Business Remixed

When we find ourselves at midlife with the kids growing up and being more independent, so many of us start thinking, “I could do anything I want right now, what do I want to do?” The crossroads at this stage of life is different from any other developmental milestone we've been in, and it's one that both my guest and I are experiencing along with you.   So today we're diving deep into this topic with a returning guest, my friend and colleague Danielle Cohen, to share our experiences at this midlife crossroads, the patterns we see in all of us going through it, and a special new way for you to rest, reflect, and rise together with us.   In this episode you'll hear:   [6:38] Trudi and Danielle reflect on the readjusting that a lot of folks are doing this year [13:00] What has become such a core part of Trudi's identity [22:30] The activation that's sprouting from Trudi's experience at this age [23:30] What's been the most challenging in Danielle's midlife journey [25:09] The parts of Trudi's midlife journey that weren't ideal [29:14] Danielle's advice for where to start thinking through where YOU are at in your midlife journey (and what she wishes everyone at this age could do) [32:50] How Trudi has changed things in her business lately to really honor this phase of life [37:27] Danielle breaks down authentic capacity  [42:10] One of the best practices to integrate at this stage of life, and how you can do this in person with Trudi and Danielle!   Join Trudi and Danielle in Vermont this October to pause, rest, reflect, and rise! https://danielle-cohen.thrivecart.com/rest-reflect-rise  Follow us on Instagram: https://instagram.com/equitycenteredcoaching

If you're here, I'm willing to bet you started your business to create an impact in the world, to create change, and to help people make impactful shifts, right? But if lately you've been feeling disheartened, at a plateau, unsure how to keep showing up with everything going on in the world, or even ready to quit, I don't want you to miss this episode! Because this week I'm breaking down my answer to how to keep working and growing when the world is on fire, what I see people struggling with in their businesses, and the 3 things you're probably disconnected from if you're falling out of love with your work.   In this episode you'll hear: [7:22] My reflections on my own significant transitions or expansions in my life [8:25] A little BTS on the work I've been doing this year in my personal life [11:10] The many faces of impact [13:57] This next set of work after you've learned the basics of selling and putting your work into the world   Join us for our free Amplified Impact Thought-Leader Training for Experienced Coaches and Leaders who are here to create change in the world: https://trudilebron.com/free-training    Follow us on Instagram: https://instagram.com/equitycenteredcoaching   

It's no secret that the coaching industry is experiencing a transition phase, and solid leadership skills are needed now more than ever. So in this episode I'm bringing you a conversation with emotional mastery and leadership coach, Jen Underwood, to talk about new levels of leadership, alignment, and the shifts that are happening (and need to happen!) in the coaching industry.   In this episode, you'll hear:   [11:00] What Jen sees shifting in the coaching industry [13:12] Trudi breaks down “value fatigue” [16:22] The major social climate shifts that have affected the coaching world [17:30] What the role is for coaches in our emerging social environment [22:05] The things we CANNOT lose in our lives in spite of the heaviness in the world right now; and the role coaching can play [30:50] Jen's advice for what to work on next in your own personal development journey [34:48] We break down showing up in alignment in the world [38:44] Trudi explores another opportunity for coaching  [40:37] The 3 skills ALL leaders in any area need [42:05] Jen breaks down the #1 underexplored skill that could help you in your leadership, no matter what industry you're in   Learn more about Jen and her work: Website - https://jenunderwoodleadership.com/  Facebook - https://www.facebook.com/jennifer.underwood.355  Instagram - https://instagram.com/jenunderwoodleadership/  _____ Follow us on Instagram: https://instagram.com/equitycenteredcoaching

Get ready for a different kind of conversation today with my friend and publishing family, Tamela Gordon! Tamela is a talented writer and editor, and she's joining me this week for a fun exploration of hood wellness, community care, and DEI work.    In this episode you'll hear:   [4:12] Tamela breaks down her book, Hood Wellness, and how it came to be [8:40] What community care looks like [18:22] Trudi and Tamela explore negativity bias [21:44] Why self-work is so crucial when talking about community care [27:00] Conversation and being in community [33:53] What Tamela would love people to take away from her book [37:22] Exploring the current social climate [44:32] What people should be paying attention to right now around equity and inclusion practice Pre-order Tamela's book, Hood Wellness: Tales of Communal Care from People Who Drowned on Dry Land   Connect with Tamela on Instagram: https://www.instagram.com/shewritestolive  Follow us on Instagram: https://instagram.com/equitycenteredcoaching 

Get your notebooks out for this one, because my guest this week is one of the smartest people I've ever met and you're gonna learn some things today! I'm joined for this conversation by Mina Raver, who builds noninvasive neuro-tech for neurodivergent professionals who struggle with productivity.   Get ready to get nerdy with us over this as we explore neurodivergence, what that means, and why it's important—particularly in the context of business and personal development.   In this episode, you'll hear: [3:07] Mina breaks down the concept of neurodivergence [7:02] The systems that lead to classifying people as neurotypical or neurodivergent [9:10] How businesses can be responsible to neurodiversity [10:02] The relationship between culture and cognitive functioning [16:10] Similarities in patterns that exist between coaching practices and schools, systems, and communities [18:42] Why it's important that people are coming into awareness about their own neurodivergence in their 30s, 40s, and beyond [25:45] White supremacy's effect on neurodiversity [32:20] Mina unpacks preserving neurodiversity [39:40] Where to start if you want to improve your support of neurodiversity   Learn more about Mina Raver and her work: https://www.catalystium.com/  https://betterceo.app/   Follow us on Instagram: https://instagram.com/equitycenteredcoaching   

There are a lot of opportunities to be really dynamic with the way that we're doing our coaching work, and facilitating the future is one of the ways to do that. Today I'm joined by my friend and colleague, Chris Wallace Caldwell to break down this intersection between coaching and facilitations for you.    Chris has an extensive background in non-profit leadership, strategic planning, group facilitation, program development, and corporate social responsibility and she brings a particular skill in grasping the common elements of group work and the ability to synthesize a unified vision and focused path forward. Let's dive in!   In this episode, you'll hear:   [8:20] Trudi and Chris break down the titles of coach and facilitator [15:27] Some of the dilemmas and misconceptions Chris has encountered in her facilitator role  [20:15] We explore facilitation neutrality [24:54] The power of consent in facilitation [30:38] One of the skill gaps Trudi sees in the nonprofit space [35:50] The things groups and organizations struggle with the most that coaching might be able to support [48:24] One of the biggest skills a facilitator can hold [54:17] The biggest opportunity in coaching in organizations Follow us on Instagram: https://instagram.com/equitycenteredcoaching    Learn more about Chris:   LinkedIn: https://www.linkedin.com/in/chris-wallace-caldwell  Website: https://catalysisllc.com/  Instagram: https://www.instagram.com/chriswallacecaldwell/   

How much of what you believe about yourself actually comes from generalized societal messages? Chances are, it's quite a lot. But it doesn't have to stay that way. In this episode, we're exploring this and how to take back your brain! I'm joined by Kara Loewentheil, Master Certified Life Coach, the founder of The Feminist Self Help Society, host of the internationally top-ranked podcast UnF*ck Your Brain, and author of Take Back Your Brain. Let's dive in!   In this episode, you'll hear: [2:54] How Kara's changed the way she talks about her work and how it opens up a new dimension [5:35] Why she talks about coaching as a philosophical practice [14:07] Kara's coaching philosophy and breaking down Intersectional Feminist Coaching [18:28] Where to start taking back YOUR brain [21:11] The hardest thing about thought change [39:36] This realization that pushed Trudi to start a business 10 years ago [44:16] Why Kara loves intersectionality so much   Follow us on Instagram: https://instagram.com/equitycenteredcoaching    Learn more about Kara and her work:    Website: https://schoolofnewfeministthought.com/     Book: https://www.takebackyourbrainbook.com/     Podcast: https://schoolofnewfeministthought.com/podcasts/     Instagram: https://www.instagram.com/karaloewentheil/    Facebook: https://www.facebook.com/karaloewentheil/   

What if you could scale your business WITHOUT social media? If you're feeling burnt out and exhausted from trying to play the social media game to grow and scale your business, you don't want to miss this episode! Today I'm joined by Sophie Kessner, a colleague and a former student for the Institute for Equity Centered Coaching who teaches people how to scale a social media optional business.    Listen in as we unpack some harsh truths about social media, several more sustainable growth strategies, and how to start getting off the content creation hamster wheel.   In this episode you'll hear:   [1:44] What motivated Sophie to become social media optional in her own businesses and how she grew to teach others to do the same  [6:52] Some of the things she put down and upacked on her social media optional journey to regain her mental health [8:25] Why diversity in your social life is so crucial [10:28] How long it took Sophie and her business to transition into being social media optional, and the hardest parts of the journey [16:50] What she reconnected with and picked up on her journey [19:38] Sophie's take on the sustainability of the influencer model and the hamster wheel of content creation in business [22:32] Some harsh—and kinda cringy—realities of social media [29:13] How you can start thinking about marketing that keeps you away from the hamster wheel and burnout of social media  [36:00] The best website host for SEO growth [41:32] Where to start on your own social media optional journey   LINKS:    Learn more about Sophie and her work: https://sophiekessner.com/  Check out her blog for free easy-to-digest practical information you can start implementing today: https://sophiekessner.com/blog/    Follow us on Instagram: https://instagram.com/equitycenteredcoaching 

Ever feel like you just can't win in your business? Like you're doing all the things the “experts” say to do to bring in clients, and it just isn't working like it should? If so, you're not alone. And you don't want to miss this episode! (You might even want to grab a notebook, because what we're dropping today is so juicy!)   Today I'm joined by my friend and guest, TaVona Denise. She's a minimalist marketing strategist who helps coaches talk about what they do so they can book more of their favorite clients, and in this episode we're breaking down how to attract and book your FAVORITE clients—not just any client—and do it in a way that doesn't burn you out.   In this episode you'll hear:   [5:34] The biggest lesson TaVona has learned on her journey to her own boutique lifestyle business [7:21] THIS fundamental thing that will help you be so much more effective with your audience and when it's extra important to take this step [13:40] Trudi and TaVona explore the broader changes happening in the coaching industry.  [21:58] The different between content creation and using social media as a marketing tool [24:04] The ABCs of impact and where many coaches are getting it wrong [28:16] Collaboration suggestions; what to avoid and how to do it right   Learn more about TaVona and her work: IG: https://instagram.com/tavonadenise  Website: https://tavonadenise.com    Follow us on Instagram: https://instagram.com/equitycenteredcoaching

If you've been curious about NLP (Neurolinguistic Programming), you don't want to miss this episode, because we're not just explaining it but breaking it down with a real critical eye. Today I'm joined by Kelley Oswin and Laura Slinn, two of the founders and coaches at Avalon Empowerment, to break this down for you. Let's dive in!   In this episode, you'll hear:   [3:30] How Kelley and Laura came into this style of coaching work and how Avalon Empowerment was born [11:46] The way their work came to be centered around trauma awareness [17:32] We break down our thoughts on coach supervision [28:01] Laura and Kelley break down NLP and how they approach it [35:10] The Evolved NLP they practice and teach at Avalon Empowerment [36:30] Red flags to watch out for when NLP style modalities can be used manipulatively or as an abuse of power [45:11] A breakdown of muscle testing and how it's used in conjunction with NLP [55:03] Inspiration where the coaching industry is going   Links:   https://www.avalonempowerment.com/  https://www.instagram.com/avalonempowerment/   https://www.facebook.com/avalonempowerment    Follow us on Instagram: https://instagram.com/equitycenteredcoaching

So many people that I know would say they aren't coaching, but by our definition, they definitely are! One example of this is the government DEI work done by a friend of mine, Jeff Selby, who works within the Office of Equity and Human Rights in local government.    Join us today for this conversation around the coaching work that he does and why equity work is important for EVERYONE.   In this episode, we're exploring: [2:37] Breaking down Jeff's work in government [6:57] Jeff's philosophy/how he approaches equity work [10:04] The language of this work [11:30] How Jeff defines equity [13:20] Why equity is important for everyone [16:54] Jeff's go-to strategies for understanding the basic DEI concepts if you're struggling with it [24:02] Some of the most pivotal shifts in this field over the last few years [29:31] Jeff's advice on how to take the equity work out of the coaching/training session and into the office - action steps Follow us on Instagram: https://instagram.com/equitycenteredcoaching 

No matter your gender identity—trans, nonbinary, or cisgender—we all have so many expectations put on how we show up in the world based on very restrictive ideas around gender. But my guest in today's episode, Rae McDaniel, is passionate about empowering people of all gender identities to show up as congruent, authentic, and aligned with the person they really want to be.   Rae is a licensed clinical therapist, certified sex therapist, transgender DEI educator, and author of Gender Magic. Listen in as we talk about gender, gender inclusion, and gender freedom.   We're exploring: [3:33] The premise of Rae's book, Gender Magic [7:07] Why Gender Magic is also super powerful for cisgendered folks as well [11:18] The idea of gender as a performance [15:44] What it means to play with gender and why this step is so important [21:05] Masculine vs feminine energy and how Rae advises you to think about them differently [27:08] Their experience of coming to this work [29:44] How to be a better supporter to anyone who may be exploring their gender identities    More about Rae: Check out their book, Gender Magic IG: https://www.instagram.com/theraemcdaniel/  Website: https://rae-mcdaniel.com/    Learn more about the Equity-Centered Coaching® Summit: https://equitycenteredcoaching.com/summit  (And get $100 off with code PODCAST)   Follow us on Instagram: https://instagram.com/equitycenteredcoaching 

Visibility is a lot more than your social media reach. With my guest, friend, colleague, and client Danielle Cohen. She is a photographer and visibility coach who helps people show up in their fullness, do the things they're here to do, and face all the things that comes with. In this episode, we're exploring what visibility really means and how to expand into yours authentically.   In this episode, you'll hear:   [2:06] How Danielle went from photographer to coach [11:44] The way we bring our true medicine forward [15:55] Quantitative vs qualitative visibility [20:30] Breaking down the word “authentic” [34:00] How Danielle helps her clients figure out what to focus on to explore their own unique path to visibility [38:10] The way she blends photography and coaching [40:40] Pricing as a coach   Learn more about the Equity-Centered Coaching® Summit: https://equitycenteredcoaching.com/summit    Connect with Danielle:  Website: https://danielle-cohen.com  IG: https://www.instagram.com/daniellecohenphotography/  Email: danielle@danielle-cohen.com  Follow us on Instagram: https://instagram.com/equitycenteredcoaching

The coaching industry is going through some growth pain over the last year or so, and it may lead you to wonder, “Is coaching dying?” But coaching isn't new, and it isn't going anywhere! Join me and coach Caryn Gillen for this conversation as we break it down. We'll dive into the industry's future, what we can learn from the past, and what we'll need to not have outside regulation while keep making the industry better.   In this episode you'll hear:   [3:00] Caryn's experience starting out as a life coach in the early 2000s  [4:35] Some of the key differences between her traditional mental health education and what she wanted to do as a coach [8:01] Why we believe you don't have to be a coach to use coaching skills [9:17] Trudi's opinion on coaching industry regulation [11:19] How Caryn approaches values in her practice and how it affects the work she does [13:48] The easiest way to conserve energy while getting clear on your business's values as a personal brand [16:48] How Caryn helps her clients think about values and how they can be applied to decisions and actions in their businesses [19:48] Where she finds people have difficulty staying in alignment with their values [23:23] Caryn's top tips to get started getting in touch with your values [26:40] What we're looking forward to in the field of coaching [31:42] Changing niches or expanding or wanting to change in your business [35:!9] Caryn's opinion on “industry standard” and her invitation for you   Follow us on Instagram: https://instagram.com/equitycenteredcoaching 

Have you ever considered how learning coaching skills can actually make you a stronger leader? In this episode, I'm joined by Charmagne Glass-Tripp—an amazing equity-centered leadership coach and the Director of Programming here at the Institute for Equity-Centered Coaching—to break it down for y'all. In this episode you'll hear:   [2:18] How Charmagne came into this work from a background in corporate banking and music [15:29] THIS critical component of the work we do [18:55] What equity-centered coaching means and why it's so important [21:25] Breaking down the difference between different styles of leadership [26:04] How we use coaching as a leadership tool and why having coaching skills in your toolbox as a leader is invaluable [36:31] The future of personal development [44:29] How equity-centered coaching tools have helped Charmagne in her personal life as well as professionally   Catch the replay of our workshop, Personal Development in a Social Context: https://equitycenteredcoaching.com/feb24workshop  Follow us on Instagram: https://instagram.com/equitycenteredcoaching

Just like every good course of study or inquiry, you start by defining your terms. So, what is coaching anyway?! Joining me in this conversation to break it down is my friend, colleague, and client, Lindsay Dotzlaf. Lindsay is the founder of The Coach Lab, where she teaches coaches how to coach by teaching them foundational coaching skills.    Listen in for our first official episode of this version of the podcast, where we're kicking things off by digging into what coaching even is, who coaches are, and how those definitions have evolved over the last couple years.   In this episode, you'll hear:   [5:05] How Lindsay and I define coaching [7:03] Breaking down what it means to be a coach and who should—and shouldn't—call themselves one [8:30] Why some people distance themselves from the title of coach  [10:30] THIS very clear boundary around what isn't actually coaching [12:04] How Lindsay came into the work as a coach and why she and I see things so differently than much of the industry [15:15] What it is about coaching that helps people and can be so transformative [21:30] One of the reasons I feel the coaching industry has taken a hit in the last couple of years [22:46] Balancing having an online coaching practice and learning how to run the business behind that practice [24:07] The pressure to achieve what the general conventional idea of success is  [26:00] We talk giant money goals and the expectation to make $100K years or months or more [30:36] Predictions of what we'll see more—and less!—of in the industry in the years to come [40:49] The beauty and power of diversity   Find Lindsay Podcast: Mastering Coaching Skills: https://www.lindsaydotzlafcoaching.com/podcast/  IG: https://www.instagram.com/lindsaydotzlaf  Website: https://www.lindsaydotzlafcoaching.com/   

Join me as I catch you up on what's been going on since the last episode of Business Remixed, the shift to The Coaches Forum, and what you can expect next from this new show that I think you're gonna love!

Which social media platform is the most important to your brand? We all know that social media is a critical part of marketing your business and personal brands, so where can we get the most bang for our buck, so to speak? Rachel B. Lee is your brand marketing “Lady Boss”. She is an authentic, powerful, and loving woman who is changing the world one soul at a time, and we are so lucky to have her here today to share her knowledge! Sit down with us as Rachel guides us through the differences in B2B and B2C marketing strategy, why you should uncouple yourself from your brand and why everyone needs to be using LinkedIn!    Listen now to hear more about:   Why LinkedIn is (the MOST) important to those in the coaching/consulting world What is H2H and why does that matter most The changing climate of marketing in today's world Who your audience is - and who you want them to be - the most important piece How many interactions it takes for someone to remember your brand Personal vs Business brands Optimizing your content for Google - LinkedIn can do it for you! Rachel's tips for making connections Learn more about Rachel B. Lee on LinkedIn - https://www.linkedin.com/in/therachelblee   Explore Rachel's other social accounts - https://twitter.com/TheRachelBLee, https://www.facebook.com/therachelblee, https://www.instagram.com/therachelblee   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership   Connect with me on Instagram - https://www.instagram.com/trudilebron/   Science & Business of Coaching -  Psychology, Pseudoscience, or Pyramid Scheme? https://trudilebron.replynow.ontraport.net/science-business  

What does the gender pay gap really encompass? Why isn't increasing wages enough to fix it? Katica Roy, a gender economist, is here to try and answer some of these questions for us today. She is the founder and CEO of Pipeline, a company focusing on stopping unconscious bias in the workplace and increasing financial performance. The daughter of an immigrant and a refugee, Katica strives to make change for women in the workplace, benefitting both employees and the economy. Join us today, as we chat about why the pay gap isn't the only issue, why implicit bias trainings aren't working, and what companies can do about it!     Listen now to hear more about:   What we should be paying attention to when it comes to gender equity in the workplace The concerning amount of women still missing from the labor force due to the pandemic How it takes women twice as long to be promoted into the same role The assumption that mothers are less committed to their careers than fathers Getting in front of companies' “people decisions” - Pipeline is ensuring equitable decisions before those decisions are made The gap between what companies and CEOs say is important and what employees see happening Learning to be comfortable with being uncomfortable; accepting that we all have biases And so much more!!!   Learn more about Katica Roy - https://www.katicaroy.com/   Explore Pipeline - https://www.pipelineequity.com/   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership   Connect with me on Instagram - https://www.instagram.com/trudilebron/   Science & Business of Coaching -  Psychology, Pseudoscience, or Pyramid Scheme? https://trudilebron.replynow.ontraport.net/science-business

What happens when as women, we have done the work - the therapy, professional development, coaching, etc, and still find we are not where we want to be?  Where do we go from here? Dr. Valerie Rein shares with us today that oftentimes that continued struggle comes from intergenerational trauma. She has spent years devoting her work to helping women grow and heal, and is the author of the bestseller Patriarchy Stress Disorder. I am so excited to share my conversation with Dr. Valerie with you today and talk about the effects of intergenerational trauma on our lives.   Listen now to hear more about:   The life-changing event that brought about drastic change for Dr. Valerie  Intergenerational trauma where it comes from and who it affects The public awareness 2020 brought to us all about trauma, stress, and our relationships Dismantling a system - what is the assumed goal The impact of changing the things closest to you - even when they seem less significant What movie we recommend EVERYONE watch! Steps everyone can take to get started reflecting on their own lives   And so much more!!   Learn more about Dr. Valerie or check out her book - https://drvalerie.com/   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership   Connect with me on Instagram - https://www.instagram.com/trudilebron/   Science & Business of Coaching: Psychology, Pseudoscience, or Pyramid Scheme? https://trudilebron.replynow.ontraport.net/science-business  

Balancing our actions between seeming performative and not doing anything can be a hard line to walk.  Who do we look to for guidance in these instances, and how do we separate ourselves from the judgment of strangers?  Dallas Travers is the creator of The Hive - a business mentoring program that helps values-driven coaches build businesses they can be proud of.  Today we sit down and talk about these challenges and others like them, and being intentional in what we are creating.   Listen now to hear more about:   The Slow burn vs Quick fix - Dallas's ripple effect approach Normalizing the “roller-coaster” How George Floyd's death changed her understanding of her role in DEI Importance of community and how social media has changed how we relate to each other Making the deepest impact with the skills and resources that you have How Dallas's exchange program for coaches who serve a marginalized community works The thing that Dallas is most excited about going forward   And so much more!   Learn more about Dallas - https://dallastravers.com/ or on instagram https://www.instagram.com/DallasTraversBizMentor/   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership   Connect with me on Instagram: https://www.instagram.com/trudilebron/

Do you have strong emotions about email marketing?  Most of us do, whether positive or negative. Do you sometimes wonder if email is still a fundamental part of the conversation (IT IS)?  There has been a strong cultural shift recently in where marketing and ethics intersect. Today I chat about this intersection with Tarzan Kay, a former copywriter-for-hire who specializes in emails that are fun to read, and more addictive than Netflix.  Join us as we dig in deep on persuasion as a social justice issue and the ins and outs of fitting marketing into your anti-racist business.     Listen now to hear more about:   The moment that led Tarzan to look closely at her own business practices How marketing can fall into an abuse of power narrative and what that looks like Where cults and online business can be similar, why they are not the same, and how to determine the difference  How cultural appropriation in marketing desensitizes us and creates dangerous patterns The importance of acknowledging unique challenges and differences in business instead of making presumptions Three things to look at for the future of equitable and effective marketing Trudi and Tarzan's take on how often you should email your marketing list per week   And so much more!   For more information on subjects mentioned in this episode you can check out Janja Lalich's work at https://janjalalich.com   Check out Tarzan at  https://www.instagram.com/tarzan_kay or on instagram @tarzan_kay   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership Connect with me on Instagram: https://www.instagram.com/trudilebron/  

Y'ALL it's been a while, but WE'RE BACK! We've been busy and I'm so jazzed to share what we've been up to! But sometimes finishing a big project or event can leave you feeling empty and drained. That's where I found myself last year. So today I'm chatting about how to combat that burnout and how selfcare can look different for everyone, but is still critical for all. Let's get into it!   Listen now to hear more about:   The time and energy that really goes into writing a book Details from my wedding: fun facts, what traditions we kept and didn't, and where I said YES to the dress!  The thing that got me out of the post-book slump and inspired me to dig back in How our personal values can help us stay grounded and connected but may differ from our business values My new values list, the changes I made and why A quick exercise you can do to check in with your values   And so much more!   Check out my book -  The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership Connect with me on Instagram: https://www.instagram.com/trudilebron/

Have you heard the news? We've launched The Institute for Equity-Centered Coaching® with a selection of equity certification programs to prepare leaders, entrepreneurs, and coaches to serve their clients no matter their identity. This work has been in progress for a long time, and we are excited to finally share it with y'all!  Tune in to this special episode from one of our open house events to hear more about what The Institute for Equity-Centered Coaching is all about. We're diving into why DEI and anti-racism work is the foundation for the institute, the core competencies you can expect to master in the programs, and how YOU can help transform the coaching industry by becoming a certified equitable coach or leader. Listen now to hear more about: Why we created The Institute for Equity-Centered Coaching What it REALLY means to be a coach The selection of certifications being offered (depending on the needs of you & your biz) How to navigate between the roles & techniques of leadership and coaching The core competencies you can expect to master Why we wait to adopt new language related to DEI and anti-racism work How the certifications are responsive to ALL of the ways people are marginalized What to do if you want to know whether your business needs to step up it's DEI and anti-racism practices The TOP BENEFITS of being a certified equitable leader or coach And so much more! Short on time? Check out the show highlights: [2:30] The context & foundation for the The Institute for Equity-Centered Coaching  [6:00] What it REALLY means to be a coach [10:40] Diving into the certification options [18:40] Core competencies you can expect to master [20:50] Q & A session with attendees [36:40] The TOP BENEFITS of being certified by The Institute for Equity-Centered Coaching Fill out an interest survey for the Institute for Equity-Centered Coaching® and Leadership here: www.trudilebron.com/application Become a certified equitable coach or leader: https://www.trudilebron.com/institute Connect with me on Instagram: https://www.instagram.com/trudilebron/

Y'all, when I came across the Fuerte and Fearless clothing line, I fell in love with the brand, the message, AND the shirts! I HAD to know more about who was behind it all—and with a little investigating I connected with Fuerte and Fearless founder Jeanette Guardiola-Woods. She's joining me this week to share about her passion—empowering people of color through fashion. Jeanette's created a values-driven biz with a message that speaks for itself, embodying the authenticity of Latinx culture with shirt designs that transcend the expected.  In this episode, Jeanette shares why she started Fuerte and Fearless, the importance of building her brand (and not just a t-shirt company), and her choice to let the brand speak for itself as she finds a balance between behind-the-scenes and front-and-center entrepreneurship.  Listen now to hear more about: What Fuerte and Fearless REALLY means to Jeanette Capturing the aesthetic of her Puerto Rican/Cuban heritage to reach a larger Latinx audience Why she's not worried about people using-and-abusing the brand's social statements How to be an ally and interact with Fuerte and Fearless Practicing explicit inclusion to be clear & focused on your target customers The DISH on what's next for the brand—plus, the #1 thing Jeanette's looking forward to! Taking on the challenges (and finding balance) as Latinx entrepreneurs And so much more!   Short on time? Check out the show highlights: [5:40] The inspiration behind the brand Fuerte and Fearless [9:20] What Fuerte and Fearless REALLY means to Jeanette [13:10] Tapping into her Puerto Rican/Cuban heritage for her designs [20:45] Being an ally & interacting with the brand [27:00] Focusing on your target audience through explicit inclusivity [33:00] What's next for Fuerte and Fearless [35:50] Finding balance as Latinx entrepreneurs   Connect (and shop!) with Fuerte and Fearless: Instagram: https://www.instagram.com/fuerteandfearless/ Etsy store: https://www.etsy.com/shop/FuerteandFearless Shop the website: www.fuerteandfearless.com Facebook: https://www.facebook.com/fuerteandfearless Twitter: https://twitter.com/fuertefearless?lang=en Become a certified equitable coach or leader: www.trudilebron.com/institute Connect with me on Instagram: https://www.instagram.com/trudilebron/

Do you know the difference between honoring a culture and appropriating it? Why is appropriation such a big deal? I’m diving into these questions with my friend, author and yoga unity activist Susanna Barkataki, whose work focuses on using spiritual & DEI tools to uplift the underrepresented.  Susanna is shining a light on how the Western world is marginalizing yoga (because “Namastay in bed” is NOT okay!), and she's on a mission to bring yoga back to its roots by confronting the appropriation of its sacred culture. Her book “Embrace Yoga’s Roots: Courageous Ways to Deepen Your Yoga Practice” is just one way she’s taking on toxic yoga culture through education. In this episode, Susanna is joining me to share the stories & context for why she is passionate about teaching yoga’s origins, how to be creative with your OWN culture for your biz brand, and what y'all can do to STOP appropriating and START appreciating other folks' traditions & cultures. Listen now to hear more about: How Susanna is taking on the sea of whiteness in the yoga world Cultural appropriation as a door to systemic inequities The problems with glamorizing yoga How puns can escalate into exploitation of BIPOC What cultural appreciation ACTUALLY looks like (and what tools you need to be empowered to make the RIGHT choices) Why she’s bringing social justice & DEI into her yoga work Unpacking decolonization (and why it's NOT a metaphor) How words of social justice are co-opted and misused Susanna’s advice for being authentic, avoiding performative action, and aligning your values Why it’s EVERYBODY’S responsibility to live the practices of anti-racism and DEI  And so much more! Short on time? Check out the show highlights: [3:40] White supremacy in Western yoga spaces [10:00] How words or jokes exploit cultures [12:20] The glamorization of yoga [18:10] Building a better business with your OWN culture [20:30] What you can do to STOP appropriating and START appreciating cultures [28:20] Unpacking decolonization [35:00] Susanna’s advice for being authentic & real [40:00] The collective responsibility to practice DEI & anti-racism   Connect with Susanna Barkataki! Get her book or a FREE chapter of “Embrace Yoga’s Roots: Courageous Ways to Deepen Your Yoga Practice” here: http://embraceyogasrootsbook.com Instagram: https://www.instagram.com/susannabarkataki/ India Aid Organizations: https://linktr.ee/susannabarkataki/ Connect with me on Instagram: https://www.instagram.com/trudilebron/

There are many ways to create and run online businesses, but on today’s show I’m super excited to bring you a guest who has built his extremely successful business online in a unique way (and whose business helped me grow my own business from starting out as a struggling non-profit to now a 7-figure business with multiple team members!) Corbett Barr shares with us why you should focus on community and your audience first — before you focus on creating your product or offer — and how beneficial it can be for your business.   Corbett is the founder/CEO of Fizzle, which offers video training and community for digital creators and entrepreneurs. He has been self employed on the Internet since 2005, earning a living from blogging, podcasting, online courses, memberships, SaaS and more. Corbett recently completed a full digital reboot, deleting countless blog posts, social media posts and accounts, in order to refocus and reevaluate his digital self.   Listen now to hear more about: Why focusing on solving a problem for someone is KEY What it REALLY means to start a business The ONLY constant on the internet How to adapt to changes on the internet as you run your business Why Corbett closed almost all of his social media accounts (and still runs an extremely successful business without them!) His favorite alternatives for analytics to avoid feeding the Google Ads machine and support other small businesses The thing we need to get MOST comfortable with as entrepreneurs   Short on time? Check out the show highlights:   [5:26] What inspired Corbett to create his business with such a unique model and use his “audience first” method [6:43] What “audience first” means and why it’s so beneficial for your business [12:30] The big shifts Corbett has seen in online business over the years [21:25] His thoughts on things like Google Analytics and the different choices he’s made for analytics and collecting data [27:35] How Fizzle evolved and how it helped me create and grow my business Register for your spot in Show Up & Serve 2021: https://trudilebron.com/showup    Connect with me on Instagram: https://www.instagram.com/trudilebron/   Learn more about Corbett and Fizzle at: https://fizzle.co 

Leading through the lens of diversity, equity, and inclusion should be a top priority for every business owner. When your business practices are aligned with your values of DEI, you are letting your customers know that they are important and your business is accessible to all. I’m talking more about these ideas this week with beauty entrepreneur, podcaster, and DEI coach & consultant Erica Courdae. She is passionate about creating open spaces where leaders can learn to be true to who they are, own the changes they want to make, and pivot their mindset to create an inclusive, supportive, and value-aligned business culture that honors their clients.  In this episode, Erica is diving deeper into what it means to ALWAYS do business through the lens of DEI. She’s sharing what she’s learned on her journey in multiple roles in the beauty industry, how it’s impacted her as a business owner, and what you can do to shift to a message of inclusivity in YOUR business practices. Listen now to hear more about: Erica reflects on the culture of exclusion in business and teaching practices in the beauty industry—and why she was ready to make a change Being efficient, defying stereotypes, and creating an inclusive space as a stylist & business owner The importance of feeling CONFIDENT in your hair—especially for folks with textured hair Erica shares her TOP TIPS to create an inclusive & accessible business (and reach your TARGET market!) Why you can make money AND make an impact with a client-centered biz And so much more!   Short on time? Check out the show highlights: [6:00] Inefficient and noninclusive practices in the beauty industry [23:30] Shifting to a message of inclusion [29:40] The connection between hair and confidence [35:30] Practices to implement for an accessible and inclusive biz [42:00] Support yourself AND honor your clients Connect with Erica Courdae! Instagram: https://www.instagram.com/ericacourdae/ Website: https://www.ericacourdae.com Listen to her podcast Pause on the Play: https://www.pauseontheplay.com Pause on the Play Instagram: https://www.instagram.com/pauseontheplay/ Connect with me on Instagram: https://www.instagram.com/trudilebron/

Building your brand is just as important as scaling your business. That’s why my guest this week, CEO of the Master Brand Institute Jennifer “Jen” Kem, is so passionate about helping industry experts and entrepreneurs get seen, heard, and paid MORE online and offline by developing their brand. With extensive corporate and entrepreneurial experiences, she knows first-hand the power of intentionally building an engaging brand that attracts customers who want to be a part of your big impact — and she wants to help YOU achieve it! In this episode, Jen’s diving into the difference between a business and a brand, what it means to be values-driven, as well as her TOP TIPS to create a desirable brand and confidently grow your business. Listen now to hear more about: Jen shares why you should be creating and building your BRAND (versus only scaling your business) Strategies and structures to create a WHOLE customer experience that will get you PAID! We dig deeper into the importance of building relationships, aligning your values, and the consistency of trust The culture of Bro-marketing (and why you should AVOID it!) Why the self-centered nature of online marketing and business is unsustainable Creating a legacy plan for your company — plus, how YOU can tap into your values to retain the integrity and spirit of your biz The 3 CORE COMPONENTS of Jen’s method for building (and retaining) your values Jen’s BEST advice for solving the personal triggers tied to biz problems And so much more! Short on time? Check out the show highlights: [7:40] Why you need to build your brand (over just growing your business) [14:00] Attracting customers with a desirable brand [20:00] The problem with Bro-marketing [30:00] The importance of biz transparency and legacy [39:00] Jen’s method for tapping into your values [46:20] Solving personal triggers tied to business problems Connect with Jennifer Kem! Instagram: https://www.instagram.com/jennifer.kem/ Take the Brand Archetype Quiz: https://www.brandarchetypequiz.com Connect with me on Instagram: https://www.instagram.com/trudilebron/

You can (and should!) stand up for your beliefs and values without apologies. My guest this week, Rachel Luna, is diving into this idea and giving YOU permission to offend when you speak your truths. Rachel is a Certified Master Coach, speaker, and host of the podcast “Permission To Offend” who helps people gain the clarity and confidence they need to achieve their personal & business goals. She’s joining me to have an open conversation about what it means to stand up for what you believe is right and true, so you can step into your identity and make a REAL difference in the world. On this episode, Rachel shares her journey to discovering her identity, what it means to hold separate truths, and why you NEED to stop worrying about offending folks when you stand up for your beliefs.   Listen now to hear more about: How journaling will give you the confidence to activate your life and business Rachel gets real about the life-changing experiences that have shaped her identity What it means to give yourself permission to offend (and align with your values!) Why Rachel holds true to her Christian faith in her work  Being an empathetic offender to build better personal and business relationships What you can do to hold YOUR boundaries and communicate them mindfully Why you need to unpack your biases (no matter your identity) How Rachel is creating a safe space for women of color through her writing And so much more!   Short on time? Check out the show highlights: [6:10] Rachel gets personal about the journey to discovering her identity [19:40] What it means to have “permission to offend” [29:40] Christianity as a core value of her life and work [34:00] Why you should be an empathetic offender [44:50] Unpacking your biases  [49:40] Why Rachel is writing a book to create a safe space   Connect with Rachel Luna! Instagram: https://www.instagram.com/girlconfident/ Website: https://www.rachelluna.biz Listen to her podcast “Permission to Offend”: https://www.rachelluna.biz/podcast-1   Connect with me on Instagram: https://www.instagram.com/trudilebron/

Y’all… I just had to get this out. I’ve been wanting to talk about leadership this month, and the “Karen” of the moment, Rachel Hollis, and her microaggressions and nonapology on Instagram last week brought this conversation forward that I just needed to have with you. If you haven’t seen the conversation about what Rachel Hollis has said and done, it was talking about her privilege, wrapped in whiteness, in classism, in elitism, and in meritocracy and the things that so many of us are trying to stop and I have so much to say on this.   So in this episode, I’m bringing you a conversation about what Rachel Hollis got wrong here, how this applies to leadership, what lessons I want you to take away from this to become a better leader yourself, and the 3 things we need to do to truly make change.   Listen now to hear more about: What leadership IS and ISN’T Why we need to continue to talk about microagressions (and why they are JUST as harmful as the more obvious expressions of racism and oppression) Formal vs unformal power and why it matters What the core of this work REALLY is This important thing that makes you a more effective coach, teacher, and educator and how Rachel Hollis is missing the mark   Short on time? Check out the show highlights: [10:24] Microagressions: what they are and why they matter  [15:26] Rachel Hollis’s “apology” and why it’s problematic [18:14] What I want to remind you of about leadership [19:58] How I believe we make change in leadership: what liberatory leadership is and how to do it [29:34] One of the most disempowering moments in my lifeGet on the waitlist for Show Up and Serve 2021: http://www.trudilebron.com/show-up-2021-waitlist/    Wondering what you missed about all of this? Get caught up on my Instagram: https://www.instagram.com/trudilebron/

What would happen if we gave workers the opportunity to own the companies they work for, and encouraged businesses to reinvest profits in their communities? We’re diving into this question with this week’s guest, entrepreneur Niki Okuk. She founded Rco Tires, a rubber recycling facility in California, in 2012 and her TedX Talk “When Workers Own Companies, The Economy Is More Resilient” has over 1 million views. She’s passionate about giving workers more power in the companies they work for, and expanding accessibility to jobs and resources for people of color in South Los Angeles.     On this episode, Niki is sharing her insight on some of the barriers that underrepresented groups face in trying to raise themselves up from the systems that keep them down, the growing opportunities for cooperative business models, and why aligning your values will help you to achieve your goals.    Listen now to hear more about:   How economic systems and business creation impact communities that are underrepresented Why Niki came back to South L.A. to reinvest in the community A lack of accessibility for Black folks trying to start a business The extractive nature of big box businesses — and its impact on the surrounding community Why leaders NEED to create sustainable opportunities for their workers  How urgency interrupts equity (and the #1 thing you can do to change it!) The importance of being explicit with your truths so you can align with the right customers — plus, Niki opens up about a time she stood up for her truths Niki shares why the need for interconnected community relationships and cooperative business models are more important now than ever And so much more! Short on time? Check out the show highlights: [4:15] The economic systems that impact underrepresented groups [6:30] What Niki did to reinvest in her community of South L.A. [10:45] The problems with big box stores [13:10] Making sustainable opportunities for workers [21:05] Niki’s experience speaking up about her truths [30:15] Affordable, cooperative projects Niki is working on  [38: 00] How you can get involved and learn more about local cooperative projects   Connect with Niki Okuk! The cooperative project Downtown Crenshaw: https://www.downtowncrenshaw.com TedX Talk - “When Workers Own Companies, The Economy Is More Resilient”: https://www.ted.com/talks/niki_okuk_when_workers_own_companies_the_economy_is_more_resilient/up-next?language=en Instagram: https://www.instagram.com/nikiokuk/ Connect with me on Instagram: https://www.instagram.com/trudilebron/

Did you know book publishers are 79% white and 89% straight/heterosexual? It’s clear there is a lack of representation and diversity, and this week’s guest, Rebekah “Bex” Borucki, is taking some big steps to change that. Rebekah — an author, children’s lit publisher, and coach —  is remixing the publishing world by creating her own house, Row House Publishing, Inc., to bring an equitable, transparent, and transformative model to create change in the industry. In this episode, she’s sharing all the details about why she’s ready to disrupt the traditional publishing world, what makes Row House stand out, and how YOU can get involved in the Row House launch by becoming a patron!   Listen now to hear more about: How Rebekah is bring much needed representation in her book series Problems in the publishing industry that inspired Rebekah to start her own publishing house All the things you didn’t know about what it takes to become a published author What Row House is doing differently for their authors — plus, the 2 things Rebekah is MOST excited about! How YOU can be a part of the Row House Publishing launch and the industry change Bex is creating (it’s as easy as sharing a picture!) Some powerful (and familiar) values Rebekah considers a foundation for Row House And so much more!   Short on time? Check out the show highlights: [5:10] Rebekah’s children’s book series and her future [9:07] Problems in the publishing industry and the change Bex is creating [12:57] What it takes to be an author, and why Row House is different [22:02] All about the launch and investment opportunities   Get involved and stay connected with Rebekah Borucki and Row House Publishing, Inc.: Instagram: https://www.instagram.com/rowhousepub Email for investment inquiries: info@rowhousepublishing.com Promote Row House: https://www.supportrowhouse.com Rebekah Borucki on Instagram: https://www.instagram.com/bexlife   Connect with me on Instagram: https://www.instagram.com/trudilebron/

It’s time to take a hard look at how you are spending your time and money on business coaching. Are you getting a return on your investments? There seems to be an infinite amount of trainings, programs, and courses out there, but that doesn’t mean you need to take part in all of them! If you are over-invested and aggressive in the pursuit of your business coaching goals, then you are being negatively impacted by the areas you are overlooking.   In this episode, I’m diving into the TOP 5 things that might be UNDER-invested in in your personal life and business (and they might surprise you!) My tips will give you the guidance you need to reevaluate how you are investing your time and money, and ensure you are developing the under-invested areas of your life so you can MAXIMIZE your impact and productivity!   Listen now to hear more about: Taking a deeper look into what you’re investing (money and/or time) and if you are getting a return The conflicting (and confusing!) advice you might be getting from being a part of multiple programs  What you should look for when you choose a specific program, course, or training The TOP 5 things you may be under-invested in (and what you SHOULD be doing to reinvest instead!) And so much more!   Short on time? Check out the episode highlights: [2:57] The problem with being over-invested in programs [8:24] The 5 things you may be under-invested in [32:56] A quick recap of this week’s episode   Tell me more about what YOU decide to invest in next! Connect with me on Instagram: https://www.instagram.com/trudilebron/

Should I get a coaching certification? Should the coaching industry be regulated? If you’ve been asking these questions, you aren’t alone! These are two of the TOP 3 questions I’ve gotten over the last 4 years, and in today’s episode I’m breaking it all down for you and giving you my complete answer (I feel super strongly about this one!)    Coaching is more than just teaching someone how to do what you do, right? It’s about moving your clients through transformational journeys, and I know you’re passionate about your clients and what you do! But when you hear all the noise online encouraging you to focus on “racing for those six figures” and see other coaches out there doing harm, you might be thinking it may be time to put some regulation around it.    Listen in as I unpack where I stand on this, what it ACTUALLY means to be certified as a coach, my advice for you if you’re considering a coaching certification for your own practice, and how we can have a real impact on the industry.   Listen now to hear more about:   What you need to know about the differences between certification and licensure and what they mean for the industry   How to choose a high-quality certification program if you are going to pursue one Some of the MOST IMPORTANT questions to ask when deciding on a coaching program that maximizes your professional experience, skills, and impact What there isn’t enough of in the coaching industry The MOST IMPORTANT things you shouldn't forget about as you grow your business And much more!   Short on time? Check out the show highlights: [2:30] - The differences between coaching and licensing, and what I think about regulation [9:10] - How to make your certification meaningful and high-quality [15:34] - Questions you can ask to choose a coaching certification program [18:30] - Why it is so important to invest time in professional skill development [21:04] - Making the right choice for yourself Follow me on Clubhouse: @trudilebron   Connect with me on Instagram: https://www.instagram.com/trudilebron/

In our businesses, figuring out which collaborations are value-aligned and which are not — especially out here in the “Wild West'' of online business — is so important. Clients are asking for the receipts that the collaborators you choose share their beliefs, especially in this social climate. Will your business be ready to show clients the proof? It's time to embody your values and choose the BEST aligned collaborators who show up in a way that is amplified and connected to your business’s DEI and anti-racism practices. Our special guest this week, Elizabeth DiAlto, is the founder of The Institute for Embodied Living, specializing in spiritual and intuitive healing. She helps people—specifically women—to embody self-love, healing, wholeness, and liberation. Her insights will help you identify and choose transformational and value aligned partnerships to help your business create mutually impactful projects. Take it to the next level and join us for the Embodied Impact Mastermind, our collaborative program for experienced entrepreneurs who want to maximize their profits and have a real (and equitable) impact. Listen now to hear more about: Elizabeth shares about her work and how YOU can embody your values The #1 reason why we can talk less about DEI and anti-racism issues  Why aligned collaboration MUST be transformational (and not transactional!) The best advice for choosing value aligned collaborators (you SHOULD be picky!) Our TOP TIPS will help you maximize the impact of your collaborative projects  Why we’ve decided to partner together for the Embodied Impact Mastermind What you can expect when you join our transformational Embodied Impact Mastermind program And so much more! Short on time? Check out some of the show highlights: [3:40] - Elizabeth DiAlto shares her work and background [9:36] - What aligned collaboration IS and ISN’T [17:03] - The importance of aligned values in collaborative projects [19:10] - Who is worthy and appropriate for collaboration [27:26] - Why we’re partnering for the Embodied Impact Mastermind [40:40] - What you can expect when you join the Embodied Impact Mastermind program Join us and apply for the Embodied Impact Mastermind if you’re an experienced entrepreneur who is ready to make money and have a real impact: www.trudilebron.com/embodied Follow me on Instagram: https://www.instagram.com/trudilebron/ Connect with Elizabeth DiAlto through The Institute for Embodied Living here: https://untameyourself.com/#gref

It seems vast majorities of us have worked in places where toxic and unhealthy business cultures are rampant. You may feel that you are the problem, but I am here to tell you that is NOT true! Toxic work cultures are deeply rooted in oppression and replicate the nastiness of our society. So, what do you do if you work in a culture that is unhealthy? Are you a business owner wondering if your DEI and anti-racism values align with your business policies? I’ll show you what steps to take in this episode, as we dive into the TOP FIVE signs of a toxic business culture. My best tips will help you create a liberatory work environment and be an accountable leader, since patterns of clear DEI and anti-racism violations have no place in a business culture that claims to be inclusive. Once you know better, you can do better!  Listen in to hear more about: How to spot toxic work environments (and what makes healthy business cultures!) These top five signs of a toxic business culture will help you be self-reflective and self-aware of your DEI and anti-racism values How you can utilize data to identify patterns of disparity and create accountability  Why critical feedback should not lead to a fear of retaliation (and how it should improve your business instead!) My personal experience with work disparity and why I regret not speaking up Why business leaders have to DROP the ego and be humble to grow in their DEI and anti-racism practices I read some of your TOP Instagram comments on spotting toxic work cultures and DEI violations My #1 takeaway from tonight’s episode to create a liberatory work environment  And so much more!   Short on time? Check out some of the show highlights: [5:03] Businesses are not prepared to deal with DEI and anti-racism issues [9:23] The five signs of a toxic business culture [33:00] My personal experience with a toxic workplace [36:50] What commenters added to my Instagram post about spotting toxic work cultures [43:07] What you can do if you are in a culture that is unhealthy Connect with me on Instagram: https://www.instagram.com/trudilebron/ Start your journey with us in the Equity-Centered Coaching Collective: www.trudilebron.com/thecollective

There’s conflicting advice as to how a business should be showing up online to their followers. What should you share? Should your anti-racism and DEI initiatives be a part of your posts? Are these posts truly fully aligned with your values and not just an externally motivated performance? Are you prepared to hold the weight of what you are posting online? In today’s episode, I’m diving into what it means to be performative online, how you can avoid it, what you can do to align yourself with your values and commitments to show up as the REAL you, and how to make a plan to have clear values front and center for your business online so that you can reach the clients who share those values, too. I’ll talk about: Should you be sharing more about anti-racism and DEI topics on your social media? My biggest tips on what you should (and shouldn’t!) be posting Why you should STOP performing for others online and start authentically communicating your truths How performative actions will leave you and your team feeling unprepared to handle defensiveness (and what you can do to be ready!) Why you MUST be trained in the skills to facilitate a safe space for DEI on your social media These simple steps will get your actions ALIGNED with your commitments and values My MOST IMPORTANT lesson about not being performative so you can act from your truth and show up as YOU And much more! Leave your questions from the episode under the audiogram on my Instagram page. What are you thinking about? Are you feeling stuck between aligned and performative actions? I want to know more! Connect with me here: https://www.instagram.com/trudilebron/ Continue the conversation in the Facebook group: https://www.facebook.com/groups/trudilebron/

You're watching things happen in the world and wondering what to do. How do you show up for your people? How do you do business in tumultuous times? Tune in to learn what to do from a planning perspective!

This is a bonus episode I am releasing in response to the attempted coup on January 6th, 2021. In this episode, I explain how this event is inherently American, and share some thoughts on how coaches and leaders can be present for their communities, clients, and audiences during this time.  This episode was recorded to a live audience in our Equity-Centered Coaching Collective, after the podcast content I paused the recording and continued to discuss and answer questions in The Collective. To learn more about The Collective visit:  www.trudilebron.com/thecollective To learn more and apply to Amplified Impact visit:  www.trudilebron.com/mastermind

2020 did NOT go as planned for anyone, and it definitely asked us to all show up in a different way than we planned a year ago. But it did have some awesome things, like causing people to FINALLY listen to conversations around DEI, justice, and anti-racism and start noticing that we have to do things differently — including in the coaching industry. So as we begin 2021, we’re back with weekly episodes of the podcast, bringing you things we can be doing differently, things we can be doing better, and ways we can reframe the way we approach and think about business so that we can be running businesses that are impactful with world changing implications. We’re back with an episode on what we’ve been up to since the podcast was on hiatus, the impact that was made, and where we’re going in 2021!   I’m diving into: What I thought I would be doing for 2020 vs what ACTUALLY did happen The thing we don’t talk about enough in the coaching industry (and why it’s so important to start focusing on it) Dealing with cancelled travel plans and events in the wake of the pandemic The switch that was flipped in 2020 and started to finally wake people up How the Black Lives Matter movement spilled over into different industries (and why this was so important) Managing concerns, worry, and frustration for those of us working around anti-oppression, anti-racism, and DEI work The work that is ahead of us in 2021 (and what we’re planning in our business for THIS year!) How we incorporate our beliefs and passion for DEI into our team and business and our team culture Creating sustainable, successful, highly impactful and affordable programs in your business The shift we helped clients make and the results their communities noticed because of them And more!   Apply for your spot in my Embodied Impact Mastermind: http://www.trudilebron.com/embodied Connect with me on Instagram: https://www.instagram.com/trudilebron/

Love it or hate it, social media is probably a part of your life and business. But if you’ve ever left a social media scroll feeling emotionally drained, upset, or just off, it may be time to rethink things and set some boundaries! On today’s episode, I’m exploring why you may need to reset your relationship with social media, how to use it while still protecting your energy, and what to consider when taking charge of your social media experience. I’m diving into: How to rethink your use of social media...even if your main connection to your audience is there Setting up your Facebook Group container while protecting your boundaries Ways you could manage your business, even if you had no social media at all What to do if you’re worried your business would suffer if you limited social media And more! Continue the conversation in the Facebook group: https://www.facebook.com/groups/trudilebron/ Connect with me on Instagram: https://www.instagram.com/trudilebron/

Wanna know exactly what happened with Marie Forleo’s B-school silencing this spring? On today’s episode I’m joined by Sonja McCord, who is helping me break down this topic that many of you have reached out and asked me to talk about.    Sonja is a B-school student and uses dance, film, & words to heal, inspire, & give you permission to pursue your passions, live authentically & create meaningful work. Today we’re diving into exactly what happened from a B-schooler who was there, and what you can learn from Marie’s responses so that you can do better and be a better leader in your own community.   We’re exploring: Marie Forleo’s responses to racist comments happening in her B-school Facebook group Where she went wrong in her response, and how she could have done better The importance of having a super tight onboarding process when you have a business offering where anyone can join who is willing to pay Balancing being positive while still having the tough conversations Why you shouldn’t archive your FB group during certain hours What it means to be a leader in your community Why it’s so important that your public and private personas and stances on anti-racism are the same What you need to do to become an equity-centered anti-racist leader And more!   Follow Sonja: On Instagram: https://instagram.com/starringsonja On Twitter: On Facebook: https://facebook.com/starringsonja   Continue the conversation in the Facebook group: https://www.facebook.com/groups/trudilebron/   Connect with me on Instagram: https://www.instagram.com/trudilebron/

How long does it take to truly learn about diversity, equity and inclusion? A 2 hour workshop? An all day inclusive? Several months? On today’s episode, I’m exploring diversity, equity, and inclusion education in the online space, and diving into what the evidence shows is necessary to create effective, long-term change. I’m diving into: Why you might be finding reading books or following prominent social media accounts around anti-racism or diversity to be not effective My own history in education around diversity and inclusion Why we don’t do 1 day trainings, and how they can actually be harmful instead of helpful The reason focusing on embodiment is so important And more!

In today’s episode I’m giving you a sneak peek into the inside of our business with 2 of my team members, Katalina Euraque and Charmagne Glass. We’re exploring why the Black Lives Matter movement and anti-racist work has become so much more prominent NOW — instead of during the many other opportunities in the past for change — what it means to be doing diversity, equity, inclusion and anti-racism work and how to lead by example.   We’re diving into:   The ways social pressure affects how businesses are showing up The difference between performative vs symbolic actions, and how to make lifelong authentic change Why the potential for diversity, equity, inclusion growth in the world of entrepreneurship is so high How we balance profitability and equitability in our own business Why liberation practices aren’t one-size-fits-all Where to start in your liberation practice Why it’s so important to to anti-racism work in community, rather than doing it alone How a fresh look at your business values can help you feel more aligned in your work What to think about when considering starting your own personal or business liberation work   Continue the conversation in the Facebook group: https://www.facebook.com/groups/trudilebron/   Connect with me on Instagram: https://www.instagram.com/trudilebron/

In today’s episode I’m talking with creativity and spiritual business coach Shereen Sun. Shereen is passionate about helping healers and solopreneurs grow their businesses through the lens of creativity and healing. Today she shares with us her story of finding her calling, scaling a business the right way, and the importance of working to heal yourself as you get your work out into the world and live your purpose.   We’re talking about: How Shereen transitioned from her career as an art educator into creativity and spiritual business coaching The angel reading that helped her find her calling What inner child wounds have to do with your success or struggles in business How art teaching influenced her style as a coach Our biggest lessons learned about hiring a team and scaling a business that you can use to hire amazing people for your own team Shereen’s approach to managing her growing team remotely while maintaining a business and procedures around what work for her   Connect with Shereen:   IG: https://instagram.com/radiantwildheart Website (don’t forget to take her free quiz to find your sacred business archetype!): https://www.radiantwildheart.com/

In today’s episode I’m joined by Gieselle Allen, a mindset coach for women of color entrepreneurs. She is passionate about helping WOC build self trust, connect with their genius and intuition, and to become the leader they want to become in their industry. Listen in as Gieselle shares her own mindset work journey shifting her coaching business to specifically serve women of color.   We’re diving into: How Gieselle honed in her message and found her ideal client niche The importance of doing your own work to create policies and practices to protect the BIPOC in your space Creating more impact in your business How to combat the fears of niching down your business And more!   Connect with Gieselle:   On Instagram: https://www.instagram.com/gieselleallen/    Join her Facebook community, The Woman of Color Coach Revolution: https://www.facebook.com/groups/thewomanofcolorcoachrevolution/    Her website: https://www.gieselleallen.com/

In today’s episode I’m joined by Louiza (AKA Weeze) Doran, co-host of the That’s Not How That Works Podcast and a business coach specializing in diversity, equity, inclusion & empowerment and authentic alignment.  Listen in as Weeze shares her story and teaches us that to find fulfillment in your business we must first look inward.   We’re diving into: Weeze’s own powerful transformation and what it means to build a successful business around your values The white patriarchal roots of our traditional standards, and how she learned that what is considered professional and successful can be different from the norm (and still be successful) What Weeze lost when she was living in these “ideal” business standards, and how she regained them all while building massive success in her business How she maintains her business WHILE maintaining her values and beliefs The signs to look out for that signal you need to do some realigning in your business, and how to pivot so that you can build a business that fulfills you

In our first solo show, Trudi describes the Low Key Launch Strategy that clients use to generate revenue when they need to keep things on the DL. Why would you want to keep your launch on the DL? Well, Trudi explains this and more, in the episode.  You can get the swipe file resources mentioned in this episode at www.trudilebron.com/lowkeylaunch  

In this episode, Digital Strategist, Renia Carsillo schools us on why Search Engine Optimization (SEP) actually matters, how SEO makes our sites more accessible, and where we should start if we haven't thought about this before (like me).  You can grab Renia's free resources to get started leveling up your SEO strategy here: https://www.localrockstar.co/ And, join us in the Facebook Group to continue the conversation here: www.facebook.com/groups/trudilebron 

In this episode, Barrett Brooks, COO of ConverKit, shares key insights about values-based decision making and how to grow a company where values and humanity are front and center in the business. Barrett also shares the story of what happened when CovertKit set out to change their name, missteps that were made, and why they finally decide against moving forward. Please join us in the Facebook Group to continue the conversation and share what you're taking away from this episode: CLICK HERE to join