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Ever wondered how to make your podcast pitches actually stand out? Or maybe you're kinda stuck on where that line is between sharing your story and, well, not coming off as a walking ad? In this episode, I'm hanging out with podcast pros Angie Trueblood, Mai-kee Tsang, and Brittney Lynn, as we dive deep into the world of pitching yourself for podcasts. We're talking everything—from handling rejections (yes, they happen!) and tweaking your approach to the magic of being authentic and building real connections. In this episode of the podcast, we talk about: Why ditching PR lingo makes your pitch stand out. How to use rejections to refine your strategy. Tips on making it about the audience, not you. The importance of building real connections over transactional pitches. How to align your pitch with current events. …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guests: Mai-kee Tsang (She/Her) is The Sustainable Visibility® Mentor, Podcast Guesting Strategist, & ICF Certified Trauma-Conscious Leadership Coach. She helps human-first business owners get heard & hired for their work in the world. Through the power of Sustainable Visibility® & Podcast Guesting Strategy, she'll help you show up consistently in your business (not constantly!) without compromising your capacity, boundaries or your bottom line in the process. Website: https://maikeetsang.com/ Instagram: https://www.instagram.com/maikeetsang/ LinkedIn: https://www.linkedin.com/in/maikeetsang/ Brittney Lynn is the founder and CEO of The Human Connection Agency, a PR & Partnerships agency that serves purpose-driven entrepreneurs worldwide. She has nearly 15 years of experience working in the online marketing industry and has a passion for helping others grow their reach, revenue, and impact through strategic PR. Brittney and her team have landed clients on hundreds of top-rated podcasts, in publications such as Forbes, Entrepreneur, Bloomberg, Wall Street Journal, New York Times, US News & World Report, and Washington Post and top local and national tv markets such as the Today Show. Website: https://www.humanconnectionagency.com/ Instagram: https://www.instagram.com/humanconnectionagency/ LinkedIn: https://www.facebook.com/brittneyllynndotcom/ Angie Trueblood brings her entrepreneurial spirit, innovative thinking, and extensive training experience to The Podwize Group, where she and her team specialize in consulting with and training PR firms and business owners on how to successfully pitch and secure podcast interviews for their clients and leaders. With years of experience running a podcast booking agency and hosting her own podcast, Angie has developed a deep understanding of the podcast industry on both sides of the mic. In addition to being featured on over 50 podcasts, Angie shares her expertise on the "Pitched" podcast, where she dives into the intricacies of the podcast industry and offers best practices for successful pitching…none of which include sending robotic, templated emails en masse to podcast hosts. This depth of expertise helps her equip teams with the strategies and insights needed to secure high-impact podcast features that drive growth and visibility. Website: https://thepodwizegroup.com/ Instagram: https://www.instagram.com/thepodwizegroup/ LinkedIn: https://www.linkedin.com/in/angietrueblood/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/324
"The audiences of niche podcasts are so much more engaged than some of these really big shows.” – Angie Trueblood, Founder of The Podwize Group Our guest's founding moment might have originated by chance, but what followed was pure talent, and certainly, a knack for sales and pitching. Meet Angie Trueblood, Founder of The Podwize Group, a company that connects business owners and podcast hosts with other hosts who serve an aligned audience in their vertical. What started as a discovery of a niche within the podcasting space has now evolved into a sprawling business of consulting and training other agencies on the art of pitching in the B2B space. If you've ever been curious about starring as a guest on a podcast in your vertical, this episode is a must-listen. And while Angie stresses that, spoiler alert, there's no such thing as a template for a perfect pitch, she will share her approach on connecting with the host to get the outcome you're looking for. Tune into learn about what a great guest is made of, how to craft a high-performing pitch, and all the work and processes you need to follow to secure lucrative guest slots on vertical podcasts. Here's what we cover in this episode: - Angie's progression from freelancing in 2017 to building a successful podcast guesting agency. - How joining podcasts as a guest speaker can boost business visibility and sales. - What it takes to get placed as a podcast and deliver a great episode. - How to convert podcast appearances into revenue opportunities. Here are some actionable key takeaways for agency founders: - Guesting on shows in your vertical can help you test the waters in a new niche. - A great podcast guest makes the listeners feel like they're part of the conversation. - Sometimes, you need to get creative to make a compelling pitch, and lean on personality and creative topics to secure a podcast slot. - Pick three verticals to pitch yourself as a podcast guest to test waters. The resources mentioned in this episode are: - Connect with Angie on LinkedIn Here- Check out The Podwize Group Here
What's the best way to grow your podcast audience? That is a topic that could be debated hotly by pretty much anyone who works in podcasting. But all would agree that if being a guest on other people's podcasts isn't the very best method, it's high on the list.Pitching well, which is to say, effectively and in a manner that results in guest appearances and new professional relationships is one of those things that is simple but not easy.Simple: Find complementary shows, communicate your value, bring your best content and generally be a helpful and gracious guest.Not easy: How do you pitch, are you good enough, will they listen to you, how much research do you need to do, do you have to promote your episode, how long is this all going to take and what if no one accepts you?Maybe I'm the only one who gets a little in my head about it, but it's not likely.Angie Trueblood the founder of The Podwize Group is one of my very best friends in the industry, and since our very first interview, we've been talking, collaborating, workshopping and generally working together to create ways that different kinds of businesses owners can leverage podcasts and podcast appearances.And through these conversations we've come up with really excellent use-cases for different kinds of business owners—most specifically, authors. Turns out we also have in common a love of the written word and the people who create those words as a marketing strategy for their companies.So, enjoy this conversation I had with Angie; there have been some changes in both of our businesses since it was originally released. Check the show notes for the latest links and details but the strategy and practice of pitching is solid.There is so much gold in this conversation that will help you refine your own pitching strategy to get more visibility on your show, your book and your business.If you're interested in that, listen to the episode or read the blog post: https://podcastingforbusiness.com/76Tune in to the full episode to learn about:Benefits of podcast guesting for authorsPitching for Podcasts vs. Other PublicationsShould you outsource the pitch?Overcoming Pitching AnxietyPitching time and schedulingHow to be a great podcast guestLaunching your book with podcastsDon't forget to join us for our free monthly strategy calls on the third Thursday of every month!Need A Podcast?As always, this is Megan Dougherty, and The Company Show was made possible by the team at One Stone Creative.If you know a business owner that you think should have a podcast, do us a favor and send them to podcastingforbusiness.com!Key Quotes"I want more than anything else to have a guest who is prepared and takes this opportunity seriously. If they proactively send me information that's going to help negate any weird things happening, perfect. I'm your biggest fan." - Angie Trueblood"The more you do, the more people hear you, and then all of a sudden you're being heard everywhere." - Megan DoughertyResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!Podcasting for Business Conference 2023 RecordingsLearn about what other business podcasters are doing:State of Business Podcasting Report 2023Angie Trueblood Instagram | LinkedIn | Twitter | The Podwize Group | Go Pitch Yourself PodcastRelated:The Ultimate Guest Pitching System with Kris WardPractice Makes Prepared with Meridith GrundeiA Dance of Guests and Hosts: Optimizing Your Workflows and Relationships with Jason CerconeDon't Leave Your Guest Guessing
Where you focus your visibility goals depends on the stage your business is at, what your priorities are, and where your target audience happens to be. Although our focus, both on the podcast and at the Podwize Group, is on pitching clients for visibility through podcast guest appearances, I've always been clear that the basics of pitching are the same, no matter the opportunity. Today's conversation with Shawn Fink touches on an opportunity I know many of us would LOVE to have: a paid keynote speaking opportunity. Shawn is a business design strategist who helps female entrepreneurs and creators cultivate brand demand. Tune in to hear how Shawn was able to connect with a warm contact at her target organization and provide clarity around her topic and its potential impact. I hope you'll be able to use some of that advice in your own pitches! Topics covered include: A little about Shawn's background and the concept of the Brave Yes Mindset Shawn's first attempt at pitching to the organizers of this particular group How a little research helped her to make a second pitch How the presentation went, the feedback Shawn received, and the unexpected opportunities that came from it Why taking risks can level up your business Full show notes and resources: https://thepodwizegroup.com/paid-keynote-presentation
In the last episode, I talked about how podcast guesting has evolved since I began working in the podcasting space. In this episode, I'm talking about another evolution - the evolution of the Go Pitch Yourself podcast. When we launched the show in September 2019, we focused on giving you the tools to pitch yourself (the clue's in the title!) for podcast guesting opportunities. However, during the summer hiatus, I realized that Go Pitch Yourself no longer aligns with our company's direction. And as our focus at the Podwize Group has shifted, the time has come to widen the topics we cover here. Introducing... "Pitched: Real Stories of Pitching Bold Ideas." It's all about behind-the-scenes conversations, getting into the details of life and business with fascinating people. We're stepping away from generic business owner interviews and diving deep into specific, juicy topics. All of our past episodes will remain in this feed, but starting October 10th, you'll see new artwork, and be the first to experience our fresh format and focus. We'll continue offering podcast guesting insights through segmented Spotify playlists of past episodes, as well as updates on developments in the podcast guesting space specifically. Stay tuned wherever you're listening right now, and we'll see you next time for the first episode of Pitched! I can't wait for you to hear where we're going next. Topics covered include: How the summer hiatus led me to re-examine what I want to achieve with my business and the podcast The exciting topics we'll be covering in our new show, Pitched: Real Stories of Pitching Bold Ideas What is new and what is staying the same My plans for organizing past and future episodes into playlists How to follow and listen to Pitched Full show notes and resources: https://thepodwizegroup.com/pitched-pitching-bold-ideas
One of the things I believe the most strongly about podcasting is that doing it to support and grow an existing business is different than hosting a podcast for the love of the game—or as a business in and of itself.Your podcast needs to work with the other marketing you're doing, not to mention all of the other commitments you have to your team, clients, and community. It's because of this that we hosted the first Podcasting for Business Conference last year—and why we're about to do it again.On this episode of the Company Show, Tom Fox joins me as we talk PFBCon: what's coming, what we're excited about, and the different types of presentations and connections we're making available this year.If you want to get a little sneak peek of this year's Podcasting for Business Conference, listen to our conversation below, or continue reading the blog post!Tune in to the full episode to learn about:New and exciting topics for this yearWhat makes PFBCon different?A look into some of our notable speakersA new event, networking opportunities, and a valuable freebieEverything else that you need to know about this PFBCon 2023Don't forget to join us for our free monthly strategy calls on the third Thursday of every month!The conference for when podcasting is part of the jobSomething that comes up a lot for company podcasters is that it can be a challenge to integrate a show into your workflow, and harder to determine if it's actually doing anything for you or not.That can be frustrating because successful company podcasts are intensely valuable to the businesses that run them.A successful company show might:Be a lead generation machineCreate a flywheel of content that can be used across business areasShorten sales cycles and improve customer lifetime valueEstablish thought leadershipServe and support an existing audienceIf those are benefits you want to see, then you need to make sure your podcast and all of the activities around it, from planning to recording to promotion, are optimized to meet the business objectives that will make the most impact on your company.That's the sole focus of the Podcasting for Business Conference, and it's coming up again from November 13 to 15th of this year.New topics for this year's Podcasting for Business ConferenceJust like last year, we've got a really good array of topics that people are going to be covering and they're all really directed towards people who are podcasting in support of an existing business.If you podcast for the love of the game or you're podcasting as a business, you're still welcome, but it really is for supporting a business that exists.Here are some really exciting topics that are new this year:1. Interviewing strategy session on how to really effectively translate information from an expert to everyone else.If you find that you as a podcast host are talking to experts and you want to make sure that your audience of laypeople or people who don't know as much about the topic can really understand it, this is going to be a super valuable one.2. Collaborating with a team.A lot of people podcasting for business, of course, they've either got a member of their team managing the podcast or they're working with a third-party service provider.There are a lot of different ways to talk about, edit, figure out where in the process everything is, project, and manage the whole thing. So we've got a session specifically on collaborating with a remote team about podcasting.3. A different way to think about your podcast reach.Typically you think about downloads, you might think about people who listen, you might think about listeners, you might think about engagement. But it turns out that is just a very small part of your overall podcast reach.And if you properly look at it in a much more holistic way, you see that a business or a podcast that is being used by a business can have exponentially more touch points, exponentially more engagement, and exponentially more use. And these are all social media tools that are available to you at little or no cost.Once you begin to understand the power of your reach, you can start to craft and graft a social media marketing strategy beyond simply the subject matter expertise you want to show or whatever it is you're trying to demonstrate with your podcast.I've been working on this topic for a long time and I finally got some solid numbers. I'm thrilled to share this with our audience because I think it's going to open a lot of eyes and more importantly, get people thinking about the podcast strategy as much more holistic than simply showing yourself as a true subject matter expert.4. A preview of The State of Business Podcasting Report 2023We get to hear the always incredible State of Business Podcasting Report, in which you will preview shiny data with the shiny data that you've been working on.5. Deep Dive WorkshopsThere are going to be deep dive workshops about how to measure podcast success on the fly audio editing and troubleshooting, and the very latest, best practice data for company podcasts from the State of Business Podcasting Report.As Tom Fox said, these workshops are like interactive roundtables where we draw on each other's experiences.Visit this link to see our full speaker lineup and the topics that they're going to get into!What makes PFBCon different?There's lots of great podcasting information out there. There's amazing training, there's amazing events, there's a fantastic community. But a lot of it really is predicated on the fact that you're doing it for the love of podcasting or this is something that you're doing specifically as a business.And for a lot of podcasters, that's just not the reality.You're podcasting, but you also have a whole business to run or you have a whole day job. And a lot of the information that's provided is kind of assuming that the podcast is a standalone rather than an integrated part of a holistic marketing strategy.And so being able to gather a bunch of information coming from that premise, I think is going to be really valuable to people. And of course, it's all online because we have day jobs and can't necessarily travel all the time.Some of the expert speakers in our lineup1. Mary Ann FaremouthMary Ann has literally blown up her little part of the world with her podcast.I'm so gratified that she's willing to come and kind of share some of her experiences and some of the strategies that she's employed. She works in the recruiting space and working with careers, working with big companies, and working with job seekers.Her podcast, she started it and has been able to leverage the relationships that she's making for business development and also the content that she's creating that's all reflecting well in her business into national radio syndication.So she's going to be presenting specifically on how careful and strategic guest selection can make a really big difference in the results that you see from your podcast. And this is completely irrespective of what your download numbers are.That's something that I'm really hoping we get into a lot and that a lot of the speakers are going to touch on is that downloads and we'll be going into this in our workshop.In our workshop, downloads are just the tip of the iceberg when it comes to measuring the impact, value, and reach of a podcast, and very often are the least important part.There are so many other ways to figure out what your reach is and to measure your benefit. And Mary Ann is going to be just a great example of that.2. Danielle Desir CorbetReturning fan favorite Danielle Desir is going to be coming back to do a new event type that we have at the conference this year.She's a podcast marketing consultant. She's a very successful podcaster. But SEO is really one of her superpowers.She's going to be, along with two other experts, in Ask the Expert sessions where it's going to be Q and A the entire time for questions about how to apply it to your business, specific use cases that you want to try out, issues that you've run into.We're going to have a lot of really dedicated question-and-answer time and podcast SEO as if you attended last year and were able to see your presentation can be huge. And we're all making tons of mistakes and leaving tons of low-hanging fruit on the table.Danielle's presentation is going to be absolutely one to catch and some of the other creative ones that we're looking at.3. Jenny BlakeI'm also excited about Jenny Blake, who is doing really interesting things with private podcast feeds to build community as part of her business.She's going to be sharing what she is doing. I'm a member of some of them, full disclosure, and I also help produce, but that's going to be, I think, really valuable for people who do have large audiences and are looking for different ways to engage them.It's going to be a game-changer.4. Jennifer HanWe've got case studies coming from Jennifer Han.She's the marketing officer at Ausha, which is a podcast platform, and she's going to be talking about five real-life examples of how podcasts have really connected brands with their audiences and that's going to have some fantastic takeaways for everybody.Visit this link to see our full speaker lineup!When Will The Podcasting for Business Conference Happen?PFBCon is happening from the 13th to the 15th of November this year.And it's all virtual, it's all online, everything is going to be recorded because you probably have things that are happening during the day. But it's also all happening live, virtually, unlike a lot of conferences where you watch a presentation and then maybe you'll get the chance to talk to the presenter afterward.Every single presentation is going to be followed by a live Q&A. So you can either think about the topic and submit questions in advance if you can't be there, or you can be there live and get an actual response to an issue that you're having in your business.That's in addition to specific networking events and the conference slack that we're going to be putting together. So there's going to be lots of opportunities for connection with the speakers, with other experts, with industry professionals, and with fellow podcasters.Coffee: A start to each day of PFBConEvery day we're going to start, before getting into the sessions, the content portion of the day, just with a little chance to kind of go around the table, introduce yourself, who you're talking about.We're going to have guest experts giving little lessons on their area of expertise and then go into breakout rooms to practice the skills right at that time. So I can spill the beans on one of them.I just confirmed with Angie Trueblood, speaker last year, owner of the Podwize Group, and expert on guest pitching. We'll have a little conversation between her and I and then everyone in the welcome session is going to get a chance to go and practice and go talk about what has just been learned.So hopefully a little skill-building and a chance to get to know some other attendees of the event. It's going to be a lot of fun. So we're going to have something like that every morning of the three days.A Wide Array of Networking OpportunitiesIn the afternoon, we have three different types of bigger networking events.Day 1: Podcast speed networkingYou're going to show up, you'll be put into a room with someone else, you'll get to know each other, and then boom, you're going to go to another one.Hopefully, it'll be a chance to meet a whole variety of other people, industry professionals, or fellow podcasters and make connections that you can use.Day 2: Networking groupIt's similar to the first one but with a longer time to chat with people rather than rushing from person to person for current and future podcasters.If you are podcasting, if you're podcurious, this is going to be the networking event for you to go to meet other people who are in the same situation, and who are podcasting for their businesses.Day 3: Industry professionals networkingThis is for people who are providing the services, providing the tech, and working on the tools.It's a chance to get together and talk shop; which we all do when we get together. Hopefully, we'll create some space for that and it'll be a lot of fun.How To Join the Podcasting for Business ConferenceJust go to www.pfbcon.com, where the tickets are available. Here are the two kinds:1. All-Access PassWith this, you can attend everything and get all the perks that PFBCon has to offer.2. Recordings OnlyIf you know that you're not going to be able to attend live, you can just buy the recordings and it's completely fine. You can still submit questions and get real answers!PFBCon Freebie: Learn what other business podcasters are doingAfter we present The State of Business Podcasting Report 2023, the audience will get a copy of the entire report and my team's detailed analysis of it and how to apply the latest data about best practices for podcasting for business, for your own podcast.We've been doing this since 2020. We look at the top 100 business podcasts and we evaluate them between 50 and 70 different criteria to really establish what are the best practices for social media, for episode length, for cover art.We put all that together into a report and talk about how you can use it.The Value of The State of Business Podcasting ReportTom Fox gives a lot of talks to local businessmen and small groups about the power of podcasting for business, and he uses this report as the basis of his talk. It's a fabulous resource.It will give you, the podcaster or the business owner real solid data about what works. Or more importantly, there's a variety of ways. There's not one thing that works in podcasting.There are multiple things, and the SOBP report will detail that from things such as podcast length, cadence, cover, art, day to release, and time of release.It's a fascinating, data-filled report that you can use with actionable insight.It is also the second coolest thing that we do every year.I really like having it because it's important to make decisions that are appropriate for your business and for your podcast.But sometimes you just want to know what's the right thing to do, and it's really nice to be able to go, how long should my episodes be? It's 44 minutes. That's how long they are. And it's nice to have that kind of thing to fall back on.In terms of best practice, at least that I have found, there hasn't been a really good benchmark for what are these business podcasts doing and what is best practice, so you can always do what is best for you, but it's nice to know what the rest of them are doing too.A Quick Guide to PFBCon 20231. How to get tickets?Visit www.pfbcon.com to register.2. Our expert speakersWe have an incredible lineup of 18 speakers who are going to be delivering live presentations with Q and A.Some of those presentations are going to be all 100% Q and A on really mission-critical topics for company podcasting.3. Deep dive workshopsThere are going to be deep dive workshops about how to measure podcast success on the fly audio editing and troubleshooting, and the very latest, best practice data for company podcasts from the State of Business Podcasting Report.4. Networking eventsThere are going to be networking events for finding guests and guesting opportunities, meeting industry professionals who can help you grow your show, and just connecting with other podcasters to share insight and ideas and a little bit of support.5. Can't attend live?If you know that you're not going to be able to attend live, that's all right. We've got a Recordings Only pass that will entitle you to access to all of the conference recordings and you'll also be able to join that Slack group so that you can still network.You can still submit questions and have them answered by the experts when you view those recordings.So if this sounds good, and I hope it does, then check out the conference website, www.pfbcon.com, and get your ticket.It's all happening November 13 to 15th and I cannot wait to see you there!Key Quotes"Your podcast needs to work with the other marketing you're doing, not to mention all of the other commitments you have to your team, clients, and community. It's because of this that we hosted the first Podcasting for Business Conference last year—and why we're about to do it again." - Megan Dougherty“This is the only conference I know that speaks to the business person or the podcaster who may dabble in podcasting. It may be a hobby or they may move it as I did to a full-time business, but there's something for everyone in here, and it gives all of us the opportunity on both the creative side and the business side.” - Tom FoxResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!Podcasting for Business Conference 2023Learn about what other business podcasters are doing: State of Business Podcasting Report 2022Tom Fox | LinkedIn | Twitter | Compliance Podcast Network | Texas Hill Country Podcast NetworkPodcast Coaching with Danielle Desir Corbett | Instagram | TwitterAngie Trueblood | Instagram | LinkedIn | Twitter | The Podwize Group | Go Pitch Yourself PodcastMary Anne Faremouth | Website | LinkedIn | InstagramJenny Blake | Website | LinkedIn | InstagramJennifer Han | Ausha | LinkedInRelated:How to Pitch Yourself as a Guest with Angie TruebloodWhy You Should Consider Starting a Podcast Network with Tom FoxPodcast SEO: Best Practices & Tips from Danielle Desir Corbett
If you're struggling with getting podcast hosts to accept you as a guest, this is something that you wouldn't want to miss!On this episode of The Company Show, we're joined by Kris Ward—a master in guest pitching (among other things). How is she a master, you ask?She developed a guest pitching strategy with an 80% acceptance rate.Kris Ward is a systems person to her bones and has built a company around helping people build the teams and processes they need to make all areas of their business, including podcasting and podcast pitching, smoother and less time-consuming. She is the author of Win the Hour, Win the Day, and host of a podcast by the same name.If you want to learn and use her strategies for yourself, listen to our conversation, or continue reading the blog post!Tune in to the full episode to learn about:How to streamline and batch your podcast pitchingWorkflow tactics for effective relationship buildingThe right way to grow your network through podcastingPitching and relationship-building mistakes that podcasters makeDon't forget to join us for our free monthly strategy calls on the third Thursday of every month!Podcast Guest Pitching: An OverviewIt's no secret that one of the best ways to get listeners to your podcast is to be a guest on other people's shows. There are a couple of reasons for this:If you're a guest on someone's podcast, they've already validated that what you have to say will be of interest to their audience.It's much easier to get a podcast listener to add a new show to their roster than to explain to someone how podcasts work and how to listen to them.But pitching can be time-consuming and sometimes, fraught with rejection, awkwardness, and asks within the process that seem downright unreasonable.Good systems and processes make everything in your business easier - podcasting is no exception, and neither is getting more traction and visibility by appearing on more shows.If you've been podcasting for more than a minute, you've probably received plenty of pitches. I'd wager most of them have kind of sucked.While there are excellent, high-quality podcast booking agencies (Like Angie Trueblood's company, The Podwize Group, many PR and other promotional firms offer guest pitching services that amount to no more than a copy-and-paste message emailed to literally every podcast with the right category on Apple or Spotify. They suck, and they're annoying, and the conversion rates can't be that good.With that said, here is how you can streamline and batch your podcast pitching process.Kris Ward's Highly Replicable Guest Pitching StrategyYou or someone on your team researches complementary shows, either by Googling or by following the trail of other podcasts your own guests have been on.You listen to the shows that are of the most interest - at least a couple of episodes, and determine what topic would be a great fit for each one.Write an honest review on Apple or another platform about why you like the show.Record a short video using Loom or your phone, depending on your setup, with the podcaster's name in the frame, and their show on a computer in the background. In the video be sincere about what you liked, why you think you'd be a good fit, and what you'd like to talk about.Send the video to the podcaster via LinkedIn or email.The Advantages of Kris Ward's Unique Video PitchWhen I received Kris Ward's video pitch, it immediately struck me as sincere. She had genuinely listened to at least an episode, which is a huge one, since a lot of people skip this step.Kris's videos are purposeful, well-crafted, and highly curated.Here's how Kris does the videos:The first thing she does is hold up the host's name on a tablet. She then goes: So you see, this is not a generic pitch. Here's your name. Obviously, I put effort into this.She also has a computer behind showing their podcast. It implies she was in the middle of listening to it and turned around and did a pitch. The guest is going to be stimulated by the fact that there's your name and there's your picture.Then when the host opens the video, she opens up with something like: What I'm about to say, I think, has a lot of weight to it because I would describe myself as a podcast junkie. And when I tripped across your show… and then she starts listing the things she like about the host's show.“If you can't find something to like about their show, then don't pitch them. But I believe you can always find something.”She then goes: Listen, I think you and I could have a really meaty conversation that would be of great value to your audience. She then mentions her book, the backstory, and how it would really lean into the host's bigger messaging.An example is when she's pitching somebody about a marketing show. The host might think systems and processes and building a team and getting 25 hours back a week aren't about branding or marketing. But Kris tells the host that she can help their people get time back so they can do the marketing that you want to talk to them about on the other shows.In short, Kris leans into the host's bigger message instead of saying all the things that she could talk about.Kris's Networking Spreadsheet That You Can ReplicateKris Ward has a spreadsheet called Kris's Network. After the show, whether she's hosted it or she's been on it, the person will be added to the network.Now, here are some things that are really important. Kris will put their name, and she'll put an interesting or fun fact about the person. Her team will then take a picture of the guest/host and put that on the spreadsheet. Because we often forget names, but we remember faces.(This was prompted when Kris had two marketers on her show. Both had red hair, both their names started with M and she got them mixed up.)This spreadsheet has been a game changer for Kris Ward as it allowed her to maintain relationships in a more personal way because of the personalized notes that she has.One way she utilizes the spreadsheet is by going through the whole list and sending the guests/hosts a personalized message about something she remembered about them, or a message of hope or luck for an endeavor that they talked about.4 Mistakes Podcasters Make with Guest Pitching and Relationships1. Spammy referral practicesThere's this whole thing where people refer you to a podcast, and then they ask you for four or five referrals before you even meet them, and then you start getting blitzed. It's insane, it's abusive, it's spammy. Definitely avoid this.Referrals should be done in a very strategic and gentle way. Your awesome guest or host knows other awesome people but you shouldn't force the connection. But if you do get it, that also strengthens your relationship with them.2. Rotating your relationshipsAfter a new episode, we can become best friends with the host or guest for a week or two. But then another guest comes and we lose touch with the previous person because there was no reason to connect.This is not the way to maintain relationships. You could be losing relationships just by being too busy or occupied. One way to battle this is by using a networking spreadsheet just like Kris's.3. Being genericPeople put a pitch out and it's so generic because they're trying to cover everything and they're listing all their accomplishments and all the things that they could talk about, which may not fit the show at all.Your personality should always shine and you're not getting any of that from the written page from somebody else. No one wants to read long paragraphs filled with links. A solution to this is Kris's video pitch method.4. Saying too muchDon't focus on how great you are and show all your accomplishments. Show the podcast host how your or your knowledge fit into their agenda. The less you say, the more powerful it is.The Philosophy Behind Kris Ward's SystemsKris believes that your business should support your life, not consume it—and it should be fun. Otherwise, you could have stayed at the job that had better hours or a higher hourly rate because you're not working as many hours you had no overhead.She also talks about the 60-40 rule. We should be in 60% creative mode and 40% admin mode. And we always want to be compressing the work so we can move on to the next creation.That's what an entrepreneur is all about—getting to the next idea and getting that idea into execution. Somebody doing better in business than you is just getting their idea to execution faster. They're not smarter than you, but they're not held up.Kris Ward's Takes on Podcasting for BusinessWhy podcast?For me, my podcast is a funnel to grow my network, which grows my net worth and to be maintaining relationships and growing my community even if I got no business out of it, which has not been the case.But even if I didn't, now I am connecting with more and more people who have had a significant interaction with me. And as long as I maintain those relationships, it really is unbelievably powerful.The other benefits of podcastingI get free coaching from fascinating people on subjects that maybe I wouldn't even have known, never mind to ask. Like, sometimes I'll learn stuff that I didn't even know I didn't know, and I'm getting it for free. And I'm building a relationship with these people. So my network has grown considerably.What podcast should support your business?I wasn't going to make a podcast that would be about productivity or efficiencies or systems because the people who need that are not going to listen to that. Somebody who's in shape does not listen to fitness hacks and podcasts, and they're in shape.So then we decided to make my podcast anything from sales to social media, that it was really just going to be me talking business. And frankly, what it's turned out to be is the biggest gift to my business ever because we set it up a couple of different ways.ConclusionThe processes don't stop at the pitch! If your main goal with your podcast is relationship building (as many are), then the pitch is only the first step of many when it comes to creating a strong foundation.As we talk about within the Business Podcast Blueprints, a relationship-building podcast is primarily a vehicle to grow your professional network. Check out our previous episode Metrics that Matter for Company Podcasts, and my conversation with Jason Cercone, all about optimizing your workflows and relationships!There is the invitation itself - and Kris's strategy is a winner here, then the call, to which you should arrive on time, prepared and ready to promote if it's relevant to your own audience, and the follow-up.Following up is a place where we often fall down, which Kris points out - relationships take time and effort to become strong, and you should have a system to help keep you on track with them. Kris describes her networking spreadsheet, and Jenny Blake, author of Free Time and Pivot has a wonderful “Keep In Touch” Notion method.After Kris and I recorded our conversation, she surprised and impressed me again with an immediate LinkedIn post announcing the call and that it would be coming out in the future. As a podcast host, the entire process was easy, pleasant, and resulted in the excellent information you've listened to today.A++, 10/10 would recommend.Key Quotes“Somebody doing better in business than you is just getting their idea to execution faster. They're not smarter than you, but they're not held up.” - Kris WardResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!Podcasting for Business Conference 2023Learn about what other business podcasters are doingState of Business Podcasting Report 2022Kris Ward | Website | Podcast | Instagram | LinkedIn | TikTokTake the 30-second Power Entrepreneur Quiz Here!Free Audiobook: Win The Hour, Win The DayKris Ward's LinkedIn Announcement Strategy!Related:Metrics that Matter for Company PodcastsOptimizing Your Workflows and Relationships with Jason CerconeHow to Pitch Yourself as a Guest with Angie TruebloodBusiness Podcast Blueprint: Choosing the Right Podcast FormatHow to Create Your Own CRM with Alex Sherwood & Jenny BlakeAbout Kris WardAuthor - Podcaster - Coach - Speaker - Team Building And Systems StrategistKris Ward is creating a movement where your business supports your life instead of consuming it. Kris is the founder of the Win The Hour, Win the Day philosophy.After the loss of her husband, Kris returned full-time to her work as a marketing strategist. She was relieved that her business had not only survived her absence but was growing. Now, Kris has completely changed the landscape for entrepreneurs by sharing the successful practices that allowed her absence.Kris has shared the stage with Jack Canfield - Chicken Soup For The Soul, Kevin Harrington original Shark from Shark Tank, James Malinchak -ABC's Secret Millionaire, Sharon Lechter - Rich Dad Poor Dad Co-Author, and Joe Theismann - NFL All-Star and commentator to name a few. Kris has also been featured on award-winning podcasts, radio, and TV shows.Kris is an acclaimed podcaster. You can hear Kris on her own podcast - Win The Hour Win The Day, where she has engaging conversations with dynamic guests covering a variety of business topics so you can get to your next win now!PFBCon 2023Early bird tickets are still available! Get access to the three-day Podcasting for Business Conference this November for only $147 (regular price: $247).Visit this link to register: https://pfbcon.com/register/The promo ends on September 15th.
Have you tried Steve's calendar blocking method from Episode #186? Even if you have, it's probably pretty tough to get yourself to stick to them! In this week's episode, we talk everything from protecting those calendar blocks to Ted Lasso. We're packing a lot into this one! And to top it all off, we have a special guest interview with Angie Trueblood, founder of The Podwize Group, who shares her journey from biology teacher to successful entrepreneur. Angie is a breath of fresh air in the small business world -- her authenticity, drive, and genuine entrepreneurial spirit are truly inspiring! Timestamps: (00:00:00) Ted Lasso and Mental Health (00:03:40) Coaching Shoutout - Calendar Blocks (00:05:25) Coaching Shoutout - Life Vision Lightbulb Moment (00:07:06) Personality Gripe (00:09:01) Career Transition Interview With Entrepreneur Angie Trueblood (00:24:59) The Go Pitch Yourself Podcast (00:27:50) Should I Give Up On My New Business? (00:33:36) Navigating Your Salary as an Entrepreneur Resources: + Check out Angie's podcast, Go Pitch Yourself + Download our *free* Career Transition Planner. + Check out our other tools and coaching offers. Contact Greenhouse Coaching: + Head to the Connect page of our website to inquire about Individual Coaching, Team Coaching, Workshops, and more! + Follow us on Instagram and send us a DM + Email us at info@greenhouseculture.co Thanks for listening, and cheers to figuring out what's next!
If you are interested in knowing where to pitch yourself as a podcast guest, today I'm spilling the beans on the strategy we use to identify the types of shows we pitch our clients to. Today's episode is the first in our Summer Lovin' series, where we're digging into and re-sharing some of the content from five of our most downloaded episodes. So, long-time listeners might remember that we covered the topic of the One-Liner for Pitchable Podcasts (or OPP) in May 2022. An OPP is a simple one-line statement - "I pitch to podcasts that speak to *blank* about *blank*". And it's the basis of whether your interviews will have any impact on your business - because if you don't know the shows to look for, you'll be searching podcast directories without direction. However, even if you have heard some of this material before, this is not just a repost. As you'll hear, we've refined and developed the OPP process, which is still key to the work we do at the Podwize Group. And interestingly, we've had a shift in the types of shows that we pitch our clients to, that you might want to use in your own pitching process! Topics covered include: What has changed in the way that we pitch clients to shows, and why we now sometimes pitch to podcast hosts who could be viewed as competitors The ways that some podcast hosts are looking for guests who will be of interest to their audience because of their values, rather than the service they provide A description of how you can come up with your own OPP How using several OPP statements can help to define what you talk about on different shows Examples of how I use a number of different OPPs in my own podcast pitching Full show notes and resources: https://www.thepodwizegroup.com/where-to-pitch-yourself-2
“So it really is the topic. It's sadly, far less about the person and the accomplishments, the experiences, the biography of who is getting pitched, and more about how relevant that topic is to the host audience and how aligned it is with the type of content that they create and produce.” – Angie TruebloodIn this episode, we're thrilled to welcome Angie Trueblood of the Podwize Group to discuss the art of pitching yourself to podcasts. With her entrepreneurial spirit, innovative thinking, and super-connector powers, Angie deeply supports business owners who use podcasts as a core tenet of their business growth. Her passion for normalizing the voices of women in leadership positions shines through in her work. Whether you're a nonprofit pro, consultant, or coach, this episode will give you the inside scoop on the long-tail impact of being a podcast guest and how you can maximize the opportunity.How to strategically determine why being featured on a podcast is important for your businessThe power of podcast guesting for authority building and lead generationThe dos and don'ts of pitching yourself to a podcast, including how to personalize your pitch and the best way to reach outReal-life examples of good and bad pitches and how to make yours stand outNurturing relationships with the podcast host and their audienceConnect with Angie Trueblood:Linkedin: https://www.linkedin.com/in/angietruebloodWebsite: https://thepodwizegroup.com/Instagram: https://www.instagram.com/thepodwizegroup/?hl=enPodcast: https://podcasts.apple.com/us/podcast/go-pitch-yourself/id1480391075Find Us Online: https://www.confessionswithjessandcindy.com/Connect with Cindy:Cindy Wagman Coaching https://cindywagman.com/ The Good Partnership https://www.thegoodpartnership.com/Connect with Jess: Out In the Boons: https://www.outintheboons.me/ Hosted on Acast. See acast.com/privacy for more information.
How much would you pay for a podcast interview with your DREAM podcast host? We've been seeing more and more individuals paying for their guest interviews on a podcast. And the prices we've seen have ranged between $35 to $10,000, for a single interview. So today's question is, paying for podcast interviews: yay or nay? Not only that, but is it worth it? What information do you need to gather before you say yes or no? Plus we talk about what happened when we bit the bullet and paid the fee for a client to appear as a guest on a podcast. Topics covered include: How this practice is working, and the kind of prices we see The Podwize Group's standard response, and the questions you should be asking How to judge an opportunity to determine if paying for podcast interviews is actually worth paying for Our experiences of paying for podcast advertising in comparison to paying for podcast interviews or guest appearances What's coming up in the next episode of Go Pitch Yourself Full show notes and resources: https://thepodwizegroup.com/paying-for-podcast-interviews
It's time to answer your questions about pitching a podcast. Each quarter, I will take a group of questions on the topic of podcast guesting and answer them on an episode. In this first episode, I'm covering topics ranging from the pitching timeline and how to pitch a podcast to what actions you can take if your interview doesn't go live… or, worse, the host ghosts you. The timeline between pitching a podcast and guesting on a show varies, depending on several factors. But, in general, there will be gaps for pitching, following up, getting a yes, getting it scheduled, recording, publishing, and seeing the impact of your appearance. When it comes to how to prepare for your interview, you don't have to listen to any of the existing episodes if you don't want to. But I recommend familiarizing yourself with the host's other content, how they get paid, the podcast description, and a few other factors. Unless you're already direct messaging with a podcast host, I recommend sending your podcast pitch to their email or guest application form if they have one. Sometimes, podcast hosts only want to interview guests with their own podcasts for an interview swap. This doesn't mean you can't pitch yourself – you bring other value than a reciprocal podcast interview. Finally, I talk about when to follow up about your podcast pitch, how long to wait before your interview goes live, and what to do if the podcast host ghosts you. If you have a question that you'd love for me to tackle before Q2's call, be sure to email me at angie@thepodwizegroup.com with the subject line Q2 Q+A OR leave an audio message that we can use to liven up the call at Speakpipe.com/gpy. Topics covered include: The timeline for podcast pitching and guesting How many episodes you need to listen to prepare for the interview Where to send a podcast pitch How to approach a pitch if you don't host your own podcast When to follow up on your podcast pitch What to do if your interview doesn't go live What to do if the podcast host ghosts you If this episode resonated with you, I would LOVE to connect with you on LinkedIn (@angietrueblood). Send me a connect request with a message letting me know what you think of these pitching tips and how you'll apply them to the next podcast you pitch. The Podwize Group's resources mentioned in this episode: Learn more about the different levels of The Podwize Group's services - including our Concierge Pitching Service and Jumpstart Intensive Connect with Angie on LinkedIn Follow The Podwize Group on Instagram EP. 53 | Following Up: Why, When And How Podcasts mentioned in this episode: Podcast Guesting Strategies To Establish Thought Leadership – with Angie Trueblood and April Beach (Episode 273) Other resources mentioned in this episode: N/A Now it's time for you to get out there and Go Pitch Yourself! Be well and be visible, my friend! Follow & Review in Apple Podcasts Are you following the podcast? If not, I'd love for you to do that today so you don't miss ANY episodes. Click here to follow via Apple Podcasts! And, if you are SUPER pumped about the show, I would be so thankful if you would pop over to Apple Podcasts and leave a review. Crazy enough, reviews help other folks find my podcast and they help me get a real sense of what you love about the show. Simply select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend.
Podcast advertising is one of the best ways to monetize your podcast. As the Podwize Group continues to grow, I believe that helping our listeners monetize their own podcast revenue is an important step in the growth and accessibility of their show. Heather Osgood is a podcast advertising expert. For over twenty years, she's been selling advertising through radio, print, trade show booths, and now podcast advertising where she's created a successful system for attracting advertisers. She's taken all her trade secrets on how to monetize your podcast with advertisers, developed The Podcast Moneymaker Course, and has joined me in this episode to share some of her hottest tips. In our conversation, Heather provides a high-level view of the podcast advertising space. You don't have to have a podcast with millions of listeners to monetize it and connect your listeners with something very beneficial to them. We discuss the difference between podcast ads and sponsorship, and Heather explains when and how to use each different type of advertising method. Finally, when working with advertisers, it's vital to build a mutually beneficial relationship, including what type of information advertisers look for, how many downloads your episodes need to have, and what actually makes a good pitch. Podcast Advertising with Heather Osgood Topics covered include: The difference between podcast ads and sponsorship The three different types of podcast ads (embedded, dynamic insertion, programmatic) When to use ads, what they involve, and the types of ad dollars they generate How to choose a hosting platform with monetization in mind How to monetize your podcast as you're growing it If this episode resonated with you, I would LOVE to connect with you on LinkedIn (@angietrueblood). Send me a connect request with a message letting me know what you've learned about the reality of podcast advertising and what your next steps are for your own podcast. The Podwize Group's resources mentioned in this episode: Learn more about the different levels of The Podwize Group's services - including our Concierge Pitching Service and Jumpstart Intensive Connect with Angie on LinkedIn Follow The Podwize Group on Instagram Podcasts mentioned in this episode: Teach the Geek by Neil Thompson Other resources mentioned in this episode: The Podcast Moneymaker's Course Visit Heather's Website Visit True Native Media's Website Podcast Advertising Playbook Podcast Advertising on LinkedIn Now it's time for you to get out there and Go Pitch Yourself! Be well and be visible, my Friend! Follow & Review in Apple Podcasts Are you following the podcast? If not, I'd love for you to do that today so you don't miss ANY episodes. Click here to follow via Apple Podcasts! And, if you are SUPER pumped about the show, I would be so thankful if you would pop over to Apple Podcasts and leave a review. Crazy enough, reviews help other folks find my podcast and they help me get a real sense of what you love about the show. Simply select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend.
Angie Trueblood: From biology teacher to podcast guest strategist Angie Trueblood founded the Podwize Group to help people get booked as guests on podcasts. She's also host of the Go Pitch Yourself podcast. But it wasn't always this way. She was a biology teacher at one point. Dissecting frogs to podcast guesting strategy? Quite the switch, and quite the episode! __ TEACH THE GEEK teachthegeek.com/tips for public speaking tips Prefer video? Go to youtube.teachthegeek.com @teachthegeek (FB, Twitter) @_teachthegeek_ (IG, Tik Tok)
Ep. 90 | Turn Podcast Listeners into Action Takers In this episode, we're digging into how you can turn podcast listeners into action takers after they hear you as a guest on someone else's podcast. I mean…that IS the goal right? Not just getting in front of new audiences, but also having them take action and follow you back to your digital home. I'm diving into the 3 parts of the interview - the intro, middle and the end-and sharing what you can do during each to increase the chances that listeners will take action. Topics covered include: The type of prep work should you do before you record that increases the chances that listeners will turn podcast listeners into action takers How to position your bio so that it creates curiosity and interest The importance of planting seeds and sharing stories throughout the interview What type of (and how many) calls-to-action should you offer at the end of an interview? How to guide listeners to take action EVEN WHEN the host doesn't ask you If this episode resonated with you, I would LOVE to connect with you on LinkedIn (@angietrueblood). Send me a connect request with a message letting me know which strategy to turn podcast listeners into action takers is the one that you're most excited about trying out on your next interview. The Podwize Group's resources mentioned in this episode: Learn more about the different levels of The Podwize Group's services - including our Concierge Pitching Service and Jumpstart Intensive Connect with Angie on LinkedIn Ep. 88, Go Pitch Yourself with Melissa Morris: Streamlining Operations and Offers Podcasts mentioned in this episode: Sales Maven podcast with Angie: ‘How to be a Super Connector' Now it's time for you to get out there and Go Pitch Yourself! Be well and be visible, my friend! Follow & Review in Apple Podcasts Are you following the podcast? If not, I'd love for you to do that today so you don't miss ANY episodes. Click here to follow via Apple Podcasts! And, if you are SUPER pumped about the show, I would be so thankful if you would pop over to Apple Podcasts and leave a review. Crazy enough, reviews help other folks find my podcast and they help me get a real sense of what you love about the show. Simply select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend. Special thanks to Daniel Romeros at drpodcasts.com for editing this episode.
Gain visibility, opportunities, and connections with Angie Trueblood's expert strategies to help you leverage the power of podcasts for growing your business. So stay tuned to find out how you can make the most out of being a podcast guest right now. WHAT TO LISTEN FOR The advantages of having your own podcast What you need to consider when booking podcast guests How to identify the ideal podcast you should be a guest on Actionable tips to improve your podcast pitch 2 things you need to be a good podcast guest RESOURCES/LINKS MENTIONED PodMatch PodBooker Podbooker Instagram Eofire Podcasts - Entrepreneurs on Fire with John Lee Dumas ABOUT ANGIE TRUEBLOOD As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and super-connector powers to deeply support business owners using podcasts as a core tenet of their business growth. Personally, Angie is passionate about normalizing the voices of women in leadership positions, and she feels privileged to play an active role in her work. When she's not knee-deep in the podcasting space for work, she can be found spending time with her family and friends in Richmond, VA, bingeing the Smartless podcast, and attempting to develop a love of bourbon. CONNECT WITH ANGIE Website: The Podwize Group Podcast: Go Pitch Yourself Facebook: The Podwize Group Instagram: @thepodwizegroup LinkedIn: The Podwize Group CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6 Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship! Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!
Growing a business is not typically a linear path, for sure. But, as we test and experiment new offers and services, we run the risk of overcomplicating our operations which ultimately might lead to burnout. I had a bout of burnout during the middle of 2022 until I hired Melissa Morris from Agency Authority to help us organize some of our backend operations. What I didn't see coming from our work together was my recognition that I was running two completely different business models. The Agency Authority is a project management and operations consultancy for agency owners. And as its founder, Melissa helps business leaders maximize their teams, increase their productivity, and grow their profits, all without sacrificing client satisfaction, the bottom line, or their own sanity. Melissa's external view of the way we were doing business uncovered a foundational misstep that we'd made as we evolved, one that we're correcting as we move into 2023. As Melissa says, burnout is an operational issue. And a business that is profitable while keeping the business owner out of burnout is one that is streamlined and efficient As you'll also hear on today's episode, marketing and pitching for podcast guest opportunities should also include processes that are streamlined and efficient. Without those in place, you'll likely never see the impact of your actions and will give up fairly quickly. So as we approach year's end, if you're struggling with pitching, perhaps some of Melissa's wisdom and my expertise will save you from burnout too. Topics covered include: How Melissa works with businesses to make them more efficient, and what her first impressions of the Podwize Group were when she started working with us Why operations work is so much more than getting a new business app The ways that operations and efficiencies apply to marketing in general, and podcast hosting and guesting in particular Melissa's experiences of pitching for podcast appearances, and the impact it has had on her business The future of the Podwize Group and our focus from 2023 onwards! Full show notes and resources: https://thepodwizegroup.com/streamlining-operations
A person who knows “a friend of a friend” never runs out of resources. Every connection you build is not only good for others, it's good for yourself. On top of that, trust deepens in the relationships around you as you consistently make connections. Where does this journey start? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to be a super connector in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and superconnector powers to help business owners grow their authority, network and revenue through podcast guesting. Personally, Angie is passionate about normalizing the voices of women in leadership positions, which she feels privileged to play an active role in through her work. When she's not knee-deep in the podcasting space for work, she can be found spending time exploring Richmond, VA, with her family, laughing about life and motherhood with her friends, and bingeing the Smartless podcast. In today's episode, Nikki and Angie talk about living with a sense of authentic curiosity to become a super connector. Angie shares why curiosity and empathy help you cultivate positive gains and returns in your network. She explains how to take inventory of your connections and how not to feel overly attached to making collaborations work. Listen as Nikki and Angie discuss knowing the difference between a good listener vs being a Super Connector, creating mutually beneficial connections, and building a network through self-awareness. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [01:54] - Angie Trueblood loves making real life connections. [04:41] - Nikki and Angie share what they like about working with each other. [06:54] - You never know where life will take you. [08:42] - Live with a sense of authentic curiosity. [11:17] - When people start to open up, what does Angie do to show she's paying attention? [14:02] - You may have resources in your network that can help each other, and there may be more than you think. [16:31] - You don't need to feel responsible for connections going further. [18:06] - Angie emphasizes that connections should be mutually beneficial. [20:22] - Great connections feel simple, and happen without friction. [22:58] - Angie strategically chooses the spaces and communities she engages with. What does she consider? [25:46] - Do you know who's good for what in your network? [27:25] - As you consistently connect people, trust deepens in the relationships around you. [30:07] - Do you need to protect your reputation while introducing others? [31:43] - Angie talks about the self-awareness that helps her manage connections and relationships. [34:15] - Angie enjoys going out in nature and taking hikes. [37:02] - Angie shares her story of showing up for her children and being attentive to where they can shine. [39:08] - What is Angie up to these days? [40:44] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Angie: Angie Trueblood thepodwizegroup.com Go Pitch Yourself Podcast LinkedIn | Instagram
Are you feeling overwhelmed or intimidated by your growth strategy (formerly known as PR strategy)? Do you even have a concrete plan to reach more listeners? And it's not just about finding as many listeners as you can, but also about attracting the right ones to your show, who want to hear your expertise and are receptive to your messaging. Today, I'm chatting with Angie Trueblood of The Podwize Group about how podcast guesting can help you grow your network and build authority in your niche or industry. She's sharing why you might be feeling hesitant about creating a growth strategy and how to reframe the way you think about it, why podcast guesting is so valuable for growing and building connections with new listeners, and a couple of simple steps to get you started. At the end of the day, growing your podcast audience is about forming real, human relationships, both with listeners and other hosts. This episode is full of inspiration, tips, and advice to get you out of your head, into those opportunities to form new connections, and land that interview that can take you to the next level. What's in this episode: [02:31] How Angie got into PR, how she discovered podcasting five years ago, and why she made podcasts her focus [07:34] The importance of honing your message and your voice [10:14] Why people commonly put up a block against creating a PR strategy for their podcast, and why you should reframe it as growth strategy [14:03] Angie's advice for anyone who feels like they don't have the time to set up interviews on other people's podcasts, and expectations she sets for her own clients [19:24] First steps you should take to dip your toe into podcast guesting For full show notes and a transcript of today's episode, head to wildhomepodcasting.com/podcast/093 For more podcast tips and inspirations, join my CLOSE FRIENDS list on instagram: https://www.instagram.com/p/Cj5e0iaO0VS/?utm_source=ig_web_copy_link. Click on my CLOSE FRIENDS highlight to learn more. Ready to Launch, Uplevel or Grow your podcast? Head to http://wildhomepodcasting.com/services to start your journey today.
Uncomplicate Your Business | Small Business Strategy for Women Entrepreneurs
Angie Trueblood came to me years ago when she wanted to go all in on her idea. She'd learned how to pitch herself to podcasts as an interview guest and had the idea to do the same for other entrepreneurs. As someone in the podcast space who was in the target market for her services, she was the first person I saw talking about something like this in 2019. So, of course, I had to have her on the show (and immediately hire her after)! Now, Angie's back to give an update on what's happening in her business now and how it's changed since she's become part of The CEO Collective. In this episode, she talks about the service side of her business and why she's making the choice to do the opposite of what so many other service-based entrepreneurs are doing. On this episode of Promote Yourself to CEO: 6:20 - What was business like for Angie in the summer of 2019 (before life as we knew it shifted drastically)? 12:02 - Angie reveals how the rinse and repeat process of the 90-Day planner impacted her business that year. 14:49 - Angie talks about what it's like for her to have both group programming and a service up for offer in her business. 19:48 - Resistant to growing an agency for so long, Angie is leaning towards the service side of her business more. Why? 25:54 - People worry that growing a service-based business means more time and energy spent in the business. How does Angie find balance? 28:51 - Here's something you need to know as a service provider looking to create and launch a course or membership. 33:42 - What excites Angie the most in this next stage of her business? Mentioned in Why Lean Into the Service Side of Business? Re-Visiting with Angie Trueblood “How to Go Pitch Yourself with Angie Trueblood” The Podwize Group Go Pitch Yourself podcast Angie on LinkedIn and The Podwize Group on Instagram The CEO Collective The CEO Planner Racheal on Instagram and TikTok Leave a review on iTunes
As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and superconnector powers to deeply support business owners who are using podcasts as a core tenet of their business growth. Personally, Angie is passionate about normalizing the voices of women in leadership positions, which she feels privileged to play an active role in through her work. When she's not knee-deep in the podcasting space for work, she can be found spending time with her family and friends in Richmond, VA, bingeing the Smartless podcast, and attempting to develop a love of bourbon (a relatively failed effort, at this point).She would love to share her free downloadable "Podcast Pitches that Convert" with you. Listeners can sign up for a sneak peek at some of The Podwize Group's best pitches that were accepted and also learn the seven parts of a great pitch. The link for that free download is thepodwizegroup.com/pitchesWebsite:https://thepodwizegroup.com/Podcast: "Go Pitch Yourself:https://thepodwizegroup.com/the-go-pitch-yourself-podcast/Social links (IG + FB):https://www.instagram.com/thepodwizegroup/https://www.facebook.com/thepodwizegroup———If you'd like a copy of my book THE SEVEN-FIGURE MARKETING MINDSET FOR NOVELISTS, and you buy it before January 2nd, 2023, I'll send you a free copy of the audiobook with proof of ebook purchase. Grab the book here: https://amzn.to/3z8WxXaSubscribe to my Substack for unparalleled partner content, and follow me on Twitter.
Being a podcast guest can help you grow your blog and influence and today we're diving into exactly how.On today's episode we have special guest Angie Trueblood, Angie is the founder of The Podwize Group.They are a company that helps podcast guests and hosts grow their business and their authority through podcast guesting.They are an agency on one side and an education company on the other, so they train and do on behalf of their clients and members.Get Pitch It at 50% off!Read more HEREBecome a Media MavenIf you're tired of seeing your competition in places you would love to be mentioned or...Listen on: Apple Podcasts Spotify
Even though I'd been looking forward to attending She Podcasts Live in October 2022, I have to admit that I was pretty relieved when it was postponed to June 2023. Although I would've gotten a ton of value from attending - as well as spending time with some awesome women from the podcasting space - there is a business (and a personal) cost to attending networking events IRL. At the same time that She Podcasts was announcing their news, I was deep into our recent 5-in-5 Podcast Pitching Challenge. I realized that we'd doubled the number of attendees compared to the first event - and we'd done it with a minimal marketing push. How did we manage this? By using the referral networking possibilities of podcast guesting. In this episode, I talk about the three things that you need to consider to get the most out of your podcast guesting efforts - including getting precise about the shows that you target and how you can make sure that you're the person that hosts think of when someone has a problem in their business that you can solve. Topics covered include: The reasons why I am evaluating the ROI of face-to-face, in-person networking events How I was able to double the attendees for our recent 5-in-5 Podcast Pitching Challenge by working with the people already in my network The three things you should assess in order to maximize the referral networking opportunities of podcast guesting How the way that you interact with a podcast host, pre- and post-interview, can lead to a long-term business relationship The different ways that The Podwize Group can help you to meet your long-term visibility goals through podcast guesting Full show notes and resources: https://thepodwizegroup.com/referral-networking
How much copy do you think goes into visibility opportunities, such as podcast guesting?Well, at first glance, it might not seem like a lot. If anything comes to mind, maybe you'd think of something like a professional bio that you'd send to the host.But you need a lot more than a voice to get podcast guesting opportunities. There's actually quite a bit of writing that goes into podcast guesting, like the actual podcast pitch, form completion, social media posts to share episodes, and more. Oh, and don't forget about writing landing pages and lead magnets to help turn listeners into email subscribers, and finishing that project off with an email nurture sequence, too. In this episode of the Talk Copy to Me podcast, I'm chatting with Angie Trueblood, a dear friend and colleague, and founder of the Podwize Group about how to land podcast guesting opportunities with foundational research and solid copy.___________________________Learn more about your guest expert:As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and super-connector powers to help business owners grow their authority, network and revenue through podcast guesting. Personally, Angie is passionate about normalizing the voices of women in leadership positions, which she feels privileged to play an active role in through her work. When she's not knee-deep in the podcasting space for work, she can be found spending time with her family and friends in Richmond, VA, bingeing the Smartless podcast, and attempting to develop a love of bourbon (a relatively failed effort, at this point).Learn more about your host:Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients by writing strategic and SEO website copy, you can find hosting the Talk Copy to Me podcast and podcast guesting on shows such as Profit is a Chose, She Built This, and Photo Business Help. Unlike Angie, Erin has already developed a love of bourbon, and will happily talk for hours while sipping away.Stay in touch with Erin Ollila, SEO website copywriter:Learn more about Erin's done-for-you website copy services if you want to skip the work and hire a professional copywriter to do it for you https://erinollila.com/website-copyReach out her on Instagram, Facebook or on LinkedIn to talk more about showing up authentically onlineAs always, listen to the episode and read the full show notes here: https://erinollila.com/podcast Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila
QUICK ANNOUNCEMENT: This episode is being shared early in the week so that you can join in on Angie and the Podwize Group's 5-in-5 challenge that starts TODAY. Head over to https://bit.ly/eo5in5 to sign up!___________________________How much copy do you think goes into visibility opportunities, such as podcast guesting?Well, at first glance, it might not seem like a lot. If anything comes to mind, maybe you'd think of something like a professional bio that you'd send to the host.But you need a lot more than a voice to get podcast guesting opportunities. There's actually quite a bit of writing that goes into podcast guesting, like the actual podcast pitch, form completion, social media posts to share episodes, and more. Oh, and don't forget about writing landing pages and lead magnets to help turn listeners into email subscribers, and finishing that project off with an email nurture sequence, too. In this episode of the Talk Copy to Me podcast, I'm chatting with Angie Trueblood, a dear friend and colleague, and founder of the Podwize Group about how to land podcast guesting opportunities with foundational research and solid copy.___________________________Learn more about your guest expert:As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and super-connector powers to help business owners grow their authority, network and revenue through podcast guesting. Personally, Angie is passionate about normalizing the voices of women in leadership positions, which she feels privileged to play an active role in through her work. When she's not knee-deep in the podcasting space for work, she can be found spending time with her family and friends in Richmond, VA, bingeing the Smartless podcast, and attempting to develop a love of bourbon (a relatively failed effort, at this point).Learn more about your host:Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.When Erin's not helping her clients by writing strategic and SEO website copy, you can find hosting the Talk Copy to Me podcast and podcast guesting on shows such as Profit is a Chose, She Built This, and Photo Business Help. Unlike Angie, Erin has already developed a love of bourbon, and will happily talk for hours while sipping away.Stay in touch with Erin Ollila, SEO website copywriter:Learn more about Erin's done-for-you website copy services if you want to skip the work and hire a professional copywriter to do it for you https://erinollila.com/website-copyReach out her on Instagram, Facebook or on LinkedIn to talk more about showing up authentically onlineAs always, listen to the episode and read the full show notes here: https://erinollila.com/podcast
"I've always approached pitching as an idea for a collaboration with me, as opposed to, white-knuckling you to say 'yes' to me." - Angie Trueblood Today's podcast conversation is a TREAT - especially for anyone interested in getting more eyeballs on their business! Podcaster and Founder of the podcast marketing company, The Podwize Group, Angie is a breath of fresh air when it comes to marketing yourself as a guest. In this episode, we talk about some great tips on how you can make yourself and your topics stand out to a potential host. We also have a conversation about what it's really like to be in business for yourself, and what that journey can often look like (hint: NOT a straight line from A to Z). Listen in to find out the #1, bare-minimum, thing you must do. And, if any of this resonates, join us in Angie's upcoming 5-in-5 Pitching Challenge! ----- To learn more about Angie and her work, connect with her in the following places... thepodwizegroup.com instagram.com/thepodwizegroup https://www.linkedin.com/in/angietrueblood/ 5-in-5 Pitching Challenge (FREE, Starts on 9/12): https://www.angietrueblood.training/a/2147518148/AooeWDhS ----- And, if you haven't already, join me for 30 days of powerful questions. It's FREE and you'd be surprised how many nuggets you can mine with just ONE question from me! caryngillen.com/30q ----- Finally, EPISODE TRANSCRIPTS can be found at caryngillen.com/transcripts.
Growing your audience and your professional network is always a hot topic in the business podcast community. A great way to do this is by being a guest on other people's podcasts. But how do you pitch yourself to a host of a complementary podcast? Today's guest is a master in the art of guest pitching and using those relationships to grow your business. Angie Trueblood joins me today, on the Business Podcast Blueprint show! You'll hear us talk about: What is the ideal way to pitch yourself for a podcast? Angie says that the most basic piece of advice she can offer is to pitch yourself for guest positions on complementary podcasts that are relevant to your field. In your pitch email, provide a relevant topic suggestion and a description of yourself that includes your intent. For bonus points, include a sample of your audio - how do you sound recorded? That is valuable information for a host. Your pitch should present your idea that you believe can serve the host's audience. The host you're pitching should feel like they're missing out if they don't cast you. Be sincere because most people respond to a genuine pitch. Angie suggests a maximum of 2 hours per week to plan two strong pitches. The Podwize Group has a “four-to-four” approach. “After consistently getting acceptances for your pitches, roughly calculate how many pitches you need to send out to land four guest opportunities a month,” she tells listeners. This builds your visibility and exposure, as well as your professional network consistently and sustainably. Advice on how to be a good guest on a show. Question of the Week Q: How do I prepare to conduct an interview with someone I don't know well? A: Interviews sound better when they are planned and prepared for with specific goals in mind. Take advantage of your guest's expertise, and set them (as well as yourself!) up to sound great by thinking about what you want to communicate. Here are some things to consider: What does this person know that I don't? How did they learn, or develop that skill or knowledge? What do they recommend people do to be successful at their area of expertise? What are mistakes people should avoid? What has this person done that I admire? What might my audience want to know about their area of expertise? What situations or events brought them to their current place? Action Step From This Episode Make a list of 20 different shows you might want to appear on and give yourself a “budget” of 2-3 pitches a week. Also - sign up for the Podwize 5-in-5 Challenge! This is a free 5 day challenge, hosted by Angie and her team. It's going to be a lot of fun. RESOURCES One Stone Creative | LinkedIn | Twitter | Facebook | Instagram | Website Angie Trueblood Instagram | LinkedIn | Twitter | The Podwize Group | Go Pitch Yourself Podcast
Yes, this episode is all about project management for podcast guesting… but wait! Come back! Project management - even though it is certainly not in my wheelhouse - is an essential part of successfully pitching yourself for podcast guest opportunities. My guest today is Shanice Miller. As well as being a client of the Podwize Group, Shanice is a business productivity consultant, specializing in project management. From small startups to multi-million dollar businesses, she helps clients save hundreds of hours and thousands of dollars, through her passion for identifying and solving inefficiencies. In fact, Shanice helps break down the parts of the podcast pitching process in the same way we typically break down the parts of a pitch template. Tune in to hear how you can grow your business, and any internal processes, without having to reinvent the wheel each time by utilizing project management. Special Bonus! Shanice is a project management boss but is new to appearing on podcasts. She has kindly allowed us to share a little bit of our pre-interview chat, where I coach her in preparing her call-to-action. I hope you enjoy this peek behind the curtain, and if you like the way we work, book a discovery call with us. ALSO! Do you want to learn how to pitch effectively AND quickly? Listen out for details of the return of our 5-in-5 Podcast Pitching Challenge (September 2022). Topics covered include: A real-time workshop in preparing the call-to-action for your podcast guest appearances Shanice's expertise in project management and how selling her business illustrated the importance of getting your SOPs in order The ways that project management relates to podcast pitching and guesting The key pieces of effective project management The difference between templates and Standard Operating Procedures, and how to turn your SOPS into a list of actions that can be moved along, automated, and delegated Why you don't need a project management tool Full show notes and resources: https://thepodwizegroup.com/project-management-for-podcast-guesting
As the founder of The Podwize Group and host of the Go Pitch Yourself podcast, Angie Trueblood uses her entrepreneurial spirit, innovative thinking, and superconnector powers to deeply support business owners who are using podcasts as a core tenet of their business growth. Personally, Angie is passionate about normalizing the voices of women in leadership positions, which she feels privileged to play an active role in through her work. When she's not knee-deep in the podcasting space for work, she can be found spending time with her family and friends in Richmond, VA, bingeing the Smartless podcast, and attempting to develop a love of bourbon (a relatively failed effort, at this point).Connect with Angie Trueblood:Website: https://thepodwizegroup.com/the-go-pitch-yourself-podcast/LinkedIn: https://www.linkedin.com/company/thepodwizegroupInstagram: https://www.instagram.com/thepodwizegroup/Facebook: https://www.facebook.com/thepodwizegroupPodcast: "Go Pitch Yourself:https://thepodwizegroup.com/the-go-pitch-yourself-podcast/Free offer:And, if you're up for it, Angie would love to share her free downloadable "Podcast Pitches that Convert" with your audience. Listeners can sign up for a sneak peek at some of The Podwize Group's best pitches that were accepted and also learn the seven parts of a great pitch. The link for that free download is thepodwizegroup.com/pitchesTurnKey Podcast Productions Important Links:From Guest to Gold, Monetizing Your Podcast using Your Guest Seat www.TurnkeyPodcast.com/gold https://turnkeypodcast.mykajabi.com/guest-to-goldThe Ultimate Podcast Launch Formula The Ultimate Launch Formula FREE workshop on how to "Be A Great Guest." Enter promo code: podguest for free accessFree E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/moneyStreamYard Video Broadcast - https://streamyard.com?pal=5718576179183616Doug and JJ's Podcast Mastermind application - www.UltimatePodcastMastermind.comUltimate Podcast Launch School Scholarship Application: www.TurnKeyPodcast.com/school Connect with Doug Sandler:Twitter: djdoug Facebook: dj.doug.sandler Website: turnkeypodcast.com/ Email: doug@turnkeypodcast.comPhone: (410) 340-6861 Instagram: turnkeypodcast/LinkedIn: doug-sandler-1a346649/ Interested in Podcasting? Learn 5 ways that you can profit from your own show at TurnkeyPodcast.com/money Canva Pro: Create Stunning Design in Minutes!
Why aren't more business owners using podcasts as a business development tool? We often talk about the benefits podcasts bring as content marketing, visibility, and SEO tools. But, at the heart of it and when used effectively, podcasts are an extremely effective and efficient business development tool. Recently, I recognized that the way we approach podcast guesting and hosting within the Podwize Group, researching strategic partners, reaching out to those potential partners, generating business leads, and getting in front of new audiences: that IS business development. So in this episode, I dig into four ways we can use podcasts as the business development tool that they really are so you don't miss out on the incredible opportunities they hold. Topics covered include: My definition of Business Development, and why the way The Podwize Group thinks about podcasts fits into this perfectly! How the different parts of business development relates to both podcast guesting and hosting The four ways that you can use podcasts as a business development tool The additional benefits that have come into my business through podcasts Full show notes and resources: https://thepodwizegroup.com/podcasts-business-development-tool
Pitching yourself to be a guest on someone else's podcast is a whole skill set. One that Angie has gotten down to a science! Join Angela as she talks with Angie about: How being a guest can help you become a better podcast host Paying attention to what you enjoy about podcasting How narrowing your niche can be helpful Angie founded The Podwize Group and is the host of Go Pitch Yourself Find her on Linkedin here
Recently I've been getting asked a lot of questions about podcast networks and databases - are they worth your time or money? Podcast databases are usually Software As A Service (or SAAS) products that allow you to search, network, and pitch podcast hosts (or guests). So because they keep coming up, and it's likely to be the kind of service that keeps on growing, I decided to take a closer look at them, along with Kim Stewart, our Account Exec here at The Podwize Group. We chose to review four podcast databases - Podcast Hawk, Podcast Guests, PodMatch, and The Podcast Collaborative. We describe how each works, the different price points, what the user experience is like, and who we think will benefit from using them. Full disclosure: although there are some definite benefits for this kind of service, I don't think any of them is going to change the way that we go about things at the Podwize Group. However, if you're just getting started guesting on podcasts, these services can give you a real jump-start. And the fact that most of them offer a free membership or a trial period for you to experiment and check out what is offered is a no-brainer to see what they can do for you. Topics covered include: What a podcast database is and isn't Why using a Podcast Database can be good for Podcast Guests who don't have the time to research new shows - and how they can help Podcast Hosts to find guests Our main issue with all of these services is how do you build meaningful relationships? Our reviews of four Podcast Databases - with pros and cons for Podcast Hawk, Podcast Guests, PodMatch, and The Podcast Collaborative A reminder of the benefits of appearing on so-called "small" shows - the riches are in the niches! The benefits of joining the Podwize Co-Op Full show notes and resources: https://www.thepodwizegroup.com/podcast-databases-networking-sites
It's time to level up your pitching and increase your podcast bookings! To learn how, we're joined by Angie Trueblood, an expert on all things podcast pitching! She is the founder of The Podwize Group and host of the Go Pitch Yourself podcast. Angie guides and supports business owners in effectively utilizing podcasts to increase visibility and grow their businesses. She shares her tips and tricks from preparation to pitch. Forget the spray and pray approach to pitching. You'll learn strategic methods to secure more shows with your ideal clients. Get ready to gain credibility and visibility, while delivering massive value to an audience that needs your message. SHOW NOTES:Follow or contact Angie Trueblood / The Podwize Group: Website - Instagram - FacebookThe Go Pitch Yourself Podcast: ListenPodcast Pitches that Convert: DownloadPodcast episodes mentioned [Stepping Into Your Authenticity Series]: Ep. 83: Embrace Video to Build, Influence and Grow Profits with Elaine WilliamsEp. 84: Discovering Your Unique Voice by Going Live featuring host, Heather ZeitzwolfeEp. 85: Five Steps to Authentically Attract Your Target Audience with Danielle LaFleur Ep. 86: Create a Greater Impact for You and Your Client Through. VIP Day with Terri LevineEp. 87: Standing Out From the Competition Through Television Exposure with Stacia CrawfordFor more info, see complete show notes: https://www.getthebalanceright.net/blog/episode88CONTACT HEATHER:Contact Heather: Instagram - LinkedInGet the Balance Right Coaching: WebsiteBook a Discovery Call (via Zoom) - Click HereHeather & Get the Balance Right - Link TreeZeitzwolfe Accounting: Website - FacebookHey Female Entrepreneurs! oin me each month for the Monday Money Mayhem Makeover. This fun, interactive event is part mastermind, part networking and kind of like a pajama party without the PJs. You'll even learn make-up tips! The gathering happens via Zoom on the 4th Monday of every month at 4pm PST. Use the link to register. Inviting friends is encouraged. BYOB. Hey Friend!Thanks for being a fan of the show! Please follow and share the podcast. If you'd like to help cover some of the production costs you can donate or become a member here. Your support is very much appreciated.Support the show (https://pod.fan/getthebalanceright)
As we move into the new year, you might be considering getting some podcast pitching support. But, what type of podcast pitching support options are there? Obviously, here at the Podwize Group, we have some skin in this particular game, but we are also STRONG advocates of stair-stepping your way into outsourcing the whole kit and kaboodle. In this episode, I detail a number of ways to get podcast pitching support for the various parts of the pitching process, whether you have a VA that can help or you're hiring someone to handle research, as an example. Topics covered include: My 2022 goal for the Go Pitch Yourself podcast and how YOU can help Reasons we see SOME business owners not prioritizing guesting on podcasts How to decide if having your current teammates support you makes sense? A discussion on getting clear on your goal for getting podcast pitching support? Spoiler: aim to 'delegate' ownership v. task management The benefits of outsourcing various parts of the pitching process, with examples of how to do it Full show notes and resources: https://www.thepodwizegroup.com/podcast-pitching-support