Podcasts about malt o meal

It's been many years since there was a major release of an orange flavored cereal...leave it to the Cap'n to give us Orange Creampop Crunch! After that, Tootie Fruities With Marshmallows from Malt O Meal, and we'll try Wegman's version of Cinnamon Life.Become a supporter of this podcast: https://www.spreaker.com/podcast/cereal-killers--4294848/support.

Some TV commercials launch catchphrases that stick around long after the original ads. The exclamation Good stuff, Maynard! is still a compliment almost 40 years after it was used in a commercial for Malt-O-Meal hot cereal. And: what do you call that room where the whole family gathers? The family room? The den? The TV room? Names for that part of a home go in and out of fashion. Finally, if you're suffering from writer's block, try going easy on yourself for a while. Sometimes a writer's imagination needs to lie fallow in order to become fertile again. Plus, a trivia test about domain names, criminently and other minced oaths, pure-D vs. pure-T, deviled eggs vs. dressed eggs, pixelated vs. pixilated, how to pronounce aegis, and I got the Motts! Read full show notes, hear hundreds of free episodes, send your thoughts and questions, and learn more on the A Way with Words website: https://waywordradio.org/contact. Be a part of the show: call 1 (877) 929-9673 toll-free in the United States and Canada; worldwide, call or text/SMS +1 (619) 800-4443. Email words@waywordradio.org. Copyright Wayword, Inc., a 501(c)(3) corporation. Learn more about your ad choices. Visit megaphone.fm/adchoices

Just in time for summer, WalMart's Great Value brings us Blueberry Pie! Then, we'll have the rare Malt O Meal in a box...Corn Square Crisps! Then more Cascadian Farm Fruitfuls, this time the minis. Become a supporter of this podcast: https://www.spreaker.com/podcast/cereal-killers--4294848/support.

You don't turn to us for advice on a balanced breakfast, but we're happy to spoon up five cereal-inspired beers so good that even Mikey likes it. Through clever use of ingredients (or just throwing the cereal right in the beer), these beers really test the nostalgia influence of sitting a foot from the TV in our PJs while watching Captain N: The Game Master. Also, we consider all the different ways to attack the mat, share our own cereal biases, establish our independence through Cocoa Puffs, and endorse Malt-O-Meal above all. I'd say this episode is pretty gr-r-r-eat!!! Beers Reviewed WeldWerks Brewing Co. - Bamm Bamm Rubble Rubble: Watermelon (Sour ale w/ fruity rice cereal, watermelon, milk sugar, vanilla, & marshmallow) Tripping Animals Brewing Co. - YABADABADU (Sour ale w/ orange, lemon, cherry, tangerine, vanilla, F**ty P*bbles, and milk sugar) Edmund's Oast Brewing Company Cereal For Dinner (Blonde ale w/ vanilla bean, toasted coconut, toasted almonds, and lactose) Artesia Brewing - FrankenStan (Sour ale w/ strawberries, marshmallow, and honey) Old Irving Brewing Co. - Cinnamon Prost (White stout w/ Saigon cinnamon, Tahitian vanilla bean, and milk sugar)  

Merry Christmas! Today, Danielle sits in for Andy and we will try limited edition Gingerbread from Three Wishes, then BuzzBee swoops in with a mini version of his Honey Nut Cheerios, and a surprise winner from Malt-O-Meal!

Today we are sprinkling the holiday joy with our friends from Cinnamon Toast Crunch Cinnadust! We'll try the new Limited Edition Winterfest Fruity Pebbles, some festive Sugar Cookie Granola from Target, and Malt-O-Meal's French Toasters!

Which Rainbow ring cereal is best?  This week we finally get to a category that America is known for, sugary breakfast cereals for children.  For our first trip through the category we decided to try out a classic in Froot loops and put them up against a couple of their competitors.  First is the health cereal Magic Spoon which is better for you, but for triple the price it better taste good. We also have Malt-O-Meal who goes more for the bulk option, but could struggle to compete on things like texture and taste.  Please like and subscribe and if you have any suggestions, let us know by tweeting us @tastetestdummies or email us at nickandjohnpodcast@gmail.com.      SPOILER!  Below is a list of which cereal corresponds to which numbered bowl it was in: 1. Froot Loops 2. Magic Spoon 3. Malt-O-Meal

This episode brought to you by…Cinnamon Toast Crunch Cinnadust and Creamy Cinnamon Spread! Yes!!! We'll try those, as well as Key Lime Pie Crunch from Malt-O-Meal, some weird French granola, and some generic Corn Flakes that we'll dust up!

It's summertime…so let's try some ice cream flavor inspired cereals! Just released from Malt-O-Meal, Orange Dreamsicle and Strawberry Shortcake! Then, something you can always top with ice cream…brownies! We'll try Brownie Crunch from Cascadian Farm…and you know what…it could use some marshmallows!

This is the eighty-ninth episode of The Empty Bowl, in which Malt-O-Meal braves new frontiers, ICEE Cereal tries to be cool, and Tres Leches Toast Crunch gets Dan dancin'.

Today we will try 3 all new Malt-O-Meal cereals! First, an interesting creation that contains no meat, Maple Bacon Donut. Then, some fun flavors of Roos and Scooters...Cookie Dough, and Cinnamon Oat Crunch.

Today we will try the second of 2 new Disney Cereals from Post. Tastes like Fruity Pebbles! Then a cereal Scotty brought back from Purto Rico, and our listener Matt sent us a bunch of cheapo Amish store cereals, and we'll try one from Malt-O-Meal.

This is the eighty-fourth episode of The Empty Bowl, in which Cheerios scratches an itch, Malt-O-Meal is redeemed by dough, and we consider cereal from a cat's-eye view.

Yo! Hope you had a great weekend and enjoyed those football games. I promise we won't talk sports for the entire podcast but we have to at least get Lazlo's thoughts on those games. *What is your favorite thing to eat when you're broke? I like Malt-O-Meal with sugar that I stole from the coffee station at work. I wonder if that will show up on this list. *Doomscrolling!! There were multiple protests over the weekend after the release of the Tyre Nichols video. Stranger Things was the most streamed show in 2022 and Seinfeld managed to crack the top ten. Jay Leno is back in the hospital. The Surgeon General says that 13 is too young for most kids to be on social media. Snowcone finally has a valid excuse for driving without insurance. An elderly Texas woman is getting sick and tired of creepy old men showing up at her door for sex. *A Florida mom is suing her kid's school district. She says the school told her she couldn't volunteer at school events anymore just because she's a hot mom with an OnlyFans. *People in their 20s and 30s wish that their parents understood how different things are for younger generations. *Lazlo is just now discovering that Snowcone has a Bachelor board. Or is it a Bachelorette board? I can't remember but he has a whiteboard to help him keep track of all the people on the new season of The Bachelor or maybe The Bachelorette. *Thanks for listening to the podcast! Please visit our website www.lazlo.church and don't forget to watch us record the podcast every weekend at twitch.tv/churchoflazlo Have a great day. -Everybody Wang Chung!!

This is the eighty-third episode of The Empty Bowl, in which Malt-O-Meal reeks, Post goes to court, and TikTok tries hacking cereal (again).

Danielle joins us for this episode, as she is so excited foe new Hocus Pocus 2 cereal from Kellogg's. Will she remain excited after we try it? Then it all goes downhill as we try 2 new varieties of Post's Keto-Friendly Incredi-Bowl. We thought we'd get some redemption from our friends at Malt-O-Meal, but…ehhh.

Even though we've had it in the sack for awhile, we are finally getting to the new Cinnamon Toast Crunch Rolls. They aren't bad, but slightly disappointing. Then a similar, “healthier” cereal from Nature's Path – Rhino Rolls! We'll end it with another winner from Malt O Meal!

Blowing the whole wad here with 3 new bags! We'll check out the delicious new Chocolatey Colossal Crunch, then the Ooops All Berries rip-off called Berry Bunch Crunch, and remember Birthday Cake Pebbles? Well, since it's the same company, they are kinda back now with Birthday Cake Dino-Bites!

This is the seventy-first episode of The Empty Bowl, in which Malt-O-Meal gets creative, H-E-B gets chocolatey, and Pop-Tarts get...less dry? Or at least, we think they do?

This episode starts out with a new Waffle Cereal from Kashi. We'll then try a rando dollar store cereal called Choco Nubis. Huh? Then we pop open a box that we just received from listener Paul…more maple! The newest Malt-O-Meal concoction, Waffle Crunch! Then, why not one more box? We'll try some Midwest PB&J store brand cereal.

Episode 82 of "The Total Podcast! with Phil Scott" features a review of Kellogg's Frosted Flakes vs Malt O Meal Frosted Flakes; The DJI Mavic 3 Finally Becomes a Complete Drone with firmware updates, and how to be a guest on The Total Podcast! with Phil Scott! Links: Phil Scott: https://www.instagram.com/podcastphil/ Email: podcastphilscott@gmail.com Kellogg's and Malt O Meal: https://www.frostedflakes.com/en_US/products/kellogg-s-frosted-flakes-cereal-product.html https://www.maltomeal.com/products/frosted-flakes/ Captain Drone's DJI Mavic 3 Reviews: https://www.youtube.com/watch?v=7lpLbIXhQyU&t=23s https://www.youtube.com/watch?v=Rx_oa9iRqAU&t=23s --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Some TV commercials launch catchphrases that stick around long after the original ads. The exclamation Good stuff, Maynard! is still a compliment almost 40 years after it was used in a commercial for Malt-O-Meal hot cereal. And: what do you call that room where the whole family gathers? The family room? The den? The TV room? Names for that part of a home go in and out of fashion. Also, if you're suffering from writer's block, try going easy on yourself for a while. Sometimes a writer's imagination needs to lie fallow in order to become fertile again. Plus, a trivia test about domain names, criminently and other minced oaths, pure-D vs. pure-T, deviled eggs vs. dressed eggs, pixelated vs. pixilated, how to pronounce aegis, and I got the Motts! Read full show notes, hear hundreds of free episodes, send your thoughts and questions, and learn more on the A Way with Words website: https://waywordradio.org/contact. Be a part of the show: call 1 (877) 929-9673 toll-free in the United States and Canada; worldwide, call or text/SMS +1 (619) 800-4443. Email words@waywordradio.org. Twitter @wayword. Copyright Wayword, Inc., a 501(c)(3) corporation.

Some TV commercials launch catchphrases that stick around long after the original ads. The exclamation Good stuff, Maynard! is still a compliment almost 40 years after it was used in a commercial for Malt-O-Meal hot cereal. And: what do you call that room where the whole family gathers? The family room? The den? The TV room? Names for that part of a home go in and out of fashion. Finally, if you're suffering from writer's block, try going easy on yourself for a while. Sometimes a writer's imagination needs to lie fallow in order to become fertile again. Plus, a trivia test about domain names, criminently and other minced oaths, pure-D vs. pure-T, deviled eggs vs. dressed eggs, pixelated vs. pixilated, how to pronounce aegis, and I got the Motts! Read full show notes, hear hundreds of free episodes, send your thoughts and questions, and learn more on the A Way with Words website: https://waywordradio.org/contact. Be a part of the show: call 1 (877) 929-9673 toll-free in the United States and Canada; worldwide, call or text/SMS +1 (619) 800-4443. Email words@waywordradio.org. Twitter @wayword. Copyright Wayword, Inc., a 501(c)(3) corporation.

In this episode, Danielle returns as we check out the new Peppa Pig Rice Krispies that we didn't even know were a thing! Then, some awesome Cocoa Dyno-Bites with Marshmallows from Malt-O-Meal, and the old 90s favorite, Waffle Crisp, is back!!!

Today we will check out a broken up protein bar from Lara, some Bob's Old Mill Muesli, and some delicious Mini Spooners from Malt-O-Meal! Plus, we'll hear from some musicians you probably never heard of.

In our 200th episode, we'll skip the fanfare and get right to the awesome (and awful) cereals! All chocolate this time around, and we'll visit stuff we haven't tried from Malt-O-Meal, Quaker and Ikea (vomit).

Every cereal we try today is courtesy of our listener Jamie! We'll try the new Space Jam cereal, along with some Berry Colossal rip off from Malt-O-Meal and a very stubborn bag of cereal from Nature's Path.

There is nothing cinnamon-y about this episode…but listen! We have candles! In this episode, we’ll try new Churr-O’s cereal from Malt O Meal. They usually come through for us…we’ll see! Then onto another nasty Catalina Crunch and a delicious store brand PB&J!

This episode the guys talk about Kojima's Possible Xbox Exclusive, Aloy Joining Fortnite, the new PS5 April update, and much much more! Hideo Kojima's Next Game May Be an Xbox Exclusive https://comicbook.com/gaming/news/hideo-kojima-xbox-exclusive-game-rumor/ Horizon Zero Dawn and Horizon Forbidden West's Aloy Officially Joins Fortnite - IGN https://www.ign.com/articles/horizon-zero-dawn-and-horizon-forbidden-wests-aloy-officially-joins-fortnite PS5 April Update brings new storage options and social features https://blog.playstation.com/2021/04/13/ps5-april-update-brings-new-storage-options-and-social-features/ Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode the guys talk about Kojima's Possible Xbox Exclusive, Aloy Joining Fortnite, the new PS5 April update, and much much more! Hideo Kojima's Next Game May Be an Xbox Exclusive Horizon Zero Dawn and Horizon Forbidden West's Aloy Officially Joins Fortnite - IGN PS5 April Update brings new storage options and social features

3and 0 for malt o meal who is getting to the cheese really though I mean 1 brand against 3 with various flavors of breakfast cereal plus Connessaucier Galactic Zaza session

We love each other so much…and it shows! In this episode, we’ll blow through 3 ok cereals, including the brand new Cinnamon Roll Frosted Mini Wheats from Kellogg’s. Plus, a disappointment from Malt-O-Meal and some Organic Frosty Flakes from Target.

For some reason, Scotty thought the peanut butter chocolate chip flavor of the new Larabar Cereal would be delicious! Not so much. Then onto another failure from Greenwise and a pretty solid fruity Malt-O-Meal knock-off.

Helping people: that's what drives so many entrepreneurs. These brave folks have talents, skills, ideas and most importantly the gumption to get up and address needs in their communities. Hey, everyone, this is Tom your host of the Small Scale Life Podcast. I am glad you are here! In this Escape Velocity Series Podcast and Video on Small Scale Life, I have the honor of interviewing Kris Geissler. Kris saw a need to provide driver’s education in her community, and she started the Northfield Area School of Driving to help teach students how to drive safely. Who is Kris Geissler? Kris is a single mom and has a background in special education. She went from the St. Peter Security Hospital to teaching. She wanted to help students who were struggling in school in an effort to prevent them from going down a dark path. Kris has a passion to help these students succeed in school and life. Northfield is a community south of the Twin Cities and home to St. Olaf College, Carleton Collage and Malt-O-Meal. It is far enough from the Twin Cities that it is beautiful bedroom community with small town charm, but it is big enough that there are needs for students and people that go unfulfilled. One of those needs was driver’s education. There were no driver’s education classes available to local students. Kris saw that need and started her school to address that need in the Northfield area, especially when Community Education said "no." Do You See a Need? Do you see a need for a product or service? Maybe this podcast episode is just what you need to hear to make you START. That is the most difficult thing: overcoming your fear and starting. It is my goal to inspire you to take that step forward and begin. Escape Velocity is achieved after you get some momentum and small successes. The key, however, is to start! What's holding you back? Think about it as you listen to Kris Geissler’s story about her Amazing Driver’s Education in Northfield, Minnesota!

Secret Squirrel Joel hooks us up with new DunkAroos Cereal from General Mills before it hits stores! Finally…we are a cereal podcast that can bring you a new cereal before anyone else! It’s pretty friggin’ good, by the way! Danielle is along for the ride as we also try a great Malt-O-Meal knock-off and some incredibly awful coffee granola.

Apparently, you should be able to watch this episode on YouTube…good luck! We’ll try what Scotty thought was a fall cereal, along with an awesome cereal from Malt-O-Meal and some not so awesome granola from Cascadian Farm.

Some TV commercials launch catchphrases that stick around long after the original ads. The exclamation Good stuff, Maynard! is still a compliment almost 40 years after it was used in a commercial for Malt-O-Meal hot cereal. And: what do you call that room where the whole family gathers? The family room? The den? The TV room? Names for that part of a home go in and out of fashion. Finally, if you're suffering from writer's block, try going easy on yourself for a while. Sometimes a writer's imagination needs to lie fallow in order to become fertile again. Plus, a trivia test about domain names, criminently and other minced oaths, pure-D vs. pure-T, deviled eggs vs. dressed eggs, pixelated vs. pixilated, how to pronounce aegis, and I got the Motts! Read full show notes, hear hundreds of free episodes, send your thoughts and questions, and learn more on the A Way with Words website: https://waywordradio.org/. Email words@waywordradio.org. Twitter @wayword. Our listener phone line 1 (877) 929-9673 is toll-free in the United States and Canada. Elsewhere in the world, call +1 (619) 800-4443; charges may apply. From anywhere, text/SMS +1 (619) 567-9673. Copyright Wayword, Inc., a 501(c)(3) corporation.

We’ll start off with another boring box of Cascadian Farm…then on to a delicious Malt-O-Meal graham cereal, and a listener supplied Swiss “pillow” cereal that Andrew loves, and the curmudgeon thinks is just OK.

Soooo…another episode where Andrew simply didn’t have the time to record. It’s OK. We know he is busy. There really should be a sarcasm emoji. Anyway…thankfully Nate was around to sit in. In this episode, we will take a look at 2 Kashi Cereals, and the Bonus Box (bag) is back as we dive into Malt-O-Meal’s Frosted Flakes! Andrew would have really liked those!!

As we continue our shelter-in-place recordings, this time we’ve got a somewhat random mix of dark beers to distract us from *gestures broadly* and get us nearly incoherent by rankings time. Whether teeming with adjuncts or not, these five Midwestern porters and stouts compete in the Pretty Head Competition while the show becomes robust with distraction. We imagine an augmented-reality taproom experience, conduct a lunchbox check, break down existentially over Christmas music, get mesmerized by blacklight posters, and let Malt-O-Meal be our quarantine saviors. Let it levitate on your palate.  Beers Reviewed Shared - Base Weight (Robust porter) Pipeworks Brewing Company - Easy Keepers (Oatmeal stout) Old Irving Brewing Co./Illuminated Brew Works - Ancient Magick (Imperial stout w/ cocoa nibs, vanilla, cinnamon, peanut butter and marshmallow) Transient Artisan Ales/More Brewing Co. - Breakfast Sauce (Imperial oatmeal stout w/ coffee, vanilla, cinnamon, black tea, and chai spices) Lift Bridge Brewing Co. - Barrel-aged Silhouette (Barrel-aged imperial stout)

Like we said, at this point…all we can try is whatever we have left in the Cereal Sack! So, in this episode we’ll get a really good cereal from Malt-O-Meal, another Quaker Simply Granola (with crispy raisins??) and 2 Polish Nesquik Cereals will jump into the ring, courtesy of our great listeners.

Andrew isn’t very impressed, but Lucky just rode into town on his rainbow with a limited edition box of Lucky Charms for St. Patrick’s Day! Then, some delightful Frosted Mini Spooners from Malt-O-Meal. You may know that Ezekiel is bread found in the freezer section, but did you know it’s cereal as well?  We’ll try the cinnamon raisin variety while reading some bible quotes.  Why?  You’ll see…

Well, since Andrew will never be on SURVIVOR, we’ll bring Season 32 (Kaôh Rōng) winner, Michele Fitzgerald, to Cereal Killers! She’ll help us check out a new (highly rated) Malt-O-Meal variety, some Mueslix that she can bring to the island, and a hoppin’ cereal from Poland.

Somehow, this one’s a 4-boxer! We’ll try another slew of blueberry cereals…who knew there were so many?? The all-new Eggo Blueberry Waffle Cereal makes an appearance, plus another Kellogg’s blueberry cereal, in the form of Frosted Mini Wheats.  Then we’ll take on a Kashi clusters cereal and the bonus, back from the dead, Blueberry Muffin Toasters from Malt-O-Meal!

Listener requests for the new Cheerios Oat Crunch and Malt-O-Meal’s Oat Blenders. Then our friend Paddy wanders in as we take a taste of Kellogg’s Special K Chocolatey Delight!

Malt-O-Meal makes cereal? Apparently they do and its new Cold Stone Creamery Birthday Cake Remix cereal. Is it good? Does it taste like ice cream? Who knows but we try it! PLUS: For our classic cereal we stick with an original - Raisin Bran!

On this week's episode Aviv and Matt view and review season 5 episode 2 - Manic! Matt becomes Zoltar and things get really creepy, but its important to note that he's not the Zoltar from the movie Big.  The hosts shiver as they realize there are talks that SVU will go on through seasons 22 or 23 and this podcast may never actually end.  Aviv reveals that he has a trip to Cambodia coming up and therefore there will be episodes that will have very dated 'current events' in the backlog.  Matt shares the news of his fathers passing and thanks all for their love and support and the guys discuss how even in all of the craziness how good it feels to be back recording again.  Aviv screams feel the Bern more than he ever has and much more! Please rate and review us on iTunes, tweet at us @SVUPodcast or send us an email specialviewingunit@gmail.com

Andy and Linda discuss being presidential, screaming in public, Malt-O-Meal cereal, impossibly stupid traditions, and the Air Bud Universe. Recorded on November 12th, 2018.

When a serious Private Investigator takes a cartoonish case, the possibility of insanity (or at least inanity) increases by a factor of 88.  To prove the point, Robert Zemeckis, Steven Spielberg, and Alan Silvestri combined film noir with cartoon antics in a live action/animated movie named Who Framed Roger Rabbit. Tune in for ‘toons this week on TechnoRetro Dads.   In the NEWS The Hilarious House of Frightenstein looks to get a reboot, eh?  Eggo’s boost in sales from the Stranger Things craze has abated.  Showbiz Pizza’s house band, The Rockafire Explosion is back together, playing at an arcade in Kansas City.  Everyone’s favorite video game hedgehog (Sonic) is getting his own movie.   We Love Our Cereal Shane in Grand Rapids lets us know about the Cold Stone Creamery mashup with Malt-O-Meal for ice cream cereal.  After hearing about the Dippin’ Dots cereals last week, we think this might be a trend.  PLUS:  JediShua gives his first thoughts on Chips Ahoy! cereal and shazbazzar reviews Dippin’ Dots Banana Split cereal.      Who Framed Roger Rabbit Bob Hoskins, Christopher Lloyd, Kathleen Turner, and Charles Fleisher combined forces in 1988 to create the one-of-a-kind live action/animation movie Who Framed Roger Rabbit.  It’s a tale of mystery, murder, and maroons in a world where cartoons are people, too.  The trouble doubles when Roger Rabbit is framed for the murder of Marvin Acme and Judge Doom’s goon squad searches high and low for the scared hare.  Reluctant detective Eddie Valiant goes against his long-standing practice of avoiding ‘toons and protects Roger long enough to get to the bottom of the case.  Speaking of bottoms, Lou Hirsch portrays Baby Herman, a baby-faced ‘toon actor who is in dire need of a diaper change.  If you haven’t seen Who Framed Roger Rabbit, you need to get to it immediately!  (WARNING: Parental Guidance Suggested)   Feedback Mike MacDonald spots Star Wars in The Great Outdoors so shaz and Shua identify the fast food premiums from 1980 and 1983.  Jonathan Bell lets us know what he thought about Won’t You Be My Neighbor and The Dark Crystal.  Jeff Baucom pulls out the Brian Daley Han Solo novels and reminds us about the Lando Calrissian Adventures (which, evidently, Lando didn’t forget to chronicle in Solo: A Star Wars Story).   Thanks for tuning in to TechnoRetro Dads, EarBuds!  Don’t forget to rate and review TechnoRetro Dads on iTunes, share us and with us on social media, and join discussions about toys, cereal, games, movies and/or shows from the ‘70s and ‘80s by giving the ‘Dads your feedback via voice mail at (209) 878-7323 or sending us a message or mp3 via electronic-M to podcast@TechnoRetroDads.com.   Share and enjoy.

A powerful tool to use in your storytelling. On today's special Christmas, hot tub edition of Marketing In Your Car, Russell and his son Dallin talk about contrast and why it makes life and business better. Here are some fun things you will hear in this episode: Why the contrast of being in 102 degree hot tub makes the freezing cold temperature outside more fun. Why we should look for contrast in all areas of life including food, relationships, and business. And what Russell's Christmas tradition involving Marshmallow Matey's is. So listen below to hear Russell and Dallin's thoughts on why contrast in your life makes it more interesting. ---Transcript--- Hey everyone, this is Russell Brunson, welcome to Marketing In Your Hot Tub. It is actually Christmas night and I'm in the hot tub right now. We just had all the kids in here, but all of them have left except for Dallin is the last remaining hot tuber, how you doing bud? Dallin: Good. Russell: So Dallin, if you guys saw Funnel Friday's this week, was on Funnel Fridays and he actually built a funnel. What was the funnel about that you built? Dallin: Snow balls. Rocks snow balls. Russell: Yeah, Jim Edwards built a script to throw snowballs with putting rocks in the snowballs, evil snowballs huh? Dallin: Yeah, evil. You don't want to mess with it. Russell: But it was pretty good right? You built the funnel in about 15 minutes. Dallin: Yeah, it was supposed to be 30 but I got under pressure. Russell: Normally people get 30 minutes but I gave Dallin 15 because I knew he could do it.  And he did, the funnel was amazing. It was pretty good. Dallin: I'm really good at it. Russell: So if any of you guys are wondering or want to see that, go to Funnelfridays.com and look at the Christmas special and you'll meet most of my kids, were on that episodes except I don't think Norah came in. Dallin: Yeah, but Bowen didn't come in. Russell: Oh yeah, Bowen didn't come but most of my kids are on there, so if you want to meet them go to funnelfridays.com. But tonight I have a really special message. So that's what I wanted to talk to you guys about today. The topic I'm talking about is a thing called contrast. So I'm telling you this while we are sitting in the hot tub, it's 7:54 pm Christmas night. We had a great Christmas day today and now we're outside and it's dark and cold, there's snow, there's about ten inches of snow. In fact, yesterday we were out in….we bought this four wheeler rhino thing. Dallin: That's awesome. It's like a snow thing that picks up snow. Russell: Yeah, it has a snow plow on the front of it, and we hook tubes to the back and pulled the kids around the yard for….it was really fun. Dallin: Now I know how to drive a car. Russell: What? Don't talk about that. So it's really, really cold and then we jumped in the hot tub and it's like 102 degrees and it's really hot. So the kids, would be getting in the hot tub and then they'd jump out into the snow and do snow angels and they're screaming because it's so cold and they dive back in and they're screaming because it's so hot. And back and forth and back and forth. And what's cool if you think about that, what's making this experience really fun is the contrast. And I started thinking about other things where contrast is the key. And I really think that happiness in life is tied to contrast. We had a church Christmas party and they decided to have Collette and I be in charge of it. So we had the chance to throw a party for 500 people and one of the ideas that came out of it, one of the guys on our committee, he had an idea. He's like, “We should do a hot chocolate bar.” And I was like, “Oh that would be awesome.” So we had this huge hot chocolate bar, we boiled I don't know, thirty gallons of hot chocolate. Dallin: With a lot of good candy. Russell: We had tons of toppings like York Peppermint patties, cinnamon bears, marshmallows… Dallin: And then my favorite flavor ran out right when they came in. Russell: So we had a whole bunch of stuff, and the point of this story, we had a huge hot chocolate bar, which was good, but what made it great was the contrast. We had an ice cream scooper scooping a bunch of ice cream into the hot chocolate. So we have this hot, hot chocolate with cold ice cream and the contrast is what made it magic. You go like that with most foods. If you go to a restaurant and you get sweet and sour sauce, you get sweet and sour is the contrast, that's why it's interesting. A lot of foods are that way. They have two…..for Christmas somebody may have sent me a bag of this and may have eaten the whole thing by myself. It was a bag of chocolate covered pretzels. The chocolate is sweet and the pretzels are salty. So it's salty, sweet and the contrast is what made it interesting. Dallin: Dad, not cool to tell that in front of your kid. Russell: You want to eat it now? But you think about most parts of life, the relationships I have with people that are the most fun are not where they're like me. I do have a lot of fun with a lot of entrepreneurs that are just like me, but even within that there's a lot of contrast. There's contrast within my family, contrast within my beliefs, contrast within ideas. And that's what makes things interesting. Is the contrast. From food, from relationships, from all these kind of things. What I want to talk about today, a lot of people probably don't know this, but it's also the key to good story telling. Dallin: And cars, and hot tubs. Russell: To hot tubs and cars? It's the key to good story telling, it's the key to good selling. Dallin: That's compare and contrast. Boom. Russell: Okay, boom. Dallin's comparing contrasted. He compared a car and a hot tub. Did you contrast them? Dallin: No, not really. Russell: Okay, so let me explain this. So when telling a story it's the contrast that makes the story interesting. So from a higher level view it's like, you tell a story, “first I was broke, then I was rich.” That was the contrast. “first I was fat, then I got skinny. First I was sad, then I became happy.” That contrast is what makes the story interesting. That's from an overarching story level. That's kind of the arch that people normally go on. Dallin: It's like with the cereal I had this morning too. Russell: Dallin wants to throw things completely off topic. Okay Dallin, let me finish this story and then you can tell about cereal okay? So then it's also from a macro level, the micro level is the same thing when you're telling stories. You get down to the actual pieces of the story, it's also the contrast. You dig down and as you're telling the details, the contrast in the details is what's interesting as well. So it's like, right now if I were telling the story, we're sitting in the hot tub and part of our body was so hot because it's 102, 103 degrees. It's really warm, but my head and neck is above water and when the wind hits you it's bitter cold. And it cuts you, it cuts you down even into the water because it's so cold, but then the water is so warm that it pushes that heat back up. So I'm telling the contrast of the cold and the hot, which makes it intriguing, makes it interesting. So when you're describing each of the individual pieces of the story there's contrast in all of them. You're writing emails, there should be contrast in your emails. As you're talking about things, “I was this and I became this. I felt this, but then this happened.” There's a scripture that all my Mormon friends would now about where Lehi in the beginning of the Book of Mormon, he talks about how there's got to be opposite in all things. If it wasn't for the dark you wouldn't know ….if it wasn't for evil you wouldn't know good. There's a reason why there's contrast. Without sadness you can't have happiness. Without that contrast you can't know happiness until you've had sadness. You can't know joy until you've had pain. You can't do what's right unless you know what's wrong. Dallin: Wrong. Russsell: Yeah, Dallin's getting it. Hopefully everyone's catching on at the same time. But it's that contrast in all things in life. That's what makes life interesting, is that contrast. Dallin: Sad, happy. Bad, good. Loving it, hating it. Russell: What other contrasts you got? Dallin:  Ellie and school. Russell: Ellie and school? Ellie's is his sister, and school? Okay. Dallin: They're really far contrasts. Russell: Ellie and school are contrasts. But you think about it you guys. It's interesting because that's the key. Depends on how you look at it. If you look at it like, I'm going to eat something, let me make some contrasts. I'm going to tell a story, I'm going to sell something. I'm going to write an email to… Dallin: Billy Bob Joe. Russell: What? Dallin: Billy Bob Joe. Russell: Who's Billy Bob Joe? Dallin: You're sending an email to Billy Bob Joe. Russell: Okay…..Alright, that makes no sense, but whatever. So I hope that, amongst the random thoughts, I hope you guys got some value from tonight. From the contrast of sitting in the hot tub while the cold is on my, blowing against my skin and kind of freezing up top. Dallin: That's why it's cold, hot tub. Car, contrast. Russell: Yes, alright Dal, you want to tell the story from breakfast this morning? Dallin: Yeah, sure. Russell: Alright, tell it loud so you can all hear. Dallin: So our dad took a huge bowl, one that we use to make cookies and stuff. Russell: A big salad bowl. Dallin: Yeah. For Christmas he got a big Lucky Charm thing… Russell: it was Marshmallow Matey's. It's the generic Malt-O-Meal knock off version of Lucky Charms. Speaking of, real quick of Lucky Charms, the reason why it's so good is the contrast. There's the oats that are not sweet and the marshmallows that are sweet, that's why it's so good. Dallin: Yeah, but our dad dumped it all in and filled the whole bowl up, which he didn't use a normal cereal bowl. Russell: The whole salad bowl of Marshmallow Matey's. Dallin: And he ate all the oats first and then he sugared up with all the marshmallows. Russell: So this is my brothers and sisters have done our whole lives. So Santa brings us sugar cereal, we always used to get Marshmallow Matey's because it's twice the size of Lucky Charms, because you get a big old Marshmallow Matey's bag.  So I would fill a salad bowl full. Dallin:  I wish I did it this morning too. Russell:  You can do it, I got leftovers. Dallin:  Tomorrow morning I'm going to use a big salad bowl. Russell: And we do it so the rule is you can't eat a single marshmallow until all the oats are gone. Dallin: Unless we accidently eat one. Russell: No, if you accidently, you have to spit it back out. Dallin: What the…? Russell: Yep. Dallin: But what if you don't know it's in there. Russell: Yeah, I guess you don't know. But you should know. You have to be really careful, it take's probably 20 or 30 minutes. I Snapchatted me doing it. But then I ate the whole thing, so when you're done with it though, you've got this whole bowl of marshmallows and the marshmallows are oozing into the milk. So the milk's like syrup as well. So at the end you drink the marshmallow syrup milk and it's the reward for sacrificing 30 minutes of your life to something that's completely ridiculous. Dallin: Oh yeah, so tell them about the mission companion thing. Russell: So I went on a mission for the Mormon church, I was in New Jersey and Santa Claus knew how to get Marshmallow Matey's up to New Jersey. So Christmas morning I pull the huge salad bowl out, it's tradition you have to do it. So I was eating it and it took like an hour…. Dallin's dying over here. My companion, after a half an hour is like, “Elder Brunson, you gotta stop. I can't handle the noise of you eating every little piece of cereal. Get out of this room.” Poor guy. He probably hates me for that. Ooh, Dallin. Feel my hair it's frozen hard as a rock. Dallin: yeah, that's why I was grabbing it. Russell: So I have one more story for you guys about contrast. Actually it has nothing to do with contrast, but it's a cool story. When I was a kid we went on a family reunion up somewhere for winter time and it was like this. We went to a hot tub, and we walked from the hot tub back to our condo and it was freezing. And my cousin, Juliana, her hair froze. And she grabbed it, bent it and it snapped her hair off, broke her hair. Dallin: And she didn't even feel a thing. Russell: Which is crazy. So I wonder if I could give myself a haircut right now? Dallin: Oh, hi Norah. Or Aiden. Russell: Oh, there's the kids. Oh man. I think we're going to have to end the hot tub party while everyone else is having fun inside without us. Aiden is in his ninja turtle outfit, driving Norah's new scooter. Anyway, appreciate you guys for listening. Hopefully you got some value out of today. Remember contrast in all things. It's the spice of life, makes it interesting, builds…. Dallin: And funniness. Russell: And funniness, it builds your relationships. Dallin: And Billy Bob Joe. Russell: and Billy Bob Joe.  Helps you sell things. Dallin: And cars. Russell: Helps you eat better. Dallin: And hot tubs. And Lucky Charms. Russell: Alright, we're going to go. Peace out everybody, thanks so much for everything. Talk to you soon. Dallin: And microphones. Russell: What? Bye. Dallin: And everything. And snow. And Norah.

A powerful tool to use in your storytelling. On today’s special Christmas, hot tub edition of Marketing In Your Car, Russell and his son Dallin talk about contrast and why it makes life and business better. Here are some fun things you will hear in this episode: Why the contrast of being in 102 degree hot tub makes the freezing cold temperature outside more fun. Why we should look for contrast in all areas of life including food, relationships, and business. And what Russell’s Christmas tradition involving Marshmallow Matey’s is. So listen below to hear Russell and Dallin’s thoughts on why contrast in your life makes it more interesting. ---Transcript--- Hey everyone, this is Russell Brunson, welcome to Marketing In Your Hot Tub. It is actually Christmas night and I’m in the hot tub right now. We just had all the kids in here, but all of them have left except for Dallin is the last remaining hot tuber, how you doing bud? Dallin: Good. Russell: So Dallin, if you guys saw Funnel Friday’s this week, was on Funnel Fridays and he actually built a funnel. What was the funnel about that you built? Dallin: Snow balls. Rocks snow balls. Russell: Yeah, Jim Edwards built a script to throw snowballs with putting rocks in the snowballs, evil snowballs huh? Dallin: Yeah, evil. You don’t want to mess with it. Russell: But it was pretty good right? You built the funnel in about 15 minutes. Dallin: Yeah, it was supposed to be 30 but I got under pressure. Russell: Normally people get 30 minutes but I gave Dallin 15 because I knew he could do it.  And he did, the funnel was amazing. It was pretty good. Dallin: I’m really good at it. Russell: So if any of you guys are wondering or want to see that, go to Funnelfridays.com and look at the Christmas special and you’ll meet most of my kids, were on that episodes except I don’t think Norah came in. Dallin: Yeah, but Bowen didn’t come in. Russell: Oh yeah, Bowen didn’t come but most of my kids are on there, so if you want to meet them go to funnelfridays.com. But tonight I have a really special message. So that’s what I wanted to talk to you guys about today. The topic I’m talking about is a thing called contrast. So I’m telling you this while we are sitting in the hot tub, it’s 7:54 pm Christmas night. We had a great Christmas day today and now we’re outside and it’s dark and cold, there’s snow, there’s about ten inches of snow. In fact, yesterday we were out in….we bought this four wheeler rhino thing. Dallin: That’s awesome. It’s like a snow thing that picks up snow. Russell: Yeah, it has a snow plow on the front of it, and we hook tubes to the back and pulled the kids around the yard for….it was really fun. Dallin: Now I know how to drive a car. Russell: What? Don’t talk about that. So it’s really, really cold and then we jumped in the hot tub and it’s like 102 degrees and it’s really hot. So the kids, would be getting in the hot tub and then they’d jump out into the snow and do snow angels and they’re screaming because it’s so cold and they dive back in and they’re screaming because it’s so hot. And back and forth and back and forth. And what’s cool if you think about that, what’s making this experience really fun is the contrast. And I started thinking about other things where contrast is the key. And I really think that happiness in life is tied to contrast. We had a church Christmas party and they decided to have Collette and I be in charge of it. So we had the chance to throw a party for 500 people and one of the ideas that came out of it, one of the guys on our committee, he had an idea. He’s like, “We should do a hot chocolate bar.” And I was like, “Oh that would be awesome.” So we had this huge hot chocolate bar, we boiled I don’t know, thirty gallons of hot chocolate. Dallin: With a lot of good candy. Russell: We had tons of toppings like York Peppermint patties, cinnamon bears, marshmallows… Dallin: And then my favorite flavor ran out right when they came in. Russell: So we had a whole bunch of stuff, and the point of this story, we had a huge hot chocolate bar, which was good, but what made it great was the contrast. We had an ice cream scooper scooping a bunch of ice cream into the hot chocolate. So we have this hot, hot chocolate with cold ice cream and the contrast is what made it magic. You go like that with most foods. If you go to a restaurant and you get sweet and sour sauce, you get sweet and sour is the contrast, that’s why it’s interesting. A lot of foods are that way. They have two…..for Christmas somebody may have sent me a bag of this and may have eaten the whole thing by myself. It was a bag of chocolate covered pretzels. The chocolate is sweet and the pretzels are salty. So it’s salty, sweet and the contrast is what made it interesting. Dallin: Dad, not cool to tell that in front of your kid. Russell: You want to eat it now? But you think about most parts of life, the relationships I have with people that are the most fun are not where they’re like me. I do have a lot of fun with a lot of entrepreneurs that are just like me, but even within that there’s a lot of contrast. There’s contrast within my family, contrast within my beliefs, contrast within ideas. And that’s what makes things interesting. Is the contrast. From food, from relationships, from all these kind of things. What I want to talk about today, a lot of people probably don’t know this, but it’s also the key to good story telling. Dallin: And cars, and hot tubs. Russell: To hot tubs and cars? It’s the key to good story telling, it’s the key to good selling. Dallin: That’s compare and contrast. Boom. Russell: Okay, boom. Dallin’s comparing contrasted. He compared a car and a hot tub. Did you contrast them? Dallin: No, not really. Russell: Okay, so let me explain this. So when telling a story it’s the contrast that makes the story interesting. So from a higher level view it’s like, you tell a story, “first I was broke, then I was rich.” That was the contrast. “first I was fat, then I got skinny. First I was sad, then I became happy.” That contrast is what makes the story interesting. That’s from an overarching story level. That’s kind of the arch that people normally go on. Dallin: It’s like with the cereal I had this morning too. Russell: Dallin wants to throw things completely off topic. Okay Dallin, let me finish this story and then you can tell about cereal okay? So then it’s also from a macro level, the micro level is the same thing when you’re telling stories. You get down to the actual pieces of the story, it’s also the contrast. You dig down and as you’re telling the details, the contrast in the details is what’s interesting as well. So it’s like, right now if I were telling the story, we’re sitting in the hot tub and part of our body was so hot because it’s 102, 103 degrees. It’s really warm, but my head and neck is above water and when the wind hits you it’s bitter cold. And it cuts you, it cuts you down even into the water because it’s so cold, but then the water is so warm that it pushes that heat back up. So I’m telling the contrast of the cold and the hot, which makes it intriguing, makes it interesting. So when you’re describing each of the individual pieces of the story there’s contrast in all of them. You’re writing emails, there should be contrast in your emails. As you’re talking about things, “I was this and I became this. I felt this, but then this happened.” There’s a scripture that all my Mormon friends would now about where Lehi in the beginning of the Book of Mormon, he talks about how there’s got to be opposite in all things. If it wasn’t for the dark you wouldn’t know ….if it wasn’t for evil you wouldn’t know good. There’s a reason why there’s contrast. Without sadness you can’t have happiness. Without that contrast you can’t know happiness until you’ve had sadness. You can’t know joy until you’ve had pain. You can’t do what’s right unless you know what’s wrong. Dallin: Wrong. Russsell: Yeah, Dallin’s getting it. Hopefully everyone’s catching on at the same time. But it’s that contrast in all things in life. That’s what makes life interesting, is that contrast. Dallin: Sad, happy. Bad, good. Loving it, hating it. Russell: What other contrasts you got? Dallin:  Ellie and school. Russell: Ellie and school? Ellie’s is his sister, and school? Okay. Dallin: They’re really far contrasts. Russell: Ellie and school are contrasts. But you think about it you guys. It’s interesting because that’s the key. Depends on how you look at it. If you look at it like, I’m going to eat something, let me make some contrasts. I’m going to tell a story, I’m going to sell something. I’m going to write an email to… Dallin: Billy Bob Joe. Russell: What? Dallin: Billy Bob Joe. Russell: Who’s Billy Bob Joe? Dallin: You’re sending an email to Billy Bob Joe. Russell: Okay…..Alright, that makes no sense, but whatever. So I hope that, amongst the random thoughts, I hope you guys got some value from tonight. From the contrast of sitting in the hot tub while the cold is on my, blowing against my skin and kind of freezing up top. Dallin: That’s why it’s cold, hot tub. Car, contrast. Russell: Yes, alright Dal, you want to tell the story from breakfast this morning? Dallin: Yeah, sure. Russell: Alright, tell it loud so you can all hear. Dallin: So our dad took a huge bowl, one that we use to make cookies and stuff. Russell: A big salad bowl. Dallin: Yeah. For Christmas he got a big Lucky Charm thing… Russell: it was Marshmallow Matey’s. It’s the generic Malt-O-Meal knock off version of Lucky Charms. Speaking of, real quick of Lucky Charms, the reason why it’s so good is the contrast. There’s the oats that are not sweet and the marshmallows that are sweet, that’s why it’s so good. Dallin: Yeah, but our dad dumped it all in and filled the whole bowl up, which he didn’t use a normal cereal bowl. Russell: The whole salad bowl of Marshmallow Matey’s. Dallin: And he ate all the oats first and then he sugared up with all the marshmallows. Russell: So this is my brothers and sisters have done our whole lives. So Santa brings us sugar cereal, we always used to get Marshmallow Matey’s because it’s twice the size of Lucky Charms, because you get a big old Marshmallow Matey’s bag.  So I would fill a salad bowl full. Dallin:  I wish I did it this morning too. Russell:  You can do it, I got leftovers. Dallin:  Tomorrow morning I’m going to use a big salad bowl. Russell: And we do it so the rule is you can’t eat a single marshmallow until all the oats are gone. Dallin: Unless we accidently eat one. Russell: No, if you accidently, you have to spit it back out. Dallin: What the…? Russell: Yep. Dallin: But what if you don’t know it’s in there. Russell: Yeah, I guess you don’t know. But you should know. You have to be really careful, it take’s probably 20 or 30 minutes. I Snapchatted me doing it. But then I ate the whole thing, so when you’re done with it though, you’ve got this whole bowl of marshmallows and the marshmallows are oozing into the milk. So the milk’s like syrup as well. So at the end you drink the marshmallow syrup milk and it’s the reward for sacrificing 30 minutes of your life to something that’s completely ridiculous. Dallin: Oh yeah, so tell them about the mission companion thing. Russell: So I went on a mission for the Mormon church, I was in New Jersey and Santa Claus knew how to get Marshmallow Matey’s up to New Jersey. So Christmas morning I pull the huge salad bowl out, it’s tradition you have to do it. So I was eating it and it took like an hour…. Dallin’s dying over here. My companion, after a half an hour is like, “Elder Brunson, you gotta stop. I can’t handle the noise of you eating every little piece of cereal. Get out of this room.” Poor guy. He probably hates me for that. Ooh, Dallin. Feel my hair it’s frozen hard as a rock. Dallin: yeah, that’s why I was grabbing it. Russell: So I have one more story for you guys about contrast. Actually it has nothing to do with contrast, but it’s a cool story. When I was a kid we went on a family reunion up somewhere for winter time and it was like this. We went to a hot tub, and we walked from the hot tub back to our condo and it was freezing. And my cousin, Juliana, her hair froze. And she grabbed it, bent it and it snapped her hair off, broke her hair. Dallin: And she didn’t even feel a thing. Russell: Which is crazy. So I wonder if I could give myself a haircut right now? Dallin: Oh, hi Norah. Or Aiden. Russell: Oh, there’s the kids. Oh man. I think we’re going to have to end the hot tub party while everyone else is having fun inside without us. Aiden is in his ninja turtle outfit, driving Norah’s new scooter. Anyway, appreciate you guys for listening. Hopefully you got some value out of today. Remember contrast in all things. It’s the spice of life, makes it interesting, builds…. Dallin: And funniness. Russell: And funniness, it builds your relationships. Dallin: And Billy Bob Joe. Russell: and Billy Bob Joe.  Helps you sell things. Dallin: And cars. Russell: Helps you eat better. Dallin: And hot tubs. And Lucky Charms. Russell: Alright, we’re going to go. Peace out everybody, thanks so much for everything. Talk to you soon. Dallin: And microphones. Russell: What? Bye. Dallin: And everything. And snow. And Norah.

Paul and Nick unrepress memories of Malt-O-Meal and the childhood embarrassment of cereal in a bag but, by the end, they come to unexpected conclusions! Topics include: Beyond Oatmeal, Beyond Granola; A Penny Saved is Eventually 1.5 Billion Dollars; Name! That! Knock-Off!; Do the Duck Walk; Malt-O-Meal: Secret Agent Cereal; Generational Shame; Whole Foods Conspiracies; I Want My Cereal Gashapon!; Choose-Your-Own-Adventure Cereal; We've Replaced Your Disgusting Apple Jacks with Worse Apple Jacks; Memories of MOM; Plans for a Hot Future; Old Man Paul Complains about Hipsters on His Lawn

Something cool I discovered while buying Marshmallow Mateys for my kids… On this episode Russell talks about a new idea he had about opt-in's and why it's super easy. He then walks you through the steps you need to take to do it too. Here are 3 cool things you'll hear in today's episode: Why Russell only buys sugary cereal for Christmas. Why not every business is cookie cutter and you should use different tools to build your list. And see how you can start your own Almond milk making business So listen below as Russell walks you through his list building strategy. ---Transcript--- Hey everyone, this is Russell Brunson. I'm out in the snow the day before Christmas, and we're about to lay down some Marketing In Your Car. All right everyone, we've been hoping, we've been praying, we've been wishing, we've been dreaming of a white Christmas and sure enough, Christmas is tomorrow and today we woke up and it is snowing. We are having an official white Christmas. We didn't think we were going to get it, but we got it. I'm excited. I'm actually driving to the store because one of our family traditions for Christmas is, Santa brings every single kid their own box of sugar cereal. We usually eat super healthy all year round, but on Christmas day, we don't. That's a tradition we've had since I was a little kid. We use to do it when we were little kids, we would each get our own boxes. Santa would ask what we wanted for Christmas, it wasn't never I want a pony or a bike. It was I want Marshmallow Mateys, or I want Lucky Charms. Eventually it morphed into everyone … At first, the first few years it was all over the place cereals. Some people getting Cocoa Krispies, some getting Fruity Pebbles. It was all over the place. Eventually we all found out that the best is Lucky Charms. That became the staple. Then we found out that if you go to the generic brand, the Malt-O-Meal or whatever, you can get the big old bags of Marshmallow Mateys which are basically like Lucky Charms only it's in a huge bag at half the price. You're getting twice the cereal and Santa Claus is basically hooking you up for a lot longer. We'd each, by then… the last 10 years of my childhood, we'd each get our own bag of Marshmallow Mateys. The huge old bags, right? What we would do Christmas morning is, we would get a big old salad bowl out, fill the whole salad bowl full of Marshmallow Mateys. Then we eat out all the oats and not eat the marshmallows. If you ate a marshmallow you lost. We would eat the whole oats, and it's like an hour long process. By the time it was done, you got a big ole salad bowl full of milk and marshmallows, and it's pretty dang amazing. Then we eat those down, and that's Christmas. Christmas isn't Christmas without cereal. I'm going to get cereal right now for myself and my kids, and yes, Santa Claus is bringing me my very own bag of Marshmallow Mateys and I'm not going to share with the kids. It's going to be awesome. Anyway, I wanted to share with you, because I was thinking as I was driving here, I don't know if it's the same for you guys, but my brain feels like it's this track where it's always moving forward and looping things and ideas are coming in and out and every once and a while one's exciting. I had one while I was driving. I wasn't planning on doing a podcast, all of a sudden, this was like, “Oh crap, this is a good idea!” I'm going to share with you guys, and I'm going to be doing it. It's been interesting, a lot of people that I work with are trying to create lead magnets and all this crap. I feel bad because if you remember a year ago or a few years ago, Ryan Dice and Perry Belcher came out with this whole “This is what a funnel is. You have to have a lead magnet, then a tripwire, then a core offer, then return maximizer,” and all this stuff, right? Which is kind of true but kind of annoying because now everyone that I talk to is like, “Oh, this is my lead magnet. This is my core return maximizer offer,” and all these things, and it kind of drives me crazy because I don't know. I hate when people act like business is 100% cookie cutter because it's not. Everything's a little different. People are like, “Russell, how come you don't have your … Why aren't you driving traffic to a lead magnet? Why are you driving directly to your free book offer?” I'm like, “Because my free book offer gets three times conversion opt-ins as do any kind of lead magnet.” Someone else, one of our coaching clients last week, they had this really cool funnel that some people built for them and their lead magnet was boring. It was costing them $18 to get an opt-in. Then, their tripwire was not that cool. Their core offer … This is all based on their philosophy … was awesome. I was like, “Dude, get rid of all the other crap and sell the core offer. That's what people want. Why would you hide your sexiest thing, the thing that's going to get people to actually respond to your ads? Make that the offer.” He's like, “But I thought I had to have a lead magnet and a tripwire,” and all this crap. Anyway, so there's my little rant for the day. You don't. You've got to find the coolest thing that's going to get people to respond and that's what you lead with. Always. Sorry, that rant wasn't supposed to come up either, but there it is. Anyway, with that said, for me, I lead with my sexiest thing, so free book offers, webinars, things like that. After awhile, if you've been promoting something for a long, long, long, long time, it starts getting what we call ad fatigue, where the more and more people have seen it, it gets more expensive, so you have to change the ad, change the landing page, all sorts of the things, or what I like to do now is start putting in bridge pages, which are basically a squeeze page. A page to get somebody interested and get their email address and then we can follow-up with them and sell them the main things we want to sell again. The problem is it's kind of a pain to go and create all these op- in pages and lead magnets and all that jazz, right? I was thinking. This is what spurred this whole podcast. I was driving here and I was thinking about a blog post that Steven did. Steven is our blogger over at ClickFunnels. He was on an episode of Marketing  In Your Car. He's from Australia, he's awesome. He wrote this one, it was 14 Tools for Funnel Hacking. Something awesome like that. It was a blog post. I was like, “Crap, dude, that should be an opt-in page.” “Hey, who wants the 14 best tools for funnel hacking? Opt-in here.” They give me their name and email address. I redirect them to the blog. Now I've got them on my email list. I can sell them Click Funnels, I can sell them whatever else I want, right? I was thinking how easy is that? I don't even have to create this content. I can go to Youtube, find the videos in my market that get the most views and that video can be the opt-in. I'm like, “Hey, free video at Robert Kiyosaki, telling you why” blah blah blah blah blah, whatever. People opt-in. I send them the Youtube video of Robert Kiyosaki talking about whatever, and then boom, now I've got them on a list and I can start selling them my stuff. Isn't that easy? One of my big a-ha's I learned from Neil Patel when he came out here to Boise is that … I used to think he was writing blog posts based on keywords or whatever, and he's like, “No, I go to BuzzSumo.com, I search my keyword, I find out what articles are already being shared and I write another article almost identical to those.” I was like, “Oh, that makes a lot of sense.” Just go to BuzzSumo.com, find the articles in your market that have been shared 100,000 times and have 18,000,000 reads, and that might be something that people in your market are interested in, so why not just make this landing page offering them that blog post for your email address. Use the same title that they're already using because it's proven to work, and boom, now you've got these new lead magnets. I hope you guys got that because it's pretty powerful. I'm going to be busting out a crap-ton of landing pages here that aren't going to take hardly any time at all, and all they'll do is opt you in, redirect you to that landing page and then you'll be added to my list and I'm going to sell you cool stuff that you need and want. This works in other markets, too. Let's just say you're a brand new beginner. You've got nothing, right? Let's say you're like, “Hey, I want to be in the …” What's a cool market? You want to be in the almond milk making business and I say that because this morning I made almond milk, which is awesome. I've never made almond milk before but I did it and it was one of the coolest things ever. I don't think there's really a market for that, but let's just pretend like there was because there should be because it's amazing. It tasted way better than regular almond milk and it's not going to kill you because there's some ingredient in regular almond milk you buy at the store that will kill you all. Just FYI, learn how to make your own. It's really fun. You have to buy a $6 sprouted seed bag or nut bag or something. That sounds horrible. Anyway, that's the only thing you need is that and almonds. Anyway, it's pretty awesome. For a $6 investment, you can make your own almond milk. All right. Back on track, Russell. Sorry, my ADD brain is flying. The snow is not helping. The thought of Marshmallow Mateys is keeping it going. All right, so sorry you guys. I'm sorry I'm putting you through this. Back to focus. We decide we want to go into the almond milking market. We want to sell the crap out of people who want to learn how to milk almonds. First thing we want to do is go to BuzzSumo.com and we search almond milk and we find out that there's this blog post that they say has been shared 150,000 times about how to make your own almond milk. People are going nuts about almond milk. I go to Clickbank.com and I find four more products about how to make almond milk, almond cake, almond flour, almond blah blah blah and I'm excited. Then, I go to Click Funnels, I set up a really quick landing page that's called Almond Milking Secrets and then I'll have a little thing underneath it from Meet the Parents. It'll have that little clip where what's-his-name is like, “I can milk anything with nipples,” and then the other dude's like, “Well, can you milk me, Focker?” I'll have that clip underneath the thing so it'll be funny and will make it go more viral. I'll have an opt-in. Then, boom, I'll go to Facebook. I'll target almond milking people, and they see this landing page saying, “Hey, here's my almond milking secret.” There's this funny video from Meet the Parents. They opt in, boom, I redirect them to the exact blog post article that already has a billion views because you know that's what people want. I've got a follow-up sequence now where I start selling them almond milking products, almond making flour, almond making whatever else. Now I'm in the almond business overnight. Now people are buying. Now I can ask them what they want and I can make my own product. Boom, now I've got a huge business. You see how that works? That's for the almond market. Imagine if we did that in a market that was actually making some money. It'd be pretty cool, right? Anyway, I hope that helps because this is a strategy you should use no matter what. If you don't have a business yet, this is how you could start a business very, very quickly. If you do have a business, go out there and find all the viral, crazy articles in your market. Blog posts, Youtube videos and things like that, and just ask for name and email address. Share those with people and boom, you're in. There you go, guys. That's what I've got for today. Hope that helped. I'm jumping in to go and get my cereal and I will talk to you guys all again maybe tomorrow. Who knows? If not, we'll talk to you guys soon. Thanks everybody. Bye!

Something cool I discovered while buying Marshmallow Mateys for my kids… On this episode Russell talks about a new idea he had about opt-in’s and why it’s super easy. He then walks you through the steps you need to take to do it too. Here are 3 cool things you’ll hear in today’s episode: Why Russell only buys sugary cereal for Christmas. Why not every business is cookie cutter and you should use different tools to build your list. And see how you can start your own Almond milk making business So listen below as Russell walks you through his list building strategy. ---Transcript--- Hey everyone, this is Russell Brunson. I’m out in the snow the day before Christmas, and we’re about to lay down some Marketing In Your Car. All right everyone, we’ve been hoping, we’ve been praying, we’ve been wishing, we’ve been dreaming of a white Christmas and sure enough, Christmas is tomorrow and today we woke up and it is snowing. We are having an official white Christmas. We didn’t think we were going to get it, but we got it. I’m excited. I’m actually driving to the store because one of our family traditions for Christmas is, Santa brings every single kid their own box of sugar cereal. We usually eat super healthy all year round, but on Christmas day, we don’t. That’s a tradition we’ve had since I was a little kid. We use to do it when we were little kids, we would each get our own boxes. Santa would ask what we wanted for Christmas, it wasn’t never I want a pony or a bike. It was I want Marshmallow Mateys, or I want Lucky Charms. Eventually it morphed into everyone … At first, the first few years it was all over the place cereals. Some people getting Cocoa Krispies, some getting Fruity Pebbles. It was all over the place. Eventually we all found out that the best is Lucky Charms. That became the staple. Then we found out that if you go to the generic brand, the Malt-O-Meal or whatever, you can get the big old bags of Marshmallow Mateys which are basically like Lucky Charms only it’s in a huge bag at half the price. You’re getting twice the cereal and Santa Claus is basically hooking you up for a lot longer. We’d each, by then… the last 10 years of my childhood, we’d each get our own bag of Marshmallow Mateys. The huge old bags, right? What we would do Christmas morning is, we would get a big old salad bowl out, fill the whole salad bowl full of Marshmallow Mateys. Then we eat out all the oats and not eat the marshmallows. If you ate a marshmallow you lost. We would eat the whole oats, and it’s like an hour long process. By the time it was done, you got a big ole salad bowl full of milk and marshmallows, and it’s pretty dang amazing. Then we eat those down, and that’s Christmas. Christmas isn’t Christmas without cereal. I’m going to get cereal right now for myself and my kids, and yes, Santa Claus is bringing me my very own bag of Marshmallow Mateys and I’m not going to share with the kids. It’s going to be awesome. Anyway, I wanted to share with you, because I was thinking as I was driving here, I don’t know if it’s the same for you guys, but my brain feels like it’s this track where it’s always moving forward and looping things and ideas are coming in and out and every once and a while one’s exciting. I had one while I was driving. I wasn’t planning on doing a podcast, all of a sudden, this was like, “Oh crap, this is a good idea!” I’m going to share with you guys, and I’m going to be doing it. It’s been interesting, a lot of people that I work with are trying to create lead magnets and all this crap. I feel bad because if you remember a year ago or a few years ago, Ryan Dice and Perry Belcher came out with this whole “This is what a funnel is. You have to have a lead magnet, then a tripwire, then a core offer, then return maximizer,” and all this stuff, right? Which is kind of true but kind of annoying because now everyone that I talk to is like, “Oh, this is my lead magnet. This is my core return maximizer offer,” and all these things, and it kind of drives me crazy because I don’t know. I hate when people act like business is 100% cookie cutter because it’s not. Everything’s a little different. People are like, “Russell, how come you don’t have your … Why aren’t you driving traffic to a lead magnet? Why are you driving directly to your free book offer?” I’m like, “Because my free book offer gets three times conversion opt-ins as do any kind of lead magnet.” Someone else, one of our coaching clients last week, they had this really cool funnel that some people built for them and their lead magnet was boring. It was costing them $18 to get an opt-in. Then, their tripwire was not that cool. Their core offer … This is all based on their philosophy … was awesome. I was like, “Dude, get rid of all the other crap and sell the core offer. That’s what people want. Why would you hide your sexiest thing, the thing that’s going to get people to actually respond to your ads? Make that the offer.” He’s like, “But I thought I had to have a lead magnet and a tripwire,” and all this crap. Anyway, so there’s my little rant for the day. You don’t. You’ve got to find the coolest thing that’s going to get people to respond and that’s what you lead with. Always. Sorry, that rant wasn’t supposed to come up either, but there it is. Anyway, with that said, for me, I lead with my sexiest thing, so free book offers, webinars, things like that. After awhile, if you’ve been promoting something for a long, long, long, long time, it starts getting what we call ad fatigue, where the more and more people have seen it, it gets more expensive, so you have to change the ad, change the landing page, all sorts of the things, or what I like to do now is start putting in bridge pages, which are basically a squeeze page. A page to get somebody interested and get their email address and then we can follow-up with them and sell them the main things we want to sell again. The problem is it’s kind of a pain to go and create all these op- in pages and lead magnets and all that jazz, right? I was thinking. This is what spurred this whole podcast. I was driving here and I was thinking about a blog post that Steven did. Steven is our blogger over at ClickFunnels. He was on an episode of Marketing  In Your Car. He’s from Australia, he’s awesome. He wrote this one, it was 14 Tools for Funnel Hacking. Something awesome like that. It was a blog post. I was like, “Crap, dude, that should be an opt-in page.” “Hey, who wants the 14 best tools for funnel hacking? Opt-in here.” They give me their name and email address. I redirect them to the blog. Now I’ve got them on my email list. I can sell them Click Funnels, I can sell them whatever else I want, right? I was thinking how easy is that? I don’t even have to create this content. I can go to Youtube, find the videos in my market that get the most views and that video can be the opt-in. I’m like, “Hey, free video at Robert Kiyosaki, telling you why” blah blah blah blah blah, whatever. People opt-in. I send them the Youtube video of Robert Kiyosaki talking about whatever, and then boom, now I’ve got them on a list and I can start selling them my stuff. Isn’t that easy? One of my big a-ha’s I learned from Neil Patel when he came out here to Boise is that … I used to think he was writing blog posts based on keywords or whatever, and he’s like, “No, I go to BuzzSumo.com, I search my keyword, I find out what articles are already being shared and I write another article almost identical to those.” I was like, “Oh, that makes a lot of sense.” Just go to BuzzSumo.com, find the articles in your market that have been shared 100,000 times and have 18,000,000 reads, and that might be something that people in your market are interested in, so why not just make this landing page offering them that blog post for your email address. Use the same title that they’re already using because it’s proven to work, and boom, now you’ve got these new lead magnets. I hope you guys got that because it’s pretty powerful. I’m going to be busting out a crap-ton of landing pages here that aren’t going to take hardly any time at all, and all they’ll do is opt you in, redirect you to that landing page and then you’ll be added to my list and I’m going to sell you cool stuff that you need and want. This works in other markets, too. Let’s just say you’re a brand new beginner. You’ve got nothing, right? Let’s say you’re like, “Hey, I want to be in the …” What’s a cool market? You want to be in the almond milk making business and I say that because this morning I made almond milk, which is awesome. I’ve never made almond milk before but I did it and it was one of the coolest things ever. I don’t think there’s really a market for that, but let’s just pretend like there was because there should be because it’s amazing. It tasted way better than regular almond milk and it’s not going to kill you because there’s some ingredient in regular almond milk you buy at the store that will kill you all. Just FYI, learn how to make your own. It’s really fun. You have to buy a $6 sprouted seed bag or nut bag or something. That sounds horrible. Anyway, that’s the only thing you need is that and almonds. Anyway, it’s pretty awesome. For a $6 investment, you can make your own almond milk. All right. Back on track, Russell. Sorry, my ADD brain is flying. The snow is not helping. The thought of Marshmallow Mateys is keeping it going. All right, so sorry you guys. I’m sorry I’m putting you through this. Back to focus. We decide we want to go into the almond milking market. We want to sell the crap out of people who want to learn how to milk almonds. First thing we want to do is go to BuzzSumo.com and we search almond milk and we find out that there’s this blog post that they say has been shared 150,000 times about how to make your own almond milk. People are going nuts about almond milk. I go to Clickbank.com and I find four more products about how to make almond milk, almond cake, almond flour, almond blah blah blah and I’m excited. Then, I go to Click Funnels, I set up a really quick landing page that’s called Almond Milking Secrets and then I’ll have a little thing underneath it from Meet the Parents. It’ll have that little clip where what’s-his-name is like, “I can milk anything with nipples,” and then the other dude’s like, “Well, can you milk me, Focker?” I’ll have that clip underneath the thing so it’ll be funny and will make it go more viral. I’ll have an opt-in. Then, boom, I’ll go to Facebook. I’ll target almond milking people, and they see this landing page saying, “Hey, here’s my almond milking secret.” There’s this funny video from Meet the Parents. They opt in, boom, I redirect them to the exact blog post article that already has a billion views because you know that’s what people want. I’ve got a follow-up sequence now where I start selling them almond milking products, almond making flour, almond making whatever else. Now I’m in the almond business overnight. Now people are buying. Now I can ask them what they want and I can make my own product. Boom, now I’ve got a huge business. You see how that works? That’s for the almond market. Imagine if we did that in a market that was actually making some money. It’d be pretty cool, right? Anyway, I hope that helps because this is a strategy you should use no matter what. If you don’t have a business yet, this is how you could start a business very, very quickly. If you do have a business, go out there and find all the viral, crazy articles in your market. Blog posts, Youtube videos and things like that, and just ask for name and email address. Share those with people and boom, you’re in. There you go, guys. That’s what I’ve got for today. Hope that helped. I’m jumping in to go and get my cereal and I will talk to you guys all again maybe tomorrow. Who knows? If not, we’ll talk to you guys soon. Thanks everybody. Bye!

What’s crappening in this episode: We’re having a good time this year, Malt-O-Meal, Trenton Reznor, Tool sucks, Firestarter, The English Beatles, Jan and Dean, arbitrary rules at The Dilettante Ball.

We start the show trying our best to explain a new spin on eating cereals. Basically, when we do a "versus" episode, we take the name brand cereal and have it challenge it's generic brand counterpart. Since we live in the middle West, we have an abundance of Malt-O-Meal brand cereals and compare the name brand to it. We might move to other generic brands but I am assuming that most people in America have access to Malt-O-Meal cereals.We have that is what he says, we create the greatest phrase ever uttered on this podcast machine, they are the shapes of fish, bells, some of you may know that Jacob is back in school, "Isn't that scary?" "Yeah", how old is your daughter now?, we open a horse, people burp into the mics and it is rude, we remember sledding, all I need is to unbutton these pants.

In the news, we hear wheat farmers react to Bill O'Reilly's suggestion that the United States government sponsor a "Beware of Wheat" public service announcement. New York City's health panel considers banning large sodas...and more. We discuss what the meat industry is feeding cattle. Where does your Vitamin C come from? There was 'anti-freeze' in some cereals when they were pulled from the shelves. What does it mean when a product claims that it is 'natural' on its label? We talk about how Americans are spending their grocery dollars and whether the Paleo Diet could be the answer for the future. Finally, a new study looks at mental illness and vegetarianism. In Paleo Land, Marks Daily Apple tells us how we can potentially answer questions about the primal or Paleo approach. The Moment of Paleo is about The Race to the Bottom, as it relates to food. There are two After the Bell segments this week. Links for this episode:Animaniacs - "Be Careful What You Eat" - YouTubeBill O'Reilly credits no-wheat diet to his weight loss - KSN TV, Kansas News and WeatherHealth panel talks about wider food ban - New York News | New York Breaking News | NYC HeadlinesAssessing Consumer Concerns About The Meat Industry : NPRMalt-O-Meal sues supplier over cereal tainted with antifreeze component - Minneapolis / St. Paul Business JournalLawsuits slam 'natural' claims from OJ to chips - Yahoo! FinanceWhat America Spends On Groceries : Planet Money : NPRWhy eating like we did 20,000 years ago may be the way of the futureVegetarian diet and mental disorde... [Int J Behav Nutr Phys Act. 2012] - PubMed - NCBIWhy A High-Fat Diet is Healthy and Safe | Mark's Daily AppleObesity in America: To Win, We Have to Lose Government - YouTubeHolistic Planned Grazing - YouTubeTEDxSomerville: Seth Itzkan - Reversing Global Warming with Livestock? - YouTubeLatest in Paleo's Facebook Page -- Share News & Comments Here!Home of Latest in PaleoThis week's show sponsored by ManGrate and their fantastic $20 summer offer!

Whoppers, chocolate malts, Malt-O-Meal, Horlick's Malted Milk Tablets, malt liquor, and more.Whoppers Gourmet malt balls Malt recipes: Buy your own malt powder by the can Malt-O-Meal Horlick's Malted Milk Tablets Hosts: Cammy Blackstone and Leo Laporte Wiki notes for this show Look for detailed show notes at Munchcast.com. Bandwidth for Munchcast is provided by CacheFly.