Podcast appearances and mentions of racheal cook

Is hustle culture really the enemy—or are we just missing the point of what it means to grow? In this segment, business strategist Racheal Cook reframes the conversation around early career grind, arguing that what we truly need isn't more hustle—it's mastery.Through the lens of music, sports, and entrepreneurship, Racheal shares how practicing with intention leads to long-term excellence, not burnout. Whether you're just starting out or in a season of scaling, this is your reminder that success takes time, nuance, and skill—and you can't outsource the foundation.Listen to the full episode: Spotify | AppleLearn more about CEO CollectiveListen to Promote Yourself to CEO: Spotify | Apple Follow Racheal: LinkedIn | InstagramResources:Join the waitlist for Multipassionate EntrepreneurFor those interested in building a profitable personal brand in just two hours a week, check out Dr. Lauryn's new membership group Beyond Brick & Mortar!Sign up for the Weekly Slay newsletter!Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | FacebookSign up here to receive our monthly associate job postings email.

Hello lovelies! Thanks for listening and reading!This is my very 1st episode!⁠This podcast is brought to you by Say Yes to Desire by Michelle Rohr (a supportive community of women creatives and entrepreneurs) (Note: Affiliate link attachedI hope you enjoy this episode.Sincerely,ElizabethLet's ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!~~~~~~~I'm getting used to this whole 'podcast' process... :) This is an 'intro' episode for me. I also talk about being an Introvert and Introversion, I speak a little about self-care and I have some quotes in there that I like as well. A little 'preview' of my personality and a taste of what's to come... ;-)~~~~~~~~~~~My absolute joy is to mentor, motivate and encourage others to ..One: be self-aware. One of my favorite Dr. Maya Angelou quotes "when you know better, you do better". Two: with this self-awareness to then break this stigma of what being an introvert really is (it's just how we recharge that's it!) Three: create boundaries Show Notes:"Promote Yourself to CEO" Podcast by Racheal Cook. ^^^ As Racheal Cook says on her podcast 'Promote Yourself to CEO', "We have to protect our asset = us!" "The HSP Podcast" by Julie Bjelland. www.introvertdear.comwww.highlysensitiverefuge.comwww.16personalities.comwww.hsperson.com~~~~~~~~Join the ⁠⁠⁠Waitlist⁠⁠⁠ for my first self-love Audio Summit!Titled>>>From Selfless to Self-love: A Guide for High Achieving Women that are Introverts, Empaths and Highly Sensitive People to go from Depleted to Dynamic!What is an Audio Summit?Think of it like a 'podcast summit'.Just like an in-person conference or summit or a virtual summit but in audio format (like a podcast!) so you can listen on the go!I will have between 5-11 self-care and self-love experts and introverts, empaths and highly sensitive people that I interview and get tips from to go from depleted to dynamic!~~~~~~~~~~Join the ⁠⁠⁠⁠Waitlist⁠⁠⁠⁠ for my first Audiobook (also with transcripts) with the same title as the Audio Summit!What's the difference between my Audio Summit and my Audiobook?The Audio Summit will be higher in cost and although I will have transcripts they won't be in a 'book' type of format. And my Audiobook will be more of a guide.It will also be a more affordable option w/ pdf's that you can take notes with and start to implement right away!Fan of an e-book or a paperback book?*I'll also have e-book and paperback copies to follow -- but the audio version will be published first! :)Stay tuned!~~~~~~~~~~~~

In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Tiffany Slater, founder of HR TailorMade, a U.S.-based fractional HR agency focused on supporting nonprofits and small professional service businesses. With 30 years in HR, Tiffany started her business in 2018 and has grown it to a team of five, emphasizing joyful work and a strict "no-asshole" client rule. A special highlight from the conversation was Tiffany's vision of success: collecting checks while traveling the world and experiencing a different spa every week. She also shares her biggest mindset shift—realizing she doesn't need to be perfect or the smartest in the room to lead effectively. Other Resources: Stop ‘Winging' the Onboarding Process: 8-step Onboarding Checklist to make things easy on you…and better for the whole team https://hrtailormade.com/#:~:text=Stop%20%E2%80%98Winging%E2%80%99%20the%20Onboarding%20Process Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Dr. Tiffany Slater believes the hardest thing in growing a small business is trusting yourself and your ability to create something bigger than yourself and bigger than you could ever even imagine. This mindset challenge often outweighs operational hurdles, as it requires deep personal belief and resilience. What's your favorite business book that has helped you the most? Dr. Tiffany Slater's favorite business book that has helped her the most is Buy Back Your Time by Dan Martell. She appreciates its simplicity and practicality, noting that it offers common-sense advice that's easy to apply but not always common practice. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Yes, Dr. Tiffany Slater recommends the “Promote Yourself to CEO” podcast by Racheal Cook. She finds it practical and has taken a lot from Racheal's teachings, making it a valuable resource for small business owners seeking actionable guidance and professional growth. What tool or resource would you recommend to grow a small business? Dr. Tiffany Slater recommends Gusto as a key tool to help grow a small business. As an HR professional, she highlights its affordability, ease of use, and comprehensive features for handling payroll and basic HR functions—making it especially valuable for small business owners with limited HR experience. What advice would you give yourself on day one of starting out in business? On day one of starting out in business, Dr. Tiffany Slater would remind herself of the advice she's lived by from the beginning “Let your faith be bigger than your fear.” This guiding principle has anchored her throughout her entrepreneurial journey, helping her push through uncertainty and challenges with confidence. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Let your faith be bigger than your fear—it's the fuel for every entrepreneur's journey – Dr. Tiffany Slater You don't need to be perfect to lead—you just need to be present and learning.– Dr. Tiffany Slater Grace is the most important habit a small business owner can practice daily." – Dr. Tiffany Slater

Mike "C-Roc" welcomes the inspiring Racheal Cook, a trailblazer in entrepreneurship and podcasting. Together, they dive deep into the mindset shifts required to escape the hustle culture, avoid burnout, and create a life of freedom and purpose. Racheal shares her unique story as the oldest daughter in a family of multi-generational entrepreneurs, revealing how her upbringing shaped her grit, resilience, and passion for doing things differently. She discusses the challenges many women face, from societal conditioning to "Good Girl Syndrome," and how these pressures can sabotage personal and professional growth. This conversation emphasizes the importance of simplifying priorities, investing in self-care, and setting boundaries to thrive as a leader, entrepreneur, and caregiver. Racheal also explains her impactful approach to helping women entrepreneurs reclaim their time and energy through her signature CEO Retreats. Whether you're an entrepreneur, a leader, or someone seeking to break free from the cycle of overwork, this episode is packed with actionable insights to help you live and lead with intention. Website-theceocollective.com Instagram- https://www.instagram.com/racheal.cook/

You know what podcasts suck at? Conversions.You know what's amazing for conversions? Email.You know how to turn podcast listeners into people that you can email? A newsletter.A part of podcasting for your business is getting your listeners into a platform where they can click a link to take some action. Sometimes that means doing video. Sometimes it means an active social media presence, and sometimes it means building out your email list, and that's what we're talking about today.Jessica Lackey is a strategy and operations advisor who blends business strategy, practical application, and a human-centric approach to creating sustainable business practices. She's joining me today to talk about whether or not your show needs a newsletter, what kind of content should go onto it, how to differentiate it from your podcast content, and how to see if it's all working.Listen to the episode or read the blog post here: https://podcastingforbusiness.com/99Tune in to the full episode to learn about:Integrating Thought Leadership in Newsletters for Podcast PromotionDetermining the Role of Newsletters in Your Podcast StrategyWhen Podcasts and Newsletters Aren't EssentialThe Right Way to Use Episodes in NewslettersHow to Drive Newsletter Subscribers to Your ShowPodcast Discovery Challenges and the Power of Cross-PromotionWhy Human Touch and Curated Content MatterThe Podcasting for Business Conference is happening next week — get your ticket here!Read the full notes/blog post here: https://podcastingforbusiness.com/99Final ThoughtsI love Jessica's focus on the human connection you're making with listeners.Having a newsletter is just another way to connect with and engage the actual people listening to your show and that is the foundation for everything else.Next week is a special one — it's the Podcasting for Business Conference, and if you don't have your ticket late in the immortal words of the doors, the time to hesitate is through. (If you can tell me what 90's movie I'm referencing without googling it, I'll give you a free ticket, email me at Megan@OneStoneCreative.net)Check out the lineup and the schedule at PFBCon.com and we'll see you next week!Podcasting for Business - The BookIn case you haven't gotten it yet, my book Podcasting for Business: How to Create a Show That Makes a Bottom Line Difference for Your Company, is available now!If you think your podcast should be a little bit more profitable (or a lot more profitable), I highly recommend that you check it out.There's going to be some great information there for you.Be A Guest on The Company ShowDo you have a podcast that's making a major difference in your business or know one that is? Fill out this contact form and let us know about it.We'd love to have you here for an episode like this one!Need A Podcast?As always, this is Megan Dougherty, and The Company Show was made possible by the team at One Stone Creative.If you know a business owner that you think should have a podcast, do us a favor and send them to podcastingforbusiness.com!Key Quotes“If you are using your podcast to grow your authority as a business owner and you just link to the guest being awesome — you've missed out on a whole opportunity to demonstrate why you are the expert that curated them.” - Jessica LackeyResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramOrder the book, Podcasting for BusinessLearn about what other business podcasters are doing:State of Business Podcasting Report 2024Jessice Lackey | Website | LinkedIn | Twitter | YouTubeRelated:Maximizing the Value of Your Podcast Archive with Racheal Cook

Chad Hyams and Bob Stewart are joined by Rachel Cook, founder of the CEO Collective, to explore entrepreneurship's evolving landscape for women. Rachel discusses building a business around life priorities, the impact of societal conditioning on female entrepreneurs, and how women can transition professionally later in life. Discover valuable insights on aligning personal and professional goals, the significance of supportive operational systems at home, and Rachel's unique take on TikTok as a vital platform for growth-minded CEOs. Tune in for a conversation that sheds light on redefining success and work-life balance. Connect with Rachael at The CEO Collective ---------- Connect with the hosts:     •    Ben Kinney: https://www.BenKinney.com/     •    Bob Stewart: https://www.linkedin.com/in/activebob     •    Chad Hyams: https://ChadHyams.com/     •    Book one of our co-hosts for your next event: https://WinMakeGive.com/speakers/ More ways to connect:      •    Join our Facebook group at www.facebook.com/groups/winmakegive     •     Sign up for our weekly newsletter: https://WinMakeGive.com/sign-up     •     Explore the Win Make Give Podcast Network: https://WinMakeGive.com/   Part of the Win Make Give Podcast Network

Hustle culture and the promise of success often seem like the gold standard in business. Working tirelessly, chasing productivity, and pushing oneself to the limit is glamorized. Kellee dives deep into the topic of holistic and sustainable business practices that create balance and real success without the burn and churn, by inviting Racheal Cook (Founder of The CEO Collective), who brings wisdom and experience in building sustainable businesses.Redefining business success is essential in a world where hustle culture dominates. Long-term success is built on balance, mindfulness, and genuine effort—not hustling and grinding.About Racheal Cook: Racheal Cook is the founder of The CEO Collective and host of the Promote Yourself to CEO podcast. With over 15 years of experience consulting small owner-operated businesses, she has become a trusted voice in the entrepreneurial community, known for her expertise in business strategy, marketing, and leadership.Racheal is a sought-after speaker and small business expert, with her work featured in publications such as Entrepreneur, Inc, Washington Post, Money, Business Insider, and Forbes. She is passionate about helping more women entrepreneurs escape hustle culture to build life-first businesses that allow business owners to do meaningful work and live a meaningful life.When she's not coaching or podcasting, you can find her spending time with her family, enjoying the outdoors, or curled up with a great book.Check out The CEO CollectiveWhat would you do if you knew you could not fail? Rethink the possibilities with your Creative Business in 2024, let's create Big Audacious Dreams together!✨Download my free guide: 100 Ways to Build Your Creative Business TodayFor transcripts, more links mentioned in the episode, and for the full episode show notes

The primary challenge keeping so many women in entrepreneurial poverty is a lack of consistent income. Interestingly, that's a relatively easy fix, particularly for Business of Design® members. More challenging is the task of protecting your resources of time and energy. Yes, it's possible to build a sustainable business that prioritizes health, wealth, and relationships. In this episode we learn: - define business growth goals that aim to eliminate time and energy constraints - pay yourself while you are growing - establish a support system of therapists, coaches, business BFFs, and mastermind groups Success is not an accident. It's a strategy. Business of Design® is that strategy. Become a member, today. https://businessofdesign.com/?ref=2&campaign=podcast

Ever wondered why so many women pour their hearts and souls into their group practices but still find themselves struggling to hit those higher revenue marks? Unfortunately, this is an all too common occurrence.  We all know that running a business as a woman comes with its own unique set of challenges, but the real question is: what can we do about it? In this episode, I sit down with Racheal Cook to pull back the curtain on the stark realities that women face in the business world—like the fact that although we own nearly half of all small businesses, we're only generating a tiny slice of the revenue pie.  But don't worry, we're not just here to point out the problems. Racheal dishes out actionable strategies you can start using today to close that gap and take your group practice to the next level. Here's a glimpse of what we cover in this episode: We get real about the numbers—why women own 44% of small businesses but generate only 4% of total revenue. The often-overlooked barriers women face when trying to secure funding and how to navigate around them. We discuss why understanding your financial metrics isn't just important—it's essential for your practice's growth. Why building a strong, supportive network is a game-changer for your success and how to start cultivating one today. It's time to bridge the gap—because we all deserve to see our hard work translate into the financial success we've earned. Thanks for listening! Like what you heard? Give us 5 stars on whatever platform you're listening from. Need extra support? Join The Exchange, a membership community just for group practice owners on our website www.thegrouppracticeexchange.com/exchange. Talk to you next time!   LINKS: The Group Practice Exchange Programs + Courses The Accountability Equation™ Quiz The Visionary Magazine   CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE: Website Facebook Instagram LinkedIn   CONNECT WITH RACHEAL COOK: Website LinkedIn Instagram Facebook Tiktok Promote Yourself to CEO Podcast   SPONSORS: TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months!  GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!  

Today, we have part two with Racheal Cook, founder of CEO Collective and host of "Promote Yourself to CEO." We're diving into client lifetime value and marketing strategies to turn clients into lifelong supporters.   Racheal discusses targeting clients with varying awareness levels, offering boutique-style services, and creating a focused client experience. We'll share our personal stories of transforming our business models by honing in on ideal clients, and Racheal introduces an exercise to identify these valuable clients for effective marketing.   As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association.    90 Day CEO Sustainable Success Series: https://go.theceocollective.com/90-day-ceo-success-path  Facebook: https://www.facebook.com/racheal.cook/  Instagram: https://www.instagram.com/racheal.cook/  TikTok: https://www.tiktok.com/@rachealcookmba  Website: https://theceocollective.com/    What you'll hear in this episode: 06:25 Emphasizing solving specific problems for clients effectively. 09:48 Deep client relationships, customized service, limited count. 13:03 Upgrade to attract and respect ideal clients. 16:01 Shifted focus to small business owners' success. 18:38 Differentiate business to avoid being a commodity. 20:14 Understanding people's hopes, fears, and desires. 23:46 Attention to client needs crucial for marketing.   If you like this episode, check out: This Could Be the Most Expensive Sales Mistake You Make Stop Doing This to Your Customers How to Keep High Margins as a Franchisee   Want to learn more so you can earn more? Get $50 off your HR audit with People Principles by using code SHANNON50 here. Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

Today, Shannon Weinstein sits down with Racheal Cook, an award-winning business strategist and the founder of the CEO Collective, to discuss a revolutionary approach to business growth that minimizes burnout and maximizes client attraction. Racheal shares her insights on sustainable success without sacrificing personal well-being, delving into how entrepreneurs can redefine their definition of success and structure their businesses accordingly. Listen in as they tackle the pitfalls of current marketing strategies, the importance of a solid vision, and the power of effective attract marketing. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with actionable advice to help you scale your business while preserving your quality of life.   As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association.    90 Day CEO Sustainable Success Series: https://go.theceocollective.com/90-day-ceo-success-path  Facebook: https://www.facebook.com/racheal.cook/  Instagram: https://www.instagram.com/racheal.cook/  TikTok: https://www.tiktok.com/@rachealcookmba  Website: https://theceocollective.com/    What you'll hear in this episode: 03:22 Define success beyond just revenue, prioritize life. 09:37 Intentional setup key for sustainable business growth. 11:39 Marketers oversell tactics, neglecting overall strategy. 15:44 Authenticity and joy in creating content. 19:31 Show up where they're already interested.   If you like this episode, check out: This Could Be the Most Expensive Sales Mistake You Make Stop Doing This to Your Customers How to Keep High Margins as a Franchisee   Want to learn more so you can earn more? Get $50 off your HR audit with People Principles by using code SHANNON50 here. Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

Today I am joined by Racheal Cook to unpack the reality of why women are not making the kind of money they should be making in their entrepreneurial ventures, the importance of building genuine connections and understanding one's personal strengths, and the pitfalls of over-investing and underpricing in business. Racheal Cook is a speaker, host of the Promote Yourself to CEO podcast and founder of The CEO Collective and in this episode, we'll shed light on the shocking statistic that only 12% of female entrepreneurs break the six-figure barrier and dissect the hype versus the reality of the online business world. Racheal and I provide valuable strategies for achieving sustainable profits, stress the significance of value-based pricing, and emphasize the power of keeping business models simple and streamlined. Here are 3 key takeaways from our conversation:

Today I am joined by Racheal Cook to unpack the reality of why women are not making the kind of money they should be making in their entrepreneurial ventures and what they need to do to flip the script. Racheal Cook is a speaker, host of the Promote Yourself to CEO podcast, and founder of The CEO Collective, and in this episode, she'll share the shocking statistic that only 12% of female entrepreneurs break the six-figure barrier. Racheal and I are not only going to dissect the hype versus the reality of the online business world, but provide proven strategies for achieving sustainable profits.Here are 3 key takeaways from our conversation:

Welcome back to Brick and Mortar Visibility! Normally, we dive deep into the world of SEO and optimizing your Google Business Profile. But this week, as we celebrate our freedom in America, we're shifting gears to focus on creating a business and life you love.In this special Independence Day episode, we're thrilled to sit down with a guest who has mastered the art of intentional relationship-building to grow her business while enjoying the freedom of a twenty-hour work week. Discover how she strategically connects with connectors, forms powerful partnerships, and engages with potential clients in meaningful ways.Learn how you can ditch the hustle mentality and embrace smarter, more effective business development strategies. Our guest shares her journey and practical tips on creating a balanced, fulfilling life that allows you to be who you love to be, all the time.Episode Highlights:The Power of Connections:  Understand the importance of cultivating intentional relationships with connectors, strategic partners, and potential clients.Work Smarter, Not Harder: Discover how to streamline your business efforts to achieve a fulfilling, balanced work week.Freedom to Be You:  Learn how to design a life that aligns with your passions and values without sacrificing business success.Join us for an inspiring conversation that will transform the way you approach business development. This episode is a must-listen for all our VIPs looking to create a business they love while enjoying the freedom to live their best life.Tune in and get ready to be inspired!Hit play and let's explore the power of relationships together, as we celebrate the spirit of freedom and independence!Watch interview on YoutubeWebsite: https://theceocollective.com/LinkedIn:https://www.linkedin.com/in/rachealcook/Instagram: https://www.instagram.com/racheal.cook/Facebook: https://www.facebook.com/racheal.cookTiktok: https://www.tiktok.com/@rachealcookmbaA bit about our guest: As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design predictably profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association. When she's not helping women entrepreneurs, you'll find Racheal hiking along the James River and playing board games with her three kids. Love today's podcast?

As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design predictably profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association.   Racheal talks about structuring your niche, finding speaking opportunities, podcasting as a marketing tool, CEO retreats, and much more!

Discover essential systems for small businesses that are needed in order to improve your overall business.Racheal Cook is the founder of the CEO Collective and host of “Promote Yourself to CEO” podcast. She has been working with small business owners her entire career. She started her consulting business in 2008/2009 when she was burnt out from the traditional consulting career. Read more HERE

How do you define success? Stop and think about it for a second, because that question is the jumping-off point of this week's episode. Answering it (and then living in alignment with that answer) turns out to be the best path toward a happy and sustainable entrepreneurial journey.In this week's episode, Dr. Lauryn is joined by award-winning business strategist Racheal Cook to dive into the five parts of her definition of success and how each one plays an important role in our entrepreneurial journeys.Racheal Cook is an award-winning business strategist who believes entrepreneurship doesn't have to be complicated. Through her signature online mastermind, The CEO Collective, she helps women entrepreneurs sustainably scale their businesses while prioritizing their life, health, and family. A sought-after speaker on entrepreneurship, marketing, and productivity, Racheal's work has been featured by the US Chamber of Commerce, Entrepreneur on Fire, Female Entrepreneur Association, Inc., Fast Company, Forbes, and more.During their conversation, Dr. Lauryn and Racheal discuss defining success beyond revenue, why mastery should be the goal, not hustle, maintaining health and well-being, fostering strong relationships, incorporating creativity and spirituality into a busy entrepreneurial life, and much more.Whether you're a clinic owner, chiropractor, or an aspiring entrepreneur, this episode offers practical wisdom to help balance work and life effectively while maintaining high performance.Learn more about CEO CollectiveListen to Promote Yourself to CEO: Spotify | Apple Follow Racheal: LinkedIn | Instagram– – – – – Sign up here to receive our monthly associate job postings email.Rate & subscribe wherever you get your podcasts!Join the Weekly Slay mailing list HEREIf you want to submit a question or have feedback, make sure to tell us:Website | Instagram | FacebookMentioned in this episode:Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!Sunlighten SaunasTo learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.CLADo you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.Chiro MatchmakersGo from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!Genesis Chiropractic SoftwareLooking

“You have to be willing to think a little bit differently about your business. If you follow what everyone else is doing, you're going to get the same results everybody got.” -Racheal Cook Building a business is hard. There are so many barriers to success that the last thing we need is to get in our own way, either by supremely undervaluing our skills, or dramatically overestimating the market for them. We all want to follow our passions, but we need to temper that desire with the real-world potential of earning from it.  We start our own businesses to gain the flexibility and freedom often not afforded to us elsewhere. But we must be careful not to let our pricing trap us into a situation where we may be our boss but have no time or energy for anything else.  Racheal Cook, owner of the CEO Collective and host of the Promote Yourself To CEO podcast, is this episode's featured guest. She has spent her career helping women create sustainable success on their own terms. She speaks to the power of breaking free of entrepreneurial poverty, how to price your value, and why investing in relationships matters.  If you are struggling, unsure why everyone else seems so successful, but you are working more and more hours and only being rewarded with less time and energy, then this is the episode to help level up your thinking into a more proactive and strategic mindset.  During this interview, you'll learn... The value of investing in relationships How to break free of entrepreneurial poverty The importance of pricing for the value of your skills To find out more about Racheal, click here.  Connect with her on LinkedIn and Instagram. Listen to Racheal's Promote Yourself To CEO podcast. Time Stamps     01:37 - Racheal discusses her career journey  04:05 - Eliminating entrepreneurial poverty 08:12 - Finding the value in your offering 11:05 - Pricing for your business 13:01 - Underpriced & overworked  17:50 - Lifetime client value 27:35 - Committing to building relationships  32:10 - Promote yourself to CEO This episode is brought to you by our great friends at Sage! On May 30th at 5:30pm ET, join their team for an exciting night in Toronto to celebrate the launch of their new product, Sage for Accountants. :) Meet fellow colleagues, enjoy free drinks and food, experience amazing entertainment, and best of all, get a chance to win an evening at the all-inclusive Blue Jays Suite!  Spots are limited so make sure you secure your tickets TODAY by clicking this link. It's a party you don't want to miss!  

Welcome back to "Accelerate Your Business Growth"! In today's episode, we have the pleasure of hosting Racheal Cook, an award-winning business strategist and the powerhouse behind "Promote Yourself to CEO" podcast and The CEO Collective. In this dynamic discussion, Racheal shares her insights on the significance of building authentic relationships for effective referral strategies, the advantages of white labeling, and the critical role of strategic partnerships in business growth. As an award-winning business strategist, Host of Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she's helped thousands of women entrepreneurs design predictably profitable businesses without hustle/ burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. Social Media Algorithm Insights: "They're gonna try to look at how can we figure out what content people want because every platform wants to keep people on that platform, and TikTok has nailed it when it comes to that." — Racheal Cook 00:28:50 Learn more about your ad choices. Visit megaphone.fm/adchoices

A truly massive content archive will usually cause one of two feelings:Unspeakable delight about the opportunityA sucking dread at the thought of the work involved in repurposing itThe difference between those feelings? Strategy and organization.This episode of The Company Show is all about strategy and organization and how you can use them to make sure your content archive fills you with more joy than terror.My guest this week is past mistress at the art and science of understanding the role that content plays in a customer's buying journey. And her process of content tracking and annual content audits is positively aspirational.Racheal Cook is the founder of The CEO Collective and host of Promote Yourself to CEO and she has helped thousands of women entrepreneurs design predictably profitable businesses without hustle and burnout.We had an amazing conversation that covered a lot of ground. Listen to the episode below or read the blog post: https://podcastingforbusiness.com/77Tune in to the full episode to learn about:effective content strategy and organizationevolving your content and podcastthe power of evergreen contenttreating your podcast as a library of assetscontent management and planningattract listeners through multiple channelsbuilding a nurturing content ecosystemtracking audience engagement and acquisitionDon't forget to join us for our free monthly strategy calls on the third Thursday of every month!Next Week on The Company ShowNext week, we've got an exciting case study episode coming up with Susan Friedmann, the creator of Aviva Publishing and host of the Book Marketing Mentors podcast.We're going to be digging into her strategy, results, and what she's learned over more than 400 episodes.Need A Podcast?As always, this is Megan Dougherty, and The Company Show was made possible by the team at One Stone Creative.If you know a business owner that you think should have a podcast, do us a favor and send them to podcastingforbusiness.com!Key Quotes“You don't need a massive audience. You just need those loyal people who listen to you every single week and who come back to you again and again.” - Rachel Cook“My job on my podcast is twofold. It's to nurture those people, walk them through this content series where I'm really comprehensive covering a specific topic, but also it's to get them to engage on my website by opting in for something.” - Rachel Cook"A truly massive content archive will usually cause one of two feelings.: one, unspeakable delight about the opportunity, or two, a sucking dread at the thought of the work involved in repurposing it.” - Megan DoughertyResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!Podcasting for Business Conference 2023 RecordingsLearn about what other business podcasters are doing:State of Business Podcasting Report 2023Racheal Cook Website | Podcast | Instagram | TikTok | LinkedIn | FacebookRelated:Create with Intent to Repurpose with Jaclyn SchiffBringing Order to Chaos in Your Podcast ProcessesHow to Measure the Impact of Your Podcast

Every business owner I speak with nowadays is overwhelmed, a little weary or downright burnt out, and ready to simplify, streamline, and work fewer hours. In fact, that's the number one reason why owners seek me out for business coaching: because they want to work fewer hours while increasing their business profits and take-home pay. So let's do less then, shall we? In this episode, you'll learn: Behind-the-scenes of the Leverage Mastermind launch, while Brook is traveling in Europe with her family. How to wrangle your screentime and daily mobile use WITHOUT 'white-knuckling it'. The 111 day work year and 20-hour working week. Whether 'work life' balance is more or less relevant today than 10 years ago. Why distractions, trivial work, and busy work is stressing you out – and how to make the shift into deeper, more meaningful, more profitable work. Why holidays often don't work for owners – and what to do instead. Better boundaries and why energy vampires need to be kept at arm's length. Why a song-writing course that Brook did was so valuable The most valuable activities you can do – and when to do them. What you should NEVER outsource – and why. Want to earn consistent $10K+ months in your business, without working longer hours, without hiring staff or contractors, without spending thousands on social media ads, or getting a huge influx of cash (though it'd be nice…)? Grab your Blueprint to consistent $10K+ month: https://www.hustleandheart.com.au/10K/ Referenced in this episode: Racheal Cook's 25-hour work week. Essentialism, by Greg McKeon 

Do you work with your partner? Or do you have to treat them differently in different situations like at family events or church? Bethany and Dennis have added a new twist to their relationship and are outlining ways they keep from blurring the lines between personal and professional. Then, a Radical Candor Corner turns into a fascinating diagnosis session! And Dennis may hate musicals, but Bethany has found a way to force him into becoming a musical star.Article: "So You Love Your Boss: How to Work with Your Spouse" by Racheal Cook https://theceocollective.com/lifestyle/work-with-your-spouse/ Visit bewitchyourwardrobe.com and sign up to get your first month of unlimited rental swaps FREE! Support the showVisit puzzleYOU.com! Use the code THECHECKIN24 at checkout to get FREE SHIPPING at puzzleYOU.com, valid through March 2024.Email us: thecheckinmailbox@gmail.comInstagram: @the_checkin_podcastJoin the fan run Facebook page for free! Open to all: https://www.facebook.com/groups/minervaisourqueenJoin The Check-In's Herohero page to get all of their bonus content for $8 a month (for a limited time): https://herohero.co/bethanywatsonanddenniscahlo Join The Check-In's Patreon for live streams of The Check-In recording, freebies, and more:https://www.patreon.com/denniscahlo

We're delighted to bring the expertise of Racheal Cook, the founder of The CEO Collective and our business coach, to the show. Racheal's entrepreneurial journey has been one of overcoming significant challenges while scaling her business. She shares her story with us, along with the biggest mistakes she sees entrepreneurs making. We cover a lot during this interview, and we hope you find as much value from it as we do. Highlights From This Episode: Shifting from one-to-one coaching to a more leveraged model The time factor required to grow a profitable business The importance of self-care as an entrepreneur The biggest mistakes entrepreneurs make Connect With Racheal: Website: theceocollective.com Get the Get Paid Calculator at theceocollective.com/encoreempire Listen in to the Promote Yourself to CEO podcast Find Racheal on Instagram @RachealCook.Let's Connect! For complete episode transcripts, head over to https://encoreempire.com/podcast Website: https://encoreempire.com Ready to find out what it would be like to get the expert guidance from Carmen & Deirdre that you need to achieve your business goals? Head over to https://vip.encoreempire.com/ebi Register for the FREE Marketing Methodology Workshop: https://encoreempire.com/mmw Business Growth Resources: https://vip.encoreempire.com Facebook Group: https://www.facebook.com/groups/empireofunstoppablewomen

Being explicit about your values in your business used to be frowned upon, but it's vital to how you market your brand, how you build your company culture, and how you relate to your clients. In this replay of a 2020 conversation on Racheal Cook's Promote Yourself to CEO podcast, Racheal and India discuss infusing your values into all aspects of your business, addressing mindset challenges and fears when it comes to getting explicit, and Racheal's own experiences with making her values known. In this discussion: How marketing with your values as the starting point helps differentiate your business Why it's vital to understand the ways that consumers are voting with their dollar Leaning on your values to guide how you show up in public Taking steps to articulate your values How leading with your values builds connection and community around your brand   Connect with Racheal Cook: Promote Yourself to CEO Podcast The CEO Collective Instagram: @racheal.cook   Connect with India Jackson and Flaunt Your Fire: Flaunt Your Fire LinkedIn: ​​India Jackson Instagram: @FlauntYourFire Ready to dive deeper? Get clear on what matters. From Implicit to Explicit is a framework to get clear on what matters and how it informs the way you live and lead in your workplace. This 3-hour masterclass helps you evaluate your personal and professional values, how those intersect with your team and your clients, and how those values need to show up in your brand. Learn more at pauseontheplay.com/explicit   Resources: Gingko Public Relations  ON1E Clothing  

If you thought TikTok was for fun and not for growth-minded CEOs, think again.  Racheal Cook is the host of the masterclass-style podcast, Promote Yourself to CEO, and today, she stopped by the show to deliver an absolute masterclass on content creation strategies for CEOs, especially if you've been nervous about going all-in on TikTok. Listen in and take notes as Racheal shares how she was able to 25x her ROI on TikTok, with a strategy that focused less on the $10-an-hour maintenance tasks and more on the $10,000-an-hour CEO growth tasks! In this episode of the podcast, we talk about:  The CEO feast or famine cycle Overcoming system resistance Muscle memory Going all in on strategy Racheal's video strategy Why TikTok isn't just for Gen Z And so much more!   This Episode Was Made Possible By: Social Media Starter Kit Free Course The Social Media Starter Kit is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free   About the Guest: As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design predictably profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association. When she's not helping women entrepreneurs, you'll find Racheal hiking along the James River and playing board games with her three kids. Websites: theceocollective.com, rachealcook.com TikTok: https://www.tiktok.com/@rachealcookmba Instagram: https://www.instagram.com/racheal.cook/   Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/251

Show notes: https://www.tamihackbarth.com/blog/episode-173 Show links:  The CEO Collective Promote Yourself to CEO Podcast Racheal's Instagram Racheal's Tik Tok

I'm so excited to have Racheal Cook, business growth strategist and founder of the CEO collective, as a guest expert to talk all things TikTok. Why? Well, she isn't a TikTok strategist. She doesn't offer any social media services in her business, and even better—she hasn't even been using it for a full year in her business. Her value in this series is that she is a small business owner—just like you and me—who decided to experiment with TikTok in her marketing. And the results were incredible. When Racheal noticed that TikTok was beginning to gain more popular attention and other demographics besides young GenZers were using it, she knew she needed to ride the wave and utilize TikTok as part of her marketing efforts. But part of Racheal's experiment on the platform was learning how to become a content creator on TikTok in a way that aligned with her values, goals, and felt good for her business. Just as you'll need to figure out what works best for you. I won't give away all her secrets in this introduction, but let's just say that Rachel approaches TikTok differently than many people. She doesn't perform. In fact, her current approach to creating content on TikTok revolves around batched and prerecorded videos. So, if you're curious about how to become a content creator on TikTok, her approach is one option that may work for you, too. ______________________________________ Read the show notes and view the full transcript here: https://erinollila.com/how-to-become-a-content-creator-on-tiktok ______________________________________ Learn about our guest expert, Racheal Cook As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. Leveraging her 90 Day CEO Operating System, Racheal helps women entrepreneurs design rinse and repeat systems, develop business assets, and level up their leadership to sustainable scale their businesses without burnout. Racheal is a sought after speaker on entrepreneurship, marketing, and productivity featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, Business Insider, Female Entrepreneur Association, and Business Insider. Racheal lives in Richmond, VA with her husband Jameson, three pre-teens, and 3 furbabies - so you'll often find her with a fantasy fiction in one hand and a glass of prosecco in another relaxing on her favorite spot the back porch. Find out more about Racheal and The CEO Collective via her website, and then connect with her on TikTok and Instagram. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

As a service-based business, coach or course creator, there is a certain appeal to scaling your impact, especially if that means you'll exponentially grow your income. Scaling into 7 and even 8 figures also means you've got to turn your attention to common cash eating monsters before they erode your profits. Increased sales requires a need to deliver your offerings to more people. Explosive growth comes with operational headaches. Often, big growth is a double-edged sword, and it can become a deterrent if you don't have the right systems in place. On Amplify Your Success Podcast episode 314, Racheal Cook joins me to dish out some valuable insight to rapid, sustainable growth practices that every business owner should practice. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways [4:21] Racheal takes us behind the scenes of the cash-flow reality of many 7 & 8 figure businesses. [10:33] Set a goal to get a 2 - 3 times ROI from every team member you hire. [12:46] An important step is to fire yourself from each role you hire for, then write your new job description. [17:52] What “catastrophic growth” is and the signs an entrepreneur is headed for it. [20:28] 3 key steps to take when you “slow down” so you can speed up. [26:36] Racheal's advice on how to navigate a recession so you don't lose momentum. [35:50] Racheal's bold growth move, hosting live events and making big investments when it's contrary to conventional wisdom.   About the Guest Racheal Cook is on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. She's an MBA-trained business growth strategist, founder of The CEO Collective, the host of the Promote Yourself to CEO Podcast, and a best-selling author. Over the last 16 years, she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. Racheal is a sought-after speaker on entrepreneurship, marketing, and productivity and has been featured by Forbes, Business Insider, Entrepreneur Magazine, and Washington Post. Her real passion, though, is supporting purpose-driven women as they implement the strategy, systems, and support to uncomplicate their business so not only do work that makes a difference, but live a life they truly love. Fun fact: Racheal also has a degree in music performance and almost became a professional french horn player. She launched her first business during her studies and developed the discipline and consistency that every entrepreneur needs.   Resources Mentioned in This Episode: The Get Paid Calculator: com/amplify Discover Melanie's 7 Step Framework to Add Another 6 Figures to Your Business by Leveraging Other People's Platforms.

When the economy gets a little shaky, we tend to re-evaluate some of the things in our lives and consider whether they are truly necessary. We might look at our subscription services, like Netflix or whether we need all of the premium channels from our cable provider. We might consider cutting back on our vacations or our nights out. So the reality of any downturn is that a client who is buying your programs may look at your services and think twice about it. Is your program a nice thing to have, or is it an absolute necessity? In other words, is your health coaching practice a vitamin or a pain killer? To position our services into the pain killer category, we invited Racheal Cook back to the show! Racheal is a business strategist who supports health coaches to create offerings that can survive and thrive no matter what state the world is in.  She is the founder of the CEO Collective and the host of the Promote Yourself to CEO Podcast.  

Business and work culture are always changing. And with more people pursuing entrepreneurship, whether they're following their passion or because running their own business is the only way to juggle work and life, there are more opportunities for us to impact how we do work. To create the change we want to witness, and cultures that are more inclusive, more supportive, and more adaptable, we have to learn to reconsider our normal in work and in life. Racheal Cook joins Erica to discuss the impact on her business of reconsidering her normal and getting explicit about her values. In this discussion: How reconsidering your normal supports your business in being proactive, not reactive How a society-wide shift toward self-employment and entrepreneurship creates opportunities to dramatically reshape work culture How integrating her values into her business created more ease for Racheal and her team Why we need to stop relentlessly scaling up and putting celebrity entrepreneurs on pedestals Connect with Racheal Cook:  The CEO Collective Promote Yourself to CEO Podcast Instagram: @racheal.cook Ready to dive deeper? Providing space for people to Reconsider Their Normal is one of the reasons we started The Pause on the Play® Community. Having a place, and community support, to be able to reevaluate and decide what feels like the best next choice for you, for where you want to go, the kind of impact you want to create, and the legacy you want to leave behind is what The Community is made for.  Community members get access to conversations, Q&As with Erica and India, office hours, workshops, and our entire library of evergreen resources and replays. Learn more at pauseontheplay.com/community Resources: Racheal recommends Victoria's Secret: Angels and Demons Listen to Racheal on the definition of success on the Promote Yourself to CEO podcast Listen to Pause on the Play® Community members on their definitions of success on the Pause on the Play® podcast

If you have struggled to come up with a solid Marketing Strategy for your Business and you feel overwhelmed with all the platforms you could be on, today's Episode is for you! Today, I'm joined by my amazing Guest Racheal Cook, the founder of the CEO Collective, and host of the Promote yourself to CEO Podcast. Rachel is an award-winning business strategist and she is on a mission to end entrepreneurial poverty for women in business.  I loved our conversation today, we talked about her experience with a burnout in the Corporate world, her journey of building her business, and the 5 Steps to a Winning Marketing Strategy!  Connect with Racheal: @racheal.cook https://theceocollective.com/ Promote Yourself to CEO Podcast ______________________________   Join our Free Organic Growth Workshop happening on September 28th at 12 pm PST. Learn how you can get massive exposure for your business and grow organically through the power of collaborations and partnerships! businessbabescollective.com/workshop Get Featured on the Podcast: Ask me a question for your chance to be featured on this podcast: businessbabescollective.com/ask Free Masterclass: Learn more about how to Scale a Profitable Business Without Working around the Clock: businessbabescollective.com/masterclass Action Takers Club: Join our Signature Business Course + Community: businessbabescollective.com/actiontakersclub Business Coaching: If you'd like me to coach you and work 1:1 or create a profitable collaboration strategy for your business you can apply here: businessbabescollective.com/coaching Mastermind: Apply and get on our Waitlist for our Business Babes Mastermind Intimate Community of Successful Female Entrepreneurs:  businessbabescollective.com/mastermind Connect with Danielle Wiebe: @danilivinglife @businessbabesco Want to book Danielle Wiebe for your next event or on your podcast? Connect here: businessbabescollective.com/daniellewiebe  

Have you been hustling and grinding to grow your business but find yourself depleted or not quite as happy as you thought you'd be? If so, today's episode is for you. I sat down with business growth strategist Racheal Cook to discuss what success can and should look like, and how to avoid burnout and entrepreneurial poverty.Join Racheal and I for a discussion about being a female entrepreneur, creating clarity around a definition for success, and how to attract and nurture your audience. Racheal shares some of her tips and tricks for great marketing and reaching your potential, no matter what business you're running.Get full show notes and more information here: https://erikabelanger.com/145 Hosted on Acast. See acast.com/privacy for more information.

If you've ever thought about running a challenge right on your podcast, you're going to want to listen to this episode, sit down with Uncommonly More production client, Racheal Cook, to talk about exactly how she uses two challenges every single year in her podcast. Get access to The Podcast Newsroom today at https://uncommonlymore.com/newsroom

It is often said that what we are naturally good at, should be what we are monetizing. And when we are naturally good at it, we already have 90% of what we need in order to get started and it's just a matter of implementation. Sometimes however, it isn't something that we can easily see in ourselves.  It often seems that we need to ask others what they see our strengths as since it sometimes is difficult to see the forest from the trees. To put this into focus, we invited Racheal Cook to the show.  Racheal is a business strategist and founder of The CEO Collective.  She supports health coaches avoid entrepreneurial poverty by providing sound implementation strategies to get their businesses off the ground.

This week on the podcast I am joined by Racheal Cook. Racheal is a business strategist on a mission to help entrepreneurs build businesses without the hustle and burnout. She's the founder of The CEO Collective, a podcast host, and a best selling author. In this episode, Racheal shares her background with entrepreneurship, how she helped yoga entrepreneurs with their businesses, why she pivoted her business to focus on CEO's, and how we as yoga business owners can step out of entrepreneurial poverty and into our power as CEO's. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom. In this episode: How Racheal got involved in the world of entrepreneurship The main problems Racheal addressed and solved when working with yoga teachers How the pandemic has shifted the perspectives of entrepreneurs and business owners Redefining what it means to be a CEO Entrepreneurial poverty and how a business owner can escape from it Embracing the “math” of your business using The Get Paid Calculator Guest links: Get Paid Calculator: https://theceocollective.com/calculator/ Promote Yourself to CEO Podcast: https://theceocollective.com/podcast/

This week on the podcast, we are talking with Racheal Cook, an MBA-trained business growth strategist and founder of The CEO Collective. She shares her story of leaving the corporate world and starting her own business. She also explains how to get real conversation rates to decide which marketing strategy will work for you. In ... Read more The post Offers & Small Audiences with Racheal Cook #201 appeared first on Content Strategy + Marketing Strategist Britney Gardner.

Racheal Cook joins our host, Diane Helbig, to talk about the audience you need to reach your revenue goals this year. Racheal sees many small business owners underestimating the people they need to be in front of to make their businesses profitable. Often they've been advised to start with a low cost offer to draw people in – but Racheal's crunched the numbers and can tell you why this isn't working for you. We get real about conversion rates, the costs of growing an audience and setting realistic sales goals. Racheal Cook is a business strategist and host of the Promote Yourself to CEO podcast. She's on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. Learn more about Racheal at Helbig Enterprises.

Today's guest is Racheal Cook, founder of the CEO Collective, host of the Promote Yourself to CEO podcast, and business coach who works with small business owner clients to solve the problems of entrepreneurial poverty which she defines as poverty money, poverty of time, and poverty of energy.  Racheal covers many important business development topics in this chat, including niching, performing market research, managing your time and mental energy, and more.  There are tons of actionable takeaways from this episode so you can stop spinning your wheels and start making moves.   Check it out below! To learn how to become a health coach or to up-level your skills and credentials as a health coach, visit primalhealthcoach.com.

Episode Overview:How to run your week like a true CEOHow to burnout proof your businessHow to create success on your own termsHow to remove yourself from your businessMedium article Download our budgeting courseClick here to connect with meTikTokIGYouTubeAdvertising/Co-Branding Inquiries: unstuckkd.com/pages/for-brandsConnect with RachelWebsiteInstagramLinkedInRacheal Cook is an award-winning business strategist who believes that running a business shouldn't be complicated. With her 16 years of entrepreneurial journey and her company "The Ceo Collective,"she helped thousands of clients across a huge range of industries create stable, sustainable success for themselves. Racheal is also the host of the Promote Yourself to CEO podcast and the author of the Amazon best-selling books Fired Up & Focused and Your Business Sweet Spot.

How Should CEOs Spend Their Time and EnergyRacheal is an excellent example of a successful entrepreneur who has mastered the art of balancing work and personal life through delegation.Racheal experienced emotional and mental exhaustion, even experiencing panic attacks. As a result, taking care of herself became a priority for her in order to think clearly about what to do in her professional and personal lives. She realized she needed to work less in both. As a mother of twins and the daughter of disabled parents, she hired a nanny to help her with child care and even delegated house chores like laundry to people in her community because she wanted to save her energy for the things that mattered the most. Racheal makes time for the people she cares about without sacrificing her business.As a CEO, and as a member of the company, she has other things to do as well, so what Racheal does is make sure that she has time to work on the CEO stuff and have her team take on the other responsibilities in the company to work things out, such as booking her to podcast shows, writing newsletters, managing social medias, and more.About Racheal CookRacheal Cook is an award-winning business strategist who believes that running a business shouldn't be complicated. With her 16 years of entrepreneurial journey and her company "The Ceo Collective,"she helped thousands of clients across a huge range of industries create stable, sustainable success for themselves. Racheal is also the host of the Promote Yourself to CEO podcast and the author of the Amazon best-selling books Fired Up & Focused and Your Business Sweet Spot.Learn more about Racheal here:Instagram:https://www.instagram.com/racheal.cook/ LinkedIn: https://www.linkedin.com/in/rachealcook/ Website:https://theceocollective.com/ Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.comBe part of our Facebook community page for entrepreneurs who want to scale their service-based businesses to 6-7 figures.Also, feel free to download Smart Delegation, a quick and easy ebook that provides resources to help, empower, and equip you with the simple key strategy of delegation.If you do like hearing our podcast episodes, we do appreciate you showing your support by buying me a coffee at  https://www.buymeacoffee.com/kristyyoder End Hype with Callye KeenEnd Hype coaches entrepreneurs to transform product ideas into business realityListen on: Apple Podcasts Spotify The Black Contractors Network PodcastBlack Contractor Discusses His Experience of Working in White-Dominated FieldListen on: Apple Podcasts Spotify

Our bodies are often the wisest parts of who we are, but we regularly over-ride the messages they send us when they tell us when we're at capacity. We push through, over-work, see physical and emotional pain as something to overcome instead of important data to take into account about our needs and how we are living. And even if we do take in these messages clearly and see the need for needed shifts and care, it feels like change is not an option or acceptable. So we push ourselves until we crash. And this is often normalized - sometimes even celebrated - as a part of how we do work and life. And when the body dials up the pain or the anxiety to finally get our attention, the default for many is to become at war with the messenger - seeing our bodies as the enemy instead of the culture of work and health care as the culprit. This is only reinforced by the expectations from work and how everyone else “seems to being doing it all with ease.”My guest today shares her story of working through healing from an unsustainable work schedule where burnout showed up, took her out, and changed her career trajectory. Racheal Cook is an award-winning business strategist who believes entrepreneurship doesn't have to be so complicated. Through her business, The CEO Collective, she helps women entrepreneurs to scale sustainable businesses without the hustle or burnout. When she's not working with women entrepreneurs, you'll find her playing board games with her 3 kids and husband in Richmond VA.Listen to the full episode to hear:The formative experiences from Racheal's childhood that inform how she runs her business todayHow Racheal carves out time and capacity to cultivate strong relationshipsThe support systems and processes Racheal has in place so she can navigate caring for her aging parents and her family without burning outHow acknowledging and honoring the constraints on her time and her capacity helped Racheal build a sustainable businessLearn more about Racheal Cook:The CEO CollectiveInstagram: @racheal.cookLearn more about Rebecca:rebeccaching.comWork With RebeccaSign up for the weekly Unburdened Leader EmailResources:Adverse Childhood Experiences (ACEs) - Violence PreventionRYSE Center ACEs Disorder vs. Distress PyramidFind Your Unicorn Space: Reclaim Your Creative Life in a Too-Busy World, Eve RodskyFair Play: A Game-Changing Solution for When You Have Too Much to Do (and More Life to Live), Eve RodskyFlorence and the MachineAtlas of the HeartDirty Dancing

Do you feel stressed every month about whether your revenue will cover your monthly expenses and your owner's pay? I'm kicking off a series on the podcast about how to increase the revenue in your business without staying on the hamster wheel. First thing's first: in this episode, I'm showing you how to calculate your monthly baseline revenue based on your income goals and monthly expenses so you know exactly how much you need to bring in every month. Do you have a question or topic you'd like me to cover on the show? Click here to send us your submission! Links mentioned: Racheal Cook, The CEO Collective Download the Profit + Prosper Revenue Calculator To calculate your monthly baseline revenue: Go grab my free Revenue Goal Calculator to help you calculate your goal! Start off by calculating how much money you need to take home from your business each month to take care of your bills and life expenses. This doesn't need to be your dream salary for now, just how much you need to not take on personal debt to pay your bills each month. Add on a 25-30% buffer for taxes. Then, calculate your monthly expenses. This includes your employees' salaries and payroll taxes, office space, software subscriptions, insurance, etc. As you're gathering these numbers, it's a great time to evaluate all your expenses and see what unnecessary expenses can be cut. Your owner's pay plus your monthly recurring expenses equals your monthly baseline pay. That total is how much money you need to bring in for revenue every month to cover your expenses and not stress about money in your business. Anything extra is icing on the cake that can go towards savings, investments, etc. I'm Sarah Young - a CPA, Virtual CFO, and the Owner of Young + Co! I have over a decade of experience in helping entrepreneurs scale their businesses and build wealth at the 6- and 7-figure levels, and I started the Profit + Prosper podcast to help you do the same. Profit + Prosper is a business finance podcast created to help entrepreneurs build their wealth in a way that's fun and empowering. This is NOT a boring numbers podcast - I will share tactical tips to increase your profit so you can truly prosper in your business and in life. I hope you'll subscribe so we can Profit + Prosper together! Connect with Sarah: Instagram - https://www.instagram.com/youngcocfo/ Facebook - https://www.facebook.com/youngcocfo YouTube - https://www.youtube.com/channel/UCO4wwwPKmuvCFh5NvVuwvnQ Website - https://www.trustyoungco.com/

Today, we chat with Racheal Cook, founder of The CEO Collective and host of the 'Promote Yourself to CEO' podcast about 'being stuck in the middle' of raising our kids and taking care of aging parents. Racheal shares her story of navigating this sticky part of life over the last few years, including where she struggled, where she found help, and how getting support in life and business was critical.About Racheal Cook As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 12 years, she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. She is a sought-after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more.Full show notes and resources at https://sheheartsrva.com/racheal-cookSign up for RVA Loves of the Month!Want a recap of the places, people, and resources (including discount codes

Hello...thanks for listening! One of my clients named me...she called me a 'MindShift Mentor'. So my title is currently a 'MindShift Mentor for Introverts, Highly Sensitive People and Empaths'. :) My absolute joy is to mentor, motivate and encourage others to .. One: be self-aware (because without self-awareness "you don't know what you don't know") and Two: with this self-awareness to then break this stigma of what being an introvert really is (it's just how we recharge that's it!) as well as a highly sensitive person (in a nutshell, we have a lot of empathy and we need to recharge even more due to being "sponges" due to this empathy and sensitivity) and to then Three: create boundaries for our precious energy which leads to taking self-care so that we can essentially be our best selves because as that saying goes 'you can't pour from an empty cup'. If you've found value in this episode, please rate on your Podcast platform of choice and follow! Thanks in advance! www.westelizabeth.com IG handle: @imelizabethwest Show Notes: "Promote Yourself to CEO" Podcast by Racheal Cook. Racheal's website: www.theceocollective.com ^^^ As Racheal Cook says on her podcast 'Promote Yourself to CEO', "We have to protect our asset = US!" and "Without 'us' there is no business!". Racheal is an Introvert and an HSP also BTW! :) "The HSP Podcast" by Julie Bjelland. Julie's website: www.juliebjelland.com ^^^The podcast I listened to when I was about to have a breakdown. The episode in particular that I listened to that day spoke of why highly sensitives cannot be hard on ourselves and how it is absolutely critical that we are not. www.introvertdear.com ^^^ This podcast has changed my life. Even though it's not on the air any longer. I re-listen (I'm making up a word, Lol!) to it and learn new 'nuggets' all of the time. www.highlysensitiverefuge.com ^^^ I suggest joining their newsletter. From the founder of the podcast Introvert, Dear (Jenn Granneman -- she's an introvert and a highly sensitive person too). She created this website with amazing weekly articles. "You're welcome". :) www.16personalities.com ^^^ Also known as the "Myers-Briggs" type of test or the "introvert/extrovert" test. There is a spectrum and no one is 100% one or the other. www.highlysensitiverefuge.com ^^^ This is Dr. Elaine Aron's direct website. Dr. Elaine Aron coined this term in the 90's. Not that long ago! You can take the test here to see. She has great info on being an 'HSP' in general including tests to see if your kids are! ;-) --- Send in a voice message: https://podcasters.spotify.com/pod/show/elizabeth-west47/message

Hello...thanks for listening! Ep #1 Introduction, Introversion, Self-Care, Quotes - It's Official I'm a Podcaster! My First Episode! I'm getting used to this whole 'podcast' process... :) This is an 'intro' episode for me. I also talk about being an Introvert and Introversion, I speak a little about self-care and I have some quotes in there that I like as well. A little 'preview' of my personality and a taste of what's to come... ;-) --------------------------------------- One of my clients named me...she called me a 'MindShift Mentor'. So my title is currently a 'MindShift Mentor for Introverts, Highly Sensitive People and Empaths'. :) My absolute joy is to mentor, motivate and encourage others to .. One: be self-aware (because without self-awareness "you don't know what you don't know") and Two: with this self-awareness to then break this stigma of what being an introvert really is (it's just how we recharge that's it!) as well as a highly sensitive person (in a nutshell, we have a lot of empathy and we need to recharge even more due to being "sponges" due to this empathy and sensitivity) and to then Three: create boundaries for our precious energy which leads to taking self-care so that we can essentially be our best selves because as that saying goes 'you can't pour from an empty cup'. www.westelizabeth.com IG handle: @imelizabethwest Show Notes: "Promote Yourself to CEO" Podcast by Racheal Cook. Racheal's website: www.theceocollective.com ^^^ As Racheal Cook says on her podcast 'Promote Yourself to CEO', "We have to protect our asset = US!" and "Without 'us' there is no business!". Racheal is an Introvert and an HSP also BTW! :) "The HSP Podcast" by Julie Bjelland. Julie's website: www.juliebjelland.com ^^^The podcast I listened to when I was about to have a breakdown. The episode in particular that I listened to that day spoke of why highly sensitives cannot be hard on ourselves and how it is absolutely critical that we are not. www.introvertdear.com ^^^ This podcast has changed my life. Even though it's not on the air any longer. I re-listen (I'm making up a word, Lol!) to it and learn new 'nuggets' all of the time. www.highlysensitiverefuge.com ^^^ I suggest joining their newsletter. From the founder of the podcast Introvert, Dear (Jenn Granneman -- she's an introvert and a highly sensitive person too). She created this website with amazing weekly articles. "You're welcome". :) www.16personalities.com ^^^ Also known as the "Myers-Briggs" type of test or the "introvert/extrovert" test. There is a spectrum and no one is 100% one or the other. www.highlysensitiverefuge.com ^^^ This is Dr. Elaine Aron's direct website. Dr. Elaine Aron coined this term in the 90's. Not that long ago! You can take the test here to see. She has great info on being an 'HSP' in general including tests to see if your kids are! ;-) --- Send in a voice message: https://podcasters.spotify.com/pod/show/elizabeth-west47/message

What is the clincher between what a woman and a man each earn as owners in their businesses? Are you an entrepreneurial woman? What... The post Racheal Cook is Ending Entrepreneurial Poverty for Women | PoP 549 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

I'm extremely excited to chat with you about how to get the most out of your time. Because let's be honest, not having enough time is something that every mama struggles with. I get asked about this all the time, and I know that this is something that so many of us struggle with, it's just this myth around not having enough time. But what it comes down to, is just not knowing what to spend your time on and not actually using it wisely. You'll Learn How To:  • Establish and protect time blocks • Create a master task list • Assign the tasks • Eliminate distractions • Set yourself up for success The Purpose Gathering is a community designed specifically to support and educate mom business owners, equip them with the tools to juggle all the things and help them find their business besties.  In future episodes I will cover topics pertaining to parenting, mind, body and soul self-care, marriage and of course business. This podcast has it all. Each week you can expect me to show up as my authentic self, saying it like it is, and providing you with mindset strategies and practical tips for living your best life as a purpose filled mama, wife and business owner Thank you for tuning in!! Join me every Wednesday for a new episode of the Purpose Gathering Podcast. I can't wait until next time. xoxo Ashley   Resources: Join The Waitlist for the Mastermind Community! Follow me on Instagram   Complimentary Episodes: Episode 11: How to Mange Your Inbox Like a Boss Episode 12: 5 Tips for Working from Home with Kids Episode 21: Save Your Sanity and Avoid Overwhelm Promote Yourself to CEO Podcast with Racheal Cook    

Racheal Cook is the Founder and CEO of The CEO Collective, a membership for women entrepreneurs ready to scale their businesses without the hustle and burnout.She is the author of Amazon best-selling books Fired Up & Focused and our Business Sweet Spot, and hosts the podcast Promote Yourself to CEO. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal's work has been featured on US Chamber of Commerce, Forbes, Fast Company, Inc, Female Entrepreneur Association, and more.When she's not helping women entrepreneurs design predictably profitable businesses, you can find her hiking with her three kids, reading anything she can get her hands on, or working on her next book.TAKEAWAYS:Racheal's superpower is uncomplicating things for her clients. Oftentimes we overcomplicate the methods that we use to get to the goal we've set. Racheal is really good at helping her clients simplify their businesses so they can scale with ease. The secret sauce to Racheal's first 6-figure year was to decide that she was going to work with clients in one way, for one set timeframe, and for a price point that allowed her to get paid in a way that she wanted.Racheal's schedule is dictated by her Model Calendar system. Her week starts with a CEO Date with herself where she evaluates the week ahead and what it entails. Racheal's #1 piece of advice when it comes to hiring team members is hire before you're ready. She always advises this because if you hire someone when you are in the weeds, it makes it a lot harder to actually figure out what to have that team member do, because you're being reactive in your business, instead of proactive.RESOURCES:Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode191Check out Racheal on her website: https://www.rachealcook.comListen to the Promote Yourself to CEO Podcast: https://podcasts.apple.com/us/podcast/uncomplicate-your-business/id1030760726?mt=2Get yourself registered for the Sell Everyday [Even When You're Not Working] Masterclass (it's on-demand!) here: https://allison-hardy.ck.page/e22ece86c1CONNECT WITH ME:Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunityFollow me on Facebook: www.facebook.com/allisonhardy2015Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_Find me on Pinterest: www.pinterest.com/allison_hardy_ARE YOU A FAN OF THE PODCAST?If you loved today's episode I'd love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!Music courtesy of www.bensound.com

Racheal Cook, CEO Retreat and Uncomplicate Your Business Show, sits down on my couch and we discuss sales, launching a business with very little audience online, and why in person connections and networking are so important.   The advice that I received in this podcast from Racheal Cook, I turned around and immediately implemented and it's a huge part of creating a successful launch for "LinkedIn Like a Fox" with 20 Fox Star Members, with an amazing shoutout and recommendation for the program from Lynn McGreer, Insurance Agent: "I have to SHOUT out LOUD to Judi Fox for leading an incredible coaching program #linkedinlikeafox - If anyone is considering joining Judi's next group, I highly recommend it.  She shares documents for helping track content and LinkedIn data, goes through profile maximization, content tips galore and she eats, sleeps, and breathes all the same challenges we do, so we are all learning together!" Click Here to check out the LinkedIn Like a Fox Coaching Program. Also, head right now to check out Racheal Cook's website and follow her Instagram account.  I have learned so much from her Instagram stories and her podcast "Uncomplicate Your Business".   RACHEAL COOK - WEBSITE and INSTAGRAM ACCOUNT   Connect with Lynn McGreer on LinkedIn - https://www.linkedin.com/in/lynnmcgreer/   Check Out the Rebelle Con Community and Conferences - https://www.rebellecon.com/   Head over to itunes to RATE, REVIEW, and SUBSCRIBE - Your review seriously helps keep this podcast going and literally each review and comment means a ton to me (and we are shouting out the reviews and comments and sending people to your social media just like Lynn McGreer above).  Your support helps keep up the energy it takes to keep going with this content.  Thank you so much for listening and love connecting WITH YOU on LinkedIn. Judi Fox - #FoxRocks - https://www.linkedin.com/in/judiwfox/ www.judifox.com 

In Episode 61, I am sitting down with Business Strategist, Racheal Cook to talk about the reality of scaling your business.  Together we talk about profitability, scaling, and why more clients and passive income are not the only paths to scaling your business. Including a fun game, what scaling is, and what scale is not. Show notes at https://taranewmancoaching.com/podcast/2019/03/26/the-truth-about-scaling-your-business-with-racheal-cookGet your Revenue Goal Calculator - https://theboldleadershiprevolution.com/revenue-goal-calculator