Podcasts about Ian Brodie

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail.Alright, you curiouser and curiouser Herle Burly-ites! We assembled The Chiefs for a timely pod to discuss campaigning while governing! Typically with The Chiefs, we discuss issues from the perspective of people who think about them NOT as campaigners do, i.e. what might be ideal in a political sense, but rather, what's possible to deliver in a governing sense.But because these guys are 3 of the best political minds in the country, and we're right in the middle of Campaign 45, I want to change it up a bit. We'll spend about half our time today talking about how each of them would be advising the various campaigns given the current state of play. And then, for Part 2, I want to cover how they'd deal with managing a PMO or leader's office in a campaign like this one with actual news in it, i.e. Trump. How do you function juggling campaigning and daily governing in challenging times? What's the relationship with the bureaucracy?You know them, three former Chiefs of Staff to some of Canada's most accomplished heads of government:Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin. Now ...  the newly installed EVP and Chief Strategic Affairs Officer at AECON.Brian Topp – former Chief of Staff to Rachel Notley in Alberta, Deputy Chief to Roy Romanow in Saskatchewan, one of the architects of Jack Layton's Orange Wave. Now ... he's a founding partner at GT&co.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.Watch episodes of The Herle Burly via Air Quotes Media on YouTube.

This week, we're once again brining you the audio from one of our most recent event. This time it's from a webinar on Canada-U.S. relations that we held on March 5, 2025. The second Trump administration is turning into an unsettling roller-coaster ride, and Canadians can't seem to get off. Every day seems to bring a new set of goalposts, demands and threats. In this webinar moderated by IRPP president and CEO Jennifer Ditchburn, IRPP Board members Jean Charest, Janice Charette, Ian Brodie and Christopher Sands unpacked the challenges facing Canadian governments in these tumultuous times and discussed what it will take to build economic and social resilience for the long haul. A video version of the event is also available on our website at irpp.org

In this episode of The Global Exchange podcast, Colin Robertson sits down with Martha Hall Findlay, Philippe Lagassé, Bill Robson and Ian Brodie, to discuss the long-term effects and implications of the Trump-imposed tariffs on Canada. // Participants' bios - Martha Hall Findlay is the Director of the School of Public Policy and Palmer Chair in Public Policy, University of Calgary, CEO of the Canada West Foundation, Chief Sustainability Officer for Suncor and a Member of Parliament. - Philippe Lagasse is an Associate Professor and Barton Chair, Norman Paterson School of International Affairs at Carleton University. He was recently awarded the Canadian Forces Medallion for distinguished service for his exemplary contribution to Canadian defence policy. - Bill Robson is President and CEO of the C.D Howe Institute. - Ian Brodie is a Program Director at CGAI and a Professor at the University of Calgary, Chief of Staff to Prime Minister Harper and the InterAmerican Development Bank. // Host bio: Colin Robertson is a former diplomat and Senior Advisor to the Canadian Global Affairs Institute, www.cgai.ca/colin_robertson // // Reading Recommendations: - "Time to Prepare" by Philippe Lagassé, https://www.readtheline.ca/p/philippe-lagasse-time-to-prepare - The Thursday Question by Ian Brodie, https://thethursdayquestion.substack.com/about // Recording Date: March 5, 2025 Release date: March 10, 2025

The Liberal Party of Canada is under immense pressure to select a new leader in record time — two months. Parliament is prorogued while Trump's threats over tariffs and Canadian sovereignty ramp up. Who will actually want to lead a party in turmoil into what could be a massive defeat in the next federal election? Host Kathleen Petty is joined by Ian Brodie, former chief of staff to Prime Minister Stephen Harper; Martha Hall Findlay, who ran against Justin Trudeau in the last Liberal party leadership race; and Corey Hogan from the Strategists podcast.

On this episode of Defence Deconstructed, Ian Brodie takes stock on the current state of procurement initiatives in Canada with Nancy Tremblay, Simon Page, and Richard Shimooka. This episode is a recording from our Procurement conference, which took place on November 25, 2024 in Ottawa. This conference was made possible thanks to the support of the Department of National Defence's MINDS Program, our strategic sponsors Lockheed Martin Canada, General Dynamics and Hanwha Defence and Ocean, and our conference sponsors the Business Council of Canada, Raytheon, L3Harris Technologies, the Royal Norwegian Embassy to Canada, Amazon Web Services, Davie, and CAE. If you like this episode, or any of the work CGAI does, please donate. Your support is critical for us to continue our work and expand our reach. Your donation is eligible for a 100% CRA charitable donation tax receipt. https://buy.stripe.com/28o29deEmeCH1ck8ww Speakers' bios: Dr. Ian Brodie is CGAI's Program Director Nancy Tremblay is the Assistant Deputy Minister of Materiel at DND Simon Page is Assistant Deputy Minister of Defence and Marine Procurement Branch at PSPC Richard Shimooka is a Senior Fellow at the Macdonald-Laurier Institute Defence Deconstructed is brought to you by Irving Shipbuilding Music Credits: Drew Phillips Produced by Charlotte Duval-Lantoine

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail, and Fidelity.Alright, you curiouser and curiouser Herle Burly-ites! We assembled The Chiefs for a special "government in crisis" podcast! The resignation of the minister of finance. Cabinet shuffles. Trump tariffs. NDP non-confidence. And the fate of a PM.  You know them, three former Chiefs of Staff to some of Canada's most accomplished heads of government:Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin. Now ...  the newly installed EVP and Chief Strategic Affairs Officer at AECON.Brian Topp – former Chief of Staff to Rachel Notley in Alberta, Deputy Chief to Roy Romanow in Saskatchewan, one of the architects of Jack Layton's Orange Wave. Now ... he's a founding partner at GT&co.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.Watch episodes of The Herle Burly via Air Quotes Media on YouTube.

For this episode of the Global Exchange podcast, Colin Robertson talks about the recent Halifax International Security Forum with Ian Brodie, Darrell Bricker, and Luiza Savage. // Participants' bios - Darrell Bricker is Chief Executive Officer at Ipsos Public Affairs - Ian Brodie is CGAI Progam Director. professor at the University of Calgary and a member of a Halifax Security Forum planning committee - Luiza Savage is a CGAI Fellow and Executive Editor for growth at POLITICO // Host bio: Colin Robertson is a former diplomat and Senior Advisor to the Canadian Global Affairs Institute, www.cgai.ca/colin_robertson // // Reading/Streaming Recommendations: - "#2221 - JD Vance", The Joe Rogan Experience Podcast: https://podcasts.apple.com/us/podcast/2221-jd-vance/id360084272?i=1000675238352 - "Paris 1944", by Patrick Bishop: https://www.simonandschuster.com/books/Paris-1944/Patrick-Bishop/9781639367030 - "The Russo-Ukrainian War", by Serhii Plokhy: https://wwnorton.com/books/9781324051190 // Recording Date: November 29, 2024.

Our guest in Episode 27 is the musician, artistic director and all-round Liverpool legend, Jayne Casey.  She formed the short-lived but influential 70's band Big In Japan which boasted Ian Brodie, Holly Johnson, Bill Drummond and Budgie in its ranks. Then she founded Pink Military and Pink Industry before finding herself at the epicentre of the dance music explosion of the 90's as part of the CREAM empire.  Her two-volume autobiography is out in 2025 and if it's anything like this episode of Misadventure in Music with Ian Prowse and Mick Ord it will be a real firecracker. Enjoy

TODAY IS A GOOD DAY. It's Friday, your favourite podcast is back, and our Toby Tarrant is back on dry land. Hey friend, welcome to The Chris Moyles Show on Radio X Podcast, episode 465! The gang put on their best American accents - Howdy partner, this episode is OREsome....This week, Toby Tarrant made quite the splash when he embarked on his pedalo challenge across the Thames, in aid of Global's Make Some Noise. Well, it would be nice if that was the case, but he actually ended up on the River Wey…one Wey or another, he got the job done. We also had Ian Brodie in the studio and he was ROARing to go (get it... like 3 lions?) Well if you don't know, you can get to because he's back on tour with the Lightning Seeds and they've released a new 20-track album of their best tracks!As if that wasn't enough, we were also joined by the two pints, Will Mellor and Ralf Little in, although they didn't bring a packet of crisps... They're back on your TV screens and Toby will be back on your radio after an emotional end to his pedal challenge... get the tissues ready.Get ready to ride the podcast wave, you'll also be diving into this:Ingrid and Chris Tarrant's words of wisdomJames' toilet troublesDom's escortsPlease note: no unicorns were harmed during the making of this podcast. Enjoy!The Chris Moyles Show on Radio XWeekdays 6:30am - 10am

On this episode of Defence Deconstructed, David Perry talks to our fellow and retired Vice Admiral Mark Norman and our program director Dr Ian Brodie about their trip to Taiwan and the security situation on the island. This conversation was recorded on 30 Sep 2024. Then, you'll hear a panel discussion on the complexities of building in the high Arctic with • Capt (N) ret'd David Hudock, National Director, Defence and Federal Government Relations at PCL Construction • Leah Carson, Partner, Deal Advisory, Global Infrastructure Advisor at KPMG • Josh Armstrong, Architect at Stantec • Brandon Morris, Principal and Practice Lead – Buildings, Northern Canada for Stantec • Moderated by Dan Doran, Partner at KPMG That conversation was a panel from our conference on building the necessary infrastructure for NORAD modernization, which took place on June 13, 2024. This event was made possible thanks to the Department of National Defence's MINDS Program, CGAI's strategic sponsors Lockheed Martin Canada, General Dynamics, Hanwha Defence and Ocean, Cenovus, conference sponsors Canadian Nuclear Laboratories, PCL Construction, and Rio Tinto. Defence Deconstructed is brought to you by Irving Shipbuilding. Music Credits to Drew Phillips; produced by Charlotte Duval-Lantoine

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail.Alright, you curiouser and curiouser Herle Burly-ites! This week, we're bringing back The Chiefs! Three former Chiefs of Staff to some of Canada's most accomplished heads of government.Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin. Now ...  the newly installed EVP and Chief Strategic Affairs Officer at AECON.Brian Topp – former Chief of Staff to Rachel Notley in Alberta, Deputy Chief to Roy Romanow in Saskatchewan, one of the architects of Jack Layton's Orange Wave. Now ... he's a founding partner at GT&co.Remember, #TheChiefs is a panel where we discuss issues from the perspective of people who think about them NOT as campaigners do — i.e., what might be ideal in a political sense — but rather, what's possible to deliver in a governing sense.So today … the Liberal cabinet retreat in Halifax. What was the PMO hoping to get out of it in policy and political terms, and what did they get out of it? Immigration. How did the issue get away from the government and where to from here? Finally, in the wake of the Liberal Staffer revolt in Montreal, what is the role and expectations of “exempt staff”.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.Watch episodes of The Herle Burly via Air Quotes Media on YouTube.

On this episode of Defence Deconstructed, David Perry speaks to Dr. Ian Brodie and Dr. Alexander Salt about their participation at the 2024 edition of the Rim of the Pacific Exercise. Then at 41:00, you'll hear a panel discussion on the practical aspects of Canada-US cooperation for NORAD modernization, featuring MGen Constance Jenkins, MGen Jamie Speiser-Blanchet, Joanne Lostracco, MGen (ret'd) Punch Moulton, and moderated by Dr. Andrea Charron. Guests' bios: Dr. Ian Brodie is CGAI's Program Director and Professor at the University of Calgary. Dr. Alexander Salt is Triple Helix' Post-Doctoral Fellow MGen Constance Jenkins is Director Logistics and Engineering for NORAD/ USNORTHCOM MGen Jamie Speiser-Blanchet is the Deputy Commander of the Royal Canadian Air Force Joanne Lostracco is the DG (Minister), Defence Procurement, Public Services and Procurement Canada MGen (ret'd) Punch Moulton is the Vice President of Stellar Advisors, Stellar Solutions Dr. Andrea Charron is Professor at the University of Manitoba and a Fellow for Canadian Global Affairs Institute Host biography Dr. David Perry is the President and CEO of the Canadian Global Affairs Institute Book Recommendations: - "Chip War: The Fight for the World's Most Critical Technology", by Chris Miller: https://www.simonandschuster.com/books/Chip-War/Chris-Miller/9781982172008 - "Troubled: A Memoir of Foster Care, Family, and Social Class", by Rob Henderson: https://www.simonandschuster.com/books/Troubled/Rob-Henderson/9781982168537 Recording Date: 6 August and 1 May 2024 Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on LinkedIn. Head over to our website at www.cgai.ca for more commentary.

It's part of our identity here in Alberta to bicker with whomever is in the Prime Minister's office, especially if their last name is Trudeau. Stealing a sentiment from Ronald Reagan, the province's often fear the words; I'm from Ottawa and I'm here to help. But does Alberta's contentious relationship with Ottawa help or hurt us? West of Centre host Kathleen Petty is joined by Ian Brodie from the University of Calgary, David Coletto of Abacus Data and Kelly Cryderman of the Globe and Mail. 

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail.One of my favourite things about this gig, is the panel conversations we put together here on the pod. I think they're unique conversations, with a level of experience and depth of thinking all-too rare these days in media.This series is one of my favourites… The Chiefs are back! Making their 5th appearance here on The Herle Burly, 3 former Chiefs of Staff to some of Canada's most accomplished heads of government.Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin … now CEO and ManagingPartner at McMillan LLP.Brian Topp – former Chief of Staff to Rachel Notley in Alberta … Deputy Chief to Roy Romanow in Saskatchewan … and one of the architects of Jack Layton's Orange Wave. Today, he's a founding partner at GT&co.We struck this panel to discuss the issues from the perspective of people who think about them NOT as campaigners do — i.e., what might be ideal in a political sense — but rather, from the POV of what's possible to deliver in a governing sense. And so today, 7 days after the federal budget and its suite of measures, we'll do a situation assessment of the government and all the parties. So, all the governing grist you could ever want, packed into the next hour.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.Watch episodes of The Herle Burly via Air Quotes Media on YouTube.

Hub Headlines features audio versions of the best commentaries and analysis published daily in The Hub. Enjoy listening to original and provocative takes on the issues that matter while you are on the go. 0:25 - The outsized economic effects of Canada's cratering self-employment, by Livio Di Matteo7:52 - ‘Nothing lifts the burden of accountability from the PM': Ian Brodie on Justin Trudeau's foreign interference testimony, by The Hub Staff If you enjoy The Hub's podcasts consider subscribing to our weekly email newsletter featuring our best insights and analysis. Free. Cancel Hosted on Acast. See acast.com/privacy for more information.

After a 16 year break, The Zutons are back! New album The Big Decider, produced by Nile Rodgers and Ian Brodie, is proof that they are still a force to be reckoned with. Frontman Dave McCabe and saxophonist Abi Harding talk about the songwriting and recording process, past albums, a bad run in with Bill Wyman and John Lydon (on separate occasions) and more. Hosted on Acast. See acast.com/privacy for more information.

Ian Brodie, the co-founder and CEO of Levanta, shares his journey of building a successful SaaS company in the affiliate marketing space. Levanta is an affiliate marketing platform for Amazon sellers, enabling them to connect with content creators, publishers, and influencers to drive sales and traffic to their Amazon storefronts. The company has experienced rapid growth, with over 700 brands and 3,000 affiliates on the platform. Ian discusses the challenges and opportunities of the affiliate marketing industry, working with Amazon, and the importance of building credibility and confidence as a young founder. He also discusses his experience of successful selling his previous company, Grovia, an affiliate partner recruiting services company that was acquired by Acceleration Partners in 2022. Learn more at practicalfounders.com. 

Ian Brodie is the co-founder and CEO of Levanta, an affiliate marketing software platform built specifically for Amazon merchants. Show Notes: https://saasclub.io/387 Join Email List: Get weekly SaaS learnings, new podcast episodes, and actionable insights right in your inbox: https://saasclub.io/email/ Join Community: SaaS Club is the community for early-stage SaaS founders and entrepreneurs: https://saasclub.co/join Hostinger - Cloud/VPS Hosting for SaaS: https://saasclub.io/hostinger (Use SAASPODAST for 10% off) Attio - A Powerful, Flexible and Data-Driven CRM: https://saasclub.io/attio

Unplugged episodes are where we ditch all the fancy production and story elements and bring you the raw (or slightly edited) interviews with folklore experts. On today's episode, Mason & Perry got to speak with Ian Brodie. Dr. Brodie leads us through a fascinating discussion about humor, absurdism, dad jokes, improv, and the human condition. Ok, let's get unplugged… Guest: Dr. Ian Brodie (Twitter) (LinkedIn) (YouTube) (Website) Additional Resources (Books are Amazon Associates Links to help support the show) University Page A Vulgar Art: A New Approach to Stand-Up Comedy (Folklore Studies in a Multicultural World Series), by Ian Brodie Old Trout Funnies: The Comic Origins of the Cape Breton Liberation, by Ian Brodie COVID-19 Conspiracy Theories: QAnon, 5G, the New World Order and Other Viral Ideas, by John Bodner, Wendy Welch, Ian Brodie, Anna Muldoon, Donald Leech, and Ashley Marshall Folkwise Interview with Ian Brodie

Ready to unlock the power of partnership marketing? Dive into the world of direct partnerships and increased commissions with Ian Brodie, CEO & Co-Founder of Levanta, reshaping the landscape of seller-publisher collaborations.In this episode, we're thrilled to welcome Ian Brodie, a trailblazer in partner marketing as the CEO & Co-Founder of Levanta. Ian's groundbreaking work integrates with Amazon's Attribution API, enabling sellers and publishers to partner directly and revolutionize commission increases.Main Talking Points:Levanta's pioneering partner marketing platform and its integration with Amazon's Attribution API.The unique advantages: increasing commissions, providing 14-day attribution windows, and unlocking custom performance reporting.How direct partnerships between sellers and publishers can reshape the e-commerce landscape and amplify profitability.Ian's perspective on the significance of Levanta's offerings in optimizing performance and maximizing revenue streams.Additional Resources:Explore Levanta's partner marketing platform at levanta.io.Connect with Ian Brodie on LinkedIn: Ian Brodie.Special Offer: Avail a 40% discount for 6 months on Levanta's Standard or Gold plans using the coupon code: POSTPURCHASE.Elevate your partnership marketing strategies and boost commissions with Levanta's innovative platform! Visit levanta.io to explore their offerings. As a special offer for our listeners, claim a 40% discount for 6 months on Levanta's Standard or Gold plans using the coupon code: POSTPURCHASE. Connect with Ian Brodie on LinkedIn at Ian Brodie for further insights into partnership marketing!For more Amazon Seller tips, subscribe to Post Purchase PRO Podcast on Apple Podcasts or wherever you listen to podcasts.Practice Partnership: Monetizing Your Dental PracticeDoctors – are you interested in building long-term wealth and continuing on as an...Listen on: Apple Podcasts Spotify

Welcome the Driven Female Entrepreneurs Podcast! The weekly show that helps you dream bigger and achieve more in your business, by learning what works from successful female entrepreneurs.   In this episode In this episode of the Driven Female Entrepreneur Podcast, I speak with Ian Brodie, an Consultant, Trainer, and the Author of the #1 best selling and highest rated book on email marketing: Email Persuasion. In 2007, Ian launched a blog focusing on marketing and sales for consulting, coaching, and training businesses. Despite gaining substantial traffic, converting visitors into clients proved challenging until a pivotal moment. The turning point arrived when Ian discovered the potential of email. He was initially sceptical about their effectiveness, until a friend urged him to try it. Embracing emails transformed his approach and gave tangible results. Yet, facing content exhaustion, he found solace in storytelling, realising its profound impact on audiences. This reshaped his communication style, preferring engaging narratives over overwhelming advice. Now, Ian is well known and respected in the email marketing space. He helps business owners use email campaigns to build their authority, engage audiences, and boost sales. Don't miss this episode to learn from Ian Brodie's journey and enjoy a masterclass in the art of email marketing for building relationships that lead to sales. "You've got to share something unusual to make it interesting." - Ian Brodie Highlights In this value-packed episode you'll learn: How to generate, endless supply of brilliant topics for emails. Be able to write interesting and engaging conversational emails. Know how to gently persuade in email so your subscribers turn into buyers. How to enjoy the email marketing process. “No greater skill than pulling and meeting people from all sorts of different facets of life in order to feed your mind and open your mind to other things." - Ian Brodie About Ian Ian Brodie is the author of the #1 best selling and highest rated book on email marketing: Email Persuasion. Get Response called him "One of the best email marketers in the world" and more importantly, he's helped thousands of course builders, creators, consultants and coaches to build authority, engage their audience and generate more sales with Email Marketing. Outside of work he's married to the wonderful Kathy and they have two great kids: Chris and Robs. And a cat. Mustn't forget the cat. His passions outside of work are magic (he used to be quite good but is waaay out of practice) and growing chillies. He also suffers from being a Newcastle United supporter. Please, no gloating :)   Get Ian's FreebieThe Email Topic Toolkit    Connect with Ian Website              Linkedin                                   ‍                                         Access your Free Training (as mentioned in the show) The number one question I'm asked is: How can I get more clients?  To help you market your business and attract more of your ideal clients, don't miss this masterclass: Access your Free Training and Attract your Next Dream Client Here                                      Join the Driven Female Entrepreneur Community Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs.  You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!   > The Driven Female Entrepreneurs Club   About Your Host, Melitta Campbell Since 1997, Melitta has been using her ability to spot gaps between a company's goals and its strategy and positioning to help businesses become profitable and achieve growth - in as little as three months. By combining the insights gained from working directly with senior leaders for more than 20 years, her unique blend of art-school and business-school training, and her restless curiosity, Melitta has helped her clients identify new opportunities and develop creative solutions that add value in profitable and purposeful ways, that are straight-forward to implement and result in a clear competitive edge. After witnessing too many talented and passionate women fall short of their vision to make a profit and a difference, more recently, Melitta has brought her business, leadership and marketing expertise together with her personal experiences, to become a trusted advisor and coach for female-led businesses. Book your Free Business Clarity Call: www.melittacampbell.com

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail.Welcome back to our semi-regular feature here on The Herle Burly, called “The Chiefs”.  This is edition 4 of The Chiefs, Herle Burly-ites. We debuted it back in January to discuss the issues from the unique perspective of people who think about them NOT as campaigners do … i.e. what might be ideal in a political sense … but rather, from the POV of what's possible to deliver in a governing sense. So once again, we're doing that with these 3 former Chiefs of Staff to some of Canada's most accomplished heads of government:Tim Murphy – former Chief of Staff to Paul Martin … now CEO and Managing Partner at McMillan LLP.Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Brian Topp – former Chief of Staff to Rachel Notley in Alberta … Deputy Chief to Roy Romanow in Saskatchewan … and one of the architects of Jack Layton's Orange Wave, federally.  Today, he's a founding partner at GT&co.So today, I want to talk about how major policy choices, like what was contained Fall Economic Statement affect the political positioning of each of the parties, as they head into Year 3 of this mandate. Lots of governing grist in that!Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.Watch episodes of The Herle Burly via Air Quotes Media on YouTube.

The best way to build relationships at scale is with email marketing. Acclaimed email expert, Ian Brodie, joins Jeff and Jason to share his thoughts on how to cut through the noise and “unsnooze your prospects' inbox.” The post Unsnoozing the Inbox: Tips on Email Marketing with Ian Brodie appeared first on Rattle and Pedal.

The best way to build relationships at scale is with email marketing. Acclaimed email expert, Ian Brodie, joins Jeff and Jason to share his thoughts on how to cut through the noise and “unsnooze your prospects' inbox.” The post Unsnoozing the Inbox: Tips on Email Marketing with Ian Brodie appeared first on Rattle and Pedal.

On this episode of The Global Exchange, Colin Robertson is joined by Ian Brodie and Darrell Bricker to discuss the 2023 Halifax Security Forum. Participants' bios - Ian Brodie is a professor in the Department of Political Science at the University of Calgary and program director for the Canadian Global Affairs Institute - Darrell Bricker is the CEO of Ipsos Public Affairs and a Senior Fellow at CIGI Host bio: Colin Robertson is a former diplomat and Senior Advisor to the Canadian Global Affairs Institute, www.cgai.ca/colin_robertson Read & Watch: - "The Duel: Diefenbaker, Pearson and the Making of Modern Canada", by John Ibbitson: https://www.amazon.ca/Duel-Diefenbaker-Pearson-Making-Modern/dp/0771003269 - "Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue", by Ryan Holiday: https://www.amazon.ca/Conspiracy-Peter-Gawker-Anatomy-Intrigue/dp/0735217645 Recording Date: November 20, 2023. Give 'The Global Exchange' a review on Apple Podcasts! Follow the Canadian Global Affairs Institute on Facebook, Instagram, Twitter (@CAGlobalAffairs) and Linkedin. Head over to our website www.cgai.ca for more commentary. Produced by Joe Calnan. Music credits to Drew Phillips.

Feuding governments, tough policy issues and questions of constitutionality. Just how is the Canadian federation doing these days? And what are the costs of those intergovernmental disagreements? This week, host Kathleen Petty talks with Ian Brodie, former chief of staff to Stephen Harper, Janet Brown of Janet Brown Opinion Research, and political strategist Zain Velji from Northweather.

On this episode of the Global Exchange, Ian Brodie speaks to Yaroslav Baran, The Hon. Peter MacKay, the Hon. John Manley, and Kathleen Monk about polarization, its effects on international affairs, and how to overcome it. his episode is from our Annual Canada in the World Conference, which took place on June 2, 2023. This event was made possible thanks to the support of our strategic sponsors, Lockheed Martin Canada, General Dynamics Canada, Irving Shipbuilding, and Pathways Alliance, and the conference Gold Sponsor Raytheon. Participants biographies: Yaroslav Baran is co-founder of the Pendulum Group – https://carleton.ca/politicalmanagement/people/yaroslav-baran/ The Hon. Peter MacKay is a member of CGAI's Advisory Council – https://www.cgai.ca/advisory_council#PeterMacKay The Hon. John Manley is the chair of CGAI's Advisory Council – https://www.cgai.ca/advisory_council#Manley Kathleen Monk is a member of CGAI's Advisory Council – https://www.cgai.ca/advisory_council#KathleenMonk Host bio: Ian Brodie is CGA's Program Director Colin Robertson is a former diplomat and Senior Advisor to the Canadian Global Affairs Institute, www.cgai.ca/colin_robertson Recording Date: 2 June 2023. Give 'The Global Exchange' a review on Apple Podcast! Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on Linkedin. Head over to our website www.cgai.ca for more commentary. Produced by Charlotte Duval-Lantoine. Music credits to Drew Phillips.

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail. Welcome back to our semi-regular feature here on The Herle Burly, called “The Chiefs”.  This is edition 3 of The Chiefs, Herle Burly-ites. We debuted it back in January to discuss the issues from the unique perspective of people who think about them NOT as campaigners do … i.e. what might be ideal in a political sense … but rather, from the POV of what's possible to deliver in a governing sense. So once again, we're doing that with these 3 former Chiefs of Staff to some of Canada's most accomplished heads of government:Tim Murphy – former Chief of Staff to Paul Martin … now CEO and Managing Partner at McMillan LLP.Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Brian Topp – former Chief of Staff to Rachel Notley in Alberta … Deputy Chief to Roy Romanow in Saskatchewan … and one of the architects of Jack Layton's Orange Wave, federally.  Today, he's a founding partner at GT&co.Today is time for some summer stock taking. We're on the cusp of summer recess for a government almost 2 years in, so what does it need to be thinking about or setting their minds to doing differently, come September? Same for the opposition parties. Where should their heads be at these next couple of months?Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.

On this episode of The Global Exchange, Colin Robertson speaks to Richard Sanders, Robert Greenhill, and Ian Brodie about the troubles in Haiti, and Canada's role in assisting this troubled country. Participants' Biographies: Richard Sanders is a Global Fallow at the Wilson Center's Canada Institute Ian Brodie is Professor in the Department of Political Science at the University of Calgary and CGAI's Program Director. Robert Greenhill is an Executive Chair at Global Canada Initiative Host biography Colin Robertson is a former diplomat and Senior Advisor to the Canadian Global Affairs Institute, www.cgai.ca/colin_robertson Read and Watch: "Canada, the United States, and Haiti—Dilemmas of Foreign Policy and Immigration", by Richard Sanders: www.wilsoncenter.org/article/canada-united-states-and-haiti-dilemmas-foreign-policy-and-immigration "The Paradox of Parliament", by Jonathan Malloy: www.amazon.ca/Paradox-Parliament-Jonathan-Malloy/dp/1487550995 "The Better Part of Valour: Essays on Canadian Diplomacy", by John W. Holmes: https://www.jstor.org/stable/j.ctt1w6tg1n Recording Date: 30 May 2023. Give 'The Global Exchange' a review on Apple Podcast! Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on Linkedin. Head over to our website www.cgai.ca for more commentary. Produced by Charlotte Duval-Lantoine. Music credits to Drew Phillips.

Ian Brodie went from mathematics to marketing, and his methodological approach is very refreshing and probably explains why his book is an Amazon Best Seller for Email Marketing. In addition, he communicates extremely clearly, and there is no doubt that this episode can be a guide for the email marketing perplexed.   Ian Brodie is the author of Email Persuasion, a book about email marketing with over 150 five-star reviews on Amazon. Here's a quote from one reviewer, "Email Persuasion Is easily the best training I've seen on email marketing.  There are courses out there that cost hundreds to thousands of dollars and still don't compare to this powerful book." So bringing Ian as a guest on Inboxing was a great way to get into many great topics for every business owner, particularly for those working in the email space. So get your popcorn and enjoy a great conversation about how to make magic in your subscribers' inboxes. Special thanks to Abandoned Cart Expert for their support of Inboxing.   eCommerce stores lose so many potential long-term customers to abandoned carts.  Imagine your abandoned cart series realizing its potential and converting many more customers.  Head to abandonedcartexpert.com and stop leaking great customers. 

Welcome to Hub Podcasts, the audio version of the big ideas and in-depth conversations found at The Hub, Canada's daily news and information source for policy and politics.Each Friday, you can listen to our Hub Roundtable featuring The Hub's editors analyzing the big issues of the week in Canada. Our Hub Dialogues feature The Hub's editor at large Sean Speer engaged in twice-weekly conversations with leading entrepreneurs, policymakers, scholars, and thinkers on the issues and challenges that will shape Canada's future. The Frum Dialogues feature the insight and wisdom of leading author, journalist, and thinker David Frum, who weighs in every second Friday on global and Canadian news events. The episodes are generously supported by The Ira Gluskin And Maxine Granovsky Gluskin Charitable Foundation.This week's Hub Dialogue roundtable welcomes Ian Brodie, a former chief of staff to prime minister Stephen Harper, to discuss the allegations that China waged an intimidation campaign against the extended family of Conservative MP Michael Chong. Brodie explains how these documents get handled in the PMO and how it's possible to trace where they end up. Ian Brodie is a professor of political science at the University of Calgary and director of studies at the Canadian Global Affairs Institute, a foreign policy-based think tank. He previously served as chief of staff to former prime minister Stephen Harper.If you like what you are hearing on Hub Dialogues consider subscribing to The Hub's free weekly email newsletter featuring our insights and analysis on public policy issues. Sign up here: https://thehub.ca/free-member-sign-up/. Hosted on Acast. See acast.com/privacy for more information.

On this episode of Defence Deconstructed, David Perry is speaking to Ian Brodie, Thomas Juneau, Eugene Lang, and Vincent Rigby about the makings of defence policies Defence Deconstructed is brought to you by Irving Shipbuilding and Davie Shipyard. Participants bios Ian Brodie is Professor in the Department of Political Science, a Fellow at the Centre for Military, Security and Strategic Studies, and CGAI's Program Director. https://profiles.ucalgary.ca/ian-brodie Thomas Juneau is associate professor at the University of Ottawa's Graduate School of Public and International Affairs and a CGAI Fellow – https://www.cgai.ca/thomas_juneau Eugene Lang is Assistant Professor in the School of Policy Studies at Queen's University and a CGAI Fellow – https://www.cgai.ca/eugene_lang Vincent Rigby is a non-resident senior adviser with the Americas Program at the Center for Strategic and International Studies. https://www.csis.org/people/vincent-rigby Host Bio Dr. David Perry is President of the Canadian Global Affairs Institute – https://www.cgai.ca/david_perry What our guests are reading Doom by Niall Ferguson – https://www.penguinrandomhouse.com/books/668960/doom-by-niall-ferguson/ Private Power, Public Purpose by Thomas d'Aquino – https://www.penguinrandomhouse.ca/books/702756/private-power-public-purpose-by-thomas-daquino/9780771000737 25 Days to Aden by Michael Knights – https://www.barnesandnoble.com/w/25-days-to-aden-michael-knights/1141985230 The Abyss by Max Hastings – https://www.harpercollins.com/products/the-abyss-max-hastings?variant=40072929935394 Recording Date: 24 Mar 2023 Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on LinkedIn. Head over to our website at www.cgai.ca for more commentary. Produced by Charlotte Duval-Lantoine. Music credits to Drew Phillips

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail. Welcome back to our semi-regular feature here on The Herle Burly, called “The Chiefs”. The Chiefs is a panel of 3 former Chiefs of Staffs to some of Canada's most accomplished heads of government:Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin … now CEO and Managing Partner at McMillan LLP.Brian Topp – former Chief of Staff to Rachel Notley in Alberta … Deputy Chief to Roy Romanow in Saskatchewan … and one of the architects of Jack Layton's Orange Wave, federally. Today, he's a founding partner at GT&co.Today's discussion is prompted by the upcoming federal budget. We're going to talk about how exactly a budget gets put together. Where do the ideas come from? What are the roles of the PMO? The PCO? Finance? Cabinet? Caucus? … in the budget process? What should the purpose of a budget be? And what does it represent, writ large? Then we'll switch gears and get The Chiefs' impressions of what the government should be thinking about as it prepares this budget.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.

The Herle Burly was created by Air Quotes Media with support from our presenting sponsor TELUS, as well as CN Rail.We're debuting what's going to be semi-regular feature here on The Herle Burly, called “The Chiefs”. The Chiefs is a panel of 3 former Chiefs of Staffs to some of Canada's most accomplished heads of government. And by semi regular, I mean this, whenever there are important enough issues to dive into, and maybe more to the point, whenever we can get these 3 very smart, very busy people:Ian Brodie – first Chief of Staff to Stephen Harper, and central to the founding of the CPC. Now … Professor of Political Science at the University of Calgary.Tim Murphy – former Chief of Staff to Paul Martin … now CEO and Managing Partner at McMillan LLP.Brian Topp – former Chief of Staff to Rachel Notley in Alberta … Deputy Chief to Roy Romanow in Saskatchewan … and one of the architects of Jack Layton's Orange Wave, federally. Today, he's a founding partner at GT&co.Here's what “The Chiefs” is going to be about: It's a discussion of the major issues of the day from the unique and shared perspective of people who think about them NOT as campaigners do … i.e., what might be IDEAL in a political sense … BUT in the realm of what's actually POSSIBLE to DELIVER in a governing sense.Today, for our first ever Chiefs discussion, 2 topics: The Government's reliance on the consultant class, and more specifically, McKinsey. And in the wake of Bill Morneau's book, Prime Ministers and their relationships, or non-relationships, with their Cabinet Ministers.Thank you for joining us on #TheHerleBurly podcast. Please take a moment to give us a rating and review on iTunes, Spotify, Stitcher, Google Podcasts or your favourite podcast app.

On this episode of The Global Exchange, Colin Robertson speaks to the Hon. John Manley, Peter Donolo, and Ian Brodie about the most recent articulation of Canadian foreign policy. Participants' Biographies: The Honourable John Manley is the chair of CGAI's Advisory Council – https://www.cgai.ca/advisory_council#Manley Peter Donolo is a CGAI Fellow – https://www.cgai.ca/peter_donolo Ian Brodie is CGAI's Program Director – https://poli.ucalgary.ca/profiles/ian-r-brodie Host biography Colin Robertson is a former diplomat, and Senior Advisor to the Canadian Global Affairs Institute, https://www.cgai.ca/colin_robertson Read and Watch: Benjamin Franklin: A Life by Walter Isaacson – https://www.amazon.ca/Benjamin-Franklin-American-Walter-Isaacson/dp/074325807X Pivot or Pirouette? The 1993 Canadian General Election by Tom Flanagan – https://press.uchicago.edu/ucp/books/book/distributed/P/bo186919198.html Humankind: A Hopeful History by Rutger Bregman – https://www.littlebrown.com/titles/rutger-bregman/humankind/9780316418553/ Deep Water by Patricia Highsmith – https://wwnorton.com/books/9780393324556 The Abyss: Nuclear Crisis Cuba 1962 by Max Hastings – https://bookmarks.reviews/reviews/the-abyss-nuclear-crisis-cuba-1962/ Recording Date: 3 Nov 2022. Give 'The Global Exchange' a review on Apple Podcast! Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on Linkedin. Head over to our website www.cgai.ca for more commentary. Produced by Charlotte Duval-Lantoine. Music credits to Drew Phillips.

On this episode of The Global Exchange, Colin Robertson talks to Ian Brodie about the 2022 Conservative Leadership race and Pierre Poilievre's victory. Guest bio: Dr. Ian Brodie is a Professor at the University of Calgary, and just recently served as the Chair of the Conservative Party's Leadership Election Organizing Committee Host Bio: Colin Robertson is a former diplomat and a Senior Adviser at the Canadian Global Affairs Institute Read, Listen, Watch: Pierre Poilievre's Victory Speech: https://www.cpac.ca/program?id=5 At the Centre of Government by Ian Brodie – https://www.mqup.ca/at-the-centre-of-government-products-9780773552906.php Longmire Novels by Craig Johnson – https://www.craigallenjohnson.com/novels.htm There's Nothing for You Here by Fiona Hill – https://www.chapters.indigo.ca/en-ca/books/there-is-nothing-for-you/9780358574316-item.html The Hong Kong Diaries by Lord Christopher Patten – https://www.penguin.co.uk/books/447585/the-hong-kong-diaries-by-patten-chris/9780241560495 Recording Date: 12 September 2022. Give 'The Global Exchange' a review on Apple Podcast! Follow the Canadian Global Affairs Institute on Facebook, Twitter (@CAGlobalAffairs), or on Linkedin. Head over to our website www.cgai.ca for more commentary. Produced by Charlotte Duval-Lantoine. Music credits to Drew Phillips.

England have been singing the lament about football coming home for an age, but after the barren years of misery, it finally came through the door into the welcoming arms of an exultant Wembley as the Lionesses were crowned European champions. Today's Nick Robinson presented from Trafalgar Square in Central London, where thousands cheered the Lionesses on during Sunday night's match which saw England beat eight-time European champions Germany 2-1 after extra time. Nick spoke to the former England men's captain and Match of the Day host Gary Lineker, the former sports minister Tracey Crouch, and the head of the Football Association Mark Bullingham. He was also joined by the comedian David Baddiel, who along with Frank Skinner and Ian Brodie, wrote Three Lions which has become the definitive England anthem. (Image Credit: REUTERS/Molly Darlington)

With two months to go before the Conservative Party chooses its next leader, Patrick Brown has been ejected from the race after "serious allegations of wrongdoing" related to financing rules. The bombshell decision was announced by Ian Brodie, head of the Conservative Party's Leadership Election Organizing Committee, which oversees the race. Dan Donovan, Managing Editor of Ottawa Life Magazine, and Brian Crombie discuss the decision and its implications on this episode of the OLM Podcast. This episode of the OLM Podcast was graciously contributed by the Brian Crombie Hour.

The legacy media hasn't stopped criticizing Pierre Poilievre's promise to fire the Governor of the Bank of Canada. Journalists have labeled Poilievre's plans as “outrageous”, “irresponsible” and “reckless”. Even one of Poilievre's own caucus colleagues, Ed Fast, jumped on the media bandwagon to criticize his comments.But is Pierre Poilievre right about the Bank of Canada?Turns out, even the Bank of Canada admits that their policies have led to inflation and economic instability — the heart of Poilievre's critiques.Without skipping a beat or acknowledging they were wrong about inflation, the media has pivoted its critiques to the broader Conservative Party. The media is now questioning the party's membership numbers and criticizing the leadership candidates for even reporting their own numbers.Dr. Ian Brodie, the chair of the Leadership Election Organizing Committee and former Chief of Staff to Stephen Harper, joins Candice on the show today. They discuss how the party will handle the record 600,000+ members and how the leadership election will be managed. See omnystudio.com/listener for privacy information.

Attention is a currency, something we all spend on those who entertain us, and those who help solve our problems. In a cluttered, noise-filled world, getting your ideal client's attention focused on your content is difficult, creating content that will hold their attention even more so. In this episode, Ian Brodie and Alastair McDermott discuss how you can earn the attention of your ideal buyers, and how to incorporate humour in a way that is congruent with your personality and style. They also discuss what makes an effective lead magnet, how to inspire curiosity, and how fun is just another form of value. “I think we get into problems when we think in theory. Don't do it in abstract, think about your actual clients. If there might be some things you could do that would damage your credibility with a real client, don't do those. But put it into real context.” -- Ian Brodie “You need "long attention" if you're thinking about becoming an authority. People specifically paying attention to you and what you're saying, because that's going to increase your perceived expertise, build a relationship with them, they'll see you as the kind of expert they want to work with. ” -- Ian Brodie

Ian Brodie, founder of Course Builders Hub, demonstrates why you don't need an entrepreneurial background, a ton of experience or a perfect plan to be a successful business owner. Just jump into the journey with a desire to learn, grow and contribute.

What You'll Learn From This Episode: The 3 mistakes in online course Knowing "pre-sold, paid, pilot" course Why should you create an online course Related Links and Resources: Ian has written a book called "The Ultimate Guide to Creating an Online Course" which is available on Amazon. But you can get it completely FREE if you go to www.coursebuildershub.com/sbs. You can download there, and you can also get updates of any new episodes coming on course builders TV. There's lot of people there who has successfully build their course and are sharing their tips and ideas on what they did. So, you will learn for free from those who actually succeeded. Summary: Ian Brodie is the Founder of The Course Builders Hub, the online community where successful course builders share their insights, ideas and insider tips on creating and growing an online course. Here are the highlights of this episode: Ian helps those who wants to use or build an online course; either to supplement their face-to-face income or to fully replace that. Even perhaps those who wants to take it seriously as a scalable revenue stream and bring value to their clients. They help those who are stuck trying to create, launch, and market an online course and later on, grow it. He further said that everyone can do and succeed using this without being an expert or a social media guru. A lot of those Ian helps usually felt the frustration of these folks; either they are stuck and not able to create that course, or they already created it but not getting attraction with it. There are 3 mistakes in online course that he sees: first, people are building the wrong course. Most information is free on the internet, so if your course is just giving information, they'll just get it form YouTube. You need something that does something different. Secondly, if it's about providing information and skills, then it means we need to keep creating more and more content but most of us can't do that because we're not a big institution. Thirdly, if it's information and skills to use in the future or next step in your career, it's going to be difficult on the return on investment on that. One should create an 'outcome-focus' course which helps people solve an immediate problem that they have or achieve a goal that they really driving for. So, really narrow it down. Some creates a course before they even know there's a market for it. And it turns out no one wants to buy it. So, test the market first before you build a course. Online course is for people who sell their time for money like coaches, consultants, trainers, or people who offer their services. One of the easiest ways to transition to a business that's more scalable, gives you more free time & flexibility, is to turn what you know into an online course and deliver those. Ian's Valuable Free Action (VFA): The number one piece of advice that Ian would like to give you they you can do and helps you go fast is to do a "pre-sold, paid, pilot." Pilot is a strip-down version of your course that gets the result people are looking for, and it just does what's needed. If you do a paid pilot, if you charge for it or will give a discount, establish first if there's a market for it. And pre-sold, sell it to people after you write an outline on what's going to be on it, not after you created all the course. The most enthusiastic people are going to buy it if they can. If not enough people are going to buy it, don't create the content.

 Find out how to go about a course you confidently believe you can make and shaped according to your market's needs Learn how to create an outcome-based course that helps people solve an immediate problem rather than people just acquiring more skills Discover how to make a course that is much quicker, easier for you to produce, much clearer return on investment of the person buying it and of which the course creators' brand name doesn't really matter Resources/Links: Check out this and get a FREE copy of Ian's book 'The Ultimate Guide to Creating an Online Course': https://www.coursebuildershub.com/MTI/ Summary Are you getting overwhelmed and confused about what to do first as you go through creating your online course? Is the course you created not having a market and not hitting the spot with anyone? Do you want to know how to create a course where someone surely wants it and buys it? Ian Brodie teaches consultants, coaches, and trainers how to successfully build and market online courses to add to or replace their in-person services. In this episode, Ian shares how to create a course with a ready market for it so you don't spend a ton of time, energy, and money running a course that's actually not going to sell. Check out these episode highlights: 01:32 - Ian's ideal client: "It's someone with expert knowledge who wants to build an online course to either add to or replace the income that they get from face-to-face services." 01:50 - The problem that Ian helps solve: "It's simply that I help people cut through the confusion and the overwhelm that they often find if they're thinking of creating an online course, and help them quickly and easily build a profitable course." 02:29 - Typical symptoms Ian's clients face: "They're struggling to get started. They're really overwhelmed by all the different technology options. Should I be making videos, green screens, all that kind of stuff, or they can't settle on a good topic for their course, or they get started, but they really get bogged down in creating tons and tons and tons of content, and they can never get it finished." 03:26 - Mistakes people commit before they find Ian's solution: "For small entrepreneurs, small businesses, trying to create courses, it's the wrong kind of course to produce. And the reason for that is, firstly, people who buy courses to get skills, want as many skills as possible. For whatever they bought, they want more and more and more and more, so you end up on this treadmill of producing more and more and more content to meet their needs." 07:03 - Ian's one Valuable Free Action (VFA): "For your pilot; do it live. Do a live Zoom; workshop for a couple of hours. It's a short course; it's a longer course to a series of little webinars, saves all the technology hassles, and you get immediate feedback on it. And it just makes you do it." 07:29 - Ian's Valuable Free Resource: Check out this and get a FREE copy of Ian's book 'The Ultimate Guide to Creating an Online Course': https://www.coursebuildershub.com/MTI/ 07:56 - Q: Is making an online course suitable for everyone because a lot of people talk about it as if it is, but it isn't really the big difference? A: The big thing to watch out for is a different style of working. A lot of consultants, coaches, trainers get a real boost from working live with clients, from getting feedback, but making a course is much more solitary, much more technology-dependent. You've got to know that you'll like it.

Suzi Pomerantz and Ian Brodie teach executive coaches the Coach Approach to marketing. Find the book here: https://amzn.to/3vNpBQl

In this episode we caught up with Ian Brodie, he's been named as one of the "Top 50 Global Thought Leaders in Marketing and Sales" by Top Sales World Magazine and as one of the "Resources of the Decade" for professional services marketing by Raintoday.com. His book "Email Persuasion" has been the #1 selling book on email marketing for the last 5 years on Amazon globally and has over 200 five-star reviews.  During our conversation, we walk through Ian's journey in email marketing and how he hopes to affect change for clients in their email strategy. We learn about some of the pitfalls to avoid in email marketing and get valuable tips on how B2B companies can increase engagement. Ian also spoils us by spilling details of his hit book, "Email Persuasion."

Ian Brodie, Associate Professor, Political Science, University of Calgary, Program Director, Canadian Global Affairs Institute.

Ian Brodie is one of the Top 50 Global Thought Leaders in Marketing and Sales according to Top Sales World Magazine. He teaches consultants & coaches on how to build a steady flow of leads and clients in less than 30 minutes a day. Today, we're talking about how to build authority, attract clients and get more leads with the 30 Minute Marketing Plan In this episode, we also talk about: How to create a quality lead magnet that offers value to your website visitors How to get website visitors to download that quality content and sign up for your email list How to use the 4s email nurturing model for getting readers to engage with your emails. How to get more inquiries from your website Ian's Resources: The 30 Minute Marketing Plan Checklist The Authority Breakthrough Program This episode is brought to you by Katallyze.io: Get instant access to our new video course: Lead Generation Masterclass. You'll get: ✔️60+ videos, techniques, scripts✔️Win dream clients with a detailed blueprint✔️Turn cold email replies into sales✔️12 Bonuses Don't wait any longer, enroll now.

In episode 36, I chat with Ian Brodie, Author of the Email Persuasion – the number one book in Email Marketing, about what elements to include in your customer onboarding. Want to know how to create a great onboarding sequence? #podcast #marketingautomationClick To Tweet Ian shares the quick wins on crafting the best onboarding sequence, […] The post TAM 036: Ian Brodie – How To Build A Great Onboarding Sequence appeared first on The Active Marketer.

Ian Brodie works with consultants, coaches and other professionals to help them get more clients online. His #1 Amazon bestselling book, Email Persuasion, teaches business owners and professionals how to captivate and engage their audience, build authority and generate more sales with email marketing.

Ian Brodie is the author of "Email Persuasion". In this episode Ian shares with us how to win clients through email marketing.