Podcasts about sold with webinars

Intro Agencies and clients have done a lot of online training in the past two years. During this time of agencies operating from behind their screens, Joel Erway has been helping agencies deploy webinars for their clients, regularly boosting their revenue to six figures and beyond. In this episode, Joel speaks about his expertise in the space, and why he thinks webinars are so effective in the age of online businesses. What you will learn in this episode: How to determine when a webinar is the right fit for your clients. There are two types of webinars: those for marketing-qualified leads, and those for sales-qualified leads. Learn when to deploy one versus the other. What questions an agency needs to be asking its clients to figure out which type of webinar is right for them. How interviews and “infocasts” can be an effective form of webinar, to help your audience stay engaged. Where webinars are headed over the next 1-2 years, and how you should expect them to evolve. Bio Joel is a master at helping Experts break 7-Figures without being expert marketers. People call Joel Erway “The Webinar Guy” but that's a tiny slice of his expertise. Joel's a master at crafting high-converting offers and helping Experts scale their business with High Ticket Courses. He authored the book, "High Ticket Courses" to help show Experts how to create leveraged offers to scale their business with programs valued at $2,000 or more. Between his own personal sales and his clients, he's helped generate $100+ million over the past few years. He's also a long-time podcaster and the host of Sold With Webinars and Experts Unleashed. Resources: Website: https://www.joelerway.com/ LinkedIn: https://www.linkedin.com/in/joelerway/

We have another very interesting episode of Sold With Webinars. When you write webinars, it involves a lot of copy. And avatar creation is one of the essentials in digital marketing. We are going to talk about copywriting with Jim Edwards. You'll Discover An avatar is the representation of your ideal customer. [8:10] Know what is the pain that they are dealing with. [13:15] Get the words correct in the first sentence in your headline. [17:42] Make sure that your avatar is straight and that your offer is right. [19:19] Everything starts with the “who”. [37:47] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

Have you ever wondered how and what it takes to create "E-courses"? Webinars & Platforms where Entrepreneurs selling courses online has become very popular. "People call Joel Erway “The Webinar Guy” but that's a tiny slice of his expertise. Joel is a local WNY Native who lives in the Lewiston area. Joel's a master at crafting high-converting offers and helping Experts scale their business with High Ticket Courses. He authored the book, "High Ticket Courses" to help show Experts how create leveraged offers to scale their business with programs valued at $2,000 or more. Between his own personal sales and his clients, he's helped generate $50+ million over the past few years. He's also a long-time podcaster and the host of Sold With Webinars and Experts Unleashed. You can get to know him better at joelerway.com

It has been a while since I've had a guest on Sold With Webinars. Whenever I bring somebody on the guest podcasts I make sure that it is worth your time investment and you get the most out of your listening time as much as possible. Todd Brown is one of my mentors, and he is somebody whom I always reference with. I have progressed a lot from his teachings and the two biggest things that apply most to my methodology are the unique mechanism and the offer awareness spectrum. In this episode, we talked about the two very important things when it comes to developing sales messages: marketing an intellectual property, and offers. We wrap up by diving into the heart and soul of marketing, and the crazy proposition offer that is hard to say no to. This is one of the best conversations in my guest podcasts. You will get a lot from this, as I do!     You'll Discover Marketing and selling are not the same activity. [6:31] The unique selling proposition. [9:59] Not everything that is true is believable and not everything that's believable is true. [14:25] The offer is the make-or-break component of any campaign. [23:15] Difference is what gets attention. [25:44] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

I have never posted a podcast episode on both Sold With Webinars and Experts Unleashed, but having Mike Dillard as my guest I knew that this is a conversation that will be golden for both of my audiences. Mike is a master of creating passive investments into passive incomes. And the backstory of how he came to be where he is now is a strong one, so buckle up. In this episode, we cover a lot of juicy stuff. Mike shares about the importance of aligning your neurochemistry, subconscious programs, and investment strategies so you can make the best decisions with what to do with your money. We wrap up by diving into passive investments and cryptocurrency, and Mike gives us some insight on which kind of crypto is the best to invest in for different needs. This is a powerful conversation, so I hope you’re ready to jump in. Mike is also opening up his program for a special price just for my audience, so make sure to listen till the end to take advantage of this awesome offer. You’ll Discover What you need to be aware of to build wealth [20:25] How your neurochemistry is your primal brain’s way of controlling you [22:55] How your subconscious programming affects your thoughts and actions [27:50] What does “passive income” really mean? [44:40] Bitcoin vs. Ethereum —is there an investment preference? [53:25] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

I have never posted a podcast episode on both Sold With Webinars and Experts Unleashed, but having Mike Dillard as my guest I knew that this is a conversation that will be golden for both of my audiences. Mike is a master of creating passive investments into passive incomes. And the backstory of how he came to be where he is now is a strong one, so buckle up. In this episode, we cover a lot of juicy stuff. Mike shares about the importance of aligning your neurochemistry, subconscious programs, and investment strategies so you can make the best decisions with what to do with your money. We wrap up by diving into passive investments and cryptocurrency, and Mike gives us some insight on which kind of crypto is the best to invest in for different needs. This is a powerful conversation, so I hope you’re ready to jump in. Mike is also opening up his program for a special price just for my audience, so make sure to listen till the end to take advantage of this awesome offer. You’ll Discover What you need to be aware of to build wealth [12:35] How your neurochemistry is your primal brain’s way of controlling you [12:02] How your subconscious programming affects your thoughts and actions [19:41] What does “passive income” really mean? [36:36] Bitcoin vs. Ethereum —is there an investment preference? [44:51] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

I’ve been lucky enough to witness the incredible growth and success of multiple members of our Mentorship program. And today I want to spotlight one in particular. Brad is in the trading space and was looking for a way to diversify his traffic. He learned all he needed to know about YouTube Ads not from paid classes or coaches, but by listening to interviews on these Sold With Webinars podcasts episodes. Don’t sleep on free content — it’s here for a reason! You’ll Discover The “mini-mini webinar” — a condensed version of a webinar that Brad is testing to drive traffic on YouTube [3:00] A rundown of the spectacular results Brad has gotten since starting up on YouTube ads [6:13] “Can I test my offer without a mini webinar?” [7:33] What you should focus on testing if you decide not to use a mini webinar [8:40] The “no-friction funnel” — using this strategy as a new traffic source that works FOR you [9:30] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

One thing you’ll hear me say again and again is that I’m not trying to rewrite the rules of marketing. And I have to say this because a lot of what I do and teach is contrary to what’s done and taught by other marketers. All I’m trying to do is put things in the right order for you, as an Expert, to make sure you see success quickly. I stumbled my way to success, mainly because I stayed in the game and just didn’t give up. This is a common trait among all successful entrepreneurs. And if I could give you one piece of advice, it would be to solve problems in their correct order. That’s what this episode of Sold With Webinars is about. You’ll Discover 3 stages in my own problem-solving sequence [02:10] The right time - and revenue - to focus on list/audience building [05:00] When you’ve earned the right to “build your brand” [06:22] What stage I’m in with my own business [07:44] The mistakes I see other entrepreneurs making [08:23] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

When people hear me talk about webinars they assume we’re going “direct to sale.” And while I do have webinars running that do this, what I always recommend to people just starting out is a “book a call” funnel. The problem with going “direct to sale” is you need to have your messaging 100% dialed in or your conversion rate will suck. In contrast, selling on the phone is a lot easier. If you follow my system. And in this episode of Sold With Webinars, I’m going to break down how to present your offer and close on the phone. You’ll Discover The number one thing I make our students and clients focus on when launching a “book a call” funnel [02:05] How this “one thing” does most of your selling before they get on the phone with you [02:34] Should you present all the details of your program on the phone? [03:22] Where to go to “copy” my own book-a-call funnel [03:51] Why “less is more” in a book-a-call funnel [04:30] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

On this episode you're going to discover how to ensure that you never have to worry about where your next client is coming from ever again, by mastering a marketing fundamental that many gloss over or totally misunderstand... Your OFFER. The truth is, even a world class marketer will struggle when the offer sucks. Or isn't clear. Or isn't what the end client truly wants. Because you don't have a business unless you can identify a specific client that wants a specific, tangible result, AND is willing to pay for it. So it's vital that you know exactly how to create and lead with offers in your marketing the RIGHT way to attract buyers, and not just tyre kickers. And there's no better person to learn this from than my guest today, who is THE master of the Power Offer. Joel is a digital marketing consultant to 7, 8, and 9-figure clients, a sales webinar expert and host of both the Experts Unleashed and Sold With Webinars podcasts. Seriously, the power and simplicity of what Joel does is truly mind blowing! On this episode: Why you need to implement your marketing in the RIGHT order. The simple way to reduce your cost per acquisition of every client. Focus on this little known market segment to generate cash flow FAST. What is an Offer and why is it different to what you may think? What Joel would do to launch a brand new business from scratch in just 30 days (absolute gold here!) Why Joel is the first person Russell Brunson recommends if you want a high converting webinar. The value of looking at your business through Green Glasses. Do this one thing, it WILL grow your business. And much more! Resources Mentioned In This Episode: Visit JoelErway.com  Listen to the Experts Unleashed and Sold With Webinars podcasts. See An Example Of One Of Joel's Hugely Successful Mini Webinars Find out about Joel's High Ticket Courses Programme Find out about The Webinar Agency Join Joe's Free Facebook Group Greg Hickman's Interview Get My Free Book! Conversational Relationship Marketing 10 Golden Rules For B2B and Professional Service Businesses That Consistently Create More Sales Opportunities & Close Deals (Using Professionalism, Ethics and Good Manners) Discover exactly how to ensure that you consistently have a full calendar of motivated and qualified ideal potential clients who want to discuss how you can help them. I'm literally giving away the exact strategy my clients pay thousands to implement with them! Not only that, but inside you'll find all the templates, frameworks and workbooks that you can use for free, with no strings attached. Not even an opt in! Get Your Copy On The Client Catching Podcast Listener Gift Page Happy Fishing!

I got an email the other day from A-list copywriter Justin Goff. He told a story about someone who wanted to buy a program Justin sells. But the prospect wanted to make sure he’d get a return on his investment. And I loved Justin’s response so much (he told us how he handled it)... It inspired this episode of Sold With Webinars. Plus I’m going to start using this approach when handling objections in my business too. You’ll Discover The #1 reason why people fail when starting a business (it’s because they haven’t mastered this skill) [03:20] The one thing common between all the big-name gurus today [04:00] My own advice to people who are starting out (all the programs in the world won’t help you if you don’t understand this) [04:48] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

[NEW PODCAST] I was recently a guest on Sold With Webinars with Joel Erway.Here are the highlights➡️ How women- and minority-owned businesses can get the U.S. Government as a client [02:30]➡️ How much does Uncle Sam pay? Let’s just say you may never need another client [04:15]➡️ How to get your first government contract in 6 weeks or less – if you’re one of the eligible socio-economic groups, Karwanna’s program a MUST HAVE [14:10]➡️ Karwanna’s goal was to sell $100k by the end of the year… here’s why she’s gonna have to set a new goal l [17:20]➡️ The 2 times in the year when government agencies will BEG you to take their money [22:35]...And much more!

I have an offer “Spidey Sense.” I’ve seen so many over the years that I can immediately tell when a student or client is going to see massive results with their power offer and mini webinar. When I saw Karwanna Dyson’s offer, I just knew she’d crush her goals. And she did not disappoint. So, not only did I bring her on Sold With Webinars to talk about her success. But also to share with you a lucrative opportunity if you are a small business owner in the USA. You’ll Discover How women- and minority-owned businesses can get the U.S. Government as a client [02:30] How much does Uncle Sam pay? Let’s just say you may never need another client [04:15] How to get your first government contract in 6 weeks or less – if you’re one of the eligible socio-economic groups, Karwanna’s program a MUST HAVE [14:10] Karwanna’s goal was to sell $100k by the end of the year… here’s why she’s gonna have to set a new goal l [17:20] The 2 times in the year when government agencies will BEG you to take their money [22:35] ...And much more! For More Karwanna Dyson qualifyforgovernmentcontracts.com youtube.com/karwannad Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

Recently, I was on a consultation call with a world-famous marketer. If I mentioned their name, everyone would know who it is. They’re launching a new offer and they wanted my advice on some things. At the end of the call, this marketer asked me, "Hey Joel, so you know, out of curiosity, like what is the one thing that you're working on right now? Like, how can I help?" Of course, I was very grateful he offered. "Well, my main focus right now is scaling high ticket courses 2.0. We just relaunched our webinar. We got new customers that are enrolling. It's going great. And so that's my primary focus." "Well, that's strange. Why aren't you scaling your own high ticket program?" His response tripped me up for a minute. And the reason why he stumped me is that I thought what I was doing was a no-brainer. I believe they call that the Curse of Knowledge. So, in this episode of Sold With Webinars, I’m going to reveal what my funnel looks like today. You’ll Discover Why I don’t use my own mini webinar the way I teach my students The right way to build out your value ladder How I get “free” clients for my highest priced offer Why you shouldn’t do what I’m doing (if you’re launching a brand new offer) And much more Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple podcasts, Google podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

What happens when you launch 21 power offers in 4 months? One of the core principles I teach in High Ticket courses is being agile. Being able to move quickly and test a lot of ideas. Usually, that's to find the one idea we can scale. But what if they all work? What if you can find specific power offers and messaging to appeal to several categories of people without changing anything about your offer or promise? Cody Neer is the founder of eCommerce Brand Academy. He joined High Ticket Courses around December 2019. Cody's program was set up in a unique way, in that he has a ton of eCommerce courses specific to different platforms. For example, Amazon, ClickFunnels, Etsy, Pinterest, Facebook ads, etc. And because of this, he was able to create and test several power offers and mini webinars targeting each platform interest. When I first checked in with Cody after he joined High Ticket Courses, he had tested 7 power offers and closed on all 7. Now, he's up to 21 offers. All running concurrently. All making money. In all my years of teaching this stuff, I’ve never seen something like this before. So I absolutely had to interview him on Sold With Webinars. In this week’s episode, you'll discover: How Cody ended up with so many different courses inside eCommerce Brand Academy [03:00] he evolution of Cody's power offers and a surprising result as he transitioned from "done for you" messaging to "do it yourself" messaging [09:35] Cody's cost per application, conversion rates, and how he handles fulfillment [13:30] The "root cause" behind why High Ticket offers work, even if the information can be found online for free [19:17] And much more Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – check it out here.

Pretty pictures pull more prospects. When I first came up with the 3-tiered offer model for High Ticket Courses, I tried explaining it to people verbally. And as I talked to them face-to-face, I could see they didn't get it. Something just wasn't clicking. But I had to find a way to make them "get it." In my mind, I started seeing shapes. I had a vision for how I could explain my model to people and make it instantly make sense. That's where the 3 triangles came from for the Perfect Expert model. I was listening to Dan Sullivan the other day and he was talking about diagrams. And I realized I hadn't talked about this yet on Sold With Webinars. So, here's my perspective on the topic in this week's episode. You'll discover: People I learn from: Dan Sullivan, the coaches' coach [02:00] Are you a more left-brain/logical or right-brain/creative when selling? [03:00] Marketer archetypes: Mike Dillard, Frank Kern, Russell Brunson [04:20] How I combined the logical and creative when I first launched High Ticket Courses [05:40] How to answer the question in the back of every prospect's mind: "is this worth my time?"[07:50] How I make the High Ticket Courses model instantly "make sense" to my prospects using just one slide on my webinar [09:20] Homework: how to find inspiration and ideas for modeling your offers [10:24] Helpful Resources Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new mini-webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself. Check it out. Follow Joel on Facebook, Instagram, and Linkedin.

The number one thing that will affect somebody's opinion and personal stance on you is how much time they are willing to give you and the more time you get someone to spend with you... the more likely they are to become true fans. - Joel We are in the midst of launching our new webinar, which is going really well for our re-vamped High Ticket Courses. As the year is coming to a close, I am looking forward to 2020. As you know I have two podcasts, Experts Unleashed and Sold With Webinars. This is done on purpose. One goal moving forward is to take Experts Unleashed and turn it into my personal brand. Last year I created Experts Unleashed and although it was profitable, we ultimately decided to shut it down. Today we discuss: Branding + Webinars. When we launch webinars, it is my belief that it is the most powerful form of branding.  Branding is all about your messaging, images, content, silent messages (customers' conversations about you when they are not in front of you). My focus when we launch these projects and new projects is 1. Revenue - customers want to know, "can you solve this problem for me?".  We need the revenue to move forward. 2. The Dominio Effect -> when a webinar is successful, people will research you, etc.  For us, it has lead to a massive increase in podcast downloads, investment into our business and messaging, sales calls, and ultimately purchasing one or more of our products and services.  As I expand my brand, the webinar is the pillar of this.  How can I create something people will talk about? How can I create something FIRST where that people will want to spend time with me so they remember me and trust me? If this converts, great. If not, you re-work it. Check out our webinar on our new course, High Ticket Courses here ->  https://htcwebinar.joelerway.com/register Keep a look out for the re-launch of my personal brand in 2020! Connect with Us: Subscribe to this podcast and Comment on iTunes. Are you interested in Joel's High Ticket Courses training? This is his revamped Mini-Webinar course with brand-new content. Check out Joel’s new and improved training here: High Ticket Courses Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -> https://newwaytolaunch.com Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you’re interested.

Welcome to the Conscious Millionaire Show for entrepreneurs who want to Make Your First Million, with your Host, JV Crum III… Want to get through Airport and Stadium Security Quickly? Sign-up for two FREE Months of CLEAR Today. Use code “Conscious” and Click Here Now! Joel Erway: Create a Million Dollar Webinar Joel Erway is the founder of both The Webinar Agency; host of Sold With Webinars and Experts Unleashed podcasts. He is committed to helping entrepreneurs transform their passion into 6-and-7-figure expert-based businesses. He has helped coaches, consultants and experts monetize their passion with skillfully crafted sales messages and high-converting sales webinars to generate more customers and clients. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes And, download your free gift today... Get the High Performer Formula to Make Millions – Click Here! Please help spread the word. Subscribing and leaving a review helps other entrepreneurs and business owners find our podcast… and turn their big impact into their First Million. They will thank you for it.   Conscious Millionaire Network has over 1,800 episodes and 12 Million Listeners in 190 countries. Our original Conscious Millionaire Podcast was named in Inc Magazine as one of the Top 13 Business Podcasts!  

Welcome to the Conscious Millionaire Show for entrepreneurs who want to Make Your First Million, with your Host, JV Crum III… Want to get through Airport and Stadium Security Quickly? Sign-up for two FREE Months of CLEAR Today. Use code “Conscious” and Click Here Now! Joel Erway: Create a Million Dollar Webinar Joel Erway is the founder of both The Webinar Agency; host of Sold With Webinars and Experts Unleashed podcasts. He is committed to helping entrepreneurs transform their passion into 6-and-7-figure expert-based businesses. He has helped coaches, consultants and experts monetize their passion with skillfully crafted sales messages and high-converting sales webinars to generate more customers and clients. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes And, download your free gift today... Get the High Performer Formula to Make Millions – Click Here! Please help spread the word. Subscribing and leaving a review helps other entrepreneurs and business owners find our podcast… and turn their big impact into their First Million. They will thank you for it.   Conscious Millionaire Network has over 1,800 episodes and 12 Million Listeners in 190 countries. Our original Conscious Millionaire Podcast was named in Inc Magazine as one of the Top 13 Business Podcasts!  

In this episode, we meet Joel Erway, Webinar Consultant, CEO of The Webinar Agency, and Host of the Sold With Webinars and Experts Unleashed Podcasts. Joel and his team help Online Course Creators, Coaches, and Consultants leverage Webinars to sell their products and services, book phone appointments and generate qualified sales leads.You can connect with Joel at: https://thewebinaragency.com/ My favorite Joel Erway Quotes (paraphrased) from this episode: "Webinars are NOT dying. That's like saying Selling is dying! Webinars are the cream of the crop for big-ticket sales funnels.""Whatever you do, play the long game. Stick with it.""You need resilience. You need to trust that everything is going to be okay."If you're a business expert, a trainer, a coach, or a consultant, and you want to land Big-Ticket Clients, watch our free training: https://drpele.com/masterclass Big-Ticket Clients™ helps coaches, consultants and companies leverage the narrative psychology and persuasive power of storytelling to attract and enroll their highest-value clients online. This podcast is here to answer only ONE question: "How do you stand out in a noisy marketplace to create the business and life of your dreams while maintaining your own powerful, unique voice?" To get answers, subscribe to Big-Ticket Clients™.Support the show (https://drpele.com)

"Over - Marketing" - what is it and why you should NOT do it. Learn from my experience in this episode of Sold With Webinars! Late 2016: we were really struggling with paid traffic... I was feeling imposter syndrome and we were really having a tough time generating any qualified applicants. Now, I know numbers and I have created tons of successful webinars, but I could not create that predictability in my business at that time.  After 6 months of this struggle, it finally dawned on me...a new way to generate clients. In this episode: Re-organize, re-think the way you launch courses, services, products; We launched the mini-webinar -> get your buyers to raise their hands; Launch multiple offers at the same time; Leverage these types of funnels to quickly get a response and clients; Our new webinar: High Ticket Courses; Lead with an offer; Generate a buzz and supplement with marketing; My "three - phrases" - how I think of ALL offers and how it fits into our "Perfect Expert" model. Connect with Us: Need help with your messaging?  Do you feel like you are suffering from the Expert's Curse or Expert's Dilemma?  Now accepting new consulting clients; review our services and apply now! Get your free case study here. Building or optimizing your webinar? Check out our Webinar Super Success Summit! Interested in learning more about our services, check out www.thewebinaragency.com If you are interested in our Mini-Webinar Accelerator course, click here for more information.  Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you're interested.

Joel explains why webinars continue to be the most efficient, and best of all, FASTEST, way to use digital marketing to generate more profits, build better relationships with your prospects, and position your business as an authority in the marketplace. Bio: Joel Erway is an online marketing consultant, founder of both The Webinar Agency and Experts Unleashed, and host of Sold With Webinars and Experts Unleashed podcasts. Joel specializes in sales messaging, funnels, and conversion, and has helped his clients achieve 7- and 8-figure growth exclusively with the use of webinars. Resources: www.thewebinaragency.com $466,000 case study: https://soldwithwebinars.com  

As you are going through and creating your marketing materials, creating your webinars and creating your offers. You can not get jealous that/if others are outselling you.  You have the best thing in the world and it is your duty to get your messages and products or services out to your audience. You can't do that by sitting on the sidelines.  ---Welcome to another episode of Sold With Webinars! It is our first episode of 2019! So Happy New Year!--- I wanted to chat with you about some things that I have been hearing on calls with current clients as well as on sales calls.  It is so important to know what our markets' fears, concerns, etc are.  One example: I spoke to a prospective client about a product he has been sitting on for a long, long, long time.  I had to keep asking "how can I help?"  He would cut me off and avoid answering the question.  Finally, when he did answer he said this: "Joel, I have this product that is a game changer... the best thing in the market place, and I am sick and tired of watching all of these other marketers outsell me...They have an inferior product... I know I have the best product in the market." Expert's Dilemma: Where we have anxiety and animosity towards others because they are outselling us and our "own" products.  We just can't get out of our own way. Which leads us to the Expert's Curse - we are too close to our product and we just can't get out of our own way.  These are the two things that will limit us!  You have the best thing in the world, and it is your duty to get your product out to your audience

"Our job is to simplify things as much as humanly possible so that by the time they get to the end of your sales pitch or offer, it is a NO BRAINER for them...You are giving them everything that they need and nothing else, to succeed."   Another episode of Sold With Webinars! Welcome! I've been noticing a lot of things in the webinar world...  JV Webinars. This is an interesting world!  Right now I am working on 3 or 4 and as I was speaking to someone about what was working and what wasn't.  So the jist... Converting VS. Not The ones that convert really well (10-15%), the webinars are all about simplicity. Do not complicate what people want to buy! When people want a transformation, your audience needs to believe that it is simple for them. Make them [the audience] realize there is ONE thing they need to do.   "A confused mind, doesn't buy!" Remember that --> KEEP THINGS SIMPLE, BE MORE DIRECT. Check out The Webinar Vault for an inside look at how I review and critique webinars.  Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our new service, The Perfect Expert. Email me at joel@thewebinaragency.com if you're interested.

Eric Siu brought back a company on the brink of failure, all while scripting, producing, and editing his own podcast: Growth Everywhere. Now one of the Top Fifteen podcasts to listen to (just behind Oprah!) and close to 900,000 downloads a month, Siu has been creating and marketing hot content for years. As half of the Marketing School podcast (with Neil Patel), host of Growth Everywhere, and CEO of Single Grain, Siu is a renowned marketing genius and expert. But how did he get here and what makes him so good?  This week Jon and Eric discuss the keys to marketing success, how to build a successful brand, and how to get your audience engaged.    Chapters: Intro   2:25 Tell us a little about Single Grain   6:23 Was the plan to make education the driver for your marketing?   7:43 How do you come up with the ideas for your shows and maintain a consistent schedule?   10:55 How do you feel about episode length and frequency?   14:49 Strategies for driving people to give feedback?   16:35 How has the number of listeners changed how you run the show? Do you plan on monetizing the show?   19:26 What’s the most exciting part of creating educational materials?   21:10 What have you learned about content production across the board that you are able to turn out high-quality content so quickly?   25:35 What are some of the lessons you’ve learned if you could do it all over again? How would you make it easier or better for you?   27:10 What does the name Single Grain mean?   28:35 What are the top three podcasts you listen to?         Want to learn more about Eric Siu and how to become a marketing pro?    Watch his FREE content in the Knowledgelink Network!   Not a part of the Network yet? Sign up here!     Check out Single Grain.   Follow Eric on Instagram and Twitter for the latest marketing news.   Read Eric's guide: How to 10x Your Content Output with This Framework     Want to listen to the podcasts Eric mentioned? A16Z        Business Wars       Sold With Webinars      

Welcome to another episode of Sold With Webinars! I recorded this episode specifically for you because I want YOU to make more money with your business! I want YOU to stop treating your webinar as a product and I want you to start thinking of how you can 5 or 10X your business without any extra effort. This episode is kind of a rant, but I am sick and tired of people buying into the fact that they need this $997 course, that it will be their golden ticket! It might be the ticket, but it won't be ever-lasting... so without further ado... If you have been following any of the big name marketers, you have also probably been leaving money on the table.  Falling victim to the $997 curse! Everyone thinks they need the $997 course.  I don't know why it has been hammered into our heads that we need this. But those who are successful in selling their $997 course, are over delivering.  What I mean by that is, some of my clients have been providing over the top support, access, coaching for minimal profits a month minus all that fulfillment overhead. Make the shift: understand your true value and what people really want to pay for.  Stop the cycle, stop the burn-out.  Rule #1 - do not offer lifetime access as a bonus. The real money is made on the back-end. People don't want to buy courses, they want to pay for access. Think about it, a book only costs $5-$10. Why? Because it comes with no access.  Once you build your webinar as a business model, leverage your webinar, you can 10X your value. How? It's by adding support and implementation help... but for an extra cost.  How can you work this into your business? Don't cannibalize your back-end! Thanks for listening! Check out www.soldwithwebinars.com for an inside look at how I review and critique webinars.  Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweek your marketing messaging, send us an email.  We are always looking for clients for our new service, The Perfect Expert. Email me at joel@thewebinaragency.com if you're interested.

We are going talk about, quite possibly, a $120,000,000 marketing lesson!  We are going to discuss an advanced marketing tactic, a potentially powerful tactic. Quite honestly, you can apply this to any marketing strategy or tactic!  I recently invested some money to better my webinar skills for you guys!  Webinars are always changing, we always have to keep sharpening our skills and bettering our skills.  Hero's journey story: important or not, useful or not? Value money over time "Going in blind" vs. leading with "the what" and conversion rates But give them a reason to stick around And more....   Let me know what you thought of this episode - email me at joel@thewebinaragency.com    Interested in The Perfect Expert? Check out our FB page here: https://www.facebook.com/groups/233372473683865/ Or contact maryjo@thewebinaragency.com for more details. Join our Sold With Webinars facebook group: https://www.facebook.com/groups/196719864399304/ Interested in how I critique dozens of webinars? Join The Webinar Vault for a peek inside my expertise... diagnosing and dissecting webinars at www.soldwithwebinars.com  Thanks for listening!

Hey, what's going on Experts? Welcome to another episode of Sold With Webinars!  I have never been more excited about a podcast episode as I am with this one! What does a bowl of fruit, wrapping paper, boxes and Christmas presents have in common? If you have ever struggled to get a response with your marketing and sales messages, you HAVE to listen to this. This is one of the BIGGEST breakthroughs we have had! This can apply to everything in your business especially webinars.  And if you like what you hear - email me because I WANT to know what you thought of this episode; joel@thewebinaragency.com Over the past couple of weeks, we have been doing some amazing things!  We have been working with some awesome clients - I have had numerous power offer calls over the last couple of days with our The Perfect Experts clients.  What is so cool is that these clients are getting RESULTS IMMEDIATELY.  So what if people aren't responding to you? How have we dealt with this? "Square peg, round hole with a really really really heavy hammer" Think about whenever you get a present -> you are so excited about what's inside as a recipient!  Wait... how does this relate to sales messaging, presentation, perception? We are so focused on the box, the wrapping the paper, the shell... but what your buyers really want is what's inside. Are you too in love with your product or system that don't realize that your customers only care about what is inside? "Sell the fruit, not the bowl!"   Interested in The Perfect Expert? Check out our FB page here: https://www.facebook.com/groups/233372473683865/ Or contact maryjo@thewebinaragency.com for more details. Join our Sold With Webinars facebook group: https://www.facebook.com/groups/196719864399304/ Interested in how I critique dozens of webinars? Join The Webinar Vault for a peek inside my expertise... diagnosing and dissecting webinars at www.soldwithwebinars.com  Thanks for listening!

  Jam packed episode alert! The "Mega-Webinar" Funnel! I have been doing a ton of recording today within our facebook group, Sold With Webinars. And if you are not already, join our Sold With Webinars facebook group -> Join here: https://www.facebook.com/groups/196719864399304/ Today within the group, we had two webinar ad experts appear LIVE.  They donated their time and broke down some of our members ad accounts LIVE. SUPER valuable!  Then I did a live training - a live breakdown of Dr. Axe's webinar funnel.  And it was a lot of fun! The group got to listen to me watch the webinar live and break it down. Literally everyone got a peek into how my brain operates when I break down webinars for my clients. Now I am not going to give away all the secrets, but here are some of the things I wanted to share with you now: Dr. Axe paired up two funnels into one; The "Mega Funnel" was AWESOME; When I build/write webinars I am always crafting the messaging, content and angles.  This is all of your hot, warm, and cold traffic content - USE THIS CONTENT again and again; Repurposed content is what we do -> when you complete your webinar you are also completing content that can be used in different forms and in different places; So many "ah-ha" moments during my live... I want to inspire you -> WEBINARS can be used in so many places.  You can get so much traction out of one webinar; treat it as fifteen pieces of content, not just one.  If you want to listen in on the live webinar breakdown of Dr. Axe's webinar, please join our group, The Webinar Vault.  I am offering a 7 day free trial. If it's not for you, just let us know and we will cancel your subscription, no charge, within the first seven days.  Thereafter it is a monthly subscription.  More details here: www.soldwithwebinars.com    Please Join Us! The Webinar Vault: Sold With Webinars facebook group:   https://www.facebook.com/groups/196719864399304/ Experts Unleashed facebook group -- PLUS check out our newest launch, The Perfect Expert https://www.facebook.com/groups/233372473683865/  

Today we are discussing: Where is the best place for our webinar within our grand marketing space? There are many ways to apply a webinar. When speaking with clients, I am always looking for the answer to this question: "Where is this webinar going within your product or suite of offers?" Number 1: DIAL IN YOUR OFFER Number 2: Quickest way to monetize the offer So where will the webinar be the most effective? When is broad too broad? How large is your mass market really? Dominate one market first... then expand. Example: Dominate the webinar market, then move into our new business, Experts Unleashed. Become an EXPERT, take the time to really research and practice your expertise. And continue to learn. So where does a webinar fit in your marketing scheme... If you are doing a direct selling webinar then you want to make sure that you can get people on your webinar affordably.  This will take some trial and error, but it could be the best use of your time and money. Find that sweet spot between too mass market vs. too niche.   Please Join Us! Sold With Webinars facebook group:  https://www.facebook.com/groups/196719864399304/ Experts Unleashed facebook group -- PLUS check out our newest launch, The Perfect Expert https://www.facebook.com/groups/233372473683865/  

Update on the stats of our free funnel... Lots of lessons learned and content to absorb... This will literally transform your business... ------------------------------------------------------------------------------ Fulfilling on my promise, I will update you on our free funnel. The way I think about business and selling is not to necessarily lead with free.   "Free campaign" info and results: Top of mind vs free content Approach: LEAD with an OFFER But I tested leading with free..so how did it work? Facebook Group, five day challenge I assumed -> high engagement but ultimately enabling people to follow me for free content Results -> Day 1: Massive spike in engagement -> Day 5: Engagement was zero Offers were made and content dripped out throughout the week Not one single person applied Maybe 1 or 2 people converted to the free trial with only 1 actually paying for the subscription Total profit: $97  My typical campaign would consist of promoting to a small hot list, lead with stories of inspirational and testimonials; converted $60k in revenue plus back end sales. Earnings per lead - $75. ((Listen in for more examples)) So essentially I made more off the leads who were interested in my offer as opposed to those who I gave content away for free too. "When you lead with free, you attract people who are naturally not going to buy.  When you lead with an offer, you are hyper-qualifying people and getting them interested in what you can offer. Everyone is looking for a solution!" "When you lead with an offer you get people to know you can solve a problem...You give them permission to market." Content is still king, but you need to do it in the proper order. I recently went out to LA to consult with a client.  He has an unbelievable offer! My client was talking about this idea of how people are afraid to make offers.  You have people who are great at direct response and others who are brand awareness/audience builders.  We chatted about some big name influencers who are terrified to make offers!     Revenue is what keeps your business pumping.  The Perfect Expert is being able to leverage your ability to make offers to your audience and then build your audience.  Your audience will then become so much more valuable.   Bottom line: Train your audience to take action to offers you make. If this episode resonates with you, drop me a link at joel@thewebinaragency.com    Please Join Us! Sold With Webinars facebook group:  https://www.facebook.com/groups/196719864399304/ Experts Unleashed facebook group -- PLUS check out our newest launch, The Perfect Expert https://www.facebook.com/groups/233372473683865/

Today we have an amazing solo-podcast!  I want to talk about something that is very common...people always ask me: "Joel, how do I know how to fix my broken webinar?"  If you launch a webinar and it does not convert; how do I go about fixing it?  How do I do this for my clients to maximize conversions?  That is what I will discuss today - the steps that I take when I am diagnosing my clients webinars! And I am also spilling the beans on my most powerful method! In this episode: Starting at the beginning - diagnosing the offering; "Your offer is only good if it is speaking to the right person"; Who is delivering your webinar IS IMPORTANT; Your WHO is 50-60% of your success; WHO = have a pain associated with your offer so that your offer can FIX it; they need a problem and you need to provide the solution, ALSO important in your marketing messaging and ads; My Powerful New Method: build an incredible webinar using an internal webinar campaign; Essentially listening to your customers - they dictate what they want to learn --> build a webinar around this; Listen in for the specifics...   Please Join Us! Sold With Webinars facebook group:  https://www.facebook.com/groups/196719864399304/ Experts Unleashed facebook group -- PLUS check out our newest launch, The Perfect Expert https://www.facebook.com/groups/233372473683865/

On this episode of the Healthy Wealthy and Smart Podcast, I welcome Joel Erway onto the show to discuss how to position yourself as an expert. Joel helps coaches, experts, and consultants increase revenue through simple online sales webinars by showing them how to charge what they're actually worth. #WorthIt In this episode, we discuss: -The mindset of an expert -Why you should lead with an offer to solve your audiences’ pain or pleasure point -How to generate noise for a new launch -The importance of authority positioning -And so much more!   To be an expert you have to change your mindset to reflect that you have something of value to offer. Joel reassures, “We are all experts in something.”   Being an expert does not mean you have to know more than everyone on a topic. Joel has found that, “Expertise is relative,” and, “You really just have to be one step ahead of whoever your ideal customer is.”   Content producers build a consistent audience over time where ultimately, “There’s so much pent up demand if you have any sort of good will with your audience.”   There is untapped potential for revenue generation within your audience and Joel stresses, “Make the damn offer.”   For more information on Joel:   Joel Erway is founder of The Webinar Agency, which helps businesses build live and automated webinars. He is also the host of two podcasts, Sold With Webinars and Experts Unleashed. Current small business owner consultant responsible for 7-figure growth in multiple client's businesses. His personal mission is to implement 6-figure growth in every 1-on-1 client he works with through digital marketing and online sales webinars. Former sales engineer for 5 years - grew a brand-new territory to more than $2MM+/year in sales; Responsible for 7-figure growth of multiple online business clients; Exclusive webinar coach for Russell Brunson's private mastermind clients; Converted as many as 30% of attendees into sales from cold traffic   Resources discussed on this show: Sold With Webinars Podcast Experts Unleashed Podcast Joel Erway LinkedIn Joel Erway Facebook Joel Erway Twitter Thanks for listening and subscribing to the podcast! Make sure to connect with me on twitter, instagram and facebook to stay updated on all of the latest! Show your support for the show by leaving a rating and review on iTunes!   Have a great week and stay Healthy Wealthy and Smart!   Xo Karen    

This special episode of Sold With Webinars introduces its first case study! Mike Schmidt and Anthony Rivera grew their webinar sales from mediocre to million-dollar-massive. What made the difference? Implementing tips and strategies learned from this here podcast.   In this episode, Mike and AJ reveal the key takeaways from past Sold With Webinar episodes that helped put their course, ReviewPro Launchpad, on track to doing $1MM a year.   (Find links to all mentioned episodes at the end of the show notes)   Episode Discussions: The ad that dropped Mike and AJ’s cost per lead from $21 to $6 Strategies to boost live webinar attendance rates AJ and Mike’s high-converting webinar sales funnel How to use Facebook during your webinar to increase conversions Re-inviting an existing list to the same live weekly webinar When to go (and not go) evergreen Why you should consider offering 5-star reviews as a service Testing curiosity-based ads and pain-based vs desire-based ads Packaging an offer as a business growth strategy and business opportunity Automating with messenger bots A ringless voice messaging tool to send webinar reminders   [3:06] Mike Schmidt and Anthony Rivera Own AnchorWave - Website design, digital marketing agency based in Tuscon, AZ 15 years in business [6:11] Product: ReviewPro Launchpad is an online course that helps businesses get 5-star reviews. [8:58] Clients typically see results within 24 hours to 1 month from campaign launch. [9:14] The webinar is also packaged for freelancers and other agencies to include 5-star reviews as a service. [11:22] “You may be really close to something and just need to change the positioning of who you're selling it to...you might be just one reframe away." [12:30] What made the webinar successful? Transparency - about what was being taught on the webinar Curiosity based ads - helped with show up rate and dropped cost per lead from $21 to $6. Product isn't revealed until 20 minutes into the webinar. [19:26] Offer is $1K and the webinar converts 3-5% of cold traffic registrants. [20:26] Inspired by SWW guest Dan Henry: The audience is asked to write a Facebook post to gage interest in the service. Audience response proves opportunities and generates leads. [24:44] What boosted your show up rate?  Live webinar attendance rate: 30%-35% Emails: New registrants trigger a 3-part email sequence Messenger bot automation: Thank you page features a ManyChat button that invites registrants to join the Facebook group with a 3 min countdown timer - (inspired by SWW Guest Molly Keyser) Financial barrier: Registrants are offered a chance to watch a replay of the webinar for $3 instead of waiting for the live webinar (Wednesday 9 am PST) Reminders: Text message and voicemail drop via Sly Broadcast [30:39] When to go evergreen with your webinar. [33:15] Impactful content changes: copied successful webinars, implemented own successful strategies, added more value. [35:31] Joel's success with re-inviting an existing list to the same live weekly webinar. [37:25] What's next for AJ and Mike: Going evergreen and JV’s  [38:16] "It's a no-brainer for anybody who has a course teaching agencies or creatives copywriting or email marketing.” [39:35] Testing Ads and Conversion Optimization Testing new ads: Pain based ads are performing better. Longer video format ad had higher cost per registrant but had the best cost per sale. Social proof: Screenshots from Facebook group, emails, collecting testimonials via automation. [41:47] Pain-based ads vs desire-based ads (inspired by SWW Guest Jon Tarr) Desire-based ads attract wishful thinkers (no commitment) Connect with them on a current pain (committed to solving their problem)  [42:54] "We're super grateful for you and this podcast has been an amazing resource for us as we become more and more of webinar junkies ourselves.”   Connect with Mike and AJ Agencymastermind.com/learn Agency Mastermind group on Facebook Anchorwave.com   Mentioned in this episode: Interview with Dan Henry – Episode 19 Interview with Molly Keyser - Episode 21 Interview with Jon Tarr  - Episode 32     Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 & 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Webinars have been Trevor Turnbull’s only source of sales since 2010. He’s done hundreds of them over the years to sell his popular training programs like LinkedInfulence, a course that helps business owners and entrepreneurs leverage LinkedIn for lead gen. So, does he use live webinars or automated webinars to sell his products? Yes.   In this episode, Trevor shares the strategies and systems that make it possible to run his unique hybrid style combo of live and automated webinars as well as the valuable lessons, experiences, and observations that go along with 7 years of history.   Episode Discussions: Why webinars work so well in the business opportunity space The 3-minute pitch from a past SWW guest Joel’s used to increase conversions How webinars have evolved since 2010 - What worked then, what works now Hybrid approach: A sales mechanism for running both live and evergreen webinars Include this at the start of your evergreen webinar to build credibility and trust Why being transparent and building trust with your audience is so critical Why you should still run through your webinar with little to no audience How Trevor tested and refined his done-for-you offers using different price points Tweaks to improve your one-time offers A walkthrough of Trevor’s simple and effective lead magnets and webinar funnel Different price points and offers: What has and hasn’t worked over the last 2 years Crafting the perfect offer The power of the phone call Selling programs with vs without support groups Successfully building a support community around a program You don't need paid traffic to make webinars work! Tips on approaching LinkedIn groups for partner webinars and joint promotions   [3:28] Trevor's story: Worked in the pro sports industry and used LinkedIn to connect with people Connected with Lewis Howes and ran his sports recruiting website for years In 2010, sold LinkedIn course (how to get a job in sports) using webinars Now uses webinars to sell training programs that show people how to use and leverage LinkedIn for lead generation and conversion [6:41] How webinars have evolved since 2010: Then: It was easier to get people to attend because it was new and different. Then: You could go straight to a sales pitch. Now: People don't want to be pitched to. Now: The sales process is harder and there’s more competition. Now: Focus is on building trust, being honest and transparent about the work involved without giving false hope. [9:49] "What we've been seeing work really well is being transparent and upfront. We're actually making the offer within the first three minutes of the webinar."-JE [13:06] "People always think 'if I give the offer right away people are going to leave' and it doesn't happen because you're still going to give content."-JE [14:26] Trevor’s sales mechanism for running live and evergreen webinars: Does a combo of live and evergreen webinars each month. Everyone that downloads a lead magnet receives an invitation to a webinar. If the live webinar is within a week, Trevor's thank you page promotes the live webinar. Otherwise, registrants are directed to the evergreen webinar. [16:14] Trevor's evergreen setup: Uses EverWebinar Switched from GoToWebinar to Webinar Jam Opens with a 1-minute video that informs the audience the webinar is recorded His transparency maintains integrity and builds trust and credibility with his list. [18:57] Joel turns 100% of high-end done-for-you clients away who refuse to do any live webinars. [20:15] If no one shows up to your webinar, go through your normal routine anyway. "You'll figure out that one thing you should've said differently...because you've seen it, heard it and know the trigger of how to react to it the next time."-TT [21:10] Trevor’s advice if you're just getting started with webinars: Yes — absorb as much info as you can from smart guys like Joel and then stop learning, start implementing and adjust from there. [21:53] See how Trevor's simple lead magnets and webinar funnel works: 30daysalesmachine.com/checklist 30daysalesmachine.com /profile 30daysalesmachine.com /scripts [24:53] Tested offers: Program price point: started at one-time fee of $997 Tested: phone sales with a price point of $997 vs selling directly on a webinar for $497 straight to an order form Result: same amount of conversions Currently: focuses efforts on selling via webinar because it takes less time but still offers a phone call option (50% close rate) [28:30] Trevor's upsells: "Accelerator Package": one-time offer, done-for-you service (light & plus versions available). Price points vary from $997 - $6K per campaign. Future upsells: Paid access to support group LinkedIn makeover package Sales Team Accelerator package [31:37] "I'm finding that our business is evolving based on the feedback we get from webinars. People tell us what they need and we build it."-TT [35:52] Joel's course currently sells for $997 via webinar (increase in coming months) without a support group. Planning a one-time offer, 14-day free trial for webinar community. [39:14] Trevor's winning tips on approaching LinkedIn groups for partner webinars and joint promotions   Connect with Trevor Connect with Trevor on LinkedIn – mention this episode of Sold With Webinars! 30daysalesmachine.com   Mentioned in this episode: Trevor’s lead magnets: 30daysalesmachine.com/checklist 30daysalesmachine.com /profile 30daysalesmachine.com /scripts  

Interview With Joel Erway Scale your fitness business today! Get a personalize Strategy Session to help create the business you know you deserve here: https://ptfreedom.co/yt-case-study Join Us on Facebook: https://www.facebook.com/AJRiveraOfficial