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On this episode of the Reading with Your Kids podcast, host Jed Doherty had a delightful conversation with two talented authors - Lisa Jacovsky and Laura Gale. First up, Lisa Jacovsky joined the show to celebrate her new book "Mischievous Cat Brothers." Lisa shared how this book is a fun, silly story narrated by her younger cat, with incredible illustrations created by a team that employs individuals with autism. She spoke passionately about her mission to promote understanding and acceptance of neurodiversity, especially when it comes to autism. Jed and Lisa dove deep into the complexities of autism diagnosis and treatment, highlighting the importance of individualized approaches and the need for better training for doctors and teachers. They also explored the potential of using AI ethically in classrooms to support students with diverse needs. Next, Jed welcomed Laurel Gale, the author of the new picture book "Robots Don't Make You Go to Bed." Laurel explained how the story follows a boy named Owen who wishes for a robot to replace his mom's rules, only to realize the value of his mom's guidance. Jed and Laurel discussed the challenges of transitioning from writing middle-grade novels to crafting a picture book, and the joys of collaborating with talented illustrators. Both authors shared their passion for engaging young readers in fun, thought-provoking ways. Laurel talked about the potential for families to explore the role of robots and technology in their lives, while also discussing the emotional themes of the book. Jed and Laurel also touched on Laurel's background as a wildlife photographer and her plans for future writing projects. This episode is a must-listen for parents, educators, and anyone interested in the power of children's literature to inspire, educate, and celebrate the beauty of diversity. Click here to visit our website – www.ReadingWithYourKids.com Follow Us On Social Media Facebook - https://www.facebook.com/readingwithyourkids Instagram - https://www.instagram.com/readingwithyourkids/ X - https://x.com/jedliemagic LinkedIn - https://www.linkedin.com/company/reading-with-your-kids-podcast/ Please consider leaving a review of this episode and the podcast on whatever app you are listening on, it really helps!
Many of the modern management and leadership techniques we all use on a daily basis actually trace their roots back to slavery. In a world where profit often takes precedence over people, Brea Baker and Laura Gale shine a light on how to disrupt the status quo. The key moments in this episode are: 00:00:00 - Transformative Leaps and Stepping Away from Expectations 00:03:33 - Shifting Wealth and Power in Leadership 00:08:55 - Values and Individual Reflection 00:14:29 - Redefining Leadership and Work Culture 00:13:47 - Rethinking Ambition and Success 00:15:37 - The Cost of Doing Things Differently 00:17:42 - Challenging Work Norms 00:19:37 - Family Expectations and Generational Differences 00:20:45 - Space for Imagination and Transformation 00:26:47 - The Power of Podcasts for Learning 00:29:49 - Reimagining Leadership and Work 00:33:00 - Healing the Diseased Relationship with Work 00:36:47 - Centering Black and Indigenous Voices 00:41:05 - Importance of Teamwork 00:41:05 - Continuing Growth Resources LauraBrewer.com Laura Brewer's Podcast Connect with Brea Baker Website: www.BreaBaker.com Instagram: @freckledwhileblack Connect with Laura Gale Website: www.nightingale-consulting.com LinkedIn: linkedin/in/laura-gale Connect with Amina AlTai Website: aminaaltai.com Instagram: @aminaaltai TikTok: @theaminaaltai Linkedin: linkedin/in/aminaaltai
Many of the modern management and leadership techniques we all use on a daily basis actually trace their roots back to slavery. In a world where profit often takes precedence over people, Brea Baker and Laura Gale shine a light on how to disrupt the status quo. In this episode, you will be able to: Understand the crucial need to bring human values front and center in leadership approaches. Trace the echoes of plantation slavery practices in modern management techniques. Analyze the nature of racism and capitalism and its implication on leadership. Confront the disturbing normalization of damaging leadership behaviors. Acknowledge how we unknowingly support unethical leadership practices and find ways to rectify it. We talked about: 00:03:38 - The Roots of Modern Leadership in Slavery 00:07:34 - Capitalism, Racism, and Profit 00:09:21 - The Continuation of Extractive Practices 00:12:47 - Female Leaders and Perpetuation of Harm 00:14:16 - The Harm of Exploitative Business Practices 00:15:56 - Profitability and Power Imbalances 00:18:14 - Normalization of Harmful Practices 00:23:53 - Unlearning and Creating Change 00:26:39 - Strength in Numbers and Disruptive Action 00:27:57 - Redefining Leadership as a Practice 00:29:48 - Cultivating a Disruptive Practice of Leadership 00:31:16 - Shining Light into the Cracks Connect with Brea Baker Website: www.breabaker.com Instagram: @freckledwhileblack Connect with Laura Gale Website: www.nightingale-consulting.com LinkedIn: linkedin/in/laura-gale Connect with Amina AlTai Website: aminaaltai.com Instagram: @aminaaltai TikTok: @theaminaaltai Linkedin: linkedin/in/aminaaltai
Have you ever wondered what it would be like to work with a ghostwriter on your book? You're in luck, because Jodi interviews Laura Gale in this episode of the Write.Publish.Market. podcast about just this thing! Laura shares how she works with clients to get their voice and their story onto the pages of their book. It is a lengthy process, but can be worth it if you're looking for help with your book while running your business. Here are a few key things Laura says you need in order to work with a ghostwriter: You need to have a reason for writing this book. How will it serve your clients and your business. She works with her clients on just this thing. You need to be far enough along in your business that you've got systems and processes in place to properly manage all the potential new clients you'll get. Vulnerability is a must. You can't have someone telling your story if you're holding back. Head to the show notes to meet our guest, grab her links, and download the full transcript!
It's about the process of how you create content according to what you are comfortable with. You can create videos, blogs, podcasts, or any type of content. You can also talk about the things you are comfortable with or the more niche stuff. It will depend on how you communicate and how people consume your content. Thanks for joining, Laura Gale #personalbranding #personalbrand #contentstrategy #createcontent #contentmarketingstrategy #audiencebuilding #contentmarketing #videomarketing
Personal branding is basically reputation. When you work on your personal branding, it means taking care and maintaining your good reputation. This is how people see you and how you project yourself. You want to have a positive reputation, right? thank you for the question, Laura Gale #personalbranding #personalbrand #branding #brandingtips #reputation #personalbrandingtips #personalbrandingcoach
Motivation can come from 2 things: - You want to go away from a painful situation - You want to go towards a pleasant situation Our achievements can become our motivation. It is what drives us to continue achieving that goal. Another thing is to develop a purpose or an objective in life that you would want to achieve. The question comes from Laura Gale #motivation #motivationalvideos #motivational #motivations #purposedrivenlife #purposeoflife #purpose
You are going to love our chat today with Ty Cohen, a longtime entrepreneur, who is now taking over the world of online publishing. There's a lot of money to be made with Amazon Publishing, and whether you are a writer or not, Ty teaches people how to get your books published in the world's biggest online bookstore. His students consist of writers who want to get their content out to the masses, authority figures who publish in order to get leads for their courses and high ticket offers, as well as people who use ghostwriters to publish a series of books with a huge audience behind them. Listen in as Ty talks about what niches to publish in, how to find out what your audience is reading before you pick a subject, and how he teaches his students to market. He also discusses where to advertise, how to repurpose your content and where to find people to write for you as well as create audio books. Lastly, Ty chats about some opportunities he has outside of the publishing world and his thoughts on NFTs and leaving a legacy. After you have listened and realized the opportunity behind publishing, check out our chats with Laura Gale and Rob Kosberg for even more insight and vision into the world of self-publishing. “In internet marketing we always hear that you want to go with the niches, which is fine sometimes. But when you want to make a lot of money…when you want to be to the point where you are continuously making cash where it's hard to shut it off, you want to go where the markets are wide and evergreen.” - Ty Cohen Some Topics We Discussed Include: What niches to look at when publishing Example of categories where Ty's students are crushing it, including Ty's teenage son who is make $4K a month publishing in one particular category The easiest way to get someone to buy from you Writing a book vs. hiring a ghostwriter Creating a journey for your reader where they will want to buy from you over and over again The one important approach that most non-fiction authors are missing The 3 must have criteria when you are doing your market research How to repurpose the book you've already made and where to hire people to make it an easy process Resources From Ty Cohen: KCFLive.com KindleCashFlow.com References and Links Mentioned: Upwork Guru Fiverr Rev.com Otter.ai Are you ready to be EPIC with us?! Then grab our EGP Letter here! Want to get the Action Guide from this episode? Grab them here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we've had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar - be sure to check out this special deal for our listeners. How To Publish And Market A Book Into Millions In Sales - Rob Kosberg A Step-By-Step Blueprint To Write And Publish Your Book - Laura Gale
Laura Gale is a ghostwriter who helps entrepreneurs share their experience and legacy to grow their audience and their business. She has worked with entrepreneurs from all over the world and is a bestselling author herself. We discuss: How to listen to the market place [01:23] How to make yourself a really obvious choice [04:16] When to [not] use the services of a ghostwriter [05:05] The two halves of the book-selling process [08:48] The ideal time to spend on creating and benefiting from a book [10:45] Why some consultants and coaches have anxiety around hiring a ghostwriter [13:35] How much a first-time author should think about investing in producing a book 15:32] How to get a really good return on investment on your book [17:05] A space in your schedule and attitude for serendipity to happen [19:56] Learn more about Laura at http://www.lauraiswriting.com/ (www.lauraiswriting.com).
Laura Gale is a ghostwriter who specializes in helping entrepreneurs sharing their success stories with the world. Get productivity tips that I only share with email subscribers. Become a Mark Struczewski Insider and get the top 5 productivity tips for free. ABOUT Mark ‘Ski' Struczewski (“Mister Productivity”) works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom, and enjoy their lives. In addition to being a productivity coach, Mark is a speaker, host of The Mark Struczewski Podcast, and an author. His strategies have guided CEOs/Executive Directors, business owners, business corporate specialists, and entrepreneurs to get back control of their time. You can find out more about how to connect with Mark and his mission to create confident leaders at misterproductivity.com. If you're looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com. Follow me: LinkedIn Facebook Telegram If you love the show, share it with a friend on Apple Podcasts.
Laura Gale is a ghostwriter who specializes in helping entrepreneurs sharing their success stories with the world. Get productivity tips that I only share with email subscribers. Become a Mark Struczewski Insider and get the top 5 productivity tips for free. ABOUT Mark ‘Ski' Struczewski (“Mister Productivity”) works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom, and enjoy their lives. In addition to being a productivity coach, Mark is a speaker, host of The Mark Struczewski Podcast, and an author. His strategies have guided CEOs/Executive Directors, business owners, business corporate specialists, and entrepreneurs to get back control of their time. You can find out more about how to connect with Mark and his mission to create confident leaders at misterproductivity.com. If you're looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com. Follow me: LinkedIn Facebook Telegram If you love the show, share it with a friend on Apple Podcasts.
Did you ever think about writing a book at some point in your life or career? This week's podcast features my conversation with Laura Gale on writing a business book, reading and on writing in general. We discuss tips for getting started and how to improve your writing, whether you're working on a book or even an Instagram caption. Laura offers keys to becoming a better writer (hint, first become a reader!), how to generate ideas and how to overcome writer's block. We also mentioned some great books on writing: On Writing: A memoir of the craft by Stephen King Big Magic by Elizabeth Gilbert On Writing Well by William Zinsser Bird by Bird by Anne Lamott About Laura Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books. Laura is also the author of 'How To Write This Book: Write, Publish and Market Your Business Bestseller' and 'Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy'. Both books were bestsellers in Amazon's Marketing category for several months. She is also the co-host of the Business of Writing Podcast. Born and raised in Sydney, Australia, Laura now lives in Lisbon, Portugal. For more training on digital marketing, at a deeper and more interactive level, join me in Everyday Marketing for health providers Facebook group. I go live every Thursday at 10:30AM CT, training you on a new digital marketing topic. Follow me on Instagram and LinkedIn About Wendy: I help service providers stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story. My goal is to help health and wellness experts stand out with content marketing. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.
“The role of the ghostwriter is to be a vessel between you and your audience.” Listen & Learn: The three-part technical process for defining voice when ghostwriting. Writing a book is not an early-stage strategy. How a ghostwriter is an advocate for the reader. The advantages of having a ghostwriter on your team. The pros and cons of self-publishing vs. using a publisher. How to prep your internal teams prior to a book launch Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela, and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish, and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books. Laura is also the author of How To Write This Book: Write, Publish and Market Your Business Bestseller and Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy. Both books were bestsellers in Amazon's Marketing category for several months. She is also the co-host of the Business of Writing Podcast. Born and raised in Sydney, Australia, Laura now lives in Lisbon, Portugal. Incorporating a thought leadership publishing approach into your marketing strategies. Learn more from LORI JONES today by calling 303-678-7102. TO FIND LAURA GALE ON LINKEDIN, CLICK HERE.
This week’s guest is a ghost writer of many books, Laura Gale! In this episode we're covering: How a book can grow your business How to improve your writing skills Best marketing tips for new books and so much more!! Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books. Laura is also the author of 'How To Write This Book: Write, Publish and Market Your Business Bestseller' and 'Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy'. Both books were bestsellers in Amazon's Marketing category for several months. She is also the co-host of the Business of Writing Podcast. Born and raised in Sydney, Australia, Laura now lives in Lisbon, Portugal. Connect with Laura: https://lauraiswriting.com/ If you want to be a part of the 10% of businesses that do sell, Download The Ultimate Business Selling Checklist now to prepare your company for sale, for its maximum value, here. Download our 5 Reasons Why Passive Investing In Small Businesses Is The Best Investment guide now, here. Let us know how you like it. Rate us. Leave a comment. Email us at info@abundantculture.co. Do something! Connect with us at: IG: @abundant.culture FB: @abundantculture Rate us on your favorite podcast platform!
Ghost Write Your Next Book with Laura Gale Need a book but don’t want to write it yourself? Professional ghost writer Laura Gale can help you get that book written through the process of ghost writing. We chat with Laura today on what a ghost writer does and how someone begins the process of looking for a ghost writer. How will a ghost writer learn what you want out down in the book? We talk about all of that in this episode. You can learn more about Laura Gale at https://lauraiswriting.com Check out Bruce’s book How to Start an Artistic Business in 12 Easy Steps which you can download for free at www.cashinginoncreativitypodcast.com Get Bruce’s latest book You’re Not Done Yet and learn how to create the life you want as a creative entrepreneur. Learn how to focus your life, your career, or your business by realizing your true potential. Get your copy at www.cashinginoncreativitypodcast.com About the Show A business and career podcast helping inspire creative entrepreneurs such as artists, authors, and musicians to create a fulfilling life using their talents. Get started on your journey today! Subscribe to the show on Apple Podcast - https://podcasts.apple.com/ca/podcast/cashing-in-on-creativity-podcast/id1184079789 Artists, authors, musicians, and creative entrepreneurs with talent will benefit from this podcast. This is a podcast that helps you take that creative talent and offers you ways to turn it into a viable business, product, or service. The podcast is hosted by artist Bruce Outridge who shows you through the eyes of others how you can take an idea or talent and make it something that brings you money in over time allowing you to create a career doing something that you love. The show features topics, interviews, and ideas to take your creative talents and turn them into profitable ideas. Want to know how a musician takes their love of music and makes a living? How about learning how a cartoonist created a business because he loves to draw? How did that author write their latest book? How does a jewellery maker, photographer, or software maker make money with their passion? The show interviews real people actually making money from their creative crafts hopefully inspiring you to do the same no matter which level of creative entrepreneur that you are subscribe to the podcast at www.cashinginoncreativitypodcast.com
Many entrepreneurs want to write a book – I know I do. It's been on my to-do list for some time. Yet it can feel overwhelming. Where do you start, what do you write about, and how do you get people to read your book? Laura Gale, my guest this week on The Sigrun Show, helps entrepreneurs write, publish and market books that transform their businesses and leave a legacy they're proud of. She says that a legacy book is one of the most effective ways to build a long-lasting connection with your audience. We spoke about the purpose of a legacy book, how you can get started, and why marketing a book is just as important as writing it. If you plan on writing your book, don't miss out on Laura's different approach on how you can leave a legacy with your book. “So many amazing books have gone completely unnoticed because the author didn't know that it's not just going to sell itself.” - Laura Gale Are you more of a reader? Scroll down to read about how you can get started on writing your legacy book. In this Episode of The Sigrun Show: How Laura became a (ghost-) writer (2:45) Why you don't have to wait until the end of your life to leave a legacy (3:57) The purpose of a legacy book (5:39) How you attract people to buy your legacy book (8:00) When to write your legacy book (and when not) (12:39) Building Momentum before launching your book (15:21) How to get started on your legacy book (22:33) Writing yourself vs hiring a ghostwriter (24:06) How to Get Started with Your Legacy Book If you're an entrepreneur, publishing a book helps you establish credibility and connect with your audience. People get a sense of who you are and what you're about, and when they decide to get involved with you, you've already established a certain level of trust. What sets Laura's approach apart is that the books she helps her clients write aren't just about their subject matter. She includes their how and why, their worldview and perspectives. Laura says the aim is to show the reader the personality of the author, and why the reader is better off with them instead of someone else. It's how an entrepreneur's book can transform their businesses and leave a legacy. Whether you plan on writing your book yourself or hire a ghostwriter to write it for you, the steps to get started are the same: Understand the intent of your book What is the strategic purpose of your book? How will it fit into your already existing marketing? Get clear on your ideal reader Be clear on who your ideal reader is and create a detailed avatar. Establish what you want your readers to take away from your book and where you want to lead them. Work backwards If you're clear on what the outcome for your readers should be, think about what information and which stories you need to include in your book that lead towards this outcome. Create an outline of the material so that when you start writing, you're not staring at a blank page. Setting up your book is similar to planning a marketing campaign. If you're clear on who you're trying to reach, what you want to leave them with, and have a sense of the content you want to share, you're off to a great start to getting your legacy book written. Are you planning on publishing a book? I'd love to hear how you're going about it. You can follow, connect and share with me on Facebook, Twitter, and Instagram. I want to hear from you! To keep creating free quality content on a regular basis, invite high-profile guests, and keep the show going and growing, I need your review. A minute's work on your end is enough to show me and my team that you support the hard work that goes into producing each episode. It would also make us smile and warm our hearts. Because this means so much to me, I'm giving away some great prizes. When you leave a review, you have a chance to win: A 1-on-1 coaching session with me (I usually only do this with my high-level Red Circle clients) or one of three packages of my top 5 business books Here's how to enter: Leave a review for The Sigrun Show on sigrun.com/apple Send me a DM with the screenshot of your review Tag at least three people on this post If you already posted a review in the past, you can still participate by sending me a DM with a screenshot of your review. We will announce the winners on Sunday, March 14th. Connect with Laura Gale: Laura Gale
How many of you want to write a book? How many of you started writing a book or two, but never finished. I hate to say it, but I fall into the latter category. I have spoken to so many people that think about writing a book, get overwhelmed, and it never gets from your head to paper. That's where a ghostwriter comes in. Today I had a great conversation with Laura Gale, Ghostwriter on how a ghostwriter can help get your idea onto the page, the process of publishing and so many other insights. It's a lesson to get your idea from your head to a published book. Please join us for a stimulating conversation.
Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
Laura Gale has been in the publishing industry for more than a decade, and has worked on bestsellers such as the Twilight series and the personal memoirs of Nelson Mandela and Tina Fey. Now, she helps entrepreneurs write, publish, and market books that transform their businesses and leave a legacy they're proud of. In today's episode you'll hear us talk about HOW to write and publish your book as an entrepreneur, WHY to do it, WHEN to do it, and how to make the most out of this positioning tool.
Author and marketer Kiri Masters shares dozens of important learnings about her writing and publishing journeys in the latest episode of the Published Author Podcast. But above all, Kiri's message is that investing the time to produce great content is essential to cut through the crowded world of entrepreneurial books and content marketing. In this interview with host Josh Steimle, Kiri details her self-publishing experiences with Amazon and IngramSpark, her co-authoring experience, and working with a ghostwriter. TOP TAKEAWAY: CONSISTENTLY GREAT CONTENT CUTS THROUGH NOISE Kiri is author of The Amazon Expansion: Learn How To Skyrocket Your Sales, Sell Globally And Make Your Brand An International Success and Amazon For CMOs: How Brands Can Achieve Success in The New Amazon Economy, co-authored with Mark Powers. She's also a Forbes contributor. While she acknowledges that it's helpful to have that Forbes name behind her: “The quality of your content is what really matters. “People reach out to me, after two years of writing for Forbes, and say ‘Your articles are really thoughtful'. But it's about the content at that stage. So it's a long burn, and very rewarding when you get to a point where it's obviously paying off for you. But that's 1000s of hours of investment to get to this position.” GROW YOUR BUSINESS, MAKE YOUR MARK Both Kiri's books have significantly grown her business, Bobsled Marketing, and have paid for themselves several times over by now. She notes that the mark of a successful book is the amount of influence it has in its niche. “What kind of cut through do you have of your tiny little corner of the internet? If you've got a pretty narrow focus like I do, (my book) seems to have achieved a decent level of cut through.” This “cut through” is seen in the fact Kiri's often encountering people who have either read or are reading one of books. She met a prospect in San Francisco who pulled the book from her handbag and had chapters marked up with notes. And recently Kiri spoke with a guy on her podcast who had her book on his bookshelf. “I've also had people send me photos of them walking around an ad agency in New York, and someone's got Amazon for CMOs on their desk,” she adds. CO-AUTHORING AND USING A GHOSTWRITER Kiri decided to work with a co-author on Amazon For CMOs. In part, this option appealed because co-author Mark had a much larger network at the time, and Kiri recognized that between them both they'd be able to create a great book and leverage their networks to promote it. They worked with ghostwriter Laura Gale on Amazon For CMOs, and the result was superb. “Working with a ghostwriter while also having a co-author really helped to smooth over any sort of differences in opinion about what the right approach was,” explains Kiri. “If we had different ideas about a topic in the book, the ghostwriter found a really neat way to bring those together. Or even say, ‘Well, you know, Kiri thinks this and Mark thinks that, and so that works really well in that dynamic'. So, a really good ghostwriter will have a process that they use.” Kiri shares so much more in this episode, including how she chose the title for her most recent book, book cover design, the amount of effort needed to market a book, why she chose self-publishing, and the role of writing in thought leadership. LINKS Twitter Facebook Youtube https://www.bobsledmarketing.com/kiri-masters https://www.bobsledmarketing.com https://www.ecommercebraintrust.com SUBSCRIBE TO PUBLISHED AUTHOR PODCAST If you enjoyed this episode, don't forget to subscribe. And if you want to spread the word, please give us a five-star rating review and tell your friends to subscribe, too. We're available on Apple podcasts, Spotify, and everywhere else you listen to podcasts. And if you're an entrepreneur interested in writing and publishing a nonfiction book to grow your business or make an impact, visit PublishedAuthor.com for show notes for this podcast and other free resources. Twitter Youtube Facebook.com Linkedin.com Instagram.com Josh Steimle Josh Steimle - LinkedIn Josh Steimle's book: Chief Marketing Officers At Work
Writing a book can help you generate leads, add value to your audience, and sell higher ticket products. But what do you do when writing isn't your thing? In this episode I speak with book coach, editor, and ghostwriter Laura Gale about how to write (and market) a book even when you don't like writing. To learn more about Laura head to her website.
Writing humbles you. It makes you see things in yourself - your writing, your worldview, your weird way of expressing ideas - that you didn’t otherwise notice. Most people have a dream of writing a book but never realize it. Not because they can’t or don’t know how, but because they’re afraid. Because an unrealized dream is safer than an action that could fail. In today’s episode of Abundantly Clear podcast, Malorie talks to Laura Gale, an author, editor, and ghostwriter. Laura shares why being totally honest with what you want in life is super important, and how writing helps you do exactly that. She also shares how writing, a super incredible tool, can be used to clear up our minds and get laser-focused on our goals. Tune in to learn more! You’ll Learn: How Laura got started in the entrepreneurial world How she’s learned to replicate people's voices so well when writing by building real relationships Some of the stories that Laura turns down The therapeutic component of writing people’s stories and so much more! Favorite Quote: The best advice I've ever gotten came really really early from a guy who'd been in entrepreneurship for years and he said to me, “Leave space in your life for serendipity.” - Laura Gale Connect with Laura: Website: lauraiswriting.com Podcast: The Business of Writing How to get involved Malorie has become an expert in helping people remove their mindset blocks, so they can experience the growth in their business and decrease in stress they desire. Check the site to learn more, download a freebie and stay connected. If you liked this episode, take a moment to subscribe on Apple Podcasts and post a review, or visit us here - and be sure to check out episodes 57, 63 and 24 to hear more from Malorie’s clients!
In this episode we are joined by Laura Gale as she provides us her insights as to how she helps her clients write books to grow their business.
In this episode, Laura Gale, formerly of Hatchette Publishing, shares tips on how to become a better writer, what to do if you lack confidence as a writer, plus her best tips for marketing your books
Your host, Katie Priest, speaks with Laura Gale of Laura Is Writing on how she helps entrepreneurs write their dream books. Now if you got something out of one of our interviews, would you share this episode on social media? Just do a quick screenshot with your phone and text it to a friend or post it on your favorite social network. If you do that, tag us #LeverageToScale. What do you win? We're going to promote you and your business to ALL of our social media fans totally free. Next, if you thought this was a valuable use of your time, please support the show and give us a thumbs up, or a rating and review. We promise to read it all and take action.
Have you ever thought about writing a book but haven’t done it because you don’t have the time? If you have thought about it, have you ever considered using a ghostwriter to help you tell your story? Ghostwriting isn’t cheating because it’s still your ideas, your thoughts, and your words — you’re just getting a little help putting those things down on paper. Laura Gale is a ghostwriter who helps entrepreneurs and business owners write, publish, and market powerful, profitable books that transform their businesses. In this episode, she shares incredible insight about book development and how it can help entrepreneurs grow their businesses. Support the show (http://buildingabusinessthatlasts.com)
Are you thinking about writing a business book? Maybe something to help generate leads and sales or a legacy book at the end of your career? This episode is for you.I spent some time talking to the brilliant Laura Gale who has ghostwritten over 15 books, edited a whole lot more and runs Laura Is Writing that helps entrepreneurs to write, publish and market their books.Make sure you check out Laura's own books on her website. Download "How To Write This Book: Write, Publish and Market Your Business Bestseller" and "Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy".Can I quickly mention is that NAMP is totally ad free and I'd love it if you could give the pod a quick shout on social media and subscribe via your podcast app... check out all the links & more podcasts at https://www.jtid.co.uk/podcasts
Taking the Risk with Maxx Nies, Richard Smith, and Laura Gale on Thriving Entrepreneur hosted by Steve Kidd When we step out, when we take the risk, we find that there are so many exciting opportunities that rise to meet us. Maxx Nies shares her journey of moving out of the sexual abuse to the launch of her first single “No Good At Love”. A platform to help other young girls move from the pain of their past to a glorious future Next Richard Smith, an expert at risk, share with us the science behind risk and the exciting breakthroughs his company RisKSmith is discovering to help us embrace risk and thrive Then Laura Gale shares how she moved from working for one of the largest publishers in the world to starting her own business helping people write their books Take the risk in your life today. Get some encouragement in doing so, today on Thriving Entrepreneur
Laura joins the podcast from Portugal to discuss how she helps entrepreneurs and business owners to tell their stories effectively, how being an author can help drive customer relationships, the role that Amazon plays in book sales, her best practices for success as an author, and much more!ABOUT LAURA:Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books.Laura is also the author of 'How To Write This Book: Write, Publish and Market Your Business Bestseller' and 'Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy'. Both books were bestsellers in Amazon's Marketing category for several months. She is also the co-host of the Business of Writing Podcast.Born and raised in Sydney, Australia, Laura now livesin Lisbon, Portugal.Podcast is powered by The Binge Podcast Network!
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books. Laura is also the author of 'How To Write This Book: Write, Publish and Market Your Business Bestseller' and 'Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy'. Both books were bestsellers in Amazon's Marketing category for several months. She is also the co-host of the Business of Writing Podcast. SHOW NOTES* How Laura became a ghostwriter* Creating a writing discipline* Why you should write a book* How to get prepare for writing your book* Using practice to close the gap between taste and ability* The three big issues that hold authors back* Getting to publication day is only half of the journey* Pre launch and post launch strategies* If you have a story to tell, don't put off telling it* If you can listen to this podcast, you can write a book You can connect with Laura and get a free copy of "How To Write This Book" at www.lauraiswriting.com You can connect with Brian at www.brianrollo.com Email brian@brianrollo.com to leave feedback, ask questions, or recommend guests for Lead With Impact. We'd love to hear from you!
Taking the Risk with Maxx Nies, Richard Smith, and Laura Gale on Thriving Entrepreneur hosted by Steve Kidd When we step out, when we take the risk, we find that there are so many exciting opportunities that rise to meet us. Maxx Nies shares her journey of moving out of the sexual abuse to the launch of her first single “No Good At Love”. A platform to help other young girls move from the pain of their past to a glorious future Next Richard Smith, an expert at risk, share with us the science behind risk and the exciting breakthroughs his company RisKSmith is discovering to help us embrace risk and thrive Then Laura Gale shares how she moved from working for one of the largest publishers in the world to starting her own business helping people write their books Take the risk in your life today. Get some encouragement in doing so, today on Thriving Entrepreneur
When we step out, when we take the risk, we find that there are so many exciting opportunities that rise to meet us. Maxx Nies shares her journey of moving out of the sexual abuse to the launch of her first single “No Good At Love”. A platform to help other young girls move from the pain of their past to a glorious future Next Richard Smith, an expert at risk, share with us the science behind risk and the exciting breakthroughs his company RisKSmith is discovering to help us embrace risk and thrive Then Laura Gale shares how she moved from working for one of the largest publishers in the world to starting her own business helping people write their books Take the risk in your life today. Get some encouragement in doing so, today on Thriving Entrepreneur
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. Here are the key links from the episode: Laura's site Get your copy of How To Write This Book Marc's Links 5 Day Podcast Launch Mini Course From $0 To $100K+ With Content Marketing Schedule a free strategy call
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey. She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they're proud of. She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books. Laura is also the author of How To Write This Book: Write, Publish and Market Your Business Bestseller and Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy. She is also the co-host of the Business of Writing Podcast. Born and raised in Sydney, Australia, Laura now lives in Lisbon, Portugal. Learn more about your ad choices. Visit megaphone.fm/adchoices
Business books have a different purpose than a regular fiction book. Thus, our today's guest in Expert Insight Interview is Laura Gale and she will discuss how writing a business book can benefit your business in the long term.
https://lauraiswriting.com/SPONSORS: https://apply.fundwise.com/minddog
On this show, we talked about ghost writing books, the art and science behind the process, how to craft effective stories, and how to get started with Laura Gale, ghost writer, publisher, podcast cohost and Founder of Laura is Writing. Listen to learn how to finally get your book written! For the Difference Making Tip, scan ahead to 18:32! You can learn more about Laura at LauraIsWriting.com and LinkedIn. We’re honored to have been named one of the top podcasts from investing! We’re on YouTube, check us out! George is honored to be included on Investopedia's list of the Top 100 Financial Advisors for 2019! Have George speak to your organization. You can learn more about the show at GeorgeGrombacher.com, Twitter, LinkedIn, Instagram and Facebook or contact George at Contact@GeorgeGrombacher.com.
Laura Gale started her career in the traditional publishing world and now offers a boutique service that specializes in writing, publishing, and marketing powerful, profitable books that transform her clients’ businesses. I’m incredibly excited to bring you this conversation with Laura because her specialty is in ghostwriting, and that’s a topic I know many of you are interested in. She takes the words, experiences, and ideas in her clients’ heads and translates them into a compelling story that shows their readers why they’re the best in the business. In this episode, we discuss what led Laura to a career in ghostwriting, her process for getting into a client’s voice, why she prefers to only work with one client at a time, what every business owner should consider when deciding whether or not to hire a ghostwriter, her process for working with a client on ghostwriting their book, why she believes a ghostwriter should be an advocate for the reader, what a business owner can do to help ensure the ghostwriting process goes as smoothly as possible, why she likes to ensure the revision process is collaborative, her main piece of advice for business owners wanting to work with a ghostwriter on their book, and more. Listen here or on your favorite podcast player, and let me know what you think! Screenshot this episode and tag me on Instagram (@jodibrandoneditorial). Have a book idea for your business but aren’t sure where to start? Check out my Jump-Start Guide here.
You have heard it a million times before - everyone has a book in them, and we are sure you do as well. Laura Gale, author, and fellow podcaster joins us today to talk all about the step by step method she uses to guide people to finally getting that book published. Whether you are just starting out with a minimal audience or you are an established public authority, there are ways for anyone to get their story out there. You just want to make sure you start the right way and Laura gives us some great advice in regards to what to do before you start, whether working with a ghostwriter is right for you (yes, it probably is), and what really drives reader engagement. After that, there’s the testing process to find just the right cover that speaks to your audience and of course, the marketing so that you will be found and read. You’ll also hear some great ways to get your book discovered that do not take the traditional online advertising route. We know once you’ve listened you are going to be stoked about finally getting that book published, and you will want to listen to our previous shows with Rob Kosberg who discussed how he is able to ghostwriters effectively, and Chandler Bolt who tells us how to go from no book to selling your book in 90 days. “People forget to take it offline, and still there’s a whole world of media that has nothing to do with the internet. A lot of those platforms are really starved because people have forgotten about them.” - Laura Gale Some Topics We Discussed Include: What makes a compelling story The one thing you need to have dialed in before you even consider starting your book Do self-published books ever make it to the New York Times bestseller list? Different ways to test your cover, title, and other content before you publish Associated costs with hiring a publishing company Getting your book past the gatekeepers Working with the likes of J.K. Rowling, Nelson Mandela & Tina Fey How to determine whether to hire a ghostwriter or not And much, much more! Resources From Laura Gale: How To Write This Book - get a free copy of Laura’s book here! The Business of Writing Podcast References and Links Mentioned: Roam Research 99Designs - for book covers Are you ready to be EPIC with us?! Then grab our EGP Letter here! Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar, be sure to check them out as well, with this special discount for our listeners. A 3 Step Process To Envision And Write Your First Book – Chandler Bolt How To Publish And Market A Book Into Millions In Sales - Rob Kosberg
Ghostwriting Your Book – Laura Gale Dream Business Radio #408 On this week’s Dream Business Radio Show I interview Laura Gale, who got her start as a publicist for Hachette, a global publishing house. Laura is the author of How to Write This Book and Content that Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy. Download MP3 Connect to Laura on their website: http://www.LauraisWriting.com
This episode closes down the season. We'll be back with all new fresh episodes October 1. Publicity powerhouse and author legacy builder extraordinaire Laura Gale joins us for today and brings her years of expertise as a publisher at Hachette to the show. Connect with Laura online: https://lauraiswriting.com/ Buy A Copy of Laura's Book - How to Write This Book: https://amzn.to/31o16wu Join us online: https://facebook.com/groups/happywriting Write with us online or in Munich: https://meetup.com/happy-writing-munich
If you've ever thought of writing your own book, whether it's a business book, a novel, or a memoir, then this podcast is going to be interesting to you. Laura Gale is an author and editor and a ghostwriter. And in this interview, we explore what those roles actually do. First of all, why do you need an editor if you're writing your own book? And also, why would you use a ghostwriter? How do they work with you to write a book for you, and he's using a ghostwriter cheating. We explore all of that with Laura. Best Wishes, John For full links and notes please visit: https://theideaslab.org/lauragale-ghostwriter ______________________________________________________________ Music provided by Argofox: TheDiabolicalWaffle – My Wish https://youtu.be/sRWEMjYR6e4
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling’s post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey.She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they’re proud of.She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books.Laura is also the author of ‘How To Write This Book: Write, Publish and Market Your Business Bestseller’ and ‘Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy’. Both books were bestsellers in Amazon’s Marketing category for several months. She is also the co-host of the Business of Writing Podcast.Learn More: www.lauraiswriting.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-laura-gale-author-of-how-to-write-this-book-write-publish-and-market-your-business-bestseller
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling’s post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey.She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they’re proud of.She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books.Laura is also the author of ‘How To Write This Book: Write, Publish and Market Your Business Bestseller’ and ‘Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy’. Both books were bestsellers in Amazon’s Marketing category for several months. She is also the co-host of the Business of Writing Podcast.Learn More: www.lauraiswriting.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-laura-gale-author-of-how-to-write-this-book-write-publish-and-market-your-business-bestseller
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling’s post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey.She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they’re proud of.She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books.Laura is also the author of ‘How To Write This Book: Write, Publish and Market Your Business Bestseller’ and ‘Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy’. Both books were bestsellers in Amazon’s Marketing category for several months. She is also the co-host of the Business of Writing Podcast.Learn More: www.lauraiswriting.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-laura-gale-author-of-how-to-write-this-book-write-publish-and-market-your-business-bestseller
Laura Gale got her start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling’s post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey.She started Laura Is Writing to help entrepreneurs to write, publish and market books that transform their businesses and leave a legacy they’re proud of.She has ghostwritten over 15 books and has helped dozens of authors to edit and market their books.Laura is also the author of ‘How To Write This Book: Write, Publish and Market Your Business Bestseller’ and ‘Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy’. Both books were bestsellers in Amazon’s Marketing category for several months. She is also the co-host of the Business of Writing Podcast.Learn More: www.lauraiswriting.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-laura-gale-author-of-how-to-write-this-book-write-publish-and-market-your-business-bestseller
370 - Ghostwriting, Editing, and Coaching with Laura Is Writing's Laura Gale
On today's episode, I am talking with Laura Gale. She is a master copywriter, author, and content creator. We explore language and storytelling in many different areas. We talk about what it means to be prolific and practical steps to take to be more prolific. Laura shares so much amazing information for creating your own powerful piece of work including some important questions to ask as you are writing. Laura helps entrepreneurs and leaders to write books that grow their businesses. Writing a book about your business sets you apart from your competition, establishes you as a leader in your field, and opens up new streams of revenue and opportunity that can help your business grow exponentially. Her career started in the traditional publishing world, and she now offers a boutique service that specializes in writing, publishing and marketing powerful, profitable books that transform my clients' businesses. She handles the whole process, taking the words, experience and ideas in your head and translating them into a compelling story that shows your readers why you're the best in the business.
: Join Steve and Laura to learn what a published book can do for your client's business and how you can add this service to your business.
Learn the secrets of ghostwriting, plus the power of books to boost your authority, and why every freelancer should be writing one of their own - real or ghost.
When we asked about the biggest challenges in your writing business, many of you said that finding clients was your #1 struggle. Only second to that was figuring out what to charge and how to get paid. So today we're talking all about how to find and price new writing projects. We dive deep into how both of us generate a constant flow of leads, how we figure out what to charge, and how both of these things evolve as our businesses have changed over time. Since both of us have very different types of writing businesses, this is a great opportunity to take what we've learned, and apply it in a way that works best for you. Episode Highlights How to make sure your writing skills are “client ready” The unconventional advice about why you should accept projects that aren't your top pic How to know when it's time to stop learning and start working The raw truth about doing free spec work How to calculate your project price Why charging by the hour or per word is a bad deal for BOTH sides of the table How to promote yourself without sounding like a douchebag The best way to deal with imposter syndrome Our favorite methods for generating a constant flow of new leads The #1 prospecting trick that will set you apart from the competition
Laura Gale, content marketing expert and best-selling author, shares insights from How To Write This Book, designed to help entrepreneurs write, publish and market books that can transform the growth and value of your business. Find out if writing a book is a good fit for your business goals. Learn the exact process that will take you from your big idea all the way through drafting, editing, and publishing your book, and on to your book launch and beyond.
Have you ever wished you could turn back time and give your younger self some advice that would change your life? If you could… what would you “Cher” with yourself? It’s Rae’s turn to read her inspiring chapter out of the book “Why Didn’t Anybody Tell Me This Sh*T Before?” by Marcella Allison and Laura Gale. Listen in as Rae reads her chapter and shares her insightful thoughts about her chapter and what she wrote. This is a rare opportunity to hear Rae speak, not because Pauline won’t let her… it’s because she doesn’t often open up. But when she does speak… people stop to listen. Make sure you do too! This rich and valuable resource is available from Amazon: https://www.amazon.com/Didnt-Anybody-Tell-This-Before/dp/1733790330/
Laura Gale is the founder of Gale Creative Marketing. She started Gale Creative to help entrepreneurs and marketers to write, publish and market books that transform their businesses. She is certified by Digital Marketer in content marketing, conversion funnel optimization, and traffic acquisition, and has a degree in writing and publishing. Here’s a glimpse of what you’ll learn: [2:55] Jeremy introduces his guest, Laura Gale. [6:15] Laura talks about her experience working with the Twilight books. [8:30] What it was like working with JK Rowling’s post-Harry Potter books. [12:50] How working on memoirs is a whole different animal. [15:15] The value of meeting with someone face to face. [19:45] Lessons learned from direct response marketing. [23:00] Laura shares an innovative way she reached out to someone via mail. [26:15] Creating content for ecommerce businesses. [29:45] What was it like to leave the publishing industry? [35:15] Laura talks about what it is like working as a Ghost Writer. [37:40] Finding the right content - silence helps. [41:50] How Laura helps clients launch a book BEFORE the book is written. [47:00] Which one is better - self-publishing or traditional publishing? [51:40] How to make the most out of a book launch. [55:10] Laura talks about her book - “How To Write This Book.” [1:00:05] A low moment from the journey. [1:02:30] A proud moment for Laura. In this episode… Have you ever thought about writing and marketing a book to increase exposure for your business? Is the thought of writing a book too intimidating for you? What would it take for you to write a book? On this episode of Inspired Insider, you’ll hear from entrepreneur and author, Laura Gale. In her conversation with Jeremy, Laura opens up about her experience in the publishing industry, what it was like working with J.K. Rowling, why she loves helping fellow entrepreneurs, challenges she has faced, and much more. You don’t want to miss a minute of this fascinating episode featuring Laura’s story! Can you imagine working with the likes of J.K. Rowling, Stephenie Meyer, and other famous authors? What an amazing experience! While it was an opportunity of a lifetime - Laura Gale says that working with those authors had their fair share of challenges. The sheer scale of coordinating and marketing a book with such a famous author is no small feat. While working with those authors and many others - Laura learned key skills that would help her later on in her career when she decided to leave the traditional publishing industry behind. Why do entrepreneurs do crazy things like leave the comfort and safety of their careers and head out into open and uncharted waters? The truth is - they want to bring something to the marketplace that they know only they can bring. Leveraging her experience in the publishing industry - Laura set out on her own. The journey wasn’t all sunshine and roses - she faced her own set of challenges as she forged her path. Through all the difficulty that came her way, Laura remained convinced that more entrepreneurs and leaders needed to tell their story - that’s what keeps her going. Did you know that writing a book could help you expand your platform? It’s true! From politicians to business leaders - more and more leaders are taking the time to tell their story. While old school institutions like newspapers and traditional TV networks are going the way of the dinosaur - books still resonate with people. Something about telling your story - especially in a raw, honest, and compelling way - really connects with a wider audience. Just take a look at Amazon and the HUGE numbers of book sales - both traditional and audiobooks! If you haven’t considered it before - give it another thought - writing a book might be the right move for you and your brand. If you want to make an impression and get a result you’ve never had - you’ve got to do something outside of the box. Too often, business leaders get so focused on doing things the same way - that they fail to innovate! Laura Gale learned that if she wanted to make an impression on people - she had to get creative. From unique mailing efforts to taking the time to meet with an individual face to face - whatever broke from the same tired script - Laura tried it. Guess what? It worked! Laura began to receive positive results from her efforts. What can you learn from Laura’s story? Resources Mentioned on this episode Laura's website How To Write This Book Laura on LinkedIn The Passage: A Novel Overdeliver Intro Music by Kidd Russell Sponsor for this episode Rise25’s mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo’s of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation - We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.
Welcome to the Business of Writing Podcast, we're your hosts, Rachel Mazza and Laura Gale. Both of us are writers who have been working for ourselves full-time for the better part of a decade, and it has been quite a ride. We've learned so much (and are still learning) and we've made a lot of mistakes along the way. On this show we'll share some of those lessons with you so you can avoid making the same mistakes while building momentum and sustainability into your writing career. We're honored that you've given us your time and attention, and we don't take that lightly. So we'll try and make sure everything we do here is practical and applicable — all killer, no filler. Today we'll chat about who we are and how we got started, and then going forward we've got a lot of great guests lined up who are going to share their expertise as well. Episode Highlights How Laura and I met in a sweaty dive bar in the mountains of Northern Thailand Where our businesses started, and how they progressed to where they're at today How to direct your growth as a writer based on what your market wants Why you shouldn't discount imposter syndrome (and how the pro's handle it) How to get paid (well!) for your writing skills Why it's critical that you find someone to keep you accountable and motivated (and how it works in our businesses) How you can use this show to build momentum as a professional writer, and grow a sustainable, successful writing business.
Have you ever wished you could go back in time and give your younger self some advice that would change your life? If you could… what would that advice be? When Pauline and Rae were approached to contribute a chapter each for the book “Why Didn’t Anybody Tell Me This Sh*T Before?” by Marcella Allison and Laura Gale… they jumped at the chance! Listen in as Pauline reads her chapter and shares her unique insights into her letter. Rae joins her as they discuss how the lessons from the 60+ powerful female contributors of the book can help you get through any situation you find yourself in. This rich and valuable resource is available from Amazon.
Laura Gale is an author, ghostwriter, and developmental editor, with a background in publishing and marketing. She shares her expert advice on how to write a book, and why it’s especially important to outline your ideas before you dive into writing. You can find Laura on her website lauraiswriting.com or on Twitter @laurasgale. Want more? Visit craftyourcontent.com/episode47 for links and resources. Sponsored by Coworker.com.
Laura Gale, author of Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy, shares expert insights on the world of content marketing. Learn how to apply the lessons Laura has learned from projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela, and Tina Fey to attract the customers you value the most.
Beaches and boardwalks and boats, oh my! Coastal Carolina has so much to offer, and summer affords many families the time to explore. Listen to our fun final show, featuring Laura Gale, and learn a little about the activities, community events, and seasonal attractions in our area!