The Dentalpreneur Podcast w/ Dr. Mark Costes

On today's episode, Dr. Mark Costes sits down with registered dental hygienist Kristen King, founder of Dental Reveal, to discuss how phase contrast microscopy is transforming the way dental teams diagnose periodontal disease and educate patients. With nearly 30 years of clinical experience, Kristen explains how visualizing live oral biofilm helps patients understand their risk, dramatically improves case acceptance, and elevates the hygiene appointment from a routine cleaning to a powerful health consultation.  They explore the oral-systemic connection, the Bale Doneen method, and how practices can implement microscopes to grow their hygiene departments, strengthen collaboration with physicians, and deliver higher-level preventive care. Kristen also shares practical insights on training teams, choosing the right equipment, and integrating this technology into everyday workflows. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://dentalreveal.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes back Dr. Aaron Nicholas for a wide-ranging conversation about clinical growth, treatment plan presentation, and helping young dentists build confidence faster. Aaron shares how his own difficult startup journey shaped his passion for coaching, teaching, and creating practical CE courses that help doctors become more efficient with molar endo, surgical extractions, and day-to-day case acceptance.  Together, they break down why conviction, communication, and simple language matter so much when presenting treatment, and how reviewing "game film" of real patient interactions can dramatically improve results. They also dive into Aaron's 90 Day Practice Accelerator, his live clinical training programs, and the bigger mission behind helping dentists expand their skill sets while better serving patients. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.mondaymorningdentistry.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes Dr. Tyler Bond and Gabe Goldberg live from Voices of Dentistry. Dr. Bond shares how implementing the Yomi robotic system from Neocis has dramatically changed his implant workflow—and contributed to a tenfold increase in his practice's revenue. Gabe breaks down how the Yomi S works, from pre-op planning to real-time surgical guidance, and how AI and robotics can enhance precision, speed, and predictability for implant surgeons.   Dr. Bond dives into case selection, flapless surgery, pterygoid implants, and how the system has helped him grow his brand and attract patients from hours away. If you've ever been curious about robotic implant surgery, this episode delivers both the tech and the real-world impact. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costas welcomes back fan-favorite Dr. Paul "Nacho" Goodman for an unfiltered conversation on entrepreneurship, associate hiring, live events, and the evolving dental landscape. They dive into the realities of running multiple businesses, transitioning from clinical dentistry to CEO life, and why so many dentists wait too long to hire an associate—often creating unnecessary chaos in their practices.  Paul shares insights from Dentist Job Connect, discusses the ongoing hygienist shortage, and offers a balanced perspective on DSO and DPO "drama." The episode also highlights the power of live events, mentorship, and surrounding yourself with the right people to accelerate growth. As always, it's real talk, practical wisdom, and plenty of laughs between two seasoned dental entrepreneurs. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.dentalnachos.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Mark breaks down a straightforward way to calculate "passive income" from a dental practice by using gross revenue, overhead, and doctor comp, then welcomes CMO Share founder Ryan Gross to share a practical, experience-driven marketing framework. Ryan lays out three core buckets—internal and external brand awareness, digital and AI-driven content, and team conversion—showing how billboards, community visibility, patient testimonials, multilingual videos, and strong in-office branding can reinforce what you offer to both new and existing patients.   He explains why content (especially short-form video and FAQs) is becoming essential as Google and AI personalize search results, and why transparency around fees, financing, emergencies, and membership plans is increasingly important. The conversation closes with a deep dive into front-office performance: declining phone conversion rates, the massive impact of answering calls, how insurance questions derail scheduling, and actionable tactics Addison Killeen uses—like a simple insurance spreadsheet and practice-wide phone coverage—to keep answer rates high while using AI cautiously after hours. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES www.mycmoshare.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we're sharing a powerful live talk Dr. Mark Costes gave to the Prescott High School boys' soccer team following a tough early-season loss. In a raw, motivating message, Mark addresses the emotional aftermath of defeat and challenges the players to take radical accountability—reminding them that adversity offers a critical opportunity for self-reflection, growth, and leadership. Drawing from his own athletic background and principles of stoicism and extreme ownership, he emphasizes that true development doesn't happen when things go right—but when you choose how to respond when they don't. Mark leads the team through a simple but impactful exercise to identify personal areas of improvement and publicly commit to one key focus before the next game. From shifting mindset to supporting teammates more intentionally, this talk highlights the kind of mental resilience and character-building that transcends the scoreboard. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with Erik Brenner, CFP and author of The Personal CFO Revolution, to discuss how dentists, physicians, and other high-income professionals can build a "personal CFO" framework without needing a nine-figure net worth. Erik explains how integrating investment management, tax planning, and retirement strategy under one coordinated plan mirrors the family office model traditionally reserved for the ultra-wealthy. They explore the critical difference between simply deferring taxes and truly mitigating them, why working with a fiduciary matters, and how proactive tax projections can dramatically impact long-term wealth. The conversation also covers strategies available to both practice owners and W2 earners, including oil and gas investments, solar tax credits, leveraged deductions, and opportunity zone planning. This episode is a must-listen for anyone looking to grow income while keeping more of what they earn. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://hilltopwealthtax.com/podcast https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes chats with Dr. Tianna Hall live from the Voices of Dentistry conference. Dr. Hall shares her unconventional path from private practice burnout to a fulfilling career providing dental care in the Utah prison system. She discusses how early mentorship helped her overcome clinical fears, and how volunteer dentistry reignited her passion. From oral surgery to removable prosthetics, Dr. Hall walks us through the unique challenges—and surprising benefits—of correctional dentistry, including safety protocols, minimal overhead, and a clear work-life boundary. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we're bringing you Dr. Mark Costes' full keynote talk at KC Dental Implants and Oral Surgery, where he pulls back the curtain on what it really takes to scale a successful, profitable dental practice in today's challenging environment. Mark dives into overhead realities, burnout, leadership, culture, and how most dentists unknowingly build businesses that trap them—often earning less than they could as associates. He shares raw stories from his own journey, including the physical toll of dentistry, his "aha" moment after reaching financial success but feeling unfulfilled, and how he shifted his approach to build optionality and meaning into his career. This one is packed with hard truths, tactical insights, and the exact frameworks he uses to help hundreds of dentists systemize their practices, reclaim their time, and build wealth on their terms. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by two dynamic leaders shaping the landscape of dental continuing education—Dr. Mike DiTolla and Traci Stephenson. Mike shares stories from his 37-year dental career, his passion for fly fishing, and how technology reinvigorated his love for clinical dentistry. He also opens up about his journey from average dental student to one of the most influential educators in the industry, emphasizing authenticity and humor as his trademarks on stage.  Traci, the senior manager of event marketing at Henry Schein, gives us a behind-the-scenes look at Thrive Live, one of dentistry's most engaging and comprehensive events. From course offerings and team-focused content to top-tier entertainment and hospitality, Traci explains how Thrive Live delivers exceptional value and an unforgettable experience. This episode is equal parts insightful, hilarious, and inspiring—a true peek into the culture and people behind modern dental education. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we're sharing Dr. Mark Costes' live talk at Midwestern University, where he gives dental students an unfiltered look into life after graduation—and what it really takes to succeed. Drawing from his journey as a former owner of 16 practices and founder of multiple dental businesses, Mark delivers a fast-paced, high-impact presentation on business fundamentals, practice profitability, leadership, and personal fulfillment. He explains why most dentists in the U.S. operate with dangerously thin margins—and how to avoid becoming one of them. With real-world examples and clear, digestible math, Mark shows the difference between running a high-earning but unprofitable practice versus a lean, well-managed one. He also shares his personal story of reaching financial freedom and realizing that money alone wasn't enough—leading to the creation of the Four Futures framework, focused on mind, meaning, muscle, and money. This is the talk every dental student should hear before stepping into the real world of practice ownership. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Jake Conway breaks down the evolution every dental practice owner experiences—from clinician to owner-operator to true CEO. He explains why early success often creates a dangerous reliance on the owner's production and how that pressure can lead to burnout and resentment. Jake outlines the predictable growth path of a dental practice, including how to identify bottlenecks in hygiene, when to add providers, and how to use KPIs to drive performance without obsessing over production alone.  He also tackles the "associate paradox," showing with real numbers how bringing on an associate can actually increase profitability while freeing the owner from the chair. Finally, Jake explores the long-term vision of building a leadership team, making dentistry optional, and creating a practice that generates significant income without relying on the owner's clinical time. Be sure to check out the full episode from the Dentalpreneur Podcast!  EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by returning guest and longtime friend of the podcast, Dr. Matthew Standridge, live from the Voices of Dentistry conference. Dr. Standridge shares his incredible journey from owning multiple rural practices in Kansas to selling them and transitioning into a career focused on education and clinical mentorship. He opens up about the unique and atypical process of selling one of his practices to a nonprofit organization pursuing FQHC status, and how that created a win-win for both the community and his personal goals.  Now living in Edmond, Oklahoma, Dr. Standridge reflects on the improved quality of life for his family and his renewed passion for teaching. He dives deep into his new online education platform, Orthodontic XP, designed to help general dentists implement clear aligner therapy confidently and effectively—especially those who feel stuck after initial certification courses. Dr. Standridge also shares key insights on team training, patient communication, and systems for case acceptance in ortho. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.drstandridge.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with M&A expert Brannon Moncrief to break down the current dental consolidation landscape and what it really means for practice owners considering a sale. They discuss why 2025 was a strong year for strategic sellers despite tighter capital markets, how deal structures have evolved from pure HoldCo models to joint venture alignments, and why organic growth now matters more than simply stacking EBITDA.  Brannon shares insights on recap realities, earn-outs versus earn-ups, and why age and runway dramatically impact leverage in negotiations. They also dive into common seller mistakes, the risks of waiting too long in a shifting consolidation cycle, and how to think critically about equity projections and "unicorn" promises. If you're planning an eventual transition—whether next year or a decade from now—this episode offers a pragmatic look at how to prepare and position yourself for the best possible outcome. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://dentaltransitions.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we're sharing a special DSN webinar featuring Dr. Mark Costes and Kyle Francis, founder of Professional Transition Strategies, titled Mastering Your Practice Valuation: What Today's Buyers Are Actually Looking For. With over 600 dental transitions and 25 practices owned, Kyle brings unmatched insight into how valuations really work in today's changing landscape. Together, Mark and Kyle explore why the old method of valuing practices based on collections is outdated, and how modern buyers—especially DSOs and private equity groups—assess value through profitability, scalability, and risk. They break down the differences between doctor-to-doctor sales and private equity-backed deals, explain what seller discretionary earnings and EBITDA actually mean, and share how practice size, location, payer mix, and clinical capacity influence multiples. Whether you're planning to sell soon or years from now, this conversation is packed with strategies to make your practice more attractive and maximize its value. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Mark answers a wide range of listener questions in a value-packed Ask Mark Anything session focused on practice growth, profitability, leadership, and investing. He breaks down how to know when you're done "tweaking" and when it's time for creative, structural, or transformational change, using objective metrics like systemization, leadership, culture, and profitability benchmarks.  Mark also dives into smart investment strategies beyond the practice, including multi-practice ownership, real estate, and alternative investments, while addressing how to handle employee raises in a fair, systematic, and drama-free way. The episode wraps with insights on avoiding shiny object syndrome, using assessments to guide growth, and the importance of unplugging to recharge. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Chris Richards and Dr. Taher Dhoon to introduce an exciting new concept from the Colorado Surgical Institute — the Seven Figure Associate. They dive deep into what it really takes to build a high-producing, fulfilled associate dentist, emphasizing alignment over simple placement. From personality assessments and leadership development to clinical proficiency in bread-and-butter procedures like endo, crowns, implants, sedation, and wisdom teeth, the conversation outlines a comprehensive 12-month framework designed to elevate associates and support owners.  They also discuss mentorship, business acumen, conflict resolution, and the importance of complementary skill sets within a practice. Plus, they share exciting updates about CSI's new CE experiences, including courses hosted aboard the California Spirit in San Diego. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.coloradosurgicalinstitute.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, recorded live at Voices of Dentistry 2026, Dr. Mark Costes chats with Dr. Emily Maslovich, a first-time practice owner just weeks away from opening Bronco Family Dental in Gilbert, Arizona. Emily shares her journey from Midwestern dental student to startup founder, including how she found her location, her grassroots approach to hiring, and why she chose a de novo over an acquisition. They dive into the importance of culture-first hiring, training non-dental team members, and building systems before the chaos of growth begins. Emily also discusses how she's using organic community marketing to build a patient base before day one—and why betting on herself was the best decision she's made. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Matt Slivka reframes the way we think about goal setting. Instead of chasing arbitrary production targets or copying what others are doing, he challenges listeners to answer two deeper questions: Where am I living below my potential? And what do I truly want? From family time and personal health to practice growth and time freedom, Dr. Slivka explains that goals should serve a purpose. When you define what you actually want first, the discipline and hard work required to achieve it become meaningful—and sustainable. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Summer Kassmel shares why even well-intentioned goals can slowly fall apart. She dives into common traps like borrowing clarity from others, focusing only on outcomes, underestimating CEO time, and tying success to comparison.  Dr. Kassmel explains how aligning goals with personal values, integrity, and authentic leadership creates stronger teams, healthier cultures, and sustainable growth. Instead of chasing numbers alone, she challenges listeners to build value-based behaviors that naturally drive results—and a practice they actually love walking into. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes back valuation and transition expert Kyle Francis, founder and CEO of Professional Transition Strategies. The conversation dives deep into the current landscape of dental practice acquisitions, with a focus on how consolidation, private equity, and practice size are changing the rules of the game. Kyle breaks down valuation methods—SDE vs. EBITDA—and explains why many growing practices may outpace the traditional doctor-to-doctor buyer pool.  They explore what makes a practice "attractive" to institutional buyers, how multiples are really determined, and why the structure of your business (and your exit timeline) can drastically impact your payout. Whether you're thinking about selling in five months or five years, this episode is a masterclass in understanding the financial forces at play in modern dentistry. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://professionaltransition.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with Nathan Raborn, a senior wealth manager at Eckard Enterprises who brings a unique perspective on alternative investments after spending over a decade in the oil and gas sector at ExxonMobil. Nathan shares how he transitioned from managing short-term and mid-term rental properties to focusing almost entirely on mineral rights and working interest investments. He explains why real estate wasn't delivering the cash flow he expected, and how oil and gas opened up new possibilities for passive income, portfolio diversification, and significant tax advantages.  You'll hear a clear breakdown of mineral rights vs. working interests, real-world returns, tax strategies (including Roth conversions and 1031 exchanges), and how Eckard differentiates itself in a space often filled with bad actors. This is a must-listen for high-income earners looking to keep more of what they earn and grow wealth through alternative channels. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://eckardenterprises.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Dan Brisky and Dr. Tom Pfau dive deep into real-world implant complications and the critical lessons that come with them. From a mispositioned anterior implant that required swallowing pride and starting over, to incision openings in full-arch cases that demanded creative solutions like Botox for excessive muscle activity, they break down what went wrong, how they fixed it, and how to prevent similar issues.  The conversation covers flapless pitfalls, the importance of tactile verification with a ball probe, suture technique nuances, managing tissue dehiscence, preventing bone loss, and even navigating high-stress moments like retrieving displaced root tips and broken burs from the sinus. This candid discussion emphasizes preparation, humility, surgical fundamentals, and having the confidence—and support system—to manage complications the right way. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.coloradosurgicalinstitute.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, recorded live at Voices of Dentistry 2026, Dr. Mark Costes sits down with DSI Black Belt coach and tech entrepreneur Dr. Deren Flesher. They dive into Deren's latest venture, Airo Dental, an AI-powered platform starting with a smart scheduling assistant built to handle missed calls, after-hours requests, and overflow—without replacing your front desk team. They discuss real-world applications, AI's limitations, and where the future of dental tech is headed. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Ashley Keith, Chief Operating Officer of Keith and Associates Dentistry in Mission, Kansas. With a powerhouse practice of over 50 team members and 23 operatories, Ashley shares her journey from healthcare tech and HR at Cerner to leading operations, marketing, and training at one of the most systemized, patient-centric dental offices in the country.  The conversation dives into how she and her husband, Dr. Bill Keith, scaled rapidly while maintaining culture, consistency, and care quality. Ashley breaks down her approach to hiring for personality over resume, creating digital training resources, and holding weekly calibration meetings to align clinical and operational teams. She also talks about her new role as a DSI Black Belt coach, what she's seeing in coaching calls, and why delegation without leadership is a recipe for disaster. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we continue our deep dive into overcoming overwhelm and restoring mental clarity in high-pressure clinical and business environments. Mark unpacks actionable strategies, including batching decisions, minimizing clutter, improving sleep hygiene, and building systems that reduce cognitive load. He explains the link between physical environment, digital inputs, and mental fatigue—while also highlighting the role of movement and recovery in regaining creative and strategic thinking.  In the second half, Mark shifts into leadership and case acceptance, exploring the crucial mindset shift from price-based presentations to value-based conversations. He challenges listeners to build internal team buy-in and emphasizes the ethical responsibility of getting patients to say "yes" to treatment. From empowerment through delegation to moral conviction in clinical care, this episode provides both mindset and tactical takeaways for every growth-focused dental professional. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we dive into one of the most common but misunderstood challenges in dentistry and entrepreneurship: overwhelm—the "O word." Mark Costes shares why he bans this word at DSI events and how our internal language and mindset can powerfully shape our lived reality. He breaks down the physiology of overwhelm, explains the mental toll of decision fatigue, multitasking, and cognitive overload, and shares personal stories from the early, chaotic days of juggling multiple businesses.  You'll also learn about the importance of structured delegation, how to build filters to prioritize effectively, and the impact of unclosed loops on our mental bandwidth. From the neuroscience of task-switching to the power of the default mode network, this episode lays the foundation for reclaiming clarity, energy, and intentional leadership. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with Dr. Andrew Kokabi, owner of Brookhaven Family Dentistry and a true example of grit, growth, and purpose-driven leadership. From his early days in a three-operatory practice with no paycheck, to leading a thriving 17-op fee-for-service operation with plans to expand to 30, Dr. Kokabi shares his deeply personal journey. He talks about how his upbringing as the child of Iranian immigrants shaped his business mindset, the painful but transformative experience of burnout, and the pivotal role the Dentalpreneur Podcast played in reigniting his passion and vision.  The conversation dives deep into creating a strong culture, onboarding associates with aligned philosophies, tracking performance, building patient loyalty, and giving back to the community in creative, meaningful ways. You'll also hear about Dr. Kokabi's vision for long-term impact—both in dentistry and through empowering underserved populations. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.coupleofdentists.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, recorded live at Voices of Dentistry 2026, Dr. Mark Costes sits down with Drs. Eric Appelsies and Alex Kantor, the duo behind the podcast Just a Couple of Dentists. They share how podcasting helped them build community, stay curious, and keep perspective as they navigate practice ownership and young family life. The conversation explores burnout, doing mission work to reconnect with dentistry, and the challenges of wearing every hat as a business owner. They also give a sneak peek into their upcoming tech projects aimed at solving real operational pain points in dental practices. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.coupleofdentists.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we continue our conversation with dental attorney Evan Sampson as he and Dr. Mark Costes tackle the real-world legal challenges practice owners face. In Part 2, they unpack best practices for avoiding PPO audits, how to properly dismiss a patient, the right way to handle informed consent, and what to do when it's time to fire an employee—especially during riskier situations like pregnancy. Evan offers practical, step-by-step advice to help dentists stay compliant and avoid unnecessary legal exposure, no matter what state they practice in. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.postschell.com/attorneys/evan-m-sampson https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with dental attorney Evan Sampson for a deep dive into the legal issues dentists face every day—often without realizing it. In Part 1, Evan shares his journey from litigator to dental-focused counsel and how his unique background helps him proactively guide practice owners through employment law, regulatory compliance, and contract issues. From the legal missteps that commonly trigger lawsuits to tips for setting up strong employment policies and handbooks, this conversation is packed with real-world insight to help dentists avoid costly mistakes. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.postschell.com/attorneys/evan-m-sampson https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes joins Dr. Mike Lundy for a crossover conversation from the Ownership Awakened: The Dental Journey podcast, focused on what comes next after deciding you're ready for practice ownership.  Together, they walk through the early-stage decisions every future owner faces, including startup versus acquisition, building the right advisory team, leadership development, and designing a practice that can grow and adapt over time. This episode offers a practical, behind-the-scenes look at the ownership journey as it unfolds in real time. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, recorded live at the October 2025 DSI Mastermind, Dr. Mark Costes unveils a powerful 21-day Four Futures Challenge designed to reset your mindset, strengthen relationships, improve physical health, and gain financial clarity. With practical habits like daily breathwork, love bombs, movement, and a Friday social media fast, this challenge is both achievable and transformative.  The episode also explores deeper conversations around associate accountability, team training, and the realities of leadership in dental practices. DSI Black Belt coaches share insights from their mastermind groups, highlighting common struggles like cancellations, associate retention, and the importance of setting clear expectations. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes Dr. Paul O'Malley, a pioneer in holistic and biomimetic dentistry with over 25 years of clinical and entrepreneurial experience. Dr. O'Malley shares his evolution from traditional full-mouth reconstructions to a minimally invasive, adhesive-based philosophy grounded in oral-systemic health. The two dive into root canal controversies, the science of mercury removal, and how dentists can reduce the need for endodontic treatment by preserving the pulp through proper restorative protocols.   Dr. O'Malley also discusses the founding of Great Oral Health, his natural oral care company focused on hydroxyapatite-based toothpaste, oral probiotics, and innovative products designed to support healing and remineralization. Packed with insights on patient communication, functional aesthetics, and true prevention, this conversation is a must-listen for forward-thinking dental professionals. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.greatoralhealth.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with Steven Patala and Roman Shtimerman of NadaPayments, the company leading the charge in compliant credit card surcharging for dental practices. They discuss how their solution is helping thousands of practices eliminate a top 10 line item on the P&L by shifting credit card fees back to patients—without damaging patient trust or experience.  Steven and Roman break down the difference between compliant surcharging and dual pricing, how to roll this out effectively in your practice, and why most patients are already used to this model. They also dive into software integration, compliance across state lines, and the powerful backend tools that make AR management and payment plans easier than ever. Plus, the conversation takes a fun detour into Formula 1, track days, and how their passion for racing fuels their precision and performance in business. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.nadapayments.com/dsi https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Ryan Gross, founder and CEO of CMO Share, for an insightful conversation on the evolving landscape of dental marketing, operations, and how to thrive in uncertain economic times. They discuss the critical importance of aligning marketing strategies with operational capacity, how to maximize ROI by tracking the right metrics, and the power of Google Analytics over analog systems.   Ryan shares how his experience with Disney and data-driven thinking shaped CMO Share's unique approach to dental marketing. They dive into the different strategies for startups versus acquisitions, explore how AI is changing how practices must approach SEO and content, and why patient quality is more important than raw numbers. Plus, they discuss upcoming opportunities like the January 29th Practice Launchpad event in Scottsdale, Arizona—perfect for those planning a startup or acquisition in 2026. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.mycmoshare.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Alexis Gallati, founder of Cerebral Tax Advisors and author of Advanced Tax Planning for Medical Professionals. Alexis brings a wealth of knowledge on proactive, high-level tax strategies tailored specifically for medical and dental professionals. The conversation covers everything from tax-saving tactics for W2 earners like short-term rentals and oil & gas investments, to advanced planning opportunities for business owners, including entity structuring, paying your children, and maximizing retirement contributions through backdoor and mega backdoor Roths.  Alexis also shares personal insights on being married to a neurosurgeon and how that inspired her mission to protect high-income professionals from bad financial advice. Whether you're looking to save more on taxes or make smarter long-term financial decisions, this episode is packed with practical gems. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.cerebraltaxadvisors.com/bigbill https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by DSI Black Belt coach and co-founder of The Practice Launchpad, Dr. Chris Green, for an in-depth conversation on startup success in today's challenging dental landscape. Chris shares his journey of building a ground-up dental practice from a shell, highlighting lessons learned around construction, IT, design, and avoiding costly rookie mistakes.  The duo also explores why the fundamentals of a successful startup haven't changed, despite the rise in costs and consolidation across the industry. They emphasize the importance of mentorship—not as a sales pitch, but as a strategic move to compress time and reduce the "ignorance tax" that comes with going it alone. Whether you're a new grad or a seasoned doc considering your first (or next) startup, this episode delivers actionable insights to stack the deck in your favor. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.thepracticelaunchpad.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with longtime friends and financial experts Brent Saunier and Chris Sands of Profi2020 to unpack some of the most overlooked yet critical financial decisions dentists face. From the often misunderstood process of switching CPA firms and the emotional roadblocks that come with onboarding, to the dangers of outgrowing your entity structure without knowing it, this episode is packed with practical advice and real client stories.   The trio dives into why clarity around your finances is essential for long-term success, how to vet a great CPA, and why early education for newer practice owners is now more accessible than ever. Whether you're a new owner or a seasoned practitioner, this conversation will help you assess your financial infrastructure and avoid common mistakes that cost dental entrepreneurs time and money. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.profi2020.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Mark sits down with Dr. Brian Bhaskar, a newly minted oral and maxillofacial surgeon, third-generation dentist, and founder of Cindy, a digital referral management platform designed to modernize how dentists communicate. Dr. Bhaskar shares his journey from Division I basketball at Gonzaga to completing a six-year oral surgery residency at the University of Washington, and how firsthand frustrations with outdated referral systems inspired him to build a HIPAA-compliant, cloud-based solution for seamless collaboration between general dentists and specialists.  The conversation also explores life after residency, the realities of private practice, balancing entrepreneurship with clinical excellence, and why better communication leads to better patient experiences. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://sindireferrals.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Mark sits down with Dr. Vishal Sharma, Director of Clinical Education and Operations at Spear Education, to explore the evolving landscape of dental education. Dr. Sharma shares his journey from building and scaling private practices to leading clinical education initiatives across DSOs, and now helping shape the next generation of learning at Spear.  The conversation dives deep into hybrid education models, the growing role of AI in diagnostics and training, challenges facing early career dentists, and why blending in-person mentorship with virtual and self-paced learning is the future of dentistry. They also discuss how technology, efficiency, and accountability are redefining both clinical excellence and career satisfaction for today's dentists. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.speareducation.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with longtime friend and marketing leader Joshua Scott for a wide-ranging conversation that blends entrepreneurship, leadership, and personal growth. Josh shares what it's really like to scale a company through a "building year," why infrastructure equity matters more than short-term profit, and how navigating overlapping growth curves can feel both challenging and energizing.  They dive into predictable success, avoiding shiny-object syndrome, balancing ambition with fulfillment, and the importance of surrounding yourself with the right people as you grow. This episode is packed with honest reflections on business, creativity, and knowing when enough is enough.  Be sure to check out the full episode from the Dentalpreneur Podcast!  EPISODE RESOURCES https://s8e8.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Ryan Gross, founder of CMO Share, reveals how his background in experiential marketing—from zoos to Disney—perfectly translates into the world of dental marketing. He shares how understanding human behavior, data-driven decisions, and simple brand visibility tactics can significantly grow a practice. Ryan breaks down everything from choosing the right name and logo to leveraging brochures, shirts, and local partnerships for powerful brand repetition.  He explains why operational efficiency drives marketing ROI, how missed phone calls are costing you thousands, and why schedule availability matters more than ad spend. With insights on website optimization for AI, dental savings plans, implant marketing, and the importance of internal referrals, Ryan delivers a comprehensive guide for any practice ready to grow smart—not just loud. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we bring you Dr. Mark Costes' second impactful presentation from the Music City SCALE 2025 event. In this talk, Dr. Costes blends tactical strategy with raw vulnerability as he opens up about achieving his lifelong financial goals—only to find himself exhausted, unfulfilled, and deeply unhappy. He shares the pivotal moment that led him to rethink success, prioritize fulfillment, and build a model for personal and professional transformation.  You'll learn about the six foundational areas that determine practice health, how to avoid burnout with smarter operatory planning, and why redundancy—not minimalism—is the true path to lifestyle freedom. Mark also dives into the power of patient exam counts, how poor leadership affects everything from culture to profitability, and why dentists must think more like NFL head coaches than all-star players. If you've ever wondered why hitting your numbers still doesn't feel like success, this episode is a must-listen. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Bill Keith and Ben Kacos for an in-depth crash course on DSOs—what they are, how they've evolved, and why every dentist should understand their growing impact on the profession. This conversation dives into the history of dental consolidation, the rise of private equity in the industry, and what those infamous EBITDA multiples really mean for your practice valuation.  The trio compares doctor-to-doctor transitions with DSO sales, laying out the pros, cons, and critical factors like tax strategy, risk mitigation, and personal goals. With real-world insights, valuation math, and clear advice on navigating offers, this is the foundational DSO knowledge every growth-minded dentist needs. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes sits down with longtime friend and respected dental entrepreneur Tiger Safarov, founder of Zen One. Tiger shares his incredible immigrant journey—from arriving in the U.S. not knowing English to building a thriving dental construction company, and later pivoting to launch a tech platform revolutionizing dental supply management.  They dive into Tiger's inspiration for Zen One, the evolution of the platform from a scrappy startup to a streamlined, AI-powered solution, and his deep commitment to supporting private dental practices in an increasingly DSO-dominated industry. With a strong emphasis on integrity, innovation, and real cost savings, Tiger explains how Zen One empowers practices to take control of their variable expenses and boost profitability without compromising on quality. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://dsn.zenone.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes back DSI Black Belt coach and seasoned dental entrepreneur Dr. Summer Kassmel for a power-packed, tactical conversation on case acceptance. Summer walks us through her step-by-step strategy to improve treatment plan acceptance, starting with clearly defined pillars of care and a unified team approach. She emphasizes the importance of consistency, calibrating with hygienists, and tailoring communication to the patient's personality without overwhelming them.   From managing chief complaints to using analogies patients understand, she explains how to prioritize treatment effectively and guide patients toward long-term oral health. Summer also shares how game film—recording exams and treatment plan presentations—can transform team communication and case acceptance rates. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we continue with part two of Dr. Mark Costes' compelling first presentation at the Music City SCALE 2025 event. In this segment, Dr. Costes delivers a deep dive into key challenges facing today's dental practice owners—employee retention, the nationwide hygiene shortage, and the harsh reality of PPOs. He shares actionable strategies to improve team culture, build loyalty through better leadership, and transform non-producers into practice contributors.   Drawing on Stoic philosophy, he urges owners to focus only on what they can control—systems, leadership, and culture—while tuning out the noise. You'll also hear powerful data on the current state of dentistry, including what's driving turnover, why hygienist supply is critically low, and how to make smarter, data-driven decisions about insurance plans. With rising student debt, longer careers, and stagnating practice profits, Dr. Costes makes a strong case for why mastering business fundamentals is no longer optional—it's essential. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, we bring you part one of Dr. Mark Costes' powerful presentation from the Music City SCALE 2025 event. With decades of experience as a multi-practice owner and founder of the Dental Success Institute, Dr. Costes shares why most dentists hit a wall when trying to "produce their way out" of business problems.  He explores the foundational importance of fixing broken infrastructure—like poor systems, leadership gaps, and toxic culture—before chasing growth through production or marketing. You'll also hear how his coaching organization has helped hundreds of practices increase profitability, reduce overhead, and give owners the freedom to make clinical work optional, not obligatory. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes welcomes Dan Van Eps, Senior Director at Henry Schein Dental Practice Transitions, for an in-depth look at the world of dental practice sales, valuations, and the often misunderstood role of brokers. With nearly three decades of experience in the dental space—including founding a dental IT company and helping scale Carr Healthcare Realty—Dan brings a rare, well-rounded perspective to what makes practices valuable and how dentists can successfully navigate a sale.  From breaking down DSO vs. doctor-to-doctor transactions, to why a $2 million practice isn't always worth what you think, this conversation covers everything from valuation strategy, broker fees, and the critical mistakes sellers make by going it alone. Mark and Dan also discuss trends in consolidation, why the startup market is heating up again, and the real meaning behind that elusive 1% dental loan default rate. This episode is packed with practical advice and insider insights for both buyers and sellers alike. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://dentalpracticetransitions.henryschein.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Steve Steinbrunner of Provide, powered by Fifth Third Bank, for a deep dive into the current state of dental lending. Despite economic uncertainty and mixed signals from the broader market, Steve shares why Provide is seeing record-breaking activity in financing dental startups, acquisitions, ground-up builds, and real estate purchases. They discuss how interest rate trends are actually opening new doors for practice owners, what separates successful borrowers from risky ones, and why bringing in the right advisors is more critical than ever.  Steve also offers key insights for dentists looking to scale beyond a single location, and how to align yourself with a lender that supports long-term growth—not just one-time transactions. This is a must-listen for anyone planning to launch, expand, or optimize their dental practice in today's shifting landscape. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.getprovide.com/start/markcostes https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast