Podcast appearances and mentions of Rachel B Lee

As we wrap up this year I wanted to reflect on some of my guests best tips to help you kick off your 2025 entrepreneurial goals. These powerhouse guests are Tori Dunlap, Jess Ekstrom, Brad Zomick, Gemma Bonham-Carter and Rachel B. Lee, who share their expertise on building a personal brand, growing your LinkedIn following, securing speaking engagements, and scaling online courses. Whether you're looking to boost your email subscriber base or fine-tune your LinkedIn strategy, this episode is your holiday gift of entrepreneurial wisdom—perfect for gearing up for 2025 and beyond. Don't forget to subscribe for more tips and join me on Instagram, LinkedIn, or YouTube for ongoing advice on becoming a thought leader! In this episode you will learn: How to use email marketing strategies to create a dedicated subscriber base. - 3:02 How to build meaningful connections and leverage them for growth - 6:17

Learn essential LinkedIn strategies with Rachel B. Lee, a renowned LinkedIn Top Voice and the co-owner of Standout Authority. She shares her top tips to grow your presence on LinkedIn, describes how to craft a great profile, how to build your network authentically, tools to use and the truth about video on LinkedIn. Rachel's journey starts in corporate roles at Microsoft and Gartner. Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire and won the speaker excellence award in 2018 for her session on modern selling and LinkedIn. We discuss the pressures of being in a large organization while feeling the need to express your true, unfiltered voice. Rachel's insights on leveraging corporate roles to build a personal brand really hit home for me. She shared her experiences hosting a podcast at Microsoft and connecting with high-level execs, showing how you can advance both your and your company's missions. It's all about finding that sweet spot where your personal and professional lives can align and thrive together. My personal wheelhouse is our conversation on video and LinkedIn. Rachel highlighted the surge of video content on the platform and its importance in building a dynamic presence. We chatted about her top advice for enhancing LinkedIn visibility: attracting with a standout profile, engaging with value-driven content, and converting through active networking. I also loved her emphasis on storytelling that blends personal and professional elements—it's something we're both passionate about. If you're looking to make meaningful connections and elevate your personal brand while contributing to your company's success, this is an episode you won't want to miss. In this episode you will learn: Rachel's top tips to be better at LinkedIn - 2:23 When to accept connections or reject them - 10:00 What tools to use for lead generation - 11:20 How to build your personal brand if you are at a company - 14:25 Why Linkedin video gets 1.4x impressions and engagements than other platforms - 24:38

Rachel B. Lee is a Branding Ladyboss and LinkedIn Top Voice. She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever's first social media-driven consumer activations including AXE One Night Only. After landing a summer internship with Microsoft and graduating with an MBA from the University of Texas, Austin, McCombs School of Business in 2016, she entered the partner world at Microsoft.  She's now Co-Owner and CMO of Standout Authority with her husband Joshua B. Lee, supporting the top 1% of business executives and owners in defining their personal brand, becoming a thought leader through content, and creating human connections online through the power of LinkedIn. She's been featured in the Washington Post and is a coveted speaker at conferences like Social Media Week. She's also a University of Texas at Austin Marketing and Industry Consultant and Guest Lecturer, and mamma to Ava, stepmamma to Jayden and Skylar, and dog mamma to Frankie B. Lee.   Connect with Rachel here: linkedin.com/in/therachelblee https://www.instagram.com/therachelblee/ https://standoutauthority.com Don't forget to take our FREE Business Assessment here: https://www.thetimetogrow.com/business-assessment-2024

Send us a Text Message.Discover how to amplify your personal brand and thrive on LinkedIn with marketing maven Rachel B. Lee. Rachel's journey from corporate brand manager to entrepreneurial luminary offers a roadmap for creating authentic connections and becoming a standout authority in your industry. Delve into her refreshing approach to personal branding, relationship building, and leveraging LinkedIn for organic engagement.Get ready for an episode packed with strategic insights, including the 10-20-70 rule for content creation, profile optimization techniques for SEO, and the art of human-centric online interactions. Tune in as Rachel shares her pandemic pivot, the power of surrendering in business, and her inspiring mission to serve and uplift others through a purpose-driven online presence.TakeawaysBuilding a personal brand is essential for standing out in the online world.Optimizing your LinkedIn profile, creating compelling content, connecting with others, and engaging in conversations are key strategies for success.Sharing your voice and providing value to others can have a significant impact.Enjoy!Stay connected with RachelStandout Authority: https://standoutauthority.com/personal-brand/LinkedIn: https://www.linkedin.com/in/therachelblee/Brian is celebrating his 40th year of life by running 40 races!Here's how you can support:Donate to help those impacted by Childhood Trauma for the 2024 Chicago Marathon: http://donate.aahgiving.org/goto/BRunsChicagoStay connected with Why I Left Visit: https://www.WhyILeft.co Subscribe: YouTube: https://www.youtube.com/channel/UCMgQI4X0kEp8-o7Z9D3tRmg Apple Podcasts: https://podcasts.apple.com/us/podcast/why-i-left/id1613667100 Spotify: https://open.spotify.com/show/0TE4Y626idPxNeewpCG6Ef Follow: Instagram: https://www.instagram.com/officialwhyileft/ LinkedIn: https://www.linkedin.com/company/why-i-left/ Connect with Brian: https://www.linkedin.com/in/brianaquart/ Rate us 5 stars: https://podcasts.apple.com/us/podcast/why-i-left/id1613667100 Thanks to our partners & sponsors: Buzzsprout: Get your podcast launched today - https://www.buzzsprout.com/?referrer_id=1967679 Castmagic: https://get.castmagic.io/whyileft 2xYou: Hire your EA today - https://2xyou.com/invite/brian-aquartB Runs Chicago BetterHelp Online Therapy - Get 10% off your first month and get matched to a therapist. 10% off first order at APodcastGeek.com Visit APodcastGeek.com, sign up, and use code BA10 to get 10% off your first order.Support the Show.

Discover how to amplify your personal brand and thrive on LinkedIn with marketing maven Rachel B. Lee. Rachel's journey from corporate brand manager to entrepreneurial luminary offers a roadmap for creating authentic connections and becoming a standout authority in your industry. Delve into her refreshing approach to personal branding, relationship building, and leveraging LinkedIn for organic engagement. Get ready for an episode packed with strategic insights, including the 10-20-70 rule for content creation, profile optimization techniques for SEO, and the art of human-centric online interactions. Tune in as Rachel shares her pandemic pivot, the power of surrendering in business, and her inspiring mission to serve and uplift others through a purpose-driven online presence.TakeawaysBuilding a personal brand is essential for standing out in the online world.Optimizing your LinkedIn profile, creating compelling content, connecting with others, and engaging in conversations are key strategies for success.Sharing your voice and providing value to others can have a significant impact. Enjoy!Stay connected with RachelStandout Authority: https://standoutauthority.com/personal-brand/LinkedIn: https://www.linkedin.com/in/therachelblee/Brian is celebrating his 40th year of life by running 40 races! Here's how you can support: Donate to help those impacted by Childhood Trauma for the 2024 Chicago Marathon: http://donate.aahgiving.org/goto/BRunsChicago Stay connected with Why I Left Visit: https://www.WhyILeft.co Subscribe:  YouTube: https://www.youtube.com/channel/UCMgQI4X0kEp8-o7Z9D3tRmg Apple Podcasts: https://podcasts.apple.com/us/podcast/why-i-left/id1613667100 Spotify: https://open.spotify.com/show/0TE4Y626idPxNeewpCG6Ef Follow: Instagram: https://www.instagram.com/officialwhyileft/ LinkedIn: https://www.linkedin.com/company/why-i-left/ Connect with Brian: https://www.linkedin.com/in/brianaquart/  Rate us 5 stars: https://podcasts.apple.com/us/podcast/why-i-left/id1613667100 Thanks to our partners & sponsors:  Buzzsprout: Get your podcast launched today - https://www.buzzsprout.com/?referrer_id=1967679  Castmagic: https://get.castmagic.io/whyileft  2xYou: Hire your EA today - https://2xyou.com/invite/brian-aquartB Runs Chicago BetterHelp Online Therapy - Get 10% off your first month and get matched to a therapist. 10% off first order at APodcastGeek.com Visit APodcastGeek.com, sign up, and use code BA10 to get 10% off your first order.Support the Show.

This week, Erica and Cassie chat with Motivational Speaker Genesis Vaquero, an ambitious recent graduate, digital marketer, and community leader that is eager to make a difference in the world and empower students and young professionals to succeed. In this episode, Genesis breaks down her top tips for networking, finding your purpose, developing a growth mindset, gaining confidence in your career, and more. Here's a peek at what we cover in this episode: [00:04:05] - Genesis shares her initial thoughts about the importance of networking and what sparked her interest in working with students. She also gives us her best advice on overcoming self doubt and imposter syndrome, and explains how to develop a growth mindset in your career. [00:13:45] - Genesis explains how young leaders can step up to the plate by doing things that make them uncomfortable. She also provides tips for following your passion and crafting your own career path, dives deeper into how important the community you surround yourself with really is, and sparks a discussion on "finding your why." [00:30:25] - Genesis shares how to build your skill set in public speaking and overcome any jitters that may arise. She also explains why she recommends joining Toastmasters, and how she has landed speaking engagements as she advances in her public speaking journey. Grab a drink and listen in to this week's Marketing Happy Hour conversation! ____ Other episodes you'll enjoy if you enjoyed Genesis' episode: Creating Your Own Dream Career Path | Social Media Consultant Rachel Karten ⁠Personal Branding 101 | Rachel B. Lee of StandOut Authority⁠ How to be a Confident Marketer in 2023 | Bari Rosenstein of Auntie Anne's and Jamba ____ Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you! ⁠NEW! Join our MHH Insiders group to connect with Millennial and Gen Z marketing professionals around the world!⁠ ⁠⁠Get the latest from MHH, straight to your inbox: ⁠Join our email list!⁠⁠⁠ Connect with Genesis on LinkedIn Follow MHH on Social: ⁠⁠⁠Instagram⁠⁠⁠ | ⁠⁠⁠LinkedIn⁠⁠⁠ | ⁠⁠⁠Twitter⁠⁠⁠ | ⁠⁠⁠TikTok⁠⁠⁠ Subscribe to our LinkedIn newsletter, Marketing Happy Hour Weekly: ⁠⁠⁠https://www.linkedin.com/newsletters/marketing-happy-hour-weekly-6950530577867427840/ --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support

This week, Cassie catches up with Chelsea Brinkley, a business consultant and coach helping small business owners create more efficient and organized businesses to gain their freedom and flexibility back. Here's a peek at what we cover in this episode: [00:03:33] - Chelsea shares her journey from working in corporate to becoming a remote executive assistant and eventually an online business manager, helping entrepreneurs and small business owners create more efficient and streamlined businesses. She also uncovers her best tips for making the jump from corporate to freelance, finding remote jobs, and shares how she coaches remote workers to become their best professional self at home. [00:12:32] - Chelsea reveals the mistakes many companies and teams make when it comes to efficiently managing projects, like not having standard operating procedures (SOPs), and delegating before laying foundations.  She also shares her best tips around processes as they apply to marketing, and how automations can be your best friend. [00:24:40] - Chelsea shares tips for managing your email inbox more efficiently. [00:31:27] - Chelsea provides encouragement for anyone looking to create their dream life-first focused business, and how to work through imposter syndrome. Grab a drink and listen in to this week's Marketing Happy Hour conversation! ----- Resources mentioned in this episode: ⁠Free Resource | How to Finally Keep Your Inbox Organized⁠ Other episodes you'll enjoy if you enjoyed Chelsea's episode: Productivity 101: How to Hustle Sanely | Jess Massey of Hustle Sanely Personal Branding 101 | Rachel B. Lee of Standout Authority Monetizing Your Online Presence | Marketing & Monetization Strategist Michelle Thames ____ Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you! NEW! Join our MHH Insiders group to connect with Millennial and Gen Z marketing professionals around the world! ⁠⁠Get the latest from MHH, straight to your inbox: Join our email list!⁠⁠ Connect with Chelsea: chelseabrinkley.com | Instagram Follow MHH on Social: ⁠⁠Instagram⁠⁠ | ⁠⁠LinkedIn⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠TikTok⁠⁠ Subscribe to our LinkedIn newsletter, Marketing Happy Hour Weekly: ⁠⁠https://www.linkedin.com/newsletters/marketing-happy-hour-weekly-6950530577867427840/ ⁠Looking to make a career change? Download the FREE Dream Career Game Plan! --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support

How do you build a personal brand? What's the goal? What message are you trying to convey? Do you want conversions? Do you want engagement? What is the best social media platform for a small business owner to build credibility and create a meaningful network? And does this platform drive the goals and outcomes you're wanting? Establishing your personal branding is part of a great content strategy and brand strategy. It informs your intended audience about who you are, what you stand for, and why they should choose you. It is also critical for a brand to have a social media presence, but it is impossible to be active on every site available. So, limiting your option to the best platforms, will help you focus your efforts and receive the best return on your time and money investment. In today's episode, Rachel B. Lee will share all her brilliance about personal branding and how you can leverage the best business professional platform for your small business which can provide value for your business visibility, growth and success. Rachel B. Lee is a fearless marketing and branding strategist who supports entrepreneurs, business owners, and C- level execs to create strong personal brands, build their influence, and grow opportunities through the power of LinkedIn. She and her husband are the founders of Standout Authority where they help you find your voice and become a thought leader with  massive influence. “Great content, great visibility, and driving that engagement in real human conversations through the messaging, and that is how you become a standout authority.” - Rachel B. Lee   In this episode, you'll discover: ●       Branding pillars ●       Branding exercise to boost engagement. ●       Choosing the best platform for your brand ●       LinkedIn as a powerful tool for business owners ●       Building connections and conversation in LinkedIn   Learn and connect with Rachel: ●       Follow Rachel's on Twitter ●       Follow Rachel's on Linkedin ●       Follow Rachel's on Instagram ●       Visit Standout Authority's website   Ready to simplify and streamline how you scale your business? We are now accepting Visionary CEOs and their right-hand Ops Leads into our signature Simplify to Scale mentorship program. Learn more and join us leanoutmethod.com/scale. Join us for our transformational in-person business retreats and masterminds each Spring and Fall at leanoutmethod.com/retreat. Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let's start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday. For full show notes and more visit leanoutmethod.com/podcast.        

Welcome to the third anniversary of EdTech Speaks!Host Sher Downing celebrates the anniversary of the podcast and reflects on the exciting year that Downing EdTech Consulting has had. The podcast has been instrumental in sharing impactful messages and insights from guests who are making a difference.Take a look back at some of the remarkable guests:Episode 30: Ahsan Rizvi, CEO and founder of Kiddom, discussed their innovative tool that combines curriculum, technology, and a learning community for K-12 education.Episode 31: Rachel Porter, a talented voice actor, lent her voice to the podcast's intro and closing segments.Episode 32: Josh Chernikoff, business development and thought leadership expert, shared his passion for creating new initiatives and supporting others.Episode 33: Ross Young introduced Linewize, a student safety platform that focuses on classroom management, safety monitoring, and digital safety education for parents.Episode 35: Roger Sands from Wyebot discussed AI-backed technology and its applications in education, enterprise, and healthcare facilities.Episode 36: Rachel B. Lee, known as the #Ladyboss, is a marketing and brand expert.Episode 37: Frederik Hendriksen shared the work of Rensair in providing clean indoor air solutions for improved personal health.Episode 38: Ryan Gialames from Robots and Pencils talked about their digital strategies and products that benefit education, healthcare, high-tech, retail, and financial services.Episode 39: Sheryl Kababa from Substantial highlighted the humanistic side of learning and technology. Substantial is known for its insights, design, and development studio.Year three has been filled with excitement and gratitude, and Downing EdTech Consulting looks forward to sharing new initiatives and insights in the upcoming year. Keep learning and stay tuned for more engaging episodes! Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.

Rachel B. Lee is a fearless marketing #ladyboss and the wife of Joshua B. Lee. Together they have formed a powerful business relationship that connects with audiences across the world. Rachel leads the marketing and branding strategy for Standout Authority and its clients and can help you find your voice and create influence like you've never imagined.She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever's first social media driven consumer activations including AXE One Night Only. After receiving her MBA from the University of Texas, Austin, McCombs School of Business, she entered the technology industry at Microsoft. There she led branding, social media and content strategy, blog and influencer communities, podcasts, experiential, and more for the Microsoft Partner Network, an ecosystem of 300K small to enterprise size businesses digitally transforming the world.Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire, and in 2018 won the Microsoft Inspire Speaker Excellence award for her session on modern selling and LinkedIn. Her multimillion dollar brand repositioning and messaging strategy for the Microsoft Partner Network still reaches millions. Most recently she served as a Gartner Senior Brand Manager leading Software Advice's brand and marketing strategy, a 15 year old $50M+ revenue business, all about helping small businesses find the right software through human conversation. She built a new brand identity and launched a multichannel brand media campaign building the brand's awareness in new innovative ways.She's passionate about helping students navigate their careers, so In her spare time, she's a Texas MBA and MS Marketing Industry Consultant helping our future leaders navigate their personal brands and build careers they love. Learn more about Rachel here!TwitterLinkedinLearn more about Path to Podcast Success here!

In this podcast episode, Emily Williams interviews Rachel B Lee, a branding expert and entrepreneur who shares her journey of leaving her corporate job to start her own business with her husband. Rachel talks about the mindset blocks and fears she had to overcome, particularly around money and the lack of a safety net. She also shares her IVF journey and the challenges she faced trying to conceive. Rachel emphasizes the importance of authenticity and finding one's voice in the workplace, as well as the need for self-awareness and vulnerability in personal and professional growth. She also shares her four-step process for building a personal brand.   In This Episode:  [00:00] IVF Journey. Rachel talks about her personal journey with IVF and the importance of sharing her experience to help others. [02:00] Leaving Corporate Job. Rachel discusses the reasons why she left her corporate job and the challenges she faced in finding her voice and being authentic in the workplace. [07:34] Mindset Blocks and Fears. Rachel shares her mindset blocks and fears, particularly around money and security, that she had to overcome in order to leave her corporate job and start her own business. [10:42] Life Design Coach and Emotional Intelligence Curriculum. Rachel talks about the importance of having a life design coach and participating in emotional intelligence curriculum to help her make the leap from her corporate job to starting her own business. [12:33] Roles and Responsibilities in a Business Partnership. Rachel discusses the challenges she and her husband faced in defining their roles and responsibilities as business partners and the importance of clarity in any business partnership. [19:16] IVF Journey and Surrendering. Rachel opens up about her IVF journey and the challenges and growth it has brought her, emphasizing the importance of surrendering to the process. [21:18] IVF Journey. Rachel talks about her struggles with IVF, including the process of transferring embryos and her difficulty in getting pregnant. [26:22] Surrender and Lessons. Rachel discusses the importance of surrendering and letting go, and how it has been a big lesson in her life. [30:23] Comparing and Grieving. Rachel talks about the challenges of comparing herself to others, especially when it comes to pregnancy, and how she has been grieving the unmet expectations in her journey. [32:40] Importance of Mental Health Awareness. Rachel and Emily discuss the importance of being aware of one's mental health and seeking support when needed. [36:09] Finding Your Voice and Personal Brand. Rachel talks about the importance of finding one's voice and building a personal brand that is authentic and true to oneself. [39:48] Identifying Personal Value Proposition. Rachel shares her four-step process for identifying one's personal value proposition and building a strong personal brand. [42:43] Differentiation and Value Proposition. Rachel discusses the importance of differentiation and credibility in building a value proposition, and how passion and skills can contribute to it. [44:37] Challenges in Branding. Rachel talks about the common challenges people face in branding, such as being unclear about their audience and struggling to connect their stories. [48:12] Surrender and Trust. Rachel shares her advice on how to create a life that's better than your dreams, which involves surrendering and trusting the process.   Quotes: "Until you make the leap and there is no safety net, you can't fly. It's like you just gotta jump and then it will kind of work itself out and it has and it continues to." - Rachel B Lee "If I could help one soul, one person that has a similar experience, that would mean the world to me."- Rachel B Lee "The sooner you [surrender] in life, life is so much easier."- Rachel B Lee "Our voice is really us being able to vocalize how what how what and why we do what we do got it and it's not easy."- Rachel B Lee "Surrender trust...you just gotta let it let it ride take your hands off the steering wheel and just trust that it will all work out."- Rachel B Lee Links & Resources:  Ready to Uplevel Your Life? Join here https://www.iheartmylife.com/membership  Follow the I Heart My Life Show on Apple Podcasts https://podcasts.apple.com/us/podcast/i-heart-my-life-show/id1569047758 Subscribe to the I Heart My Life Show on Spotify https://open.spotify.com/show/1Zw6fI37FrfVjZMXlMiZZ6   Connect with Emily: Emily Williams Website https://emilywilliams.com/ Emily on Instagram https://www.instagram.com/emilywilliams/   I Heart My Life Website https://www.iheartmylife.com/ I Heart My Life on Instagram https://www.instagram.com/iheartmylife/ I Heart My Life on Facebook https://www.facebook.com/iheartmylifenow I Heart My Life on LinkedIn https://www.linkedin.com/company/i-heart-my-life/   Join the IHML community to receive exclusive announcements and tips. https://www.iheartmylife.com/newsletter   Email: info@iheartmylife.com   Connect with Rachel Lee: Website www.standoutauthority.com  Instagram https://www.instagram.com/therachelblee

This week, Erica and Cassie catch up with Rachel B. Lee, a fearless marketer with experience at Microsoft and Gartner among many other notable companies, now Co-Owner and CMO of StandOut Authority and spending her days helping executives, business owners, and professionals define their personal brand, create influence through content, and build human connections online through the power of LinkedIn. Here's a peek at what we cover in this episode: [00:03:24] - Rachel shares a look into her decade plus of marketing experience and her interesting career journey prior to joining and building StandOut Authority alongside her husband. [00:11:01] - Top tips for building a personal brand, defining your value proposition, and the 4 key things that set you apart: your hard skills, your audience, your differentiation, and your passion. [00:23:25] - How to display your personal brand once you've nailed it down, and how to utilize LinkedIn to advance your career. Rachel shares her best headline tips for becoming searchable and a peek into the LinkedIn creator program. Grab a drink and listen in to this week's Marketing Happy Hour conversation! ----- Other episodes you'll enjoy if you enjoyed Rachel's episode: Get the Most out of LinkedIn as a Brand and Professional | Jenny Park of LinkedIn How to Build a 6-Figure Online Business on Your Own | Hannah Pobar of Home Studio List ____ Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you! NEW: Download the Dream Career Game Plan! NEW: Check out our website! NEW: Join our email list! Connect with Rachel: LinkedIn | Instagram | Facebook | Twitter | standoutauthority.com Check out Rachel's Headline Analyzer resource! Follow MHH on Social: Instagram | LinkedIn | Twitter | TikTok Subscribe to our LinkedIn newsletter, Marketing Happy Hour Weekly: https://www.linkedin.com/newsletters/marketing-happy-hour-weekly-6950530577867427840/ --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support

What does the intersection of personal and business branding look like, and how can we use that to foster a connection with our consumers, as well as our employees? Does a company's employee necessarily need to share the same brand values as the company itself?Rachel B. Lee is a personal and business branding consultant, and she's answering these questions for us today, while also tackling the more tricky philosophical issue of purpose as it relates to articulating why we are doing what we do.We can't all save the world, as Rachel candidly points out. But there's a ‘leaning in' to what gives us joy as we create content and develop our brands. That is perhaps a more purpose-driven approach to marketing than simply powering through a job or brief that we aren't enjoying. Creating meaningful, unique content — especially with the advent of AI — still requires that authentic human touch. How we convert that content into sales while not suffering from content fatigue, and how we build advocates for our brand rather than just customers, or followers even, are the vital marketing issues that lie at the heart of this illuminating conversation between two highly adept brand and marketing consultants. Rachel B. Lee is the co-owner and CMO of Standout Authority, a marketing and branding strategy company she founded with her husband, Joshua B. Lee. Key Takeaways:01:24 Advocating Personal Branding04:20 Unpacking a business brand's value proposition06:28 Separating Passion from Purpose11:00 The journey of finding your (humble) purpose14:20 Developing a good content strategy 16:30 The challenge of conversion on content18:13 Where is my audience, and what is my value proposition?20:03 Using a newsletter to chop it up into several pieces of content21:30 Not just building customers or followers, but advocates23:00 Creating content — and not knowing who's consuming it25:03 Using AI as a tool to create personal and business branding contentConnect with Rachel B. Lee:Website - ​​https://standoutauthority.com/LinkedIn - https://www.linkedin.com/in/therachelbleeBe sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge

What does the intersection of personal and business branding look like, and how can we use that to foster a connection with our consumers, as well as our employees? Does a company's employee necessarily need to share the same brand values as the company itself?Rachel B. Lee is a personal and business branding consultant, and she's answering these questions for us today, while also tackling the more tricky philosophical issue of purpose as it relates to articulating why we are doing what we do.We can't all save the world, as Rachel candidly points out. But there's a ‘leaning in' to what gives us joy as we create content and develop our brands. That is perhaps a more purpose-driven approach to marketing than simply powering through a job or brief that we aren't enjoying. Creating meaningful, unique content — especially with the advent of AI — still requires that authentic human touch. How we convert that content into sales while not suffering from content fatigue, and how we build advocates for our brand rather than just customers, or followers even, are the vital marketing issues that lie at the heart of this illuminating conversation between two highly adept brand and marketing consultants. Rachel B. Lee is the co-owner and CMO of Standout Authority, a marketing and branding strategy company she founded with her husband, Joshua B. Lee. Key Takeaways:01:24 Advocating Personal Branding04:20 Unpacking a business brand's value proposition06:28 Separating Passion from Purpose11:00 The journey of finding your (humble) purpose14:20 Developing a good content strategy 16:30 The challenge of conversion on content18:13 Where is my audience, and what is my value proposition?20:03 Using a newsletter to chop it up into several pieces of content21:30 Not just building customers or followers, but advocates23:00 Creating content — and not knowing who's consuming it25:03 Using AI as a tool to create personal and business branding contentConnect with Rachel B. Lee:Website - ​​https://standoutauthority.com/LinkedIn - https://www.linkedin.com/in/therachelbleeBe sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll Love

I'm excited to share today's guest, Rachel B. Lee, with the EdTech Speaks podcast listeners. Her story is one of an ambitious female overachiever who's created a new path for our career and life by sharing her voice and dreaming big. Being an overachiever, she followed a structured path, because that was the right thing to do - getting a college education, working in corporate, etc. But she felt constrained and knew she was destined for more. She knew she could only be her most authentic self by sharing her voice and beginning the journey to becoming an entrepreneur.She left an amazing corporate job to be a female business owner and entrepreneur with her husband as a business partner. Together they're the B Lee, Web3 creators and community builders with so much to give to the world. Her business is Standout Authority and her mission is to revolutionize the way we communicate; a digital marketing agency that helps executives, entrepreneurs, business owners and working professionals build their personal brand, create thought leadership, and grow opportunities through the power of LinkedIn. She's also part of the LinkedIn Creator Program.She uses technology to fuel all of our productivity for creativity, and project management tools like Microsoft Teams and Monday for content. They also use a Draft to support them with content creation and email, a Discord community, and Web3 tool called Social Connector.She says, "My parting words of wisdom would just be to trust that life is happening for you. Even in the darkest moments. There is always light and each challenge is just a turn in the right direction. And to trust, trust the universe."Learn more and connect with Rachel here:https://standoutauthority.com/https://www.facebook.com/therachelbleehttps://twitter.com/therachelbleehttps://www.instagram.com/therachelbleehttps://www.linkedin.com/in/therachelblee/ Get bonus content on Patreon Hosted on Acast. See acast.com/privacy for more information.

“Relationships are what turn into opportunities.” Rachel B. Lee is a fearless marketing #ladyboss and the wife of Joshua B. Lee. Together they have formed a powerful business relationship that connects with audiences across the world. Rachel leads the marketing and branding strategy for Standout Authority and its clients and can help you find your voice and create influence like you've never imagined. She's passionate about helping students navigate their careers, so In her spare time, she's a Texas MBA and MS Marketing Industry Consultant helping our future leaders navigate their personal brands and build careers that they love. Questions and topics we covered include: What advantages can marketers get if they obtain an MBA? Rachel's journey from corporate employee to starting a company with her husband. How marketers can stand out if they work within a large team. What does it take for a personal brand to stand out in 2023? How should people approach marketing strategy when it comes to building a personal brand? How to create a clear picture of your personal brand. And more! You can say hi to Rachel via LinkedIn - https://www.linkedin.com/in/therachelblee

Did you know we are in a HUMAN revolution?

Which social media platform is the most important to your brand? We all know that social media is a critical part of marketing your business and personal brands, so where can we get the most bang for our buck, so to speak? Rachel B. Lee is your brand marketing “Lady Boss”. She is an authentic, powerful, and loving woman who is changing the world one soul at a time, and we are so lucky to have her here today to share her knowledge! Sit down with us as Rachel guides us through the differences in B2B and B2C marketing strategy, why you should uncouple yourself from your brand and why everyone needs to be using LinkedIn!    Listen now to hear more about:   Why LinkedIn is (the MOST) important to those in the coaching/consulting world What is H2H and why does that matter most The changing climate of marketing in today's world Who your audience is - and who you want them to be - the most important piece How many interactions it takes for someone to remember your brand Personal vs Business brands Optimizing your content for Google - LinkedIn can do it for you! Rachel's tips for making connections Learn more about Rachel B. Lee on LinkedIn - https://www.linkedin.com/in/therachelblee   Explore Rachel's other social accounts - https://twitter.com/TheRachelBLee, https://www.facebook.com/therachelblee, https://www.instagram.com/therachelblee   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership   Connect with me on Instagram - https://www.instagram.com/trudilebron/   Science & Business of Coaching -  Psychology, Pseudoscience, or Pyramid Scheme? https://trudilebron.replynow.ontraport.net/science-business  

Rachel B. Lee is a fearless brand marketing #ladyboss.   After receiving her MBA from the University of Texas, Austin, McCombs School of Business, she entered the technology industry at Microsoft. Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire and won the speaker excellence award in 2018 for her session on modern selling and LinkedIn. Her multimillion-dollar brand strategy for the Microsoft Partner Network still reaches millions. She's now Co-Owner and CMO of Standout Authority, helping C-Level executives, entrepreneurs, and business owners define their personal brand strategy, create influence, and build human connections online through the power of LinkedIn. Her website Overwhelmed? Snag the free guide, 10 Quick Ways to Conquer Overwhelm! It's my gift to you. http://OverwhelmSucks.com WHO IS MARK STRUCZEWSKI? Mark “Ski” Struczewski (also known as Mister Productivity) is a productivity expert that is obsessed with helping 100 million solopreneurs bust through overwhelm by 2032.

We're talking about the Future of Events today. Listen closely to this conversation as we unpack the hottest trends - Web3, NFT's and Community Building - and what they mean for your Trade Shows. Rachel B. Lee is a fearless brand marketing #ladyboss.   Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire and won the speaker excellence award in 2018 for her session on modern selling and LinkedIn. She's now Co-Owner and CMO of Standout Authority, helping C-Level executives, entrepreneurs, business owners, and working professionals define their personal brand, create influence through content, and build human connections online. We Discuss: What is Web3 and what it means for you How you can use NFT's effectively Why community building is so critical right now What are creator coins and why Rachel's company uses them Rachel's Top Takeaways: Building a community starts with having a strong personal brand and message Web3 has many interesting ways to build community and expand your offerings in new ways About Standout Authority: We are a digital marketing agency focused on personal branding, content creation and LinkedIn strategy, and provide virtual group coaching and live training through our Web3 community and $SOA Creator Coin. Our business helps c-level execs, entrepreneurs, business owners and working professionals discover their voice, define their personal brand, build influence and grow opportunities through human connections Connect with Rachel B. Lee: Website: https://standoutauthority.com/ (https://standoutauthority.com/) Email: rachel@standoutauthority.com LinkedIn: https://www.linkedin.com/in/therachelblee/ (https://www.linkedin.com/in/therachelblee/) Join our Email Newsletter for updates and exclusive access to Tips, Tools and Trainings! https://my.captivate.fm/tradeshowu.biz (Click Here and Join the Newsletter!) Subscribe at your favorite Podcast Platform! https://podcasts.apple.com/us/podcast/trade-show-university-for-virtual-live-events/id1489542257 (Apple)   https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vdHJhZGVzaG93dW5pdmVyc2l0eS8?sa=X&ved=2ahUKEwiPmZaKzaTvAhWvCJ0JHfFcA9QQ9sEGegQIARAD (Google)   https://open.spotify.com/show/7J5t2Z0EVVpJUDT3L4Th9S (Spotify) Mentioned in this episode: Own the Microphone podcast intro Own the Microphone podcast intro with Bridgett McGowen

Personal branding is increasingly becoming important as many of our interactions happen online. Personal branding is what people say about you when you're not in the room. It's how others perceive you and sets you apart from the competition. And that is what Rachel B. Lee shares with you in this episode. Rachel is a fearless brand marketing lady boss. She's the co-owner and CMO of Standout Authority, helping C-level executives, entrepreneurs, and business owners define their personal brand strategy, create influence, and build human connections online through the power of LinkedIn. Rachel is also part of the LinkedIn Creator Program and one of the few hundred LinkedIn Audio testers out of 800M+ LinkedIn embers. Tune in as Rachel Lee talks about what personal branding means in today's era and how people manage their own brands.Love the show? Subscribe, rate, review, and share! https://www.monigle.com/

On today's episode, Rachel B Lee Co-Owner and CMO of Stand Out Authority, came onto the podcast to talk about entrepreneurship and personal brands.She began in the corporate world, working for companies like Microsoft and Gartner, but decided to make a major change and become an entrepreneur. We talk about that, her views on purpose and passion, and why it's so important for people to know their worth. You can find her:On her website: https://therachelblee.com/LinkedIn: https://www.linkedin.com/in/therachelblee/Twitter: https://twitter.com/TheRachelBLeeStand Out Authority (her community): https://standoutauthority.com/communityFollow me on: Instagram: @micaela_inbloom Twitter: @micaela_inbloom 

What is it like being a women in this digital revolution? Rachel B. Lee, the co-owner and COO of Standout Authority, joins Halle as they talk about her very own coin that she uses as a gateway to an education platform for people to learn about marketing and crypto.Want to know how women can navigate the discomfort and opportunities of this new era, and what it means to be a goddess? You gotta listen!Get ready to learn more about why it's important for you to educate yourself (no shame for not knowing, just the opportunity to change that with this episode!)

Rachel B Lee is a fearless brand marketing #ladyboss, who also is navigating her fertility journey, and wants to share with others who are on, or about to embark on a similar fertility journey.

Wow --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Our guest today is Rachel B Lee. She is the Co-Owner and CMO of StandOut Authority and help business owners and influencers create a strong personal brand, grow their influence and draw in amazing opportunities. Completing an MBA at The University of Texas at Austin led her to go corporate including a significant position in Microsoft. Here, her love for marketing grew more and more. Every single stage of her career eventually gives her the question, "What's Next?".In 2019, she and her husband Joshua Lee started StandOut Authority. Their focus is on helping 6-and-7-digit entrepreneurs to maximize LinkedIn as a social media platform and to grow their own personal branding. LinkedIn is such a generous place to build your personal brand's awareness. Not to mention, it is absolutely SEO-friendly. That means, as long as you are able to optimize your profile, you can grow your organic reach. According to research, LinkedIn posts are highly indexable in Google.Rachel is very passionate about helping business owners show their authentic selves as he believes that this will all for people to easily connect with them. People buy from people. People want to hear the stories behind the company. They want to know who is leading the company, who works for the company, and what these people have to say. She believes that the only way people can be authentic is through the human voice. Katie supported this idea by saying that the opportunity to hear someone speak can move relationships at lightning speed.She further discussed the pillars of personal branding. This includes communication, aspirational clients, differentiation, and passion.Learn more about LinkedIn and personal branding in today's episode.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Rachel's website: https://standoutauthority.com/LinkedIn: https://www.linkedin.com/in/therachelblee/Instagram: https://www.instagram.com/therachelblee/Learn more about Katie and Next Step Social Communications: Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/iamkatiebrinkley/ Hosted on Acast. See acast.com/privacy for more information.

Our guest today is Rachel B Lee. She is the Co-Owner and CMO of StandOut Authority and help business owners and influencers create a strong personal brand, grow their influence and draw in amazing opportunities. Completing an MBA at The University of Texas at Austin led her to go corporate including a significant position in Microsoft. Here, her love for marketing grew more and more. Every single stage of her career eventually gives her the question, "What's Next?".In 2019, she and her husband Joshua Lee started StandOut Authority. Their focus is on helping 6-and-7-digit entrepreneurs to maximize LinkedIn as a social media platform and to grow their own personal branding. LinkedIn is such a generous place to build your personal brand's awareness. Not to mention, it is absolutely SEO-friendly. That means, as long as you are able to optimize your profile, you can grow your organic reach. According to research, LinkedIn posts are highly indexable in Google.Rachel is very passionate about helping business owners show their authentic selves as he believes that this will all for people to easily connect with them. People buy from people. People want to hear the stories behind the company. They want to know who is leading the company, who works for the company, and what these people have to say. She believes that the only way people can be authentic is through the human voice. Katie supported this idea by saying that the opportunity to hear someone speak can move relationships at lightning speed.She further discussed the pillars of personal branding. This includes communication, aspirational clients, differentiation, and passion.Learn more about LinkedIn and personal branding in today's episode.Visit Rachel's website: https://standoutauthority.com/LinkedIn: https://www.linkedin.com/in/therachelblee/Instagram: https://www.instagram.com/therachelblee/Learn more about Katie and Next Step Social Communications: Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/iamkatiebrinkley/

Over the last 20+ years, Joshua built 16 businesses, wrote a book called ‘Balance is Bullsh*t' and created a beautiful marriage and blended family of two children, Jayden and Skylar. Way back in 2003, he built his career in online marketing with clients like MySpace and Google with advertising spends of over a half of a billion dollars, which generated over 35 Trillion online impressions for these companies. Rachel B. Lee is a fearless marketing #ladyboss and the wife of Joshua B. Lee. Together, they have formed a powerful business relationship that connects with audiences across the world. Rachel leads the marketing and branding strategy for Standout Authority and its clients and can help you find your voice and create influence like you've never imagined. She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever's first social media driven consumer activations including AXE One Night Only.

Episode #44: Kimberly and Rachel B. Lee breaks down what it really looks like to walk away from a highly successful corporate job and transition into full fledged entrepreneurship. We get real and raw and go through behind the scenes to see what it looks like to muster up the guts to take a leap of faith to leave a comfortable job and dive into your entrepreneurial journey. Rachel is a LinkedIn expert and shares how to leverage the platform to build your personal brand

In this episode, I sit down and chat with Rachel B. Lee. She is a Branding expert. Corporate turned Entrepreneur. We chat about how she made the big leap and joined forces with her Husband to create an incredible business. We chat about how to work on making that transition. Working with your significant other. ALL THE THINGS!! I cannot wait to hear what you think. https://www.instagram.com/therachelblee/ https://standoutauthority.com/livelaa

Amy interviews Rachel B. Lee of Standout Authority. Rachel dives into the reason why personal branding is more important than ever. She gets SUPER tangible as she discusses the 4 pillars of personal branding and how to create a content strategy that works. Rachel will leave you inspired to be YOU. She'll help you find your authentic voice so that you feel in alignment with your brand and values. Can't wait for you to listen to this game changing episode. Links: Meet RachelStandout Authority Standout Authority on LinkedInLet's connect!INSTAGRAM: https://www.instagram.com/pursuingherpurpose/MEET AMY: http://instagram.com/ameskieferMEET KAT: https://www.instagram.com/kat.herro/ MEET ABBY: http://instagram.com/abbyrosegreen

Meet Rachel B. Lee Meet Rachel B. Lee, a fearless brand marketing ladyboss with over a decade of experience leading major brand and marketing strategies for Unilever, Microsoft, Gartner, and more. After receiving her MBA from the University of Texas, Austin, McCombs School of Business in 2016, she entered the technology industry at Microsoft. Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire. Most recently, she led the brand and marketing strategy for Software Advice as a Gartner Sr., Brand Manager. This $50M revenue business helps small businesses find software and Rachel completely reinvented the brand identity and go-to market strategy.     Now, she is Co-Owner and CMO at StandOut Authority, helping people define their personal brands, create influence, grow opportunities and build long-lasting human relationships on LinkedIn.   You will come away from this conversation empowered, inspired, and ready to dust off your courageous cape. I saw the transformation that Rachel went through over the past year of realizing that being in a job that was 'fine' was not good enough. She opens up about the real-life stressors of leaving her esteemed job, including the physical ramifications of being an overachiever, and shares her courageous story of becoming a woman entrepreneur, or as we like to call her, a powerhouse ladyboss.    Designing your own path Rachel B. Lee, one of my beloved coaching clients, is one of the more genuine and big-hearted women I know. She knew deep down she had a bigger purpose-to use her strengths, gifts, and genius talents at personal branding to support entrepreneurs who are eager to get their message and values to the world. Rather than follow a path that was laid out for her, she decided to design her own path. This was not easy, and it didn't happen overnight. We spoke vulnerably about what it takes to make the big shift to becoming an entrepreneur, as well as to redefine success and achievement. Rachel shares openly about her own physical health struggles, which are connected to the incredible stress she dealt with over the past year and from constantly being in an over-achievement mode. She talked about having to reprogram her concept of success, which now means more time to be present, mindful, healthy, and grateful. The Litmus Test Rachel tapped into her own truth and took a hard look at her job and her desires. She liked it but certainly didn't love it. She asked herself; how do I want to feel? She journaled and did a lot of inner work, realizing that she didn't want to stay in a safe, secure, and even lucrative job that didn't fulfill her at the heart and core of her being. She no longer wanted to spend all hours of the day working towards brand marketing and instead chose to build a personal brand around who she innately was.  How to Authentically Stand Out  Rachel B. Lee shares how, through personal branding and allowing the truth of yourself to shine through, you can truly stand out. This is her zone of excellence, mixing brand marketing with personal branding and finding the sweet spot. A place to start for all of my beloved entrepreneurial listeners out there is to get clear on the basic 4 elements of claiming your personal brand: your unique skills, audience, differentiation, and your passion. Final Thoughts Rachel B. Lee opens her heart to share with us how important it is to put personal branding over brand strategy. That we each have something special to bring to the table, our own bit of magic to sprinkle on all we do, if only we tune in and connect with that part of ourselves.      Sacred Connection As always, this community is a sacred, safe place built on love and acceptance. It was created to help you evolve and expand into your highest self. Please share your wisdom, comments, thoughts. I love hearing from you and learning how you are being your truest, you-est you. Please join us in our Facebook group The You-est You® Community for Soul Seekers Join host Julie Reisler, author and multi-time TEDx speaker, each week to learn how you can tap into your best self and become your You-est You® to achieve inner peace, happiness, and success at a deeper level! Tune in to hear powerful, inspirational stories and expert insights from entrepreneurs, industry thought leaders, and extraordinary human beings that will help to transform your life. Julie also shares a-ha moments that have shaped her life and career and discusses key concepts from her book Get a PhD in YOU Here's to your being your you-est you! Connect with Rachel B. Lee Website: therachelblee.com Instagram: @therachelblee Twitter: @TheRachelBLee LinkedIn: linkedin.com/in/therachelblee Rachel's course is at: https://standoutauthority.com/hotseat Enjoying the show? For iTunes listeners, get automatic downloads and share the love by subscribing, rating & reviewing here! *Share what you are struggling with or looking to transform with Julie at podcast@juliereisler.com. Julie would love to start covering topics of highest interest to YOU.   You-est You Links: Subscribe to the Podcast  Learn more at JulieReisler.com Become a Sacred Member at the Sacredology® Membership Join The You-est You® Community for Soul Seekers on Facebook Subscribe to Julie's YouTube Channel Book Julie as a speaker at your upcoming event Amazon #1 Best selling book Get a PhD in YOU Download free guided-meditations from Insight Timer Julie's Hungry For More On line Program (10 Module Interactive Course) 15 Days Of Gratitude To Change Your Life on InsightTimer

“The power in the world that we're living in today is in Personal Branding. That is the game-changer. I don't think there's been another time in our history where that mattered so much.” - Rachel B. Lee   Rachel B. Lee is a fearless marketing #ladyboss and the wife of Joshua B. Lee. Together they have formed a powerful business relationship that connects with audiences across the world. Rachel leads the marketing and branding strategy for Standout Authority and its clients and can help you find your voice and create influence like you've never imagined.    She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever's first social media-driven consumer activations including AXE One Night Only.    After receiving her MBA from the University of Texas, Austin, McCombs School of Business, she entered the technology industry at Microsoft. There she led branding, social media and content strategy, blog and influencer communities, podcasts, experiential, and more for the Microsoft Partner Network, an ecosystem of 300K small to enterprise size businesses digitally transforming the world.   Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire, and in 2018 won the Microsoft Inspire Speaker Excellence award for her session on modern selling and LinkedIn. Her multimillion-dollar brand repositioning and messaging strategy for the Microsoft Partner Network still reaches millions.    Most recently she served as a Gartner Senior Brand Manager leading Software Advice's brand and marketing strategy, a 15-year-old $50M+ revenue business, all about helping small businesses find the right software through human conversation. She built a new brand identity and launched a multichannel brand media campaign building the brand's awareness in new innovative ways.    She's passionate about helping students navigate their careers, and also serves as an Industry Consultant for the University of Texas, McCombs School of Business, MBA, and MS Marketing students. Helping job seekers and our future leaders develop their personal brands and build careers is something she's very proud of.    Follow Rachel on LinkedIn, Facebook, and Instagram. Sponsor Today's episode is sponsored by Aura Merchandising, a proud women-owned full-service brand marketing, and global sourcing agency. Visit them at www.auralimited.com Find Us Online! Website: www.iamjuliethahn.com Instagram: @iamjuliethahn Twitter: @iamjuliethahn LinkedIn: Juliet Hahn FB: Juliet Hahn Fireside: Juliet Hahn Clubhouse: @iamjuliethahn YouTube: Juliet Hahn

On this episode of Asked and Answered by Soul, Jennifer Urezzio and fearless #ladyboss Rachel B. Lee share insights and wisdom about building a brand, unleashing the powerhouse within, getting uncomfortable, taking chances, and learning to live life with no regrets. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're thinking about changing your career path or stepping out of your comfort zone, this one is for you! Rachel B. Lee is a "fearless marketing #ladyboss who builds brands and creates influence". Rachel is a Senior Brand Manager at Gartner, Texas MBA and MS Industry Career Consultant. She's also a branding expert for StandOut Authority which helps business owners, professionals and entrepreneurs build their influence on LinkedIn. As a Speaker and Stepmom, she shares great advise on relationship building, being fearless in changing careers and building your personal brand. She has now lived in 6 different states throughout the United States, received 2 university degrees, traveled to 5 continents and has a thirst for challenging situations. So, she knows what she's talking about! More information: https://www.powerofworldwomen.com Get your free guide on personal branding here: http://therachelblee.club/ Follow us on Instagram @powerofworldwomen.