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What does 2026 hold for indie authors and the publishing industry? I give my thoughts on trends and predictions for the year ahead. In the intro, Quitting the right stuff; how to edit your author business in 2026; Is SubStack Good for Indie Authors?; Business for Authors webinars. If you'd like to join my community and support the show every month, you'll get access to my growing list of Patron videos and audio on all aspects of the author business — for the price of a black coffee (or two) a month. Join us at Patreon.com/thecreativepenn. Joanna Penn writes non-fiction for authors and is an award-winning, New York Times and USA Today bestselling thriller author as J.F. Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events (2) AI-powered search will start to shift elements of book discoverability (3) The start of Agentic Commerce (4) AI-assisted audiobook narration will go mainstream (5) AI-assisted translation will start to take off beyond the early adopters (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. (7) AI will create, run, and optimise ads without the need for human intervention (8) 1000 True Fans becomes more important than ever You can find all my books as J.F. Penn and Joanna Penn on your favourite online store in all the usual formats, or order from your local library or bookstore. You can also buy direct from me at CreativePennBooks.com and JFPennBooks.com. I'm not really active on social media, but you can always see my photos at Instagram @jfpennauthor. 2026 Trends and Predictions for Indie Authors and Book Publishing (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events — and more companies like BookVault will offer even more beautiful physical books and products to support this. This trend will not be a surprise to most of you! Selling direct has been a trend for the last few years, but in 2026, it will continue to grow as a way that independent authors become even more independent. The recent Written Word Media survey from Dec 2025 noted that 30% of authors surveyed are selling direct already and 30% say they plan to start in 2026. Among authors earning over $10,000 per month, roughly half sell direct. In my opinion, selling direct is an advanced author strategy, meaning that you have multiple books and you understand book marketing and have an email list already or some guaranteed way to reach readers. In fact, Kindlepreneur reports that 66% of authors selling direct have more than 5 books, and 46% have more than 10 books. Of course, you can start with the something small, like a table at a local event with a limited number of books for sale, but if you want to consistently sell direct for years to come, you need to consider all the business aspects. Selling direct is not a silver bullet. It's much harder work to sell direct than it is to just upload an ebook to Amazon, whether you choose a Kickstarter campaign, or Shopify/Payhip or other online stores, or regular in-person sales at events/conferences/fairs. You need a business mindset and business practices, for example, you need to pay upfront for setup as well as ongoing management, and bulk printing in some cases. You need to manage taxes and cashflow. You need to be a lot more proactive about marketing, as you won't sell anything if you don't bring readers to your books/products. But selling direct also brings advantages. It sets you apart from the bulk of digital only authors who still only upload ebooks to Amazon, or maybe add a print on demand book, and in an era of AI rapid creation, that number is growing all the time. If you sell direct, you get your customer data and you can reach those customers next time, through your email list. If you don't know who bought your books and don't have a guaranteed way to reach them, you will more easily be disrupted when things change — and they always change eventually. Kindlepreneur notes that “45% of the successful direct selling authors had over 1,000 subscribers on their email lists,” with “a clear, positive correlation between email list size and monthly direct sales income — with authors having an email list of over 15,000 subscribers earning 20X more than authors with email lists under 100 subscribers.” Selling direct means faster money, sometimes the same day or the same week in many cases, or a few weeks after a campaign finishes, as with Kickstarter. And remember, you don't have to sell all your formats directly. You can keep your ebooks in KU, do whatever you like with audiobooks, and just have premium print products direct, or start with a very basic Kickstarter campaign, or a table at a local fair. Lots more tips for Shopify and Kickstarter at https://www.thecreativepenn.com/selldirectresources/ I also recommend the Novel Marketing Podcast on The Shopify Trap: Why authors keep losing money as it is a great counterpoint to my positive endorsement of selling direct on Shopify! Among other things, Thomas notes that a fixed monthly fee for a store doesn't match how most authors make money from books which is more in spikes, the complexity and hassle eats time and can cost more money if you pay for help, and it can reduce sales on Amazon and weaken your ranking. Basically, if you haven't figured out marketing direct to your store, it can hurt you.All true for some authors, for some genres, and for some people's lifestyle. But for authors who don't want to be on the hamster wheel of the Amazon algorithm and who want more diversity and control in income, as well as the incredible creative benefits of what you can do selling direct, then I would say, consider your options in 2025, even if that is trying out a low-financial-goal Kickstarter campaign, or selling some print books at a local fair. Interestingly, traditional publishers are also experimenting with direct sales. Kate Elton, the new CEO of Harper Collins notes in The Bookseller's 2026 trend article, “we are seeing global success with responsive, reader-driven publishing, subscription boxes and TikTok Shop and – crucially – developing strategies that are founded on a comprehensive understanding of the reader.” She also notes, “AI enables us to dramatically change the way we interact with and grow audiences. The opportunities are genuinely exciting – finding new ways to help readers discover books they will love, innovating in the ways we market and reach audiences, building new channels and adapting to new methods of consuming content.” (2) AI-powered search will start to shift elements of book discoverability From LinkedIn's 2026 Big Ideas: “Generative engine optimization (GEO) is set to replace search engine optimization (SEO) as the way brands get discovered in the year ahead. As consumers turn to AI chatbots, agentic workflows and answer engines, appearing prominently in generative outputs will matter more than ranking in search engines.” Google has been rolling out AI Mode with its AI Overviews and is beginning to push it within Google.com itself in some countries, which means the start of a fundamental change in how people discover content online. I first posted about GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) in 2023, and it's going to change how readers find books. For years, we've talked about the long tail of search. Now, with AI-powered search, that tail is getting even longer and more nuanced. AI can understand complex, conversational queries that traditional search engines struggled with. Someone might ask, “What's a good thriller set in a small town with a female protagonist who's a journalist investigating a cold case?” and get highly specific recommendations. This means your book metadata, your website content, and your online presence need to be more detailed and conversational. AI search engines understand context in ways that go far beyond simple keywords. The authors who win in this new landscape will be those who create rich, authentic content about their books and themselves, not just promotional copy. As economist Tyler Cowen has said, “Consider the AIs as part of your audience. Because they are already reading your words and listening to your voice.” We're in the ‘organic' traffic phase right now, where these AI engines are surfacing content for ‘free,' but paid ads are inevitably on the way, and even rumoured to be coming this year to ChatGPT. By the end of 2026, I expect some authors and publishers to be paying for AI traffic, rather than blocking and protesting them. For now, I recommend checking that your author name/s and your books are surfaced when you search on ChatGPT.com as well as Google.com AI Mode (powered by Gemini). You want to make sure your work comes up in some way. I found that Joanna Penn and J.F. Penn searches brought up my Shopify stores, my website, podcast, Instagram, LinkedIn, and even my Patreon page, but did not bring up links to Amazon. If you only have an author presence on Amazon, does it appear in AI search at all? Do you need to improve anything about what the AI search brings up? Traditional publishers are also looking at this, with PublishersWeekly doing webinars on various aspects of AI in early 2026, including sessions on GEO and how book sales are changing, AI agents, and book marketing. In a 2026 predictions article on The Bookseller, the CEO of Bloomsbury Publishing noted, “The boundaries of artificial intelligence will become clearer, enabling publishers to harness its benefits while seeking to safeguard the intellectual property rights of authors, illustrators and publishers.” “AI will be deeply embedded in our workflows, automating tasks such as metadata tagging, freeing teams to focus on creativity and strategy. Challenges will persist. Generative AI threatens traditional web traffic and ad revenue models, making metadata optimisation and SEO critical for visibility as we adjust to this new reality online.” (3) The start of Agentic Commerce AI researches what you want to buy and may even buy on your behalf. Plus, I predict that Amazon does a commerce deal with OpenAI for shopping within ChatGPT by the end of 2026. In September 2025, ChatGPT launched Instant Checkout and the Agentic Commerce Protocol, which will enable bots to buy on websites in the background if authorised by the human with the credit card. VISA is getting on board with this, so is PayPal, with no doubt more payment options to come. In the USA, ChatGPT Plus, Pro, and Free users can now buy directly from US Etsy sellers inside the chat interface, with over a million Shopify merchants coming soon. Shopify and OpenAI have also announced a partnership to bring commerce to ChatGPT. I am insanely excited about this as it could represent the first time we have been able to more easily find and surface books in a much more nuanced way than the 7 keywords and 3 categories we have relied on for so long! I've been using ChatGPT for at least the last year to find fiction and non-fiction books as I find the Amazon interface is ‘polluted' by ads. I've discovered fascinating books from authors I've never heard of, most in very long tail areas. For example, Slashed Beauties by A. Rushby, recommended by ChatGPT as I am interested in medical anatomy and anatomical Venuses, and The Macabre by Kosoko Jackson, recommended as I like art history and the supernatural. I don't think I would have found either of these within a nuanced discussion with ChatGPT. Even without these direct purchase integrations, ChatGPT now has Shopping Research, which I have found links directly to my Shopify store when I search for my books specifically. Walmart has partnered with OpenAI to create AI-first shopping experiences, and you have to wonder what Amazon might be doing? In Nov 2025, Amazon signed a “strategic partnership” with OpenAI, and even though it's focused on the technical side of AI, those two companies in a room together might also be working on other plans … I'm calling it for 2026. I think Amazon will sign a commerce agreement with OpenAI sometime before the end of the year. This will enable at least recommendation and shopping links into Amazon stores (presumably using an OpenAI affiliate link), or perhaps even Instant Checkout with ChatGPT for Amazon. It will also enable a new marketing angle, especially if paid ads arrive in ChatGPT, perhaps even integrating with Amazon Ads in some way as part of any possible agreement, since ads are such a good revenue stream for Amazon anyway. The line between discovery, engagement, and purchase is collapsing. Someone could be having a conversation with an AI about what to read next, and within that same conversation, purchase a bookwithout ever leaving the chat interface. This already happens within TikTok and social commerce clearly works for many authors. It's possible that the next development for book discoverability and sales might be within AI chats. This will likely stratify the already fragmented book eco-system even more. Some readers will continue to live only within the Amazon ecosystem and (maybe) use their Rufus chatbot to buy, and others will be much wider in their exploration of how to find and discover books (and other products and services). If you haven't tried it yet, try ChatGPT.com Shopping Research for a book. You can do this on the free tier. Use the drop down in the main chat box and select Shopping Research. It doesn't have to be for your book. It can be any book or product, for example, our microwave died just before Christmas so I used it to find a new one. But do a really nuanced search with multiple requirements. Go far beyond what you would search for on Amazon. In the results, notice that (at the time of writing) it does not generally link to Amazon, but to independent sites and stores. As above, I think this will change by the end of 2026, as some kind of commerce deal with Amazon seems inevitable. (4) AI-assisted audiobook narration will go mainstream I've been talking about AI narration of audiobooks since 2019, and over the years, I've tried various different options. In 2025, the technology reached a level of emotional nuance that made it much easier to create satisfying fiction audio as well as non-fiction. It also super-charges accessibility, making audio available in more languages and more accents than ever before. Of course, human narration remains the gold standard, but the cost makes it prohibitive for many authors, and indeed many small traditional publishers, for all books. If it costs $2000 – $10,000 to create an audiobook, you have to sell a lot to make a profit, and the dominance of subscription models have made it harder to recoup the costs. Famous narrators and voice artists who have an audience may still be worth investing in, as well as premium production, but require an even higher upfront cost and therefore higher sales and streams in return. AI voice/audio models are continuing to improve, and even as this goes out, there are rumours on TechCrunch that OpenAI's new device, designed by Jony Ive who designed the iPhone, will be audio first and OpenAI are improving their voice models even more in preparation for that launch. In 2026, I think AI-narrated audio will go mainstream with far-reaching adoption across publishing and the indie author world in many different languages and accents. This will mean a further stratification of audiobooks, with high quality, high production, high cost human narrated audio for a small percentage of books, and then mass market, affordable AI-narrated audio for the rest. AI-narrated audiobooks will make audio ubiquitous, and just as (almost) every print book has an ebook format, in 2026, they will also have an audio format. I straddle both these worlds, as I am still a human audiobook narrator for my own work. I human-narrated Successful Self-Publishing Fourth Edition (free audiobook) and The Buried and the Drowned, my short story collection. I also use AI narration for some books. ElevenLabs remains my preferred service and in 2025, I used my J.F. Penn voice clone for Death Valley and also Blood Vintage, while using a male voice for Catacomb. I clearly label my AI-narration in the sales description and also on the cover, which I think is important, although it is not always required by the various services. You can distribute ElevenLabs narrated audiobooks on Spotify, Kobo Writing Life, YouTube, ElevenReader, and of course your own store if you use Shopify with Bookfunnel. There are many other services springing up all the time, so make sure you check the rights you have over the finished audio, as well as where you can sell and distribute the final files. If they are just using ElevenLabs models in the back-end, then why not just do that directly? (Most services will be using someone's model in the back-end, since most companies do not train their own models.) Of course, you can use Amazon's own narration. While Amazon originally launched Audible audiobooks with Virtual Voice (AVV) in November 2023, it was rolled out to more authors and territories in 2025. If your book is eligible, the option to create an audiobook will appear on your KDP dashboard. With just a few clicks, you can create an audiobook from a range of voices and accents, and publish it on Amazon and Audible. However, the files are not yours. They are exclusive to Amazon and you cannot use them on other platforms or sell them direct yourself. But they are also free, so of course, many authors, especially those in KU, will use this option. I have done some for my mum's sweet romance books as Penny Appleton and I will likely use them for my books in translation when the option becomes available. Traditional publishers are experimenting with AI-assisted audiobook narration as well. MacMillan is selling digital audiobooks read by AI directly on their store. PublishersWeekly reports that PRH Audio “has experimented with artificial voice in specific instances, such as entrepreneur Ely Callaway's posthumous memoir The Unconquerable Game,” when an “authorized voice replica” was created for the audiobook. The article also notes that PRH Audio “embrace artificial intelligence across business operations—my entire department [PRH Audio] is using AI for business applications.” And while indie authors can't use AI voices on ACX right now, Audible have over 100 voices available to selected publishing partnerships, as reported by The Guardian with “two options for publishers wishing to make use of the technology: “Audible-managed” production, or “self-service” whereby publishers produce their own audiobooks with the help of Audible's AI technology.” In 2026, it's likely that more traditional publishers — as well as indie authors — will get their backlist into audio with AI narration. (5) AI-assisted translation will start to take off beyond the early adopters Over the years, I've done translation deals with traditional publishers in different languages (German, French, Spanish, Korean, Italian) for some fiction and non-fiction books. But of course, to get these kinds of deals, you have to be proactive about pitching, or work with an agent for foreign rights only, and those are few and far between! There are also lots of languages and territories worldwide, and most deals are for the bigger markets, leaving a LOT of blue water for books in translation, even if you have licensed some of the bigger markets. I did my first partially AI-translated books in 2019 when I used Deepl.com for the first draft and then worked with a German editor to do 3 non-fiction books in German. While the first draft was cheap, the editing was pretty expensive, so I stopped after only doing a couple. I have made the money back now, but it took years. In 2025, AI Translation began to take off with ScribeShadow, GlobeScribe.ai, and more recently, in November 2025, Kindle Translate boosting the number of translated books available. Kindle Translate is (currently) only available to US authors for English into Spanish and also German into English, but in 2026, this will likely roll out to more languages and more authors, making it easier than ever to produce translations for free. Of course, once again, the gold standard is human translation, or at least human-edited translations, but the cost is prohibitive even just for proof-reading, and if there is a cheap or even free option, like Kindle Translate, then of course, authors are going to try it. If the translation gets bad reviews, they can just un-publish. There are many anecdotal stories of indie success in 2025 with AI-translated genre fiction sales (in series) in under-served markets like Italian, French, and Spanish, as well as more mainstream adoption in German. I was around in the Kindle gold-rush days of 2009-2012 and the AI-translation energy right now feels like that. There are hardly any Kindle ebooks in many of these languages compared to how many there are in English, so inevitably, the rush is on to fill the void, especially in genres that are under-served by traditional publishers in those markets. Yes, some of these AI translated books will be ‘AI-slop,' but readers are not stupid. Those books will get bad reviews and thus will sink to the bottom of the store, never to be seen again. The AI translation models are also improving rapidly, and Amazon's Kindle Translate may improve faster than most, for books specifically, since they will be able to get feedback in terms of page reads. Amazon is also a major investor in Anthropic, which makes Claude.ai, widely considered the best quality for creative writing and translation, so it's likely that is used somewhere in the mix. Some traditional publishers are also experimenting with AI-assisted translation, with Harlequin France reportedly using AI translation and human proofreaders, as reported by the European Council of Literary Translators' Associations in December 2025. Academic publisher Taylor and Francis is also using AI for book translation, noting: “Following a program of rigorous testing, Taylor & Francis has announced plans to use AI translation tools to publish books that would otherwise be unavailable to English-language readers, bringing the latest knowledge to a vastly expanded readership.” “Until now, the time and resources required to translate books has meant that the majority remained accessible only to those who could read them in the original language. Books that were translated often only became available after a significant delay. Today, with the development of sophisticated AI translation tools, it has become possible to make these important texts available to a broad readership at speed, without compromising on accuracy.” (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. In 2025, short form AI-generated video became very high quality. OpenAI released Sora 2, and YouTube announced new Shorts creation tools with Veo 3, which you can also use directly within Gemini. There are tons of different AI video apps now, including those within the social media sites themselves. There is more video than ever and it's much easier to create. I am not a fan of short form video! I don't make it and I don't consume it, but I do love making book trailers for my Kickstarter campaigns and for adding to my book pages and using on social media. I made a trailer for The Buried and the Drowned using Midjourney for images and then animation of those images, and Canva to put them together along with ElevenLabs to generate the music. But despite the AI tools getting so much easier to use, you still have to prompt them with exactly what you want. I can't just upload my book and say, “Make a book trailer,” or “Make a short film.” This may change with generative video ads, which are likely to become more common in 2026, as video turns specifically commercial. Video ads may even be generated specifically for the user, with an audience of one, maybe even holding your book in their hands (using something like Cameos on Sora), in the same way that some AI-powered clothing stores do virtual try-ons. This might also up-end the way we discover and buy things, as the AI for eCommerce and Amazon Sellers newsletter says about OpenAI's Sora app, “OpenAI isn't just trying to build a TikTok competitor. They're building a complete reimagining of how we discover and buy things …” “The combination of ChatGPT's research capabilities and Sora's potential for emotional manipulation—I mean, “engagement”—could create something we've never seen before: an AI ecosystem that might eventually guide you through every type of purchase, from the most considered to the most impulsive.” In 2026, there will be A LOT more AI-generated video, but that also leads to the human trend of more live video. While you can use an AI avatar that looks and sounds like you using tools like HeyGen or Synthesia, live video has all the imperfect human elements that make it stand-out, plus the scarcity element which leads to the purchase decision within a countdown period. Live video is nothing new in terms of brand building and content in general, but it seems that live events primarily for direct sales might be a thing in 2026. Kim Kardashian hosted Kimsmas Live in December 2025 with a 45 minute live shopping event with special guests, described as entertainment but designed to be a sales extravaganza. Indie authors are doing a similar thing on TikTok with their books, so this is a trend to watch in 2026, especially if you feel that live selling might fit with your personality and author business goals. It's certainly not for everyone, but I suspect it will suit a different kind of creator to those who prefer ‘no face' video, or no video at all! On other aspects of the human side of social media, Adam Mosseri the CEO of Instagram put a post on Threads called Authenticity after Abundance. He said, “Everything that made creators matter—the ability to be real, to connect, to have a voice that couldn't be faked—is now suddenly accessible to anyone with the right tools.” “Deepfakes are getting better and better. AI is generating photographs and videos indistinguishable from captured media. The feeds are starting to fill up with synthetic everything. And in that world, here's what I think happens.Creators matter more.” It's a long article so just to pick a few things from it: “We like to talk about “AI slop,” but there is a lot of amazing AI content … we are going to start to see more and more realistic AI content.” I've talked to my Patreon Community about this ‘tsunami of excellence' as these tools are just getting better and better and the word ‘slop' can also be applied to purely human output, too. If you think that AI content is ‘worse' than wholly human content, in 2026, you are wrong. It is now very very good, especially in the hands of people who can drive the AI tools. Back to Adam's post: “Authenticity is fast becoming a scarce resource, …The creators who succeed will be those who figure out how to maintain their authenticity [even when it can be simulated] …” “The bar is going to shift from “can you create?” to “can you make something that only you could create?” He talks about how the personal content on Instagram now is: “unpolished; it's blurry photos and shaky videos of people's daily experiences … flattering imagery is cheap to produce and boring to consume. People want content that feels real… Savvy creators are going to lean into explicitly unproduced and unflattering images of themselves. In a world where everything can be perfected, imperfection becomes a signal. Rawness isn't just aesthetic preference anymore—it's proof. It's defensive. A way of saying: this is real because it's imperfect.” While I partially love this, and I really hope it's true, as in I hope we don't need to look good for the camera anymore I would also challenge Adam on this, because pretty much every woman I know on social media has been sent sexual messages, and/or told they are ugly and/or fat when posting anything unflattering. I've certainly had both even for the same content, but I don't expect Adam has been the target for such posting! But I get his point. He goes on:“Labeling content as authentic or AI-generated is only part of the solution though. We, as an industry, are going to need to surface much more context about not only the media on our platforms, but the accounts that are sharing it in order for people to be able to make informed decisions about what to believe. Where is the account? When was it created? What else have they posted?” This is exactly what I've been saying for a while under my double down on being human focus. I use my Instagram @jfpennauthor as evidence of humanity, not as a sales channel. You can do both of course, but increasingly, you need to make sure your accounts at places have longevity and trust, even by the platforms themselves. Adam finishes: “In a world of infinite abundance and infinite doubt, the creators who can maintain trust and signal authenticity—by being real, transparent, and consistent—will stand out.” For other marketing trends for 2026, I recommend publicist Kathleen Schmidt's SubStack which is mostly focused on traditional publishing but still interesting for indies. In her 2026 article, she notes: “We have reached a social media saturation point where going viral can be meaningless and should not be the goal; authenticity and creativity should. She also says, “In-person events are important again,” and, “Social media marketing takes a nosedive… we have reached a saturation point … What publishers must figure out is how to make their social media campaigns stand out. If they remain somewhat uninspired, the money spent on social ads won't convert into book sales.” I think this is part of the rise of live selling as above, which can stand out above more ‘produced' videos. Kathleen also talks about AI usage. “AI can help lighten the burden of publicity and marketing.” “A lot of AI tools are coming to market to lessen the load: they can write pitches, create media lists for you, send pitches for you, and more. I know the industry is grappling with all things AI, but some of these tools are huge time savers and may help a book more than hurt it.” On that note … (7) AI will create, run, and optimise ads without the need for human intervention Many authors will be very happy about this as marketing is often the bane of our author business lives! As I noted in my 2026 goals, I would love to outsource more marketing tasks to AI. I want an “AI book marketing assistant” where I can upload a book and specify a budget and say, ‘Go market this,' then the AI will action the marketing, without me having to cobble together workflows between systems. Of course, it will present plans for me to approve but it will do the work itself on the various platforms and monitor and optimize things for me. I really hope 2026 is the year this becomes possible, because we are on the edge of it already in some areas. Amazon Ads launched a new agentic AI tool in September 2025 that creates professional-quality ads. I've also been working with Claude in Chrome browser to help me analyse my Amazon Ad data and suggest which keywords/products to turn off and what to put more budget into. I'll do a Patreon video on that soon. Meta announced it will enable AI ad creation by the end of 2026 for Facebook and Instagram. For authors who find ad creation overwhelming or time-consuming, this could be a game-changer. Of course, you will still need a budget! (8) 1000 True Fans becomes more important than ever Lots of authors and publishers are moaning about the difficulty of reaching readers in an era of ‘AI slop' but there is no shortage of excellent content created by humans, or humans using AI tools. As ever, our competition is less about other authors, or even authors using AI-assisted creation, we're competing against everything else that jostles for people's attention, and the volume of that is also growing exponentially. I've never been a fan of rapid release, and have said for years that you can't keep up with the pace of the machines. So play a different game. As Kevin Kelly wrote in 2008, If you have 1000 true fans, (also known as super fans), “you can make a living — if you are content to make a living but not a fortune.” [Kevin Kelly was on this show in 2023 talking about Excellent Advice for Living.] Many authors and the publishing industry are stuck in the old model of aiming to sell huge volumes of books at a low profit margin to a massive number of readers, many of them releasing ever faster to try and keep the algorithms moving. But the maths can work for the smaller audience of more invested readers and fans. If you only make $2 profit on an ebook, you need to sell 500 ebooks to make $1000, and then do it again next month. Or you can have a small community like my patreon.com/thecreativepenn where people pay $2 (or more) a month, so even a small revenue per person results in a better outcome over the year, as it is consistent monthly income with no advertising. But what if you could make $20 profit per book? That is entirely possible if you're producing high quality hardbacks on Kickstarter, or bundle deals of audiobooks, or whole series of ebooks. You would only need to sell to 50 people to make $1000. What about $100 profit per sale, which you can do with a small course or live event? You only need 10 people to make $1000, and this in-person focus also amplifies trust and fosters human connection. I've found the intimacy of my live Patreon Office Hours and also my webinars have been rewarding personally, but also financially, and are far more memorable — and potentially transformative — than a pre-recorded video or even another book. From the LinkedIn 2026 Big Ideas article: “In an AI-optimized world, intentional human connection will become the ultimate luxury.” The 1000 True Fans model is about serving a smaller, more personal audience with higher value products (and maybe services if that's your thing). As ever, its about niche and where you fit in the long long long long long tail. It's also about trust. Because there is definitely a shortage of that in so many areas, and as Adam Mosseri of Instagram has said, trust will be increasingly important. Trust takes time to build, but if you focus on serving your audience consistently, and delivering a high quality, and being authentic, this emerges as part of being human. In an echo of what happened when online commerce first took off, we are back to talking about trust. Back in 2010, I read Trust Agents: by Julien Smith and Chris Brogan, which clearly needs a comeback. There was a 10th anniversary edition published in 2020, so that's worth a read/listen. Chris Brogan was also on this show in 2017 when we talked about finding and serving your niche for the long term. That interview is still relevant, here's a quick excerpt, where I have (lightly edited) his response to my question on this topic back in 2017: Jo: The principle of know, like, and trust, why is that still important or perhaps even more important these days? Chris: There are a few things that at play there, Joanna. One is that the same tools that make it so easy for any of us to start and run a business also allow certain elements to decide whether or not they want to do something dubious. And with all new technologies that come, you know, there's nothing unique about these new technologies. In the 1800s, anyone could put anything in a bottle and sell it to you and say, this is gonna cure everything. Cancer — gone. And the bottle could have nothing in. You know, it could be Kool-Aid. And so, the idea of trying to understand what's behind the business though, one beautiful thing that's come is that we can see in much more dimensions who we're dealing with. We can understand better who's the face behind the brand. I really want people to try their best to be a lot clearer on what they stand for or what they say. And I don't really mean a tagline. I mean, humans don't really talk like that. They don't throw some sentence out as often as they can that you remember them for that phrase. But I would say that, we have so many media available to us — the plural of mediums — where we can be more of ourselves. And I think that there's a great opportunity to share the ‘you' behind the scenes, and some people get immediately terrified about this, ‘Ah, the last thing I want is for people to know more about me,' but I think we have such an opportunity. We have such an opportunity to voice our thoughts on something, to talk about the story that goes behind the product. We were all raised on overly produced material, but I think we don't want that anymore. We really want clarity, brevity, simplicity. We want the ability for what we feel is connection and then access. And so I think it's vital that we connect and show people our accessibility, not so that they can pester us with strange questions, but more so that you can say, this person stands with their product and their service and this person believes these things, and I feel something when I hear them and I wanna be part of that.” That's from Chris Brogan's interview here in 2017, and he is still blogging and speaking at writing at ChrisBrogan.com and I'm going to re-listen to the audiobook of Trust Agents again myself as I think it's more relevant than ever. The original quote comes from Bob Burg in his 1994 book, Endless Referrals, “All things being equal, people will do business with, and refer business to, those people they know, like and trust.” That still applies, and absolutely fits with the 1000 True Fans model of aiming to serve a smaller audience. As Kevin Kelly says in 1000 True Fans, “Instead of trying to reach the narrow and unlikely peaks of platinum bestseller hits, blockbusters, and celebrity status, you can aim for direct connection with a thousand true fans.” “On your way, no matter how many fans you actually succeed in gaining, you'll be surrounded not by faddish infatuation, but by genuine and true appreciation. It's a much saner destiny to hope for. And you are much more likely to actually arrive there.” In 2026, I hope that more authors (including me!) let go of ego goals and vanity metrics like ranking, gross sales (income before you take away costs), subscribers, followers, and likes, and consider important business numbers like profit (which is the money you have after costs like marketing are taken out), as well as number of true fans — and also lifestyle elements like number of weekends off, or days spent enjoying life and not just working! OK, that's my list of trends and predictions for 2026. Let me know what you think in the comments. Do you agree? Am I wrong? What have I missed? The post 2026 Trends And Predictions For Indie Authors And The Book Publishing Industry with Joanna Penn first appeared on The Creative Penn.
Building a personal brand and driving sales usually requires you to be awake, on camera, and actively recording. It's a time-intensive grind that places a hard cap on your revenue; you simply cannot be in every sales conversation at once. But what if you could deploy a digital version of yourself to close deals and create content 24/7?In this episode, I'm joined by Jim Carter III, a highly-sought after AI strategist who I worked with to build the clone for my agency. Together, we break down exactly how to clone yourself with AI. We explore the specific tech stack (HeyGen for video and ElevenLabs for audio) that allows you to create a hyper-realistic digital twin capable of working while you rest. Jim walks us through the step-by-step process of recording "fine-tune" footage to train the AI on your specific mannerisms, and how to use this technology to automate your social media presence and sales outreach. This is your guide to escaping the time-for-money trap.▶▶ Sign Up For Your Free Discovery Callhttps://calendly.com/aneary/strategy-sessionKEY MOMENTS(00:00:00) The Bottleneck: Why You Can't Scale Sales Yourself (00:02:15) The "Digital Twin" Strategy (00:05:40) The Cloning Tech Stack: HeyGen and ElevenLabs (00:10:20) Training the AI: Recording Your "Fine-Tune" Footage (00:15:30) Selling While You Sleep: Automating Outreach (00:19:45) The Future of Agency Growth: Scaling Without BurnoutCONNECT WITH ANDY NEARY
Did AI end up being a political force this year?
Comment l'IA transforme la création de contenus éducatifsDans ce nouvel épisode de DigitalFeeling, j'ai eu le plaisir d'accueillir Julidé Ninek, CEO de Moneykiiz, la première application française dédiée à l'éducation financière des enfants… et de leurs parents.Un échange passionnant, où l'on explore comment l'IA permet de réinventer la pédagogie, d'accélérer la production de contenus et de renforcer la créativité humaine.Moneykiiz : démocratiser l'éducation financière dès le plus jeune âgeMoneykiiz part d'un constat simple : en France, parler d'argent reste un sujet tabou.Résultat : les enfants deviennent des adultes souvent démunis face au crédit, à la consommation ou à la gestion budgétaire.Pour y remédier, l'application propose :10 modules pédagogiques pour les enfants,des vidéos explicatives pour les parents,des quiz, exercices et mini-leçons ludiques,un double parcours pensé pour renforcer compréhension et transmission.Julidé, forte d'une expertise en finance et d'une formation en pédagogie, conçoit une approche vivante, incarnée, ancrée dans le quotidien. L'objectif : former des adultes capables de comprendre les mécanismes financiers… et d'éviter les pièges.Construire une identité de marque forte : un levier stratégiqueAvant même de parler IA, Julidé partage un point clé : la force d'un univers visuel cohérent pour porter un projet éducatif.Accompagnée d'une agence spécialisée et d'une graphiste indépendante, elle a bâti :un univers coloré et identifiable,des mascottes pour faciliter l'engagement des enfants,une identité graphique mémorable.Cette charte visuelle est devenue le socle de tous les contenus numériques — vidéos, posts Instagram, supports pédagogiques.IA & vidéo : produire 10 fois plus vite grâce aux avatarsLe point qui a le plus marqué l'épisode ?➡️ L'utilisation stratégique d'outils d'IA générative pour produire plus de 70 vidéos pédagogiques.Julidé utilise notamment HeyGen, une plateforme permettant :de créer un avatar ultra-réaliste,de générer des vidéos en plusieurs langues,d'éviter les tournages physiques,de réduire drastiquement les coûts.Ce gain de temps a permis à Moneykiizz de produire un contenu éducatif dense, tout en restant cohérent et qualitatif.Julidé insiste sur un point essentiel : L'IA ne remplace jamais la vigilance humaine.Les scripts doivent être revus, corrigés, vérifiés. L'expertise pédagogique et la créativité restent le cœur du dispositif.Sa stack IA : un écosystème intelligent et pragmatiqueJulidé partage les outils qui l'accompagnent au quotidien :ChatGPT paramétré (version premium) pour écrire scripts, idées, contenus.Gamma pour structurer des présentations et éviter la page blanche.Otter.ai pour synthétiser ses réunions.Riverside pour la production de podcasts.CapCut et Canva pour les retouches rapides, animations, synthèses.Une approche hybride, où l'IA accélère — mais l'humain décide.Tout au long de l'épisode, une conviction revient :l'IA permet d'amplifier la créativité, pas de la remplacer.Julidé continue de collaborer avec son vidéaste, non pas pour remplacer la machine, mais pour "dés-IA-iser" les contenus, retrouver l'émotion, la nuance, l'intention humaine.C'est cette alliance entre automatisation intelligente et expertise métier qui donne à MoniKiz sa puissance pédagogique.Envie d'essayer MoniKiz ?L'application est disponible sur les stores depuis juin.Et pour les auditeurs du podcast
Good morning, afternoon, and evening, investors! Scott Carson here, fresh off our "Note Buying for Dummies" workshop, where the #1 lesson is always: market smarter, not harder! As one past coach put it about my students: "Scott knows his shit when it comes to raising capital marketing, and it works!" If you're tired of marketing being a 40-hour work week and want to blast past the competition, this episode is your blueprint. No more smoke signals – let's automate your success, even over holidays!In this episode, you'll learn:Holiday Marketing on Autopilot (Canva + CRM): Create stunning, personalized holiday greetings (Thanksgiving, Christmas, New Year's!) with Canva's AI design templates. Upload your headshot, brand it, and preschedule a year of warm touches to your entire database via your CRM. It's an extra touch that truly pays off!Social Media Domination (Buffer): Schedule all your content (those awesome Canva images!) across every platform with Buffer. Free for two channels (LinkedIn & Twitter!), or super affordable for more. Set it and forget it – your marketing machine keeps rolling while you're enjoying life!Video to Viral (OpusClip.ai): Turn long videos into dozens of engaging shorts for TikTok, Reels, and YouTube. OpusClip.ai auto-generates titles, copy, and hashtags, then mass-schedu les across all your profiles. For just $29/month, transform one interview into weeks of content!AI Avatar Marketing (HeyGen.ai): Create personalized videos with AI avatars (even of yourself – Santa Scott, anyone?). Upload your voice, type your script, and generate professional messages for holidays or deal announcements. Grab free tickets to their upcoming boot camp – why wait for 2026 for cutting-edge marketing?Delegate & Conquer (REVA Global VA Services): Overwhelmed? REVA Global offers phenomenal VAs to manage all these tools, from creating Canva images and posting to Buffer, to bookkeeping and due diligence. Free up your time with their expertise (check out their Black Friday VA placement deal!)Don't be a January 1st resolution casualty! The holidays are prime time to get ahead. These tools – Canva, Buffer, OpusClip, HeyGen, and REVA Global – are for smart investors like YOU. Stop waiting for deals and capital to fall into your lap. Automate your marketing, absolutely shock and awe your competition, and make 2026 your most profitable year yet. Go out, take some action, and we'll see you at the top!Watch the Original VIDEO HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join Note Night in America community today:WeCloseNotes.comScott Carson FacebookScott Carson TwitterScott Carson LinkedInNote Night in America YouTubeNote Night in America VimeoScott Carson InstagramWe Close Notes Pinterest
This episode explores the evolution of AI and Marketing and how today's tools transform content creation, productivity, and research. We discuss the journey from early video production into modern AI workflows. You will learn how interest-based algorithms shape discovery and why TikTok, Instagram, and YouTube Shorts are rewriting the rules.We also look at how Reddit serves as a powerful early signal for emerging trends. Brands can use these insights to guide AI enabled Market Research, messaging, and product development.The conversation highlights how Sora, HeyGen, and agentic AI tools reduce complex tasks from hours to minutes. We also break down the importance of structured processes, documentation, and data readiness. AI needs context to deliver results. Without a clean foundation, scale becomes impossible.We also explore why marketers must experiment. Organic social content works as an R&D lab. Most posts will fail. A few will break through. Those insights can fuel bigger strategies across paid advertising, blogs, video, and email.This episode is a guide for marketers who want clear steps to stay ahead in an AI-driven world.
In this episode of Coffee with Carrie, I'm diving into the wild world of AI twins, animation, and digital avatars—and asking the real question: should you actually build an AI version of you? I walk through the tools I'm using (Sora, Midjourney, Canva, Descript, HeyGen, Hedra, D-ID, and more), the opportunities for lead generation and 24/7 content, and the hard truth about not becoming the smartest, brokest agent in your market.We'll also talk copyright, trademarks, compliance, and why you need to slow down before you turn yourself into Barbie, Wonder Woman, or a Chicago Sky starter. If you've been curious about AI avatars but don't know where to start—or what's smart vs. risky—this episode is for you.Connect with me and keep learning:TikTok: https://www.tiktok.com/@carriejolittleInstagram: https://www.instagram.com/carriejolittle/YouTube: https://www.youtube.com/@CarrieJLittle
Good morning, afternoon, and evening, investors! Scott Carson here, fresh off our "Note Buying for Dummies" workshop, where the #1 lesson is always: market smarter, not harder! As one past coach put it about my students: "Scott knows his shit when it comes to raising capital marketing, and it works!" If you're tired of marketing being a 40-hour work week and want to blast past the competition, this episode is your blueprint. No more smoke signals – let's automate your success, even over holidays!In this episode, you'll learn:Holiday Marketing on Autopilot (Canva + CRM): Create stunning, personalized holiday greetings (Thanksgiving, Christmas, New Year's!) with Canva's AI design templates. Upload your headshot, brand it, and preschedule a year of warm touches to your entire database via your CRM. It's an extra touch that truly pays off!Social Media Domination (Buffer): Schedule all your content (those awesome Canva images!) across every platform with Buffer. Free for two channels (LinkedIn & Twitter!), or super affordable for more. Set it and forget it – your marketing machine keeps rolling while you're enjoying life!Video to Viral (OpusClip.ai): Turn long videos into dozens of engaging shorts for TikTok, Reels, and YouTube. OpusClip.ai auto-generates titles, copy, and hashtags, then mass-schedu les across all your profiles. For just $29/month, transform one interview into weeks of content!AI Avatar Marketing (HeyGen.ai): Create personalized videos with AI avatars (even of yourself – Santa Scott, anyone?). Upload your voice, type your script, and generate professional messages for holidays or deal announcements. Grab free tickets to their upcoming boot camp – why wait for 2026 for cutting-edge marketing?Delegate & Conquer (REVA Global VA Services): Overwhelmed? REVA Global offers phenomenal VAs to manage all these tools, from creating Canva images and posting to Buffer, to bookkeeping and due diligence. Free up your time with their expertise (check out their Black Friday VA placement deal!)Don't be a January 1st resolution casualty! The holidays are prime time to get ahead. These tools – Canva, Buffer, OpusClip, HeyGen, and REVA Global – are for smart investors like YOU. Stop waiting for deals and capital to fall into your lap. Automate your marketing, absolutely shock and awe your competition, and make 2026 your most profitable year yet. Go out, take some action, and we'll see you at the top!Watch the Original VIDEO HERE!Book a Call With Scott HERE!Sign up for the next FREE One-Day Note Class HERE!Sign up for the WCN Membership HERE!Sign up for the next Note Buying For Dummies Workshop HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes Pinterest
#680 Ever wondered how creators are scaling faster than ever with AI? In this episode, host Kirsten Tyrrel sits down with Julian Goldie, an SEO agency owner turned AI-driven creator whose entire business transformed when he leaned into artificial intelligence instead of running from it. Julian shares how he went from 1,000 YouTube subscribers to nearly 300,000 by documenting his AI learning journey, building an AI clone of himself, and creating content at scale using tools like HeyGen, ElevenLabs, Claude, and more. He breaks down the exact process behind his AI avatar videos, how his team produces multiple tutorials a day, and the surprisingly simple system his community uses to earn affiliate income by repurposing his content. Whether you're building a brand, growing a business, or just trying to keep up with AI, this conversation is packed with practical, mind-bending insights you can apply immediately! What we discuss with Julian: + Pivoting an SEO agency with AI + Growing from 1k to 300k YouTube subscribers + Building an AI avatar with HeyGen + Cloning voice using ElevenLabs + Creating content at massive scale + Team-generated videos without Julian + Using AI for scripting and research + Repurposing content for affiliate income + Reddit and X growth strategies + AI as the new business “cheat code” Thank you, Julian! Join the free AI Money Lab. Follow Julian on LinkedIn, Twitter, and YouTube. To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Ben Brady, CEO of Harcourts Auctions, is joined by long-time friend and returning guest Tony “Tech Tony” Self, Broker/Owner of Harcourts Hunter Mason Realty — to dissect the rapid rise of AI in 2025, where it's heading, and what's starting to make even the tech optimists a little uneasy.Tony, known for being an early adopter of everything from automation to video avatars, opens up about the first time AI has truly spooked him. The two dive deep into the realities of AI displacement, the threat to white-collar jobs, and what “Artificial General Intelligence (AGI)” might mean for industries like real estate. From autonomous driving to robotics, they break down the economic and ethical implications of a future where machines don't just assist — they think, act, and compete.But it's not all doom and gloom. Ben and Tony also explore how entrepreneurs can stay ahead of the curve, leverage AI tools like HeyGen and 11Labs for content creation, and prepare for the industries being reshaped by automation. Expect bold predictions, uncomfortable truths, and practical insights for agents, leaders, and business owners trying to navigate the AI-driven decade ahead.Timestamps & Key Topics[00:00:00] – How AI started 2025 and where it stands now[00:02:00] – Why Tech Tony is finally nervous about AI[00:03:45] – Job displacement and the automation wave[00:06:30] – From robots to real estate: AI's reach expands[00:08:00] – The rise of generative video tools (HeyGen, Sora, 11Labs)[00:10:45] – Governments vs. progress: who wins the automation race?[00:12:00] – How content creation is changing forever[00:14:30] – What is AGI and when will we see it?[00:18:00] – The illusion of authenticity in social media[00:22:00] – Algorithmic manipulation, misinformation, and bias[00:25:00] – Predictions for 2026: what jobs and skills survive?[00:27:00] – AI reliance, creativity, and the human edge
Property managers are drowning in admin. What if you could save two hours every day? That's an entire month per year. (As Nikki says, "I'd be in Italy.") In this episode of Thought Leaders, we sit down with Nikki D'Agostino, a director, consultant, and mum of two who just won two major REIWA awards: Strata Manager of the Year and Strata Management Agency of the Year. Nikki runs multiple businesses by "automating the mundane to focus on the meaningful." She reveals her "human-first" AI strategy for eliminating the "soul-destroying" busy work (like arrears calls and paperwork) so her team can focus on the 1,600+ owners who need a human touch. In this episode, you will learn: The Monday Task Audit: How to track every task you do for one day, feed it to ChatGPT, and have AI build a matrix of what you must Automate, Delegate, or Eliminate. Agentic AI: Why Nikki is deploying AI agents to handle arrears calls, payment plans, and paperwork, freeing up her team for high-value human interaction. The Human-First Strategy: How the future isn't about replacing people but about creating better humans who excel at relationships and problem-solving. Nikki's AI Toolkit: The exact tools she uses (like Fixer, Notebook LLM, and HeyGen) to save 6+ hours every single week. Stick around to the very end to hear the exact prompt Nikki uses to build her entire "operating system" in ChatGPT and the one bottleneck she would eliminate for every property manager if she had a magic wand. Connect with Nikki https://www.linkedin.com/in/nikkidagostino/ https://theefficiencyco.com.au/ https://rezzi.com.au/strata-management/ Chapters Chapters 00:02:18 Meet Nikki Dagestino: The Multi-Hat Wearing Efficiency Expert 00:03:29 Rezzi Strata: Bringing Accountability to an Unregulated Industry 00:04:41 The Efficiency Co Philosophy: Automate the Mundane, Focus on the Meaningful 00:05:13 AML Compliance: What Real Estate Needs to Know for 2025 00:07:12 The Soul-Destroying Tasks: Agentic AI Takes on Arrears Calls 00:09:22 Building Custom GPTs for Every Strata Scheme 00:12:00 The 6-Hour Weekly Time Save: Email Management with AI 00:24:14 The Monday Task Audit: Your First Step to AI Efficiency 00:19:23 Offshore Teams Plus AI: The Ultimate Productivity Hack 00:22:35 The Future Workplace: Social Sciences Over Math Skills 00:26:15 Your Homework: The Matrix Exercise That Changes Everything Resources Mentioned: ChatGPT - AI assistant for content creation and analysis (http://openai.com/chatgpt) Discover More From Elite Agent & Samantha McLean Join the Spark Community for Innovation in Real Estate: https://spark.eliteagent.com Sign up for The Brief for Daily Real Estate News: https://thebrief.eliteagent.com Explore AI Tools, Prompts and Workflows for Real Estate: https://aipoweredagents.com Connect with Elite Agent on Socials Instagram: @eliteagentmag Twitter/X: https://x.com/eliteagentmag LinkedIn: https://www.linkedin.com/company/eliteagentmag/ #EliteAgent #ThoughtLeaders #RealEstateAI #PropertyTech #AustralianRealEstate
Το 2025, το AI δεν είναι trend – είναι το πιο δυνατό εργαλείο για πωλήσεις με video.Σε αυτό το βίντεο θα δεις βήμα-βήμα πώς δημιουργούμε AI Product Videos που έχουν ήδη φέρει πραγματικά αποτελέσματα (impressions, conversions και ROAS) – χωρίς ούτε μια κάμερα.✅ Τι θα μάθεις:1. Γιατί τα AI Video Ads αποδίδουν καλύτερα από τα παραδοσιακά→ Χαμηλό κόστος, ευκολία scaling, και international reach σε λεπτά.2. Top AI Εργαλεία για να ξεκινήσεις σήμερα→ Veo, Sora, Reelmind, Creatify, HeyGen και τι κάνει το καθένα.3. LIVE DEMO: Πώς φτιάχνεις διαφήμιση από 1 εικόνα προϊόντος→ Θα δεις το actual process και πού το αξιοποιήσαμε (Meta, TikTok, οργανικά & paid).4. Best Practices για AI Videos που Πουλάνε→ Τεχνικά tips, localization, διάρκεια, μετρήσεις & scaling στρατηγική.
On this episode of FDE+, Kortney Harmon and Mike Wolford, CEO of LexDuo, explore how AI is redefining what it means to be a recruiter—and why the future belongs to those who build with it, not just use it.They discuss how recruiters are moving beyond basic prompting into programming and workflow design—creating custom GPTs, connecting APIs, and automating tasks that once drained hours from their day. Mike also explains how imagination has become a recruiter's new competitive advantage and outlines the ethical and legal considerations that come with building AI-driven systems.Key Takeaways • The three levels of AI adoption and how each elevates recruiter performance • Why creativity, not coding, defines success in the AI-driven era • How API connections can integrate your ATS, CRM, and communication tools • The coming divide between corporate TA and staffing—and where opportunity grows • How to “automate and elevate” recruiting by combining AI precision with human judgmentDiscover how forward-thinking recruiters are using AI to amplify—not replace—the human side of hiring.___________Follow Mike Wolford on LinkedIn: LinkedIn | Mike Check out his website: lexduo.net Follow Crelate on LinkedIn: Crelate Want to learn more about Crelate? Book a demo here Subscribe to our newsletter: The Full Desk Experience
Errores de diseño web con casos reales: https://www.youtube.com/watch?v=AVmW0MBaCUU1: No dejar claro quién eres, qué haces y a quién ayudas sin hacer scroll2: Usar imágenes de stock3: Cambiar el icono del cursor del ratón4: No poner foto de la persona de las opiniones ni el nombre real5: Usar frases trilladas: Frases carrusel de Instagram: https://www.instagram.com/p/DQULvA3jb6S/?img_index=1Ofrecemos soluciones integrales - Aumentamos un 30% la facturación de tu clínica dental en 3 mesesComprometidos con la calidad - Si no aumentamos tu facturación un 30% en 3 meses te devolvemos el dineroLíderes del sector - Mostrar reseñas TripAdvisor. Agencia de Marketing Nº1 en TripAdvisor.Tu satisfacción es nuestra prioridad - Sólo trabajamos con una clínica dental por zonaContamos con un equipo altamente cualificado - Muestra foto, descripción, trabajos, vídeo y redes de tus trabajadoresNos adaptamos a tus necesidades - Automatización de reservas con IA para restaurantes en Madrid (servicios específicos)Soluciones personalizadas - Creamos tu tienda online con Shopify para zapateríasMás de 10 años de experiencia - Mostrar proyectos realizados con datos y el antes y después en rrss6: Poner copyright 2023 en el pie7: Mal diseño8: No poner quiénes somos9: No tener faviconY no confíes en una agencia que los cometaWeb con errores: https://seometric.io/Heygen.com cambia el cursorConviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/marketing-digital--2659763/support.Newsletter Marketing Radical: https://marketingradical.substack.com/welcomeNewsletter Negocios con IA: https://negociosconia.substack.com/welcomeMis Libros: https://borjagiron.com/librosSysteme Gratis: https://borjagiron.com/systemeSysteme 30% dto: https://borjagiron.com/systeme30Manychat Gratis: https://borjagiron.com/manychatMetricool 30 días Gratis Plan Premium (Usa cupón BORJA30): https://borjagiron.com/metricoolNoticias Redes Sociales: https://redessocialeshoy.comNoticias IA: https://inteligenciaartificialhoy.comClub: https://triunfers.com
Errores de diseño web con casos reales: https://www.youtube.com/watch?v=AVmW0MBaCUU1: No dejar claro quién eres, qué haces y a quién ayudas sin hacer scroll2: Usar imágenes de stock3: Cambiar el icono del cursor del ratón4: No poner foto de la persona de las opiniones ni el nombre real5: Usar frases trilladas: Frases carrusel de Instagram: https://www.instagram.com/p/DQULvA3jb6S/?img_index=1Ofrecemos soluciones integrales - Aumentamos un 30% la facturación de tu clínica dental en 3 mesesComprometidos con la calidad - Si no aumentamos tu facturación un 30% en 3 meses te devolvemos el dineroLíderes del sector - Mostrar reseñas TripAdvisor. Agencia de Marketing Nº1 en TripAdvisor.Tu satisfacción es nuestra prioridad - Sólo trabajamos con una clínica dental por zonaContamos con un equipo altamente cualificado - Muestra foto, descripción, trabajos, vídeo y redes de tus trabajadoresNos adaptamos a tus necesidades - Automatización de reservas con IA para restaurantes en Madrid (servicios específicos)Soluciones personalizadas - Creamos tu tienda online con Shopify para zapateríasMás de 10 años de experiencia - Mostrar proyectos realizados con datos y el antes y después en rrss6: Poner copyright 2023 en el pie7: Mal diseño8: No poner quiénes somos9: No tener faviconY no confíes en una agencia que los cometaWeb con errores: https://seometric.io/Heygen.com cambia el cursorConviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/marketing-digital--2659763/support.Newsletter Marketing Radical: https://marketingradical.substack.com/welcomeNewsletter Negocios con IA: https://negociosconia.substack.com/welcomeMis Libros: https://borjagiron.com/librosSysteme Gratis: https://borjagiron.com/systemeSysteme 30% dto: https://borjagiron.com/systeme30Manychat Gratis: https://borjagiron.com/manychatMetricool 30 días Gratis Plan Premium (Usa cupón BORJA30): https://borjagiron.com/metricoolNoticias Redes Sociales: https://redessocialeshoy.comNoticias IA: https://inteligenciaartificialhoy.comClub: https://triunfers.com
In this must-watch episode, Samantha McLean challenges herself to create an episode of thought leaders with her digital twin, two AI Co-hosts Sarah Chen and Marcus Rodriguez and AI generated B-Roll. The entire episode was built with tools like HeyGen Runway, Claude, NotebookLM, and Mind Studio… all in under eight hours (but, of course, with a human in the loop!). Join the next AI First Agent Accelerator Cohort https://aiagentcourse.com What you'll learn in this episode 1. The 8-Step AI Transformation Formula The simple, repeatable process that takes any business task and makes it ready to optimise, automate, and scale with AI. 2. The J-Curve of Productivity Ever feel like AI makes everything slower before it gets better? That's the J-Curve. Most agents bail right at the bottom of it — the exact spot where exponential results are about to kick in. Learn to ride it out. 3. The ‘Human in the Loop' Principle AI isn't your autopilot — it's your copilot. The best agents use it to handle the predictable stuff so they can show up more human in the moments that matter — like delivering that handwritten note or settlement gift that wins lifelong fans. 4. Storytelling SEO with AILSA Every sale tells a story — but are you letting Google and the AIs hear it? Learn how AILSA (AI Local Storytelling Assistant) turns your every just sold into SEO-optimised, editorial-style content that builds your digital authority over time.
Send us a textJoin hosts Alex Sarlin and Ben Kornell as they explore the latest developments in education technology leading into NY EDTECH WEEK, from AI adoption in classrooms to major acquisitions and emerging trends across global EdTech.✨ Episode Highlights:[00:03:39] 85% of teachers and 86% of students used AI this year, sparking concerns about disconnection.[00:05:21] Google's Notebook LM and OpenAI apps mark the next phase of AI-driven learning.[00:10:56] Campus acquires Sizzle AI to accelerate AI-powered associate degrees.[00:17:46] “Combine or Die”: AI startups merge with delivery platforms to stay competitive.[00:20:38] India's EdTech resurgence with new investment from Google, Anthropic, and SpeakX AI.[00:22:16] One in five teens report AI relationships, redefining digital social life.[00:23:40] Computer science shifts from major to essential literacy for all students.[00:28:15] AI's rise mirrors the early internet era as it becomes part of everyday life.Plus, special guests: [00:33:56] Joy Chen, Enterprise Account Manager at HeyGen on how AI avatars are reshaping instructional design and interactive learning. [00:59:55] Daniel Pollack-Pelzner, Author of Lin-Manuel Miranda: The Education of an Artist, on creativity, mentorship, and the role of technology in artistic education
Ever wish you could show your Etsy products in action without ever touching a camera?
MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I interview Elizabeth Knopf (https://x.com/leveragedupside) about the biggest AI tools updates of 2025.I was incredibly excited to sit down with Liz this week because OpenAI just dropped massive updates, including ChatGPT 5, OpenAI Pulse, and the game-changing Sora 2 AI video generator. We dive straight into Sora 2, a revolutionary AI video generation tool and text-to-video AI platform that's disrupting content creation for entrepreneurs and small business owners.We discuss how Sora 2 creates stunningly accurate AI digital clones and AI avatars of yourself from just five seconds of video—no expensive equipment or video editing software needed. This AI cloning technology is lightyears ahead of older AI video tools like HeyGen, Synthesia, and D-ID.We analyze OpenAI's genius product launch strategy and growth hacking tactics, using an invite-only system and leaning on Sam Altman for founder marketing and personal branding, creating immediate scarcity marketing and viral growth that could launch a totally new AI social media platform and AI content platform to compete with TikTok, Instagram Reels, and YouTube Shorts.Next, we switch gears to Anthropic's major updates for Claude AI. I was shocked to see the new Claude Chrome extension and Claude browser integration, which allows the AI assistant to analyze web pages, scrape data, automate browser workflows, and perform real-time automation tasks like a virtual assistant. This is perfect for business automation, data entry automation, and workflow optimization for first-time entrepreneurs building their online business.Finally, Liz demonstrates Claude Sonnet 4.5's ability to generate professional PowerPoint presentations, pitch decks for startups, and perfectly formatted CSV files and Excel spreadsheets directly from complex data sources and PDF documents. This eliminates tons of manual data entry and grunt work for any business owner, solopreneur, or content creator trying to scale to their first million dollars.Questions This Episode Answers:How did OpenAI use scarcity marketing and social media strategy to achieve a massive viral product launch for Sora 2 AI?How does the Sora 2 Cameo feature create highly realistic AI digital clones and deepfake avatars faster than previous AI video generation tools like HeyGen, Runway ML, and Pika Labs?How can small business owners and entrepreneurs leverage the new Claude Chrome extension for real-time browser automation, web scraping, data extraction, and workflow automation directly in Google Chrome?What makes Sora 2's inversion of AI technology into an entertainment platform and social network a "paradigm shift" compared to traditional marketing-focused AI tools and B2B SaaS products?How does the updated Claude AI model now generate high-quality PowerPoint decks, business presentations, and structured CSV data exports from complex PDF files and financial documents for business intelligence and data analysis?__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:00:00 The Rise of AI Automation13:45 Sora: A New Era in Content Creation24:00 Claude's New Features and Updates
Want to create AI Videos? Get the guide: https://clickhubspot.com/mhg Ep. 367 Will Sora 2 make TikTok obsolete? Kipp and Kieran dive into the jaw-dropping launch of Sora 2—a next-gen AI video model that's shaking up everything we know about content, virality, and social networks. Learn more on why Sora 2 could redefine online personas with its AI cloning and “cameo” feature, what happens when anyone can monetize their digital likeness, and how the tidal wave of AI-generated “slop” is forcing marketers and brands to rethink what it means to stand out online. Mentions Sora 2 https://openai.com/index/sora-2/ V03 https://v03ai.com/ Heygen https://www.heygen.com/ ElevenLabs https://elevenlabs.io/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Sales is changing faster than most people realize, and artificial intelligence is leading the charge. In this episode of the Close The Deal Podcast, I sit down with Henry Hayes, founder of Disrupt Ready and adjunct professor at LSU, to unpack what AI really means for sales pros today.We dig into why buyers instantly spot self-serving sales tactics, how mentorship pulls your career forward, and why ignoring AI is like ignoring the internet back in the '90s. Henry shares practical ways to get started—plus the tools he recommends, including ChatGPT, Otter.ai, Fireflies, Heygen, and Synthesia.Henry's bottom line is clear: AI won't replace great salespeople, but it will replace those who refuse to adapt.If you're ready to cut out the boring work, sharpen your focus on customers, and thrive in a world that's changing fast, this conversation is for you.##Visit www.CloseTheDeal.com to see all episodes.Ewell Smith is talking with sales and marketing pros who help professionals and business owners drive more leads and close more deals. Close The Deal Podcast Supported by Your First FranchiseWe have gift for you for listening - grab a copy of Your First Franchise Roadmap.Visit www.CloseTheDeal.com to see all episodes.
Sur quelles tâches as-tu déjà pris l'habitude de te faire aider par des outils de l'IA ? Depuis quelques années, elle s'est imposée dans notre quotidien et dans nos business.Certains entrepreneurs savent déjà en tirer parti pour obtenir d'excellents résultats. Et toi, est-ce que tu maîtrises l'IA ? Te permet-elle de gagner du temps, donc de l'argent… mais surtout, d'attirer plus de clients ?Contrairement à ce qu'on pourrait croire, les différents outils de l'IA ne sont pas juste un effet de mode : c'est un véritable atout, à condition de savoir l'utiliser intelligemment.Dans cet épisode, je te partage les outils d'IA que j'utilise, et comment je les intègre à chaque étape du parcours client.Voici la liste : ChatGPT (https://chatgpt.com/) Happyscribe (https://www.happyscribe.com/fr)Opus Clip (https://www.opus.pro)HeyGen (https://app.heygen.com)Go High Level (https://www.gohighlevel.com/ai-chatbot)Fireflies.ai (https://fireflies.ai/)ClickUp Brain (https://app.clickup.com)Zoom AI Companion (https://www.zoom.com/fr/products/ai-assistant/) Après avoir écouté ce podcast, tu seras capable d'analyser ce que tu peux améliorer dans ton business, grâce à l'IA. Tu peux travailler moins, mais MIEUX, et gagner plus.
Marketing is being eaten by AI.What's that mean? And, more importantly, what does that mean for you and your real estate business?For answers, you've got two of the top marketing minds in real estate, Jimmy Mackin and Jason Pantana, here in our third Techtember episode.Leveraging generative AI and agentic AI.Balancing quality and efficiency - balancing new tools and tech with the good old human touch.Enhancing efficiency and profit.Evolving past basic automations to improve marketing and operations.You've got about 25 minutes Jimmy followed by 24 minutes with Jason - here in our third Techtember episode - on Real Estate Team OS!JIMMY MACKIN“AI is massively under-hyped right now.”“There's never been a better time to be in real estate."“We're living through the most interesting revolution of our time.”You'll hear all three of these statements in just the first three minutes of a philosophical, strategic, and tactical conversation with Jimmy Mackin, who's on a mission to be the most useful person in the real estate industry.Learn how AI is affecting marketing, customer experience, and automation - and get some tools and next steps to help.Watch or listen for insights into:Why “there's never been a better time to be in real estate”Why he recommends buying research tools and hiring a research assistantWhy and how marketing is being “eaten by AI”How to balance quality vs efficiencyHow agentic AI is transforming the if/then automations we've relied onThree things a real estate professional should do today in light of this conversationJASON PANTANAIf you'd benefit from learning processes to audit and automate your operations, segment and personalize your email marketing, leverage AI for content creation, focus on human touch where it matters, and experiment with new AI tools, you're in the right place.For nearly a decade, Jason Pantana's served as a coach, trainer, and speaker for Tom Ferry International, where he's the resident AI expert and creator of the AI Marketing Academy. In this conversation, he shares a simple, powerful “autonomous driving vehicle” metaphor for AI and your email marketing and a simple, powerful vision for an “army of AI agents” powering your business operations.He also gives you a quick-hit round up of 8 top tech tools and ways to use them, including video and voice cloning.Watch or listen for insights into:Why email marketing is the most underused or misused tech in most real estate businesses and how to improve itWhat agentic AI is and why it's the “single greatest operational enhancement and advantage ever known to technology and it's right under your nose right now”A 3-step process to intelligently automate more of your operationsHow to decide where to automate and where to maintain the human touchA quick-hit round up of 8 top tech tools and ways to use themAI-related tools mentioned in this episode: → AI Marketing Academy (use code AIM50OFF) https://aimarketingacademy.ai/→ Endel https://endel.io/→ Perplexity https://www.perplexity.ai/→ Intercom https://www.intercom.com/→ Fyxer https://fyxer.ai→ Zapier Agents https://zapier.com/agents→ Captions https://www.captions.ai/→ BigVu https://bigvu.tv/→ Descript https://www.descript.com/→ CapCut https://www.capcut.com/→ ElevenLabs https://elevenlabs.io/→ HeyGen https://www.heygen.com/→ Claude https://claude.ai/→ ChatGPT https://chatgpt.com/Connect with Jimmy Mackin:→ https://www.instagram.com/jimmymackin/Connect with Jason Pantana:→ https://www.instagram.com/jasonpantana/Connect with Real Estate Team OS:→ https://www.realestateteamos.com→ https://linktr.ee/realestateteamos→ https://www.instagram.com/realestateteamos/
Creamos un clon de voz y video que SÍ parece humano. Por primera vez abrimos pantalla y te llevamos paso a paso: diseño de voz en ElevenLabs, avatar en HeyGen, lipsync limpio, guion corto que no suena robótico, y ajustes finos para que el resultado sea usable en ads, cursos o soporte. Incluye nuestro flujo de trabajo real, pruebas en vivo y los errores que arruinan el resultado (y cómo evitarlos). Apps usadas:
#279 Content Strategy | In this episode, Dave joins Holly Xiao from HeyGen for an unfiltered conversation about where AI and video marketing are headed. Holly leads B2B marketing at HeyGen, an AI-powered video platform, and she sat down with Dave to dig into what's working (and what's not) when it comes to creating content that actually connects.Dave and Holly cover:Why video hits differently in B2B and how to make yours stand out without blowing your budgetHow AI is reshaping the content production cycle and freeing up marketers to focus on storytellingWhy early adoption matters, and how small teams can use AI to punch above their weightYou can expect a candid, practical conversation about how to scale content, stay relevant, and make the most of AI.Timestamps(00:00) - – Intro (01:27) - – Why this conversation matters (02:44) - – AI is making marketing exciting again (03:53) - – Dave's early bet on video (05:53) - – How LinkedIn video exploded (07:10) - – ROI vs. brand building (08:25) - – From connection to conversion (10:10) - – Why video feels more human (12:16) - – “Maybe your videos suck” (14:22) - – The problem with corporate videos (16:10) - – The value of repetition and reps (18:34) - – How AI speeds up content cycles (20:51) - – Real AI tools Dave is using (22:28) - – Decks, data, and automation (24:53) - – Why creativity still wins (27:15) - – The return of the creative CMO (31:14) - – Personalized content at scale (33:13) - – AI vs. in-person experiences (35:55) - – Do audiences care if it's AI? (38:41) - – What makes an AI video work (41:18) - – Using AI to test and scale video (43:59) - – What small teams should do first (47:37) - – Final advice: be an early adopter Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
Send us a textIn this audio-focused episode of Sidecar Sync, Mallory Mejias and Amith Nagarajan explore three groundbreaking advancements in AI audio technology—starting with Google's real-time voice translation for seamless cross-language communication. They then unpack Microsoft's open-source Vibe Voice, capable of generating full-length, multi-speaker podcasts, before diving into ElevenLabs Music, an AI tool creating fully-licensed, studio-quality tracks from simple prompts. Tune in for laughs, live demos, and serious implications for associations, from global content reach to AI-driven personalization. Plus, hear the hilarious tale of Amith's early-morning car debacle and Mallory's AI-generated bounce anthem for associations. This one hits all the right notes!
Join me as I chat with Cody Schneider, where we go through a comprehensive marketing playbook for founders of "vibe-coded" startups, focusing on paid acquisition strategies that deliver immediate results. He walks through the exact process of setting up Google Ads campaigns with proper keyword targeting and conversion tracking, then explains how to create effective Facebook/Instagram ads using AI-generated content. The emphasis throughout is on testing multiple creative variations and optimizing for actual conversions. Timestamps: 00:00 - Intro 03:29 - Validate Demand 07:00 - Google Ads Overview 11:43 - Finding Keywords 15:59 - Setting Up Google Ads Campaign 17:16 - Landing page best practices 19:25 - Google Tag Manager Tutorial 24:38 - Why RUN Paid Ads 28:29 - How to structure the funnel 31:04 - Meta Ads Overview 33:26 - Finding Pain Points with Perplexity 34:25 - Writing the script for the Ad 40:34 - Creating AI avatar with HeyGen and ElevenLabs 44:01 - Setting Conversion Tracking for Meta Ads 46:04 - Setting Conversion Tracking for Meta Ads Key Points: • Focus on transactional marketing (immediate signups) when starting out rather than long-term strategies like SEO • Google Ads setup with phrase match keywords and conversion tracking is essential for SaaS products • Facebook/Instagram ads work differently than search ads - they disrupt users rather than fulfill search intent • AI avatar videos with compelling hooks perform best for SaaS marketing currently The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody's startup: https://www.graphed.com X/Twitter: https://x.com/codyschneiderxx Youtube: https://www.youtube.com/@codyschneiderx
In this episode of Project Synapse, the team delves into a plethora of AI tools and technologies, rekindling their original playful approach to understanding AI's latest advancements. Marcel Gagner takes the lead, showcasing various tools like Google's Nano Banana, Gemini 2.5 Image Generator, and the emergent Genie 3, among others. The discussion highlights real-world physics, world models, and interactive environments. They also explore the use of voice cloning and digital twins with Heygen, and music generation with Suno. The episode emphasizes the importance of educating, monitoring, and involving oneself in AI technology, particularly for parents with children interacting with AI systems. 00:00 Introduction to Project Synapse 00:50 Meet Marcel Gagner 02:33 AI Tools and Subscriptions 08:38 Exploring Google's Gemini 10:43 Creating Custom Images and Videos 32:31 Storybook Creation with AI 41:12 The Importance of Monitoring Kids' AI Usage 41:51 Parental Involvement and AI Risks 45:50 AI and Music Generation Tools 49:45 Creating Personalized AI Content 54:01 Exploring Advanced AI Tools and Ethics 56:25 The Future of AI in Creative Fields 59:34 Interactive AI Worlds and Final Thoughts
Handelsvertreter Heroes - Heldengeschichten aus dem B2B-Vertrieb
Engineering leadership is undergoing a seismic shift, requiring playbooks to be rewritten, in real-time. In this special episode, hosts Patrick Gallagher and Jerry Li give you an inside look at the ELC Annual 2025 experience, and how the two-day conference will equip you with new mental models, skills, and frameworks required to lead.Get a preview of tactical takeaways from deep operational dives into companies like OpenAI, Amplitude, and HeyGen. Discover how the conference will help you redesign your innovation engine, transform your team's workflows, and blur the lines between engineering, product, and business to drive impactful change. Through a unique mix of tactical sessions, peer-led roundtables, and curated mentorship, you'll learn how to find the community and coaching needed to lead through uncertainty and invest in your own career growth.To learn more & get tickets, go to sfelc.com/annual2025Use code podcast15 for 15% off tickets - group tickets / discounts available. ABOUT ELC ANNUALThe playbook for engineering leadership is being rewritten. ELC Annual 2025, happening September 10-11 in San Francisco, is where you'll gain the insights, strategies, and deep connections needed to lead in this new era. 50+ speakers, 50+ peer-led roundtables discussions, 1:1 matching to expand your network. Insights, connections & support.Join the community of engineering leaders who are co-creating the future of our field.Listener Discount → Use code podcast15 for 15% offGroup Tix → For teams looking to attend together, special group discounts can be found under the 'Tickets' section of our website!Secure your ticket at sfelc.com/annual2025 ToolHive Unlocks the Full Value of MCP & Your AI AgentsSo you've invested in AI agents for code generation, but they're limited to experiments or even stuck on the shelf. To do real, valuable work, those AI agents need access to your data and systems.ToolHive helps you confidently connect the pieces by making it simple and secure for you to use the Model Context Protocol (MCP).ToolHive includes a pre-vetted registry of MCP servers, containerizes every MCP server for consistency and leans on built-in security to keep your secrets safe.Leaders trust ToolHive to put MCP into production and put their AI agents to work.ToolHive is open source, so get started for free at toolhive.dev Join us at ELC Annual 2025ELC Annual is the premier event for engineering leaders. This is our biggest event of the year: 1,000+ CTOs, VPs & Directors in San Francisco @ ELC Annual 2025 for two days of leadership breakthroughs, tactical peer learning & curated connections!
In this episode of the Tech Seeking Human podcast, hosts Joshua Sims and Dave Anderson explore the latest advancements in AI tools, including ChatGPT, Gemini, VO3, HeyGen and Suno. They discuss the implications of these technologies on creative industries, the ethical concerns surrounding deepfakes, and the future of work in an AI-driven world. The conversation includes hands-on demos, personal experiences with AI applications, and predictions for how these tools will shape various sectors. Including how Dave purchased a Bronco using ChatGPT. 00:00Introduction to AI Tools and Demos01:26Exploring ChatGPT and Gemini for Work06:17Deep Dive into Gemini and Visual Tools08:41HeyGen and the Future of Digital Avatars12:07Ethics of AI and Deepfakes15:22The Role of AI in Creative Industries19:19VO3: AI Video Generation and Its Impact29:57Suno: AI Music Creation and Its Implications35:08Building Apps with AI: A Case Study44:19The Future of Work in an AI-Driven World51:15Final Thoughts and Future Predictions
Welcome to Episode 292 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Michael Mills, founder of Business Design Corporation and creator of the TouchStone Business System, to explore how law firms can escape SOP chaos and achieve operational independence. With over 25 years of experience as an entrepreneur, software innovator, and Master Certified E-Myth Consultant, Michael has helped thousands of business owners turn disorganized operations into scalable, process-driven companies. His TouchStone platform is built specifically for implementing systems—not just documenting them—making it easier to train teams, maintain consistency, and grow without losing control. What you'll learn about in this episode: AI-generated videos support diverse learning styles - Touchstone uses AI videos to match how different people learn - Tools like HeyGen turn SOPs into clear, engaging video formats Keep processes simple and clear - Processes should be concise and easy to follow - Train staff to write clear, actionable instructions Structure processes by core business functions - Organize SOPs across sales, marketing, HR, and more - Avoid SOP chaos with a clear implementation plan Know when and what to systematize - Only write processes for tasks that are frequent and complex - Focus leadership on high-impact work, not routine tasks Boost training with video and written SOPs - AI videos make SOPs easier to absorb and retain - Use video and text together for stronger training outcomes Resources: Website: www.businessdesigncorp.com/ LinkedIn: www.linkedin.com/in/michael-mills-bdc/ Facebook: www.facebook.com/BusinessDesignCorp Twitter (X): x.com/TouchStoneBDC Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind
In this episode of The Healthier Tech Podcast, we dive headfirst into the uncanny rise of AI-generated influencers—and what it means for your health, your identity, and your sanity. If you've ever scrolled past a flawless face on social media and felt just a little worse about your own, this episode is for you. We break down how synthetic influencers like Lil Miquela and AI video tools like HeyGen and Sora are reshaping not only marketing and media—but also our perception of what's real, what's desirable, and what's even possible. Highlights you won't want to miss: How the digital influencer economy is being infiltrated by perfect, programmable personas Why our brains struggle to tell the difference between reality and AI-generated content The psychological toll of comparing ourselves to flawless fakes How ideal self distortion is warping mental health, especially in teens Why authenticity is becoming the new luxury in the age of AI 5 real-world ways to protect your mental clarity and digital wellness starting today This isn't just a tech trend—it's a cultural shift. And it's happening right now, on your feed, in your head, and across every scroll of your screen. If you care about digital wellness, tech-life balance, and protecting your mental health in a synthetic world, hit play. This episode is brought to you by Shield Your Body—a global leader in EMF protection and digital wellness. Because real wellness means protecting your body, not just optimizing it. If you found this episode eye-opening, leave a review, share it with someone tech-curious, and don't forget to subscribe to Shield Your Body on YouTube for more insights on living healthier with technology.
#270 Strategy | Dave is joined by Holly Xiao, Head of B2B Marketing at HeyGen, an AI video generation platform that helps teams produce personalized, high-quality content, fast. Holly has led marketing at high-growth startups and now runs the enterprise GTM motion at HeyGen, where she blends strategy, creative execution, and AI-powered workflows to reach modern B2B buyers.Dave and Holly cover:The 4 channels her lean team is betting on to drive enterprise pipeline (and what's not working anymore)How B2B marketers are using AI video for event marketing, sales enablement, onboarding, and beyondWhy SEO is falling short and how HeyGen is shifting focus to webinars, events, and YouTube insteadIf you're figuring out how to use AI in your marketing or just trying to do more with less, this one's full of practical ideas to help you think differently about team structure, channels, and strategy.Timestamps(00:00) - – Intro (03:48) - – Holly's nonlinear path to marketing (06:48) - – Getting started in marketing ops (08:48) - – Why she joined an AI startup (10:48) - – How HeyGen's marketing org works (13:48) - – PLG vs SLG: Key differences (15:48) - – The 4 channels driving pipeline (17:48) - – What's working: Events + webinars (19:48) - – Booth strategy that stands out (24:23) - – Brand vs demand events (26:23) - – Building community and user events (27:53) - – SEO is declining. Now what? (30:23) - – Running marketing in 2-month sprints (33:23) - – Aligning product and marketing cadence (35:23) - – Her daily AI tools (36:53) - – ChatGPT vs Gemini workflows (38:23) - – Real AI video use cases (40:23) - – Personalized event promos with avatars (41:23) - – Support, training, and onboarding videos (42:23) - – Fortune telling and music videos?! (43:23) - – Why AI won't replace marketers Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Walnut.Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?Come on, today's buyers don't want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.That's where Walnut comes in.Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond. That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.And the best part? You get real intent data—see which features prospects love, where they drop off, and what's actually driving pipeline. Demo Qualified Leads are the new MQL.Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA? Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!
Personalized video prospecting is transforming outreach. Mark and Tony Morris (the brilliant mind behind ‘Coffee Is for Closers') explore how tools like Lusher, Apollo, and RocketReach are reshaping the European prospecting landscape. They'll delve into the nuances of crafting video messages that not only capture attention, but also elevate your brand in today's competitive market. With AI advancements like HeyGen, discover how these technologies can streamline your workflow. Learn how tools like BombBomb and HeyGen are making waves with their innovative features. Imagine sending video messages that appear custom-made, using sophisticated lip-syncing technology to address thousands of prospects individually. With open rates soaring to 48% for cold emails, these strategies are not just enhancing engagement, but transforming the entire outreach paradigm. Mark and Tony also share insights on fine-tuning email components — from subject lines to body content — ensuring that your message doesn't just reach inboxes but actually resonates and leads to conversions.
Google Veo leads the generative video market with superior 4K photorealism and integrated audio, an advantage derived from its YouTube training data. OpenAI Sora is the top tool for narrative storytelling, while Kuaishou Kling excels at animating static images with realistic, high-speed motion. Links Notes and resources at ocdevel.com/mlg/mla-26 Try a walking desk - stay healthy & sharp while you learn & code Build the future of multi-agent software with AGNTCY. S-Tier: Google Veo The market leader due to superior visual quality, physics simulation, 4K resolution, and integrated audio generation, which removes post-production steps. It accurately interprets cinematic prompts ("timelapse," "aerial shots"). Its primary advantage is its integration with Google products, using YouTube's vast video library for rapid model improvement. The professional focus is clear with its filmmaking tool, "Flow." A-Tier: Sora & Kling OpenAI Sora: Excels at interpreting complex narrative prompts and has wide distribution through ChatGPT. Features include in-video editing tools like "Remix" and a "Storyboard" function for multi-shot scenes. Its main limits are 1080p resolution and no native audio. Kuaishou Kling: A leader in image-to-video quality and realistic high-speed motion. It maintains character consistency and has proven commercial viability (RMB 150M in Q1 2025). Its text-to-video interface is less intuitive than Sora's. Summary: Sora is best for storytellers starting with a narrative idea; Kling is best for artists animating a specific image. Control and Customization: Runway & Stable Diffusion Runway: An integrated creative suite with a full video editor and "AI Magic Tools" like Motion Brush and Director Mode. Its value is in generating, editing, and finishing in one platform, offering precise control over stylization and in-shot object alteration. Stable Diffusion: An open-source ecosystem (SVD, AnimateDiff) offering maximum control through technical interfaces like ComfyUI. Its strength is a large community developing custom models, LoRAs, and ControlNets for specific tasks like VFX integration. It has a steep learning curve. Niche Tools: Midjourney & More Midjourney Video: The best tool for animating static Midjourney images (image-to-video only), preserving their unique aesthetic. Avatar Platforms (HeyGen, Synthesia): Built for scalable corporate and marketing videos, featuring realistic talking avatars, voice cloning, and multi-language translation with accurate lip-sync. Head-to-Head Comparison Feature Google Veo (S-Tier) OpenAI Sora (A-Tier) Kuaishou Kling (A-Tier) Runway (Power-User Tier) Photorealism Winner. Best 4K detail and physics. Excellent, but can have a stylistic "AI" look. Very strong, especially with human subjects. Good, but a step below the top tier. Consistency Strong, especially with Flow's scene-building. Co-Winner. Storyboard feature is built for this. Co-Winner. Excels in image-to-video consistency. Good, with character reference tools. Prompt Adherence Winner (Language). Best understanding of cinematic terms. Best for imaginative/narrative prompts. Strong on motion, less on camera specifics. Good, but relies more on UI tools. Directorial Control Strong via prompt. Moderate, via prompt and storyboard. Moderate, focused on motion. Winner (Interface). Motion Brush & Director Mode offer direct control. Integrated Audio Winner. Native dialogue, SFX, and music. Major workflow advantage. No. Requires post-production. No. Requires post-production. No. Requires post-production. Advanced Multi-Tool Workflows High-Quality Animation: Combine Midjourney (for key-frame art) with Kling or Runway (for motion), then use an AI upscaler like Topaz for 4K finishing. VFX Compositing: Use Stable Diffusion (AnimateDiff/ControlNets) to generate specific elements for integration into live-action footage using professional software like Nuke or After Effects. All-in-one models lack the required layer-based control. High-Volume Marketing: Use Veo for the main concept, Runway for creating dozens of variations, and HeyGen for personalized avatar messaging to achieve speed and scale. Decision Matrix: Who Should Use What? User Profile Primary Goal Recommendation Justification The Indie Filmmaker Pre-visualization, short films. OpenAI Sora (Primary), Google Veo (Secondary) Sora's storyboard feature is best for narrative construction. Veo is best for high-quality final shots. The VFX Artist Creating animated elements for live-action. Stable Diffusion (AnimateDiff/ComfyUI) Offers the layer-based control and pipeline integration needed for professional VFX. The Creative Agency Rapid prototyping, social content. Runway (Primary Suite), Google Veo (For Hero Shots) Runway's editing/variation tools are built for agency speed. Veo provides the highest quality for the main asset. The AI Artist / Animator Art-directed animated pieces. Midjourney + Kling Pairs the best image generator with a top-tier motion engine for maximum aesthetic control. The Corporate Trainer Training and personalized marketing videos. HeyGen / Synthesia Specialized tools for avatar-based video production at scale (voice cloning, translation). Future Trajectory Pipeline Collapse: More models will integrate audio and editing, pressuring silent-only video generators. The Control Arms Race: Competition will shift from quality to providing more sophisticated directorial tools. Rise of Aggregators: Platforms like OpenArt that provide access to multiple models through a single interface will become essential.
Want to scale your side hustle with AI? Get 700 prompts here: https://clickhubspot.com/wbc Episode 725: Sam Parr ( https://x.com/theSamParr ) talks to the founder of Airtable, Howie Liu ( https://x.com/howietl ), about 7 AI business ideas he would start if he was in his 20s. — Show Notes: (0:00) IDEA: Live Shopping w/ AI avatars (5:34) IDEA: AI personalized news (10:36) IDEA: AI Personal Finance Advisor (18:27) IDEA: AI PE model of buy an existing business (24:20) IDEA: Cursor for email (36:53) IDEA: AI-native social apps (38:42) IDEA: Uncensored AI search — Links: • Sesame - https://www.sesame.com/ • Whatnot - https://www.whatnot.com/ • HeyGen - https://www.heygen.com/ • Superhuman - https://superhuman.com/ • Kubera - https://www.kubera.com/ • Addepar - https://addepar.com/ • Airtable - https://www.airtable.com/ • Chief.so - http://chief.so/ — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam's List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
Luxury Listing Specialist - Dominate High End Listings In Any Market
In this episode, I sit down with Craig Grant, CEO of RETI and renowned tech educator, for a high-energy conversation about how artificial intelligence is transforming the real estate industry. From practical insights on leveraging ChatGPT and Google Gemini for day-to-day efficiency, to a deep dive into must-have tools like Canva Pro and the game-changing HeyGen video platform, we unpack what's working now for agents looking to level up their business with the power of AI. Craig shares his perspective on the meteoric rise of AI, why every Realtor needs to embrace it, and how the right technology can automate heavy lifting—without sacrificing legal or ethical standards. We discuss real-world examples, from creating marketing content at lightning speed to AI video editing with Descript, and even how tools like Reimagine Home can help you virtually stage and redesign properties in seconds. Whether you're a seasoned pro or just curious about new tech, Craig drops invaluable nuggets on avoiding AI pitfalls, choosing the right platforms for your workflow, and the importance of always treating artificial intelligence as your first draft—not your final word. He also gives listeners access to his resource-packed slides and a treasure trove of vetted AI recommendations to supercharge your marketing, client communications, and productivity. If you're ready to learn how AI can save you time, amplify your personal brand, and future-proof your real estate career, this episode is packed with actionable strategies you can put to work immediately.
OnBoard! 今年第一场直播回放来啦!我们跨洋连线硅谷资深增长顾问陈畅,2个多小时的访谈,探讨了关于AI应用出海增长的各种干货,直播间饱爆满好评如潮,我们经过整理放出精修音频,绝对值得你反复听几遍!Hello World, who is OnBoard!?今年真是AI应用爆发的大年!诞生不到26个月的ChatGPT 月活已超过8亿,OpenAI 和Anthropic ARR 分别超过100亿美金和50亿美金,Cursor, Lovable, Manus, Genspark 等 AI 应用的用户数和收入增长不断刷新纪录。越来越多的AI应用创业者涌入赛场,如何做增长,就成了最经常被谈论的话题。尤其是对于广大打造出海应用的中国创业者,更是希望听到来自硅谷最一线的经验。Chang 是增长顾问公司Hockey Stick Growth创始人。过去8年里,她服务过的很多客户不仅获得了顶尖VC投资,更是实现了扎实的用户和收入的跃升。这个名单,一定有不少你熟知的公司:HeyGen, Gamma, Otter.ai, 还有最近大火的语音模型公司 Cartesia, 成立不到2年,融资超过$90M, 上千万美金收入……在两个多小时的对话里,Chang非常坦诚地分享了他在硅谷一线观察到的AI产品增长变化,以及那些成功案例背后的真实策略。比如:AI应用增长方式过去几年的变化从"AI化"到"去AI化"的品牌定位趋势背后发生了什么?面对越来越卷的增长渠道,AI产品如何找到突破口?那些"剑走偏锋"的增长策略到底值不值得尝试?KOL和各种渠道营销的具体方法论为什么要考虑 product-channel-fit...如果你正在做AI产品,或者对AI应用的增长策略感兴趣,这期来自硅谷一线的实战分享,绝对不容错过!听过直播的同学,也值得反复复习~Enjoy!嘉宾介绍Chang Chen(陈畅) – 硅谷增长顾问,Hockey Stick 增长顾问公司创始人;曾助力 HeyGen、Gamma、Otter.ai 等头部产品打造爆款增长闭环。OnBoard! 主持:Monica:美元VC投资人,前 AWS 硅谷团队+ AI 创业公司打工人,公众号M小姐研习录 (ID: MissMStudy) 主理人 | 即刻:莫妮卡同学OnBoard! 主持:GN:前SaaS及科技投资人,Global SaaS 社区 Linkloud 发起人,公众号我思锅我在 (ID: thinkxcloud) 主理人。| 即刻:High寧我们聊了什么02:59 Chang 自我介绍,最近看到的有意思的AI 产品和增长方式06:36 AI 应用增长方式的演变:从强调“AI”到回归“产品价值”的“去AI化”趋势。13:30 Go Viral 的底层逻辑:如何利用“猎奇、强大、共情”的用户心理策划病毒式传播?17:37 案例复盘:如何结合热点话题 (Elon Musk's Grok) 策划成功的营销活动?19:59 Product-Channel Fit:如何为产品的不同阶段和用户画像找到最合适的增长渠道?24:00 被低估的增长渠道:为什么 ToB 产品应该重视 LinkedIn?30:12 KOL 营销全攻略:如何识别、触达、并与高质量的 KOL 建立长期合作?41:49 从“爆款”到“体系”:当市场变卷,如何建立可持续的增长护城河?49:47 AI 产品如何收费?订阅制、Pay-as-you-go、混合模式的利弊分析。58:53 从 PLG 到 PLS/SLG:AI 公司如何抓住企业客户,何时应该拓展企业市场?01:10:59 Product-Market Fit 是一个动态过程,出海创业者如何更好地找到它?01:16:24 AI 如何赋能增长团队?从内容生成到渠道拓展的最佳实践和误区。01:20:20 LLM-Native 新渠道:如何在 ChatGPT 和 GPT Store 中获取流量?01:24:07 Product Hunt 打榜还值得做吗?效果、用户质量和平台公信力的变化。01:27:06 从0到1搭建增长团队:创始人何时应该招聘第一个全职增长负责人?01:32:28 推荐的增长信息渠道:Twitter, LinkedIn 和线下分享。01:33:00 未来展望:AI Agent 赛道有哪些“卖铲子”的机会?我们提到的公司和概念HeyGen - AI视频生成领军企业Gamma - AI PPT生成先驱,不到30人团队超过5000万美金ARRCartesia - 语音模型公司,成立不到两年融资超过9000万美金Otter.ai - 会议转录和AI助手,超过1亿美金ARRCluely - "AI agent to cheat on everything"争议性定位Eleven Labs - 语音合成领域头部公司Apollo - 销售线索工具Synthesia - AI 虚拟人生成工具PLG (Product-Led Growth) - 产品驱动增长SLG (Sales-Led Growth) - 销售驱动增长ICP (Ideal Customer Profile) - 理想用户画像PMF (Product Market Fit) - 产品市场契合度别忘了!同步关注两位 Host 的微信公众号,看更多干货内容哦:M小姐研习录 (ID: MissMStudy) by Monica我思锅我在 (ID: thinkxcloud) by GN欢迎在评论区留下你的思考,与听友们互动。喜欢 OnBoard! 的话,也可以点击打赏,请我们喝一杯咖啡!如果你用 Apple Podcasts 收听,也请给我们一个五星好评,这对我们非常重要。最后!快来加入Onboard!听友群,结识到高质量的听友们,我们还会组织线下主题聚会,开放实时旁听播客录制,嘉宾互动等新的尝试。添加任意一位小助手微信,onboard666, 或者 Nine_tunes,小助手会拉你进群。期待你来!
Estas son las herramientas de IA que usamos para tener tiempo de TODO: Crecer nuestras empresas, grabar 2 episodios a la semana, viajar y aún así tener vida personal. Literal automatizamos casi todo: desde reuniones, correos y planificación, hasta contenido, ediciones y reportes. Si no estás usando estas herramientas, estás perdiendo horas de tu vida que nadie te va a devolver.
Send me a message Using AI to Post 41 Videos a Week Without Lifting a Finger with Josh RogersIf you're still sitting on the sidelines watching other agents blow up on Instagram, this episode is your wake-up call.I sat down with Josh Rogers, who went from 0 to over 22,000+ Instagram followers in 90 days using a system. Josh is cranking out 41 videos a week while homeschooling 8 kids and still running a high producing sales team in Jacksonville, FL. And the wildest part? Most of the videos aren't even made by him.In this episode, we break down:The exact tech stack Josh is using (HeyGen, ElevenLabs, and ChatGPT)How his VA runs the entire content machineWhat kind of content actually gets views, shares, and DMsHow to use Instagram Stories + polls to generate leads without being salesyAnd why you need to stop waiting until it's “perfect” if you ever want to scalePlus, Josh gives you access to the full system via his free cheat sheet:
In today's episode, Brock Johnson shares how you can create 100 Instagram Reels with the help of AI tools like ChatGPT, GetMunch, OpusClip, Veo 3, and CapCut. We'll explore how these AI-powered platforms can help you come up with fresh post ideas, automate your content creation process, and significantly boost your Instagram productivity. Brock will guide you through the steps to efficiently generate Instagram Reel ideas, using AI to speed up the process and ensure you're consistently posting engaging content. If you're looking to increase your output on Instagram without sacrificing quality, this episode provides actionable tips and insights on how to use AI to create Reels faster and smarter. Watch On YouTube So You Can Screenshot all the Prompts!
AI Applied: Covering AI News, Interviews and Tools - ChatGPT, Midjourney, Runway, Poe, Anthropic
In this episode, Conor and Jaeden explore the cutting-edge video generation technology behind HeyGen's latest AI model. They discuss how this innovation is streamlining business content creation, enabling the production of lifelike digital avatars and user-generated content at scale. From marketing and social media to personal branding, the conversation highlights key use cases and the transformative impact of AI in media. The episode wraps with a conversation on the mindset shifts required to embrace these changes and a spotlight on Conor's AI Mindset Course.Chapters00:00 Introduction to HeyGen's New Model01:46 The Impact of AI on Content Creation04:48 Real-World Applications of AI Avatars07:09 Exploring Features and Use Cases09:59 Innovative Changes in AI MindsetAI Applied YouTube Channel: https://www.youtube.com/@AI-Applied-PodcastTry AI Box: https://AIBox.ai/Conor's AI Course: https://www.ai-mindset.ai/coursesConor's AI Newsletter: https://www.ai-mindset.ai/Jaeden's AI Hustle Community: https://www.skool.com/aihustle/about
Tired of chasing leads and burning out on content? AI expert and multi-7-figure agency founder Billy Sticker reveals how entrepreneurs can grow faster and with less stress using practical AI tools. Discover how to automate lead gen, scale your authority, and free up your time using cutting-edge tech like chatbots, custom GPTs, and voice/video cloning platforms.What You'll Learn: 24/7 Lead Generation with AI — How tools like ChatGPT and CloseBot qualify leads, book appointments, and follow up automatically. Next-Level Content Creation — Create weekly authority-building videos using tools like ElevenLabs and HeyGen. Outcome-First AI Strategy — Why the smartest entrepreneurs focus on business "buckets" and results, not shiny tools. Whether you're raising capital, building investor relationships, or scaling operations, this episode gives you the blueprint to work smarter, not harder, with AI.Timestamps:00:00 Introducing Billy Sticker2:26 From pastor to marketer3:31 Why AI is Facebook 2.06:30 Lead Gen and chatbot technologies19:18 Must-have AI tools21:19 Avoiding misinformation in legal use23:27 Creating content without burning out32:22 Automation tools and time-saving tips36:25 Balancing AI with human touch 37:55 Practical AI implementation tips42:01 Best platforms to use daily45:49 Metrics and KPIs47:03 Personal insights and giving back47:26 Closing thoughts and contact informationVISIT OUR WEBSITEhttps://lifebridgecapital.com/Here are ways you can work with us here at Life Bridge Capital:⚡️START INVESTING TODAY: If you think that real estate syndication may be right for you, contact us today to learn more about our current investment opportunities: https://lifebridgecapital.com/investwithlbc⚡️Watch on YouTube: https://www.youtube.com/@TheRealEstateSyndicationShow
OpenAI just pitched “OpenAI for Countries,” offering democracies a turnkey AI infrastructure while some of the world's richest quietly stockpile bunkers and provisions. We'll dig into billionaire Paul Tudor Jones's revelations about AI as an imminent security threat, and why top insiders are buying land and livestock to ride out the next catastrophe. Plus, a wild theory that Gavin has hatched regarding OpenAI's non-profit designation. Then, we break down the updated Google Gemini Pro 2.5's leap forward in coding… just 15 minutes to a working game prototype…and how this could put game creation in every kid's hands. Plus, Suno's 4.5 music model that finally brings human‑quality vocals, and robots gone wild in Chinese warehouses. AND OpenAI drops 3 billion on Windsurf, HeyGen's avatar model achieving flawless lip sync from any angle, the rise of blazing‑fast open source video engines, UCSD's whole‑body ambulatory robots shaking like nervous toddlers, and even Game of Thrones Muppet mashups with bizarre glitch art. STOCK YOUR PROVISIONS. THE ROBOT CLEANUP CREWS ARE NEXT. #ai #ainews #openai Join the discord: https://discord.gg/muD2TYgC8f Join our Patreon: https://www.patreon.com/AIForHumansShow AI For Humans Newsletter: https://aiforhumans.beehiiv.com/ Follow us for more on X @AIForHumansShow Join our TikTok @aiforhumansshow To book us for speaking, please visit our website: https://www.aiforhumans.show/ // Show Links // Does AI Pose an “Imminent Threat”? Paul Tudor Jones ‘Heard' About It Conference https://x.com/AndrewCurran_/status/1919759495129137572 Terrifying Robot Goes Crazy https://www.reddit.com/r/oddlyterrifying/comments/1kcbkfe/robot_on_hook_went_berserk_all_of_a_sudden/ Cleaner Robots To Pick Up After The Apocalypse https://x.com/kimmonismus/status/1919510163112779777 https://x.com/loki_robotics/status/1919325768984715652 OpenAI For Countries https://openai.com/global-affairs/openai-for-countries/ OpenAI Goes Non-Profit For Real This Time https://openai.com/index/evolving-our-structure/ New Google Gemini 2.5 Pro Model https://blog.google/products/gemini/gemini-2-5-pro-updates/ Demis Hassabis on the coding upgrade (good video of drawing an app) https://x.com/demishassabis/status/1919779362980692364 New Minecraft Bench looks good https://x.com/adonis_singh/status/1919864163137957915 Gavin's Bear Jumping Game (in Gemini Window) https://gemini.google.com/app/d0b6762f2786d8d2 OpenAI Buys Windsurf https://www.reuters.com/business/openai-agrees-buy-windsurf-about-3-billion-bloomberg-news-reports-2025-05-06/ Suno v4.5 https://x.com/SunoMusic/status/1917979468699931113 HeyGen Avatar v4 https://x.com/joshua_xu_/status/1919844622135627858 Voice Mirroring https://x.com/EHuanglu/status/1919696421625987220 New OpenSource Video Model From LTX https://x.com/LTXStudio/status/1919751150888239374 Using Runway References with 3D Models https://x.com/runwayml/status/1919376580922552753 Amo Introduces Whole Body Movements To Robotics (and looks a bit shaky rn) https://x.com/TheHumanoidHub/status/1919833230368235967 https://x.com/xuxin_cheng/status/1919722367817023779 Realistic Street Fighter Continue Screens https://x.com/StutteringCraig/status/1918372417615085804 Wandering Worlds - Runway Gen48 Finalist https://runwayml.com/gen48?film=wandering-woods Centaur Skipping Rope https://x.com/CaptainHaHaa/status/1919377295137005586 The Met Gala for Aliens https://x.com/AIForHumansShow/status/1919566617031393608 The Met Gala for Nathan Fielder & Sully https://x.com/AIForHumansShow/status/1919600216870637996 Loosening of Sora Rules https://x.com/AIForHumansShow/status/1919956025244860864
Episode 56: Is it possible to build a thriving content strategy—without ever stepping in front of a camera? Matt Wolfe (https://x.com/mreflow) is joined by guest Adam Biddlecombe (https://www.linkedin.com/in/adam-bidd/), founder of Mindstream, the daily AI newsletter now owned by HubSpot. Adam has rapidly grown his audience (especially on LinkedIn) while openly hating making videos. His solution? Becoming an expert in AI avatar tools to handle his video content creation. In this episode, Matt and Adam dive deep into the world of AI avatars: the tools, the workflow, the best approaches for maximizing quality, and how these avatars are powering everything from viral Instagram channels to hyper-personalized B2B outreach. Whether you're camera-shy, looking to scale your personal brand, or curious about the ethical and business implications of AI-driven video, this is the ultimate guide to the current landscape (and what's coming next) for AI videos—straight from the creators who use them every day. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Name Changes and Synthesia's Evolution (05:30) Testing Avatar Models: Heygen Analysis (09:17) Instagram Enhances AI for Age Detection (10:59) Video Recording Challenges (14:53) AI Influencers: Expanding Industry Trends (18:54) Personalized AI Videos Boost Retention (19:43) AI-Driven Email Personalization Trends (25:19) Scamming Risks in Voice Tech (28:02) UGC Avatars for Advertising Innovation (32:13) Create Your Own Brand Mascot (33:03) Brand-Interactive Avatars Revolution (38:59) Enhancing Efficiency with Proficient Editors (40:40) Challenges in Avatar Creation (42:56) Microphone Usage Guidelines — Mentions: Want to Create your own AI Avatars? Get the guide here: https://clickhubspot.com/aft Adam Biddlecombe: https://www.linkedin.com/in/adam-bidd/ Mindstream: https://www.mindstream.news/ Synthesia: https://www.synthesia.io/ HeyGen: https://www.heygen.com/ Clay: https://www.clay.com/ Wonder Studio: https://wonderdynamics.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt's Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Victor Lazarte is a General Partner @ Benchmark, one of the mot renowned venture firms in the world. At Benchmark, Victor has led deals into the likes of HeyGen and Mercor. As an angel, he was the first investor and board member of Brex, and as a Founder he scaled Wildlife Studios, bootstrapping into the largest gaming company in LatAm, with about 4 billion downloads. In Today's Episode We Discuss: 04:10 Lessons Scaling Wildlife Studios to 4BN Downloads 04:49 Why Predicting the Future is Wrong When Starting a Company 07:11 Three Different Categories of Company in an AI World: Who Wins & Loses? 09:25 Why You Should Always Ask What a Founder Does in Their Free Time? 17:30 Two Traits That All the Best Founders Have? 23:17 Why If You Start a Company in SF You are 1,000x More Likely to be Successful? 35:30 Why Spreadsheet SaaS Investing is Dead 36:10 Why Replacing Humans is the Most Exciting Opportunity in AI 37:02 Why Knowledge Work Will Be Destroyed and What Happens Then? 37:30 Why China is a Stabilising Force for the US 38:59 China vs. US: The AI Race 42:33 Why All Students Today Should Study Computer Science 44:38 Why Portfolio Construction is BS 47:04 What Makes Peter Fenton One of the Best Ever 51:31 Why Duolingo Will Be One of the Most Valuable Companies in the World 01:00:17 Quick Fire Round: Insights and Predictions
In this episode, recorded at the 2025 Abundance Summit, Joshua Xu dives into HeyGen, the future of AI avatars, and Steve Brown displays a use case for AI clones. Recorded on March 10th, 2025 Views are my own thoughts; not Financial, Medical, or Legal Advice. Joshua Xu is the co-founder and CEO of HeyGen, an AI-powered video creation platform revolutionizing how businesses produce content by making video production significantly faster, cheaper, and scalable across languages. With a background in software engineering at Meta and Bloomberg LP, Xu brings deep technical expertise to his role, driving HeyGen's rapid growth to over $35 million in annual recurring revenue. A graduate of Duke University with a degree in Electrical Engineering and Computer Science, he's passionate about leveraging AI to democratize high-quality video communication for companies around the world. Steve Brown is a technologist and filmmaker passionate about media and innovation that strengthen human connection and sustainability. With a Physics degree from Stanford, he's founded and sold two tech startups and developed award-winning documentaries. As Chief AI Officer at Abundance360, he builds tools that help people harness AI and exponential tech for creativity and impact. Learn more about HeyGen: https://www.heygen.com/ Learn more about Abundance360: https://bit.ly/ABUNDANCE360 For free access to the Abundance Summit Summary click: https://bit.ly/Diamandisbreakthroughs ____________ I only endorse products and services I personally use. To see what they are, please support this podcast by checking out our sponsors: Get started with Fountain Life and become the CEO of your health: https://fountainlife.com/peter/ AI-powered precision diagnosis you NEED for a healthy gut: https://www.viome.com/peter Get 15% off OneSkin with the code PETER at https://www.oneskin.co/ #oneskinpod ____________ I send weekly emails with the latest insights and trends on today's and tomorrow's exponential technologies. Stay ahead of the curve, and sign up now: Blog _____________ Connect With Peter: Twitter Instagram Youtube Moonshots