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Hosted by kieran flanagan
294 episodes with kieran flanagan
9 episodes with kieran flanagan
9 episodes with kieran flanagan
6 episodes with kieran flanagan
6 episodes with kieran flanagan
3 episodes with kieran flanagan
2 episodes with kieran flanagan
2 episodes with kieran flanagan
Free: Build an AI Data Analysis Agent in Codex https://clickhubspot.com/eqfk Ep. 429 Is AI-powered data analysis light years away from replacing humans? Kipp and guest Sundas Khalid (data science and AI leader) dive into how agentic analytics is transforming data science, what human judgment still brings to the table, and how to master cutting-edge AI tools for your work. Learn more on how to leverage Codex and other AI tools for real-world data analysis, the crucial mindset shifts and skills every data-driven professional needs, and why asking the right questions—and validating AI output—will set you apart in the age of agentic analytics. Mentions Sundas Khalid https://www.youtube.com/sundaskhalid Codex https://openai.com/codex/ Gemini https://gemini.google.com/ Claude https://claude.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Steal our strategy to create better campaigns: https://clickhubspot.com/jyhu Ep. 427 Are Dhar Mann videos more therapeutic than talking to friends, family, or even a therapist? Kipp, Kieran, and guest Dhar Mann (founder of Dhar Mann Studios), dive into how brands can unlock explosive growth and deep audience connection. Learn more about what it takes to move hearts and communities through storytelling, how to balance emotional connection versus gaming the platform algorithm, and the step-by-step HEART framework that transforms content into impact. Mentions Dhar Mann https://www.youtube.com/@DharMann Adobe Premiere https://www.adobe.com/products/premiere.html Loop: Outlearn. Outmarket. Outgrow https://a.co/d/0bliMe9t Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Free Guide to Build Your Personal AI Wiki: https://clickhubspot.com/fcmt Ep. 425 You can create a second brain in 15 minutes and for free. Kipp and Matt Wolfe (Future Tools) dive into how to build your own "second brain" using tools like Obsidian and Codex, so you can finally make use of all the information you're gathering. Learn more on setting up a personal wiki to organize your knowledge, harnessing AI-powered agents to automate and interlink content, and turning your information hoarding into proactive recommendations and smarter business decisions. Mentions Matt Wolfe https://www.linkedin.com/in/matt-wolfe-30841712/ Future Tools https://futuretools.io/ Obsidian https://obsidian.md/ Obsidian Web Clipper https://obsidian.md/clipper Codex https://openai.com/codex/ Claude Code https://code.claude.com/docs/en/overview Cursor https://cursor.com/ Andrej Karpathy https://karpathy.ai/ Visual Studio Code https://code.visualstudio.com/ Notion https://www.notion.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the Winning AEO Playbook: https://clickhubspot.com/oksd Ep. 424 “I can't go a single second without someone asking me what the heck answer engine optimization is.” Kipp and Kieran have Beeri Amiel (Product at HubSpot and founder of XFunnel) and Aja Frost (Sr. Director of Global Growth and Paid at HubSpot) dive into the launch and demo of HubSpot's brand new AEO tool, built to track your visibility in answer engines and help you win the next evolution of search. Learn more on building your AEO strategy, measuring share of voice and sentiment, and using actionable insights to drive results your boss will love. Mentions Aja Frost https://www.linkedin.com/in/ajafrost/ Beeri Amiel https://www.linkedin.com/in/beeri-amiel/ HubSpot AEO Portal https://clickhubspot.com/aeo Dell https://www.dell.com/en-us HP https://www.hp.com/us-en/home.html Lenovo https://www.lenovo.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Grab our Claude Code Skill to find a unique content angle: https://clickhubspot.com/lhdv Ep. 423 There's one Claude skill that will separate you from the other AI content. Kipp and Kieran dive into how AI content creation is broken—and how you can use the “Opposite Start” framework to break out of the red ocean of repetitive ideas and truly stand out. Learn more on why most marketers use AI the wrong way, how to find blue ocean ideas by inverting mainstream narratives, and practical strategies to turn AI into an ideation powerhouse—not just a content machine. Mentions Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ LinkedIn https://www.linkedin.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our Guide to Rank #1 on Google in 2026: https://clickhubspot.com/lmfv Ep. 422 How can you differentiate valuable content from generic AI-generated slop? Kipp dives into how to create non-commodity content that AI and your competitors can't replicate, giving you an edge in the new search-driven world. Learn more on the crucial differences between commodity and non-commodity content, the six key checkpoints every marketer should hit (like proprietary evidence, expert takes, and a real point of view), and how to use a free grader tool to level up your blog, landing pages, and newsletters for better rankings and more traffic. Mentions Barry Schwartz https://x.com/rustybrick Danny Sullivan https://www.linkedin.com/in/dannysullivan Dharmesh Shah https://www.linkedin.com/in/dharmesh Brian Halligan https://www.linkedin.com/in/brianhalligan Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the most out of AI with our free AI ROI Scorecard: https://clickhubspot.com/epkj Ep. 421 What if your team burned through your entire AI budget in just six months? Kipp and Kieran dive into the wild world of “token maxxing”—the new Silicon Valley trend of spending as much as possible on AI tokens without clear outcomes. Learn more on why AI token usage is skyrocketing, the difference between “token maxxing” and “outcome maxxing,” and powerful frameworks every marketing leader can use to turn AI spend into real business growth. Mentions Nvidia https://www.nvidia.com/en-us/ All In Podcast https://www.youtube.com/watch?v=gwW8GKwHB3I Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Manus https://manus.im/ Gemini https://gemini.google.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Start a free trial of HubSpot's new AEO tool: https://clickhubspot.com/wdlc Ep. 420 In AI search,, relevancy matters more than authority. Kipp, Kieran, Beeri Amiel (Product at HubSpot and founder of XFunnel), and guest Sam Parr (Host of My First Million) dive into how AI-driven answer engines are disrupting traditional SEO and what marketers must do to adapt. Learn more on how AEO (Answer Engine Optimization) is changing the rules of search, why citation and content relevance matter more than authority, and what tools and tactics you can implement to succeed in the new era of AI search. Mentions Sam Parr https://www.linkedin.com/in/parrsam My First Million https://www.mfmpod.com/ Hampton https://joinhampton.com/ The Hustle https://thehustle.co/ Beeri Amiel https://www.linkedin.com/in/beeri-amiel XFunnel https://www.xfunnel.ai/ HubSpot AEO Portal https://clickhubspot.com/aeo Ahrefs https://ahrefs.com/ Google Search Console https://search.google.com/search-console/about Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free Claude Cowork Workflow: https://clickhubspot.com/detf Ep. 419 How do you publish 250 pieces of content per week with zero employees? Kipp and Sabrina Ramonov of Blotato, dive into the exact AI-powered content workflow that built a 2 million-person audience—all as a solo creator. Learn more on building repeatable brand voice skills with AI, automating content creation from raw images, and managing an entire social media calendar through smart connectors and tools. Sabrina Ramonov is on a mission to teach 1 million people AI. She's the solo founder of Blotato.com, an AI SaaS app for creators and entrepreneurs to go viral on multiple social platforms like me (0 to 500k+ in 6 months solo). Mentions Sabrina Ramonov https://www.youtube.com/@sabrina_ramonov Blotato https://www.blotato.com/ Claude Cowork https://support.claude.com/en/articles/13345190-get-started-with-claude-cowork Airtable https://www.airtable.com/ Canva https://www.canva.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Start a free trial of HubSpot's new AEO tool: https://clickhubspot.com/apeo Get the AEO playbook that made HubSpot the #1 most visible CRM in AI search: https://clickhubspot.com/mfle Ep. 418 Did you know tools like ChatGPT and Claude are already telling your customers to buy from your competitors—and you might not even know it? Kipp dives into the rise of Answer Engine Optimization (AEO) and how AI search engines are transforming the way businesses are found and recommended online. Learn more on why traditional Google search is no longer enough, how AI-driven recommendations are shaping customer decisions, and the must-do strategies to ensure your brand shows up across every major AI-powered search engine. Mentions ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Zendesk https://www.zendesk.com/ Intercom https://www.intercom.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Start a free trial of HubSpot's new AEO tool: https://clickhubspot.com/aoec Ep. 417 Everyone told you the blog is dead—but the data proves we were all wrong. Kipp, Kieran, Aja Frost (Sr. Director of Global Growth and Paid at HubSpot), and Beeri Amiel (Product at HubSpot and founder of XFunnel) dive into how answer engines like ChatGPT, Claude, and Google Gemini are reshaping how companies get discovered online, and why your blog matters more than ever. Learn more on real-world AEO (Answer Engine Optimization) insights, why blog posts and listicles dominate AI citations, the science of influencing robots (not just people), and the new playbook for building trust across YouTube, Reddit, and LinkedIn. Mentions Aja Frost https://www.linkedin.com/in/ajafrost/ Beeri Amiel https://www.linkedin.com/in/beeri-amiel/ XFunnel https://www.xfunnel.ai/ ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Gemini https://gemini.google.com/app Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free AI Ad Prompt Kit: https://clickhubspot.com/skw Ep. 414 How do you create killer ads when you don't have a marketing team or big budget? Kipp dives into testing out Replit's latest AI ad generation tool live, showing how anyone can validate ideas and iterate ad creative faster than ever. Learn more on crafting powerful prompts that drive results, iterating your way to great creative without breaking the bank, and navigating the pitfalls and possibilities of AI-powered ad creation on platforms like LinkedIn, Google, and Instagram. Mentions Replit https://replit.com/ Claude Opus 4.6 https://www.anthropic.com/news/claude-opus-4-6 Willow Voice https://willowvoice.com/ Base44 https://base44.com/ Lovable https://lovable.dev/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Free Guide → Build a Custom Marketing Agent in Perplexity Computer: https://clickhubspot.com/ebnv Ep. 412 How fast can you build a viable marketing tool with AI? Kipp and Kieran dive into building a Creator Hub app on air, showing real-time problem-solving, iteration, and what it takes to turn an AI prototype into an MVP tool. Learn more on leveraging AI for creator partnerships, the behind-the-scenes process of live building with Perplexity Computer and Claude Code, and the surprising bugs, breakthroughs, and best practices when using these tools for marketers chasing innovation. Mentions Perplexity Computer https://www.perplexity.ai/computer/new Claude Code https://claude.com/product/claude-code Wispr Flow https://wisprflow.ai/ Manus https://manus.im/ Codex https://openai.com/codex/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our AI Career Guide ($100k AI jobs): https://clickhubspot.com/hjbs Ep. 411 “Most marketing teams are scaling with AI right now, and the output is getting worse and worse” Kieran dives into the 5 essential future roles every marketing team needs to master AI and stand out as AI transforms the industry. Learn more on why simply creating more content with AI isn't enough, how brands like Unilever and Coca-Cola are experimenting (and sometimes struggling) with AI-driven marketing, and which new roles—like prompt strategist and agent ops manager—will define successful marketing teams in the era of autonomous agents. Mentions Unilever https://www.unilever.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Veo3 https://aistudio.google.com/models/veo-3 Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Kieran's 11-skill AI content team: https://clickhubspot.com/fkbm Ep. 410 The aftermath of the webinar is more important than the presentation itself. Barbara Jovanovic, Co-Founder of Startup Cookie, dives into the secrets behind building a zero-employee marketing agency powered by AI, as outlined by Barbara. Learn more on automating content creation from webinars and podcasts, building custom AI agents for personalized marketing workflows, and maximizing team collaboration with streamlined tech stacks and distribution strategies. Mentions Barbara Jovanovic https://www.linkedin.com/in/barbara-startup-cookie/ Zapier https://zapier.com/ Claude https://claude.ai/ HeyReach https://www.heyreach.io/ Instantly https://instantly.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Kieran's 11-skill AI content team: https://clickhubspot.com/fkbm Ep. 409 Why do some content ideas go viral while others flop? Kieran dives into building an AI-powered content team that can research, analyze, draft, and constantly improve your marketing output. Learn more on orchestrating 11 essential AI-driven content skills across workflows, crafting personalized audience profiles and writing styles, and using feedback loops to supercharge your content system month after month. Mentions Claude Code https://code.claude.com/docs/en/overview Substack https://substack.com/ Ahrefs https://ahrefs.com/ Perplexity https://www.perplexity.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free $20K AI Transformation Consultant: https://clickhubspot.com/kbnr Ep. 408 Did you know most teams aren't even clear on how their own workflows actually happen—and AI can help fix that, today? Kipp and Kieran dive into the essential steps to transform your work with AI, including a free, $20,000-level AI consulting skill you can use right now. Learn more on how to identify gaps in your daily tasks using AI assistants, the best ways to implement and scale AI-first workflows (even if you're a total beginner), and how high-agency, low-tolerance teams are accelerating their transformation. Mentions Anthropic https://www.anthropic.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Loom https://www.loom.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our AI Adoption playbook to redesign your business with AI: https://clickhubspot.com/kfwm Ep. 407 Did you know that 84% of people surveyed have never used AI? Kipp and Kieran dive into why the biggest threat to your business isn't the competition or the economy—it's your own inability to integrate AI, and how closing the gap between potential and reality is the key to outsized growth. Learn more on why new AI models aren't the game-changer you think, what most businesses get wrong when adopting AI, and the practical steps you can take to redesign your workflows and build an AI-native company. Mentions OpenAI https://openai.com/ Perplexity https://www.perplexity.ai/ ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Google DeepMind https://deepmind.google/ Loom https://www.loom.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Kipp's favorite AI Skill (+ framework): https://clickhubspot.com/rhbm Ep. 406 Is AI just building too much clutter in your workflow? Kipp and Kieran dive into the rise of super agents like Perplexity Computer, Manus, Claude Code, and OpenClaw, and share actionable ways to harness their power for marketing teams. Learn more on the core use case every AI company is chasing, best practices for integrating AI into your daily workflow, and how to iterate on skills to unlock creative, efficient marketing results. Mentions Manus https://manus.im/ Claude Code https://code.claude.com/docs/en/overview Claude Cowork https://support.claude.com/en/articles/13345190-get-started-with-cowork Perplexity https://www.perplexity.ai/ OpenClaw https://openclaw.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the Claude Code guide (12 prompts + 4 workflows): https://clickhubspot.com/rqm Ep. 405 Did you know it's possible to build and launch a fully interactive inbound marketing campaign—including research, copy, and lead magnets—without writing any code or ever touching a conventional workflow tool? Kipp, Kieran, and guest James Dickerson (co-founder of Boring Marketing) dive into the world of Claude Code, demystifying how Learn more as they break down the real power of Claude Code—including what makes it radically different from using Claude in the browser, how to use skills to multiply what you can accomplish, and tactical advice for automating website and campaign launches from scratch. Mentions James Dickerson https://www.linkedin.com/in/jadickerson/ Boring Marketing https://boringmarketing.com/ Claude Code https://code.claude.com/docs/en/overview Replit https://replit.com/ Cursor https://cursor.com/ Firecrawl https://www.firecrawl.dev/ Playwright https://playwright.dev/ Perplexity https://www.perplexity.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free AI Ads Workflows + Prompts to create 1k Ads: https://clickhubspot.com/kws Ep. 404 Will every business have a creative agency “coworker” powered by AI? Kipp, Kieran, and Patrick Haede (founder of Superscale AI) dive into how autonomous advertising agents are revolutionizing paid ads—making it possible for any business, no matter the size or budget, to compete with the world's biggest brands. Learn more about how AI-driven agents can democratize access to high-quality ad production, why creative prompting gives marketers an edge in a world where everyone can generate hundreds of ads, and how onboarding and training your ad agent unlocks superhuman marketing performance. Mentions Patrick Haede https://www.linkedin.com/in/patrickhaede/ Superscale https://superscale.ai/ Similarweb https://www.similarweb.com/ Shopify https://www.shopify.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the guide to create AI Agents: https://clickhubspot.com/wvh Ep. 403 Can you build a team of AI assistants—like a competitive researcher, content strategist, and world-class data analyst—all inside your email inbox? Kieran dives into how AI specialists can supercharge your productivity right from your inbox. Learn more on setting up inbox-native AI agents, why bespoke email-based delegation beats chatbots, and the game-changing workflows for competitive analysis and content repurposing—all done through your email. Mentions Mail Manus https://manus.im/features/mail Airtable https://www.airtable.com/ OpenAI https://openai.com/ Claude https://claude.ai/ Gemini https://gemini.google.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Automate your work with our AI Agents Playbook: https://clickhubspot.com/gkh Ep. 402 How to get your own personal game changing autonomous agent. Kipp and Kieran dive into how Meta's newly acquired Manus AI agent quietly outpaces the hype around OpenClaw—making autonomous agents accessible, useful, and genuinely transformative for marketers and beyond. Learn more on why Manus might just be better than OpenClaw, how you can set up your own personal AI agent in just minutes, and the power of “skills” for unlocking workflows across email, messaging, and even content creation. Mentions Manus https://manus.im/ OpenClaw https://openclaw.ai/ Meta https://www.meta.ai/ Telegram https://web.telegram.org/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the AI Agents Playbook: https://clickhubspot.com/fno Ep. 401 There's a huge social network for agents—where humans aren't allowed to post. Kieran dives into how a weekend project became an autonomous AI ecosystem, changing how we interact with the web. Learn more about the meteoric growth and viral community of OpenClaw, the wild agent-only social network Moltbook, the real-world security challenges that come with autonomous agents, and how you can safely get started experimenting with your own AI agent today. Mentions OpenClaw https://openclaw.ai/ Moltbook https://www.moltbook.com/ OpenAI Codex https://openai.com/codex/ Claude https://claude.ai/ Gemini https://gemini.google.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our 5 AI workflows + 15 prompts to automate social trends research: https://clickhubspot.com/egs Ep. 400 Can you automate the most painful, time-consuming parts of marketing with AI—without sacrificing creativity or results? Kipp and Mike Futia (Founder of SCALE AI) dive into Mike's real-world blueprint for AI-powered social trendspotting and creative production for brands. Learn more on building custom AI tools (no coding experience required), the line between automation and human creative input, and which AI workflows actually move marketing metrics instead of making more work. Mentions Mike Futia https://www.linkedin.com/in/mike-futia-108709126/ Apify https://apify.com/ Claude https://claude.ai/ n8n https://n8n.io/ Zapier https://zapier.com/ Make.com https://www.make.com/ Weavy https://www.weavy.ai/ Nano Banana https://nanobananaimg.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our AI content system that keeps your content human: https://clickhubspot.com/krv Ep. 394 Is automating comments with AI the future of marketing, or a path to disaster? Kipp and Kieran dive into the controversial rise of AI marketing agents and why automating community engagement could ruin what makes marketing—and the Internet—remarkable. Learn more on why human-crafted content and authentic participation build real brands, the problems with automating community interactions, and how to use AI as a powerful assistant instead of a shortcut to mediocrity. Mentions Astral https://www.astral.now/ Reddit https://www.reddit.com/ LinkedIn https://www.linkedin.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free prompt stack for Claude Cowork: https://clickhubspot.com/smd Ep. 392 Is this the ChatGPT moment for business productivity? Kipp Bodnar dives into why Claude Cowork represents a seminal moment in AI for business use, breaking down how it empowers non-technical users to work faster and smarter than ever. Learn more about what makes Cowork unique (local file access and true desktop integration), how AI can automate your workday (from building strategies to batch-creating assets), and why this could be the biggest AI leap for business since ChatGPT. Mentions Claude Cowork https://support.claude.com/en/articles/13345190-getting-started-with-cowork Claude Code https://code.claude.com/docs/en/overview Claude Max https://support.claude.com/en/articles/11014257-about-claude-s-max-plan-usage Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our AI content system that keeps your content human: https://clickhubspot.com/fbe Ep. 391 Is 2026 the year of the AI backlash? Kieran Flanagan and Kipp Bodnar dive into what the growing resentment toward AI content means for marketers and how to stand out by embracing human creativity and expertise. Learn more about why authenticity is becoming the ultimate growth strategy, how brands like Equinox are flipping AI slop into standout campaigns, and the practical steps you need to succeed in a world overwhelmed by generic, automated content. Mentions Grok https://grok.com/ Equinox AI Ads https://www.instagram.com/p/DTIsY5tkrSB/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Patagonia 2011 New York Times ad https://www.patagonia.com/stories/planet/activism/dont-buy-this-jacket-black-friday-and-the-new-york-times/story-18615.html Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Kieran's AI Video Ad Stack guide + prompts: https://clickhubspot.com/rhv Ep. 390 How long does it really take to make a realistic AI video ad? Kipp and Kieran dive into a step-by-step tutorial for creating high-quality, believable AI-powered videos, even if you're not a video expert. Learn more on how to develop a creative concept that AI tools can't replace, the essential workflow for using Veo 3.1 and Nano Banana Pro, and why reference images are the secret to seamless video scenes. This episode breaks down the process and tips to help you master AI video creation faster and smarter. Mentions Veo 3.1 https://deepmind.google/models/veo/ Nano Banana Pro https://gemini.google/overview/image-generation/ ElevenLabs https://elevenlabs.io/ Figma https://www.figma.com/ CapCut https://www.capcut.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
7 AI Tools you'll need in 2026 (Free Guide, Prompts, Workflows): https://clickhubspot.com/ekv Ep. 389 What are the five AI skills every marketer needs to win in 2026? Kipp and Kieran dive into the top five AI launches and must-have skills transforming marketing in 2026, breaking down what matters amid an overwhelming wave of new technology. Learn more on using Gemini 3 for content remixing and competitive intelligence, mastering next-level image and video creation with cutting-edge models like Nano Banana Pro and Veo 3.1, and the critical importance of automation, agentic workflows, and vibe coding to unlock 10x marketing scale. Mentions Gemini 3 https://gemini.google.com/app Claude Opus 4.5 http://anthropic.com/news/claude-opus-4-5 Nano Banana Pro https://gemini.google/overview/image-generation/ Veo 3.1 https://deepmind.google/models/veo/ Sora 2 https://openart.ai/video/i2v/sora-v2 Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
#318 | Dave is joined by Kieran Flanagan, SVP of Marketing at HubSpot and former CMO at Zapier. They break down how AI is reshaping B2B marketing workflows, content creation, and team structure, plus Kieran's leadership philosophy for managing a 300+ person team while staying deeply involved in creative execution. This episode offers a clear look at how AI is changing the game and how B2B marketers can stay creative, strategic, and indispensable in the process.Timestamps(00:00) - – Intro + why AI matters now (04:28) - – Kieran's career + the 2-year mission framework (09:58) - – The grind, early-career advice, and earning your stripes (12:28) - – Operator vs. manager + strong opinions in leadership (20:28) - – Why collaborative brainstorms fail (25:28) - – ChatGPT vs. Claude + how Kieran actually uses AI (33:16) - – Where AI is taking B2B marketing (answers → actions) (44:46) - – Picking a lane: technical vs. creative marketers (52:16) - – The future CMO + agencies, in-person, and what still matters Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Get a free, personalized 45-minute AI workshop to help you identify the best AI use cases for your marketing team and map out where agents can save you time at optimizely.com/exitfive. AirOps - The content engineering platform that helps marketers create and maintain high-quality, on-brand content that wins AI search. Go to airops.com/exitfive to start creating content that reflects your expertise, stays true to your brand, and is engineered for performance across human and AI discovery.Visit exitfive.com/retreat to apply for Exit Five's first-ever, in-person Marketing Leadership Retreat, March 18–20, 2026 in Scottsdale, Arizona. Join 100 CMOs and VPs of Marketing from companies like like Zoom, Snowflake, Manychat, Bitly, G2, HP, and more for two days of thinking bigger around a trusted group of peers in marketing. ***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more
Get Tina's Prompt Engineer Guide to make killer AI agents: https://clickhubspot.com/dte Ep. 388 Did you know that deep domain expertise—not just engineering chops—is now the critical skill for building powerful AI workflows? Kipp and Tina Huang, data scientist and YouTuber, dive into how anyone can use tools like ChatGPT and n8n to stop customers from leaving by automating and personalizing your workflows for true impact. Learn more on identifying the right problems to automate, the essential components of building AI-powered agents, and the cultural and organizational strategies to actually get your team on board and drive change. Mentions Tina Huang https://www.youtube.com/@TinaHuang1 n8n https://n8n.io/ Gemini 3 https://gemini.google.com/app Gumloop https://www.gumloop.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Want our AI App Builder Kit (with prompts)? Get it here: https://clickhubspot.com/vdb Ep. 387 Can you really build a viral content creation app in under 10 minutes? Kieran dives into the rapid process of building an AI-powered app that transforms any YouTube video into viral talking points you can use across all your content channels. Learn more on how to craft educational hooks, develop spicy takes, and leverage actionable data nuggets to fuel your social media, newsletters, and more. Find out how you can use this workflow—and build your own suite of internal tools—to supercharge your team's creativity with cutting-edge AI. Mentions Gemini 3 https://aistudio.google.com/models/gemini-3 Google Build https://ai.google/build/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Want our free Data Storyteller Stack (7 AI prompts)? Get it here: https://clickhubspot.com/rvg Ep. 386 How can you turn painstaking manual data analysis and deck-building into just minutes of work? Kipp and Kieran dive into the new cloud workflow that will save you hours every week and change your reporting forever. Learn more on creating interactive dashboards from messy CSVs, uncovering actionable insights with a single prompt, and using AI to auto-generate executive-ready decks—no more pivot tables, manual graphs, or painful copy-paste. Mentions Claude Opus 4.5 https://www.anthropic.com/news/claude-opus-4-5 Microsoft Excel https://www.microsoft.com/en-us/microsoft-365/excel Microsoft PowerPoint https://www.microsoft.com/en-us/microsoft-365/powerpoint Google Sheets https://workspace.google.com/products/sheets/ Gemini https://gemini.google.com/app Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our 10 AI prompts to dominate SEO & AEO: https://clickhubspot.com/mbc Is SEO more relevant than we thought? Ep. 385 Kipp, Kieran, and Ethan Smith, CEO of Graphite, dive into the data behind the real state of SEO, debunking the myths that SEO is dead and uncovering what's really changing with the rise of answer engine optimization. Learn more on whether LLMs are really overtaking search, how marketers should invest between SEO and AEO, and the most repeatable tactics to rank #1 on Google and show up in AI-generated answers. Mentions Ethan Smith https://www.linkedin.com/in/ethanls Graphite https://graphite.io/ Ahrefs https://ahrefs.com/ ChatGPT https://chatgpt.com/ Grok https://grok.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our vibe code prompts: https://clickhubspot.com/dfm Ep. 384 Did you know that Gemini 3 can build an interactive landing page in less than 10 minutes? Kieran and Logan Kilpatrick, of Google, dive into the paradigm-shifting capabilities of Google's Gemini 3, showing marketers exactly how AI can transform creative workflows and level up your marketing game. Learn more on using Gemini 3 for vibe coding viral apps, turning landing pages into interactive user experiences, rapid image and video prototyping with Nano Banana Pro, and visualizing campaign data for instant insights. Mentions Logan Kilpatrick https://www.linkedin.com/in/logankilpatrick Gemini 3 https://aistudio.google.com/models/gemini-3 Nano Banana Pro https://gemini.google/overview/image-generation/ Flow https://labs.google/flow/about Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Steal These Workflows: 7 AI tools to build your startup in days, not months: https://clickhubspot.com/ehg Ep. 383 Can 50 people really do the work of 500 in the new AI era? Kipp, Kieran and guests Grant Lee, co-founder and CEO of Gamma, and Kristin Fracchia, who leads Marketing at Gamma, dive into the revolutionary AI workflows and org design lessons powering Gamma's $2B company—plus how any team can scale smarter with fewer resources. Learn more on building lean, high-growth teams with generalists over specialists, scaling creative and professional workflows with AI, bridging the gap between AI-first startups and Main Street businesses, and the hacks and use cases driving productivity for millions. Recorded live at GROW Europe. Mentions Growing a startup? Get the tools, education, and support you need with HubSpot for Startups. Exclusive discounts + a full growth platform: http://hubspot.com/startups Subscribe to Mindstream newsletter https://www.mindstream.news/ Gamma https://gamma.app/ Grant Lee https://www.linkedin.com/in/grantslee Kristin Fracchia https://www.linkedin.com/in/kristinfracchia Zapier https://zapier.com/ Make https://www.make.com/en N8N https://n8n.io/ Clay https://www.clay.com/ Granola https://www.granola.ai/ Wispr https://wisprflow.ai/ Kimi K2 https://www.kimi.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our list of 60+ Claude hacks with prompts: https://clickhubspot.com/kbg Ep. 382 The Opus 4.5 model is “mind blowing”. Kieran dives into how the latest advances in AI are transforming the marketing playbook, showing you real-world use cases you can implement today. Learn more on using Claude Opus 4.5 to create interactive customer personas, building dynamic dashboards to analyze campaign performance (and make smarter budget decisions), and remixing content into multiple formats with powerful new AI tools. Mentions Opus 4.5 https://www.anthropic.com/news/claude-opus-4-5 Gemini 3 https://aistudio.google.com/models/gemini-3 Veo 3.1 https://aistudio.google.com/models/veo-3 Sora https://openai.com/sora/ Nano Banana Pro https://deepmind.google/models/gemini-image/pro/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free guide to Gemini & NotebookLM: https://clickhubspot.com/cfd Ep. 381 Google's new Nano Banana Pro feature inside NotebookLM can complete tasks that would “have taken a human hours to do”. Kipp dives into how game-changing AI features are transforming content creation. Learn more about generating custom infographics and slide decks at lightning speed, building multimedia content for every marketing channel, and personalizing knowledge sharing for teams using Google's latest AI tools. Mentions Nano Banana Pro https://blog.google/technology/ai/nano-banana-pro/ NotebookLM https://notebooklm.google/ Greg Isenberg https://www.gregisenberg.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our free Google Gemini bundle with our favorite prompts + workflows: https://clickhubspot.com/sce Ep. 380 Is Gemini 3 better than GPT-5? Kipp and Kieran dive into the seismic release of Gemini 3 and what it means for the future of marketing, search, and AI-driven business tools. Learn more on how Gemini's state-of-the-art multimodal reasoning unlocks custom interactive apps in search, why dynamic AI-generated UIs signal the end of the blue links era, and how marketers can leverage Gemini to automate research, customer insights, and content more effortlessly than ever before. Mentions Gemini 3 https://gemini.google.com/ ChatGPT 5 https://chat.chatbot.app/gpt5 Claude https://claude.ai/ Replit https://replit.com/ Lovable https://lovable.dev/ Fiverr https://www.fiverr.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our 10 Prompts to Fix What AI Broke: https://clickhubspot.com/eph Ep. 379 Did you know that more than 74% of the new web pages online today contain some form of AI-generated content? Recording from GROW Europe, Kipp and Kieran dive into how AI is fundamentally disrupting marketing, shifting it from the era of volume to the era of value. Learn more on why trust is moving from brands to individuals and creators, the seismic changes in search and the rise of AI-first answer engines, and how granular data and AI-powered personalization are reshaping paid advertising and email prospecting. Mentions GROW Europe https://www.hubspot.com/grow-2025 Perplexity https://www.perplexity.ai/ Claude https://claude.ai/ Reddit https://www.reddit.com/ My First Million https://www.mfmpod.com/ XFunnel https://www.xfunnel.ai/ VO3 https://www.vo3ai.com/ Sora 2 https://openai.com/index/sora-2/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Ep. 378 “What matters is that you're building something people want. The VCs will come once they see that there is something exciting.” Kipp and guest Erica Wenger, of Park Rangers Capital, dive into the hidden playbooks behind companies that actually win in today's hyper-competitive tech landscape. Learn more on why distribution is the new moat for startups, what it means to build in public and harness cult-like communities, and which AI tools are truly overrated (and underrated) for marketers and founders right now. Mentions Erica Wenger https://www.linkedin.com/in/erica-wenger-ms-811b80132 Park Rangers Capital https://www.parkrangerscap.com/ beehiiv https://www.beehiiv.com/ Clay https://www.clay.com/ Granola https://www.granola.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Want to build your own AI-powered campaign? Get our Claude guide with frameworks and strategies: https://clickhubspot.com/gch Ep. 375 Did you know you can build a full marketing campaign in just 10 minutes with AI? Kipp dives into the power of leveraging Claude's new desktop features to speed up and upgrade your marketing workflow. Learn more on how to use screenshots to analyze competitors, tap your customer personas for real insights, and automatically generate HTML emails that are ready to ship straight from HubSpot. Mentions Claude Desktop App https://www.claude.com/download ChatGPT https://chatgpt.com/ Breeze Customer Agent https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Kyle's Top 1% ChatGPT Marketing Stack (free): https://clickhubspot.com/khv Ep. 374 Is ChatGPT the most impactful tool in the marketer's tech stack? Kieran and Kyle Poyar, creator and writer of Growth Unhinged, dive into the revolutionary ways marketers and go-to-market teams are using generative AI to transform their workflow—faster, smarter, and with more impact than ever before. Learn more on how marketers are leveraging ChatGPT for persona research with deep context, creating differentiated product positioning, and optimizing growth experiments to make better business decisions. Mentions Kyle Poyar https://www.linkedin.com/in/kyle-poyar Growth Unhinged https://www.growthunhinged.com/ ChatGPT https://chatgpt.com/ Clay https://www.clay.com/ Lovable https://lovable.dev/ Jellyfish https://jellyfish.co/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get the 10 Marketing Research Prompts for Atlas: https://clickhubspot.com/cwk Ep. 373 Is Atlas the Chrome killer? Not so fast. Kipp and Kieran dive into OpenAI's latest launch—the ChatGPT Atlas web browser—and explore how it stacks up against Google Chrome and Perplexity's Comet browser. Learn more on how AI agents can take over your browser to automate tasks, why bringing memory online could fundamentally change your web experience, and the real-world marketing hacks you can pull off with agentic browsers right now. Mentions ChatGPT Atlas https://openai.com/index/introducing-chatgpt-atlas/ Perplexity https://www.perplexity.ai/ OpenAI Operator https://openai.com/index/introducing-operator/ Ramp https://ramp.com/ ChatGPT Memory https://openai.com/index/memory-and-new-controls-for-chatgpt/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get our 10 new claude skills prompts: https://clickhubspot.com/ksn Ep. 372 Did you know you can now teach Claude AI any expert skill just by uploading the right prompt? Kieran dives into the coolest AI launch of the year, where anyone can turn Claude into an expert in any task. Learn more on how to unlock the secrets behind agent skills, how to train Claude to level up your work, and what it takes to build and upload custom AI skills using just prompts. Mentions Claude https://claude.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Reverse engineer your work with our guide to Perplexity AI: https://clickhubspot.com/vfb Ep. 371 Ever wondered, “How do they do it?” when you spot amazing ads or flawless email marketing from your favorite brands? Kipp dives into the underrated hack every marketer should know: instantly reverse engineering any company's marketing strategy using AI. Learn more on how to unlock the secrets behind breakthrough campaigns with browser-based agents, get tactical tips on AI ad creation tools, and learn to quickly analyze competitors' tech stacks and conversion architectures to grow your business faster. Mentions Grüns https://gruns.co/ Perplexity Comet Browser https://www.perplexity.ai/comet Icon https://icon.com/ Meta Ads https://business.meta.com/ Atria https://tryatria.com/ Northbeam https://www.northbeam.io/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Get Greg's AI Million Dollar Idea Generator prompt: https://clickhubspot.com/kgj Ep. 370 Is making a million dollars with AI really that easy? Kipp, Kieran, and Greg Isenberg, Co-founder of Ideabrowser and host of The Startup Ideas Podcast, dive into Greg's proven frameworks and hands-on tools for building successful AI-powered businesses from scratch. Learn more on how to spot high-potential AI opportunities, the best way to validate product ideas before building, and why leveraging AI tools for audience building and distribution could be your unfair advantage in the AI gold rush. Mentions Greg Isenberg https://www.linkedin.com/in/gisenberg Ideas Browser https://www.ideabrowser.com/ The Startup Ideas Podcast https://podcasts.apple.com/us/podcast/the-startup-ideas-podcast/id1593424985 Lovable https://lovable.dev/ Claude https://claude.ai/ Replit https://replit.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Want Nate's 5 AI Ad Creation Workflows? Get it here: https://clickhubspot.com/tnk Ep. 369 This guest grew his YouTube channel by hundreds of thousands subscribers in just one year by sharing advanced AI automation workflows. Kipp, Kieran, and Nate Herk, Co-Founder and CGO at TrueHorizon AI, dive into how you can use cutting-edge AI agents to automate creative marketing tasks, boost productivity, and reshape your business. Learn more about building smart AI workflows that turn images into ads and videos, how to set up and prompt agents in n8n without coding, and where to start automating your most valuable business processes for maximum ROI. Mentions Nate Herk https://www.linkedin.com/in/nateherkelman TrueHorizon AI https://www.truehorizon.ai/ n8n https://n8n.io/ Zapier https://zapier.com/ Nano Banana https://nanobanana.ai/ Telegram https://telegram.org/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Want Rory's system to turn one brief into 100+ assets with AI? Get it here: https://clickhubspot.com/drf Ep 368 Ever wonder how you can use AI to reduce the amount of money you're spending on ads to acquire more customers? Kipp and Kieran dive into how to leverage AI to scale creative asset production and transform your marketing workflow with expert insights from AI creative mastermind Rory Flynn. Learn more on building prompt formulas for high-quality imagery and video, deploying node-based tools like Weavy to automate and batch-create assets, and reverse engineering creative building blocks to make every marketer self-sufficient in the age of AI. Mentions Rory Flynn https://www.linkedin.com/in/rory-flynn-ai Midjourney https://www.midjourney.com/ Weavy https://www.weavy.ai/ Claude https://www.midjourney.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
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