Alisa Ivory Smith interviews inspiring female entrepreneurs around the world...
Kara Goldin is on a mission to keep the world healthy and hydrated. She created Hint, Inc., a successful line of water flavored with natural fruit oils and essences. During our conversation, we discussed how Kara defied conventional wisdom in the beverage industry by launching her first product line without many ingredients that are considered industry standards. Kara also talked about the importance of engagement through storytelling as a way to help others understand her brand's relevance.
Since dressing up as an artist for her kindergarten career day, Kristen Ley has known what her future profession was meant to be. Even at that early age, she knew what creating art and beautiful things meant. Both her grandmothers were avid seamstresses and craft gurus, so they are a huge part of who she is today and she continues to honor them in her work. After completing AP art classes, Kristen went on to Mississippi State University and did not hesitate on choosing art as her major, with an emphasis in graphic design and minor in marketing. After graduation in 2007, she opened up a successful art and design business called Cultigraphic Creative® with fellow MSU classmate Catherine Yerger. In 2011, curiosity got the best of Kristen and she purchased a 1925 10 x 15 Chandler + Price from Lexington, KY and hauled it all the way back to Mississippi. With the press acquired, she decided to open up Thimblepress®. The name was derived from her childhood, now continued on to adulthood, collection of thimbles from her travels. Every time she traveled to a new state, she got a thimble to mark her visit. She still keeps her collection in old letterpress type drawers in her dining room. Kristen hopes to make Thimblepress a reflection of her life, love of her family, and her favorite places in the world; one of them being Mississippi.
Chrissa McFarlane is passionate about creating cutting-edge products that lead to global transformation of healthcare delivery. She launched Patientory, an online platform that connects patients with their doctors, caregivers and a community of individuals with similar health concerns. Chrissa saw the need in the marketplace for more personalized care and she decided to act. Our conversation was very informative.
Umaimah Mendhro started her company with a strong belief that fashion could be responsible and accessible. She is the founder and CEO of VIDA, a global platform that brings together creatives and manufacturers from around the world to create unique, original, art inspired apparel and accessories. Umaimah grew up with a deep passion for fashion and design and a drive to make a difference in the world. Today, she uses her global platform to launch products that are made responsibly and that help break the chain of poverty in the world of fashion.
Shunta Grant is a lawyer turned entrepreneur. She created Because of Zoe Designs out of her own need to give her daughter unique hair bows and headbands. Sold both online and in retail stores across the country, Because of Zoe Designs is known for its modern, colorful and well made handmade hair bows for girls. In addition to running a thriving products based business, Shunta is also a business educator, teaching creatives how to joyfully build businesses through her online teaching and her new show, the Business Life & Joy podcast. Needless to say, we had a great conversation.
Loree Sandler was fed up with the utilitarian look of the average birthday candle. So, she decided to do something about it. She launched Let Them Eat Candles, a line of edible chocolate candles. As Loree describes them, candles are wish delivery systems and should compliment birthday cakes. Using on her creativity, enthusiasm and tenacity she was able to move beyond roadblocks so that she could successfully launch her product line.
Melissa Bamberg spent years researching and developing The Nodpod, a weighted eye pillow designed to promote relaxation through deep pressure touch therapy. To me, the most interesting part of Melissa's journey is that she took time to figure out how to differentiate her product. She also came up with a novel solution based in science and , as a result, received a patent for her invention.
Annie Haven, a southern California rancher, brings her family legacy out of her pastures to specialty growers and home gardeners around the world. Harvested from Haven raised livestock, she processes and eco hand packages her 100% natural soil nutrient teas for the environmentally minded grower and home gardener. As a rancher, author and speaker, Annie has learned the importance of grit During our conversation, we discussed relentlessness and passion as key drivers for success. Show Notes: http://thebeehivepodcast.com/2017/05/60-annie-haven/
Karla the Losen reinvented keepsake storage by launching Savor. Karla and her cofounder, Jennifer McAllister-Nevins, spent over two years researching, prototyping, designing and redesigning their product. During our conversation, we discussed about the importance of talking to the right people in order to develop the best product. For Savor, Karla and Jennifer consulted professional archivists to understand the challenges that exist with maintaining the integrity of items such as papers and photographs. Based on talking to the right people, unique product benefits incorporated into the design of the Savor products. Show Notes: http://thebeehivepodcast.com/2017/05/59-karen-the-losen/
Vanessa Victoria comes from a rich history of educators, scientists, craftsmen, artists and entrepreneurs. She worked with her sister to launch Nuvula, a new and exciting concept in fashion. The company started as an avant-garde experiment aimed at joining all of the arts with positive social and environmental messages coded in poetry. Their mantra: art, responsible manufacturing and true sustainability. Several years ago, I was out shopping during the Christmas holidays and I stumbled upon a line of clothing that literally stopped me in my tracks because it was so unique. I was compelled to write a note to myself that this was a brand I wanted to watch. The overall design of colors, textures and structures really spoke to me. A few months ago, I found my note and decided to reach out to Vanessa because I really wanted to know the backstory and the inspiration behind the product line. During our conversation, Vanessa and I discussed the importance of having a holistic vision and mission which permeate every step in the design and manufacturing. We also talked about how critical it is to bring your own voice to the table through product design. Show Notes: http://thebeehivepodcast.com/2017/04/58-vanessa-victoria/
Denise Stern is a serial entrepreneur who saw a need for quality newborn care after the birth of her twins. She leads an elite team of Baby Nurses (RN's & LPN's), Newborn Care Providers and Multiple's Specialists that provides evidence based education to new parents and they provide nurturing care to newborns. Let Mommy Sleep is built on the idea that families can thrive when parents are able to sleep at night. Denise has a become both a standard bearer and a change maker in her industry. By allowing parents sleep at night, families can thrive during their day. We discussed the keys to becoming an empowered woman. With regard to creating a new product or service, a key takeaway for this episode is that inspiration can be drawn from investigating those transitional points in life that create new or surprising needs. Once you have this outlined, start brainstorming on unique ways to meet those needs. Her Philosophy Starting a company is like eating glass and staring into the abyss.' You have to do lots of things you don't like. ~Elon Musk The first one through the door gets the bloodiest. Her Advice to Aspiring Female Entrepreneurs Lead by example. Hire an awesome staff and highlight them as excellent role models when you can. Do the boring stuff first. Links www.letmommysleep.com Join us on Facebook
Leslie Pierson is passionate about solving life's challenges through product design. She created and launched The Good Hangups Reusable Magnetic Hanging System. During our conversation, we discussed manufacturing challenges as well as lessons learned about crowdfunding through Kickstarter.
Molly Gordon is a Master Certified Coach known for her creativity, humor, and commitment to helping clients get off the merry-go-round of serial self-improvement and into the slipstream of infinite possibility. Her current focus is helping men and women who are working on large scale world problems ranging from climate change to hunger to terrorism, helping them to tap into the creativity, resilience, courage, and wisdom they need to keep up the good work without burnout. During our conversation, we discussed Molly's journey to becoming a coach. We also talked about getting into the right mindset so that we can achieve our objectives. Her Philosophy Out beyond right and wrong there is a field and I will meet you there. ~Rumi Her Advice to Aspiring Female Entrepreneurs Just try it. Links http://shaboominc.com/ Join us on Facebook
Katie Everds is passionate about the outdoors and created the product she always needed but could never find. She developed and launched The Tillow, a large beach towel combined with a pillow and waterproof storage, to simplify the lives of beach and pool goers. During our conversation, we discussed strategies for working with manufacturers. We also talked about how to create a successful Kickstarter campaign.
Jenny Mae Miller and Kristine Carlton started their business as pioneering spirits, right out of technical design school. Through their company, Sewn Product Services, they operate as product developers and production managers servicing the apparel, soft goods, and wearable technologies industries. Our conversation focuses on service development and highlights the idea of thinking beyond the immediate needs of your customer. The key question is, "What adjacent services can you create that will minimize your client's overall hassles?"
Maryon Attwood is a studio artist who co-founded Cook On Clay ceramics. She creates specially formulated oven to table platters that withstand thermal shock and can be used safely in the oven, as well as for serving and presentation. During our conversation Maryon emphasized the importance of quality and introduced the idea that excellence cannot be separated from consumer expectations. Her Philosophy Returning people to the table... as part of the farm to table movement. Her Advice to Aspiring Female Entrepreneurs If you just do what you know and you believe in what you're doing, things will be okay at the end of the day. In the first years, it can be very challenging. You have to be courageous. You have to be willing to take risks. You have to be smart. You have to be thrifty when it counts. Determination is very important. Go for it! It's great to be your own boss. Do it while you're young! Links http://www.cookonclay.com Join us on Facebook
Sherrill Mosee set out to create an organizational fashion bag for busy women. As a result, she designed and invented MinkeeBlue totes. Like many women, she often carried two or three bags to work. Sherrill came up with a novel design that facilitates consolidation of everything into one bag. As a result, she has been awarded a patent for her invention. The idea of creating and launching a product can be very intimidating at first. There are many challenges that must be overcome. During our conversation, we discussed the obstacles that Sherrill faced throughout her journey and she provides some great insight on creating solutions through networking.
Michelle Moy is the Co-Founder and CEO of Up Dog Toys. She and her team make functional, cool, modern dog toys for the design savvy pup and owner. Michelle works full time alongside her husband and Co-Founder/CMO, Billy Shih. Her favorite co-worker though is her corgi, Odin, who was the main inspiration for starting Up Dog Toys. Michelle and team started out as a successfully funded Kickstarter in Fall of 2014 and have been growing as a small independent company since. They are continuing to produce more colors of their first toy, The Odin, and will be expanding their line soon. In our conversation, we discuss the many fears that can arise and how important it is to get past those fears when starting a new venture.
Vanessa Chan is an entrepreneur, consultant and angel investor. She is also co-founder of re.design, a company that brings consumer product innovations to market. Vanessa's first product is, tangle-free & stylish headphones, called Loopit. The launch included a very successful Kickstarter campaign. Loopit has been featured in such places as The Today Show's Next Big Thing and QVC. Vanessa has a B.S.E. from Penn (class of 1994) and a Ph.D. from MIT, both in Materials Science & Engineering. Vanessa's product idea fills a great need, is innovative and yet was inspired by the combination of two ordinary items. What other needs can be filled by combining two unrelated things? This is a good question to consider for those who are trying to create new products or services.
Cyndi Prince is the founder of LooHoo, LLC, a Maine-based company. She created LooHoo Wool Dryer Balls, which are reusable, energy-saving alternatives to dryer sheets. The product was designed specifically for those who are concerned about protecting both their family's health and the environment. Cyndi has been awarded a SPANX by Sara Blakely "Leg Up" Promotion, was selected as the SBA Business Award and was a recipient of the Eileen Fisher Woman-Owned Business Grant. Cyndi's journey is really interesting. She created her product based on a need that she discovered during a transitional time in her life. There's a really important lesson to be learned here. New product or service ideas can be discovered by asking two simple questions: 1) What needs arise as a result of transition in life; and 2) are there compelling and innovative ways to solve those needs through a product or service? Her Philosophy Build an incredible team. Surround yourself with amazing people. Her Advice to Aspiring Female Entrepreneurs Just start. Keep going for it no matter how many road blocks you hit. Ask questions. People are out there to help. You just have to ask the right questions. Keep asking and keep knocking on doors. Focus on sales and get a lot of practice selling things. This is crucial , especially with product based businesses.
Vanessa Ellingson is a former professional basketball player, turned Chiropractor turned entrepreneur. She is also the CEO and Co-Founder of the company Möbi Games Inc. Mobi is afast paced tile game that helps others learn and apply basic math skills. I wanted to learn more about Vanessa's overall approach to creating her brand. Her Philosophy “Twenty years from now you will be more disappointed by the things that you didn't do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” ~Mark Twain You can either manage hiccups with a smile on your face or you can let them frustrate you. Since I know this is where I want to be, it's easier to get through the ups and downs. Her Advice to Aspiring Female Entrepreneurs Fear is just forward thinking. So, if you can just be in the day to day, there's really nothing to fear. You just have to give a little bit more each day knowing that it will be fine. Find your support system. Have a good idea. Don't launch a terrible idea. Links playmobi.com Join us on Facebook
Anna Marie Stauss supports and organizes a woman's co-op in Calcutta, India. Anna Marie is a true socialpreneur which means that she she designed her business to help the world, both environmentally and financially. I wanted to talk to Anna Marie to find out more about how she was able to bring to launch her product idea based on having a positive positively impact in the lives of women in another country. Our conversation was enlightening, inspiring and thought provoking. The work that she and her team is doing to empower women through business goes beyond extraordinary. Here's a personal note to The Beehive from Anna Marie... In gratitude I introduce myself to all of you, I'm Anna Marie Stauss, CEO of Sinko Corp. We are a very small women owned business working with a women's Co-op that we support, and organize in the slum areas of Calcutta, India. We now work with 3 locations and 432 women but are expanding to 4 more areas and hope to provide over 630 women a dignified way to earn a living from home by January 2017. Our products are all handcrafted out of organic cotton and jute for the home. We have a 3 prong mission: to provide flexible/low tech work for women in desperate need to earn; to provide a durable, reusable, biodegradable and organic alternatives to plastic housewares; and to reduce landfill that grows daily as we replace our household products. Her Philosophy If I don't quit, I won't fail. Her Advice to Aspiring Female Entrepreneurs Think it through. When it's hard, if it's something you're not in love with, you'll walk away and then you'll fail. If you really believe in it, then you'll stick with it. Links Toockies.com Join us on Facebook
Ianthe Mauro has high standards in both and quality. She created Objects With Purpose candles to deliver a non-toxic sophisticated and conscientious experience to others. We discussed her approach to candle-making in great detail. Her Philosophy Share light and keep things clean and light. Remove mental blocks by figuring out how to make things work on a practical level. Her Advice to Aspiring Female Entrepreneurs Talk about your ideas to everyone you come in contact with. Start to get feedback. Make it real by talking about it first. Come up with your word(s) - what is your bigger reason, the reason that you're doing what you're doing? Allow yourself to take risks. Once you figure out what you want to do and you talk about it, try things even before you're an expert. Take action. Links http://objectswithpurpose.com/
Tippy Tippens is the Founder and Chief Eternal Optimist at Goods that Matter. She is also a social entrepreneur, designer, gandhiwarmer, and she's passionate about building sustainable growth. Tippy does this by making the objects that we live with work for us instead of against us and ultimately wishing to contribute to greater happiness. I wanted to learn more about Tippy's approach as a social entrepreneur. During our conversation, we talked about how to create products that have a positive impact on society. Her Philosophy Design for good. Make sure that the work is doing good, is beneficial to the environment and beneficial for the customers. Her Advice to Aspiring Female Entrepreneurs Just Start. Never give up. Ask for advice but know when to accept it. Trust your intuition when making decisions. Links http://ourgoodsmatter.com https://teuxdeux.com/ Join us on Facebook
Dr. Wei-Shin Lai, MD, is a family doctor turned entrepreneur. She has helped 600,000 people live happier, healthier, well-rested lives. When she was in private practice and struggled with her own sleep issues, Wei-Shin and her husband invented SleepPhones®, the world's first headphones designed for sleeping. I was interested in talking to Wei-Shin due to her technical background in medicine. During our conversation, she highlighted the idea that our life experiences can often inspire new solutions for old problems. We also talked creating success through team work. Her Philosophy Respect everybody. Her Advice to Aspiring Female Entrepreneurs Know yourself. Understand yourself and what motivates you or sucks your energy away. know what you're capable of, your strengths and weaknesses. Ask for help if there is something that you don't know about. Know when to fire yourself. Focus on the things that you know you're good at. Hire others to take care of the rest. Links http://www.sleepphones.com/ http://www.runphones.com/
Nancie Weston is the inventor, founder and chief designer at GRAYL Inc., the maker of advanced yet stylish water filters and purifiers that allow you drink water from any source, anywhere in the world. She founded GRAYL due to her concerns about water quality and the impact of plastic from bottled water bottles on our land and oceans. Nancie had worked in sales and marketing for over 25 years and then she found her true passion product design. I wanted to talk to Nancy to better understand how she came up with such an innovative idea and also to find out how she was able to get her product manufactured. Her Philosophy Never taking "NO" for an answer. Her Advice to Aspiring Female Entrepreneurs Never take "no" for an answer. If you believe in your product, your passion and your vision, just keep going until you get someone who will listen. Don't be afraid of your weaknesses. Instead, hire people who can help. Use a subcontractor, friend, relative, volunteers, etc. Before launching your product or starting on the design process, get retailers on board. Ask them: 1) What does it take to get into your store?; 2) What do you need?; 3) Would this be a product of interest?; 4) Theoretically, if you were going to order, how many would you order? Use the retailer information (above) in your negotiations with manufacturers Be very sure of the people you are hiring. Don't just hire the first person who comes into your office. Wait until you get the right person. Believe in yourself. Understand what you like and what your vision is. Links http://www.thegrayl.com/
Lisa Fetterman is the founder and CEO of Nomiku, the first home sous vide immersion circulator machine on the market. Lisa has been featured in Wired, MAKE, and Forbes, and was named on both Forbes and Zagat Survey's 30 Under 30 lists for her pioneering work in the food space. Lisa has worked at some of the top restaurants in the country including Babbo and Jean-Georges in New York and Saison in San Francisco. She lives in San Francisco where she and her husband-cofounder have brought manufacturing back to the states with their new Wifi-Nomiku device. I wanted to learn more about Lisa's experience in designing and launching a new device for the at home chef.
Dori Ross has used her vast experience in marketing to elevate the status of maple which is a true luxury food. She has teamed up with artisan sugar makers in Vermont's Mad River Valley to create Tonewood, a line of maple based products. The sugar makers supply single-source syrup, some of which Dori sells. The rest gets delivered to a group of local Vermont artisan candy-makers, who transform the liquid staple into solid and truly unique goodies in the Tonewood line – a maple cube, maple cream and maple flakes. Dori has a very interesting approach to product development and branding and this helps her to differentiate her products in the marketplace. Her Philosophy Keep things really focused and rework things all the time to drill down. Keep it simple. Her Advice to Aspiring Female Entrepreneurs not be afraid of taking risks. Everyone just has to realize that they're not alone. It's scary for anyone that takes this job if they feel fearful. That's OK because it is a scary thing to do. jump off that cliff and and do it because you'll regret not doing it you won't regret failure because at least you took a risk. Links http://www.tonewoodmaple.com/ Join us on Facebook
Candice N. Mackel is a graduate of Morgan State University, a full time entrepreneur, owner of Candice Nicole Public Relations (CNPR) and Creator of Women Who Hustle, which is a women's organization that recently celebrated one year. She started CNPR 9 years ago and has worked with some of the top talent in music and film including Spike Lee, TI, Meek Mill, Big Boi, Tika Sumptner, Marsha Ambrosius + many more. Candice is also the VP of Marketing for the Alliance of Women in Media (DC Chapter) and the Author of "The PR Puzzle". Starting a business takes more than desire. There must also be a willingness to act. It's impressive that Candice started her PR firm right out of college and I wanted to better understand how she was able to find the courage to start a business at such a young age. Her Philosophy Always remain a student. Always have an open mind to new things. Never ever think that you know too much. Her Advice to Aspiring Female Entrepreneurs Have thick skin. If someone tells you "no", you have to keep on pressing on. Know that being an entrepreneur doesn't happen over night. It takes time to build you brand. Never give up on yourself. Always remain a student in your industry. Realize that you will always have to answer to someone, whether it's your boss or your customers/clients. Condition yourself to be able to multi-task at the beginning. Links http://www.candicenicolepr.com/ http://www.womenwhohustle.org/ Join us on Facebook
Seema Alexander is a business strategy coach who empowers purpose-driven women to make the transition from corporate life to entrepreneurship. She does this by helping her clients to maximize their credibility, productivity and profitability in business. Her business philosophy: Do what you love and do it often. Her advice to aspiring female entrepreneurs: Don't start a business just to make more money. Focus on purpose first. Have a strategic plan or blueprint in place for your business. Consider the products/services align to your market and how you will get your message out there. Invest in yourself and hire someone in a strategic capacity to help you. Build a community by creating authentic relationships with other entrepreneurs. Be mindful of what it will really take to create a business. Links http://www.seemaalexander.com/ http://www.thetransitionlab.com/
Mariquel Waingarten has been an entrepreneur since she was 24 years old. For her first venture she created and managed a boutique hotel in Buenos Aires, Argentina, her hometown. Most recently, Mariquel is the co-founder of Hickies a new lacing technology that turns any sneaker into a slip on. She is also the co-founder of Sudacas, a company that brings South American design objects to the rest of the world. When it comes to new product development, curiosity is key. We must constantly question industry norms in order to create differentiated products and services. During our interview, Mariquel provided wonderful examples of this and I felt really inspired after listening to her speak about her journey. Her Philosophy Work with other women who have driven personalities and powerful ideas along with capabilities for management. Change something that is not done in the best way. Don't impose unfair things on your customers. Focus on details that will completely change the experience of your customer. Place yourself in the shoes of the customer and change little things that are unfair or are not done in the best way. Her Advice to Aspiring Female Entrepreneurs Take the leap of faith. Take a chance and try. Amuse yourself with what you could become. Give yourself the opportunity of being something different, of being fearless. Prove to yourself that you can do it. You deserve that chance. You deserve to give yourself that opportunity. Links https://www.hickies.com/ http://www.sudacas.com/ Join us on Facebook
Emmaly Knecht is the owner and designer of eba totes. Eba totes are eco friendly bags produced in LA and feature two inside compartments and a waterproof lining. Emmaly strives to create a business that promotes a better ethical standard for fashion accessories and empowerment of women in the business world. I believe that the best new product ideas solve a problem by using a unique and creative approach. Oftentimes, we know that a problem exists just from our own daily lives. However, the challenge is in figuring out how to solve the problem using your own unique voice. Emmaly has embodied this approach in her creation of Eba Totes and I wanted to learn more about her product development process. Her Philosophy Be honest with your customers. Realize that people want to know who you are. They really want to know who they're buying from. Emmaly's philosophy is based on creating something that's eco friendly and made in the U.S. Her Advice to Aspiring Female Entrepreneurs Read. There are many different tools and things that you can read to learn about business. Have a plan but know how to pivot if you needed. Be humble enough to say, "this is what my future customers would want." If you believe in something, make it happen. Consider other ways approaches. Read and figure out how others have done it. Be realistic but continue to pursue your dream. If you're starting your business as a side hustle, be well organized. Make a list if you're feeling overwhelmed. Take the time that you need to learn about the industry and how to create your product. Links http://ebatotes.com/ Join us on Facebook
Cheryl McCants is a bilingual, award-winning, communication and marketing professional with more than 25 years of integrated strategic development and global crisis communication experience. Throughout her career as both strategist and spokesperson, she has worked in the educational, real estate development, retail, footwear, telecommunications, manufacturing, pharmaceutical, construction, nonprofit and media industries. She is an articulate and compelling story-teller who is passionate about business, branding and community building. Our conversation was very enlightening as Cheryl gave great details about the importance of story telling. Her Philosophy Everything will be okay in the end and if it's not okay, it's not the end. Her Advice to Aspiring Female Entrepreneurs Once you have your business plan in place, create a strategic communication plan. This will make it easier to stay focused on your business objectives. Leverage your resources. There are small business development centers across the U.S. that are federally funded and they give free or low cost services. Use your network to identify connections that can introduce you to clients. Work with other women and lift each other up so that we can all succeed together. Links http://www.eimpactconsulting.com/ Join us on Facebook
Kim Ades is the president and founder of Frame of Mind Coaching and JournalEngine™ Software. Author, speaker, entrepreneur, coach, and mother of five, Kim is recognized as one of North America's foremost experts on performance through thought mastery. By using her unique process of integrating online journaling in her coaching, Kim helps her highly-driven clients to examine and shift their thinking in order to yield extraordinary results. Her Advice to Aspiring Female Entrepreneurs Start to challenge your beliefs and trade them up for something more aligned with your actual goal. When you're faced with conflict or stressful situations, ask yourself, “What do I want and is my approach getting me there?” Links http://www.frameofmindcoaching.com/ Subscribe to the Beehive on iTunes Join us on Facebook
�Sarah Kunst is founder and CEO of Proday, the celebrity personal training fitness app. In addition, Kunst an investor and entrepreneur who has worked at Apple, Red Bull, Chanel and Mohr Davidow Ventures. She is also a contributing editor at Marie Claire Magazine. Her philanthropic interests include Venture for America and The US State Department's Tech Women program. I wanted to talk to Sarah to learn more about the steps she took in creating a mobile app and I was also wondering how she was able to collaborate with celebrity trainers. Our conversation was very enlightening. For example, we discussed the importance of building credibility and leveraging connections in order to build a successful brand. Her Philosophy Be unimpeachably good. Be good in such a way that no one can deny it. Her Advice to Aspiring Entrepreneurs Be clear on what your bigger goal is and why you're doing what you're doing. Whenever possible how to build your company. Do this work beforehand. Don't quit your job before you start figuring out a business model or how you're going to grow your company. Spend time learning what you need to know and learning about the market. Start building out relationships and even closing deals before you quit your job. Look at your time and determine what you can devote time now to building your company. Links http://proday.co/ Subscribe to the Beehive on iTunes Join us on Facebook
Today's Queen Bee travels the world and spends countless hours in search of beautiful objects that have cultural meaning. Jessie Ricci is a jewelry designer whose hand crafted collections are both provocative and eclectic. As an inventor, it can sometimes be difficult to find your own voice in launching new products. I'm intrigued by Jessie's creative process. She finds her inspiration through travel and culture and translates her finds into beautiful pieces that reflect her perspective as an artist. Her Philosophies Be incredibly passionate about what you're doing. Her Advice to Aspiring Entrepreneurs Put your ego aside for the creative process. Be relentless Do you homework. Find out everything about your competition and your market. Find out what your mission is and really commit to that. Everything should come from that mission. Avoid getting lost and spreading yourself out to thin by focusing on your mission. Even if others think your idea is ridiculous, realize that no idea is ridiculous. Even if it seems far-fetched, look at the idea from different angles and find a way to do it. Links http://jessicariccijewelry.com/node/476 Subscribe to the Beehive on iTunes Join us on Facebook
Maggie Sinclair is a serial entrepreneur who has numerous patents. She is a designer and inventor of Maggies, a powerful magnet and metal ring that is redefining the way that women wear scarves and shawls. I wanted to talk to Maggie because she has created a wide variety of products and she has a wealth of knowledge about what it takes to be successful as an entrepreneur. Maggie says, "Faced with the dilemma of how to wear a sarong, I knew that there had to be a better way to secure fabric without tying bulky knots. I decided to experiment with magnets and found that a ball magnet combined with a metal ring provided the perfect solution to replace the safety pin (invented in 1849). In December 2012 I filed for my 8th US Patent which was finally granted in April 2016." Her Philosophies Be incredibly passionate about what you're doing. Her Advice to Aspiring Entrepreneurs Plan your growth based on your income. If you have a patent, be prepared to defend it. Really know and test the product that you plan to sell and check out the demand for it. Consider how much overhead will be associated with your product (i.e., inventory space requirements, etc.); High overhead costs affect profitability Think about how long you want to be in your business and think of exit strategy. Build a good website so that people can find your product. Links www.mymaggies.com Subscribe to the Beehive on iTunes Join us on Facebook
Amy Olson developed Kuhfs at her dining room table as a way to change the look of her fashion boots. She couldn't find a product to meet her need. So, she created the product herself even though she had no experience in sewing or in launching fashion accessories. I'm finding that many of the women I've talked to so far have started their business based on having a need for which they couldn't find a solution. It's not only having an unmet need, they have also had the passion, determination and dedication to doing whatever it takes to get their product launched. They have found success even without having prior experience in a given industry. Time and time again, I'm noticing that one of the keys to finding success is collaboration. This means reaching out to find and connect with the people who can help you and they are out there. The first step is reaching out. So, as we listen in on my conversation with Amy, let's consider how one can fulfill a product or service need through collaboration with others. Amy says: "I didn't even know how to sew when I started this company. I had zero experience launching an accessory brand and had to teach myself every aspect of this business. I am proud of my accomplishments and how far I have taken Kuhfs on my own. The future looks bright for Kuhfs and I can't wait to see how far this can go." Her Philosophies The dream is free. The hustle costs extra. You can dream all day long but if you don't take any action on it, you're not going to get any where. Do one thing every day that scares you. Take one little step forward. Her advice Break your ultimate goals up into little steps and take action on these steps. Your thoughts become your reality. So, choose them wisely. Failure is not what should take you down. It's what you should learn from. Don't be afraid to fail. Links www.kuhfs.com http://fashionbrainacademy.com Subscribe to the Beehive on iTunes Join us on Facebook
Tiffany C. Wright has helped numerous small and medium businesses find funding for a variety of purposes from many sources. She is the founder and president of The Resourceful CEO where she provides packaged solutions and educational products focused for business strategy and finance. Tiffany is also the author of The Funding Is Out There! Access the Cash You Need to Impact Your Business. Our conversation touched upon the importance of tracking business activities in order to ensure value creation. We also talked about how to manage cash flow to strengthen business operations. Her Philosophies Reach for the stars; if you don't reach the stars, you'll at least reach the moon and if you don't reach the moon, then you'll just fall back down to earth. Reach higher than you think you can. You'll be amazed at what you can achieve. Reach for something that makes you nervous. Cash is king. Her advice That which is not tracked does not get measured. Track everything. CRM (Customer Relationship Management) software and QuickBooks can help with tracking your sales efforts. Always be cash flow positive and check this weekly so that you can see where any problems exist. To raise money, you have to know why the investor would invest in your business. You have to be confident about what your business will do. You have to be able to talk about what it will do, why it will do it, how it will do it, when it will do it and what the bank or investor will get out of it. For more advice, Tiffany can be reached by phone: 404.642.0509 or 866.466.3692 Links http://theresourcefulceo.com/ The Funding Is Out There! Access the Cash You Need to Impact Your Business by Tiffany C. Wright Subscribe to the Beehive on iTunes Join us on Facebook
Felena Hanson is a long-time entrepreneur and marketing maven. Her latest venture, Hera Hub, is a spa-inspired shared workspace and community for female entrepreneurs. This as-needed, flexible work and meeting space provides a productive environment for growing businesses. Hera Hub members have access to a professional space to meet with clients and to connect and collaborate with like-minded business owners, thus giving them the support they need to be prosperous. I wanted to learn more about Felena's 2020 goal of supporting 20,000 women in the launch and growth of their businesses. Confidence has been most critical in her journey. It's really important to believe in yourself. One of Felena's philosophies is that, "you're only as strong as your community around you. You're not meant to launch a business alone." Her advice to aspiring female entrepreneurs Think through the details (e.g., accounting, legalities, etc.) and establish a firm foundation for your business. Consider this a step by step process. Believe in yourself and find really strong collaborators . Find that sense of community and you can't find it, build it yourself. Links www.herahub.com http://www.stepstostartup.com/ Flight Club: Rebel, Reinventm and Thrive: How to Launch Your Dream Business Subscribe to the Beehive on iTunes Join us on Facebook
Maz Schirmer is recognized as a pioneer in the area of women's self-development. She is the Director/Founder of the Institute of Women International and the creator of Creatrix, which focuses on the Female Brain/Mind Process. Maz is a respected author and innovator who has dedicated her life to transforming and empowering the lives of other women. I wanted to talk to Maz to learn more about her journey and her approach to personal development. Her philosophy: Surrender. Stop fighting with yourself. You are good enough yourself. All other things can be changed. Her advice to aspiring female entrepreneurs Re-frame how you see yourself. True beliefs are those that will allow you to stand in your authentic truth. Links http://mazschirmer.com.au/ http://instituteofwomen.com/ Subscribe to the Beehive on iTunes Join us on Facebook
It takes a great idea plus tenacity and action to make it all happen. Sheila Benjamin is the creator of ZipMyself which is a 2 in 1 dressing tool. Sheila has a great combination of courage, persistence and curiosity and I wanted to learn more about her inspiring journey. Sheila says, "ZipMyself is a 2 in 1 Dressing Tool that can assist you with zipping the back of your dress and help you button your blouse or shirt. I love wearing dresses but I often need help with zipping the back. One day, I forgot to ask a friend to zip down my dress after an event and it took me 20 minutes to get out of the dress. I searched Google for 2 hours and couldn't find anything to help me solve my problem. Something said "you can make what you want to see in the marketplace." So, I started bringing ZipMyself to life in Jan. 2014 and it has been a real roller coaster ride! I had no experience in this space however I am living my dream of being a business owner and loving it! Her philosophy: It's your place in the world; it's your life. Go on and do all you can with it, and make it the life you want to live. ~Mae Jemison Her advice to aspiring female entrepreneurs Research your idea and find a way to get it to the marketplace. Research counts toward bringing your vision to life. Take advantage of all of the free information that's available. If you can see it in your mind's eye, you can do it. You don't have to know everything. For everything you don't know, you will connect with people on your journey who can support your vision and propel you forward. Links www.zipmyself.com Getting Stuck Changed My Life By Sheila Benjamin QVC Sprouts Program Subscribe to the Beehive on iTunes Join us on Facebook Save
Kirstyn Shaw has had a penchant for fashion since she started sewing at the age of six, but it wasn't until she had her "quarter life crisis" that she decided to make a career out of it. With a bachelor's degree from UCLA and a degree in apparel manufacturing from the Fashion Institute of Design and Merchandising (FIDM), Kirstyn wasted no time diving into the business. In 2008 she began designing and producing eco-friendly women's clothing for kika with her mom, Kim Shaw. While Kirstyn is a production wizard and has built great relationships in the business, her true passion is at the intersection of technology, sustainability, and fashion. I wanted to talk to Kirstyn to learn more about the business models she has explored. Her Business Philosophy: Do unto others as you would have done unto you - show kindness and respect in your relationships. Her advice to female entrepreneurs Don't fall in love with your inventory. Inventory can be one of the biggest killers in a business. Know what you're good at and delegate the rest. Delegation is key. Links http://www.natalieattired.com/ https://www.shopkika.com/ Subscribe to the Beehive on iTunes Join us on Facebook
Sheila Kemper Dietrich created elegant portion control. After years of waging the war against obesity and longing to embrace a healthier lifestyle, she began researching and experimenting with the concept of “right-sizing” the food environment. I wanted to talk to Sheila because she's a really great example of someone who designs products by listening to and empathizing with the end consumer. As a result, she's been able to build her business through deep understanding. Her Business Philosophy: "I am one but still I am one. I cannot do everything but i can do something. i will not refuse to do the something I can do." ~Helen Keller Be willing to say yes to opportunity What does it mean to be Queen Bee? Really proving that the vision, the idea was worthy - that it is something that is helpful to people... Her advice to female entrepreneurs Go for it; believe and then seek advice for others from those who can help you with their insight and knowledge Enjoy the journey Don't do it if you don't think it's a fun thing Links http://www.livligahome.com/ Subscribe to the Beehive
Kelly Weinberger is on a mission to create positive change in the world through the practice of 360° fair trade. She is the founder of WorldFinds, a brand of ethically-sourced, style-driven jewelry and accessories that empowers women in the developing world through fair trade. Often when I travel, I see products that are not sold in the U.S. but could be very useful. However, I wasn't quite sure about how to bring those products back to the U.S. for commercial purposes. The conversation with Kelly helped me to better understand how to develop products through collaboration with small business owners in other countries.
Sharon Bolt is a publicity expert and founder of Get Free Publicity Today. She has contributed to more than 40 different local and national newspapers, magazines, television and radio stations and is the co-author of 2 highly acclaimed books. The wonderful thing about Sharon is that she teaches people step by step how to get their businesses featured in the press. As we all know, awareness is needed in order to make product launches successful. However, it can be difficult to get the word out. I wanted to get Sharon's thoughts on how to get publicity and media attention without spending an exorbitant amount of money. Her Philosophy Follow your bliss. ~Joseph Campbell Whether you think you can or you think you can't, you're right. ~Henry Ford Her advice to aspiring female entrepreneurs When you're making your transition to becoming a business owner, base it on your financial situation. Links www.getfreepublicitytoday.com Successful Women in Business Every Entrepreneurs Guide: Running Your Own Business www.radioguestlist.com Subscribe to the Beehive Join the conversation on Facebook
Francesca Kuglen is a serial entrepreneur who started her first company after college and sold it years later to Newell-Rubbermaid. Francesca Kuglen has numerous patents that have been successfully licensed to large corporations. Finding customers is a huge challenge for many small businesses. I wanted to talk to Francesca because she has really great insight on how to create strategic brand alliances that lead to increased awareness and success of the products that she develops. More about Francesca... Francesca connects with audiences, entertaining and inspiring them through her honest, funny stories of what launching companies without venture capital really takes. She appeared on QVC for 20 years, hosted her own one-hour show, and has manufactured her products in the USA and internationally. Her Philosophy What does it prosper a woman to gain the world and lose her soul? -from The Bible Her advice to aspiring female entrepreneurs Move beyond fear and make a prototype out of everyday items to get started To manufacture less volume, work with an American manufacturer Links Resilience: Hard-Won Wisdom for Living a Better Life By Eric Greitens The Great Game of Business, Expanded and Updated: The Only Sensible Way to Run a Company by Jack Stack Upwork Fiverr Subscribe to the Beehive Join the conversation on Facebook
Laura Dotolo has spent many years in the fashion industry designing, developing and manufacturing a variety of handbags and fashion accessories. She is the creator of Clutch Bags New York and she consults with other women to help them to launch products. I wanted to talk to Laura to learn more about the specific steps and knowledge needed to create handbags. In addition, based on previous interviews, some manufacturers require minimum order quantities that can sometimes be cost prohibitive for those who are just starting a business. So, I wanted to get Laura's thoughts on how to work around this particular obstacle. Our conversation was very enlightening.
Lisa Owusu has a background in law yet she's created an exquisite line of jewelry. I'm excited about this episode because Lisa goes into some detail about how she found people to help her. During our conversation, she posed a really important question, "How do I excite people to want to help me build a brand?" This is something to really consider. I truly believe that having a supportive team is critical to success both in the corporate world and as a small business owner. As entrepreneurs, sometimes we think that we have to do it all ourselves but this is simply not true. In the corporate world, you're typically part of a team - so, having support is mostly automatic. For the small business owner, especially when you're just starting out, having a team is still really important. However, it takes resources (financial and otherwise) to create this team. Due to the nature of small business, the answer is not as simple as just hiring someone. We have to be both creative and courageous enough to reach out to others. Talking to Lisa really helped me to understand how important it is to build relationships while building a business. Her business philosophy Be courageous; always have courage. Her advice to aspiring female entrepreneurs…. Have a passion for the business - something that roots you and grounds you as to why you do what you do. Links http://www.charltonandlola.com Subscribe to the Beehive Join the conversation on Facebook
Tanya Patxot is a business coach and strategist. She teaches entrepreneurs how to streamline life and simplify business. I wanted to talk to Tanya because the story of her life is very interesting and she has great insight on gaining clarity when venturing into a small business.
Amanda Bear is the designer and owner of Larkspur Lingerie, a sustainable and ethical lingerie company based in Los Angeles. I wanted to talk to Amanda because of she is very eco-conscious and focuses on sustainability within product design.