Podcast appearances and mentions of amy kean

In this episode of The Courageous Leaders Podcast, we chat with Amy Kean, CEO of Good Shout and bestselling author. Amy brings her bold energy and honesty as she shares her journey of overcoming toxic environments, finding confidence, and staying true to who you are.From her glittering silver boots to her inspiring insights on public speaking, confidence, and individuality—this is a conversation full of energy, fun, and wisdom.We Cover:04:36 – How a toxic workplace experience led to a life transformation07:43 – Why we need to hear diverse voices on stage08:57- Too many women are saying no to opportunities to speak12:42– Managing the shame and nerves when doing public speaking15:57 – Pushing the limits you have on yourself20:56 – How to run a high-energy business as an introvert23:20 – How companies are bandaging mental health issues instead of truly addressing them with genuine care27:03 –Getting backlash and being treated differently for putting yourself out there31:08 – How empathy can help you move past toxicity34:18 – Breaking through limits and aiming higher, no matter where you come from36:48 – Facing rejection and learning to move forward40:55 – Why you should embrace what makes you unique42:30 – Owning your personal style and self-expression45:24 – Reflecting on the impact of your voice and actionsDon't miss out on this powerful episode. 

What makes communicating effectively such a critical skill in today's world?On this episode, I dive into the fascinating world of communication with Amy Kean, a psychosociologist, educator, and the founder of Good Shout, a company redefining how we teach and communicate. Amy brings her unique blend of humour, honesty, and sharp insights to a conversation that will leave you thinking differently about how you connect with others.We explore Amy's journey from advertising to launching a learning and development company focused on experimentation and creativity. She explains why she believes education and workplace communication are fundamentally flawed and shares practical ways to fix them. From seven types of listening to giving constructive feedback, Amy's approach is both revolutionary and refreshingly human. We also tackle societal trends, such as the “worshipped entrepreneur” and the dangers of pathologising creativity. Amy's perspective on embracing imperfection and finding joy in experimentation is as inspiring as it is thought-provoking. This episode will make you laugh, reflect, and rethink your own communication habits. Guest BiographyAmy Kean is a psychosociologist, educator, and the founder of Good Shout, a learning and development company that challenges traditional approaches to training and communication. Known for her sharp wit and unapologetic honesty, Amy combines humour with actionable insights to help people communicate more effectively.A former advertising professional, she has a deep understanding of human behavior and uses her sociological expertise to teach skills like public speaking, feedback, and creative articulation. Beyond her work with Good Shout, Amy is also an author and poet. Her poetry collection House of Weeds reimagines weeds as metaphorical human traits, showcasing her ability to find beauty and meaning in the overlooked. Amy is a regular speaker at conferences, including TEDx, and her work continues to inspire individuals and organizations to embrace experimentation and imperfection. AI-Generated Timestamped Summary of Key Points[00:00:00] Introduction to the episode and Amy Kean's background. [00:01:00] Amy's journey from advertising to founding Good Shout. [00:03:00] Why education and workplace communication systems are fundamentally flawed. [00:06:00] The seven types of listening and their everyday impact. [00:09:00] Good Shout's unique, experimental approach to training and feedback. [00:13:00] The societal consequences of poor communication and the rise of “people-pleasing.” [00:19:00] Amy's social media presence and her critiques of societal trends. [00:23:00] Discussion on the “worshipped entrepreneur” and BrewDog's controversies. [00:35:00] The importance of feeling heard and Amy's advocacy for public speaking in schools. [00:45:00] Exploring creativity through Amy's poetry and the metaphor of weeds. [00:51:00] The dangers of pathologising daydreaming and the value of imagination. [00:57:00] Amy's TEDx talk on the sociology of normality and the concept of weirdness. Relevant Links Amy on LinkedIn: https://www.linkedin.com/in/amycharlottekean Amy on Twitter/X: https://x.com/keano81 The Good Shout: https://goodshoutcommunity.com/ Creative Schools, the book by Ken Robinson (https://www.sirkenrobinson.com/creative-schools-the-grassroots-revolution-thats-transforming-education/) The one-sentence book called Herscht 07769: https://www.ndbooks.com/book/herscht-07769/] Amy's book of poetry called House of Weeds:  https://www.flyonthewallpress.co.uk/post/introducing-house-of-weeds-by-amy-kean-and-jack-wallington Jack Wallington's Book https://www.laurenceking.com/products/wild-about-weeds BrewDog and the Qatar World Cup controversy: https://www.cityam.com/qatar-world-cup-brewdog-will-give-profits-to-human-rights-groups-but-will-show-tournament/ Alastair Green's parody of Brewdog: https://youtu.be/-wP3BjTdogY?si=j_ejfj1EiaRZJWCi Philosopher Alain de Botton's philosophy and writings: Website Amy's talk at TEDx Shoreditch, ‘Gravitas is a Work of Fiction': https://www.youtube.com/watch?v=UKistHI6AMA

EP129: Reclaiming Energy and Health: Amy's Approach to Sustainable Weight Loss In this episode, I sit down with Amy Kean, a dedicated results coach and the creator of Victory Nutrition in Surrey. Amy shares her personal journey of struggling with weight, falling into the yo-yo dieting cycle, and eventually finding sustainable health through structured nutrition using Herbalife. Now, she helps others transform their lives by focusing on holistic, healthy habits with the support of Herbalife products and a vibrant community. Amy talks about the importance of viewing food as fuel, the positive effects of a healthy breakfast routine, and how coaching can provide essential support and belief for those who need it. We also discuss common obstacles that many people face on their weight loss journeys, the shift in mindset needed to break free from cycles of exhaustion, and how prioritising health and nutrition can completely change your energy levels and outlook on life. Key Highlights: • Building sustainable habits: Why a structured morning routine can set the tone for the day. • The power of community: How being part of a supportive group can amplify results and motivation. • Mindset transformation: Shifting from “I can't” to “I can” and finding belief in yourself. • Viewing food differently: Understanding food as fuel rather than a source of comfort or entertainment. If this episode with Amy inspired you to focus more on sustainable habits and building a strong mindset, join my Weight Loss Warrior community by signing up for my weekly newsletter. Get personal updates, the latest news, and practical tips for your weight loss journey. Click here to sign up! Learn more about your ad choices. Visit megaphone.fm/adchoices

Amy Kean, the CEO and Creative Director of Good Shout, brings a wealth of experience and unique perspective to a discussion of the quirks and complexities of the advertising industry, the pervasive use of jargon, and the broader implications of corporate culture. Her insights highlight the complexities and importance of genuine communication, creativity, and embracing diverse perspectives. Her humorous and critical take on industry practices encourages a reevaluation of how businesses operate and how we all interact with each other.

Welcome back to Status Update! In today's episode, Stevie and Jake sit down with Author, Creative Sociologist, CEO and Creative Director of Good Shout, Amy Kean! Amy has had a hall-of-fame career. From being recognised as one of LinkedIn's top global voices in media and marketing as an advertising strategist, to her role as a university lecturer, bestselling author of the feminist fairy tale "The Little Girl Who Gave Zero F*cks," a playwright, poet, and trailblazing CEO & Creative Director at Good Shout. There are a lot of incredible accolades and titles which could define, but she chooses to go by one - creative sociologist. The catalyst behind Amy's decision to leave the agency space. Good Shout's mission to change the corporate narrative for those who don't fit in. The significance of storytelling and why we should all be doing it more. Embracing your strangeness for personal and professional growth. Why 'The Little Girl Who Gave Zero F*cks' is a great read for all. The intriguing question of whether we can predict social media trends. Speculation on whether Stevie Johnson will ever release a single. Follow Amy on Twitter and LinkedIn Follow Stevie on Instagram and LinkedIn Follow Jake on Linkedin Follow our influencer marketing agency, Disrupt, on all socials.

Welcome to Status Update. Join us, as we explore the creator space, gaining insights and hearing stories from pioneers in the digital world. Hosted by Stevie Johnson, former Made in Chelsea star turned MD of influencer marketing agency, Disrupt, alongside co-host, 'voice of Gen-Z,' Jake Crabb. Each week, we'll bring you remarkable individuals like Rob Mayhew, Misan Harriman, Jamie Klingler, Dominic McGregor, and Amy Kean. Join us as we dive into the ever-evolving world of digital, where the future is the creator. This... is 'Status Update' by Stevie Johnson and Jake Crabb.

Next up on our Big Noises season is Amy Kean, bestselling author, LinkedIn top voice, former head of innovation for Publicis and now CEO and Creative Director of Good Shout, a company that helps people communicate better. Amy is also a self-confessed weirdo and my big question for her was, could media do with more weirdos to stem the tide of painfully undifferentiated products that Neil spoke about last week? We also spoke about fear, ego, jargon and how to spot a good weirdo rather than someone that's going to be an HR problem.

In this episode, we are joined by founder and creative director at Good Shout, Amy Kean, and editor of Catalyst magazine, Morag Cuddeford-Jones, as they explore the true meaning of immersive and demonstrate how sensory experiences could get your brand noticed. Morag will also reveal the inside stories behind the latest Catalyst magazine.If you enjoyed this episode, please subscribe to ensure you don't miss our latest uploads. You can also support the series by leaving us a review on Apple Podcasts. Don't forget to join the conversation and let us know what topics you'd like us to cover in future on Twitter or Instagram, @cim_marketing. Thanks for listening.

In an endeavor to push the limits of bleeping, we discuss the beautifully written and illustrated feminist fairy tale The Little Girls Who Gave Zero F*cks by Amy Kean.See omnystudio.com/listener for privacy information.

For episode 93 we are joined by the co-founders of Good Shout - Amy Kean & Nicola Kemp. Amy Kean is a creative sociologist, advertising strategist, poet and author and Nicola Kemp - a journalist, editor and event host recently brought their incredible talents together to create training products that facilitate social learning practices -  to help people experiment with their own voice, talent and thinking - and they named the company - Good Shout. In this episode, they share why they started Good Shout and the importance of embracing your weird and accepting we are all experiments. It was such a great discussion and it could have gone on and on, as these two women are as much fun as they are intelligent.  ----------------------------------------------------

In this latest 'starter for ten' talk (part of a series of ten-minute talks about things of interest to marketers), LinkedIn Top Voice 2020, Sociologist, Bestselling Author and Poet, Amy Kean, tells us about the weird hypothesis. More from Amy... Amy is hosting a two-hour session on how to be weirder at work on 28th September. Tickets are limited to grab your place quickly https://www.speakeasy.com/e/weird-seance (https://www.speakeasy.com/e/weird-seance)  And if you want the full Weird Seance experience, Amy offers half-day workshops for any organisation. There's more information here https://www.sixthingsimpossible.com/weird-seance (https://www.sixthingsimpossible.com/weird-seance) and contact amycharlottekean@gmail.com for more details. 

For a one-off podcast special, NDA Editor Justin Pearse sat down with Amy Kean, who co-founded our Practice Makes Unperfect training course, designed to help women, and men, raise and finesse their public voice.The post “There's a generation of Oxford-educated men who need to leave the industry before things will change” appeared first on New Digital Age.

In this episode Belinda Barker and Jemima Villanueva, Executive Director, EMEA at The Atlantic discuss refuting impossibility and the importance of being honest with Amy Kean, Founder of Six Things Impossible.Join some of the most influential voices from across the global media, advertising and marketing community to hear about the latest developments impacting their sector. This podcast series eavesdrops on the conversations of industry leaders from all over the world discussing the issues that are front of mind in 2020. Topics include advances in AI, Sustainability, Events, Brand Safety, Audience Engagement, Diversity, Audio, 5G, Newsroom Development and many more. The World Media Group is a strategic alliance of leading international media organisations that connects brands with highly engaged, influential audiences in the context of trusted and renowned journalism. Its members include The Atlantic, BBC Global News, Bloomberg Media Group, Business Insider, The Economist, The Financial Times, Forbes, Fortune, National Geographic, Reuters, The New York Times Company, Time, The Wall Street Journal, The Washington Post, and associate members: Moat, and The Smithsonian.For further information about the activities of the WMG go to www.world-media-group.com. Hosted on Acast. See acast.com/privacy for more information.

When it comes to creating campaigns and advertising that lands with young people, you'd fall pretty short of the mark if you weren't talking about culture.  This episode we're speaking with Amy Kean, not only has she had a successful career in the advertising, media and PR industry for over 15 years, she's a lecturer, author, columnist and recently founded her own agency, Six Impossible Things as well as the DICE charter to improve the diversity and equality of industry events.  If you don't already follow her on Twitter, you really should. We explored what makes advertising and campaigns to youth audiences work, what falls short and why International Men's Day feels tone deaf. 

Amy Charlotte Kean is a woman with a thousand roles. To some, she is a sociologist, to others the author of the book ‘The Little Girl Who Gave Zero F*****,’ and a trail blazer of a business woman to the rest. Amy is the co-founder of of DICE (Diversity & Inclusion at Conferences and Events), she’s the Cultures Editor at Shots Creative, and her most recent venture is Six Things Impossible, founded just last year; an initiative dedicated to improving company culture.Topics of discussion include, but are not limited to: Amy’s career attitude, agency tropes, diversity, authenticity, mental health, young people trends, TikTok, “Slacktivism,” and appealing to the youth———————Follow James @JamesErskine (twitter.com/jameserskine)Connect with James on LinkedIn (linkedin.com/in/jameserskine)Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)wearerocket.co.uk/Follow Amy on Twitter (twitter.com/keano81)Connect with Amy on LinkedIn (linkedin.com/in/amycharlottekean)Follow Amy on Instagram (instagram.com/acekeano)amycharlottekean.co.uk/sixthingsimpossible See acast.com/privacy for privacy and opt-out information.

You are going to enjoy my conversation with the incredible Amy Kean. She is a force of nature. She is an author, the founder of Six Things Impossible and co-founder of DICE (Diversity & Inclusion at Conferences and Events). She is inspiring because she strikes me as the kind of person who has ever backed down from a challenge, and probably intimidates challenges into backing down from her. Amy is thinking about how to tackle problems that seem too big to address. She let me help for about 40 minutes and I am better for the time. Find Amy Kean at https://www.amycharlottekean.co.uk/ Her new endeavor Six Things Impossible is here: https://www.amycharlottekean.co.uk/sixthingsimpossible Want to read a transcript? You can get down with your bad self here: http://adampierno.com/dont-worry-amy-kean-is-working-on-the-solution/ --- Send in a voice message: https://anchor.fm/adam-pierno/message Support this podcast: https://anchor.fm/adam-pierno/support

As a part of my current keynote presentation, I usually ask people what they have been thinking about immediately before sitting down for my talk. Common responses are their upcoming meal, a deadline, finding a seat, etc. Immediate needs. Unimportant when viewed from a wider perspective. I ask the question of the groups to illustrate that nobody is thinking about brands. They're focused on their short-term needs and goals. This week, as a part of my job, I updated my performance review document. I had to look at our list of goals, my assignments and list all that I had achieved in the past three months. It was a surprisingly long list. This isn't bragging (humble or otherwise), it is just a fact. Compared to the overall team goals, it was impressive. Then I started adding things from my personal life and work. There were another dozen items. Unlike my work list, I didn't have a master list to compare to. I had no context. Despite a list that I'm quite proud of (I wrote a novel for Christ's sake) I started wondering what I've been working for in my personal life. Now, I'm creating a personal plan and a framework to achieve a larger goal for myself and my family. I'll keep you posted as this challenge is defined and how I'm doing. Watch this space. This line of thinking has undoubtedly arisen, at least in part, from my conversation with the incredible Amy Kean. She is a force of nature. She is an author, the founder of Six Things Impossible and co-founder of DICE (Diversity & Inclusion at Conferences and Events). She is inspiring because she strikes me as the kind of person who has ever backed down from a challenge, and probably intimidates challenges into backing down from her. Amy is thinking about how to tackle problems that seem too big to address. She let me help for about 40 minutes and I am better for the time. Find Amy Kean at https://www.amycharlottekean.co.uk/Her new endeavor Six Things Impossible is here: https://www.amycharlottekean.co.uk/sixthingsimpossibleWant to read a transcript? You can get down with your bad self here: http://adampierno.com/dont-worry-amy-kean-is-working-on-the-solution/ Get full access to The Strategy Inside Everything at specific.substack.com/subscribe

In this episode we speak with Amy Kean, who has been in the media world for 14 years, initially cutting her industry teeth at the IAB as head of PR. She moved to create the social teams of each agency of the Havas Media Group, before moving into innovation and launching Havas Media Labs. In the latter half of her career she lead Mindshare’s strategy and insights across APAC, then headed back to the UK to run planning and strategy for Coty’s in-house digital agency, Beamly. Amy pens a column for Shots magazine and her first book of poetry – The Little Girl Who Gave Zero F*cks – has been a number 1 Amazon bestseller.We discuss:the message behind Amy’s best selling bookthe process of writing a bookthe ups and downs of the advertising world  why being weird is the new normal  

Episode five already, wow, we really are flying through them. Today we are joined by the amazing Amy Kean, the self-professed cult leader and sociologist. She is also the co-founder the DICE charter,  a columnist for Shots Creative and Maker of the Little Girl Who Gave Zero Fucks, and poetry collection House of Weeds. Now that’s a woman with talent.   On this episode, Amy will be talking to Paul about the DICE charter and the importance of diversity in events and conferences, how blooming brilliant MarketEd.Live is and why she often mistaken for the diversity police. PLUS, she will be trying to convince Paul that we need a coal walk at MarketEd.Live 2021.    What you will learn...  What a ‘Mannel’ is  What DICE is  How and why DICE was started  How diversity is so much more than just race and gender  How the DICE process helped MarketEd.Live  Why we got our sessions captioned  Myth busting: Why DICE is not the diversity police  Why there could be hot coals at MarketEd.Live 2021  Why class isn’t involved in the equality act but is included in DICE  Why you should be paying for your speakers’ travel expenses at the very least  Whether sponsors should be included in the DICE charter  Why the double Barry is a bad thing  What’s next for DICE and their plans to banish the Mannel  Amy and Paul’s warning to the non-inclusives  Resources mentioned in this episode...  https://www.getdice.co.uk/dicecharter (DICE)  https://www.shots.net/search?q=amy+kean&types%5B%5D=news&types%5B%5D=news_link&filters%5B%5D%5Bis_published%5D=1&sort=newestFirst&offset=0&limit=12 (Amy’s Column)  https://thechangeconsultancy.co/ (Change Consultancy)  https://www.starcomww.com/ (Starcom)  https://www.amazon.co.uk/Little-Girl-Gave-Zero-Fucks/dp/1783526459#ace-g0979249316 (Little Girl who gave 0 fucks)  https://www.flyonthewallpoetry.co.uk/product-page/house-of-weeds-by-amy-kean-and-jack-wallington (House of Weeds)  https://marketedlive.thinkific.com/courses/marketed-live-2019 (Jordie Wildin MarketEd.Live 2019 Session)  https://www.tonyrobbins.com/ (Tony Robbins)  https://www.campaignlive.co.uk/article/nigel-farage-exclusive-advertising-i-fancy-myself-one-day/1590542 (Nigel Farage Campaign Mag)  https://www.legislation.gov.uk/ukpga/2010/15/contents (2010 Equality Act)    If you want to connect with Amy, you are best to send her a message on her socials. You can send her a message on https://twitter.com/keano81?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (Twitter), https://www.linkedin.com/in/amycharlottekean/?originalSubdomain=uk (LinkedIn) and https://www.instagram.com/acekeano/?hl=en (Instagram) to find out about all things DICE, her books or her columns.  

On this week’s show we are joined by Amy Kean to talk Advertising, Agencies, Events and the huge importance of diversity and inclusion. There is also mention of caravans. If you want to find out more about Amy’s DICE initiative, you can do so here:https://www.getdice.co.uk/ There’s also more about her Practice Makes UnPerfect programme with […]

If you don’t see someone like you on stage, how are you supposed to feel like you belong? Conferences and events should reflect the diversity of their industry, but continuously fall short when it comes to gender, race, class and more. Amy Kean is co-founder of DICE, a new charter designed to help events deliver a representative and diverse set of speakers, perspectives and attendees. Amy is also Brand & Innovation Director at &us, with previous global innovation roles at Starcom, Mindshare and Havas, as well as author of The Little Girl Who Gave Zero F*cks and the forthcoming House of Weeds. - Join the Journey Further Book Club: http://bit.ly/2r4fBWR Get in touch: podcast@journeyfurther.com

Welcome to 17 Questions!We’re asking celebrities, authors, YouTubers & broadcasters 17 of the most random questions you never knew you wanted the answers to.Author Amy Kean, who wrote The Little Girl Who Gave Zero F***s joins us this week and shares some very amusing answers to our 17 questions.Listen by clicking ‘Play’, subscribe on Apple podcasts, Acast, Spotify or wherever you get your podcasts, and please do rate and review to help other find the podcast. If you have a question you'd love to hear our guests answer, tweet us or drop us a message - we're @17Questions on all socials. See acast.com/privacy for privacy and opt-out information.

My first guest is Amy Kean, Head of Strategic Innovation at the media agency Starcom and the author of The Little Girl Who Gave Zero Fucks (amongst other short stories and poems). We has an absolute delight of a chat, we talking about imposter syndrome, confidence, keeping control of your emotions and creating and self-publishing a book. My mission when I set out to create this podcast was first and foremost to showcase collaboration and support! In particular, as someone who is interested in gender equality and seeing women portrayed more accurately in the media and a greater presence of women in leadership positions, I wanted to start with shining a light on collaborative, creative and inspiring women. A term that sums up the sentiment and mission of this podcast perfectly is 'shine theory', coined by Ann Friedman and Aminatou Sow. It's based on the simple premise that "I don't shine if you don't shine" and how having powerful friends and being inspired by rather than jealous of the successes of other people can only be a good thing! So for these series of interviews, I will be surrounding myself with wonderful, shiny, clever people who in turn shine a light an inspiring women they know at the end of each interview. Podcast pay it forward. More about Shine Theory: https://www.shinetheory.com Backing music: by "RSPN" by Blank and Kytt courtesy of Free Music Archive http://freemusicarchive.org

Amy Kean is the author of "The Little Girl Who Gave Zero F**ks", a story about a little girl who decides to live by her own rules and keep her 'f**ks' in her basket. We spoke to Amy about why she wrote the book and how it has helped so many of the girls that have read it so far. --- Send in a voice message: https://anchor.fm/creativerebels/message

**Published author, poet, public speaker and Starcoms’s Head of Strategic Innovation, Amy’s led media and marketing strategies for some of the world’s biggest brands, including the BBC, Unilever, and Nando’s.** Her first foray into writing, with the modern-day fairy tale, The Little Girl Who Gave Zero Fucks, was a stonking success; storming to the top of the charts on Amazon. Amy’s also been listed as one of the most influential and innovative people in UK digital media by the likes of The Drum, while her career has taken her to Asia and back again, and she is rightly a vocal champion for smashing gender inequality in our industry, and beyond. /////  **Amy Kean:** Twitter: [@Keano81](https://twitter.com/keano81) [The Little Girl Who Gave Zero Fucks](http://girlwhogavezero.com) Website [The Little Girl Who Gave Zero Fucks](https://www.amazon.co.uk/Little-Girl-Gave-Zero-Fucks/dp/1783526459/ref=tmm_hrd_swatch_0) (Amazon) [The Chimp Parodox](https://www.amazon.co.uk/Chimp-Paradox-Management-Programme-Confidence/dp/009193558X) by Prof Steve Peters Amy's [Shots](https://www.shots.net/news/view/97125-why-so-serious-gillette-and-the-permission-myth) Column [Selling to the Subconscious: Should more markers use 'Dreamvertising'?](https://www.thedrum.com/opinion/2015/08/13/selling-subconscious-should-more-marketers-use-dreamvertising) The Drum article **Gasp:** [Dreams. The Final Advertising Frontier?](https://www.gasp4.com/blog/dreams-advertising) /////

Tom Ollerton, host of the Shiny Things Podcast speaks to Amy Kean, Head of Strategic Innovation, Starcom Global Clients.

In the final episode of Series One, we hark back to the best bits from Engages in years past with IAB UK BFF's Amy Kean from Starcom and News UK's Milton Elias. We reminisce about the inaugural Engage in 2005 with Bill Gates and discover something new about our CEO Jon Mew's Mobile Engage event feedback scores.Our ad tech supremo Tina Lakhani gives a two minute explainer on RTB 3.0 whilst Sophia and Catherine from the IAB swing by to talk about Stacey Dooley's book, Radio Audio Week and their highlights from this series.And IAB UK Podcast aficionado Martin Weller from Weve straps himself into our ten quick fire questions hot-seat to share some of his best loved party tricks and distain for those who don't pronounce Capri Sun correctly.-- Tw: @iabuk Insta: @iabuk podcast@iabuk.com-- Engage 2018 promises to be a belter, so get your seat booked today. Don't forget - IAB UK members get tickets at half price and advertisers & agencies come for free https://www.iabuk.com/engageUK digital ad spend grew by 14% to £11.5bn last year - take a look at the full 2017 report https://www.iabuk.com/adspend-- Thanks to our sponsor Spotify and to SNK Studios & audioBoom for their support Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Augmented Reality / Amy Kean / Head of Strategic Innovation / Starcom by Tom Ollerton

Sat with illustrator and colourist, Jess Milton. Having worked on titles such as The girl who gave zero fucks with Amy Kean as well as writing and colouring her ongoing series The Flying Ship. Not only incredibly skilled at turning other peoples prose into brilliant illustrations. Jess also discussed how her own life has been used to influence more personal work. Clearly very gifted and accomplished both as a writer and illustrator. It was a pleasure to sit and talk with such a talented person. I hope you enjoy.

Amy Kean is a media futurologist and the head of Havas Media. Media futurologist, you say? Yes it is a real thing. What does she actually do though? Amy looks at current data and trends and from those she draws conclusions about how we should behave in the future. Technology is really changing how we live our daily lives and the thing that has changed it the most in the past few years is without a doubt, the smartphone. We as consumers are increasingly demanding. We don't want to just watch music videos, we want to BE in them. Cue UK-based recording artist Squarepusher's answer to this. He released a virtual reality (VR) video to mark the release of a song that can be experienced with a VR headset, mobiles, tablets and YouTube's new 360º platform. So by using something like Google cardboard and your smartphone or tablet you can feel like you're IN the video. And no, it doesn't cost an arm and a leg. We are no longer happy with experiencing things in one dimension. We want more. We want multi-sensory experiences, whether that be fireworks you can taste (London's 2014 New Year's Eve fireworks) or a fairground ride that each person can control with their mind to get a completely different experience depending on their reactions to it (Neurosis). In this session recorded at The Radio Academy's Radio Festival, Amy talks about the many ways radio might use these technological advances and asks how it might look in the future.