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Hosts: David Adler, Beth Kormanik Guest: Dan Mannix In this episode of GatherGeeks, BizBash chairman David Adler and special projects editor Beth Kormanik chat with Dan Mannix, C.E.O. of CSM North America. Mannix shares tricks of the trade for large-scale fan experiences such as sporting events, diving into details on security, transportation, and line control. He also shares tips for standout brand activations at larger festivals like South by Southwest, plus how to hire strong temporary staffers, the event trends he's most excited about, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 49:56
Hosts: David Adler, Beth Kormanik Guest: Dan Berger In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik sit down with Dan Berger, the founder of Social Tables who recently stepped away from the company after an acquisition by Cvent. Berger dives into what makes a successful entrepreneur, tips for building a strong team, how he developed a successful company and made the decision to sell it, and more. He also shares insights into fund-raising and dealing with investors, what he'll be doing post-Social Tables, and why he recently invested in a New York-based event production company. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 40:46
Hosts: David Adler, Beth Kormanik Guests: Candace Montgomery, Shital Patel, Ladan Wise In this special live episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik sit down with Ladan Wise of TED, Candace Montgomery of Essence, and Shital Patel of NationSwell for an engaging discussion held earlier this month at the Times Center in New York. The group discusses ways to create memorable conferences, develop intriguing content and programming, get audience feedback, and engage attendees on and off the stage, plus the biggest risks they've each taken—that paid off. Hear behind-the-scenes details on events such as the Essence Festival, TED, and more, and learn about the next great innovations in conference planning. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 1:01
Hosts: David Adler, Beth Kormanik Guests: Marc Friedland In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Marc Friedland, the owner of Marc Friedland Couture Communications in Los Angeles. He reflects on 33 years in business, sharing how his career has evolved, why he approaches events as a form of performance art, and why personalization and emotions are the most crucial aspects of any gathering. Friedland then walks us through an over-the-top, Dalí-inspired birthday party he recently planned, sharing how each dinner course was integrated into the entertainment and design; how music and multi-sensory decor were used to create effective event transitions; how the surreal, hand-painted invitation set the tone for the event; and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 37:35
Hosts: David Adler, Beth Kormanik Guests: Brent Taylor and Arlene Schilke, Timewise Event Management and Go West In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Brent Taylor and Arlene Schilke, presidents of Timewise Event Management and executive producers of Go West. The pair takes us behind the scenes at the annual Go West event-industry conference in Edmonton, Canada, sharing what they've learned over the last three years, strategic choices made for breakout rooms and stage design, and why they don't use an emcee. The group also chats about elevated conference catering, why Western Canada is appealing to event planners, how industry events have changed for the better, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 45:06
Hosts: David Adler, Beth Kormanik Guest: Joe Goldblatt In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Joe Goldblatt, a veteran event educator who is often credited as one of the pioneers of the modern-day industry. Goldblatt discusses his long career as one of the industry's go-to gurus, using anecdotes from his new professional memoir "The True Joy of Life" to discuss the history of event education, risk management and event safety, balancing face-to-face gatherings with emerging technology, and more. He also shares how to optimize guest experience, why the practice of mindfulness will become more popular at meetings, how he judges R.O.I., what's missing from the field of event education, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 45:06
Hosts: David Adler, Beth Kormanik Guest: Adrian Segar In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Adrian Segar, a renowned meeting designer and conference facilitator and the author of the new book Event Crowdsourcing: Creating Meetings People Actually Want and Need. Segar shares how he coined the term "unconference," and shares tips and formats for various types of participation-focused gatherings. He also discusses the value of hosted-buyer events, how unconventional formats can build connections and confidence, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 51:51
Hosts: David Adler, Beth Kormanik Guest: Pablo Povarchik In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Pablo Povarchik, the C.E.O. of WowPrezi—a company that claims it’s on “a mission to save the world from deadly PowerPoint.” Povarchik walks us through the different technologies available for presentations, and shares tips for creating better presentations with the goal of better audience engagement. He also discusses the most effective storytelling techniques, rules for visuals, how color can convey different moods and emotions, how long presentations should last, and much more. Take these tips for your own presentations, or use them to coach speakers at your events. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 34:46
Hosts: David Adler, Beth Kormanik Guest: Amanda Ma In this episode of GatherGeeks, BizBash chairman and founder David Adler and editor in chief Beth Kormanik hear from Amanda Ma, the Taiwanese-American C.E.O. of Innovate Marketing Group in Pasadena, California. Ma shares how to accommodate a multicultural audience at events, focusing particularly on Chinese and other Asian cultures. She dives into tips for handling language barriers, food preparation, holidays of note, and more. She also shares the numbers, colors, gifts, and event layouts that should be embraced—or avoided—at Asian-focused gatherings; important differences between Chinese, Korean, Thai, and Japanese cultures; unique ways to incorporate authentic food and entertainment; business customs in various cultures; and much more. This is the start of an ongoing series on cultural nuances and protocol for event organizers. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 53:18
Hosts: David Adler, Beth Kormanik Guest: Andy Kushner In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Andy Kushner, C.E.O. and founder of Kushner Entertainment and host of the popular industry podcast The Wedding Biz. Kushner discusses how vendors—which he prefers to call "creative partners"—can become more strategic, helping craft an experience rather than just providing a service. He also gives his take on the state of live music in the event industry, the hottest trends in entertainment today, and how performers can appeal to multigenerational audiences. Kushner also shares why podcasts are such an effective marketing tool, why he's not afraid to interview his competitors on his show, and more insights. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 39:27
Hosts: David Adler, Beth Kormanik Guest: Russ Lidstone In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Russ Lidstone, group C.E.O. for the Creative Engagement Group, a London-based collection of experiential, digital, and employee engagement agencies. Lidstone discusses his unusual company model and whether having different brands with different specialties under one umbrella will become more popular. Lidstone also shares smart tips for recruiting and retaining good employees, why you should challenge your team to take risks, ways new technology and formats can increase—and measure—event effectiveness, the rise of “microcontent,” and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 51:57
Hosts: David Adler, Beth Kormanik Guest: Anna Davey In the latest edition of GatherGeeks' series on sparking change, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Anna Davey, director of bespoke projects for Quintessentially in the United Kingdom. She shares how her team entertains small V.I.P. groups in highly tailored ways, drawing on the company's personal concierge roots to create unique, memorable experiences for clients. Davey also shares what luxury means today, why she always says "yes," how to help the C-suite understand the value of events, why attendees want an educational component, the importance of understanding cultural nuances, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 34:22
Hosts: David Adler, Beth Kormanik Guest: Kyla Knudson In the latest edition of GatherGeeks' series on sparking change, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Kyla Knudson, the former director of sales and marketing for Business Events Canada who currently serves as director of sales for Teneo Hospitality Group in Washington, D.C. Knudson shares highlights for business groups across Canada, discussing top food and drink trends in each province, the most memorable experiences for American groups, how the country's diversity has impacted business events, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 27:23
Hosts: David Adler, Beth Kormanik Guest: Andrea Boulden In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Andrea Boulden, senior manager of the TD Wealth event team in Toronto. She discusses gender diversity and inclusion at events, diving into how planners and hosts can accommodate trans and non-binary guests. Boulden shares practical tips for registration forms, name badges, bathrooms, and other small details that can make all guests feel welcome. She also discusses how to choose inclusive venues, ways to educate speakers on these issues, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 25:33
Hosts: David Adler, Beth Kormanik Guest: Simon Miller In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Simon Miller, the president of Brand Activation Services and Simon Elliot Events. Miller discusses what brands and attendees want from activations and events today, sharing ways to create authentic, organic connections—plus best practices for different generations and effective photo moments. He also discusses techniques for data capture, the power of nostalgia, when (and when not) to use the latest technology, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 41:33
In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from business marketing speaker David Avrin. He explains the difference between customer service and customer experience, and shares best practices for dealing with unhappy attendees, getting customers to come back every year, and ways to keep conversations going post-event. He also discusses the importance of scheduling downtime at meetings, the power of FOMO, how new technology will change presentations, speaker trends for the future, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 41:57.
Hosts: David Adler, Beth Kormanik Guest: Lauren Kotkin In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Lauren Kotkin, director of educational programs for Exponent Philanthropy, a Washington, D.C.-based association for small foundations. She discusses the background of her own conference, and shares how different generations learn today, ways to focus content and market sessions, and tips for engaging an audience. Kotkin also talks about the importance of knowing your audience, best practices for choosing keynote speakers, how to judge R.O.I., and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 46:16
Hosts: David Adler, Beth Kormanik Guest: Kevin Mignone In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Kevin Mignone, the founder and president of KM Productions, a New York-based audiovisual production firm with clients including Vogue, Jaguar, Tinder, and the Whitney Museum of American Art. He shares how he started his business at age 13—and the lessons learned that he still uses today. He discusses what his business looks like now, how he keeps up with the newest equipment and trends, where today's event organizer should be investing their money, how social media has changed the game, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 47:17
Hosts: David Adler, Beth Kormanik Guest: Sebastien Tondeur In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Sebastien Tondeur, the C.E.O. of MCI, a Geneva, Switzerland-based event agency that produces more than 6,800 projects in 31 countries around the world. He shares how the company has grown dramatically over the years, plus ways to adapt events to local cultures, why he focuses on more than just R.O.I., and trends for face-to-face gatherings around the world. He also shares his perspective on the "fourth industrial revolution" and the age of data, explaining how he uses data analytics to increase event effectiveness. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 35:21
Hosts: David Adler, Beth Kormanik Guest: Lynne Wellish In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Lynne Wellish, a consultant and speaker for the hospitality industry. Wellish explains the idea of the "hidden planner"—a.k.a, administrative and HR professionals charged with producing internal company events such as holiday parties and board meetings. She shares practical tips on defining event goals, managing budgets, and dealing with C.E.O. requests; she also discusses why company holiday parties are worth the money, ways hidden planners can get the necessary event education, and strategies for creating gatherings that appeal to all employees. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 37:08.
Hosts: David Adler, Beth Kormanik Guest: Tahira Endean In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Tahira Endean, the new head of events for the Society of Incentive Travel Excellence (SITE). She shares what incentive travel is and why it's such an effective way to stimulate sales, reward employees, and promote team building. Endean also discusses some of the coolest incentive trips she's seen, how these trips should respect and promote local culture, and ways to create meaningful sponsor partnerships, plus predictions for the future of the event industry. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 54:04
Hosts: David Adler, Beth Kormanik Guest: Andrea Boulden In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Andrea Boulden, senior manager of the TD Wealth event team in Toronto, and a board member of Meeting Professionals Against Human Trafficking. She discusses what role the event and hospitality industry can play in the fight against sex trafficking, ranging from knowing the signs to look for to encouraging hotel partners to incorporate training. Boulden also shares the biggest myths about the practice, why big events and conventions are peak times for trafficking, and the practical steps event planners can take to prevent this human rights violation. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 16:09.
Hosts: David Adler, Beth Kormanik Guest: Nicolas Graf In the latest episode of the GatherGeeks podcast, BizBash C.E.O. David Adler and editor in chief Beth Kormanik sit down with Nicolas Graf, associate dean at the Jonathan M. Tisch Center of Hospitality at New York University. Graf discusses the role of higher education in the future of event management and hospitality, diving into N.Y.U.'s new initiatives to launch start-ups, a new master's program in event management, and the expansion of its signature hospitality conference. Graf also discusses how social media has changed the travel and tourism sector, the three biggest things impacting the event industry right now, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 47:36
Hosts: David Adler, Beth Kormanik Guest: Alison Slight In the latest Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Alison Slight, co-owner of Toronto-based production firm Candice & Alison. She discusses how the rules for creating "buzzworthy" events have changed, sharing behind-the-scenes details on some of her favorite events, what luxury means to her, tips for effective pop-ups, and how to be a good host. Slight also shares why her company uses "house party rules," what it's like to plan events in Dubai, her favorite food and beverage trends, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 50:28
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Duncan Fraser In the latest Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Duncan Fraser, director of the event experience team at Maple Leaf Sports & Entertainment in Toronto. He shares different ways the organization engages fans who can't attend games, using a variety of live events and experiences to generate team loyalty and a captive audience. Fraser also shares how social media has changed their event approach, tips for working with sponsors, how fans differ from typical event guests, creating events for V.I.P.s, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 42:12
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Matt Vaile In the latest Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Matt Vaile, offline marketing producer for Shopify. He discusses the e-commerce platform's approach to events, diving into its Shop Class workshops, how event layout can promote inclusivity, rules for lighting and presentations, and how he incorporates attendee feedback. He also shares why he thinks of events as a form of storytelling, speaking to how to create a cohesive story from start to finish, how to make space for attendees to tell their own stories, and why a memorable event can turn your guests into ambassadors for your brand. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 39:43
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Issa Jouaneh In the third Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Issa Jouaneh, the former senior vice president of American Express Meetings & Events. He shares ways to prove the R.O.I. of meetings and live gatherings to c-suite executives, how to look at the full life cycle of events, and why event strategy is more effective when company leadership is involved. He also speaks to the biggest challenges of event technology and which new technologies are changing the game, plus why personalization is crucial, what younger generations want from events, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 41:08
Hosts: David Adler, Beth Kormanik Guest: Joy Wallace In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from Joy Wallace, founder of Joy Wallace Catering & Design. The Miami-based caterer reflects on three decades in business, sharing how she got started in the industry, essential components for a good party, how events can make a strong first impression, and how menus have changed. She also discusses ways to build a strong team, how to be a good host, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 27:15
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Erin McGuire In the second Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Erin McGuire, the associate director of special events at the SickKids Foundation in Toronto. She shares how a wide-ranging slate of events targets diverse donor groups, why the foundation recently rethought its messaging, how to choose and market an event strategy, and what inspires different demographics to donate. She also discusses how and why to launch a new event, ways to rethink an annual fund-raising walk, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 38:12
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Anthony Sargent In the first Canadian edition of GatherGeeks' "Sparking Change" series of episodes, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Anthony Sargent, C.E.O. of the Luminato Festival, an international arts event that wrapped up this weekend in Toronto. Sargent dives into the planning and strategy behind the festival, how he starts with a blank slate every year, why the festival no longer hosts a gala, the impression he wants to leave on guests, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 45:38.
Hosts: David Adler, Beth Kormanik Guest: David Stark In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik sit down with David Stark, the creative director of New York-based David Stark Design and Production. Stark discusses how the industry has changed in the last 15 years, sharing how social media strategy should go beyond the "Instagrammable moment," the difference between decorating and designing, what his brainstorming lessons look like, how decor should set the stage for content, and more. He also takes us behind the scenes of his work for the Robin Hood Foundation, Target, and other corporate and nonprofit clients. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 59:09
Hosts: David Adler, Beth Kormanik Guest: Andy Marcus In this episode of GatherGeeks, BizBash C.E.O. David Adler and editor in chief Beth Kormanik hear from photographer Andy Marcus of New York-based Fred Marcus Studio. Marcus shares his insights into the business of event photography, discussing how the family business got started, how social media has changed the game, the relationship between photographers and event planners, and more. He also shares behind-the-scene details from the weddings of Jared Kushner and Ivanka Trump, Eddie Murphy, and other high-profile clients. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 1:08:32
Hosts: David Adler, Beth Kormanik Guest: Jason Dallas, Amy Popper, David Shepheard In this episode of GatherGeeks, BizBash editor in chief Beth Kormanik sits down with the team behind the Marriott Convention and Resort Network's inaugural 48-Hour Film Challenge, which took place at the Douglas Hotel in Vancouver in March. Marriott CRN senior marketing manager Amy Popper, executive producer of the Film Challenge Jason Dallas, and Vancouver Film commissioner David Shepheard discuss the logistics of the challenge, which saw four teams of filmmakers creating short, themed films at the hotel in just two days. They share how the idea came out, how it was used to promote the hotel's meeting capabilities, how this can be a model for future events, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 21:36
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Ron Bracco In the latest edition of GatherGeeks' "Sparking Change" series of episodes recorded at the Meridian International Center in Washington, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Ron Bracco, vice president of events for production agency Hargrove. He traces the company's long history of producing everything from the G8 Summit and AIPAC Conference to brand activations and corporate events. Bracco goes in-depth in the planning process, sharing details on event design and layout, branding, security, and more. He also discusses how to create environments that promote dialogue, the different between "feeling" moments and "wow" moments, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 42:02
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Tammy Haddad In the latest edition of GatherGeeks' "Sparking Change" series of episodes recorded at the Meridian International Center in Washington, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Tammy Haddad, president and C.E.O. of consulting firm Haddad Media. She uses fun anecdotes from her long career in Washington to discuss the art of curating a guest list and seating chart, how to promote conversations, and ways to convey the story of your event. She also shares why the most important Washington business happens at events, how to be a good event guest, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 37:32
Hosts: David Adler, Beth Kormanik, Alex Carter Guest: Natalie Jones In the first edition of GatherGeeks' "Sparking Change" series of episodes recorded at the Meridian International Center in Washington, BizBash C.E.O. David Adler and Zkipster's Alex Carter chat with Natalie Jones, the center's senior vice president for external affairs and the former deputy chief of protocol at the State Department. She shares what it was like planning events and meetings for presidents and foreign governments, discussing why creating a comfortable setting conductive to change-making conversations is crucial. Jones also shares ways to understand each guest's needs and preferences, best practices for gifting and seating charts, and the community-building work she's doing at the Meridian International Center. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 48:42
Hosts: David Adler, Beth Kormanik Guest: Juliano Lissoni In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Juliano Lissoni, managing director, Canada, for global event management firm MCI. He discusses how the company has grown to 31 offices around the country, its work on the music festival-inspired Campus Party tech events, and the importance of tracking data. Lissoni also shares the key events shaping the global meeting industry, the most important traits a planner should have, why one-on-one networking opportunities are just as important as speakers and panels, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 1:05:57
Hosts: David Adler, Beth Kormanik Guests: Liz Lathan, Nicole Osibodu, Tom Spano In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Liz Lathan, Nicole Osibodu, and Tom Spano, the team behind the Haute Dokimazo "spontaneous think tank." The group discusses the unconventional, rule-free conferences, which offer a crowd-sourced way to solve business challenges. They discuss how they create a conference on the fly, how they work with attendees to curate session topics, why this format works for introverts, why surprise and delight moments are crucial, and how this method can be applied to events in other industries. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 39:52.
Hosts: David Adler, Beth Kormanik Guest: Heather Reid In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Heather Reid, the founder and C.E.O. of Planner Protect, an Ontario-based company that offers consulting on event contracts. She discusses how careful reading of contracts can save event hosts and venues more than $25,000 per event, sharing the key words and phrases to watch for in a contract, ways to negotiate important changes, and how these same tips can apply to all aspects of the event industry. Reid also notes the difference between contracts in Canada and the U.S., how a good contract should please both parties, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 36:22.
Hosts: David Adler, Beth Kormanik Guest: Jacob Towe In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jacob Towe, a DJ and lighting designer based in Jacksonville, Florida. He discusses the power of lighting to evoke emotions and why it should be constantly changing throughout the night, plus how to make lighting look good in photos and tips for creating "wow" moments. He shares why lighting and audio should be planned simultaneously, what color should absolutely be avoided, proper placement for a DJ booth, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 43:27.
Hosts: David Adler, Beth Kormanik Guest: Scott Mirkin In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Scott Mirkin, the executive producer of Philadelphia-based ESM Productions who has produced events for the likes of Barack Obama, Pope Francis, and Jay-Z and Beyoncé. He discusses why his company partnered with Roc Nation, and his work on Bud Light's music festival during the Super Bowl, the inauguration of Pennsylvania governor Tom Wolf, and more. He also dives into how he stays organized, what a city learns from hosting a large-scale festival, best practices for live streaming events, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 1:03:28.
Hosts: David Adler, Beth Kormanik Guest: Shannon Boudreau In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Shannon Boudreau, director of sales and events for Vancouver-based catering firm the Lazy Gourmet. She discusses what the company's approach, how it evolved into a full-service event firm, why the food industry should focus on the basics, the "dirty words" of event catering, and more. She also describes the coolest, most out-of-the-box catering items the team has created, and where they find inspiration. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 43:52.
Hosts: David Adler, Beth Kormanik Guests: Elasea Douglas, Sadiki Pierre In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Elasea Douglas and Sadiki Pierre, partners in the live jazz duo Acute Inflections. The pair discusses life as popular event entertainers, sharing how they tailor their style based on event style and attendees, how they help planners shape the direction of the entertainment, the right placement for live performers, how they raise the energy level in the room, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 43:11.
Hosts: David Adler, Beth Kormanik Guest: Jeff Guberman In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jeff Guberman, C.E.O. of McVeigh Global Meetings & Events. Guberman dives into his history as a serial event entrepreneur, providing both inspiration and practical tips for event professionals who want to start a business, grow a business, and/or sell a business. He discusses how he found business partners and financing, ways to careful define a company's mission, reinventing a business in the wake of financial trouble, why networking is so crucial, and more.
Hosts: David Adler, Beth Kormanik Guest: Justin Lefkovitch In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Justin Lefkovitch, the founder and C.E.O. of Los Angeles-based experiential firm Mirrored Media. He discusses his work on buzzy events like Comic-Con, Sundance, and Coachella, and how he effectivity targets millennials, stays on top of pop culture, fuses his knowledge of music and magic at events, and more.
Hosts: David Adler, Beth Kormanik Guest: Andy King In this special bonus episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with the Andy King, the co-founder of Inward Point who has become best known for his work on the ultimately doomed Fyre Festival. King disucsses how he met and started working with Billy McFarland, the steps he took to try and fix the festival, what social media got wrong, and the lessons event pros can learn from the event. And yes—he does address that infamous scene in the Netflix documentary. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 58:24.
Hosts: David Adler, Beth Kormanik Guest: Kelly Helfman In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Kelly Helfman, the president of West Coast women's fashion shows for UBM Fashion. She discusses her work on the massive Magic Las Vegas fashion marketplace, sharing why experiential components are essential for the fashion industry, how to create an effective networking event, and new trends in attendee aquisition. She also dives into best practices for social media, working with influencers, the advancement of women in the trade show industry, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 49:28.
Hosts: David Adler, Beth Kormanik Guest: Charlie Palmer In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with celebrity chef and restaurateur Charlie Palmer to discuss how the event world has evolved since he got his start in the 1980s. He shares insights from his coast to coast empire, including what people are looking for with food and catering today, why he's embracing the group-dining business, his number-one rule when it comes to service, how celebrity chef culture has changed the industry, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 52:03.
Hosts: David Adler, Beth Kormanik Guests: Taylor Buonocore Guthrie, Mollie Kinsman Khine In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Taylor Buonocore Guthrie and Mollie Kinsman Khine, the team behind Convers(ate), a game that's intended to spark meaningful dialogue. The group discusses the concept of a Jeffersonian Dinner and how it can be an effective tool for business events. They share what makes a good icebreaker, how to encourage vulnerability, the importance of human connection, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 50:44.
Hosts: David Adler, Beth Kormanik Guest: Chas Edwards In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Chas Edwards, the co-founder and president of Pop-Up Magazine, a live event with performances by journalists, photographers, filmmakers, and more. He discusses what the event industry can learn from the series, including how to find good talent; how to create immersive, theatrical storytelling; why live experiences are so effective in a digital world; and unique ways to integrate sponsors—without sacrificing audience experience. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 47:17.
Hosts: David Adler, Beth Kormanik Guest: Richard Attias In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Richard Attias, the head of communications firm Richard Attias & Associates and a producer of such high-profile events as the New York Forum, the Clinton Global Initiative, the Nobel Laureates Conferences, and the World Economic Forum. Attias shares how live, face-to-face conversations can build bridges between cultures and world leaders, and discusses the attributes of a great moderator, how technology can create active participants, what format works best for large conferences, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 48:24.
Hosts: David Adler, Beth Kormanik Guest: Dan Mannix In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Dan Mannix, president and C.E.O. of New York-based marketing agency CSM LeadDog. Mannix gives a comprehensive look at his event philosophy, discussing the different between "events" and "experiences," why he hires people with diverse backgrounds, when to avoid using technology, and why traditional sponsorships don't work anymore. He shares recent examples from his own events for the likes of NBC and Oprah, plus ways to deal with superfans, how to celebrate a win, and more Download or subscribe to the show at bizbash.com/gathergeeks. Running time 44:33.
Hosts: David Adler, Beth Kormanik Guest: Janice Cardinale In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Janice Cardinale, founder of Toronto-based company The Idea Hunter. Cardinale shares what she looks for in an event entertainment act and what's exciting her right now. She also discusses how long a performance should last; ways to accommodate smaller budgets; and the coolest new technology, musicians, artists, photo booths, dancers, and more out there today. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 51:34.
Hosts: David Adler, Beth Kormanik Guest: Natasha Ellis In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Natasha Ellis, founder of New York-based Alive & Well Co. Ellis discusses why “partnership” is a better term than “sponsorship,” diving into how sponsors and event attendees can create a mutually beneficial relationship. She also shares examples of brands doing quality event marketing work, and how social media and technology have transformed the industry. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 54:02.
Hosts: David Adler, Beth Kormanik Guest: Heather Mason In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Heather Mason, C.E.O. of event strategy and production company Caspian Agency. Mason takes us through what she calls the “Caspian 10 Essentials,” a mix of overall strategies and nitty-gritty details for producing effective events. She shares why she puts budget last, her metrics for measuring success, why audience mix is so important, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 49:00.
Hosts: David Adler, Beth Kormanik Guest: Michael Cirino In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Michael Cirino, creative director for New York-based event production and entertainment company A Razor, A Shiny Knife. Cirino shares how he creates experiential marketing, culinary events, interactive installations, and tech-fueled experiences like laser-branded sandwiches and drone photo booths. He discusses how spectacle and stunts—like the dinner he served on New York’s L train—can connect with people and get them talking and feeling. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 61:55.
Hosts: David Adler, Beth Kormanik Guest: Kathryn Arce, Rebecca Grinnals In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Kathryn Arce and Rebecca Grinnals, the owners of Engaging Concepts and producers of the Engage! wedding business summits. The pair dives into their strategic thinking about events, including how they encourage guests to participate in activities, ways to promote networking, how to make first-time attendees feel comfortable, the best way to pace surprise and delight moments, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 43:49
Hosts: David Adler, Beth Kormanik Guest: Jes Gordon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jes Gordon, owner of New York-based design and production firm Jes Gordon/Proper Fun. The veteran producer discusses how she masterminds event design to create a stellar first impression, and how she thinks through the entire guest experience. She dives into specific strategies she uses to set the perfect tone for both clients and guests—including ways to manipulate it if things start to go awry—and why personalization is so crucial.
Hosts: David Adler, Beth Kormanik Guest: Todd Fiscus In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Todd Fiscus, the owner of Todd Events in Dallas. Fiscus discusses how to create good first impressions for event guests of any age, and why he uses a roller coaster metaphor to describe event flow. He also shares ways to get brands to take risks, why design should evoke emotion, how to channel the spirit of an event host, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 36:09.
In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Debbie Geller, owner of Los Angeles-based Geller Events. She shares her tips and tricks for creating a positive first impression, dealing with big egos, maintaining client relationships, and creating intentional human moments. She also dives into how she designs for all five senses, creates event flow, and convinces guests to make the ultimate sacrifice: giving up their cell phones.
Hosts: David Adler, Beth Kormanik Guests: Stuart Holiday, Jane Sloat Ritchie In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Ambassador Stuart Holiday, president and C.E.O. of the Meridian International Center; and Jane Sloat Ritche, founder of the Meridian House Ball. The group discusses the upcoming Meridian Ball, which celebrates its 50th anniversary on October 12, and how the black-tie fund-raiser has evolved over the decades. They share how the gala has withstood the test of time, why protocol is so crucial for Washington-based events, what aspect of the event is the most challenging to plan, and what event planners can learn from the gala’s longevity. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 60:11
Hosts: David Adler, Beth Kormanik Guest: Adam Parry In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Adam Parry, director of Event Tech Live in London in November. He discusses the hottest areas of event tech for everything from concerts to trade shows, as well as the best tech for engagement and the where the biggest technology innovation is coming from right now. Parry also dives into the concept of blockchain—and why event planners don’t necessarily need to understand it—plus the most important guest-facing technology, why chatbots might replace event apps, and the biggest difference between events in the U.S. and the U.K. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 54:35.
Hosts: David Adler, Beth Kormanik Guest: Mark Henneberger, David Kenyon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Mark Henneberger, vice president of shows and events at Walmart, and David Kenyon, senior vice president of production at LEO Events. Henneberger shares behind-the-scenes details on Walmart’s events including the massive shareholders meeting, and discusses how his team works with the LEO Events team. The pair also discusses ways to utilize iPhones and other technology at events, how to manage a team, the best ways to measure R.O.I., and the benefits of surprise elements at events. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 41:31.
Hosts: David Adler, Beth Kormanik Guest: Erica Boeke In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, speak with Erica Boeke, vice president of experiential for CNX, the events arm of Condé Nast. Boeke discusses why Condé Nast has shifted its events from add-ons to an essential strategy, and dives into how her team brainstorms and evolves events for the media company’s biggest brands as well as outside clients. She shares details on the buzzy Wired25 conference in San Francisco in October, and dives into what trends she’s tired of, the importance of FOMO, and how to create authentic sponsor relationships. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 61:22
Hosts: David Adler, Beth Kormanik Guest: Carla McDonald In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, speak with Carla McDonald, founder of entertainment website The Salonniere. McDonald discusses her annual list of the 100 best party hosts, sharing how the list came about, her selection criteria, and highlights from the 2018 list. She also explains why the need for human connection is greater than ever, what type of events are hot right now, the characteristics of a great event host, and why it's so hard to get people to R.S.V.P. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 38:09.
Hosts: David Adler, Beth Kormanik Guest: Christie Cook In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Christie Cook of Art of Motion Events in Durham, North Carolina. Cook discusses life as a third-party planner in a smaller market, including why meeting planners may want a small- to mid-size city rather than a major convention market, ways to foster nationwide relationships, the advantages of owning your own inventory, and rules for traveling with clients. She also dives into challenges regarding budget, discussing how planners can be ready to handle tough conversations. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 44:42.
Hosts: David Adler, Beth Kormanik Guest: Brett Lavender In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Brett Lavender, owner of speaking, training, and coaching practice the Persuasive Lion. Lavender gives in-depth advice for event and keynote speakers, sharing a mix of theory and practical tips for improving your skills. He dives into how room layout and temperature affect communication at conferences and meetings, why most people speak too quickly, the importance of eye contact, and why delivery might just be more important than content. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 58:31.
Hosts: David Adler, Beth Kormanik Guest: Pablo Oliveira In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Pablo Oliveira, the founder and creative director of Miami-based textile design and rental company Nüage Designs. Oliveira shares his rules for event linens, discussing what colors and styles are best for formal events, how textiles can be used to set a mood, and more. He also discusses why proper linen choices are so crucial, where he finds creative inspiration, and what’s hot in linens today. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 36:20.
Hosts: David Adler, Beth Kormanik Guest: Amanda Slavin In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Amanda Slavin, the C.E.O. and founder of experiential marketing agency CatalystCreativ. Slavin dives into the seven levels of event engagement and how brands can utilize them, and gives examples from the massive Global Citizen Festival in New York. She also shares how to determine if you’ve engaged guests properly, how data can personalize the experience for highly engaged guests, and how to appeal to millennials and Generation Z. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 58:50.
Hosts: David Adler, Beth Kormanik Guest: J.B. Miller In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from J.B. Miller, president and C.E.O. of Empire Entertainment. Miller shares his philosophy of mapping out event narratives, from invitations to emotional messaging to logistics to first and last impressions. He also discusses ways to sell a client on a big idea, how to make sure you’ve valuing a guest’s time, and why there’s never been a more exciting time to be in experiential marketing and events. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 32:59.
Hosts: David Adler, Beth Kormanik Guest: Bryan Rafanelli In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Bryan Rafanelli, the founder, president, and chief creative officer of Boston-based Rafanelli Events. The renowned event planner and designer discusses why he includes three to five “wow” moments in every event he works on, sharing favorite details from some of his recent high-profile events. Rafanelli also shares stories from his work on events at the White House, and provides tips for generating emotion, finding proper sound levels, and more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 30:29.
Hosts: David Adler, Beth Kormanik Guest: Colin Cowie In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Colin Cowie, owner of full-service design and production firm Colin Cowie Lifestyle. The legendary event producer shares his tips for making a good first impression, appealing to all the senses, and winning over clients and event guests. He also discusses the most overused word in the industry today, the best time of day for a client meeting, how he got his first big break, how to look out for your team, and much more. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 28:37
Hosts: David Adler, Beth Kormanik Guest: Larry Abel In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Larry Abel, the owner of Abel & McCallister & Abel, an experiential firm with offices in Los Angeles, New York, and Nashville. Abel discusses designing for Instagram versus the guest experience, what he loves about the event industry, and his number-one rule for events. He also shares how to combat long lines at events, his rules for invitations, and how to have productive conversations about event strategy with clients. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 37:19.
Rachel Gross shares her tips for creating unique brand events, engaging an audience, building a strong team, and more. Hosts: David Adler, Beth Kormanik Guest: Rachel Gross In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Rachel Gross, the senior vice president of event marketing at Univision. Gross shares her bedrock principles for event planning, diving into the festivalization of events, ways to think about events in this political climate, how to convince your boss to try something new, and more. She also shares tips for building and managing an events team, why brands need to be willing to take risks, and how she got her start in the industry. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 56:10.
Hosts: David Adler, Beth Kormanik Guest: Sacha ElWakeel In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Sacha ElWakeel, co-founder of Love Child Social House, a unique, 1960s-inspired coworking and social space in Toronto. ElWakeel shares why the venue is a place people can be all day—for work, play, speaker series, events, and more. The group also discusses what coworking spaces offer that other event venues might not, how brands and corporate planners are utilizing the spaces, and the business challenges involved in monetizing the concept. Download or subscribe to the show at bizbash.com/gathergeeks. Running time 38:25.
Also on board for the show are Hotel Interactive editors Beth Kormanik and Francine Cohen ... We learn all about how to improve that bar business with groovy new cocktails and food with Nicholas Wirth, Bar Manager, The Setai Fifth Avenue ... Create winning entertainment too ... And yes, there’s more!