Podcasts about product launches

Send us a textWelcome!  Upside/Downside is a podcast about value creation, and how finance business partners, managers and business owners like you can grow your profits and cash flow.  I'm your host, Matt Cooley.  In this episode, Tyler Zanini, Founder at Memoryboard, shares what it's like launching a physical product in today's dynamic environment and how they are navigating the value creation journey.Driven by a deep passion to help older adults experiencing memory loss stay in close touch with their families, Memoryboard is on a journey to directly improve quality of life.  We cover business models, sales channels, funding, marketing X-factors and the importance of making decisions with hard data, all in order to drive value creation and fuel the company mission.Lots to like and learn from in this episode of Upside/Downside.  Join us!Thank you for listening and please tell your friends about Upside/Downside - a podcast about growing your profits and cash flow.If your organization needs customized assistance, I may be able to help. See my host page for more details.

Mariah Parsons hosts Jen Brodwick, co-founder of Brixy, a sustainable personal care brand. Jen discusses Brixy's transition from B2B to D2C, leveraging retail and events for customer acquisition. They focus on Instagram for retailer engagement and plan to explore TikTok for D2C growth. Brixy's new magnesium-enriched deodorant is expected to be a top seller. Retention strategies include better segmentation, exclusive bundles, and founder content on TikTok. They also plan to leverage UGC and influencer marketing. Jen emphasizes the importance of intentional customer experience and data-driven decisions, supported by a strong network of advisors and founder groups.Episode Timestamps:Transition from B2B to B2C Marketing 4:25Jen discusses the ease of translating B2B skills to B2C in the health and natural retail world.She highlights the learning curve of D2C marketing but feels confident due to her tech background.Jen emphasizes the importance of user-friendly tools like Shopify, Smile.io, and Shogun in managing and building their website.She mentions the ever-evolving nature of marketing tools and the need to stay updated with new apps and features.Product Launch and Market Strategy 8:44Jen provides details about Brixy's product line, including shampoo, conditioner, and body wash bars, and their successful launch at Expo West.She introduces their new magnesium-enriched deodorant, expected to be a top seller due to its familiar application and benefits.Jen explains the educational aspect of promoting shampoo bars and the ease of using deodorant compared to shampoo.She shares her personal experience with shampoo bars and the efficacy of the category overall.Customer Acquisition and Event Strategy 10:51Jen outlines Brixy's approach to customer acquisition, focusing on retail and in-person events like Expo West and table tops at distributors.She mentions their use of Instagram for retailer engagement and their plans to explore TikTok for D2C growth.Jen discusses the importance of being visible on social media channels where their target audience is active.She highlights the success of their consumer events in local communities and the potential of events like Magic for boutique buyers.Retention Strategies and Segmentation 23:14Jen explains Brixy's basic retention strategies, including email and SMS remarketing through Klaviyo.She emphasizes the need for better segmentation of customer lists to improve retention efforts.Jen mentions plans to offer exclusive bundles and founder content on TikTok to build community and brand loyalty.She discusses the importance of providing value at every step of the customer journey, from initial engagement to post-purchase communication.Leveraging UGC and Influencer Marketing 25:48Jen shares Brixy's experience with using an agency for sourcing UGC and the challenges faced.She highlights the benefits of working with creators who are genuinely interested in the brand and not just looking for payment.Jen plans to leverage TikTok's affiliate back end to find and manage creators directly, aiming to scale their UGC efforts without an agency.She discusses the potential of founder stories and personal accounts to enhance brand authenticity and engagement.Customer Experience and Data-Driven Decisions 32:11Jen emphasizes the importance of providing value at every step of the customer journey, from answering questions on product pages to streamlining the checkout process.She highlights the need for intentional customer experience, ensuring every interaction adds value and builds trust.Jen shares Brixy's 30% customer retention rate and the importance of relevant messaging to keep customers engaged.She discusses the balance between data-driven decisions and trusting her gut feeling in business decisions.

Send us a textIn this episode, we break down the essential steps to building a successful go-to-market strategy. Whether you're launching a new product, entering a new market, or refining your approach, understanding the key phases—from market research and customer segmentation to positioning, pricing, and channel selection—is crucial. Join us as we walk through each step, share practical tips, and explore real-world examples to help you craft a strategy that drives growth and maximizes your impact.في هذه الحلقة، نستعرض الخطوات الأساسية لبناء استراتيجية ناجحة للوصول إلى السوق. سواء كنت تطلق منتجًا جديدًا، أو تدخل سوقًا آخر، أو ترغب في تحسين أسلوبك الحالي، فإن فهم المراحل الرئيسية التي تشمل البحث عن السوق وتقسيم العملاء، وتحديد الموضع التسويقي، ووضع الأسعار، واختيار قنوات التوزيع، أمرٌ بالغ الأهمية. انضم إلينا بينما نستعرض كل خطوة، ونشارك نصائح عملية، ونستكشف أمثلة واقعية تساعدك في صياغة استراتيجية تعزز النمو وتزيد من تأثيرك في السوق. Support the showSupport the Podcast on:https://www.paypal.com/paypalme/okuwatly?locale.x=en_UShttps://www.buymeacoffee.com/MaBa3refSubscribe to Maba3ref Newsletter:https://maba3refbranching.beehiiv.com/Connect with Maba3ref Podcast:https://www.instagram.com/maba3refbyomarConnect on TIKTOK:https://www.tiktok.com/@okuwatly

Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary Brett Ingram discusses effective strategies for launching new products, emphasizing the importance of building buzz and excitement. He outlines key steps such as understanding the audience, creating a unique selling proposition, and utilizing teaser campaigns. The conversation also covers leveraging influencers, engaging launch events, and the significance of post-launch analysis to adapt strategies for future success. Chapters 00:00 Introduction to Product Launch Strategies 02:52 The Importance of Building Buzz 05:48 Understanding Your Audience 09:05 Creating a Unique Selling Proposition 11:55 Teaser Campaigns and Anticipation 14:50 Leveraging Influencers and PR 17:46 Engaging Launch Events and Promotions 21:06 Post-Launch Analysis and Adaptation #productlaunch #buildbuzz #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

Wanna know why Big Pharma is Knocking on This French Startup's Door? Listen to this!More #water insights? Connect with me on Linkedin: https://www.linkedin.com/in/antoinewalter1/

What if the true game changer in entrepreneurship isn't just innovation, but the ability to make bold, strategic asks—even when a “no” seems inevitable? In this episode of The Angel Next Door Podcast, host Marcia Dawood sits down with communications coach and auctioneer Dia Bondi to explore how asking for what you want can transform a founder's journey.Dia Bondi, author of Ask Like an Auctioneer, draws on her extensive experience coaching executives and founders, as well as her unique background in live auctioneering, to teach entrepreneurs how to “ask off the menu” and design requests that move the needle. Her deep insights into communication and fundraising are both fresh and empowering.Listeners will discover actionable frameworks for making bigger asks, handling feedback, and setting personal boundaries—insights every founder and investor needs. If you're looking to improve your pitch, grow your confidence, and make every ask count, this is an episode you don't want to miss. To get the latest from Dia Bondi, you can follow her below!https://www.linkedin.com/in/dia-bondi/ https://www.diabondi.com/The Transformational Voice Intensive: https://www.diabondi.com/intensivehttps://www.asklikeanauctioneer.com/ Sign up for Marcia's newsletter to receive tips and the latest on Angel Investing!Website: www.marciadawood.comLearn more about the documentary Show Her the Money: www.showherthemoneymovie.comAnd don't forget to follow us wherever you are!Apple Podcasts: https://pod.link/1586445642.appleSpotify: https://pod.link/1586445642.spotifyLinkedIn: https://www.linkedin.com/company/angel-next-door-podcast/Instagram: https://www.instagram.com/theangelnextdoorpodcast/TikTok: https://www.tiktok.com/@marciadawood

Drew worked on the team that launched the Panasonic Toughbook by driving a Hummer over it on live TV!  That stunt turned heads, sure, but it also drilled the product's promise into buyers' brains: tough enough to survive anything. The best launches find that one thing that matters, makes it unforgettable, and builds everything else around it. In this episode, Drew Neisser is joined by Guy Yalif (Webflow), Chris Pieper (ADP), and Ali McCarthy (Amplify Your Voice Studio) to talk about why great launches start with one magical thing: the product's essence.  In this episode: Guy shares how Webflow's multi-product expansion demanded a rethink of what buyers really needed and why one-size-fits-all launches rarely succeed  Chris explains why the launch of ADP's Lyric platform meant wrangling hundreds of voices into one clear story without losing focus on what matters  Ali breaks down why putting the customer's pain first is key and why clarity always beats complexity Plus:  Why understanding the customer's pain points beats any feature checklist  Why selling everything at once kills momentum   How to keep the story tight so the team's always on the same page  Why one person needs to own the launch story from start to finish Tune in to hear how great launches find the product's essence and turn it into a story buyers can't ignore.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

The complexity of today's product launch environment demands a smarter, more optimized approach when it comes to planning—artificial intelligence (AI) is a potential tool to help teams keep up with the demanding pace. In the final episode of the Product Launch Series, Everly is joined by Ashley Stanley & Matt O'Dell to explore how GenAI is already being leveraged across the launch lifecycle — from content creation to competitive intelligence — and how teams can build AI fluency now to stay ahead of tomorrow's launch challenges.To learn more about how we can help your team integrate or optimize AI tools into your next product launch, reach out to Ashley.Stanley@vynamic.com and Matt.ODell@vynamic.com.Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, artificial intelligence, generative artificial intelligence, AI, GenAI  Sources: NYU AI Architect Says Mastering GenAI Means Changing Our Behavior  Panel –Everly Petruzzelli, Ashley Stanley, Matt O'Dell Research & Production – Zara Ahmad, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

Dean Sivley, president of Berkshire Hathaway Travel Protection, talks with James Shillinglaw of Insider Travel Report about how his company, with famous owner Warren Buffet, is seeking to become a major played in the travel industry market. Later this year Berkshire Hathaway will debut a series of revolutionary travel insurance products that will make it a viable of option for your travel clients. For more information, visit www.bhtp.com. All our Insider Travel Report video interviews are archived and available on our Youtube channel  (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean,  iHeartRadio,  Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.  

Join us LIVE for an episode of "Wake Up Legendary" as we explore the secrets of successful product launches. With 16 years of experience and over $100 million in sales, our expert hosts will share key insights and actionable tips to help you launch your product successfully. Don't miss this chance to learn from proven success!

Host Jeremy C. Park talks with Ben Utecht, Super Bowl XLI Champion, bestselling author, and entrepreneur, who discusses his journey from sports to business leadership and philanthropy. Ben is the founder of SoleCareRx and Chief Culture Officer for True North Private Equity, where he oversees a family of companies spanning multiple industries. He was the keynote speaker at the cityCURRENT signature speaker series event in Nashville on May 15, 2025 and will be speaking in Memphis in August.During the interview, Ben talks about his experience playing for the Indianapolis Colts under Hall of Fame Coach Tony Dungy, which inspired his second book "The Champion's Creed" and his work as a chief culture officer. Ben highlights his book "The Champions Creed: Build Your Culture on the Power of Belief," which offers a blueprint for organizations ready to transform their culture from the inside out. He explains how the Indianapolis Colts, under Coach Tony Dungy, integrated beliefs and values and intentionally designed, built, and practiced their winning culture, both on and off the field. Ben emphasizes that culture should be treated as a strategic priority in businesses, and shares practical examples of how to create objective protocols that can be measured and reviewed. He encourages readers to see culture as a revenue driver and provides the website benutechspeaks.com for more information and book purchases.Ben also discusses the development and recent launch of Shower Sock, an anti-bacterial and anti-fungal disposable shower sock to protect feet in private and public showers. As the founder of SoleCareRx, he shares how the product idea started when he experienced a foot infection after taking a shower in flip flops while playing in the NFL. He talks about the product's exciting potential, noting its affordability and applications in preventing foot infections globally. Ben also highlights the philanthropic aspect of Shower Sock, partnering with Samaritan's Feet, a nonprofit organization distributing shoes to under-resourced communities around the world to help prevent skin infections. Ben is donating part of his cityCURRENT speaking honorariums to support Samaritan's Feet shoe distributions in Nashville and Memphis, Tennessee.To learn more about Shower Sock, visit https://showersock.com/. To learn more about Ben Utecht, his speaking and his book, "The Champion's Creed: Build Your Culture on the Power of Belief," visit https://benutechtspeaks.com.

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1703: Chris Guillebeau unpacks timeless lessons from launching over a dozen products, distilling insights that go far beyond profit margins. Learn how authenticity, storytelling, and strategic generosity can shape a loyal audience and drive sustainable success. Read along with the original article(s) here: https://chrisguillebeau.com/product-launch-lessons/ Quotes to ponder: "Don't try to make something for everyone. Make something for someone." "If you've done a good job building trust, a launch isn't a hard sell, it's a natural next step." "People don't buy products, they join stories." Episode references: Side Hustle: https://www.amazon.com/Side-Hustle-Idea-Income-Without/dp/1524758841 The $100 Startup: https://www.amazon.com/100-Startup-Reinvent-Living-Create/dp/0307951529 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1703: Chris Guillebeau unpacks timeless lessons from launching over a dozen products, distilling insights that go far beyond profit margins. Learn how authenticity, storytelling, and strategic generosity can shape a loyal audience and drive sustainable success. Read along with the original article(s) here: https://chrisguillebeau.com/product-launch-lessons/ Quotes to ponder: "Don't try to make something for everyone. Make something for someone." "If you've done a good job building trust, a launch isn't a hard sell, it's a natural next step." "People don't buy products, they join stories." Episode references: Side Hustle: https://www.amazon.com/Side-Hustle-Idea-Income-Without/dp/1524758841 The $100 Startup: https://www.amazon.com/100-Startup-Reinvent-Living-Create/dp/0307951529 Learn more about your ad choices. Visit megaphone.fm/adchoices

Healthcare providers (HCPs) are busier and more overwhelmed than ever before, meaning the customer experience can no longer be an afterthought—it must be a strategic priority. In this Trending Health episode, Everly is joined by Raina Dhir & Colleen Lawlor to tackle a challenge every launch team faces—how to break through the noise and truly connect with HCPs at launch. Raina, Colleen, and Everly explore strategies for creating personalized, high-impact HCP experiences to truly enable leaders to differentiate their launches.To learn more about how we can help your team, reach out to colleen.lawlor@vynamic.com and raina.dhir@vynamic.com. Check out our recent Omnichannel Insight on our website for more information: From strategy to execution: Delivering an omnichannel transformation – Vynamic LLC Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence, customer engagement, customer experience Panel –Everly Petruzzelli, Colleen Lawlor, Raina Dhir Research & Production – Julia Morrison, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

In this episode, we break down how we plan, execute, and analyze our go-to-market (GTM) campaigns. We walk through the full product launch process for our DTC brands, from the initial product brief to strategy development, creative asset production, cross-functional collaboration, and post-mortem analysis. We share how we tier our launches, how different teams contribute (from product marketing to paid media), and the systems we use to keep everything moving, including ClickUp, Figma, and Notion. We also review our go-to-market boards in real time, showing how we centralize assets, messaging, and strategy across every channel to run high-impact, cohesive campaigns.Finally, we dive into how we're starting to use AI, especially in copywriting workflows, and where human creativity still plays a critical role.If you have a question for the MOperators Hotline, click the link to be in with a chance of it being discussed on the show: https://forms.gle/1W7nKoNK5Zakm1Xv600:00 Introduction05:22 Defining Go-To-Market Strategies12:03 The Product Prequel Process17:15 Attribution Models and Their Impact20:22 Understanding Product Launch Tiers23:39 Collaboration Between Product and Marketing Teams29:12 Creating Cohesive Marketing Messaging35:46 The Role of Project Management in Marketing39:09 Post-Mortem Analysis for Continuous Improvement45:43 Centralizing Project Management Functions48:36 Go-To-Market Strategy and Execution55:27 Comprehensive Creative Briefs for Launches58:14 Centralizing Creative Assets01:02:56 Brand vs. Product Messaging01:05:39 Design Toolkits for Cohesive Branding01:11:02 Creative Problem Solving with Existing Assets01:15:24 Leveraging AI for Content Creation01:19:09 Establishing a Design System01:22:01 Iterating on Go-to-Market StrategiesOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw Powered by:Motion.⁠⁠⁠https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads⁠⁠⁠https://motionapp.com/creative-trendsPrescient AI.⁠⁠⁠https://www.prescientai.com/operatorsRichpanel.⁠⁠⁠https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdescAftersell.https://www.aftersell.com/operatorsNorthbeam.https://www.northbeam.io/Subscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here: https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here: https://9operators.com/

What if you could flip the script on product launches—and transform the typical product launch that has a 95% failure rate into a system that churns out profits? Today, we reveal exactly how. Join us for an exclusive deep dive with Jon LaClare, CEO of Harvest Growth, as he sits down with Ian Garlic on The Garlic Marketing Show. In this episode, Jon shares the tried-and-true strategies that have helped him launch hundreds of successful products across countless industries. You'll learn how to avoid the most common launch-killing mistakes and leverage the powerful three-phase Perfect Launch System—a framework that's delivered a success rate 10x the industry average, across hundreds of launches. After two decades building multi-million dollar brands and generating over $2 billion in sales, Jon breaks down the exact system he uses—and shares the secrets behind his clients' biggest wins. Tune in now and start transforming your next product launch. In today's episode of the Harvest Growth Podcast, we cover: The revolutionary 3-phase "Perfect Launch System" framework that's 10X more effective than traditional approaches How to conduct critical market research on a limited budget that dramatically increases your chances of success The psychology behind creating offers that drive immediate purchase decisions even in competitive markets Why most product launches fail before they even begin—and the simple shift that prevents this common mistakeThe strategic role of AI in modern marketing and which tasks should never be automated And so much more! Looking to launch a product, scale, or improve ad performance? Visit www.perfectlaunch.com for a free copy of Jon's book, The Perfect Launch System, packed with proven principles developed over 20 years helping hundreds of businesses launch and grow successfully. To be a guest on our next podcast, contact us today! Do you have a brand that you'd like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today! 

It's frustrating when a product that once flew off the shelves suddenly seems to stall. As an Amazon seller, it's easy to feel like the marketplace is working against you, but often, the problem lies in missing opportunities to tweak and optimize. Competitors are constantly evolving, and understanding their strategies while diving deep into buyer behavior can reveal hidden gaps. Sometimes, it's not about the product itself, but how you fine-tune everything behind the scenes that can turn things around. Colin Raja is an e-commerce expert and growth strategist with a background in software development and data engineering. He's built multiple seven-figure Amazon brands, specializing in using data to drive business growth. Today, Colin shares his data-driven approach to Amazon product launches, explaining how he helped a brand scale from $50,000 to $500,000 in monthly sales. His strategies focus on optimizing both front-end and back-end processes, understanding buyer psychology, and conducting detailed competitive analysis. Stay tuned! Resources: Follow Colin Raja on Facebook Connect with Colin Raja on LinkedIn

In today's fast-paced environment of product launch, planning and preparation aren't just important—they are essential to launch success. In our second episode of the Trending Health Product Launch Series, Everly is joined by two more Vynamic Launch Leaders, Christina and Swathi, as they explore critical launch readiness tools and key considerations to ensure launch teams, processes, and crucial systems are well prepared, tested, and ready for launch.  To learn more about how we can help your team to become launch ready or to conduct a mock launch, please contact christina.nikolos@vynamic.com and swathi.ramakrishnan@vynamic.com Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence, launch readiness, mock launch, launch navigation Panel –Everly Petruzzelli, Christina Nikolos, Swathi Ramakrishnan  Research & Production – Zara Ahmad, Adrea Cope, Everly Petruzzelli  Recording & Editing – Mike Liberto, Rachel Skonecki For additional discussion, please contact us at TrendingHealth.com.

Nevis Brands CEO John Kueber joined Steve Darling from Proactive to announce the latest milestones in the company's national expansion strategy. The company has officially launched its flagship cannabis beverage, Major, in the Illinois market and is also rolling out broader distribution of its Happy Apple hemp-derived product in both North and South Carolina. In Illinois, Nevis Brands has secured all necessary state approvals for both product formulation and packaging. Initial production of the Major 100mg 2 oz shots is now complete, and the product is currently available at multiple dispensaries across the Chicago area. The launch lineup includes three popular flavors: Fruit Punch, Blackberry Lemonade, and Blueberry, offering consumers a fast-acting and flavorful THC-infused beverage experience. Meanwhile, the company is also accelerating the growth of its Happy Apple product in the Southeast. Through a new agreement with a top-tier distribution partner in North Carolina, Nevis is expanding its retail footprint to include specialty beer and wine outlets as well as on-premise locations such as bars and entertainment venues across both North and South Carolina. Kueber noted that this regional expansion aligns with the company's broader goal of making Happy Apple a go-to hemp-derived beverage in traditional retail and hospitality channels. To further support growth, Nevis is actively building out its e-commerce capabilities, leveraging social media influencers and digital platforms to enable direct-to-consumer sales. With demand for cannabis- and hemp-infused beverages continuing to rise, Nevis Brands is positioning itself as a leader in both innovation and market reach within the growing functional beverage category. #proactiveinvestors #nevisbrandsinc #cse #nevi #otcqb #nevif #majorbrand #cannabis #CannabisInvesting #THCDrinks #HappyApple #CannabisStocks #HempTHC #CannabisBeverages #InvestorUpdate #JohnKueber #CannabisNews #CannabisRevenue #DebtReduction #ProactiveInvestors

What if your next big launch didn't feel like sprinting a marathon in heels? What if, instead, it felt calm, strategic, and (dare I say it?) kind of fun?In this episode, I'm pulling back the curtain on how I orchestrated a $338,000 launch for the Ultimate Bundle® in just four days—without burning out or sacrificing my sanity. I'm breaking down exactly why this launch was so successful, what mindset shifts made the biggest difference, and how you can start building toward your own peaceful and powerful launch, too.In this episode, you'll hear…Why being “chill” about your launch might be the secret to your biggest revenue yetHow detaching your self-worth from your income can unlock better resultsThe 4 surprising ingredients that made this launch feel so… easyHow one webinar (and a killer replay strategy) drove massive conversionsWhat I stopped doing during launches that actually helped me sell moreThe strategic shift that took our webinar conversion rate from great to bonkers (think: 11%!)Click here to find the full show notes and transcript for this episode.RESOURCES:Sign up for my free weekly email Sam's SidebarRead From Sign-Up to Show-Up: Launch Success Tips on SubstackOrder my book, When I Start My Business, I'll Be Happy: A Practical No-BS Guide to Successful Online Entrepreneurship Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramDISCLAIMER

Aaron Nosbisch is the founder and CEO of BRĒZ, a cannabis social tonic beverage designed as an alcohol alternative that offers a euphoric, feel-good effect without the downsides of alcohol. He built his expertise in e-commerce from an early age, launching multiple internet brands and scaling previous ventures like MONQ (portable aromatherapy diffuser, 0 to $15 million in three years as CMO), and running Lucyd Media, the world's largest cannabis social advertising agency, which run 80% of meta ads for the cannabis space.In this episode, Aaron and Blaine explore how BRĒZ identified untapped demand, iterated their product to solve a genuine founder problem, and brought it to market with precision: leveraging lean startup methodology, subscription-first landing pages, micro-batch production, effective founder-led UGC creative, and meticulous customer service. They discuss cash flow realities, funding first runs, the role of retention in beverage DTC, and how direct-to-consumer momentum powers retail expansion and shelf velocity. Aaron also shares transparent insights on ad spend, internal ops, and the principles that fuel brand growth.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Pillars of a Successful DTC Brand2. Challenges of Scaling Beverages DTC3. Early Stage Funding and Resources Management4. Supply Chain Processes in Product Launches5. Team Building, Finding the Right Partners6. Pre-Launch and Launch Strategies7. Testing and Iterating Ad Campaigns8. Founder-Led Content in Advertising 9. Guerrilla Strategies for Audience and List Building10. Media Buying, Optimizing CAC, and Scaling Spend11. Building AOV, Subscription, and Retention12. Customer Feedback and Iteration Cycles13. Importance of Timing and Market ReadinessTimestamps00:00 Introducing Aaron and BRĒZ05:06 The “alcohol alternative” white space and product vision13:21 Launching a DTC beverage: initial capital and inventory20:32 Validating demand, managing resource constraints25:44 First ads and sales: founder content, guerilla tactics34:07 Early CACs, ad budgets, and optimizing for LTV38:22 E-commerce vs retail: channel mix and growth phases46:50 Key takeaways & where to follow Aaron and BRĒZShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokAaron Nosbisch - Founder and CEO of BRĒZBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

In this Trending Health Series, Vynamic Product Launch leaders will share their experience partnering with teams across the launch journey to provide tips and tricks for leaders to consider adopting in their next launch. For this episode, Everly, Alex, and Felice dive into how companies can establish a strong foundation for their launch by embedding launch excellence into the culture and establishing flexible frameworks to enable teams to be set up for long-term success. To learn more about how we help organizations build or maintain a culture of launch excellence, reach out to  . Please check out our other Launch Excellence Insights on the Vynamic website: Embedding Launch Excellence as a Cultural Mindset & Rethinking Launch Planning: Investing Early for Launch Success – Vynamic LLC    Podcast Tags: healthcare, life sciences, product launch, product launch trends, life sciences trends, launch excellence    Panel – Everly Petruzzelli, Alex Snopko, Felice Walter  Research & Production – Julia Morrison, Adrea Cope, Everly Petruzzelli   Recording & Editing – Mike Liberto, Rachel Skonecki    For additional discussion, please contact us at TrendingHealth.com. 

Wondering whether you should invest in influencer marketing or UGC for your next launch? In this episode, we're going to break it down — what's the difference, what's the actual goal behind both approaches, and how to choose the best option for your next launch.Thank you so much for tuning in! If you are enjoying Let's Talk Socials, please leave a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you'll get an extra karma boost if you share this episode on your Insta stories?

In this episode: If you've thought about creating digital products to diversify your revenue streams, you're going to love this week's episode. I'm chatting with Emily Baksa, a food copywriter and content strategist, about creating digital products that diversify your revenue and reconnect you with the creative joy of food blogging. She unpacks a three-part framework that can transform your digital product launches — from creating offers your audience actually wants and building engaged email audiences to implementing marketing that connects rather than sells. Vine Podcast Exclusive! Get your FREE Digital Product Income Calculator from Emily today!     Key Points: Why digital products matter for food bloggers now What are we talking about when we say "digital products"? The 3 reasons your digital product launch didn't succeed Digital products as an evolution, not a one-time effort Be bold and try again       Related Episodes: EP 175: Exact Steps to Create a Digital Product ASAP EP 190: Monetizing Your Expertise Through Digital Products with Jillian Leslie       Related content: The Crafted Website Experience Sign up to get podcast updates sent directly to you!       Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.

Themes I've been seeing in fashion tech recently, new companies to try, and who's hiring! From Search, personalization, and curation. Job Board: Fashion and FoundersFollow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Podcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: Locker

MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. INTELLIGEMSIntelligems is the ultimate profit-optimization tool for DTC brands. Use it for all of your CRO efforts by visiting https://intelligems.io.//Nate Lagos is the VP of Marketing at Original Grain, a mid-8-figure brand that grew 100% last year, is on pace for 100% growth this year, and has been profitable at every step of the way. Follow him on X at https://x.com/natelagos and listen to his podcast, Tactical & Practical, at https://open.spotify.com/show/5nULM2GckoiJp7rri3kYt1?si=44dbbadd43df44bd.//What does it really take to double an 8-figure e-commerce brand — profitably? In this conversation, Nate Lagos, VP of Marketing at Original Grain, shares exactly how their team scaled 100% year-over-year without sacrificing margin — through smart product strategy, aggressive price testing, and relentless marketing fundamentals.We dive into the tactical details behind product development, launch cadence, scaling customer lifetime value, and why price testing is one of the most overlooked profit levers in e-commerce today. Nate also shares how Original Grain is moving upmarket, growing AOV, and creating more profitable customer cohorts without over-relying on paid ads.If you're a business owner, entrepreneur, or e-commerce leader serious about scaling profitably in 2025 and beyond, this episode is a must-watch.//CHAPTER TITLES:1:50 - Conspiracy Theories With Nate5:43 - Core Drive To Financial Growth'11:22 - Product Collaborations16:53 - Product Diversification20:20 -Who Controls The Product Release Schedule 38:00 - The Importance of Price Testing In Your Business//SUBSCRIBE TO MY CHANNEL FOR 2X WEEKLY UPLOADS!FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1667: Jeff Goins encourages readers to stop waiting for clarity and start moving forward by testing their ideas in real life. Instead of endlessly planning or researching, you gain the most valuable insight, what actually works, by taking action, even if it's imperfect. Read along with the original article(s) here: https://goinswriter.com/test-it/ Quotes to ponder: "Clarity comes with action. Not thought." "If you're not sure what to do next, test something." "You don't need to know everything before you begin. You just need to begin." Episode references: The Dip: https://www.amazon.com/Dip-Little-Book-Teaches-Stick/dp/1591841666 The Lean Startup: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 The War of Art: https://www.amazon.com/War-Art-Steven-Pressfield/dp/1936891026 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1667: Jeff Goins encourages readers to stop waiting for clarity and start moving forward by testing their ideas in real life. Instead of endlessly planning or researching, you gain the most valuable insight, what actually works, by taking action, even if it's imperfect. Read along with the original article(s) here: https://goinswriter.com/test-it/ Quotes to ponder: "Clarity comes with action. Not thought." "If you're not sure what to do next, test something." "You don't need to know everything before you begin. You just need to begin." Episode references: The Dip: https://www.amazon.com/Dip-Little-Book-Teaches-Stick/dp/1591841666 The Lean Startup: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 The War of Art: https://www.amazon.com/War-Art-Steven-Pressfield/dp/1936891026 Learn more about your ad choices. Visit megaphone.fm/adchoices

Bringing a new product to market is no small feat, especially in the B2B manufacturing space, where development cycles are long and expectations are high. In this episode of The Kula Ring, Stu Accola shares his expertise on the nuances of successful product launches, from crafting an effective go-to-market strategy to aligning marketing and sales teams for maximum impact. He breaks down the critical differences between a business case and a go-to-market plan, the importance of customer involvement in product development, and why proof points are often overlooked but essential for building credibility. Whether you're launching into an existing category or creating demand for something entirely new, Stu's insights will help manufacturing marketers refine their approach and drive greater success.

Description:Parker Olson started PodPitch - an AI-powered tool that simplifies outreach for podcast bookings - with no coding experience. Within a year, that company generates 6-figures in monthly reoccurring revenue. And the best part? Parker believes that you can do the same, as long as you can recognize this one thing  . . .In this episode, Parker shares the strategy that he used to identify a niche market, the sales questions he asked during his product launch, and the importance of learning from your failures as an entrepreneur.He also breaks down why bootstrapping gave him more control than traditional business funding, how to get customer retention, and the importance of tracking key metrics in your business. For all aspiring entrepreneurs out there, Parker's insight will change your perspective on sales and product development.Takeaways:- Parker invested his life savings to learn about making money online.- His Twitter account grew to 750,000 followers through strategic content and retweets.- Living in a tent for two years taught him perseverance and focus.- The Forage experience highlighted the importance of a viable business model.- Pod Pitch was born from the need for efficient podcast guest outreach.- Sales techniques are crucial for understanding customer needs.- Asking customers to pay on the spot reveals true interest.- Building a business requires both grit and a sound financial model.- Networking and outreach are key to finding new customers.- Learning from failures is essential for future success. Asking the right questions can shift business direction.- Bootstrapping can lead to more control and quicker decisions.- Understanding your funding approach is crucial for success.- Profitability can take time, even for high-revenue businesses.- Entrepreneurship requires a realistic understanding of challenges.- Effective customer acquisition is key to growth.- Identifying pain points is essential for product-market fit.- Metrics guide informed decision-making in business.- Experimentation is vital in discovering effective marketing channels.- Founders should leverage social media for genuine connections.Tags: Podcasting, Niche Markets, Product Launch, Customer Retention, Business funding, Product DevelopmentResources:- Start Your Business Today:  ⁠https://links.upflip.com/44g3N3T- Connect with Parker: https://www.instagram.com/parkerolson_/?hl=en

Today, we flip the script. Your host, Jon LaClare, takes the guest seat as we dive into his new book, The Perfect Launch System. This comprehensive guide unveils the proven methodology behind his success, offering a blueprint for transforming product launches into market triumphs.95% of product launches fail—often because they lack a structured, effective system for launch and marketing. But at Harvest Growth, we've developed a game-changing approach: the "Perfect Launch System," which has led to an impressive success rate 10x that of other product launch agencies.Through compelling storytelling, Jon shares the pivotal moments that shaped his approach—from his early career as an accountant at Ernst & Young to his transition into marketing, where he worked on major brand campaigns and learned from legends like Billy Mays.Join us as we explore his entrepreneurial journey and the insights gained from interviewing hundreds of founders and launching multiple successful brands. In this episode, Jon distills years of expertise into actionable strategies that can revolutionize the way you launch products and grow your business. In this episode of the Harvest Growth Podcast, we cover:Why traditional launch approaches fail 95% of the time and how to avoid these pitfallsA powerful 3-Phase framework for mastering the full launch process - from idea validation to salesJon's tried-and-proven system for launching a successful new product and preventing the most common product launch mistakesThe power of an iterative approach when launching your product in the digital eraThe critical post-launch analysis that most companies skip, costing them valuable insightsLooking to launch a product, scale, or improve ad performance? Visit www.perfectlaunch.com to unlock the proven system that's helped launch over 300 products and generate over $2 billion in revenue. Discover how brands like OxiClean became household names and the strategies we use at Harvest Growth to find and convert customers.To be a guest on our next podcast, contact us today!Do you have a brand that you'd like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

E-commerce seller Kate Bray shares how she turned a personal problem into a likely 8-figure Amazon product. Learn her unique launch strategy in this inspiring episode! Discover the fascinating journey of Kate Bray, an inspiring entrepreneur who pivoted from nursing to e-commerce, making a remarkable impact in the Amazon marketplace. Our conversation with Kate reveals her strategic shift in 2021 when she harnessed the potential of Amazon to launch a unique product for women, driven by her personal experiences. With a background in advertising at NetRush and Incrementum Digital, Kate's expertise in PPC marketing and Amazon selling has propelled her product towards an impressive eight-figure revenue potential. Kate's story is a testament to transforming personal needs into entrepreneurial triumphs.   In another segment, we explore the lively world of company culture, focusing on the challenges of creating connections within a new city and a marketing team. As VP of Marketing at Incrementum Digital, Kate shares insights on balancing strategy, branding, and fostering a vibrant work environment that prioritizes human connection. Her colleague Benny highlights the importance of infusing energy into remote work settings, ensuring a cohesive and dynamic company culture. Join us as we discuss the evolving nature of e-commerce and the significance of maintaining a spirited and engaging workplace atmosphere.   Rounding out our episode, we shine a spotlight on innovative solutions in the feminine product market. Hear the compelling journey of creating a diaper-shaped heating pad designed to alleviate period pain, inspired by personal struggles with endometriosis. This venture underscores the power of creativity and community, utilizing platforms like TikTok and Pickfu for feedback and validation. With an ambitious goal of a nine-figure exit, we dive into the strategic use of digital marketing, e-commerce skills, and intellectual property to capture this vast market opportunity. Don't miss the insights and strategies shaping the future of e-commerce and innovation. In episode 441 of the AM/PM Podcast, Kevin and Kate discuss: 00:00 - Amazon E-Commerce Success Story 00:25 - Unique Product Solving Women's Problems 03:13 - E-Commerce Journey From Nursing Student 08:53 - Navigating the Amazon Community 11:26 - Creating a Vibrant Company Culture 19:42 - Culture of Openness and Positivity 23:20 - Entrepreneurial Inspiration and Product Development 24:12 - Innovating Period Pain Relief Products 30:56 - Building Email List From TikTok Success 34:54 - Launching and Scaling E-Commerce Success 37:43 - Successful Product Launch and Marketing Strategy 43:07 - Creativity and Validation in Fashion 44:11 - Innovative Period Pain Relief Business 45:28 - Website Conversion Through Education and SEO 49:32 - Amazon Selling Course Recommendation 50:00 - Kevin King's Words Of Wisdom

In this episode, we explore the power of storytelling in driving successful product launches and show you how to implement the same strategies used by top brands without the hefty price tag. We break down real-life examples from companies like Rhode, Range Rover, and Saratoga to give you insights on how to elevate your content and add real value. Thanks for tuning in and don't forget to drop a comment!As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Keynote addresses aren't just for big brands. This episode explores why companies like Apple and Taco Bell use them to introduce new products and how you can leverage the same strategy—no matter the size of your business.Host: Paul Falavolito Connect with me on your favorite social media platform. Now on Substack and Discord Free Leadership Resourceswww.paulfalavolito.comExclusive 7 Minute Leadership Merchlinktr.ee/paulfalavolitoBookstore:Get your copy on Amazon: https://bit.ly/48J8zFGGet your copy at Book Baby: https://bit.ly/3P8iFsUFor the best aviator sunglasses on the market, use the link below to get 10% off Flying Eyes. Discount Code: PFAVhttps://flyingeyesoptics.com/eyewear/?ref=2J4duW9yyI3hiwSubscribe and listen to all of my podcast shows:The 7 Minute Leadership Podcast 1 PAPA FOXTROT - General Aviation PodcastThe DailyPfav

Send us a textThis is big. For the first time, a new product is being launched on the 6 Ranch Podcast (actually two new products from Spartan). AND we are announcing an opportunity for three people to join me next year at Avon Valley Safaris in New Zealand for a week of hunting with many species available. Check out the new gear from Spartan hereCheck out Avon Valley Safaris here

Matt Looney from Bass Cat Boats walks through the process of the new Bass Cat Lynx STS launch at the Bassmaster Classic this past week.

Send us a textLearn how to spend your Amazon PPC budget wisely and avoid common mistakes sellers make when launching new products. Steven Pope explains why investing in broad match campaigns and auto campaigns can be a smarter choice for new sellers on a tight budget.Get smarter with your PPC spending. Download our proven Amazon PPC guide: https://bit.ly/4irYvH1#AmazonPPC #AmazonSellers #AmazonAdvertising #EcommerceTips #AmazonFBAWatch these videos on YouTube:Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44-------------------------------------------------Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRKNeed expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJATimestamps00:00 - Why PPC Strategies Are Often Conditional00:23 - The Budget Mistake New Sellers Make01:10 - How to Spend PPC Budget Wisely on a New Product01:50 - Why Auto and Broad Match Campaigns Are Ideal02:38 - The $144K Mother's Day Product Launch Success03:26 - The Power of Broad Match Keywords for New Sellers04:18 - Why Exact Match PPC Might Be a Bad Idea in 202505:31 - PPC Strategies for Established Brands06:10 - The Value of a Master Keyword List07:00 - Avoiding Keyword Cannibalization in PPC Campaigns08:00 - Why You Shouldn't Cancel Working Campaigns-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In this episode, the FBA University boys discuss what to expect from your next Amazon product launch!

What if you could grow your email list, create viral content, and sell more—without spending on ads? That's exactly what jewelry designer Trisha Flanagan did with a brilliant product tester campaign inspired by our previous guest Jane Hamill (ep 236). In this episode, Inner Circle coach Melissa Davies chats with Trisha about how she built a high-intent email list, collected user-generated content, and turned testers into paying customers—all without an expensive photoshoot. What You'll Learn: ✔️ How Trisha set clear goals for her promotion. ✔️ Her process for recruiting testers & collecting UGC. ✔️ How she monetized her email list & converted testers. ✔️ Why UGC outperforms a polished photoshoot. Related Links: Check out Trisha's jewelry at www.trishaflanagan.com Check out Jane's podcast here: https://fashionbrainacademy.com/category/podcasts/ Why Jane Hamill Loves The Product Tester Strategy https://thesocialsalesgirls.com/heres-what-to-do-differently-next-year-episode-195/ A 6 figure start-up strategy that you can use even if you've already launched. https://thesocialsalesgirls.com/a-6-figure-start-up-strategy-that-you-can-use-even-if-youve-already-launched-episode-81/ _______________________   Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.   Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/   “Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!   Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

We catch up with a wild crew at the 2026 FOX Factory product launch. Guests Rick Stroble (Race Manager for Fox Factory), Chris Burandt, Tony Jenkins, David McClure and Carl Kuster join host Ryan Harris.

Key aspects of product development, such as recognizing a true market opportunity, structuring teams for new market pursuits, and proving ROI when launching a new product are unpacked in this episode with Inessa Lurye as Holly Hester-Reilly's guest.  Inessa Lurye, as the Senior Director of Product and head of Women's Health at Hinge Health, identified a substantial market gap and shares her journey of developing a virtual program that has now served over 30,000 women. She has held product leadership roles at venture-funded startups, government agencies, and large corporations, and holds an MBA from Harvard Business School, an MPP from the Kennedy School, and a BA from Swarthmore.  During product development, Inessa and her team focused on fostering empathy and understanding among team members through direct customer interactions. This episode emphasizes the significance of collaboration, innovation, and customer-centric approaches in product management and development. The conversation also touches on strategies for dealing with difficult stakeholders and addressing their concerns proactively.   Resource Links Follow Inessa on LinkedIn Visit the Hinge Health website Celebrate Inessa's 2023 Product Management Leader of the Year Award Follow Holly on Twitter Follow Holly on LinkedIn Visit the Product Science Group website Explore Product Science Workshops and Courses  Quotes from Inessa:"So initially we had a really focused, dedicated tiger team before any engineering was staffed... We were speaking [to] members or potential members, like really doing in-depth research to understand this space."  "We integrated the measurement of baseline data around pain and symptoms and specific patient reported outcomes... into our initial application to get a baseline and then into our app experience."  "We had our pelvic floor physical therapists and Hinge Health... a group of clinical specialists who are PTs that work with the product team to develop new products."  Lab Notes Lab Note 602.1: Great product leaders use all of the product science principles to succeed  (29:16) Lab Note 602.2: Include a subject matter expert on your cross-functional team for a tighter feedback loop (30:50) Lab Note 602.3: Evidence comes from customers, forums, and subject matter experts  (33:11) Lab Note 602.4: When your buyers aren't your users, make it easy for buyers to see the outcome (34:11) Lab Note 602.5: Simple tools can incentivize customer touchpoints for an outsized impact (36:57) Lab Note: 602.6: Spend the most time on your biggest naysayers  (39:11) View the transcript and the full episode description on the Product Science Podcast website here.Ready to elevate your product leadership game? Dive deep into practical solutions for real-world product challenges. Register now: https://www.productsciencegroup.com/services 

Tim Wilson is the Chief Revenue Officer at ProductWind, which offers influencer-as-a-service products to help brands win online. He's an experienced sales and business development professional focused on helping the world's largest advertisers understand how eCommerce and digital marketing impact their brands. Before ProductWind, Tim was an Affiliate Partner at Pattern, guiding partnerships and driving global eCommerce sales for brands. In this episode… Navigating eCommerce conferences can be a frustrating experience. While networking opportunities are abundant, many presentations fail to provide authentic, actionable insights, leaving attendees wondering if these events are worth the investment. How can professionals maximize their time at these gatherings and extract real value beyond surface-level discussions? Digital commerce expert Tim Wilson believes in building strong relationships and strategically leveraging AI-driven tools. He suggests that professionals should focus on unstructured networking opportunities, such as impromptu meetups and informal discussions, rather than relying on scripted presentations. Additionally, he emphasizes the importance of training retail algorithms well in advance of major sales events to ensure optimal product visibility.  In this episode of The Digital Deep Dive, Tim Wilson, the Chief Revenue Officer at ProductWind, joins Aaron Conant to discuss maximizing networking opportunities in the eCommerce space. Tim shares product launch strategies, the importance of data security in AI, and how the financial landscape will impact eCommerce brands in the future.

We're experimenting and would love to hear from you!In this episode of 'Discover Daily', we begin with a tease from Apple CEO Tim Cook. His message on X that  "there's something in the air" has sparked speculation about new MacBook Air models featuring the M4 chip. These potential upgrades include a 25% boost in multi-core CPU performance, enhanced AI capabilities, and improved features like a 12MP Center Stage camera and Wi-Fi 6E support. Apple's shift to a more subtle announcement strategy marks a departure from their traditional product launch approach.We also delve into the world of AI economics with Chinese startup DeepSeek's claim of a theoretical 545% cost-profit margin for its AI models. While this figure is based on calculations involving their V3 and R1 inference systems, real-world factors significantly reduce actual revenue. DeepSeek's aggressive pricing strategy and low development costs have sparked debate within the tech community and impacted AI-related stocks.The episode's main focus is the discovery of vast "gold hydrogen" reserves beneath 30 U.S. states, as revealed by a groundbreaking USGS map. This natural hydrogen, formed through a process called serpentinization in geological formations known as rift-inversion orogens, could revolutionize clean energy production. The abundance and widespread distribution of these reserves may accelerate the transition to sustainable energy sources, potentially reshaping the global energy landscape and creating new economic opportunities in regions with significant deposits.From Perplexity's Discover Feed:https://www.perplexity.ai/page/apple-air-product-teased-QhTieZlcTwWodiMLzGzP3ghttps://www.perplexity.ai/page/deepseek-s-theoretical-545-mar-_vk4xxCjSt.tLxQJCoU2sghttps://www.perplexity.ai/page/massive-gold-hydrogen-reserves-kRgxDixrTJCI1W17S2zcbw**Introducing Perplexity Deep Research:**https://www.perplexity.ai/hub/blog/introducing-perplexity-deep-research Perplexity is the fastest and most powerful way to search the web. Perplexity crawls the web and curates the most relevant and up-to-date sources (from academic papers to Reddit threads) to create the perfect response to any question or topic you're interested in. Take the world's knowledge with you anywhere. Available on iOS and Android Join our growing Discord community for the latest updates and exclusive content. Follow us on: Instagram Threads X (Twitter) YouTube Linkedin

Listen in as our Marketing Product Advisory Council offers tips and tricks for sharing the March products with customers and VIPs. Be sure to take notes – this podcast is loaded with great tips! Mystery Host How-To: https://theresource.norwex.com/wp-content/assets/specials/2022/01/files/23400_Mystery_Host_Flyer_US_CDN.pdf

Send us a textIs your Amazon product launch actually working? Running out of stock, getting reviews, and ranking up are all signs of success., but what happens next? Learn how to keep momentum, increase sales, and decide whether to merge ASINs.Get our Amazon PPC guide and start improving your ads today https://bit.ly/419pOQ3#AmazonSales #EcommerceTips #AmazonFBA #AmazonSellerWatch these videos next:The Reason You're Losing on Amazon: https://www.youtube.com/watch?v=sQkjfTkECIc&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=12Creating Parentages with Flat File on Amazon in 2025 https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=13-----------------------------------------------Need help with your listing? Let us fix it!: http://bit.ly/3B1LvHtNeed expert advice? Book a FREE call with us today: http://bit.ly/3B3HMJATimestamps00:00 - Is Your Product Launch Successful?00:16 - Signs That Your Product is Doing Well00:50 - Running Out of Stock: Good or Bad?01:30 - How to Increase Sales After Launch02:00 - Fixing Click-Through & Conversion Issues02:40 - The IAP Funnel for Better Amazon Sales03:30 - Should You Merge ASINs?04:00 - Why Reviews Aren't Everything04:30 - Selling on Amazon Can Be Easier!----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In this episode of the Maverick Mompreneur Podcast, Ashley gets into the essential roadmap for launching your first digital product. Building on last week's episode, she offers a granular approach to ensure your launch is not just successful but also a learning experience, whether it's your first or fifth. Ashley emphasizes the importance of validating your product idea through market research and audience engagement, ensuring that your offer addresses a real need. She breaks down the process into actionable steps, from defining your unique selling proposition to creating a compelling sales page that converts. You'll learn how to build a pre-launch audience, strategize your launch approach, and effectively communicate with your audience to maximize sales. The episode also covers the critical post-launch analysis, helping you understand what worked and what didn't, so you can continuously improve your strategy. Plus, Ashley shares insights on how to enhance the lifetime value of your customers and keep them engaged with your brand. Tune in for practical tips, real-life examples, and encouragement to embrace the journey of launching your digital products with confidence and clarity. 1. Validating Your Product Idea 2. Defining Your Offer 3. Building Your Pre-Launch Audience 4. Creating a High-Converting Sales Page 5. Planning Your Launch Strategy 6. The Big Launch and Sell 7. Analyzing and Optimizing Post-Launch   Mentioned in This Episode: Low Ticket Passive Online Business Bundle (podcast listener exclusive!!) [FREE DOWNLOAD] Low Ticket Funnel Structure Guide Low Ticket Toolkit Method ($17) Brand & Online Business Toolkit ($22) Maverick Society(Ashley's Coaching Membership!) business, entrepreneurship, marketing, online business coaching, passive income online.

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple's Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players. Sponsored by Roborock: Roborock takes care of the cleaning, so you can do more of what you love. This February, save $200 on the Saros10 and Saros10R vacuums during the Open Sale—12.5% OFF from February 10th to 16th. Don't miss out! New episodes of 9to5Mac Daily are recorded every weekday. Subscribe to our podcast in Apple Podcast or your favorite podcast player to guarantee new episodes are delivered as soon as they're available. Stories discussed in this episode: Apple teases special product launch coming February 19 Netflix shows start appearing in Apple TV app unified Watchlist TikTok set to return to App Store tonight ahead of new iPhone launch next week Listen & Subscribe: Apple Podcasts Overcast RSS Spotify TuneIn Google Podcasts Subscribe to support Chance directly with 9to5Mac Daily Plus and unlock: Ad-free versions of every episode Bonus content Catch up on 9to5Mac Daily episodes! Don't miss out on our other daily podcasts: Quick Charge 9to5Toys Daily Share your thoughts! Drop us a line at happyhour@9to5mac.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show.

It's that time of the year again! In this episode, Dave will be revealing the winners (a couple of which you might not have expected) of last year's survey to find out the Best Amazon Seller Software across five categories: Product and Keyword Research PPC Management Reimbursement Services Repricing Tool Product Launch and Marketing On top of that, he'll be talking about why some categories have lost market share overall, the significant shifts in software usage among sellers, and what he's surprised to see in the results. Let's get right into it: Timestamps:  00:00 - Introduction to the 2024 Software Poll Results 02:09 - Repricing Software Insights 05:59 - Reimbursement Software Trends 06:28 - PPC and Advertising Software Overview 09:48 - Product Launch and Marketing Software Changes 12:39 - Keyword Tracking and Research Software Dynamics 17:21 - Conclusion and Future Predictions To check out the full breakdown of our results, head over to our blog post of the Best Amazon Software of 2022.  Don't forget to leave us a review over on iTunes if you enjoy content like this. Happy selling and we'll talk to you soon!

From my "8-Episode Remake for 2025" from my original podcast mini series I launched back in 2020 that turned Selling on Amazon with Andy Isom into one of the top Amazon podcasts in the world.    In this episode, I break down one of the biggest lessons I've learned in my Amazon FBA journey: Execution beats ideas—every time.   When I first started, I thought success came from finding a groundbreaking product idea. But I quickly realized that even an average product can outperform a "genius" one if you execute better than everyone else.   I'll share my early mistakes, the mindset shift that changed everything for me, and a step-by-step approach to choosing and launching products in 2025.   You'll learn why waiting for the perfect idea is holding you back, how to identify opportunities in "ordinary" products, and what great execution actually looks like on Amazon today.   Key Topics Covered:   Why execution matters more than the product idea How to identify high-potential "ordinary" products Practical steps to out-execute your competition   All My Resources: https://www.andyisom.com

#847 Every niche will be competitive in 2025. With AI sales copy flooding the internet, grabbing people's attention is harder than ever. So what's working in business right now? How do you stand out and launch a new brand? For this special session, I sit down with legend, entrepreneur, and best-selling author Jeff Walker of Product Launch Formula. We're also joined by his son Dan who's become a key figure within the PLF empire. That's right, we're not just getting the best marketing tips for 2025. Jeff and Dan reveal what it's like working together as father and son and how business has strengthened their bond. The Product Launch Formula has generated over a billion dollars in sales for students, so don't miss this powerful chat. We discuss crafting compelling, story-driven launches, niche marketing, fostering deep customer relationships, and adapting to the ever-changing online landscape. Enjoy! Show notes and more at SmartPassiveIncome.com/session847.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.