French company that produces distilled beverages
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Anuj Chhabra, Portfolio Lead at Pernod Ricard, joins Amanda Ma, CEO & Founder at Innovate Marketing Group for a powerful conversation on brand evolution. Expect insights on experiential marketing, human-centered leadership, and how staying curious can future-proof your career. Listen now!About the guest:Anuj is a classically-trained brand marketer currently managing Pernod Ricard's industry-leading mezcal portfolio of Del Maguey and Ojo de Tigre. Prior to this role, Anuj served on the brand marketing teams of iconic billion dollar spirits brands including Johnnie Walker, Absolut Vodka and Malibu Rum. Anuj started his career at Procter & Gamble on Old Spice & Gillette. He strives to be an empowering and inclusive people leader/champion, learning from and elevating those around him. He enjoys bringing others together through products and experiences as he's done leading Absolut's Coachella activation and launches like Malibu Peach.Follow Anuj on LinkedIn!EventUp is brought to you by Innovate Marketing Group. An award-winning Corporate Event and Experiential Marketing Agency based in Los Angeles, California. Creating Nationwide Immersive Event Experiences to help brands connect with people. To learn more, click here.Follow us!Find us on LinkedIn, EventUp Podcast LinkedIn , and Instagram
About the Guest(s):Shea Coakley Shea Coakley is the CEO of Green Street Beverages, bringing over 16 years of entrepreneurial experience in the food, beverage, and health and wellness industries. With a focus on innovative product development, Coakley has been instrumental in positioning Green Street as a leader in the burgeoning market of THC-infused beverages. His passion for creating socially conscious products is evident in his advocacy for clean and functional ingredients.Josh Grab Josh Grab serves as the Chief Revenue Officer of Green Street Beverages, leveraging over 25 years of experience in the beverage industry, primarily within Bev Alk. With a strong background in sales and operations, Grab has been essential in scaling Green Street's presence across key markets, ensuring product accessibility and compliance with emerging regulations in the THC beverage sector.Episode Summary:In this episode of the podcast, host Adam welcomes Shay Coakley, CEO, and Josh Grab, CRO of Green Street Beverages, to dive deep into the exciting evolution of THC-infused beverages. This lively conversation covers their path from transitioning out of traditional alcohol consumption into pioneering the budding THC beverage market, addressing the pivotal role that packaging plays in this newly forming industry. The duo's rich experiences illuminate various facets from operational challenges to consumer perceptions in this dynamic space.Shay Coakley and Josh Grab unpack the complexities surrounding the manufacture and distribution of THC drinks. Fueled by the opportunities following the 2018 Farm Bill, Green Street Beverages is strategically positioned to become a leader akin to the Diageo or Pernod Ricard of THC beverages. As beverage veterans, they emphasize the importance of branding and packaging, pointing out challenges like regulatory compliance across states and the need for child-resistant packaging. Their transition from alcohol to THC signifies a broader movement towards healthier, functional, and socially engaging consumption trends.Key Takeaways:* Green Street Beverages is at the forefront of the THC-infused beverage industry, capitalizing on legislative changes that allow for broad distribution.* Packaging is not just functional but strategic, playing a crucial role in consumer perception and retail success in the THC beverage landscape.* Overcoming regulatory challenges is pivotal for scaling operations, necessitating adaptable supply chains and compliance with evolving state-specific laws.* The industry shift from alcohol to THC-based drinks represents a significant lifestyle change, aligning with wellness and mindful consumption trends.* Partnering with co-packers experienced in both non-alcoholic and alcoholic beverages is essential in navigating the complexities of this new market.Notable Quotes:* "We're really looking to show people that social cannabis consumption can be a part of their repertoire and in some cases even replace alcohol." - Shea Coakley* "Everything we do, we do through co-packers, right? We don't own our own facility." - Josh Grab* "This transition from the recreational cannabis market to hemp based really opened up a world." - Shea Coakley* "Packaging goes from something that is really not very relevant to super important." - Shea Coakley* "It's bringing people into this whole new world of THC and cannabis and it's a great time to be in this market." - Josh GrabResources:* Green Street Beverages Website* Connect with Shea Coakley and Josh Grab on LinkedIn for further insights into the industry.* Explore the various brands and products offered by Green Street Beverages at their website.Indulge in this episode to uncover more about the transformation of THC into everyday beverages and how Green Street Beverages is leading this change. Keep tuning in for more compelling discussions on the intersection of innovation and industry breakthroughs right here on this podcast. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com
What does it take to create a spirits brand that's irresistible to both consumers and potential acquirers? For Elwyn Gladstone, the answer lies in big ideas, bold packaging, and global hustle. Elwyn is the founder of Biggar & Leith, the spirits company behind hits like Malfy Gin, acquired by Pernod Ricard in just four years, and Shanky's Whip, a black Irish whiskey liqueur now sold in 80+ countries and tracking toward 130,000 cases in 2025.In this episode, Elwyn unpacks his approach to building globally resonant brands — from his roots on the teams that launched Hendrick's Gin and Kraken Rum, to creating one of the most original and fastest-scaling brands in Irish whiskey today. With no outside capital and a lean team, he's showing just how far smart storytelling and standout design can take a brand.Elwyn shares:Why differentiation is everything — from liquid to packaging to positioningHow Malfy Gin was built to stand out at shelf with color, Italian provenance, and flavor innovation — and why “lemon gin from Italy” worked everywhereHow Shanky's Whip won over skeptics with a unique flavor (vanilla + caramel + Irish whiskey) and a product story that was fun, not intimidatingWhy Biggar & Leith ignored the “go deep before wide” rule — and built brands in dozens of countries from Day OneHow the team uses a plug-and-play playbook for each market, with toolkits, pricing, and targeted channel strategiesHow Elwyn keeps his team lean (fewer than 10 FT hires), yet executes in 80+ countriesWhat most drinks founders misunderstand about scale, distributor relationships, and brand-building prioritiesLast Call:On Last Call, we're commemorating the 20th anniversary of Granholm, which was decided on May 16, 2005. On Last Call, we're joined by Sean O'Leary of O'Leary Group, one of the country's leading liquor lawyers, to break it all down:Why Granholm helped wineries — but left retailers and spirits brands behindThe legal trends that could reshape shipping againWhere producers are still blocked — and what states to watchWhat smart founders should know about future DTC expansionDon't miss our next episode, dropping on May 21.For the latest updates, follow us:Business of Drinks:LinkedInInstagram @bizofdrinksErica Duecy, co-host: Erica Duecy is founder and co-host of Business of Drinks and one of the drinks industry's most accomplished digital and content strategists. She runs the consultancy and advisory arm of Business of Drinks and has built publishing and marketing programs for Drizly, VinePair, SevenFifty, and other hospitality and drinks tech companies.LinkedInInstagram @ericaduecyScott Rosenbaum, co-host: Scott Rosenbaum is co-host of Business of Drinks and a veteran strategist and analyst with deep experience building drinks portfolios. He currently serves as Head of Search at Distill Ventures. He was formerly the Vice President of T. Edward Wines & Spirits, a New York-based importer and distributor.LinkedInCaroline Lamb, contributor: Caroline is a producer and on-air contributor at Business of Drinks and a key account sales and marketing specialist at AHD Vintners, a Michigan-based importer and distributor.LinkedInInstagram @borkalineSPONSOR: SWIG Partners is exclusively offering $100 off their supplier-distributor matchmaking fee when you mention the Business of Drinks podcast, or inquire via this link: https://www.swigpartners.com/businessofdrinksIf you enjoyed today's conversation, follow Business of Drinks wherever you're listening, and don't forget to rate and review us. Your support helps us reach new listeners passionate about the drinks industry. Thank you!
Japan's Top Business Interviews Podcast By Dale Carnegie Training Tokyo, Japan
Previously, Rose worked for Pernod Ricard Japan as a Brand Manager for Ki No Bi and White Spirits, Brand Manager for Jameson Irish Whiskey, and Wine Ambassador. Her earlier roles also included Sales Support Executive at iSeek Communications, Guest Relations at Tokyo Daiichi Hotel, and Guest Relations at Whitehorse Hotel. Rose holds a Bachelor of Commerce degree from the University of Wollongong. Drawing from her years of experience at Pernod Ricard and now as the representative of Wine Australia, she emphasizes the importance of trust, consensus-building, cultural adaptation, and clarity of purpose. One of her key insights is that successful leadership in Japan depends less on hierarchy and more on alignment. Building consensus among diverse stakeholders—importers, state offices, and trade partners—requires time, patience, and careful listening. She advocates for deep preparation, active curiosity, and a willingness to ask questions without judgment in order to fully understand local expectations and dynamics. By gathering feedback and adjusting plans collaboratively, she has been able to lead without formal authority and still earn commitment. Trust is foundational. Rose builds it through consistency, transparency, and follow-through. She notes that while expat leaders may be under pressure from headquarters to move quickly, speed is often perceived as risky in Japan. Thus, she emphasizes defining clear goals and then creating an environment where people feel safe contributing and experimenting—mitigating risk rather than avoiding it. She sees the leader's role as owning the risk and setting the conditions for safe innovation. Rose also stresses that Japanese language skills are advantageous for breaking down communication barriers and signalling commitment. However, she acknowledges that fluency isn't a requirement for every role—openness and cultural sensitivity can go a long way. She describes how even small actions, like proper greetings and showing bilingual flexibility, help build rapport and credibility. Her leadership philosophy centres on mutual respect. At Pernod Ricard, she managed small multicultural teams by identifying individuals' strengths and aligning them with strategic goals. She believes in tailoring support based on each person's aspirations—whether they're short-term visitors or long-term residents. Rose has also navigated challenges as a young, non-Japanese female leader. She counters potential bias with competence, clarity, and professionalism, ensuring she is always well-prepared and direct in communication. She stresses the value of local mentors and networks—like Austrade and Australian embassy contacts—for problem-solving and cultural insight. Ultimately, her definition of leadership is grounded in mutual respect, trust, and shared accountability. She underscores that leading in Japan is less about authority and more about connection, consistency, and cultural fluency.
En la carrera por conquistar al consumidor consciente, muchas empresas apuestan por estrategias de sostenibilidad. Pero, ¿realmente responden a una demanda genuina o a una tendencia de mercado? En este episodio, Luciana Manfredi, profesora de EGADE Business School, y Melanie Picard, Research and Innovation Product Owner en Pernod Ricard, analizan qué motiva al consumidor verde en América Latina y cómo las marcas pueden conectar con él sin caer en el greenwashing. Un podcast de Tec Sounds.
Ok grab a drink, sit back and relax. Today I dive into a couple of topics. Give my opinion and thoughts on them. Hope you find value in it. This whiskey world is changing and we have to adapt to it.Badmotivatorbarrels.com/shop/?aff=3https://www.instagram.com/zsmithwhiskeyandmixology?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==Patreon.com/the_whiskeyshamanThe whisky world is changing – it's time others caught upWhisky commentator Colin Hampden-White takes issue with wine writer Andrew Jefford's depiction of the whisky ‘magi'Words by Colin Hampden-White17 December 2020. https://cluboenologique.com/As someone who spends a good deal of time reading, writing, talking about – not to mention consuming – Scotch, I would probably be considered part of the whisky cognoscenti pinpointed by Andrew Jefford in his ‘tips for wine lovers whose heads are turned by whisky', published here last month. In his counsel, Andrew accuses the whisky ‘magi' of having ‘sanctified' a certain type of Scotch for ‘whisky beatitude' – single malt, ideally single-cask bottlings of ‘multitudinous finishes and aged rarities'. It's an outdated view.The proportions of my professional reference points are the inverse of Andrew's. I am a professional whisky communicator, but also a huge wine lover. I chair the Circle of Wine Writers, and still write a great deal about wine; and I can tell Andrew that the days of whisky purists considering blends to be somehow lesser fare than single malts are well and truly over – particularly in the face of such vaunted blends as Chivas' Tribute to Honour (which sells for as much as $240,000) or Diageo's £100,000 Diamond Jubilee. Further down the scale there is a plethora of premium blends, from Pernod Ricard's Royal Salute to Johnnie Walker's Blue Label. These expressions are enjoyed by single malt lovers as much as anyone, who appreciate the complexity of their creation.Acclaimed blends include Chivas' Tribute to Honour and Diageo's £100,000 Diamond JubileeRather than being elitist, the attitude of whisky purists has changed to encourage new enthusiasts of all types. The days of bartenders advocating strict ways to drink whisky and insisting upon the need to take single malt neat are over. I would never want a wine lover to be daunted by high-strength whisky, so I agree with Andrewthat adding water is a good idea – and if you asked the “whisky Magi” today, they would likely say the same. Indeed I would advocate adding as much water as you wish, to suit your taste (though don't forget that most single malt ranges, at 10 or 12 years old, come in at 40% ABV – so anyone who has enjoyed a good Martini will be very familiar with how they react to high-strength spirits).Whisky in the 1980s was not a particularly popular drink. While many people still drank Scotch, it was is no way, shape or form trendy. All that changed in the late 1990s, when a new breed of whisky drinker emerged. This consumer sought rare single malts and even single cask offerings – something the industry duly noted and promoted accordingly.Whisky may have a romantic, nostalgic image but it is attracting a more contemporary audience, says Hampden-White. Photo by Martin Scott PowellIt's your whisky, drink it however you likeIt became clear by the mid-2000s, however, that if whisky's appeal was to grow further, it would have to be introduced to the mainstream market – and that by keeping whisky exclusive and elitist, this would never happen. From that point on, the whisky industry changed its tune, and the tartan, bagpipes and cask-strength whisky had to step aside. There was a new message to anyone keen to newcomers asking how the spirit should be drunk: “It's your whisky, drink it however you like”.
This week Sam discusses bordeaux 2024 en primeur, Argentina's 2025 harvest, a new company combining Accolade and Pernod Ricard's wine assets, wildfires in South Africa and the release of Bhutan's first wine. You can read the transcript of this newscast at https://www.jancisrobinson.com/articles/bordeaux-2024-ep-bhutans-first-wine-south-african-wildfires-argentinas-2025-harvest.
A new major global wine company created through the merger of Accolade Wines and assets formerly owned by Pernod Ricard, a water broker says dry conditions across the southern Basin are leading to higher water demand and temporary prices, and regional businesses report locals spending less in town due to the ongoing lack of rain.
This evening, we look at all things alternative investing. We speak to Pernod Ricard and WhiskyBrother about which whiskey gives you the most bang for your buck over time and where beginners should hedge their bets. Luxity looks at investing in luxury and passing these down through generations, and Strauss & Co give us a tour of the art world when looking at where to put your money. SAfm Market Update - Podcasts and live stream
This week we have a lively discussion on portfolio spring cleaning, tariffs and French dividend-paying companies.We chat about Procter & Gamble, Tangar, AON, Fastel, Rubis, Sanofi, L'Oreal, LVMH, TotalEnergies, BA Systems, Groupe SEB, Pernod Ricard, Sodexo, Fimalac Interactive, Shell, Texas Instruments, LYB, Violia, Hotamaki, and MSCI.We also answer listener questions on investment strategies, portfolio allocation, and more!
Yoann Benoit expert Data, IA et Produit, est le fondateur d'Hymaïa, l'agence spécialisée dans la Data, l'IA et le Produit. Aujourd'hui ils travaillent avec des grosses boîtes comme Pernod Ricard mais aussi avec des boîtes Tech comme Leboncoin.On aborde :
In this week's Dig (In)spiration, Jess Gaedeke reflects on her conversation with Anna Estlund, Senior Director of Insights & Strategy at Pernod Ricard, on how building empathy in context can align global stakeholders to local market dynamics, how in-store immersion helps cross-cultural teams see the shopper reality firsthand, and why Shopper Insights deserves to be seen as the sexy, career-making discipline it truly is.
News und Informationen finden Sie in unserem Shop auf https://www.whisky.de/whisky/aktuelles/nachrichten.html 00:00 Whisky.de News 00:26 Glenmorangie relauncht Lasanta 00:53 NEU: Glenfarclas Easter Edition 01:11 NEU: Jim Beam Pineapple 01:54 Die Edrington Goup darf Famous Grouse an William Grant & Sons verkaufen 02:13 Highland Park wieder in Betrieb und für Besucher geöffnet 02:40 Johnnie Walker Black Ruby kommt weltweit auf den Markt 03:07 Wolfburn stellt ihren Cognac Cask-Finished Single Malt vor 03:30 Glen Grant stellt Single Malt im Wert von 50.000 US-Dollar vor 03:54 Benromach baut Contrasts Range weiter aus 04:43 NEU: Kilchoman Portuguese Brandy Single Cask Finish - Whisky.de Exklusiv 05:08 NEU: Bowmore ARC-54 05:36 Loch Lomond Brewery eröffnet Levenbank Distillery 06:25 NEU: Dewar's Double Double 21 Year Old Magma Stone Toasted 07:09 Glenrothes präsentiert einen 51-jährigen Whisky 07:43 Chivas Royal Salute enthüllt Rio de Janeiro Polo Edition 08:07 Pernod Ricard unterbricht die Produktion von Midleton Distillery 08:38 Bushmills veröffentlicht bislang ältesten Irish Single Malt der Welt 08:59 Jack Daniel's 14-, 12- und 10-jähriger Tennessee Whiskey 09:49 Diageo schließt die Bulleit Distillery Kentucky bis zum Sommer 10:17 NEU: Wild Turkey 101 8-Year-Old Bourbon 10:46 Kavalan stellt seinen ersten Whisky mit Altersangabe vor 11:40 Diageo steigt bei Stauning aus 12:44 Verbot des Begriffs „Rye Whisky“ für europäische Hersteller ► Abonnieren: http://www.youtube.com/user/thewhiskystore?sub_confirmation=1 ► Whisky.de Social Media ○ TikTok: https://www.tiktok.com/@whiskyde ○ Instagram: https://www.instagram.com/whisky.de/ ○ Facebook: https://www.facebook.com/Whisky.de/ ○ Twitter / X: https://www.threads.net/@whisky.de ○ Threads: https://www.threads.net/@whisky.de ○ Telegram: https://t.me/whisky_de ► Podcast: https://www.whisky.de/shop/newsletter/#podcast ► Merch: https://whiskyde-fanartikel.creator-spring.com/ Mehr Informationen finden Sie in unserem Shop auf Whisky.de/shop
A professor, an analytics director, and a podcaster walk into a bar and order a whiskey. Which brand do they order? And how does that data make it's way into a marketing mix model?That's what Simon and Jim wanted to know, so they asked Elea Feit - Associate Dean of Research and Professor of Marketing at Drexel, and Karen Chisholm, Director of Transformation Analytics at Pernod Ricard.Find out the biggest challenge marketers are facing today regarding measurement, and how they're tackling it. Find out what's in store for marketing measurement and MMM in the next 3 years.Grab a drink and have a listen :)▶️ Watch on YouTubeLinks from the show:Marketing Science InstituteThe Advertising Research FoundationElea Feit on LinkedIneleafeit.comKaren Chisholm (email about job opportunities!)00:47 Today's Topic: Marketing Mix Modeling02:10 Introducing the Guests05:07 MSI and ARF Initiative07:52 Survey Insights and Challenges12:20 Measurement Techniques and Strategies16:34 Brand-Level Optimization and Earned Media22:44 Granularity in Marketing Mix Modeling28:54 Understanding Marketing Mix Modeling29:18 The Four Ps and Their Importance30:20 Media Mix Modeling vs. Marketing Mix Modeling32:29 Challenges in Media and Marketing Mix Modeling34:09 Always-On Discounts and Their Impact37:14 Data Quality and Availability Issues40:38 The Future of Marketing Mix Modeling43:08 Industry Perspectives and Best Practices50:28 Open Source Solutions and In-House Modeling54:58 Job Opportunities and Final Thoughts
On this week's episode, host Jess Gaedeke is joined by Anna Estlund, Senior Director of Insights & Strategy at Pernod Ricard, to explore how the team navigated the canned cocktail boom by rooting strategy in consumer behavior, the importance of cultivating empathy across global stakeholders, and why Shopper Insights is the most underrated (and sexiest) area in the insights world.
Today, we share our five top stocks to buy if they won thelottery, including picks like Pernod Ricard, Visa, Ferrari, Microsoft, and LVMH. With no restrictions, such as yield, we look at key factors driving our choices, such as brand power, growth potential, and pricing strength.We also preview an upcoming newsletter on big pharma, with Derek focusing on Merck & Co. and the top-selling drug, Kuda.And as always, we finish with some excellent Listener questions
In Episode 38 of Alcohol-Free Radio, we're joined by Taylor Foxman, a seasoned veteran in the global beverage alcohol industry. With over a decade of experience working for major players like Pernod Ricard, Gruppo Campari, Boston Beer, and Stoli Group, Taylor brings unmatched insight into what it takes to build and scale iconic beverage brands.Now the Founder & CEO of The Industry Collective, Taylor advises 85+ emerging beverage and cannabis brands and serves as a contributor to Rolling Stone, covering the intersection of culture, cannabis, and consumer trends. She's also a Board Advisor to six VC firms focused on investing in future-forward brands and communities.In this episode, we cover:
In this episode, we review the latest earnings results from the spirits industry (Diageo, Pernod Ricard, Brown-Forman, Campari, Rémy Cointreau, Becle, and MGP Ingredients). Alongside individual company results, we discuss the impacts of declining sales in the US, the surprising health of the European market, the challenges created by aging inventory and wholesaler inventory, an evolution in pack and pricing strategy, the severe impact of a retaliatory Chinese anti-dumping investigation into cognac, and, of course, the fallout from the Trump-initiated trade wars with the US, Mexico, Canada and the European Union. Contact us via email: bourcard.nesin@rabobank.com Sign up for our research via this link: Knowledge.Rabobank.com Note: The content and opinions presented within this podcast are not intended as investment advice, and the opinions rendered are that of the individuals and not Rabobank or its affiliates and should not be considered a solicitation or offer to sell or provide services This episode was recorded on March 6, 2025. Things may have changed by the time you are listening to this podcast.
Episodio número 25 de la temporada 5 de la serie Safety Leaders Podcast.Un podcast de PrevenControl, con Joaquim Ruiz y la colaboración de Alejandro Pérez Muñoz. Música: Litus.El compromiso Vision Zero de Pernod RicardEn el nuevo episodio de Safety Leaders, exploramos una buena práctica que destaca en el sector: el Compromiso Vision Zero de Pernod Ricard España.Con 650 empleados en España y un portafolio de marcas reconocidas como Ballantine's, Chivas Regal, Jameson, Beefeater y Absolut, Pernod Ricard ha integrado la seguridad y la salud como pilares estratégicos dentro de su enfoque de sostenibilidad y responsabilidad social.
Join Michelle Martin on her tour of markets! Hosted by Michelle Martin with Ryan Huang, this episode unpacks the S&P 500’s correction and gold's historic rise past $3,000. What’s next for gold miners and the VanEck Gold Miners ETF (GDX)? The tech sector takes a hit, with Adobe down 14% amid AI competition. Ulta Beauty soars after strong earnings, while SingPost shareholders vote for a billion-dollar sale. Plus, Alibaba’s AI claims to read emotions—what does this mean for the future?See omnystudio.com/listener for privacy information.
Na maanden zoeken is hij er: een nieuwe ceo! De doorgewinterde chipveteraan Lip-Bu Tan (65) moet Intel gaan redden. Beleggers zijn euforisch. Toch is het maar de vraag of met zijn komst de rust terugkeert. Eén ding leek namelijk zeker: Intel zou zich opsplitsen. Maar de komst van Tan kan dat voornemen in gevaar brengen. Net als Intel werd ook bouw-duo BAM en Heijmans jarenlang verafschuwd door beleggers. Beleggers vonden Nederlandse bouwers te risicovol, vanwege probleemprojecten en geblunder in het buitenland. Maar het herstel in ingezet! De aandelen behoren tot de hardste stijgers van het Damrak. En beide bedrijven promoveren binnenkort. Terecht? Of is de ellende nog lang niet voorbij? We staan ook stil bij Donald Trump's fascinatie voor sterke drank, de botte kettingzaag van Elon Musk en bij Volkswagen dat een oorlogsprofiteur blijkt.See omnystudio.com/listener for privacy information.
Are NFTs dead? Or are they just evolving?In this episode of Web3 with Sam Kamani, I sit down with Neil from Mojito to explore how NFTs are still powering major brands, how real-world assets (RWAs) are reshaping digital ownership, and how loyalty programs in Web3 could be the next major adoption driver.Key topics we cover:✅ How major brands like Mercedes, Sotheby's & Pernod Ricard are using NFTs✅ Why RWAs and tokenized assets are the future of NFTs✅ The next evolution of NFTs—beyond collectibles to financial utility✅ How Web3 loyalty programs could reshape brand engagement✅ How Mojito is onboarding enterprises into Web3If you think NFTs are dead, this episode will change your mind!Key Timestamps[00:00:00] Introduction: Sam introduces Neil from Mojito and the discussion around the evolution of NFTs & Web3 adoption.[00:01:00] Neil's Background & Journey into Web3 How curiosity about smart contracts led him to blockchain Moving from eCommerce & brand-building to NFTs & Web3[00:03:00] What is Mojito? Solving Enterprise NFT Adoption Mojito as a Web3 engagement platform Working with Mercedes-Benz, Sotheby's, Pernod Ricard & more Why brands still see value in NFTs & blockchain[00:05:00] Surviving the NFT Crash—How Mojito Pivoted & Thrived Why Mojito focused on enterprise clients rather than retail hype How the NFT winter separated speculation from real utility Lessons learned from Web3 booms & busts[00:08:00] Navigating Web3 Narratives: How to Build for Long-Term Success Why Web3 is obsessed with new trends (AI, RWAs, etc.) Should companies chase the latest narrative? How Mojito balances innovation with customer needs[00:10:00] AI, NFTs & The Evolution of Web3 Engagement Why AI agents & NFTs will eventually converge How trading bots & automation are already using Mojito's marketplaces The hidden infrastructure powering Web3 innovation[00:12:00] What Does an NFT Partnership Look Like? How brands integrate NFTs into their strategy Real-world assets (RWAs) & tokenized collectibles The role of Web3 consulting in onboarding enterprises[00:15:00] Introducing Mojito Loyalty—A New Approach to Web3 Engagement Why existing loyalty programs (points, miles) are broken How blockchain-based loyalty can increase engagement Partnerships with Sweet Blockchain for low fees & fast transactions[00:17:00] NFT Lending, DeFi & Unlocking New NFT Utility How tokenized RWAs are being used as DeFi collateral Why fractionalization & lending will change NFT finance The rise of NFT-backed stablecoin loans & liquid staking strategies[00:20:00] The Future of NFTs—Utility Will Win Why NFTs will eventually move into the background The transition from speculation to real-world use cases NFTs as protocols rather than products[00:23:00] Final Thoughts & Call to Action Mojito is launching a free-tier loyalty program for brands How any business can experiment with Web3 engagement Connect with Mojito & explore their latest productsConnecthttps://getmojito.com/https://x.com/mojito_nfthttps://www.linkedin.com/company/mojitoinc/https://www.linkedin.com/in/neilmullins/https://x.com/wordsofneilDisclaimerNothing mentioned in this podcast is investment advice and please do your own research. Finally, it would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Be a guest on the podcast or contact us - https://www.web3pod.xyz/
Discover the transformative impact of design thinking on business innovation in this episode of The Power Lounge. Amy Vaughan welcomes Karen Baker, managing owner of Seven Concepts Inc., recognized by Forbes as one of “3 Women Breaking The Glass Ceiling In The Male-Dominated Tech Industry.” With 26 years of experience driving marketing innovation and enhancing organizational performance across public, private, and academic sectors, Karen shares her expertise in crafting and executing growth strategies. Her collaborations with organizations such as Pernod Ricard, the American Diabetes Association, AARP, Black Entertainment Network, and the Smithsonian illustrate how design thinking goes beyond aesthetics to drive substantial business growth and resilience. Learn how integrating designers into strategic roles can transform your business approach and discover practical methods to implement these strategies in your own work. Whether you're in digital marketing or passionate about creative strategy, this conversation offers actionable insights to elevate your business innovation and adaptability through design.Connect with Karen Baker on LinkedInKey Takeaways:Karen Baker's Background and CareerUnderstanding Design ThinkingApplication of Design Thinking in Various SectorsDesign Thinking as a Catalyst for Business TransformationInfluences on Karen Baker's Approach to Design LeadershipThe Role of Community in Design Thinking and Business SuccessTechnology and Its Impact on Design Thinking and Business StrategySocial Art and Culture's Purpose and ImpactTransferable Skills and Career AdaptabilityRole of Research in Design ThinkingChapters:00:00 - Introduction01:18 - "Empowering Women in Business Design"04:17 - Design Thinking in Program Development08:13 - Design Thinking Solves Complex Problems09:46 - Passion for Creative Problem-Solving15:13 - Insightful Learning Experience16:34 - "Podcasting: Focused Creative Reflection"20:18 - Mastering AI in Food Photography22:49 - Designing Impactful Social Programs28:07 - "Blending Creativity and Strategy"29:58 - Versatile Skills Across Industries32:53 - Crossover Impact in Health Care35:09 - Design Requires Community Collaboration40:12 - Tech Vital for Small Businesses42:00 - "Enhancing Business with Tech Tools"44:45 - "Power Round Q&A Session"48:31 - Upcoming Master Class Announcement49:00 - OutroQuotes:"Good design isn't just about aesthetics; it's about transforming creativity into a competitive advantage."- Amy Vaughan"Design thinking is not a theory; it's a methodology born to solve problems, turning ideas into impactful change across every facet of life."- Karen BakerConnect with the host Amy Vaughan:LinkedInPower Lounge PodcastLearn more about Together Digital and consider joining the movement by visiting togetherindigital.com.Support the show
Subscriber-only episodeSend us a textFrom the vault! I hope you enjoy this episode :) This was recorded in 2020 so please excuse the birds in the background.The Joy of Missing Out: Interview with the co-founder of Ceders Alt Gin Maria Sehlstrom about how they created Cedars Non-Alcoholic Gin. Katische and Maria discuss the origins of the company, the botanicals sourced in Cederberg, South Africa; how the gin is produced and what the vision for the future is.Katische also discusses the relevancy of a non-alcoholic beverage to women in perimenopause and menopause, who may be experiencing hot flushes when drinking alcohol as well as insomnia. The Joy of Missing Out is a movement which is particularly important whilst we are in lockdown and Maria also discusses the importance of mindful drinking whilst in isolation.This video was recorded in Brisbane Australia and London. A few months after recording this video Katische stopped drinking all forms of alcohol and her perimenopause symptoms including anxiety subsided significantly. She no longer teaches about Perimenopause or Menopause rather addresses the spiritual side of life.Update: 2024: Ceders Alt Gin was sold to Pernod Ricard. Maria and her husband developed new non-alcoholic beverages under a different label.If you would like assistance in reducing your alcohol intake, please visit https://katische.com/alcohol-reduction and fill in an application form.Podcaster?- host with Buzzsprout Buzzsprout is my podcast host of choice! 3 years in podcasting has led me to Buzzsprout!Looking for Podcast Guests? PodmatchTake the hassle out of endless emails, Facebook groups and pitches to get Pro guests. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Find out more about Katische and book sessions at https://katische.com/ Connect with and follow Katische on Facebook, LinkedIn, Goodreads, YouTube and Amazon
Stephen Grootes spoke to Isaah Mhlanga, Chief Economist at Rand Merchant Bank about why the Rand and Gold are defying Trump's chaos. How is it possible for things to rock bottom and skyrocket at the same time? In other interviews, Lorna Scott talks about the Pernod Ricard's Acquisition of Inverroche Distillery.See omnystudio.com/listener for privacy information.
Stephen Grootes Chats with Lorna Scott on Pernod Ricard's Acquisition of Inverroche Distillery.See omnystudio.com/listener for privacy information.
Die fynbos-jenewer Inverroche is onlangs deur die drankreus Pernod Ricard uitgekoop. Die stigter van Inverroche, Lorna Scott, gesels oor die transaksie. Volg RSG Geldsake op Twitter
This evening we look at the markets with Exness, the JSE discusses its campaign calling for citizens to check if they are owed dividends, we're joined by political commentator and journalist Joel Pollak to hear his thoughts around Trump's recent actions towards SA. We speak to SA gin brand Inverroche about being acquired by Pernod Ricard, Standard Bank raises awareness around romance scams, and skincare expert Dr Judey Pretorius tells us about her brand, Biomedical Emporium. SAfm Market Update - Podcasts and live stream
Garth Watson – Managing Director, Inverroche SAfm Market Update - Podcasts and live stream
Dans une ambiance un peu curieuse, les marchés actions progressent grâce aux espoirs liés à l'IA et à l'évolution des taux directeurs, en dépit d'une série de résultats d'entreprises médiocres et des incertitudes concernant la guerre commerciale relancée par les Etats-Unis. Les temps forts du jour comprennent la décision de la Banque d'Angleterre sur ses taux et les résultats d'Amazon après la clôture.
What's standing in the way of true innovation? Spoiler: it's not just silos or stale thinking—it's the way we try to innovate. In this episode of This Modern Brand, Emily Cohen, Senior Director of Global Innovation at Pernod Ricard, shares how ditching cookie-cutter approaches unlocked breakthrough results. Tune in to learn how to “brainstorm the brainstorm” and revolutionize […]
Malgré des chiffres de l'emploi américain encourageants, les investisseurs semblent craindre que ces bonnes nouvelles ne repoussent les perspectives de nouvelles baisses de taux. Une situation qui pèse sur Wall Street et crée des tensions sur les marchés obligataires. Sur le CAC 40, le géant des spiritueux Pernod Ricard signe la plus forte baisse, tandis qu'Airbus gagne du terrain grâce à un bon bilan commercial pour l'année 2024. Un contraste qui illustre la diversité des enjeux auxquels font face les entreprises cotées.Au-delà des performances individuelles, nous analysons les tendances globales qui ont façonné cette séance boursière. Le CAC 40 a ainsi clôturé en baisse de 0,8%, suivi par des reculs de 0,9% à Londres et 0,5% à Francfort. Un tableau mitigé qui reflète les incertitudes économiques qui pèsent sur les marchés européens.Notre équipe a utilisé un outil d'Intelligence artificielle via les technologies d'Audiomeans© pour accompagner la création de ce contenu écrit.
Brand collaborations are a powerful marketing lever to unlock growth whether your strategic goals are to drive Meaningful Difference, Predispose More People, Find New Space or Be More Present.No wonder 1 in 4 marketers cite collabs as an important tactic in the 2024 Language of Effectiveness report by Marketing Week and Kantar.Lindsay Gorton-Lee, Brand Strategy Consultant at Kantar and Becky Ingram, Client Partner at Kantar chat to Gui Pasculli, Head of Culture & Partnership for Malibu at Pernod Ricard. They unpack how brand collabs are helping Malibu to connect to culture and develop brand experiences which are driving meaningful difference for the brand, extending category boundaries and reaching new audiences. Hosted on Acast. See acast.com/privacy for more information.
Send us a textIn this episode you'll learn how brands like Jameson and Guinness invest in their future by entrusting their past to Archivists. It's exceptionally rare to get Diageo and Pernod Ricard to agree on anything (!) but the importance of brand archives is central to both Guinness and Irish Distillers. Eibhlin Colgan and Carol Quinn sat down in the Connoisseur Bar in the Guinness Storehouse to explain that a corporate archive is central to preserving and enhancing brand value. Archives can do so much, from providing insights for current marketing campaigns to informing CSR work to inspiring new product development with stories of previous successes/failures.Carol and Eibhlin share stories and tales from the past but explain how even modern start ups need to be thinking about creating an archive if they are to build value into the future. PS Don't use Sellotape to stick papers into records you are archiving, ask a professional!Please see some of the links mentioned on the pod:Guinness Archive genealogy: Discover if Your Family Worked for Guinness | Guinness StorehouseThe Jameson records on Ancestry:Bottling Agreements with Publicans - Ireland, Jameson Bottling Agreements with Publicans, 1909–1965 - AncestryStaff Wage and Employment Books - Ireland, Jameson Distillery Staff Wage and Employment Books, 1862-1969 - AncestrySupport the showFor more high-lights and low-downs follow @BizBevPod on "X" or LinkedInBusiness of Beverages is self-funded and hosted/ edited/produced by Will Keating.Pádraig Fox co-hosts in a strictly personal capacity.All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
Los accidentes de tránsito siguen siendo una de las principales causas de dolor y luto en las familias dominicanas. Frente a esta realidad, el Intrant, la Digesett y diversas instituciones se unen para reforzar la seguridad vial en el país. Entre estas iniciativas destaca el compromiso de Pernod Ricard, que, junto a otros actores, firmó el Pacto Nacional por la Seguridad Vial el pasado 18 de noviembre en el Palacio Nacional, como parte de las semanas de la seguridad vial.En este episodio nos acompaña Francesca Ortiz, Gerente de Comunicaciones Externas y Asuntos Públicos para LATAM, para detallar la campaña Autosobriedad, una estrategia innovadora que busca fomentar el consumo responsable y prevenir accidentes. ¿Podrá esta campaña marcar un antes y un después en la seguridad vial dominicana? ¡Descúbrelo con nosotros!
BRAVE COMMERCE Live which took place in NYC in May 2024 brought together hundreds of brand leaders to discuss the biggest challenges and opportunities facing the commerce industry and how they could work together to drive growth.This episode features a live recording from that event and features Marcia Resnick, Head of eCommerce at Pernod Ricard, Kevin Shapiro, SVP, US Consumer Beauty Brands at COTY, and Jessica Goon, CMO at Tate's Bake Shop in conversation with MikMak's Kayla Darcey.In some ways, it has never been easier to connect with consumers, but it has also never been more complicated. Whether via traditional advertising, retail media, influencers, CTV, or the myriad other channels brands need to develop authentic relationships with consumers that fuel commerce. This episode explores how three very different brands approach digital consumer engagement and leave you with new ideas for your own media strategy. Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Bourbon Lens podcast, Jake sits down with Kaveh Zamanian, the founder and former CEO of Rabbit Hole Distillery, to discuss his journey in the whiskey world, the evolution of Rabbit Hole, and his new role within the spirits industry. Kaveh and Jake also talk about the new Founder's Collection – 8-Year-Old Boxergrail Rye Whiskey from Rabbit Hole. We also dive deep into Kaveh's exciting new chapter at Pernod Ricard as he transitions into his role as Chief Operating Officer and Head of North American Distillers. This role brings a significant opportunity to impact the direction of several iconic whiskey brands across the U.S., and Kaveh reveals how his experience in both entrepreneurship and leadership will shape the future of the company's strategy. Throughout the conversation, Kaveh reflects on the ever-changing whiskey landscape, the importance of sustainability, and the role of craftsmanship in modern distilling. Stream this episode on your favorite podcast app and be sure to drop us a review while you're there. We are thankful for your support over the last 6 years. We must give the biggest shoutout to our amazing community of Patreon supporters! As always, we'd appreciate it if you would take a few minutes time to give us feedback on Bourbon Lens podcast. If you enjoy our content, consider giving us a 5 Star rating on your favorite podcast app, leave us a written review, and tell a fellow bourbon lover about our show. Follow us @BourbonLens on Instagram, Facebook, LinkedIn and X. Also, consider supporting Bourbon Lens on Patreon for some of the behind the scenes, to earn Bourbon Lens swag, join the Bourbon Lens Tasting Club, and more. If you have any comments, questions, or guest suggestions, please email us at Info@BourbonLens.com. Check out BourbonLens.com to find our blog posts, whiskey news, podcast archive, and whiskey reviews. Cheers,Scott and JakeBourbon Lens Kaveh Zamanian Bio: Kaveh Zamanian is a pioneer in the modern American whiskey scene, best known for founding Rabbit Hole Distillery in 2012. With a background in neuroscience and an innate passion for craft spirits, Kaveh set out to revolutionize Kentucky bourbon with a focus on innovation and premium craftsmanship. Under his leadership, Rabbit Hole became a renowned name in the industry, creating high-quality, unique expressions that pushed the boundaries of what bourbon and whiskey could be. Before founding Rabbit Hole, Kaveh's career took him through diverse fields, including working as a clinical psychologist and as an executive in the tech industry. His eclectic background played a significant role in shaping his approach to both business and whiskey-making. In late 2023, Kaveh took on a new challenge, transitioning to Pernod Ricard as the Chief Operating Officer (COO) and Head of North American Distillers. This new role sees Kaveh leading the operations and strategic direction for a portfolio of renowned distilleries and brands across North America, including some of the most iconic names in whiskey. His extensive experience in both entrepreneurship and executive leadership in the spirits industry makes him well-positioned to further elevate the business. About Rabbit Hole Distillery: Rabbit Hole was born to blow the cobwebs off the American whiskey category and pierce through the conformity that had kept it stuck in the 19th century. Rabbit Hole's Founder and Whiskey Maker, Kaveh Zamanian, left a 20+ year career as a clinical psychologist to pursue his long-standing passion for fine spirits. With a mission to transform the ordinary into the extraordinary, he set course to develop one-of-a-kind expressions of American whiskey. Through its signature core offerings – Cavehill Four Grain Triple Malt Kentucky Straight Bourbon, Boxergrail Kentucky Straight Rye Whiskey, Dareringer Kentucky Straight Bourbon Whiskey Finished in PX Sherry Casks, and Heigold High Rye Double Malt Kentucky Straight Bourbon – along with its innovative Founder's Collection series, stands as the best example of innovation and craft distillation in the country. This distinction is highlighted by its use of truly singular mash bills, signature malted grains, and custom-made, hand-selected, toasted & charred barrels. The state-of-the-art distillery is a cathedral to the art and science of whiskey making and is located in the Nulu neighborhood in heart of downtown Louisville. Designed as a true craft distillery designed to scale, it produces 27,000 barrels every year. Since opening in 2018, it has been heralded as the "Architectural Icon" of the Kentucky Bourbon Trail and was recently named "World's Leading Bourbon Distillery Tour" by the World Travel Awards. In 2022, Kaveh was inducted into the Kentucky Bourbon Hall of Fame's 20th anniversary class, cementing his place among industry pioneers and visionaries. For more information, visit rabbitholedistillery.com.
With operations in 70 countries and 20,000 employees, Pernod Ricard is a leader in premium international spirits. The company had achieved its leadership position in the market largely through strategic acquisition and an ability to build and grow its brand over time. But pressure to continually expand its extensive brand portfolio in order to meet customer demand meant that its traditional analog processes were not allowing the company to effectively manage its huge portfolio of products. In response, the company launched four key digital programs (KDPs) aimed at using data and artificial intelligence to automate processes and enable data-driven decision-making.
We can build, but we can't scale our business to great heights without a team that's smart, intelligent, and aligned with our vision and goals. And in a time when it feels like keeping good people is harder than ever, alignment is everything.We've all seen it on LinkedIn—leaders often painted as villains and employees as the victims. But what if we could change that story?Today, we're diving into the journey of Sara, an HR director at a fast-scaling startup. She's tackling some real challenges, and we're here to unpack them with practical steps you can use in your own teams.To make it even better, we're joined by an incredible expert and an amazing friend, Dr. Sugato Palit. Sugato is the Chief Human Resources Officer at Globus Spirits and has held C-suite roles across various industries, bringing rich insights into team building and alignment.So let's jump in and explore what it really takes to build a team that's not just good—but great!ABOUT OUR Guest Expert Dr. Sugato Palit, Chief HR Officer at Globus Spirits, brings over 25 years of HR leadership across industries such as FMCG, beverage alcohol, and retail. An XLRI alumnus with an Honorary Doctorate in Management, Sugato has held senior roles at companies like Marico, PepsiCo, Pernod Ricard, and Yokohama Tyres. Known for his expertise in managing transformational change and organizational development, he has successfully led strategic initiatives, including the transition of PepsiCo's bottling operations in India. Sugato is passionate about helping people reach their potential and has been widely recognized with national and international HR awards.CONNECT WITH DR. SUGATO PALITLINKEDIN:https://www.linkedin.com/in/dr-sugato-palit/--------------------------------------------------------------------------------Please feel free to reach out to us for any questions, and career support.connect@authorhina.comCONNECT WITH HINAWEBSITE I https://authorhina.comLINKEDIN I https://www.linkedin.com/in/coach-authorhina/Email I connect@authorhina.comIncrease Your Business Revenue by 25% in Just 12 Weeks. Request a Free Consultation Call Now!Check out Hina's books:https://amzn.to/3B65Wz7Theme Music CreditHappy Days In Summer by MusicLFilesLink: https://filmmusic.io/song/8020-happy-days-in-summerLicense: https://filmmusic.io/standard-licenseRumi.aiAll-in-one meeting tool with real-time transcription & searchable Meeting Memory™
Toby Espinosa, the VP of DoorDash ads, reflects on the tremendous growth of the delivery platform, saying the key to this is local businesses. Episode TranscriptPlease note, this transcript may contain minor inconsistencies compared to the episode audio. Damian: [00:00:00] I'm Damian Fowler.Ilyse: And I'm Ilyse LiffreingDamian: And welcome to this edition of The Current Podcast.Ilyse: This week, we're delighted to talk with Toby Espinoza, the VP of DoorDash Ads.Damian: And Toby is responsible for connecting brands, local and national, to the more than 37 million customers who place orders on DoorDash marketplaces each month.Ilyse: At this point, DoorDash is a household name, no pun intended. It has more than 7 million couriers delivering orders for DoorDash from around 550, 000 merchants.Damian: Hard to believe that the company was founded just over 10 years ago in 2013. And Toby joined the company in 2015. So he's seen DoorDash go from strength to strength.Naturally, we start by asking him about how the company has changed over the last decade.Ilyse: So Toby, DoorDash celebrated its 10th anniversary last year. And I, I remember when you guys launched, I would just say, because I was like a hungry college student at the time.And it was like, perfect timing to get [00:01:00] anything delivered to my dormToby: And where were you?Ilyse: In San Francisco.Toby: Francisco? No way. Oh, awesome.Ilyse: was like, yeah, it was like I was in the right place at the right time for sure. Yes. And, so how would you say has the company evolved from a food delivery platform to the platform it is today?Toby: When I joined the company, we were in 4, 5 metros.And we were completely focused on one product in four or five markets. And back in 2015 when I joined the food delivery market, as you remember, seamless reigned supreme in New York. Grubhub was in Chicago and everywhere else food delivery was pizza: Domino's, Papa John's, Pizza Hut. And a few local restaurants that were able to afford having couriers. The market, everybody thought, was saturated. We entered, the company had a thesis that the market itself, given the advent of mobile technology, we believed that [00:03:00] if you took this device, this mobile device, where now a dasher had a mobile phone, a consumer had a mobile phone, and actually restaurants had access to this mobile superhighway, that if we connected all of them, there would be a larger opportunity for growth.Growth being the key word there, because as much as DoorDash has changed over the last 10 years, we have gone from a one product, one market business to a multiple product, multiple geography business, with 37 million monthly active users, over 15 million monthly active subscribers to our platform.If you go back to our founding story, Tony, Stanley and Andy, when they started DoorDash, walked down University Avenue in Palo Alto and they went from store to store asking every local business, how can I help you grow? That was the founding question. It wasn't can I build a logistics network, it wasn't, can I build an ad business? It was, “Hey, how can I help you grow?” And the opportunity they found was let's do a restaurant oriented delivery network for everybody across suburban markets. And that's what took off.Ilyse: How would you say that growth has like translated on the ads marketplace side of things? Toby: Yeah.The hard part about building something at the scale that DoorDash [00:05:00] operates is the consumer side. Building a consumer promise and then making that promise better and better and better every day, getting faster and cheaper, that is actually the harder part to find.Product market fit from a consumer perspective. Once we have that, and once we have that, we want to continue to compound that over and over and over againAbout four, four years ago, five years ago, our merchants and so stores within our ecosystem raised their hand and started to ask us, “Hey, do you have any tools to help me grow even faster?” That's how the ad business started. It was a it's very fundamental. It's a core to who we are. It's a growth business. We have customers who want to grow [00:06:00] faster. And what we then tried to figure out was how can we help serve this promise for these customers while also helping our marketplace continue to grow?So the best way to do that is to align incentives, uh, show us the incentive, and we'll show you the outcome that we're driving towards.Our AD team is incentivized both by driving incremental return from a spend perspective for advertisers, as well as driving incremental volume for our consumer marketplace, which is very different than most advertising platforms. Most advertising houses, you have product and tech on one side driving growth, and you have ads trying to monetize it on the other side. We wanted to bring those together to make sure we were able to continue to grow on both sides and serve our customers best. Damian: And cut to date to this rise of, spectacular rise of retail media, which of course is one of the hottest topics right now in our space. DoorDash of course has built its own retail media network in recent years. Could you talk a little bit about how you took some of those concepts you just talked about and built the network?Toby: Yeah, absolutely. So we, again we wanted to be completely aligned with the customer. So the first customer that we started to think about was the SMB owner operator restaurant that we all know, that's in our town.In San Francisco, it's Suvla. In New York, it's Electric Burrito. These places that, these brands [00:08:00] that we are absolutely in love with. What we quickly realize is that person, that customer, there's two fundamental things that are very difficult.The first is that they have to be an expert at 15 different things So, if we own a local restaurant, a local retailer, We have to be great at real estate. We have to be great at marketing. We have to be great at financials. We have to be great at accounting. We have to be great at customer service. We have to be great at creating a great product, which is food, right?And so when we look at this core customer, they're supposed to be an expert at 15 different things Our job is to go after one of those. And make sure that they don't have to think about that growth as [00:09:00] much as they used to by putting a little bit of the burden of that growth on our shoulders. What that means in practice when we launched the business for for SMB customers, we focused on building an economic model that worked for them. Last week, in San Francisco, I went and picked up a salad. at, at one of my favorite, favorite places. And there was a restaurant right next door that had just opened a month in. A month in, and nobody in his restaurant.Completely empty. Maybe three or four people in a, in, that could otherwise have a capacity of 50. And I went online and I looked. He was running advertising across a bunch of different channels that we all know. Snap, Google, Meta, etc.This person was in the red month day one of the month.It's one of the hardest things in this country. These small businesses that start [00:10:00] negative every single month. And on top of that, they also had to layer in more spend on Google and meta to try to get out of that hole.We took the premise of we want to be your growth assistant and we took the premise of it's really, really hard. for you to basically grow your business without having to also add more money into this negative cash cycle.And we said, let's build a product where you do not have to pay us unless you get an order.So unless we send you money, you do not have to pay us. And those two things together have helped us build one of the fastest growing retail media networks, particularly focused on a customer that was completely underserved. Damian: Could you talk about, a little bit more about how you [00:11:00] kind of expanded those relationships with both the national brands, tying that into the local, the business works at a local level fundamentally.Toby: So in the restaurant space. The vast, vast majority of restaurants on Main Street are local. Even if you are a McDonald's franchisee, so you have one of the largest brands, you're a, you're a small business owner.Really, the, the Starbucks, the Chipotles of the world that are corporately owned restaurants at scale are actually the smallest. They're the 10%, not the 90 percent in the U. S. And so our ad product designed on a CPA based level where we can be the growth assistant for all these owner operators is really for the 90.It's built for the majority. Um, that being said, we also just launched, uh, last week the our new product, which is our ad manager and our [00:12:00] ad manager for the enterprise restaurant segment is designed actually to help both the C. M. O. Of McDonald's and the owner operator franchisee within the system. And the way that we've done that is we've actually built the first of its kind way of buying or thinking about purchasing acrossA national media buyer, an agency at the national level, a district media buyer, most of these franchisees actually also have districts, or DMAs, where they have their own pools of funds that can be allocated for growth, and then also at the local level. Incremental to that, not only is if you're a franchisee and you own a couple McDonald's and a couple, uh, you know, a couple Subways and a couple other brands. Now you can also manage your business across brands. It's really the first of a kind product in its space, designed entirely to kind of work between local and national brand.We also, of course, support local. started to invest in larger CPGs. And there, you know, we really look at some of the other large retail media networks in the [00:13:00] space. You know, today I was reading the the amazing work that you all did with a woman who leads Kroger's retail media business and built it from scratch.We find a lot of inspiration from those folks learning, understanding how we can add an incremental service to folks that are already spending a lot of money at other retail media networks. And, um, and I think we found Uh, some very cool opportunities for us there, Ilyse: Very cool. You were saying how it's about 90 percent SMBs and 10 percent um, big business. Um, how does that play out within the DoorDash platform?Toby: yeah.yeah. So so it's really and when I meant that it's kind of think about where the dollars are coming from. So You might think of DoorDash Volume as large businesses. You know, a lot of people are ordering McDonald's. But the reality is the, the spender, the buyer of media could be a local franchisee.So the brand is national, but the spend is still local. That's kind of what I was saying there. On [00:14:00] the, as you know, also on the CPG side, uh, large brands like Pepsi and Coca Cola and P& G, those are large, national, entrenched franchises. Brands. Those are timeless, timeless brands that have been around for a very long time.And so the question there is, how do we build products that are timely to help the timeless? And that's been a very interesting journey for us over the last two and a half years. It's a, it's a new space for us again, as I said. Um, but it's going swimmingly well. And, and today we have the opportunity to sit on stage with, with Pernod Ricard, which is, of course, one of the storied alcohol manufacturers.Ilyse: Um, can you talk a little bit about the Partnerships and how you actually go about working with like those brands and retailers that are using your platform so much Toby: We, like I said, were founded as a growth helper. So built in our DNA is working with others to help them grow.We obviously have a [00:15:00] very large consumer marketplace that is that has helped those businesses grow. And so some of us think of in the same You know, uh, letters of other large consumer marketplaces like an Amazon, uh, like a Walmart e com.But we are fundamentally built in our DNA a partner oriented culture. What that means is first we get to partner with great local brands, mid market brands, national brands, add in the manufacturers, but that also means we get to do fun things like Add in Max, or add in Chase, or add in other folks where there are a lot of people, if given the opportunity, want to help local businesses grow.Our job is to help figure out a way to make that happen. Ilyse: would you say that is captured users I guess and they'reToby: It's a, no, it's a great question. The underlying thing is, how do we do it in a way that continues to compound our consumer promise, which is faster, better, cheaper. And, and, you know, we'll be the first to say there are some partnerships [00:16:00] where it doesn't necessarily help that much.And then there's other partnerships where it has been critical. Think about our Chase partnership and, and the depth in which we've built that partnership over time, where everybody that has a, you know, a Chase credit card has the opportunity to participate in one of the largest subscription, local subscription programs, uh, in the world.And so, some work quite well, others are challenging, and we're a first principled company that, that tries to get better every single day.Damian: Just to on that point are you very strategic about looking for new partnerships you know, that's an interesting one chase and of course there are many others but how do you think about it and go about building those different partnerships.Toby: Yeah it's a collaboration Internally within DoorDash, we have, uh, general managers that run different business units, just as myself. We have functional leaders like our incredible, uh, CMO Kofi, who has built one of the world's largest brands in a span of years, not decades, which is incredibly, incredibly amazing, and he is a celebrity. If you ever want to feel like a [00:17:00] celebrity, just walk with Kofi in Cannes for about 15 to 20 minutes and it'll be the coolest thing you'll ever experience.Um, next year, exactly, exactly. Um, but It's a collaboration across different functions, and then it's a collaboration with a partner. You know, one of the most interesting partnerships that we've launched in the last two years, from my vantage point, is we are a close partner with Amazon in Canada. Now, a lot of folks, when you think of DoorDash and Amazon would say, competitors, that, that doesn't work.Right. But we work really, really hard to try to figure out anywhere, if possible, with the largest businesses and brands that we look up to, is there a place that we can collaborate and again, help local businesses grow. That's the fundamental premise behind the whole thing Ilyse: very cool now what about when it comes to like an ad perspective. How are you working with these brands and partnering with them?Toby: Yeah, we are, I think in the ad ecosystem, you know, it's, it's, it's, there's a simple recipe that we're trying to follow. One is access. So can I [00:18:00] provide access for people to purchase? We, very early on, our first investment was in a self serve ad manager, so that local businesses could purchase our products, both promotions and our ad products, live themselves, without needing to talk to somebody.So that was first. So one is access. That's the news also from last week, where now we provide access to the largest restaurant brands, DMAs, and franchisees across the country. first of a kind product. Again, I know I keep saying that, but I'm very, very proud of it because not many people, not many technologists build for franchisees in this country.And they are one of the largest, um, one of the largest, most hardworking groups of individuals that that again, we look up to. Um, so one is access Two is providing the tools to get the best return possible. So that is, can I do better targeting? Can I? Are there new access points that I can, that I can get to?Along those lines, we've invested a lot in in better targeting again for those enterprise restaurants. [00:19:00] So today you can target new users, you can target lapsed users, you can do that if you're a brand, a small brand like a single owner operator, you can do it if you're a national restaurant, and you can also do it if you're one of the largest brands in the country.So one is better targeting tools and incrementality. And then the final is, is impressions. So, You know, DoorDash, again, we are humbly one of the favorite and largest marketplaces in the country. But we very well know there are other people that are hungry on a daily basis who are not eyes on DoorDash.And so, can we provide the ability for people, uh, for brands to reach those people using our data? And that was one of the announcements we made last week was as well.Ilyse: so one of the things I feel like DoorDash is almost known for in the advertising marketing space is it aligns itself to big occasions throughout the year.Ilyse: I know we saw [00:20:00] DoorDash for the Super Bowl, Mother's Day. Can you talk about how you plan for such occasions? And maybe what's your favorite one to work at on and be like presentToby: maybe what's Yeah We have learned over time that these occasions. Because we learned from our core customers, both the consumer and merchants that these occasions are important to them.So if you think of, if you think of Super Bowl, imagine you are a local owner operator of a wing restaurant in Tulsa. Super Bowl is your Super Bowl, right? It is the biggest day of the year where you sell out your entire inventory at the staff up, you have to build for it. We wanted to follow our customers into that moment.Mother's Day, huge moment.Both for folks where it's a special day to remember somebody or for folks that are trying to be a mother for the first time, right? So you have this both, both signs, [00:21:00] an incredible opportunity to reach consumersfrom an advertising perspective. Again, going back to partnerships, they're tricky.You have an advertiser who's excited to also follow you into that occasion. And what we try to do with these three way partnerships, we've done them with Wendy's, we've done them with Roku, we've done them with many others, trying to find three way alignment of incentives to, to again, drive local growth for our customers.Damian: I think one of the best gifts I ever got, was when my son was born somebody bought us a DoorDash gift card which was so helpful to have food delivered you know when you're at home with this tiny little baby.Ilyse: Showing up at those occasions, but also, you know, just ongoing brand campaigns. How does that proximity, why is it important for brand building? How does this, like, enable you to extend into new categories?Toby: Yeah, have you? Um, Our Super Bowl commercial is a great example of this. This past year, uh, the words were a door to more DoorDash went from again being a single vertical single product company to a multi vertical multi product company in a very, very, very fast time frame. Now, consumers are incredible.They learn very quickly. Habits are harder to change and harder to adapt and move over [00:23:00] time. And so we are in the earliest innings of our consumers really understanding that now you could actually get a pair of sneakers delivered to you on DoorDash when you need a new pair, like I did this weekend in order to go for a run.And in that moment, being able to kind of jump on these large consumer moments help from our vantage point.Our 37 million monthly active users start to understand that really DoorDash is here as an assistant in your life across all of these categories and verticals whenever you need us. We aren't just Thai food, now we're also the ability to get something, uh, to get something when you're feeling sick.And, um, and we're very, very proud to do that and very humbled to do that for our customers. Damian: Yeah. that's uh, expanding the whole concept of, of of DoorDash. Um, speaking of expanding the concept, you know, you've also cultivated good partnerships with streaming partners, and you [00:24:00] mentioned Max a little bit earlier. Why is it that streaming and delivery seem to kind of work in synchrony? Toby: it's again, I think it goes back to the moment. There's a very happy moment in my household when we finish work. And we have some, we get a little, a door, a little ring on our door, and there's a package outside, and it's filled with two burritos. And we get to turn on Max and watch industry. There's a sliver of moment in time where we're just feeling absolute happiness and joy.Now, that is a moment that a lot of consumers around the country and around the world feel. We're trying to give everybody a little bit of time back. Again, this concept of putting the weight of other things on our shoulders as a company to help people, to help local economies grow, to help [00:25:00] save consumers time, to help Dashers make a little bit of extra money.That is what we are trying to do at Dash. And so, aligning ourselves in this moment of peace. This moment of just absolute happiness with a streaming service, which all of us experience,is a very nice moment to be right next to, uh, to be right next to these brands from a consumer perspective. And so they've been, they've been very, they've been great partnerships so far.We're very excited, uh, about, about thinking about finding more of those opportunities as time goes Damian: about door dashes as a way to get time back, you know, but of course it does doesIlyse: There's too many things to worry about outside of that. Damian: we're going to ask the inevitable question about AI and how, you know, obviously door dash must be integrated with AI technology. But how do you think about it as we look ahead?Toby: We, as a company were very [00:26:00] data driven company. We have been from our founding. Again, we are riding on the backs of one of the largest technological revolutions of our time, the Internet and then the Internet plus mobile. And so to say that we want to be and continue to be students about how this next revolution will change, both from.from our merchants, consumers and dashers lives. We are in the very earliest innings and we're trying to learn as fast as possible. Um, I think what's very exciting if you kind of take a step back and you again put on the mindset of the shoes of we are trying to be an assistant for all of our customers across a bunch of different ways.Dasher Make, uh, from a financial services perspective, helping them make more money, helping them find more opportunities to make money, consumers saving time, and merchants making more. If you kind of put yourselves in all those shoes, and we're trying to be an assistant, AI as a technology will only help accelerate our mission of doing that and then unlocking growth for local.I think we're going to [00:27:00] see one of the largest increases in, in growth that we desperately, desperately need for those. Places that are our favorite coffee shop, Thai food place, uh, and, and, um, you know, and place to go pick up your, your, your meds when you're a little sick. And so it's, it's a pretty cool future.We're very excited for it.Damian: in his 50 seatToby: I, we are absolutely, we, to be, to be clear, we DoorDash. He's now using our ad product. So if we can send them any incremental customers, it'll help them. It'll help them grow his business. Damian: There's one more question, I guess. And it's a sort of like a forward looking question. And it's are there any innovations that you're thinking about into 2025 that can help with this growth mindset that you've been talking about? Toby: we, We've done an okay job. We've done a great job of the access point, which is opening up an ad manager, [00:28:00] opening up a self serve sponsored listing, allowing CPG brands to access our consumers. We've done it. We've done a great job at that. We've done an okay job at the second two, which is.once you open up a lot of this inventory and help find ways to grow, it gets complex.I think we've added incremental complexity so far to our customers' lives for most of our customers, our advertisers, and so our team is extremely excited, looking forward to continue to take more of the complexity out of our customer's lives as we layer in more complexity. On the product and engineering platform that we've built internally, and that is a very hard problem to solve, but I have one of the best teams to help us go solve that, and we're very excited to take it on.
If you have followed the progress of this show since the beginning, you can see the evolution of what we talk about. In the beginning it was about brands and Master Distillers, then when we started Pursuit Spirits we were introduced into the world of brokers and the middle layer of people who own barrels without brands. That information has made its way to you and now you know more about the market. But that brokered market is heavily guarded. It's a series of handshakes, phone calls, and emails with excel spreadsheets with prices to see what's available. However, Rob Arnold with Barrel Hub is trying to make access easier for everyone. Rob isn't new to this game. He spent his undergraduate in Texas and is the person responsible for the pecan yeast strain used by TX Whiskey to this day. We talk about his background and how that led to the idea of creating a portal where industry folks can buy and sell barrels on the wholesale market. Show Notes: 00:00-Introduction to Bourbon Pursuit and Market Evolution 03:10-The Brokered Whiskey Market and Its Challenges 05:56-Rob Arnold's Background and Innovative Ideas 09:07-The Role of Yeast in Whiskey Production 11:53-The Journey of TX Whiskey and Its Unique Identity 15:08-Navigating the Craft Whiskey Landscape 17:53-The Science Behind TX Whiskey's Yeast 21:09-The Impact of Pernod Ricard's Acquisition 30:07-Navigating Challenges During COVID-19 32:23-The Science of Whiskey: Writing and Education 36:00-Innovative Barrel Financing Solutions 40:40-Introducing Barrel Hub: A Marketplace for Whiskey 46:12-Transparency in the Whiskey Market 52:44-Empowering Entrepreneurs in the Whiskey Industry Support this podcast on Patreon
Pernod-Ricard devait conclure un partenariat avec le club de foot parisien. Le géant des spiritueux a dû y renoncer face au tollé que cela a provoqué à Marseille. Dans « La Story », le podcast d'actualité des « Echos », Pierrick Fay et ses invités analysent les enjeux de cette opération pour le groupe.Une offre exceptionnelle rien que pour vous ! Grâce au code promo « LASTORY », profitez de deux mois offerts sur l'offre Access jusqu'au 31 octobre 2024. N'attendez plus, rendez-vous sur abonnement.lesechos.fr/la-story pour prolonger votre expérience.La Story est un podcast des « Echos » présenté par Pierrick Fay. Cet épisode a été enregistré en octobre 2024. Rédaction en chef : Clémence Lemaistre. Invités : Pierre Rondeau (économiste du sport, auteur de l'ouvrage « Les tabous du foot » chez Solar) et Marie-Josée Cougard (journaliste aux « Echos »). Réalisation : Willy Ganne. Chargée de production et d'édition : Michèle Warnet. Musique : Théo Boulenger. Identité graphique : Upian. Photo : Shutterstock. Sons : Téléfoot, La Provence, BFM TV, Paris Saint-Germain, « César » (1936), « Camping » (2006). Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Kaveh Zamanian is a cool customer. The founder of Rabbit Hole Distillery, Kaveh's relaxed personality is immediately apparent. That's not to say that he hasn't felt the anxiety and strain of building a brand. As he tells it, Kaveh had spent many nights on his knees “praying to whoever would listen” that his vision for Rabbit Hole would come to fruition. A former clinical psychologist, Kaveh launched Rabbit Hole in 2012. The distillery's name is derived from Kaveh's “passionate descent into the practice of distilling fine spirits,” specifically rye and bourbon. The whiskey is produced in small batches at Rabbit Hole's state-of-the-art 55,000-square-foot distillery in Louisville, Kentucky, and presented in four core expressions along with the brand's innovative Founder's Collection series. In 2019, French spirits giant Pernod Ricard acquired a majority stake in Rabbit Hole for an undisclosed price. The deal accelerated the brand's U.S. distribution and helped it expand internationally. Kaveh has continued to helm Rabbit Hole and added a new title – Chief Whiskey Officer at Pernod – in the process. In this episode, Kaveh talks about how his passion for whiskey became an entrepreneurial journey, how he assembled a team of industry veterans early into the development of the company and why he credits a strong support network as key to his career transition. He also talks about pitching 1,000 investors over the course of two years and how he got 110 to say “yes,” and his current work developing new products and brands, including Mary Dowling Bourbon and Mash & Mallow Whiskey. Show notes: 0:35: Kaveh Zamanian, Founder, Rabbit Hole Distillery – Kaveh speaks with Taste Radio editor Ray Latif about the Nulu neighborhood of Louisville, where Rabbit Hole is based, the construction and capacity of of its distillery and how his love of wine impacted his foray into whiskey. Kaveh also talks about the bourbon industry's renaissance over the past decade and how distilling talent, if not funding, was plentiful; why he felt it was important to maintain his job in psychology early into the development of Rabbit Hole; and why he credits a strong support network as key to his career transition. He also explains why building a facility that matched his ambition was critical to his vision for Rabbit Hole, how the company forecasted demand and its capacity for contracting distilling and how he convinced investors with no experience in the spirits industry to back the company. Kaveh also talks about managing anxiety, the key elements of Rabbit Hole's brand architecture, how he considered an exit strategy while building the company and which decisions he regrets most over the past decade. Brands in this episode: Rabbit Hole Distillery, Maker's Mark, Woodford Reserve, Wild Turkey, Nantucket Nectars, Culture Pop, Bardstown Bourbon
Few people know the whisky industry as well as Sukhinder Singh. He's a renowned collector of rare whiskies, founded The Whisky Exchange with his brother Rajbir, and is now building a distillery on Islay. We'll talk with Sukhinder about the coming whisky loch, progress on his new Portintruan distillery, and much more on this week's WhiskyCast In-Depth. In the news, Scotch whisky exports fell significantly during the first half of 2024. William Grant & Sons plans a major expansion at its Girvan complex in Ayrshire, and Pernod Ricard's new North American Distillers unit plans to build a hub around its Rabbit Hole distillery in Louisville.
U.S. craft distillers are facing a crisis, with an average of one distillery shutting down each week over the past year. Inflation and cutbacks in consumer spending get part of the blame, but there's also a distribution crisis. Just three companies control the route to market for many craft distillers, and their focus is on high-volume brands as opposed to the low-volume craft distillers. Margie Lehrman of the American Craft Spirits Association is one of the leading advocates for “direct to consumer shipping,” which would allow distilleries to ship their whiskies directly to consumers. The option is only available in 10 U.S. states and the District of Columbia, and wholesalers have vehemently opposed any attempts to expand that number. We'll talk with Margie Lehrman on this week's WhiskyCast In-Depth. In the news, economic headwinds cut into sales for both Pernod Ricard and Brown-Forman, while Angel's Envy co-founder Wes Henderson plans to build a $93 million dollar distillery in Kentucky.
Straight talk can be hard to come by. Speak with Taylor Foxman, however, and the veteran beverage executive and industry advisor will give you the unvarnished truth, or, as she does in this episode, declare something an outright falsehood. Taylor has over a decade of experience in beverage alcohol and beyond, having worked for globally recognized wine, beer and spirit companies including Pernod Ricard and Gruppo Campari. She's currently the founder and CEO of The Industry Collective, a leading beverage and cannabis advisory firm and is also a board member/board advisor with investment firms Alethia Ventures and MacArthur Capital. In this episode, we speak with Taylor for a conversation framed as a series of statements that she addresses as true or false, including those about the value of great taste, the impact of bad PR, the sober-curious movement, the future of cannabis beverages and Gen Z consumers' relationship with alcoholic drinks. Show notes: 0:35: Taylor Foxman, Founder & CEO The Industry Collective – Taylor chats with Taste Radio editor Ray Latif about her home office in New York before discussing her career experience and work with fast-growing beverage companies. Taylor then shares her take on a range of statements related to beverage brands and CPG in general, beginning each response with true or false. Her replies incorporate her perspective on public relations, personal investment strategy (and how it relates to her fridge game), why she's bullish on moderation, a certain reality TV show, the power of one's network in their ability to raise money and whether great brands always have a great founder story. Brands in this episode: Ponyboy Slings, Boston Beer Co., Lyre's, Athletic Brewing Co., Poppi, Dio Cocktails
Caroline Chambers is an author, recipe developer, and Substack queen (with more than 180,000 people subscribed to her What To Cook When You Don't Feel Like Cooking newsletter). In today's episode, Caroline chats with host Kerry Diamond about building engaged newsletter and social media communities, how being a mom of three and military wife shaped her career, and what we can expect from her new book (also titled "What To Cook When You Don't Feel Like Cooking"), which is out tomorrow!Thank you to OpenTable and Pernod Ricard for supporting our show. Learn more about Jubilee Wine Country and get tickets here.Order our print magazine, get show transcripts, subscribe to our newsletter, and get details about upcoming events.More on Caroline: Instagram, Substack, websiteMore on Kerry: InstagramProduced by Catherine Baker and Elizabeth VogtEdited by Jenna SadhuContent & Partnerships Manager Londyn CrenshawRecorded at Newsstand Studios at Rockefeller CenterRadio Cherry Bombe is a production of The Cherry Bombe Podcast Network.
Annabelle Tometich is the author of the new book, “The Mango Tree: A Memoir of Fruit, Florida, and Felony,” and a long-time restaurant critic for her hometown paper, The News-Press in Fort Myers, Florida. She talks with guest host Londyn Crenshaw, Cherry Bombe's Content & Partnerships Manager, about her celebrated book, telling her family's story, and the realities of restaurant reviewing. Thank you to OpenTable and Pernod Ricard for supporting our show. Order our print magazine, get show transcripts, subscribe to our newsletter, and get event details & tickets. More on Annabelle: Website, "The Mango Tree"More on Londyn: InstagramMore on Kerry: InstagramProduced by Catherine Baker and Elizabeth VogtEdited by Jenna SadhuContent & Partnerships Manager Londyn CrenshawRecorded at Newsstand Studios at Rockefeller CenterRadio Cherry Bombe is a production of The Cherry Bombe Podcast Network.
On today's episode, host Kerry Diamond is joined by Alicia Waters, President of Crate & Barrel and Crate & Barrel Kids, and Sebastian Brauer, Senior Vice President of Product Design. Alicia and Sebastian talk about popular product collaborations with folks like Athena Calderone and Cherry Bombe cover star Molly Baz plus their current project with Monse and Oscar de la Renta fashion designer Laura Kim. They discuss how real relationships are the key to their major partnerships plus the customer trends they respond to when developing new product lines, their advice regarding careers, and more!Thank you to OpenTable and Pernod Ricard for supporting our show. Order our print magazine, get show transcripts, subscribe to our newsletter, and get event details & tickets. More on Alicia: LinkedIn|More on Sebastian: InstagramMore on Kerry: InstagramProduced by Catherine Baker and Elizabeth VogtEdited by Jenna SadhuContent & Partnerships Manager Londyn CrenshawRecorded at Newsstand Studios at Rockefeller CenterRadio Cherry Bombe is a production of The Cherry Bombe Podcast Network.