Podcast appearances and mentions of luc belaire

In this solo episode, we ask: Why did Commissioner Rob Manfred force the Atlanta Braves and NY Mets to play a double header the day before the playoffs start? (4:34) What baseball stadiums did you attend this season? (9:16) Why did Manfred set a bad legal precedent and waive the $300 million relocation fee for John Fisher and the Oakland Athletics? (10:51) Will the 88-year-old Jerry Reinsdorf move the Chicago White Sox to Nashville, or will he take the White Sox with him to the afterlife like an Egyptian Pharoah? (14:15) Nothing says baseball like Dominican baseball teams playing outside on a cold November New York City day; (15:51) Are you ready for Playoff Baseball Previews? Drink: Rare Luxe (Sparkling Wine) from Luc Belaire in Burgundy, France Last Call Baseball T-Shirts: https://lastcallbaseball.creator-spring.com/ Last Call Baseball Instagram: https://www.instagram.com/lastcallbaseball/ Last Call Baseball Twitter: https://x.com/LastCall4040 Intro and Outro Music: DeCarlo Podcast Logo Artist Instagram: https://www.instagram.com/regan_vasconcellos/

WHY YOU SHOULD NEVER GIVE DISCOUNTS TO FRIENDS AND FAMILY We are gassed to be joined by our brother, successful Entrepreneur Brett Berish, CEO of Sovereign Brands, which includes @LucBelaire, Bumbu and the Deacon! Forbes sits down with Sovereign Brands CEO Brett Berish to discuss how the entrepreneur created some of the world's leading wine & spirits brands, including Luc Belaire, the world's fastest-growing sparkling wine, and Bumbu, the world's most award-winning rum. In Part 1 of this Episode the boys play some fun challenges with Brett, including a game where we test Brett's taste buds and see if he can pickout his drink. We also played Don't Google it and give advice on a dilemma around a man who's friend has refused to pay him what he is worth! As always, please comment below with your thoughts and don't forget to Like, Share And Subscribe

TAKEAWAYSBusiness of liquor and brandingImportance of taste and consumer experience in building successful brandsRole of personal branding and evolution of business strategiesBuilding businesses and constant tweaking for successInterplay between celebrity endorsements and product qualityImportance of packaging and design in creating brand experienceApproach to target audiences and mass appealPersonal branding and storytellingChallenges of measuring return on investment in advertising and marketingTIMESTAMPSBuilding Businesses and Improv (00:00:00) Discussion on building businesses and the iterative nature of business strategies, likened to improv comedy.Introduction to the Podcast (00:00:17) Introduction to the podcast "Right About Now" by host Ryan Alford, highlighting its popularity and duration.Introduction of Brett Berish (00:01:03) Ryan Alford introduces Brett Berish, President and CEO of Sovereign Brands, and discusses the radical approach in branding.Personal Branding and Business Strategies (00:02:09) Discussion on personal branding, embracing mistakes, and the importance of being different in business strategies.Entry into Spirits Industry (00:03:07) Brett Berish shares his entry into the spirits industry, influenced by his father's career and his passion for the business.Evolution of Liquor Business (00:05:00) Discussion on the historical and regulatory aspects of the liquor business, including the three-tier system and changes in alcohol serving laws.Challenges in Liquor Distribution (00:07:12) Explanation of the challenges in liquor distribution, emphasizing the role of distributors and the limitations on direct sales.Importance of Taste in Branding (00:11:28) Emphasis on the significance of taste in dictating the success of liquor brands and the common thread in Sovereign Brands' approach.Celebrity Endorsements and Product Quality (00:13:24) Discussion on the interplay between celebrity endorsements and product quality, highlighting the importance of taste over endorsements.Brand Experience and Details (00:16:14) Importance of brand experience, packaging, and design details in creating a unique consumer experience.Target Audience and Brand Appeal (00:18:24) Emphasis on selling to a broad audience and the significance of mass appeal in building a brand.Trying New Approaches (00:19:10) Encouragement to try new strategies and products, drawing parallels to the unpredictability of hit songs in the music industry.Personal Branding and Storytelling (00:20:40) Discussion on the realization of the importance of personal branding and storytelling in representing the company's brand.The motivational side of success (00:21:16) Brett Berish shares his personal struggles and the importance of sharing stories of failure and success.Discovering and supporting emerging talents (00:22:21) Brett discusses the excitement of engaging with up-and-coming artists and the potential to help them grow.Transparency and honesty in conversations with emerging talents (00:23:02) The importance of authenticity and transparency in conversations with young talents on the verge of success.The challenge of quantifying marketing success (00:24:56) Brett discusses the difficulty of measuring the return on investment in advertising and the value of building an audience.Scarcity and exclusivity in brand building (00:27:35) The discussion around creating rarity and exclusivity in brand building and the challenges it presents.Building long-term partnerships (00:29:36) Brett emphasizes the importance of developing long-term relationships and authenticity in partnerships.Cultural significance of spirits and brands (00:31:34) The discussion on the cultural and emotional significance of different spirit brands and the subcultures they represent.Proudest moments and personal milestones (00:33:08) Brett reflects on personal milestones and proud moments in his journey as a business owner.Expanding into new territories and cultural initiatives (00:37:02) The discussion about expanding into new markets, particularly Africa, and the cultural initiatives being pursued.Tying music projects with brand identity (00:38:54) The integration of music projects with specific brand identities and the intention to promote African artists.Embracing new opportunities and personal philosophy (00:40:23) Brett shares his personal philosophy and approach to embracing new opportunities.Wrapping up the conversation (00:41:22) Closing remarks and details on where to find more information about the brands and the conversation. If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

This Millionaire Mindcast episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/MINDCAST and get on your way to being your best self. Today, we have an enlightening conversation with a remarkable individual whose life journey is nothing short of inspiring, Brett Berish, a person whose remarkable transformation and achievements are attributed to a single, pivotal change in attitude that altered his destiny, uncovering the wisdom, lessons, and experiences that have defined Brett's life, understanding why so many individuals encounter failures in their entrepreneurial endeavors, uncovering the well-guarded secret behind building a successful brand, shedding light on the strategies and principles that have propelled Brett to the forefront of branding excellence! Brett Berish is a father and husband, an entrepreneur, brand-builder, and CEO of Sovereign Brands, creators of a smash-hit portfolio of wine & spirits brands. The company's most recent innovation, Villon, as well as the Luc Belaire sparkling wines, Bumbu rums, McQueen, and the Violet Fog gin. Brett is the host of the podcast Self Made, in which he speaks with celebrities, creatives, and influencers on how they become successful. Having been in business for four generations, Sovereign Brands is a true family-owned wine and spirits firm. Since 1999, it worked to achieve its vision of becoming the most inventive brand-creator in the wine and spirits sector.  Brett believes that trying to be everybody else and not trusting your own instinct make things complicated. He always makes sure he is not chasing money but happiness. Also, Brett doesn't believe in buying the consumer but believes in his brand with passion. Never take everything as a transaction but take things naturally and organically! Some Questions I Ask: Talk to me a little bit about the family and the dynamics that you guys going on right now?    How did you fall into the spirits industry and how did it all come about? Where did this inception of Sovereign Brands begin from? What were some of those learning lessons in those first five years in your business that helped you flourish going forward? What were some of the ingredients and what made that such a successful brand? What are some of the mistakes that you feel brand builders make nowadays? How do you approach a new brand and drive to generate revenue? What was your strategy behind the emotion and experience that you were giving people when they're interacting with your brand? How do you tease down the trends that you are intrigued by and want to learn more about?  How are you getting that awareness, attention, and attraction behind your brands? How have you been able to build that army of people that do their part in your business? How are you continuing to engage, structure, and challenge yourself on a daily basis? Are you working on anything new right now? What's the big vision for Sovereign Brands? What's your approach to wealth-building look like through Sovereign Brands and in your own world?   In This Episode, You Will Learn: The attitude that changes Brett's life. Why do you need to prevent it constantly. The secret of building a successful brand. Why most people fail in their business. The difference between great brands and brands that don't exist.   Quotes:  “If you're too close to something, you don't see the opportunity.” “Not having a plan is a great plan.” “As long as you do more positive things and negative, you'll get there.” “I want to go and set the train, I want to be the early guy.” “If it's trendy I don't wanna touch it.” “You give up some things but you get some things, you got to choose your path and be happy with it.”   Connect with Brett Berish on:  https://www.brettberish.com/ https://www.instagram.com/brettberishceo https://www.instagram.com/officialbelaire/?hl=en https://www.instagram.com/originalbumbu https://www.instagram.com/mcqueenvioletfog https://www.instagram.com/villonfrance   Sponsor Links: HelloFresh: Visit https://hellofresh.com/50mindcast or Use the code 50MINDCAST to get 50% off plus free shipping! Caldera Lab: Visit https://calderalab.com/MINDCAST or use the code MINDCAST to get 20% off! Accredited Investor List - Text "DEALS" to 844.447.1555 Free Financial Audit: Text "XRAY" to 844.447.1555 Upcoming Events: Text "Events" to 844.447.1555 Millionaire Notes: Text "Notes" to 844.447.1555 Connect with Matty A. and Text me to 844.447.1555  Show Brought To You By: www.MillionaireMindcast.com

This week John welcomes the one and only Brett Berish to the show for a spirited conversation about the liquor industry, branding, and betting on yourself. ​​Brett is the President & CEO of Sovereign Brands, a family-owned, international wine & spirits company headquartered in New York, which sells its portfolio of products in more than 100 countries globally. Brett and his company have developed some of the world's hottest brands, including the smash-hit Luc Belaire line of French sparkling wines, which has earned global acclaim for its exquisite taste and striking package, and is the fastest-growing French sparkling wine in the world. Sovereign's portfolio also includes Bumbu, a craft rum from Barbados that ranks among the world's most critically acclaimed rums and is already the best-selling brand in the U.S. premium rum category, as well as McQueen and the Violet Fog, a small-batch gin from Jundiai, Brazil, which was awarded a 93-point score by Wine Enthusiast. Sovereign's newest release, Villon, is revolutionizing the cognac category. Brett's past brands include Armand de Brignac (“Ace of Spades”) Champagne and D'Ussé Cognac, two of the most successful brands in the super-premium Champagne and premium Cognac categories, respectively. Brett has been profiled by Forbes, Crain's Chicago Business, and Market Watch, among others, and was recently recognized by Goldman Sachs as one of the 100 Most Intriguing Entrepreneurs at the Goldman Sachs Builders + Innovators Summit. He has also been invited to speak on popular radio shows including The Breakfast Club and Young Money Radio. Brett's self-made success has informed his company's values, culture & celebrity partnerships, culminating in Sovereign's prolific marketing campaign “Self Made Tastes Better”, which includes a series of interviews hosted by Brett alongside some of the world's biggest celebrities, from recording artists to athletes, actors, TV personalities and influencers – all of whom are also confirmed fans of Sovereign's brands. Together with a proven ability to create powerful, resonant brands, the international partnerships he has created with some of the world's finest wine and spirits producers have given Sovereign Brands an extraordinary and unique portfolio of wines and spirits. John and Brett unpack the economics of the liquor industry while swapping club stories and John's early disdain for bottle service. Brett also dives into the marketing engine of social media and how Sovereign Brands is leveraging its presence on Instagram and social outlets to outpace juggernauts like Captain Morgan and Bacardi. They debate the merits of bourbon versus scotch while Brett challenges anyone to actually blind test some of the world's highest-end whiskeys against his new Deacon blended scotch whiskey. For anyone interested in the liquor industry, or even just marketing, this episode is a peek behind the curtain to learn from the wizard himself on mastering branding and working with influencers to take your product to the next level.   Topics include: Brett's Sale of Ace of Spades to Jay Z Building Brands You Can Believe In Venture Capital Verses Bootstrap Funding The Economics of The Liquor Industry Breaking Down The Liquor Supply Chain   Connect with Brett:  Website Instagram Linkedin   Follow John: Instagram TikTok LinkedIn   2000 Percent Raise (Book)   More 2000 Percent Raise Episodes and Content   Produced by Social Chameleon

In episode 29 of The Really Rich Podcast with Nicholas Crown, I sit down with Brett Berish. Brett is President and CEO of the international wine and spirits company, Sovereign Brands. Brett has developed some of the world's top brands including Luc Belaire, Bumbu, McQueen and the Violet Fog, and Villon. Past brands include Ace of Spades (sold to Jay Z) and D'Ussé. ⁠⁠⁠

Knowing when to pivot in business, Self Made, The Deacon whiskey, marriage & more with Brett BerishFollow Brett Berish show Self Made   @LucBelaire Available on all podcast streaming services:https://thehighestpointpodcast.buzzsprout.com/Brought to you by   @Dilemaradio    Instagram:  https://www.instagram.com/thehighestpointpodcastSupport the show: https://www.cash.app/$highestpointentBrett Berish is the Founder & CEO of the international wine and spirits company Sovereign Brands. His past brands include Ace of Spades which he sold to Jay-Z in 2014, and D'Ussé, two of the most successful brands in the super-premium Champagne and premium Cognac categories, respectively. Sovereign Brands current portfolio consists of some of the world's top brands, including the smash-hit Luc Belaire line of French sparkling wines, which is the fastest-growing French sparkling wine in the world; Bumbu, a craft rum that is already the best-selling brand in the U.S. premium rum category; McQueen and the Violet Fog, a small-batch gin from Jundiai, Brazil, which was awarded a 93-point score by Wine Enthusiast, and Sovereign's newest release, Villon, which is revolutionizing the cognac category.Brett is also the host of “Self Made”, a series where he sits down with today's top artists, entertainers, and entrepreneurs to discuss how they created their road to success. In addition to highlighting the journeys of recording artist legends such Rick Ross, DJ Khaled, Lil Wayne, Wiz Khalifa, Young Thug, Moneybagg Yo, and Post Malone. Brett has interviewed up and coming musicians such as S2Kizzy and Hardy Caprio, comedians like Instagram sensation Pretty Vee, and athletes Warren Sapp, Deontay Wilder and Kamaru Usman.#thehighestpointpodcast #sovereignbrands #hiphop #entrepreneur #business  #podcast #ncpodcast #funny #interview #rickross #wizkhalifa #lilwayne #djkhaledtypebeat  #relationshipSupport the show

In this special rendition of the series, Brett Berish, CEO of Sovereign Brands and creator of Luc Belaire, Bumbu rum, McQueen and the Violet Fog gin, and Villon, joins Colm Dillane at the brink of his success in his KidSuper studios in the heart of Brooklyn, New York to discuss his self made story. Dillane shares insights about when his creativity sparked at a very young age, going above and beyond to dedicate his time and resources to create KidSuper, his vision behind the brand and the meaning behind the creation of his fashion designs.

Brett R. Berish is the President & CEO of Sovereign Brands, a family-owned, international wine & spirits company headquartered in New York, which sells its portfolio of products in more than 100 countries globally. Brett and his company have developed some of the world's hottest brands, including the smash-hit Luc Belaire line of French sparkling wines, which has earned global acclaim for its exquisite taste and striking package, and is the fastest-growing French sparkling wine in the world. Sovereign's portfolio also includes Bumbu, a craft rum from Barbados that ranks among the world's most critically acclaimed rums and is already the best-selling brand in the U.S. premium rum category, as well as McQueen and the Violet Fog, a small-batch gin from Jundiai, Brazil, which was awarded a 93-point score by Wine Enthusiast. Sovereign's newest release, Villon, is revolutionizing the cognac category. Brett's past brands include Armand de Brignac (“Ace of Spades”) Champagne and D'Ussé Cognac, two of the most successful brands in the super-premium Champagne and premium Cognac categories, respectively. Mr. Berish has been profiled by Forbes, Crain's Chicago Business, and Market Watch, among others, and was recently recognized by Goldman Sachs as one of the 100 Most Intriguing Entrepreneurs at the Goldman Sachs Builders + Innovators Summit. He has also been invited to speak on popular radio shows including The Breakfast Club and Young Money Radio. Brett's self-made success has informed his company's values, culture & celebrity partnerships, culminating in Sovereign's prolific marketing campaign “Self Made Tastes Better”, which includes a series of interviews hosted by Brett alongside some of the world's biggest celebrities, from recording artists to athletes, actors, TV personalities and influencers – all of whom are also confirmed fans of Sovereign's brands. Together with a proven ability to create powerful, resonant brands, the international partnerships Mr. Berish has created with some of the world's finest wine and spirits producers have given Sovereign Brands an extraordinary and unique portfolio of wines and spirits.. To View This Episode- https://youtu.be/Nwun--LtrSE #whoknewinthemoment #Sovereignbrands #BrettBerish #aceofspades

I had the opportunity to sit down with the legendary comedian Larry Dogg. We spoke about his new single " Never Let go" , becoming an ambassador of Luc Belaire, + More.

Rick Ross is one of the most successful musicians in the world, but few realize he also dabbles in the world of consumer packaged goods (CPG). So, what can CPG professionals learn from the hip-hop legend? I've always believed that hip-hop and CPG entrepreneurship are linked together. This is probably why you see so many hip-hop artists that are involved with CPG entrepreneurship or investing in this consumer sector. While his overall business activity is lower compared to Jay Z, you might be surprised to learn that Rick Ross is an active investor across the CPG industry. Interestingly, Rick Ross and Jay Z both got their start in the CPG world through the same alcoholic beverage entrepreneur. Brett Berish, CEO of Sovereign Brands, who founded Armand de Brignac (aka Ace of Spades), also founded the sparkling rose brand Luc Belaire. In 2013, Rick Ross became essentially the brand's ambassador, which skyrocketed Luc Belaire in the rap game. A decade later, there aren't many artists as synonymous with a particular brand quite like Rick Ross is with Luc Belaire…even earning himself the nickname Rick Rozay. Likely due to the successful longtime partnership, Rick Ross is also involved in several other Sovereign Brands alcoholic portfolio companies. Now…Rick Ross might be best known for his alcoholic beverage investments, but he also dabbles in the packaged food side of the CPG industry (Rap Snacks and CTRL). It's also my belief that lyrics from his extensive catalog of music spanning more than a decade and quotes from various interviews will provide strong lessons for any CPG professional. I picked out a handful of my favorites that I know will bring you value… FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - https://www.linkedin.com/in/joshuaschallmba TWITTER - https://www.twitter.com/joshua_schall INSTAGRAM - https://www.instagram.com/joshua_schall FACEBOOK - https://www.facebook.com/jschallconsulting MEDIUM - https://www.medium.com/@joshuaschall

This week Jermaine kicks it with Brett Berish, founder and CEO of Sovereign Brands. Brett's presence has been felt in the wine and hip hop world for quite some time,  having worked with everyone from Jermaine Dupri to Jay Z, and this was before launching the incredibly successful brand Luc Belaire. Sovereign Brands has managed to make partnerships with multiplatinum artists like; Rick Ross, Lil Wayne, and Wiz Khalifa just to name a few. Like the artists that Brett works with he has continued his reign with hit after hit, but selling millions of bottles not albums. During their conversation they discussed; how Brett got his start in the business, his relationship with Rick Ross, developing the right artist partnerships, and how to be a disruptor in your industry. This is a branding master class from one of the best in the business.

“If anybody's gonna ‘F' this up, I want it to be me. You gotta trust your gut.” Sovereign Brands CEO Brett Berish is all about going with your gut feeling on things. He came to understand that after a lot of failure. But he says everything to him now is about failing and learning from it. He says it's a powerful thing! He shares with Jeanne how he built his brand of innovative and unique wine and spirits by being true to himself; why sometimes not having a plan is a good plan; why being uncomfortable makes you work harder; why you can't care about anybody else and find your fearless authenticity; and why he believes you can't buy cool.About Brett: Brett Berish is the President & CEO of Sovereign Brands, a family-owned, international wine & spirits company headquartered in New York. Brett and his company have developed some of the world's hottest brands, including the smash-hit Luc Belaire line of French sparkling wines, Bumbu, a craft rum from Barbados, as well as McQueen and the Violet Fog, a small-batch gin from Brazil, and Sovereign's newest release, Villon. Brett's past brands include Armand de Brignac (“Ace of Spades”) Champagne and D'Ussé Cognac. Brett has been profiled by Forbes, Crain's Chicago Business, and Market Watch, among others, and was recently recognized by Goldman Sachs as one of the 100 Most Intriguing Entrepreneurs at the Goldman Sachs Builders + Innovators Summit. He has also been invited to speak on popular radio shows including The Breakfast Club and Young Money Radio. Brett's self-made success has informed his company's values, culture & celebrity partnerships, culminating in Sovereign's prolific marketing campaign “Self Made Tastes Better”, which includes interviews hosted by Brett with some of the world's biggest celebrities – all of whom are also confirmed fans of Sovereign's brands.Instagram: @brettberishceoWebsite: brettberish.com

In today's episode, I sit down with Brett Berish who is the CEO of Sovereign Brands, a family-owned, international wine & spirits company based in New York. His portfolio of products sells in more than 100 countries globally. You may have had his drinks at a party, conference or you may have some in your home right now. He has created (“Ace of Spades”) Champagne and D'ussé cognac along with the smash-hit Luc Belaire which is the fastest-growing French sparkling wine in the world. Along with Bumbu, a craft rum from Barbados, McQueen, a small-batch gin from Brazil, and his newest release, Villon, is revolutionizing the cognac category. We chop it up about his upbringing, the challenges he faced, how he took over the beverage industry, popping his trunk and so much more. Enjoy! ;) FOLLOW BRETT BERISH HERE: INSTAGRAM: Brett Berish (@brettberishceo) • Instagram photos and videos SUPPORT: Luc Belaire (@officialbelaire) • Instagram photos and videos The G.O.A.T. (@originalbumbu) • Instagram photos and videos McQueen and the Violet Fog (@mcqueenvioletfog) • Instagram photos and videos Villon (@villonfrance) • Instagram photos and videos FOLLOW D'ANDRE HERE: INSTAGRAM: www.instagram.com/dandre_evans/ NEED HELP BUILDING YOUR BRAND? GET STARTED WITH US TODAY: www.levelupdaily.com --- Send in a voice message: https://anchor.fm/levelupdaily/message

60 Rick Ross on becoming a boss There is little doubt that Rick Ross is indeed "Da Boss." With 11 studio albums, a record executive, partnerships with Luc Belaire's rosé, an international cannabis brand, investments in a telehealth company, two new york times bestseller books, over two dozen Wingstop's, his partnership with Bank Greenwood, and much more entrepreneur endeavors. Rick tells us about his humble beginnings, the value of partnerships, learning from your failures, surrounding yourself with people who believe in your hustle, his boss commandments, and investing in yourself. Host: IG: @itstanyatime Guest IG: @richforever Order yourself a copy of "The Perfect Day to Boss Up" Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

He's one of the most successful brand creators in the wine and spirits industry, but, until recently, Brett Berish avoided the limelight.  Twenty-two years ago, Berish, whose family has long ties to the spirits business, launched Sovereign Brands, a brand development company that's responsible for the massively successful super-premium Champagne label, Ace of Spades, and premium cognac D'usse. Hip-hop icon Jay-Z acquired the former in 2014 and also bought a stake in D'usse, which is now co-owned by rum giant Bacardi. Sovereign's reputation for creating winning concepts continued with Luc Belaire, a line of French sparkling wines that, according to measured sales data, is the fastest growing premium sparkling wine brand in the U.S. and the fastest-growing French sparkling wine in the world. The company also owns Bumbu, a critically acclaimed craft rum from Barbados and the best-selling brand in the U.S. premium rum category, as well as McQueen and the Violet Fog, a small-batch gin from Jundiai, Brazil. Despite his remarkable success, Berish's most valuable lessons came from failure. Reflecting upon the gravely  challenging times during his career has motivated him to become a more visible presence in the spirits industry with the aim of mentoring and advising young entrepreneurs about what it takes to persevere amid constant setbacks and struggles. In the following interview, Berish chronicled his journey as an entrepreneur, including what he learned from his failed vodka brand, why he urges entrepreneurs to trust their instincts and how innovation and category fit into his philosophy as a brand creator. He also spoke about how he aligned with iconic hip-hop artists, including Rick Ross, to promote and grow Sovereign-owned brands, and why he recently decided to partner with one of the largest wine and spirits companies in the world. Show notes: 0:42: Interview: Brett Berish, Co-Founder, Sovereign Brands – Berish spoke with Taste Radio editor Ray Latif about his family's lineage in beverage alcohol, his vision of creating 100% agave-based tequila while in high school, the inspiration behind Sovereign and the origins of its name and why he believes the company's focus has remained the same since its inception. He also discussed why he sold a minority stake in Sovereign to Pernod Ricard, explained why not trusting his instincts led to the demise of his first brand, why hearing “no” motivates him, the importance of establishing  authenticity in celebrity partnerships and why he doesn't have a specific strategy when it comes to retail channels. Later, he spoke about why he “loves” failure, how he overcame significant financial struggles early into his career and why transparency is the key to communication with his team. Brands in this episode: Ace of Spades, D'Usse, Luc Bellaire, Bumbu, McQueen and The Violet Fog

In this episode, Matt talks to Brett Berish, CEO of Sovereign Brands. Founded in 1999, Sovereign Brands is an independent international wine and spirits company. Family owned and operated for nearly two decades, the company is responsible for producing a growing list of leading global spirits brands across categories. In 2012, Berish launched Luc Belaire, an award-winning line of French sparkling wines. Since being notably touted by longtime ambassadors Rick Ross and DJ Khaled, their signature black bottles have evolved into symbols of self-made success for prominent artists, athletes and entrepreneurs alike. In just five years, the brand's flagship blend Belaire Rosé ranks as the top-selling French sparkling wine sold in the United States. If you want to try any of the spirits Matt discussed on the show you can ORDER ONLINE or from the BIG RED LIQUORS APP for Curbside Pickup Service. It's as easy as 1,2,3! Start Your Order -  bigredliquors.com Simply select your store, browse and search for  Soverign Brands products, and start a CURBSIDE order. Your store will notify you when it is ready for pickup. Best of all, our NO TOUCH curbside will leave you with peace of mind and the great products you want ASAP.  

Whitley Ruchea is an open-format DJ currently based in Dubai. She has recently dropped guest mixes on BBC 1Xtra and Capital Xtra. She also has an affiliation with Luc Belaire wine brand and has supported artists such as J Hus, Charlie Sloth, WSTRN, and Yungen. See acast.com/privacy for privacy and opt-out information.

Yo, yo, yo! We're back with... ANOTHER ONE! On this episode, hosts DJ Refresh and el Murcielago Mayor welcome back We The Best's Music's DJ Ego for a guest mix.Currently residing in Germany, Ego is best known as an official DJ for DJ Khaled's We The Best Music Group. He's also a mixer on STAR 95.4 FM in Orlando, "The City" station on Dash Radio, and is an ambassador for Luc Belaire wine.Tune in for an hour of Latin-influenced dance music, reggaeton, and more! Saca Las Conchas!Like what you hear? Catch Refresh streaming live on Twitch every Mon, Weds, & Fri at 8pm at www.twitch.tv/djrefreshsd.Follow Refreshwww.instagram.com/djrefreshsdwww.twitch.tv/djrefreshsdFollow El Murcielagowww.instagram.com/14cabezonFollow The Pan Dulce Lifewww.thepandulcelife.comwww.instagram.com/thepandulcelifeFollow Egowww.mixcloud.com/djegolivewww.instagram.com/djegolive See acast.com/privacy for privacy and opt-out information.

The Platform episode 325 features one of the best, a member of We The Best Music touring with DJ Khaled, Luc Belaire and Dash Radio, DJ Ego! From Orlando, Florida but now currently living in Germany and touring throughout Europe you can hear him on Dash Radio every Friday and Saturday at 2 PM Eastern as well as hear monthly guest mixes on your favorite DJ pools and radio stations. He's played tours for fan favorites like Beyonce, festivals like EDC and top venues such as Tao, Marquee, and 1Oak in the US as well as Gibson and more in Germany! Today he gives listeners some hip-hop, R&B and throwback tracks to get the weekend started off right! Follow him on his socials @djegolive or by clicking the links below and enjoy his latest mix, on The Platform. FB: www.facebook.com/djegolive IG: www.instagram.com/djegolive Mixcloud: www.mixcloud.com/djegolive Twitch: www.twitch.com/djegolive Twitter: www.twitter.com/djegolive Website: www.djegolive.com

In 2012, Brett Berish launched Luc Belaire, an award-winning line of French sparkling wines. Since being notably touted by longtime ambassadors Rick Ross and DJ Khaled, their signature black bottles have evolved into symbols of self-made success for prominent artists, athletes and entrepreneurs alike. In just five years, the brand’s flagship blend Belaire Rosé ranks as the top-selling French sparkling wine sold in the United States. Tapping into this spirit of independence, Belaire launched their Self-Made Tastes Better campaign to celebrate artists who have challenged convention and paved their own path to success. The campaign is driven by a video series that features Brett sitting down with various artists to discuss the process of building their career from the ground up. In addition to highlighting the journey of Rick Ross and DJ Khaled, Belaire has shared the self-made stories of artists such as Post Malone, Steve Aoki, Nipsey Hussle, Dave East, Diamond Platinumz, A Boogie Wit Da Hoodie, Russ and Rapsody. Forbes Article: https://www.forbes.com/sites/julianmitchell/2018/05/21/sovereign-brands-ceo-brett-berish-is-building-a-self-made-spirits-empire/#1414b6b28794 Follow Luc Belaire on Instagram: https://www.instagram.com/officialbelaire/?hl=en Learn more about Sovereign Brands: https://www.sovereignbrands.com

Whitley Ruchea is an open-format DJ from the Midlands but currently based in Manchester. Whitley Ruchea has monthly guest mixes featured on BBC 1Xtra, and has an affiliation with Luc Belaire wine brand. Follow Whitley Ruchea on Instagram: @whitley_ruchea See acast.com/privacy for privacy and opt-out information.

This episode I catch up with my friend from Illinois, Billy Coleman who talks about his travels abroad and how people can be global citizens as well! We enjoyed a great Luxe Rosé and I also talk about why my voice is still off..... again. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/therosehourpodcast/message Support this podcast: https://anchor.fm/therosehourpodcast/support

Trying new wines has always been my interest and Luc Belaire is my latest exploration! Find out why I made a mistake about it!

Business Unit Manager chez Sovereign Brands, il gère les marques du groupe (Luc Belaire, Bumbu, McQueen and the Violet Fog) dans 15 pays en Europe et en Afrique.

Based in Belfast, Ireland, DJ Jon Boi serves as an official DJ for the Luc Belaire wine brand. He is also a long-time resident at the club Thompsons Garage in Belfast and has performed to 25000 people in the national football stadium in Northern Ireland. Follow DJ Jon Boi on Instagram: @iamdjjonboi See acast.com/privacy for privacy and opt-out information.

The weather conditions in tropical Far North Queensland on Sunday, January 25, 1998, were ideal for a day out on The Great Barrier Reef. It was hot and sunny with blue skies, and the glass-like water was still and clear... Episode narrated by the Anonymous Host (https://twitter.com/casefilehost) Episode written by Elsha McGill and Milly Raso  Episode researched by Erin Munro Creative Director: Milly Raso This episode's sponsors: SimpliSafe (https://simplisafe.com/casefile) – Save big and get a free security camera ***Special Holiday Deal*** HempFusion (https://www.hempfusion.com/) – Get 20% OFF your first order and FREE shipping with promo code ‘CASEFILE’ ShipStation (http://shipstation.com/) – Try ShipStation FREE for 60 days with promo code ‘casefile’ Luc Belaire (https://www.lucbelaire.com/casefile) – Get 30% OFF your first order of Luc Belaire’s wines For all credits and sources please visit casefilepodcast.com/case-133-tom-eileen-lonergan (https://casefilepodcast.com/case-133-tom-eileen-lonergan/)

This episode is sponsored by Luc Belaire. For fabulous sparkling wine for any occasion be sure to check them out! Listen for an exclusive promo code. In this episode Andrew & Lindsey are joined by Andrew's mother, Nancy, as they sip on Luc Belaire Brut Gold and chat about "the Karen Generation", Thanksgiving dishes, the Turk's invasion of the Kurds, and Trump's impeachment hearings.

This episode is sponsored by Luc Belaire. For fabulous sparkling wine for any occasion be sure to check them out! Listen for an exclusive promo code. In this episode Andrew & Lindsey are joined by Andrew's mother, Nancy, as they sip on Luc Belaire Brut Gold and chat about "the Karen Generation", Thanksgiving dishes, the Turk's invasion of the Kurds, and Trump's impeachment hearings.

The six-member Dupont de Ligonnès family lived at 55 Robert-Schuman Boulevard, a narrow two-story residence in a wealthy residential area west of the city. Their home was part of a row of matching terraced buildings overlooking a busy thoroughfare, interspersed with patisseries, bars, and other businesses... Episode narrated by the Anonymous Host (https://twitter.com/casefilehost) Episode researched by Erin Munro Episode written by Elsha McGill Creative Director: Milly Raso A special thank you to Holly Evans Plumelet and Sylvain Plumelet for their assistance with this episode. This episode's sponsors: Luc Belaire (https://www.lucbelaire.com/casefile) – Get 30% OFF your first order of Luc Belaire’s wines Quip (https://www.getquip.com/casefile) – Get your first refill pack FREE with a Quip electric toothbrush ShipStation (http://shipstation.com/) – Try ShipStation FREE for 60 days with promo code ‘casefile’ Calm (https://www.calm.com/casefile) – Get 25% off Calm Premium subscription For all credits and sources please visit casefilepodcast.com/case-129-the-dupont-de-ligonnes-family (https://casefilepodcast.com/case-129-the-dupont-de-ligonnes-family/)

Hi Podcasters! Trying new wines have been my interest and Luc Belaire is my latest exploration. Find out why I made a mistake about it!

Whitley Ruchea is a DJ from the UK Midlands. She is a guest mixer for BBC Radio 1Xtra and an affiliate of Luc Belaire. See acast.com/privacy for privacy and opt-out information.

DJ Jonezy is an urban DJ from the UK. He's done guest mixes on MistaJam's show on BBC Radio 1 and has held a residency on Charlie Sloth's "Club Sloth" show on BBC Radio 1Xtra. He is also a UK ambassador for the Luc Belaire wine brand. See acast.com/privacy for privacy and opt-out information.

On this episode we branch out the most we have so far from hip hop and include a lot of talk about the state of Rock & Roll, Pop, Electronic, R&B and of course keeping hip hop involved. We also discuss movies and sports. We also have started playing Michigan artists at the Intro & Outro of our episodes. This week we play YG Habibi's "Luc Belaire" and my podcast partner E - Man Bates' "Green Balloons"

Based in Belfast, Ireland, DJ Jon Boi serves as an official DJ for the Luc Belaire wine brand. He is a long-time resident at the club Thompsons Garage in Belfast. Follow him on Instagram: @iamdjjonboi See acast.com/privacy for privacy and opt-out information.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com➡️ About The GuestBrett Berish is the Founder and CEO of Sovereign Brands, a leading international wine and spirits company. With a proven track record of creating successful brands, Berish has established himself as a visionary entrepreneur in the industry. His past brands include Ace of Spades, which he sold to Jay-Z in 2014, and D'Ussé, two of the most successful brands in the super-premium Champagne and premium Cognac categories, respectively.Today, Berish oversees Sovereign Brands' diverse portfolio, which includes Luc Belaire, the fastest-growing French sparkling wine in the world; Bumbu, the best-selling brand in the U.S. premium rum category; McQueen and the Violet Fog, a small-batch gin from Brazil awarded a 93-point score by Wine Enthusiast; Villon, a revolutionary French liqueur; and The Deacon, a Scotch Whiskey blend. Berish also hosts Self Made, a series featuring conversations with top artists, athletes, influencers, and business leaders, including Rick Ross, DJ Khaled, Post Malone, and Lil Wayne, among others.➡️ Show Linkshttps://www.instagram.com/brettberishceo/ https://www.linkedin.com/in/brett-berish-029963b6/ https://brettberish.com/  ➡️ Podcast SponsorsHubspot - https://hubspot.com/  Hustle & Flowchart Podcast - https://hustleandflowchart.com/   NetSuite — https://netsuite.com/scottclary/ Indeed - https://indeed.com/clary➡️ Talking Points00:00 - Intro02:57 - Building a Business05:00 - Standing Out from the Competition08:40 - Early Entrepreneurial Passion16:58 - Biggest Wins & Losses19:05 - Modern Branding Strategies22:39 - Navigating Cultural Shifts in Business23:52 - Sell or Hold? Brett's Take on Entrepreneurship28:55 - Sponsor: Hustle & Flowchart Podcast29:37 - The Secret to Entrepreneurial Success30:54 - Tying Your Brand to Culture33:25 - Getting Stars Like DJ Khaled & Rick Ross Onboard36:18 - The Ace of Spades Story47:10 - Brett's Vision as an Entrepreneur51:11 - Crafting Great Products52:23 - Social Media & Brand Building53:48 - Authenticity Through Social Media55:51 - Branding with A-List Talent57:38 - The Politics of Building a Brand1:01:07 - Key Lessons from Brett's Journey1:02:50 - What "Self-Made" Means to Brett1:17:50 - Advice for Brett's Younger SelfAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy