Podcasts about perksy

Follow me @samirkaji for my thoughts on the venture market, with a focus on the continued evolution of the VC landscape.Today we’re thrilled to bring you our conversation with Jessica Peltz-Zatulove and Kate Beardsley, co-founders of Hannah Grey VC. Backed by firms such as Twitter, JP Morgan, Screendoor, Insight Partners, etc. the firm recently announced it’s oversubscribed $52MM seed fund and (13 investments made to date). Jessica and Kate have backgrounds in entrepreneurship, branding, and strategy, and bring their wealth of experiences to this week’s episode.About Jessica Peltz-Zatulove:Jessica Peltz-Zatulove is a Founding Partner at Hannah Grey.Prior to founding Hannah Grey, Jessica was Senior Managing Partner at MDC Ventures, leading investments in companies including Netomi, Gradient.io (acquired by Criteo), Veritonic, Indicative (acquired by mParticle), Catch & Release, Perksy, and Mezzobit (acquired by OpenX). Before she was a VC, Jessica specialized in connecting marketers with tech at innovation consultancy Evol8tion and at Zenith Media.Jessica also leads a NYC’s Women in VC group and created the Global directory for Women in VC, which now includes 3,800+ women investors spanning 2,400+ venture funds across 200+ cities and 60+ countries.About Kate Beardsley:Kate started her career as director of special projects for Martha Stewart Living, reporting directly to Martha Stewart. She went on to become Chief of Staff to Ken Lerer at the Huffington Post, and joined him to co-found Lerer Hippeau, a NYC-based fund focused on early-stage companies.In 2014, Kate joined Upslope Ventures as Managing Partner which took her from NYC to Denver. She is active with the Rocky Mountain Venture Capital Association and the Rockies Venture Club.Episode Summary:01:26 Why did they start Hannah Grey, and what were the key components they knew were necessary for them?08:21 What exactly is their product outside of capital? 13:36 Thinking through LP discovery and composition20:11 Learnings from raising a fund, including the difference between raising from institutional investors and non-institutional investors30:51 What internal KPI’s they track for the firm 35:26 The future of service-oriented venture38:44 The ‘Hannah Grey’ Experience when supporting founders. 43:25 Recommendations for emerging managers46:46 Cultivating a community of female investorsMentioned in this episodeHannah GreyI’d love to know what you took away from this conversation with Jessica and Kate. Follow me @SamirKaji and give me your insights and questions with the hashtag #ventureunlocked. If you’d like to be considered as a guest or have someone you’d like to hear from (GP or LP), drop me a direct message on Twitter.Podcast Production support provided by Agent Bee Agency This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ventureunlocked.substack.com

In this week's episode: Lenny Murphy, is joined by Linda Lomelino, Senior Director of Product Management, Data Ventures at Walmart. Join us while Lenny and Linda discuss the unique changes that have occurred over the past few years, both in the consumer marketplace and in how Walmart is leveraging the data they collect to serve their commercial customers. In this episode we'll explore:- How insights extracted from data can improve how companies operate and improve their offerings - How Walmart came to commercialize the data they collect, at the aggregate level, without compromising their customer information - Walmart Luminate and the data products Walmart's Data Ventures are putting out to ultimately serve their customer Many thanks to Linda, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, Perksy.

In this week's episode: Lenny Murphy, is joined by Timo Pelz, Vice President of Business Marketing at Reddit. Together, they discuss the concept of Communities 2.0, where who you are no longer matters, but what you are passionate about is everything, and the way what happens online (URL) plays out in real life (IRL). In this episode we'll explore:- The importance of Reddit's mission of bringing community and belonging to everyone in the world - The difference between a Reddit community and the research communities typically utilized by the insights community - How the Reddit insights team supports brands and delivers great business value Many thanks to Timo, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, Perksy.

In this week's episode: Lenny Murphy, is joined by Talia Parnass, former Senior Lead of Trends & Campaign Management at Pinterest to discuss creating higher quality, more relevant content that's truly mapped to consumer demand. 3 Topics We'll Explore: The Pinterest Predicts annual global trends report that reflects the dominant search trends of more than 400 million users worldwide How brands are leaning into the trends and movements that Pinterest Predicts accurately forecasted in order to drive powerful business results The reason Pinterest's revenue is growing despite its falling stock prices, and what brands can learn about creating more valuable and profitable user experiences Many thanks to Talia, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, Perksy. Producer's Note:Talia has since left her role at Pinterest and joined Reddit - feeling inspired by both teams to live her best life and create the work she loves.

In this week's episode: Lenny Murphy, is joined by Nadia Masri, Founder of Perksy, to discuss why allowing for a fun respondent experience yields stronger survey results. Take this deep dive into Nadia's entrepreneurial journey, the theory of gamification in MRX, and the fundamentals of approaching research with a more human-centered lens to create a FUN consumer feedback experience. In this episode we'll explore:How to change the nature of the survey experience through gamification The role of both skill and luck in the adoption of new product models The emotional investment (and pay off) of the founder's journey How to influence respondents to actually 'show up' to participate in surveys How to improve the quality of survey responses  Shownotes: Lenny Murphy --> https://greenbook.captivate.fm/lenny11 GreenBook --> https://greenbook.captivate.fm/ep11gb Nadia Masri --> https://greenbook.captivate.fm/nadia11 Perksy --> https://greenbook.captivate.fm/persky11 Thank you to our producer, Emily Fullmer, our editor, James Carlisle, and this episode's sponsor, Perksy.

In this weeks episode cover the European Lacrosse Championship as a qualifier event for the 2023 World Lacrosse Games. I interview Coach Eric Persky. We also discuss his time with Penn lacrosse.Here is the link to the ESPN top ten play: https://www.youtube.com/watch?v=82l5bDRBQTQHere is the link to the Polish Lacrosse Website: https://polandlacrosse.org/Here is the link to the 2023 World Games: https://worldlax2023.com/intro/indexhttps://www.omnialacrosse.com

I recently spoke with Nadia Masri, founder and CEO at Perksy (for 6+ years). Prior to that, she was co-founder and CMO at foursixty (a digital marketing platform for e-commerce retailers). She's Forbes 30 Under 30. She's CNBC's Top 100. She's also a TEDx Speaker. And now, she's building the next gen of consumer insights. Perksy was founded in 2015, has 24 people, and is based out of NYC. It's a next-gen market intelligence platform that leverages the power of mobile to drive real-time insights from hyper targeted, hyperlocal audiences of Millennials & Gen-Z. With their mobile-first surveys, your company can drive research with younger audiences at unprecedented scale. Customers include Airbnb, Pepsi, and Ogilvy. Here's what we hit on: There are other players. How do you successfully differentiate your company + solution in your space; Your customers NOW believe you're high-quality (because they became your customers), but how do you actually use that knowledge as part of your marketing efforts for new prospects that "won't believe it until they see it"; What are some big and important marketing/content trends you're seeing today (HINT: trends are not as important as knowing who your customer is and where they spend their time); Tell me more about Perksy's "COVID 19 Pulse" (HINT: internal data that tripled their business during COVID); What marketing channels are working the best for Perksy right now (HINT: the focus is on organic, and we take a very human approach to marketing, so being on podcasts and speaking on stage is a big part of it, content also plays a big part); What are some bad recommendations you've heard floating around that relate to startups and marketing? You can reach Nadia on LinkedIn: www.linkedin.com/in/nadiagenevievemasri Find out more about Perksy: www.getperksy.com This episode is exclusively sponsored by Manifest Commerce, helping merchants with earth friendly e-commerce fulfillment. You can check them out here: www.manifestcommerce.io For more content, subscribe to Modern Startup Marketing on Apple or Spotify (or wherever you like to listen). You can find Anna on LinkedIn: www.linkedin.com/in/annafurmanov or visit this website: www.furmanovmarketing.com Thanks for listening! --- Send in a voice message: https://anchor.fm/anna-furmanov/message

Today we are joined by a true entrepreneurial powerhouse, Joanna Riley, aka Jo. Jo has a diverse and rich background as an entrepreneur, investor, and technology advocate. During her undergraduate year in college, Jo was recruited by the FBI and deployed to Africa and the Middle East to work on case management, terrorism, and drug investigations. After her stint in the FBI, Jo pivoted her focus into entrepreneurship, where she built and sold her first company after only two years in her early twenties. Jo pursued the next chapter in her life by jetting off to China and founding another company called 1-Page. However, she, unfortunately, lost that business to a hostile takeover shareholder situation which we discuss today.  Jo and her many accomplishments have been featured in Fortune, Fast Company, Forbes, The Financial Times, and Huffington Post. Starting again from the ground up, Jo is the epitome of perseverance as she has created and co-founded the company Censia, which is growing exponentially. Tune in to this episode as Joanna shares the experiences and mindsets that helped her become braver, rebuild after setbacks, and how to stay fearless in the face of daunting obstacles.  In This Episode: [05:14] In order to feel like she would fit in as a child, Jo was a bit of a rule breaker.  [11:32] How Jo ended up at UVA in Foreign Affairs and then began a career in the FBI. [23:51] The lack of being able to drive her own destiny at the FBI created a new opportunity for Jo to become an entrepreneur.  [30:26] Jo's company 1-Page that was inspired by her father's book [45:15] What Jo's main takeaway from working at her company 1-Page for six years   [48:15] An unfortunate witch hunt directed at powerful female CEOs happening around the world today [53:24] Preserving from the loss of her company 1-Page and building a new, successful company called Censia, that set out to build a database of people helping organizations find, keep, and grow the best talent in the world. [1:00:03] The advice and words of wisdom Jo would give to her younger self. Key Takeaways: The world is so much bigger than you can imagine: Jo was born into a family of entrepreneurs, and the opportunities and hardships she witnessed growing up gave her a tangible sense that the world is so much bigger than she could imagine, and that there is always an opportunity waiting to be seized. Every experience counts: women often look at their past experiences as failures, Jo has learned to view them as building blocks in every phase of her life and career. Don't worry about what others think: the secret of life is that most people are too busy thinking of themselves to actually care about what you may be doing wrong in your life. Be brave enough to be really good at one thing: once you discover and embrace the one thing you're good at, you can find others to create a well-rounded team to fill in the gaps of where your weaknesses lie. The world has tons of problems to solve: don't be afraid to charge forward and tackle those problems head-on, regardless of what others may think. Bio:  Jo Riley is not one to shy away from a challenge. As a collegiate athlete, Jo's singular goal was to become an Olympic rower, but when fate intervened and an injury left her unable to compete, she began her journey to create a new dream: First as part of the international training unit at the FBI, and then as an entrepreneur determined to solve the biggest problem plaguing businesses today. Today, Jo is an entrepreneur, advocate, a mentor for diversity in technology, and the CEO and Co-Founder of Censia, an AI-powered Talent Intelligence platform designed to eliminate unconscious bias from talent decisions by providing companies with clean and structured talent data that looks past job titles (which are often biased) to reveal people's true abilities and their future potential. Her technology is delivered into any existing talent software via API, giving all companies access to the best talent and unbiased talent decisions. Jo was named one of the Most Powerful and Influential Women by the California Diversity Council and Forbes Next 1,000. She currently sits on the Board of Directors for Young Presidents Organization (SF Bay Chapter) and is an active angel investor in early-stage companies. She sits on the Advisory Boards of CerraCap Ventures, Veterati, Perksy, DroneShield Ltd, and is a mentor at Singularity University and Founder Institute. Connections: Find Jo Riley on LinkedIn and Twitter or visit Censia. Check out our website, Potential to Powerhouse, for more details and to learn about past, present, and future guests. Be sure to follow us on Instagram and Twitter, and join our Facebook Community for a deeper connection with the P2P tribe. Grab your free copy of our guide, 4 Daily Habits Essential to Becoming a POWERHOUSE Entrepreneur, and don't forget to subscribe to our show and leave a rating and review. Do you know any other female powerhouses that could benefit from listening? If so, please let them know to follow us on Apple Podcasts, Spotify, or wherever they like to listen to valuable audio content. Until next time… High Five!

As one of Forbes 30 Under 30, Nadia Masri is a serial entrepreneur who started her first company at the age of 17. As a child, she wanted to be an actress, a career that may seem radically different from what she is doing right now. However, Masri stresses that being a founder is not too different after all; founders wear many hats in the company. On some days, duties require a founder to lean into law and the next day accountant, similar to taking on different acting roles.With anyone's great success comes failure, which is analogous to life! Masri touches on her own failures throughout her career and how one can learn to overcome those failures by failing upwards.We need you! Interested in legacy giving or becoming an executive mentor?Message amplify@tcu.eduConnect with Nadia at:https://www.linkedin.com/in/nadiagenevievemasri/Connect with the voice of Amplify Women in Sales, Michaela Petty, at:https://www.linkedin.com/in/michaeladpetty/Learn more about Amplify Women in Sales at:https://neeley.tcu.edu/amplifywomenFollow Amplify Women in Sales at:https://www.linkedin.com/company/amplify-womenhttps://www.instagram.com/amplifywomeninsaleshttps://twitter.com/tcuamplifywomenhttps://www.youtube.com/channel/UCRfLA_HZM4nwWLHUkZB4GwgSpecial thanks to Johnny Peterson, (TCU Neeley alum, 2019) for his generous editing support with Straight Up Podcasts. Learn more about our stellar editing team at:https://straightuppodcasts.com/

My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division.   Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. Prior to founding Perksy, Nadia founded and operated several companies including Four sixty, a digital marketing platform for e-commerce retailers, and Birdcage Magazine. Find Nadia Online: LinkedIn: https://www.linkedin.com/in/nadiagenevievemasri  Twitter: https://twitter.com/nadiagenmasri  Website: https://www.getperksy.com   Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  Epidemic Sound: https://www.epidemicsound.com/  This Episode is Sponsored by: How much of your analysis and reporting time is spent doing manual tasks? All that cutting & pasting, formatting, checking for mistakes, redoing work, using too many tools, and trying to figure things out. Try Displayr, it’s software that automatically does the painful tasks for you. Thousands of companies already use Displayr to cut their analysis and reporting times in half. I use the platform, my team and I love it. Get a demo and a free trial at displayr.com/happy. This episode is brought to you by SurveyMonkey. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? In addition to flexible surveys, their global Audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback, with 7 new Expert Solutions for concept and creative testing. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, you can get feedback on your ideas from your target market–in a presentation-ready format, by the way–in as little as an hour. For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. [00:00:00] Jamin: Hi, I'm Jamin. And you're listening to the Happy Market Research podcast. My guest today is Nadia Masri, founder and CEO of Perksy and Forbes 30 under 30 in the 2019 marketing advertising division. Founded in 2015 Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of millennials and gen Z. Prior to founding Perksy, Nadia founded and operated several companies, including Four Sixty a digital marketing platform of e-commerce retailers and Birdcage magazine. Nadia, thanks for being on the Happy Market podcast today. [00:00:50] Nadia: Thanks so much for having me. Glad to be here. [00:00:53] Jamin: It is an absolute honor. Forbes 30 under 30. That is actually a really big deal. Tell me a little bit about your parents and how they informed what you do today. [00:01:04] Nadia: You know I don't get that question that often, but I feel like my parents greatly influenced what I do today. So my dad is a psychiatrist in Canada and my mom was a teacher. But she later became a coach and has really always been one of those people that loves to research. She'll research everything. So it's very much in my family. It's sort of in our genes to be fact-finding and to try and learn as much as possible. But I think the environment of learning was just something that I was brought up with. And on my dad's side, I think I share his curiosity about people. So why they do the things they do, what drives their behavior, what makes them tick? I think he helped me at a very early age sort of develop sort of that appetite and on top of that he's a dee...

In this episode, we’ll be providing tips on how to navigate a successful career in market research. Stay tuned for the following weeks to hear the individual episodes of our referenced guests.  Referenced Guests: Nadia Masri, serial entrepreneur, founder of Perksy, and on Forbes 30 under 30 list LinkedIn: https://www.linkedin.com/in/nadiagenevievemasri Twitter: https://twitter.com/nadiagenmasri Website: https://www.getperksy.com  Whitney Dunlap-Fowler, founder of Insights in Color LinkedIn: https://www.linkedin.com/in/wmdunlapf/ Twitter: https://twitter.com/ATouchofWhit Website: https://www.insightsincolor.com/ Website: https://www.touchofwhit.com/  Semaj Nitta, Student and aspiring consumer insight professional LinkedIn: https://www.linkedin.com/in/semajnitta/  Rebecca Brooks, founder of Alter Agents LinkedIn: https://www.linkedin.com/in/rebeccalbrooks/ Website: https://alteragents.com/  Find Jamin Online: Email: Jamin@happymr.com LinkedIn: www.linkedin.com/in/JaminbrazilTwitter: www.twitter.com/Jaminbrazil  Find Chueyee Online: Email: Chueyee@happymr.comLinkedIn: www.linkedin.com/in/ChueyeeyangTwitter: www.twitter.com/Chueyee15  Find Us Online:  Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com Epidemic Sound: https://www.epidemicsound.com/  This Episode’s Sponsor:  How much of your analysis and reporting time is spent doing manual tasks? All that cutting & pasting, formatting, checking for mistakes, redoing work, using too many tools, and trying to figure things out. Try Displayr, it’s software that automatically does the painful tasks for you. Thousands of companies already use Displayr to cut their analysis and reporting times in half. I use the platform, my team and I love it. Get a demo and a free trial at displayr.com/happy. This episode is brought to you by SurveyMonkey. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? In addition to flexible surveys, their global Audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback, with 7 new Expert Solutions for concept and creative testing. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, you can get feedback on your ideas from your target market–in a presentation-ready format, by the way–in as little as an hour. For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. Chueyee Yang: So, what are we going to do on this podcast Jamin?  Jamin Brazil: We are going to answer the question, “How to manage a successful career in market research.” Hi Happy Market Research Listeners! This is Jamin and I’m joined by Chueyee Yang, our Executive Producer.  Chueyee Yang: Hi Everyone! As Jamin said, We are going into a new podcast series on How to Manage a Successful Career in Market Research. You might be thinking, why do I care about this topic? Well for many of us, 2020 left us concerned about our industry and our futures.  Jamin Brazil: Yeah. Me too! In fact, the Bureau of Labor Statistics recently released their US Unemployment Rates Report for January 2021. Just over 10 million American’s are currently unemployed. This  is still well above February 2020’s pre pandemic unemployment rate of 5 and a half million.  Additionally, there are some factors that obscure the actual data. Specifically, companies are being incentivized to keep headcount that they may otherwise let go given budget constraints.  But this is all very abstract. Let’s tell a human story.  Back in August of 2020 I got a DM on LinkedIn from John. Now, John isn’t his real time. But, just imagine John. He has been in market research for about a decade.

Ep #125 - THIS WEEK on Marketing Geeks, Justin Womack and Andros Sturgeon sit down with Nadia Genevieve Masri, the founder and CEO of Perksy, a next-generation consumer insights app that incentivizes everyday people to complete marketing research surveys through offering special rewards and gift cards. Nadia is a 4-time company founder, a Forbes 30 Under 30 headliner and she brings a fresh take to understanding the habits, behaviors and preferences of Gen Y & Gen Z consumers. Along with her team, Nadia is redefining the way market research gets collected from this mobile generation by turning the feedback process into a form of fun engagement. Since launching the company in 2018, Nadia has been able to land major enterprise companies like Pepsi and Smuckers who pay up to $300,000 per year to get their queries featured on the Perksy app. The completion rate for Perksy's surveys comes in at 85% which far exceeds the 1% to 3% average typically received by market researchers. Nadia is a brilliant entrepreneur and she has a lot to share in this enthralling and exciting interview with the Marketing Geeks... Enjoy! --- Learn More About Nadia Genevieve Masri and Perksy: Visit the Perksy Website and Download the Perksy App: https://www.getperksy.com/ Watch Nadia's TEDx Talk on Emotional Capital at: https://www.ted.com/talks/nadia_masri_emotional_capital_the_new_currency Follow Nadia on Twitter: https://twitter.com/nadiagenmasri Follow Nadia on LinkedIn: https://www.linkedin.com/in/nadiagenevievemasri/ Follow Nadia on Instagram: https://www.instagram.com/nadiagenmasri/ --- Please support the show by subscribing, rating and leaving a written review. We really appreciate receiving written reviews from listeners that enjoy the show and get value from it. Connect & message the Marketing Geeks, Justin Womack and Andros Sturgeon, on LinkedIn: Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon Want to be a guest on the Marketing Geeks Podcast or suggest someone? Please email us at info@marketinggeekspodcast.com Visit our website www.MarketingGeeksPodcast.com --- Send in a voice message: https://anchor.fm/marketing-geeks/message Support this podcast: https://anchor.fm/marketing-geeks/support

In Episode 71, listeners hear from Nadia Masri, Founder & CEO of Perksy and a Forbes 30 under 30 recipient, about how she revolutionized consumer insights by building a mobile first platform young people actually wanted to use, the long and calculated process of making her idea into a reality, and her career advice to young people–which is that entrepreneurship isn't the only path. Check out Perksy: https://www.getperksy.com/ Nadia's Linkedin: https://www.linkedin.com/in/nadiagenevievemasri/

Nadia Masri, founder of real-time consumer insights platform Perksy, shares her pursuits as a serial entrepreneur, Perksy's mobile-first mentality, and key insights into consumer behavior during the covid pandemic.

The conversation's you never get to hear with DWNTWN. In this week's episode we celebrate Rupi Kaur (Poet) and Nadia Masri (Founder of Perksy) in #SHEHUSTLE(3:20). We also discuss T.I. and his choices for his daughter(14:04), Jason Mitchell first public interview since the misconduct allegations(17:18), Five things I've learned from one of my favorite movies 'The Devil Wears Prada' (22:00) and much more! To get in contact email dwntwnwrld@gmail.com and support us at https://linktr.ee/dwntwnwrld --- Send in a voice message: https://anchor.fm/dwntwnpodcast/message

Nadia Genevieve Masri is a 4-time founder, Forbes 30 Under 30 headliner, and the CEO & Founder of Perksy. With a fresh take on understanding the habits, behaviours, and preferences of Gen Y & Z consumers, Nadia is redefining market research for the mobile generation by making feedback the favourite form of engagement.Follow Nadia on Twitter or Instagram at @nadiagenmasri and on LinkedIn here: https://www.linkedin.com/in/nadiagenevievemasri/And to find out more about Perksy head to https://www.getperksy.com/

Nadia Masri is a 4-time founder, Forbes 30 Under 30 headliner, and the CEO & Founder of Perksy – a next-gen market intelligence platform that conducts real-time research with Millennial & Gen-Z audiences through mobile. With a fresh take on understanding the habits, behaviors, and preferences of Gen Y & Z consumers, Nadia is redefining market research for the mobile generation by making feedback the favorite form of engagement. On this episode, we discuss the benefits of being a chameleon in business, managing your calendar, building a strong mindset, and routines for being your best self at work and in life. FOLLOW OUR GUEST Connect with Nadia on Instagram and Twitter www.getperksy.com LINKS TO WHAT WE DISCUSSED Masters of Scale Podcast with Reid Hoffman Harvard Business Review's 10 Must Reads Series The Startup Playbook The Effective Executive 99% Invisible Podcast RATE & REVIEW Rate & Review on iTunes! Leave me a review and let me know what you liked about this episode. Thank you for helping it grow! CONNECT WITH EMILY On Twitter, Instagram, & LinkedIn - @heyemilykennedy Sign up for our email newsletter: www.emilykennedy.org QUOTES FROM THE EPISODE There is no failure, only feedback. 'We are what we pretend to be, so we must be careful about what we pretend to be.' - Kurt Vonnegut The more time you can take to make sure that you're really taking care of yourself will ultimately make you a better entrepreneur. You are the master of your own calendar. The best routine is to have a routine. Use your calendar as your GPS. Your calendar is a reflection of how you live your life. Music by: Taste the Vibe - “Arctic Monkeys - R U Mine? (Mungø Remix)” unedited, via Creative Commons

Perksy is a progressive new marketing technology startup with a fresh, contemporary take on understanding motivations, interests, preferences, and behaviors of Gen Y & Z consumers. By contextually hypertargeting consumers through a rewarding, user-first mobile app, Perksy delivers deeper insights in real-time through innovative technology that evolves at the speed of culture. Nadia is passionate about marketing, consumer behavior, and human psychology – especially as applied to the fields of emerging platforms and new technology. --- Support this podcast: https://anchor.fm/georges-khalife/support

Millennials. The word comes with some strong connotations. But what do millennials actually believe? And how can marketers target them more effectively? To find out, we talked to Nadia Masri. Nadia is the Founder and CEO of Perksy, a consumer insights platform that powers real-time research with millennial and Gen Z audiences through a mobile app. On this episode, Nadia walks us through her insights on younger consumers, the changing demographic landscape, and how to more effectively engage a target audience.   Links Full notes & quotes: http://bit.ly/323tkuH Nadia's LinkedIn: linkedin.com/nadiagenevievemasri Nadia's Twitter: twitter.com/nadiagenmasri Perksy: getpersky.com   5 Key Takeaways - Marketing can be most successful when it is both strategic and creative. - Across demographics, human behavior is really the same. We all like to be engaged and entertained. - Timeliness is really important. Being able to validate concepts quickly can be very valuable for brands. - The generalization that millennials are not brand loyal is a myth. Millennials want to identify with and build with brands. - "You really have to sit down and think about strategy, but you can also get really creative with strategy. This is when marketing is the most successful." - Nadia Masri   Bio Nadia Masri is a 4-time founder, Forbes 30 Under 30 headliner, and the CEO & Founder of Perksy - A next-gen market intelligence platform that conducts real-time research with Millennial & Gen-Z audiences through mobile. With a fresh take on understanding the habits, behaviors, and preferences of Gen Y & Z consumers, Nadia is redefining market research for the mobile generation by making feedback the favorite form of engagement. --- Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world's #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast. To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.

Nadia Masri (Twitter, LinkedIn) is the Founder and CEO of Perksy, a platform for gathering consumer insights and market research. She believes that life is too short to pretend you have all the answers. As a leader, it can feel like you have to always know the answers. You're the captain of the ship, and success or failure rests on your shoulders. But the truth is, you're not alone. You have friends, family, advisors and mentors for a reason. It's okay to say “I don't know”. If you ask Nadia, it's more than okay — it's empowering. Admitting you don't know gives you permission to gather new insights, learn, and strengthen not just yourself, but your whole team. “I think what is loneliest in the founder journey is the feeling like you have to do everything alone, and that it's all on you. And while that's kind of true in some ways, I think the process doesn't have to be as lonely. I think you can loop other people into it. Even if they're just sitting there with you, I think that's a big thing.” Learn more about The Journey at mission.org/thejourney. The Journey is sponsored by our friends at Salesforce Essentials. We use Salesforce Essentials every day and it's part of our own business journey. Essentials combines sales and service tools in a single app to help small businesses win customers and keep them happy. See how Salesforce Essentials can help you be your best business at salesforce.com/thejourney

Nadia Genevieve Masri is a 4-time founder, Forbes 30 Under 30 headliner, and the CEO & Founder of Perksy – a next-gen market intelligence platform that conducts real-time research with Millennial & Gen-Z audiences through mobile. With a fresh take on understanding the habits, behaviors, and preferences of Gen Y & Z consumers, Nadia is redefining market research for the mobile generation by making feedback the favorite form of engagement. Prior to Perksy, Nadia founded 3 other companies before studying psychology and marketing at Harvard, which she left early to build Perksy. Nadia is passionate about product innovation, design, and neuroscience. When she isn't studying human behavior, you'll find her front row at NY Fashion Week or court side at MSG.

“I frequently ask myself the question, ‘What do I need to do to be a better leader for the people in this company? Who do they need me to be?’” -Nadia Masri Nadia Masri has been an entrepreneur from a young age. At 19, she took a $20,000 loan from her parents and turned it into a painting business that managed to turn $75,000 in revenue in a single summer. By 20 years old, she had successfully funded and started a fashion magazine in New York City. Nadia now serves as the CEO of Perksy, a mobile customer insight platform she founded that helps businesses understand their target demographics, specifically millennial and gen-z audiences. Nadia’s work with Perksy, and her natural inclination towards business has earned her a lot of attention. She was named one of Forbes 30 Under 30 for Marketing and Advertising for 2019. In this episode, Chad and Nadia discuss what she’s learned from her prior business ventures, how she relies on those around her to support her, and why she finds empowerment in not knowing the answers to everything. We just announced our newest partnership with b8ta! b8ta.com gives you access to some of the most innovative and cutting edge consumer tech products. This week, we will be giving away a pair of Dolby Dimension Headphones, the first wireless headphones perfected for entertainment at home. Enter the give away for a chance to win! Quotes: 10:03 - “At the time I was a very different type of entrepreneur, I was a baby entrepreneur. I was just getting started. One of the biggest mistakes I think I made or one of the things I would do differently today, I didn’t ask for help.” 10:49 - “The power of ‘I don’t know’ is extraordinary. I use it all the time today.” 30:17- “I think if you spend a lot of time doing the early research and having conversations with the folks you eventually want to use your products, you can learn a lot about how to build the product from them. It’s getting in the right mindset.” 32:17- “I do think that passion is a currency when you are an entrepreneur and being able to apply it to the work your doing, fuels quite a bit.” 54:20- “You’ll know your path when you come across it.” Mission Daily and all of our podcasts are created with love by our team at Mission.org We own and operate a network of podcasts, and brand story studio designed to accelerate learning. Our clients include companies like Salesforce, Twilio, and Katerra who work with us because we produce results. To learn more and get our case studies, check out Mission.org/Studios. If you’re tired of media and news that promotes fear, uncertainty, and doubt and want an antidote, you’ll want to subscribe to our daily newsletter at Mission.org. When you do, you’ll receive a mission-driven newsletter every morning that will help you start your day off right!

Welcome to the Decoding Success Podcast! Today, we are joined by Forbes 30 Under 30 headliner, Founder & CEO of Perksy, Nadia Genevieve Masri. On today's episode, we dive into Nadia's unique and eye-opening perspective on imposter syndrome, the power of escaping, being a founder, and so much more. To connect with Nadia, check her out here: Instagram - https://www.instagram.com/nadiagenmasri/?hl=en Twitter - https://twitter.com/nadiagenmasri Facebook - https://www.facebook.com/nadiagenmasri/ LinkedIn - https://www.linkedin.com/in/nadiagenevievemasri/ Find Me On Social: Instagram: https://www.instagram.com/matt_lebris/ Twitter: https://twitter.com/Matt_LeBris LinkedIn: https://www.linkedin.com/in/mlebrisnyc/ Facebook: https://www.facebook.com/TheMattLeBris/ www.mattlebris.com Rate, Subscribe and Share!

Nadia Masri ~ Founder of Perksy and Forbes 30 Under 30 ~ Current Series ~ 100 Interviews with 100 Major Influencers There are so many different aspects to influence. It is quite eye-opening to see people in different stages of their lives use influence and understand how to use it.  Today's guest is no exception and quite a prodigy when it comes to business and influence. Although she might not call herself that. Nadia Masri is the founder of Perksy a revolutionary market research app that is helping businesses get much more effective results when conducting market research and it also gamifies the surveying with rewards for those that are replying to the research. On top of that, Nadia is a recent featuring winner of Forbes 30 Under 30. Today on the show, we talk with Nadia about how she created Perksy from a project at college and building it into a company highly recognized by Forbes and the business world today by the age of twenty-eight. We also chat about how she sees and designs quality platforms for users, how she was a driven entrepreneur from a young age, how she uses high-performance productivity and how Nadia blends influence and leadership into one.   03:09: Who is Nadia Masri? 14:29: Being Successful Rapidly at a Young Age 19:59: Nadia on Resilience 23:29: Creating a Leading Platform for Market Research 30:09: Gamifying Market Research 33:24: Well Designed App Examples 35:34: Getting on Forbes 30 Under 30 43:39: Influence Equals Leadership 50:44: Nadia on Productivity & Open Office Space   Contact Info: https://www.getperksy.com/ hi@getperksy.com

Jessa and Nick get topical and discuss the recent recall of the judge that sentenced Brock Turner.  This was supposed to be a quickie but then turned into a marathon session.  From us, to you.  Enjoy!

Nadia, the CEO and founder of Perksy, a very cool company, came down to the Maybe Capital offices to discuss her new company, how to become a millennial, and whether or not unicorns are real.

In this episode of Aider & Abettor, Avi and Sajid are joined by retired Santa Clara County Superior Court Judge Ron Del Pozzo, someone who they both appeared in front of during their public defense careers before the Judge’s retirement. In the first segment (2:20), they all discuss the nuances of plea bargaining in criminal cases including the relative power of judges and prosecutors during the process. The conversation dovetailed into reflections on the interplay of bail, plea bargaining and outcomes for indigent people compared to the more affluent accused of crimes. They brainstorm ways to help level the playing field and to achieve more fair dispositions for all. In the second segment (42:30), Avi, Sajid and Judge Del Pozzo trade thoughts on the trial of Brock Turner, his sentence and the effort to recall Judge Aaron Persky. Judge Del Pozzo shares about what it was like to run for Judge against Persky, his thoughts about Turner’s sentence and his view of Perksy’s reputation on the bench. They question the prudence of the recall effort and discuss the recall’s potential consequences. In the last segment (1:19:38), they each share their “things,” including new criminal justice legislation in California about drug sales priors and sex offenders, the Warriors’ relationship with San Quentin Prison and advice from Judge Del Pozzo on how to counter hate with love. The intro, outro, and transitions are by @leerosevere. P.S. This episode was recorded at the Roosevelt Community Center in San Jose and was videotaped by Chris Knight and Kimy Martinez of StabbyDoll Productions. It was a very cool experience to work with Chris and Kimy. Please check out the video of the episode here: https://youtu.be/N-BYk8bb0_w

Stanford Law Professor Michele Dauber joins Brian in-studio to discuss the effort to recall judge Aaron Persky, the judge in the Brock Turner case. On Monday, a judge ruled that their case can move forward.

Brian speaks to Jenny Bradanini from the Women’s March and Stanford Law Professor Michelle Dauber about their efforts to recall Judge Aaron Persky. Persky is the judge in the controversial rape case of Stanford swimmer Brock Turner. They say he has a long history of giving lighter sentences to athletes and affluent white males.