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In this episode, I sit down with Christa Nichols, a copywriting expert who has mastered the art of storytelling and marketing strategy. Christa's journey from losing her primary income source to building a $1.5 million business is both inspiring and packed with actionable insights. Here's what we cover:How Christa pivoted her career after losing 80% of her income overnight.The mindset shift that helped her identify and hone her true passion: copywriting.Why focusing on fewer services can help you become a top-tier expert in your field.Key copywriting tips that have contributed to million-dollar launches.Leveraging social media to attract clients and build a thriving community from scratch.Plus, Christa shares her advice for balancing work and life while running a successful business in rural America. Whether you're a business owner or a budding copywriter, this episode is a masterclass in resilience and marketing.Connect with Christa NicholsWebsite: https://wordymama.comInstagram: @ChristaNicholsFacebook: WordyMama Community Mischa's Stuff!Join my Podcast guest speaking Masterclass: Register NowThis Masterclass will teach you:How to speak with confidence and authenticity.How to find podcasts that attract your ideal audience.How to get booked without the hassle.Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.Join us and start your journey to becoming a podcast guest-speaking pro!Register Now______________________For social Media: LinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!
In this episode of the Veterinary Marketing Podcast, I'm excited to share insights from a conversation I had with Colin Theriot, a renowned copywriting expert and founder of the "Cult of Copy" Facebook group. We dove into the transformative power of effective copywriting for veterinary practices and explored strategies to attract, engage, and retain clients. If you're ready to take your marketing to the next level, this episode is packed with actionable advice you won't want to miss. We started by addressing the challenges many veterinary practices face, particularly in competing with larger corporate entities. Colin introduced his DUST framework: Differentiate, Unique, Special, and Tribal - as a powerful way to stand out. From identifying what competitors are doing poorly to fostering community and loyalty, these strategies are key to building strong client relationships. One of the most impactful points was the need to understand client motivations and create offers that truly resonate. Consistent engagement through email marketing and social media ensures your practice stays top-of-mind. Colin shared how planning content with a calendar and inviting interaction in every message can maximize email marketing's potential. This episode is a must-listen for anyone looking to boost their veterinary marketing efforts and build long-term client connections!
James White shares his favourite sales books of 2024, highlighting six impactful reads that can enhance your sales skills and understanding of customer behaviour. He emphasizes the importance of learning from these books to improve sales strategies and achieve better results. Among the recommendations is "What Your Customer Wants and Can't Tell You" by Melina Palmer, which delves into behavioural economics and how it influences buying decisions. James also discusses "Copywriting Secrets" by Jim Edwards, a guide to crafting compelling copy that drives sales. The episode wraps up with a motivational story about Alain Robert, the French Spider-Man, inspiring listeners to embrace bravery and push boundaries in both business and life.Takeaways: James emphasizes the importance of understanding customer psychology to enhance sales strategies effectively. He recommends reading a variety of insightful books to improve sales and business acumen. The concept of loss aversion, as discussed in Melina Palmer's book, plays a crucial role in sales effectiveness. Effective copywriting is essential for business owners to communicate value and engage customers. James highlights the significance of mastering the art of writing compelling sales copy. He encourages listeners to read consistently, suggesting a goal of 20 pages per day for personal growth. Frustrated by missing sales targets? Struggling to hit your sales goals month after month? Stop guessing! Our scorecard reveals why you're falling short. Take it now https://www.missingsalestargets.com/Enjoy the podcast, and why not get in touch to tell us what you would like James to cover in future podcasts, if you've enjoyed the podcast, please give us a review.
Send us a Text Message.How to write copy that converts with tips from Michelle Ryan on welcome emails, email frequency, language, personality, and dealing with unsubscribes.Enhance your listening experience with our detailed show notes, featuring bonus resources, additional insights and takeaways from this episode.Timestamps:[01:24] What is Copywriting?[11:44] Copywriting in Email Marketing[21:07] Consistency & Timing in Copywriting[30:18] The Ideal Email Structure
Every marketer knows the frustration of campaigns that don't convert.Sales teams grapple with cold leads that never warm up.Creators feel the sting of content that falls flat, and businesses watch potential customers slip away.These struggles are all too familiar, and the quest for the perfect tool or strategy seems never-ending.Imagine transforming your marketing, sales, and growth efforts tenfold without changing your strategy, tools, or team.The secret? It's not about doing more; it's about the words you choose.The right copy in your headlines, thumbnails, messaging, responses, and scripts can connect deeply with your audience and move mountains.Powerful, compelling copy isn't just an accessory to your marketing efforts—it's the engine that drives them, turning potential into performance and engagement into exponential growth.In this episode, we will explore the transformative power of the right words and how they can be the game-changer your business needs. Beyond The Episode Gems:• Learn More Starting Your Own Business With Amazon's Delivery Service Program• Start Creating Exceptional Sites & Business Solutions Using Wix Studios • Read HubSpot's State of Marketing 2024 Report Surveyed By 1,400+ Marketing Professionals• Grow Your Business Faster Using HubSpot's CRM Platform• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Follow Troy's LinkedIn @FindTroy• Get Strategy Solutions & Services: GrowWithTroy.com• Follow Troy's Instagram @FindTroy
This week on The Coaching Edge, I'm joined by Cassidy Dickens, a copywriter for coaches, about the basics of copywriting. I've worked with Cassidy on a few projects and she is an excellent resource for coaches. Cassidy shares her story of how she got into copywriting and explains the difference between copy and content. She emphasizes the importance of storytelling and connection in copywriting and provides tips for coaches to improve their copy. Cassidy also discusses three tried and true copywriting frameworks: Problem Agitation Solution (PAS) Attention Interest Desire Action (AIDA) and Before and After Bridge (BAB). She advises coaches to have an experimental mindset and to listen to their audience when writing copy. We'll also discuss the importance of breaking up large blocks of text on websites for better readability. Follow Cassidy here
Can you really do it all? Can you build your life intentionally and find (relative!) balance in business and Motherhood? In today's episode, we're cracking open these big questions with Jillian Anderson, master copywriter and consultant for Motherhood-Inspired brands…discussing her (several) career pivots that led to her landing on a work-life model that is working for her family.Here's are just some of the gems you'll hear in my conversation with Jillian:⭐Insights how Jillian found passion in copywriting and on aligning work with personal values.⭐A great discussion (that every business owner needs to hear!) on copywriting strategies, mastering sales funnels, and crafting tailored messaging for target audiences.⭐Importance of consistent lead generation and implementing structured visibility sprints.⭐Prioritizing personal fulfillment over financial results and embracing personal growth.⭐Balancing motherhood and business, including hiring help and challenging societal norms.Listen now
En este episodio volvemos a la esencia de Píldoras del Conocimiento. Yo sólo frente al peligro documentando mi proceso de aprendizaje. Libros estudiados estos últimos meses que empleo para hilvanar el episodio: - Copywriting Secrets de Jim Edwards - Expert Secrets de Rusell Brunson - Traffic Secrets de Rusell Brunson - Implacable: de bueno a excelente de Tim Grover - Los hábitos secretos de los genios de Craig Wright - $100M Leads de Alex Hormozi - $100M Offers de Alex Hormozi - El miedo a la libertad de Erich Fromm > Oferta Especial de Semana Santa para «Píldoras del Conocimiento Pro»: https://pildorasdelconocimiento.com/ofertaformacionpro > Nueva formación: «El Metajuego máster en complejidad estratégica» https://pildorasdelconocimiento.com/cursos/metajuego/ *Recibe nuestros emails cargados de valor: https://bit.ly/3PbEE23 * Comprar nuestro libro «Nacidos para Aprender»: https://nacidosparaaprender.es * Puedes seguirme aquí: Website: https://pildorasdelconocimiento.com/ Twitter/X: https://twitter.com/Lualobus LinkedIn: https://www.linkedin.com/in/lualobus/ Instagram: https://www.instagram.com/fernando_pdc/ Si te ha gustado nuestro episodio y nos acabas de conocer, te recomiendo nuestros 10 episodios favoritos #64. Técnicas de MANIPULACIÓN para gente de bien. #61. Los juegos INFINITOS. #66. APRENDIZAJE altamente efectivo. #48. INDEXACIÓN: ángeles y demonios en los detalles. #93. REANCESTRALIZACIÓN: el saber antiguo en el mundo moderno. #78. Mensajes ocultos en la COMUNICACIÓN: pistas no verbales. #69. Generando adicción masiva. #96. BITCOIN: la verdad. #67. Programación Neuro Linguística. #52. VAGABONDING.
En este episodio volvemos a la esencia de Píldoras del Conocimiento. Yo sólo frente al peligro documentando mi proceso de aprendizaje. Libros estudiados estos últimos meses que empleo para hilvanar el episodio: - Copywriting Secrets de Jim Edwards - Expert Secrets de Rusell Brunson - Traffic Secrets de Rusell Brunson - Implacable: de bueno a excelente de Tim Grover - Los hábitos secretos de los genios de Craig Wright - $100M Leads de Alex Hormozi - $100M Offers de Alex Hormozi - El miedo a la libertad de Erich Fromm > Oferta Especial de Semana Santa para «Píldoras del Conocimiento Pro»: https://pildorasdelconocimiento.com/ofertaformacionpro > Nueva formación: «El Metajuego máster en complejidad estratégica» https://pildorasdelconocimiento.com/cursos/metajuego/ *Recibe nuestros emails cargados de valor: https://bit.ly/3PbEE23 * Comprar nuestro libro «Nacidos para Aprender»: https://nacidosparaaprender.es * Puedes seguirme aquí: Website: https://pildorasdelconocimiento.com/ Twitter/X: https://twitter.com/Lualobus LinkedIn: https://www.linkedin.com/in/lualobus/ Instagram: https://www.instagram.com/fernando_pdc/ Si te ha gustado nuestro episodio y nos acabas de conocer, te recomiendo nuestros 10 episodios favoritos #64. Técnicas de MANIPULACIÓN para gente de bien. #61. Los juegos INFINITOS. #66. APRENDIZAJE altamente efectivo. #48. INDEXACIÓN: ángeles y demonios en los detalles. #93. REANCESTRALIZACIÓN: el saber antiguo en el mundo moderno. #78. Mensajes ocultos en la COMUNICACIÓN: pistas no verbales. #69. Generando adicción masiva. #96. BITCOIN: la verdad. #67. Programación Neuro Linguística. #52. VAGABONDING.
What does it take to write great copy? And how can you master it to reach your audience and share your message? In today's conversation, you'll hear Rory share his top three copywriting secrets for producing persuasive copy and the key lessons he's learned over the course of his career. Using his best-selling book Take The Stairs as a jumping-off point, Rory unpacks what it means to sell the destination instead of the vehicle, the role of pain copy, and how to write excellent pay-off text. Listen now to hear all the details of these three copywriting secrets, and transform how you communicate with your audience!
Ever thought about the fine line between content writing and copywriting? In this week's episode, I chat with Samantha Burmeister, the force behind Nomad Copy Agency, and we dive deep into the art and science of copywriting—a key element that distinguishes good brands from unforgettable ones.Samantha shares her unique approach to 'done for you' and 'done with you' services, enriched by her adventures around the globe. These experiences are her secret ingredient to crafting copy that not only resonates with audiences but also drives significant sales.But you don't have to be a digital nomad in order to benefit. Together, we debunk common myths about copywriting, highlight the critical role of analytics in fine-tuning your message, and discuss what to look for in a marketing collaboration that truly moves the needle. Considering expanding your team? Get expert insights on spotting the right (and wrong) signs in your search for a copywriting companion.This episode isn't solely focused on business growth; it's an invitation to personal development and professional authenticity. We share our journey through the ups and downs of entrepreneurship, stressing the value of independence paired with the right mentorship. We also dissect how memberships offer a sustainable mix of expert advice and affordability.Join us for a chat filled with personal anecdotes, professional wisdom, and actionable strategies designed to not just boost your business, but to foster a holistic journey of growth and authenticity. Whether you're a business owner, a budding copywriter, or simply curious about the behind-the-scenes of effective messaging, this episode is your roadmap to understanding and leveraging the power of impactful copywriting.Connect with Samantha!Bio: Sam writes really freakin' good copy for service providers, and helps them write copy that sounds like them, but converts better!Links: https://www.instagram.com/nomad.copy/https://www.nomadcopyagency.com/flash-sale-guideSupport the Show.Connect with Sarah: Get the 13-page free workbook, 3 Ways Your Career is Sabotaging Your Business at https://getcorporaterehab.com/detoxfromcorporate Follow her on Instagram (instagram.com/corporate.rehab) Learn how to work with her HERE (getcorporaterehab.com/services) The Business Blasphemy Podcast is sponsored by Corporate Rehab® Strategic Consulting. Corporate Rehab® is for working-family women entrepreneurs who busted free of the 9-5 and are done playing by rules that were never written for you in the first place. If you're tired of playing a rigged game, it's time to flip the board and the middle finger, and leave the game behind. Schedule a no stings "Let's Talk Business" call today and find out what small shifts you can make to work less and double your profitability.
AI in copywriting? It’s a game-changer. Here’s a story to set the stage. A freelance writer struggling to keep up with demand. Turns to AI copywriting. Now? He’s tripled his output and doubled his income. That’s just one success story. But let’s get into some numbers. A study by McKinsey Global Institute found AI can…
Welcome to another episode of The Consistency Corner Podcast! In this episode, we're sitting down with Liz Nickson, a powerhouse brand copywriter, about the importance of how you say things rather than what you say. Liz shares invaluable tips on perfecting your messaging, crafting killer copy, and speaking a language that truly resonates with your audience. Join us as we delve into the unique role of a copywriter as the ultimate wingwoman for a business.Here's a sneak peek into our conversation:Why finding the right brand voice involves understanding the client's story, values, and personality.The power of visualization in copywriting and the importance of clear call-to-actions.How consistency and repetition in copywriting contribute to building brand recognition and fostering trust among your audience.Why effective copywriting should focus on showcasing benefits rather than features to create a meaningful connection with the audience.How working with a copywriter can infuse freshness and new ideas into your messaging.Learn more about the Done For You 9 Grid and apply for your very own custom Instagram strategy that will allow you to step away from social media! Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!
My First Million Key Takeaways Actors have the Oscars, musicians have the Grammy and what do business people have? They have The Milly AwardsRead the full notes @ podcastnotes.orgEpisode 530: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk to Ali Abdaal about his most most-effective productivity tactics, how creators should run their channels like CEOs, and how he made $2M in one week. No more small boy spreadsheets, build your business on the free HubSpot CRM: https://mfmpod.link/hrd — Show Notes: (0:00) Intro (2:00) The Neil Patel fallacy (7:30) Adventure framing the to-do list (15:00) The hourglass technique (17:00) YouTube creator CEOs (22:00) $100k - $1M content side hustle (27:00) The irresistible offer (31:00) Challenging Ali's infinite game (38:00) Rejection as an advantage (48:00) Viral YouTube titles and thumbnails (55:30) Distribution + product = $$$ (1:02:00) Prediction: $1b Twitter creator? — Links: • The 2-Hour Cocktail Party - http://tinyurl.com/4md6my4k • DotCom Secrets - http://tinyurl.com/5n7dhddm • Copywriting Secrets - http://tinyurl.com/a2zudjhc • Voicepal - http://voicepal.me • Rize - https://rize.io/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ — Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. — Other episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto • #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • #218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More
My First Million Key Takeaways Actors have the Oscars, musicians have the Grammy and what do business people have? They have The Milly AwardsRead the full notes @ podcastnotes.orgEpisode 530: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk to Ali Abdaal about his most most-effective productivity tactics, how creators should run their channels like CEOs, and how he made $2M in one week. No more small boy spreadsheets, build your business on the free HubSpot CRM: https://mfmpod.link/hrd — Show Notes: (0:00) Intro (2:00) The Neil Patel fallacy (7:30) Adventure framing the to-do list (15:00) The hourglass technique (17:00) YouTube creator CEOs (22:00) $100k - $1M content side hustle (27:00) The irresistible offer (31:00) Challenging Ali's infinite game (38:00) Rejection as an advantage (48:00) Viral YouTube titles and thumbnails (55:30) Distribution + product = $$$ (1:02:00) Prediction: $1b Twitter creator? — Links: • The 2-Hour Cocktail Party - http://tinyurl.com/4md6my4k • DotCom Secrets - http://tinyurl.com/5n7dhddm • Copywriting Secrets - http://tinyurl.com/a2zudjhc • Voicepal - http://voicepal.me • Rize - https://rize.io/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ — Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. — Other episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto • #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • #218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More
Episode 530: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk to Ali Abdaal about his most most-effective productivity tactics, how creators should run their channels like CEOs, and how he made $2M in one week. No more small boy spreadsheets, build your business on the free HubSpot CRM: https://mfmpod.link/hrd — Show Notes: (0:00) Intro (2:00) The Neil Patel fallacy (7:30) Adventure framing the to-do list (15:00) The hourglass technique (17:00) YouTube creator CEOs (22:00) $100k - $1M content side hustle (27:00) The irresistible offer (31:00) Challenging Ali's infinite game (38:00) Rejection as an advantage (48:00) Viral YouTube titles and thumbnails (55:30) Distribution + product = $$$ (1:02:00) Prediction: $1b Twitter creator? — Links: • The 2-Hour Cocktail Party - http://tinyurl.com/4md6my4k • DotCom Secrets - http://tinyurl.com/5n7dhddm • Copywriting Secrets - http://tinyurl.com/a2zudjhc • Voicepal - http://voicepal.me • Rize - https://rize.io/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ — Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Free 2024 Goal-Setting Session - https://planfor2024.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com/ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. — Other episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto • #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • #218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More
ill communication: copywriting tips & sales strategies for small businesses
Are you ready to take your copy to the next level so that you can start getting the sales you have been dreaming of? You're going to love this episode of ill communication!In this episode of ill communication, I'm sharing a rebroadcast of a conversation I had with the incredible Heather Holloway on her podcast where we talk about 5 powerful copywriting secrets to skyrocket your sales and it is packed with value!Topics covered in this episode include:The power of direct response copywritingThe five C's of copywriting that will take your copy to the next levelMy top tip to stop writing boring copy The missing element in your copy that will help you stand out in the marketplaceHow these five C's can improve your copy and increase your salesThese five secrets are going to change the game when it comes to writing your copy, so make sure to tune in! Show notes are always available at https://www.kimkiel.com/podcast!!Resources Mentioned:Connect with Heather by visiting her website: https://hollowaymediaservices.com/Share your thoughts on the ill communication podcast for a chance to win a prize: www.kimkiel.com/surveyI would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel
Get All the resources I share on the show: https://mauriceadavis.com/marketing-stuff/ Summary: In this episode of the Marketing Stuff podcast, the host discusses the importance of copywriting and provides tips and techniques to improve writing skills. The host emphasizes that marketing is a combination of various skills and copywriting is a crucial skill to master. The ADA model (Attention, Interest, Desire, Action) is introduced as a framework to guide the writing process. The host recommends several books on copywriting, including "Copywriting Secrets" and "Take Your Money." The importance of understanding copywriting as a language is highlighted, and the host suggests the "Ultimate Sales Letter" and the "16 Word Sales Letter" as resources to enhance writing skills. The host also mentions two recommended copywriting courses and a YouTube channel called Copy Squad, run by Cal Milligan. Key Takeaways: Copywriting is essential for effective marketing. The ADA model (Attention, Interest, Desire, Action) is a useful framework for writing persuasive copy. Understanding copywriting as a language can improve writing skills. Recommended books on copywriting include "Copywriting Secrets" and "Take Your Money." The "Ultimate Sales Letter" and the "16 Word Sales Letter" provide valuable insights into writing effective sales copy. Recommended copywriting courses include Digital Marketers' Direct Response Copywriting Certification and A W AI's copywriting course. Copy Squad, a YouTube channel by Cal Milligan, offers valuable content on copywriting. --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketingstuff/message
One of the tools I used to help build my business was reading books. Books changed how I did business and I implemented so many of the lessons I learned from them. So today, I'm going to share with you a few of my favorites to help you grow your business as well! The books I will be sharing with you today are books that affected my overarching idea of how business worked for me and changed how I did things. These are books that defined my work structure to make it what it is now. They'll help you improve your business skills and have a clear business plan. Books I cover: 2:13 - These three books really help you get clear on what your business looks like, where you're going and what your goals are. These books are: The One Thing by Gary Keller, The 12 Week Year by Brian P. Moran and Michael Lennington, and The Vivid Vision by Cameron Herold. 5:35 - If you want to know how to build a business or what the thing to do next is, then there are two books for you to read: Making Money is Killing Your Business by Chuck Blakeman, and Buy Back Your Time by Dan Martell. 9:29 - If you are in early business or you feel like your skills are rusty, you should read Business Made Simple by Donald Miller.11:01 - The two most important parts of business are how to bring in the money and how to keep the money. The one book that changed how I did this is Copywriting Secrets by Jim Edwards.These 7 books are great reads and will improve how you do business. They will help you get clear on what your business is, what your next steps should be, and how to understand your target client. Happy reading! Staci's Links:Instagram. Website.The School for Small Business Podcast is a proud member of the Female Alliance Media. To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!
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Will your business offer you more free time and abundance in the future? Or less? Are you creating a job for yourself that'll keep you stuck on the treadmill for years? Learn the secrets to work less and make more, today! The description has the bonus resources & links mentioned ⬇ Here are the links mentioned in the video: Need help finding a profitable niche? Get the Niche Navigator training here: www.milesbeckler.com/pages/niche/ Need help finding Offer Recon - www.milesbeckler.com/pages/offer-recon My proven 10 step process for creating SEO content with ChatGPT - www.milesbeckler.com/chatgpt-for-seo How to get ChatGPT to write your sales letters - https://www.milesbeckler.com/aicopy Learn how to start making YouTube videos that rank and drive traffic: • www.youtube.com/watch?v=YUfQ88PCd-o That link above covers the basics. For my advanced YouTube strategy, go here: • www.youtube.com/watch?v=xE8zgaFfQ3M&list=PL0sOKzn__yK2g4VZBBB2ZwvEGWtWnMrGV&index=2 If you're more of a writer and you're ready to learn how to blog so you can drive massive traffic from Google go here: • www.youtube.com/watch?v=GRPBDCoTaGM&list=PL0sOKzn__yK2g4VZBBB2ZwvEGWtWnMrGV&index=3 If you're struggling to stick with 1 plan, you can get the most up-to-date strategy here on my blog - www.milesbeckler.com/start-here/ Or here in this YouTube video - • www.youtube.com/watch?v=JYAPWjPDbuU&list=PL0sOKzn__yK34I5DLY6OpGm4dt_jOI_8H&index=3 For folks who need help setting specific and actionable goals to be extremely strategic with your day-to-day work output... Go through the GST goal achievement course here - • www.youtube.com/watch?v=QHUswWAd0YU&list=PL0sOKzn__yK21ull5aFKArIMX4MLV6smH&index=5 And... If you read the description and made it this far.... Thanks! Hit the thumbs up and leave me a comment! :D Cheers Miles "The Helpful YouTuber" Beckler P.S. Here are the timestamps for chapters in this video: 0:00 #1 Avoid Creating "More Work" In The Future 2:12 #2 Leverage The Power of Compounding 3:09 How to build your automated distributions system 4:02 #3 The Secret To Working Once & Getting Paid Forever 5:22 The Affiliate Marketer's Guide To Work Less & Earn More 6:00 How To Find Hot Affiliate Offers w/BIG Payouts 6:50 #4 Reveals The #1 Mistake New Marketers Make 8:01 The Trick To Getting The Algorithms To Promote You 8:35 Overcome The Fear That's Holding Most People Back 9:13 How To Find A Profitable Niche in 1 Hour, Guaranteed! 10:06 #5 The Trick To Publishing Content Faster Than Ever! 12:16 Copywriting Secrets 13:59 Unleash The Power of Iteration Faster Than Ever 14:49 If You're Stuck & Need To Make Money Fast, Watch This!
David L. Deutsch is a world-renowned direct response copywriter, author and copywriting coach. He is the creator of the "A-List Copywriting Secrets" course, in which he reveals the tips and techniques that have allowed him to sell over 1 billion dollars of his clients' products. Learn more at https://davidldeutsch.com Follow our podcast on Facebook @TheOptimalLifePodcast If you enjoyed this episode, you might also like: Ep. 318 - Jason Feifer :: 'Build for Tomorrow' with Entrepreneur Magazine's Editor-in-Chief Ep. 236 - Chandler Bolt :: How to Write and Publish a Book
Rich Schefren ( IG @richschefren ) is a marketing expert. He is the Founder and Presidentof Strategic Profits, and the "Coach to the Internet Gurus." He's the author of “Internet Business manifesto” and inventor of the automated sales webinar. ——————————————————— Michael's Men of Action program is a Master's course dedicated to helping people elevate their social lives by building elite social circles and becoming higher status. Click the link below to learn more: https://m.moamentoring.com/podcast Join Michael's free MOA group on Skool: https://www.skool.com/men-of-action-free ———————————————————— Become an affiliate for MOA Mentoring: https://www.moamentoring.com/earn Subscribe on Youtube: https://www.youtube.com/user/MichaelSartain Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-michael-sartain-podcast/id1579791157 Listen on Spotify: https://open.spotify.com/show/2faAYwvDD9Bvkpwv6umlPO?si=8Q3ak9HnSlKjuChsTXr6YQ&dl_branch=1 Filmed at Sticky Paws Studios: https://m.youtube.com/channel/UComrBVcqGLDs3Ue-yWAft8w 0:00 Intro 0:42 The beginning of online business coaching 4:08 The birth of VSL 5:22 ***Online marketing before social media 10:02 *Michael's social media metrics 13:14 Three really profitable ideas 17:50 ***Automated webinars 23:41 ***What is a VSL? 27:36 **Can't skip forward in the sales letter 30:43 ***A $287k sales letter 37:25 “The Copywriting Secrets” with Dan Kennedy 38:59 ****Secrets to email deliverability 41:59 DM marketing 48:15 ***Affiliate marketing strategies 55:46 Brand-building strategies 59:31 Buying a brand 1:00:28 ***Paid traffic strategies 1:05:10 Live streaming vs recording content 1:11:30 Books recommendations 1:15:54 ***Reading methods 1:19:14 Using AI to process content 1:21:50 Digital avatars 1:28:42 Past and future plans 1:31:26 Lifestyle design 1:34:07 Exercise and diet habits 1:35:35 Sleep habits 1:36:44 TRT, nootropics and peptides 1:40:01 **Never give a price over the phone 1:42:17 ****Overeducated underachievers 1:47:41 **Entrepreneur mistakes 1:49:43 ***What is working right now in 2023? 1:54:46 Social media
First Class Founders: Creators | Solopreneurs | Personal HoldCo
E39: Imagine your work has contributed to a quarter billion dollars in sales. You read that right. Quarter of a billion dollars. That's $250 million.Today, we're joined by Colin Chung, a copywriter who not only knows how to write amazing direct response copy, but he knows how to get the largest clients in the business.Over the last 15 years, Colin's clients include: Agora, Jim Kwik, John Carlton, Brian Tracy, and Ava Jane's Kitchen. He's the unsung hero behind many of YOUR favorite brands. So, what are the key ingredients for amazing copywriting? And perhaps more importantly, HOW did he exactly land these big time clients?I speak to Colin about:Getting Into the Right RoomsWhy Funnels Aren't Great for FreelancersWhy Harnessing a Growth Mindset Is So CriticalHis 3-Step Framework to Write Copy That ConvertsThis episode is a gold mine for not learning to become a better writer, but how to grow your business.***SPONSOR: Big thanks to Growth Tribe for sponsoring this episode! I highly recommend this free weekly newsletter for anyone looking to start, grow, and monetize a one-person business.***EXCERPTS:Funnels for Freelancers: "If you're a direct response copywriter and you're looking to land those 8, 9, 10-figure clients in the direct response world, they're not reading your blog. They're not reading your Twitter. They're not reading your email newsletter. Like, there's no reason for you to be building a funnel." — Colin Chung (18:42)Getting Into the Right Rooms: "It's not who you know. It's who knows you." — Colin Chung (22:37)***TOPICS:[00:05:37] How Colin Got Laid Off and Chose Copywriting[00:12:16] How to Find the 'Right Room' to Grow Your Business[00:18:42] Funnels Aren't Necessary For All Freelancers[00:26:19] 3-Step Framework for Great Copywriting[00:32:23] Why Harnessing a Growth Mindset Is Key***LINKS:Colin Chung's WebsiteFollow Colin on TwitterEpisode 28 - EAR$ Framework and MonetJOIN: First Class Founders Premium MembershipDOWNLOAD: Hyper-Visuals For Our Episodes (Free)***FOLLOW / REVIEW:- Follow - Leave 5-star review***CONNECT W/ YONG-SOO:- X- Threads- LinkedIn- Newsletter***First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc. Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more. Episode you might like:Future of Newsletters with Tyler Denk, Founder & CEO at BeehiivFrom Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry...
Ready to skyrocket sales & create copy that stops the scroll with GENERATORS in your audience!? Can I get a HELL YES! A conversation we had on the Copy That Sells call was getting out of your OWN aura & into the shoes of the other auras. Why is this important? When you understand aura you have DEEP insight into why your copy may not be landing. To learn more about BRANDED by Design check out: BRANDED by Design Mastermind To check out the replay of Copy That Sells (by design): Copy That Sells (by design)
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Transform My Dance Studio – The Podcast For Dance Studio Owners
Join us on the "Transform My Dance Studio" podcast for an exclusive sneak peek into our Inner Circle Retreat, featuring the brilliant Kate Toon. In this captivating episode, we delve into the world of copywriting and uncover the secrets to leveraging persuasive language to drive studio success. With her expertise as a renowned copywriter, Kate Toon guides us through the essential elements of conversion copy and how it can revolutionize your dance studio's results. Explore the true meaning of a sales page, discover the optimal length for sales copy, and gain invaluable insights into positioning your studio effectively. Understanding your audience is paramount, and Kate shares proven techniques for connecting deeply with your target market through strategic copy. From sales copy formulas to crafting killer headlines, she unveils a treasure trove of practical tips and strategies that will transform the way you communicate with your audience. Don't miss out on this opportunity to learn how to captivate your readers, compel them to take action, and drive conversions like never before. Join us on "Transform My Dance Studio" as we unlock the power of copywriting secrets that will propel your studio to new heights of success.
I'll be sharing a scenario that occurred in my marketing mentorship group that highlights the importance of communicating your values as a differentiating factor compared to your competitors. We all know that the market is crowded, and it can be challenging to stand out from the competition. However, one way to do this is by communicating your core values and using them to differentiate yourself. By leading with your values, you attract clients who share the same beliefs and values. This makes it very obvious whether you aligned or misaligned with a client and helps you build a loyal customer base. Whether you're just starting out or looking to rebrand, this episode will provide you with insights into how to communicate your values and use them as a powerful tool to differentiate yourself in the marketplace. What you'll hear in this episode: [1:18] Scenario that occurred in my marketing mentorship group that I wanted to share on this podcast. [3:00] How to communicate your values as a differentiating factor vs your competitors. [6:00] Examples of how Shannon stands behind and communicates her core values to potential customers. [8:50] Leading with core values will make it very obvious whether you are aligned or misaligned with a client. [10:35] The potential downsides of comparing yourself head to head vs your competitors. * Related episodes: Investing in Branded Merchandise Without Wasting Money with Amanda Hofman Feeling Tempted to Change Your Offers? Copywriting Secrets to Convert with Jess Jordana Paxson * Find everything you need at https://www.keepwhatyouearn.com! https://www.keepwhatyouearn.com/ * Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa * Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so/ * Hire us: https://www.fitnancialsolutions.com/accounting * See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator * Find me on IG https://www.instagram.com/shannonkweinstein/ * Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ * Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
I firmly believe that one of the key components to unlocking scalability in your business is having a recurring revenue model that allows your customers to make purchases from you time and time again. Relying solely on a product or service that generates a one-time sale per customer can quickly lead to burnout. The constant need to market and acquire new customers can be exhausting, making it challenging to grow your business effectively. We've talked about this before, but the topic of recurring versus reoccurring revenue has been a recent point of interest. In our upcoming discussion, we'll explore the differences between the two revenue models and how each can benefit your business. What you'll hear in this episode: [2:15] What recurring revenue is [4:15] What reoccurring revenue is [6:00] Both are useful and can be massive for your business but I'm seeing a problem in many businesses; maximizing the value of your customer [8:45] Turning a reoccurring purchase into a recurring one * Related episodes: 235. Copywriting Secrets to Convert with Jess Jordana Paxson 240. Facebook Ads Strategies that Work with Daria Kotenko 242. Turning Tweets to Customers with JK Molina * Find everything you need at www.keepwhatyouearn.com! https://www.keepwhatyouearn.com/ * Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa * Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so * Hire us: https://www.fitnancialsolutions.com/accounting * See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator * Find me on IG @shannonkweinstein * Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ * Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
Chris Haddad has made MILLIONS as a copywriter. He's behind some of the most successful digital products of all time... and he explains the philosophy behind his writing in this episode. If you're looking for a great passive income stream, then copywriting is a viable path and writing copy for your OWN digital offer is an even BETTER path.Listen to Chris and apply EVERYTHING he says in this video. Connect with Maria:Maria Sparagis Website: http://mariasparagis.comDirectPayNet Website: https://directpaynet.comLinkedIn: https://www.linkedin.com/in/mariaspar...Facebook: https://www.facebook.com/mariasparagis.directpaynetInstagram: https://www.instagram.com/directpaynet_paymentsolutionsTwitter: https://twitter.com/directpaynet
We all know that making more money in business is really a function of two key variables, sales and costs. Most of the time, we're really focused on that first number, our sales. Not just calling in the right people getting your messaging right as we've talked about before, but also how to increase your revenue. If it feels like you're hustling so hard, trying to get new customers in the door and more people buying from you, just know it doesn't have to be this way! I'm diving into the three ways I know you can increase your sales, which ones I prefer, and which ones I think are most sustainable and lucrative for you to spend your time and energy trying to implement. What you'll hear in this episode: [1:45] Three key variables that drive sales. [3:35] Selling to more people and getting more people to buy requires an additional cost of acquisition and fulfillment. [5:45] How to develop a recurring or reoccurring revenue model. [7:30] How to increase your revenue. [9:33] You have to make sure that the market you're selling to can tolerate a higher price point before you raise prices. [11:20] How raising prices is the best way to increase revenue without increasing costs. * Attend The CFO Accelerator Live: https://www.thecfoaccelerator.com/shannon * Related episodes: 235. Copywriting Secrets to Convert with Jess Jordana Paxson 240. Facebook Ads Strategies that Work with Daria Kotenko 242. Turning Tweets to Customers with JK Molina * Find everything you need at www.keepwhatyouearn.com! https://www.keepwhatyouearn.com/ * Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa * Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so * Hire us: https://www.fitnancialsolutions.com/accounting * See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator * Find me on IG @shannonkweinstein * Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ * Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
Perhaps one of the most intimidating aspects of being a business owner is knowing what to say, and what I mean by that is what to write. Copywriting can be so tricky and there are so many elements within our business that need it. Whether we're talking about our Instagram bios, are newsletters, the words that we're putting on our website, sales copy.All of it is built around copywriting, and if we can simplify copywriting, if we can have less of those moments where we're just stuck and more of the moments where we can pump it out and move on to the next thing. Today I am bringing in Kelsey Foremost, founder of Magic Words Copywriting to help us simplify copywriting and balance the busy better. This episode will help:
“Very rarely will a healthy person be obsessed with one particular outcome in their life.”What does it mean to let go of one identity to embrace your most authentic self? We get into that and so much more with today's guest Kelsey Formost. Kelsey is a Copywriting & Marketing Expert, Podcast Host, and Mental Health Advocate who helps entrepreneurs find their voice and write words that sell, without sounding “sales-y” or feeling gross. She has been featured in prestigious publications like Business Insider, AdAge, Refinery29, and Glamour, and has spoken at some of the top marketing conferences in the country like Hubspot's Inbound and SXSW. But before that she was a working actress and was seen in shows like Modern Family and New Girl, a Zac Efron movie, We Are Your Friends, and had a starring role in a Netflix series, Zac & Mia, for Season 2.In this episode, we discuss:Rejecting the idea that “giving up a dream” means you're a failure. How she let go of her old identity as an actress to embrace who she needed to be Why peace and presence are her touchstones for self-careLetting go of the roles that she had told herself she wanted – that she was supposed to fit into– so it created a vacuum for the magic to flourish. What copywriting really is and why she thinks copywriting is the perfect combo of art and empowermentOvercoming perfectionism so you can start doing what you loveWhy self-care and taking care of our mental health always needs to come first when it comes to achieving our goals and being the person we want to beConnect with KELSEY:WEBSITE The Copy Class Copy Class Payment Plan ($77/mo) 3 Copywriting Secrets to Triple Your Profit InstagramConnect with BRIANNE: Join my Newsletter here!Instagram: https://www.instagram.com/briehogan/Facebook: https://www.facebook.com/briannehoganwriterVisit Brianne's website: https://www.briannehogan.ca Buy Brianne's books: http://briannehogan.ca/booksSupport the showJoin the DO YOU community:Watch on YOUTUBE: https://www.youtube.com/channel/UCLsiPNsr0AP0VzbUhxfwrUQFacebook Group: https://www.facebook.com/groups/527426815332490Instagram: https://www.instagram.com/doyoupod
When I started my business, I honestly didn't even know what copywriting was. I immediately jumped to the context of the legal jargon, trademarks, etc. Then I realized that copywriting is the fundamental art and science behind the way everything is worded. Nothing is really by accident when we're talking about a successful business owner and how they're deploying copywriting on their websites, their pages, their social media, and in anything they do. I think that it's so powerful. I wanted to have a true expert join me to unpack this a bit. Enter, Jess Jordana Paxson! Jess Jordana is a copywriter (a.k.a. heart translator) who helps creative business owners turn their passion into words people actually "get." She runs Jess, XO, a copywriting agency for creative entrepreneurs and is the founder of The Promptlate® Shop. She's worked with everyone from solopreneurs to organizations like The Rising Tide Society, The GUIDE Culture, CEO School, and The Social Bungalow. We're unpacking the different dimensions of business where copywriting comes into play, talking about holistically how we can use it better in our businesses, and what it's really designed for so you can find someone to work with who will align with your vision and work with you to be able to express your voice accurately through copy. * Related episodes: 170. How to Utilize Influencer Marketing Effectively with Ali Grant 178. How I Crank Out Content 198. Selling Pain Points and Not Problems *Connect with Jess on IG @jessjordana *Check her website for more information on her services https://jessicajordana.com/ *Click on the link to get access to the 3-Part Video Series created by Jess https://jessicajordana.com/writersblock * Find everything you need at www.keepwhatyouearn.com! https://www.keepwhatyouearn.com/ * Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa * Chat about this episode in the Keep What You Earn Community – http://keepwhatyouearn.circle.so * Hire us: https://www.fitnancialsolutions.com/accounting * See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator * Find me on IG @shannonkweinstein * Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ * Featured in Yahoo Finance! Read more here: https://finance.yahoo.com/news/10-bookkeepers-accountants-watch-2021-113800161.html The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.
On this episode of Uncensored Direct Marketing, we chat with Adil Amarsi, a copywriting expert and the master of ad copy who has developed a proven system for writing highly converting copy. He has coached hundreds of the most successful copywriters in the world and built several successful offers over his career.We explore the key strategies to writing effective ad copy, from short-term tactics that you can implement today to longer-term strategies that will enhance your skills regardless of how rapidly the industry evolves. Adil also explains his proven strategy on getting recurring clients and getting better at writing copy. Whether you are a beginner or an experienced professional looking to level up your game, Adil will provide valuable insights on how to structure your offers and make them juicier and more appetizing than ever, as well as educate you on the essence of what separates a good copywriter from a great one.Become the millionaire copywriter you crave to be.And don't forget to rate and share this episode of Uncensored Direct Marketing.Join Adil's coaching program:https://www.instagram.com/adilamarsi/ https://www.linkedin.com/in/adilamarsi/https://www.youtube.com/c/GreatestCopywriterAliveConnect with Maria:Maria Sparagis Website: http://mariasparagis.comDirectPayNet Website: https://directpaynet.comLinkedIn: https://www.linkedin.com/in/mariasparagis/Facebook: https://www.facebook.com/mariasparagis.directpaynetInstagram: https://www.instagram.com/directpaynet_paymentsolutions/Twitter: https://twitter.com/directpaynet
What are the KEYS to converting more sales on your sales pages? What makes a landing page successful? Today, Carlos Redlich joins us for an exclusive deep-dive into the art and science of copywriting and how you can create better copy that converts better than ever before. Don't miss this awesome episode of YouTube for Real Estate with Levi Lascsak, Travis Plumb, and Carlos Redlich! Find Us on YouTube!: https://www.youtube.com/@PassiveProspecting Schedule a Call With Us: https://www.fivestarstrategycall.com/
You can subscribe and listen to every episode of the "Unleash the Awesome" podcast at https://gambrill.com/podcast . 0:40 "My Simple Content Creation Framework - Who's the Who? So what?" - Episode 8 of the "Unleash the Awesome" podcast with Dave Gambrill https://gambrill.simplecast.com/episodes/my-simple-content-creation-framework-whos-the-who-so-what . 1:51 Private Label Rights content from PLR. me https://gambrill.com/plrme . 3:47 Public Domain - Wikipediahttps://en.wikipedia.org/wiki/Public_domain . 4:50 Funnel Scripts - Fill in the blank copy writing tool.https://gambrill.com/funnelscripts . 5:02 Funnel Scripts Headline Generatorhttps://gambrill.com/headlines . 5:06 "Copywriting Secrets" by Jim Edwardshttps://gambrill.com/copysecrets . 7:20 "Using the Power of AIDA in Your Marketing" - Episode 18 of "Unleash the Awesome"https://gambrill.simplecast.com/episodes/using-the-power-of-aida-in-your-marketing . 8:01 Jasper. ai - the amazing artificial intelligence copy writing app https://gambrill.com/jasper . . . . . . . . . Want some help deciding what tech tools to use in your business? Check out Tech Tools Tuesday.https://gambrill.com/ttt . Come join the conversation in our communities... Digital Marketing Mentorship with Dave Gambrill Facebook Grouphttps://www.facebook.com/groups/dmmdavegambrill . Digital Marketing Mentorship with Dave Gambrill Telegram Channelhttps://gambrill.com/telegramdmm . And let me know what you thought of this episode and what you'd like me cover in future episodes over on Instagram.https://www.instagram.com/gambrill/ . #unleashawesome #toolset #copywriting #mindset #entrepreneur #success #skillset #contentcreation #digitalmarketing #coaching #trainer #creatoreconomy #process #systems #gambrill #davegambrill #jasperai #artificialintelligence #jimedwards #funnelscripts #copywritingsecrets #sidehustle #oneshotblogpost #plrme #privatelabelrights #jasperart #stockphotos #aiart #aicontent #copy #aida #pas #publicdomain #10x #funnelhacker #kajabi #realestate #realestatelistings #vsl #videosalesletter CONSUMER NOTICE: You should assume that I have an affiliate relationship and/or another material connection to the providers of goods and services mentioned in this broadcast and may be compensated when you purchase from a provider. You should always perform due diligence before buying goods or services from anyone via the Internet or offline.
In this episode, I discuss:- How to write amazing bullet points that get more clicks, sales and profits- How to avoid the #1 mistake most people make when writing bullet points- How to turn good bullet points into great bullet pointsAnd much more... Click Here and DM me "100K" to see if you qualify to work with meRyan Horn is the founder of the Extraordinary Man Movement, creator of the Brotherhood of Extraordinary Men Mastermind and host of the top-rated “Extraordinary Man Podcast.” He went from broke and working 12-hour night shifts at a metal factory while sleeping on his aunt's couch to becoming an award-winning entrepreneur, peak performance coach, in-demand speaker and top-rated podcast host. Ryan has used his proprietary “5 Step Become Extraordinary” framework to help thousands of men around the world transform their business and life. He is a dynamic speaker and has shared the stage with world-class leaders like Jack Canfield, James Malinchak and Nick Unsworth. He has been honored as a Kingdom Impact Award Winner and has been interviewed on many top podcasts and featured in various media outlets. Ryan's mission is to help men maximize their potential and become the extraordinary men God created them to be so they can lead their businesses, families and themselves to success and fulfillment. He lives in Minnesota with his beautiful wife Brittany. *************************************************************You will never maximize your potential on your own so I'm personally inviting you to come and join me in the private Extraordinary Man Facebook group so you can level up your business and your life. Just Click Here to join the Extraordinary Man private Facebook group. Iron sharpens iron and this is the #1 place for you to connect with me and other like-minded men who are on a mission to maximize their potential. My goal is to help you become the man God created you to be in all areas of your life. So come and join us in the Facebook group and upgrade your business and your life.Follow Ryan on Instagram @ryanhorn25
SEO copywriters are some of the most skilled copywriters there are. Not only do SEO copywriters know how to write content that appeals to search engines, they can write optimized copy that compels an audience to take an action. On the surface, it sounds easy enough, but SEO copywriting is more challenging than it seems. And if you choose to specialize in SEO copy, I can tell you with 100% certainty that you are going to be in high demand. No matter whether you want to build your SEO copywriting portfolio exclusively or you just want to better serve your clients, today I'm going to share with you 8 SEO copywriting secrets you absolutely need to know. Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/ CONNECT WITH ME: YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw INSTAGRAM @LETSTALKCOPY COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM --- Send in a voice message: https://anchor.fm/letstalkcopy/message
In this episode, I discuss:- Why headlines are the key to exploding your business- The secret to writing a great headline- Why your headline must connect emotionally with your ideal prospect And much more... Click Here and DM me "100K" to see if you qualify to work with meRyan Horn is the founder of the Extraordinary Man Movement, creator of the Brotherhood of Extraordinary Men Mastermind and host of the top-rated “Extraordinary Man Podcast.” He went from broke and working 12-hour night shifts at a metal factory while sleeping on his aunt's couch to becoming an award-winning entrepreneur, peak performance coach, in-demand speaker and top-rated podcast host. Ryan has used his proprietary “5 Step Become Extraordinary” framework to help thousands of men around the world transform their business and life. He is a dynamic speaker and has shared the stage with world-class leaders like Jack Canfield, James Malinchak and Nick Unsworth. He has been honored as a Kingdom Impact Award Winner and has been interviewed on many top podcasts and featured in various media outlets. Ryan's mission is to help men maximize their potential and become the extraordinary men God created them to be so they can lead their businesses, families and themselves to success and fulfillment. He lives in Minnesota with his beautiful wife Brittany. *************************************************************You will never maximize your potential on your own so I'm personally inviting you to come and join me in the private Extraordinary Man Facebook group so you can level up your business and your life. Just Click Here to join the Extraordinary Man private Facebook group. Iron sharpens iron and this is the #1 place for you to connect with me and other like-minded men who are on a mission to maximize their potential. My goal is to help you become the man God created you to be in all areas of your life. So come and join us in the Facebook group and upgrade your business and your life.Follow Ryan on Instagram @ryanhorn25
Connect with Conner Larkin here: https://connerlarkin.com/___________ATTENTION! If you're a serious online fitness or nutrition coach or an aspiring trainer ready to go online… But you lack the strategies, systems and clarity to get to the next level and want to enjoy MORE time off while making money…GIVE ME 2 DAYS AND I'LL SHOW YOU HOW EVEN OUR NEWBIE STUDENTS ARE SCALING TO 10K, 20K AND EVEN 50K MONTHS & BEYOND WITH OUR 100% A.C.C.E.L.ERATOR ORGANIC SCALING SYSTEMS…In Las Vegas, NV on September 16-17, 2022 you'll have the exclusive opportunity to Sit In and Test Drive the next 7 Figure Mastermind themed "The Conversion Immersion" which is designed to give you the best growth, marketing, sales and delivery strategies and systems to that help you become “recession-proof”.For a limited number of seats you can PICK YOUR PRICE, and instead of paying the normal $1,900 Sit In fee, you can tell us what you think this event is worth to you! Submit a reasonable offer and we'll see you in Vegas. Sign up here:www.7figuremastermind.ca/vegas
As a business-owner who is dedicated to helping and educating people on the importance of healthy living, how can you deliver your message in order to attain your goals and guide your patients on their road to success and progress for their mind, body, and overall well-being? Welcome to the “Rehab to Wellness B.O.S.S” Podcast! I'm your host, Kim Nartker, PTA. In this week's episode, I will be joined by Dawn Apuan. Dawn is a copywriter and funnel strategist. Former pastor and non-profit Executive Director, her mission now is to help entrepreneurs sell out even their most expensive offers with messaging that brilliantly captures their voice to attract dream clients - without costing them time and energy creating it. Her unique ability to craft words into wealth has helped hundreds of clients get results in 24 hours or less, and some clients make five figures overnight without sales calls! They will touch on such topics as: Communication is a key ingredient to having a healthy relationship with your clients. It's important to have an email list, but it is just as important to build a relationship with the people on that list. Your brand is really about the feelings people get when they first connect with you. Brand Message is an important part of marketing and advertising — to get people to remember you and create positive emotions around a product, service, or idea. Copywriting is the art of getting other people to do what you want them to do. People will pay to avoid pain and to get out of pain. Use social media as a tool to get people on your own email list. Reach out to Dawn: Facebook: Dawn Apuan Coaching Website: www.dawnapuan.com Email: dawnwritescopy@gmail.com Reach out to Me: If you're ready to join our community and start, build and grow your Wellness Business and would like to know more about our Program Book a call with us Here!!! Get YOUR FREE WELLNESS BUSINESS SUCCESSFUL START-UP CHECKLIST HERE! Facebook Group: Rehab to Wellness B.O.S.S Website: https://thestretchmobilitycoach.com/beacoach/
You can subscribe, rate, review, and listen to every episode of the "Unleash the Awesome" podcast at https://gambrill.com/podcast . 2:39 The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich - Tim Ferrisshttps://amzn.to/3udiKku . 5:12 Plan your work and then work your plan. 11:50 "Discipline equals freedom." - Jocko Willink 12:47 Google Alertshttps://www.google.com/alerts . 13:38 Audible audio bookshttps://gambrill.com/audible . 13:56 Bluetooth Shower Speakershttps://amzn.to/3nwqRFb . 16:40 "Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level" - Ryan Levesquehttps://amzn.to/3npNTgW . 18:39 Jasper A.I. - Artificial Intelligence Copy Writing toolhttps://gambrill.com/jasper . 20:28 "Stop Letting Blind People Proofread Your Vision"- Episode 17 of the "Unleash the Awesome" podcast with Dave Gambrill.https://gambrill.simplecast.com/episodes/stop-letting-blind-people-proofread-your-vision . 21:10 Build Short Term Rental Wealth - Bill Faethhttps://buildstrwealth.com . 22:00 Trello is the tool I use for my project management and communication with virtual assistants. https://trello.com . 22:25 Fiverr is a great resource to find people who will help you with projects and you'll generally pay $5-$100 depending on the complexity. https://gambrill.com/fiverr . 22:41 You can find some amazing virtual assistants in the Philippines via OnlineJobs.https://gambrill.com/onlinejobs . 27:14 Clickfunnels - Build amazing online sales funnels for your business.https://gambrill.com/clickfunnels . 27:16 Kajabi is THE best place to host your digital courses and membership groups. https://gambrill.com/kajabi . 27:19 "Copywriting Secrets" - Jim Edwardshttps://gambrill.com/copysecrets . 29:05 If you can be open and honest with your employer about building your side hustle it makes things easier. Shout out to my favorite manager of all time - Tiffany Elias. Come join the conversation in our communities... Digital Marketing Mentorship with Dave Gambrill Facebook Grouphttps://www.facebook.com/groups/dmmdavegambrill . Digital Marketing Mentorship with Dave Gambrill Telegram Channelhttps://gambrill.com/telegramdmm . And let me know what you thought of this episode and what you'd like me cover in future episodes over on Instagram.https://www.instagram.com/gambrill/ . Here are some of the other most popular episodes of "Unleash the Awesome"... "Russell Brunson Shares Powerful Insights from his Book 'Traffic Secrets" - Episode 23https://gambrill.simplecast.com/episodes/russell-brunson-shares-powerful-insights-from-his-new-book-traffic-secrets . "Job Search Secrets and How to be a STAR in the Interview" - Episode 34https://gambrill.simplecast.com/episodes/job-search-secrets-and-how-to-be-a-star-in-the-interview . "Dr. Robert Cialdini Shares Powerful New Insights Regarding Influence and Persuasion". - Episode 66https://gambrill.simplecast.com/episodes/dr-robert-cialdini-shares-powerful-new-insights-regarding-influence-and-persuasion . "The Secret Behind How John C. Maxwell Became the World's #1 Leadership Expert" - Episode 9https://gambrill.simplecast.com/episodes/the-secret-behind-how-john-c-maxwell-became-the-worlds-1-leadership-expert . #unleashawesome #mindset #independenceday #davegambrill #techtools #entrepreneur #success #sidehustle #digitalmarketing #coaching #toolset #digitalceo #onlinecourses #10x #funnelhacker #successhabits #speaker #trainer #coach #consultant #skillset #goals #timferriss #4hww #author #mentoring #kajabi #clickfunnels #jasper #jasperai #artificialintelligence #masterminds #teaching #publicspeaking #keynote #mentor #goals #escapeplan #july4th #4thofjuly #fourthofjuly #10x #4hww #process #systems #tonyrobbins #jimedwards #copywriting #virtualassistants #outsourcing #automation #googlealerts #audible #maxwellleadership #johnmaxwell #ask #ryanlevesque #billfaeth #strwealth #airbnb #digitalcourses #memberships CONSUMER NOTICE: You should assume that I have an affiliate relationship and/or another material connection to the providers of goods and services mentioned in this broadcast and may be compensated when you purchase from a provider. You should always perform due diligence before buying goods or services from anyone via the Internet or offline.
Copywriting is the business secret that every successful company understands but doesn't want to disclose to you to make sure you buy and it works, every time! This week we're speaking with the Copywriting Master, Leader, Husband, Father, Author, and my mentor Ray Edwards. If you've heard me talk about and recommend the book How to Write Copy That Sells by Ray Edwards, you're getting to hear an amazing chat with the man himself and how you can start leveraging copywriting in your video content, no matter what niche you're in.Resources:How to Write Copy That Sells by Ray EdwardsRayEdwards.comSupport the show
You can subscribe, rate, review, and listen to every episode of the "Unleash the Awesome" podcast at https://gambrill.com/podcast . 0:34 When you try something new, the idea or concept is already new and unknown, so reduce as many of the other unknowns as you can. 1:14 In order for clinical studies to show statistical significance for the compound being studied, they have to eliminate as many variables and unknowns are possible. 3:05 When launching a new side hustle, the idea itself is already a huge variable. 3:27 "How to Do Free Market Research Leveraging the Power of Amazon, Google, Facebook, YouTube, and More"- Episode 55 of the Unleash the Awesome podcast with Dave Gambrill https://gambrill.simplecast.com/episodes/how-to-do-free-market-research-leveraging-the-power-of-amazon-google-facebook-youtube-and-more . 3:58 I use Kajabi to host my online courses because their platform has been around for over 10 years, has processed billions of dollars in transactions, served millions of students, and we know it works. That's one variable I don't need to worry about. https://gambrill.com/kajabi . 6:24 "Using the Power of AIDA in Your Marketing" - Episode 18 of the "Unleash the Awesome" podcast. https://gambrill.simplecast.com/episodes/using-the-power-of-aida-in-your-marketing . If you want some additional help with your copywriting, check out the book "Copywriting Secrets" by my friend Jim Edwards. https://gambrill.com/copysecrets . 9:20 Sometimes changing one word in the subject line of an email dramatically increases the open and click through rates. 9:45 Once you reduce the variables, launch, and get success, then you have a new "control" to compare your next change to. Want some help deciding what tech tools to use in your business? Check out Tech Tools Tuesday.https://gambrill.com/ttt . Come join the conversation in our communities... Digital Marketing Mentorship with Dave Gambrill Facebook Grouphttps://www.facebook.com/groups/dmmdavegambrill . Digital Marketing Mentorship with Dave Gambrill Telegram Channelhttps://gambrill.com/telegramdmm . And let me know what you thought of this episode and what you'd like me cover in future episodes over on Instagram.https://www.instagram.com/gambrill/ . Here are some of the other most popular episodes of "Unleash the Awesome"... "Russell Brunson Shares Powerful Insights from his Book 'Traffic Secrets" - Episode 23https://gambrill.simplecast.com/episodes/russell-brunson-shares-powerful-insights-from-his-new-book-traffic-secrets . "Seth Godin and the Magic Chocolate" - Episode 24https://gambrill.simplecast.com/episodes/seth-godin-and-the-magic-chocolate . "Dr. Robert Cialdini Shares Powerful New Insights Regarding Influence and Persuasion". - Episode 66https://gambrill.simplecast.com/episodes/dr-robert-cialdini-shares-powerful-new-insights-regarding-influence-and-persuasion . "The Secret Behind How John C. Maxwell Became the World's #1 Leadership Expert" - Episode 9https://gambrill.simplecast.com/episodes/the-secret-behind-how-john-c-maxwell-became-the-worlds-1-leadership-expert . #unleashawesome #variables #davegambrill #techtools #entrepreneur #success #copywriting #mindset #skillset #pvalue #statistics #clinicalstudies #sidehustle #digitalmarketing #coaching #toolset #digitalceo #onlinecourses #10x #funnelhacker #kajabi #speaker #trainer #coach #consultant #10x #4hww #process #systems #habits #goals CONSUMER NOTICE: You should assume that I have an affiliate relationship and/or another material connection to the providers of goods and services mentioned in this broadcast and may be compensated when you purchase from a provider. You should always perform due diligence before buying goods or services from anyone via the Internet or offline.
Do you want to know how to inspire readers to buy your book?Listen in as Casey Demchak, author, expert copywriter, and consultant shares his secret sauce for writing engaging, conversational-style marketing copy to multiply your book sales. In this week's powerful episode "How to Best Inspire Readers to Buy Your Book" you will discover…3 timeless reasons your business needs strong marketing copyWhat needs to be the #1 intention of your marketing copyHow to write headlines that are clear, concise, compelling, but not flashyCasey's formula for writing back cover copy for your book that gets attentionAnd a whole lot more…Here's how to download your free copy of Casey's ebook "7 Must-Know Copywriting Secrets That Sell More Books" Get more gems from Casey and other guest experts, when you join the Book Marketing Mentors Premium Membership today!
We have another very interesting episode of Sold With Webinars. When you write webinars, it involves a lot of copy. And avatar creation is one of the essentials in digital marketing. We are going to talk about copywriting with Jim Edwards. You'll Discover An avatar is the representation of your ideal customer. [8:10] Know what is the pain that they are dealing with. [13:15] Get the words correct in the first sentence in your headline. [17:42] Make sure that your avatar is straight and that your offer is right. [19:19] Everything starts with the “who”. [37:47] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.
If you only had 20 hours to work in your business each week, what task would be at the top of your priority list? Why?That's the question I asked four of my most trusted business connections, friends, and mentors.Today, you'll hear from Lucy Griffiths, Ashlyn Carter, Lacy Boggs, and Ashley Gartland in the first of a new format we're calling Roundup, where I invite my business friends and mentors to answer a question, and you get their insights and experiences on that topic.Today, they'll tell us what tasks they prioritize in their business and why, and you'll get insight into why you might want to shift your priorities so you can do more with less time.Lucy Griffiths is the creator of Confident on Camera. Her incredible sales funnel has sold over 30,000 copies of one of her online courses. Lucy focuses on strategies that give her really big results with the least possible effort.Ashlyn Carter is conversion copywriter and marketing strategist specializing in wedding & creative industries. Her launch funnels have generated results for clients including upwards of $1M in revenue in a single week and her courses teach people to write their own effective, sales-generating copy, all while working half-time.Lacy Boggs is a content strategist and the director of The Content Direction Agency. She helps small business owners fill their program or practice by generating organic demand through content marketing.Ashley Gartland is a business coach who helps busy small business owners and online entrepreneurs simplify and streamline their business so they can grow more and work less. Listen to the full episode to hear:Why Lucy focuses her energy on audience building and relationship buildingHow Ashlyn uses the Pomodoro technique and batches her days to stay on trackWhy Lacy keeps sales and marketing at the top of her listHow Ashley builds and maintains relationships to run her business in 20 hours per weekLearn more about Lucy Griffiths:LucyGriffiths.comConfident On Camera CourseFollow Lucy on YouTubeLearn more about Ashlyn Carter:Ashlyn WritesInstagram: @AshlynCarterFacebook: @AshlynWritesYouTube: Ashlyn WritesLearn more about Lacy Boggs:The Content Direction AgencyInstagram: @LacyLu42Facebook: @ghostbloggergbLearn more about Ashley Gartland:AshleyGartland.comInstagram: @AshleyGartlandFacebook: Ashley Gartland CoachingLearn more about Gillian:Startup SocietyGet on the waitlist for VALIDATEProfit Planning ChallengeGet in touch!Instagram: @GillianZPerkinsResources:Work Less, Earn More Ep 42: 30,000+ Courses Sold in Just 18 Months (and with a Small Audience!) with Lucy GriffithsWork Less, Earn More Ep 16: Copywriting Secrets for Converting More Customers with Ashlyn CarterWork Less, Earn More Ep 39: Building a Quarter-Million Dollar Agency in 20 Hours a Week with Lacy BoggsWork Less, Earn More Ep 13: Three Systems to Maximize Your Productivity with Ashley Gartland
Today's conversation is all about getting your message out to your clients through the world of copywriting. You will learn some tips and tricks to find your voice and use it to bring your message across to those who need to hear it. Join us to learn how to get your message out so that it truly resonates with your audience! Finding the voice of ideal clients for business owners across the US and Canada, Sarah Talbert is the copywriting strategist trusted by six and seven-figure business owners alike. Founder of Sandbar Marketing, Talbert has developed a proven research process to truly dig out the language of an ideal client, research their behaviors, and turn it into copy for everything from websites to social media. In today's conversation, Sarah dives into the process of effective messaging. She explains how to the right language to resonate with your prospects and make your clients feel heard and understood. Show Highlights: • Sarah shares her journey and explains what lights her up about copywriting. • The framework Sarah uses to help her clients find their voice and make their messaging more effective. • Finding your voice for different pieces of your messaging. • Your voice needs to be more succinct for your website and sales pages. • Do your storytelling and explain why people would want to connect with you in your emails. • Speak from your values on your sales pages. That can drive the language you use. • Things you need to be aware of when it comes to your audience voice. • How to add an extra layer of value by raising revenue from testimonials. • Third-party interviews often allow people to be more honest about their experiences. • Some tips for gaining clarity around the kind of transformation your client is looking for. • Sarah shares the PAS (Problem Agitate Solution) copywriting formula for improving copy technique for posts or blogs. • Strategies for gaining consistency and flow around giving content. • Great tips for stepping into your space and owning your piece of the market. Resources: https://sarahtalbert.com/17-free-headlines/ (Write better headlines) Sarah's http://www.sarahtalbert.com/ (website) Sarah on https://www.instagram.com/sandbar_marketing/ (Instagram) Sarah Talbert on https://www.linkedin.com/in/sarah-talbert-copywriter/ (LinkedIn) I'm enrolling for my next mentor program! Find out more at http://www.starcoachshow.com/mentor (STaR Coach Show).