Podcasts about cowork

"Interpoliert ist einfach ein schönes Wort dafür, dass die KI sich die Zahlen ausgedacht hat." Genau das passiert, wenn du dir HR-Dashboards selbst mit KI baust — und es fällt dir oft erst im Meeting auf.Katharina und Constantin sprechen darüber, warum selbstgebaute KI-Dashboards für People-Daten so oft falsche Zahlen liefern: Die KI will dir liefern, was du sehen willst, baut Integrationen halbfertig und füllt Lücken mit erfundenen Werten. Anders als in einer Excel-Tabelle siehst du die Formel hinter der Zahl nicht mehr — und trägst trotzdem die Verantwortung.Es geht um den Unterschied zwischen einem schnellen Prototyp und echtem Ownership: Warum Testing, synthetische Datensätze und ein "Harness" der eigentliche Knackpunkt sind, wann Claude Code besser passt als Cowork, und warum es manchmal die ehrlichste Entscheidung ist, das Thema an jemanden abzugeben, der's kann. Plus: Datenschutz, Shadow AI und die Frage, ob ein gutes Dashboard am Ende doch wieder ein Team braucht.Über die Hosts: Katharina ist Host von HR Weekly, Constantin Entwickler bei beyobie — gemeinsam ordnen sie ein, was im People-Alltag mit KI wirklich funktioniert und was nicht.Mehr HR Weekly:- YouTube: https://www.youtube.com/@HRWeekly- beyobie: https://www.beyobie.com--werbung: beyobieIn der HR Analytic Masterclass teilt Katharina ihre wichtigsten Learnings aus vielen Jahren an der Schnittstelle von HR, Technologie und datenbasierter Arbeit. Als Host des HR Weekly Podcasts und Gründerin von beyobie hat sie mit unzähligen HR-Leadern gesprochen und selbst erlebt, wie sich die Rolle von HR gerade verändert.In der Masterclass zeigt sie, wie moderne HR-Teams bessere Entscheidungen treffen können – mit Daten, klaren Insights und den richtigen Tools. Hier gehts zur Warteliste: https://5i88x.share.hsforms.com/2C3WZOiFsRzSEoHgG1pxKug

As America approaches its 250th anniversary of independence, powerful forces including Rockefellers and others are working on a comprehensive plan to fundamentally transform America and “Refound” it, explained researcher and writer Lisa Logan in this interview on Conversations That Matter with The New American magazine’s Alex Newman. This refounding agenda involves a “color revolution” organized ... The post At 250, Rockefellers & Co. Work to “Refound” America With “Color Revolution” appeared first on The New American.

THEMEN- & MINDSETFOLGE KI verspricht Effizienz, Automatisierung und weniger Aufwand. Doch was bedeutet das für Selbstständige und kleine Unternehmen wirklich? Meine Lieblings-Datenschutzexpertin Mag.a iur. Elisa Drescher und ich diskutieren über Cloud-Cowork, Datenschutz, KI-Agenten, Deepfakes, Eigenverantwortung und die oft unterschätzten Risiken hinter den großen Marketingversprechen. Die Folge zeigt, wie KI sinnvoll eingesetzt werden kann, ohne dabei rechtliche, ethische oder unternehmerische Risiken aus den Augen zu verlieren.

Send us Fan MailI am sitting down with Austin Armstrong, author of Virality, keynote speaker, founder of Syllaby AI, and someone who has generated billions of views across social media through short-form video strategy. We talked about what's actually working on Instagram in 2026  including how Austin uses trial reels to test content, his strategy for repurposing videos across platforms, and why collaborations are still one of the fastest ways to grow your audience organically. But we also went deep into AI. Austin shared how he's using ChatGPT's newest image generation update to create Instagram carousel posts in a fraction of the time, how Claude Co-Work is changing the way creators and business owners work with AI beyond just prompting, and how entrepreneurs can use these tools to simplify content creation without losing authenticity or personality. WHAT YOU'LL LEARN IN THIS EPISODE02:11 How Austin went from MySpace at 14 years old to becoming one of the leading voices in AI marketing07:31 Why every CEO and founder should be building a personal brand and how it lets you pivot11:24 Why consumers increasingly buy from people who share their belief systems13:20 What's actually working on Instagram right now: Austin's top strategies for 202613:48 How Austin reposts top-performing content and why one repost just hit 600,000 views15:13 The tool Austin uses to download Instagram videos without a watermark16:13 Why collaborations are still one of the most underrated growth tools on Instagram (and how to add up to 5 collaborators per post)19:24 How Austin uses trial reels to A/B test hooks before posting to his main feed25:32 How Austin is posting 3 times a day on Instagram — and how AI makes that possible25:59 The exact process for using ChatGPT Image 2.0 to create Instagram carousel posts in minutes31:11 What Claude Co-Work actually is — a plain-English breakdown for beginners39:46 All about Syllaby — the AI video creation and scheduling tool Austin foundedLinks Mentioned:Hot Reels — my 12-month Instagram content lab. DM me the word HOT on @elizabethmarberryFree DM Automation Guide + 1 Month of ManyChat Free — DM me the word LEADS on @elizabethmarberryFree Monetize Your IG GuideSyllaby - Austin's AI video creation and scheduling platformAustin Armstrong's WebsiteFollow Austin on Instagram SnapInsta - free tool to download your Instagram videos without watermarkPrevious episode — Ep119: How I Use AI to Reverse Engineer Viral HooksWORK WITH ELIZABETH MARBERRYApply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Copilot Cowork steht für die nächste Evolutionsstufe von KI im Arbeitsalltag: Weg vom reinen Chat-Assistenten, hin zum aktiven digitalen Mitarbeiter. Während klassische KI-Tools wie Microsoft Copilot vor allem beim Schreiben und Zusammenfassen unterstützen, übernimmt Copilot Cowork zunehmend eigenständig Aufgaben – über mehrere Anwendungen hinweg.

Claude Codeで作ったしゅうへい公式サイト。https://profile.shuheimurakami.com/

Agentic AI is being misread as a series of separate battles - e.g. Snowflake vs. Databricks, copilots vs. agents, model makers vs. app vendors, etc. We think the real story is that the biggest opportunity in software is converging around who owns the new intelligent client and the AI back end that makes it useful. The new client is the agent-based system of engagement - Snowflake's CoWork & CoCo, Databricks Genie, Microsoft Copilot, Google Gemini Enterprise, ChatGPT/Codex, Claude/Cowork and others. But that client cannot deliver business outcomes without a new back end - what we call a System of Intelligence - that represents a model of the enterprise in terms of its business rules and tacit knowledge. You can't build one without the other. We frame this premise using Clay Christensen's integrated innovation and Jensen's extreme co-design as applied to enterprise software.That is why Snowflake is the focal point for this Breaking Analysis, but not the whole story. Snowflake is not just competing with Databricks anymore. It is now in the same strategic arena as Microsoft, Google, OpenAI, Anthropic, Salesforce, SAP, ServiceNow, Celonis and others - all trying to define where business users, builders and agents get work done, and where the enterprise context that powers that work gets built.

The Information's San Francisco Bureau Chief Jason Dean talks with TITV Host Akash Pasricha about Meta's internal plans to charge up to $200 a month for its premium AI agent, Hatch. We also talk with Helion Energy Founder and CEO David Kirtley about the nuclear fusion company's new $465 million funding round at a $15.5 billion valuation, Netskope CEO Sanjay Beri about the cybersecurity market's growth deceleration and using Anthropic's Mythos model to spot code vulnerabilities, and Snowflake Chief Data and AI Officer Anahita Tafvizi about the enterprise launch of its newly rebranded CoWork and CoCo tools. Finally, we get into the systemic shift from open academic research to closed frontier AI laboratories with our Applied AI reporter Laura Bratton.Articles discussed on this episode: https://www.theinformation.com/newsletters/ai-agenda/billionaire-databricks-perplexity-co-founder-pitches-ai-researchers-work-big-techhttps://www.theinformation.com/articles/fusion-startup-helion-nearly-triples-valuation-15-5-billion-thrive-led-roundhttps://www.theinformation.com/articles/meta-looks-charge-200-month-planned-hatch-ai-agentSubscribe: YouTube: https://www.youtube.com/@theinformation The Information: https://www.theinformation.com/subscribe_hSign up for the AI Agenda newsletter: https://www.theinformation.com/features/ai-agendaTITV airs weekdays on YouTube, X and LinkedIn at 10AM PT / 1PM ET. Or check us out wherever you get your podcasts.Follow us:X: https://x.com/theinformationIG: https://www.instagram.com/theinformation/TikTok: https://www.tiktok.com/@titv.theinformationLinkedIn: https://www.linkedin.com/company/theinformation/Chapters:00:00 - Introduction01:13 - Meta's $200/Month AI Agent Hatch08:26 - Helion Energy Raises $465M for Fusion16:10 - Netskope CEO on AI Growth & Anthropic Mythos27:36 - Snowflake Launches CoWork and CoCo AI Tools34:26 - Databricks Co-Founder on Open AI Research

Anthropic just closed a $65 billion Series H round at a valuation approaching one trillion dollars — and has crossed $30 billion in annualized revenue, driven largely by enterprise demand. Claude Code alone became generally available in May 2025 and reached $2.5 billion in annualized revenue in February 2026, with that figure more than doubling since the beginning of 2026. Meaghan Choi, Head of Design for Claude Code and Cowork at Anthropic, was in that room. This conversation goes inside the operating model behind that growth.What you'll learn:Claude Code's evolution from an internal feature into one of the fastest-growing revenue products in historyAnthropic's secret sauce to shipping products at an incredibly high cadence while ensuring qualityHow product teams get structured into small pods of 5 AI Builders and a fleet of agents, where non-engineers ship code into productionDriving enterprise adoption through PLG from technical teamsHow organizations can measure AI ROI beyond AI adoption and token usageDesigning user interfaces for agentic capabilities, including CLIKey takeaways:Titles and role boundaries matter less than contribution. At Anthropic, designers ship code and engineers design, and the pod owns the output collectively.Quality gates have moved downstream. The richest product learnings come from working software, not from reviewing mocks or PRDs.Managing a team now means managing both people and a fleet of AI agents. The skills are more similar than they appear.Credits:Host: Carlos Gonzalez de VillaumbrosiaGuest: Meaghan ChoiSocial Links:Find out more about Product School hereFollow our Podcast on TikTok hereFollow Product School on LinkedIn here

Kelsey (AI Operations Coordinator at CIT) and Kyle (President & CEO) explain how they built an AI “morning briefing” and daily recap workflow that functions like an executive assistant, pulling context from connected tools such as Outlook/365, Teams, Monday.com or Notion, SharePoint, and a ticketing system. Kyle describes using Claude Code with simple slash commands (e.g., /morning and /daily recap) to surface meetings, open tasks, priorities, and prep context, then updating to-dos throughout the day to avoid relying on an inbox as a task list. They demonstrate Claude's integrations, scheduled briefings, and “skills,” clarify skills vs. agents (and token/cost benefits), and discuss persistent memory via tools like Monday/Notion. They share a universal setup guide and prompt template, touch on security/governance cautions, and briefly explain OpenClaw and its risks.00:00 Morning Briefing Intro00:30 Building an AI Assistant01:30 Morning and Daily Recap03:44 Inbox Overload Problem05:16 Live Demo Setup05:29 Connecting Work Tools07:03 Skills Explained09:59 Agents vs Skills14:18 Morning Briefing Walkthrough15:17 Persistent Memory Systems17:29 Email and Schedule Highlights18:53 Tickets and File Examples19:36 Manual vs Auto Memory24:40 Choosing Notion or Monday30:37 Make It Exist Then Good30:57 Next Skill Idea Triaging31:45 Cited AI Summaries32:22 Universal Setup Guide33:02 Tool Stack Options33:43 Add Personal Sparkle35:48 Data Governance PSA38:25 Setup Paths and Automation39:03 Cowork and Agent Actions40:38 Copilot and Platform Roadmap47:13 Prompt Template Walkthrough50:00 OpenClaw Explained53:36 Sandboxing and Safety58:13 Wrap Up and Resources

Stehst du auch manchmal vor einem riesigen Berg an unstrukturierten Daten und hoffst, dass die KI das mal eben magisch für dich löst? Eher nicht!In der neuen Ausgabe von „Unicorns & Lightsabers“ knöpfen die wunderbare Barbara Lampl und Host Christian Krug sich das völlig missverstandene Alien namens "Claude Cowork" vor. Wir räumen auf mit dem massiven Hype um Agentic Work und sezieren ganz genau, was in der Praxis wirklich dahintersteckt. Was du in dieser Folge lernst:• KI ist per Design "frictionless" gebaut. Chatbots geben dir kein kritisches Feedback, selbst wenn dein Input kompletter Schrott ist. • Stumpfes "Conversational Prompting" bringt dich bei Agentic Work nicht weiter. Es verbrennt stattdessen nur unnötig Token und wird am Ende des Monats richtig teuer. • Vergiss die Webinare, die dir versprechen, drei KI-Agenten in 45 Minuten zu bauen. Ein solides, funktionierendes Agenten-Setup braucht in der Realität mehrere Tage bis Wochen an harter Grundlagenarbeit. • Ein KI-Agent lohnt sich für Multistep-Workflows mit unstrukturierten Daten. Für das einfache Schreiben einer Rechnung, was ein völlig standardisierter und regelbasierter Prozess ist, brauchst du absolut kein LLM. • Die App einfach herunterladen, Skills aus GitHub reinballern und dem Agenten YOLO-mäßig Vollzugriff geben, funktioniert nicht. Das führt nur zu extrem hohem Token-Verbrauch bei gleichzeitig minimaler Leistung. Am Ende des Tages macht der Mensch den Unterschied. Also mach deine Hausaufgaben, zieh deine Prozesse glatt und lerne, was echtes Chain-of-Thought-Prompting ist, bevor du sinnlos Budget verbrennst! Butter bei die Fische: Hör jetzt rein und UNF#CK dein AI-Setup!▬▬▬▬▬▬ Profile: ▬▬▬▬Zum LinkedIn-Profil von Barbara: https://www.linkedin.com/in/barbaralampl/Zum Podcast LAIer 8|9: https://laier89.podigee.io/Zum LinkedIn-Profil von Christian: https://www.linkedin.com/in/christian-krug/Christians Wonderlink: https://wonderl.ink/@christiankrugUnf*ck Your Data auf Linkedin: https://www.linkedin.com/company/unfck-your-data▬▬▬▬▬▬ Buchempfehlung: ▬▬▬▬Alle Empfehlungen in Melenas Bücherladen: https://gunzenhausen.buchhandlung.de/unfuckyourdata▬▬▬▬▬▬ Hier findest Du Unf*ck Your Data: ▬▬▬▬Zum Podcast auf Spotify: https://open.spotify.com/show/6Ow7ySMbgnir27etMYkpxT?si=dc0fd2b3c6454bfaZum Podcast auf iTunes: https://podcasts.apple.com/de/podcast/unf-ck-your-data/id1673832019Zum Podcast auf Deezer: https://deezer.page.link/FnT5kRSjf2k54iib6Zum Podcast auf Youtube: https://www.youtube.com/@unfckyourdata▬▬▬▬▬▬ Merch: ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬https://unfckyourdata-shop.de/▬▬▬▬▬▬ Kontakt: ▬▬▬▬E-Mail: christian@uyd-podcast.com▬▬▬▬▬▬ Timestamps: ▬▬▬▬▬▬▬▬▬▬▬▬▬00:00 - Intro & Willkommen zu Unicorns & Lightsabers 02:01 - Was zur Hölle ist Cowork eigentlich? 07:41 - Frictionless AI: Warum uns das fehlende Feedback der KI auf falsche Fährten lockt 15:56 - Der Shift: Vom reinen Chatbot zu Agentic Workflow 19:02 - Conversational vs. Multi-Turn Prompting: Willkommen auf Level Minus 5 25:17 - Butter bei die Fische: Für welche Aufgaben Agentic Work wirklich Sinn macht 32:09 - Cowork Setup: Warum YOLO und GitHub-Skills nur deine Token verbrennen 44:41 - Die harte Wahrheit: Grundlagen schrubben für echte Agenten 50:30 - Konkrete Beispiele: Wofür sich KI-Agenten lohnen (und Rechnungen eher nicht!) 56:09 - Outro & der größte KI-Fail der Woche

Records Management – final i Purview-serien När en tillsynsmyndighet begär ut handlingar fem år tillbaka, eller när en revisor vill se att ni faktiskt hanterat er information försvarbart, då är det för sent att börja bygga. Records Management är den allvarligaste delen av hela Purview-portföljen: lösningen för innehåll som måste kunna bevisas ha bevarats oförändrat och gallrats på ett sätt som tål granskning. Skillnaden mellan en vanlig bevarandetikett, en låst handling och ett regulatory record är större än den ser ut. Den striktaste nivån går inte ens att ta bort av en administratör, och den är så väl gömd att du måste fram med PowerShell innan alternativet dyker upp. Den kanske mest oväntade vinkeln är kopplingen till Copilot: skräpig och omärkt data ger skräpiga svar, vilket gör informationsförvaltning till en fråga om datakvalitet och inte bara regelefterlevnad. Och så knyter vi ihop hela resan genom Purview-alfabetet, med en tydlig varning om att de gamla SharePoint-funktionerna för arkivering nu definitivt är borta. AI-skolan del 1 – Copilot Cowork De flesta AI-verktyg svarar på en fråga eller utför ett enkelt uppdrag. Copilot Cowork gör något annat: det tar sig an hela kedjor av arbete, planerar stegen självt och levererar ett färdigt resultat medan du gör något helt annat. Premiäravsnittet av AI-skolan reder ut vad det faktiskt innebär när AI börjar utföra arbete i stället för att bara assistera, hur Microsofts version skiljer sig från Anthropics Claude Cowork, och varför europeiska organisationer måste säga uttryckligt ja till en amerikansk underleverantör innan det ens fungerar. Du behöver inte oroa dig för att tappa kontrollen: Cowork pausar och frågar innan den gör något riskabelt, så du delegerar stegen men behåller sista ordet. Och som avslutning får du ett nytt ord i ordlistan som förklarar varför en dirigent aldrig själv rör ett enda instrument. Nyheter Och håll dig kvar till sista stund, för då väntar som alltid en snabb runda med det senaste från Microsoft 365.

In this Marketing Over Coffee: CEO and Co-Founder of Trust Insights talks with us about AI Tactics, Site Management, Unlocking CRM Data, and more!! Direct Link to File Claude Desktop changed everything Using Cowork to unlock data in other platforms Automating website updates 9:25 – 10:53 Incubeta: the “old way” of marketing – with creative, […] The post Katie Robbert on Putting Claude Cowork to Work appeared first on Marketing Over Coffee Marketing Podcast.

Discover how smart glasses like EchoVision, Ally Solos, and Meta Ray-Bans are shaping accessibility for blind users. Plus, listeners share creative solutions for navigating buses and using AI to manage daily tasks. In this episode of Double Tap, Steven Scott and Shaun Preece dive into listener experiences with the latest smart glasses. Amy compares the EchoVision and Ally Solos glasses, highlighting their strengths, weaknesses, and impressive integration with apps like Be My Eyes. Ian shares his perspective on camera limitations in Meta Ray-Bans, while Cody opens up about transport, shopping, and employment challenges for people with vision loss. The hosts also reveal how AI tools like Claude's CoWork help blind users fill out web forms, check into hotels, and even shop online more efficiently. From haptic iPhone timers for music teachers to Australia's brilliant accessible bus systems with hailing kits and guide dog-friendly policies, this episode is packed with practical tips, real-life experiences, and plenty of laughs. ----Follow on:YouTube: https://www.doubletaponair.com/youtubeX (formerly Twitter): https://www.doubletaponair.com/xInstagram: https://www.doubletaponair.com/instagramTikTok: https://www.doubletaponair.com/tiktokThreads: https://www.doubletaponair.com/threadsFacebook: https://www.doubletaponair.com/facebookLinkedIn: https://www.doubletaponair.com/linkedinSubscribe to the Podcast:Apple: https://www.doubletaponair.com/appleSpotify: https://www.doubletaponair.com/spotifyRSS: https://www.doubletaponair.com/podcastiHeadRadio: https://www.doubletaponair.com/iheartAbout Double TapHosted by the insightful duo, Steven Scott and Shaun Preece, Double Tap is a treasure trove of information for anyone who's blind or partially sighted and has a passion for tech. Steven and Shaun not only demystify tech, but they also regularly feature interviews and welcome guests from the community, fostering an interactive and engaging environment. Tune in every day of the week, and you'll discover how technology can seamlessly integrate into your life, enhancing daily tasks and experiences, even if your sight is limited."Double Tap" is a registered trademark of Double Tap Productions Inc. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Claude is not just another AI tool lawyers can chat with. It may be a preview of where legal work is heading. In episode 619 of the Lawyerist Podcast, Zack Glaser talks with Sam Harden about Claude, Claude for legal, and the growing role of AI in law firm workflows.  Sam breaks down how Claude can work with documents, folders, PDFs, Word files, and connected legal tools in ways that go far beyond simple prompting. They discuss the difference between Claude Chat, Claude Cowork, connectors, and skills, and why those distinctions matter for lawyers trying to understand what AI can actually do.  They also explore why law firms should not rush into automation without first building better systems. From deposition summaries to document creation to legal research support, this episode explains how AI can become more useful when it is guided by strong processes, clear instructions, and thoughtful implementation.  Listen to our previous episodes on Artificial Intelligence and the Future of Legal Practice.  #612: AI for Lawyers: What You Need to Know Before Your Clients Do, with Cat Casey  Apple | Spotify | LTN  #601: Beyond Chatbots: Using Agentic AI in Law Firm Intake, with Matt Spiegel Apple | Spotify | LTN  #590: Innovating Without Overwhelm: Practical AI Tips for Lawyers, with Graydon Trusler Apple | Spotify | LTN   #587: Future-Proofing Your Firm in the Age of AI, with Jack Newton Apple | Spotify | LTN   #577: Rethinking Law Firm Growth in the Age of AI, with Sam Harden Apple | Spotify | LTN     Have thoughts about today's episode? Join the conversation on LinkedIn, Facebook, Instagram, and X!   If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you.   Access more resources from Lawyerist at lawyerist.com.   Chapters / Timestamps:  00:00 – Introduction  00:34 – Why Claude for Legal Matters  01:28 – Live Crabs and Work from Home Chaos  07:04 – Setting Up the Conversation  07:29 – Meet Sam Harden  08:04 – What Lawyers Should Watch with Claude  10:14 – What Claude Actually Is  11:16 – How AI Moved Beyond Chat  12:07 – From Claude Code to Claude Cowork  13:22 – How Claude Works with Documents  15:20 – Why Claude Cowork Is a Big Shift  15:45 – Creating Documents and Presentations  16:52 – Claude Chat vs. Cowork vs. Code  18:12 – Legal Plugins and Connectors  19:30 – Reducing Context Switching with AI  20:49 – Connecting Claude to Legal Tools  22:24 – What Legal Connectors Can Do  24:47 – MCP, Tools, and Connector Limits  26:37 – What Claude Skills Are  28:44 – Why SOPs Come Before AI Skills  29:43 – Using Skills for Legal Documents  30:35 – AI Skills for Deposition Summaries  31:14 – Combining Connectors and Skills  32:15 – Teaching Claude Like a Team Member  33:11 – Choosing the Right Skill  34:00 – How Bad Instructions Create AI Risk  35:49 – Building Better Skills and Plugins  37:13 – What Comes Next for Claude for Legal 

This week, we welcome Adam Youngblood, AI strategist, to discuss how AI and agentic AI are becoming pervasive, why early “super Google” use is giving way to assistants that perform work, and how non-technical users can start by asking AI questions when they don't know where to begin. The conversation covers Claude (including Cowork) for research, costing, and spreadsheet creation; the lack of effective onboarding and growing privacy concerns; and frustration with AI bots conducting first-round job interviews. Adam describes agentic tools like OpenClaw and emerging offerings from Google, Amazon, and others, plus practical business opportunities (reducing waste, after-hours call handling, predictive maintenance, and camera-based visual inspection), while also addressing job displacement, data center power/water demands, and calls for ethics and guardrails.

How is AI transforming accessibility for indie authors — and why should you care even if you consider yourself able-bodied? What happens when the tools designed to help people with disabilities end up making everyone's creative business better? Jeff Adams, accessibility expert and romance author, explores how AI is opening doors that were previously closed. In the intro, Spotify Audiobook Innovations; The Economics of Convention Life [The Indy Author]; Friction in your Author Business [Self-Publishing with ALLi]. Today's show is sponsored by Draft2Digital, self-publishing with support, where you can get free formatting, free distribution to multiple stores, and a host of other benefits. Just go to www.draft2digital.com to get started. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Jeff Adams is the author of YA thrillers and gay romance, and the co-author of Content for Everyone, a practical guide for creative entrepreneurs to produce accessible and usable web content. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes How ending a long-running podcast made space for more writing — and how to know when it's time to let go of a good thing What accessibility really means for indie authors and why your digital content might be excluding part of your audience How AI agents like Claude Cowork are removing physical and cognitive barriers for authors with disabilities, chronic pain, or limited energy The culture of shame around AI use in the writing community and why blanket anti-AI statements can be ableist Practical tools including NotebookLM, ElevenReader, and ChatGPT for marketing copy, metadata management, and multimodal research Exciting futures in personalised reading, real-time translation, and AI browser agents that could change how everyone interacts online You can find Jeff at JeffAdamsWrites.com. Jeff also now has a SubStack at contentforeveryone.substack.com Transcript of the interview with Jeff Adams Jo: Jeff Adams is the author of YA thrillers and gay romance, and the co-author of Content for Everyone, a practical guide for creative entrepreneurs to produce accessible and usable web content. Welcome back to the show, Jeff. Jeff: Thanks so much, Jo. It's good to be back. Jo: It is. You were last on the show in March 2023, so over three years ago now. Give us a bit of an update on your writing and publishing business and what it looks like at the moment. Jeff: Sure. I think the biggest thing that happened is that my husband Will, who is also a writer, we ended the Big Gay Fiction Podcast at the end of 2024, after 470-something episodes. It was basically time to do that. So we both focused on writing from that point. In 2025 we had some of our biggest successes in getting writing out into the world. I refound my groove—my difficulty in writing went away finally. We talked a little bit about that back in 2023 too. Will started a new pen name and started producing again, and it was really good to be able to move in that direction. Jo: Was this the hockey romance that really hit at the right time? Jeff: You know, I wish I could have capitalised more on Heated Rivalry when it came out, but I did get hockey books out, and I think I did get to ride that wave a little bit there too. Jo: Yes, and if people don't know about that, that was a super popular streaming series. Was that based on a book? Jeff: It was, yes. Rachel Reid was the author of that book and that series that then Jacob Tierney optioned and made into what fairly turned into a global phenomenon at the end of 2025. Jo: Yes, absolutely. Although I particularly liked Red, White and Royal Blue. That was the one I liked. Not so much into hockey. But anyway, I just wanted to ask you about the Big Gay Fiction Podcast. As you say, you did hundreds of episodes over many years. You and I met over podcasting. You've had lots of connections with people. You ended it, and I know you struggled with ending it, but it sounds like it went really well for you. So maybe you could talk a bit about— How do you know when it's time to end something—a good thing rather than something bad? Does that make more space for writing, essentially? Jeff: It absolutely did make more space for writing for both of us, in particular for me because I have a day job. I balance everything on the creative side with the day job. Will and I had been talking about it for over a year. It just was like, it's really time. After nine years, getting to that 470 mark, we thought about trying to get to 10 years and we thought about, if not 10, then getting to 500 and ending on a milestone. As we looked at everything in our creative business, it was like, this is fun, we enjoy it, but we're not getting as much out of it as we might be if we were actually also writing books, which we also really want to do. It became a time thing and what was the best use of the time. We absolutely miss it occasionally. The whole Heated Rivalry thing, I would've loved to have had episodes to talk about that on, but in the long run, it was worth it. Jo: I mean, one of the things with a podcast, particularly around fiction, was that it was a marketing angle for your fiction. This show is a marketing angle mainly for my nonfiction. So what did you replace the podcast with, in terms of book marketing? Jeff: It was really stepped-up email marketing. I'd always had a list. Will started a list, of course, as he started his new pen name. So it was really turning on that, focusing on that, getting some email marketing with a Bargain Booksy and a Fussy Librarian and a BookBub occasionally to do that work. To be honest, even though we covered things in our genre that if you like what we're talking about, you should like our books, there was never as much of a connection there as you'd want there to be. Even from that book marketing angle, these other things that we can do, it's also a better spend of the money to get those types of promos than it was to continue running the show. Jo: Yes, that is interesting. I mean, obviously I think about podcasting a lot since I have this one, and I put Books and Travel on a hiatus and that was meant to help my fiction and definitely didn't help my fiction sales. But I want to bring it back again because I love doing it. Do you have this hankering sometimes? Do you think you'd ever do the podcast again? Because you are also quite into all the technical stuff and all that. Jeff: It's possible. I've toyed with the idea of doing a short accessibility podcast geared towards creatives, tilting to the same audience that Content for Everyone does. Then I come back and look at the time—is my time better served writing new fiction or perhaps starting a Substack, which I also toy with the idea of, for accessibility stuff? So it bounces around in my head to do another show, but I haven't really decided to jump on that yet. Jo: Yes, and I think that waiting is really good. As you say, you quit a big thing and you don't have to rush to fill it again. I love that you guys are writing more books. So I wanted us to talk about that up front because I know people who listen to this show—I encourage people to start podcasts if you want to, but equally it can take a lot of time. So that's fantastic. Now, you mentioned accessibility, and I feel like the word can be quite difficult for people. So let's just start with a definition. What is accessibility? Why do you care and why should we care? Jeff: So accessibility is really about making sure that whatever the thing is, whether it's something out in the physical world or in the online world, that everybody has access to it. Access to the information, access to getting into a building or being able to cross the street appropriately, whatever that is—that the accessibility of the thing is high. So that regardless of who is approaching it, they can interact with whatever the thing is. If we put that into the digital world, it's about making sure that text on a screen can be perceived by anybody, whether they're trying to read it visually or if they're trying to read it through a screen reader or through a braille monitor. Whatever that is, they need to be able to interact with it, get the information they need, do all the functions of whatever it is on the screen. Check out on Amazon, check out at their favourite e-commerce place, be able to get the products in their cart, check out, et cetera. For creatives, it's about the things that we do: the websites that we build for ourselves, the e-commerce platforms that we use, our email marketing, our social media posts. Making all of that as accessible as we can so that we're not perhaps missing a part of our audience or our prospective audience from being able to engage with our work and in turn, hopefully, buy our books and enjoy our books and become a fan. This became important to me because of my day job. I hadn't really considered this—like, I think most people don't—until I started working at UsableNet. It's going to be 15 years I've been at that company come this autumn, and I really started to see the impacts because UsableNet is all about accessibility on the digital front. I really started to learn, being a project manager for them, what all of that meant and how it impacted people who couldn't buy something online, couldn't book a hotel room, couldn't book an airline ticket. It just really became something I got passionate about. I ended up writing the book because I realised that nobody talks to creatives about this. Nobody tells the independent author what they should do to help make their digital stuff accessible so that they don't miss people. I never expected my day job to interact with my creative side so much, but this certainly has over the last few years. Jo: I mean, has it got better? Like we said, you were on here three years ago. We did talk about some of the things around EPUB formats and taking off DRM and what we need to do on our websites—labelling images, for example, and that kind of thing. Do you think accessibility has gotten better? Jeff: I think the awareness of it has improved, both within the creative community and in the broader web ecosphere, that the awareness is better. There's so much knowledge that needs to go into creating something that is accessible. Sometimes there's so much that you have to think about with colours and alt tags on images and all the little bits and pieces, if it doesn't really come to muscle memory, it's easy for it to fall off. There's a survey that's done by WebAIM every year about the top one million homepages out in the universe, and they surveyed those for just the things that an automated scan can detect, which is a small portion of overall accessibility, and the number of errors across that top million actually ticked up this year. Even though there's all these laws around the world—people get sued all the time in the US—the number of errors ticked up for the first time in a few years. So I think the awareness is up, but I think being able to take action on it and make the time to take action on it isn't where it needs to be. Jo: So last time you gave us all those tips. I'll refer people back to that and also to your book Content for Everyone, which has got loads of great stuff in. I wanted to talk to you for this show because I was sitting watching Claude Cowork—now I use Claude Code a lot more—but updating 140 titles on IngramSpark, where me clicking things and there's like 15 clicks per record on IngramSpark updates for pricing, is an absolute nightmare. I was watching the AI do the work and I realised this isn't just saving me time, it's actually saving my wrist and my arm from repetitive strain injury. That's when I thought about this accessibility thing. As you mentioned, for example being physically accessible into a building, say someone's in a wheelchair, they can't necessarily get into a building if there's no ramp. I was thinking that for many years, being an indie author, being a writer online, there's also been these physical barriers because there's a lot of plumbing and clicking for us. So I wondered, starting with an attitude around a shift in who this is opening up to— How is AI starting to help people with these accessibility issues? Jeff: Yes, there's so much opportunity around this. We should note, just to timestamp this, that we're talking on 14th April 2026, because who knows what will change, even in an hour from now. I think Cowork was one of the first things that we saw, and that's only been out since the very top of this year. Being able to do actual agentic tasks. Other things have sort of gotten there, but Cowork really opened it up. You mentioned the repetitive stress that you would've had clicking all of those forms on IngramSpark across 140 books. But there's that type of stress, chronic pain, cognitive drain for somebody who may have some cognitive disability and trying to work through that form. The cognitive energy just might drain out and maybe knock them out for several days after trying to get through that, or the tasks take them multiple days to do. Someone who has lower vision, someone who's trying to work through that form with a screen reader—all of that draws energy, draws focus. Now we've got something where, with plain language, we could say something like: here's all my pricing information, I've logged into IngramSpark, go update these books. Obviously the prompt's going to be a little more than that, but in broad terms, that's what we're going to tell it. Jo: Hmm. Jeff: And being able to have it go through and do the thing. If it gets stuck, have it come back and say, “Hey, I've got trouble with this. Please help me.” That can just free up so much of the drains that people can have—the things that can take them out of doing the part of the work that they need to do for an author business. They can go write the book through whatever process you're going to use to do that, rather than getting caught up in something like having to update all those books on IngramSpark. Jo: You mentioned writing the book there. I have this real sense of being an able-bodied indie author in terms of my computer use and my ability to write a whole book, a 70,000-word thriller that I write regularly. We're all special in some way, but I do have a reasonably normal brain where I can do this work without too much strain. It's hard work, but I can do it. I meet people who are now using AI to help them write, to help them organise their work—maybe someone has dyslexia or ADHD or cognitive issues or pain—there's just so many things that I take for granted that don't affect me. I hear from people who, at this point in time in the community, are almost shamed for using AI to write. So I wanted to bring this up to discuss it under the terms of accessibility. Do you have any thoughts on that? Jeff: I have real difficulty with people who will say anything in the broad range of, “I don't need to use this thing, and therefore you should not either.” Which is adjacent to indie anti-AI speak that there is out there. Certainly we're living right now at probably the highest point that it's ever been, where more and more there's a sentiment towards not using AI for whatever the reason is. I totally respect that people can have concerns about the environment and about energy use and water use, et cetera. Not to mention all the other things that are on the more difficult side of AI. To shame someone who may not be able to put their story out there without the use of that AI, whichever one they're using, or to shame them because they're using AI to run part of their business—updating IngramSpark, doing other things like that—I think it can come down to there being some ableism there. Ther is some privilege behind that too, where they're just like, “I don't need this, and you shouldn't have it either.” I want to give people just a sliver of an idea of what this can mean for someone who is disabled and what AI can unlock for them. There is a person on LinkedIn that I follow whose name is Hannah Desmond. She's an ADHD coach and a former software developer, and very recently she posted this on LinkedIn. This is a paraphrase of what she said, but: having something that can meet you where you are and help you bridge that gap is what I think I have found so helpful about using AI. Here's what I keep coming back to. Without that support, I wasn't more motivated or more capable. I was just stuck. That's the bit that gets lost. We've been taught that struggling is how you know you're doing it properly. So when something reduces the struggle, it can feel wrong—even when it's the thing that actually makes the work possible. Because there's a difference between avoiding thinking and being able to think at all. I think that rounds it up. She's talking about her time as a software developer, but you can apply that to any realm of AI when we're thinking about trying to shame someone for why they may be using it. We may not know that they have a disability because we don't always share that part of ourselves. So I really feel strongly about that and how we are in this culture of shame. Jo: Yes. It drives me up the wall, actually. But I will also say: you don't have to have a disability or accessibility issues in order to use AI in whatever way you personally decide is okay—talking to the listeners now. I think Orna Ross from the Alliance of Independent Authors says it well, which is you should have your own AI policy. So you personally decide where your lines are, how it helps you, what you want to keep for you, and what you want help with. I was also thinking in terms of accessibility around money. Again, for many of us, professional cover design, professional editing, professional human-level translation, these are things that are pretty pricey for many people. So again, this makes it more accessible. One of the reasons we got into the indie way and being indie authors was to try and remove the barriers to entry to people who have been excluded from the environment of publishing. So, yes, it is really hard to talk about this, and yet that's why I wanted to talk about it, because— There's so many variables for each individual and there's no situation that's the same, really, is there? Jeff: No, not at all. The things that I may need to do my work in the most efficient way possible is different from the way that you're going to work, is different than the way my husband's going to work, is different than every other person and the way that they're going to work. Which is why any kind of blanket statement about “I don't need something and therefore you shouldn't need it either” can just be so problematic, because we have no idea what someone else is going through. Either it's a permanent part of their lives or maybe it's something that is happening temporarily with them where they might need to leverage other tools. Jo: Yes. Talking about that temporary, I think I really got the first sense of this when I had COVID the first time, which was really bad. I remember I was so sick, the only thing I could do was listen to an audiobook. I couldn't think, I couldn't read. It was really probably months of not having my brain back. Then the other thing that's happened as I age, as women age, is menopause kicks in and the brain fog is a real thing. I've heard from other people too who've said having Claude or whoever, an AI tool, to help with the brain fog is so important because otherwise I just wouldn't be able to gather my thoughts. Again, as you said— Even if we don't need these things now, it's quite likely we're going to need them at some point, given ageing, given the potential for injury and disease. I mean, we don't escape this alive, do we? Jeff: Yes, that's a great point because unless we're extremely lucky as individuals, we're all likely to have some sort of a disability in our lives at some point. I know for me, as I age and my eyes get more and more tired after being in front of a screen all day for work, and then whatever creative stuff I do in the afternoon on a book—when it comes near bedtime and I do want to read, I probably want to do that with an audiobook, much more audio, especially for any long reading project. That can also be like, if I have a long document or a long article to read, I am likely to give it to ElevenReader, let it load itself up, and then listen to it, because I take the information in better than trying to follow words across a screen. Jo: Yes. Jonathan, my husband, now also listens to a lot of academic papers on ElevenReader. Most of us will know it as where we publish some audiobooks from ElevenLabs, or you can also publish other things there. So it is super useful to think about what we can do with ElevenReader. Another thing that I found really useful recently is NotebookLM. On NotebookLM, there is a free tier. You can put various things in there and then create a custom audio. So this is something I've been doing as part of research. You can put in, say, 10 YouTube videos or some PDFs or your book or whatever, and then you can create a custom audio. Then I'll go for a walk and I'll listen to the custom audio, and then I'll go back and look at the detail of what it was. It gives me the framework of whatever I'm thinking about on a broader level, and then I can come back to the details. So again, it's this multimodal approach that can help us manage our energy, I guess. Jeff: And it's all about the managing of the energy, I think, too. That is a great way to think about the accessibility of it all. You mentioned a great use there for NotebookLM. That could also be putting your book in there and having it help you build a world bible or something like that. Or building marketing materials off of that. There's a lot of things now that NotebookLM can do in terms of helping you create FAQs maybe for a newsletter or for your website, and building video stuff off of the material that it has. So there's a lot of options there, and ever-growing options that can be useful for someone to manage any number of the things that they may need in their creative business. Jo: Yes. In fact, talking about Claude, there are a lot of Claude plugins now, skills and integrations. Shopify just released a Claude plugin and many of us now have Shopify stores. I have a lot of products with a lot of different variations and the metadata. There's so much metadata. And again, I'm just so pleased now that I can work with Cowork and get it to actually update directly into Shopify. In fact, coming back, you mentioned updating alt tags earlier. That's something again that AI could help you update—the back list of your alt tags on a website. I've now got my Cowork doing EPUBs so I could finally update all my EPUBs with back matter and all of this kind of thing. So I feel like perhaps we could go beyond accessibility to talk about amplification. All the things that we didn't do because it was too tiring and we just couldn't be bothered, or it would just be way too much work, that now it's opened up as a possibility because of these tools. Jeff: Absolutely. I mean, you look at a backlist as large as yours and the things that you're now able to do. I didn't know that Claude had a Shopify plugin. So the abilities that we have now to maybe do things in the business that we hadn't before. One of the things I've been working with Claude on is rewriting my website and creating a more proper website for Will. I'm really making sure that it is not only SEO prepared but also GEO prepared, with all the metadata and all the backend code schema that it needs so that LLMs can find me, can understand what I do, can understand the books, branch out to the other areas that it needs to. Doing that through WordPress would've been so much more difficult, even with Claude, that to be able to rewrite the site in a way that is going to let me manage it better so that I will do it on a more consistent basis. Whatever that thing is, we're now able to do these things. That could be updating keywords in Amazon or making sure we're aligned across all of the sales platforms that we might be on and things like that, that Claude can do and do well. Jo: Yes, I think marketing is just the killer app really for people, isn't it? I think most authors do not enjoy marketing. I find Claude better for creative work, for strategic work, for doing work through Cowork or Code, but— ChatGPT with marketing copy is very, very good. So I've actually been using that as we record this. I've got a Kickstarter launching next week, so I've been getting it to do ad copy and social media copy and all that kind of thing. This is stuff when you have to produce—give me 20 taglines, give me 20 hooks, give me another 20 and another 20. I mean, we just cannot do it as humans, right? Jeff: Yes, I have found GPT wildly helpful. I mentioned trying to get Bargain Booksy and Fussy Librarian promos. Jo: Mm. Jeff: And you have to give it the marketing hook, and it can't just be the blurb that's on Amazon—it's got to be something fresh, and they each have slightly different requirements. Having GPT—here's the blurb, give me a dozen different options—and then I may take pieces of all of them and create one of my own. But it reworks that much faster than my brain was ever going to try to find the right thing I want to give to Bargain Booksy. Jo: Yes, you are right. Or it says write this in 300 characters or less. Jeff: Yes. Jo: I do exactly the same. That kind of transformative work can be really good. In fact, there was somebody I know who has been rampantly anti-AI for years and then said, “Would this help me? I have to do a synopsis for an agent, so I've got this 100,000-word book and it needs to be a 10-page synopsis. How would I do that with AI?” So I was encouraging her to take each chapter and ask it to summarise the chapter, and of course read through it and everything. But I mean, doing a synopsis once you've actually written a book—that can be super useful. So I think what we're saying is— There are levels of need in terms of both the author and the audience. Then there are levels of your personal use from one end of the spectrum to the other in terms of how far you want to go in every area of the business. And in that way, it's just different for everyone. Jeff: Yes, and I think getting to that mindset shift that we were talking about a little bit—it can be so easy to dip your toes in. That one author came to you and said, “Do you think it could do this?” And I think that's the beginning exploratory area for perhaps anyone. People are going to hear us talk about this and it might inspire them to go try something that we've talked about. But these things, whether it's Claude or GPT or Gemini or whichever one it is, you can come to it and say, “I'm an author, I have X, Y, Z going on in my life”—whether that's a disability, whether that's a time constraint because you have a day job and maybe you have kids and a family that need your attention—”I have these time constraints, I want to do X, Y, and Z in my business. How can you help me with that?” It's going to tell you what it can do to help you with that. I would even say, if you have the ability to have multiples of these, you could ask the same question to GPT and Claude, and they're going to give you similar answers in some instances, but they may also have different ones because of the abilities that the different platforms have around these things as well. That can help you make that mindset shift of, “Well, now I see that it can do that. Could it also do this?” And then ask it if it could do that. Because I know for me, Jo, I've taken so much from you and your journey with Cowork that it's like, “Oh, she did that. I wonder if I could do this.” And all of that piles on top of itself. Then eventually I think your brain starts to think on its own, “Oh, I have to do this task. Can Claude maybe do this for me? Let's go find out.” Jo: Yes, and if it couldn't do it for you yesterday, you never know, it might be able to do it tomorrow. Jeff: Right? Because I haven't tested yet its new ability to actually use your computer. Jo: Mm. Jeff: And I'm curious what that might open up. Because one of the things that I've seen that I wish it would do is be able to take the EPUB that's on my drive and actually put it into a platform I'm trying to upload to. Cowork on its own hasn't been able to cross that barrier, but I wonder if with computer use added to that, if it could. Like, “here's the EPUB, upload that over there,” be able to pick it from the file picker, essentially. Jo: Yes. I think, well, a little tip for everyone: I wouldn't give access to your entire file system to the AI. Jeff: That's a good point too. Jo: Yes. I have a Claude folder in my drive and it only has access there. So if you put files in that drive, it might be able to do that. But I know what you mean. I have been using it to help me publish things in German on KDP. Now I can use the browser, so you can actually do that. In terms of uploading the actual file, I know what you mean. These things will change. As we record this, again middle of April, we are almost about to get the next models being Mythos, which might be Claude 4.7 Opus, or also ChatGPT has a new model coming, and these models are getting very powerful. With every shift they can do more things. So as you say, the very first thing to do is ask it, “I want to do this—what are my options?” And some of them, for example, doing an AI-narrated audiobook, ChatGPT and Claude don't do that. You want ElevenLabs or one of the other services for that, but they can tell you what your options are. So that's one thing, but I wondered if you have any thoughts on the gaps that you are seeing. You mentioned one there around file uploads, but— What do you hope might come and some of the things that might be exciting if they arrive? Because you never know, they might be here already. Jeff: There's certainly some movement in some areas. One of the things I'll share is, in March I was at the 2026 CSUN Assistive Technology Conference—CSUN is California State University, Northridge—and they've run this conference for some 40 years now. One of the sessions I went to was from Tara Maisel—I hope I'm pronouncing her last name right. She's a senior project manager in books accessibility at Amazon, and she was doing a session specifically on readability. She had all kinds of statistics and information about what goes into making something readable. One of the things she talked about with AI was the future of personalised reading. If you think about the Kindle app, for example, there's a lot of settings you can make there—font size, colours, brightness, text spacing. There's a lot of tools in there. She was pointing out that potentially readers don't even know what they actually need for the optimised visual reading experience. She sees a world where AI can perhaps do an analysis of your reading behaviour and then help you find the optimal settings. Maybe even multiple optimal settings for, say, if you were reading in a room that had daylight versus at bedtime, and the ways you might shift it. I was almost thinking of this like when you're at the optometrist and they're like, “Which lens is better—this one or that one?” Jo: Oh, sometimes that is very hard. Jeff: Yes. It's that AI could step you through that a little bit to help you find that optimal reading experience in that moment. And then it might even notice, potentially, if you're changing something in the way that you're moving through a page, that it might flag to say, “Hey, do we need to adjust something?” Some other areas that I think are really exciting, for everyone and perhaps particularly for people who are disabled and needing the support of some assistive technology, is what we're seeing in the browsers. OpenAI's Operator has been out for quite a while now, since sometime I think autumn of last year. Perplexity Comet has been around even longer. Then we've got browser extensions from Gemini and Claude that are available, that can let you just type natural language. You know, “Please go find for me jeans in this size that are on sale on this website. Find me the best price for blue jeans on this site and this size,” and it'll just go do it. Which can certainly speed things up for people in the disabled community to find things quickly, to spend time navigating less, and maybe ending up with the AI coming back and saying, “I found these five things. Which one would you like me to buy for you?” Or, “I found this one thing that you do need and it's waiting for you in your shopping cart.” The ability for that on the horizon is an amazing jump from an accessibility point of view. But really it's one of those things that accessibility will then help everyone because we can all just shop that way, if we choose to. These are early days for these browsers and these extensions. The other side of it comes back to basic web accessibility too, because I've seen these types of activities not work so well on a site that may not actually be accessible on its own. A great example is something I ran into with Claude Cowork about a month ago. I was testing to see if it could help me navigate and get things uploaded together for a site where I wanted to upload books, knowing again that it's not going to upload the actual file, but it could fill in the metadata from my master database of metadata stuff. There were areas on the site that it actually couldn't hit the button, because the site itself was also not functional to a screen reader. So there are gaps there. It's early days, but I really see that as an interesting future that'll really help people with disabilities—but again, help everybody too, just manage time better. Jo: I know exactly what you mean there. I've done some collaborative work with Claude Code when it's like, “I can't click the button,” and I'm like, well, I'll click the button—you fill in everything else. Jeff: Exactly. Jo: It's actually quite a funny situation. But goodness, coming back to IngramSpark again—these things need APIs. We need better functions. It's funny because I think a lot of traditional publishers have these APIs or backend upload things that you can do. I'm like, well, we need to get to that with these systems. But I think things will change. Another thing that I think has also shifted is the use of voice. Voice for dictation—it used to be with dictation that you would have to say “comma,” “open quote,” “new line,” and all of that. And you'd also have to make sense. Whereas now I feel like you can just dictate a whole load of things to these AIs and then say, “Tidy that up,” and they will do a lot more than the old situation. So I think voice will also help. Also automatic translation. I don't know if you know this about X, and if you're on X anymore, but just this week they've made it multi-language. So I can read tweets by people who've posted in another language in English. I can read something from Korean or read something that someone French has posted and it gets translated. It has made a huge difference to the content I'm seeing, which is fascinating because I don't think we've ever had this kind of automatic “everything is translated into your language” situation. It's really got me thinking about how [automatic translation] might work for eBooks or other things if the rights are there. I don't know. Have you seen stuff like that? Jeff: There's so much available now with voice and the ability to not have to speak all the other stuff that went with it—comma, full stop, next line. It was a little mind-bending sometimes, trying to think about quote marks and all that stuff. And now it's so good. Different platforms do it to different degrees of ability. Even being able to speak your prompts into the very platforms themselves without having to type all of it. Chronic pain comes to mind, any kind of mobility thing—all the typing would be a drain or maybe even impossible. So the voice ability is so powerful there and unlocks more things. At the same time, those translation abilities—I believe AirPods now have the ability, if you've got the right stuff on your phone, that you could be talking to somebody, they may speak back to you in a language you don't speak, but your AirPods will give it to you in your language. Jo: Hmm. Jeff: Google has, I believe, a live captioning app that you can use. I think there's even a split screen—I don't know if that's available now or something in their future—where you could put the phone on the table and tell it who's looking at what side of the screen, and it'll put the language that I need on my side and the language the other person needs on the other. So there continues to be such a shift in how we're being able to translate stuff that really opens up communication and can open up our books to so many more people. I'm very interested to see—I haven't pulled the trigger on this yet—but how Amazon's auto-translation rolls out and how that's received in terms of the accessibility around our books and being able to put it in someone's hands who doesn't speak—I think it's only English to other languages right now—but who doesn't speak the language it was written in but wants to read that book. We could never, as indies, or really even big five publishers, wouldn't have the money to create custom translations everywhere. But if the AI can help do that and spread those books around so that everybody could have the story they want to read, I think that's such a win for the reading audience. Jo: Yes, I think it's so exciting to think what might be coming, and that's what I want to stay on the side of on the AI discussion. There's enough negativity out there and you can get that information somewhere else, but for me I want us to stay on the positive side of how this helps both the author and the reader. And hopefully the community, to create more and read more and enjoy being human more. Right? Because I find that I do get out more and listen to stuff, or I'm out walking instead of at my desk, and I mean, that's what it's about. I'm pretty excited about the future. How about you? Jeff: I am. I think there are, quite honestly, some scary things that could be out there in the future. I mean, there's been a lot of talk about what Mythos is capable of. But on the other side of it, there are all these advances. I also look back at Google and AlphaFold and what DeepMind was able to do there for science. There's more of that stuff out there, and individually for each of us, spending a little bit of time—and I do have to say, I think you need to spend time on a paid plan because the free stuff doesn't give you the idea of what these platforms are actually capable of. So if you only drop in, even briefly, to experiment on one of the $20-a-month plans and give it your situation, ask it what it can do for you, I think you'll see where, on a personal level, AI will help you unlock some things. It can help you move some things to the next level in your business that for whatever reason you haven't been able to do. You don't have to use it for everything. You may decide that it's still not for you for whatever reason, and that's fine. But I think there's so much to explore here and to let your curiosity run for a little bit to see what's possible and what you might unlock with it. Jo: Brilliant. So where can people find you and your books and everything you do online? Jeff: So pretty much everything lives at JeffAdamsWrites.com. Jo: Well, thanks so much for your time, Jeff. That was great. Jeff: I loved it, Jo. Thanks for having me..The post Accessibility And AI: How New Tools Are Opening Doors For Indie Authors With Jeff Adams first appeared on The Creative Penn.

Learn how Claude can help Amazon sellers organize workflows, automate tasks, improve keyword research, build smarter systems, and save time in business and life. AI is no longer just a tool for writing quick prompts or brainstorming ideas. In this episode of the AM/PM Podcast, Bradley Sutton sits down with Andrew Bell and Zoe Lu to explore how Amazon sellers can use Claude to organize their business, simplify daily tasks, and create repeatable systems that save serious time. Bradley opens by sharing his own failed attempt at using Claude for a presentation, proving an important point: AI is only as good as the context, instructions, and structure you give it.   Andrew breaks down what makes Claude different from a basic chatbot experience. He explains how Claude Chat, Claude Co-Work, Claude Code, skills, sub-agents, and scheduled tasks can help sellers move from simple conversations to actual workflows. For Amazon sellers, this can mean pulling keyword data, organizing it into Excel, mapping search intent, building product truth cards, judging keyword relevance, and even using Claude to support listing optimization, PPC planning, and product research.   Zoe then brings the conversation back to a beginner-friendly level by explaining how sellers can get started. Her advice is to install the desktop app, use Claude Co-Work, create a “brain” folder with personal and business context, connect the tools you already use, and turn repeated tasks into projects, schedules, dashboards, or skills. From managing calendars and emails to organizing files, creating daily briefs, analyzing customer feedback, or preparing for meetings, Claude becomes more powerful when it understands your goals and connects with your workflow.   The biggest takeaway is that Amazon sellers do not need to become AI experts overnight, but they do need to start building AI into their operations. Claude can help reduce busywork, organize messy information, create smarter processes, and uncover insights faster when used correctly. For sellers who want to stay competitive, the opportunity is not just using AI once in a while, but building repeatable systems that help them work faster, think more clearly, and grow smarter. In episode 524 of the AM/PM Podcast, Bradley, Andrew, and Zoe discuss: 00:00 - Introduction 02:58 - Claude Vs. ChatGPT: What Amazon Sellers Should Know 04:33 - Claude Chat, Co-Work, And Code Explained 08:31 - Using Claude Skills Like Repeatable SOPs 12:49 - Turning Keyword Research Into Excel Workflows 16:18 - Product Truth Cards And Keyword Relevance Checks 19:02 - Helium 10 MCP And Faster AI Workflows 20:12 - Simple Life Automation Ideas With Claude 25:59 - Zoe's Beginner Guide To Getting Started 29:02 - Building A “Brain” Folder For Better Outputs 35:23 - Tasks, Projects, Scheduled Agents, And Dashboards 42:31 - Q&A: Helium 10 Claude Connector, Agents, And Claude Workflows

Steve P. Young just got back from MAU Vegas 2026, slightly jet-lagged, heavily caffeinated, and loaded with fresh insights on app growth, AI, monetization, onboarding, and the strategies mobile leaders are quietly using right now.In this special debrief episode, Steve breaks down the biggest trends, smartest tactics, and most interesting conversations from MAU Vegas, including the app growth strategies that work… until everyone starts copying them.From AI-powered creatives and onboarding psychology to monetization experiments and distribution tactics, this session is packed with practical takeaways for app founders, marketers, and growth teams looking to stay ahead in 2026.Couldn't make it to MAU this year? Don't worry, this episode brings the best insights, lessons, and “hallway conversations” straight to you.

Jack Hoss is the owner of RealDealCrew and host of the RealDealCast podcast, with over 850 episodes recorded. In this episode, Jack breaks down how he flips houses in the Fargo/Moorhead market, how he uses AI to underwrite multifamily deals, and the local SEO strategy that keeps his business visible and competitive online. If you're a real estate investor, operator, or entrepreneur looking to put AI to work in your business, this one is packed with practical takeaways you can use right now. What We Cover: - Jack's house flipping approach in Fargo/Moorhead targeting 250-300k ARV properties - How he builds every deal around a 20% return target - Using AI to underwrite multifamily properties faster and smarter - The AI phone receptionist setup that handles inbound calls automatically - Google Business Profile and Bing Business Profile as a local SEO foundation - How Jack uses Claude Projects to get consistent outputs and avoid AI slop - Why he recommends Claude's Cowork feature and OpenAI Codex - Lessons from 850+ podcast episodes on what actually moves the needle Connect with Jack Hoss: RealDealCast Podcast:  @RealDealCast   RealDealCrew: https://realdealcrew.com/ Connect with Jason Fishman: LinkedIn: https://www.linkedin.com/in/jafishman/ Connect with Digital Niche Agency: Website: www.digitalnicheagency.com Subscribe to Test. Optimize. Scale. for weekly conversations on growth marketing, business strategy, and what is actually working right now. CHAPTER TIMESTAMPS 0:00 - Intro 1:30 - Meet Jack Hoss and Real Deal Crew 4:00 - House flipping in the Fargo/Moorhead market 8:30 - Targeting 250-300k ARV and why 20% returns is the number 13:00 - Using AI to underwrite multifamily properties 18:00 - The AI phone receptionist setup 22:30 - Local SEO: Google Business Profile and Bing Business Profile strategy 27:00 - Claude Projects and how to avoid AI slop 32:30 - Claude Cowork and OpenAI Codex recommendations 37:00 - Lessons from 850 podcast episodes 41:00 - Where to find Jack

Can Claude really run major parts of your business… if it can't even be triggered from the outside world?Turns out: yes—but only if you know the workarounds. In this episode, we tackle one of Claude's biggest limitations and break down practical ways to connect it with the rest of your business ecosystem. If you're building AI-powered workflows and feel like you've hit a wall, this episode may save you weeks of experimentation.The takeaway: don't wait for perfect tools. The smartest operators build systems around constraints. You'll learn three practical approaches to make Claude work with external platforms—and how to choose the right one for your use case.In this session, you'll discover:Why Claude's inability to accept external triggers creates operational bottlenecksHow a LinkedIn content machine generated a 250% increase in engagementHow ClickUp, N8N, Claude, and Gemini can work together in one systemThe pros and cons of using API-driven workflows instead of Claude CoworkHow Scheduled Tasks can act as a substitute for real triggersWhy Claude Code Routines may be the closest thing to a complete solution todayHow GitHub repositories unlock cloud-based AI workflows and reusable skillsWhich option makes sense depending on your business needs and technical complexityAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

Carolyn Woodard covers two recent AI product updates and a thought-provoking question about what it means to use AI tools more personally: a new Claude for Small Business plugin that connects AI to the tools your nonprofit already uses, a ChatGPT model update that changes the default experience for anyone on your staff using the free tier, and an article from nonprofit AI trainer Tim Lockie that may challenge how you think about sharing context with AI.Anthropic launched Claude for Small Business as a plugin inside Claude Cowork, their agentic work environment. The plugin connects Claude directly to tools like QuickBooks, PayPal, HubSpot, Canva, DocuSign, Google Workspace, and Microsoft 365 through pre-built workflows for tasks like payroll, month-end close, and invoicing. Every action requires human approval before it executes. Nonprofits with a paid Claude plan already have access but need to make the connections in Cowork. The Claude for Nonprofits discount brings the Teams plan to $8 per user per month for qualifying 501(c)(3) organizations. A free AI Fluency for Small Business course is also included.OpenAI updated ChatGPT's default model to GPT-5.5 Instant in early May, rolling it out to all users including the free tier. The big change: the model now draws on past conversations, uploaded files, and connected accounts like Gmail to personalize responses. If your staff are using the free version of ChatGPT, their default experience just changed, and that matters for what your organization's data governance policy says about which tools and tiers are appropriate.Carolyn closes with Tim Lockie's recent piece "Humans Are The Loop," about building a private Claude project he uses as a personal thinking partner. He fed it his neuropsych evaluation, DISC profile, and StrengthsFinder results, and uses it to surface the patterns he is most likely to miss under pressure. This approach is in genuine tension with the data caution that guides most of our AI governance guidance, and Carolyn is still sitting with it. Worth a few minutes of your own reflection.Resources Mentioned:Claude for Small Business announcement — Anthropic — https://www.anthropic.com/news/claude-for-small-businessClaude for Nonprofits pricing — Anthropic — https://support.claude.com/en/articles/12893767-getting-started-with-claude-for-nonprofitsGPT-5.5 Instant announcement — OpenAI — https://openai.com/index/gpt-5-5-instant/Humans Are The Loop — Tim Lockie / The Human Stack — https://thehumanstack.com/timlockie/humans_are_the_loopAI for Anyone course — The Human Stack — https://thehumanstack.com/academy/aiforanyoneElon Musk Loses Landmark Lawsuit Against Open AI — WIRED https://www.wired.com/story/musk-v-altman-jury-verdict/New every Tuesday. _______________________________Start a conversation :)Register to attend a webinar in real time, and find all past transcripts at https://communityit.com/webinars/email Carolyn at cwoodard@communityit.comon LinkedIn on reddit/r/nonprofitITmanagementon the Community IT websiteThanks for listening. 

You’ll sharpen your daily tech game this week: add names directly to Mail recipient fields, kill those sneaky iOS nickname pop-ups before they embarrass you, and stay alert to Low Power Mode. Long-press your steering wheel button to summon Siri faster, welcome ChatGPT and Perplexity to CarPlay, untangle Apple’s App Entitlements, and stream HLS video right inside the updated MGG iOS app. Don’t Get Caught treating your LLM like a glorified search bar—re-task it as a brainstorming partner, let agents check each other’s work, troubleshoot stubborn email issues, and have it build its own skills using Claude Code and CoWork. Your questions and tips drive the back half: disconnect AirPods from your Mac in one tap with ToothFairy or Control Center, dial in rock-solid remote screen sharing using Jump Desktop, Zoom, and Tailscale, stop your iPhone ringer from accidentally flipping, and plan your escape from Comcast email by grabbing a real domain through Cloudflare, Namecheap, or GoDaddy. Then it’s Cool Stuff Found season—Bartender 6 reclaims your menu bar, the Syntech case protects your Apple Vision Pro, and the Mila Air3 and Honeywell HEPA purifiers clean up your air. Plus a heap of love for Eufy lawnmowers, vacuums, and doorbells, all wired together with Homebridge and Home Assistant. 00:00:00 Mac Geek Gab 1142 for Monday, May 18th, 2026 May 18th: Send an Electronic Greeting Card Day MGG Monthly Giveaway – Enter to win a Function101 Apple TV Button Remote The MGG Merch Store is Live! Quick Tips 00:00:01 Ben-QT-Add a name to the Mail recipient field 00:03:43 Beware of Nicknames showing on iOS You can disable this! 00:08:08 The lessons we learn about our tech when traveling 00:08:49 QT-Be aware of Low Power Mode. Also App Tamer 00:13:56 Larry-QT-Long Press Steering Wheel Voice Command to activate Siri 00:16:14 ChatGPT and Perplexity are allowed to use CarPlay now 00:18:00 Apple's App Entitlements 00:19:26 Mac Geek Gab iOS App adds HLS video 00:22:35 David-QT-Use an LLM to troubleshoot your email 00:24:33 Re-assign your LLM, re-task it. Treat your LLM like a brainstorming assistant. Claude CoWork (and Claude Code) 00:29:45 Let your agents check one another 00:33:16 Have your LLM create skills for you Reviews 00:36:26 Jamcycler-MGG Review-My Favorite Podcast Sponsors 00:38:02 SPONSOR: Keeper. Right now, Keeper is offering our listeners 60% off personal and family plans at https://Keepersecurity.com/MGG. This offer is only for podcast listeners! 00:39:41 SPONSOR: Shopify. In 2026, stop waiting and start selling with Shopify. Sign up for your one-dollar-per-month trial and start selling today at https://Shopify.com/MGG 00:41:28 SPONSOR: Gusto. Get three months free when you run your first payroll when you start at https://gusto.com/MGG Your Questions Answered and Tips Shared! 00:43:07 Gino CO-How can I easily disconnect my AirPods from my Mac? ToothFairy Or Control Center Or Sound Menu Opt-plus-Mute/Volume keys will bring you to System Settings Sound Pane 00:49:09 Paul-Best Method for Screen Sharing? Jump Desktop Tailscale 00:55:04 Barb-How can I stop from accidentally toggling my iPhone ringer on and off? 00:57:13 Roger-What to do about Comcast email going away? Cloudflare Registrar Namecheap GoDaddy Cool Stuff Found 01:02:21 DLH-CSF-Bartender 6 / Pro / Mega 01:04:53 ATC/PP-CSF-Syntech Apple Vision Pro Case 01:09:25 CSF-Mila Air3 Purifier 01:11:37 n-Greg-CSF-Honeywell Allergen Plus HEPA Large Room Air Purifier 01:12:41 Some love for Eufy Eufy Lawnmower Eufy Vacuums Eufy Doorbells Homebridge Home Assistant 01:24:36 MGG 1142 Outtro MGG Monthly Giveaway Bandwidth Provided by CacheFly Pilot Pete's Aviation Podcast: So There I Was (for Aviation Enthusiasts) The Debut Film Podcast – Adam's new podcast! Dave's Business Brain (for Entrepreneurs) and Gig Gab (for Working Musicians) Podcasts MGG Merch is Available! Mac Geek Gab iOS app Mac Geek Gab YouTube Page Mac Geek Gab Live Calendar This Week's MGG Premium Contributors MGG Apple Podcasts Reviews feedback@macgeekgab.com 224-888-GEEK Active MGG Sponsors and Coupon Codes List BackBeat Media Podcast Network

How can you supercharge your creativity in an age when AI is reshaping everything — including how we write, edit, and market our books? What does it look like to use AI as a genuine creative partner rather than a shortcut? And could professional speaking become an income stream that complements your writing career? With James Taylor. In the intro, Audible's new royalty model; New royalty model details [ACX; Kindlepreneur]; Public Speaking for Authors, Creatives and other Introverts; Why Indie Authors Should Ignore the Market's Mood and Focus on their Mission [Self-Publishing with ALLi]; Lichfield Cathedral; This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn James Taylor is a nonfiction author, professional speaker, podcaster, and entrepreneur who helps people unlock their creative potential. He hosts the SuperCreativity Podcast and his latest book is SuperCreativity: Augmenting Human Creativity in the Age of Artificial Intelligence. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes How to define creativity and why it's becoming the most valuable skill in the age of AI The five stages of the creative process — and the stage most people skip Three types of creative purpose: play, self-expression, and legacy How James used multiple AI tools alongside human collaborators to write, edit, and market SuperCreativity Bulk book sales, industry-specific editions, and revenue models for nonfiction author-speakers Practical tips for authors who want to break into professional keynote speaking You can find James at JamesTaylor.me. Transcript of the interview with James Taylor Jo: James Taylor is a nonfiction author, professional speaker, podcaster, and entrepreneur who helps people unlock their creative potential. He hosts the SuperCreativity Podcast and his latest book is SuperCreativity: Augmenting Human Creativity in the Age of Artificial Intelligence. Welcome to the show, James. James: Well, thank you for having me as a guest. I'm looking forward to this conversation today. Jo: It's going to be really good. First up— Tell us a bit more about you and how you got into writing and publishing. James: Well, today I'm a professional keynote speaker, so I deliver about fifty to a hundred keynotes per year in twenty-five-plus countries. Primarily I speak on creativity, innovation, and artificial intelligence. Go back into my deepest, darkest history—I actually used to manage rock stars. That was my old job. I used to be in the music industry for many, many years. I worked with members of The Rolling Stones, and for our listeners in the UK, I managed bands like Deacon Blue. Then I went to the dark side. In 2010, I moved to California to work in Silicon Valley, to work in the world of tech. That got me involved in artificial intelligence. Right about 2017, I was speaking at an event in San Francisco and someone came up to me and said, “You realise you could probably speak for a living, you could do this for a living.” So I thought, well, how does that work? And he told me. Then I embarked on the career that I have today, which is primarily as a speaker, with writing now coming a bit more to the fore. Jo: Wow, I remember Deacon Blue. James: Yes. Jo: “Dignity.” That's crazy. Very, very cool backstory there, but we'll come back to the career side of things. Let's get into super creativity, because my listeners are certainly creatives. Most of the listeners will have a book either on the way or they might even have lots of books. So we all do want to be super creative. How do you define creativity, and why is it important to keep focusing on this even if we do identify that way? James: For me, creativity is about bringing new ideas to the mind. Innovation is about bringing new ideas to the world, but without creativity, there is no innovation. So creativity is really the engine of innovation. Whether that is designing new products, new services, or creating new works of art and new books. The reason that creativity is becoming more important is because of what we're seeing right now in terms of artificial intelligence. AI is going to replace a lot of the non-creative tasks that we currently do in our jobs. If you look at things like the World Economic Forum, there was recently a study with a thousand global business leaders, and work from companies like LinkedIn—they all highlight that creativity is going to be one of the foremost important soft skills for this new future. So creativity, strangely, will actually become more important, not less important, as we go ahead. That's the creativity side. Probably for many of the listeners here, they'll consider themselves to be creative. That is not the norm. As I mentioned, I speak in about twenty-five countries a year, and if I ask the audiences—primarily corporate audiences—to put their hands up if they consider themselves to be creative, only between ten to forty per cent of the audience will raise their hands. So part of my job is to show them why they are more creative than they think they are and why we're all born with this creative potential. Then moving into the super creativity side, it's really to show them how they can augment that creativity by collaborating more deeply with other people or machines—things like artificial intelligence. So SuperCreativity, the book that I've written and the speeches I give on it, is really about how we can augment our individual creativity by collaborating more deeply with other people or artificial intelligence. For me, that's been the thing I've been fascinated by for the past few years, and probably for many of our listeners who are now using AI in their writing, their researching, and their marketing of their books, they're probably getting into this space as well. I really wanted to dive into that—both the collaboration with other people and with machines and AI. Jo: In terms of the super creativity then, do you have any practices or ideas? Before we get into collaboration, many of us authors work alone—and of course we can come back to the AI stuff in a minute—but in terms of super creativity, are there ways that we can even supercharge what we do already? Then, of course there are people listening who might not feel creative. So give us a few tips on how we can potentially change our mindset or become even more creative. James: In the book I talk about what I call the eight Ps of super creativity, which are purpose, personality, practice, people, process, place, product, and persuasion. Persuasion is really the marketing piece at the end. Probably the one that could be most useful to many listeners today is the practice piece—the practice or the process side of things. For many of us, what that usually consists of is just having some type of daily creative practice. Different people do it in different ways. Many of your listeners will know the works of people like Julia Cameron—the morning pages style of having some type of daily practice. Other people do it in slightly different ways. The process bit is really interesting. I talk about this creative process that we all have, and I talk about these five stages of the creative process. The first stage, let's say if we're writing a book, is really that preparation stage. That is usually the stage where we are trying to absorb as much information as possible about the thing that we're going to be writing about. The topic, if it's nonfiction, or going to the places, visiting the scenes that we're going to set certain things within for the book. So that preparation stage is really about absorbing as much information as possible from the outside. It's not going to look very creative. We're just absorbing at that stage. Now the mistake that a lot of people tend to make is they immediately try to jump from that preparation stage to looking to generate ideas. But what all the studies show us is we should spend a little bit of time in what we call the incubation stage. This is where it's often very useful if we've done some research, that we put things to one side for a little while, maybe a few weeks, move on to another project, think about something completely different. Your brain will continue to work in the background. Your unconscious brain will work on that content you've been absorbing. Then what often happens as a result of that is we come to this third stage, which is that insight stage—that aha moment. That happens for various different reasons and you can seed that in slightly different ways so you're more likely to get inspiration in your day-to-day work. Then as we know—as you are a writer of many, many books—many people think, “Well, that's it. I've done it. The idea for that book or that chapter has come to me.” That is really just the first five per cent of the process. The next stage is where we look at all the different ideas we have and decide which ones we want to pursue, which ones are going to make the grade. This is what we call the evaluation stage. Once we've done that, we move to that final stage, which is the elaboration stage. If it's a startup, this is when you're building your minimum viable product. As a writer, this is where you're actually doing the work, putting those words out onto the page. It's a very iterative process, so it's not necessarily linear. You'll go back and forth. Even as you're getting input from readers and audiences in that last stage, that is then giving you the material to move back to the preparation stage and think, “Oh, I wonder if this next book in this series, maybe I go in a slightly different direction with this character.” So each of those different stages, you can do different things to increase your levels of creativity. Jo: I love all of that, but can we go back to purpose? Because you mentioned that as one of the Ps and I think this is something that a lot of us need. As we are recording this in April 2026, the world is an interesting place. There are lots of things going on that have people worried. Well, we are not talking about politics, but I think one of the things that people struggle with is, what's the point in writing this story, for example, or what's the point in trying to get my words out there when things are difficult? I feel like coming back to purpose is perhaps the thing that helps people even take it into the process as you were talking about. And then of course, just from a practical angle— Is purpose about making money or reaching people? So maybe you could talk about the purpose side of things. James: Yes. So I talk about three different purposes, and it's not that there's just one that predominates, but usually there's one that maybe predominates on different projects. The first one is creativity as play. It's what we're basically, as humans, hardwired to do—this instinctive joy that we get just for creating for its own sake. There's nothing that really sits beyond that. We just have fun. We find pleasure in creating something. That could be a musician creating a piece of music, a sculptor creating a sculpture, an entrepreneur creating a new business or product or service. There's just this sense of play. One of the things I talk about in the book is this idea of being childlike, not childish. If you look at children, you see this very instinctively. If you see a three-year-old or a five-year-old, you give them some crayons and they will just naturally create. That's part of who they are and it's pretty abstract. Then what happens is they go to school and they're taught useful conventions—”this is how you should do it.” You even see their work start to change. You start to see them move from abstract paintings to more formal structures. Then you get your peer group, then you go to college or university and the world of work, and you're taught all these useful conventions. That's fine, but as adults, it is our responsibility to become what we call post-conventional, where we see these conventions as a useful signpost but we're willing to challenge them. We're willing to have a playfulness in what we do. So the first one is just this hardwired thing—creativity as play. The second one, and this is maybe for a lot of your listeners the reason that they are writers, is self-expression. It's a way of placing something out into the world. I was actually just in France recently, and I was talking to a young visual artist, a painter from Hungary, and she had to go up and give a speech. She really hated doing it. She was having to talk about her work and she was really uncomfortable. I could see the discomfort and my heart went out for her, because that is not the way she primarily expresses herself. She expresses herself through her art form, which is painting. For many of us, we might struggle to get on a stage, but we can express ourselves in the written word. We have something we want to say, a position we want to have, and we want to express that and get that out into the world. The final one is just this idea of legacy. That is not going to be for everyone. I can tell you, for me personally, legacy is not the reason that I write and do a lot of the stuff that I do. Maybe that changes—maybe as we get a bit older, we want to leave a body of work. So those are the three main purposes that we tend to see. Then you mentioned the financial side of what we do as well. This starts to come into that self-expression, because we need to be able to get people to buy our books or download our books and read our books in order to give us the ability to write new works and create new things. The financial side is an important component of it, but it is not the only one. I think there's a great question any writer should ask themselves. One of the first questions that I asked myself as a relatively new nonfiction writer is: why am I writing this book? What is the purpose of this book? For me, primarily it is a form of self-expression, and then you have to go, “Well, that's fine, but I also need it to have some type of financial basis for it.” It doesn't need to be the main driver of my income, but I need to have some type of revenue model. I'm happy to talk about revenue models, because probably the type of revenue model that I have as a writer is going to be different from other listeners. I tend to focus more on bulk selling of books rather than individual selling of books. Jo: Yes, I definitely want to come back to revenue models and business, but a few other things first. I want to circle back to collaboration, because I've certainly co-written with some humans, and I know a lot of listeners either have co-written or collaborated with other humans—and some of it works and some of it doesn't. You have some great information on human-plus-human creativity and collaboration. So maybe you could give us some tips on how we can be more effective collaborators with other humans. James: So there's a whole section about this idea of creative pairs. Often if you look at great creative work or innovative companies, very often when you strip it all back, you'll find at the core lots and lots of creative pairings. That is usually two different but complementary personalities who are willing to develop and challenge and improve each other's ideas. We think of Jobs and Wozniak in the world of business, or Warren Buffett and Charlie Munger. For authors, often that relationship is the work with their editor. There was a documentary I saw—I think it was a New Yorker documentary that came out a while ago—talking with a writer of history books about his relationship with his editor. It was a really beautiful relationship. These were two very different personalities, but what worked was the fact that they were different. A core component of having these creative pairings is a sense of trust—or what some people today would call psychological safety—that you are willing to challenge someone's ideas, but in a space of trust. The Germans have a great phrase for it. In English it translates as “someone to steal horses with,” which I love. Hopefully our listeners have that person where you can go to them and say, “I had this idea for a book or a chapter or a character,” and that person is a “yes, and.” Like, “Yes, and have you thought about doing it this way?” or “What would happen if you did this?” They stress test your ideas. They make your ideas better. For many of us, maybe it's our husbands or wives, our partners. Some of us are lucky enough to have editors. When I started rewriting this latest book, I actually had someone like that—a human, not an AI—that I worked with, especially on taking all these random thoughts and ideas I've been expressing in keynotes and putting them into more of a book form. The format and the structures that we use for telling stories in a speech are quite different from the structure that we would use for a nonfiction book. I didn't have as much experience there, so I wanted someone who could say, “Have you thought about structuring it this way?” or “This is a great story arc you might want to think about.” So I don't know, for you, who is your creative pairing? Who is your “someone to steal horses with”? Jo: Well, it's funny. I really think since the arrival of Claude Opus 4.6, it is absolutely Claude. James: Yes, yes. Jo: All the way. I mean, so we could come onto that next in terms of how AI has changed, because I do still work with a professional editor for both fiction and nonfiction, but it is very much in the “make my finished work better” stage. It is not in the exploratory phase. I find particularly the latest reasoning models to just be fantastic at this. And my Claude is not sycophantic. The Opus 4.6—I'm sure you've been using it too—it just doesn't behave in the way that a lot of people think these AIs did. They did behave like that, and now it's changed. So let's talk about that. What are your thoughts on collaborating more effectively with AI tools, especially as they become more and more powerful? As we record this, Claude Mythos has not come out, but it's certainly rumoured to arrive. I'm pretty excited. James: So because I've been doing this AI thing for a little while, it's given me the ability to experiment with things—the early versions of what many people are using today. I'll give you an example. Even before I started writing the book, I decided to write a book proposal. Even though I could pretty much sense I wanted to independently publish this book through my own publishing company, I thought it's a good practice to put it down into a proposal form, even though I don't go to a traditional publisher or a hybrid publisher. One of the things I did within that was get a sense of who my ideal readers are. I used a very early version—this was a few years ago—of an IBM AI tool, creating what we call a psychometric map of my ideal reader. This basically tells me, over about seventy-two different factors, how this person thinks, how they feel, what their value system is, very broadly for my ideal reader. I pulled in different sources. I knew the kind of magazines and books they were reading and what their general worldview was. So I created this—going one step beyond just creating your ideal reader to really understanding their psychometrics. I do this in my keynotes too. Before I ever give a keynote or an important pitch or a presentation, I use AI to analyse the psychometrics of the audience I'm going to be speaking to. This might tell me, for example, this audience values humour a little bit more, or this audience values a bit more practicality so they want actionable next steps, or this audience is going to be a little bit authority-challenging so they're going to push back. So even in those very early stages, just starting to think about the book—who was I writing this book for, what was the purpose of the book—I was using AI to understand the psychometrics of my absolutely perfect, ideal reader. I gave her a name. It was a female reader. There was someone similar to her that I already knew. Probably for some of your listeners, they do this instinctively anyway. They maybe have a person or a few different people they think of in their head. Then from that stage, because I've been delivering lots and lots of keynotes—and this may be an important distinction in the way that I have decided to write books as opposed to how other people write books—my family were all jazz musicians. The difference between a rock musician or a pop musician and a jazz musician is this: a rock or pop musician will go into the studio, create this opus, this work, and then tour that for the next two years. A jazz musician, on the other hand, goes out and performs the songs and the things from the album that they're eventually going to create hundreds of times, thousands of times, to find out what works with audiences, and then they go into the studio and record the stuff that works best. So I created a book more like a jazz musician. I'd delivered keynote versions of the book hundreds of times before I ever decided to actually write the book. So it had been stress-tested with real people to a certain extent. Then, getting into it, I thought—well, what works as a keynote is not necessarily going to work as a structure for a book. So what I did was start using ChatGPT models at that point to think about the structural edit of the book. What was the structure going to be? What was great is you can basically feed it every single keynote you've given over the years, all the notes, everything you've done, and it could start to give me something to riff with and really get into thinking about how I was going to create this. I was using it a little like that creative pairing we spoke about earlier. Then once I'd done that—so I've now got an idea of a structural edit essentially—I then go back and speak to some humans about it. “What do you think about this?” “What do you think about that?” And try some things out over dinner conversations. “I'm thinking about doing this—what do you think?” Then once I did that, I just did the thing that I really didn't want to do, but I guess you absolutely have to do: sit in a seat for multiple weeks and just get that crappy first draft done. That was just me writing, from my voice, in my way of doing things. Every so often I would use an AI to research a particular thing, but I didn't want to slow down the pace too much. I was focused on getting that word count done. Once I had the first draft, I then brought the AI back in. In this case, I was still using OpenAI at this stage, to act more like an editor. To tell me what was weak about the book. At this point I was starting to give it the overall framing. What was weak, what chapters needed to be improved. I then went back, started reworking each of the chapters, and worked chapter by chapter using that AI as a sparring partner. But once again, the AI is not really writing my words for me. It's maybe saying, “This part could be said better. You might want to think about doing it this way,” or “You are missing a really powerful case study or example here,” or at the very end of each chapter, I have actionable next steps, and “You're missing some things here.” So I've gone through that entire process of writing, and now I'm essentially at the second draft. At this point, what I'm doing is using another AI tool—Claude, in this case—to have a different perspective on it. I gave it the work. I mentioned a couple of editors that I really respect and different writers I respect and said, “I'm going to create a virtual beta readers group. Give me feedback on this now.” For someone that's listening to this, and we're recording this in April 2026, here's some good news for you. There are now a bunch of tools out there that use AI swarms, as we call them. You can basically feed it your book and it will create synthetic readers—thousands and thousands of synthetic readers that read your kind of style of book—and it will then give you feedback from these synthetic readers. Essentially, I was just doing an early version of that. So I got the feedback from the synthetic readers, the AI readers, and then reworked a little bit. Some of the stuff I just decided not to do because it didn't align with what I was trying to say in the book. Then the next stage was I had a beta reader group of about thirty human beta readers—my ideal readers. I sent the book to them, they gave me feedback. I then used AI to give me an overview report of all their feedback, and then I was able to go back into reworking the book. That's still really just draft three of the book, not the final book at this stage. But just to give everyone a sense of opening up the process: you could see how the human and machine were working together. Jo: Yes, I love that. I also often say to people who are speakers first that you can, if you have recordings of your talks or if you use your slide decks to record them as MP3s and then just use that transcript as the basis of a draft. Obviously it's not the book or a chapter, but it can actually preserve your voice—your speaking voice—which I think can be really effective for speakers. I like your multi-step process there. And then of course, if you have audience avatars in AI, that can help you design your book marketing. So take this into book marketing and how you're doing that. James: So I still decided to go old school with a human editor—a book editor that someone had recommended to me. I used that human book editor just to go through the book. At that point we're talking about style, some stylistic things that we wanted to do, and they can pick up other things as well. So I've got that book, and then I'm obviously starting to use AI to understand what tags, what kind of copy do I want to have in terms of putting it onto Amazon, putting it onto IngramSpark, and all these other platforms I want to put it out into. I'm using Claude here in particular—and with Claude, you have something called Cowork. It wasn't quite fully happening at that point, but there were early versions of it and Claude Code—to almost start working with and creating a virtual marketing team. I give it the book and then they could start thinking about: what is the marketing strategy for this book? What does the campaign look like? What are the things that we need to do? That was then starting to break it down. We're now three months out or so before the book is due to get released, and I'm starting to deploy that particular campaign. So for example, I'm on a podcast right now, and we try different versions. We have a human going out and reaching out to potential shows for me to be a guest on, but I also have an agent. There's also one going out and finding and researching podcasts and reaching out to those podcast hosts to have me as a potential guest. So they're doing some of the tactical work there at the same time. One mistake I made—and I don't know if you've experienced this as well—if I was to go back, one thing I would do differently is this: I decided to record the audiobook version after the physical book was already committed and ready to go out. Jo: Mm-hmm. James: And I noticed so many small errors or things I would change after having spent two days in a studio recording the voice for the entire book—changes I would have made. This is something other people did ask me: why are you not using ElevenLabs or an AI clone of your voice to read the script? There are some things I feel quite personal about, and my voice is one of those things. As a professional keynote speaker, I decided I wanted to keep that and have it in there. So it's going to be different for everyone which things they decide to offload to AI, which things they decide to give to a human member of their team, and what they decide to keep to themselves. Jo: Yes, I mean, I human-record my nonfiction, but I have an AI voice clone with ElevenLabs for my fiction now. But obviously, for people listening, you can't put an ElevenLabs voice-cloned audiobook on Audible, and a lot of your sales will be on Audible, especially for a book like this. So I think that's also important. I agree with you on doing the audio edit. There's always things you want to change. But as you mentioned, you're self-publishing this, so you can just go in and change your files. James: Yes, and that was the other reason, and this was part of the marketing—now we're moving into the marketing and the business model behind the book. For me, the book doesn't have to be a financial driver in its own sense. The way that I sell books, and usually people like myself—professional speakers—is we bulk sell books to our clients. Let's say I'm speaking at four different events this month. Each has about a thousand people at them. Those organisers will buy, say, a thousand copies of the book. So at the end of that month, you might have sold four thousand copies—not individual copies. Anything that sells on Amazon or in other places is almost like a positioning piece. Obviously you want people to buy the book and learn things from the book, but in terms of the distribution model, it's slightly different because I'm primarily selling through bulk sales. Now, here's a little twist you can do on this, and this is a decision I made even before we released this version of the book. I speak to lots of different industries. There was a speaker and author—I've forgotten his name now, I think he was from Florida—and what he decided to do was to write a slightly different version of his main book every year, but for a different industry. So what this allows him to do is, let's say in my case, I'm doing a version of the SuperCreativity book just for legal professionals because I speak to a lot of law firms and legal groups. I've already started working on a version of the book which is a little bit more attuned to that audience. As a speaker, it allows me to go to all these law firms and legal associations and bar associations and say, “Hey, I've just written the book on creativity and artificial intelligence for the legal industry.” That makes you a very bookable proposition for a client. And then obviously you can sell books from that as well. And that's before we get into the foreign language versions. That's just a model that happens to work pretty well for my part of the industry, but obviously it's going to be very different for other types of authors. Jo: No, I think that's great. For nonfiction authors, as you say, there are different revenue models. Your income, I guess, would be what, eighty, ninety per cent speaking revenue? Or do you have other things as well? James: Yes, primarily it's the keynote speaking, and anything that comes from the back of that. Sometimes it's boardroom advisory work that I do as well. But primarily it's the speaking side. So really the book is just the simplest form to get my ideas out and the most affordable form. Jo: Mm-hmm. James: Because the other thing is, you want as many people getting your ideas as possible, and there is no better, more affordable way of getting someone's ideas out there than in the form of a book. I think it's just the most unbelievable transmitter of knowledge—a book. That's why I love to write the book as well. A lot of my friends say, “Listen, books are old hat. You don't need to do a book any more. You can do these other things, other forms, online courses.” I've done lots of online courses in the past and membership sites and all those things, but there's just something that is great about a book—to be able to summarise your ideas at a particular point in time. It's also a great transmitter of value to other people. And it is affordable. Any book, someone can download a book on Audible or wherever they want—that's just an affordable way of absorbing that content. Jo: Yes. Well, of course we are all fans of books here. I do speak—I don't tend to do keynote speaking. I do more content speaking at conferences. For people listening, keynote speaking is where you tend to get the higher revenue. So if people listening have books already—let's say they have nonfiction books or even fiction books that could be turned somehow into different topics—if people want to get booked for speaking gigs, preferably ones that pay— How would you recommend authors think about moving into speaking if that's something they want to do? James: So obviously it's much easier for nonfiction authors to do that. I mean, I'll give you an example. I was speaking at an event last week in New York for L'Oréal, the hair care and cosmetics company. They had six different speakers. One of them was a speaker on macroeconomics and geopolitics. Another was an expert on communications. Another was an expert on AI. Another was an expert on storytelling. So you have to think: does my topic have value for that type of audience—that corporate audience? An easy way of finding that is if you just go onto any of the speaker bureau websites, type in “speaker bureaus,” look for the speaker bureaus, and then type in your topic area—emotional intelligence or whatever the topic area is—and look at the other speakers. See if there is obviously a number of speakers talking on this area. Importantly, look at how busy they are and look at their fee levels as well. I did an online summit a few years ago called the International Speakers Summit, where I interviewed a hundred and fifty of the world's best professional keynote speakers. I interviewed Sally Hogshead, who's an author and a speaker, and she said to me, “James, you're going out speaking about creativity, but if you just twisted it a little bit and spoke more in terms of innovation rather than creativity, you would earn an extra five thousand dollars per keynote.” So creativity and innovation—an extra five thousand dollars. That's just a simple thing that, as you get to understand the industry, you learn. Then once you do that, it's like any business—you have to treat it like a business, obviously. What makes someone a great storyteller on stages is not the same as what makes a great storyteller on the written word. So depending on where you're at, you might need certain training and skills development. If you are listening to this from America, there are things like the National Speakers Association, the NSA. If you're living in the UK, the Professional Speakers Association. These are great ways just to develop your skill set and learn from other professional speakers. Here's the good news, I didn't know anything about professional speaking until 2017–18, and it was only from having a conversation with someone who said, “Listen, you have some original thoughts. You can get paid to speak about this on stage.” Then I spent the next year really researching and understanding and looking at how to do it and creating a minimum viable product—a speech—that was a very short period of time, a year. Most of the listeners here have gone through that process of writing a book, which takes many, many months. So you have the stamina to do this type of work. You just need to find out where you fit. I thought I was going to be a speaker in marketing. I thought that was going to be my thing. And it turns out that's not what the market wanted from me. They wanted me to talk about creativity and artificial intelligence. So you have to listen to the market, like you have to listen to your readers. Jo: Yes, I think that's really interesting. I was also a member of the PSA here, and I learned in Australia with the NSAA as it was. James: Yes. Jo: And that thing about who you speak to—I mainly speak to author conferences, who, I just want to be frank, don't pay very well, if at all. So exactly what you said there— If you want to be a highly paid speaker, you have to pick the audience who's going to pay, as well as a topic that works with them. It is a very different thing to writing a book, I think. James: It is a different model. This is what was interesting when I interviewed those hundred and fifty professional speakers—the thing that came back loud and clear is there is a model to suit everyone. Jo: Mm. James: So the model that works for me—getting paid high fees to go and travel around the world, speaking on stages to primarily corporate audiences—that is not the only model. There is another model, which is called the “sell from the stage” model, where you maybe don't get paid anything to go and speak on the stage, or very little, but what you're doing is you're selling your consulting, your online course, your books, your other products from the back of the stage. That's another model as well. I have friends who have young families and they are writers and they don't want to schlep on planes like I do. I know one speaker in particular who never leaves his own city. He is a very successful professional speaker. He happens to live in Orlando, Florida, which is one of the busiest cities for conferences. So literally, he's home with his kids every night. He gets to do all this cool stuff he wants. He never has to step on a plane if he doesn't want to. That just shows you the range. I remember I once interviewed a person whose title was a Buddhist monk, French speaker, and author. He figured out he could live very affordably by living in Thailand. So he lives in Thailand for part of the year and he's very into meditation, mindfulness, yoga, and writing. He figured out he only had to give two keynotes per year to pay for his entire lifestyle. That was it. So that gives him a lot of freedom. He does those two corporate keynotes a year and for the rest of the year he's doing his yoga, his meditation, his writing, and surfboarding, whatever he's into as well. So you can see there's a whole range of different ways you can design that life. Jo: Yes, we talk a lot about definition of success and it's great to hear those different examples. So before we finish up, I just want to come back to your journey into the writing side, into books and self-publishing. We all understand, me and the listeners, how hard it is to write a book and also to market a book, but we've got the bug. So we wonder: how much have you got the bug? Do you plan on doing more writing, more books, or do you still want to lean more heavily into speaking? James: Primarily the income for me will still come from speaking. I remember listening to Elizabeth Gilbert once when she talked about her writing. She said she always wanted to have other things, so she never had to push onto her writing that it had to be the income stream for her. If it was successful, great, that's fantastic. So I have a little bit of a similar view to that. In terms of my own writing, I've got about five different nonfiction book ideas I'm now looking at. Some of them relate to speeches that I already do. Some don't. I'm looking at different versions of the SuperCreativity book, so there'll be other versions coming out—different industries, different languages. That gives you a few years of work. The other side that I want to develop is the fiction writing side. I'm already starting to work on a fiction book at the moment—a little bit like this idea of one for them, one for me. Jo: Mm-hmm. James: So one for them is for the corporate audience, that world that I live in, and the other one is for me, for my own creativity. My hope—and I don't know, maybe we need to speak in a year's time when I've written and published it—is that by doing the fiction side, it will make me a better storyteller on stages as well for my corporate audience. It will help me understand story arcs, slightly different ways of expressing stories, building emotion, building the anti-hero characters within a book, for example. So I'm hoping that they both feed off each other. But we will see. Jo: Yes, we will. All the best with that. So where can people find you and your books and everything you do online? James: The easiest place to go is JamesTaylor.me, and you can find the book, which is called SuperCreativity, there. Or just go to wherever you buy your books—your local independent bookstore—and get a copy of SuperCreativity. The audiobook may already be out by the time you're listening to this as well. If you want to learn a little bit more, we also have a podcast called the SuperCreativity Podcast, where I interview lots of wonderful guests talking about this area of super creativity. Jo: Well, thanks so much for your time, James. That was brilliant. James: Thank you, Joanna. Thanks for having me as a guest on the show.The post SuperCreativity And KeyNote Speaking With A Non-Fiction Book With James Taylor first appeared on The Creative Penn.

In this week's pep talk, I am sharing the simple three-layer website strategy we're using to organically add 20+ new email subscribers every single week without relying on ads, social media, or constantly creating new content. We're talking about sustainable audience growth, smarter website conversions, and how to turn your existing traffic into real leads that actually want to hear from you.  In today's episode, I share:02:58 – The behind-the-scenes website strategy currently bringing in 20+ organic email subscribers every single week04:03 – Why these subscribers convert differently than people coming from social media or paid ads05:01 – The real reason small weekly subscriber growth compounds faster than most entrepreneurs realize05:45 – Who this strategy works best for and why website traffic matters more than follower count06:23 – The biggest mistake entrepreneurs make when people visit their website but never join their email list07:41 – How pop-ups have evolved since the early blogging days and why they still work when used strategically09:12 – The first layer of the system: rotating podcast pre-rolls that direct listeners to specific lead magnets11:08 – The second layer: smart website pop-ups that capture attention without feeling intrusive or spammy13:26 – The third layer: blog-specific pop-ups tailored to exactly what someone is already searching for15:44 – Why sustainable business growth comes from optimizing what you already have instead of constantly creating more content 

#910 If your business is growing but you are the bottleneck, this episode will change the way you work forever! In Part 1 of this 2-part episode, host Brien Gearin sits down with Corey Ganim — host of the "Build with AI" podcast and owner of Return My Time — to break down his AI Operating System, a practical framework for installing AI into every part of your business so you can scale without hiring and without learning to code. Corey walks through the three-tool foundation (Claude, Claude Cowork, and Skills) and dives deep into the first two of five business pillars: Sales and Marketing. You'll learn why speed to lead is the single highest-ROI opportunity for most small businesses — backed by an MIT study showing you're 21x more likely to close a deal if you respond in under five minutes — and how to build an AI-powered system that sends personalized responses to new leads around the clock. Corey also shares a simple but powerful marketing skill that turns a 30-second voice memo into a polished LinkedIn post, saving business owners hours every week! What we discuss with Corey: + AI Operating System: scale without hiring or coding + 3 tools: Claude (brain), Cowork (hands), Skills (playbooks) + Skills = AI-executable SOPs + Speed to lead is your biggest revenue opportunity + Average B2B response time: 42 hours + MIT study: 21x more likely to close in under 5 minutes + AI sends personalized lead responses around the clock + Voice memo → polished LinkedIn post on autopilot + 5 skills = ~250 hours saved per year + AI handles sales & marketing so you stop being the bottleneck Thank you, Corey! Check out Return My Time at ReturnMyTime.com. Listen to The Build With AI Podcast. Work with Corey. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode Overview Burnout is pushing executives to rethink their careers. But most make one critical mistake: they try to escape too fast. In this episode, Michael D. Levitt speaks with Matt Raad, digital investor and co-founder of eBusiness Institute, about how corporate professionals can transition into digital assets and online businesses without risking their income. This is not about quitting your job. It is about building a second engine of income and optionality. Why Burnout Is Driving the Shift to Digital Assets Burnout is no longer isolated. It is systemic. Key pattern: Mid to senior leaders in large organizations are experiencing sustained overload Pandemic-era changes accelerated fatigue and disengagement High earners are seeking control, not just income The result: Leaders are looking for exit options that do not create financial instability. The Core Strategy: Build Before You Exit Matt outlines a disciplined transition model: Maintain your corporate income Build a digital asset over 2 to 3 years Replace income gradually Exit only when the asset is stable This avoids: Financial pressure Poor decision-making Reactive career moves This is a structured transition, not an escape plan. What Is a Digital Asset Business? A digital asset is a business that can operate with minimal physical infrastructure. Examples: Content-based websites Online courses Affiliate and SEO-driven platforms Acquired online businesses Key characteristics: Scalable Transferable Lower operating costs Location independent This aligns directly with a leadership operating system: build systems that run without constant intervention. The Financial Advantage: Low-Cost Entry, High Leverage Traditional businesses require: Large capital investments Physical locations Staffing overhead Digital businesses: Can start under $10K to $20K Require fewer fixed costs Allow testing before scaling This reduces risk and increases strategic flexibility. The Critical Mistake: Skipping Foundations AI is accelerating business creation. But it is also creating a false sense of competence. Matt emphasizes: AI tools can build faster But they cannot replace business fundamentals Without understanding: Market demand Customer acquisition Conversion systems …AI amplifies bad strategy. AI as a Force Multiplier, Not a Shortcut Tools like CoWork are changing the game: Faster business setup Automated workflows Scalable content creation But the advantage goes to those who: Understand business models Apply AI strategically Build systems, not hacks AI reduces friction. It does not replace leadership. New Opportunity: Digital Advisors for Traditional Businesses One overlooked opportunity: Corporate professionals can become: Digital transformation advisors Online growth strategists AI integration consultants For: Brick-and-mortar businesses Local service providers Traditional industries This creates: Immediate income potential Skill development Entry into digital business ecosystems The Leadership Shift: From Operator to Asset Builder This conversation highlights a deeper shift: Traditional career path: Climb the ladder Increase compensation Increase dependency New model: Build assets Create optionality Reduce dependency This is not entrepreneurship for its own sake. It is control over time, income, and direction. Key Takeaways Do not quit your job to escape burnout Build a digital asset while maintaining income Focus on fundamentals before leveraging AI Use low-cost business models to test and learn Think like an asset builder, not just an employee Action Steps Assess your burnout level Is it role-based or system-based? Identify a digital asset model Content, course, acquisition, or advisory Allocate weekly build time Consistency over intensity Learn core business fundamentals Traffic, conversion, monetization Use AI to accelerate execution Not to replace thinking Guest Links Website: https://ebusinessinstitute.com.au Podcast: Digital Investors LinkedIn: https://www.linkedin.com/in/matt-raad/

The first AI-native programmatic stack for mobile publishers is real, and the early numbers are absurd. 10-20% revenue lifts across every publisher they've launched.Felix Braberg sits down with Dan Sack — Co-founder of CloudX, formerly MoPub, Twitter, Max, and AppLovin — for round two of their conversation, three months after CloudX went GA in February. The company now works with dozens of publishers, has five bidders fully live, a dozen more integrating, and a 35-person team. The pitch is "monetization as code" — a publisher platform where every setup lives in code and can be operated by humans OR AI agents.What's actually working today is the infrastructure layer: transparent fees, no competing ad network, verified auctions, and integration options that include first look, parallel, and standalone. The agentic capabilities are coming in Q3 — and that's the part that could reshape how publishers operate.━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━⏱️ TIMESTAMPS00:00 Cold open — dating app publisher up 14% revenue01:19 Round two intros + Dan's torn ACL update03:30 What CloudX has shipped since February GA04:39 Monetization as code: human + AI agent operated07:28 Felix's example: "kill DT for IAP whale cohorts"08:43 First look vs parallel vs standalone explained14:27 The real reason CloudX delivers 10-20% lifts24:14 Felix's pickle: 3 weeks of manual tuning, no AI yet32:19 The Q3 automation + intelligence layer roadmap━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

L'automatisation peut sembler intimidante. Quand on entend parler de Zapier, Make, agents IA, no-code, workflows… on peut vite avoir l'impression que c'est réservé aux gens très techno.Mais en réalité, automatiser son travail, ce n'est pas nécessairement compliqué.Et surtout, ce n'est pas une question de devenir programmeur.C'est plutôt de savoir de repérer les tâches répétitives qui grugent ton temps, ton énergie et ton attention… puis de créer des systèmes simples pour que tes outils travaillent davantage pour toi.Dans cet épisode, je reçois Stéphanie Beaubien, aussi connue sous le nom de La Frondeuse.Stéphanie est travailleuse autonome depuis 2012. Elle s'est lancée dans la techno non pas parce qu'elle venait du monde du développement, mais parce qu'elle en avait besoin pour mieux gérer son entreprise.Aujourd'hui, elle dirige l'Agence La Fronde, une agence québécoise spécialisée en IA, automatisation et outils no-code pour les entrepreneurs.Dans cet épisode, tu vas découvrir :✅ C'est quoi concrètement l'automatisation, expliquée simplement✅ Comment des outils comme Make, Airtable ou Zapier peuvent t'aider à gagner du temps✅ Pourquoi ce n'est pas réservé aux programmeurs ou aux experts techno✅ Comment identifier les premières tâches à automatiser dans ton travail✅ Des exemples concrets d'automatisations utilesOn parle aussi de courriels, d'agents IA et de la place des nouveaux outils comme Claude, Codex et les assistants agentiques.Si tu sens que tu perds encore trop de temps dans des tâches répétitives, cet épisode va t'aider à voir beaucoup plus clair.LIENS ET RESSOURCES MENTIONNÉS

If you're using Claude like a search engine, you're using maybe 5% of what it can actually do. In this video, I'm showing you the exact way I set up Claude Cowork to run my multi-six-figure freelance business — and the three foundation steps that put you ahead of 99% of freelancers and solopreneurs still typing prompts into a chat box.This is Layer 1 of the AI operating system I use across every part of my business.By the end, you'll have:✨ A proper understanding of what Claude Cowork actually is (and why it's different to ChatGPT or browser-based Claude)✨ Cowork mode set up on your computer✨ The Global Instructions file that makes Claude sound like YOU✨ Projects + memory so Claude remembers your business, not a fresh start every time✨ Why folder structure is the deciding factor between five-star AI output and mediocre copy-paste loopsxxEllen_______________________________________________________________

Spencer and Kai explore how to leverage AI tools like Claude and Cowork to automate sales call analysis, provide instant feedback, and improve sales team performance. They share practical steps, real-world results, and future possibilities for AI-driven sales coaching.

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I just attended the Eightfold user conference where they introduced TalentForge, a toolset to build agents, and the CEO Ashutosh Garg told us their HR team could build their own HRMS. Gloat is offering much of the same toolset, with integrations into Microsoft Teams, Copilot, Gemini and Claude – and you can import all your business rules from SuccessFactors, Workday, and other tools. And almost all HR vendors (Findem, Eightfold, our own Galileo) have MCP plugins so you can access them in any agent you choose. So the big question looms: what should you build and what should you buy? In this podcast I explain some of the considerations here and warn you that A) this is not as “easy” as it looks, and B) in a corporate setting you may want to think twice before you embark on a major replacement on your own. On the other hand, fire up Cowork or another tool and build your own personal agent, as long as your data security is in place. Lots of experimentation ahead and we will introduce you to companies that have built dozens of amazing HR agents at Irresistible 2026. Additional Information (Note that all our research and podcasts are at your fingertips in Galileo) The Reinvention of Workday: From System of Record to Platform of Agents ServiceNow Bets Big on Enterprise AI With Vision of Managing Everything Could Microsoft Win The War For Enterprise AI? The AI vs. Labor Economy, Why Benefits Are Being Cut, The Role of Legacy Systems The Context Layer (Semantic Layer) In Enterprise AI (And Where Business Rules Go) The Superagent for HR: Galileo Mars Release Chapters (00:00:00) - Building a Talent Portal in the Age of AI(00:09:46) - Will Businesses Reboot Their Processes With RPA?(00:10:47) - Build vs. Buy in the HR world

En este episodio del iSenaCode Live, analizamos una de las filtraciones más importantes sobre el futuro de Apple y la inteligencia artificial: iOS 27 podría permitir elegir entre distintas IA como Gemini, Claude y otros modelos para potenciar Siri. ¿Estamos ante el verdadero renacimiento de Siri y Apple Intelligence?También hablamos del misterioso wearable con IA que Apple estaría preparando para reinventar el mercado, de las novedades filtradas de macOS 27 antes de la WWDC 2026 y de cómo Google sigue acelerando su estrategia con Gemini Intelligence, Android y los nuevos Googlebook.Además comentamos el impacto de la IA en el desarrollo de videojuegos tras la oferta de trabajo del estudio detrás de Lies of P, el lanzamiento de iOS 26.5 con RCS cifrado y mejoras importantes para el ecosistema Apple, y cómo la batalla entre Apple, OpenAI, Google y Anthropic está entrando en una nueva fase.Si te apasiona Apple, la inteligencia artificial, iPhone, macOS, Android y el futuro de la tecnología, este episodio viene cargado de análisis, opinión y muchas reflexiones sobre lo que está por llegar.

Is software dead, or just being rebuilt? Ollie spent two weeks obsessing over Claude Cowork and turned 100 episodes of Founded & Grounded into a content engine. Becky spoke alongside the legendary Steve Blank. We break down agentic AI, SaaS valuations, customer development, pricing as conversation, and why human connection is the moat that AI cannot copy. This will leave you wanting to experiment right now. Key takeaways - Agentic AI is not a tool you add. It's the sand between your existing software stack, doing the connective work while you sleep, so you stop running the business by hand. - Pricing is a conversation, not a number. Steve Blank's lesson is simple. Ask the customer the question, listen to the answer, then build the proposal. Skip that step, and you're guessing with someone else's money. - AI raises the floor on output. It does nothing for trust. The founders who win the next cycle are the ones in rooms without laptops, building relationships that agents cannot fake.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today's show:Cerebras just jacked its IPO range to $150–$160 a share, OpenAI bought a consulting firm to seed its $4 billion private-equity joint venture, and a startup in Oakland is electrolyzing magnesium out of seawater for one-third the going price. Alex Wilhelm and Jason Calacanis go deep with AI21 co-CEO Ori Goshen on why model orchestration, not bigger LLMs, will decide who wins enterprise AI.The crew also covered the decline of OpenClaw, TikTok's new £3.99 ad-free tier, more entries in the live-show sidebar bounty, and had time for a little Off Duty before signing off.Guest Links:Ori Goshen on LinkedInAI21Alex Grant on LinkedInMagrathea MetalsTimestamps:0:00 Ori Goshen, CEO of AI21 joins the show1:20 Plaud: If your work depends on conversations — interviews, meetings, calls — you need a Plaud NotePin. You can check it out at https://Plaud.ai/twist and use code TWIST for 10% off!5:14 Why enterprises care about token cost optimization6:01 Jamba as open-weight; Maestro as proprietary orchestration10:08 LinkedIn Jobs - Hire right, the first time. Post your first job and get $100 off towards your job post at https://LinkedIn.com/twist12:56 AI21 customer roster: FNAC, US tech giants, Israeli companies19:01 Alex Grant, CEO of Magrathea Metals joins to discuss pulling magnesium from seawater20:03 Live video of the Oakland pilot electrolyzer20:10 Deel - Founders scale faster on Deel. Set up payroll for any country in minutes, hire anyone anywhere, get visas handled fast, and get back to building. Visit https://deel.com/twist to learn more.22:01 Magnesium as a "gateway metal" for aluminum, defense, aerospace23:20 TETRA joint venture & the Evergreen Project in Arkansas23:38 Series A close, JV economics: $3,000/ton vs. $7,000/ton market29:10 Sidebar bounty update: Glass Sidebar (Oliver Choy) demo30:47 Netsuite - Get the free business guide Demystifying AI at https://netsuite.com/twist31:47 Sidebar bounty update: Sidecast (Patrick Hughes) demo36:09 Reducing scope to "real-time fact checker only" for final round37:24 Ro.co: Ro's insurance checker will let you know if your coverage includes GLP-1s for FREE. Go to https://Ro.co/Twist for your free insurance check.39:07 Cerebras IPO: $115–$125 → $150–$160 per share44:19 Will OpenAI's compute commitments to Cerebras actually get funded?49:19 Fervo Energy IPO — venture-backed geothermal company going public49:40 OpenAI Deployment Company + Tomoro acquisition explained53:51 Anthropic's parallel $1.5B PE joint venture with Blackstone & Goldman56:05 Why Jason thinks these PE spinouts are convoluted financial engineering56:40 OpenClaw's decline + competition from Cowork, Perplexity, Grok1:04:22 TikTok's £3.99 ad-free subscription launches in the UK1:09:09 Knicks sweep 76ers — Jason's playoff predictions1:11:24 Off-duty: "There Is No Antimemetics Division" by qntm1:13:25 Off-duty: Fall of Civilizations podcast by Paul Cooper1:16:37 States' rights, federalism, housing supply & closing thoughtsSubscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.comCheck out the TWIST500: https://www.twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcpFollow Lon:X: https://x.com/lonsFollow Alex:X: https://x.com/alexLinkedIn: ⁠https://www.linkedin.com/in/alexwilhelmFollow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanisCheck out all our partner offers: https://partners.launch.co/Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarlandCheck out Jason's suite of newsletters: https://substack.com/@calacanisFollow TWiST:Twitter: https://twitter.com/TWiStartupsYouTube: https://www.youtube.com/thisweekinInstagram: https://www.instagram.com/thisweekinstartupsTikTok: https://www.tiktok.com/@thisweekinstartupsSubstack: https://twistartups.substack.com

Everything got a bit more powerful this week.

Welcome to Episode 427 of the Microsoft Cloud IT Pro Podcast. In this episode, Ben and Scott open with a quick look at YAKO (getyako.com), a browser extension built by community member Merrill that replaces the new tab page with a customizable dashboard of Microsoft 365 and cloud links. From there, the conversation turns into an extended follow-up on Copilot Cowork, covering some of their recent hands-on experience with custom skills, artifact management, session crashes tied to an Anthropic API outage, and the friction of working with IRM-protected documents in Copilot Cowork. The bigger thread running through the episode is data security. Listen in to hear more about considerations for onboarding to Copilot Cowork in its early days. Your support makes this show possible! Please consider becoming a premium member for access to live shows and more. Check out our membership options. Show Notes Yako Get started with Cowork (Frontier) How does Cowork handle my data? Does Cowork connect to external models for processing? Are there unsupported countries/regions? Sensitivity labels for Microsoft 365 Copilot and Microsoft 365 Copilot Chat Sponsors TrustedTech Team is a leading Microsoft Cloud Solution Provider (CSP) specializing in Microsoft Cloud services, Microsoft perpetual licensing, and Microsoft Support Services for medium and enterprise-sized businesses. Their robust team of in-house, U.S.-based Microsoft architects and engineers are certified in all 6/6 Microsoft Solutions Partner Designations in the Microsoft Cloud Partner Program. M365 Licensing Consultation M365 Tenant Assessment Copilot Readiness Assessment ShareGate is your migration and governance solution for Microsoft 365. ShareGate helps your teams simplify tenant migrations, get Copilot-ready, and take control of Microsoft 365 governance. Nasuni is a leading unstructured data platform for enterprises where file data is mission-critical for both people and AI. Nasuni powers the operational file layer where work happens — helping organizations manage, protect, and activate data so teams can work smarter, reduce costs, and operate securely without limits. Intelligink — Would you like to become the irreplaceable Microsoft 365 resource for your organization? Let us know!

Send us Fan MailQuiet Cracking, AI Trust, and Training the Next GenerationAfter an unexpected week off, the hosts catch up on a kitchen remodel and debate gas versus electric cooking, then touch on Cinco de Mayo drinks and missed Star Wars Day plans. They shift to workplace trends, defining “quiet cracking” as employees who are burned out and disengaged but staying due to an unstable job market, alongside “job hugging,” and discuss low applicant flow, burnout at big tech, and the need for real PTO. The conversation turns to AI-driven layoffs, distrust and unclear use cases for AI at work, and tools like Copilot, Gemini, Cowork, NotebookLM, and Spark AI for planning, coaching managers, role-playing difficult conversations, and studying—while warning about hallucinations and cringe-worthy copy-paste AI emails. They also discuss kids' screen-heavy schooling, Gen Z tech skill gaps in onboarding, IBM tripling entry-level roles, and the value of interns and early-career training, ending with a note about launching their first YouTube episode.Support the showWant to:* Share a dumb employee question* Share a crazy story* Ask us a question* Share a  best practice * Give us feedbackOur Link Tree below has links to our social media sites,  Patreon, Apple podcasts, Spotify & more.Please leave a review on your favorite podcast player and interact with us online!Linktree - https://linktr.ee/jadedhrFollow Cee Cee on IG - BoozyHR @ https://www.instagram.com/boozy_hr/

In this episode of Business Brain, it’s FridAI and Shannon Jean and Dave Hamilton are putting Anthropic’s brand-new Claude Cowork through its paces — using it with a Manager to handle real workflow delegation. If you’ve been wondering how AI agents actually fit into your day-to-day operations (instead of just answering chat questions), you’ll get a front-row look at what this tool can do and where it shines for entrepreneurs trying to multiply their output without multiplying their headcount. Then the guys dig into AI training resources from your local Small Business Development Center, including how to get found in the age of AI and lean into AI-driven content creation. Free help from people who actually want you to win? That’s the kind of resource that turns a side hustle into the Charmed Life. Tune in, take notes, and pick one AI play you can run before Monday. 00:00:00 Business Brain – The Entrepreneurs' Podcast #749 for Casual FridAI, May 1, 2026 May 1st: National Executive Coaching Day (and also National Phone In Sick Day) 00:01:12 Claude Cowork with a Manager 00:09:22 SPONSOR: Intuit QuickBooks Payroll is evolving beyond pay runs to support how you hire, onboard, manage, and retain your team. Learn more by visiting https://QuickBooks.com/workforce 00:10:38 Small Business Development Centers Get found in the age of AI from SBDC AI Driven Content Creation 00:15:47 Business Brain 749 Outtro Check out Business Brain Blueprints Tell Your Friends! Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain Facebook: Dave Hamilton, Shannon Jean, & Business Brain The post FridAI, AI Training + Claude Cowork – Business Brain 749 appeared first on Business Brain - The Entrepreneurs' Podcast.

There's competition in the Office productivity space! Richard chats with Sharon Weaver about her experiences with M365 Copilot and Anthropic's Claude Cowork to improve information worker productivity. Sharon talks about the confusion around all the different copilots in the Microsoft space - including the chat tools, research agents, and more. But when it comes to helping with an Excel spreadsheet, M365 Copilot can't do what Claude Cowork can do. Sharon talks about describing the goals of a spreadsheet to Claude Cowork and having the tool generate the spreadsheet, make corrections, and add formatting. Cowork has similar capabilities for presentations, and with the Connector library, new functionality is being added routinely. There's some competition in the AI productivity space - things are getting interesting! Links Microsoft 365 Copilot Researcher in Microsoft 365 Copilot Claude Cowork Claude Cowork Connectors Copilot in PowerPoint Recorded February 24, 2026

Garett Medlin just got the official title for the job he was already doing: AI Practice Lead at P3. He's also the person responsible for Rob trying Cowork in the first place, despite Rob's very reasonable question: "Why the hell would I want Cowork if I already have Claude Code?" Then Rob accidentally proved Garett right. He made an offhand comment about needing a better way to track feedback on book graphics. Nothing dramatic. Just the kind of annoying little process problem everyone complains about and nobody fixes. Two days later, there was a Slack bot reminding him to review images, a web app with approve buttons, surrounding context from the manuscript, and a clean way to send feedback without creating a Slack archaeology project. Built by a non developer. In Cowork. Which makes Microsoft's Copilot Cowork story… awkward. Garett came with the field report. Yes, it can make PowerPoints. Yes, it talks to OneDrive. No, it doesn't have memory. No, it doesn't have custom instructions. No, it doesn't have projects. The section where those capabilities are supposed to live is called "Acquired Skills," and it currently says they will appear here. Which is a choice. At the same time, companies are getting top down mandates to spend $20 million a year on AI with absolutely no idea what they're supposed to spend it on. IT gets handed the problem, Copilot gets treated like the answer, and somebody nearby is always trying to sell a very expensive fear of the tools that already work. This episode is really about that gap. Between what's shipping and what's still "coming soon." Between the people waiting for enterprise permission and the people already building useful things on a Tuesday afternoon. Turns out, the scariest part of AI might be realizing the non developers got there first.

Cat Wu is Head of Product for Claude Code and Cowork at Anthropic, building one of the most important AI products of this generation. Before joining Anthropic, Cat spent years as an engineer and briefly worked in VC. Today, she's interviewing hundreds of product managers who are trying to break into AI—and seeing firsthand what separates those who thrive from those who fall behind.We discuss:1. How Anthropic's shipping cadence went from months to weeks to days2. The emerging skills PMs need to develop right now3. Why you need to build products that don't yet fully work, so you're ready when the next model closes the gap4. Cat's most underrated AI skill: asking the model to introspect on its own mistakes5. Why Claude's personality is core to its success6. Why Anthropic's mission alignment eliminates the friction that slows most large organizations7. Why “just do things” is the most important principle for working at AI-native companies—Brought to you by:WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUsVanta—Automate compliance, manage risk, and accelerate trust with AI—Episode transcript: https://www.lennysnewsletter.com/p/why-half-of-product-managers-are-in-trouble—Archive of all Lenny's Podcast transcripts: https://www.dropbox.com/scl/fo/yxi4s2w998p1gvtpu4193/AMdNPR8AOw0lMklwtnC0TrQ?rlkey=j06x0nipoti519e0xgm23zsn9&st=ahz0fj11&dl=0—Where to find Cat Wu:• X: https://x.com/_catwu• LinkedIn: linkedin.com/in/cat-wu• Newsletter: https://catwu.substack.com—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Cat Wu(01:29) Working with Boris Cherny(04:29) What Anthropic looks for when hiring PMs(06:18) How to help your teams move fast(08:58) How PRDs and roadmaps have evolved at Anthropic(10:28) The Mythos model and Anthropic's shipping velocity(11:54) What happened with the Claude Code source code leak(12:53) Integrating with OpenClaw(14:19) How the PM team is structured at Anthropic(15:42) How engineer and PM roles are merging(17:54) Why product taste is the most valuable skill(20:10) Where human brains will continue to be useful(22:23) How to stay sane in constant chaos(24:16) What gets sacrificed when you ship so fast(27:47) The /powerup command(28:32) Why Anthropic has been so successful(32:28) When to use Claude Code vs. Desktop vs. Cowork(35:58) Tips for getting started with Cowork(38:44) Demo: Using Cowork to build slide decks overnight(41:48) Cat's PM tech stack and internal tools(46:47) Which teams use the most tokens(51:15) The emerging skills PMs need for AI companies(55:00) Why building evals is underappreciated(58:44) Why Claude's character and personality matter so much(1:00:44) How new models force product changes(1:05:11) The vision for Claude Code and Cowork(1:07:22) Advice for thriving in an AI-driven world(1:09:18) Why 95% automation isn't good enough(1:11:58) Build apps you use every day, not prototypes(1:13:41) The divide between AI skeptics and believers(1:15:19) Lightning round—Referenced: https://www.lennysnewsletter.com/p/how-anthropics-product-team-moves—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

Info hunting and juggling sound familiar? It's the downfall of almost any business leader. Where is that email from Emily? Why can't I find last quarter's budget in Drive? Oh, and Keenen needs an answer back on that research project. Oh shoot, I swear Caleb confirmed the expenses in one of these Slack channels. You're off an information rabbit hole and by the time you find that Slack message, you already forgot what Emily's email said. Hit home? Well, as AI models expand to Coworking and Scheduled agents, we have a new best friend that doesn't really have a name. (Until we randomly named it. Lolz) Scheduled Agentic Context Carry. You need to know what it is, why it's important, and how to use it. We'll dive in. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageToday's Episode on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:Scheduled Agentic Context Carry (SACC) ExplainedAI Agents: Features vs. Benefits ParadigmCo-Working and Scheduled AI Workflow ShiftPersistent Context and Memory in AI AgentsLarge Language Models' 1,000,000 Token Context WindowsWorkflow Automation: Eliminating Human-AI Duct TapeMulti-App Integration and Cross-Platform ContextThree Steps to Deploy Scheduled Agentic Context CarryChain of Thought Iteration with Scheduled AgentsAutonomous Agent Limitations and Future BridgeTimestamps:00:00 Explaining SACC and AI benefits03:43 Introducing the Start Here series06:26 Rise of AI in enterprises11:55 AI agents learning industry trends15:08 Agent capabilities in AI systems16:47 Explaining complex trends simply20:13 Streamlining tasks with AI agents24:18 Understanding AI and context windows27:43 Understanding prompt engineering basics30:51 Debugging and reviewing schedules33:08 Building automated workflows this quarterSend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Start Here ▶️Not sure where to start when it comes to AI? Start with our Start Here Series. You can listen to the first drop -- Episode 691 -- or get free access to our Inner Cricle community and all episodes: StartHereSeries.com Also, here's a link to the entire series on a Spotify playlist. 

Interview with Jim Spignardo What does it take to build AI workflows that work? Why do so many fail? Jim isn't a typical ESW guest. I think it's essential for security folks to regularly step outside the security bubble and understand other perspectives and mindsets. That's what we're doing today with Jim. He specializes in building custom AI architecture and workflows for his clients. We discuss the state of AI in the enterprise and why so many of these efforts fail. We'll discuss the elements of AI success and whether security plays a role in helping AI efforts succeed or contribute to failures. Segment Resources: https://www.proarch.com/ Cowork vs Cowork - Why Microsoft 365 Copilot Cowork Is the One Built for Enterprise RSAC Exec Interviews, Part 1 Trends Revealed in Fortinet's FortiGuard Labs 2026 Global Threat Landscape Report Fortinet's Global Director of Threat Intelligence and Adversarial AI Research explores the trends revealed in the latest Global Threat Landscape Report from FortiGuard Labs, including a surge in AI-enabled cybercrime. As AI optimizes and accelerates attack techniques, here's how cyber defenders should respond. This segment is sponsored by Fortinet . Visit https://securityweekly.com/fortinetrsac to learn more about them! X-PHY Delivers Hardware-Enforced Security for the Age of AI Agents Camellia Chan, CEO and Co-Founder of X-PHY, discusses how Model Context Protocol (MCP) is making it easier for AI agents to plug into enterprise apps and operate with elevated permissions—creating new opportunities for attacks and data exfiltration. She explains how X-PHY's hardware-enforced monitoring and detection sit beyond the OS trust boundary to enforce immutable limits on what agents can do and stop threats before data is lost, so organizations can adopt agentic AI with confidence. Security leaders looking to deploy AI agents safely can request a demo or briefing with X-PHY at https://securityweekly.com/xphyrsac. RSAC Exec Interviews, Part 2 Introducing Legion Investigator: Goal-Oriented AI Investigations Traditional security playbooks often fail because they cannot capture the fluid, context-dependent reasoning required when a routine investigation hits a non-scripted "judgment point." Legion Investigator addresses this gap by employing goal-oriented AI agents that move beyond rigid scripts to interpret findings and execute complex, multi-step investigations based on your team's unique environment and expertise. By bridging the divide between automated execution and human-level reasoning, the platform ensures that every alert (no matter how unpredictable) is handled with the depth and consistency of a senior analyst. This segment is sponsored by Legion Security. Visit https://securityweekly.com/legionrsac to learn more about them! The Missing Layer in Zero Trust: The Security Policy Control Plane Zero Trust has become the dominant security architecture for hybrid and cloud environments, but many organizations are discovering that deploying enforcement technologies alone does not deliver operational control. Firewalls, cloud security groups, and microsegmentation platforms enforce access decisions, yet the policies behind those controls are often fragmented, difficult to validate, and constantly changing. In this conversation, FireMon CEO Jody Brazil discusses why modern security architectures increasingly require a security policy control plane: a layer that continuously validates how policy is enforced across firewalls, cloud networks, and segmentation platforms. The discussion explores why policy drift occurs in real environments, how enforcement systems become difficult to coordinate at scale, and what organizations must do to ensure Zero Trust policies remain consistent as infrastructure evolves. This segment is sponsored by FireMon. Visit https://securityweekly.com/firemonrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Show Notes: https://securityweekly.com/esw-455

Humans aboard Artemis II just flew farther from Earth than any human before, and Motorola launched the Moto G Stylus 2026 with an active, embedded stylus for $499.Starring Jason Howell and Tom Merritt.Links to stories discussed in this episode can be found here. Hosted on Acast. See acast.com/privacy for more information.