Podcasts about campaign management

In this episode, Tudor interviews Jonathan Allen about his book 'Fight Inside the Wildest Battle for the White House,' which provides an in-depth look at the 2024 election, focusing on the dynamics within the Democratic Party, particularly around Joe Biden and Kamala Harris. The discussion reveals the behind-the-scenes management of candidates, the impact of Biden's cognitive decline, the fallout from debates, and the complexities of identity politics in the selection of a vice presidential candidate. Allen shares insights into the reactions of Democratic leaders and the challenges they faced during the election cycle. The Tudor Dixon Podcast is part of the Clay Travis & Buck Sexton Podcast Network. For more visit TudorDixonPodcast.com Buy Jon Allen's Book - Fight: Inside the Wildest Battle for the White House HERE #2024election #Biden #KamalaHarris #DemocraticParty #politicalinsights #campaignmanagement #identitypolitics #electionanalysis #behindthescenes #politicalreportingSee omnystudio.com/listener for privacy information.

My conversation with Mitsunaga Kikuchi and Rocco Baldasarre of Shirofune digs into the intricacies of campaign management, focusing on how to optimize performance through data-driven strategies. Mitsu explains the importance of identifying opportunities within campaigns and adjusting priorities based on performance metrics. Our discussion also touches on future trends in advertising and the evolving role of data in marketing decisions.TAKEAWAYSThe product optimizes campaign performance by adjusting budgets and bids.Identifying opportunities in campaigns is crucial for success.Efficiency is a key focus in managing multiple campaigns.Data plays a significant role in shaping marketing strategies.Future advertising trends will heavily rely on data analytics.Understanding peak performance times can enhance campaign results.The ability to adapt campaigns in real-time is essential.Prioritizing high-performing products can lead to better outcomes.Marketing strategies must evolve with changing consumer behavior.Collaboration between data and creativity is vital for effective advertising.Chapters00:00Introduction to Shirofune and Its Founders03:02The Unique Approach of Human Intelligence in Marketing05:50Optimizing Campaigns: The Role of Technology08:38Adapting to Market Changes and Consumer Behavior11:27The Future of Advertising and Attribution14:04Closing Thoughts and Company Philosophy

Send us a textFree Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/Have you ever clicked a link and felt like it was made just for you?In this episode of The Digital Revolution Podcast, Eli is joined by Scott Cate, a SaaS innovator with three decades of software experience, joins Eli Adams to discuss the significance and implementation of real-time marketing techniques using dynamic links. They explore the evolution of link management, the importance of flexible URL structures, and innovative marketing strategies that can significantly boost conversion rates.00:00 Intro00:43 Meet the Expert01:35 Scott Kate's Background and Early Career06:42 Learning Programming Languages08:52 Scott's Entrepreneurial Journey14:38 Innovative Projects and Side Hustles20:41 Deep Dive into Real-Time Marketing34:22 Advanced Bot Management and Real-Time Analytics35:42 Unique Uses of ProLinks by Customers36:20 Open Graph Images and Unfurling Explained38:57 Real-Time Marketing with ProLinks42:24 Dynamic QR Codes and Their Applications47:18 Campaign Management and Rules Inheritance56:20 Future of Digital Marketing with AI01:02:42 Practical Applications and AB Testing01:07:35 Conclusion and Final ThoughtsDon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

When it comes to building brand loyalty, are you doing enough to turn your brand story into real-life, customer-driven experiences? Today, we're joined by Dawn Fichot, the Head of Marketing for North America at Brompton Bicycle. Brompton is renowned for its iconic folding bikes, but the brand's impact goes far beyond the product. With a focus on building loyal communities, creating meaningful partnerships, and delivering exceptional customer experiences, Brompton has become a global leader in cycling culture. Dawn is here to share how Brompton engages its diverse community, innovates through “storydoing,” and creates immersive brand experiences across its retail and digital channels. Dawn Fichot is the Head of Marketing, NA for Brompton Bicycles. Dawn joined Brompton last spring to rapidly grow awareness of the brand and fulfill Brompton's long-term vision to transform how people live and get around in cities. Before joining Brompton, Dawn was the Founder & CEO of Racked Stretch, NYC's first boutique stretching studio. Prior to that, she was the Global Head of Campaign Management for HSBC out of London and had started her career in the Sports & Sponsorship team at Edelman. RESOURCES Brompton Bicycle: https://us.brompton.com/ Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price. Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

When it comes to building brand loyalty, are you doing enough to turn your brand story into real-life, customer-driven experiences? Today, we're joined by Dawn Fichot, the Head of Marketing for North America at Brompton Bicycle. Brompton is renowned for its iconic folding bikes, but the brand's impact goes far beyond the product. With a focus on building loyal communities, creating meaningful partnerships, and delivering exceptional customer experiences, Brompton has become a global leader in cycling culture. Dawn is here to share how Brompton engages its diverse community, innovates through “storydoing,” and creates immersive brand experiences across its retail and digital channels. Dawn Fichot is the Head of Marketing, NA for Brompton Bicycles. Dawn joined Brompton last spring to rapidly grow awareness of the brand and fulfill Brompton's long-term vision to transform how people live and get around in cities. Before joining Brompton, Dawn was the Founder & CEO of Racked Stretch, NYC's first boutique stretching studio. Prior to that, she was the Global Head of Campaign Management for HSBC out of London and had started her career in the Sports & Sponsorship team at Edelman. RESOURCES Brompton Bicycle: https://us.brompton.com/ Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price. Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. In this episode, Stuart welcomes Alice Anson, Director of Digital Media at Nectar360, who shares insights into Sainsbury's and Argos' innovative approach to retail media, their extensive product suite, and how they're bridging the gap between digital and physical retail experiences through data-driven strategies.

Erik Balsbaugh joins The Great Battlefield podcast to talk about his career in campaign management, voter protection and ballot curing, the best practices institute at the DNC, working with streaming platforms and co-founding At Dawn Campaigns.

This podcast features Josh Phegan and Alexander Phillips discussing tight campaign management, using off-market preparation to shorten days on the market, and the importance of setting and maintaining a high standard for what makes a campaign great.

Dive into the world of affiliate marketing with our latest video! Learn more about TikTok Shop affiliate strategies and its frictionless purchase process. Discover VENDO's approach to managing affiliate campaigns effectively and discover the importance of CRM and organic content for success. Topics Covered: - What is Affiliate Marketing (3:10) - TikTok Shop Affiliate Marketing (5:36) - Live Shopping (5:55) - Frictionless Purchase Process (6:45) - VENDO's Approach to Overall Management of Affiliate Campaigns (9:14) - Product Selection & Testing Phase (12:35) - How Important is CRM & Organic Content to the Algorithm/Success (15:14) - Creating Engaging Content (17:50) - Campaign Management (20:29) - Setting up Campaigns: Open vs Target Plan (22:30) - What Does Success Look Like? (25:33) Speakers: - Sohun Sanka, TikTok Shop Lead, VENDO - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107

In this episode, Mike sits down with Mina Elias from Trivium Group. They talk about how Amazon sellers use their data and common mistakes they make. They also discuss understanding competitive positional awareness, building a simple dashboard to track key metrics, tips for scaling and optimizing PPC campaigns, and identifying and cutting wasted spend. Join the conversation to learn how to improve your Amazon campaigns with smart data use. We'll see you in The PPC Den!

Dive into the world of digital entrepreneurship with Jeff Dwoskin, founder of Stampede Social, on our latest episode of "Invest In Yourself: the Digital Entrepreneur Podcast." Host Phil Better explores Jeff's revolutionary approach to enhancing online engagement through innovative tools that capture and analyze social media interactions. Discover how Jeff's journey began in the late 1990s and evolved to create cutting-edge technology that sets Stampede Social apart from the competition. Learn about their unique URL tracking, advanced AI packages, and tailor-made campaigns that are transforming how creators interact with their audience on platforms like Instagram and Twitter. In this episode, Jeff shares valuable insights on leveraging user comments for content creation and offers a special 50% discount promo code exclusively for our listeners. Whether you're a podcaster, influencer, or aspiring digital mogul, you'll find actionable tips on boosting your digital presence and sustaining engagement. Phil expresses his admiration for Stampede Social's capabilities, particularly in comparison to other market tools, emphasizing the system's effectiveness in maintaining long-term audience engagement. Don't miss out on learning how confidence and self-belief can propel you to digital success. Tune in for an enlightening conversation full of pro tips, laughs about never retiring, and an insider's peek into the future of digital entrepreneurship with Jeff Dwoskin on "Invest In Yourself: the Digital Entrepreneur Podcast."

This week I have a conversation with journalist Randy Seaver discussing his career evolution in the Biddeford Saco area, touching upon journalism's transformation, social media's impact, and the current local news landscape. The script also highlights influential community figures in Biddeford/Saco, shedding light on their roles, accomplishments, city efforts on homelessness, policy changes, and the overall progress, challenges, and complexities of addressing homelessness in the area. 00:00 Welcome to the Podcast with Randy Seaver 01:01 Randy Seaver: A Local Journalism Icon 02:01 The Evolution of Journalism with Randy Seaver 03:24 Randy's Journey from Public Access to Social Media 05:49 The Impact of Social Media on News Consumption 07:14 The Local News Vacuum and Saco Bay News 11:47 Randy Seaver's Approach to Social Media and Politics 16:03 Top 20 Local Political Movers and Shakers List 24:07 Reflecting on Alan Kassaman's Legacy and Influence 24:35 Campaign Management and Political Partnerships 25:38 Alan Kassaman: A Pillar of Biddeford's Renaissance 26:34 Personal Anecdotes and Professional Insights 26:55 Navigating Post-Political Life and Community Engagement 29:16 Tim Harrington's Impact on Biddeford 31:52 Delilah's Contributions to the Heart of Biddeford 33:17 Family Ties in Politics: A Personal Perspective 34:41 Marty's Mayoral Tenure: Efforts and Challenges 36:17 Liam LaFontaine: A Rising Star in City Council 37:21 Jeremy's Unique Position and Achievements 39:21 Ryan Fecto: From Young Politician to Influential Leader 42:04 Biddeford's Current State: Challenges and Progress EPISODE LINKS Randy Seaver's Facebook: www.facebook.com/randy.seaver.3 Saco Bay News: www.sacobaynews.com PODCAST LINKS

Kathleen Kobel is an Amazon selling expert with 15 years of experience elevating brands through strategic selling and consulting on the platform. After launching and growing over 1,000 brands on Amazon she has utilized those skills to become a dynamic force with the Amazon Influencer program. She not only connects authentically with Amazon brands and customers through curated content but also teaches others how to earn big by creating product videos for Amazon. She is your go-to partner for navigating and thriving in the competitive e-commerce landscape of Amazon.Highlight Bullets Here's a glimpse of what you would learn…Impact of Amazon influencers on sales and conversions and how brands can leverage influencers to scale their business.Different structures for partnering with influencers, including flat fees, bonus commissions, and utilizing Amazon's Creator Connections tool.Directing influencers to join Creator Connection campaigns, providing a potential strategy for brands to vet and engage with influencers.Influencer Payment and Content Placement For Amazon Creator ConnectionsTips and tricks for crafting an appealing message to creators, including promotion codes and free samples.In this episode of the Ecomm Breakthrough podcast, host Josh Hadley interviews Kathleen Kobel, an Amazon selling expert and influencer. They discuss strategies for leveraging Amazon influencers to scale e-commerce brands. Kathleen shares her insights on creating effective campaigns, emphasizing the importance of descriptive campaign names and offering competitive commissions to attract top influencers. She advises on setting a substantial budget for campaigns and targeting products with higher price points for better engagement. Kathleen also touches on the value of providing free samples and promo codes to influencers. The conversation includes tips for crafting appealing messages to creators and the potential of negotiating brand referral bonuses outside of Amazon. Kathleen recommends her favorite book, a new productivity tool, and an e-commerce expert to follow.Here are the 3 action items that Josh identified from this episode:Action item #1: Create partnerships in affiliate campaigns using Amazon's Creator Connections.Action item #2: Offer free samples to influencers and vet them through a Google form.Action item #3: Optimize your budget and commission percentage to attract dedicated influencers.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comJoin the Waitlist to Connect with Amazon Influencers: Kathleen Kobel's WebsiteBecome an Amazon Influencer: Kathleen Kobel's Courses $100 off using coupon code = ecommAmazon Creator ConnectionsLogie AIChill and ProsperPickFuScott VoelkerSpecial Mention(s):Kevin King on LinkedInMichael E. Gerber on LinkedInNorm Farrar on LinkedInHoward Thai on LinkedIn Steve Simonson on LinkedInRelated Episode(s):“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started my business in 2015 and grew it to an eight-figure brand in seven years. I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks. If you've hit a plateau and want to know the next steps to take your business to the next level, then email me at josh@ecommbreakthrough.com and in your subject line say “strategy audit” for the chance to win a $10,000 comprehensive business strategy audit at no cost!Transcript AreaJosh (00:00:35)** (((-))) - - - Welcome to the Ecomm Breakthrough Podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael E Gerber, author of The E-myth, Norm Farrar, Howard Tye, and Steve Simonsen. Today I'm speaking with Kathleen Kobel of KathleenKobel.Com and we're going to be talking a lot about how Amazon influencers can help your brand scale and how to maximize and leverage the new tool on Amazon called Creator Connections. This episode is brought to you by Ecomm Breakthrough Consulting, where I help seven figure companies grow to eight figures and beyond.Josh (00:01:12)** (((-))) - - - Listen, Kathleen, I started my business back in 2015 and grew it to an eight figure brand in seven years, but I made a lot of mistakes along the way. That made the path of getting to eight figures take a lot longer than it needed to. There were times where I doubted myself and my leadership abilities, but also launching the wrong product at the wrong time., issues with supply chain, issues with cash flow, and having to invest my own money in order to pay payroll and being able to make better hiring decisions. So to our listeners that have hit similar plateaus and obstacles and are looking for the next steps to take their brand to the next level, then go to EcommBreakthrough.Com, that's Ecomm with two M's to learn more. And as a special bonus to my podcast listeners, this month I'm giving away one $10,000 comprehensive business strategy audit session at no cost. All you need to...

This week on the Revenue Insights Podcast we are joined by Chris Turner-Green, Vice President of Sales, EMEA at TechnologyAdvice. In this episode, Lee and Chris explore B2B media sales, discussing how it differs from wider B2B sales and how it is shifting towards being more similar to B2C sales. They also touch on how to become a thought leader and the impact of AI on both business and buyers. Chris is the current VP of Sales, EMEA at TechnologyAdvice, a full-service B2B media company delivering marketing and data for over 600 technology companies. Prior to this he was UK Managing Director at G+J iMD (International Media Sales) and Head of Title & Campaign Management at News UK.

With mBrain (+372-634-7220) it's easier than ever for you to connect with more customers, grow your brand, and book appointments. Harness the full power of AI today! Find out more at https://ai-mbrain.com/near/stockholm/ mBrain City: Tallinn Address: Sepapaja 6 Website: https://ai-mbrain.com Phone: +372 634 7220 Email: klaus@ai-mbrain.com

There is a lot of stuff that happens in your games every session.  If you don't stay on top of managing your campaign, you could end up with players asking to revisit an NPC that you haven't thought about in months and don't really remember anything about.  In this episode of becomingDM, John and Danielle talk about what sorts of things you might want to include in your campaign management as well as three common ways of performing campaign management.  Join us to hear all the details!  That, and Danielle's love of paper. Got an idea for a future episode?  Let us know all about it!  Submit your episode ideas at https://becomingDM.com/ideas

We're back to celebrate the new year with a fresh conversation about paid search on Google Ads! Our performance marketers Kevin McClary and Patrick Cronin discuss what's new and how to create and analyze your paid search campaigns successfully.

1249 Today, we have a special guest on the show, a true business, tech, and design enthusiast. He's here to discuss how AI is transforming the marketing landscape and his journey from web designer to co-founder of groundbreaking companies. In this conversation, we'll delve into his ventures, including 'Orchestrate Marketing at Scale' and 'The Marketer's Platform,' and explore how AI is changing the game for marketers, communicators, and creatives. Stay tuned for insights that could redefine the way you approach marketing and campaign management, and discover how technology is driving innovation in the field. Let's welcome to the show George Huff. Website: workwithopal.com _________ Go to www.BusinessBros.biz to be a guest on the show or to find out more on how we can help you get more customers! #Businesspodcasts #smallbusinesspodcast #businessmarketingtips #businessgrowthtips #strategicthinking #businessmastery #successinbusiness #businesshacks #marketingstrategist #wealthcreators #businessstrategies #businesseducation #businesstools #businesspodcast #businessmodel #growthmarketing #businesshelp #businesssupport #salesfunnel #buildyourbusiness #podcastinglife #successgoals #wealthcreation #marketingcoach #smallbusinesstips #businessmarketing #marketingconsultant #entrepreneurtips #businessstrategy #growyourbusiness Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/6164371927990272 --- Support this podcast: https://podcasters.spotify.com/pod/show/businessbrospod/support

Check out our favorite Campaign Management tool - LEGEND KEEPER: https://lk.quest/tabletoptime (spon) ❤️ SUPPORT US and get Exclusive Perks! https://www.patreon.com/tabletoptime

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Michael Fein, who recently launched proxy solicitor Campaign Management, explains how activists screen for ‘weak link' directors and whether ESG contests will follow Carl Icahn's McDonald's effort. 

Between creating content, managing your social media accounts, and responding to customer inquiries, it can be hard to keep up. Let the social media management experts at DIGIMarketeer360 take care of all that for you. Visit https://www.digimarketeer360.com/ to get started. DIGIMarketeer360 City: Cheyenne Address: 5919 Blue Bluff Road Website https://www.digimarketeer360.com/ Phone +1 307 409 5899 Email jlease@digimarketeer360.com

Introducing Density64/12/23Looking for a powerful CRM to manage your customers? Look no further than RhinoLeg CRM! With 73 features and starting at just $49.97/month, RhinoLeg is the perfect solution for any business. Developed by Antonio to gather a cult following, RhinoLeg will soon be available on both Apple and Android as apps, allowing you to take your CRM on the go. RhinoLeg also offers $99.97/month and $297/month subscriptions, giving you the power to choose what's right for your business.With RhinoLeg, you'll never have to write your own emails again. Our AI email writer takes care of everything for you. And the more you use the CRM, the smarter it gets. RhinoLeg is like having 40 assistants and 40 salespeople working for you.But RhinoLeg isn't just any CRM. It's a CRM that connects to your social media, finding people similar to those in your CRM and creating a message to send to potential customers. Antonio wants RhinoLeg to write, talk, work, and think for you, making your job easier than ever before.RhinoLeg offers a wide range of features, from contact management and sales tools to marketing and customer service tools. With RhinoLeg, you can segment customers, manage knowledge, track customer journeys, and much more. Plus, RhinoLeg integrates with social media advertising platforms and website analytics tools, allowing you to run targeted ad campaigns and gain insights into customer behavior.So what are you waiting for? Head to www.rhinoleg.com today and sign up for RhinoLeg CRM. Your business will thank you!Focus for Today We are not launched yet. This is not your plan. Your plan is #1 in App Store. How do you get this done? Antonio has been gathering data and being disruptiveToday, he's in beta statusAntonio's Guide to Being DisruptiveGet attention immediately at all costsGather a cult followingServe that cult following wellFix your prototypeGo back to the cult following and serve them well againYou should've been making more money the whole timeMake more moneyThe internet gives you options, which is the best and worst thing to happen to entrepreneurs   How can we make this the Instagram or TikTok of Business.     How can we dominate the cellphone? Do we really need a website? Do we? How can we create 1,000 super fans a day?  How can we get users to log on 2 hours a day? https://sproutsocial.com/insights/facebook-stats-for-marketers/?amp How can we use the 4 major Social Media's to grow like Instagram did? How can we disrupt the Major 4 players like Instagram did? How can we make people look good, like Instagram Filters? Maybe makeover— but this will need to be instantlyHelp women look goodRhinoLeg CRM73 features$49.97/monthAntonio built RhinoLeg to gather a cult followingAfter the website comes out, it will be available on Apple and Android as appsCRM will be available to connect to your social mediaWill find people similar to the people who are already in your CRM and create a message to send to your potential customersAntonio wants the CRM to write, talk, work, and think for youThere are also $99.99/month and a $297/month subscriptionsAI email writerYou don't have to write your own emailsVYBNShort video platform that creates content for youCan digitize your face and avatarSample your voiceTranscribes your scriptsPushes out content for youThe more you use the CRM, the smarter it will getRhinoLeg is 40 assistants and 40 sales people.RhinoLeg FeaturesContacts: The core of any RhinoLeg system is the ability to store and manage customer contact information. This includes basic details such as names, email addresses, phone numbers, and physical addresses.Sales: RhinoLeg systems often include sales tools to help manage the sales process, including lead management, sales forecasting, and sales pipeline tracking.Marketing: RhinoLeg systems also often include marketing tools to help manage marketing campaigns, including email marketing, social media management, and customer segmentation.Customer Service: Many RhinoLeg systems also include customer service tools to help manage customer support requests and issues, including ticket management, knowledge base management, and customer feedback tracking.Analytics: Finally, most RhinoLeg systems include analytics tools to help businesses gain insights into customer behavior, sales performance, and marketing effectiveness.mobile app integrationMobile device access: The ability to access the RhinoLeg on mobile devices, such as smartphones and tablets, for on-the-go productivity and customer management.Lead routing: The ability to automatically route leads to the appropriate sales team member based on specific criteria, such as territory or product expertise.Customer segmentation: The ability to segment customers based on demographics, behavior, or other factors, and tailor marketing and sales strategies accordingly.Knowledge management: The ability to create and manage a knowledge base of product information, FAQs, and other resources to help support teams provide fast and accurate answers to customer inquiries.Customer satisfaction surveys: The ability to send customer satisfaction surveys to gather feedback and identify areas for improvement.Forecasting and trend analysis: The ability to forecast future sales and revenue based on historical data and trends, and analyze market trends and customer behavior to identify new opportunities.Lead nurturing: The ability to automate targeted campaigns and communications to nurture leads and move them through the sales funnel.Multi-channel communication: The ability to communicate with customers across multiple channels, including email, phone, social media, and chat.Contract management: The ability to manage contracts and other legal documents related to sales and customer interactions.Payment processing: The ability to process payments directly within the RhinoLeg, making it easy to track payments and manage customer accounts.Social media engagement: The ability to respond to and engage with customers on social media platforms directly from the RhinoLeg.Customer journey tracking: The ability to track and analyze the entire customer journey, from initial contact to conversion and beyond, to gain insights into customer behavior and preferences.Marketing attribution: The ability to track the effectiveness of marketing campaigns and attribute revenue to specific marketing channels.Field sales management: The ability to manage and track field sales activities, including route planning, appointment scheduling, and order management.Voice-enabled commands: The ability to use voice commands to perform tasks within the RhinoLeg, such as scheduling appointments or updating customer information.Virtual meetings and webinars: The ability to host virtual meetings and webinars directly from the RhinoLeg, allowing for seamless collaboration and communication with customers and team members.Inventory management: The ability to track inventory levels and manage orders and shipments within the RhinoLeg.Customer feedback management: The ability to collect and analyze customer feedback, including surveys and reviews, to improve customer satisfaction and loyalty.Machine learning-based lead generation: The ability to use machine learning algorithms to identify potential leads and recommend personalized outreach strategies.Document automation: The ability to automate the creation and sending of documents, such as proposals and contracts, directly from the RhinoLeg.Integration with social media advertising platforms: The ability to integrate with social media advertising platforms, such as Facebook and LinkedIn, to run targeted ad campaigns and track their effectiveness.Integration with website analytics tools: The ability to integrate with website analytics tools, such as Google Analytics, to track website traffic and behavior and gain insights into customer behavior.Partner relationship management: The ability to manage relationships with partners, including tracking deals and commissions, and collaborating on joint marketing and sales initiatives.Social listening: The ability to monitor social media and other online platforms for mentions of your brand or competitors, and track sentiment and engagement.Gamification: The ability to use game-like mechanics, such as rewards and badges, to motivate sales teams and encourage healthy competition.Artificial intelligence: The ability to use AI and machine learning algorithms to automate tasks, provide personalized recommendations, and predict customer behavior.Predictive analytics: The ability to use historical data to predict future trends and behaviors, and make data-driven decisions.Sales coaching: The ability to provide training and coaching to sales teams, using analytics and feedback to identify areas for improvement.Business process automation: The ability to automate routine tasks and workflows, freeing up time for sales and support teams to focus on more important tasks.Data visualization: The ability to create visualizations and dashboards that make it easy to understand complex data and identify trends and patterns.Artificial intelligence-powered chatbots: The ability to use AI-powered chatbots to provide customer support and answer frequently asked questions.Social media integration: the ability to manage social media accounts from within the RhinoLeg software, schedule posts, track engagement, and monitor brand mentions.E-commerce integration: the ability to integrate with e-commerce platforms, manage orders, and track customer interactions across channels.Document management: the ability to store and manage documents related to customer interactions, such as contracts, invoices, and proposals.Calendar management: the ability to schedule and manage appointments, meetings, and tasks within the RhinoLeg software.Customizable dashboards and reports: the ability to create customized dashboards and reports that show key performance metrics and provide insights into sales and customer behavior.Collaboration tools: the ability to collaborate with team members on customer interactions, such as sharing notes, tasks, and files.Email marketing: the ability to create and send email campaigns to targeted customer segments, track open and click-through rates, and measure campaign effectiveness.Referral tracking: the ability to track referrals from existing customers and measure the effectiveness of referral programs.Integration with phone systems: the ability to integrate with phone systems to log calls, track call duration, and record call notes.Localization: the ability to support multiple languages and currencies, and adapt to local business customs and regulationsContact management: A central database for storing and managing customer information, including contact details, demographics, and communication history.Sales Team and Customer Opportunity ManagementQuantifying the opportunities that your sales team has with customers is a relatively basic feature of RhinoLeg. Referred to as lead scoring, it allows users to identify the customers that are most likely to convert. This helps streamline sales/marketing teams, improve efficiency and optimize your sales process.Lead management: Tools for tracking and managing leads throughout the sales funnel, including lead capture forms, lead scoring, and lead nurturing workflows.Sales pipeline management: A visual representation of the sales pipeline, including stages, tasks, and deal value. This can help sales teams stay organized and focused on closing deals..Mobile app: A mobile app that allows users to access their RhinoLeg data from anywhere and stay connected with their customers on-the-go.Sales Analytics. On the subject of reporting, sales analytics is one of the most valuable features of a RhinoLeg. Users can create better sales campaigns in the future by analyzing the hard data of past campaigns. RhinoLeg helps you collect data from social media, polls and website traffic, then analyze it — all with the same software.Sales Forecasting. A large part of customer relationship management is determining a metric for success. Forecasting lets you create a benchmark by which you can determine whether your results are actually on par with your efforts. You can also use this data to determine where you need to direct future efforts.Email Client Integration. You can now gain all of the automation and the organization of a dedicated email client inside of your RhinoLeg user interface. Don't depend on Outlook or IBM notes — find a RhinoLeg that will do double duty for you. Then when a customer calls needing support, your reps can easily pull up their previous interactions and information to give them the best care possible.Workflow and Approvals. One of the ways in which your company will instantly increase its efficiency is by optimizing workflows. RhinoLegs can facilitate optimization by automating processes like data collection, data analysis, marketing campaigns and other tasks that were previously done manually. They also offer reporting and analytics to help users identify problem areas in order to improve them.RhinoLeg Data/File Storage. In order to maximize the usefulness of data, it must be properly stored. One of RhinoLeg's key features is a proprietary method of data storage so users can pull up the data in an efficient manner. RhinoLeg stores and manages all your sales-related files like proposals and quotes. It also offers safeguards to protect and backup this important data to prevent losses and security breaches.Files Sync and Share. RhinoLeg functions as the synchronization platform for many of your outside programs. Upload emails from Outlook, sync with Google Drive, import spreadsheets and more. Because of the sharing features of RhinoLeg, you can view all of your feature set from one platform.Inside Sales Console. The platform for increasing sales performance through a more efficient UI is known as the inside sales console. RhinoLeg systems offer optimized UI and data analytics to further streamline and improve the customer experience.Sales Performance Management. Among other RhinoLeg system features, sales performance management offers a range of benefits to sales teams. Managers can easily see what aspects of the sales team are performing well and which need improvement. Data can be organized by sales rep or by other quantifiers. You can manage the performance of sales partners from the platform to ensure your team is performing at its best. By identifying problem areas with concrete data, they can be more efficiently addressed.Marketing Automation Integration. Marketing automation allows you to more efficiently and strategically target audiences that are likely to be interested in what you're selling. A good RhinoLeg platform will allow you to control the terms of automating parts of your marketing program selectively.Chat Integration. The chat feature is priceless to a modern user. By integrating a chat program like Olark or LivePerson directly from your RhinoLeg, you can chat with employees, partners and provide customer support, all from the same UI.Product Level Quotes. A RhinoLeg functions as an inventory database for your products. Keep up with quotes for the products that you sell individually. Find out which products are doing well with customers and where sales are lost. Access this information from handheld devices, desktops and more.Campaign Management. Campaign management features allow you to manage your entire sales campaign from a single UI. This includes campaign ROI, scheduling, analytics and more. A RhinoLeg combines analytics tools with data collection software, then gives you and your employees numerous access points.Customization Options. Customization is one of the more basic RhinoLeg features, but it has far-reaching implications. The more customization, the more flexible the RhinoLeg. It's crucial to know your needs when it comes to customization before making a purchase. Will the software grow with your organization? Does it have the capability to adapt to and integrate with existing software used by your organization? Can it incorporate desktop productivity tools? Can it change when you need it to? If you answered no to any of these questions, you may need to find more flexible software.Social Media Management Integration. Dedicated SMM efforts can be managed from the RhinoLeg UI. Integrate management platforms like Oktopost and Hootsuite to streamline your social media management and allow multiple team members to work together from different access points.Case Management. Online case management allows you to manage confidential information in a secure environment. You can keep sensitive information of your customers and leads away from prying eyes that might use their data for identity theft or other harmful activities. This is essential to avoid cybersecurity issues and data leaks. The last thing any business needs is to get in trouble due to data security issues!Customer Service Automation. As the name states, RhinoLeg software is about managing relationships with your customers. Users can manage each customer case individually to improve customer satisfaction levels and track, close and reopen existing cases. It delivers automated services to personalize client communications. You can create a consolidated knowledge base of support information for quick access.Tracking. This RhinoLeg feature helps you keep track of customer journeys from the first point of contact to purchase and after-sales interactions. You can also monitor business-specific metrics like lead source, win rate and customer lifetime value.Project Management. Missing meetings is such a bummer, right? Instead of jotting down important dates in an Excel spreadsheet, RhinoLeg's project management capabilities make it easy to manage meetings with clients.With real-time alerts, you stay in the loop for upcoming events as well as any changes made to sales documents by your team members. Quickly overview your pending projects, so you don't miss any deadlines.Territory Management. You can route leads and accounts according to the customer's location. RhinoLegs let you segment accounts based on "territories" — geographical location, product type or even industry. Create hierarchies based on countries, states, cities and zip codes.Support this podcast at — https://redcircle.com/the-secret-to-success/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Sean is the Founder & President of Engagement Agents - https://www.engagementagents.com Engagement Agents is a SaaS based Retail Tech platform that helps brands manage marketing campaigns holistically across their entire retail store estate Engagement Agents automates the process for brands to engage with site location owners (malls/plazas etc) to align joint marketing campaigns Engagement Agents eliminates the need for store managers to liaise individually with site owners and allows a brand's 'head office' to coordinate campaigns with all location owners across the chain simultaneously in an automated and harmonised way In this episode, Jason and Sean discuss the huge opportunity for retail brands to leverage and maximise marketing opportunities they are already paying for through their store location rents

“Credit unions have all of the data needed to translate it into value.” - Andrea BrownThank you for tuning in to episode 51 of The CUInsight Network, with your host, Lauren Culp, Publisher & CEO of CUInsight.com. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.My guest on today's show is Andrea Brown, VP of Client Engagement at Lodestar Technologies. Andrea begins by sharing her education and career journey that molded her two passions together; data and credit unions. Lodestar Technologies is an analytics partner for financial institutions, providing a full-service analytics platform of data connectors, visuals, workflows, and strategic guidance to move forward in the analytics journey. Their team of experts come directly from the financial services industry and truly understand credit unions, their values, and mission. As partners, they empower and help clients spend less time on data collection so they have more time to dive in and understand and utilize their data. During our conversation, Andrea shares how credit unions can build a data strategy and put action behind it. She believes credit unions have a lot of choices and control over the systems they use which is beneficial in customizing it to their specific member needs. Andrea points out places where member data lives throughout the organization and which data strategies to prioritize. She explains where data plays a role in impactful marketing, through targeted communication and campaign management. We discuss how credit unions can translate data into value to create exceptional member experiences. As we look to the future, Andrea talks about machine learning, artificial intelligence, and advanced analytics as it pertains to credit unions and their data-marketing strategies.  As we wrap up the episode, Andrea talks about why she has so many household organizers, her favorite podcasts, and which video game she plays with her sons. Enjoy my conversation with Andrea Brown!Find the full show notes on cuinsight.com.Connect with Andrea:Andrea Brown, VP of Client Engagement at Lodestar Technologiesandrea.brown@lodestartech.cahttps://lodestartech.caAndrea: LinkedIn Lodestar Technologies: LinkedIn

What is Just In Time Campaign Management? I was wondering the same thing and then Phil let us know what it was all about so we could tell you what […]

When it started out, Impactive was basically organizing campaigns and candidates. But now it's organizing permission-based work. Platform helps encourage people to participate in the elections. Impactive help people go through the voting process with our tools. And platform push campaigns forward. Impactive is both mobile- and web-based Impactive is for nonprofit activities as well: mission-based work, fundraising, e.g. climate change, cancer research, doesn't matter who's at the organization. It just matters what they stand for.

Irish-based, Core Optimisation is one of Europe's fastest-growing digital marketing agencies. Keith & Caroline discuss Core, the current digital landscape and the upcoming Google Analytics 4 changes. Sponsored By:Synder - Make accounting easy and get 40% off here :)KlaviyoThe Point of Sale StoreRewind.ioLinks:  Caroline LinkedInCore OptimisationCore Optimisation TwitterMilk Bottle LabsMilk Bottle on Twitter

The weather is a major factor in the rise and fall in demand for some products and services. Now, there's no need to sweat it out in manually adjusting your bids every time the weather changes! Optimize spend, save time, and increase conversions through the Google Ads weather-based campaign management. Here's an overview of how it works and how you can benefit more from it. Google Ads scripts (Legacy) | Weather-based Campaign Management: https://developers.google.com/google-... Related Videos: The Psychology of Google Ads: https://youtu.be/uCF2rNe4L-Y

We talk about getting involved with campaigns until the cows come home, but we've often left one part out – what on earth do the many roles on campaigns actually do! And, what they are specifically. And, how they operate together. And, what the experiences are with each. Basically, the fine print. To solve this, we brought in our friend Drisana Hughes who is a well-known and accomplished campaign strategist that has brought her genius to the campaigns of India Walton, Alvin Bragg, Scott Stringer, Prez Obama's, and many more. In our conversation, we cover the many hats that are worn in a campaign and how to get into the space overall. Follow Drisana on Twitter: https://twitter.com/drisanahughes Subscribe to our YouTube: https://www.youtube.com/channel/UCXZu8SynwiQzElPxfJ_SCcw Winc (21+ only): https://winc.mivh.net/vn1kZW Brand Ambassador Program: https://www.girlandthegov.com/the-ambassadors Internship Description: https://www.girlandthegov.com/careers Join our Tennis Club via Break The Love: https://www.breakthelove.com/clubs/girlandthegov Follow us on Pinterest: https://pin.it/61MuWuo --- Support this podcast: https://anchor.fm/girl-and-the-gov-the-podcast/support

The North GA Blue: Getting into Good Trouble podcast covers democratic politics in North GA, the 9th Congressional District, and across the state of Georgia. The podcast is in Q&A/Interview format with various democratic politicos including county chairs, democratic operatives, politicians, and more. It is our mission to deliver crucial information to our listeners in a timely manner as we fight for community values and principles in the 3rd most Conservative district in the state. Our website is: https://www.fcdpga.com/podcastsOur guests highlight democratic activities and actions to work toward a Blue Georgia. The 9th Congressional District spans 20 counties across the region and covers a good deal of northern GA including Blue Ridge, Morganton, Fannin, Union, Banks, Athens/Clarke, Dawson, Elbert, Forsyth, Franklin, Gilmer, Habersham, Hall, Hart, Jackson, Lumpkin, Madison, Pickens, Rabun, Stephens, Towns, and White counties. Our democratic party podcast also disseminates information and interviews powerful Democrats across the state of GA working to overthrow the suppression tactics of the GOP and ensure democracy and our values, grassroots efforts, and goals remain intact. #podcasts #politicalpodcasts #democraticpolitics #democraticparty #stateofga #democraticactivism, #democraticgrassroots #community #gademocraticparty #georgiademocrats #democraticpodcasts #bestdemocraticpodcasts #GAPOL #ClimateChange #freedemocraticpodcasts #deepdemocracypodcasts #gademocrats #democracy #republic #democraticpodcastslisten #fightthegop #votersuppression #voterrights #bluestates #redstates #podcastsdemocraticpolitics #grassrootsactivism #climatechange #environment #9thCongressionalDistrict #9thcongressionaldistrictchairs #ruraldemocrats #racialequity #racism #RacialEquity #POC #politicalactivist  #racialjustice #equity #RaisingtheWage #GAMinimumWage #MinimumWage #education #diversity #inclusion #workingtorestoredemocracy #voterrights #democraticoperative #localpolitics #countypolitics #statepolitics #politicalraces #voterturnout #redistricting #gerrymandering #votersuppression #voterrights #politicalhistory #gapol #ruralrevival #ruraloutreach #DemocraticPartyofGA  #DPG #EconomicJustice #democraticgoals #democraticcharacter #democraticvalues #democraticintegrity  #TurnGABlue #Transparancy #GADems  #gapol #BestDemocratPodcast #Ethics #Integrity #ElectingDemocrats #LocalElections #CountyElections #StatewideElectionsGA #NationalElections #Healthcare #SocialJustice #EconomicJustice #EnvironmentalJustice #UnderservedPopulations #BlackCommunities #HispanicCommunities #LatinoCommunities #BlackandBrownPeople #RacialEquity #RacialJustice #LGBTQ+  #GayRights #CivilRights #Advocacy #PoliticalAdvocacy #Activist #ProChoice #Immigration #MedicaidforAll #ACA #GunReform #ObamaCare  #Education #VoterRights #ProChoice #WomensRights #DemocraticCandidates #AtlantaGA #GALTGovernor #ProgressivePolicies #ElectProgessiveWomen #Healthcare #EconomicSecurity #CriminalJusticeReform #Equity #Equality #Education #VotingRights #GASB202 #ProgressiveWomen #Unions #JohnLewisVotingRightsAdvancementAct #FreedomToVoteAct #VoterSupressionGA #VoterSuppression #VotingRestrictions #CivilRightsViolations #VotingAttacks #VoterSupression #CommunityOrganizer #Diversity #Inclusion #Policy #Action #BlackWomen #BlackandBrownPeople #UnderservedPopulations #PoliticalActivist #ElectProgressiveWomen #ProChoiceWomen #ProChoice #WomenSupportingWomen #ERA #ReproductiveJustice #ProChoiceDemocrats  #ProgressivePublicPolicy #AustinHeller #GeorgiaEquality #GAEquality #LGBT #LGBTQ+ #LBTQ+Activist #Activism #GayPolicy #GayPolitics  #ComingOut #GayHistory #Stonewall #Gay #HumanRightsCampaign #HRC #NorthGeorgia #HIV #AIDS #Pride #PrideMonth #PrideFlags #PrideParade #CelebratePride #ProtectTrans #ProtectTransgenderKids #LoveisLove #Lesbian #Bisexual #Binary #NonBinary #TransSupport the show

In this week's episode: Lenny Murphy, is joined by Talia Parnass, former Senior Lead of Trends & Campaign Management at Pinterest to discuss creating higher quality, more relevant content that's truly mapped to consumer demand. 3 Topics We'll Explore: The Pinterest Predicts annual global trends report that reflects the dominant search trends of more than 400 million users worldwide How brands are leaning into the trends and movements that Pinterest Predicts accurately forecasted in order to drive powerful business results The reason Pinterest's revenue is growing despite its falling stock prices, and what brands can learn about creating more valuable and profitable user experiences Many thanks to Talia, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, Perksy. Producer's Note:Talia has since left her role at Pinterest and joined Reddit - feeling inspired by both teams to live her best life and create the work she loves.

Bio Michael Broder serves as president and chief executive officer of Brightline Strategies. Prior to forming the company in January 1999, Mr. Broder served as campaign strategist and media consultant to several gubernatorial, senatorial and congressional candidates throughout the northeast region during the 1994, 1996 and 1998 election cycles. He also served in the Office of Political Affairs in the first Bush Administration.Mr. Broder’s work has received numerous awards including: Pollie, Telly, ADDY, AMR Gold Medals, and the International Television and Video Association Award of Excellence. He has lectured at the George Washington University’s undergraduate School of Political Communications and the Graduate School of Political Management. Mr. Broder holds a B.A. in Political Communications from The George Washington University, a M.A. in Campaign Management from the Graduate School of Political Management at The George Washington University, and a J.D. from The Catholic University of America, Columbus School of Law. Brightline Strategies BRIGHTLINE IS A RESEARCH AND ADVISORY SERVICES FIRM FOR THE HIGH-STAKES BUSINESS OF REAL ESTATE DEVELOPMENT, MARKETING AND MANAGEMENT. For 20 years, we have helped some of the most recognized names (and many other “up and comers”) shape their strategies, mitigate risk, drive preference, pace and premiums, maximize asset value and expand portfolios across markets and borders. While we specialize in real estate, past engagements span a diverse client base including technology, life science, energy, sports, professional services, and non-profits. This diversity ensures every client benefits from the cross-pollination of our lessons learned and results achieved. BORN FROM THE SCIENCE AND DISCIPLINE OF POLITICAL CAMPAIGNS, WE BELIEVE REAL ESTATE COMPANIES ARE CANDIDATES AND EVERY DAY IS ELECTION DAY. Each day, prospects vote with their “preferences”. Tenants with a “like” or “retweet”. Brokers with their recommendations. Financiers with their investments. Policy makers with their advocacy. The media with their stories. In today's information democracy, all of these constituencies affect reputation, market demand, pace, premiums, retention, and overall portfolio value. Just like assembling a winning election-day coalition, it's all about the connections we see and how we help you bring them together to deliver better paths to growth. Show Notes Company & Current Role Founded in 1998 providing primary audience research for predictive analysis for developers and owners about tenant demand and about site locations (3:40)Primary audience polling data approach (5:00)Use focusing lens of polling data and what drives decision making and overlays it with traditional real estate

Bio Michael Broder serves as president and chief executive officer of Brightline Strategies. Prior to forming the company in January 1999, Mr. Broder served as campaign strategist and media consultant to several gubernatorial, senatorial and congressional candidates throughout the northeast region during the 1994, 1996 and 1998 election cycles. He also served in the Office of Political Affairs in the first Bush Administration.Mr. Broder’s work has received numerous awards including: Pollie, Telly, ADDY, AMR Gold Medals, and the International Television and Video Association Award of Excellence. He has lectured at the George Washington University’s undergraduate School of Political Communications and the Graduate School of Political Management. Mr. Broder holds a B.A. in Political Communications from The George Washington University, a M.A. in Campaign Management from the Graduate School of Political Management at The George Washington University, and a J.D. from The Catholic University of America, Columbus School of Law. Brightline Strategies BRIGHTLINE IS A RESEARCH AND ADVISORY SERVICES FIRM FOR THE HIGH-STAKES BUSINESS OF REAL ESTATE DEVELOPMENT, MARKETING AND MANAGEMENT. For 20 years, we have helped some of the most recognized names (and many other “up and comers”) shape their strategies, mitigate risk, drive preference, pace and premiums, maximize asset value and expand portfolios across markets and borders. While we specialize in real estate, past engagements span a diverse client base including technology, life science, energy, sports, professional services, and non-profits. This diversity ensures every client benefits from the cross-pollination of our lessons learned and results achieved. BORN FROM THE SCIENCE AND DISCIPLINE OF POLITICAL CAMPAIGNS, WE BELIEVE REAL ESTATE COMPANIES ARE CANDIDATES AND EVERY DAY IS ELECTION DAY. Each day, prospects vote with their “preferences”. Tenants with a “like” or “retweet”. Brokers with their recommendations. Financiers with their investments. Policy makers with their advocacy. The media with their stories. In today's information democracy, all of these constituencies affect reputation, market demand, pace, premiums, retention, and overall portfolio value. Just like assembling a winning election-day coalition, it's all about the connections we see and how we help you bring them together to deliver better paths to growth. Show Notes Company & Current Role Founded in 1998 providing primary audience research for predictive analysis for developers and owners about tenant demand and about site locations (3:40)Primary audience polling data approach (5:00)Use focusing lens of polling data and what drives decision making and overlays it with traditional real estate

This week, Elizabeth and Natalie chat with Tiffany Windle-Hanson, NGSS Consultant and Professional Development Specialist for the Portland Metro STEM Partnership, STEM Beyond Schools, and a number of other statewide STEM Hubs. She is also the editor of the Oregon Science Teaching Association publication TOST and the Education Coordinator at Oregon MESA. We talk about her background in political campaign management what it means to change weed-out culture, and fostering students' creativity. You can email us at podcast@womeninsciencepdx.org and follow us @women_in_science_pdx on Instagram, Twitter, and Facebook.

Dave Lewis, President of SnailWorks™  talks about how mail tracking and web-based interfaces create a solution that allows direct marketers to increase the effectiveness of direct mail through coordinated channels with powerful and easy-to-use reports.Learn more athttps://snailworks.com/Ext/default.aspx

CJ Avilla goes over creating a fund raising with Rails. It's hosted on Heroku and has been running in production since 2015.

In this week's episode of Analytics Neat we discuss SMS messaging, mobile Banking, and a Firefox privacy update on the Undercard. For the Main Event, we go over the high-level results of a recent Forrester Wave on Independent Campaign Management systems. All this and more in this week's episode of Analytics Neat. Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Amazon: https://music.amazon.com/podcasts/3f77907d-81b7-46ff-a9cd-12c3c539a2ad/Analytics-Neat Continue the conversation on Twitter with #AnalyticsNeat https://twitter.com/BillBruno https://twitter.com/AnalyticsNeat Visit BillBruno.com

The topics we discussed:•What is the importance of email list building vs social media?•What's the most important thing for people marketing a book, film, coaching, etc.?•Can you share some ROI Strategies for Authors and Coaches?•How can folks reach their audience and engage them?•Is there a way to know what to offer and how it benefits you and your audience?•Are there specific strategies that will waste our time and we should avoid?Chris Van Buren is the Founder of LaunchMoxie and VanBurenPublishing, Chris Helps Authors, Entrepreneurs, Coaches, Personal Trainers, and others get a Better ROI on their Marketing investments. Chris's background is in Online advertising, Affiliate Network building, and Campaign Management. Prior to Founding Companies, Chris Held Senior Positions in a boutique ad agency, specializing in CPA offers. https://launchmoxie.com/visChrist has Also Published 15 books and numerous articles in many languages and helped many authors and specialists publish and market their work.DARE TO MAKE YOUR DREAMS A REALITY. Debbi Dachinger puts the ‘inspiration‘ back into podcasts in an award-winning show that is your #1 transformation conversation.Award-winning "Dare to Dream" podcast, enjoyed by listeners for 14 years with host, Debbi Dachinger, offers strong conversation on metaphysics, quantum creating, law of attraction, healing, and extraterrestrials. Dare to do great things. Dare to shine by living a daring life! This cutting-edge program is filled with new, and fresh interviews. Subscribe! Leave a review; we read and appreciate them all! Join me on Instagram: @daretodreampodcast and @debbidachingerDebbi Dachinger is a certified coach whose expertise is Visibility in Media. She coaches people to write a page turner book, takes their book to a guaranteed international bestseller, AND pulls back the curtain, so clients have the system to be interviewed on media and podcast and get massive results. Debbi shows people how to find and use media exposure to locate their tribe, fill workshops, sell books, and gain exposure. Connect with Debbi: https://DebbiDachinger.com Get your free Template to learn what YOUR unique message is for your business: https://debbidachinger.com/giftReady to challenge yourself and consider the possibilities? Join Debbi Dachinger, a long-time member of the make-your-dreams-happen influencers, as she interviews successful, brave, vulnerable, and spirit-based leaders' powerful insights. What would you do if you knew you couldn't fail? What would it take for you to feel completely free and bold? When we let go of our dreams we settle for the status quo and follow a path that doesn't fulfill our deeper purpose and passion. If the status quo makes you feel restless and bored, then you have a bigger purpose to fulfill. If you know there is a fire within you, and you are searching for a way to ignite it -- “Dare to Dream” is the podcast for you. Subscribe and listen now.#podcast #DebbiDachinger #DareToDream #Instagood #instalove #instawork #instapeople #instatime #health #quantum #Book #spiritual #consciousness #metaphysical #et #transformation #meditate #medicine #ceremony #alien #love #beautiful #happy #tbt #followme #nofilter #life #yoga #amazing #FBF #media #podcaster #apple #paranormal #listeningThe show is sponsored by DrDainHeer.com and Access Consciousness

The topics we discussed: • What is the importance of email list building vs social media? • What's the most important thing for people marketing a book, film, coaching, etc.? • Can you share some ROI Strategies for Authors and Coaches? • How can folks reach their audience and engage them? • Is there a way to know what to offer and how it benefits you and your audience? • Are there specific strategies that will waste our time and we should avoid? Chris Van Buren is the Founder of LaunchMoxie and VanBurenPublishing, Chris Helps Authors, Entrepreneurs, Coaches, Personal Trainers, and others get a Better ROI on their Marketing investments. Chris's background is in Online advertising, Affiliate Network building, and Campaign Management. Prior to Founding Companies, Chris Held Senior Positions in a boutique ad agency, specializing in CPA offers. https://launchmoxie.com/vis Christ has Also Published 15 books and numerous articles in many languages and helped many authors and specialists publish and market their work. DARE TO MAKE YOUR DREAMS A REALITY. Debbi Dachinger puts the ‘inspiration‘ back into podcasts in an award-winning show that is your #1 transformation conversation. Award-winning "Dare to Dream" podcast, enjoyed by listeners for 14 years with host, Debbi Dachinger, offers strong conversation on metaphysics, quantum creating, law of attraction, healing, and extraterrestrials. Dare to do great things. Dare to shine by living a daring life! This cutting-edge program is filled with new, and fresh interviews. Subscribe! Leave a review; we read and appreciate them all! Join me on Instagram: @daretodreampodcast and @debbidachinger Debbi Dachinger is a certified coach whose expertise is Visibility in Media. She coaches people to write a page turner book, takes their book to a guaranteed international bestseller, AND pulls back the curtain, so clients have the system to be interviewed on media and podcast and get massive results. Debbi shows people how to find and use media exposure to locate their tribe, fill workshops, sell books, and gain exposure. Connect with Debbi: https://DebbiDachinger.com Get your free Template to learn what YOUR unique message is for your business: https://debbidachinger.com/gift Ready to challenge yourself and consider the possibilities? Join Debbi Dachinger, a long-time member of the make-your-dreams-happen influencers, as she interviews successful, brave, vulnerable, and spirit-based leaders' powerful insights. What would you do if you knew you couldn't fail? What would it take for you to feel completely free and bold? When we let go of our dreams we settle for the status quo and follow a path that doesn't fulfill our deeper purpose and passion. If the status quo makes you feel restless and bored, then you have a bigger purpose to fulfill. If you know there is a fire within you, and you are searching for a way to ignite it -- “Dare to Dream” is the podcast for you. Subscribe and listen now. #podcast #DebbiDachinger #DareToDream #Instagood #instalove #instawork #instapeople #instatime #health #quantum #Book #spiritual #consciousness #metaphysical #et #transformation #meditate #medicine #ceremony #alien #love #beautiful #happy #tbt #followme #nofilter #life #yoga #amazing #FBF #media #podcaster #apple #paranormal #listening The show is sponsored by DrDainHeer.com and Access Consciousness --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/debbi-dachinger/message

Corinne Travis, the Director of Influencer & Brand Partnerships at CJ Affiliate joins us on the podcast to dive into affiliate marketing...its value, what it looks like at CJ, and how to approach it successfully (as an influencer and brand). We talk about what brands look for in sponsored influencer campaigns, the power of using data to pitch to brands, and so much more!As the Director of Influencer & Brand Partnerships at CJ Affiliate, Corinne helps influencers maximize monetization through affiliate and demystifies influencer marketing for top tier brands. She created, and now leads, the successful VIP Campaign solution at CJ after noticing brands and influencers were consistently looking for ways to create meaningful long-term partnerships. Corinne brings incredible experience and valuable insight into the content creation and affiliate landscape.For more on Corinne:@corinne.travishttps://www.linkedin.com/in/corinne-travis-57197b3/For more about Trove: @trovebusiness www.trovebusiness.comFor more about Gush & Grow:@gushandgrowwww.gushandgrow.comA big thank you to our season's sponsor, CJ Affiliate (@cjnetwork). CJ is the affiliate network of choice for influencers and content creators. Through CJ you can get direct access to over 4,000 top brands, with the support, tools, and data to make your dream partnerships a reality. Learn more at cj.com/trove.

This week's episode is all about SERP features. I'm joined by Diana Richardson, Social Media Manager at SEMrush. Diana has a wealth of experience in digital marketing from her previous roles. She learned SEO and PPC from the ground alongside Google and Bing as they evolved. Diana used SEMrush in her previous roles and has been a huge advocate of the tool.SEMrush is an all-in-one suite of tools for improving online visibility and discovering marketing insights. The tool is suitable for marketers that work in the following services: SEO, PPC, SMM, Keyword Research, Competitive Research, PR, Content Marketing, Marketing Insights, Campaign Management and Social Media. Basically everyone. A key feature that sets it apart from other tools thought is its data visualisation.The acronym SERP stands for Search Engine Results Page. A SERP feature is everything on the search results page except the organic links and the paid ads. They are the enhancements you see when using Google. Search engines will continually test and update the features on these pages to make sure they are providing the best user experience.SERP features also give you a great opportunity to be present on the first page without having to battle for organic results. The way search engines work is that they crawl the internet and pull through content that is the most relevant. You need to make sure that you have content in the first place with the most relevant keywords. So if your content and keywords aren't, then you're not going to be present.We go on to speak about the things you can do to make sure that your content is being found. By including engaging multimedia and making sure you're answering questions, you can gain more interaction and help appear higher up on search engines. Another tip would be to make your content and website as clean and accessible as possible so that both people and search engines can recognise this. User experience plays a huge part in how long people spend on a website and where it will rank.Stay safe and enjoy the episode.A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

We get it. Add a new client, add a new case. You work on a case, move to the next one, and then start over again when the first case is done. It's common to overlook whether your web site sees that same kind of action—after all, we're busy people too. With that in mind, I'd like to introduce you to the lawyers' PPC management service: a comprehensive way to keep tabs on what matters most for your practice: lead generation and revenue. Our PPC Company is a complete pay-per-click and search engine optimization company for lawyers. We help retain clients, bring in new ones, and get your law firm more leads and sales with Google Ads, display ads, and SEO. Active Go! provides Online law firms with complete Campaign Management and Data Analysis, resulting in higher client retention rates. Our Google Certified team uses a hands-on approach to optimize your Google Ads campaigns so you can attract more clients with better pricing and efficiency. PPC for law firms is an all inclusive package that will take the guesswork out of PPC management for your practice. It provides you with the day to day knowledge you need to ensure that your website is being marketed in an effective manner, and it gives you all of the marketing insight you need to refine and grow your practice. Also mentioned:  https://ppc.co/google/  https://seo.co/law-firm-link-building/  Engage our services:  PPC // SEO // DEV // LINK BUILDING 

In this episode, I chat with Kathleen of Worlds Unending, an upcoming app for campaign management and worldbuilding. We connected with Worlds Unending a few months ago when Brenton did a guest post on their blog, and I've been watching their progress and announcements ever since. I try to bring you all a variety of guests from not just different crafts or industries within tabletop gaming and geekdom, but also people from different periods of their business. We've chatted with folks that are super established and popular, people in the middle of kickstarters, store front owners, but today, we're learning from someone who is right in the thick of development. I think that Worlds Unending is going to be an incredibly useful tool for helping folks develop their own worlds and unvierses, and it's really cool hearing about the process of developing something this complex with a group of friends. I think y'all will really enjoy hearing from Kathleen.Before we jump into today's episode, there's a few updates for you. First up, we just released a new map pack on DM's Guild for Candlekeep Mysteries. Brenton went through the whole book and decided on 16 locations that he felt could use a battle map. He spent several weeks preparing them for you, and it's our first publication where the maps are in full color, not just black and white. You can find it by either going to DMsguild.com and searching for LIghtheart Adventures as the author, or you can go to lightheartadventures.com/shop to find all our DM's Guild and DrivethruRPG publications in one spot.Next, we do have a Patreon for Lightheart Adventures and Roll Play Grow. You have options on whether you'd like to follow the adventurer track, which will get you maps and adventures, or the merchant track, which gets you some fun bonuses around this podcast like contributing questions to upcoming guests, a project spotlight on the show, and more. You can also support the show by subscribing, sharing with your friends and leaving a review! Reviews are super important for this show to be able to grow, so if you've been hanging out and you like what you're hearing, please drop me a review on your podcast platform of choice.We've only got one apple podcasts review, and it's from before this show even dropped its first full episode, so I would very much love to hear from y'all and see if we can get that review number up.Okay, let's go chat with Kathleen. Find Kathleen & Worlds Unending at:WebsitePatreonTwitterFacebookInstagramTumblrFind Roll Play Grow:Show PagePatreonLightheart Adventures WebsiteLightheart TwitterLightheart InstagramFriday Afternoon Tea Grab a cup of tea with blends based on your favorite nerdy series. Use lightheartadv for 10% offFound Familiar Delicious coffee meets Dungeons & Dragons artwork. Use code lightheartadv for 10% off your order. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show

How does affiliate marketing tie in to SEO? More than you'd think. Google algorithm updates have led to mega affiliates and their listices ranking higher than ever. How do you get your product or service in the mix? Adam Riemer joins Loren Baker to discuss affiliate marketing, the state of the affiliate industry and crossing the streams of SEO and Affiliate Marketing.

Brandi Bruns and Courtney Wheeler, Bruns Wheeler Group (Nashville Business Radio, Episode 3) With extensive political and electoral experience, Brandi Bruns and Courtney Wheeler started the Bruns Wheeler Group two years ago. Their consulting work with non-profits and businesses has been rising, however, as these organizations have the same desires as electoral candidates: engaging their […] The post Brandi Bruns and Courtney Wheeler, Bruns Wheeler Group appeared first on Business RadioX ®.

Brandi Bruns and Courtney Wheeler, Bruns Wheeler Group (Nashville Business Radio, Episode 3) With extensive political and electoral experience, Brandi Bruns and Courtney Wheeler started the Bruns Wheeler Group two years ago. Their consulting work with non-profits and businesses has been rising, however, as these organizations have the same desires as electoral candidates: engaging their […]

Amy McGrath is the Marine Corps fighter pilot who stepped into the arena in the 2020 cycle to challenge one of the most powerful figures in American politics: Six-term incumbent and Senate Majority Leader Mitch McConnell. In this conversation, Amy discusses the rock-solid sense of purpose that has guided her through her life, what is was like being among the first women to participate in combat missions in the F/A-18, and how she was able to stay resilient during a campaign in which tens of millions of dollars were being spent on attack ads against her. Also, since we're airing this episode during Women's History Month, she discusses what it was like to be a mom on the campaign trail, and what advice she has for other women wondering if they feel called to step into the arena. In this episode, we also share the news that applications are open through March 22nd, 2021 for two programs being offered by the New Politics Leadership Academy: -Answering the Call is for servant leaders (military vets or alumni of national service programs like AmeriCorps or Peace Corps) who are wondering if they feel called to serve again through politics. It is a five-session small group virtual program with 20 different timing options to choose from. Click here to learn more or apply before March 22nd! -Staffing School is for any individuals who would like serve as a campaign staffer; this virtual program includes tracks focused on Campaign Management, Communications, Finance, and Field. Click here to learn more or apply before March 22nd!

Meet Beth. She knows the textbook approach to conducting campaign feasibility studies. But in this conversation she challenges us to throw out the old playbook, because our campaigns deserve our fresh eyes and creative minds to improve this planning process. Beth has reimagined the typical feasibility study by not just trying to predict future investments, she's leveraging storytelling in these meetings too (yippee!) to create a more inclusive and collaborative process that pays dividends. We'll break it down in easy steps, so don't miss this convo.Episode HighlightsBeth’s story and journey to the nonprofit world (3:00)The importance of inspired thinking in the nonprofit world (6:00)Feasibility studies: what are they and how can we disrupt the way they’ve always been done? (8:00)We should be having these conversations all the time, not just during large campaigns (11:30)Advice for how to conduct interviews during a feasibility study and examples of questions to ask (14:00)Using some of these strategies to connect more deeply with donors - especially throughout COVID-19 (20:00)Suggested questions to ask to get to the heart of your donor (21:00)Get to the WHY behind your donor. Why are they in the room with you? What connects their heart to your mission? (22:00)The 4 steps of a feasibility study (25:00)How to do this successfully virtually and what Beth has learned while implementing this throughout COVID-19 (28:00)The concept of anonymity and the power of sharing about generosity (31:00)Transparency is everything. Donors give when they feel as though an organization is worthy (33:00)The conversations during feasibility studies become your road map (36:00)A powerful moment of philanthropy in Beth’s life (38:00)Beth’s One Good Thing: You have to have a big, bold, audacious, unapologetic vision. Tell your story in a way that is inspired and impactful. There isn’t a donor on the planet that wants to give to an “ok” vision. You will never be apologetic in asking for the big giftFor more information and episode details visit: www.weareforgood.com/episode/79The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

The 2020 presidential election was always going to be challenging, and then the COVID 19 pandemic added a new wrinkle to the mix. Mail-in voting has been embraced as a way to keep voters safe from the pandemic, and although many States have successfully held elections via mail and vote, there are real questions about how to expand it to the rest of the nation. Monika McDermott, a professor of political science and the director of Fordham's Master's Program in Elections and Campaign Management, explains why it's essential that we make plans to vote right now.

Während Swarovski v. a. auf dem chinesischen und amerikanischen Markt hart von der Corona-Pandemie getroffen wurde, wirkt Covid-19 gleichzeitig als Turbo der digitalen Transformation. Wie das zu verstehen ist, weiß Silvia Schmucker, Director eCommerce, Performance Marketing and Campaign Management bei Swarovski in Zürich. Sie berichtet auch über die Anfänge des E-Commerce und aus mehr als 17 Jahren Erfahrung im Digitalen Marketing u. a. bei Quelle, Ebay oder Hugo Boss. Heute führt sie mit ihrem kooperativen Leadership-Ansatz ein internationales Team. Mit Jin Choi spricht sie darüber, wie das Internet das Kauferlebnis in den letzten Jahren verändert hat, was die Fashion- und Luxusbranche besonders macht, wie ein chinesischer Influencer und koreanisches TV-Drama in Asien zu großartigen Verkaufszahlen führen und wie Swarovski Facebook live und die “Erwachsenheit” von Instagram für sich nutzt. Abschließend schauen beide auch nach vorn auf die für Swarovski immens wichtige Peak Season mit dem Black Friday und Weihnachten.

MIT ID Innovation Programme is pleased to announce MIT ID's first-ever week-long Virtual GradShow, which will showcase. Innovation projects by students of the Foundation Batch, while they hand over the baton of Innovation to Class of 2020.  One of the industry-interactions in the GradShow, provides a glimpse into our collaboration with collaboration with LinkedIn, and LinkedIn Learning.  Our Guest speakers, Innovators Rakesh Gaur, a competent professional with 14+ years excelling in Key Account Management, Team Management, Business Development, Market Analysis & Campaign Management.    Ritu Pal, Learning & Development professional with 15+ years in top global firms. Ansuman Mishra, leads New Business Development & Strategic Client Acquisition for India, West for LinkedIn Learning. First-movers MIT ID Innovation Programme strategically partnered with Linkedin Learning as an optimal onboarding tool in the virtual era, by which students can upgrade their business, creative & technology-related skills. Student-innovators further gain an edge that empowers them to shine amidst competition. 

Over the last several months, Fordham Conversations has stayed strong during the COVID-19 pandemic. Every week, we catch up with guests remotely and shed light on the Fordham Community. We uncover on the ongoing efforts on campus to grapple with issues that impact our world. This week, we relive two special guests: Fordham Professor of Political Science and Director of the Master’s Program in Elections and Campaign Management, Monika McDermott and Fordham Interim Director of Athletics Ed Kull. Joining Fordham Conversations host Emmanuel Berbari, McDermott details how the pandemic has thrown a wrench into an election year and discusses the integrity of absentee voting, while Kull reacts to the suspension of Fall sports at Fordham—with recent news coming out of the Patriot League and Atlantic 10. They both join host Emmanuel Berbari.

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The Coronavirus pandemic has created political uncertainty that could drastically impact voter turnout and behavior. The debate over a nationwide mail-in election is taking shape, while fears of voter fraud have rained in from levels as high as the White House. Monika L. McDermott is a Professor of Political Science at Fordham University and an election night polling analyst at CBS News. She also runs the M.A. program in Elections and Campaign Management. Joining Fordham Conversations host Emmanuel Berbari, McDermott uncovers how the 2020 election will take shape with the various voting obstacles in place, responds to recent mistrust in polling information and details her responsibilities at Fordham, CBS News and the authorship of a recent book, “Masculinity, Femininity and American Political Behavior.”

During this episode of Tech Qualified, Tristan Pelligrino chats with Adam Kranitz, Senior Director of Marketing, Brand & Communications at CloudCheckr. This interview takes a look at Adam’s past work experience which includes more than 20 plus years in creative services and technology marketing. Adam takes a deep dive into his role at CloudCheckr and shares his perspective on storytelling and other marketing campaign tactics. Highlights Adam Krantiz starts the conversation by sharing some insight into his past work experience - starting with more technical roles before transitioning into marketing. He started his career as a video editor, graphic designer, and producer of corporate videos and has seen a transition from analog tape to digital to high definition content. He took his first job right after college working for a video production company in Washington, D.C. He joined CloudCheckr four years ago and is focused on cloud computing, AWS, and how businesses can transform how they function, using the power of the public cloud. He explains why he decided to initially take up a producer role, creative role, and then eventually marketing to sell and market services, but not be the guy behind the computer screen. This career change was quite transformational as he could actually focus on storytelling using any type of media instead of just depending on video or graphic designers. He talks about the marketing field in general and how it’s one of those disciplines that perhaps touches more fields of study than any other. He breaks down the struggles of marketers which involves the psychology of a buyer and the ability to understand how to use technology in the service of a story. CloudCheckr works in the industry of cloud computing and especially with those who are actively using a public cloud.  CloudCheckr is using a combination of Salesforce as CRM of record and Marketo for its marketing automation platform. Adam breaks down some of the challenges marketers have with data and discusses how CloudCheckr commits to cleansing their data and appending their marketing/contact data with the latest information. At CloudCheckr, Adam is primarily responsible for brand messaging, communications, external comms, copywriting, creative services, etc.  CloudCheckr is currently working on creating a more personal connection and establishing more of a humanized brand - introducing more webinar content is just one of the tactics. CloudCheckr is a partner-centric organization and its partner channel ranges from mid to large-sized companies. Adam uses an app called Feedly which is an RSS reader that helps him understand what is happening in the marketplace. Adam is an avid podcast listener as well and said it’s one of the easiest and free sources of consuming information for free. Key Points Adam Krantiz said that “We work in the industry of cloud computing and the big topic among enterprise buyers these days, especially those who are actively using the public cloud is the idea of data lakes. There's so much data collection happening that's just getting dumped into….a database. It's just growing and growing and growing and no analytics are done on top of that.” Adam mentioned the future of marketing and what he’s looking forward to, “The amount of tools that we have are at our disposal as digital marketers is unparalleled.It's amazing, from HubSpot to Marketo and everything in between. I really am excited to see what in the next five years, how companies like Adobe...bring AI and machine learning to the field of marketing to help us as marketers do less with our guts and more with those data lakes that we're filling up really quickly.” Resources CloudCheckr: Website Adam Kranitz: LinkedIn Feedly: Website Bloomberg: Website Motion: Ultimate Thought Leadership Course for B2B Tech Companies

Campaign management is a process, which can silently benefit when executed properly. Check out the latest episode!

In lieu of most SaaS companies shifting towards fully remote work due to the unfortunate rise of COVID, we have a unique episode of the SalesDevSquad in hopes of inspiring adaptability and creativeness during murky times. I see this is a great opportunity for us to learn what it takes to push forward, despite unexpected challenges. Michael Tuso is currently the Director of Revenue Performance at ChiliPiper. He started his sales journey in Public Affairs & Campaign Management. I had a great time learning more about how he helps develop and coach a full remote SaaS organization. What drew Michael to joining ChiliPiper during their early years? 5:30 How did Michael start his journey into sales? 9:22 Pros & Cons of a fully remote company? 15:46 ChiliPipers Training & Development program 22:22 Importance of providing resources for your team: 27:55 What does Michael look for in an SDR at ChiliPiper? 29:00 Tips Michael has for anyone considering an SDR role: 32:00 Thank you for your time! Stay safe out there but most importantly let's support each other! ME Salesdevsource.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/sdssalestraining/support

On this podcast, Rytis Lauris will be talking about improving your multichannel campaign management using SMS, Facebook Messenger, synch with Google and Facebook Ads. Why SMS Marketing is essential in multichannel campaign management? The SMS Click rate of 14% 600% higher order rate than email campaigns 21% more via SMS campaigns The open rate is very high as long as there is a higher level of intimacy But it is more challenging to get permission You need to promise not to spam them It is very easy to unsubscribe now Usually, people who have subscribed via SMS How do you ascribe value to a multi channel platform? SMS tends to be the inner circle of your brand advocates. The list will be much smaller compared to email. So use SMS to communicate with your best customers. You can go further and connect your SMS with your support chat if you have SMS support. Email lists - second circle  Existing customers Those just visited Facebook or Google ads - "the third circle” The point of the list Why is it important to have a multi channel platform organised together? Usually, organisations use 5 different tools to run marketing via 5 different channels. If you start 5 different camp's via Email SMS Messenger FaceBook ads etc. You start flooding customers with messages So it's really important to put all customers How do we go from pretty much manual selling to automate? If you have 100,000s of customers, you have to have an automated system. In some channels, you can have two-way communications, Eg messenger Eg2 customer support Trigger-based brings things closer to a personalised experience Personalisation and relevance are really important. So it's worth the effort. Starting points Approach 1 - add one channel a=t a time Start with say, take your email campaign and add a one-second channel. Then add a third channel, analysis it, play with it, test it, Approach 2- Marketing Channel Strategy Combos for specific purposes Eg SMS is a great primary channel for order followup Have a clear picture of the customer journey Which moment? How do we get a clear picture of the customer journey? We need to analyse our own customer data. Initially, you need to get a single customer view that is very clear. Pick some customers and analyse them one by one Then based on your insights, build segments You should be able to communicate in different ways as needed Promotional messages Transactional messages The classic customer journey Most start by visiting websites  - so retention marketing starts there. The first goal is to convert them to a subscriber. The second stage is to convert subscribers or those showing intent to buyers. The next stage is to convert from a buyer to a repeat buyer. Funnels and automation  Don't put all your customer base on one funnel or one automation Example of starting this process You probably want about 15-20,000 subscribers across various channels It also depends on how many SKUs you have in your store. The fewer you have, the simpler it is to build automation. Say one business is selling a few SKUs in the CBD oil markets. Customers are pretty loyal. Those who google this product shows some decent A visitor to subs conversion  So their goal is to convert visitors to subscribers They are playing a lot with individualised popups depends on -  time on site Different page eg different product The sales cycle is quite long  6 months to reorder So they work with ways to shorten this eg buying a product as a gift. Usually something related to the first product - promote something complementary because the product is still being used. How to learn more from Rytis and Omnisend Omnisend.com - can find a lot of articles The resources page is there too - download a lot of white papers including SMS, email stats. Email: rytis@omnisend.

On this podcast, Rytis Lauris will be talking about improving your multichannel campaign management using SMS, Facebook Messenger, synch with Google and Facebook Ads. Why SMS Marketing is essential in multichannel campaign management? The SMS Click rate of 14% 600% higher order rate than email campaigns 21% more via SMS campaigns The open rate is very high as long as there is a higher level of intimacy But it is more challenging to get permission You need to promise not to spam them It is very easy to unsubscribe now Usually, people who have subscribed via SMS  How do you ascribe value to a multi channel platform? SMS tends to be the inner circle of your brand advocates.  The list will be much smaller compared to email.  So use SMS to communicate with your best customers.  You can go further and connect your SMS with your support chat if you have SMS support.  Email lists - second circle  Existing customers Those just visited  Facebook or Google ads - "the third circle” The point of the list Why is it important to have a multi channel platform organised together? Usually, organisations use 5 different tools to run marketing via 5 different channels.  If you start 5 different camp’s via  Email SMS Messenger FaceBook ads etc.  You start flooding customers with messages So it’s really important to put all customers  How do we go from pretty much manual selling to automate? If you have 100,000s of customers, you have to have an automated system.  In some channels, you can have two-way communications,  Eg messenger Eg2 customer support Trigger-based brings things closer to a personalised experience Personalisation and relevance are really important. So it’s worth the effort.  Starting points Approach 1 - add one channel a=t a time Start with say, take your email campaign and add a one-second channel.  Then add a third channel, analysis it, play with it, test it,  Approach 2- Marketing Channel Strategy Combos for specific purposes Eg SMS is a great primary channel for order followup  Have a clear picture of the customer journey Which moment? How do we get a clear picture of the customer journey? We need to analyse our own customer data. Initially, you need to get a single customer view that is very clear.  Pick some customers and analyse them one by one Then based on your insights, build segments You should be able to communicate in different ways as needed Promotional messages Transactional messages The classic customer journey Most start by visiting websites  - so retention marketing starts there.  The first goal is to convert them to a subscriber.  The second stage is to convert subscribers or those showing intent to buyers.  The next stage is to convert from a buyer to a repeat buyer.  Funnels and automation  Don’t put all your customer base on one funnel or one automation Example of starting this process You probably want about 15-20,000 subscribers across various channels It also depends on how many SKUs you have in your store.  The fewer you have, the simpler it is to build automation.  Say one business is selling a few SKUs in the CBD oil markets.  Customers are pretty loyal.  Those who google this product shows some decent  A visitor to subs conversion  So their goal is to convert visitors to subscribers They are playing a lot with individualised popups depends on  -  time on site Different page eg different product The sales cycle is quite long  6 months to reorder So they work with ways to shorten this eg buying a product as a gift.  Usually something related to the first product - promote something complementary because the product is still being used.  How to learn more from Rytis and Omnisend Omnisend.com - can find a lot of articles The resources page is there too - download a lot of white papers including SMS, email stats. 

In this episode, I discuss the strategies I use to manage my ongoing campaigns and provide an update on the state of play on the Dungeon Musings YouTube channel.

Audios breiten sich sowohl inhaltlich als auch technisch immer mehr aus: Streaming, Smartspeaker, Podcasts. Einschätzungen über das künftige Audio-Potential gibt Thomas Kabke-Sommer in der neuen Ausgabe der „Digitalen Viertelstunde“. Über etliche Jahre spielte das Thema Audio kaum ehr eine Rolle: Wenn es um Medien in der Digitalisierung ging, sprach man viel und gerne von Videos. Audios? Klar, Podcasts beispielsweise gab es schon lange, aber über ein Nischendasein kamen sie zumindest in Deutschland kaum hinaus. Und jetzt das: Podcasts boomen, Smartspeaker erobern den Alltag, Sprachsteuerung ist allgegenwärtig, Spotify und Co. werden zu Generalanbietern – und das gute, alte Radio gibt es ja auch noch. Spannende Fragen also, die sich zur Zukunft des Audios auftun. Thomas Kabke-Sommer ist Geschäftsführer von Crossplan Deutschland. Das Unternehmen bündelt das digitale Audio-Inventar aus über 450 Audio-Streams von 45 Radiosendern in einer Data Management Plattform, strukturiert dieses und bereitet es in verwertbare Zielgruppen-Segmente für Werbung und Targeting auf. Aus den Daten gewinnt Crossplan Insights und unterstützt Radio- sowie Audiomacher dabei, bessere Programmentscheidungen zu treffen, generiert mehr Audio-Umsätze für seine Kunden und steigert die Wertschöpfung im Online-Audio-Markt. Neben Data Management und Audience Building zählen Campaign Management und Native Audiolösungen zu den Kernkompetenzen der Audio-Experten.

This is the second part of a two-part podcast featuring an interview with Andy Plax (the first part is here). In this second half of the interview, Chris and Andy discuss how agencies get going with measurement, where measurement platforms are headed, and what the role of AI/ Machine Learning can or should play.You’ll find a brief yet in-depth discussion around the following:Agency Barriers to Getting Started. Andy suggests the most common hurdle any agency has when working to get things started with a solid campaign management system is how to make things easy for their field staff. This idea is explored.How Different Agencies Organize Their Data. The question of data hierarchies is discussed with Chris and Andy sharing their perspective as consultants working with dozens of different agencies, all with different styles and areas of expertise.The Role of AI and Machine Learning. As Andy puts it, “No one has ever come to the table saying they want less insights from their data.” But hear why now might not be the right time for AI functions on the front end of Campaign Management Dashboards but may be past-due when it comes to back-end processing.You can read more about Andy and the team at NetworkNinja online at https://networkninja.com/ and read about MainEvent at https://maineventsoftware.com/.

What did the 6th grade science fair teach me about Digital Marketing campaign management?

On Episode 3, Andy Plax joins the podcast to talk about how cloud-based data management systems are used to give agencies a competitive advantage. Chris and Andy talk about experiential and field marketing campaign data management systems, how they’ve changed, and where they’re going. Across this two-part series, Chris and Andy talk about…How brand expectations for experiential data and insights have changed over the past 10 years and what drove the demands we see today for real accountability and actionable data.The most common challenges new teams or agencies have when it comes to making a commitment to centralized data collection and processing. But also, the huge upside for those who work to overcome these challenges.The role of AI and machine learning in experiential data. Is it a back-end data processing tool for greater efficiency or is it a front-end solution for greater insights?And Andy gives us a little insight into where things are headed for the MainEvent platform and what we can expect to see in the years to come.You can read more about Andy and the team at NetworkNinja online at https://networkninja.com/ and read about MainEvent at https://maineventsoftware.com/.

### A process, not an event (1:35) > Greetings, oh dwarven dwarfs who dwarf on the shoulders of dwarfish dwarfkin! > Recently, after 20-30 years of a role-playing draught, I started listening to your podcast just for fun. > Thanks to you and your inspiration I started playing last week in TWO different groups: one in which I'm a player, and a family game which I'm GMing. > Those bright new starts got me thinking: When do you know it's time to end the campaign? And how do you do it in a way that leaves everyone satisfied andor ready to begin something new? > May the sun shine on your rubies and diamonds, > Roy Kehat ### When should you finish? (3:30) The best litmus test is if you are all looking forward to next week's session, or not so much. When you switch from the former to the latter, it's time to make a change. ### Taking the time to end things (5:52) It's important to take the time and say farewell in a meaningful way. Don't let the game dissolve. ### How to end (9:25) To create a full ending you need three things: foreshadowing, climax, denouement/epilogue. * Try and tie up as many loose ends as you can, start closing things several sessions before. A good ending is one you can see coming. * Let memorable places and NPC have a moment in the spotlight, show how the actions of the PCs have affected them. * Make a conscious decision about the type of ending you want to have, there are many types of ending: an open ending, a closed ending. You can also make artistic choices such as a bookend ending, reversal ending, back to the start, cliffhanger. You can find a whole list [over at TV Tropes](https://tvtropes.org/pmwiki/pmwiki.php/Main/EndingTropes). As a player, this is the time to go full out on your story arc, resources, etc. There won't be a tomorrow. (And if there will be, in the next campaign, awesome, time to create some new developments) ### Epilogue Because choices matter! What happens next in the game world? Each player tells of their character, the GM expands on the world, major and minor plotlines (minor are very important). ### What's next for our group (22:50) Keep the structure going. Game nights, one-shots. If you want to continue playing together, don't stop the meetings before you're on board with what will happen next. One of the greatest powers in the universe is momentum, it can work for you or against you. When a new GM arises, we recommend a technique that we've been using for a long time, and was codified in [Odyssey: The Complete Game Master's Guide to Campaign Management](https://www.drivethrurpg.com/product/116551/Odyssey-The-Complete-Game-Masters-Guide-to-Campaign-Management?affiliate_id=29668). ### Summary (27:10) ### Taking the Load Off (31:00) Uri - finishing my own campaign “Unrelated Incidents”, that ran for almost 5 years. What I had in mind: a “best” and “worst” moment for each character future, I've also considered playing a round of customised The Quiet Year for the city that we created since the campaign was very heavily city-based. Eran - [Your Best Game Ever](https://www.montecookgames.com/store/product/your-best-game-ever//) and [Pathfinder 2e](https://paizo.com/community/blog/v5748dyo6sgt6?Pathfinder-Second-Edition-Launches-NOW) ----- Email us at show@dwarfcast.net with questions, topic suggestions, and comments on this episode, and check out [our Facebook group](https://www.facebook.com/groups/dwarfpodcast) [We have a Patreon page](https://www.patreon.com/dwarfcast), in case you'd like to support us in a monetary fashion. Also, most links to [DriveThruRPG are affiliate](http://drivethrurpg.com/?affiliate_id=29668), which means we get a bit of money if you buy through them, with no added cost to you. Intro and outro based on On the Shoulders of Dwarves by the Cliches Duo. On the Shoulders of Dwarves is shared under [Creative Commons Attribution-NonCommercial 4.0 International](https://crea

Cockatrice Nuggets #55 show notes Published on 6.11.2019 Where I talk about Campaign Managment and recap my Midgard Dungeons and Dragons campaign. World Anvil Obsidion Portal Scabard City of Brass Gimp Silent Titans Session Zero Session Zero Reddit link Silent Titans #e3 #dnd #ttrpg #anchorcast #podcast Thanks for listening! As always you can find me on Patreon, Blogger, Anchor, and the various socials; 

In this week's episode of Analytics Neat we discuss some of the struggles with data accuracy as well as Google's launch of a free campaign management service to advertisers.  What are four key reasons for why digital data accuracy is so difficult to achieve? Why is Google offering a free service? Who does this impact the most and what questions should you be asking?All of this and more in this week's episode of Analytics Neat.  Thanks for listening! iTunes: https://itunes.apple.com/us/podcast/analytics-neat/id1350608276?mt=2 Spotify: https://open.spotify.com/show/2DIz7pDt5IYA2VJ86LbaK3 Google Play: https://play.google.com/music/m/Iaeur7hjizv7s654nbcsfgtxsmq?t=Analytics_Neat Continue the conversation on Twitter (https://twitter.com/BillBruno) with #AnalyticsNeat Visit BillBruno.com

--- Support this podcast: https://anchor.fm/Thedicearescreaming/support

It's a perfectly normal episode, without guests or con recaps or anything - what even is this? It's an episode about getting your feet wet as a GM, that's what! After our usual banter, including Jenny's sudden appearance in Grant's D&D game, we answer a question from Patreon supporter Shawn, who asks us about our perfect gaming room. Then we get into our main topic with a variety of suggestions for people considering running their own game for the first time. Some resources for new GMs: Peter's "I Want To GM" blog post; Gnome Stew; Dan Carlin's Hardcore History podcast; Robin D. Laws's Robin's Laws of Good Gamemastering; Odyssey: The Complete Game Master's Guide to Campaign Management by Phil Vecchione and Walt Ciechanowski; and Matthew Colville's Running the Game series on YouTube. Scripture: Psalm 37:30, Matthew 23:11, James 1:12

"Matching players to the game? Don't you mean the other way around?" Not today; And we've already discussed [customising the campaign to the players](https://dwarves.podiant.co/e/36082ec3b14f62/). ### Eran Arbel's email (1:13) > Hello good Dwarves. Long time listener, first time writer. > I'm going to start a new campaign soon (in about three months, so swift answers are appreciated, thanks). I know there are a lot of people out there who want to play and probably a lot who would like to play this (the new D&D season) so I can probably pick and choose. I have a certain style I like and I already have an idea of how I would like the game to be (challenging combat but lots of social interaction, characters who think things through and not just rush in, and players who aren't turned off with just role playing for its own sake). How do I get my wants across while not turning away potential good players and also getting the perfect group I want to play the game with? [D&D Adventurers League](http://dnd.wizards.com/playevents/organized-play) There is no "perfect" group, there is only the group that is perfect for you. Gaming groups are like relationships: the perfect partner isn't someone you find, it's something the two of you create together. ### What do I want? (3:30) ### How do I get my wants across? (5:30) * Use mechanical examples: I want exploding dice, because it's unpredictable and exciting. * Use thematic examples: I want that feeling of a world far away and strange, watch [John Carter](https://en.wikipedia.org/wiki/John_Carter_(film)). * Be concise: Choose three main things that are important, that we'll see a lot in the campaign. These are WHY we play THIS campaign. * Explain what this is *not*, especially if any of your potential players know a lot about the aspects you've described. The game is in [Eberron](https://en.wikipedia.org/wiki/Eberron) - but it's not about the Five Nations. We will not be touching Khorvaire at all. Read [Odyssey](http://drivethrurpg.com/product/116551/Odyssey-The-Complete-Game-Masters-Guide-to-Campaign-Management?affiliate_id=29668) ([other versions](https://www.enginepublishing.com/odyssey-the-complete-game-masters-guide-to-campaign-management)), they probably have more suggestions. They devote a whole chapter to how to formulate a group. ### What won't you compromise on? (10:10) In order to save everyone (especially you) time and effort make sure that you start off with the thing that you can't or won't compromise on. The trick is to make sure that people understand what they're getting into right off the bat. So that people who are not interested in your type of game will know to pass. Examples may include: The gaming system; Online or in person; Geographical location of games (if applies); Genre ([be specific](http://tvtropes.org/pmwiki/pmwiki.php/Main/Genres)!). Player responsibilities - how much involvement is asked of them. ### Turning away potential good players (16:25) The more specific the game you want to try, the harder it is to find players, so you should compromise. I really want to run a huge, politics-heavy [MechWarrior](https://en.wikipedia.org/wiki/MechWarrior) game, but my group hates taking care of minute details, or don't enjoy mecha combat. Lelouch of the Rebellion (aka [Code Geass](https://en.wikipedia.org/wiki/Code_Geass)) Get the cool factor right from the start. It can be a two minutes video or an opening sequence for your adventure, or a picture of the bizarre world you'll be playing in or an ancient scroll that sets the game in motion. The idea is both to differentiate you from other groups and to indicate to your prospective gaming group members that you're willing to go the extra mile. [Sword Art Online](https://en.wikipedia.org/wiki/Sword_Art_Online) Example: [The Dusk Barrens](https://dusk-barrens.obsidianportal.com/) [Unrelated Incidents](https://unrelated-incidents.obsidianportal.com/

SHOW NOTES With over 13 years of global digital media experience, Kellie has worked at some of the industry’s top agencies and media organizations including Publicis, Universal McCann, and News Corporation. With her various strategic and client service roles, Kellie brings a wealth of experience ideating, executing and analyzing innovative advertising campaigns. In her role as the Vice President of Advertising at Unified, she oversees the Strategy, Account Management, and Campaign Management teams that provide best in class Advertising Services for some of the world’s largest brands. Kellie was recently named as one of MarTechExec’s ‘50 Women You Need to Know in Martech. Listen and Learn: How to find and hire the best talent for your team What Facebook’s new privacy settings mean for social media marketing How to align core goals with social media strategy Where does social media fit into a brand strategy How has social media become a sales channel TO FIND KELLIE ON LINKEDIN, CLICK HERE. TO LEARN MORE ABOUT UNIFIED, CLICK HERE.

If you are an online retailer and looking to scale your sales further through Facebook advertising, check out Kunle's agency:2xmedia.co. It caters specifically for ecommerce businesses. Get in touch to apply.  Campaign Management: Analysing your Ads and Decision making Knowing when to stop or scale an Adset in a Facebook Ads campaign, balls down to analysing key performance metrics you establish in your campaigns.   I set up my Adset reports in two ways.  The first way is what I refer to as the Funnel Reporting view I use to get a quick glance at performance. Here are the columns I set up: Budget Delivery Reach Link Clicks Amount Spent Website Purchases Conversion Value Website Purchase ROAS (Return on Ad Spend) Cost Per Website Purchase Website Purchases Website Add to Cart Cost per 1,000 People Reached CPM (Cost Per 1,000 Impressions) CTR (Link Click-Through Rate) Unique Link Clicks Button Clicks Cost per Unique Link Click Website Checkouts Initiated Website Adds of Payment Info Cost per Website Add to Cart Relevance Score Frequency Page Likes Positive Feedback Negative Feedback The second view I use is ROI focused and solely used for tracking costs and making decisions. Here is how I arrange the columns: Amount Spent Website Purchases Conversion Value Website Purchase ROAS (Return on  Ad Spend) Website Purchases Cost per Result Cost per Website Purchase Website Checkouts Initiated Cost per Website Checkout Initiated Website Adds to Cart Cost per Website Add to Cart Unique Link Clicks Cost per Unique Link Clicks Website Content Views Cost per Website Content Views Reach Cost per 1,000 People Reached CPM (Cost per 1,000 Impressions) Unique CTR (Link Click-Through Rate) Cost per Outbound Click You want to set benchmarks for all your 'cost per...' metrics. With the most important being: Cost per Website Purchase Cost per Unique Link Clicks Unique CTR (Link Click-Through Rate) Cost per 1,000 People Reached or CPM (Cost per 1,000 Impressions)     --- SPONSORS: This episode is brought to you by: .STORE .STORE domains are getting mainstream adoption by brands such as Emirates (www.emirates.store), Jimi Hendrix (www.jimihendrix.store), and F1 (www.f1.store). If you want a short and snappy domain name for your retail brand or your online store, you can now get a .STORE domain name for just £4.99 or about $6.99 using the coupon code 2XSTORE at www.get.store.  and Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.    

We focus on published adventures, but most of what we say is also viable for homebrew games. Both customising for the players, and TO them - to fit them. Their playing style and gaming motivations. Players, explain what you enjoy (4:04) What genres do you enjoy? What are you looking for, in a game? Test yourself out, in one-shots. When creating the character, give hooks, things that the character care about. Step 0 - Choosing the right campaign/adventure (5:30) Make it easier for yourself, pick the right adventures for your party. Uri thinks of adventures as movies that he wants to act in. If you pick a movie from a genre that you don't enjoy - you'll probably won't enjoy watching it. The Dresden Files. Fate. Pick an established canon to play in, or at least to compare to. The advice we gave here is also in Odyssey: The Complete Game Master's Guide to Campaign Management, a highly recommended book. Step 1 - Ground the adventure in your world/setting (9:52) One Page Dungeon contest. Eran's winning adenture. What's grounding? To make the adventure seem natural in the setting you are playing in. So it won't stand out. Adjust locations, change names, use pre-established trivias of your settings in the module (“the count is sitting and sipping expensive wine” - turn it into “expensive wine from Cheliax”). Step 2 - Connect your player characters to the adventure (13:31) Try to bring X and Y together, find the place where they can connect. Player's companion - a must in all of Eran's campaigns. Transplanting names and concepts from your world into the adventure. It's not “a local count ask the players to kiss a cursed frog” it should be “the baron francis whom you might remember from your last adventure with the goblins have asked for your help with some amphibian issue he have that requires some discretion”. Curse of the Crimson Throne, player's guide. Step 3 - Find places the players require and fill them in (23:47) Types of scene, player motivations. Create and adapt. Step 4 - Give the players solid leads (26:25) Where they can find their fun. Something to strive for, and to wait patiently for. Step 5 - Rewards and payoffs (33:22) There are many types of rewards and payoff - you might want to change and adjust. E.g. minor tweaks to equipments - if no one can uses two handed sword you might want to change it to a weapon some one can use. Example from Eran's game (37:12) 50 Fathoms, the player's guide. Ev is playing a doreen. Needed someone to play against. The party needed a ship. And the players needed to feel like they're getting into trouble. Aviv gave me her parents, of which she talked here and there. When the party arrived in Baltimus, it was satisfying and useful. Dassi gave me the captain's secret, and she enjoys discovering stuff, so I gave her stuff to discover. Summary (45:35) Let the players feel at home in your campaign and enjoy their characters' skills and abi

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Driving customer engagement is critical to the success of mobile and web applications. The three main components of customer engagement are customer analytics, demographic segmentation, and multi-channel messaging. This session provides a deep dive into how Amazon Pinpoint drives customer engagement. Learn about Amazon Pinpoint's integrated campaign management is used by developers and marketers to optimize messaging and communications with customers across channels, including mobile push notifications, SMS, and email.

Malcolm Phelan, ex-consultant and techie, having worked at BCG, Dropbox and Webflow, and now twice Campaign Manager (currently managing the campaign for Miller for Georgia), talks about what it is like to work as a Political Campaign Manager. Some of the things that Malcolm touches upon in this episode include: 1. What is campaign management 2. Elements of a political campaign 3. Skills you develop when working as a campaign manager 4. Resources for those who are interested in trying this out 5. How running a campaign is similar to managing a startup or a business 6. Interesting and challenging aspects of the job 7. How to apply Thank you for listening!! Follow the show on Twitter @LED_Curator Website www.learneducatediscover.com/ Like us on FaceBook at www.facebook.com/learneducatediscover/ Email us at hello@learneducatediscover. We will reply!! Subscribe to the show on iTunes itunes.apple.com/us/podcast/learn…ver/id1049159321

Megan Malone is a Founding Partner with Vici, a Philadelphia-based digital agency, and leads the Operations division. Megan has both a broadcast and digital marketing background working for the Philadelphia Eagles, Beasley Broadcast Group, and Cox Media Group. Megan has certifications from the Center for Sales Strategy (management, marketing strategy, brainstorming), a certification from Disney Institutes People Management, and was awarded the top 10 advertisers in Louisville from the American Advertisers Federation in 2012. She has managed millions of dollars of digital campaigns in her career. What you’ll learn about in this episode: The story of Vici Media Inc.’s growth from the time when Megan was the only employee How Vici Media Inc. keeps track of over 100 media partners The systems and processes that work best over multiple time zones so Megan can live in Phoenix while many of her employees live in Philadelphia The system Vici Media Inc. uses for superior marketing campaign management How Post-it Notes evolved into a system that really works for Megan and her employees How Vici Media Inc. uses Trello to keep track of projects from start to finish The flaws Megan found in Basecamp and how she found a system that worked better How Megan determines a checklist of key steps that are needed to launch each product Vici Media Inc. offers An example that shows why it’s important for checklists and systems to be constantly evolving The importance of everyone in the business to be able to give input into systems The 3-week itinerary Vici Media Inc. gives new employees and how that makes them feel more at ease on the job How Slack helps Vici Media Inc. communicate with clients very quickly The essential questions Megan asks when beta testing new products Why it’s necessary to have a system to control chaos How systems can help businesses work together from different parts of the country What Vici Media Inc. is doing in the future to improve Why you should never be complacent Ways to contact Megan: Email: megan@vicimediainc.com Twitter: @MeganAMalone A transcript of this episode is available here: systemexecution.com/marketing-campaign-management-system

Adam Clark created Kicktraq. Now he has built the premier platform for managing your Kickstarter campaign called Pledgemanager. From the smallest details for international shipping to keeping track of all the bits and pieces of your campaign add-ons. And when the campaign is over, Pledgemanner allows your campaign to become an e-commerce site, allowing those who missed the campaign to still pledge after your Kickstarter campaign has ended. Adam has contributed as much to the Kickstarter community as anyone. Take a listen and enjoy our conversation

As a Naval Aviator and through successful campaign management, Zan knows a little something about campaign management! Our guest this week is Zan Campbell of South Carolina. Zan and I recently got connected because he’s currently managing a State Senate Special election campaign for James Galyean, a good friend of mine. Zan Campbell is a born […] The post Leadership and Campaign Management with Zan Campbell appeared first on My Campaign Coach.

01:23 - Matt Inglot Introduction Twitter Tilted Pixel @tiltedpixel Freelance Transformation Podcast 02:22 - Transitioning (Mistakes Made) Scaling Generalization Fixed Overhead 04:13 - Specialization, Positioning, and Targeting Clients and Customers Virtualization 08:30 - Pivoting to Being a Remote Agency Getting Clients Networking and Referrals Inbound Marketing Direct Outreach 13:34 - Running a Remote Team Contractors, Subcontractors 16:55 - Company and Team Identity Adding Overhead 26:57 - Scale 28:10 - Pricing and Billing; Recurring Revenue 30:18 - Recurring Services Campaign Management SEO Building Email Marketing Services 31:16 - Prompting Change in a Business 34:52 - Specialization (Cont’d) 39:49 - Being a “Web Agency” / Calling Yourself ____ 49:05 - Choosing a Niche Picks aText (Jonathan) Amy Cuddy: Your Body Language Shapes Who You Are (Eric) Sonic Pi (Chuck) Freelance Transformation (Matt) Kirk Parsley: America's Biggest Problem | TEDxReno (Matt)

01:23 - Matt Inglot Introduction Twitter Tilted Pixel @tiltedpixel Freelance Transformation Podcast 02:22 - Transitioning (Mistakes Made) Scaling Generalization Fixed Overhead 04:13 - Specialization, Positioning, and Targeting Clients and Customers Virtualization 08:30 - Pivoting to Being a Remote Agency Getting Clients Networking and Referrals Inbound Marketing Direct Outreach 13:34 - Running a Remote Team Contractors, Subcontractors 16:55 - Company and Team Identity Adding Overhead 26:57 - Scale 28:10 - Pricing and Billing; Recurring Revenue 30:18 - Recurring Services Campaign Management SEO Building Email Marketing Services 31:16 - Prompting Change in a Business 34:52 - Specialization (Cont’d) 39:49 - Being a “Web Agency” / Calling Yourself ____ 49:05 - Choosing a Niche Picks aText (Jonathan) Amy Cuddy: Your Body Language Shapes Who You Are (Eric) Sonic Pi (Chuck) Freelance Transformation (Matt) Kirk Parsley: America's Biggest Problem | TEDxReno (Matt)

https://therpgacademy.com/wp-content/uploads/2015/02/TTep72-The_City-of-Brass.mp3 Hello and Welcome to Faculty Meetings:  the general advice and discussion podcast from The RPG Academy.  I am Michael, and this is Faculty Meeting # 72: The City of Brass.   The City of Brass is a new in-development Campaign Management tool by Embers Design Studios.  Lucas, one of the co-founders is a friend of the show and a Patron of ours.  Caleb and I sat across the virtual table from Lucas and got the details of the suite of tools he has developed and the upcoming Kickstarter campaign he is set to launch.  I hope you enjoy the conversation and will check out his Kickstarter when it goes live on March 6th, 2015 Visit his webpage here: The City of Brass Check out their KICKSTARTER here: YouTube Tutorials Thanks for listening. We hope you enjoy. Comments and Feedback are always welcome. ~Michael E-mail us at Podcast@TheRpgAcademy Follow us on twitter @TheRpgAcademy Visit our Facebook Page Join our new Google+ Community page: The Rpg Academy Become a backer: Patreon.com/TheRpgAcademy and get episodes early and other great rewards

HJRP1104 Your hosts: Stu, Stork, Bill and Phil Vecchione from Gnome Stew. Show Notes! Phil Vecchione, author of Never Unprepared and Odyssey: The Complete Game Masters Guide to Campaign Management, joins us to discuss campaigns, RPG publishing, winning an Ennie and more. Slye writes in asking about reviving an old or defunct campaign. Jimbo Hawkins writes in with several possible repercussions for parties that mistreat prisoners. Mike in the desert asks us about the difference between Western-themed and Eastern-themed games. And Olshanski writes in with several reasons why published adventures are worthwhile.  

"Call" centers are now "Contact" centers, with multiple channels a client can connect with you and your business.  Special guest, David Raia, will be joining us as we examine this new world and discuss the following: Identifying and selecting Key Performance Indicators for multiple channelsTracking Multichannel Metrics - Tools and TricksEfficiency (Cost) and Effectiveness (Quality) Balanced Scorecard Groupings in a multichannel CenterCalculating Multichannel Occupancy and Utilization to avoid Double CountingRobbing Peter to pay Paul - Utilization overlap and the impact of OvertimeCost per Contact - The Final Frontier David Raia bio: Mr. David Raia is highly regarded in the industry as a Contact Center Operations Improvement Specialist. He began his consulting career in 1995 and has spent the past 15 years successfully driving a variety of complex Contact Center Optimization engagements across Federal Government and Fortune 500 companies in the United States and Canada. He has successfully delivered People, Process and Technology Improvement projects for Contact Center functions that include: Sales and Service, Credit and Collections, Campaign Management and CRM Strategies and Tactics. He and his project teams have met or exceeded Business Case commitments in each completed engagement. His areas of expertise include Virtual Consolidations, Market Segmentation, Contact Management, Quality Assurance, Agent and Supervisor Training, Reporting and Performance Management and related workforce optimization. Mr. Raia has been a featured speaker on many of these topics at a variety of national Contact Center and Management Seminars.

ROI Implications of PPC Campaign Management Tactics with Brad Geddes from BG Theory who takes us back to his 2008 SES Chicago presentation.

ROI Implications of PPC Campaign Management Tactics with Brad Geddes from BG Theory who takes us back to his 2008 SES Chicago presentation.

HEAR WHAT WE COULD BE DOING FOR YOU The Unsigned Countdown Episode S2.4.25 This Episode was sponsored by ApocalypseJuice.com, Elements Divide, and GoDaddy.com www.apocalypsejuice.com/ twitter.com/elementsdivide www.godaddy.com/agreements/showdo…dr=0&ci=77057 This Episode was produced by JarCodes Productions. To have your hard and heavy track featured in an upcoming show please send your information and audio file to JarCode01@gmail.com. VICES AND LIES BY BAZAAR FROM NICE FRANCE GENRE METAL FIND THEM ON SOUNDCLOUD Influenced by bands such as Arsis, The Black Dahlia Murder, Wintersun, a hell lot of Thrash Metal Bands from old school Bay Area to modern American/Euro Thrash outfits and also Black Metal bands like Satyricon, Dark Funeral,Immortal.. Bazaar tries to combine the Speed and Hookiness of Thrash Metal, the Epicness of MeloDeath Metal and the Twisted Misanthropical Vision of Black Metal Soundcloud Link: http://soundcloud.com/bazaar666 Shotgun Surgery By Tommi & Travis From Finland/California Genre Metal Find them on Soundcloud Travis: vocalist from Paradise, California that is looking for people to collab with! Vocalist for The Day The Sky Fell. Tommi: Guitarist, bassist, songwriter and producer for Machinery Up for mixing, mastering & collaboration work! Travis Soundcloud: https://soundcloud.com/whats-not-appreciated Tommi Soundcloud: https://soundcloud.com/tommimakela KILL ME BY SUGAR SAND FROM RUSSIA GENRE POST GRUNGE FIND THEM ON SOUNDCLOUD, VK.COMSugar sand - a young post-grunge band from Russia (South Ural) consisting of five persons. The group was formed in 2011 through the merger of two metal Band (Metalcore band "Six months ago" & trash-metal band "Motorbreathe"). During its existence, the group has participated in several Russian Festival and constantly gives concerts in the biggest clubs in the region Soundcloud: https://soundcloud.com/sugarsand VK.Com http://vk.com/sugar_sand ALL YOUR SINS BY RACTICA FROM TOKYO JAPAN GENRE METAL FIND THEM ON SOUNDCLOUD Kaz plays drums for a metal band called Dominate Over youtube www.youtube.com/watch?v=LgDsLodek2I Tumblr http://dominateover.tumblr.com/ BY FIGURES OF THE FALLEN FROM ARBOGA SWEDEN GENRE METAL/HARDCFIND THEM ON FACEBOOK, SOUNDCLOUD, YOUTUBE, MYSPACE, GIFT OF THE APOCALYPSE!Spawned outta the same mother that brought you the evil Dr. Vidner comes Figures of the Fallen, a metalcore band born 2009 in the small town of Arboga, Sweden. They are about to let their shit loose on the world of the internets, so here is a Soundcloud https://soundcloud.com/figures-of-the-fallen Facebook https://www.facebook.com/pages/Figures-Of-The-Fallen/104521209582533 YouTube: Http://www.youtube.com/user/FiguresOfTheFallen Myspace https://myspace.com/figuresofthefallen We end with a segment from our live streamed Interview: Streamed live on Mar 14, 2014 Jonathan Jaeger Founder at HypedSound, Director of Campaign Management at Zeta Interactive, New York, NY Founder of Hypedsound https://www.hypedsound.com/hypedsound/ Personal Hypedsound Profile https://www.hypedsound.com/jonathan/# Jonathan on Twitter https://twitter.com/jonathanjaeger Jonathan and his blog http://jonathanjaeger.com Hypedsound on Soundcloud https://soundcloud.com/hypedsound