Land The Right Clients by Markeko

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It's not just about getting new clients, but you need to land the right ones! Each week learn how the most successful digital marketers, business owners and agencies are able to achieve amazing results with their marketing campaigns. My name is Diego and I am on a mission to inspire 1 Million marketers make the best out of their digital careers. I've built one of the largest communities of digital marketers at Markeko and am currently a Product Marketer at MessageBird. Support this podcast: https://anchor.fm/land-the-right-clients/support

Diego Rios


    • Sep 6, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 42m AVG DURATION
    • 33 EPISODES


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    Latest episodes from Land The Right Clients by Markeko

    33 - Managing your Content Marketing Team remotely w/ Brooklin Nash

    Play Episode Listen Later Sep 6, 2021 33:14


    This week we talked with Brooklin Nash about how to manage a team remotely. Brooklin is Head of Content at Sales Hacker. He aims to help his clients tell better stories. Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    32 - How to know when to rebrand and how to do it in B2B w/Sara Stella Lattanzio

    Play Episode Listen Later Aug 28, 2021 34:42


    During this episode, Sara shared some valuable insights about branding:

    31 - Growing organic traffic from 0 to 80K visitors with SEO w/ Hassan Aanbar

    Play Episode Listen Later Aug 21, 2021 40:35


    30 - Demystifying the Marketing Ops Role and How to Hire One w/Crissy Saunders

    Play Episode Listen Later Aug 16, 2021 39:51


    29 - Turn comments to conversations and sales with LinkedIn w/ Nadja Komnenic

    Play Episode Listen Later Aug 2, 2021 47:18


    During the episode Nadja gave us some great insights:

    28 - The $10K product launch blueprint using only Twitter w/ JK Molina

    Play Episode Listen Later Jul 23, 2021 29:10


    During the episode JK gave us some great insights:

    26 - 3 Pitfalls when doing Targeted Accounts in B2B w/ Andrei Zinkevich

    Play Episode Listen Later Jul 19, 2021 41:21


    During the episode Andrei gave us great insights about:

    27 - Key in growing your team and delivery to grow your agency to a $3MM ARR w/ Emily Hirsh

    Play Episode Listen Later Jul 19, 2021 38:39


    During the episode Emily gave us some great insights:

    25 - How to use local PR for product launches w/ Mickie Kennedy

    Play Episode Listen Later Jul 5, 2021 38:13


    Today's podcast is with Mickie Kennedy, expert in helping small businesses, authors and startups increase visibility. Founder of eReleases with +22 yrs of experience helping small and medium size businesses with press release services you can afford. Great insights on how to use PR to reach out to local news channels and leverage it for your product launches. You can contact Mickie here: https://www.linkedin.com/in/publicity/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    24 - From eComm to Retail: What does it take to make the jump w/ Maureen Mwangi

    Play Episode Listen Later Jun 28, 2021 33:13


    During the episode Maureen gave us great insights about:

    23 - From $0 to $2MM ARR How growth hacking fueled Lemlist scale w/ Vukasin Vukosavljevic

    Play Episode Listen Later May 31, 2021 45:14


    22 - How restaurants can generate their own delivery service w/ Juan Cabrera

    Play Episode Listen Later May 24, 2021 38:50


    It was a really great talk on "How restaurants can generate their own delivery service" Some of the good insights we got:

    21 - How to kill your conversion killers w/Joris Bryon

    Play Episode Listen Later May 17, 2021 43:19


    During the interview, Joris gave us great insights about:

    20 - How to prevent your Facebook and Business Manager from being hacked and keep it safe w/ Byron Cabrera

    Play Episode Listen Later May 9, 2021 41:11


    During the interview, Byron gave us great insights about:

    19 - The MVP Philosophy to run your business and making data driven decisions w/ John Grimshaw

    Play Episode Listen Later May 3, 2021 49:35


    18 - How to become the go-to-authority in your niche using Instagram w/ Morgan Sutton

    Play Episode Listen Later Apr 26, 2021 45:50


    Morgan gave us great insights about:

    17- How to use Creative AI to boost your Facebook Ads w/ Pencil

    Play Episode Listen Later Apr 19, 2021 24:13


    On this episode we had a great interview with @TryPencil CEO and Co-Founder Will. We talked about how AI is shaping FB and IG ads and how their platform can help you increase your ROAS with speed.

    16 - Becoming Meta Business Partner and why Conversion API won't solve iOS14 update change w/ Sebastian Vogg

    Play Episode Listen Later Apr 12, 2021 49:25


    During the interview Sebastian gave us great insights about: ✅Get a mentor if you want to scale your agency quicker ✅Find your sweet spot for client spend ✅Requirements for becoming a Facebook Marketing Premium Partner ✅iOS14 changes and how to prepare for it ✅Attribution changes from 28 day to 7 day ✅Aggregated Event Measurement (AEM) 8-4 events ✅Using outside data to measure ad performance ✅Conversion date vs Impression date ✅How Conversion API wont solve all of your issues You can contact Sebastian here: sebastian@voggs.net https://www.linkedin.com/in/sebastianvogg/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    15 - How to start making money on Fiverr w/ Brandon Mallo

    Play Episode Listen Later Apr 5, 2021 46:14


    On this episode I discussed with Brandon, CSM at Fiverr. We discussed about the following topics: ✅Niche down and try to be more specific on your gig "Amazing logo" vs "Logo for restaurants" ✅Focus on visual, friendly title (and keyword-friendly), and description (problem + solution) ✅ You always want people to pick your Standard Package ✅Take advantage of the buyer request section if you are starting out ✅Leverage FAQ and Tags on gigs to optimize for buyers to find you You can contact Brandon here: https://www.linkedin.com/in/brandon-mallo-b30abb71/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    14 - Email marketing tips and hacks to get +40% unique open rates w/ Stacked Marketer

    Play Episode Listen Later Mar 28, 2021 47:51


    On this episode I invited Manu, CEO from Stacked Marketer. During the interview, he gave us great insights about: Start writing on a Google Doc and share it with friends. Get out to market fast and get quick feedback to iterate. Find other communities and groups that can help you promote your newsletter List hygiene is key! Clean your email list on a consistent basis so that your domain gets better ranking and emails don't go into spam or social Gmail folders Get yourself in your audience shoes. This will help with writing, tone of voice, content and structure of your emails Collect more info of your subscribers through thank you page, surveys, and polls so that you can monetize better Join Stacked Marketer here: https://www.stackedmarketer.com/insights-by-stacked-marketer If you want a preview of the snow deep dive you can find it here: https://bit.ly/3cdeuZK Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    13 - $30K ARR with MicroSaas, Shopify App and Programmatic SEO w/Preetam & Sankalp

    Play Episode Listen Later Mar 19, 2021 42:28


    This episode is brought to you by Flatfile:https://bit.ly/3bYcWCJ On this episode I discussed with Preetam & Sankalp, co founders of Superlemon. Here are the key topics of the interview: Designing your life from Ramen income to bigger problems Use Google or Shopify autocomplete to come up with product ideas What is MicroSaas? Problem > Distribution > Product : we don't write a single line of code until we know the needs/customer The best hack is hard work. If you role the die enough times, you will get lucky eventually. Programmatic SEO: how to build organic traffic and validate landing pages for B2B YOU CAN FIND THEM HERE Blog https://www.preetamnath.com/ MicroSaas - https://www.preetamnath.com/micro-saas Linkedin https://www.linkedin.com/in/nathpreetam/ https://www.linkedin.com/in/sankalp-jonna-8b43b280/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    12 - Think outside of the box when it comes to targeting w/Stephen Maina

    Play Episode Listen Later Mar 12, 2021 47:16


    This episode is brought to you by Flatfile: https://bit.ly/30AGOyH During the interview with Stephen we discussed about: Using Instagram Shops to start your digital sales Get comfortable with POD (paid on delivery) to scale your business and build trust among your customers Think outside of the box when it comes to targeting Using different variables for your audience targeting Blueprint materials vs study guide vs questions to prepare for your next Facebook Blueprint exam You can contact Stephen here: https://www.linkedin.com/in/stevenmaina/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    11 - Productivity for your Agency w/ Yan Vispo

    Play Episode Listen Later Mar 8, 2021 36:16


    During the interview Yan gave us great insights about productivity:

    10 -Everything about the iOS14 Update w/ Andrey Petrov

    Play Episode Listen Later Mar 4, 2021 47:51


    During this interview we talked about:

    09- The 50% Product > 40% Creative > 10% Technical rule w/Daniel Hipke

    Play Episode Listen Later Mar 1, 2021 51:01


    During this interview we discussed about: ✅ Differences between starting an agency vs consulting for digital marketing ✅ The roadblocks with affiliate marketing ✅ The 50% Product - 40% Creative - 10% Technical rule ✅ Strategies to scale your ads with multiple creatives ✅ User Generated Content and how to engage your customers to build testimonials and content ✅ Importance of getting Facebook Blueprint certified to learn more about FB ads Great tips and recommendations for the community

    08- The 3-3-30 Strategy for Building Engagement/Community w/ Nix Eniego

    Play Episode Listen Later Feb 25, 2021 49:25


    Nix is the Founder of Social Media Academy, an online school that teaches the latest and most powerful social media marketing strategies for aspiring social media managers. He gave us great insights during the interview: Tips on publishing content The 3-3-30 strategy for starting a community and building a following or community How to launch a course and importance of not banking on the platform but building a community Importance of taking Facebook Group seriously Control the notification chain Community leaders are the new influencers You can contact Nix here: https://www.linkedin.com/in/nixeniego/ Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    07 -Direct-toConsumer Brands w/Chris Lewis

    Play Episode Listen Later Feb 22, 2021 40:36


    Chris is a DTC, Branding and eCommerce expert and he has been running ads for 2 years. During the interview he gave us great insights:

    06- Using Cricket to viralize a Health App w/ Ramsha Moeiz

    Play Episode Listen Later Feb 18, 2021 51:55


    Ramsha gave great tips on mobile marketing, using Google trends for your strategy and examples with how she used the Cricket World Cup to position a health app as the #1 Trending App on the Google Store. Knowledge vs Execution = how is it different How to build a strategy with trending topics, keyword research and building a story around your brand/product with these topics How to tackle Facebook policies when promoting health products The 3 second rule for capturing people's attention and telling the core of your story in your video Difference between Facebook and Google when it comes to mobile marketing => raw vs amateur lead for mobile app installs You can contact Ramsha through Facebook: https://www.facebook.com/groups/1230029890426612/user/716237641/ Or on LinkedIn: linkedin.com/in/ramsha-hashmi-0a069263 Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    05 -Creativity vs Structure w/Marcel Sattler

    Play Episode Listen Later Feb 15, 2021 51:52


    Marcel gave amazing tips on running an agency and specializing in eComm and Lead Gen: The right customers in terms of money, type of person, services Differences between LEAD GEN and ECOMM services Tricks to improve quality of leads and how to qualify leads online Symptoms vs Cause > sometimes Facebook Ads is not the solution Cultural differences > things to keep in mind when you launch ads in different countries or regions About Marcel Marcel Sattler is the founder and CEO of a successful performance agency in Austria He's managing an 8-figure ad-spend yearly for leading brands in +23 countries. Member of Forbes Agency Council. You can contact him here: linkedin.com/in/marcel-sattler-b38170198 Follow us at: @markekodigital Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

    04 - Which clients you should pick to generate quick results w/Patrick Wind - Generated +$10M in sales

    Play Episode Listen Later Feb 10, 2021 46:14


    Patrick is the Managing Director of AdsAccelerator.com and Forbes 30 under 30. He has invested +3M and generated +10M in sales for his clients. These are some of the amazing tips he gave us during the interview:

    03 - Tips and hacks to grow your Facebook Group w/Tamanna CEO and Co-founder @ Convosight

    Play Episode Listen Later Feb 10, 2021 59:16


    Tamanna gave us great insights into how to hack and grow a Facebook Group for your business and build a thriving community in the process:

    02 - The Wave Analogy for picking customers w/Markus Zanquila

    Play Episode Listen Later Feb 3, 2021 51:32


    01 Welcome to Land The Right Clients

    Play Episode Listen Later Feb 3, 2021 5:40


    It's not just about getting new clients, but you need to land the right ones! If there is one thing I've learned over the course of my digital marketing career, is that getting the right or wrong client can make a huge difference. Welcome to our new podcast where each week I bring you an inspiring digital marketer, business owner or agency to help you learn how the best do their job and are constantly innovating in their business. I have a mission to inspire 1 Million marketers make the best out of their digital careers and decided to launch this podcast to help you make the best out of your digital marketing career. I hope you enjoy our podcast and make sure to share it with friends, family and co-workers. Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams Subscribe to our weekly newsletter → thelatest.markeko.com Visit our website → www.markeko.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/land-the-right-clients/support

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