Podcasts about highly relevant

'How the Gringo Stole Christmas' is one of only a handful of Latino-centered holiday films ever made. This week, its director, Venezuelan-American Angel Gracia, joins the show to discuss this pressing question: Why are Latino holiday movies so rare? Plus, we discuss his rich three-decade journey in filmmaking, the challenges of authentically casting Latino roles, and the hard business truths of making art in Hollywood.Episode Summary:Angel's diverse upbringing and experiences living as a foreigner in different countries, inform his storytellingCasting George Lopez and connecting with his real-life experience as a Latino dad to a daughter dating someone outside their cultureCasting considerations and controversies around Latinx actors playing roles outside their specific heritageThe business side of Hollywood casting and how it impacts creative decisionsThe importance of authenticity in storytelling while also serving the main genre/purpose of the storyAngel's plans to build Super Studios, a new production studio and school in Texas, as a more affordable alternative to HollywoodHighly Relevant PlaylistMonaco - Lagos feat. Danny OceanCinturita - Reggie El AutenticoYasser Tejeda - Pa' SembrarSubscribe to Highly Relevant with Jack Rico where we explore how Latino pop culture is reshaping mainstream entertainment.

This week's guest: Alex Becker Alex Becker is the CMO and co-founder of Amuse, a cannabis delivery company that has raised over $60 million. Before Amuse, Alex founded the internet marketing company Highly Relevant and sold it to Wpromote. He was also the VP of Ecommerce and Product at the fashion brand Reformation and prior to that Alex served as the Head of Customer Acquisition & Retention at Atom Tickets. He also advises a bunch of great marketing related businesses, including Attentive, the comprehensive text message solution with over $800 million in funding to date.   –––––––––––––––––––––––   Where to find Alex Becker and Amuse LinkedIn: https://www.linkedin.com/in/alexybecker LinkedIn: https://www.linkedin.com/company/amusenow Website: https://www.amuse.com/   –––––––––––––––––––––––   Where to find James and Daniel: LinkedIn:James: https://www.linkedin.com/in/jamesborow/ Daniel: https://www.linkedin.com/in/danieldruger/ Twitter: James: https://twitter.com/jamesborow Daniel: https://twitter.com/ddruger

One of the six tenets of the Dow Theory -- and R.N. Elliott was a fan -- says that the stock market "averages must confirm each other." In other words, if the DAX rises but the FTSE falls, or vice versa, it's a red flag. Here's why this insight is relevant today, explains European Short Term Update editor Murray Gunn in his new video.

On a new episode of Highly Relevant, I talk to director/producer Lissette Feliciano about her new indie film 'Women Is Losers'. The film which premiered at 2021's SXSW Festival, has gotten good reviews for it's female empowerment story and her use of multicultural characters. She tells me how lies about Latinos in the media has become the driving force behind the mantra of her production company, Look at the Moon Pictures. She also lets me in on how she raised funds for her own film, and how young producers can do the same for themselves.  Highly Relevant Playlist Mi Fiesta - Bandalos Chinos Sammy Arriaga - Obvio  Cuestión de Suerte - Natalia Lacunza Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Lead With Your Brand New Year Challenge! Week 2 : Define Your Audience As we jump into 2021, Jayzen is thrilled to continue with the #LeadWithYourBrandChallenge! Each week for the next five weeks, Jayzen is breaking down the Lead With Your Brandtm system into five steps so that you can own your career in 2021 and achieve your next career breakthrough. This week is all about your career audience. Like any great brand, you have to determine who your super fans are so that you can super serve them. That is, who are the people in your career that come to you for advice, ask you to be on their team, appreciate the work you do and can help propel your career forward. After listening, visit https://www.leadwithyourbrand.com to download a free PDF worksheet and the Five Steps To Lead With Your Brand!™ Jayzen is thrilled to welcome Jack Rico to the show. As a bi-lingual, bi-cultural journalist, Jack brings an incredible perspective to understanding and serving his audience. He has worked across local and national television and radio, and is the host of two podcasts, ‘Brown and Black’ and ‘Highly Relevant,” a Latinx pop culture show about the "why and how" of multicultural entertainment. He is formerly the host of the Emmy-nominated ’Consumer 101,’ the first-ever television show from Consumer Reports, which aired nationally for two seasons on NBC and Telemundo Guest Bio Jack Rico is the bilingual former host of the Emmy-nominated ’Consumer 101,’ the first-ever television show from Consumer Reports, which aired nationally every Saturday morning on NBC and Telemundo for two seasons. He is currently the host two podcasts, ‘Brown and Black’ and ‘Highly Relevant,” a Latinx pop culture show about the "why and how" of multicultural entertainment You’ve seen him on the TODAY show and VH1, E!, MSNBC, Telemundo and Univision; heard him on Univision Radio;  and probably read his work in People En Español magazine and NBCNews.com. As a native New Yorker,  Jack also created ¡Viva Broadway! the first Hispanic initiative of The Broadway League. He has been honored by the Associated Press, been the recipient of El Diario's 'EL' Award as well as a Latin Ace Award. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program , please visit : https://www.leadwithyourbrand.com To book Jayzen for a speaking engagement or workshop at your company, visit : https://www.jayzenpatria.com

The District Court of Nevada rules that Amarin's Vascepa patents are invalid, but an appeal has already been filed! Axsome therapeutics fails their Phase 3 trial in treatment-resistant depression, but plans on moving forward with another trial. Finally, I talk about Athersys and their Multistem Cell Therapy for Acute Respiratory Distress Syndrome after receiving a "Highly Relevant" designation from the Biomedical Advanced Research and Development Authority (BARDA) of United States HHS.For more details on the Amarin patent case, check out Zachary Silbersher's blog here: https://www.markmanadvisors.com/blog/2020/3/31/can-amarin-win-on-appeal-in-the-vascepa-patent-litigationDisclaimer: All opinions expressed by Matt in this podcast are solely his opinions. You should not treat any opinion expressed by Matt in this podcast as a specific inducement to make a particular investment or follow a particular strategy, but only as an expression of his opinion. Matt's opinions are based upon information he considers reliable, but Matt cannot warrant its completeness or accuracy, and it should not be relied upon as such. Matt is not under any obligation to update or correct any information provided in this podcast. Past performance is not indicative of future results. Matt does not guarantee any specific outcome or profit. You should be aware of the real risk of loss in following any strategy or investment discussed in this podcast.Support Breaking Biotech by donating to their Tip Jar: https://tips.pinecast.com/jar/breaking-biotech

On Episode 107, Bago and Jaime get upset over Kevin Durant choosing the Brooklyn Nets over the Knicks, Rachel talks about her role on the TV show, "Diabolical" and her shirtless father and very Dominican mother being interviewed on the local news, the group gives their reviews on the recent installment of Rachel’s all-female "Comedy Derailed" variety show, and Bago and Rachel tell a very scary subway story. On “Bochinche Bites”, Jaime dishes on Cardi B. not getting her "OKURRR" trademark approved while also getting into an argument with former guest of LOL and reporter, Gelena Solano, plus how the democratic candidates started busting out the Spanish in the first debates. On this week’s “Frank-spiracy News”, Frank lists his top five favorite A.I. movies in honor of the 20th anniversary of “The Matrix”. The crew interviews journalist and fellow content creator, Jack Rico on how he got his start doing traffic and weather reports on local stations, how he ended up hosting his new show "Consumer 1O1", why he feels Latino filmmakers need to hire more Latino actors, and his podcast "Highly Relevant" which was created for people who have an interest in American pop culture with a Hispanic twist. This week’s “Que lo Que Quickie” guest is director Danny Hastings who stops by to tell us about this year's Official Latino Short Film Festival taking place in both NYC and Cali. To See Rachel’s Parents on CBS News: https://newyork.cbslocal.com/2019/06/25/sheepshead-bay-apparent-road-rage/ Comedy Derailed @ The PIT https://thepit-nyc.com/events/july-madness-2019-round-1-derailed-vs-be-kind-rewind/ IG/FB @WeAreLatinosOutLoud @jackrico @dannyhastings @OFFICIALLATINO TWITTER @LocaYBago @JackRicofficial  @OFFICIALLATINO Hashtag #LatinosOutLoud GET YOUR FUCHILA FRESHENERS LATINO POP CULTURE LINE OF MOBILE SCENTED ART! https://www.fuchilafresheners.com Use code LOL10 for a discount!

Put a box of pastelitos in front us and it ain’t gonna be pretty…happy Pride y’all…what would the “Straight Pride” flag look like…crocs and basic bitches for miles…more entertaining than offensive…we’re gonna stock up on fragrant lotions…queue the DJ rant…well, childbirth does usually involve opening one’s chocha…yeah, not over yet…Jack Rico may just have one of THE best radio voices ever…when 2 become 1, we guess…definitely a fake it to make it type of situation…hey, nerds can be tough guys too…oh hell, let’s just go door to door and podcast that way…said it before, say it again, pave your own damn way…is there a big difference between criticism and just plain ol’ opinion…again, let’s remove the stigma on mental health for Hispanics…uh-oh, not the Cuchi-Frito complex… End Song: “Rock DJ” by Robbie Williams Highly Relevant w/ Jack Rico: https://www.revolverpodcasts.com/shows/highly-relevant-with-jack-rico/

This podcast interview focuses on the product innovation that has the power to transform the advertising industry and the way marketers can make a remarkable impact, and my guest is Peyman Nilforoush.Peyman is the CEO and CoFounder of inPowered, which is the AI-driven content amplification platform of choice for the world’s largest brands. inPowered has been named the 2018 OMMA awards finalist for Artificial Intelligence and Native Advertising, the best content amplification platform by Digiday and one of the top tech marketing companies to watch by VentureBeat.Peyman along with his brother Pirouz previously founded NetShelter in 1999, which became the world’s largest technology property on the web before being acquired by Ziff Davis in 2013.The company’s fast growth earned numerous distinctions in the Inc 500|1000, Deloitte Technology Fast 500, Profit 100 and the San Francisco Business Times Fast 100.He’s a visionary tech and media entrepreneur who has been a featured TV guest on Fox Business with Maria Bartiromo, BNN and quoted regularly in the Wall Street Journal, Forbes and was named to the 2010 Who’s Who in Business Publishing by BtoBOnline’s Media Business Magazine. He was also a recipient of Profit 100’s Young Entrepreneur Award for being the youngest CEO on the Profit 100 list of fastest growing companies in 2009.The claim on the InPowered website states this: “We help brands discover and amplify credible, trusted content so that they can contribute to a more informed marketplace.”This triggered me, hence I invited Peyman to my podcast. We explore what’s broken in the advertising industry, and how this is resulting in single-sided benefits for only the advertising platforms. We then dive into an approach that’s not only transforms the way we’ll advertise in the future, but also the way we have to step-up our marketing game in general.Here are some of his quotes:What we saw in the journey leading up to imPowered was essentially interruptive advertising not working.You're looking at point 0.05 percent, not 0.5 percent, not 5%. 0.05 percent click through rate on a banner ad on average.And that's after using tons of technology and targeting and everything that you can imagine.This is not about technology. This is not about targeting, it's not about audience or any of that. It's really about the form, which is when you're interrupting somebody, they simply don’t want to engage. They simply tune out.There's got to be a way to do this in a much more consumer friendly way. In a way that it actually adds value to the consumer.So, what if, instead of putting banner out and interrupt their experience, we actually turned articles reviews, blog posts, any kind of contents, into an ad, and we got them to read that content?I did it as an experiment and ended up delivering a 65% increase in consideration.it just blew every single advertising they had ever done.By listening to this interview, you will learn three things:Why, If you want to deliver real impact you’d better do away with the conventional wisdom, and approach the problem from the opposite directionThat to truly disrupt a market you not only need to have excellent product, but also a revolutionary business model. Shifting from consumption to outcome based charging for exampleHow it’s not only possible to deliver remarkable impact with a solution, but also create many new jobs. See acast.com/privacy for privacy and opt-out information.

Comedian Eugenio Derbez stops by the show to discuss his new movie "Overboard," but we really talk about his struggles of becoming a star in an industry that has not fully embraced his culture, his accent nor his stories. We unspool why he’s making English-language movies now after a successful career in Spanish, how he overcame the sellout stigma from Mexican peers and why he believes Hollywood is afraid of creating Latino movie stars. We also analyze Avengers: Infinity War. Is this best superhero of all time? Film critic Mike Sargent don’t think so and we dissect the 3 major problems with the film and why overall we give it a 7 instead of a 10. I’ll also give you a look at the top headlines in US Latino pop culture and recommendations to 3 new tracks I’ve discovered. Keep your volume up, this is the Highly Relevant podcast!

We’re discussing the Oscar nominations this week with our good friend Wilson Morales from Blackfilm.com. We will get to the deeper meaning of how these nominations are influencing our society, and of course, do some predictions on who will win. Also, the New York Times wrote an article this week called “After #OscarsSoWhite, Hispanics Seek Their Hollywood Moment”. It makes the point that Hispanic actors are in dire need for some needed on-screen inclusion in Hollywood. I talk Brooks Barnes, the media and entertainment reporter who wrote the article about what led him to write the piece and what solutions he can impart after one year of working on it.  And finally, the 60th Annual Grammy Awards are Sunday the 28th and Matt Fish, a hip-hop connoisseur will help me make sense of how hip hop and Latino music owned 2017, and what it will it mean for the mainstream music industry if the mostly Spanish-language song DESPACITO wins Record or Song of the Year? That plus music suggestions for your playlist and the latest news and in US Latino and mainstream pop culture. Keep your headphones on, this is the Highly Relevant podcast! EPISODE SUMMARY Wilson Morales on Oscar nominations and diversity impact - 1:34 JackedIN (recap of pop culture stories) - 15:29 Brooks Barnes of the New York Times discusses his article “After #OscarsSoWhite, Hispanics Seek Their Hollywood Moment” - 17:23 Weekend playlist: 34:58 Dont’ Make Me Wait - Sting (feat. Shaggy) Imagem - Mahmundi  Sunshine - Kyle (feat. Miguel) Matt Fish from The Hip-Hop Classics Podcast - 46:27 Would you like to get in touch with us? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      • Click here to subscribe via iTunes    • Click here to subscribe via Spotify    • Click here to subscribe via Stitcher

Thank you for listening to episode 38 of the Highly Relevant podcast. This week we’re focusing on Spider-Man: Homecoming and how everyone has been raving about how diverse it is. We’ll talk to our intern Andrea Huswan, who attended the press conference in NYC on our behalf and set off a chain of diversity questions that ultimately got us covered by NewYorkMagazine.com! We also preview Univision’s Premios Juventud with Hilda Garcia, VP of Digital Entertainment at Univision.com the new innovative elements that are establishing the event as the most modern award show in Spanish language TV.  But we begin with an interview with Puerto Rican director Miguel Arteta, who filmed Salma Hayek’s Beatriz at Dinner. It is considered “the first movie of the Trump era”, and we discuss the difficulties in making a movie with a Latina star, the single reason Latinas are connecting with the film, and his explanation on its controversial ending that has angered and even baffled moviegoers. That plus all the top headlines in US Latino pop culture in our popular original segment - "JackedIN". EPISODE SUMMARY Miguel Arteta on directing Salma Hayek in "Beatriz at Dinner" - 2:14 Puerto Rican’s didn’t think of him as Puerto Rican 1:48 How does Hollywood view him from a cultural point of view 3:34 How Puerto Ricans didn't think of him as a Puerto Rican 4:38 How much of the film is about him? 5:19 Is this a Trump movie for Latinos? 7:22 Why independent film are so crucial to our culture 8:44 Difficulties in making a movie with a Latina star 9:49  The secret to how Salma Hayek got the money to make "Beatriz at Dinner" 10:48 How is Salma different than other Hollywood actresses? 11:25 A full length explanation on the controversial ending of "Beatriz at Dinner" 12:36 JackedIN* - 19:10 Univision's "Premios Juventud" preview, Hilda Garcia, VP of Digital Entertainment at Univision.com - 21:47 What Premios Juventud has done to become innovative 23:00 How Univision used a team mentality to make Premios Juventud the best award show possible 25:56 How Premios Juventud is approaching social media this year 28:39 A focus on bilingualism and mainstream artists 33:42 Social causes on award shows 34:56 July 4th music playlist - 37:57 Don’t Quit - DJ Khaled, Calvin Harris, Travis Scott, Jeremih Dilo Como Yo - Chico Mann Tamó Happy - Ilegales "Spider-Man: Homecoming" press conference, diversity chatter with our intern Andrea Huswan - 38:49 Would you like to get in touch with us? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      • Click here to subscribe via iTunes    • Click here to subscribe via Spotify    • Click here to subscribe via Stitcher

Thanks for listening to episode 37 of the Highly Relevant podcast. This week we’re talking Latino MMA with former WWE Champion Alberto del Rio, who is now the President of Combate Americas, one of the biggest rivals of the UFC. They’re doing a huge fight event in Miami on July 27th around the Real Madrid/Barcelona soccer classico and its a game-changer for the company. Alberto will tell us all about it. And we also tackle the new Transformers: The Last Knight movie. Is it so bad that its good or is it so bad that it’s… well, bad!  That and a recap of the top headlines in US Latino pop culture happening this week! EPISODE SUMMARY: Alberto El Patrón, former WWE Champion and now President of Combate Americas, talks Latin MMA Combate Clasico event in Miami on July 27th: 1:09 JackedIN: 8:31 Mike Sargent, Chief FIlm Critic of WBAI Radio, discusses why Transformers 5 was so bad: 10:50 Playlist songs: 20:30 -Feels - Calvin Harris, Pharrell Williams, Katy Perry, Big Sean -Películas - Cohetes -Perfect Places - Lorde Would you like to get in touch with us? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      • Click here to subscribe via iTunes    • Click here to subscribe via Spotify    • Click here to subscribe via Stitcher

Thank you for listening to episode 36 of the Highly Relevant podcast. It’s soccer week and between World Cup Qualifiers and International Friendlies, soccer fans are getting ready for this weekend’s CONFEDERATIONS CUP, a precursor tournament before the WORLD CUP 2018. We talk to Luis Miguel Echegaray, Head of Latino Content at Sports Illustrated about why we should watch it, Mexico’s clash vs. Portugal and Cristiano Ronaldo, and Colombia’s superstar James Rodriguez, what is his future, what team will he eventually play for, will Mexico and Colombia make it to the World Cup? In addition to fútbol, we talk comedy. HBO Latino is presenting their first Latino stand-up comedy special Friday June 16th and we chat with Mexican comedians Esewey and Monica Escobedo about how they’re universalizing Mexican comedy for all Latinos. That and a recap of the top headlines in US Latino pop culture this week! EPISODE SUMMARY Confederations Cup 2017 with Luis Miguel Echegaray 1:15 - Vision for Sports Illustrated's Latino content 1:41 - Can golf, NASCAR and the NFL ever gain major, genuine interest by Latinos? 3:31 - Why should people watch the Confederations Cup? 7:46 - Mexico v Portugal and Cristiano Ronaldo, who will win? 10:31 - Can Chile win the Confederations Cup? 11:45 - Has the USMNT regained its form in time for the World Cup? 13:52 - Is Christian Pulisic the real deal? 14:35 - Can Colombia make the 2018 World Cup and equal their results from 2014? 16:42 - What team will land James Rodriguez? 19:12 JackedIN (Pop culture recap) 21:21 *HBO Latino 'Entre Nos Part 1' Comedy Special chat with Ese Wey and Monica Escobedo (Interview done in Spanish) 23:51 - How did you get to be involved in the show? 24:36 - When did they discover they were going to become professional stand-up comics? 26:40 - What topics will be explored on the comedy special? 29:38 - As Mexican comedians, how are they translating their Mexican jokes to US Latinos? 32:14 - Where do their best jokes come from? 36:15 - How has Latin comedy changed? 38:15 - What kind of comedy do Latino viewers want to see today? 39:48 - What to expect from the show 42:41 Movies coming out this weekend 45:23 - Cars 3 - Rough Night - All Eyez on Me - 47 Meters Down You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for listening to episode 34 of the Highly Relevant podcast. On this week’s episode, I have an in-depth discussion on 'Wonder Woman' with the editor-in-chief of RottenTomatoes - Matt Atchity. We also discuss the future of movie critics and what RottenTomatoes.com is doing about the lack of Spanish movie reviews on the site. Hispanic actress Alexa PeñaVega, you know her from the very successful Spy Kids franchise films from Robert Rodriguez, this time around she’s starring in a new TV movie on the Hallmark channel called Destination Wedding and we talked about everything from why she got sick of the LA scene and moved to Hawaii, the ambiguity of non-ethnic looking Latina actresses, and her opinions on today’s use of social media and her place in it. And we finish by chatting with October Gonzalez, the co-host DJ of FOX’s new game show “BEAT SHAZAM” hosted by Jamie Foxx. She tells me how she landed her new gig, her first encounter with Jamie Foxx and if she could take on SHAZAM and win. EPISODE SUMMARY Editor-in-Chief (EIC) of RottenTomatoes Matt Atchity on WONDER WOMAN 1:25 JackedIN (Pop culture recap) 25:46 Alexa PeñaVega interview 26:59 What I'm listening to this week 47:49 - Baby Who - The Aces - Alguna Vez - Juanes feat Fonseca - Miracle - Cannons October Gonzalez interview 48:51 TODAY Show segment 59:16 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Welcome to episode 33 of the Highly Relevant podcast. On this week’s episode, we’ve dedicated it to NYC Spanish-language radio. We interview the controversial Dominican radio star “El Pacha” and ask him about why he’s such a lighting rod for controversy, the surprising reason he left Telemundo’s Acceso Total and his blunt and truthful opinions on Luis Jimenez’s new radio show on Univision. Also, we chat with NY radio royalty - Carolina Cadillo Skywalker. We discuss how she got her big break in radio, the creation of the Skywalker last name, criticisms of her Spanish, and her first encounter with radio fame. It’s an interview not to be missed. That, plus a review of “Pirates of the Caribbean 5” and a recap of the top stories in US Latino pop culture this week! EPISODE SUMMARY Frederick Martínez “El Pachá” interview 1:11 - Crazy fans 3:15 - His English 4:24 - How he began in radio 5:20 - From Univision Radio to "Al Despertar" 7:56 - Why morning newscasts are so boring today 8:41 - Personality conflicts lead to leaving Telemundo's Acceso Total NY 13:45 - Reasons to his success on Mega 97.9FM 15:24 - Thoughts on current state of Spanish radio in NY 16:38 - Thoughts on the new Luis Jimenez radio show 18:52 - Opinions on what a morning radio show should sound like today 19:23 - His religious beliefs 20:31 - What people think of him 22:00 - His controversies 22:49 - Major World commercials 23:37 JackedIN (Pop culture recap) 28:14 Carolina Cadillo interview 30:31 - How she got into the business 31:08 - Big break 32:33 - Her Spanish 33:29 - How the Skywalker last name came to be 35:59 What I'm listening to this week 44:17 - Nada - Shakira - There for You - Martin Garrix and Troye Siván - Tiernos - Technicolor Fabrics Carolina Cadillo (Part 2) 45:19 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Welcome to episode 32 of the Highly Relevant podcast. This is the show for those of you who love to live on the intersection of American and Latino pop culture. We talk to Colombian superstar JUANES about some important questions such as why he hasn’t ever collaborated with his Colombian counterpart Shakira, why he will never ever sing reggaeton and why it’s not in him to do a English-language crossover. Also, I talk to Hugo Balta, the senior director of Hispanic Initiatives for ESPN, who is one of the executives responsible for Hispanicizing ESPN. We discuss everything from Latino accents to bilingual sports shows and everything in between. Plus, we listen to the top new songs from Latino artists and a recap of the most highly relevant US Latino stories of the week! EPISODE SUMMARY Juanes interview :47 - Why he hasn’t ever collaborated with his Colombian counterpart Shakira - Why he will never sing reggaeton - Why it’s not in him to do a English-language crossover JackedIN (Pop culture recap) 5:24 ESPN Executive Hugo Balta on "Latinizing" ESPN 7:36 - Peruvians in sports 9:24 - How he began working at ESPN 10:34 - Do ESPN executives give him pushback on Latino ideas 13:05 - How to make a bilingual sports show successful 15:25 - Feedback and criticisms on bilingual show Nación ESPN 22:26 What I'm listening to this week - 25:22 - Bad Liar - Selena Gomez - No Vacancy - One Republic feat (Sebastian Yatra) - Crying In The Club - Camila Cabello ESPN's Hugo Balta (Part 2) 26:13 - NBC's UNIVERSO channel. Will their all-sports, only Spanish, format work? 26:13 - ESPN Deportes 31:47 - Latino accents 33:24 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for listening to episode 31 of the Highly Relevant podcast. It’s testosterone week! On this episode we get some LOWRIDER culture! Theo Rossi, known for his work as “Juice” Ortiz in Sons of Anarchy, joins me to talk about his new role in the Latino film LOWRIDERS! We also go one on one with two of the toughest men in MMA - the CEO and President of Combate Americas - Campbell McClaren and Alberto “El Patron” Rodriguez, formerly known to many WWE fans as Alberto Del Rio, in what I can only describe as an uncensored, candid and entertaining interview with two men in search of becoming the #1 MMA federation in the world. And we also review Charlie Hunnam’s new action adventure film - KING ARTHUR: LEGEND OF THE SWORD, plus, a listen at my week’s favorite music playlist and a recap of the top stories in US Latino pop culture this week! EPISODE SUMMARY: Theo Rossi interview 1:12 - Who do you play and why did you choose to be part of Lowriders? - How much of the lowrider culture did you know before you started working in the film? - There is such a lack of Latino films in Hollywood. Do you feel a movie like this has the added pressure of being successful so more heads of studios feel comfortable in telling more Latino stories? - What do you think is the enduring quality of this movie? - I want to talk a bit about your heritage. I couldn’t find anything on what your nationality is. Are you of Hispanic origin? JackedIN 12:28 Combate Americas interview with UFC co-founder Campbell McClaren and Alberto “El Patron” Rodriguez, formerly known to many WWE fans as Alberto Del Rio - 14:18 - Hiring Alberto "El Patron" Rodriguez to be President of Combate Americas - 15:23 - What does McClaren see with Combate Americas that he didn't see with UFC - 19:24 - Reaching the Latino millennial audience/Media strategy - 21:48 - John Castañeda - 25:41 - Showmanship for athletes - 31:07 - Will Alberto "El Patron" Rodriguez return to MMA for a one time heavyweight fight? - 35:15 - The future of Combate Americas 5 years from now - 37:50 What I'm listening to this week - 40:12 - Goodbye After Tomorrow - Juanes - Safe - Bay Ledges - Aquel Incendio - Sara Valenzuela Review of King Arthur: Legend of the Sword - 41:07 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for downloading episode 30 of the Highly Relevant podcast. On this week’s episode, we talk with the creator of the most anticipated show in Spanish language TV right now, Univision’s EL CHAPO. We get to the moral and ethical controversies of getting the show done, the fascination of cartel tv shows and if actors Kate del Castillo and Sean Penn will be making cameos. Also urban millennial network VICELAND has a new show called JUNGLETOWN that takes place in Panama. Why are they there and why should we care? I talk to Jimmy Stice, the man behind it all. That, plus highlights of The Premios Billboard, reviews of Guardians of the Galaxy 2 and Broadway’s Charlie and the Chocolate Factory. EPISODE SUMMARY: Univision's Silvana Aguirre, creator of 'EL CHAPO' :57 - Who approached her about creating the series El Chapo? - How she got actors to commit to the show given their moral dilemmas. - What factors convinced her that Marco de la O could play El Chapo? - Why viewers are fascinated with drug cartel villains - Will Kate del Castillo and Sean Penn be involved in the show in any way? - Why Latinos aren’t being considered to direct Hollywood's Chapo movies? JackedIN 18:19 Jimmy Stice, Viceland's 'Jungletown' in Panama 20:33 - The basis for creating Jungletown? - Why South America’s Panama? - Are Latinos involved in the series ? - Was the Panamanian government aware of the filming and what was the reaction from them? - What are the serious issues addressed in the series? - Why he thinks the way he does about the environment Review of Guardians of the Galaxy Vol.2 - 31:24 What I'm listening to this week - 32:20 - That's What I Like - Bruno Mars - Shape Of You - Ed Sheeran - Humble - Kendrick Lamar Review of Broadway's Musical 'Charlie and the Chocolate Factory' 33:02 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for downloading episode 28 of the Highly Relevant podcast. On today’s episode, we welcome GOTHAM’s Jessica Lucas who plays the villain Tigress and she discuss her thoughts on women in superhero movies plus working with Uruguayan director Fede Alvarez. Plus, my review of the highly anticipated Fate of the Furious and a recap of all the top music, tv and movie news you’ve missed this week! EPISODE SUMMARY: Jack discusses how television sets are becoming obsolete: :49 Gotham's Jessica Lucas: 3:13 - First time viewers to GOTHAM. Will they like it? 3:40 - Diversity and how that dynamic has played out in the show: 5:02 - Are female superheroes oversexualized? 5:42 - Thoughts on upcoming Wonder Woman movie: 6:23 - Working with Uruguayan director Fede Alvarez in Evil Dead: 6:53 JackedIN 8:49 What I'm listening to this week 10:28 - Vicio - Camilo Septimo - Turn Out The Light - Cris Cab (feat. J Balvin) - Cama de Calvos - Teleradio Donoso Movie review of 'Fate of the Furious': 11:18 TODAY Show/Ricky Martin: 12:26 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for downloading episode 27 of the Highly Relevant podcast. io9/Gizmodo's Beth Elderkin talks diversity in comic books, plus, a chat on the three key problems affecting its industry. Also, we welcome one of the youngest business owners in America, Megan Grassell, to talk to us about how at 17 she came up with an idea that changed the course of her life. EPISODE SUMMARY: A discussion on diversity in comic books :54 JackedIN 14:46 Megan Grassell on starting a business at seventeen - 16:18 - How idea for Yellowberry came to be, making a business of it 17:12 - Financial resources. How did she find it and who managed it: 23:47 - Yellowberry challenges and how they were overcome: 25:18 - Moment Yellowberry took off: 27:25 - Yellowberry social media strategy: 29:59 - Yellowberry outreach for young Hispanic and African-American girls: 31:26 - Advice for teenagers who want to start their own company: 32:19 What I'm listening to this week 33:48 - Angel - Juanes - Ganas de verte - Humbe - Azul - Mahmundi Broadway review of "Amelie" 34:37 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media. If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe.

Thank you for downloading episode 25 of the Highly Relevant podcast, which you can now subscribe to via the reVolver Podcast network. This is the show for those who love to have their finger on the pulse of English and Spanish language pop culture in the US. And one person who embodies that description faithfully is my really good friend, Shalim Ortiz, who was just cast as a regular on ABC’s new Latin drama LAS REINAS. He gives me all the details about the show, his cast-mates, which include John Corbett and Sonia Braga, plus, info on his new novela on UNIVISION called LA PILOTO and his opinion on the new television trend - the narconovela. Episode Summary: Shalim Ortiz :57 Shalim (Part 2) 18:32 JackedIN 16:50 What I'm listening to this week 30:36 Nuestra Canción - Monsieur Periné Don’t Fight It - Gavin Turek Mar (Lo Que Siento) - Bomba Estereo Broadway review of Arthur Miller's "The Price" 31:30 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico: • Click here to subscribe via iTunes • Click here to subscribe via Spotify • You can also subscribe via Stitcher

Thank you for downloading episode 24 of the 'Highly Relevant Podcast' which you can now subscribe to via the Revolver Podcast network. This week, an important new documentary called "Betting On Zero" hits theaters and it centers on the alleged pyramid scheming of the nutrition company Herbalife. It also chronicles in detail how Latinos have been exploited by Herbalife as well. Ted Braun, the director of the film and Latina activist Julie Contreras also a part of the film, join me to discuss the film’s central premise and the financial ramifications Herbalife’s sketchy business dealings have had on the Hispanic community. Episode Summary: Ted Braun :48 JackedIN (news recap) 11:50 Julie Contreras 13:38 What I'm listening to this week 27:52 Pasos de Cero - Pablo Alboran Breakfast In Bed - Mayer Hawthorne Mas Que Suerte - Beatriz Luengo feat. Jesus Navarro from Reik My NY1 Movie Review of "20 Feet Stardom" 29:01 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico: • Click here to subscribe via iTunes • Click here to subscribe via Spotify • You can also subscribe via Stitcher

Thanks for downloading episode 23 of the Highly Relevant Podcast! This week we're joined by Mexican-American actor Benito Martinez gives us details on Season 3 of ABC’s hit show 'American Crime' and what it was like to work with Tom Cruise in the new movie 'American Made' coming out Fall of this year. Then we chat in an exclusive interview with Jack Hobbs, President of the new reVOLVER Podcast network, about multiculturalism, Spanish language radio, the future of podcasts and an announcement about this podcast you’re listening to right now. Episode Summary: Benito Martinez :51 Why networks have embraced diverse programming 1:17 On his new role in Season 3: 3:36 On his Spanish and Spanish on network TV: 4:55 Does American Crime captures the plight of Mexican jornaleros: 6:29 On Latino directors in television: 7:21 On working with Tom Cruise in 'American Made': 11:02 JackedIN (news recap) 13:31 Jack Hobbs 15:17 Highly Relevant podcast joining reVOLVER Podcast Network: 15:50 On what is the vision for reVOLVER: 16:47 What differentiates reVOLVER from every other podcast network: 18:12 From executive to entrepreneur: 19:36 His views on multicultural podcasts: 20:34 On his affinity of the Hispanic culture: 22:31 Will podcasts be the evolution of radio?: 25:14 Why has radio not evolved? 26:18 On how anyone can get on the reVOLVER podcast network: 31:56 What I'm listening to this week 34:34 Los Amigos Invisibles - Espérame (feat. Elastic Bond) Pitbull, JBalvin, Camila Cabello - Hey Ma Jósean Log - Beso TODAY Show segment 35:30 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico: • Click here to subscribe via iTunes • Click here to subscribe via Spotify • You can also subscribe via Stitcher

Thanks for listening to episode 21 of the Highly Relevant podcast! We have a pretty darn good show on tap for you this week. We interview the female director of the hit bilingual film Everybody Loves Somebody, Catalina Aguilar Mastretta, about creating bilingual and bicultural cinema for a new generation of US Hispanics. Also, the Oscars are this Sunday and who better to talk to about the state of multiculturalism at the Academy Awards than April Reign, the creator of the #OscarsSoWhite movement, plus, my review of Jordan Peele’s black horror film "Get Out". Episode Summary: Catalina Aguilar Mastretta on bilingual movies 1:44 JackedIN (news recap) 16:22 April Reign on Oscar night 18:35 What I'm listening to this week 30:19 'Get Out' movie review 31:33 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

Welcome to episode 19 of the "Highly Relevant" podcast! Our friend Carrie Keagan (26:00), host of Bravo After Hours, stops by the podcast to promote her new book "Everybody Curses I Swear," Ice Cube (1:20) joins me to discuss his new high school movie "Fist Fight". We also talk a bit about the American educational system, why raunch comedies aren’t offensive to people anymore and his secret to making hit movies. And if you like Latin pop music, you probably have heard of the Mexican brother/sister duo - Jesse y Joy (8:14). They have a new self-titled bilingual album and we chatted at length about bilingualism in music and in this country. It’s a great show, so put your headphones on or if you’re listening in your car, crank it up. Episode Summary: Ice Cube 1:20 Jesse y Joy 8:14 Carrie Keagan 26:00 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

On this episode 14 of the Highly Relevant podcast, we’re reintroducing some pop culture elements back into the show, but I’m keeping politics because Donald Trump has blurred the lines of the affairs of the state and entertainment. No one seems to know what’s what anymore? Regardless, many things have happened in entertainment this week such as the Golden Globes/SAG/Grammy nominations as well as the arrival of “Star Wars: Rogue One” in theaters worth talking about plus more. I’ll chat with my good friend Adam Garcia, Yahoo Editor and author of The Green Lama novels about what you can expect for your money (1:18). And what’s the required reading and viewing to understand where we are in America today? Well, I suggest a book and a documentary for you to see and read to familiarize yourself with the rust belt of pour nation and race history in our country (25:05). Plus, we speak with Oliver Darcy from BusinessInsider.com about arguably the most talked about topic in media - FAKE NEWS. What do you have to do to not get fooled? (18:58) Episode Summary: Adam García on Rogue One 1:18 Jacked IN 17:25 Oliver Darcy on Fake News 18:58 Require Reading: Hillbilly Elegy, 13th 25:05 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

Welcome everyone to the 11th episode of the Highly Relevant podcast. It’s a new day, a new United State of America and happy pop culture escapism is taking a back seat on this episode as I want to use this forum to talk about the reality of a Trump Presidency. People are upset. Half of America is protesting in the streets across the nation and there’s this feeling of hopeless that has seeped into half of the country. The only way to get passed this is by opening the right channels of conversation, by asking direct, but honest questions that you won’t hear from particular news networks. Think of this platform as an alternative voice to legacy media, a place where YOUR voice does matter, especially right now. In today’s episode we are speaking to an wide array of people such as Glenn Albright (11:26) a clinical psychologist about the malaise that many people are feeling at this moment. What is it and how do we recover from it? I also chat with reporter Alex Emmons (21:30) from the news website The Intercept about his article THE NIGHTMARE PRESIDENT - how bad does he think America will be under Trump? I then chat with Debbye Turner Bell (28:10), an African-American journalist and mother about her view of the media right now and what she’s telling her children of this new future. And finally, I interview Jessica Reyes, a Latina Trump Supporter (2:38), whose answers will make you rethink about the “so-called unity” of Latinos in the United States today. Episode Summary: Jessica Reyes, a Latina Trump Supporter 2:38 Glenn Albright, Psychologist 11:26 Alex Emmons, The Intercept 21:30 Journalist Debbye Turner Bell: 28:10 You'd like to give us your feedback or get a shout-out? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and please subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

In this sixth episode of “Highly Relevant,” we have two of the biggest names in Hispanic entertainment: Rafael Amaya (1:05), the star of “El Señor De Los Cielos,” Telemundo’s #1 novela in the country and arguably the most famous actor in telenovelas right now. He’s here  to discuss his crossover move to USA’s The Queen of the South, bilingual TV viewership and the reasons narco-novelas are the hottest thing going in television right now.  Also joining us is Enrique Santos (15:21), a tour de force Latin radio jock who departed Univision Radio to take on the one of the biggest roles in the radio industry. What is that new role, why did he leave, what are his opinions on podcasts and music streaming services and his answer on which is best language to reach Hispanics on radio… that plus all the top bicultural stories in pop culture (12:45) that you might’ve missed this week. Episode Summary: Rafael Amaya 1:05 Pop News 12:45 Enrique Santos 15:21 Emmy's / TODAY show 35:00 Movie Previews 36:00 You'd like to give us your feedback? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher  

En este quinto episodio de HIGHLY RELEVANT he decidido hacerlo completamente en español en celebración del mes de la Herencia Hispana. Dejenme saber que les parece. Tuve el placer de conversar con Cristy Marrero, la VicePresidenta Editorial de la nueva revista HOLA! USA para platicar sobre la demora de la revista al mercado estadounidense y la decisión en publicarla en español e ingles. Además, New York Fashion Week llega a la Gran Manzana y la celebre periodista de moda, Kika Rocha, me explica la importancia del evento, las razones por su inaccesibilidad y cuales diseñadores latinos debemos de estar atentos. Eso y un resumen de las noticias culturales más importantes de la semana.   Resumen del episodio: Cristy Marrero: 1:05 Noticias de entretenimiento: 20:44 Kika Rocha: 23:38 Crítica de la película SULLY: 34:21 ¿Deseas darnos su opinión? Envíanos un correo electrónico a highlyrelevant@showbizcafe.com y ayudar a correr la voz en las redes sociales: Twitter Facebook Instagram Si te ha gustado este episodio de la cabeza de más a iTunes y la amabilidad de dejarnos un grado, una revisión y suscribirse!   Maneras de suscribirse a Highly Relevant con Jack Rico:  • Haga clic aquí para suscribirse a través de iTunes • Haga clic aquí para suscribirse a través de Spotify • También puede suscribirse a través de Stitcher

Our first episode of Highly Relevant is here!. I am very fortunate to have on as our first guest Jose Diaz- Balart (1:00), arguably the highest-profile Hispanic journalist we have in our country to discuss bilingual journalism and what that means for the future of the journalism industry. I’ll also tackle the debacle that was "Suicide Squad" with my good friend Adam Garcia, author of "The Green Lama" novel(26:20). Plus Jacked In, plugging in to recap the most Highly Relevant pop culture news that happened this week. ((21:33) You'd like to give us your feedback? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

Welcome to Highly Relevant with Jack Rico. This brief episodes is our primer for what will be your weekly destination for conversations with the people and about the moments currently shaping our American and Latino pop culture experience. You'd like to give us your feedback? Email us at highlyrelevant@showbizcafe.com and help us spread the word on social media: Twitter Facebook Instagram If you enjoyed this episode head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to Highly Relevant with Jack Rico:      •   Click here to subscribe via iTunes     •   Click here to subscribe via Spotify     •   You can also subscribe via Stitcher

Facebook ads are a powerful marketing weapon when it comes to expanding your reach to highly relevant audiences. In this blog post you’ll discover three powerful ways to target your most relevant audience using Facebook ads. The post 3 Highly Relevant Audiences To Target Using Facebook Ads appeared first on StrengthInBusiness.

How do you create enticing subscriber offers that are highly relevant to the people you want to reach when they all have different needs and problems? Today's brilliant content idea is to create a subscriber call to action specifically for different needs by integrating it with a blog post. Today's episode walks you through the process.

My last episode of 2013! Pull up a barstool... - New Infographic - jonloomer.com/infographic - Final Word on Reach - EdgeRank Checker post - 12.6% reach in September - Now 7.7% - About 3/4 of brands impacted. Some Crushed - Those crushed typically only sent links to their own site - Engagement .29% to .26% - Engagement per fan for Links, .12% to .11% - Engagement rate for all content types from 3.49% to 3.86% - Clicks per person reached up from .71% to .85% - 2013 Resolutions - Write Less, Publish More - Ramp up Video - Phase 2 of Podcast - More Mobile - More Products - More Speaking - More Help - More Partnerships - Be Better - Planning for 2014 - Put up or shut up time for Pubcast - Put up or shut up time for Video - Hire someone to edit videos - Scale back to one article, one Pubcast and one video per week - Build complex campaigns - Funnels - Make use of Infusionsoft - More Infographics - More training courses - Update and improve the ones I've created - Look to partner with other big names - Invest even more in advertising - Grow to 100k+ HIGHLY RELEVANT fans - Speak more and better - Build email list to 50k+