Podcast appearances and mentions of kevin donlin

This throwback episode features Kevin and Zach talking to Dr. Kevin Donlin about winter sports, clinical failures, "last case bias" and how social media can affect a clinician's treatment plans. Key Takeaways: Last Case Bias: The guys discuss how last case bias can influence treatment decisions, particularly when it comes to new materials and techniques. They emphasize the importance of being honest with oneself about the causes of failures and avoiding making changes based solely on anecdotal evidence. Social Media's Influence on Dentistry: The fellas discuss the potential dangers of relying on social media for dental information, particularly for young dentists and dental students. They highlight the lack of long-term follow-up on many social media platforms and the importance of critical thinking when evaluating information online. They also discuss the impact of social media on trends in dentistry, such as the shift towards more conservative or aggressive treatment approaches. Join the Very Dental Facebook group using the password "Timmerman," Hornbrook" or "McWethy," "Papa Randy" or "Lipscomb!" Very Clinical is brought to you by Zirc Dental Products, Inc., your trusted partner in dental efficiency and organization. The Very Clinical Corner segment features Kate Reinert, LDA, an experienced dental professional passionate about helping practices achieve clinical excellence. Today's episode featured Isolation Devices!  Connect with Kate Reinert on LinkedIn: Kate Reinert, LDA  Book a call with Kate: Reserve a Call  Ready to upscale your team? Explore Zirc's solutions today: zirc.com    

On this episode, we welcome Kevin Donlin back to the show. He’s the #1 Authority on Real Marketing in a Digital World, and founder of Client Cloning Systems. We’ll discuss how to grow your business with Real Words and Real Media. Kevin shares over $500 million of ideas to implement! You can learn more about […] The post 361: How to Grow Your Business with Real Words and Real Media – Interview with Kevin Donlin, The #1 Authority on Real Marketing in a Digital World first appeared on Persuasion by the Pint.

On this episode, we’ll cover a flight of random topics, including how to get your direct mail piece opened 100% of the time. This envelope strategy comes from one of our previous guests, direct marketing expert Kevin Donlin of https://clientcloningsystems.com.  The post 337: Attention-grabbing Envelopes, Flying Drone Cameras, Craft Beverages and More first appeared on Persuasion by the Pint.

In this episode of Business Innovators Radio, host Marco Salinas sits down for an unfiltered conversation with Kevin Donlin, a marketing expert with a knack for standing out in a crowded industry. Together, they delve into the world of direct buzz marketing, exploring the strategies and tactics that have made Kevin a trailblazer in his field.Kevin's expertise lies in response-driven marketing, and he emphasizes the importance of going beyond clicks and likes to truly engage and convert prospects. From follow-up emails and autoresponders to lead generation and collecting contact information, Kevin sheds light on the power of building genuine connections with potential customers. He shares success stories of people buying from him years after initial contact and stresses the value of tangible touches and direct mail in capturing undivided attention.The conversation takes a fascinating turn as Kevin reveals how he combines offline and online strategies, effectively delivering the same message on paper and online. He introduces the concept of the “client cloning system,” a revolutionary approach to growing a client base without traditional advertising. The episode unveils Kevin's ingenious tactics, including the endorsement letter, small square envelopes, and the concept of a “paper email” as a way to bypass spam filters and capture attention.But the conversation doesn't stop there. Kevin's insights extend beyond marketing as he shares valuable tools for personal and professional development, including the 80/20 principle and the “unique naming matrix” for creating standout language in business. The episode culminates in Marco's personal experience, as he opens a surprise package from Kevin, illustrating the impact of tangible gestures in building excitement and rapport.For a thought-provoking, no-holds-barred discussion on the power of direct buzz marketing and unique business strategies, tune in to this illuminating episode of Business Innovators Radio with Kevin Donlin.https://clientcloningsystems.com/Source: https://businessinnovatorsradio.com/unleashing-the-power-of-direct-buzz-marketing-an-unfiltered-conversation-with-kevin-donlin

Enamored with Thomas Edison from an early age, Kevin Donlin dreamed his future would center around working solo and for himself. For Kevin, this is the definition of making it — and he's doing just that, as a copywriter and marketing advisor.

Welcome back to another episode of "Accelerate Your Business Growth." I'm your host, Diane Helbig, and I am thrilled to have a returning guest on the show today. Joining us is Kevin Donlin, a marketing advisor and copywriter with over 25 years of experience in the industry. Kevin is known for achieving impressive sales gains for his clients, and he's here to share his expertise on a powerful concept he stumbled upon a couple of years ago, which he calls "client cloning." In today's episode, Kevin will reveal the six elements of client cloning, starting with the vital first step of retention.  Kevin Donlin has been in marketing since 1994, when he may have sold the first ebook online. The former webmaster for FedEx.com, he's a marketing advisor and copywriter for clients nationwide, delivering sales gains of over $1 million on multiple occasions. The author of 3 books on marketing, he's been interviewed by ABC-TV, Fox News, NBC-TV, CBS Radio, The Wall Street Journal, Fortune, Entrepreneur and many others. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.  Quote: "You know, I have no idea why everyone's interested in new clients. We don't need new clients. We should have built-in growth from existing clients if we're doing our job correctly." — Kevin Donlin 00:01:49 Client Cloning: "So stop the churn. One simple way to do this, and please don't think this is too simple to try, is showing appreciation with a thank you note or a welcome box to new clients." — Kevin Donlin 00:05:17 "Reactivating Inactive Clients: It's basically just asking an open ended question. It's a yes no question, but you're just trying to jump start that conversation that has gone dead. This little nine word email...can start conversations with inactive leads and it produces new conversations that lead to revenue." - Kevin Donlin 00:13:57 Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Nina Hershberger talks with marketing expert Kevin Donlin to discuss the game-changing concept of the voice of the buyer. Kevin, a marketing pioneer with a wealth of experience, shares valuable insights and strategies for harnessing the power of the voice of the buyer to supercharge your marketing efforts.Kevin Donlin is a seasoned marketer with over 25 years of experience. He has worked with major brands like FedEx and has helped his clients generate over a million dollars in revenue. Kevin is also the author of five books on marketing and is known for his innovative and creative approach to marketing strategies.During the interview, Kevin breaks down the concept of the voice of the buyer and how it can transform your marketing campaigns. He emphasizes the importance of listening to your clients and customers to truly understand their needs and desires. Kevin shares practical tips on where to find the voice of the buyer, including testimonials, social media comments, and conversations with customers. He also reveals a powerful tool for analyzing customer reviews to uncover key insights and ideas.This episode is a must-listen for entrepreneurs, marketers, and business owners who want to take their marketing to the next level. Kevin's expertise and practical advice will help you tap into the voice of your buyers and create compelling marketing messages that resonate with your target audience.To learn more about Kevin Donlin and his marketing strategies, check out his website at www.clientcloningsystems.com. And don't forget to take advantage of his exclusive offer for our listeners by visiting www.ThePaperEmail.com to access the paper email micro course for just $7!MegaBucks Radio with Nina Hershbergerhttps://businessinnovatorsradio.com/megabucks-radio-with-nina-hershbergerSource: https://businessinnovatorsradio.com/kevin-donlin-copywriter-marketing-advisor-on-how-to-write-copy-that-speaks-to-your-buyer

I am excited to have Kevin Donlin back to continue our conversation about client attraction and retention.   If you missed our last episode with Kevin, please go back to Episode 199 for more golden nuggets. In part 2 of our conversation, Kevin and I discuss continued business growth and retention strategies through personal connection, technology, […] The post Episode 202: Cloning Your Clients (Part 2) with Kevin Donlin appeared first on Unstoppable Profit Podcast | Hosted by Mike Stromsoe.

As the media descends on the tiny fishing village of Shag Harbour, as well as a number of other eyewitnesses to the big event of two days prior, the mayor and the police attempt to allay fears, positing a story explaining the mysterious crash that may or may not involve tourists from the cosmos... It Happened One Year presents a fully scripted, full-cast audio dramatization of the UFO sighting on October 4th, 1967 and its aftermath - Can the reporters be thrown off the scent of cover-up? Will anything be pulled up from the sea floor? And why did this colonel make a trip all the way down to Barrington? Episode Three Cast The Narrator - Brack Reed Malcolm Midnight & Captain Bob Ralph - Joe Fred - Michael Buonincontro Rusty Bilge & Stokes - Dane Bower Chief Nickerson - Lana Cooper Officer Wysocki - Sam McChuri Mayor Devine - Sarah Constable Cloud - David Munchak Town Clerk Fry - Shannon Hosey Colonel Turner - Bear Savo Barret Corey - Nick Perfetto Mama Corey - Monica Darlene Corey - Graceann Dorse Officer O'Hagan - Matthew Hinton Captain Charlemont - Bill Randall Brown - Jim Warner McCloud - Sarah Kubrick Agnes Gladiola - Danielle Harris Carl - Reid Mosley Other voices - Kevin Donlin, Jerron, Sean McCann, Eileen Linnabery, Dave Gardon, Jon Deiner, The Batman Written & Directed by Joe Cetta   Tune in next week for Episode Four!

Kevin Donlin is a copywriter and marketing advisor who has helped clients all over North America increase their sales by more than $1 million on multiple occasions with direct mail and online marketing. Join us as Kevin shares his latest tips and tactics to help grow insurance agency businesses with an emphasis on testing and […] The post Episode 199: Cloning Your Clients with Kevin Donlin appeared first on Unstoppable Profit Podcast | Hosted by Mike Stromsoe.

This week Kevin Donlin joins us on the show to share some powerful strategies that leverage the power of Direct Mail, Email, and Warm Calls. Kevin is the author of 7 books and the president of Client Cloning Systems. He’s been marketing online since 1994, when I sold one of the first ebook, “How to Find […]

This week, I welcome Kevin Donlin to the podcast. Kevin is the author of Marketing Multipliers: 11 Simple Tools to Grow Your Business.  Kevin has been in marketing since 1994, when he sold one of the first ebooks — on Usenet, for $10, payable by check. From 1995 to 1998, he was Webmaster for FedEx.com,...

Kevin Donlin has been in marketing since 1994, when he sold one of the first ebooks. Since 1998, he's been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions to clients. He's author or co-author of 5 books, including the new "Marketing Multipliers. Kevin Donlin Vroom Vroom Veer A jock in high school; also got highest score in his city college entrance exam That test score earned him $250 per month; beer money! Started teaching English in Japan; got to write text books too; created a job Made Fedex.com in 1994; looked up UPS boxes too and did a little marketing for FedEx Thought about being a high school teacher; decided it wasn't for him after subing for two years Created the Paper Email by printing an email and mailing it to Seth Godin; Seth called! Marketing Multipliers are a low/no cost tool to greatly increase effectiveness of marketing Kevin Donlin Connections Website (Client Cloning System)

Kevin Donlin is the Founder of Client Cloning Systems, a company that helps executives leverage the power of direct mail, email, and warm calls. Kevin has been involved in marketing since 1994 and sold one of the first ebooks online, which was the beginning of his e-commerce journey. By the late 90s, he was a Webmaster for FedEx, where he worked with some of the pioneers of online marketing. Since 1998, Kevin has been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions through direct mail and online marketing. He's been interviewed by ABC, CBS, NBC, The Wall Street Journal, The New York Times, Fortune magazine, and many more. He's a co-author and author of five marketing books.  In this episode… Is your business or product helping your customers avoid immense pain? If yes, why aren't they rushing to do business with you and grow your revenue? One reason: you're marketing like everyone else. What if there was a way to break people's patterns, trigger their emotional hot buttons, and get them to buy?  Paper mail and direct response marketing are how to do it. Why? Because anything in print will be more believable and valuable than what you read online. But the secret is knowing how to unlock your customers' hidden desires, communicating in their language, and solving their pain. Ready to roll?  Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Founder of Client Cloning Systems, Kevin Donlin. They discuss what the Client Cloning Kit is, why the value of paper mail outweighs the cost, how to write copy that pushes people's emotional buttons to take action, and generating millions in revenue through direct mail. Stay tuned.

Al is joined by Dr. Craig Harder, Dr. Kevin Donlin and Dr. Colin Lathrop for an early morning recording on the first day of Voices of Dentistry! The guys talk about the nuts and bolts of VoD and why it's like no other meeting! Some of the the topics: The VoD tradition of speakers being unprepared. Al's glorious signs Was COVID around for VoD 2020? How has COVID affected our offices? Masks are great for anterior temporaries Essix retainers suck Al's Mussolini suite The internet code for VoD was hh2021 Al's 2017 DS World talk (8am in Vegas, on addiction) Knowing Papa Randy Go check out the Very Dental Facebook group! (Use password Timmerman or Hornbrook to get in!)

Ep #116 - In today's podcast episode, I'm joined by copywriter, growth partner, and the founder of Client Cloning Systems, Kevin Donlin. At Client Cloning Systems, Kevin helps businesses doing $500k to $20M in revenue to double their sales pipelines within 40 days by leveraging the power of direct mail, email, and warm calls.  Learn more about Kevin's client growth system and find out how his simple approach to lead generation is creating major results for him and his clients.   Learn More About Kevin Donlin: Visit the Client Cloning Systems website at: https://clientcloningsystems.com/ Connect with Kevin Donlin on LinkedIn at: https://www.linkedin.com/in/donlin/   Also, please remember to subscribe, rate, and leave a written review for the show if you find value in it. Your reviews help this show to reach a wider audience and I appreciate everyone that has been leaving them.   FOLLOW CHARLES GAUDET ON SOCIAL MEDIA: Follow Charles Gaudet on LinkedIn: https://linkedin.com/in/charlesgaudet Follow Charles Gaudet on Facebook: https://facebook.com/charlesgaudet Follow Charles Gaudet on Twitter: https://twitter.com/charlesgaudet   VISIT THE PREDICTABLE PROFITS WEBSITE: https://PredictableProfits.com

How does "last case bias" and clinical evidence affect the way we treat our patients?  Kevin and Zach bring back Dr. Kevin Donlin to discuss an interesting and philosophical topic that influences us all. Some links from the show: The Voices of Dentistry meeting (Kevin, Kevin, Zach and Al will all be there and it's not too late to get a ticket! Use coupon code: VeryDental) The Very Clinical Facebook group

Kevin and Zach are joined by Dr. Kevin Donlin who practices in Madison, SD! They tackle a topic that's not particularly popular on Instagram and Facebook groups...amalgam! Amalgam is a material that many folks brag about using but the Very Clinical crew explains why some dentists refuse to toss this tool that's still very valuable in certain situations! Some links from the show: The Voices of Dentistry meeting (Kevin, Kevin, Zach and Al will all be there and it's not too late to get a ticket! Use coupon code: VeryDental) The Very Clinical Facebook group

Russ and Clint are joined by none other than Kevin Donlin, the man from Madison, South Dakota.  Kevin shares what it's like to practice in The Mount Rushmore State as well as for the National Guard.   While we did not discover if he has an affinity for Tiger Meat, we discuss other hot topics, such as the new Star Wars rides at Disneyworld. 

Kevin Donlin is a copywriter, marketing advisor, and author of 3 books. He’s been delivering sales gains of over $1 million to entrepreneurs — online and offline — since 1998 and here's here to tell us how to: Retain clients Be relevant Be available Offer more value than everbefore Talk care of YOU Resource Previous appearances: www.marketeroftheday.com/289 and www.marketeroftheday.com/500 Kevin Donlin's Site clientcloningsystems.com

Kevin Donlin is a copywriter, marketing advisor and author of 3 books. He's been delivering sales gains of over $1 million to entrepreneurs -- online and offline -- since 1998 Top 3 Value Bombs: 1. Don't get a customer just to make a sale; keep serving that customer and take care of them. 2. Think of what you can give away today when people are worried - something that can start a conversation today and that may lead to a sale tomorrow, or a month from now. 3. If you do most of the 7 actions, you're going to add more value to the marketplace than you ever have before. Download the playbook and request a FREE 20-minute problem-solving session with Kevin – ClientCloningSystems.com/fire Sponsors: ClickFunnels: With ClickFunnels’ new One Funnel Away Challenge you can have your funnel up, running, and optimized in just 30 days! Join the next One Funnel Away Challenge for just $100 at EOFire.com/funnel! ZipRecruiter: See how ZipRecruiter can help you find the best candidate fast at ZipRecruiter.com/fire!

Kevin Donlin, a business owner from Minneapolis, has a lot of ideas for those small business owners that may be hurting during the COVID-19 pandemic. Kevin specializes in marketing and copyrighting strategies for small business.Kevin Donlin has been involved in marketing since 1994, when he may have sold the first ebook online, payable by check. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since 1998, he’s been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions with web pages, email promotions, sales letters and print ads.He’s been interviewed by ABC-TV in Detroit, Fox and NBC News in Minneapolis, CBS Radio in New York, The Wall Street Journal, Fortune magazine, Entrepreneur magazine, and others. He’s the author and co-author of 5 books, including his latest, “Marketing Multipliers.”MegaBucks Radio with Nina Hershbergerhttp://businessinnovatorsradio.com/megabucks-radio-with-nina-hershberger

Kevin Donlin, a business owner from Minneapolis, has a lot of ideas for those small business owners that may be hurting during the COVID-19 pandemic. Kevin specializes in marketing and copyrighting strategies for small business.Kevin Donlin has been involved in marketing since 1994, when he may have sold the first ebook online, payable by check. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since 1998, he’s been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions with web pages, email promotions, sales letters and print ads.He’s been interviewed by ABC-TV in Detroit, Fox and NBC News in Minneapolis, CBS Radio in New York, The Wall Street Journal, Fortune magazine, Entrepreneur magazine, and others. He’s the author and co-author of 5 books, including his latest, “Marketing Multipliers.”MegaBucks Radio with Nina Hershbergerhttp://businessinnovatorsradio.com/megabucks-radio-with-nina-hershberger

Al has always been kind of bad at planning for the next year. Dr. Kevin Donlin is a dentist in the National Guard who has learned to plan in advance because he has to! The two of them discuss how they look ahead at holidays and vacations and how to get better at this skill. We also discuss why everyone needs to sign up for Voices of Dentistry!

Alan is joined by Dr. Kevin Donlin to discuss his experience in the National Guard. Kevin has been in the National Guard since he was 17 and has found it to be useful and worthwhile even into his dental career! The National Guard is always looking for help and Kevin explains the benefits and how you might get involved! Links from the show: Kevin's email Food catchers are the WORST! There are better ways to adjust interproximals on crowns! Why not try a free sample of their newest product called Proxi-check. It's an ingenious piece of interproximal articulating paper that helps to fine tune your contacts with no fuss and no mess! Go check it out at dentalhacks.com/proxichek!  Dr. Paul Etchison and Dr. Justin Bhullar are both very successful dentists. They've grown practices in different ways and each of them has different experiences (single crazy growth in one practice vs. amazing multiple practices), but they both really understand the business of dentistry. On today's episode we discuss how they came together (hint: it was at the Voices of Dentistry, woot!) and why they decided to create an amazing new product called Dental Business Mentor. You'll hear how it could help you do your business better! Use coupon code "hacks350" for 50% off of your yearly membership!  

How can you use words to sell? Kevin Donlin joins "Small Business Stacey" to share his latest and greatest copywriting tactics to grow your small business. Episode Transcript http://smallbizmarketingspecialist.com/show42 Currently Featured Marketing Programs:   D-O-N-E Marketing ► https://smallbizmarketingspecialist.com/done Daily Deals for Massive Profits ► http://dailydealsformassiveprofits.com Silver Platter Marketing Membership ► http://smallbizmarketingspecialist.com/silverplatter   Join Us On Social   LinkedIn ► https://www.linkedin.com/company/small-biz-marketing-specialist/ Facebook ► https://business.facebook.com/SmallBizMarketingSpecialist Facebook Group ► https://www.facebook.com/groups/SmallBizMarketingSuccess/ Twitter ► https://twitter.com/SmallBizStacey Google+ ► https://plus.google.com/109676232612473506882 YouTube ► https://www.youtube.com/channel/UC82SEYfUdeC0MaWwJAtmN3g  

Full show notes at http://businessofdentistrypodcast.com/ Kevin Donlin, doctor, and manager of We Care Dental and member of the South Dakota Army National Guard, shares his challenges and solutions to being a small town practice owner. When you’re living in a small town, you will most likely end up being either the only dentist in town or one of two or three others. This situation poses challenges if you are considering expanding your practice. Kevin shares his opinion on what your options are and how to best tackle this situation. Apart from managing his practice, Kevin is also involved in the National Army Guard. This means that his schedule is most of the time full, leaving him little time for other activities. Kevin speaks about how he copes with being away from home for extended periods of time. Are you a small practice owner in a small town? Then this episode is just for you. Key takeaways: What are the challenges of being a small practice owner in a small town? Combining being a small dental practice owner with Army Guard duties If you have doubts about doing something, just go ahead and do it instead of living with regrets Links: We Care Dental Join us for a conversation on the advantages and demands of small-town dental ownership. Want to receive our podcast on a weekly basis? Subscribe to our newsletter! Full show notes at http://businessofdentistrypodcast.com/

Kevin Donlin returns to the Marketer of the Day for the 500th episode! He's been involved in marketing since 1994, when he sold one of the first ebooks online, payable by check and you had to mail it to a post office box. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since 1998, he’s been a copywriter and marketing advisor for clients big and small, delivering sales gains of more than $1 million on multiple occasions with web pages, email promotions, sales letters, and print ads. He's been interviewed by ABC-TV in Detroit, Fox and NBC News in Minneapolis, CBS Radio in Los Angeles and New York, The Wall Street Journal, New York Times, Fortune magazine, Entrepreneur magazine, and too many others to list here. He’s the author or co-author of 5 books, including his latest book, Marketing Multipliers. For this return appearance, Kevin shares a few simple but powerful techniques that are working very well for him lately. One is "The One Thing 3x5 Scorecard" where he lists the 3 to 5 go-to activities he can perform in his business, from calling a prospect on the phone to mailing a letter or book. There's the Pocket Seinfeld calendar, and the 16X Pathfinder method to replace the bulk with the select few that makes a difference -- 80/20 -- and strategically abandon what isn't working. Resources Marketing Multipliers (membership site, reply to initial email with "Robert Plank 500th episode") Kevin's previous Marketer of the Day interview Marketing Multipliers: 11 Simple Tools to Grow Your Business (book) Client Cloning Systems: Get More Clients Like Your Best Clients Kevin Donlin on LinkedIn

Live from the Voices of Dentistry Conference in Phoenix AZ, Dr. Domingue and guest hosts Drs. Rusty Fitton and Kevin Donlin interview Dr. Chase Kelly from Springfield, MO to discover how he got into implant dentistry, digital printers, and software. To learn more about Dr. Kelly and his practice, visit http://kelly-dental.com/ Learn more about Dr. Fitton, visit: http://www.barringtondental.com/meet-us/dr-rusty-fitton/ For information about Dr. Donlin’s practice, visit: http://WeCareDental.com The views expressed in this episode are those of the individual participants and not necessarily that of the AAID.   Founded in 1951, the Academy is the first professional organization in the world dedicated to implant dentistry. Its membership includes general dentists, oral and maxillofacial surgeons, periodontists, prosthodontists and others interested in the field of implant dentistry. As a membership organization, we currently represent over 5,500 dentists worldwide. Want to be a guest on the podcast? Email us at podcast@aaid.com. Subscribe to us on iTunes, Stitcher Radio, Podcasts, SoundCloud and, of course, check out our website at www.aaidpodcast.com.

Kevin Donlin (https://www.linkedin.com/in/donlin) is our special guest on today's episode of Traffic and Leads Podcast (http://trafficandleadspodcast.com/best-offline-marketing-strategies/). Kevin created Client Cloning Systems (https://clientcloningsystems.com/) to help entrepreneurs and businesses alike get more clients that mirror the best clients they’ve already got. He is an online and offline marketer, and he’s got the best strategies in order to keep you on top of your marketing game. IN THIS EPISODE YOU WILL LEARN: * Who Kevin is, and why he thinks online marketing is just as important as offline marketing. In his words, they have to work together in order to have a cohesive marketing plan and to get the most clients you possibly can. * From there, we talk about how Kevin “invented” the method of the “printed e-mail”. In a sense, it’s exactly what it sounds like—it’s a printed off version of an e-mail that you’ve already send, or are planning on sending, and you send the hard copy to your prospects. Kevin himself says he sends out new brand ideas every month on how to take marketing to the next level. Commitment! * Kevin gives me the choice of letting him explain his top 3 marketing tools: The Sales Focus Finder, the One Thing Scorecard, and The Sales Conversation starter. We start with the Sales Conversation starter, in which Kevin explains the importance of making cold (and warm) phone calls to people who will listen, as it’s a top way to increase your sales in a quick and efficient manner. * On average, Kevin says that calling people first thing in the morning warrants a 20 - 50% success in reaching them. If you can generate a list of 25 to 50 phone calls of people you already have a relationship with, you’re halfway to boosting your sales! * In the end, when the sales conversation starts, you need to have three things—you need to have a reason to call, you need to have something to say, and you need to have the desired outcome. In Kevin’s words, “you win some, you learn some”, and there’s nothing to be lost by making these calls in the first place. * Lastly, we touch upon the One Thing Scorecard, in which Kevin explains his method of getting something done at least once a day. With the motivation to better the business by doing something seemingly small for an extended period of time, you’re building yourself—and the business—up for something bigger and better. It’s well worth it in the end!

Kevin Donlin has been involved in marketing since 1994, and has since been a copywriter and marketing advisor for clients big and small, delivering sales gains of more than $1 million on multiple occasions. He’s been interviewed by major media outlets and is the author or co-author of 5 books, including the new book, “Marketing Multipliers.”

Kevin Donlin has been involved in marketing since 1994, when he sold one of the first ebooks online, payable by check and you had to mail it to a post office box. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for...

Kevin Donlin has been involved in marketing since 1994, when he sold one of the first ebooks online, payable by check and you had to mail it to a post office box. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since 1998, he’s been a copywriter and marketing advisor for clients big and small, delivering sales gains of more than $1 million on multiple occasions with web pages, email promotions, sales letters, and print ads. He’s been interviewed by ABC-TV in Detroit, Fox and NBC News in Minneapolis, CBS Radio in Los Angeles and New York, The Wall Street Journal, New York Times, Fortune magazine, Entrepreneur magazine, and too many others to list here. He’s the author or co-author of 5 books, including the new book, “Marketing Multipliers.”

Kevin Donlin has been involved in marketing since 1994, when he sold one of the first ebooks online, payable by check and you had to mail it to a post office box. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for...

Marketing Multipliers are simple, low-cost and no-cost tools that can deliver more new clients from the same marketing you're doing right now. Kevin Donlin has been involved in marketing since 1994, when he sold one of the first ebooks online, payable by check and you had to mail it to a post office box. That was e-commerce in 1994! From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since 1998, he’s been a copywriter and marketing advisor for clients big and small, delivering sales gains of more than $1 million on multiple occasions with web pages, email promotions, sales letters, and print ads. He’s been interviewed by ABC-TV in Detroit, Fox and NBC News in Minneapolis, CBS Radio in Los Angeles and New York, The Wall Street Journal, New York Times, Fortune magazine, Entrepreneur magazine, and too many others to list here. He’s the author or co-author of 5 books, including the new book, “Marketing Multipliers.” Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.  

“I don’t make money in my underwear but I do make it in my undershirt.”   Today my special guest on the podcast is Kevin Donlin. Kevin is an author, a copywriter and a marketing optimizer. In this episode, we talked about marketing multipliers, video handshakes, the difference between sales and marketing, and how you can get over the fear of selling your product/service by asking yourself the right questions. I know there are solopreneurs, entrepreneurs, freelancers and consultants out there who need this information to bring their businesses to the next level and attract new clients to their business, so please share this with your network by clicking any of the social buttons above. What is marketing? In my view, marketing is finding horses and sales is asking them to drink. If you can get thirsty horses and lead them to a pool of crystal clear mountain water, and it’s cold, and it’s a hot summer’s day, it’s not hard to make that sale. The job of marketing is to do the prep work and to come up with the right offer, find the right way to reach the right market at the right time, and then the sales take care of themselves. Marketing makes sales easy The way to make selling easier is to – that’s what the job of marketing is. If you handle the marketing correctly, the sales often will take care of themselves. It was Peter Drucker who said: The aim of marketing is to make selling superfluous. Meaning, if you pick the right market, the right audience, and you put the right offer in front of them at the right time, the sales largely take care of themselves. An example would be if you’re a girl and you’re selling girl scout cookies. Who are the first customers that you call? Just a rhetorical question, but I’ll bet you’ll get this. If I’m a 12-year-old girl scout, who do I ask to buy first? …It’s going to be mom and dad. The girl scout instinctively picks the ideal market and she makes the ideal offer, “Daddy, will you buy my first box of cookies?” Well, there’s a 100% closing sale on that sale, because she has picked the right market, made an irresistible offer and the price is right. Characteristics of a marketing multiplier Small actions, not huge technological systems Typically low cost or no cost Often tangible How do you do sales and marketing as a non-sales/marketing person? For anyone who’s listening, if you don’t like to sell yourself, you’re self-conscious – that’s fine. That’s normal. Just start thinking, “How can I get in front of ideal prospects – more of them? How can I make an irresistible offer that everyone’s going to say YES to?” When you get those parts right, then it’s just a matter of how do I want to reach them? Is it online, offline, in-person – what? It can make your selling superfluous. That’s the way I approach marketing.   Mentions Connect with Kevin on LinkedIn Client Cloning Systems Marketing Multipliers Blog ViewedIt Buy Marketing Multipliers: 11 Simple Tools to Grow Your Business by Kevin Donlin on Amazon, or get it for FREE at http://www.marketingmultipliers.com/

There is no substitution for quality sales copy. One of the best ways to achieve this is through simplification. The first step of simplifying your message can be as simple as removing distraction. Kevin Donlin has been a copywriter and marketing advisor for clients big and small since 1998. Kevin shares his definition of copywriting as well as his secret to writing winning sales copy. What You’ll Learn: 3 tips to improve your copy right now How to use the idea of force multipliers in your copy How to get more clients like your best clients www.marketingmultipliers.com See acast.com/privacy for privacy and opt-out information.

Kevin Donlin has been in marketing since 1994, when he sold one of the first ebooks. Since 1998, he’s been a copywriter and marketing advisor, delivering sales gains of more than $1 million on multiple occasions to clients. He's author or co-author of 5 books, including the new "Marketing Multipliers. Kevin Donlin Vroom Vroom Veer A jock in high school; also got highest score in his city college entrance exam That test score earned him $250 per month; beer money! Started teaching English in Japan; got to write text books too; created a job Made Fedex.com in 1994; looked up UPS boxes too and did a little marketing for FedEx Thought about being a high school teacher; decided it wasn't for him after subing for two years Created the Paper Email by printing an email and mailing it to Seth Godin; Seth called! Marketing Multipliers are a low/no cost tool to greatly increase effectiveness of marketing Kevin Donlin Links Marketing Multipliers Website Get a Free Copy of of Kevin Book Marketing Multipliers Book if you sign up for your free month and reply to the email and tell Kevin you heard this on Vroom Vroom Veer.  

Kevin Donlin from MarketingMultipliers.com has been an online copywriter and direct response master for over 23 years. Copywriting is salesmanship multiplied, and Kevin has tons of amazing advice about how to write copy (and web pages), that get attention and sell. Sell with a credible deadline, don't devalue your offers, and use clear (simple) wording. Resources Marketing Multipliers Membership Site (Tell Kevin That "Robert Plank Sent Me" When Joining The Site To Get His Marketing Multipliers Book For Free) Marketing Multipliers (Book) Marketing Optimizer (Split Testing Platform)

Kevin Donlin has been involved with copywriting and marketing since the early 1990s. His experience is vast. Yet that didn't keep him from his mistakes along the way. Kevin shares some of these errors in this episode. Fortunately, each mistake was a stair step to elevating his business. Here’s what Kevin and I discuss: How Kevin started as a resume writer. How small classified ads attracted his first clients. Why looking at other people in your industry will screw you up when you make decisions on what to charge and how to run your business. Why people who pay more are better clients. How Kevin's hobby helping business owners turned into his copywriting and consulting business. How the 'sure thing' will always trip you up. Kevin's story about the importance of testing small before making a large commitment. Why a recurring revenue model changed his business. Why he said he has to get smarter each month to keep his coaching clients. What Kevin means when he said, "Routine is a sign of success." The neuroscience study that keeps him sending a physical package to his clients instead of an online coaching business. Why it's important to get hands on in your business every now and then. How he still struggles with accountability as an entrepreneur. How he took direct response marketing principles and applied them to resume writing. Why giving refunds will get you more sales, and more cash to keep in the long run. Enjoy the show: Routine Is A Sign Of Success

Kevin Donlin Jaime Jay welcomes Kevin Donlin to today's podcast. Kevin is the “accidental pioneer” of online marketing, having sold his first eBook in 1994. He is an outstanding copywriter and marketing adviser to big and small clients, and has been on ABC-TV, Fox News, NBC News, CBS Radio, The Wall Street Journal, Fortune, Entrepreneur, and many others. Listen in to learn how marketing multipliers can make your business become more successful!  The Accidental Pioneer Kevin started marketing in 1994, when he sold one of the first eBooks. He ended up working in a marketing and communications firm, where he worked on a client project for FedEx. He wrote brochures and created some other marketing collateral for them.  Tweet this episode for Kevin He went on his own by 1998. For 10 years since then, he helped people market themselves by creating resumes and cover letters for them. He eventually transitioned into business marketing. Kevin considered himself as a plodder who just kept on failing forward until he got to what he has become. He never quit. “Everyone's good at something; it's just a matter of how soon you find it and how soon you're gonna be paid for it.” –Kevin Donlin He has been writing since 9 years old. Writing is his passion. And, in the span of time he learned the necessary skills to be a copywriter. His 21 years of experience in the marketing industry gave him the insights he needed to become one of the best in his league. Using Paper Email In this podcast, Kevin identifies the significance of a marketing multiplier, a tool that replaces a skill. It is basically a small action that can deliver a big result. An example of this is the paper email. Compared to the digital email, paper emails get opened 85% or more of the time. “Anything good that happens accidentally, you wanna find a way to make it happen on purpose.” –Kevin Donlin He believes that anything tangible makes deeper and long-lasting connections on our brain. This way, paper emails get the recipient's attention. Furthermore, in the podcast, Kevin also gives some insights on real and useful marketing research. The Hot Button Detector Strategy Market research can be useless and frustrating. To avoid this, you have to know which blogs or sources can help you out. Learn about the rich field of market research. For this, Kevin offers the hot button detector strategy. Hot buttons are emotional things that make us irrational and make us do the illogical. In a way, they trigger an unbalanced mood and give the need to release stress. In turn, it urges consumers to buy your product. Make sure you listen to the entire podcast with Kevin Donlin to gain powerful insights on marketing multipliers. Connect with Kevin and learn how to effectively market your business. Remember to let Kevin know you heard about him on Stop Riding the Pine! LinkedIn YouTube Facebook Twitter Marketing Multiplier Box Kevin's Books Marketing Multiplier Website Client Cloning Systems Here are the highlights of my conversation with Kevin Donlin if you are in a hurry: Who is Kevin Donlin? (5:23) Fear of getting into business (10:30) Marketing multiplier and the paper email (13:38) The Amazon Focus Group (21:12) The two sets of reviews (23:21) The hot button detector strategy (25:00) Kevin’s Breakaway Moment? (34:45) Kevin's piece of advice? (39:30) Special Mentions: (iTunes Shout Out) Mindful Vegan Thank you to Alexis Ayala, for providing the incredible editing for this episode. If you need to find an audio editor, send Alexis an email at lex@slapshotstudio.com. Thank you to our awesome sponsor, Interview Valet, A professional concierge guest booking podcast service for hosts and guests - You be the Guest, We do the Rest! Check out their new website at InterviewValet.com. This episode of Stop Riding the Pine Podcast was brought to you by DoneForYouWP.com Are you a busy coach,

Kevin Donlin sold one of the first ebooks ever back in 1994 and he's been a copywriter and marketing advisor for clients big and small ever since. He's the author or co-author of 5 books, including the soon-to-be-published, "Marketing Multipliers." If you own a real business and you want more clients like your best clients, get a free box of 11 business-building tools at: RhinoDaily.com/multiplier

Kevin Donlin sold one of the first ebooks ever back in 1994 and he's been a copywriter and marketing advisor for clients big and small ever since. He's the author or co-author of 5 books, including the soon-to-be-published, "Marketing Multipliers." If you own a real business and you want more clients like your best clients, get a free box of 11 business-building tools at: RhinoDaily.com/multiplier

Kevin Donlin sold one of the first ebooks ever back in 1994 and he's been a copywriter and marketing advisor for clients big and small ever since. He's the author or co-author of 5 books, including the soon-to-be-published, "Marketing Multipliers." If you own a real business and you want more clients like your best clients, get a free box of 11 business-building tools at: RhinoDaily.com/multiplier

Kevin Donlin has been called an “accidental pioneer” of online marketing, having sold one of the first ebooks on Usenet in 1994. From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. … Continue reading → The post ALM 153: New Marketing Strategies – Kevin Donlin appeared first on ACT LOCAL.

The authors of "Guerrilla Marketing for Job-Hunters 2.0" Kevin Donlin and David Perry are back with 3 case studies in guerrilla job hunting.

Author's Kevin Donlin and David Perry give out their tactics and tricks for guerrilla-style job hunting.