industry leadership with a people-first approach."It's our people, it's our people, it's our people," Darren emphasizes as the true secret to Stor-Mor's success. This isn't just a catchphrase but a deeply held belief that has shaped their business decisions—including the surprising choice to dismantle their in-house online sales department to funnel leads to their dealers instead, resulting in a $1 million sales increase in just one month.The conversation dives into the shed industry's evolution beyond "just building boxes," exploring vertical integration, product diversification into post-frame buildings and carports, and the crucial balance between online and brick-and-mortar sales. Darren warns against the "race to the bottom" pricing strategies while advocating for quality, service, and innovation as the path forward.Perhaps most compelling is Darren's unwavering commitment to purpose beyond profit. "Between God and St. Jude, I'm here," he states, explaining why charitable initiatives remain central to Stor-Mor's identity. This commitment extends to his vision for the industry—calling for greater collaboration among competitors to establish ethical practices and combat growing fraud concerns.Whether you're in the shed industry or simply appreciate stories of resilience and purpose-driven leadership, this episode offers valuable insights on transforming personal challenges into stepping stones for helping others. As Darren poignantly asks, "What's the glory in making all the money and seeing no one else's life be better around you?"For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed HubShed ChallengerNewFound SolutionsShed SuiteCAL

    The Future of Steel Business Marketing

    Play Episode Listen Later Sep 29, 2025 44:28 Transcription Available


    Send us a textThe metal building industry stands at a pivotal crossroads, and those who fail to recognize the shifting landscape may soon find themselves struggling to survive. In this candid, no-holds-barred conversation, we peel back the curtain on what's really happening with marketing in the metal building space.Facebook Marketplace, once the golden ticket for metal building dealers, is rapidly losing effectiveness. We share our firsthand experience watching costs climb while lead quality plummets – a dangerous combination that's forcing smart businesses to pivot their strategies. "If you're not transitioning toward organic SEO or a fully functioning website, you better have a backup plan," we warn, speaking from years of trial and error.The transition isn't easy. We discuss the uncomfortable reality of temporarily losing lead volume while building sustainable marketing infrastructure. This digital transformation requires patience – our SEO journey took 18 months before bearing significant fruit – but the rewards are undeniable: qualified leads arriving 24/7 without constant advertising spend.Beyond marketing channels, we explore how customer expectations are evolving. Manufacturers offering permitting packages (like Carolina Carports) are gaining market share by addressing pain points that traditional dealers often ignore. Quality and reputation matter more than ever in an increasingly sophisticated marketplace where buyers research extensively before making decisions.We also tackle the thorny subject of marketing companies, sharing our experiences with firms that promised the moon but delivered disappointment. "Their job isn't to score you points or get you sales – their job is to sell you marketing," we explain, while highlighting how industry-specific partners like Shed Geek Marketing understand the unique challenges metal building businesses face.Whether you're a seasoned dealer or just starting out, this episode provides actionable insights on navigating the changing metal building landscape. The race to the bottom is being challenged, and those who position themselves strategically now will thrive while others struggle to keep pace.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCMobenoIdentigrow

    Tiffany Strong Hutchison's Journey at Heartland Capital

    Play Episode Listen Later Sep 24, 2025 70:41 Transcription Available


    Send us a textTiffany Strong Hutchison takes us on an inspiring journey from homeschooling mom with an Excel spreadsheet to Director of Business Development at Heartland Capital, one of the shed industry's leading RTO companies. Her story reveals how unexpected opportunities, determination, and faith can transform both careers and businesses.Twenty-five years ago, Tiffany created a simple repo tracking spreadsheet that she sold for $25 a pop to local rent-to-own companies. This humble beginning evolved into a remarkable career that allowed her to support her family as a single mother while developing expertise in an industry she grew to love. Her experience offers powerful lessons about recognizing opportunity and building systems that scale.The conversation explores profound changes in the shed industry - from traditional storage buildings to elaborate structures serving as offices, studios, and specialized spaces. As Tiffany notes, "TikTok tells me I need a shed library," reflecting how consumer demands have evolved. Buildings have grown from $5,000 units on 36-month contracts to $25,000 structures leased over 72 months, fundamentally changing how businesses operate.What truly distinguishes this episode is Tiffany's candid discussion of leadership transformation. She shares how her faith journey reshaped her approach to management: "I became such a different person that some of my friends would come to me and say 'you're different.'" This shift enabled her to delegate more effectively, giving team members ownership and watching them flourish - sometimes beyond what she imagined possible.The episode delivers practical wisdom about navigating technological change while maintaining human connection, combating industry fraud through collaboration, and building company culture that feels like family. Heartland's philosophy - "Give our heart and help people" - serves as both business strategy and personal mission, demonstrating how purpose-driven leadership creates sustainable success.Ready to explore partnership opportunities with Heartland Capital? Visit HCI.net to learn how their comprehensive solutions can support your shed business.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal LeasingLuxGuardDigital Shed BuilderiFAB

    Insider's guide to Shed Expo 2025

    Play Episode Listen Later Sep 22, 2025 35:07 Transcription Available


    Send us a textShed Week 2025 is almost here, and we're bringing you the ultimate guide to making the most of this industry-defining event in Knoxville. From the Shed Sales Summit to the exhibition floor, we're breaking down everything you need to know to navigate this jam-packed week like a pro.The excitement kicks off Monday with the Shed Sales Summit featuring industry leaders including Andrew Boyle, Jim Kuhlmann, Gary Boyle, Richard Mashburn, Shannon from Shed Geek, and our very own Eric Olson on the Q&A panel. This powerhouse event runs from 1:00-7:30 PM. Tuesday brings the NSRA Conference focusing on rent-to-own partnerships - a critical component for shed dealers looking to maximize sales. While requiring a separate ticket, this gathering connects you with serious players in the financing space who can transform your business model.The main event unfolds Wednesday and Thursday with over 100 vendors showcasing the latest innovations across every facet of the shed industry. From component suppliers like Graber Post and WEH Supply to service providers like Shed Suite and J Money financing, the exhibition floor represents a one-stop opportunity to forge relationships that will benefit your business all year.We're particularly excited about Stor-Mor Portable Buildings' booth, where they're raising funds for St. Jude's Children's Research Hospital. Having already raised over $250,000 in 2024, their commitment showcases how our industry extends beyond business to make meaningful community impacts.Stop by the Shed Geek booth to meet us in person! We'd love to hear your feedback on the podcast and discuss potentially featuring your business on a future episode. The connections you make during Shed Week can transform your business - don't miss this opportunity to shake hands with the people behind the products and services that power our industry.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCShed SuiteSolar Blaster

    Print Shop Dreams: Eagle Ridge's Expansion Story

    Play Episode Listen Later Sep 17, 2025 61:15 Transcription Available


    Send us a textEver wonder why some shed businesses consistently outperform their competition? In this enlightening conversation with Caleb and Carson—the young, driven entrepreneurs behind Eagle Ridge Barn Builders—we discover their newest venture that might hold the key to superior brand recognition in the shed industry.After successfully building Eagle Ridge into a sales powerhouse, these serial entrepreneurs recently purchased the print shop that had been supplying their company's merchandise. Now they're bringing their sales expertise to the printing world, offering everything from vehicle graphics and custom signage to professional apparel and marketing materials specifically designed for shed businesses.The conversation reveals a startling reality about the shed industry: the widespread lack of proper signage and branded materials is costing businesses countless sales opportunities. "Someone drives by your lot, but can't remember your company name or number," Carson explains. "They Google 'sheds near me' and find your competitor instead." This simple scenario plays out thousands of times across the country, with shed businesses losing potential customers simply because they failed to make their brand memorable.Caleb and Carson break down the crucial difference between marketing (generating short-term leads) and branding (creating long-term perception), explaining why professional-quality printed materials serve as multiple "touch points" before a customer decides to buy. From the psychology behind branded folders that keep your company visible in a customer's home to the technical differences between printing methods that ensure your brand looks professional for years to come, this episode delivers practical insights for shed businesses of all sizes.Whether you're a one-person operation or managing multiple locations, the lessons in this episode could transform how potential customers perceive your business. Ready to elevate your shed business's professional image? This conversation is your blueprint for standing out in an increasingly competitive market.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal ManufacturingNewFound SolutionsIdentigrowShed Sales SummitCAL

    Metal and Momentum

    Play Episode Listen Later Sep 15, 2025 39:04 Transcription Available


    Send us a textWondering if your shed business needs a physical lot to succeed? The Steel Kings have eye-opening news: "We've sold just as many sheds online as we have on physical lots this year." This revelation sets the tone for a candid conversation about the digital transformation sweeping through the shed and metal building industry.Jared and Eric take listeners behind the scenes of a difficult business decision—shuttering a shed lot due to unfavorable arrangements. The hosts unpack the challenges dealers face when they "don't own the property, don't own the product," highlighting how this lack of control limits business growth. Their transparent discussion offers valuable perspective for anyone weighing the pros and cons of physical versus digital sales channels.The digital marketing conversation goes deep as the Steel Kings share their journey from basic website to lead-generating powerhouse. "SEO is not dead," Jared emphasizes, encouraging businesses to invest in their online presence. From Google Analytics to Meta Business Suite, they outline the essential digital infrastructure every shed business needs today. Their marketing experiments—from coffee shop mugs to bowling alley logos—provide a fascinating look at what works and what doesn't in local promotion.Looking forward, the podcast highlights two major industry events: the Shed Builder Expo in Knoxville (September 24-25) and the Construction Roleforming Show in Dayton (October 1-2). The Steel Kings will be present at both, eager to connect with listeners and industry professionals. Their enthusiasm for these networking opportunities underscores the value of in-person connections, even as sales move increasingly online.Perhaps most compelling is their vision of an AI-driven future where "artificial intelligence will drive the engine that is sales in this country." This forward-thinking perspective challenges businesses to prepare now for coming changes in consumer behavior and technology.Ready to transform your shed business for the digital age? Join the Steel Kings at the upcoming expos, connect with them online, or simply apply their hard-earned wisdom to your marketing strategy. Your future customers are searching online—will they find you?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCMaking Sales SimpleRealwork Labs

    Mastering Shed Delivery: Insights from a 20-Year Veteran

    Play Episode Listen Later Sep 12, 2025 66:52 Transcription Available


    Send us a textCalvin Shirk takes us on a twenty-year journey through the evolving world of shed hauling, sharing hard-won wisdom that only comes from moving thousands of buildings through impossible terrain.Starting as a fresh-faced 22-year-old in 2002, Calvin built his career while simultaneously raising ten children – a balancing act that tested his determination daily. Now, his oldest three sons and daughter have joined him as certified pilot car drivers, turning deliveries into true family affairs. Those moments when his youngest daughter keys the radio during a delivery just to say "Hi Dad" rank among his most cherished career highlights.The conversation reveals how dramatically shed hauling has transformed over two decades. From basic trailers with minimal features to today's sophisticated hydraulic systems and powerful mule machines, Calvin has adapted to every technological advancement. Yet his most valuable insight might surprise you – there is no perfect setup. Some situations demand a semi-truck with all the bells and whistles, while others require the maneuverability of a pickup and specialized equipment. Flexibility remains the key to success.Calvin shares the harrowing tale of moving a 16×60 building across West Virginia mountains, requiring multiple machines working in tandem to navigate a single-lane bridge and climb a near-impossible grade. This four-hour ordeal exemplifies the problem-solving spirit that defines successful haulers. But the industry continues evolving, with buildings growing ever larger and delivery distances stretching farther, creating new challenges that demand innovative solutions.Beyond equipment and techniques, Calvin offers practical wisdom about customer communication, including strategic voicemail methods and the superior effectiveness of text messaging, especially in rural areas with spotty coverage. His commitment to giving customers his undivided attention – even leaving his phone in the truck during deliveries – speaks to the professionalism that has sustained his long career.As the shed industry continues its rapid evolution toward larger, more complex structures, Calvin's perspective provides both a historical foundation and a glimpse into the future challenges haulers will face. His journey reminds us that in this business, the learning never stops and adaptation is the only constant.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed ChallengerCardinal LeasingCardinal Manufacturing

    The Road Warriors: Tales from the Shed Industry

    Play Episode Listen Later Sep 10, 2025 74:27 Transcription Available


    Send us a textEver wonder what happens when the microphones are off? This special late-night edition of the Shed Geek Podcast pulls back the curtain on the real conversations that fuel this industry-leading platform. Recording from a hotel room in Harrisburg, Pennsylvania, Shannon welcomes his wife Deanna to the podcast for the first time, alongside brand strategist Cord Koch, for a raw, unfiltered conversation about their journey.The trio shares stories from their Pennsylvania road trip, including meaningful visits with industry veterans Charles Hutchins and Dale Beachy. These encounters reveal how the most valuable industry conversations often happen around kitchen tables and in casual settings – moments typically never captured for listeners.In an unexpected and deeply moving segment, Shannon and Deanna open up about their personal battle with breast cancer during the early days of the podcast. "The shed industry was so there for us," Shannon shares, his voice breaking as he recounts how business relationships transformed into lifelines of support during their darkest hours. This profound experience shaped their mission to give back to an industry that had carried them through crisis.Throughout the conversation, the team explores the delicate balance between faith, family, and business. They discuss how they approach digital marketing and client relationships with a philosophy of education over sales, believing that helping others succeed – whether they become clients or not – ultimately strengthens the entire industry. "You can't compete with me. I want to see you win," Shannon explains, embodying their "rising tide lifts all boats" approach.As the Shed Geek podcast approaches its five-year anniversary and 400th episode milestone, this intimate conversation offers listeners a glimpse into the genuine hearts behind the brand. The episode concludes with a spontaneous prayer, reinforcing their commitment to placing faith at the center of their business journey.Join us for this special behind-the-scenes look at the relationships, values, and personal stories that have shaped one of the shed industry's most influential platforms.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProDigital Shed BuilderMaking Sales SimpleIFABSolar Blaster FansShed Sales Summit

    Steel vs. AI: The Future of Building Sales

    Play Episode Listen Later Sep 8, 2025 48:12 Transcription Available


    Send us a textThe steel building industry stands at a pivotal crossroads, and nobody captures this reality quite like Jared and Eric—The Steel Kings—in their 25th podcast episode. Drawing from their frontline experience, they deliver a candid assessment of where we are and where we're headed.Steel tariffs continue creating market uncertainty, yet paradoxically, standard building prices remain relatively stable. "A 30x50x12 with three 10x10s and a walk-in door is not that expensive. It's the same as it was four years ago," notes Eric. However, this stability may come at a cost to quality as manufacturers seek to maintain competitive pricing while absorbing increased material costs.Marketing challenges dominate much of the discussion, with Facebook Marketplace crackdowns affecting many dealers and digital advertising costs skyrocketing—up 85% over 18 months on some platforms. The hosts share personal marketing mishaps, warning listeners to be wary of companies promising quick results without proven track records.Perhaps most concerning is what Jared describes as "hunting season on dealers," as manufacturers increasingly bypass dealer networks to sell directly to consumers. This creates an uncomfortable reality where dealers compete with their own suppliers. Their passionate call for dealer unity resonates throughout the episode.Looking forward, the hosts demonstrate how AI is already transforming the industry through a live ChatGPT search for local building suppliers. The implications are profound: future customers won't research options but will simply ask AI assistants for recommendations. "They will literally say 'I want the best shed builder in Ohio' and call them," explains Eric, highlighting how critical online presence has become.Don't miss their upcoming appearance at the Role Forming Show (October 1-2 at the Dayton Convention Center), where they'll record their first live podcast. Have questions or want to connect with like-minded dealers? Reach out directly to jared@thesteelkings.com or eric@thesteelkings.com—they're genuinely interested in strengthening the dealer community.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCCalculate Business Services

    Expanding Your Building Business Beyond Wood Sheds

    Play Episode Listen Later Sep 1, 2025 46:03 Transcription Available


    Send us a textThe building industry is transforming rapidly, and standing still means getting left behind. In this energetic episode, Jared and Eric break down their journey from wood shed dealers to metal building experts and now pole barn providers, revealing how strategic diversification has been their secret to sustained growth."Don't only sell wood sheds," Eric emphasizes, challenging shed lot owners nationwide to expand their horizons. The duo candidly discusses how their business evolved when they recognized the limitations of the wood shed market and seized opportunities in metal buildings. Now, with the launch of Five Rivers Pole Barns offering national kits and turnkey construction in Ohio, they're expanding once again.This episode doesn't shy away from industry pain points—particularly the growing tension between manufacturers selling online and the dealers who represent them. "If you're a dealer doing high volume for a manufacturer and they're selling online competing against you, you need to pivot," Jared advises with characteristic frankness. Their solution? Control more of the process with pole barns while maintaining their established business lines.Beyond business strategy, this conversation highlights the importance of finding the right team members and partners. Their pole barn expert Adam, who "knows more than us," has proven instrumental in their newest venture. The hosts also announce their participation in the upcoming Construction Roleforming Show in Dayton on October 1-2, where they'll record their first live podcast.Whether you're already in the building business or considering entering it, this episode delivers actionable insights on diversification, adaptation, and relationship-building. Connect with the Steel Kings at thesteelkings.com and discover how expanding your product offerings could transform your business just as it transformed theirs.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  SIGN UP HERE!Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCIdentigrowShedHub

    Five Years of Shed Geek: Reflections and Future Directions

    Play Episode Listen Later Aug 27, 2025 74:00 Transcription Available


    Send us a textTake a seat in the Batcave as Shannon pulls back the curtain on five years of podcasting journey and the evolving shed industry landscape of 2025. This rare monologue episode offers an intimate look at where Shed Geek started, where it's heading, and the philosophy driving its growth.Shannon extends a heartfelt invitation to everyone in the shed world—dealers, manufacturers, haulers, and service providers—to share their unique stories on the podcast. "Everyone is welcome, even if we compete," he emphasizes, believing that transparent conversations benefit the entire industry. The podcast has become more than just interviews; it's a digital magazine where shed professionals can showcase their expertise while helping others grow.The conversation explores exciting developments across multiple business fronts. From the new office space (converted from an old church) to the evolution of Shed Geek Marketing's approach that prioritizes education over sales tactics, Shannon reveals how their client-focused philosophy has fueled 187% growth. He also dives into the RTO business transformation, ShedHub's powerful SEO potential, and upcoming industry events that signal a maturing, more organized shed community.Throughout the episode runs a thread of genuine gratitude—to listeners, advertisers, family members, and ultimately to finding purpose through serving the shed industry. Shannon's perspective on marketing as an investment rather than an expense offers valuable insight for any business owner looking to grow strategically.Whether you're a shed industry veteran or newcomer, this candid conversation offers both practical business wisdom and a reminder of the community-building power of shared knowledge. Ready to share your story or learn more about the services discussed? Reach out to info@shedgeek.com and become part of the ongoing conversation.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProNewfound SolutionsShed ChallengerCALShed SuiteLuxGuard

    Navigating the Construction Industry with Shield Wall Media

    Play Episode Listen Later Aug 25, 2025 41:10 Transcription Available


    Send us a textGary Reichert, owner of Shield Wall Media, joins Jared Ledford on the Steel Kings podcast to reveal the powerful strategies behind his company's success in construction industry publishing and trade show management. What began as a job selling advertising has transformed into ownership of a media conglomerate that's reshaping how construction professionals connect and do business.Shield Wall Media has found remarkable success by focusing on underserved market niches within construction. Their flagship publications - including Rural Builder (celebrating nearly 60 years), Frame Building News, Metal Roofing Magazine, and Roll Forming Magazine - provide specialized content unavailable elsewhere. But what truly sets them apart is their approach to trade shows, particularly the upcoming Construction Role Forming Show in Dayton (October 1-2).Unlike typical industry events that welcome anyone with an entrance fee, Shield Wall's shows strictly target qualified attendees who possess real purchasing power. "We go for the people that sign in front of the check, not the back of the check," Reichert explains, ensuring exhibitors connect with potential customers capable of making substantial purchases. This laser-focused approach has yielded impressive results, with manufacturers reporting closing significant deals directly at these events.Transparency permeates everything Shield Wall does. They provide complete attendee lists to exhibitors at no additional charge, donate all entrance fees to charity (over $30,000 last year), and produce detailed industry data reports broken down by region - filling crucial information gaps for specialized construction segments typically overlooked by broader market analyses.Perhaps most fascinating is Shield Wall's newest initiative: children's books about construction trades. With "Max Builds a Metal Roof" nearing publication, this innovative approach addresses the critical shortage of young people entering the trades by creating positive emotional connections early in life, potentially inspiring future career interests while helping family-owned construction businesses build meaningful connections with the next generation.Ready to experience the Shield Wall difference? Visit constructionroleformingshow to register for their upcoming event and discover why industry professionals consider their trade shows the most productive in the business.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCSolar BlasterMaking Sales Simple

    Strategic Planning for Shed Business Success with Coach David Greer

    Play Episode Listen Later Aug 20, 2025 70:11 Transcription Available


    Send us a textCoach David J. Greer joins us to share wisdom gleaned from his remarkable 40-year entrepreneurial journey and decade of business coaching. Our conversation dives deep into what truly drives business success beyond conventional growth metrics.David introduces us to the power of the one-page strategic plan, a methodology that transforms business planning by starting with your desired future state and working backward. Rather than focusing on incremental improvements, this approach creates clarity around markets, capabilities, and quarterly goals that align with your true vision. It's a refreshing departure from the reactive planning most entrepreneurs default to.One of the most thought-provoking moments comes when David challenges the "if you're not growing, you're dying" mentality that permeates many industries. He makes a compelling case that success should be defined by the entrepreneur, not industry standards or societal expectations. For shed business owners feeling pressured to constantly expand, this perspective offers permission to pursue profitability and personal fulfillment instead of growth for growth's sake.The conversation takes a powerful turn when David courageously shares his recovery journey from alcoholism, illustrating how seeking help—whether for personal challenges or business growth—can be transformative. His vulnerability reveals a truth many entrepreneurs resist: we cannot solve every problem alone, and sometimes our fear of success proves more limiting than our fear of failure.For shed industry professionals specifically, David offers strategic insights on navigating the shift to online retail, helping second-generation owners find their "why," and addressing industry fragmentation. His suggestion to focus excellently on serving the majority of customers rather than attempting to accommodate every unique case strikes a practical balance between growth and sustainability.Whether you're struggling with strategic planning, defining success on your terms, or simply finding joy in your business again, this conversation will leave you with practical tools and a fresh perspective. And don't miss David's generous offer of a free one-hour coaching session—sometimes, an outside perspective is exactly what's needed to transform your business journey.For more information or to know more about the Shed Geek Podcast visit us at our website.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCalculate Business ServiceDigital Shed BuilderMy Shed SolutionsiFABShed Hub

    Faith, Business, and Life Eggs

    Play Episode Listen Later Aug 15, 2025 65:56 Transcription Available


    Send us a textWhat happens when two industry veterans sit down for an unscripted, heart-to-heart conversation about business sustainability, faith, and life? This month's Sambassador podcast delivers exactly that as Shannon and Sam reflect on five years of podcasting while sharing hard-earned wisdom about diversification in challenging economic times.Sam Byler pulls back the curtain on his business approach, revealing how he maintains multiple smaller income streams instead of relying on one primary source. "If I accidentally throw one egg and it breaks, I haven't lost everything," he explains. This practical philosophy proves especially relevant as many in the shed industry face uncertain markets. Sam offers actionable advice for haulers and dealers feeling the pressure – from expanding service offerings to reconsidering pricing structures that still maintain profitability.The conversation takes a deeper turn as both men discuss the integration of faith into their business lives. Rather than compartmentalizing spirituality, they share how their relationship with God fundamentally shapes their decision-making, business ethics, and response to industry conflicts. Shannon's recent purchase of a 100-year-old church building as office space becomes a fascinating metaphor for honoring tradition while embracing new possibilities.Perhaps most compelling is Sam's vulnerable insight about relationships: "The number one tool my wife has to make our marriage strong is that she lets me fail." This perspective on giving partners space to take risks and learn from mistakes offers profound implications for both personal and business relationships. Their authentic exchange demonstrates why the Shed Geek podcast has remained a trusted industry resource for half a decade.Whether you're facing business challenges, navigating complex relationships, or seeking to integrate your values more fully into your work, this conversation offers both practical strategies and philosophical depth. As Sam's podcast transitions to a monthly format, Shannon and Sam remind us that sometimes the most valuable business lessons come from simply being human with one another. Subscribe now to ensure you don't miss future episodes of this industry-favorite conversation.For more information or to know more about the Shed Geek Podcast visit us at our website.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal ManufacturingCardinal LeasingShed Challenger

    Race to the Face: How Real-Time Video Is Transforming Customer Experience

    Play Episode Listen Later Aug 13, 2025 78:22 Transcription Available


    Send us a textThe digital transformation wave has finally crashed into the shed industry's shores, and it's bringing video technology that could revolutionize how we connect with customers. In this eye-opening conversation with LiveSwitch founder James Hatfield, we journey from his humble beginnings as a painter with a ladder to becoming a tech innovator helping businesses harness the power of real-time video.James shares his fascinating story of unexpected entrepreneurship – from running painting crews to building tech companies valued in the billions. His latest venture, LiveSwitch, solves a surprisingly simple problem with profound implications: how to instantly connect with customers through the cameras everyone already carries in their pockets, without requiring app downloads or complicated setups.For shed builders and dealers, the applications are game-changing. Imagine documenting every stage of delivery with video evidence, creating what James calls an "NFL instant replay" that shows exactly when and where issues might have occurred. This accountability system protects businesses while dramatically improving customer experience. Even more compelling is how video connections are revolutionizing sales – in many industries, video interactions close at rates comparable to or even higher than in-person meetings, while saving time and expanding your effective service area.What resonates throughout this conversation is that digital adoption isn't about abandoning traditional values or craftsmanship – it's about enhancing them. The most successful businesses will blend the reliability of time-tested practices with the efficiency of modern tools. As James puts it, "We're going from ears to eyes," creating connections that build trust faster and solve problems more efficiently than ever before.Ready to see how video technology could transform your shed business? Visit LiveSwitch's website and discover how simple tools can create extraordinary connections with your customers. The future is visual – and it's already here. Book a DEMOFor more information or to know more about the Shed Geek Podcast visit us at our website.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed Sales SummitIdentiGrowCALCardinal LeasingLuxGuard

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