Podcasts about G2

Check out my newsletter at ⁠TKOPOD.com⁠ and join my new community at ⁠TKOwners.com⁠.I sat down with Sam Thompson again and we talked about why it's never been easier to clone massive SaaS companies and sell the same functionality for 90% less. We broke down how AI is turning platforms like Salesforce, AppFolio, and RentManager into overpriced dinosaurs, and how you can use tools like BuiltWith, G2, and Manus to reverse-engineer their features and customers. Sam even shared how he ran paid traffic to a $1 trial landing page before building the product—and people bought it. We also talked about his new strategy for selling backlinks like products in a Shopify-style marketplace, why form factor changes (like caffeinated gum or chewable toothpaste) are underrated business models, and how his hummingbird nectar side hustle is still going strong. You can find Sam on Twitter (⁠https://x.com/ImSamThompson⁠) and check out what he's up to at ⁠https://www.unlimitedcontent.com/⁠Timestamps below. Enjoy!---Watch this on YouTube instead here: ⁠tkopod.co/p-yt⁠Ask me a question on or off the show here: ⁠http://tkopod.co/p-ask⁠Learn more about me: ⁠http://tkopod.co/p-cjk⁠Learn about my company: ⁠http://tkopod.co/p-cof⁠Follow me on Twitter here: ⁠http://tkopod.co/p-x⁠Free weekly business ideas newsletter: ⁠http://tkopod.co/p-nl⁠Share this podcast: ⁠http://tkopod.co/p-all⁠Scrape small business data: ⁠http://tkopod.co/p-os⁠---00:00 Disruption in Software Pricing02:58 The Commoditization of Services05:52 AI and the Future of Business09:08 Innovative Business Ideas and Form Factors12:04 The Rise of Transparency in Business14:57 Exploring New Market Opportunities17:53 Backlink Strategies and SEO Insights20:45 Testing New Business Models24:04 The Value of High-Quality Backlinks

With Jack still away at IEM Cologne, Elliott is making a return to Overtime on Inferno and learning all about hampus' new unlikely team.Also on this week's episode of Overtime on Inferno, Sam suggests an unfortunate fate for the Wildcard organisation, and the two hosts discuss the biggest winners and loses so far at IEM Cologne.Join the discord:https://discord.gg/X3jU4djxUKCheck out Logan's newsletter:https://thestratbook.gg

In this JCO Precision Oncology Article Insights episode, Natalie DelRocco summarizes "Prognostic Value of the G2 Expression Signature and MYC Overexpression in Childhood High-Grade Osteosarcoma" by Roelof van Ewijk et al. published on May 29, 2025. TRANSCRIPT Natalie Del Rocco: Hello, and welcome to JCO Precision Oncology Article Insights. I'm your host, Natalie DelRocco, and today we will be discussing the original report, "Prognostic Value of the G2 Expression Signature and MYC Overexpression in Childhood High-Grade Osteosarcoma." This original report by van Ewijk et al. describes a study of the association between 2 biomarkers and survival outcomes among patients with high-grade osteosarcoma. Osteosarcoma is a disease where not much progress has been made in risk stratification factors that could potentially help patients target lower-risk therapies, less toxic therapies, or therapies that might be more toxic but could help their high-risk osteosarcoma. So, it's important to identify risk factors that can help target therapies. The G1/G2 gene expression signature is a prognostic risk score developed by a French osteosarcoma group in 2022. They showed in a cohort of 79 osteosarcoma patients that risk score was associated with poorer event-free survival and overall survival. This considers expression of 15 individual genes. MYC amplification was shown in 2023 by a North American osteosarcoma group to be associated with poor overall survival in a cohort of 92 osteosarcoma patients, and this group validated that finding in a localized cohort in the same publication.  The goal of this particular original report was to assess the prognostic significance of each of these biomarkers in a population independent to those prior publications and, hence, to serve as an external validation of prior findings and to assess these 2 biomarkers in the same study. The investigators considered MYC amplification, defined as having greater than 7 copies; MYC expression as a continuous rather than the previously categorized variable; and G2 expression defined as a continuous variable; and then G2 expression defined as a dichotomous variable with the cut point at the median, as done in the original paper.  What the investigators found in their primary multivariable Cox proportional hazards regression model, which controlled for additional clinical risk factors such as age, tumor site, tumor size, is that G2 expression and MYC expression as continuous variables were associated with increased hazard of EFS and OS event. MYC amplification was not found to be prognostic. This is not surprising. When we have continuous variables, we have greater statistical power, we decrease the likelihood that an identified cut point in a previous study does not generalize well to either our genetic assay or our patient population. So, we don't have to worry about finding the optimal cut point in our particular patient sample. Thank you for listening to our JCO Precision Oncology Article Insights. Don't forget to give us a rating or review, and be sure to like and subscribe so that you never miss an episode. You can find all ASCO shows at asco.orgpodcasts. The purpose of this podcast is to educate and to inform. This is not a substitute for professional medical care and is not intended for use in the diagnosis or treatment of individual conditions.  Guests on this podcast express their own opinions, experience, and conclusions. Guest statements on the podcast do not express the opinions of ASCO. The mention of any product, service, organization, activity, or therapy should not be construed as an ASCO endorsement.  

Sydney Sloan – CMO of G2, a leading software marketplace for businesses to discover, review, and manage technology solutions. She has extensive experience in customer marketing, community building, and scaling B2B SaaS companies. Formerly at Adobe, SalesLoft, and other high-growth companies, she's recognized as a champion of customer advocacy.

Esportmaníacos 2339: ¡En el programa de hoy hemos hablado de que F1re va a subir a la LEC en el equipo de NAVI! Por otro lado, hemos traído info de cuándo vuelven G2 y KOI y qué ha pasado con la Copa Scrims. Finalmente, hemos hecho nuestra tierlist de supports. APÓYANOS AQUÍ https://www.patreon.com/Esportmaniacos https://www.twitch.tv/esportmaniacos 🔁Nuestras redes🔁 https://twitter.com/Esportmaniacos https://www.tiktok.com/@esportmaniacos 💙Referido de AMAZON: https://amzn.to/36cVx3g 00:00:00 - Intro 00:16:12 - F1re sube a LEC 00:35:50 - El peor calendario de LEC 00:59:40 - El favorito para ganar el Split 01:06:50 - Info de la Copa Scrims 01:25:15 - Una historia random de China 01:35:26 - Tierlist de supports

Let us know what's on your mindThe gaming revolution is reshaping entertainment, competition, and global business, and G2 Esports CEO Alban Dechelotte is at the forefront of this transformation. With gaming now engaging 3.2 billion players worldwide, this episode offers a fascinating glimpse into an industry that has grown from niche entertainment to global phenomenon.Dechelotte shares remarkable insights from his journey from traditional sports sponsorship at Coca-Cola to leading one of esports' most successful organisations. G2 has claimed 12 of 16 League of Legends European championships and built a fanbase that rivals Champions League football clubs on social media - all within just ten years.What makes this conversation particularly compelling is Dechelotte's vision of convergence between traditional sports and gaming. G2 has already expanded into football, with ambitions to enter rugby and other sports. Meanwhile, the International Olympic Committee prepares for its inaugural Olympic Esports Games in 2027, signalling gaming's mainstream acceptance.The episode explores how esports organisations approach talent development, combining cutting-edge performance science with traditional coaching methods. G2 maintains as many coaching staff as players, focusing on both technical skills and psychological wellbeing. Testing at Red Bull's athletic center has revealed that top esports players demonstrate faster reaction times than Formula One drivers in specific assessments.Perhaps most intriguing is how gaming's business model contrasts with traditional sports. While established leagues increasingly rely on exclusive media rights and paywalls, esports has democratised distribution, allowing multiple broadcast sources and helping viewership quadruple in recent years.Whether you're a gaming enthusiast, sports business professional, or simply curious about the future of entertainment, this episode provides essential context for understanding how digital competition is reshaping global culture. Subscribe now and join us next week as we continue exploring gaming and esports with interviews featuring industry leaders from Fenix Gaming and Riot Games. Find out more about what we do day in day out at Sportforbusiness.comWe publish a daily news bulletin and host regular live events on a wide range of sporting subjects. Subscribe to the podcast wherever you get your podcasts from and look forward to more upcoming chats on leadership and the business of sport.Our upcoming live events on Future Proofing Irish Sport, Children and Sport and Sport for Social Good, as well as plenty more, are live on the Sport for Business website, and we'd love to have you join us.

This AI SEO deep‑dive gets tactical. I sit down with Ilias Ismanalijev (aka @illyism) to map the real discovery journey happening inside AI search—what users actually prompt from problem‑aware to buyer‑ready—and how to influence results across models (GPT, O3, Claude, Perplexity). You'll learn how to surface the right phrases (not just keywords), make your pages AI‑readable, and win off‑page placements on the listicles and directories LLMs love to cite.What you'll learnThe 4 levels of AI search (no‑search → deep research) and how strategy changes at each.Prompt‑level intent mapping: info, comparison, executive/delegation, problem‑solving.How to spot AI‑generated queries in Google Search Console and build your tracking sheet.On‑page for LLMs: crawlability, structured content/markdown, alt text, and avoiding blockers (robots.txt, Next.js assets).Off‑page that moves rankings: listicle outreach, affiliate offers, directories (G2, Product Hunt), and Reddit/“parasite” opportunities.Why AI traffic is often more buyer‑ready—and how to target bottom‑of‑funnel prompts (e.g., “X vs Y,” “best X for Y,” pricing specifics).Chapters 0:00 Cold Open — What You'll Learn 1:22 Sponsor: TalentFiber 2:25 Meet Ilias & Why AI SEO Now 3:02 Who Benefits Beyond SaaS? 4:58 Research vs. E‑com Use Cases 6:20 Comparison‑Style Prompts IRL 8:59 Brands Doing It Well (Examples) 10:46 Why AI Traffic Is Buyer‑Ready 13:42 Benchmarking AI Search Visibility 16:38 Frameworks for AI Keyword Research 20:58 On‑Page for LLMs (Crawlability) 23:30 Finding AI Queries in Search Console 27:30 Regex + Long‑Query Filters 28:25 The 4 Levels of AI Search 32:17 Bottom‑of‑Funnel Prompts That Convert 34:06 Off‑Page: Listicles, Affiliates, Outreach 37:00 Reddit/Parasite SEO & Page One Sources 38:59 Mapping Sources w/ LinkDR 41:02 Pricing Pages & AI Page Inspector 44:34 Directories, Reviews & Digital PR 47:41 Should You Create AI‑Optimized Resource Pages? 48:38 Wrap‑Up & Where to Find IliasGuest Ilias Ismanalijev X: https://x.com/illyism LinkedIn: https://www.linkedin.com/in/illyism Site: https://il.ly/Host Cody Schneider X: https://twitter.com/codyschneiderxx LinkedIn: https://www.linkedin.com/in/codyxschneider Instagram: https://www.instagram.com/codyschneiderx YouTube: https://www.youtube.com/@codyschneiderxSponsor This episode is brought to you by TalentFiber — hiring top offshore software engineers as an extension of your team (technical interviews, compliance, replacements, fast turnarounds). Learn more at talentfiber.com

Welcome and Introduction- Will Townsend hosts episode 232 of G2 on 5G, covering six topics in about 20 minutes- Analyst Anshel Sag joins as co-hostEarnings Season Updates- AT&T and T-Mobile post strong quarterly results- AT&T reaches 1 million fixed wireless access subscribers- T-Mobile reports impressive postpaid net adds and revenue growthLow Earth Orbit Satellite Race- T-Mobile's T-Satellite service now generally available- AT&T and AST Space Mobile achieve first voiceover LTE call using satellite- Competition driving innovation in satellite connectivityMicrosoft's New Surface 5G Laptop- Surface Laptop 5G designed for portable business use- Features dynamic antenna system with six strategically placed antennas- Supports both eSIM and Nano SIM, weighs under 3 poundsConnectivity Challenges in the Florida Keys- Will Townsend shares personal experience with patchy coverage- Highlights potential impact on tourism, commercial fishing, and emergency alerts- Calls for mobile network operators to invest in infrastructure improvementsT-Mobile's L4S Technology- First carrier to deploy L4S (Low Latency, Low Loss, Scalable Throughput)- Part of 5G Advanced Release 18 standard- Aims to improve streaming experience and lower latencyClosing Remarks- Hosts invite listener feedback on specific 5G topics- Encourage audience to rate, subscribe, and tune in next week

Is your financial advisor helping you build wealth or just selling you products? Today, I am flying solo to dive deep into the crucial process of selecting the right financial advisor, sharing valuable insights from my own experiences. Whether you are an entrepreneur preparing for a business exit or an individual with a growing nest egg, finding the right financial partner is key to securing your financial future.  In this episode of The Greatness Machine, I will break down the three main types of financial advisors–wire houses, independent RIAs (Registered Investment Advisors), and insurance companies–detailing the pros and cons of each. I will also explain why it is essential to interview multiple advisors, understand how fees work, and ask the right questions about the firm's planning capabilities, alt investment opportunities, and who you will really be dealing with on a day-to-day basis.  Topics include: Interviewing multiple advisors to find the best fit for your unique needs Working with advisors that offer comprehensive, in-house services The advantages of working with a lead (G1) advisor compared to a junior (G2) advisor Choosing a planning-centric firm over one focused solely on investments The importance of patience and avoiding hasty decisions during market dips And other topics… Sponsored by: Constant Contact: Try Constant Contact free for 30 days at constantcontact.com. IDEO U: Enroll today and get 15% off sitewide at ideou.com/greatness.  Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/darius. Shopify: Sign up for a $1/month trial period at shopify.com/darius.  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness. Learn more about your ad choices. Visit megaphone.fm/adchoices

Send us a textFeeling exhausted, emotional, foggy, or just off lately?You're not alone—and you're not imagining it.In this episode, Spiritual Mentor and Reiki Master Healer Jennifer Pilates dives deep into what's really going on behind the scenes of your symptoms. With G1 & G2 solar storms flooding Earth's magnetic field and four major planetary retrogrades (Neptune, Mercury, Saturn, and Pluto) unfolding simultaneously, it's no wonder your energy, emotions, and nervous system are all being affected.Tune in as Jennifer shares:

TYLOO win a $1mil event despite playing with a coach while top contenders fumble, Overpass replaces Anubis and its implications, and IEM Cologne new team previews in this epsiode of HLTV Confirmed!➡️ Follow us for updates:   / hltvconfirmed  

Building software today? Easy. But standing out in a saturated SaaS market—with 40,000+ new apps launching each year—is a whole different game.In this can't-miss episode, Godard Abel—Co-Founder and CEO of G2—breaks down exactly how G2 thrives amidst the AI explosion shaking up the B2B software industry. With 50 new AI software categories emerging in the past year alone, discover how the industry's top platform stays ahead.Tune in to uncover:How G2 navigates an app marketplace flooded by AI startups (and how you can, too).The surprising shifts in buyer behavior that are transforming B2B sales.G2's unique strategy for embedding their platform into leading AI tools like ChatGPT and Microsoft Copilot.Practical tactics for positioning your software as the go-to choice in an overcrowded market.Why brands leveraging authentic, human-driven content dominate AI-powered discovery platforms."AI won't replace humans, but humans with AI will replace humans without AI," Godard warns. If you're serious about staying ahead in sales, marketing, or RevOps, this conversation will equip you with actionable strategies you can use right now.About Godard Abel:Godard has built and sold three software companies. His first two exits—BigMachines and SteelBrick—went to Oracle and Salesforce for a combined $760 million. Now he's running G2, which became the world's largest software marketplace and trains the AI tools your prospects use to research vendors.About the Show:What does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth.You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.Chapters:00:00 - Introducing Godard Abel02:30 - Why Building Software is Easy But B2B Marketing is 10x Harder in 202504:14- 40,000 New Apps Launched on G2 in One Year: Software Market Saturation05:42 - Should Your SaaS Company Pivot to AI or Add AI Features?09:01- Multi-Product Strategy: How to Compete in Multiple Software Categories16:13- HubSpot's API Integration Strategy: How to Build on Existing Platforms19:54- AI Categories See 100% Traffic Growth While Traditional SaaS Declines23:29- Personal Branding vs Corporate Marketing: Why CEO Posts Get 10x More Engagement39:16 - How to Rank in ChatGPT and Claude: Building Authority for AI Training Data (Tips for writers)48:13- How G2 Competes with ChatGPT: Partnership Strategy vs Fighting AI Search53:49 - AI Buying Agents: The Future of B2B Software Purchasing (G2AI Demo)01:15:01- From Single-Function BDRs to Full-Stack Revenue Professionals01:17:24 - From Hiring More to Revenue Per Employee: The New Growth Metric01:23:01 - Thanks for watching!

Weekly live worship service from Cornerstone Church, North Gower (Ontario) FOLLOW US #northgowercornerstone WEBSITE https://www.knowgrowshow.ca/ INSTAGRAM https://www.instagram.com/northgowercornerstone/ FACEBOOK https://www.facebook.com/northgowercornerstone/ LINKTREE https://linktr.ee/knowgrowshow The One Thing: Transformed Through Taking Time The Passage: Luke 10:38-42 Know K1 Mary chose to sit at Jesus' feet and listen. What might it look like for you to “take time” to know Jesus in the middle of your busy life? K2 Martha was distracted by many good things. In what ways do we let even good activities pull us away from the better choice of being with Jesus? Grow G1 It's often easier to do for Jesus than to be with Him. How can being part of a group help us learn to pause and listen like Mary? G2. The example of others matters. Share about a time when someone else's example of choosing Jesus encouraged you to do the same. How can we encourage each other in this? G3 Martha was serving—but missing something. How can we make sure our serving flows out of time with Jesus, rather than becoming a substitute for it? Show S1. Jesus calls us to serve from a place of rest. What's one way you can “show up” to serve someone this week—but from a place of spiritual connection, not just busyness? S2. We all have the same 24 hours—often filled with sleeping, working, commuting, scrolling, chores, eating, and relaxing. What's one area where you could intentionally “take time” from something else this week to be with Jesus? What might that look like?

Interview with Dan Noone, CEO of G2 Goldfields Inc.Our previous interview: https://www.cruxinvestor.com/posts/gold-industry-leaders-confident-in-multi-year-bull-market-cycle-7179Recording date: 17th July 2025G2 Goldfields (TSX: GTWO) has emerged as a compelling takeover target following exceptional drilling results at its New Oko Discovery in Guyana and the strategic exit of AngloGold Ashanti from its 15% shareholding. The company's transformative drill results and cleared acquisition path have positioned it for a competitive sale process in Q4 2025.The New Oko Discovery, located 9 kilometers north of existing resources, has delivered some of the region's best drill results, with hole AMD30 intersecting 60 meters at 5.9 g/t Au, including a spectacular 22.5-meter section grading 9.3 g/t Au. These high-grade intersections demonstrate significant potential for underground mining scenarios and have substantially enhanced the company's resource profile.G2's combined resource base now stands at 3.1 million ounces at 3 grams per tonne across multiple zones. The company is targeting its first preliminary economic assessment (PEA) in Q4 2025, with internal studies suggesting the project could support approximately 350,000 ounces annual production, bringing it within acquisition criteria for most major gold companies.The recent disposal of AngloGold Ashanti's stake removes what many potential acquirers viewed as a blocking position. CEO Dan Noone noted that "having a corporate in there 15% is a bit of a double-edged sword," as other companies perceived it as an obstacle to transactions. The shares were successfully placed with two major European investors, demonstrating strong institutional interest.Management maintains strict discipline regarding strategic direction, planning to avoid the "builder trap" where exploration companies attempt project development themselves. The company's strategy centers on its core competency in exploration and discovery, with plans to initiate a competitive bidding process following PEA completion.G2's positioning aligns with broader gold sector consolidation trends, as major producers seek high-grade, near-term development opportunities in stable jurisdictions. The company's disciplined approach to reaching PEA stage before sale initiation positions it to capitalize on premium valuations driven by competitive acquisition dynamics.View G2 Goldfields' company profile: https://www.cruxinvestor.com/companies/g2-goldfieldsSign up for Crux Investor: https://cruxinvestor.com

Welcome and Introduction- Will Townsend hosts a special standalone edition of G2 on 5G- Guests Nathan Howe and Ken Urquhart from Zscaler join the podcastZscaler Cellular Overview- Nathan explains Zscaler Cellular as the next evolution in connecting customers to Zero Trust Exchange- Enables cellular devices to connect directly to Zscaler customer policy- Provides zero trust controls and protection for cellular-connected devices globallyImplementation and Innovation- Ken highlights the straightforward yet innovative implementation using SIM technology- Eliminates need for client software or network modifications- Enables zero trust cybersecurity from the transmitter back to the InternetEnd Device Applications- Nathan discusses diverse applications, from vending machines to prisoner ankle trackers- Three main areas: headless devices, direct to Internet, and secure remote access- Unique position in brokering connections through Zscaler policy engineScalability and Device Support- Ken confirms Zscaler's ability to handle massive numbers of devices- Processes over 600 billion transactions daily with room for growth- Supports high-bandwidth applications like 4K video and remote equipment operationConsumer and Enterprise Applications- Discussion of potential consumer uses, focusing on enterprise user benefits- Multi-carrier roaming capabilities for global connectivity- Customizable data plans and pricing options for various customer needsAvailability and Contact Information- General availability announced for August 1st- Customers can reach out via sim_srm@zscaler.com for inquiries and partnershipsSecurity and Privacy Considerations- Potential for anonymizing connections through Zscaler exchange- Emphasis on proper use and adherence to local lawsClosing Remarks- Zscaler Cellular provides additional layer of protection beyond 5G encryption- Hosts encourage audience engagement and feedback for future topics

In this Confirmed, jL joins to explain the decision to take the break and talk about his future as well as G2 complete their roster, broky returned, magixx future in question, jks joins FlyQuest, and FISSURE Playground with Astralis, FURIA, and more team. ➡️ Follow us for updates:   / hltvconfirmed  

Ian Jones (@iansjones), is a creative powerhouse from Pittsburgh known for his authentic and impactful photo and video content. With a passion for pushing creative boundaries, Ian has built a reputation for producing work that is both relatable, innovative, and of high quality.In this episode, Ian dives into the challenges of balancing artistic passion with the realities of content creation in today's fast-paced world. He shares his thoughts on staying authentic while navigating social media trends, the importance of relatability in creative work, and how to avoid the trap of creating solely for metrics. Ian also reflects on his desire for greater challenges, the struggle to find his audience, and the value of embracing calculated risks to grow as a creative. This conversation is packed with insights for anyone looking to elevate their craft while staying true to their vision.Expect to Learn:The importance of staying authentic while navigating the challenges of gaining visibility on social mediaWhy imperfection often resonates more than polished, formulaic workWhy having diverse content makes it harder to build a consistent audienceThe importance of trying new approaches to pursue bigger opportunitiesHow to overdeliver without burning outIan's links:Ian's Website: https://www.isjdesigns.com/Ian's YouTube: https://www.youtube.com/@iansjones_Sponsor:Thanks to Tamron for sponsoring this episode! This summer, enjoy big savings with discounts up to $300 on a range of lenses, including their award-winning 70-180mm F/2.8 G2 lens now at its lowest price ever. Featuring a constant F/2.8 aperture and built-in image stabilization, this lens is packed with customization options to help you capture perfect shots. Don't wait—visit www.tamron-americas.com or your local Tamron dealer today!Our Links:Join our subreddit where you can share stories and ask questions:https://www.reddit.com/r/photographermindset/Subscribe to TPM's Youtube page and watch full length episodes: https://www.youtube.com/thephotographermindset/Make a donation via PayPal for any amount you feel is equal to the value you receive from our podcast episodes! Donations help with the fees related to hosting the show:https://paypal.me/podcasttpm?country.x=CA&locale.x=en_USThanks for listening!Go get shooting, go get editing, and stay focused.@sethmacey@mantis_photography@thephotographermindsetSupport the show

Thorin and Mauisnake are joined by Paladin to discuss the CS2 case opening by ohnepixel and others, the lack of hype roster moves this offseason, Snax getting benched on G2, the state of HEROIC, the lackluster souvenir charm highlights, and more! ​Improve your game with a cutting-edge Wooting keyboard and get a free uWu now! Simply add any keyboard and uWu to your cart with code SNAKE and get your uWu for free! Go to https://link.wooting.io/snake Upgrade your wallet today! Get 10% Off at Ridge with code SNAKE at https://www.Ridge.com/SNAKE Control Body Odor ANYWHERE with @shop.mando and get 20% off + free shipping with promo code CS2 at https://www.shopmando.com!The Last Free Nation merch shop is open! Show off your fandom and support us and by purchasing the high-quality items on our merch shop. Check our website for more info on shipping! https://go.lastfreenation.shop/htpmyt

En este episodio, conversé con Diego Morales, fundador de Rocket Revenue y referente en crecimiento para startups B2B en Latinoamérica. Hablamos de todo lo que un SaaS necesita para escalar: desde encontrar el product market fit, hasta generar awareness, construir pipeline y medir las métricas correctas.Diego compartió estrategias prácticas para founders que están comenzando, explicando cómo usar contenidos, performance marketing e influencers para crecer sin derrochar presupuesto.También explicó por qué las plataformas como Capterra y G2 son fundamentales para startups B2B, cómo funciona la expansión en clientes actuales, y qué indicadores financieros son clave para escalar con inteligencia.Cerramos el episodio con sus herramientas de marketing favoritas y una reflexión sobre cómo construir equipos de revenue que realmente funcionen.

Today on the show we have Kevin Indig, Growth Advisor and Partner at HyperGrowth Partners, a stage accelerator that invests time into early-stage startups to help them achieve and sustain rapid growth post-Series A. Kevin is also the former Director of SEO at Shopify and VP of SEO & Content at G2, with a rich background advising top startups like Glean, Toast, and Reddit.In this episode, Kevin breaks down how AI is fundamentally changing the world of SEO. We explore why 2024 might have been the last year of peak organic traffic, how AI is creating higher-intent traffic that converts better, and why brand trust matters more than ever in search results.Kevin also dives into how LLMs use search engine data to ground responses, why traditional content strategies are losing relevance, and how modern companies should pivot toward first-party data, robust documentation, and strong communities.We also discuss the evolving role of Chrome, why Reddit is having a moment, and why retention—not just clicks—is becoming the ultimate SEO metric.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on andrew@churn.fm. Don't forget to follow us on Twitter.Key Resources:WebsiteLinkedInGrowth MemoHyperGrowth PartnersGoogle I/OOpenAIChatGPTRedditPerplexityPostHogChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Ian Jones (@iansjones), is a creative powerhouse from Pittsburgh known for his authentic and impactful photo and video content. With a passion for pushing creative boundaries, Ian has built a reputation for producing work that is both relatable, innovative, and of high quality.In this episode, Ian shares how quitting alcohol transformed his life, unlocking newfound clarity, energy, and a relentless drive to create. He dives into the challenges of breaking old habits, the importance of making content for yourself, and how staying true to your vision can lead to meaningful work. With insights on balancing personal growth and creative passion, Ian's story is a powerful reminder to embrace change and channel your energy into what truly matters.Expect to Learn:How quitting alcohol unlocks a new level of mental clarity and creativityThe value of using creativity as a productive outletThe importance of making content for yourself rather than chasing trendsThe importance of self-awareness in recognizing unhealthy patternsWhy creators should embrace their human side to connect with audiencesIan's links:Ian's Website: https://www.isjdesigns.com/Ian's YouTube: https://www.youtube.com/@iansjones_Sponsor:Thanks to Tamron for sponsoring this episode! This summer, enjoy big savings with discounts up to $300 on a range of lenses, including their award-winning 70-180mm F/2.8 G2 lens now at its lowest price ever. Featuring a constant F/2.8 aperture and built-in image stabilization, this lens is packed with customization options to help you capture perfect shots. Don't wait—visit www.tamron-americas.com or your local Tamron dealer today!Our Links:Join our subreddit where you can share stories and ask questions:https://www.reddit.com/r/photographermindset/Subscribe to TPM's Youtube page and watch full length episodes: https://www.youtube.com/thephotographermindset/Make a donation via PayPal for any amount you feel is equal to the value you receive from our podcast episodes! Donations help with the fees related to hosting the show:https://paypal.me/podcasttpm?country.x=CA&locale.x=en_USThanks for listening!Go get shooting, go get editing, and stay focused.@sethmacey@mantis_photography@thephotographermindsetSupport the show

IWDominate, Jamada, and dGon discuss LEC representatives G2 and MKOI getting knocked out of MSI, Faker and T1's strong performances so far in the event and their chances of defeating tournament favorites GenG, FlyQuest's potential for lasting longer in MSI, the Top Lane debate for CFO, and more! Go to https://www.buyraycon.com/powerspike TODAY to get to 15% off their best-selling Everyday Earbuds! Last Free Nation merchandise is here! To celebrate, we're giving away several items from our merch shop. To be eligible, all you need to do is head to the Last Free Nation Discord server and follow the instructions in the "merch giveaway" channel. Entries will close next Sunday (the 13th), winners will be announced next week. Thank you for supporting our network! Last Free Nation Discord server: https://discord.gg/zeWYq4JhEU Last Free Nation merch shop: https://lastfreenation.shop/

Welcome and Introduction- Will Townsend and Anshel Sag host episode 230 of G2 on 5G- Podcast covers six topics in about 20 minutesAT&T's Autonomous Networks- Will discusses fireside chat with AT&T's network CTO Igal Abez- Focus on AT&T's contributions to TM Forum's autonomous networks initiative- Exploration of generative and agentic AI for network automationThe "Big Beautiful Bill" and 5G/6G Implications- FCC regains spectrum auction authority- 800 MHz of spectrum to be allocated over next four years- Rescinding of $850 million for semiconductor supply chains in 5G/6G technologiesOrange and Samsung's vRAN Deployment in France- Completion of first 4G and 5G calls on pilot Orange network- Use of Samsung's CRAN technology and triple band radios- Discussion on the efficiency of virtualized RAN deploymentsAT&T's Response to Presidential Criticism- POTUS criticism of AT&T for a problematic conference call- AT&T's response denying network issues- Challenges of large-scale conference calls discussedLG's Private 5G Network in Tennessee- LG implementing private 5G for home appliance manufacturing- Facility capable of producing a washing machine every 13 seconds- Transition from Wi-Fi to 5G for deterministic connectivity in manufacturingT-Mobile's Florida Expansion- $2 billion investment to improve coverage for 22 million Floridians- Upgrades to support emergency response and smart city initiatives- Significant increase in average 5G download speeds since 2021Closing Remarks- Upcoming travel plans for hosts- 4th of July wishes to listeners- Invitation for audience engagement and podcast ratings

Episode 471 of the Lens Shark Photography Podcast In This Episode If you subscribe to the Lens Shark Photography Podcast, please take a moment to rate and review us to help make it easier for others to discover the show. Sponsors: - Build Your Legacy with Fujifilm. Latest savings at FujfilmCameraSavings.com - Shop with the legends at RobertsCamera.com, and unload your gear with UsedPhotoPro.com - 20% OFF at ShimodaDesigns.com. - More mostly 20% OFF codes at LensShark.com/deals. Stories: Don't do this…especially if you have this body. (#) 7Artisans' new 10mm f/3.5. (#) This new lens rounds out the G2 trinity. (#) Apple updates this affordable acquisition. (#) Tamron says it's #1. (#) Want $30,000? Who doesn't. (#)   Connect With Us Thank you for listening to the Lens Shark Photography Podcast! Connect with me, Sharky James on Twitter, Instagram Vero, and Facebook (all @LensShark).

Today, I'm excited to speak with Drew Mason and Christianna Mason. Drew is Managing Partner at St. Joseph Partners, a precious‑metals brokerage and wealth protection firm serving individuals, families, and family offices across the U.S. and internationally. He is a G2 principal of Andrew Mason Associates, a family business founded in 1979 as a strategic management consultancy and later pivoted to acquiring and building businesses, with three ultimately sold to private equity. Christianna is Drew's daughter and a G3 member in their family office. She is a CPA who has advised Fortune 100 and private equity clients on global M&A from PwC's New York office. Earlier in his career, Drew held positions at major Wall Street firms including Lehman Brothers, where he witnessed first-hand the 2008 Global Financial Crisis, an experience that triggered a personal and professional search for true financial safe havens in times of stress. This ultimately led to him founding St. Joseph Partners, and over the past fifteen years, the firm's services have expanded to include: an online trading engine, secure domestic and international storage, private-label minting, audit and insurance facilitation and logistics. In this episode we focus our conversation on gold. Drew and Christianna share their views on what is so unique about gold as an alternative investment asset and why investors should be paying particular attention to gold right now. They also address the skeptics and risk managers out there, who may not be convinced, and explore what the worst-case scenario might look like for gold. Drew and Christianna delve into the options and intricacies associated with investing in physical gold vs. financial instruments that emulate the performance of gold. And for those who are worried they may have missed the gold rally and are wondering whether it's too late to get in now, they provide a perspective on where their think gold is headed from here. Enjoy this instructive conversation with two of the leading experts on multigenerational families investing in gold and precious metals.

Thorin and Mauisnake celebrate the 100th episode of Snake and Banter with guest Sean Gares! They chat about why Falcons signing kyousuke is a good thing, the ugly truths about the state of s1mple and FaZe, the ongoing Vitality era of CS2, the potential of G2's new roster, reactions to the BLAST Austin Major, and more! Shop the Into the AM Fourth of July Sale with up to 60% OFF sitewide until July 7. Save an additional 10% by using our link: https://intotheam.com/LFN. Get the ultimate immersive gaming experience with Turtle Beach today! For a limited time only, head to https://TurtleBeach.com and use Code CSGO for 10% off your entire order. Upgrade your wallet today! Get 10% Off at Ridge with code SNAKE at https://www.Ridge.com/SNAKE Control Body Odor ANYWHERE with @shop.mando and get 20% off + free shipping with promo code CS2 at https://www.shopmando.com!

Thorin and Yamato discuss the results of the MSI 2025 Play-Ins, Poby leaving T1 for Fnatic, preview the MSI matches between GenG and G2, MKOI and BLG, AL and FlyQuest, plus CFO and T1, make predictions for the rest of the event, and more! Control Body Odor ANYWHERE with Mando and get 20% off + free shipping with promo code SUMMONING at shopmando.com! Shop the Into the AM Fourth of July Day Sale with up to 60% OFF until July 7! Save an additional 10% by using our link: https://intotheam.com/LFN Get up to 10 FREE meals and a free item for life at https://www.hellofresh.com/lfn10fm Go to https://www.buyraycon.com/lfn TODAY to get up to 15% off their best-selling Everyday Earbuds! The Last Free Nation merch shop is open! Show off your fandom and support us and by purchasing  the high-quality items on our merch shop. Check our website for more info on shipping! https://lastfreenation.shop

Roster changes hit the scene! Analyzing all the moves that have happened and are yet to happen, including makazze to NAVI (for who?), zweih to Spirit, Perfecto to VP, and more in addition to season breakdown.➡️ Follow us for updates:   / hltvconfirmed  

IWDominate, Jamada, and dGon discuss G2's narrow victories in the MSI Play-ins , Mid Laner leaving T1 for Fnatic, predictions for all the upcoming matches at the MSI, thoughts on GAM and FURIA, and more! Shop the Into the AM Fourth of July Day Sale with up to 60% OFF until July 7! Save an additional 10% by using our link: https://intotheam.com/LFN Go to https://www.buyraycon.com/powerspike TODAY to get to 15% off their best-selling Everyday Earbuds!

Esportmaníacos 2319: En el programa de hoy hemos hablado del objetivo de Movistar KOI para el torneo internacional en el que se encuentran que es, ni más ni menos que ganar el Mid-Season Invitational. También hemos hablado del futuro de Fnatic y la reestructuración del club y hemos hablado del G2 vs Gen G que viviremos esta noche. APÓYANOS AQUÍ https://www.patreon.com/Esportmaniacos https://www.twitch.tv/esportmaniacos 🔁Nuestras redes🔁 https://twitter.com/Esportmaniacos https://www.tiktok.com/@esportmaniacos 💙Referido de AMAZON: https://amzn.to/36cVx3g 00:00:00 - Intro 00:14:25 - Hoy tenemos Equal Esports Cup 00:16:00 - El objetivo de KOI es GANAR 00:58:57 - La LEC de verano 2025 01:16:40 - La reestructuración de Fnatic 01:44:57 - Gen G vs G2

Esportmaníacos 2318: En el programa de hoy hemos hecho un repaso exhaustivo al play-in del Mid-Season Invitational del que han clasificado G2 Esports y Bilibili Gaming para el main stage donde se encontrarán con Gen G y Movistar KOI respectivamente. También hemos repasado el mercato y hemos tocado especialmente el futuro de Fnatic dado que la organización ha hecho un cambio clave en su mid lane. APÓYANOS AQUÍ https://www.patreon.com/Esportmaniacos https://www.twitch.tv/esportmaniacos 🔁Nuestras redes🔁 https://twitter.com/Esportmaniacos https://www.tiktok.com/@esportmaniacos 💙Referido de AMAZON: https://amzn.to/36cVx3g 00:00:00 - Intro 00:16:03 - Barça Esports ficha a 113 00:18:50 - Ya conocemos el roster completo de NAVI 00:25:45 - Poby será el mid laner de Fnatic 01:03:50 - Repaso rápido de Furia y GAM 01:13:00 - Habrá rebranding en BDS 01:15:45 - ¿Ha vuelto el mejor BLG? 01:32:25 - G2 sufre en el play-in 01:52:40 - Vemos los horarios del MSI

According to research from G2, 63% of buyers like to be introduced to new products or solutions. So how can you effectively equip reps to sell your new offerings so they can turn that interest into real business impact? Shawnna Sumaoang: Hi, and welcome to the Win-Win podcast. I’m your host, Shawnna Sumaoang. Join us as we dive into changing trends in the workplace and how to navigate them successfully. Here to discuss this topic is Danica Bangert, the senior director of revenue enablement at ProducePay. Thank you for joining us, Danica. I’d love for you to tell us about yourself, your background, and your role. Danica Bangert: Thanks Shawnna for having me. It’s great to be here to talk through this subject. I think it’s very relevant in today’s world and especially in this world of AI and new things that are always coming for a lot of our go-to market reps. But like you mentioned, I’m the senior director of revenue Enablement at Produce Pay. I spent the last decade. In, you know, high growth SaaS companies like Zendesk, like Gong, and now kind of in the FinTech world, in the produce industry, where I get to kind of bring a, I would say, more modern enablement strategy to a very traditional industry, which is unique. And I’m really passionate about enablement in general, having come from the individual contributor side, having done sales and now moved to the enablement world. So love scaling, you know, sales teams and sales enablement teams with, for me, a lot of it’s around frameworks. A lot of it’s around consistency, messaging, and you know, programs like you said, that drive real behavioral change and not just kind of check boxes for enablement. SS: We’re excited to have you here, Danica and you actually recently were featured in an article that offered a glimpse into a day in the life of an enablement leader. Can you tell us what this looks like for you at ProducePay, and what are some of the key initiatives you’re focused on driving as an enablement leader? DB: Yeah, well, no two days are the same, especially a startup. So I’m sure many of our listeners can agree to that point, but especially navigating rapid growth and change is something that I deal with. So some days I’m deep in strategic planning and prioritization, figuring out how to scale things like the onboarding program, if we’re in a hiring phase. Or in my case a lot more is on field execution. So how do I balance the ever boarding for the different roles and different teams in the field? And then other days I’m building hands-on, right with the team, whether it’s tightening our messages on current products, building, you know, LMS courses and certifications for, you know, programs that require maybe a little less behavioral change. Launching, you know, competitive plays or just in general refining manager coaching motions. So I think it’s a mix of thinking big to collaborate with my cross-functional partners, but also for me rolling up my sleeves and helping the team. I. SS: And one of your key initiatives I know, is enabling reps to effectively sell the new predictable commerce program. What are some challenges that reps might face when learning to sell a new solution and how have you been helping your team overcome them? DB: Yeah. Like you mentioned, one of our biggest initiatives is driving adoption for our predictable commerce program. In our case, it’s a offering that gives a bundling almost of our services. It is a definite. I would say new product, but it’s really a shift in how we have gone to market in the past. And of course in that case, enablement has been critical in translating that into something that the field can actually execute on. So, you know, trite as it sounds, the analogy of building a plane while we’re flying it is. Is certainly something that we have to balance here at ProducePay. So we’re figuring out what the motion is to sell, to market this offering, this product, but at the same time, to try to go to those, go to market teams and give them what they need to get in front of customers during the right cycle, during the right part of the customer journey. And so for me and my team, we focused on. A lot of the like packaging of what is that narrative? And the challenge there is designing it to be really prescriptive and make sure that there’s action against, like how can we actually put these pieces into place and embedding it into the different motions that we have in our enablement cadence today. Things like onboarding or on our ongoing coaching and things like that. So it’s so for me it’s about consistency. It’s about clarity of the message for things like new product offerings and giving people the confidence they need to go and speak to their customers or their new business prospects about that potential value. SS: I love that. Consistency, clarity, and confidence. I think those are fantastic things to drive for your sales team. From your perspective, what unique value does an enablement platform provide though when it comes to equipping reps to effectively sell a new solution? DB: Yeah, I mean, for us, it’s about change management, right? Because change management is a big one, and I think when you’re asking sellers to pivot the way that they’ve always sold something, or you have to communicate and over communicate, oftentimes the why, giving them the space to either practice. Or create quick wins or come back to being intentional and being aligned. We really need to be able to have the tools in order to do that. Of course, you know, Highspot helps us along our journey with this in order to enable against any sort of initiative. So for us it’s been a game changer. Right? And it’s a critical, I think, central source of truth, but more importantly, it gives the reps. What they need in their flow of work. I’m very big on like operating in the operating rhythms of the go-to market teams and the tool sets that they’re in. So whether it’s. Pitch decks, talk tracks, objection handling. It should all be at their fingertips. And so, you know, we’ve also leaned into those components. We’ve leaned in heavily to Digital Rooms specifically because of our use of those with our customer. So in customer facing, we can use those Digital Rooms to guide reps kind of through that structured buyer journey and kind of ensure consistency across those touch points. SS: I’d love to actually double click into that because as you mentioned, I know you’re leveraging digital rooms to help reps land the new solution. What are some of your best practices for leveraging Digital Rooms and how are you planning to use them to drive success of your new solution launch? DB: Yeah. One area that, like I said, we’ve really leaned into Digital Rooms. Like I said, it’s not just about the content sharing, it’s about creating this guided. Buyer experience that really mirrors how we want the reps to have conversations. With our customers, especially for us post initial sales, right? A lot of times we see our customer success team who is going in there. There’s so much for us in terms of our product and our offering that they have to be able to anticipate and really guide the customer through when they’ve already signed up with us and become a member and start to utilize our products and services. So we really wanna make sure that they feel equipped to have the conversation, the CSMs, and that the customers don’t have any surprises, right? So that anticipation and the use of guiding them through that journey in digital rooms is really important. So for us, each room is really tailored to the stage of the deal. And for us, post-sales, that curated content is really important and which is why it’s a huge piece of the multi-threaded sales, post-sales journey and, and use utilizing that live on the call with our customers. So from the sales leadership perspective, I think it also gives us visibility. When we think about using the digital rooms, and we can see when a buyer ultimately engages, when a customer engages with it, what they’ve clicked in that room, what interests have been spiked and what drops off. Ultimately, that helps us kind of coach the reps that are using those, our CSMs that are using those in real time and kind of adjust the strategy and what we’re seeing in terms of, you know, buyer disengagement. So, you know, we’ve used the Digital Rooms, especially with our new product offering and ultimately with our current offerings, some of our products that have been around for a long time that are really consistent and that we know we need that customer success support for. So that making sure everyone is kind of aligned in the interactions. SS: Amazing. You touched on visibility and when I think about that, I immediately think about kind of the underlying data behind that. How are you leveraging data to continuously optimize and improve your enablement programs? DB: Yeah, I mean, data’s so important. And of course we’ve seen real results in just utilizing those kinds of capabilities. Shorter time to first deal, or in our case, like higher attach rates for key products. Are things that I would wanna look at, um, and that we’ve seen impact for, from a lot of our enablement programs, but especially this, when we think about post-sales on new products or post-sales on existing products, I would say stronger deal progression is something I wanna look at and utilize the tools sets for the field. But you know, we also track field readiness scores. And you know, since rolling out things like our multi-product offerings and this type of program using, you know, Highspot and coaching cadences, we’ve seen a pretty significant lift in rep confidence and kind of tying that into pipeline conversion. So a lot of things that we’re looking at there. SS: Amazing. And since implementing Highspot, what business results have you achieved and do you have any wins you can share? DB: Yeah. I mean, I would say, again, just looking at the engagement piece, you don’t have to go crazy, right? And especially with tools in general, but Highspot especially, there’s so much you can do in the tool itself that I think it’s important to think about, like the basics. And if you wanna start off with just attributing your enablement success to engagement. That’s absolutely okay. Right. You don’t have to go as far as, okay, let’s tie in directly to the deal conversions or to the qualified pipeline, or to the close rates, or to the a RIO or whatever it is that you’re measuring, right? It’s okay to go straight to, you know, engagement. It’s okay to go straight to rep confidence, like some of those are easy, big wins. And for me, with a smaller team in terms of enablement and also a smaller go-to-market team. You know, that’s something that still gets me buy-in and alignment with my team. So with at least these tools getting, you know, an 18% lift in rep engagement, even just looking at some of the numbers today, like those are good for me. SS: I mean, to your point, it’s about the, the people and, and you’ve mentioned this, you mentioned this in the article, that enablement isn’t just about tools or processes. It really does come down to the people at the end of the day. And how do you keep your people and their needs at the center of your enablement strategy? DB: I think keeping people at the center of enablement strategy is easily done by just remembering that we are dealing with people, right? Sometimes we forget in this world of Zoom and post COVID, like we’re always on, you know, our laptops we’re always on, in general, in emails or in slacks, or in messages, et cetera. Zoom, especially, I think it’s easy to forget that there is a person on the other side of the screen. So much so in even podcasts, right? So we’re always looking at that, I think from a numbers perspective, but coming back to building relationships, right? We get into the roles we’re in, or the companies that we work for because of the relationships we have and the communities that we built behind. So I think it just comes back to remembering that there’s humans involved and what do people care about most is building those connections. So not just, you know, they’re not just numbers, they’re not just APIs or metrics that there’s people behind it. SS: Yeah. Absolutely. Absolutely. Danica, last question for you. If you could give one piece of advice to enablement leaders preparing to roll out a new solution or a new product offering, what would it be? DB: Hmm. This is a good one. I think for me, it goes back to what I just mentioned in terms of even metrics and maturity level. It’s okay to be a team of one. It’s okay to start small, don’t chase perfection. I would say chase adoption. Right. Your content, your programs, your tools, they only matter if people actually use them, that they’re engaged with them. So keep things simple, keep things repeatable and tied to the major business outcomes of, you know, your industry, your business, and just never forget that the best enablement is built with the field, not for them. SS: I couldn’t agree more. Danica, thank you so much for joining us today. You landed some fantastic advice for our audience. DB: Awesome. Well, thanks for having me. It was great. SS: To our audience, thank you for listening to this episode of the Win-Win podcast. Be sure to tune in next time for more insights on how you can maximize enablement success with Highspot.

Esportmaníacos 2311: Ayer salió el rumor de que NAVI, Giantx y G2 tenían interés en Razork, jungla de Fnatic. Hoy hemos revisado esta información y visto la reacción de la gente en redes sociales y hemos debatido sobre el futuro de Fnatic con Eros y Yuste como invitados especiales. APÓYANOS AQUÍ https://www.patreon.com/Esportmaniacos https://www.twitch.tv/esportmaniacos ¡Nuestro canal de VODs!: youtube.com/⁨@Esportmaniacosvods⁩ 🔁Nuestras redes🔁 https://twitter.com/Esportmaniacos https://www.tiktok.com/@esportmaniacos 💙Referido de AMAZON: https://amzn.to/36cVx3g 00:00:00 - Intro 00:20:00 - Nueva info sobre el LoL Game Changers 00:29:30 - BDS se deja 200000€ en Boukada 00:59:40 - ¿Qué va a pasar con Razork? con Yuste

Rachael Becker, Founder & CEO of RB Builds, joins host James Mackey to discuss business efficiency, tech transformation, and creating standout user experiences.With a unique blend of expertise across operations and technology, Rachael shares actionable insights on how organizations can streamline processes, improve internal alignment, and scale sustainably.  Thank you to our sponsor, SecureVision, for making this show possible! Our host James Mackey Follow us:https://www.linkedin.com/company/82436841/#1 Rated Embedded Recruitment Firm on G2!https://www.g2.com/products/securevision/reviewsThanks for listening!

Kevin Indig dropped mind-blowing insights on Marketing Speak about how AI is reshaping everything we know about search and marketing. His exclusive user study reveals that Google's AI overviews are causing click-through rates to plummet by more than half. But here's the counterintuitive truth: To compete with AI, you need to become MORE human, not less. Kevin's research shows that users now apply a two-step filter: trust BEFORE relevance. This means your brand recognition and authenticity matter more than perfect SEO. As someone who grew Shopify, G2, and Atlassian, Kevin knows what works. His Growth Memo reaches 18,400+ subscribers with cutting-edge insights like these. Don't get left behind in the AI revolution. Listen to episode 506 now!  The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/506.

On this week's episode, we cover the Austin Major Playoffs, Sam shares his "theories" about NAF, and exchanges some scathing words for the three brains of G2 with Jack. electroNic looks hilariously dead inside, the same way we think NAVI will look on the big stage, but FURIA look revived and ready to win the Major.Listen to Sam's (not Sam's) song:https://open.spotify.com/track/2jVnus6xlB7cApFiztCBYH?si=3lV9aCJjQDe63oxuamhWkgJoin the discord:https://discord.gg/X3jU4djxUKCheck out Logan's newsletter:https://thestratbook.gg

This week, our special guest is Daniel Yergin, Vice Chairman of S&P Global and Chairman of S&P's CERAWeek conference. Daniel is the Pulitzer Prize-winning author of “The Prize: The Epic Quest for Oil, Money, and Power”. His most recent book is “The New Map: Energy, Climate, and the Clash of Nations”. Please note that the interview with Daniel Yergin was recorded on June 11th, before the Israel and Iran conflict began on June 13th, 2025. Here are some of the questions Peter and Jackie asked Daniel Yergin: Why did you describe the energy transition as troubled and in need of a pragmatic path forward? Do you believe there is a growing consensus that the “fast energy transition” scenario is unrealistic? Do you anticipate Europe softening its green policies and subsidies or extending timelines for net-zero goals? How do you foresee the trade war and competition between the G2 (the United States and China) evolving? How dominant is China in clean energy, and what implications does this hold for the United States' ability to compete? What is OPEC's motivation for reintroducing supply to the market during a period of weaker demand? What strategy would you recommend for Canada to address US trade pressures and potential annexation threats? Content referenced in this podcast:Foreign Affairs, “The Troubled Energy Transition: How to Find a Pragmatic Path Forward” by Daniel Yergin, Peter Orszag, and Atul Arya (April 2025) Please review our disclaimer at: https://www.arcenergyinstitute.com/disclaimer/ Check us out on social media: X (Twitter): @arcenergyinstLinkedIn: @ARC Energy Research Institute Subscribe to ARC Energy Ideas PodcastApple PodcastsAmazon MusicSpotify 

Minoa is pioneering the value intelligence category, helping B2B companies transform how they sell by connecting product capabilities to customer outcomes. With $2.7 million in funding, the platform enables go-to-market teams to build personalized business cases at scale and move beyond feature-selling to value-based selling. In this episode of Category Visionaries, I sat down with Max Elster, CEO and Founder of Minoa, to explore his journey from product manager at CSP Co to building a platform that bridges the disconnect between product development and go-to-market execution. Topics Discussed: Minoa's evolution from solving internal product-to-GTM communication challenges The emergence of value engineers as a new role in B2B organizations Building and co-creating the "value-based selling tools" category on G2 Leveraging customer advisory boards for evangelism and network growth The shift toward AI-powered personalization in B2B sales processes Mid-funnel optimization strategies for reducing deal drop-off rates GTM Lessons For B2B Founders: Co-create categories with platforms early: Max successfully worked with G2 to establish the "value-based selling tools" category within six months by building genuine relationships with researchers and sharing market insights consistently. He explains, "I connected with different researchers... and just shared my thoughts. I didn't have actually any idea that they could be launching this category in the near future." B2B founders should proactively engage with category-defining platforms like G2 and Gartner by sharing authentic market observations rather than pushing for category creation. Optimize for AI-powered buyer research: Max discovered that prospects increasingly use ChatGPT and Perplexity to build vendor shortlists, and these tools reference G2 as a primary source. He notes, "If you are not there, if you're not existing in your category, it's going to be hard for ChatGPT to shortlist you." B2B founders should ensure their presence in authoritative databases and directories that AI tools commonly reference, as this represents a new channel for buyer discovery. Build strategic advisory networks with equity + recognition: Max created a "Star Path Collective" of advisors incentivized with equity shares and bottles of wine for successful referrals. His approach is refreshingly simple: "Just say, hey, we're trying to build this market... are you interested?" This generates warm introductions and ongoing strategic guidance. B2B founders should systematically identify potential advisors who are already bought into their vision and offer meaningful but not overcomplicated incentive structures. Focus on mid-funnel conversion, not just top-funnel generation: Max emphasizes that many companies obsess over lead generation while ignoring massive drop-offs in the middle stages. He explains, "You can solve everything around pipeline, but if you don't get your mid funnel right... you're also going to lose." B2B founders should analyze their CRM data to identify specific drop-off points and create targeted collateral and processes to address these conversion bottlenecks rather than simply generating more leads. Leverage customers as category evangelists: Max's most successful content and growth strategies center on customer stories and insights. He advises, "The customers are the best people to tell a story about what they have achieved with your product." Rather than creating generic thought leadership, B2B founders should systematically capture and amplify customer transformation stories, which serve dual purposes of social proof and category education. Maintain founder-led sales longer with AI augmentation: Max continues doing founder-led sales while building scalable processes, noting that AI tools enable small teams to maintain high personalization at scale. He believes this approach is more sustainable than rushing to hire sales teams. B2B founders should consider extending their founder-led sales phase by leveraging AI and automation tools rather than defaulting to rapid sales team expansion.     //   Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe.  www.GlobalTalent.co   //   Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM   

Thorin and Peter Dun are joined by Guilhoto, currently the Head Coach for Giantx, to discuss the importance of Caps to G2, MKOI getting a LEC win for Spain, Jojopyun's performance in the Final, the fact that we didn't get to see a Bo5 match between KC and G2, a massive production error in the LEC Playoffs, and more. Start your day right with Daily Greens by Factor Form at https://factor75.com/BDLS to get forty percent off plus FREE shipping on your first order.

In a new Summoning Insight, Thorin and Yamato discuss MKOI defeating KC and G2 to win the latest LEC Final, KC and their underperformance in the Playoffs, the latest results from the LPL, the future of Caps and G2, the banger LTA matchup between Cloud9 and FlyQuest, and more! Sign up for your $1 per month trial and start selling today at https://shopify.com/summoning The Last Free Nation merch shop is open! Show off your fandom and support us and by purchasing  the high-quality items on our merch shop. Check our website for more info on shipping! https://go.lastfreenation.shop/bdlsyt Get the ultimate immersive gaming experience with Turtle Beach today! For a limited time only, head to https://TurtleBeach.com and use Code SUMMONING for 10% off your entire order. Exclusive $30-off Carver Mat at https://www.AuraFrames.com. Use code SUMMONING at checkout to save! (US, Canada, and UK only. Offer may vary by country) Get up to 10 FREE meals and a free item for life at https://www.hellofresh.com/lfn10fm Go to https://www.buyraycon.com/lfn TODAY to get up to 15% off sitewide!

Ian Plant (@ianplantphoto) is a renowned nature, landscape, and wildlife photographer with decades of experience who left his career in law to follow his passion for capturing the beauty of the natural world. In this episode, Ian opens up about the challenges and rewards of the creative process, emphasizing the importance of patience, intent, and adaptability in creating meaningful work. He shares his philosophy on balancing artistic passion with the realities of running a photography business, while discussing how to overcome obstacles and thrive in unpredictable conditions. Whether it's crafting a unique style or taking a fresh approach to photography, Ian encourages listeners to stay inspired and intentional in their creative pursuits.Expect to Learn:How photographers can embrace less-than-ideal conditionsWhy photography is a marathon, not a sprintHow to pursue personal artistic passions while managing the business side of photographyWhy great photos show people something they haven't seen beforeHow to ensure that creative and professional endeavors remain fulfillingIan's links:Ian's Website: https://www.ianplant.com/Ian's Free Photography Resources: www.photomasters.com/free-resources/Sponsor:Thanks to Tamron for sponsoring this episode! This summer, enjoy big savings with discounts up to $300 on a range of lenses, including their award-winning 70-180mm F/2.8 G2 lens now at its lowest price ever. Featuring a constant F/2.8 aperture and built-in image stabilization, this lens is packed with customization options to help you capture perfect shots. Don't wait—visit www.tamron-americas.com or your local Tamron dealer today!Our Links:Join our subreddit where you can share stories and ask questions:https://www.reddit.com/r/photographermindset/Subscribe to TPM's Youtube page and watch full length episodes: https://www.youtube.com/thephotographermindset/Make a donation via PayPal for any amount you feel is equal to the value you receive from our podcast episodes! Donations help with the fees related to hosting the show:https://paypal.me/podcasttpm?country.x=CA&locale.x=en_USThanks for listening!Go get shooting, go get editing, and stay focused.@sethmacey@mantis_photography@thephotographermindsetSupport the show

The landscape of global talent acquisition is evolving rapidly, and nearshore engineering teams in Latin America have emerged as a strategic solution for US-based tech companies. In this insightful conversation, host James Mackey and Gino Ferrand, Founder and CEO of Tecla, explore why Latin American engineering teams are becoming increasingly attractive for companies looking to optimize their hiring strategies in today's volatile market. Thank you to our sponsor, SecureVision, for making this show possible! Our host James Mackey Follow us:https://www.linkedin.com/company/82436841/#1 Rated Embedded Recruitment Firm on G2!https://www.g2.com/products/securevision/reviewsThanks for listening!

Emeric Ernoult, Co-Founder and CEO of Agorapulse, talks about how the company grew from a Facebook contest tool into a full social media management platform. He shares the ups and downs of keeping up with the fast-changing world of social media marketing and how B2B marketers can the get most out of their social media platforms. He encourages B2B marketers to focus on providing value through educational and entertaining content and offers practical advice for leveraging team members and influencers to enhance social media engagement. About Agorapulse Founded in 2010 by Emeric Ernoult and Benoît Hédiard, Agorapulse is a leading social media management platform headquartered in Paris, France. Designed for businesses, agencies, and marketers, Agorapulse streamlines social media workflows by providing tools to schedule posts, monitor conversations, engage with audiences, and analyze performance across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok. About Emeric Ernoult Emeric is the co-founder and CEO of Agorapulse, a leading social media management platform he grew to $20 million in revenue without external funding. Under his leadership, Agorapulse has distinguished itself in the competitive landscape by ranking #1 across top software review sites like G2, GetApp, Capterra, Appvizer (France), and OMR (Germany). Emeric's strategic vision and commitment to innovation have set industry benchmarks, including the first-ever social media inbox in 2014 and pioneering ROI tracking and analytics features for social media—patented innovations that help marketers prove the value of their investments. Time Stamps 00:00:17 - Guest Introduction: Emeric Ernoult 00:02:07 - Differences Between the Bay Area and Europe for Startups 00:04:19 - Agorapulse: Solving Social Media Chaos 00:09:29 - B2B Marketing: Beyond LinkedIn 00:11:02 - Measuring Social Media Success 00:16:21 - The Challenge of Entertaining vs. Selling on Social Media 00:21:47 - Tips for B2B Marketers to Create Engaging Content 00:25:59 - Best Marketing Advice Received 00:28:34 - Advice for New Marketers 00:31:47 - Connecting with Emerick and Agorapulse Quotes "Social media is probably the most chaotic channel in the whole marketing world. Compare that to email, super simple... Social is not simple, not easy." Emeric Ernoult, Co-Founder and CEO of Agorapulse. "If there's no proof that this works, it's not going to get budget, it's not going to get human resources, it's not going to get attention." Emeric Ernoult, Co-Founder and CEO of Agorapulse. "In order to measure anything, you have to have an analytics framework in place. If you are not defining what are the CTAs you want to track on your website, you're not going to be able to track anything on social media." Emeric Ernoult, Co-Founder and CEO of Agorapulse. "If you are not in constant learning mode, you're going to be out of place in six months. The assets to learn and to stay on top of your game are here, free, in abundance." Emeric Ernoult, Co-Founder and CEO of Agorapulse. Follow Emeric: Emeric Ernoult on LinkedIn: https://www.linkedin.com/in/ernoult/?originalSubdomain=fr Agorapulse's website: https://www.agorapulse.com/ Agorapulse on LinkedIn: https://www.linkedin.com/company/agorapulse/ Follow Mike: Mike Maynard on LinkedIn: https://www.linkedin.com/in/mikemaynard/ Napier website: https://www.napierb2b.com/ Napier LinkedIn: https://www.linkedin.com/company/napier-partnership-limited/ If you enjoyed this episode, be sure to subscribe to our podcast for more discussions about the latest in Marketing B2B Tech and connect with us on social media to stay updated on upcoming episodes. We'd also appreciate it if you could leave us a review on your favourite podcast platform. Want more? Check out Napier's other podcast - The Marketing Automation Moment: https://podcasts.apple.com/ua/podcast/the-marketing-automation-moment-podcast/id1659211547  

With markets reacting to global uncertainty and AI transforming the hiring landscape, both job seekers and recruiters are recalibrating their strategies. Join host James Mackey and Steve Bartel, CEO of Gem, as they discuss how automation is changing resume screening, interview prep, and rediscovery of existing talent. As companies look to cut costs and boost efficiency, the challenge becomes clear: how do you hire smarter without losing the human signal in all the noise? Thank you to our sponsor, SecureVision, for making this show possible! Our host James Mackey Follow us:https://www.linkedin.com/company/82436841/#1 Rated Embedded Recruitment Firm on G2!https://www.g2.com/products/securevision/reviewsThanks for listening!

SaaStr 803: AI, Sales + GTM in 2025/2026: This Really Changes Everything with SaaStr CEO and Founder Jason Lemkin and Owner CRO Kyle Norton In this engaging session, we dive deep into how AI is transforming the sales landscape, featuring a conversation between SaaStr CEO and Founder Jason Lemkin and Kyle Norton, the Chief Revenue Officer of Owner, a company recently valued at over a billion dollars. The discussion covers Kyle's background and his insights into implementing AI in sales operations, the challenges and benefits of using AI tools, and the critical importance of a curiosity-driven approach to technology among sales leaders. Key topics include the integration of AI in SMB sales, the future of sales professional roles, and the necessity of continuous improvement and adoption of AI tools. The conversation also touches on the need for creating a seamless customer journey through AI and human interface, managing hybrid teams of AI and sales reps, and the potential for AI to close deals. Essential for anyone interested in the intersection of AI and sales, this session offers practical strategies and forward-looking perspectives. --------------------------------------------------------------------------------------------   Tired of listening to hours of sales calls? Recording is yesterday's game. Attention.com unleashes an army of AI sales agents that auto-update your CRM, build custom sales decks, spot cross-sell signals, and score calls before your coffee's cold. Teams like BambooHR and Scale AI already automate their Sales and RevOps using customer conversations. Step into the future at attention.com/saastr   -------------------------------------------------------------------------------------------- --------------------------------------------------------------------------------------------   Do you know what would make your customer service helpdesk dramatically better? Dumping it and switching to Intercom.  But, youʼre not quite ready to make that change. We get it!   Thatʼs why Fin, the worldʼs leading AI customer service agent, is now available on every helpdesk.   Fin can instantly resolve up to 80% of your tickets,  Which makes your customers happier. And you can get off the customer service rep hiring treadmill.   Fin by Intercom. Named the #1 AI Agent in G2ʼs Winter Report.      Learn more at : inter.com/saastr   --------------------------------------------------------------------------------------------

How powerful is it to leverage platforms to vet potential business partners in freight? Let's hear it from Robert Light of CarrierSource in this episode!   Here's What to Learn From This Episode: Industry Insight on Accountability: Rob emphasizes mutual accountability & transparency as critical in freight. CarrierSource aims to empower small fleets/owner-operators lacking online visibility to ensure fair play in the industry. Importance of Online Reputation: Authentic reviews and SEO are shifting from traditional advertising, making a strong digital presence essential for brokers and carriers to stand out. Moderation and Authenticity Assurance: CarrierSource's review system mandates proof of business relationships for publishing reviews, allowing substantiated negative feedback. This balanced approach enhances credibility, vital for combating fraudulent or biased reviews.   About Robert Light Rob Light is the CEO and Co-founder of CarrierSource, the leading carrier review website where carriers and brokers build a fair reputation with customer reviews, and connect with their ideal shipper prospects. Over the last four years, Rob has led CarrierSource as the team has gathered 70,000+ reviews of carriers and brokers, and helped attract an audience of over 400,000 monthly visitors. CarrierSource is the only industry specific intent data platform that helps transportation providers hone in on their ideal customer persona, and target them when they are in the market for new logistics partners. Prior to starting CarrierSource, Rob was an early employee at the software review website G2.com. At G2, Rob saw the power of customer reviews and how small businesses could leverage the voice of their customers to compete with the largest companies in the space.   Connect with Robert Email: rob@carriersource.io  Website: https://www.carriersource.io/   

SaaStr 802: SaaS + AI: It's Time to Move Much Faster with SaaStr CEO and Founder Jason Lemkin Join SaaStr CEO and Founder Jason Lemkin in this compelling podcast that was recorded live from SaaStr Annual, as he discusses the rapid transformation in the SaaS industry driven by AI advancements. Reflecting on changes since last September, Jason emphasizes the necessity for SaaS leaders and companies to move faster, re-skill their teams, and adopt AI-first strategies to stay competitive. Hear real-world examples of how AI is revolutionizing sales, customer support, and coding productivity, leading to significant industry shifts. This session is a call to action with a message of tough love: adapt quickly, be relentless, and work harder to navigate the evolving landscape and ensure continued success. --------------------------------------------------------------------------------------------   Tired of listening to hours of sales calls? Recording is yesterday's game. Attention.com unleashes an army of AI sales agents that auto-update your CRM, build custom sales decks, spot cross-sell signals, and score calls before your coffee's cold. Teams like BambooHR and Scale AI already automate their Sales and RevOps using customer conversations. Step into the future at attention.com/saastr   --------------------------------------------------------------------------------------------   Do you know what would make your customer service helpdesk dramatically better? Dumping it and switching to Intercom.  But, youʼre not quite ready to make that change. We get it!   Thatʼs why Fin, the worldʼs leading AI customer service agent, is now available on every helpdesk.   Fin can instantly resolve up to 80% of your tickets,  Which makes your customers happier. And you can get off the customer service rep hiring treadmill.   Fin by Intercom. Named the #1 AI Agent in G2ʼs Winter Report.      Learn more at : inter.com/saastr   --------------------------------------------------------------------------------------------  

Highlights from the episode include:-Why having a successor doesn't mean you've solved for succession.-The real risks of passing your business to an underprepared or undercapitalized G2.-Why external buyers may offer a better deal - and still keep your G2 in the picture.-How top acquiring firms use process, mentorship, and scale to support long-term success.-The critical mindset shift advisors must make to ensure client continuity and practice value.If you've already “picked your person” but haven't explored every option - or if you've avoided the conversation altogether - this episode offers the clarity you didn't know you needed.Listen now and be sure to subscribe on your favorite podcast platform.Want to connect with Frank and the team? Reach out at:Frank@EliteConsultingPartners.comStacey@EliteConsultingPartners.comDM Frank on Instagram: @FrankLaRosa.Elite