Lead With Your Brand!™

As we approach the end of the year, it is a great time to think not only about how to describe your brand, but also about the repeatable behaviors that you can demonstrate to truly show those around you what you want to be known for. You can have the most impressive diploma hanging in your office, but if you show up to meetings late, talk over people and dismiss ideas…your brand isn't about your accomplishments, your brand is being a jerk. Take the time to examine your own behaviors and make sure they are sending the message you want them to. This week, Jayzen is excited to welcome Mohammad Anwar to the show. Mohammad started Softway as a technology services company with his family at the age of 20 while pursuing his B.S. in Computer Science with a minor in Mathematics at the University of Houston. As the company grew, there was a time when the company culture at Softway was so toxic that it almost caused the enterprise to fold. He took full responsibility for the problems and knew that, as the leader, he needed to change for the company to survive. After deep introspection, he eventually turned the company around by creating and sustaining a humanity-centered culture at Softway based on the philosophy that love is a business strategy. Guest Bio Mohammad Anwar President and CEO Softway and Culture+ Mohammad is the President and CEO of Softway and Culture+, co-creator and facilitator of Seneca Leaders, co-host of Love As A Business Strategy podcast, WSJ Best Selling Author of 'Love as a Business Strategy: Resilience, Belonging and Success,' speaker, and a member of Forbes Business Council. He started Softway as a technology services company with his family at the age of 20 while pursuing his B.S. in Computer Science with a minor in Mathematics at the University of Houston. He is celebrated for creating and sustaining a humanity-centered culture at Softway based on the philosophy that love is a business strategy. However, there was a time when the company culture at Softway was so toxic that it almost caused the enterprise to fold. He took full responsibility for the problems at Softway and knew that, as the leader, he needed to change for the company to survive. After deep introspection, he eventually turned the company around. From this experience, he also created a sister company of Softway, Culture+, and co-authored a WSJ bestselling book, Love as a Business Strategy. When Softway began in 2003, it was a small company that created websites for merchants in Houston. Since then, it has grown to a Business-to-Employee solutions company that focuses on bringing technology solutions to others by building high performing teams to build solutions that speak to the human needs of your workforce - and business performance that speaks for itself. In 2021, he formed Culture+ as a standalone organization fully dedicated to our mission: bring humanity back to the workplace. Culture+ provides Culture-as-a-Service to transform behaviors of employees and leaders - creating high-performing teams capable of achieving any business outcome. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program , please visit : LeadWithYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit Jayzenpatria.com Please connect on Linkedin and all platforms @jayzenpatria

It's that time of year again…you guessed it, year end performance reviews! Now is the time to think through the key words that describe your personal brand, that is, your word bank of brand attributes. Jayzen takes a special moment in this show to help you better get your arms around how to create and use your personal word bank, as these are the key attributes that you want to be known for and should be used to populate your year end review. This week, Jayzen is thrilled to welcome Victoria Russell to the show. Victoria is the first Chief Diversity & Inclusion Officer of Beam Suntory, a world leader in premium spirits and has an amazing career journey to share. Earlier in her career, she worked in marketing, analytics and compensation across several top companies before moving into D&I. Her philosophy of “saying yes” in her career and leaning into the fear of new positions has allowed her to continue to grow and expand her roles, with wisdom we can all learn from. She sits on several non-profit boards and her work has been widely recognized, including being named to the Executive Leadership Council, honored as a Daughter of Greatness by the Muhammad Ali Center and featured as Today's Woman 2020 Most Admired Woman in the Corporate Category. Guest Bio Victoria Russell Chief Diversity & Inclusion Officer Beam Suntory In January 2021, Victoria Russell was named the first Chief Diversity & Inclusion Officer of Beam Suntory, a world leader in premium spirits. In this newly created role, Russell joined the company's Senior Leadership Team and leads diversity and inclusion across talent acquisition, career development and employee retention, marketing, community relations, and building organizational capability to better recognize bias and further drive inclusive mindset. Russell also supports the development of diversity guidelines for the company's supplier base and champions Employee Impact Groups and leaders across the business. Before joining Beam Suntory, Russell had a successful 14-year career at Papa John's International, ultimately stepping up during difficult times in 2018 to become the first to lead Diversity, Equity & Inclusion. In that role, Russell was credited with step-changing the company's actions to build a diverse, equitable and inclusive organization comprised of 120,000 team members. She previously held marketing analytics roles of increasing responsibility, providing valuable insights into the business, and the customers and communities they serve. Prior to Papa Johns, Victoria held compensation and marketing roles at Lexmark, Humana, and Brown-Forman and earned a Bachelor of Business Administration and a M.B.A in Marketing from the University of Kentucky. Victoria serves on several non-profit boards including, Fund for the Arts – Board Chair, Leadership Louisville, and the Chestnut Street YMCA. In 2019, she was named “Woman Making A Difference” by Louisville Business First and selected as one of Louisville's Forty Under 40. She was also featured in The Business Journals' Influencers: Rising Stars, a national list of influential young executives. Her other recent accomplishments include Leadership Louisville Class of 2020, University of Kentucky 2019 Lyman T. Johnson Torch of Excellence Award, founding member of the Adweek D&I Council and named of one the Adweek & Adcolor 2020 Champions of Diversity & Inclusion. Victoria was also named to the Executive Leadership Council, honored as a Daughter of Greatness by the Muhammad Ali Center and featured as Today's Woman 2020 Most Admired Woman in the Corporate Category. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program , please visit : LeadWithYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit Jayzenpatria.com Please connect on Linkedin and all platforms @jayzenpatria

In celebration of Veteran's Day in the United States, we're reaching into the vault to share one of our favorite shows from the first season. Jayzen is thrilled to welcome Val Nicholas to the show as they talk about his start in the US Army and how it impacted on his personal brand and media career. We all pay a premium for the brands that we love. Great brands stand for something and give you a full brand experience, versus just being a commodity product where the lowest cost is all that matters. The same is true of your personal brand and how your career audience sees you. Are you a super-premium brand that commands a higher price? Are you the go-to person that everyone wants on their project team? Or, do you just blend in as one of the herd. To reach your next career breakthrough, you have to stand out like a super-premium brand. Val is an award winning producer and currently is the Senior Vice President and Creative Director SummitMedia Corporation. Previously, he has held executive positions at several top media companies. Val is a proud veteran of the US Army and has worked extensively to expand workplace opportunities for vets. Guest Bio Val Nicholas is the Senior Vice President and Creative Director at SummitMedia Corporation and co-founder and executive producer of Eyes on Target Productions, a production partner of Blumhouse. He is an seven-time Emmy award-winning television marketing and program production executive and has experience both in front of and behind the camera. He has held management positions at top media companies including NBC News & MSNBC, ABC and KCRA-TV. Val is a proud veteran of the US Army and attended the US Army Leadership Training School. He currently sits on the national board of the USO and Blue Star Families. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program , please visit :LeadWithYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit Jayzenpatria.com Please connect on Linkedin and all platforms @jayzenpatria

Lead With Your Brand listeners are always asking about which episodes are not to miss. Although we love each of our guests, this week we are reaching into the vault to share an amazing show from our second season. Jayzen is so thrilled to welcome his former colleague and all around amazing person, Susan Jin Davis, to the podcast. Susan has an amazing story to tell that is truly at the intersection of career and life. She has an incredible understanding how intertwined work and life are and need to be. As a self-proclaimed “change agent,” Susan leads with her bold brand to support her community and the world we all share, with a “pay it forward” attitude, constantly trying to open doors for those around her. Susan has had an incredible career journey, serving as Comcast's first Chief Sustainability Officer, working as an attorney and many other roles. She has been a pioneer in the field and currently is the Social Impact Officer for Al Roker Entertainment. In addition to her work in sustainability and social impact, She is a tireless advocate for diversity and the AAPI community. Guest Bio Susan Jin Davis Social Impact Officer, Al Roker Entertainment Susan Jin Davis has 30 years of experience in the telecommunications, media, entertainment, and technology industries. She currently serves as Social Impact Officer for Al Roker Entertainment, a leading producer of TV, digital, branded programming and entertainment. She is also an advisor for ALO Advisors, a firm specializing in areas of sustainability, diversity, and corporate social responsibility. She is also serving as a Senior Advisor on Social Impact & Sustainability for Philadelphia Soccer 2026, as part of Philadelphia's application team to be a host city for the World Cup games in 2026. Her focus is on human rights such as worker rights, housing, discrimination, safety and security, and grievances. Most recently, Ms. Jin Davis was a senior executive at Comcast Corporation, where she held a multitude of roles over a 15-year career at the Company, including becoming the company's first Chief Sustainability Officer, creating the framework for the company's Environmental, Social, and Governance disclosures, operationalizing its renewable energy and energy efficiency strategy, and contributing to transforming its fleet to low-carbon vehicles. Ms. Jin Davis is a well-experienced and well-respected executive in the area of diversity, equity, and inclusion (“DEI”). While at Comcast, Ms. Jin Davis negotiated a historic Memorandum of Understanding between Comcast and the Asian American and Pacific Islander (AAPI) national community as part of the company's acquisition of NBCUniversal. This created ground-breaking diversity commitments in the areas of programming, supplier, employment, and community investment that are the foundation for the company's current DEI strategy. An advocate for Asian Americans and Pacific Islanders (AAPIs) in business and corporate America, she is active in the AAPI community nationally. She serves as the Chair of the Board of the Asian Pacific American Institute for Congressional Studies (APAICS) and serves on the Board of the Asian/Pacific Islander American Chamber of Commerce & Entrepreneurship (National ACE). Additionally, Ms. Jin Davis is a past board member of Leadership Education for Asian Pacifics, Inc. (LEAP) and the Asian and Pacific American Scholarship Fund (APIA Scholars). Her other volunteer leadership service includes the Board of Directors of the Juvenile Law Center and the Board of Trustees of her undergraduate alma mater, Bryn Mawr College where she earned a Bachelor of Arts degree in political science. She holds a Juris Doctor degree from the Dickinson School of Law of Penn State University. The active runner, arts lover, and foodie lives in Kennett Square, Pa. with her daughter, Sophia. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

You've seen her on Law & Order, Elementary, New Amsterdam and plenty more of your favorite shows! Jayzen is thrilled to welcome his very special guest, April Hernandez Castillo to the show. She launched her career as the “Yo girl” in the Visa Check Card spot starring Yao Ming and Yogi Berra, originally airing on the Super Bowl. Expanding her impact on the world, she has gone on to become a successful author and keynote speaker, sharing her message of resilience, overcoming adversity, and the ability to move beyond trauma. Her career wisdom learned from the hussle of Hollywood and constantly keeping your foundation strong while striving for more, are lessons that apply to any industry. Guest Bio April Hernandez Castillo Actor, Speaker, Author April Hernandez Castillo's dream became a reality when she booked her first commercial as the “Yo girl” in the Visa Check Card spot starring Yao Ming and Yogi Berra. The commercial would air for the Super Bowl and become a sports classic. She then went on to star in television shows such as; Law & Order: SVU, The following, Person of Interest, and Elementary. April garnered a recurring role on Showtime's Dexter which she was nominated for a SAG nomination for Best Ensemble cast. April is most noted for her powerful portrayal as “Eva Benitez” in the hit movie Freedom Writers starring Oscar winner Hilary Swank. She also has worked on NBC's popular show- New Amsterdam, Prodigal Son, and Gossip Girl. April has also graced a different stage as a public speaker. Her message of resilience, overcoming adversity, and the ability to move beyond trauma has taken April on a journey across the United States and internationally. Reaching an array of audiences from high schools, universities and conferences, she has spoken on some of the most prestigious stages starting from Harvard University, Q Conference to her biggest stage to date, TEDx. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

“I reached a point in my career where I really wanted to be able to make a change in the industry that would help other people come into the business, and find their place and be able to work and tell stories, and do all the things that will democratize that access.” Jayzen is excited to welcome H Schuster to the show. H has built her career producing some of the most iconic unscripted television shows that we all love, and now as Founder and CEO of HUSSLUP, is transforming the creative industry. As an opportunity-maker, she is constantly striving in her career to not only create incredible content, but open the door for others along the way. H has more than 15 years of experience producing and overseeing high profile hits, including the Kardashian franchises, "The Biggest Loser," "MasterChef," and others. During her career, she has worked closely with top producers like Mark Burnett, Ben Silverman, and Eli Holzman and A-list talent, as well as with numerous FORTUNE 100 companies to integrate their brands into TV and digital content. Guest Bio H Schuster Founder + CEO HUSSLUP HUSSLUP Founder and CEO H Schuster is a senior media executive with more than 20 years of experience producing TV and leading divisions at major media companies and startups. She founded HUSSLUP to connect millions of professional creatives around the globe to each other and to the companies that need them in order to democratize access to the industry. As CEO, she leads a diverse, senior-level team of industry veterans with the mission of “transforming Hollywood's old clique with one click.” Prior to HUSSLUP, H was Founder and CEO of Morocco Junction Entertainment, a production company financed by All3Media. She built a slate and oversaw creative development and production for projects at Discovery, TLC, Lifetime, History, Spike, MTV and Animal Planet, as well as executive producing “Abby's Studio Rescue” for Lifetime and creating “Tabatha's Life Takeover” for Bravo. She also provided strategic and content consulting to major production companies and producers. Earlier, Schuster headed unscripted television for Ryan Seacrest Productions, Reveille, and Shine America. She also served as the CCO who scaled Detour, a location-aware podcasting company that was one of Apple's top 10 apps of 2016 and sold to Bose. Schuster has more than 15 years of experience producing and overseeing high profile hits, including the Kardashian franchises, "The Biggest Loser," "MasterChef," and others. During her career, she has worked closely with top producers like Mark Burnett, Ben Silverman, and Eli Holzman and A-list talent, as well as with numerous FORTUNE 100 companies to integrate their brands into TV and digital content. At Detour, she also worked closely with the engineering team to iterate on and ship product. Schuster earned a PhD in cultural studies at NYU and attended Stanford Law School. She served multiple terms on the Outfest Board of Directors, is a founding member of Chief, and is a member of the Producers Guild of America, the Television Academy, and Women in Film. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy Hispanic Heritage Month! Each week we will be amplifying the voices of Hispanic professionals with amazing career stories and breakthrough moments that we all can learn from. In addition to our weekly guests, be sure to check out the special Hispanic Voices collection in celebration of Hispanic Heritage Month at LeadWithYourBrand.com/latinx Jayzen is thrilled to welcome Luis Sandoval to the show. As a child, Luis always knew he wanted to move to America and work in the media. After graduating from the University of Baja California, Luis landed a part time job at a San Diego radio station. His “say yes” work ethic and “good vibes” attitude helped him move up the ranks at one of Southern California's top Spanish language radio shows. Soon after, never having worked in television before, he landed an on-air talent position at Univision. In 2018, Luis came out as gay during a live broadcast of “Despierta America” with the intention of creating awareness of the issues that LGBTQ+ young Latinos face in America, becoming the first and only out Latino TV personality in Spanish media in the US. He is Two time Daytime Emmy Award winner and Three time GLAAD Award recipient. Guest Bio Luis Sandoval, Senior Correspondent for Univision's “Despierta America” Host of “Buena Vibra” on K-Love 107.5FM in Los Angeles Luis Sandoval is a one of a kind TV and Radio Host. He currently hosts “Buena Vibra” (Good Vibes) a Radio show on K-Love 107.5FM in Los Angeles and also serves as Senior correspondent for “Despierta America” Univision's National Syndicated TV morning show. He is Two time Daytime Emmy Award winner and Three time GLAAD Award recipient. Based in Los Angeles, has hosted many Univision Network special shows including the Rose Parade, El Grito celebrating Mexico's Independence Day, and Teleton.  Sandoval has been part of the Univision family since 2004. On October 11, 2018 Luis came out as gay during a live broadcast of “Despierta America” with the intention of creating awareness of the issues that LGBTQ+ young Latinos face in America, becoming the first and only out Latino TV personality in Spanish media in the US. On TV, Sandoval is known for reporting on human-interest stories, parodies and humorous segments. He also has conducted numerous interviews with Hispanic and Hollywood celebrities, which can be seen in his witty entertainment pieces. Luis Sandoval is a dynamic personality with unparalleled talent, a laugh-out-loud sense of humor and a tremendous ability to transmit positive energy through any platform. His gift for connecting with people on a personal level is the reason audiences across the country have fallen in love with his charm. From 2012 – 2017 he also served as co-host of LAnzate (I Dare You), the first national show produced in LA for Univision Network. The show featured events, concerts, landmarks, artists, and singers in Los Angeles, Chicago, Miami, Texas, New York, Mexico and more. Sandoval is an advocate for Orphan kids with the non-profit organization Corazon de Vida since 2012 and currently serves as president for the organization's chapter in Los Angeles, always looking for way to connect and give back to his community. He is a member of the Frida Kahlo Theatre Group in Los Angeles and fluent in English, Spanish as well as Italian. As an openly gay celebrity, Luis also is an activist for LGBTQ+ rights and works constantly to normalize the life of same sex couples in the Latino community. A native of Tepic, Nayarit Mexico. Sandoval received his B.A. in Communications from the University of Baja California. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy Hispanic Heritage Month!  Each week we will be amplifying the voices of Hispanic professionals with amazing career stories and breakthrough moments that we all can learn from.  In addition to our weekly guests, be sure to check out the special Hispanic Voices collection in celebration of Hispanic Heritage Month at LeadWithYourBrand.com/latinx Jayzen is thrilled to share the stage with Lauren Lopez, SVP of Talent Management for The New York Times. As a proud Nuyorican, her work is directly aligned with her passion for eliminating barriers to entry and growth that continue to exist in today's workplace.  Rooted in the belief that every person has talents and experience that can benefit others, she brings a wealth of practical information and key tips to help you advance your career, always reminding us to "run our own race." Guest Bio Lauren Lopez Senior Vice President, Talent Management The New York Times Lauren Lopez is an HR Leader rooted in the establishment of healthy and productive company culture, with the foundation of all her work starting with an equitable employee experience. From Talent Acquisition and Employee Relations to Inclusion and Talent Development, her 17 years of experience have allowed her to provide innovative and sustainable workforce solutions to organizations in times of great transformation and change. Lauren's career has crossed the technology, financial services, digital media, publishing and the sports entertainment industry affording her the opportunity to play the role of a servant leader, strategic advisor and coach. She is a believer in the power of coaching for the advancement of communities, organizations, and leadership. Her work is directly aligned with her passion for eliminating barriers to entry and growth that continue to exist in today's workplace. Lauren is most fulfilled when she is able to help talent unlock the path to their purpose. Lauren is a proud Nuyorican raised in Hell's Kitchen and currently residing in Westchester with her two children - Dahlia and Cyrus, her husband Ozzie and their dog BB. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy Hispanic Heritage Month! Each week we will be amplifying the voices of Hispanic professionals with amazing career stories and breakthrough moments that we all can learn from. In addition to our weekly guests, be sure to check out the special Hispanic Voices collection in celebration of Hispanic Heritage Month at LeadWithYourBrand.com/latinx This week, Jayzen welcomes Adrian Whant to the show. As the founder and CEO of TrooVRS, Adrian is on a mission to leverage the power of the metaverse to meet the needs of male audiences in new and meaningful ways. TrooVRS is an immersive media platform for men to engage with practical knowledge and self-care-focused content across virtual editorial environments, experiences, and NFTs. Adrian's passionate leadership style has paved the way for his successful media career. Prior to founding TrooVRS, Adrian has over 2O years of experience developing award-winning, revenue-generating advertising marketing solutions for leading media brands, including NBCUniversal/Telemundo and various digital media startup companies across the influencer, original programming and ad network worlds. Guest Bio Adrian Whant Founder & CEO TrooVRS Adrian is the founder of TrooVRS, an immersive media platform for men to engage with practical knowledge and self-care-focused content across virtual editorial environments, experiences, and eCommerce/NFTs. A media veteran turned entrepreneur, Adrian has over 2O years of experience developing award-winning, revenue-generating advertising marketing solutions for leading media brands, including NBCUniversal/Telemundo and various digital media startup companies across the influencer, original programming and ad network worlds. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy Hispanic Heritage Month! Each week we will be amplifying the voices of Hispanic professionals with amazing career stories and breakthrough moments that we all can learn from. In addition to our weekly guests, be sure to check out the special Hispanic Voices collection in celebration of Hispanic Heritage Month at LeadWithYourBrand.com/latinx Jayzen is thrilled to welcome Daniela Pierre-Bravo to the show. Daniela is a New York City-based Reporter for MSNBC's “Morning Joe". She is also a best-selling author, speaker, contributor and producer for NBC's “Know Your Value” platform. A former Cosmopolitan magazine columnist, Daniella has written on career advice, mental health, and financial wellness with an emphasis on women of color. Her work has been featured on the Today Show, Telemundo, Forbes, Cosmopolitan, Refinery29, New York Magazine, and more. She is the co-author of “Earn It” alongside Mika Brzezinski. Her first solo book, “The Other: How to Own Your Power at Work as a Woman of Color” hit bookstores last month. Daniela spent many years undocumented and in the shadows as an immigrant from Chile, working odd jobs to pay her way through school. When Daniela became a DACA recipient, she finally felt that she'd made it, rising through the ranks in her career. But she quickly realized that no matter how much success she achieved, she always felt she had to prove her worth as “the other.” Guest Bio Daniela Pierre-Bravo Reporter MSNBC's "Morning Joe" Daniela Pierre-Bravo is a New York City-based Reporter for MSNBC's “Morning Joe". She is also a best-selling author, speaker, contributor and producer for NBC's “Know Your Value” platform. A former Cosmopolitan magazine columnist, Daniella has written on career advice, mental health, and financial wellness with an emphasis on women of color. Her work has been featured on the Today Show, Telemundo, Forbes, Cosmopolitan, Refinery29, New York Magazine, and more. She is the co-author of “Earn It” alongside Mika Brzezinski. Her first solo book, “The Other: How to Own Your Power at Work as a Woman of Color” hit bookstores last month. Daniela spent many years undocumented and in the shadows as an immigrant from Chile, working odd jobs to pay her way through school. Like many other women of color, immigrants, and children of immigrants she became an expert shape shifter in order to chameleon her way around professional environments that felt out of reach. When Daniela became a DACA recipient, she finally felt that she'd made it, rising through the ranks in her career. But she quickly realized that no matter how much success she achieved, she always felt she had to prove her worth as “the other.” In “The Other,” Daniela shares her journey and those of other women to help you recognize your power through your own eyes instead of the traditional white gaze in the workplace. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is thrilled to welcome Lisa Cavalli to the show. After an expansive career in luxury wine marketing, Lisa created her own next chapter at the age of 47 when she saw a need in the marketplace for engaging content specifically for Latina women. Having never worked in editorial before she created HipLatina and BELatina. As a leading lifestyle platform for the audience, HipLatina was reaching over four million consumers a month prior to its sale in 2018. Leveraging her “figure it out” attitude and not-stop networking skills, she was able to take her passion for helping women and create successful businesses. In her current role, she is the co-founder and COO of trooVRS, a startup set to shake up the growing metaverse world. Guest Bio Lisa Cavalli Co-Founder & COO trooVRS Lisa is an entrepreneur who navigates life with unbridled ambition and that ambition has helped her accomplish plenty - from marketing in the Sonoma wine industry to becoming the publisher and founder of two premium multi-cultural driven digital magazines, HipLatina and BELatina. HipLatina, which is considered one of the leading digital lifestyle platforms for Hispanic women and Latinas, reached more than four million consumers a month before being sold in 2018. Her newest creation, BELatina, unpacks and celebrates the monumental cultural shift marked by women of color, to create even more space for the evolution of Latina/Afro-Latinx empowerment across multiple themes and channels. BELatina recently went through a successful merger with BrandStar to continue to highlight the significance of this growing audience. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is excited to welcome Donna Fujimoto Cole to the show. With support and encouragement from her clients, Donna started Cole Chemical & Distributing, Inc. at the age of 27 as a certified minority and women owned business to help them meet their government purchasing goals.. She has grown the company to be a global force in the industry by focusing on what she does best, fostering strong relationships with those around her. She has an amazing leadership style and years of insight to share. She has served on many national and regional boards and currently serves as Trustee of the Rockwell Fund, Boards of the Center Asian Pacific American Women, Executive Advisory Board of ISM Houston, The National Veterans Network, the Women's Home and Capital Campaign forAsian Health Coalition dba Hope Clinic. In 2021, Ms. Cole received the Japanese Imperial Decoration of the Order of the Rising Sun, Silver Rays for her contribution to promote regional exchange and mutual understanding between Japan and the United States. Guest Bio Donna Fujimoto Cole President/CEO Cole Chemical & Distributing, Inc. After four years in the chemical industry, Donna Fujimoto Cole founded Cole Chemical in 1980 at the age of 27, divorced with a four-year old daughter with $5,000 from savings at the encouragement of the chemical buyers at Exxon, Shell, Monsanto and Dupont to start a certified minority and women owned business to help them meet their government purchasing goals. Ms. Cole not only hires minority and women she pioneered 2nd tier reporting of their own m/wbe purchases to her customers in 1982. After 42 years, Ms. Cole has started, sold, invested and divested many types of businesses; from civil construction, to drilling loss circulation materials, chemical manufacturing, real estate, promotional advertising, distribution, warehousing, blending and packaging, to provide financing alternatives, back office support and IT integration with supply chain management services. She has relationships with Fortune 500 global companies on the supply and customer side of business while receiving quality service awards, recognition for leadership and mentoring others with awards from the US Small Business Administration and Department of Commerce's Minority Business Development Agency. She has served on many national and regional boards and currently serves as Trustee of the Rockwell Fund, Boards of the Center Asian Pacific American Women, Executive Advisory Board of ISM Houston, The National Veterans Network, the Women's Home and Capital Campaign for Asian Health Coalition dba Hope Clinic. Autumn 2021 Ms. Cole received the Japanese Imperial Decoration of the Order of the Rising Sun, Silver Rays for her contribution to promote regional exchange and mutual understanding between Japan and the United States. Ms. Cole attended University of Texas - Pan American and graduated from Manpower Business Training Institute in Computer Operations and Programming in1972. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is thrilled to welcome Matt Hulett to the show. Over his thirty years as an executive in the technology sector, Matt has become the go-to company fixer. From Rosetta Stone to RealNetworks to Expedia, he has steered startups and public companies into renewed areas for growth. Through his driving approach to leadership and forever willingness to take on the toughest challenges, Matt shares lessons from his career that everyone can learn from. Matt is also the author of the book, Unlock, where he reveals the five key questions that will uncover new insight into your business' potential—without the need for costly consultants. Through real-life examples, personal stories, and insights from thought leaders and CEOs, Hulett guides you through the steps of taking a deep dive into your company's pivot potential. He shows you how to take stock of your business, from your company's alignment to market trends and your supply chain position, to your value proposition for customers, to your ability to raise capital. Guest Bio Matt Hulett CEO & President PetMed Express Matt Hulett has driven more than $2 billion in value creation as a four-time public company CEO and president and a two-time private company CEO. He is a seasoned technology executive with more than thirty years of experience building and leading world-class SaaS and consumer companies. He has had multiple turnaround successes in the public and private sectors, including Rosetta Stone, RealNetworks, and Expedia. He is regularly featured in technology and business podcasts and media outlets, such as Recode, Forbes, and Entrepreneur. Matt lives in Seattle with his wife, Anne (CEO of Rock Grace), and their three children. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

This week, Jayzen is excited to share one of our top fan favorite episodes from the library featuring his guest, Dr. Jennifer Turner. Jennifer was recently promoted to Head of Sony Pictures' TriStar Television. In addition to overseeing creative on some of the most iconic television shows we all love, Jennifer is also the founder of Mad Cool Fitness where she brings her love of storytelling and passion for fitness to help people transform their lives. Jennifer has had an incredible career journey that has deeply intertwined her personal experiences, educational goals, creativity and passion to help those around her. As a self proclaimed “child of the golden age of television...the 80's,” her work as a creative executive has crafted shows like The Good Doctor, The Blacklist and many others. Guest Bio Dr. Jennifer E. Turner EVP TriStar Television Founder, MAD COOL FITNESS/MAD COOL COMMUNITY Jennifer is a seasoned media executive who currently serves as the Head of Sony Pictures' TriStar Television, overseeing creative on hit series such as The Good Doctor, The Boys and The Blacklist. In 2011, Jennifer combined her passion for fitness and desire to help others with her media background to found edutainment brand MAD COOL FITNESS (MCF), an inclusive, edutainment healthy lifestyle brand that helps people to achieve long-term good health through behavior science-based programs. MCF Programs are also based on Jennifer's personal experience as someone who struggled with weight but has been living healthy for over 20 years. To support her mission of health, Jennifer went back to school and received her Doctor of Public Health specializing in Health Education and Behavioral Science, from Rutgers School of Public Health. Her dissertation evaluated the Healthy Schools Program implementation at four, New Jersey, K-8 independent charter schools. Her research found factors impacting program implementation were the social determinants of health – access to healthcare, community context, socio-economics – the very same factors that are playing a role in COVID-19's disproportionate effect on communities of color today. Jennifer also founded non-profit, MAD COOL COMMUNITY, to implement, design, and evaluate wellness programs in underserved communities. MAD COOL COMMUNITY is currently implementing a pilot mental and behavioral health program at a New Jersey charter school to address the wellness needs of parents, teachers, and students during this coronavirus pandemic. The wellness program is based on Jennifer's dissertation research as well as the school population's specific needs during this challenging time. Jennifer holds a Master of Business Administration from Stanford University, a Bachelor of Finance from the Wharton School of Business of the University of Pennsylvania, and a Bachelor of Japanese Language also from the University of Pennsylvania. Jennifer is a New Jersey certified Teacher of Health Education N-12, an American Council on Exercise (ACE) certified Youth Fitness Specialist, Fitness Nutrition Specialist, Health Coach, Behavior Change Specialist, Group Fitness Instructor, and Personal Trainer. She is an avid athlete and runner having completed numerous marathons (including two Boston and three New York City Marathons) and triathlons, (including Ironman Lake Placid). Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program , please visit: https://www.leadwithyourbrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: https://www.jayzenpatria.com Please connect on LinkedIn: https://www.linkedin.com/in/jayzenpatria

Amir arrived in Los Angeles on a one-way ticket with not much to his name and a dream. As a consummate networker, he forged a career path that has provided incredible opportunities and allowed him to continue to expand his skills and influence. He was down to the few final bucks in his pocket when an opportunity arose that eventually led to his current role at Netflix where is focused on building and leading their Employer Brand. Although Amir is mid-career, the lessons that he has lived, learned and shared are of value to any career stage. He is also the author of “22 Life Lessons By Someone More F*cked Up Than You” and a soon-to-be first time filmmaker. Guest Bio Amir Moini Communications and Employer Brand Netflix Growing up in Boston, Massachusetts, Amir Moini decided to move to Los Angeles in 2013 after completing Teach For America in Hawaii from 2011-2013. He began his career in nonprofit development at The Los Angeles LGBT Center, which opened the door for him to work at Netflix, focused on building and leading their Employer Brand. In addition to his work at Netflix, Amir is a writer and upcoming filmmaker, focused on the horror genre. Some of Amir's hobbies include dance, yoga and travel. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

David is one of those amazing people who has built a successful career through his passion for improving the communities that he lives and works in. Currently, David is the Head of Community Engagement (West) for Amazon where he coordinates with non-profits and community leaders to drive impact and social good. David was honored as an American Champion of Change by President Obama. In his upcoming book, A Place Called Home, David shares his story of poverty and homelessness as a child, which ultimately became a driving force in his career. A true inspiration for us all. Guest Bio David Ambroz Head of Community Engagement (West) Amazon David Ambroz is a national poverty and child welfare expert and advocate. He was recognized by President Obama as an American Champion of Change. He currently serves as the Head of Community Engagement (West) for Amazon, coordinating with non-profits and community leaders for social good. Previously he led Corporate Social Responsibility for Walt Disney Television, and served as the President of the Los Angeles City Planning Commission, and as a California Child Welfare Councilmember. After growing up homeless and then in foster care, he graduated from Vassar and later from UCLA School of Law (J.D.). He is a foster dad and lives in Los Angeles, CA. About his soon to be released book, “A Place Called Home” "It's impossible to read A Place Called Home and not want to redouble your efforts to fight the systems of poverty that have plagued America for far too long. In this book, David shares his deeply personal story and issues a rousing call to make this a more humane and compassionate nation."—Hillary Rodham Clinton "A story destined to end in tragedy that magically rewards an indomitable determination to succeed. Beautifully written."—Ted Koppel, veteran ABC anchor and New York Times bestselling author of Lights Out Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

“Memory is the hallmark of experience.” Just some of the wise words from this week's guest, Mark Stanley. Mark is one of those people with a really cool job that few know even exists. He is a Customer Experience Designer for Genesys and is the architect of many of the customer service experiences we all have on a daily basis. Prior to his current endevor, Mark spent twenty years in the airline industry where he developed his skills in using technology to better serve customers. Mark brings a wealth of experience and creativity to the show sharing his lessons learned across many job functions and industries. Guest Bio Mark Stanley Customer Experience Designer & Author Genesys Mark Stanley is a Customer Experience Designer, which he performs as a Healthcare Industry Executive for Genesys and is the author of Experience Design for Customer Service: How to go from mediocre to great! He has worked in and for a variety of customer service-related companies. Following a span of twenty years in the airline industry, he transitioned to contact centers to develop skills around the technology used to connect customers to service staff, as well as the supporting systems like workforce management and quality monitoring. He transitioned into business consulting and project management, with a focus on the relationship and interdependence between business goals, customer service operations and technology. His work is primarily in healthcare, insurance, and financial services. Prior to joining Genesys, Mark held call center operations and sales management positions with Crestview Consulting Group, Wolfe & Associates, ERS (a leading third-party healthcare services provider), Lufthansa German Airlines and Korean Air.  He holds a Bachelor of Arts degree in History from Loyola Marymount University, is a Certified Experience Economy Expert, a COPC Implementation Leader, and a Project Management Professional (PMP). Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is thrilled to be talking brand with his guest, Erik Huberman. As a serial entrepreneur and marketing expert, Erik broke the mold from the traditional agency model when he founded Hawke Media in 2014 and is now the fastest growing marketing agency in the country. Seeing a need in the market, Erik created an agency as Your Outsourced CMO®, allowing companies of any size to have amazing creative marketing in an ala carte manner. Starting his career very early in life working in his fathers business to now managing a team of over 300 and 600+ clients, Erik has incredible stories to tell and advice that we all can learn from. Guest Bio Erik Huberman CEO & Founder Hawke Media CEO & Founder Erik Huberman launched Hawke Media in 2014. Now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast, HawkeTalk, the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into GenZ and most recently authored his own book, The Hawke Method, becoming a national bestseller. As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including Forbes Magazine's 30 Under 30, CSQ's 40 Under 40, and Inc. Magazine's Top 25 Marketing Influencers just to name a few. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Dominic Monkhouse is a leader with a unique style and process that has enabled incredible growth and success in the companies that he has run. Now, as a Tech Growth Advisor and business coach, Dominic has created a purpose-built management lab where he shares the systems, tools and strategies that help successful companies achieve explosive growth. His blunt and bold approach to business combined with an ever-growing wealth of knowledge provides a number of lessons that can be applied to anyone's career. Guest Bio Dominic Monkhouse Tech Growth Advisor Dominic is the silent weapon tech companies hire to achieve explosive growth. As managing director at Rackspace, the team grew from 4 to 150, the lifetime value of a client went up from £2000 to £200,000, and annual revenue from £250,000 to £30 million. At Peer 1, he founded the UK business, scaling it from 0 to £30 million in 5 years, and helped grow the global business from $90 million to $200 million before it was acquired for $685m. While at ITlab he took the business from near bankruptcy to an award winning firm that sold for £26 million. He has now created a purpose-built management lab where he shares the systems, tools and strategies that enabled him to scale from his quiet farm in Wiltshire. He's also the host of The Melting Pot show and his weekly newsletter is read by over 6000 of the world's top leaders. Dominic is the outlandish author of F**K PLAN B. How to scale your technology business faster and achieve plan A, an exciting blueprint for cultural change and business transformation. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

As we roll into summer, Jayzen is thrilled to welcome London Lomax to the show. London is the CEO of Innovation Health, and the Chief Strategic Advisor to the President & CEO of Aetna, a CVS Health Company. London's leadership style celebrates the best in his people and his ability to cultivate and lead high performing teams has helped to quickly advance his career and those around him. His passion for healthcare combined with his “empathy-forward” style are helping him to grow Innovation Health and expand the reach of the company. Guest Bio London Lomax CEO, Innovation Health Chief Strategic Advisor to the President & CEO of Aetna, a CVS Health Company London Lomax is the Chief Executive Officer of Innovation Health. He joined Innovation Health's Leadership team in January 2022. With his strategic health plan and market leadership expertise, London will guide the continued success and expansion of Innovation Health with a focus on member growth and access to quality health coverage for the Washington, D.C. metro area. London has held a variety of strategic roles across diverse industries, from fully funded startups to Fortune 50 companies. In addition to being CEO of Innovation Health, he serves as the Chief Strategic Advisor to the President & CEO of Aetna, a CVS Health Company. London joined Aetna from SmileHealth where he was Vice President, Growth & Distribution Effectiveness. Prior to SmileHealth, he held leadership positions both domestically and internationally in product innovation, data analytics, strategic planning, sales, marketing and change management at EmblemHealth and AIG. London holds a B.S. from Central Connecticut State University and M.S. in Strategic Organization Leadership from Quinnipiac University. He has also completed Harvard Business School's Executive Education program where he focused on value-based health care strategy. He is a 2021 Denver Business Journal 40 under 40 award recipient and voted as one of Modern Healthcare's 25 Emerging Leaders in healthcare for 2021. He is a Houston, Texas native and currently resides in Denver, Colorado. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

As we bring LGBTQ+ Pride Month to a close, Jayzen is thrilled to have Deena Fidas on the show. Deena has had a fascinating career leading inclusion programs across the globe. She is currently the Managing Director and Chief Program and Partnerships Officer for Out & Equal Workplace Advocates, the premier organization working exclusively on LGBTQ workplace equality. Through their worldwide programs, Fortune 500 partnerships and their annual Workplace Summit conference, they help LGBTQ people thrive and support organizations creating a culture of belonging for all. In celebration of Pride Month, the Lead With Your Brand!™ Podcast has partnered with Out & Equal. Each week in June, we've featured an out leader each with an amazing career story to share. In addition, we've assembled an entire collection of shows with LGBTQ+ guests from the past three seasons, including two special roundtable episodes where we explore issues around the trans experience and intersectionality of race and LGBTQ+ in the workplace. The team at Out & Equal has created free downloadable discussion guides, so we encourage you to use the podcast as a virtual “book club” with your ERG or group of friends. Listen to the episodes, download the discussion guides and schedule your group discussion! Check out www.leadwithyourbrand.com/pride for more information. Happy Pride! Guest Bio Deena Fidas Managing Director & Chief Program and Partnerships Officer Out & Equal Workplace Advocates As Managing Director and Chief Program and Partnerships Officer, Deena oversees Out & Equal's programs, both domestic and global as well as corporate partnerships, working with global companies and organizations to accomplish the next level of LGBTQ inclusion. Deena is a leading global workplace advocate. She was at the Human Rights Campaign for 12 years prior to Out & Equal where she led their workplace equality programs and Corporate Equality Index. Deena was behind some of the movement's largest corporate public policy mobilization efforts, including turning the tide for Corporate America's support for marriage equality and the Equality Act. Under her leadership, the number of Fortune 500 companies with full LGBTQ protections rose from less than half to a full majority, 90 percent. Deena has led inclusion programs on four continents and pioneered the development of corporate benchmarking tools here in the US and across Latin America and Asia to advance real policy change and impact people's everyday lives. She holds a Master's in Sociology from American University and prior to her work on LGBTQ inclusion, she worked in progressive fundraising, philanthropy and research. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy LGBTQ+ Pride Month! Jayzen is excited to have Brad Baumoel as his guest on the show. After thirty years in banking at JPMorgan Chase, Brad moved into an amazing role with the firm that aligns his professional leadership talents with his passion for his community. As the Global Head of LGBT+ Affairs, Brad leads the firm's center of excellence that develops executives who identify as LGBT+, helping to further their careers by bringing their full selves to work everyday. In celebration of Pride Month, the Lead With Your Brand!™ Podcast has partnered with Out & Equal Workplace Advocates, the premier organization working exclusively on LGBTQ+ workplace equality. Each week in June, we'll be featuring an out leader each with an amazing career story to share. In addition, we've assembled an entire collection of shows with LGBTQ+ guests from the past three seasons, including two special roundtable episodes where we explore issues around the trans experience and intersectionality of race and LGBTQ+ in the workplace. The team at Out & Equal has created free downloadable discussion guides, so we encourage you to use the podcast as a virtual “book club” with your ERG or group of friends. Listen to the episodes, download the discussion guides and schedule your group discussion! Check out www.leadwithyourbrand.com/pride for more information. Happy Pride! Guest Bio Brad Baumoel Global Head of LGBT+ Affairs JPMorgan Chase Brad Baumoel is the Global Head of LGBT+ Affairs for JPMorgan Chase, where his career has spanned the last 30 years,. At JPMorgan Chase, Brad has held key roles in Corporate Finance, Asset & Wealth Management and Consumer & Community Banking. Brad came out as a Gay Man at work, 10 years into his professional career and has worked hard on leading aspects of the firm's LGBT+ agenda and their PRIDE Business Resource Group over the last 25 years. In 2021, Brad established and built-out the Office of LGBT+ Affairs, where he's merged his day job with his gay job and now leads their unified, global strategy focused on promoting equity and inclusion for LGBT+ Employees, Clients, Business Partners and Communities. Brad, his husband and their son (an 11 year old German Shepherd), live in New York. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy LGBTQ+ Pride Month! Jayzen is thrilled to welcome Daniel Reynolds to the show. As Editor In Chief of Out Magazine, Daniel leads the charge for one of the most iconic national publications covering the LGBTQ+ community. Rising through the ranks of Out's sister magazine, The Advocate, Daniel has penned some of the most notable stories, including the cover story for their Will & Grace reunion issue and won a 2021 GLAAD Media Award. In celebration of Pride Month, the Lead With Your Brand!™ Podcast has partnered with Out & Equal Workplace Advocates, the premier organization working exclusively on LGBTQ+ workplace equality. Each week in June, we'll be featuring an out leader each with an amazing career story to share. In addition, we've assembled an entire collection of shows with LGBTQ+ guests from the past three seasons, including two special roundtable episodes where we explore issues around the trans experience and intersectionality of race and LGBTQ+ in the workplace. The team at Out & Equal has created free downloadable discussion guides, so we encourage you to use the podcast as a virtual “book club” with your ERG or group of friends. Listen to the episodes, download the discussion guides and schedule your group discussion! Check out www.leadwithyourbrand.com/pride for more information. Happy Pride! Guest Bio Daniel Reynolds Editor In Chief Out Magazine Daniel Reynolds is an award-winning journalist (2021 GLAAD Media Award, 2020 Planned Parenthood Federation's Media Excellence Award) who focuses on entertainment, culture, health, and politics. Reynolds joined The Advocate as an intern in 2012. Since then, he rose through the ranks to become the editor in chief of its sister magazine, Out, in 2021. The West Hollywood resident has written several cover stories for Pride Media publications, among them The Advocate's 2017 Will & Grace reunion issue and Out's latest Pride cover featuring the cast of Hacks. Prior to Pride Media, Reynolds worked as a freelance producer for KABC-TV's On the Red Carpet and as a writer for Guest of a Guest, where he covered the spheres of art, fashion, and society in New York City. A New Jersey native and avid reader, Reynolds holds an M.A. in English from Fordham University and graduated Phi Beta Kappa with Honors from Lafayette College, where he was the proud president of the student LGBTQ+ group, Quest. Additionally, he is a gay Eagle Scout, a marathon runner, and a hopeless Francophile. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy LGBTQ+ Pride Month! As we enter week 2 of Pride Month, Jayzen is excited to welcome his guest, Sharon-Franklin Brown, Chief Impact Officer of the Los Angeles LGBT Center. Sharon also serves as the Board President for LA Pride, one of the oldest and largest LGBTQ+ Pride festivals in the country. Sharon has remarkable career story to share and works tirelessly to create space for her community and make the world a more equitable place for trans and gender non-conforming people. As Chief Impact Officer for the largest organization in the world serving the LGBTQ+ community, she is responsible for providing strategic leadership, management, guidance to programs and Human Resources for a staff of nearly 800 employees as well as impact efforts through grantmaking, and community engagement. In celebration of Pride Month, the Lead With Your Brand!™ Podcast has partnered with Out & Equal Workplace Advocates, the premier organization working exclusively on LGBTQ+ workplace equality. Each week in June, we'll be featuring an out leader each with an amazing career story to share. In addition, we've assembled an entire collection of shows with LGBTQ+ guests from the past three seasons, including two special roundtable episodes where we explore issues around the trans experience and intersectionality of race and LGBTQ+ in the workplace. The team at Out & Equal has created free downloadable discussion guides, so we encourage you to use the podcast as a virtual “book club” with your ERG or group of friends. Listen to the episodes, download the discussion guides and schedule your group discussion! Check out www.leadwithyourbrand.com/pride for more information. Happy Pride! Guest Bio Sharon-Franklin Brown Chief Impact Officer, Los Angeles LGBT Center & Board President, LA Pride Sharon-Franklin Brown is a navigator of change and a recipient of the Leadership Award for her extraordinary contributions by supporting and furthering civil rights in advancing workplace diversity in an exceptional manner on behalf of the Employment Round Table of Southern California and the City of Los Angeles. As Chief Impact Officer for the Los Angeles LGBT Center, she is responsible for providing strategic leadership, management, guidance to programs and Human Resources for a staff of nearly 800 employees as well as impact efforts through grantmaking, and community engagement. She is celebrating 15 years with the Center and currently serves as the President of the Board of Directors for Christopher Street West Association/LA Pride. Sharon became a national speaker on transgender rights after being terminated from Fayetteville State University, a historically black university, for being a trans-woman. Sharon was on the leading edge during her speaking engagements at colleges and universities on the importance of including gender identity and gender expression in their anti-discrimination policies. In 2010, she co-wrote the “ground breaking” recommendations for “Model Protocols – Police Interactions with Transgender Individuals” which was later adopted by the Los Angeles Police Department as policy. Folks who have met Sharon know that her impact is tangible and that her incredible influence has helped to create a more diverse, inclusive, and equitable society. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy LGBTQ+ Pride Month! Jayzen is thrilled to be launching Pride Month with the incredible Wilson Cruz! Wilson currently stars as Dr. Hugh Culber on Star Trek: Discovery. As the first openly gay actor to an openly gay character on series television, Wilson first came into our homes as Ricky Vasquez on My So Called Life in 1994. His career has spanned television, film and Broadway - and he continues to be an amazing activist for his community. In celebration of Pride Month, the Lead With Your Brand!™ Podcast has partnered with Out & Equal Workplace Advocates, the premier organization working exclusively on LGBTQ+ workplace equality. Each week in June, we'll be featuring an out leader each with an amazing career story to share. In addition, we've assembled an entire collection of shows with LGBTQ+ guests from the past three seasons, including two special roundtable episodes where we explore issues around the trans experience and intersectionality of race and LGBTQ+ in the workplace. The team at Out & Equal has created free downloadable discussion guides, so we encourage you to use the podcast as a virtual “book club” with your ERG or group of friends. Listen to the episodes, download the discussion guides and schedule your group discussion! Check out www.leadwithyourbrand.com/pride for more information. Happy Pride! Guest Bio Wilson Cruz Award-winning Actor, Activist and Humanitarian Award-winning Actor, Activist, “Actorvist,” and Humanitarian Wilson Cruz currently stars as Dr. Hugh Culber on the Award-winning CBS All Access series STAR TREK: DISCOVERY, which premieres its 4th Season on November 18th. He appeared on the Netflix series THIRTEEN REASONS WHY and in Hulu's 2020 GLAAD Award-Winning original animated kids' series THE BRAVEST KNIGHT. He is also the Executive Producer of the critically acclaimed docuseries called VISIBLE:OUT ON TELEVISION airing on Apple TV+ that investigates the importance of TV as an intimate medium that has shaped the American conscience, and how the LGBTQ movement has shaped television. Receiving the Emery S. Hetrick Award from the Hetrick- Martin Institute for Outstanding Contributions to LGBTQ Youth, for his role as Rickie Vasquez on the ABC series MY SO CALLED LIFE, Wilson became the first openly Gay actor playing an openly Gay role on series television. Cruz also starred as Angel in the West Coast premiere of the Pulitzer Prize and Tony Award winning musical RENT which earned him both The Ovation and Drama Logue awards before his reprisal of the role on Broadway. Cruz recently accepted GLAAD's Vito Russo Award and the Make A Difference Award from the Matthew Shepard Foundation. He has also received the Rand Schrader Distinguished Achievement Award from the Los Angeles LGBTQ Center, the Liberty Award from Lambda Legal, the Visibilidad Award from GLAAD, the Fusion Achievement Award from Outfest, the Latino Spirit Award for Achievement in Entertainment and Advocacy from the California Latino Legislative Caucus, the Harvey Milk Equality Award, the Lincoln Aston Public Service Award, Aston-Brooks Award, and the Advocate Award from AdColor. He served as the Director of Entertainment Industry Partnerships and National Spokesperson for GLAAD, currently serves on the board of GLSEN and devotes considerable time supporting other LBGTQ organizations as well. Wilson is a first generation American of Puerto Rican descent. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

“I'm the child of immigrants, I grew up in a very small town in Pennsylvania, I'm queer, I'm South Asian, and I came of age post 9/11. So there were a lot of things that had me be the outsider in the room. Early in life, I realized that I can be the outsider and be not seen and ignored, or you can utilize that outsider status to actually lead…to take charge to be the one at the head of the group versus the one in the back.” And now, as the leader of the nation's top Asian-American theater company, Snehal Desai is using his successful career as a storyteller and artist to further his community and the world around us. Forging new paths, Snehal has build an incredible career as a director and producer and continues to expand the reach of the East West Players to critical acclaim, always staying true to his values and personal brand. Snehal is on the faculty of USC's graduate program in Arts Leadership where he teaches Executive Arts Leadership. Snehal is a graduate of Emory University and the Yale School of Drama. Guest Bio Snehal Desai Producing Artistic Director East West Players Snehal Desai is the Producing Artistic Director of East West Players, the nation's premier Asian-American theater company and one of the longest running theaters of color in the US. Before this time, Snehal was a freelance director working across the United States and the UK. He is a member of the Asian Pacific American Media Coalition (APAMC) and serves on the boards of the Consortium of Asian American Theaters and Artists (CAATA) and Theater Communications Group (TCG) and National Alliance for Musical Theatre (NAMT). Snehal found a home at East West Players because he found it to uniquely stand at the intersection of artistry and social justice. As an artistic leader, he has sought to raise awareness on social issues that affect Angelenos by personalizing them through storytelling. A Soros Fellow and the recipient of a Tanne Award, Desai was in the Inaugural Class of Theatre Communications Group's (TCG) “Spark” Leadership Program. He was also the Inaugural Recipient of the Drama League's Classical Directing Fellowship. Snehal is on the faculty of USC's graduate program in Arts Leadership where he teaches Executive Arts Leadership. Snehal is a graduate of Emory University and the Yale School of Drama. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com Check out East West Players at : EastWestPlayers.org

Growing up as an Asian American in the lower east side of Manhattan, Connie's early experiences shaped what would become her future career as a global business leader. Early in her career, Connie made what she says is one of the best decisions ever…packing everything and moving across country to a city with no job, no connections and an uncertain future. Knowing that her and her husband wanted more, they took the risk on the future and it defined the next several chapters in her career. Now as the EVP and Chief Global Growth Officer for Nu Skin, Connie is responsible for a $2.7 billion business in over 50 markets. Over her career, she has developed a powerful personal brand and she shares some really amazing career lessons and stories that we all can learn from. Guest Bio Connie Tang EVP & Chief Global Growth Officer Nu Skin Connie Tang joined Nu Skin as executive vice president and chief global growth & customer experience officer in April 2021. Throughout her career, Connie has established herself as a top business leader by focusing on the needs of the customer first, driving transformative digital customer experiences and leading global growth and expansion. Connie has extensive experience in both beauty and direct selling, including serving as president and CEO of Princess House, president of the U.S. division of JAFRA Cosmetics, vice president of special markets at BeautiControl and board positions at several other companies.​ She is a strong advocate for initiatives in diversity, equity and inclusion and has served as an inspiration to many women around the world, mentoring women at all professional levels. She was named one of the Top 50 Asian Americans in Business by the Asian American Business Development Center and is a five-time recipient of the Top 100 Women-led Businesses in Massachusetts as well as a four-time honoree as one of The Most Influential Women in Direct Sales by Direct Selling News. Connie was born in Hong Kong, raised in New York City, and is fluent in Cantonese, Spanish and English. ​Connie holds a bachelor's degree from Brooklyn College. When she is not working, Connie enjoys traveling with her family and spending time with their dogs. She loves Broadway musicals and is a huge Star Trek and Marvel fan, along with anything related to superhero movies. ​ Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

As Cynthia puts it, the Chief Financial Officer in any company is one of the most cross functional leaders, thus she describes her role as “the dot connector.” Cynthia Chu has built an amazing career stretching across several industries and reaching to every corner of the globe, always expanding her toolkit to drive her career forward. She shares fantastic stories and valuable insights that have helped her achieve her career goals. While at NBC Universal, she was the CFO of USA Network and previously the CFO of Oxygen, overseeing the finances of some of the most successful content in the portfolio. Now as CFO and Growth Officer at Audible, her role also emcompases marketing functions for the successful and ever-expanding company. Guest Bio Cynthia Chu Chief Financial Officer and Growth Officer Audible Cynthia Chu joined Audible in 2015 as Chief Financial Officer. Adding oversight of marketing in 2021, her role has since expanded to CFO and Growth Officer. She most recently served as CFO for the USA Network division of Comcast NBC Universal, which followed her first divisional CFO appointment overseeing NBC's newly acquired Oxygen Media. Prior to her long career with NBC, Cynthia worked at GE, where she earned a Six Sigma black belt qualification. A native of Hong Kong, Cynthia is a graduate of the University of Wisconsin. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

As a true creative leader and proclaimed “purpose-driven change agent,” Maryam has an amazing career story that we all can learn from and be inspired by. Without originally setting out to do so, Maryam's career in marketing has put her at the helm of several top brands. Currently, she is the Head of Marketing, Community & Global at Nextdoor, the popular platform and app that connects communities around the world, ultimately helping people find a sense of belonging. Prior to joining Nextdoor, Maryam was the CMO of Hyatt, Gannett, NBCUniversal, and Univision, leading sweeping transformations at each. At the height of her career, she decided to “take a pause” and gained national attention by sharing her experience in a New York Times essay. Guest Bio Maryam Banikarim Head of Marketing, Community & Global, Nextdoor Co-founder, NYCNext Maryam Banikarim captured national attention with her viral New York Times essay on taking a “pause” at the height of her highly successful career. As a chief marketing officer who led four major businesses through sweeping transformations and top-line growth, Maryam has made a name for herself as a purpose-driven change agent who embraces diversity and inclusion and builds brands that are respected and loved. Maryam's passion for community drew her to Nextdoor, the neighborhood network where neighbors go to connect to the neighborhoods that matter to them so they can belong. At Nextdoor, Maryam oversees marketing, community and global. Prior to Nextdoor, Maryam was global chief marketing officer of Hyatt, Gannett, NBCUniversal, and Univision. Maryam earned a reputation as a bold leader who took on disruption and championed purpose. In each role, she innovatively applied a wide array of marketing tools to move her organization forward, creating value while inspiring employees, customers, and a range of stakeholders. Maryam helped transform Hyatt into the most preferred hospitality brand, driving loyalty and community among high-end travelers. With a portfolio of 13 global brand experiences, she elevated the organization by mobilizing colleagues, launching brands and businesses, reimagining loyalty, and establishing unprecedented partnerships. Maryam currently serves on the board of One Spa World, Reporters without Borders and the Mobile Marketing Association. She is an advisor to Brand 50, Strawberry Frog, and Cove Hill Partners and a member of Fast Company's Impact Council, Adweek's Women Trailblazers, and the Time 100 Advisory board. At the height of the pandemic, Maryam co-founded NYCNext, a grassroots volunteer movement aimed at supporting New York's artist community and revitalizing the city. To date the non-profit has produced 14 live pop ups including A Moment for Broadway and convened world-renowned artists for a star-studded rendition of Billy Joel's New York State of Mind to drive civic action in the New York community. A graduate of Barnard College, Columbia Business School, and Columbia's School of International Affairs, Maryam has been widely recognized for her achievements. These include Fast Company's “Top 10 Disrupters,” Advertising Age's “Women to Watch,” and Forbes' “Most Influential CMO List”. In 2019, she was awarded the Columbia Alumni medal ⎯ the highest honor given by the Columbia Alumni Association. And in 2021 she was Columbia Business School's commencement speaker. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Having never worked in sports before, Jen Kavanaugh successfully made the move from entertainment marketing and consulting to now leading marketing for one of the top professional football teams in the world. Jen is a mission-focused leader and knows how to drive fandom through passion and authenticity, in the same way that each of us can in our own career. In addition to leading the strategic and creative development of the Eagles brand, Jen is active in her community of Philadelphia and works to drive equality for women in sports. As part of her fifteen year career in television and entertainment, Jen spent six years as Senior Vice President of Digital at Oxygen network. During her tenure with Oxygen, she drove high-profile, award-winning innovation and original streaming content that resulted in the network being recognized as a multi-platform leader within the entertainment landscape. Guest Bio Jen Kavanagh Senior Vice President of Marketing & Media Philadelphia Eagles Jen Kavanagh is the Senior Vice President of Marketing & Media and is responsible for leading the strategic and creative development of the team's brand, original content, marketing, digital, media and experiential strategies. Under her leadership, the Eagles have grown its programming to include multiple streaming series and podcasts as well as new, interactive strategies and experiences designed to engage the team's 9.5 million fans globally across all Eagles platforms. Kavanagh has spent more than 15 years in media and entertainment. Prior to joining the Eagles in 2018, she founded and headed a strategic advisory firm working with Fortune 500 companies, television networks and high-growth startups. Previously, as Principal at BRaVe Media Ventures, Kavanagh led advisory work for media and consumer brands, placing an emphasis on brand strategy, sales strategy, marketing strategy, organizational development and OTT strategy. Additionally, she was responsible for the content acquisition and development arm of the business, driving innovation around packaging for co-production partners. Kavanagh also spent six years at NBC Universal as Senior Vice President of Digital at the company's Oxygen network. During her tenure with Oxygen, she drove high-profile, award-winning innovation and original streaming content that resulted in the network being recognized as a multi-platform leader within the entertainment landscape. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

“Interesting work keeps your mind nimble and curious..” Just one of the incredible bits of wisdom from Alison Moore. As an accomplished executive in media and tech, her constant curiosity and drive for learning has shaped her career and leadership style in many ways. After top leadership roles at Condé Nast, Daily Candy, NBC Universal and HBO, Alison made the leap to the non-profit sector as CEO of Comic Relief US, best known for their Red Nose campaign culminating with Red Nose Day on May 26, helping raise life-changing funds to ensure a healthy future for all children. Comic Relief US's Red Nose Day campaign has raised $275 million since 2015, positively impacting 30 million children — and now, you can get your very own Red Nose at your nearest Walgreens! Or, head to RedNoseDay.org to lend your support, and help make a difference by donating today. #NosesOn. Guest Bio Alison Moore CEO Comic Relief US Alison Moore joined Comic Relief US in 2019 with extensive and diverse experience across the media and tech sectors. Alison came to Comic Relief US to grow the engagement, scale, and impact of its important mission: driving positive change through entertainment. Through her leadership, Comic Relief US is creating new content campaigns and launching innovative social impact-led funds, providing more platforms for brands, organizations and communities to make a greater impact together. The funds raised will support nonprofits, community-led partners and their programs to tackle the consequences and root causes of intergenerational poverty. Since 2015, Comic Relief US has partnered closely with Walgreens, NBC, and the Bill and Melinda Gates Foundation on its year-round Red Nose Day campaign to end child poverty. In the past 7 years Red Nose Day has raised over $275 million and positively impacted over 30 million children in the U.S. and around the world. Alison was previously the Chief Business Officer, Beauty Collection at Condé Nast, overseeing the Glamour and Allure brands. Prior to Condé Nast, Alison was Chief Revenue Officer at SoundCloud, and held multiple executive level positions at NBC Universal, DailyCandy and HBO. Alison is on the Board of Directors for TRACE, the top global media & digital platform for Afro-Urban cultures & youth empowerment and is on the Board of Directors for Downtown Music Holdings, a global company that owns, manages, and develops businesses with a vision for a more equitable and innovative music ecosystem. Alison is an Advisor to several early stage digital start-ups, and is a member of Chief, the network of senior women leaders. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

After seeing a reporter set-up for a live shot as a young man, Richard Borjas knew he had found his calling. As a television executive, showrunner and now CEO of Bormont Enterprises, Richard has had an amazing career with equally rich stories to share. Most recently, he was the executive producer of Red Table Talk: The Estefans, featuring Gloria Estefan, her husband Emilio and others from the family. Prior to that, he helped launch TheKelly Clarkson Show to great fanfare, and won a Daytime Emmy for Un Nuevo Día, while at Telemundo. Richard gives great advice on how to build your own brand, leverage your brand attributes to advance your career and when to adjust the volume on your brand for a given audience. Guest Bio Richard Borjas Showrunner & CEO Bormont Enterprises Richard Borjas is the Showrunner & CEO of Bormont Enterprises., and was recently responsible for the overall creative and execution of Red Table Talk: The Estefans. Prior to that, he was the Vice President, Programming and Development, NBCUniversal Domestic Television Distribution. In this role, he developed original programs and formats to help create a robust slate of projects and managed the daily creative affairs for a number of shows, including “The Kelly Clarkson Show,” “Access,” and “Access Live.” Borjas previously served as VP, Production for Telemundo. He oversaw the development and production of multiple programs for the network, including its morning program “Un Nuevo Día” for which he won a Daytime Emmy Award. In addition, throughout his amazing career, he has worked on a number of other award winning shows including Cristina Show and Good Morning America. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Have you ever wanted to learn about marketing yourself directly from a seasoned CMO? This is your chance! Jayzen is thrilled to welcome his old friend, David Miller, to the show. David is the CMO of the San Diego Zoo Wildlife Alliance, home of the world famous San Diego Zoo and Safari Park, two of the top tourist destinations in California. David shares a number of fantastic stories and lessons from his incredible career through what is arguably the most dynamic period in modern marketing and advertising. He knows firsthand the power of a great brand, and how to build your own to advance your career. Prior to the San Diego Zoo Wildlife Alliance, David ran marketing for the iconic LA Philharmonic, leading the charge for the historic Hollywood Bowl and Disney Concert Hall, and drove amazing growth as SVP marketing for Universal Studios Hollywood. Guest Bio David Miller Chief Marketing Officer San Diego Zoo Wildlife Alliance David Miller leads San Diego Zoo Wildlife Alliance's marketing department in planning, crafting, and executing communications, sales, membership, licensing and sponsorship initiatives, with the ultimate goal of driving guest engagement and education to further the organization's mission of saving wildlife and advocating for a world where all life thrives. Prior to joining San Diego Zoo Wildlife Alliance, Miller served as senior vice president of marketing communications and partnerships at Universal Studios Hollywood. There, he directed content strategy and development for both traditional and digital marketing, managed corporate partnerships with media outlets and sports franchises, and oversaw Universal's intellectual property relationships and co-branding efforts. Miller also worked as director of marketing communications for the Los Angeles Philharmonic, and led marketing, branding and outreach efforts for performances at the Hollywood Bowl and at Walt Disney Concert Hall; and was director of marketing and sales at the California Health & Longevity Institute. Miller has proven success in defining creative vision and leading project teams to execute on a global scale. His expertise in engaging audiences and creating memorable experiences makes him well suited to build meaningful and lasting connections between people and wildlife, and grow even greater support in San Diego Zoo Wildlife Alliance's commitment to save species worldwide. Miller holds a bachelor's degree in business administration and management from Biola University with an emphasis in marketing. He serves on the brand/content committee of Visit California, a nonprofit working in partnership with the state's travel industry. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

In honor of Women's History Month, we'll be amplifying the voices and career stories of amazing female leaders throughout March with Women On Brand! Check out LeadWithYourBrand.com/WomenOnBrand for all of the incredible shows from the past three seasons. Jayzen is excited to welcome Jamie Wolf to the show. She is the CEO and President of Million Dollar Story Agency, a global agency working with entrepreneurs and leaders across industries and verticals to build their brand market authority and visibility. Having an incredible career as an entrepreneur, Jamie has created and built multi-million dollar companies across several industries. After writing her first book, she was continually asked for her advice on how to get a book written and published. Eventually, she paused to listen to her career audience and began to see the situation as a potential new business, ultimately founding the Million Dollar Story Agency with the goal of helping other entrepreneurs turn their own personal journeys into million dollar businesses. Guest Bio Jamie Wolf CEO and President Million Dollar Story Agency Jamie Wolf, MBA, is the CEO and President of Million Dollar Story Agency, a global agency working with entrepreneurs and leaders across industries and verticals to build their brand market authority and visibility. Specifically, she works with high achievers ready to establish themselves as the go-to expert in their space. She helps them skyrocket their credibility and authority, join the ranks of elite thought leaders, and reach a broader audience by becoming USA Today and Wall Street Journal best sellers in anthologies, done within 120 days, without even writing! She is also the founder of Wolf Tide Publishing. One-hundred percent of the dozens of 6- to 9-figure entrepreneurs who have chosen to work with Million Dollar Story Agency have hit #1 best seller; their books have stayed in the Top 25-Top 100 for 12+ months. A multiple bestselling author herself, she also hosts the Million Dollar PIVOT podcast. Her purpose is to inspire others to dream big, implement fast, never quit, and stay surrounded by amazing, inspirational humans - always! And to ensure an entrepreneur writes the right book or chapter, one that strategically targets the creation of more clients. When you share your powerful story, you are truly seen as an extraordinary and remarkable leader, one of the elite and passionate difference-makers! Jamie is mom to 3 adult children, a rescuer of many animals, and lives on the coast in SC. www.milliondollarstory.co Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

In honor of Women's History Month, we'll be amplifying the voices and career stories of amazing female leaders throughout March with Women On Brand! Check out LeadWithYourBrand.com/WomenOnBrand for all of the incredible shows from the past three seasons. Jayzen is thrilled to be joined by Migdalia Figueroa, President & General Manager of Telemundo Orlando. Starting as an intern knowing no one in the business, Migdalia has built a truly remarkable career by always being ready to dream big, take a risk and develop the skills needed to succeed in her next role. She is an Emmy award winning producer and was formerly the General Producer of the iconic flagship program, “El Show de Cristina” with Cristina Saralegui, who is often referred to as the Spanish language Oprah. Guest Bio Migdalia Figueroa President & General Manager Telemundo Orlando Migdalia Figueroa is the President & General Manager of Telemundo Station Group's Orlando Station, WTMO. She previously served as Vice President of News at NBC 6 South Florida, the NBC-owned station serving the Miami/Fort Lauderdale market, where she was responsible for relaunching the station's news brand and mission, and for redefining and implementing new editorial and production styles and workflows. Prior to joining NBC 6, Migdalia was Senior Vice President of Content and Brand for the Telemundo Station Group. In that role, she had oversight of local branding and local newscast overall performance at all stations. She was promoted to that position after joining Telemundo in January 2005 as Vice President of News for the Miami station, taking it to the #1 spot in that very competitive market during her tenure, a position it maintains to this day. Migdalia was recently honored with the coveted Silver Circle Award for her over 30 years of experience, excellency and contributions to the industry. A winner of five individual and one station regional EMMY award, she began her broadcast journalism career as a news producer in her native Puerto Rico. In 1990, she moved to New York City, where she joined the Univision station. Two years later, she moved to Miami to produce Univision Network News, weekend edition, also serving as Executive Producer of WLTV's newscasts, Executive Producer for Univision Online, and General Producer of the iconic flagship program, “El Show de Cristina,” before moving to Telemundo. Migdalia graduated from the University of Puerto Rico with a degree in Mass Communications, and a major in Broadcast Journalism. She recently completed a certificate degree in Diversity & Inclusion from eCornell University, and is committed to these values, as well as to the practice of mentoring, believing they all have much to contribute to the whole of the industry. She makes her home between Orlando and Pembroke Pines, Florida, with her family and dogs. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

In honor of Women's History Month, we'll be amplifying the voices and career stories of amazing female leaders throughout March with Women On Brand! Check out LeadWithYourBrand.com/WomenOnBrand for all of the incredible shows from the past three seasons. Jayzen is excited to welcome Bobby Amirshahi to the show! Bobby is the Senior Vice President of Corporate Communications for Macy's, Inc and manages all communications for the entire enterprise. After an incredibly successful communications career in cable television and entertainment, Bobby made a complete industry shift when joining Macy's. He shares a fantastic career story on how he successfully navigated the pivot (and believes that you can too), and as a communications specialist, he knows first hand the power of personal brand, and how to leverage it to advance your career. Guest Bio Bobby Amirshahi Senior Vice President, Corporate Communications Macy's, Inc. Bobby Amirshahi joined Macy's, Inc. in December 2020 as senior vice president of corporate communications. In this role, Amirshahi leads enterprise-wide communications for the company, including crisis and issues management, media relations, colleague communications, financial communications, corporate giving and thought leadership. Prior to Macy's, Amirshahi served as senior vice president of corporate communications for Univision Communications Inc. where he led all external and internal corporate communications for the company, including all business-to business public relations campaigns. Previously, he served as vice president of public relations and communications at Time Warner Cable Inc. where he led communications teams charged with publicizing consumer and business products as well as financial communications and issues management. Before joining TWC, Amirshahi was senior director of public affairs at Cox Enterprises Inc. Amirshahi began his career working in various public relations and corporate communications roles at Cox's cable subsidiary, Cox Communications. Amirshahi also led all of West Coast publicity for Viacom's Comedy Central and Spike TV brands out of Los Angeles. Amirshahi earned a bachelor's in History from The College of William & Mary in Virginia. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

In honor of Women's History Month, we'll be amplifying the voices and career stories of amazing female leaders throughout March with Women On Brand! Check out LeadWithYourBrand.com/WomenOnBrand for all of the incredible shows from the past three seasons. To celebrate International Women's Day, we are highlighting some of our favorite conversations with three fantastic entertainment and media executives. Our guests include Michelle Alban, Vice President of Communications and Social Impact for Paramount Global Networks Americas, Puja Vohra, Executive Vice President of Marketing and Strategy at Showtime Networks, and Paula Williams Madison, the Chairman and CEO of Madison Media Management LLC and Eight Madison Media Works. These three powerhouses exemplify what it means to #BreakTheBias. Guest Bios Michelle Alban Vice President of Communications and Social Impact for Paramount Global Networks Americas Michelle leads the development and execution of all internal and external communications strategies, as well as social impact projects for ViacomCBS Networks Americas, which includes Latin America and is based in the Miami office. Alban brings over 15 years of international communications, public affairs and media industry experience to the role and is a proud veteran of the US Air Force. Puja Vohra Executive Vice President, Marketing And Strategy, Showtime Networks Inc. In her role, Vohra oversees the marketing of all SHOWTIME original programming, including award-winning series such as BILLIONS, THE CHI, BLACK MONDAY, YOUR HONOR, THE GOOD LORD BIRD and THE L WORD: GENERATION Q. She also oversees its full-funnel media efforts, promotions, digital strategy and social media, as well as brand strategy and analytics. Vohra is a seasoned leader with over two decades of experience working with leading brands around the world. Paula Williams Madison Chairman and CEO of Madison Media Management LLC and 88 Madison Media Works Inc. In 2011, Madison retired from NBCUniversal, where she had been Executive Vice President of Diversity as well as a Vice President of the General Electric Company (GE), then the parent company of NBCU. During her 22 years with NBCU, she held a number of successful leadership roles, including President and General Manager of NBC4 Los Angeles, Los Angeles Regional General Manager for NBCU's Telemundo TV stations and Vice President and News Director of NBC4 New York. She was also named one of the “75 Most Powerful African Americans in Corporate America” by Black Enterprise Magazine. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

In honor of Women's History Month, we'll be amplifying the voices and career stories of amazing female leaders throughout March with Women On Brand! Check out LeadWithYourBrand.com/WomenOnBrand for all of the incredible shows from the past three seasons. Jayzen is thrilled to welcome Rebecca Norlander to the show! Rebecca is the Global Head and Vice President of Software Engineering for HP's Personal Systems business group. With her guidance, the Personal Systems Software team is responsible for developing meaningful customer experiences that amaze and delight, across HP personal computing devices. Rebecca has always had a passion for developing the next generation of technical talent. She has led efforts to advance primary and secondary school STEM education to address the underrepresentation of women and people of color in computer science. Guest Bio Rebecca Norlander Global Head & Vice President, Personal Systems Software Engineering HP Inc Rebecca Norlander is the Global Head and Vice President of Software Engineering for HP's Personal Systems business group. She has worldwide responsibility for the PS Software strategy as well as the PS Software Engineering Center of Excellence. With her guidance, the Personal Systems Software team is responsible for developing meaningful customer experiences that amaze and delight, across HP personal computing devices. Prior to joining HP, Rebecca was CEO and co-founder of Health123, a Seattle-based Healthcare IT company. She previously spent nearly 20 years at Microsoft that culminated in several senior software leadership roles, including Technical Strategist to Microsoft Chief Software Architect Ray Ozzie and General Manager of Windows Security. Rebecca has always had a passion for developing the next generation of technical talent. She has led efforts to advance primary and secondary school STEM education to address the underrepresentation of women and people of color in computer science. Her contributions include serving on the board of the Technology Access Foundation, the National Board of the American Association of University Women, and the Board of Advisors for the Anita Borg Institute for Women and Technology. She has appeared as a keynote speaker and panelist at various conferences, including the Grace Hopper Women in Computing conference. Rebecca holds a Bachelor of Science degree in Computer Science from Boston University (BU), where she received the 2015 Distinguished Alumna Award from the BU College of Arts and Sciences, the first woman to earn this distinction. She also received the 2008 Distinguished Alumna Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is excited to welcome his friend, James Lavallee to the show! James is currently the Vice President of Global Marketing for The Trade Desk Dr. where he runs a team responsible for increasing global awareness and for positioning The Trade Desk as the programmatic leader and trusted partner for clients in the advertising ecosystem. James has had an incredible career in sales and television advertising across Discovery Networks, ESPN, Comcast and NBCUniversal. Early in his career, he took very deliberate steps to build and hone his personal brand, which has led to career breakthrough after career breakthrough. His experience, tips and advice are full of career wisdom that everyone can learn from. In celebration of Black History Month, be sure to check out the Lead With Your Brand Black Voices page that showcases the amazing career stories on the show from successful executives who happen to be black. Click over to LeadWithYourBrand.com/blackvoices for all of the insightful shows over our three seasons. Guest Bio James Lavallee Vice President, Global Marketing The Trade Desk With more than 20 years of experience in Advertising Sales Marketing, James joined The Trade Desk in September 2021 as the Vice President of Global Marketing. James runs a team responsible for increasing global awareness and for positioning The Trade Desk as the programmatic leader and trusted partner for clients in the advertising ecosystem. Most recently, James was Vice President of Integrated Marketing Solutions for Effectv (formerly Comcast Spotlight), the advertising sales division of Comcast Cable. In that role, he was responsible for creating and executing best-in-class revenue generating solutions, utilizing Comcast's creative/technical capabilities to deliver results for local, regional and enterprise clients. In November of 2020, James was named one of the Executive Leads for the Comcast RISE program. In this role, he developed and launched the overall strategy, branding, workflow and execution of the Comcast RISE program with a heavy focus on the Effectv awards that the program provides to BIPOC SMBs across the Comcast Footprint. In addition to the Comcast RISE program, he joined the Comcast DE&I Executive Council as the representative of the Comcast Advertising Division. Prior to joining Effectv, he held the position of Vice President, Portfolio Sales Marketing at NBCUniversal, overseeing the ad sales trade marketing efforts for NBC, USA, Syfy, WWE and Chiller networks. He also worked in Advertising Sales Marketing for Discovery Communications, VH1 and ESPN. James earned a B.A. at Tufts University in Boston and earned certificates in Sports Marketing and Advertising Sales and Marketing from New York University's School of Professional Studies. James and his family reside in Brooklyn, New York. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is thrilled to welcome Dr. Imani Walker to the show! Dr. Imani is a physician trained in General Adult Psychiatry, author and commentator. You've probably also seen her on Bravo's “Married to Medicine: Los Angeles” and “Watch What Happens Live.” She shares some amazing career stories and advice on how she has developed a clear brand voice. Always an advocate for those in the community who need help, much of Dr. Imani's work focuses on providing mental health to underserved populations, including homeless, incarcerated and indigent people. She is a strong advocate for breaking mental health stigmas around the world, and is a proud board member of the Made of Millions Foundation. Guest Bio Dr. Imani J. Walker Chief Medical Officer & Psychiatrist Dr. Imani J. Walker is a physician trained in General Adult Psychiatry. She has had the honor of completing her undergraduate training at Xavier University of Louisiana as well as earning a Master's in Science in Public Health from Tulane University. Dr. Imani later obtained her medical degree from New York College of Osteopathic Medicine and completed her training at esteemed medical institutions, including Temple University and UCLA. After completing a fellowship in Forensic Psychiatry, she opened a private practice in Southern California. She is currently Chief Medical Officer at Gateways Hospital & Mental Health Center. Her focus is caring for acutely ill psychiatric patients, including those with extensive forensic backgrounds, as well as providing mental health care to the homeless and indigent populations. Dr. Imani also has experience in coping with the emotional impact of racism against people of color, hailing from a mixed-race Black, Jamaican, and Chinese family. She possesses a bright personality that is relatable to her global audience and not only shines through her medical work but also in her writing. She has penned articles about mental health and holistic wellness and has been featured as a guest commentator on Gawker, The Grio, The Root, KTLA, Fox 5 LA, Essence Magazine, NBCLX, and others. She has also been honored as a member of Essence Magazine's “Woke 100” in 2019. Dr. Imani currently lives in Los Angeles and can be found on NBCUniversal's Bravo Network where she's a cast member of “Married to Medicine: Los Angeles,” and has made past appearances on “Watch What Happens Live” and “Amplify Our Voices”. A strong advocate for breaking mental health stigmas around the world, she's a proud board member of the Made of Millions Foundation. She's also the host of the weekly podcast series "Imani State of Mind,” where she keeps it real and shares gems with listeners on surviving today's turbulent times. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's the final week of the #LeadWithYourBrandChallenge! Each week since we started 2022, Jayzen has been breaking down the Lead With Your Brandtm system into its five steps. With our final step, the Challenge is focused on Step Five: Promote Yourself. You have heard the old saying, “if a tree falls in a forest and no one is around to hear it, does it really make a sound?” The same thing is true about your brand. You can do all of the work to put it down on paper and be thoughtful about your actions and your choices. But, if no one is hearing about it, nobody knows about you. Step Five is learning how to market yourself and leveraging what others say about you, even when you're not in the room! Log onto LeadWithYourBrand (dot) com and click through for your free downloadable worksheet! Jayzen is also excited to welcome his guest, Areva Martin to the show. Areva is an award-winning Civil Rights Attorney, Wall Street Journal and USA today best selling author, CNN legal analyst and host of the web based talk show The special Report with ArevaMartin and the radio show Areva Martin Out Loud on KBLA Talk 1580. Her most recent book is Awakening: Ladies, Leadership and the Lies We've Been Told. Guest Bio Areva Martin Civil Rights Attorney & Best Selling Author Passionate, outspoken and insightful, Areva is one of the nation's leading voices in the media. An award-winning attorney, advocate, legal and social issues commentator, talk show host and producer, Areva is an audience favorite on a long list of shows from Dr. Phil, The Doctors to World News Tonight. Areva is a CNN Legal Analyst whose television credits include cohosting CBS' daytime syndicated talk show Face the Truth and The Doctors, an Emmy Award-winning talk and informational show in its 14th season. She is a regular on Good Morning America and ABC News Live Prime and talk and news shows across CNN and HLN. Areva's third book, Make It Rain: How to Use the Media to Revolutionize Your Business and Brand (Hachette 2018) was released in March and instantly soared to the top of Amazon, Nielsen, Publishers' Weekly and Barnes & Noble bestsellers' lists. In Make It Rain, Areva shares insider's tips on how to find your authentic voice, amplify it and use it to grow your influence and power. Her fourth book, Ladies, Leadership and the Lies We've Been Told (Leadership Press 2021) has received raved reviews A Harvard Law School graduate, Areva founded the Los Angeles based civil rights firm, Martin & Martin, LLP. As an attorney, she has been involved in high profile cases and has been identified as a Southern California Super Lawyer consecutively for the last five years, a designation reserved for the top 5 percent of attorneys in the state. She has won myriad awards including the L'Oreal Paris' Women of Worth, Los Angeles County Women of the Year, Ford's Living Legend Award, the James Irvine Foundation Leadership Award and Union Bank's Neighborhood Hero Award Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's time to Lead With Your Brand…New Year! It's week 5 of the #LeadWithYourBrandChallenge! Each week, Jayzen is breaking down the Lead With Your Brandtm system into its five steps. This week, the Challenge is focused on Step Four: Keep Up Your Image. The bottom line is a Brand isn't about words that you put on paper. It's about the actions and the choices you make every single day. Take those brand attributes and peel the layers back. Great brands think about their brand filter. Create your formula that determines the way that you dress, the way that you maintain your office space, and most importantly, the way you create you create your signature projects. Log onto LeadWithYourBrand (dot) com and click through for your free downloadable worksheet! This week, he is excited to welcome Keesha Boyd to the show. Keesha leads content strategy across all Comcast platforms centering Black, Latino, Asian American and international audiences. Her role involves every facet of the distribution business including content acquisition, editorial, programming, consumer engagement, development, innovation, marketing, partnerships, and production. Guest Bio Keesha Boyd Executive Director for Multicultural Video and Entertainment Comcast NBCU Keesha leads content strategy across all Comcast platforms centering Black, Latino, Asian American and international audiences. Her role involves every facet of the distribution business including content acquisition, editorial, programming, consumer engagement, development, innovation, marketing, partnerships, and production. As a seasoned and culturally-fluent media executive, Keesha does more than balance budgets. She is deeply passionate about providing economic equity for underrepresented content creators and pioneering new ways to amplify stories reflective of communities of color. Keesha is the key player behind several first-of-its-kind content destinations engaging Black viewers, including the launch of two Black-owned linear networks and, most notably, Comcast's first ad-supported video service known as the Black Experience channel on Xfinity. Keesha is a proven and purpose-driven leader who has held several progressive roles at notable Fortune 500 companies Ryder Transportation and McDonald's Corporation. She holds a B.A. from Emory University and two Master's degrees from Columbia University with a focus on organizational behavior as well as race, culture and cultural identity. Her diverse background makes her uniquely-equipped to drive measurable results among the teams she leads and the game-changing work they produce. When Keesha is not on the corporate stage, she enjoys watching movies, listening to hip-hop, indulging in self-care and healing practices, mentoring young women and coaching professionals on how to navigate corporate America. She is also a member of Delta Sigma Theta Sorority, Incorporated and co-chairs the Technology Committee of The Links, Incorporated, Philadelphia Chapter, one of the nation's oldest and largest volunteer service organizations. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's time to Lead With Your Brand…New Year! It's week 4 of the #LeadWithYourBrandChallenge! Each week, Jayzen is breaking down the Lead With Your Brandtm system into its five steps. This week, the Challenge is focused on Step Three: Refine Who You Want to Be. Now it is time to take your brand attributes and turn up the volume to be the best you you can be. I don't just say, “I'm a good presenter.” I say, “I'm a showman!” I don't just say, “hey I'm well networked and have great relationships with people.” I say, “I'm a super connector!” Why just be analytical when you can be a Data Guru? If you are organized, are you really a Precision Executor? If you are innovative, are you really a First-Mover who is the first to jump onto new ideas and trends? Log onto LeadWithYourBrand (dot) com and click through for your free downloadable worksheet! Jayzen is also thrilled to welcome Sepi Shyne to the show. Sepi has had an incredible career as an attorney and in November, 2020, she was elected to the city council of West Hollywood, CA. In doing so, she became the first out LGBTQ Iranian elected anywhere globally and locally became the first woman of color elected to West Hollywood's City Council. Guest Bio Sepi Shyne Mayor Pro Tempore, City of West Hollywood Mayor Pro Tempore Sepi Shyne made history in November 2020 when she was elected to the West Hollywood City Council. She became the first out LGBTQ Iranian elected anywhere globally and locally became the first woman of color elected to West Hollywood's City Council. Her election also ushered in West Hollywood's first female-majority City Council. Mayor Pro Tempore Shyne's priorities include advocating for affordable housing, protecting renters and social service programs, social justice, small business revival, and bringing the people's voices to City Hall. Mayor Pro Tempore Shyne currently serves on the following City Council Subcommittees: Homelessness Subcommittee, West Hollywood Pride Subcommittee, Finance & Budget Subcommittee, Events Ad Hoc Subcommittee, and the 1343 Laurel Avenue Ad Hoc Subcommittee. She also represents the City of West Hollywood on the Westside Cities Council of Governments and is currently serving as its Chair. Mayor Pro Tempore Shyne received her Bachelor of Science from San Jose State University with a double concentration in Accounting and Management Information Systems and a Minor in Drama with an emphasis in Directing. She received her Juris Doctorate with a specialization certificate in litigation from Golden Gate University School of Law in San Francisco. As an LGBTQ+ and civil rights leader for more than 20 years, her leadership has helped secure equal rights for all. Before her election to the West Hollywood City Council, Mayor Pro Tempore Shyne served on the City of West Hollywood's Lesbian and Gay Advisory Board, on the City of West Hollywood's Business License Commission, and on the Los Angeles County Assessor's Advisory Council on which she continues to serve. Additionally, she has led many boards and organizations, including the LGBT Bar Association of Los Angeles and as a Board of Governor and Steering Committee leader with the Human Rights Campaign Los Angeles. Mayor Pro Tempore Shyne is a Co-Organizer of WeHo Neighbors Helping Neighbors, a community group created during the pandemic to help get resources to seniors, people with disabilities, and people in immunosuppressed households via social media and volunteer check-in calls. In every board and organization she has led, she has recruited and elevated women and people of color to leadership positions to create more diversity, inclusion, and equity. Mayor Pro Tempore Shyne lives in the Mid-City area of the City of West Hollywood with her wife and their fur-babies. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's time to Lead With Your Brand…New Year! It's week 3 of the #LeadWithYourBrandChallenge! Each week, Jayzen is breaking down the Lead With Your Brandtm system into its five steps. This week, the Challenge is focused on Step Two: Know What You Stand For Today. Here is the dirty little secret. We can all smell inauthenticity from a mile away and it reeks! If you're thinking, “I want to be Steve Jobs” or “I want to be Sheryl Sandberg” or “I want to have Oprah Winfrey‘s brand,” the truth is, you are not Oprah, and you're never going to be her! Who you are is you. What you can be is THE BEST you! Log onto LeadWithYourBrand (dot) com and click through for your free downloadable worksheet to help you define your career audience! Are you one of those people who know they need to be on LinkedIn, but are not quite sure how to maximize it? If so, this week's guest is for you! Jayzen is thrilled to welcome Jennifer Darling to the show. Jennifer has had an incredible career in sales and marketing, and as a “revenue generating machine” she has helped countless people rise to the next level. She is also the author of LinkedIn: 52 Tips for Sales Success. Guest Bio Jennifer Darling Sales & Marketing Expert Think “force of nature” – in the best possible way. A Revenue Generating Machine, Jennifer Darling has a knack for turning ideas into money-making opportunities. She teaches audiences to engage innovatively, connect more effectively, and increase their visibility in new and valuable ways that lead to more customers and referrals. With over 20 years' experience in advertising sales and sales management for companies such as FOX, NBC, CBS, and Comcast, she knows what works and what doesn't to boost sales. Even in the most challenging times, she's led her team to record-breaking results (during the recession, she bought her boss a new Audi, yay him!). Author of the highly sought-after book, Increase Your Leads with LinkedIn: 52 Tips for Sales Success, Jennifer helps business professionals tackle sales with simple, stress-free strategies. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's time to Lead With Your Brand…New Year! It's week 2 of the #LeadWithYourBrandChallenge! Each week, Jayzen is breaking down the Lead With Your Brandtm system into its five steps. This week, the Challenge is focused on Step One: Define Your Audience. You have got to find your target audience. Let's make it really simple. Think about the people who love you. Who are your raving fans today? Who buys your services? Who promotes you? Who asks you to be on their team? Now, what is the secret sauce between that group of people that you can define as your tribe that your brand can super serve. Log onto LeadWithYourBrand (dot) com and click through for your free downloadable worksheet to help you define your career audience! Jayzen is thrilled to welcome Patrick Huey to this week's show. Patrick has had a fascinating career in the hospitality industry in many roles and is now part of the core leadership team of The Quin House, Boston's newest private social club. Patrick is a huge believer in not being bound by a pre-written script in your career and taking advantage of every opportunity to connect with people and grow your skills. Guest Bio Patrick Huey Executive Director of Membership, Marketing, Programming & The ‘Quin Impact Fund The Quin House Patrick Huey brings his mastery to The Quin House - Boston's newest private club - overseeing the membership, marketing, and programming divisions as well as philanthropic initiatives through The Quin Impact Fund. Most recently Vice President of Spa & Retail at Montage International, Patrick relocated to Boston from California to join The Quin House where he is dedicated to nurturing The Quin House's mission in creating a “home away from home” where the regions interesting and interested meet, work and play. Patrick also serves as Chairman of the Board for the International Spa Association. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

It's time to Lead With Your Brand…New Year! As we start 2021, Jayzen is thrilled to announce the #LeadWithYourBrandChallenge! Each week for the next five weeks, Jayzen is breaking down the Lead With Your Brandtm system into its five steps. This week's episode provides an introduction to the system and each week following you'll learn a new skill and will be able to download a free PDF at leadwithyourbrand(dot)com to help you develop and refine your professional brand and achieve your next career breakthrough in 2022! Plus, hear from amazing leaders in entertainment, tech, media & more starting with this week's guest, Mike Sington. After an incredible career rising through the executive ranks at Universal Studios, Mike has amassed a massive social media following and is known as Hollywood's Ultimate Insider. During his career at Universal Studios, Mike co-created and produced Universal's world famous Studio Tour. He established and helmed the studio's renowned Tour Guide Program, famous worldwide as the leading launching pad for Hollywood's top Industry power players. Mike also created and developed Universal's ultra exclusive VIP Experience and Tour, specially designed for A-list celebrities, heads of state, and other high profile guests. Guest Bio Mike Sington Senior Executive at NBCUniversal (Ret) Entertainment, Pop Culture, and Lifestyle Expert Mike Sington graduated from college and arrived in Hollywood knowing no one in the Industry, having no job, not even a place to stay. He quickly landed a coveted job as a movie studio tour guide, rising rapidly through the ranks to a senior level executive position. During his career at Universal Studios, Mike co-created and produced Universal's world famous Studio Tour. He established and helmed the studio's renowned Tour Guide Program, famous worldwide as the leading launching pad for Hollywood's top Industry power players. Mike also created and developed Universal's ultra exclusive VIP Experience and Tour, specially designed for A-list celebrities, heads of state, and other high profile guests. A former senior executive at NBCUniversal, Mike is the ultimate Hollywood insider who takes fans behind the scenes of Hollywood, giving them an insider's view of the entertainment industry and pop culture. He is an entertainment, pop culture, lifestyle, and celebrity expert with worldwide clout, influence, and expertise. Links To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com To connect with Mike Sington: mikesington(dot)com TW, IG, LI/mikesington

As we close out a challenging and eventful 2021, we are taking a moment to reflect on Season Two of the Lead With Your Brand! Podcast. We've pulled together some of our favorite clips, stories and advice from the season to help each of you move towards your next career breakthrough in 2022. Our guests include: Nawal Fakhoury, Director of Employee Experience @ LinkedIn Congressman Mark Takano Jill Kargman, Best Selling Author Kosha Irby, CMO, Professional Bull Riders (PBR) Louis Vega, President, Dow North America Jack Rico, Host and Journalist Paula Madison, Chairman & CEO, Madison Media Management LLC Cameron Dillavou, Head of Global Brand Strategy, Amazon Prime Video Puja Vohra, Executive Vice President, Showtime Networks Susan Feniger, Chef and Culinarian Katie Soo, Chief Marketing Officer, KiwiCo, Inc. Michelle Alban, Vice President of Communications and Social Impact, ViacomCBS Networks Americas Kelly Edwards, Writer, Executive & Diversity Thought Leader Rita Prosyak Drucker, Head of Marketing Partnerships, Boom Supersonic Oswald M. Méndez, Co-Founder & CEO, New Majority Ready LLC Susan Jin Davis, Social Impact Officer, Al Roker Entertainment Flavio Morales, Executive Vice President, Endemol Shine Latino, U.S. Initiatives Thank you to all of our listeners. We always appreciate hearing from you and look forward to an incredible lineup of guests for Season 3, starting in January, 2022. Happy New Year! Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Jayzen is thrilled to welcome Renée Baker to the show. Renée has had an incredible career journey in the financial industry as an advisor, CMO and now Head of Private Client Group Advisor Inclusion Networks for Raymond James. Renée shares a wealth of experience in how to be an effective leader and versus just being a manager of people and things. Her mantra of “never playing small” is a lesson for anyone's career. Guest Bio Renée Baker Head of Private Client Group Advisor Inclusion Networks Raymond James In her role, Renée provides corporate support and leadership for the Women Financial Advisors Network, Black Financial Advisors Network and Pride Financial Advisors Network. Renée and her team are focused on the recruitment, retention and advancement of diverse financial advisors to help them achieve long-term success. She collaborates with the Raymond James PCG Education & Practice Management team to provide solutions, tools and resources to help advisors grow their businesses. Renée also works closely with internal and external partners including the firm's head of diversity and inclusion in support of the firm's commitment to diversity and inclusion. Previously, Renée served as chief marketing officer for Carillon Tower Advisers, a subsidiary of Raymond James. She was responsible for the global marketing strategy for seven affiliate brands, while leading a team of marketing professionals across several departments. Renée is a seasoned marketing executive with extensive experience across various channels and geographies. Before joining Raymond James, she held senior-level marketing roles at several financial services firms, most recently at Aberdeen Standard Investments. She was also an adjunct instructor at the University of South Florida, where she taught advertising management. Renée is a member of the Raymond James Diversity and Inclusion Advisory Council, having previously served as the firm's national co-leader for the Mosaic Multicultural Inclusion Network; and serves as a mentor for several Raymond James' associates programs and American Corporate Partners, which are focused on helping veterans and active-duty spouses find meaningful employment opportunities and develop long-term careers. Active in the community, she is also a trustee for American Stage Theatre Company, where she serves as the co-chair for the equity, diversity and inclusion committee and is a member of the board of directors for the Susan G. Komen Breast Cancer Foundation. She holds a Bachelor of Science degree in finance from Rutgers University, a Master of Business Administration degree from The Pennsylvania State University and a doctorate in business administration from Wilmington University. Renée also completed executive education at the Securities Industry Institute, hosted by SIFMA and Wharton, and holds several securities licenses. She has been the recipient of several industry awards and was recognized by The Pennsylvania State University, as the 2021 Smeal Alumni Award Recipient for Diversity Leadership and Financial Planning magazine as one of the “20 People Who Will Change Wealth Management in 2020.” Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Description: Jayzen is excited to welcome his old friend and colleague, Matt Atchity to the show. As the self-proclaimed “ultimate film nerd,” Matt has been a pioneer in the world of websites for the entertainment industry. He led the team that brought Rotten Tomatoes and the Tomatometer into the lexicon, making it a household name. He shares a ton of insights into his personal brand and leadership style, all rooted in having fun and having a passion for what you do. Matt has been seen in local and national media as a movie expert and is currently the General Manager of Moviefone. Guest Bio Matt Atchity General Manager Moviefone Matt Atchity has over twenty years of experience managing and building websites that cover a variety of entertainment categories, such as movies, TV, music, celebrities and video games. Matt has been the General Manager of Moviefone since 2018, and prior to that he was Head of Programming at TYT Network. For ten years, Matt led the team at Rotten Tomatoes that made the brand a household name. As Editor in Chief, he was responsible for the overall direction of editorial content and the brand. As part of that role, Matt's movie previews were seen and heard by nationwide audiences. He made weekly appearances on Good Day LA, FoxNews.com and Adam Carolla's podcast. He is an acknowledged expert on movies and TV, and has appeared multiple times on national outlets such as Nightline, ABC News, CBC News, and CNN. Previously, Matt's been a Senior Content Producer at Yahoo!, and a producer for Chiat/Day, Warner Bros. Online and America Online. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

LEAD WITH YOUR BRAND!™ Podcast Season 2, Episode 46 : Human Doing to Human Being : Nathalie Trouillot- Lubensky, CEO, The Center for Integrated Leadership Description: Jayzen is thrilled to welcome Nathalie Trouillot- Lubensky to the show. She has had an incredible career with 20+ years in executive marketing, she has managed $250M P&Ls and developed brand-boosting 360 campaigns. Always leading with her human-centered and people first approach to business, she's held senior management positions at Edmunds.com. Disney, ESPN and SONY Pictures and shares some of her top career breakthroughs and the wisdom that got her there. Nathalie is currently the founder and CEO of The Center for Integrated Leadership, a global strategic and operational advisory and coaching practice focused on business and leadership transformation in Entertainment, Video Games, Digital Services and and Non-profits. Guest Bio Nathalie Trouillot- Lubensky CEO The Center for Integrated Leadership Nathalie Trouillot-Lubensky is dedicated to global storytelling, reaching and captivating audiences and keeping them forever. Whether it's entertainment, sports, automotive or gaming they all have one thing in common: impactful brands. She worked her way up to Vice President of Affiliate Marketing at MTV Networks and senior management positions at Disney, ESPN and SONY Pictures, where she ran global marketing and ran two television channels for SONY in Latin America. After SONY Television, she served as CMO at Edmunds.com, where in less than 18 months she revitalized the brand and how car buyers research and buy cars. She most recently made her mark in the $200 billion video game industry as GM & CMO of a video game payments company, Xsolla. Nathalie is currently the founder and CEO of The Center for Integrated Leadership, a global strategic and operational advisory and coaching practice focused on business and leadership transformation in Entertainment, Video Games, Digital Services and and Non-profits. Nathalie currently serves on the board of Haven Hills, a non-profit providing safety, shelter, and support to all victims of domestic violence and The National Urban Technology Center. As board member, Nathalie advises on all brand, marketing, growth strategies and DEI&B initiatives. She is an International Coaching Federation Certified Coach. Nathalie lives in Venice, CA with her two children, Luc and Chloe. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

“I make people want to watch things.” In our world of ever-expanding sources of content, Dudley Beene has built an incredible career on getting you, the viewer, to tune in through the power of creativity. He is a big believer in exploring your passions and continually finding ways to use and express them, whether in your career or other aspects of your life. As Vice President for Studio City, he leads the creative for an innovative, respected company producing daily promotion for every major studio: ABC/Disney, CBS, NBC/Universal, Fox Television Stations, Debmar-Mercury and Warner Bros. He is responsible for engaging and motivating a team of 50+ editors, creative directors, and graphic designers and overseeing scripts and production in the promotion of TV's top-rated shows. Guest Bio Dudley Beene Vice President, Client Service Studio City Dudley Beene is the VP of Client Service for Studio City, a full-service entertainment marketing agency. Starting in LA, working for Neilson, he homed in on what audiences respond to and what motivates people to watch content. Over the past 17 years he has worked for Studio City rising from writer to creative director to vice president. From his first account: South Park to Live with Kelly and Ryan, Ellen, Judge Judy, NCIS and more; his promotional background crosses all genres and networks. The constant is his playful and irreverent take on brands combining humor with impact to make viewers take notice. Links To learn more about Lead With Your Brand and the Career Breakthrough Mentoring program, please visit: LeadWithyYourBrand.com To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com