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The theme for February 2025 is "Who Did Jesus Say He Was." Our editor, Jillian Ryan, discusses this further.Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/zoo/clarityLicense code: UL9CSCKZ4YPM52DF
Wondering if email marketing and SEO can be the one-two punch you need in 2025? Wix's Mordy Oberstein and Crystal Carter explore the powerful relationship between search and email marketing with Intuit Mailchimp's Senior Manager of Content Marketing Strategy, Jillian Ryan. Discover why owning your relationship with your audience through email could be the key to sidestepping the chaos of ever-changing search algorithms. Plus, Jillian shares recent insights from a global research report that Mailchimp produced in conjunction with Ipsos. Canvassing 2,000+ mid-marketers, the research sheds light on which channels are helping marketers grow and drive revenue. Get ready to combine the best of SEO and email marketing for a one-two combination in 2025 on episode 118 of SERP's Up SEO Podcast! Key Segments [00:02:26] What's On This Episode of SERP's Up? [00:04:16] Focus Topic of the Week [00:04:43] Focus Topic Guest: Jillian Ryan [00:38:11] Snappy News [00:46:21] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Jillian Ryan Michelle Taite Anthony Capano Jim Rudall Resources: Wix SEO Learning Hub Searchlight SEO Newsletter SEO Resource Center It's New: Daily SEO News Series Mailchimp Wix Mailchimp Integration The Revenue Blueprint Report How to Grow Your Brand Report News: Is Google Blocking SEO Rank Checking Tools As Search Volatility Continues Google vs. SEO tools: Why your SEO data might be missing Confirmed: Google Is Requiring JavaScript To Block SEO Tools Google begins requiring JavaScript for Google Search
The theme for July 2024 is "Conversations with God - The Remnant Returns (Malachi, Nehemiah, Ezra)." Our editor, Jillian Ryan, discusses rebuilding the temple in Haggai - "Is it a Time to Live in Paneled Houses?"Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/zoo/clarityLicense code: UL9CSCKZ4YPM52DF
The theme for July 2023 is "Under His Wings You Will Find Refuge". The editor of the month, Jillian Ryan, discusses this theme and finding comfort in the Lord.Music from Uppbeat (free for Creators!): http://uppbeat.io/t/zoo/clarity License code: UL9CSCKZ4YPM52DF
In this episode, Jillian Ryan, Senior Director, Content Strategy at Brightcove, talks all things content marketing: content marketing strategyspeaking to and connecting with your audiencegetting your work to rank on the SERPthe importance of ensuring high quality valuable contentrepurposing content for all teams to leverageand so much more.Jillian asked key questions in this episode:How do you measure authentic storytelling?What are you adding to the conversation?And we also discuss: how to handle constructive feedback (and when to ignore it).the transition from journalism to marketingMentioned in episode:StoryBrand with Don Miller: https://storybrand.com/M2M community: https://www.linkedin.com/company/marketers2marketers/Host: Jane Serra: https://www.linkedin.com/in/janeserra/Guest: Jillian Ryan: https://www.linkedin.com/in/jillianryanwriter/If you enjoyed this episode - follow, download, share, and review! Thanks for your support.
This week, I'll be sharing my interview with Jillian Ryan, my long-time friend, and fellow S. Jerseyean where we discuss her experience with losing her daughter, Isabelle, during her 8th month of pregnancy. During this discussion, Jill talks about how she handled her grief in the weeks and months immediately following the loss of her daughter; how the experience has shaped her as a mother; and the ways she's dealt with her loss in the subsequent years since losing Izzy. Although we've been planning this conversation for the past several months, the timing worked for our interview to align with National Pregnancy and Infant Loss Awareness Month, which is in October, and Pregnancy and Infant Loss Remembrance Day, October 15th.Please note that in addition to discussing stillbirth, we also briefly discuss miscarriage.Bury Me in New Jersey is recorded in Hammonton, NJ, and is produced by Nick Rumaczyk. Our theme music is P to the A, by Anonymous Novels.
It's no secret that the COVID-19 pandemic has changed how we all live our lives and interact with businesses. Adjusting to the change and knowing where to focus ad-spending can be the differentiator for the future of your company We speak with Jillian Ryan, Senior Director, Content Strategy at Brightcove - formerly Principal Analyst at E-Marketer, about best practices for ad-spending in a COVID-19 world. Jillian covers:The pandemic's impact on the B2B sectorExclusive E-Marketer estimates for B2B spendingIndustry estimates in regards to their advertisingBest practices to target your audience This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.Listening on a desktop & can't see the links? Just search for Flip My Funnel in your favorite podcast player.
On today's episode, we discuss where B2B marketing is headed and what some of the biggest challenges will be along the way. We then talk about our brand new influencer marketing spending forecast, what to make of TikTok Stories, and Instagram testing ads within its Shops tab. Tune in to the discussion with eMarketer principal analyst Jillian Ryan and senior forecasting analyst at Insider Intelligence Eric Haggstrom. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
Kipp (CMO, Hubspot) and Vidya (CMO, Marqeta) run through the most valuable strategic and technical plays to hack your way to a multi-billion dollar valuation by driving enormous increases in non-paid visitation. Want to join a private community of ambitious SaaS founders? Apply now to become a Founder Member and scale faster together: https://cutt.ly/cnT8Zt7
On today's episode, we discuss what "going back to the office" may actually mean, the dawn of “tiered-access journalism,” video safe havens for brands, possible surges in travel plans, Facebook's new video speed dating app called Sparked, why the Rubik's Cube was invented, and more. Tune in to listen to the discussion with eMarketer principal analysts Jillian Ryan and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.
Welcome back to the Boldly Courageous Podcast! I am joined today by Jillian Ryan. In this episode Jillian shares with us why corporate gifting and just giving in general is so important. Her mission is to bring together this idea of gifting and giving from a socially responsible perspective, that allows companies to create bigger impact not only with their employees but actually give gifts with purpose and meaning that give back to other communities and social causes. This episode will open your mind as a leader to how you can give back in a way that feels aligned with your company values. In this episode you will learn: What you have to say matters The power of your network Corporate gifting that gives back How small businesses can make an impact The power of pivoting How has gifting and giving changed this past year Get creative and lead with your mission Embracing the CEO role Evolving your money mindset Why is taking social responsibility working Embracing the business growth Having to lay people off and the lesson Profit vs revenue The power of team building Building a virtual team Get in Jillian Ryan’s vortex: Instagram | The Good Office Podcast Be Boldly Courageous with Melissa: Instagram | Community
On today's episode, we look at how awards shows are doing and hand out some pretend awards of our own: "Must-Pay-Attention-To Video Streaming Platform," "Traditional Media Dark Horse," "Standout Brand/Company/Advertiser of the Year," and more. Tune in to the discussion with eMarketer principal analysts at Insider Intelligence Jeremy Goldman, Nicole Perrin, Jillian Ryan, and Debra Aho Williamson.
On today's episode, we discuss Twitter's "Super Follows" and "Communities" features, what annoys online shoppers, whether a foldable iPhone is coming, if Paramount+ can fit into people's media diets, Instagram's new Live Rooms offering, where to find a true wonder of the world, and more. Tune in to listen to the discussion with eMarketer principal analysts Jillian Ryan and Yoram Wurmser, and analyst at Insider Intelligence Blake Droesch.
eMarketer principal analysts Jeremy Goldman and Jillian Ryan, along with senior analyst at Insider Intelligence Sara M. Watson, discuss what a reimagined workplace looks like, The New York Times digital transformation, what big tech can expect from the Biden Administration, whether the world is getting less colorful, podcasts as a direct line to consumers, how many people live underwater, and more.
eMarketer principal analysts Jeremy Goldman and Jillian Ryan, along with junior analyst at Insider Intelligence Blake Droesch, discuss the work-from-anywhere future, how this years' Super Bowl will be unique, why some retailers are skipping returns, Spotify's emotion-based recommendations, what customers want from chatbots, the ideal length of time you should dunk your Oreo in milk, and more.
eMarketer principal analysts at Insider Intelligence Mark Dolliver, Jeremy Goldman, Jillian Ryan, and Debra Aho Williamson discuss their expectations for the media world next year: federal privacy regulation, a retail media trio to challenge the duopoly, the next iteration of virtual events, social entertainment's staying power, and more.
eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch, principal analyst Jillian Ryan, and vice president of content studio at Insider Intelligence Paul Verna discuss the major digital pivot to reimagined events amid COVID-19. Then, the usual suspects talk about Twitter's fight against election misinformation, TikTok's potential rivals, untapped marketing to lower-income customers, ecommerce within YouTube, and how cats aren't as heartless as they seem.
B2B digital ad spending is bucking the general trend this year and actually accelerating its growth. Jillian Ryan, eMarketer principal analyst at Insider Intelligence, joins fellow principal analyst Nicole Perrin to discuss why that is, and what the future holds for in-person events.
eMarketer principal analysts at Insider Intelligence Debra Aho Williamson, Andrew Lipsman, Nicole Perrin, and Jillian Ryan discuss the biggest challenges facing marketers today, and how to tackle them. They then talk about Apple delaying its major privacy update, Snapchat running ads inside "Minis," ecommerce marketers' reliance on Facebook ads, and a new job title that came out of the pandemic.
Jillian Ryan’s passion translates into action! She’s built a great business . . . but WHY? Because the proceeds help support teaching sustainable skills to abused women! Jillian stands up for what she believes in – corporate social responsibility. In her podcast, the Good Office Podcast, she gives companies the blueprint on how to use a business as a force for good. On her podcast website, she provides worksheets and assessments. She feels that, for the first time, we are really seeing large businesses and organizations care deeply about where the products they are giving out are made and who they are supporting. And she and her company, Marie Mae, with practical, professional gifts that give back, are perfect examples. She teaches skills to women who have been abused and sex trafficked to build their esteem and their earning power.
Subscribe to Modern Marketing Engine on your app of choice. Marketing and sales plans conceived in early 2020 are either no longer relevant or no longer work, so B2B sales teams have had to change how they sell (and sometimes even WHAT they sell) to adapt to the new environment of the COVID world. In this episode of the Modern Marketing Engine, I talk with Jillian Ryan about some of the pivots B2B companies are making to respond to the changing marketing and sales landscape. Jillian is a principal analyst on the eMarketer vertical for Insider Intelligence. Her expertise and analysis focus on B2B marketing, advertising and sales, as well as trends in marketing transformation and the modern workplace. As a former B2B marketing director, Jillian has over 15 years experience driving strategy for B2B software companies and digital publishers. She is also a frequent presenter at industry events such as The B2B Marketing Exchange, Advertising Week and Social Media Week and her commentary has been featured in Bloomberg, CNN, The Wall Street Journal and Ad Week. Listen to this episode as we discuss how B2B sales teams are pivoting to succeed in the COVID world. Two Pivots for B2B Sales Teams At the beginning of the COVID crisis, many B2B sales teams were left in the dark while executives shifted priorities and marketing teams figured out new messaging. Sellers wondered what would happen with their quotas, if their jobs were secure and what would the future look like. Sales leaders had to pivot and inform their teams that budgets shifted from live events to other channels such as video conferencing and video sales prospecting. Pivot #1: From Live Events to Virtual Events For B2B companies, in-person events in a pre-COVID world were a pivotal touchpoint to drive demand, secure active deals and build stronger connections with prospects. These events took on many forms: some companies hosted their own events to launch new products and features and provide their audience with educational and thought leadership content. Other B2B companies relied on trade shows to showcase their products, while others participated in large scale industry events to meet with partners and potential customers. Today, virtual digital events are the norm. This is what Jillian discovered in her research. Pivot #2: From In-Person Meetings to Virtual Meetings Without face-to-face events, business travel and meetings, sellers have lost critical touchpoints with their prospects during this pandemic. Further, navigating conversations with potential buyers during an economic crisis is not easy. B2B sellers who are consultative, creative and empathic can find success. The obvious pivot is to virtual meetings with 77% of salespeople in North America saying they are doing more while sheltering in place, according to April 2020 research from LinkedIn®. Phone calls (57%) and emails (51%) also saw increased usage with sellers looking to engage with buyers. How Sales Video Came to the Forefront in the COVID World Without the possibility of face-to-face interaction, video calls are on the rise. This includes asynchronous video sales messaging. Although it’s very easy to hop on a call now because work schedules are less cluttered with business trips, getting a buyer to respond is also increasingly challenging as bandwidth for Zoom calls competes with the pressures of being locked in the home with kids, family members and other COVID-driven challenges. There is no universal answer to these challenges: it depends on the individual buyer. That’s why sales leaders are increasingly teaching their sellers to use sales video messaging to connect with prospects in a manner that allows flexibility in how they respond while working from home, but also includes the personal touch that is lost in written digital communications. In fact, according to LikedIn®, video messages have 5x better response rates than written messages. Jillian says that not only the message has to pivot in the COVID world, but also the format -- and video is the way to do it. ABM in the COVID World Tactics and strategies that enable B2B teams to be more precise with their messaging and dissemination will get results in a COVID world. This includes segmentation, personalization and target account-based marketing (ABM) approaches. Jillian says that today buyers are being more intentional, so marketers and sellers need to be more intentional. B2B companies must identify and prioritize their target accounts. Of course, any data analysis and account identification that was done pre-COVID needs to be revisited as it may no longer be valid. Buyers are different now; therefore, the approach to reach them needs to be different. Some industries that were hit hard by COVID (such as airlines) are harder to reach. “They don’t want to talk to you,” says Jillian, “unless you help them pivot and recover; show them how your solution is a necessity in this period of time.” Listen to this episode as Jillian explains how to rethink ABM and how to get serious about customer data. Now is the time to serve and support your customers with their current needs. In the new normal, buyers will remember those sellers that were supportive during the COVID crisis. Featured on This Episode Connect with Jillian on LinkedIn eMarketer website Jillian’s article: COVID-19’s Impact on the B2B Industry Outline of This Episode [1:45] Jillian’s work at eMarketer. [4:12] Why marketing and sales plans from early 2020 don’t work anymore. [10:29] The importance of sales video in the COVID world. [17:37] Why the B2B buying process is more complex now. [19:29] The Pivot to ABM in the COVID world. [31:33] B2B pressures ahead. Resources & People Mentioned eMarketer Insider Intelligence The Modern Selling Podcast with Vengreso CEO, Mario Martinez, Jr. Connect With Bernie and Modern Marketing Engine https://www.Facebook.com/modernmarketingengine/ https://www.linkedin.com/in/bernieborges/ https://twitter.com/bernieborges https://instagram.com/bernieborges https://Twitter.com/MMEnginePodcast Subscribe to Modern Marketing Engine on your app of choice
In this episode I talk with my friend Jillian Ryan. Jillian is the CEO and founder of Marie Mae. Jillian shares the story of how her pricing strategy - which was leading to amazing revenues - was absolutely crushing her profitability - which was leading to cash bleeding dry. Scared and frustrated, Jillian knew she had to make a change if Marie Mae was going to survive another 60 days. In this episode we talk about: 1. Understanding your financial model and profitability 2. The importance of understanding your customers and what they're willing to pay for 3. The importance of business coaches 4. How people that take the Enneagram make me laugh sometimes
The COVID-19 crisis has changed the way that B2Bs engage their prospects. In this episode, eMarketer principal analyst Jillian Ryan is joined by two guests, Sydney Sloan, CMO of sales engagement platform Salesloft, and Andie Cohn, vice president of corporate sales at Insider Intelligence. Their conversation will feature insights on how B2B sellers should pivot their strategies without in-person events, how to update messaging and outreach cadence, as well as tips for bringing empathy to the sales process.
Doing the right thing for all the right reasons! Jillian Ryan has founded a "give back" company to help abused or trafficked women. Learn how she repositioned her company in two ways during the COVID-19 pandemic. www.mariemae.com
LinkedIn is different from other social networks. Its professional focus and business-minded audience make it attractive to B2B advertisers as well as many B2C categories. eMarketer principal analyst Jillian Ryan joins host Nicole Perrin to talk about how much US advertisers will spend on LinkedIn this year, and why.
eMarketer senior analyst Jasmine Enberg and principal analysts Jillian Ryan and Yory Wurmser discuss what the digital world will look like in 2020. They then talk about Instagram's user growth deceleration and what shoppers want from in-store associates.
Today we're honored to be speaking (again!) to Jillian Ryan, Principal Analyst at eMarketer on a comprehensive report she developed discussing whether or not CMOs are going to be relevant in the future. Today we discuss: Whether or not the CMO role is still relevant, and whyWhat skills a chief marketing officer will need five years from now to be successfulWhy the CMO role will continue to be one that turns over every few yearsHow brands will start to shift back to executives with brand marketing experience, as opposed to just performance marketing leadersYou can find our previous conversation with Jillian here.As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Stitcher, and Google Play.
eMarketer principal analyst Jillian Ryan discusses one thing that summed up 2019 for her, as well as some of her predictions for 2020, focusing on B2B.
Today we're excited to have Jillian Ryan in the studio! In addition to being a longtime friend of Jeremy's, she's a principal analyst at eMarketer and one of the sharper analysts around, period. If you're looking to get better at using data to predict the future, this is the episode for you. Some highlights from this episode:How to acknowledge your own biasesJillian's research methodologyWhy you need to be a little cynical about where your data is coming fromThe importance of the peer review processAs always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Stitcher, and Google Play.
eMarketer junior analysts Blake Droesch and Lucy Koch join principal analyst Jillian Ryan to discuss whether companies still need a traditional CMO. What are the new responsibilities of the new CMO, and what can they do to thrive? Jillian, Blake and Lucy also talk about the smartphone shipment rebound and whether people prefer to watch the same content separately, or different content together.
eMarketer principal analysts Nicole Perrin and Jillian Ryan explain how email is changing in usage, measurement and personalization. They also discuss Netflix Q3 earnings, how companies struggle to top Google's search results and what matters to consumers when buying a new smartphone.
eMarketer principal analyst Jillian Ryan decodes the complicated and evolving relationship between brand marketers and their agency partners. She previews her upcoming report on this topic and covers areas including in-housing, audits, and why agencies continue to be relevant.
In the latest episode of "Behind the Numbers," eMarketer's B2B principal, Jillian Ryan, talks about which collaboration tools companies are using to transform their business digitally, and what to keep in mind when rolling them out.
We often contemplate the origins of our clothes and shoes, but purchasing with purpose even includes notepads, sticky notes, pens, and paper. Jillian Ryan is the founder of the Marie Mae Company. She joins us to discuss the tremendous social impact you can have by purchasing items as simple as office supplies. Things You Don't Want To Miss: Meet Today's Guest. 00:54 - Jillian Ryan is the Founder and Creator of the Marie Mae Company. Her company provides invaluable business training for entrepreneurs around the world. By purchasing Marie Mae's office supply products, you're contributing to the education of students at the Marie Mae Business School. The Jillian 101. 8:30 - Jane grew up in Texas where she graduated from Texas A&M. She ended up working in Washington D.C. for ten years with an international business consulting firm. She was a political risk consultant, and she helped businesses overseas to navigate the nuances and risks associated with business in an emerging market. A Change In Direction. 9:46 - While helping big businesses operate in Africa, she witnessed these enterprises wanting work with small, local businesses, only to reach a dead end as local entrepreneurs lacked the necessary skills and resources to partner together. She decided to discover the means and training necessary to run a business in rural Africa. It started as a side project, and her goal was to provide a business bootcamp for local entrepreneurs. However, she needed funding, and selling office supplies was a way to pay for the project. How Marie Mae Works. 12:00 - Basically, for each product you buy, Marie Mae provides one hour of training for a local entrepreneur. It started as a side project, and quickly grew into a full-scale operation. A Big Break. 13:52 - The next year FabFitFun approached Jillian about providing them with 250,000 boxes of stationary. Suddenly, Jillian was scrambling to figure out how to scale her business. What Does Marie Mae Sell? 18:04 - Their main focus is practical and professional gifts. They produce notebooks, stationary, and artisan-made goods, and they work a lot with corporate businesses, and of course, their products are ethically-sourced. Marie Mae even has their own quarterly subscription box. How Does The Training Work? 21:20 - Jillian worked with so many high-powered bankers, lawyers, etc...and so many of them wanted to volunteer. Jillian wanted to provide local entrepreneurs in Africa with business training, and she saw an opportunity to enable her corporate partners to share their expertise. Thus was born the Marie Mae Business School, and business professionals train entrepreneurs with the skills needed to run a successful business. Humble Beginnings. 30:04 - Jillian reflects on the early days of Marie Mae and shares strategies and products that just didn't work. Oddly enough, some of her flops turned out to be best-sellers later. Remember, business is about perseverance. Practical Lessons. 41:30 - Jillian seeks to equip her entrepreneurs with practical skills. General business concepts will only take you so far, so Marie Mae seeks to contextualize their lessons for their audience. Jillian shares how she was able to train a sewing cooperative in Rwanda. Getting To Know Our Guest: 45:05 - Jillian shares her desire to learn Spanish and travel through space to the fantastical locations featured in Interstellar. A Memorable Moment: "It's the power of perseverance. It's one of the things I try to drive home. People might be smarter than you. People might have come from a better background, but you can always win in a perseverance game." - Jillian Ryan To visit the Business With Purpose website, click the link: https://www.stillbeingmolly.com/2019/03/13/business-purpose-podcast-jillian-ryan-marie-mae-company/
The MOLDS discuss Cons while DC talks with Jillian Ryan, Brian O'Halloran, and Bryan Tillman about Cosplay, all night gaming, and a few other things!
On this episode we welcome back the beautiful and talented Miss Jillian Ryan to the show. We talk about her cosplaying, charities, video games, guys, her health and a ton more cool stuff. Also on this episode Miss Mandee Maggot is with us taking Rums place while he is on vacation. Hope you enjoy and learn something from this episode. If you want to know more about Miss Ryan check out her website ---- Click this link HERE!! Also look for her on Facebook ----Click HERE!! Share us, friend us, follow us and just like us on all social networks you're on!! Check for us on Twitter: @mhogpodcast and Instagram: mhog_podcast Music by: Patrick Plata Podcast produced and mixed by: Nutso187 ( Wayne ) Don't forget you can also hear us on Stitcher .So if you have a smartphone download the free app and look us up on Stitcher. Also like us on Facebook, also please leave us comments on iTunes. Now we have an official M.H.O.G. Podcast webstie www.mhogpodcast.com . Please go and check it out, like it and spread the word ... Thanks for all the support. Buck and Rum's Disney/ Universal Studios podcast, RADIO DCP. Buck and Fletch's comic book podcast, the BSI Comics Podcast.
On this episode Wayne and Buck ( no Rum again ) sit down with the beautiful Miss Jillian Ryan, our cosplay maiden of November. We talk about her experience in the cosplay world, we tackle comics and her love of video games. We also talk about her many charities she is involved with. We also talk about her days as a Gamestop employee and her love for her pets. she tells us stories of her life and we talk about tons of other interesting things. So sit back, relax and just enjoy !!! Music by: Patrick Plata Podcast produced and mixed by: Nutso187 For more information on Miss. Ryan you can find heron her Facebook page HERE!! Don't forget you can also hear us on http://www.coreofdestructionradio.com/ every Thursday night from 6pm - 7pm central time. Also we can be found on Stitcher .So if you have a smartphone download the free app and look us up on Stitcher. Also like us on Facebook, also please leave us comments on iTunes. Now we have an official M.H.O.G. Podcast webstie www.mhogpodcast.com . Please go and check it out, like it and spread the word ... Thanks for all the support. Gamers can find Wayne and Justin under the tags "Nutso 187"and "The Rum Guy" on x-box live. Adam can be found complaining on his comic website Rebelcomix.tumblr.com. And he has a comic book podcast on iTunes called Graphic Panels. !