Podcast appearances and mentions of sue schneider

When the topic of startups comes up in a conversation, one of the first thoughts is a company created by young people chugging Red Bull and leaving empty pizza boxes on the floor. OK, perhaps we exaggerate a little bit. However, the co-founders of Defy The Odds, formed to lend a helping hand to other startups, aren't your stereotypical startup trio. Sue Schneider, Paris Smith and Kelly Kehn have a combined 75-years plus in the gambling industry and have individually been among the leading crusaders for women in a business that has historically been heavily male skewed. The three gaming leaders were Steve McAllister's guests on a new episode of the Gaming News Canada Show presented by GBG Plc. They provided McAllister with the back story on the creation of Defy The Odds at the end of 2024, and the new company's recently announced partnerships with Thundr,QueenBHive, and Let's Fantasy Game. Schneider, a frequent guest on the GNCS, Smith and Kehn also spoke about their mentors during the early days in the industry, and the need to continue pushing the envelope on DEI initiatives. Hosted on Acast. See acast.com/privacy for more information.

In this episode of the SBC Leaders Podcast, Sue Schneider, Co-Founder of Defy The Odds Startup Launchpad, was joined by the Founder of the World Poker Tour, Steven Lipscomb and its President and CEO, Adam Pliska, to discuss their backgrounds, the inception of the WPT and the innovative approaches that transformed poker into a mainstream sport.The conversation also highlights the challenges faced in the early days of the WPT, the importance of long-term vision in entrepreneurship and the significant milestones achieved by the WPT throughout its history.Concluding the episode, the trio reflect on their personal highlight and the enduring legacy of the WPT in the poker community.

Brian Goodman, CEO of Golden Matrix Group, is the latest guest on the SBC Leaders podcast as he joins Sue Schneider, Co-Founder of Defy the Odds Startup Launchpad, to detail his journey as a pioneer of online gaming.The duo discuss the “crazy” chance Goodman took on regulated online gaming, the significant technological advancements in the industry and the challenge of balancing player acquisition cost against the lifetime value of that customer. They also talk the importance of player data and the role of AI in processing this data, the complexities of regulation in different jurisdictions and the unique challenges of developing a sportsbook product.

Ep. 131 features Kelly Kehn, Paris Smith, and Sue Schneider from Defy the Odds, which leverages community, mentorship, and capital to drive innovation for the future of gaming. Hear them discuss: Kelly's broad industry experience that includes time Bodog, to launching the All-in Diversity Project as a not-for-profit, to venture capital with HappyHour.io Paris' 17-year experience as CEO of Pinnacle, and transition to angel investing and advising in her post-Pinnacle career Sue's unique career path from social services to most recently leading growth & strategy in the Americas for SBC The origins of Defy the Odds, and how a meetup in Curacao solidified their plans to launch the project How the 3 of them will leverage their collective 7+ decades of industry experience to create new pathways into the industry for underrepresented founders The qualities and characteristics that Defy the Odds looks for in the founders it supports The engagement model for Defy the Odds, and ambitions to launch a corresponding fund Their first partnership with Zero Labs ahead of the incubator's 3rd cohort next month What excites the 3 of them about the real-money gaming industry in 2024   Looking to attend SBC Summit? If you don't have a ticket for the event yet, use discount code BETTINGSTARTUPSVIP for $300 off your pass. Grab your ticket here: https://sbcevents.com/sbc-summit/tickets   Video version of this episode can be viewed here.   Learn more

Ep. 129 is the official First Pitch preview episode, where we will meet the 5 startups selected to present at SBC Summit on September 24 in Lisbon, Portugal. Sue Schneider, VP of Growth and Strategy for the Americas at SBC, shares her perspective of the upcoming event, discussing the diversity of submissions, the evolution of First Pitch, and opportunities for all startups at the Summit. In this episode, you will hear from the five finalists: Adam Fonsica from Random State Tom Lemke from SavageTech Shawn Tucker from StatX Sports Radek Psurny from Match Hype Mark Flores Martin from XGENIA SBC First Pitch brings together some of the most exciting startups within the betting and gaming industry to compete for a chance to win an exclusive prize package, valued at around €118,800 to assist in the winner's development and growth plans. The First Pitch event is hosted by BettingStartups.com's Jesse Learmonth. Judges for the event: Paris Smith from Life Winning Mark Blandford from Burlywood Capital Javier Altamirano from Sportradar Adam Krejcik from Eilers & Krejcik Gaming, LLC Martin Collins from Soft2Bet If you don't have a ticket for the event yet, use discount code BETTINGSTARTUPSVIP for $300 off your pass. Grab your ticket here.  Watch this episode on Youtube. --- This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

Scott Vanderwel, CEO of Pointsbet Canada, joined Sue Schneider, SBC's VP of Growth & Strategy North America on the SBC Leaders Podcast to discuss his role in developing Pointsbet's operations in Canada.The duo also talk about his journey from telecommunications to gaming, the origin story of the company in Australia, Fanatics' acquisition of Pointsbet's US assets and the importance of “uniquely Canadian” sports partnerships for the operator.

Catherine Meade, VP of Community, Sustainability & Social Responsibility at the Ontario Lottery and Gaming Corporation (OLG), joined Sue Schneider, SBC's VP of Growth & Strategy Americas, on the latest episode of the SBC Leaders Podcast to talk about how the Ontario gaming landscape has changed for OLG since the opening of the regulated market in 2022.The duo also discuss her role at the corporation, the collective responsibility for responsible gambling amongst Ontario's operators and the power of teamwork.

In the inaugural episode of Past Posting, from iGaming Daily, SBC's Sue Schneider, VP Growth & Strategy, Americas, makes her podcast hosting debut as she kickstarts her series that delves into names of the past to talk to the veterans and pioneers within the industry, to get a flavours of how things were and how it has evolved. Joining Sue for the first episode, with Mark Blandford, Partner at Burlywood Capital, to discuss how his land-based adventure with Sportingbet, entering the internet space in the early days and the challenges that grew from non regulation to the present day.  Host: Sue SchneiderGuest: Mark BlandfordProducer: Anaya McDonaldEditor: James RossRemember to check out our partners Optimove at https://hubs.la/Q02gLC5L0 or go to optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

Some 5,000 people working across various sectors of the sports wagering and gaming industry in the U.S., Canada and countries around the planet will gather inside at the Meadowlands Exposition Center in Secaucus, NJ, next week for the annual SBC Summit North America. It's one of two major conferences organized this spring by SBC, which will co-host with the Canadian Gaming Association the June 18-20 Canadian Gaming Summit at the Metro Toronto Convention Center. Gambling industry veteran Sue Schneider, the VP of Growth and Strategy for SBC's North American business, was our guest on this edition of the Gaming News Canada Show. Schneider, who was inducted into the Sports Betting Hall of Fame during the 2022 North America summit, teed up next week's rendezvous in Secaucus, provided some helpful hints to first-time attendees and gave her perspective on the evolution of the SBC events, and the industry itself over a quarter of a century. We also asked what attendees of the Canadian Gaming Summit can expect next month in SBC's second year of co-hosting the conference. One of the most-passionate advocates for women working in the industry, Schneider also spoke about the progress that's been made, including the creation of companies such as Ontario-regulated online gaming business Betty, and Betting Ladies, and the need to continue those efforts. She also weighed in on the current state of the gambling industry in the U.S. Hosted on Acast. See acast.com/privacy for more information.

John welcomes Sue Schneider, an author and integrative health coach, who delves into their background as a medical anthropologist and their research on global health and healing practices. Sue discusses the importance of mindfulness, traditional healing practices, and the impact of mindfulness on relationships.  KEY TAKEAWAYS Cultural Anthropology and Mindfulness: Sue's background in medical anthropology and mindfulness sheds light on the intersection of traditional healing practices and modern mindfulness techniques, offering a unique perspective on health and well-being. Global Health Practices: Sue's research in Mexico reveals how different cultures approach health and healing, showcasing the importance of incorporating ancient wisdom into contemporary lifestyles for optimal health. Mindfulness in Relationships: Sue's personal experience with mindfulness and its impact on relationships emphasises the power of mindfulness in fostering understanding, compassion, and communication within partnerships. Mindful Communication Protocol: Sue shares a structured communication protocol based on mindfulness principles, highlighting the value of mindful listening, gratitude, and open dialogue in nurturing healthy relationships. Practical Application of Mindfulness: Sue's insights on integrating mindfulness into daily life, including a weekly mindfulness practice with their partner, offer tangible strategies for cultivating mindfulness and enhancing relationship dynamics. BEST MOMENTS "I've always been super interested in how other cultures do health and healing, knowing that there is so much wisdom and knowledge from our past."  "This experience changed my life. When I finished up with that research a year later and went back home, I immediately sought out a Sangha, a meditation group that I could practice with formally every single week."  "Anxiety is my number one teacher. But how have I done that process? And what have I learned along the way?"   "I feel like you said, it gives you that clarity within your own space as well, doesn't it? Of what's bothering you, whether it's got anything to do with your other or not."   "Thank you for listening. Please subscribe, follow and review the show. That is very much appreciated." VALUABLE RESOURCES Links: www.meetingthemoment.org Links: www.johnkennycoaching.com The Bicycle Affect: https://youtu.be/oO7XZGvdWno Relationship Video course and 1-2-1 coaching: Relationship Ready Online Programme - John Kenny (johnkennycoaching.com) To get in touch - email – john@johnkennycoaching.com or book a complimentary call –https://calendly.com/johnkennycoaching/30min If people want to order a copy of the book then they can just pay postage of £4.95 (RRP £8.99) - www.johnkennycoaching.com/podcast-book-offer Want to be able to address the relationship issues in your life? - Why not book in for a complimentary call and we can discuss how you can get the new started with some new types of relationships - https://calendly.com/johnkennycoaching/30min The Relationship Guy Podcast - https://omny.fm/shows/the-relationship-guy Facebook – https://www.facebook.com/johnkennycoaching LinkedIn – https://www.linkedin.com/in/john-kenny-coaching Insta – https://www.instagram.com/johnkennycoaching/ Twitter – https://www.twitter.com/johnkennycoach YouTube - https://www.youtube.com/channel/UCHTj9x6Tlo7lcIJITyx-tgQ Clubhouse - @relationshipguy I am John Kenny, Award Winning Relationship Coach. Coaching people to experience healthy loving relationships. Having spent a life choosing unhealthy relationships and self sabotaging my own success, I now coach people to live a life they choose.

SUE SCHNEIDER, Ph.D., is a medical anthropologist, author, integrative health coach and certified mindfulness instructor. She has been teaching mindfulness meditation to students of all ages in university and community settings for over a decade. She currently leads community health and wellness initiatives as an Extension Professor and State Health Specialist at Colorado State University and has an integrative health coaching practice in Fort Colins, Colorado, where she lives with her husband, son, and two dogs.   

Sue Schneider, Ph.D., is a medical anthropologist, integrative health coach and certified mindfulness instructor. Her new book; Meeting the Moment with Kindness is clearly focused on helping the reader build a foundation for practicing mindfulness in their everyday lives. There is a chapter in the book that can help wake us up from denial and face emotions like grief. It's wonderful information for us all to remember to pause and be aware. Il love this quote from her book; "You are not what you think you are; but what you think, You Are." George Mumford, is a mediation teacher who has coached NBA greats! Sue's website is www. http://MeetingtheMoment.org  Visit www.http://NancyYearout.com  To See All of Nancy's Interview and to Listen to the Podcast, Read her Blog, Book an Angle Reading or Buy her Book.

After five years of moving full speed ahead, you could argue that the US online gambling industry is idling. Or, at the very least, on cruise control. Next week at SBC Summit Barcelona, our very own Sue Schneider will lead a panel discussing what to expect from what many are calling phase two of North American online gaming. On today's episode of iGaming Daily, we'll discuss some of what we hope to hear covered in the panel and debate how big a role iGaming will play in the next 18 months.How much longer can companies hold out waiting for iGaming to pass? How many states need to go online to keep things going?Let's talk about legislative gaming fatigueIs this the end of brand consolidation? What other groups might be going offline?How has customer acquisition changed over the past five years? Has the bonus money run dry?How much will second movers change up the landscape?What underdiscussed sections of US online gambling do you think will grow the most this year?Joining Jessica Welman to go over this panel is SBC Americas, Senior Journalist Charlie Horner.To find out more about the information discussed on today's podcast click the following links:https://sbcamericas.com/2023/09/12/betmgm-ceo-compete-espn-bet-fanatics/https://sbcevents.com/sbc-summit-barcelona/agenda/?selectedDay=1 Host: Jessica WelmanGuests: Charlie HornerProducer: Anaya McDonaldEditor: Anaya McDonaldMake sure to like and follow the iGaming Daily LinkedIn page to be kept up-to-date with the latest episodes.Join 15,000+ delegates at our biggest ever conference and exhibition this summer in beautiful Barcelona! Game-changing content, as well as 4,500 operators, 1,500 affiliates, 450 speakers and 350+ exhibitors, the biggest name keynote speakers anywhere in the industry, an almost 40,000 square metre exhibition floor and world-class networking events every single night. Get your tickets now at https://sbcevents.com/sbc-summit-barcelona/

Luck be a lady today on iGaming Daily, brought to you by SBC Summit Barcelona, as Jessica Welman takes a break from the news to discuss a topic of equal importance - how to get more women involved in gaming industry, particularly at the conference level. Joining Welman on the latest episode of the podcast is her fellow collegue Sue Schneider, VP of Growth and Strategy for Americas at SBC, as the duo delve into the representation of women in senior positions throughout the gaming sector, calling for allies throughout the sector and the importance of education. Host: Jessica WelmanGuest: Sue Scheider Producers: Mollie Chapman & Anaya McDonaldsEditor: James RossMake sure to like and follow the iGaming Daily LinkedIn page to be kept up-to-date with the latest episodes.Join 15,000+ delegates at our biggest ever conference and exhibition this summer in beautiful Barcelona! Game-changing content, as well as 4,500 operators, 1,500 affiliates, 450 speakers and 350+ exhibitors, the biggest name keynote speakers anywhere in the industry, an almost 40,000 square metre exhibition floor and world-class networking events every single night. Get your tickets now at https://sbcevents.com/sbc-summit-barcelona/

This week, we caught up with Dustin Gouker, the former Catena Media executive and long-time industry watcher who's now the author of The Closing Line blog. Gouker walked us through the controversy involving daily fantasy sports operators as both PrizePicks and Underdog Fantasy have been ordered to stop operating in Wyoming's regulated sports betting market, and the owners of Betr have launched a DFS product.Friends of GNC - and SBC execs - Sue Schneider and Nicole Fields also joined the podcast to discuss their participation in a gathering last month in Las Vegas of women who work in the gambling industry. While both Schneider and Fields agree significant progress has been made in expanding executive-suite opportunities for women, they also agree there's still work to be done. Hosted on Acast. See acast.com/privacy for more information.

Promotional credit is often cited as a key way for operators to acquire customers in an incredibly competitive environment, but the topic has caused controversy in recent times over its tax status. Several state regulators are prohibiting operators from deducting promotional credit from their GGR, meaning they still have to pay taxes, whilst other states are taking a phased approach. So, what's the big deal with promo credit and how will these changes shape the future of the sports betting industry? On this Memorial Day's iGaming Daily, Jessica Welman, Editor of SBC Americas, is joined by Sue Schneider, SBC's VP of Growth and Strategy - Americas, and Charlie Horner, Senior Journalist at SBC Americas, to tackle this subject.This week witnessed Massachusetts regulators vote to tax sports betting promotional credit following several months of debating and researching the issue. Click the following link to read more on the topic - MA Regulators Vote to Tax Sportsbook Promo Credit (sbcamericas.com).

In case you didn't believe the tweets, LinkedIn posts and dispatches from other platforms that the Meadlowlands Exposition Center was buzzing this week at the SBC Summit, we present the proof in live audio form. The latest Gaming News Canada Show podcast presented by Osler, Hoskin & Harcourt LLP was an abbreviated edition of the rapid-fire variety. Over the fortysomething minutes, we had guests moving in and out of chairs in a corner of the SBC Sales Lounge (thanks to Bob McFarland and Sue Schneider for letting us set up shop there) as fast and furiously as the Florida Panthers' forecheck against the Toronto Maple Leafs in the NHL Eastern Conference semifinal series. GeoComply government and public affairs savant John Pappas stopped by to provide his thoughts on the many conversations around igaming and M&A during the Summit's three days, and also on his company's acquisition of fellow Vancouver company OneComply to kick start the week. Brock University sports management professor Dr. Michael Naraine joined us remotely to discuss the need for third-party research on responsible gambling in Ontario. Regular contributor Kris Abbott from Betano Canada also sat with us for a few minutes, as did Tallysight technology guru Masheed Ahadi to answer a few questions about the San Diego company's latest partnership deals with Sportradar and Homestand Sports. Avenue H Capital founder and FOGNC Benjie Cherniak shuffled his schedule to join us and provide his insight on the hottest topics of the Summit. And we gave the last word this week to Homestand Sports CEO Mark Silver (simply to guarantee we had a lift to Newark International Airport for the flight home. . . . ). Hosted on Acast. See acast.com/privacy for more information.

To cover a busy 8-10 days in the Canadian sports betting and gaming business, including some not-so-flattering coverage – especially on the frequent flow of advertisements on any and all platforms – we were joined by two veterans of the industry. Sue Schneider, the VP of strategy and growth, Americas for SBC, and Avenue H Capital principal Benjie Cherniak weighed in on both the challenges and opportunities for the still-young regulated gambling industry in Canada and the U.S. of A. Schneider also weighed in on the SBC/Gaming News Canada partnership announcement made last week and provided a glimpse of what attendees can expect at the June 13-15 Canadian Gaming Summit at the Metro Toronto Convention Centre. Hosted on Acast. See acast.com/privacy for more information.

In this episode of My Guys in The Desert, host Stormy Buonantony breaks down the MLB card including the props she's looking at. She will also speak with Dan Leach, Steve Buchanan and Sue Schneider.  See omnystudio.com/listener for privacy information.

In this episode of My Guys in The Desert, host Stormy Buonantony breaks down the MLB card including the props she's looking at. She will also speak with Dan Leach, Steve Buchanan, and Sue Schneider. See omnystudio.com/listener for privacy information.

Our special International Women's Day edition of the SBC Leaders Podcast features our very own Sue Schneider, VP of Growth & Strategy, Americas.Sue sat down with SBC Global Relationships Director Kelly Kehn for a chat on Sue's career history, including a history in public service, to being an innovator in the betting industry, to testifying in Congress and at various state Legislatures. Sue and Kelly also discussed the state of the diversity in the industry, the increasing numbers of female C-Level leaders in gaming and beyond, advice to young women in the industry, how the pandemic changed things, and whether International Women's Day is enough.

USBets.com Managing Editor Eric Raskin and Senior Analyst John Brennan analyze Ohio's sudden passage of a bill to legalize sports betting, Florida's Seminole Tribe pulling its wagering app, and the tragic demise of race horse Medina Spirit, plus they talk to SBC VP Sue Schneider about the challenges of putting together gaming conferences during COVID, the rapid growth of sports betting, and diversity in the industry. Find us on Twitter @US_Bets or go to USBets.com for more.

Sue Schneider, Colorado State University Cooperative Extension, joins us to share her experience at the Impact Collaborative Summit with her team - the Mindful Engagement Project.

Today I'm speaking with Roy Notowitz, President of Noto Group Executive Search. Roy has spent nearly his entire career in the Pacific Northwest. His work includes founding the Generator Group, he spent time in recruiting at Nike, he's is a recipient of the SGB 40 Under 40 award and has his own podcast How I Hire.   Facebook Twitter Instagram   The Outdoor Biz Podcast   Show Notes How'd you get introduced to the outdoors? What was your first outdoor experience like? I feel really lucky. I grew up in upstate New York in a small town called Manlius, the Manilius Fayetteville area, which is just outside of Syracuse. And, you know, it was at a time when kids would roam free in the woods, and around the neighborhood. It was a pretty standard neighborhood, but we had woods nearby. We built sledding tracks and we played baseball in the street and in our backyards, we rode bikes. Basically it was a time when parents would just kick their kids out of the house all day and say come home at night for dinner. We were a big ski family, so my parents were, they weren't hippies, but they acted like it. We had a garden and they went jogging before everyone else was jogging. We had a very active and healthy family lifestyle, and we would ski every weekend. Sometimes twice on the weekends or sometimes once during a weeknight. In Syracuse, there are a few different mountains within 20, 30-minute drive. We went to this place called Labrador mountain, “Ski more at Labrador”, was their slogan. And it was like 800 vert, they had a T-bar and chairlift that was super slow. That was a big part of my early outdoor experience. And, and then in my teens, my parents had bought this little fishing cabin in the thousand islands, which is about two and a half hours north of Syracuse, just outside of Brockville, Ontario. We kept our boat on the US side and we'd cross the river and check-in at customs then go to this little Island. And there's a 30 mile stretch of the Saint Lawrence River that flows out of Lake Ontario, bordering New York and Ontario. And there are about 1800 small to medium-sized islands with little cabins and stuff on them. A lot of them aren't winterized, ours wasn't. I saved up all this lawn mowing money that I earned to buy a small aluminum fishing boat and with a 15 horse Evinrude motor. It was my obsession. I became obsessed with fishing for largemouth and smallmouth bass and Northern pike. And there's a 10 mile stretch of that river that I know like the back of my hand to this day. I went back there a few summers ago and I still know where all the Shoals are and where all my fishing spots are. I have a nautical chart framed in my office. It's changed a lot because of the zebra mussels and the cormorants. The whole ecosystem in the Saint Lawrence River hs changed. It's sad in the last 15 years the river has really declined. But that's my happy place. I can still picture the early morning fog burning off the river and then loons and the carp jumping and casting and trolling along the weed beds. What was your first outdoor job? I went to Potsdam college, which is right on the edge of the Adirondack Park. There are 9,000 square miles of lakes, rivers, and mountains, and it's close to the Saint Lawrence River. So I was able to continue to go to the cabin in summers. Potsdam was part of the State University of New York, and they had a satellite outdoor recreation campus on a little Lake called Star Lake. It was about 35, 40-minute drive from campus. Students would go there on the weekends to take classes, physical education classes. So they had a tiny ski hill with the little J bar. And I never taught before. So I basically had to teach how to put your skis on how to fall, how to get up, how to stop and turn. Then in the warmer months, I stayed there in the summer and taught canoeing and sailing, mostly Sunfish and Snarks. I was always active in student activities. I was on the camp board, which is the student board for that outdoor recreation facility. I was a student orientation leader, I volunteered on the local rescue squad. So I had a lot of activities. I was more social than academic at that point. Figuring out a lot of things and whatever you could fit in around the fund. Tell our listeners how you became an outdoor industry recruiter. It's an interesting story and it's part luck, being in the right place at the right time. And it starts in grad school. After Potsdam, I went to Virginia Tech and earned a master's degree in education with a focus on education administration. During my graduate studies, I was really drawn to the career services center and found an interest in how students formed career aspirations and how people figured out what they wanted to do and making the connection between higher education and the business world, which I think to this day, there's still a bit of a disconnect. The challenge was I really didn't have a lot of business experience or career experience. So I don't know if my obsession was because I really didn't know what I was going to do with my career or if I really wanted to help people. Anyway, after grad school, I drove my pickup truck across the country with my dog to Portland, Oregon. It was kind of on a whim, I identified the Pacific Northwest as a place I wanted to be. I checked out Seattle and Portland and Portland just felt kind of right. When I got here, it was July 1995. My first job was pumping gas for five and a quarter an hour. And I also got a second job selling shoes. Hiking and walking shoes at the walking company. I sold the European comfort shoes, mostly like Echo's, Mephisto, and Clarks. They were really innovative and differentiated at the time, they used better materials and construction. I enjoyed the customer interaction and I was always selling in the top 10% nationwide because I'm competitive. I was surprised at how much I enjoyed that job. In fact, I got employee discounts from that manager for maybe 10 years after I worked there. But after about six months of working there, I landed a desk job as a recruiter in a staffing agency in downtown Portland. It was kind of an old school Jerry McGuire kind of staffing agency. On my desk, I had a phone, a shoebox of three by five cards that were blank, a phone book, and a phone. They had computers at the time, but not at that company. We faxed resumes to companies and we took out classified ads on the job. I was marketing candidates to companies. And at the time even candidates paid fees, part of the fees to companies. So very different, but, and it took me about a year to really figure out was I very commission focused. After a year, I got a call. I don't know if it's divine intervention or just luck, but a recruiter called asking if I would be interested in that position at Nike. And in my interview with the HR manager at Nike apparel, he asked, what do you know about apparel footwear? So I took the shoe off of my foot and I started taking him through all of the things I just talked about, the materials, the construction. And he could tell that I had a passion for the product. And he literally said his name's Adam Baker, and every day to this day, I still thank him for that opportunity. But he said, “Okay kid, I'll give you a shot”. So anyway, I landed in the apparel division, right when Nike was shifting from selling tee shirts and accessories with footwear to becoming a functional apparel brand. And that really enhanced the performance of athletes with the fit, the fabrication, and materials. Dry fit when had just come out. So the apparel team was really small in comparison to the recruiting team and the rest of the company. The apparel business grew from 400 million to 3 billion during the time I was there and we recruited about 1200 people in those three years. I learned a ton, it was a great experience. And of course, now it's one of the most successful apparel companies in the world. What inspired you to continue down that outdoor industry recruiter path? That's a great question. I saw a need, to be honest, in recruiting. It's very inconsistent, the results when we were partnering with external firms. You know, the way they represented the brand, Nike was very particular about that. The way that these candidates are screened, we like to use structured interviewing and competencies and, a lot of recruiters were kind of just pitching candidates. And I felt like if we could create a more consistent and more professional service model, sort of like there's no bar associated student association or MBA or any accreditation that's meaningful in recruiting. So I wanted to take it up a notch. And what I realized is there's an opportunity to act more like an in house recruiting team to bring these fortune 500 best practices, to bring more consistency, to have a service delivery model with the accountabilities and, and deliverables, and to really help companies figure out where they want to go and how they want to get there and bringing world-class recruiting resources to small and midsize growth-oriented companies. So that's kind of what my first vision was for The Generator Group and to a large degree that's the vision here as well. So I started The Generator Group and ran that for about nine years. I had two partners and then in 2009, I branched off and started The Noto Group, We're coming up on 11 years here.   What are a couple of the accomplishments you're most proud of? We passed our 10 year anniversary last year and I'm really proud of the team we've built. The team is really my biggest asset here. The level of experience that they bring is significant and clients really trust us. They turn to us when they need an experienced partner that they can trust. And when we do great work, we get more work. There are three things that kind of come to mind. One is being the first outdoor industry professional services firm to become a B Corp, or at least the first outdoor industry recruiting firm, for sure. We certified in 2013, and we've recertified three times and scored higher each time. They get harder every time. And we also, for the last six years in a row have earned B Corp's best for workers award. So this coupled with the opportunity to work with so many great clients has been huge in helping me attract top-level talent to the firm. And then the second accomplishment I think was, a decision I made shortly after I started this firm to really expand our client base beyond the athletic and outdoor industry. So we do work in parallel consumer sectors, such as food beverage, grocery, natural products, restaurant hospitality. And this really aligns us with the way PE firms operate and the way law firms operate with consumer practices and the way investment bankers work. So this strategy has really helped us create more stability for the firm, which then allows us to invest more in the team, the tools, and the causes we care about. And it also enables us to sort of cross-pollinating to generate a more diverse range of candidates for clients. And that's really smart too because it gives you a lot of opportunities to bring a broader resource, broader opportunities to both the client and the applicant, right? Yeah. You might see someone who comes in wanting to focus on outdoor and athletics, but you look at them and you talk to them and you realize, you know what, you're going to fit way better over here. Right? One of the differentiators is that we put a lot of energy and effort into cultivating and engaging this talent ecosystem. We have over 10,800 people following us on LinkedIn. We have a monthly newsletter that goes out to 8,000 people. We have web traffic, like 2,500 to 3000 people a month hitting our sites. So we have a really engaged talent network. And I think that's a huge differentiator for us. I think the third thing I'm most proud of is launching our leadership consulting practice. So last year and in the past 12 months, we've really been working on communicating and integrating our new capabilities and it's been really well received. It started with a colleague and actually a former client, Dr. Ted Freeman, who's based out in New York. He worked at Eileen Fisher, which is basically like the Patagonia of the fashion world. They're a highly sustainable women's fashion brand, and very mission and purpose-driven. We did some work there, some leadership, a CFO, and a board position, and Ted was our client and he branched off on his own. He has a background in leadership development, coaching, and assessment. And I started thinking about how we could wrap these services around our recruiting and our search work to create greater success for clients and to get people ramped up faster and to be more effective, faster. So he, and a bunch of his colleagues that he collaborates with have really helped us broaden and deepen our work around leadership assessment, onboarding, integration, leadership development, and coaching. Our clients are engaging him and his team of colleagues to help do really meaningful work. And so as the economy recovers, I'm confident that this will become even more central. Leadership is a word that's used very lightly. I've found over the years, the more energy effort and thought that you put into hiring and, and developing and, bringing the team along. The more results you get, it's just part of that. The better the team works together too. I think. There's a lot of things that can derail teams and a lot of issues around culture and communication and, people can be more effective. I think that's what companies are realizing now. They don't have a lot of resources to hire a lot of people, especially moving forward. So they have to make sure that they get it right, and that the team is as effective as it can be. You probably have a pretty good read on what's going on in the job market. What are you reading in the tea leaves right now? How's it looking? Um, it's a mixed bag. So there's obviously a significant amount of job loss. And to be honest, I don't think that everyone is going to get hired back. Companies are not going to be like, okay, well, let's get back to work and let's use the same strategy and the same people, it's going to be a complete reset. And there's been some acceleration points, obviously around digital and eCommerce. Some of our clients are really investing in that even while they're divesting other resources. Other companies are realizing, that there are weaknesses within their leadership team, or they have a key position that they still need to fill. So there are still, I would say it went from a flood of opportunities and people calling us every week to see if we could help them work on projects to a trickle. For candidates, I think that means you have to really know your strengths. You have to really know the job that you're best suited for, and you have to go beyond. You can't just look at postings and hope that you can apply and find a job. I think it's going to be really competitive. And I think you're really going to have to make sure that you're able to differentiate and communicate and realize that you're going to have to have a lot of activity to be in the right place at the right time because there's going to be such a competitive market. I feel really bad for a lot of the newly minted job seekers but at the same time. It's an opportunity for people to reinvent and rethink and maybe chart different directions. And I'm sure at the end of the day, even some of these companies that are failing right now, they might get recapitalized. I know there's a lot of private equity firms that might find these distress brands and bring them back to life. And so over time, I'm optimistic that everything will work out and that companies will actually be stronger as a result of this because retail, let's be honest, it was struggling already.vI'm trying to put a lot of resources on our website and blog and being as kind as I can, you know, and my team as well, to be responsive and supportive of job seekers. It's hard to keep up though, for sure. Who are some of the mentors that have helped you along the way, building this great team? I've had a lot, Adam Baker, I talked about who was the person who gave me my start. To this day when I call him, I thank him for giving me my start. But what I learned from him, he was a great manager and supervisor, and I haven't had a lot of managers and supervisors in my career. So I learned a lot from him, always supportive, kind of gave us a lot of freedom, even when we were very inexperienced, he trusted us and very metrics-driven, a lot of communication and follow-through, strategy and planning, follow-through, every month, every quarter, I learned that. Sue Schneider, who was his boss. She was also very involved in guiding the Nike apparel recruiting team and a super straight shooter, great at team building. After I left Nike, she sort of was a constant supporter. She's done tons of offsite strategy and planning meetings for the firm and probably a dozen team-building off-sites. And she never took any money. She always says just to pay me with a bottle of wine and a restaurant gift card. So I got to learn her favorite restaurants. She's fantastic. Steven Gomez, who was the brand president at Nike apparel when I was there, was sort of my boss's boss's boss. I wasn't obviously exposed too much to Steven at Nike, but after Nike, his mentorship really was around getting involved with the community. He's been involved with a lot of really great organizations and he's brought me in to do executive searches and we've also worked together on a few nonprofit boards. He's very process-oriented and he thinks through how to engage all the stakeholders. His leadership is just Epic. I would pretty much do anything for him. His values and his commitment to the community is just inspiring to have in your corner. One other person that I mentioned is Jack Ramsey, he's been a brand and marketing person. He worked for Regis McKenna, which is one of the most successful PR and marketing firms, then Apple and Intel, and companies like that in the early days. He really helped me bring the brand to life and define our differentiation early on with both firms and again, for little or no money. And his thing was acknowledging that people helped him along the way. His expectation of me is that I pay it forward. So I try to also support other entrepreneurs as well. How'd you get into podcasting, how'd you discover it or decide that you wanted to do it? It was born out of a need. So you know, it's called How I Hire, where I interview VP and C level executives to learn their best executive hiring advice and insights. So I started looking for that content in the podcast sphere. And what I found was there were some recruiters and search consultants sharing their own views and some interviewing other recruiters and talent acquisition professionals. But no one was interviewing the actual hiring executives on how they hire. And I saw a huge gap in information that existed out there. And so, you know, people don't want to hear what I have to say. They want to hear what my clients have to say. I love the format because I've interviewed thousands and thousands of people over the years and it's my fascination, learning, and interviewing. I found How I Hire dot com was available and I recruited a top-notch podcaster to help me get things off the ground. It's been about 10, 11 months and we've been doing about one episode a month and we're about to kick it up to two a month. I've been able to get some pretty inspiring leaders to be on the show and it's been really well received and I'm super excited about it. It's one of my favorite things to do. Where do you think that curiosity comes from? Hiring's not a perfect science, so I'm always looking for content and it's so broad and deep. There are so many different areas you can talk about, executive recruiting, selection, diversity, there's just a million topics. And so the curiosity just comes from a learning sort of mindset. The fact that I found that I'm always talking about with our clients and, even when we could go to parties, meet up with friends, I'm always fascinated by again what people do and, and whether or not they're good at it. In companies, there's a leader for marketing and an expert in finance and supply chain and operations and product creation people, and they're all masters at what they do, but everybody recruits and hires and not everyone is great at. Let's talk about any nonprofit work you do. I know you guys do a lot of that. Yeah. I mean, it really aligns with our mission as a B Corp and as a purpose-driven search firm, about 5% of our work is nonprofit. And we have some of that is pro bono. And some of it is at a discounted rate. We donate about 1% of revenue to nonprofits focused on equity and education and environmental conservation and outdoor education. So we work with and donate money to Nature Bridge and Open School and Big City Mountaineers, and Conservation Alliance, organizations like that. We also provide paid time off for volunteer work and match employee donations. We've done executive searches for American Alpine Club, Access Fund, Bicycle Transportation Alliance, OIA, Open School, and Period.org. Just to name a few off the top of my head. And then we also have donated space in our office building that we moved into last year. We have two of our desks are for nonprofits that we support. So, yeah. I try to make that central to our purpose so that 1% or more of revenue and we're trying to do more. I think the more success we have, the more we can do. What outdoor activities do you participate in, do you still out skiing? Not as much, I really have fallen off. My daughter's 12, almost 13, and she's become involved with the equestrian sport. So it's like a year-round thing. She's always training and competing as a Hunter jumper. And I love going to the barn and watching her train and compete. It takes away from our ability to go skiing and hiking on a lot of weekends because literally, it's both days and several times during the week. I'm learning a ton about the sport. It's fascinating. Do you have any suggestions or advice for folks wanting to get into the outdoor biz or grow their career if they're already in the industry? So I could focus on recent college grads or more experienced people, or do you have a preference? So to get into the outdoor industry, actually we have a ton of stuff on our blog and have information out there where people can check it out, but I'll give a good example too. Basically a lot of college grads come saying to me saying that they want to get their foot in the door, or I want to be in sports marketing. And, you know, when I ask if they want to work with athletes or in product marketing or in brand marketing, they're not really clear. They just think sports marketing is outdoor or athletic. So I think the first thing is you really need to do your homework and to understand what jobs are out there and where you might fit in and where the starting points are. and to get creative, you know, like if you just apply to Patagonia, there are 9,000 applicants, you know, for, I dunno how many internships, but a dozen at the most. So it's very hard to do that. And I'll give you an example of somebody who was successful, who I interacted with, from Michigan State. So I got a call. This was three years ago, from this guy named Oliver, Oliver Ambrose. He called me and he said, “I'm a student at Michigan State. I was looking at internships at Patagonia. I realized the recruiter there used to work for your firm, Alyssa Kessler. And so I started checking out your firm and I'm really interested in learning what you do. And wondering if you have any internship opportunities, I'll get myself to Portland for the summer. And these are some of the other things I'm doing”. And he started an outdoor blog, he did travel photography, he was a double major in philosophy and business and all this other stuff. He was obviously ambitious. And so I'm like, all right, well, well, let's talk some more. And we ended up hiring him and he came here for the summer. We got him a bike so he could commute. He was great. In fact, he worked for us for the entire rest of his senior year. Then he got an internship at Prana, probably because of some of the work that he did here. We even gave him a project around helping us become carbon neutral, like evaluating our footprint. And so he got an internship doing work on building a sustainability scoring system and then he got hired in product sourcing and sustainability. He made his way just by being really creative. I think that's a great example. And there are a few other programs that might be like the Portland State Athletic and Outdoor Industry certificate and Oregon State has a product management program. And I'm sure there are others. You are probably not going to get in the door doing the role of your dream job, but you'll get in the door doing something and then work your way into your dream job. If you could have a banner at the entrance to the OR show what would it say? I have two signs. One that says “hiring is a process, not an event”. And that is the more energy and effort and thoughtfulness you put into the process, the better the results you get. And on the other side of the banner, I'd say, “thank you for hiring my team. I love everybody in the industry and feel grateful.” How about favorite books or books you give us gifts? Well, lately I've been giving the book Made to Hire by Marin Huntley and that's about how to get the job you really want. And there are so many job seekers or people interested in making career moves. That's a book that I've been spending a lot of energy helping to promote cause I think it's really good. She has a background both on the corporate side and in marketing and she has also helped a lot of people. She has an online program as well as a book. Do you have a favorite outdoor gear purchase under a hundred dollars? Outdoor Research just came out with this essential face mask and it comes with a removable filter system and a special coating on the fabric that can provide some extra protection. I don't think they can make any claims that it's antiviral, but the construction, the ear loops, the shape, the way it's constructed looks really comfortable. Is there anything else you'd like to say or ask of our listeners? I'm so grateful for the outdoor industry and I feel honored to be on your podcast. I've really appreciated and enjoyed all of the friendships and relationships and professional support that I've gotten over the years. It's hard, you know, especially during these times, where we can't see each other. I really miss everybody and look forward to seeing things soon. Where can people find you if they want to reach out, email, Twitter, Instagram, go to the website? LinkedIn is great. You can follow us on LinkedIn. You can reach out to connect to me. You can InMail me. You can go to notogroup.com and subscribe to our monthly newsletter, which has updates on the jobs we're working on. And you can go to howIhire.com or wherever you listen to podcasts for How I Hire and subscribe. Other Links to what we talked about Noto Group Website    Noto Group Executive Search Services Noto Group Leadership Consulting Services Noto Group Job Board Noto Group LinkedIn Page How I Hire Podcast Website Certified B Corporations Made to Hire Outdoor Research Essential Face Mask Kit Link to Roy on LinkedIn   Please give us a rating and review HERE    

Sue Schneider joins the Michael Rasile on the Win Daily Show to discuss her career in the sports betting space. Sue has been advocating for sports betting and gaming here in the US for many years and finally was able to see her work come to fruition. She has been the editor in chief for many different law publications and has had the pleasure of breaking them down for those around her, making her a very valuable piece of the community. Sue has owned her own company where she provides brokerage of existing businesses in the i-gaming space as well as custom research and consulting to those looking to enter the i-gaming industry. This has allowed her to develop even more relationships in the industry to further expand her reach. She is now the Community Director and VP of Strategy and Growth for the Americas at Sports Betting Community. She was routinely putting on events to have sports betting information spread far and wide through an accessible way. Follow Sue on LinkedIn! https://www.linkedin.com/in/sueschneider/ Make sure to follow Win Daily, too! https://www.instagram.com/windaily/ https://twitter.com/windailysports https://www.youtube.com/channel/UCY2I3VNyf_dtW-2xl5vwv0Q https://www.twitch.tv/windailysports https://windailysports.com/ Win Daily Sports Discord Chat -> https://discord.com/invite/KEFD2Kr

Sue Schneider, the VP of Growth & Strategy at SBC joins the show to talk about her long list of experiences in the iGaming industry. Sue also gives us her predictions on where the US market is headed along with a quick little preview of the Betting on Sports America 2020 event in New Jersey.

This week speaking in Pioneer Chapel is Sue Schneider, with her talk titled: “The Secret of Life” Episode 62 - Original Speech Date: Oct. 25, 2018

After co-founding iGaming North America in 2011, BolaVerde Media Group director Mark Balestra plays an important role in uniting and educating the industry. In 2011, a team of representatives from four different companies – Steven Rittvo (The Innovation Group), Tony Cabot (Lewis and Roca LLP), Sue Schneider (eGamingBrokerage) and Mark Balestra (BolaVerde Media Group) joined forces to organize the inaugural iGaming North America conference in Las Vegas, Nevada. Right click save as to download Subscribe in a reader Subscribe to QuadJacks » The Gaming World by Email   Over a +15 year long career in interactive gaming, Mark Balestra had been a longtime collaborator of Sue Schneider at the River City Group, a publisher with Clarion Gaming, and an advisor to numerous conferences including the Global Gaming Expo (G2E) and the Global Interactive Gaming Summit and Expo (GIGSE). With iGaming North America, however, Balestra and his colleagues were trying to create a unique foundation. “We had it in our heads that it would be great to do something for the igaming industry in North America. We had done a lot of events in Canada, and had moved things around to Europe at one point,” Balestra told The Gaming World on March 27, 2012. “In around 2007 and 2008, things started coming together in the United States, and the time had become right to base an event in the U.S. focused on interactive gambling.” As the co-founder and co-director of what became known as iGNA, which held its second conference earlier this month (March 2012), Balestra and his team are helping to bring the online gaming industry together in the United States at one of its most defining periods. This puts Balestra in a position to intimately witness the behind-the-scenes of the gaming world. Things are already looking quite distinct than they did as recently as one year ago, in 2011, when the first iGNA event took place hardly a few weeks after April 15. Black Friday was certainly one of the turning points and may have cast a shadow over much of the 2011 conference. But this year, the legal momentum that has been taking place since then was the real star of the show. EURO-AMERICAN RELATIONS “There are always certain developments taking place in the industry that take precedence in the conference discussions, regardless of how the program is designed. One of the big themes this year was the DOJ letter, which became public in December and certainly remained a story to be looked at for how it will affect the industry in the next several months.” Sometimes the conference must not only catch up with the most recent developments preceding it, but adapt to breaking ones during it. This was definitely the case when Las Vegas-based Shuffle Master Inc. announced on Monday, March 5 – in the middle of day 2 of iGNA 2012 – that it had officially acquired the poker network Ongame. But Balestra and the team were prepared. “The formal announcement brought up a great...

Today semi-retired, Sue Schneider continues to keep herself active in the gambling industry, but even if she wished to retire completely, she would still be leaving behind an impressive legacy. Ms. Schneider has been a witness to the online gaming industry since it first began entering the Internet in the early 90’s. She worked with numerous gaming consultants and ran a number of industry media outlets, until she helped found egamingbrokerage.com. She is also involved with the organization of the iGNA conference (iGaming North America), the second event of which is happening this month. Appearing on QuadJacks Poker Radio for the first time, Ms. Schneider provides a professional overview of the gaming industry, from the way she lived it throughout the year to what she sees it has become today, and finally, how she expects it to develop in the future, especially at such a historic time in the United States due to the Wire Act’s reinterpretation and the advent of online gaming. She also explains the history and purpose of the iGNA conference, which Marco is very excited to attend for the first time this year. Right click save as to download Subscribe in a reader Subscribe to QuadJacks » The Gaming World by Email